Podcasts about Branded

Bobby K. from Man Over Beast and Trophyline is in the WCB studio this week! We turn this episode into a classic B.S episode, talk mobile hunting, filming, and more! Enjoy! Check out Bobby K / Man Over Beast Online Here: https://www.youtube.com/@ManOverBeast https://www.instagram.com/man_over_beast/ https://www.trophyline.com/ Check out: ⁠https://cartel-custom-calls.myshopify.com/⁠ and use Code: WCB to snag your calls for this season! ⁠Check out KILL BOTTLE Whiskey! ⁠ ⁠https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey⁠ ⁠Check out the NEW WCB POD CLIPS YouTube here: ⁠ ⁠https://www.youtube.com/@WCBPODCLIPS⁠ __________________________________________________________________ Find WCB On Social: ⁠FaceBook⁠ | ⁠Instagram⁠ | ⁠TikTok⁠ ⁠For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here!⁠ ________________________________________________________ ⁠THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save! ⁠  The WCB Podcast is supported by these awesome companies:   ⁠MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB⁠ ⁠Camo Fire⁠ / ⁠Black Ovis⁠ Code: WCB ⁠Big Tine - Attract - Develop - Grow Code: ⁠ WCB2024 ⁠Old Barn Taxidermy⁠ ⁠Huntworth Gear⁠ Code: WCB15 ⁠Novix Treestands ⁠ CODE WCB10 ⁠Victory Archery⁠ ⁠Leupold Optics⁠ ⁠Trophyline ⁠ CODE: WCB ⁠Dialed Archery⁠ Free Shipping Code WORKINGCLASS ⁠Black Gate Hunting Products Code WCB10⁠ ⁠DeerCast - Save on your yearly description by clicking here!⁠ ⁠Aluma Trailers - Built in the USA, ALL aluminum welded construction!⁠ ⁠Rogue Ridge E-Bikes⁠ Rack-Hub Code WCB: ⁠https://www.rack-hub.com/wcb⁠ ⁠Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows!⁠ ⁠Evolution Outdoors & Broadheads - Code: WCB⁠ ⁠AAE - Archery Accessories, Code WCB⁠ ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** ⁠Victory Drive - Our Firearms, tactical, Military Podcast⁠ ⁠Tackle & Tacos - A fishing podcast!⁠ ⁠Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

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This week, Tyler and Trent from Cartel Custom Calls are back in the studio! The guys talk turkeys, online hate/judgment, and talk about Blake Garrett's Grizzly Cooler Turkey hunt drama. Enjoy! Watch the newest episode of Bang Land Here! Check out: ⁠https://cartel-custom-calls.myshopify.com/⁠ and use Code: WCB to snag your calls for this season! ⁠Check out KILL BOTTLE Whiskey! ⁠ ⁠https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey⁠ ⁠Check out the NEW WCB POD CLIPS YouTube here: ⁠ ⁠https://www.youtube.com/@WCBPODCLIPS⁠ __________________________________________________________________ Find WCB On Social: ⁠FaceBook⁠ | ⁠Instagram⁠ | ⁠TikTok⁠ ⁠For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here!⁠ ________________________________________________________ ⁠THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save! ⁠  The WCB Podcast is supported by these awesome companies:   ⁠MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB⁠ ⁠Camo Fire⁠ / ⁠Black Ovis⁠ Code: WCB ⁠Big Tine - Attract - Develop - Grow Code: ⁠ WCB2024 ⁠Old Barn Taxidermy⁠ ⁠Huntworth Gear⁠ Code: WCB15 ⁠Novix Treestands ⁠ CODE WCB10 ⁠Victory Archery⁠ ⁠Leupold Optics⁠ ⁠Trophyline ⁠ CODE: WCB ⁠Dialed Archery⁠ Free Shipping Code WORKINGCLASS ⁠Black Gate Hunting Products Code WCB10⁠ ⁠DeerCast - Save on your yearly description by clicking here!⁠ ⁠Aluma Trailers - Built in the USA, ALL aluminum welded construction!⁠ ⁠Rogue Ridge E-Bikes⁠ Rack-Hub Code WCB: ⁠https://www.rack-hub.com/wcb⁠ ⁠Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows!⁠ ⁠Evolution Outdoors & Broadheads - Code: WCB⁠ ⁠AAE - Archery Accessories, Code WCB⁠ ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** ⁠Victory Drive - Our Firearms, tactical, Military Podcast⁠ ⁠Tackle & Tacos - A fishing podcast!⁠ ⁠Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Branded and Booked, I'm sharing how Cabins on the Cumberland (our micro-resort) brought in 50% direct bookings in May—and the exact strategy behind it. Even while the property is still under construction, we created a marketing plan powered by storytelling, strategy, and a whole lot of intention. In this episode, you'll learn: Why content is just one part of a bigger marketing picture How pairing SEO with storytelling builds long-term visibility The 3 C's of marketing you need to revisit ASAP What to offer instead of a basic newsletter to grow your list Why collecting phone numbers matters (even if you're not texting yet) How to prep during the slow season so you're fully booked in the busy one What to keep in mind about partnering with local businesses ✨ If you're trying to grow a direct booking strategy that actually works, this one's for you. DM me the word “INFO” at @theweberco on Instagram to learn more about how I can help you build a brand that books and a marketing strategy that converts.  Love this episode? Join my free →  Facebook Group to keep the conversation going!

