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Shauna is the Chief Marketing Strategist of Making Moxie . She wanted to create a more effective marketing solution for startups than the agency model, so she created herself a role as a fractional marketing director. Through this approach, Shauna has helped her clients achieve results such as a 400% increase in website conversions and a 220% growth in sales. She is also the host of the Startup Renegades podcast, a raw conversation with founders about their business journeys and the growth strategies they've used to successfully scale their brands.
After being fired from her position at a digital marketing agency, Shauna launched “Making Moxie” for values-driven clients who want to make an impact. Her work invokes the unique vision and goals of her clients, and she helps other founders create marketing campaigns and share their message in a meaningful, authentic way. Shauna's work for herself and others is helping redefine how small businesses connect with their customers, and her approach to protecting her time, enforcing boundaries, and valuing herself are lessons all of us need to be reminded of in our personal and professional journeys. Learn more about Shauna at: https://www.shaunaarmitage.com/Check out Making Moxie at: https://making-moxie.mn.co/And for more great content, follow @RupalYPatel on Instagram or come visit at www.rupalypatel.com.Think Bigger. Lead Better. Be Bolder.
Scaling Up Services is a podcast devoted to helping founders, partners, CEOs, key executives, and managers of service-based businesses scale their companies faster and with less drama. Have each episode delivered to your inbox by subscribing here: http://www.scalingupservices.com/subscribe
Shauna Armitage is a fractional marketing director for early-stage startups, guiding founders at all stages of growth in developing an impactful marketing program. Bridging the gap between consultant and agency, Shauna takes a hands-on approach in each and every business. Through her intensive client work, Shauna has helped her clients achieve results such as a 400% increase in website conversions and a 220% growth in sales leading to profitability and scalability. She is a Hubspot Certified professional with a certificate in Women’s Entrepreneurship from Cornell University. In this episode, Shauna shares just what exactly a Fractional Marketing Director does and how she came to create her business. She shares some great tips for marketing your business, even if you’re not a start-up. Shauna’s passion for growth based in not just strategy, but also integrity, really came through in our conversation and I encourage you to implement her suggestions for growing as an entrepreneur.
This week Kirsty is chatting to B Sedgwick all about making moxie moves, about what that means, how to do it and also delving into her book: Moxie Moves: 10 Ways to Make a Powerful Difference. You can find B Sedgwick on Instagram, Facebook and her own website; and you can find her book here. Don't forget to follow us on Instagram, leave a review, follow us on Spotify and check out our website. What I'm Engaging With: The Bold Type Small Business of the Week: Han Makes (@han_makes) Charity of the Week: Sierra Club
This week Kirsty is chatting to B Sedgwick all about making moxie moves, about what that means, how to do it and also delving into her book: Moxie Moves: 10 Ways to Make a Powerful Difference. You can find B Sedgwick on Instagram, Facebook and her own website; and you can find her book here. Don't forget to follow us on Instagram, leave a review, follow us on Spotify and check out our website. What I'm Engaging With: The Bold TypeSmall Business of the Week: Han Makes (@han_makes) Charity of the Week: Sierra Club
I LOVE the word MOXIE- and in case you need a definition: force of character, determination, or nerve. Basically- you're tough and nothing is getting in your way. As Shauna looked to the future she became the epitome of MOXIE, which inspired the name of her company now- Making Moxie. You should be imagining flappers and sassy women right now- women who aren't quiet. Sound like the day we live in now? You can find Shauna on Instagram or on her website.
In this episode, Stacy sits down with growth consultant and founder of Making Moxie, Shauna Armitage. The two discuss Shauna’s experience with creating an online publication community for female entrepreneurs, and they break down the difference between talking to someone and talking AT them.
Today I’m talking with Shauna Armitage of Making Moxie, who is here to give you excellent tips on how to review your goals and really look at how your business and social media platforms are performing. After you listen to our conversation, I’d love for you to let me know how things are going since Quarter 1 is ending and Q2 is just around the corner! In this podcast episode, we share: What it’s like to transition from an agency to owning your own business Shauna’s process for building her social media community How Shauna adds value in and outside of Facebook Groups Suggestions for using LinkedIn posts to broaden your connections Advice for building and cultivating authentic connections on social media The value of getting clear on your goals before you begin marketing Actions that will attract the right online community members Tips for creating your business name and vision for your brand The benefits of Shauna’s “Small Biz Marketing Audit” Meet Shauna Armitage Shauna Armitage is a growth consultant for startups and small businesses working closely with brand leaders to strategize for impact while guiding them on execution and accountability. She acts as a part-time CMO for brands looking to scale. As a vocal advocate for women in business, Shauna is on a mission to redefine what it looks like to be a working woman, a mission that led to the founding of Making Moxie, an online publication and community for female entrepreneurs. She works on all this while sipping red wine and in between road trips with her husband and four kids. Connect with Shauna: https://www.instagram.com/iammakingmoxie/ https://www.facebook.com/iammakingmoxie/ https://www.linkedin.com/in/shauna-armitage-72092634/ Links Mentioned: Small Biz Marketing Audit: https://www.makingmoxie.com/small-biz-marketing-audit This Episode Is Made Possible By: Social Report: The world’s most complete social media management platform and my social media management tool of choice. Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media
Shauna Armitage is a growth consultant for startups and small businesses working closely with brand leaders to strategize for impact while guiding them on execution and accountability. She acts as a part-time CMO for brands looking to scale. As a vocal advocate for women in business, Shauna is on a mission to redefine what it looks like to be a working woman, a mission that led to the founding of Making Moxie, an online publication and community for female entrepreneurs. She works on all this while sipping red wine in between road trips with her husband and four kids.
Shauna Armitage got the Moxie to follow her passion and start her own company called Making Moxie. Making Moxie is a community for female entrepreneurs to share their stories and insights while guiding one another in growing successful businesses. Shauna is also the mother of one boy and two little girls with one on the way. She is Making Moxie in life and in business so her children will see they have the power to make an impact with a little grit and a lot of determination.Shauna is a business strategist for solopreneurs and small business owners who are ready to grow. She acts as lead strategist or part-time CMO, working closely with brand leaders to strategize for growth while working closely with them on execution and accountability.
Business diva, Shauna Armitage, is on the podcast today talking about women, business and success. We chat about: How getting fired from a job can be just the thing you need to move forward. Why women should redefine their roles as working women and moms for themselves. Why building a community is a crazy important step in business success. How to develop your grit muscle. Woman of Impact: Queen Elizabeth of England. Shauna is a huge history buff and is sharing a few little-known facts. Continue Your Learning: Follow Shauna on Instagram and Facebook Check out the website and get marketing help Don't forget to leave us a review and follow us on Instagram and Facebook.
Shauna is a growth consultant for startup and small businesses working closely with brand leaders to strategies for growth while guiding them in execution and accountability. Vocal advocate of women in business, Shauna is in a mission to redefine what it is to be a working women.
Maria Reitan speaks with Chief Moxie Officer Shauna Armitage, a vocal advocate for women in business, about her mission to redefine what it looks like to be a working woman and how this mission led to the founding of Making Moxie, a community for female entrepreneurs to share their stories and insights, guiding one another in growing successful businesses.
Shauna Armitage is the founder of Making Moxie and a CMO-for-hire. All marketing aside, Shauna started her consultancy as a a matter of necessity when her “dream job” proved to be less than dreamy. She quickly realized that although she loved her work, she knew very little about being a business owner…. and figured many other … Continued