This week, Donna and Orlando sat down with Jonathan Barlow to discuss his vision for Detroit's future. This episode is the sixth in a series of interviews with candidates in the race to become Detroit's 76th mayor.Jonathan Barlow is a Detroit Public Schools graduate, attendee of Wayne State University, CEO, and lifelong advocate for youth, families, and entrepreneurs. He has spent over 20 years fighting for Detroit's future, helping homeowners during the foreclosure crisis, building businesses that create jobs, and working with city leaders to drive economic growth.Jonathan is running for mayor because he believes Detroit deserves leadership that works for all of us - not just the few. His vision is to bring good-paying jobs, affordable housing, modernized city services, and innovative technology solutions that will propel Detroit forward.To learn more about Jonathan Barlow and his vision for Detroit, click here.Support the showFollow us on Instagram, Facebook and Twitter.

Khalid Abdulqaadir was just a kid when the FBI stormed his home and arrested his father in the wake of 9/11. Branded as a national security threat, his family's life was turned upside down. Determined to prove his father's innocence, Khalid took an unbelievable path—becoming an intelligence agent himself. This is the mind-blowing story of government surveillance, a wrongful arrest, and the fight for justice from the inside. #FBIArrest #9/11Aftermath #TrueStory #GovernmentSecrets #SurvivorStory #SystemicInjustice #PoliticalScandal #civilrights Thank you to LUCY & SHADY RAYS for sponsoring today's episode: Lucy: Let's level up your nicotine routine with Lucy.  Go to HTTP://LUCY.CO/IANBICK and use promo code (IANBICK) to get 20% off your first order. Lucy has a 30-day refund policy if you change your mind.  Shady Rays: Get 35% off polarized glasses at shadyrays.com - code LOCKEDIN Connect with Khalid Abdulqaadir: Instagram: https://www.instagram.com/khalid_abdulqaadir/profilecard/?igsh=MW1lbDM2d3dwcDgzbA== Hosted, Executive Produced & Edited By Ian Bick: https://www.instagram.com/ian_bick/?hl=en https://ianbick.com/ Presented by Tyson 2.0 & Wooooo Energy: https://tyson20.com/ https://woooooenergy.com/ Buy Merch: https://convictclothing.net/collections/convict-clothing-x-ian-bick Timestamps: 00:00:00 Introduction and Background of the Guest 00:06:00 Struggles of Balancing Faith and Crime 00:12:11 Journey from St. Louis to Kansas City: A Family Reflection 00:19:09 Growing Up with an Unknown Famous Father 00:24:53 Witnessing the 9/11 Attacks on TV 00:31:01 Encounter with the FBI: A Personal Experience 00:37:51 Post-9/11 FBI Interactions 00:43:52 Traumatic Raid Experience 00:50:41 Undercover Pressure: Wearing a Wire 00:56:39 Joining the Military Under Suspicion 01:03:13 Military Racial Profiling and Detainment 01:09:37 Encounter with Military Authority and Double Agent Concerns 01:15:17 Intense Polygraph Experience and Legal Concerns 01:22:26 Impact of the Patriot Act on Civil Rights 01:28:13 Fighting Allegations and Seeking Clearance 01:34:38 Transition from Intelligence Career to Filmmaking Powered by: Just Media House : https://www.justmediahouse.com/ Creative direction, design, assets, support by FWRD: https://www.fwrd.co Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Branded, Ben Kaplan speaks with Jennie Platt, the Chief Marketing Officer of TD Bank US. With a career spanning American Express, Citi, and now TD, Jennie shares her unique perspective on how large financial institutions can remain genuinely connected with their customers.She dives into TD's Unexpectedly Human brand promise, explaining how it's more than just a tagline, it's a company-wide commitment to understanding and anticipating customer needs. Jennie discusses the power of data-driven marketing, why personalization matters more than ever, and how TD is blending digital innovation with old-school human touch to redefine banking experiences.From dog-friendly ATMs to real-time data insights, Jennie reveals the strategies behind TD's growth and how they're staying ahead in a rapidly evolving financial landscape. Whether you're in marketing, finance, or just curious about how big brands build real connections, this episode is packed with insights you won't want to miss.

The guys are back in the studio for a classic turkey B.S episode while Curt is on a trip with Leupold! Enjoy! Check out: ⁠https://cartel-custom-calls.myshopify.com/⁠ and use Code: WCB to snag your calls for this season! ⁠Check out KILL BOTTLE Whiskey! ⁠ ⁠https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey⁠ ⁠Check out the NEW WCB POD CLIPS YouTube here: ⁠ ⁠https://www.youtube.com/@WCBPODCLIPS⁠ __________________________________________________________________ Find WCB On Social: ⁠FaceBook⁠ | ⁠Instagram⁠ | ⁠TikTok⁠ ⁠For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here!⁠ ________________________________________________________ ⁠THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save! ⁠  The WCB Podcast is supported by these awesome companies:   ⁠MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB⁠ ⁠Camo Fire⁠ / ⁠Black Ovis⁠ Code: WCB ⁠Big Tine - Attract - Develop - Grow Code: ⁠ WCB2024 ⁠Old Barn Taxidermy⁠ ⁠Huntworth Gear⁠ Code: WCB15 ⁠Novix Treestands ⁠ CODE WCB10 ⁠Victory Archery⁠ ⁠Leupold Optics⁠ ⁠Trophyline ⁠ CODE: WCB ⁠Dialed Archery⁠ Free Shipping Code WORKINGCLASS ⁠Black Gate Hunting Products Code WCB10⁠ ⁠DeerCast - Save on your yearly description by clicking here!⁠ ⁠Aluma Trailers - Built in the USA, ALL aluminum welded construction!⁠ ⁠Rogue Ridge E-Bikes⁠ Rack-Hub Code WCB: ⁠https://www.rack-hub.com/wcb⁠ ⁠Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows!⁠ ⁠Evolution Outdoors & Broadheads - Code: WCB⁠ ⁠AAE - Archery Accessories, Code WCB⁠ ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** ⁠Victory Drive - Our Firearms, tactical, Military Podcast⁠ ⁠Tackle & Tacos - A fishing podcast!⁠ ⁠Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcards

What if I told you the next generation isn't watching, they're playing? On this episode of Some Future Day, I sit down with Matt Edelman, the newly named CEO of Super League, a company connecting brands with over a billion gamers across Roblox, Fortnite, and Minecraft. We're not talking about ads; we're talking about worlds. Branded quests. Digital sneakers. In-game burrito giveaways that break mobile app records. This is marketing like you've never seen before! Matt shares how Gen Z is spending more time gaming than on YouTube and TikTok combined, and how brands are finally waking up to it.  We get into the big stats - $50 billion in gaming and revenue; 3.3 billion players globally. And how a teenage girl created a hit game that rivals fashion runways in Roblox. I know: my daughter and her friends are totally addicted! Why should brands risk leaving the safety of TikTok or YouTube? We even talk about AI, mobile gaming, and the missed opportunity fashion brands are facing right now by not jumping into this space. If you want to understand where marketing, gaming, and digital culture are headed, this is the episode that you cannot miss! Matt Edelman, thank you so much for joining me on this awesome episode - the gaming episode - of Some Future Day.Order Marc's new book, "Some Future Day: How AI Is Going to Change Everything"Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/Episode Links:Matt on LinkedIn: LinkedIn: https://www.linkedin.com/in/mattedelman/Super League: https://www.superleague.com/To join the conversation, follow Marc Beckman here: YoutubeLinkedInTwitterInstagramTikTok

On this episode Jeremy hit out at smoking being allowed in a beer garden!! He said his "dining experience was ruined by people smoking" in what was a 'designated smoking area'!!

WBZ NewsRadio's James Rojas reports. 

Connect with God — on Abide, a Christian meditation app that provides a biblically grounded place to experience peace and progress in your relationship with Christ. Use this biblical meditation, narrated by Brittney Moses, to center yourself on the truth in God's word. You are sealed for the day of redemption! Meditate on Ephesians 4:30. Allow the music & nature sounds, deep breathing, prayer, and scripture help you connect with God in a new way. For a 30 day free trial of our premium ad-free content, your trusted friend for meditation is right here: https://abide.com/peace Discover more Christian podcasts at lifeaudio.com and inquire about advertising opportunities at lifeaudio.com/contact-us.

Jed Lewis is an innovative pharmacist that owns four pharmacies in Nebraska.  But Lewis is doing something remarkable!  By working with doctors and incorporating a line of "uniquely formulated" branded generics he has found a way to increase his gross profit by thousands of dollars.  The company he works with is FH2 Pharma and in this episode he tells how he met the company's local sales rep and then started calling on doctors, with suggestions for using the new product line with specific patients, one's that would benefit most of the unique formulations.  He shares that for nearly two years now he has found the program to be beneficial in two ways; one the products provide an unusually high reimbursement from all the major PBM's.  But, because he visits the doctors and "details" the drug, he has learned how to get-in to see them and in doing so he is picking up a lot of new business as the doctors have come to know him and know he'll take good care of their patients.  This is a must listen episode.  

Jed Lewis is an innovative pharmacist that owns four pharmacies in Nebraska.  But Lewis is doing something remarkable!  By working with doctors and incorporating a line of "uniquely formulated" branded generics he has found a way to increase his gross profit by thousands of dollars.  The company he works with is FH2 Pharma and in this episode he tells how he met the company's local sales rep and then started calling on doctors, with suggestions for using the new product line with specific patients, one's that would benefit most of the unique formulations.  He shares that for nearly two years now he has found the program to be beneficial in two ways; one the products provide an unusually high reimbursement from all the major PBM's.  But, because he visits the doctors and "details" the drug, he has learned how to get-in to see them and in doing so he is picking up a lot of new business as the doctors have come to know him and know he'll take good care of their patients.  This is a must listen episode.  

This week Andy and Rachel are in turkey hunting in Illinois, we go through turkey stories and turkey mishaps on this hunt camp B.S. episode! Check out: ⁠⁠https://cartel-custom-calls.myshopify.com/⁠⁠ and use Code: WCB to snag your calls for this season! ⁠⁠Check out KILL BOTTLE Whiskey! ⁠⁠ ⁠⁠https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey⁠⁠ ⁠⁠Check out the NEW WCB POD CLIPS YouTube here: ⁠⁠ ⁠⁠https://www.youtube.com/@WCBPODCLIPS⁠⁠ __________________________________________________________________ Find WCB On Social: ⁠⁠FaceBook⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠TikTok⁠⁠ ⁠⁠For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here!⁠⁠ ________________________________________________________ ⁠⁠THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save! ⁠⁠  The WCB Podcast is supported by these awesome companies:   ⁠⁠MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB⁠⁠ ⁠⁠Camo Fire⁠⁠ / ⁠⁠Black Ovis⁠⁠ Code: WCB ⁠⁠Big Tine - Attract - Develop - Grow Code: ⁠⁠ WCB2024 ⁠⁠Old Barn Taxidermy⁠⁠ ⁠⁠Huntworth Gear⁠⁠ Code: WCB15 ⁠⁠Novix Treestands ⁠⁠ CODE WCB10 ⁠⁠Victory Archery⁠⁠ ⁠⁠Leupold Optics⁠⁠ ⁠⁠Trophyline ⁠⁠ CODE: WCB ⁠⁠Dialed Archery⁠⁠ Free Shipping Code WORKINGCLASS ⁠⁠Black Gate Hunting Products Code WCB10⁠⁠ ⁠⁠DeerCast - Save on your yearly description by clicking here!⁠⁠ ⁠⁠Aluma Trailers - Built in the USA, ALL aluminum welded construction!⁠⁠ ⁠⁠Rogue Ridge E-Bikes⁠⁠ Rack-Hub Code WCB: ⁠⁠https://www.rack-hub.com/wcb⁠⁠ ⁠⁠Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows!⁠⁠ ⁠⁠Evolution Outdoors & Broadheads - Code: WCB⁠⁠ ⁠⁠AAE - Archery Accessories, Code WCB⁠⁠ ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** ⁠⁠Victory Drive - Our Firearms, tactical, Military Podcast⁠⁠ ⁠⁠Tackle & Tacos - A fishing podcast!⁠⁠ ⁠⁠Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

Can your law firm be both professional and personal? In this episode, host Adriana Linares revisits her conversation with Cassandra Koeing, a solo family lawyer who launched Aloha Divorce straight out of school and found success by leaning into her personality and values. From creating a business plan with heart to growing a referral network through community events and Instagram, Cassandra shares how authenticity helped her attract the right clients. Plus, Adriana Linares and Rio Laine from ALPS Insurance break down how choosing the right tech, building good habits, and learning when to say no can keep your practice and your peace of mind on track from day one. Here the original episode with Cassandra Koeing Learn more about ALPS Insurance  Receive email notifications every time we release a new episode

Timestamps: 0:00 pow pow! for king and country 0:06 Xbox 'Project Kennan' handheld leak 1:48 12-inch Surface Pro, 13-inch Surface Laptop 3:00 University AI crisis 4:21 Odoo! 5:22 QUICK BITS INTRO 5:32 RTX 5060, RX 9060 XT coming 6:07 Core Ultra 7 265K price cut, Core 2 Duo 6:42 Nvidia, Mediatek Arm PC chip 7:02 π0.5 powers household robots 7:34 Electrically-conducting bacteria NEWS SOURCES: https://lmg.gg/mOigB Learn more about your ad choices. Visit megaphone.fm/adchoices

Can your law firm be both professional and personal? In this episode, host Adriana Linares revisits her conversation with Cassandra Koeing, a solo family lawyer who launched Aloha Divorce straight out of school and found success by leaning into her personality and values. From creating a business plan with heart to growing a referral network through community events and Instagram, Cassandra shares how authenticity helped her attract the right clients. Plus, Adriana Linares and Rio Laine from ALPS Insurance break down how choosing the right tech, building good habits, and learning when to say no can keep your practice and your peace of mind on track from day one. Here the original episode with Cassandra Koeing Learn more about ALPS Insurance  Receive email notifications every time we release a new episode Learn more about your ad choices. Visit megaphone.fm/adchoices

More families are now buying own-brand products and shopping in discount stores in order to reduce the costs of the weekly grocery shop.According to figures from EY, more than half of Irish households said that price is a significant factor when deciding what to buy, and nearly half said that they use discount stores to reduce spending.Charlie Weston, Personal Finance Editor with the Irish Independent, joined Matt on The Last Word.Hit the ‘Play' button on this page to hear the chat.

In this episode, Susan Finch and Lany Sullivan revisit a topic we can't stress enough: branded email addresses. Using Gmail, Yahoo, or even AOL for business? You're losing trust before the conversation starts. We dig into real examples, onboarding requirements, offboarding protocols, and the risk of letting your team operate with inconsistent or unprotected emails. Your email isn't just a communication tool—it's your brand's handshake. Related Reading: Domain, Email & Website Evaluation for Your Brand Why Branded Email Matters – Quick Reminder Listen, nod, then take action.

Grab your copy now at bit.ly/GetTemplatesNowSearch 'recruit' and level up your recruiting game!Ready for the easy button on postcards? Check out www.GEOsential.comJoin the free Mailer Bootcamp to send your first (or next!) 10X Mailer: www.MailerMomBootcamp.comI help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcards

How do you scale a beloved burger brand without losing the heart that made it special?In this episode of Branded, host Ben Kaplan speaks with Chris Dull, President and CEO of Freddy's Frozen Custard & Steakburgers. Chris opens up about the balancing act of fast growth and genuine hospitality—sharing how Freddy's has expanded into 37 states, reimagined its digital experience, and stayed laser-focused on franchisee success.From caramelized steakburgers to post-pandemic innovation, this conversation dives into the power of brand consistency, listening to your guests, and creating “one-of-a-kind moments” in everyday life.If you're in branding, franchising, or just trying to grow something the right way—don't miss this one.

This week we have some of the Pick Country Trophy Doe Hunter AKA the PCTDH team in the WCB studio! This episode is full of buck stories, doe hunting, the rise and fall of Pike Co, Illinois and more! Enjoy! https://www.instagram.com/pctdha/ Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

AP correspondent Haya Panjwani reports on a recall from Ninja.

During this edition of the podcast, we look at conference opponents for Iowa Women's Basketball this coming season. Plus, an exclusive sitdown with Georgia Tech transfer guard Chazadi 'Chit-Chat' Wright.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.IowaFloorCovering.com⁠ - DO IT YOURSELF FLOORING by IFC in Bondurant, IA

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcards

Send us a textThe importance of brand links is a topic often overlooked by SEO professionals who tend to focus more on building links to money pages. But in this episode we reveal why brand links matter more than you might think and give examples on how to go out and get some good ones!WANT US TO DO YOUR SEO? We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you. Stuff You Need To Know The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review. Learn more about us at https://theseoshow.co Check out our content on YoutubeCheck out our agency Local DigitalFollow Michael on Twitter @servicescalingFollow our agency Local Digital on Instagram @localdigitalco

If you're a broker, team leader, or trainer looking for a smarter way to onboard and train agents without building a system from scratch, this episode is for you. We're breaking down the key differences between white label and co-branded agent training programs—and helping you discover which path fits your growth goals. Find our show notes at https://www.wbnlcoaching.com/podcast

Clare's elected representatives are being accused of not doing their bit to ensure roads in the west of the county meet basic standards. Cooraclare-based nurse June Dillon, who ran for Aontú in the 2024 General Election, is calling for urgent action on roads in the Kildysart, Killimer and Cree areas. The Kilrush Municipal District has been given the greatest funding allocation in the county for maintenance of local roads in 2025, with €8.56 million granted to the area - an increase of €40% on last year. June says road conditions in certain parts of the region pose a threat to vehicles.

The WCB crew is back in for a classic WCB B.S Session in this week's bonus episode! We took questions from our Patreon community and had some fun! Enjoy! Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

Foreign Film Month goes out with a bang—literally—as we dive into Seijun Suzuki's chaotic cult classic Branded to Kill. This episode, we're joined by special guest Chuck Horack—film critic, cinephile, and stylish noir aficionado—to break down the film's surreal narrative, killer aesthetics, and why it was way too weird for the studio execs of the '60s.We talk rice fetishes, butterfly assassins, and how this ultra-cool fever dream of a film became a cinematic cult legend. Buckle up—this one's a trip.

Ready for the easy button on postcards? Check out www.GEOsential.comJoin the free Mailer Bootcamp to send your first (or next!) 10X Mailer: www.MailerMomBootcamp.comI help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcardsjoin our Email List:http://eepurl.com/gO5HzTAVAILABLE AS A PODCAST:*Spotifyhttps://podcasters.spotify.com/pod/show/thehyperlocalagent

How does a global giant like IKEA stay affordable, sustainable, and deeply personal—all at once? In this episode of Branded, host Ben Kaplan sits down with Belen Frau, a senior global leader at IKEA who's helped shape the brand from the inside out. With over 20 years at the company, Belen shares how IKEA's democratic design philosophy drives everything from flat-packs to climate impact. From launching secondhand platforms to redefining what it means to be “for the many,” this is a masterclass in brand purpose, strategy, and resilience.

Aluma trailers is back in the WCB Studio! Enjoy! Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

Aluma trailers is back in the WCB Studio! Enjoy! Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

Some Synology NAS products will require drives they sold you, doubt is cast on the CVE program, why some FreeBSD packages didn't appear when they should have, and backing up the keys for encrypted backups.   Plugs Support us on patreon and get an ad-free RSS feed with early episodes sometimes Robust & Reliable Backup […]

How can a simple giveaway at a trade show create lasting emotional impact and brand loyalty? In an age where digital impressions dominate, can a physical product still create a meaningful connection? In such an environment, how can associations help members understand and elevate the true power and value of their work? In this episode of Associations Thrive, host Joanna Pineda interviews Drew Holmgreen, President and CEO of Promotional Products Association International (PPAI). Drew discusses:The vast promotional products industry ecosystem—from manufacturers to decorators.PPAI's global membership of over 15,000 corporate members, reaching into the U.S., Canada, Latin America, Europe, and beyond.Why branded merch is unique in its ability to create an active relationship with consumers.PPAI's work on a new economic impact study, to quantify the industry's reach and influence.The importance of advocacy at both the federal policy level and in educating the public and brands about the promotional products industry.PPAI's massive Expo, attracting 16,000+ attendees annually in Las Vegas, featuring a tradeshow, education, and a Shark Tank-style innovation showcase.Innovations in the industry, including digital-embedded merch and sustainability-forward products that can be recycled.PPAI's end-user advocacy campaign to elevate the perception of promotional products and underscore their emotional impact.The Promotional Products Education Foundation (PPEF), which has awarded over $4 million in scholarships to industry members and their families.Creating a culture of joy at the office—through space redesign, fun events, and leading with positivity.References:PPAI Website

Some Synology NAS products will require drives they sold you, doubt is cast on the CVE program, why some FreeBSD packages didn't appear when they should have, and backing up the keys for encrypted backups.   Plugs Support us on patreon and get an ad-free RSS feed with early episodes sometimes Robust & Reliable Backup... Read More

Welcome to episode #426 of 20MT•Celtic's treble attempt is branded tedious•Is so much success good for Celtic long term?•Callum McGregor is irreplaceable•The Reo Hatate conundrumand much moreTreat yourself or the 20MT listener in your life, as well as supporting the podcast with some 20MT merch at 20mt.bigcartel.com/You can help support the production of these podcasts, get AD FREE content as well as gaining access to over 1000 extra episodes at patreon.com/20MinuteTimsSign up for Celtic's Youth Development Lottery The Celtic Pools and help shape Celtic's future here - https://celticpools.securecollections.net/index.aspx?Agent=353920MT Hosted on Acast. See acast.com/privacy for more information.

Text the show!“If you invest in merch that fits seamlessly into somebody's daily life, they're going to reach for it more, which is going to keep your brand top of mind for them.” -Victoria MarcouillierMany think of merchandise as just a fun extra—but for Victoria, that perspective changed when she realized how low-quality merch can actually cheapen your brand. Picture attending an event and getting a trucker hat that perfectly reflects a brand's vibe. You wear it everywhere—not because you have to, but because it fits your style and values. That's the power of intentional, well-designed branded merchandise.In this episode, Victoria shares her journey from underestimating merch to embracing it as a powerful branding tool. She breaks down how high-quality promotional products that align with your audience's lifestyle can strengthen brand recognition and build emotional connection.Victoria also tackles the all-too-common issue of cheap branded items—like flimsy tote bags or boxy t-shirts—that end up in the junk drawer. Instead, she offers smart strategies for creating practical, visually appealing merchandise that reflects your brand identity and keeps you top of mind.Whether you're an entrepreneur or small business owner, this episode delivers actionable tips to elevate your brand through thoughtful merchandise. Tune in and learn how to make your merch as bold and intentional as your brand.Links Mentioned in Today's Episode:BrandWell DesignsView the list of Victoria's Go-To Vendors here!For show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

This episode features an interview with Bill Macaitis, Founder & CEO, SaaS CMO Pro, where he shares growth strategies for SaaS and AI companies. His past roles include CMO positions at Slack and Zendesk, and SVP of Marketing at Salesforce. Bill joins the podcast to discuss findings from a recent survey of over 300 B2B marketers that gives insights into marketing strategies and budgets. He shares what they learned about marketing versus sales budgets, the most common attribution model, and more. Key Takeaways:Companies that are growing the fastest, invest the most in marketing. While cause and effect of that correlation is unclear, it's an interesting finding. Pipeline generation was one of the most tracked metrics for CMOs, which is a nice move away from only looking at MQLs or leads. Unfortunately, awareness was rarely tracked, making it hard for marketing teams to invest in long-term initiatives. A lot of companies, 65 percent, continue to use first or last touch attribution models.  Quote:  So, what we learned is a lot of companies, I think especially in their earlier stages -  percent still use first- or last- touch.  It's kind of crazy. I'm still shocked by it.  I remember my time at Salesforce,  I was running the marketing ops team at that point, along with a couple other teams, and  I just did a deep dive into attribution. Like I really wanted to understand like, hey, how many touches are people having with us before they became a lead? And then how many touches before they became a customer? What we would see is people would have 10, 20, 30 interactions or touches with us before they became a lead, and then they'd have like another 20 or 30 before they became a customer. And just imagine giving all the credit to the very first or last thing. And by the way, it's one of the reasons Google got so big was because a very common last touch thing is they will search on your company name. Branded search, right? And it's like, oh, like the SEM guys are like, this is amazing, right? We need to spend more on Google because they're producing these massive deals. And it's like, well wait, what about all the stuff in the middle?Episode Timestamps: *(03:48) Marketing Strategies and Budgeting*(22:31) Attribution Models in Marketing*(26:44) Top Metrics for B2B SaaS and AI Companies*(31:06) Marketing's Role in Revenue and ExpansionSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Bill on LinkedInLearn more about SaaS CMO ProLearn more about Caspian Studios

Branded identity and app-like messaging experiences take center stage in CTO Mike Tindall's product preview ST. PETERSBURG, FL - At Cloud Connections 2025, Mike Tindall, Co-founder and Chief Technology Officer of Commio, introduced two forward-looking solutions aimed at transforming how businesses engage customers through voice and messaging. Speaking with Doug Green of Technology Reseller News, Tindall discussed Signature Calling, Commio's branded calling product developed within the BCID (Branded Caller ID) ecosystem. Designed to address the increasing problem of spoofed phone calls and diminished customer trust, Signature Calling provides end-to-end identity delivery that authenticates the brand, displays company logos, and optionally explains the reason for the call. "Life is complicated. I like things that are easy." – Mike Tindall, Commio CTO “Phone numbers are ephemeral,” said Tindall. “The real question is: how do you establish identity? That's what BCID and Signature Calling solve for.” Alongside this, Commio unveiled Instant App, a reimagined version of RCS (Rich Communication Services) designed to turn messages into rich, interactive brand experiences within a user's native messaging app. “We call it Instant App because it functions like a complete mobile application, right inside the inbox,” explained Tindall. “It allows brands to offer real-time engagement—like coupons, appointment scheduling, or product offers—at the tap of a button.” Both Signature Calling and Instant App are being soft-launched and will be made available to enterprise customers across a wide range of verticals. Tindall noted that channel partners and managed service providers (MSPs) will play a key role in bringing these solutions to market. “These tools are especially powerful for industries like automotive, HVAC, and retail, where customer engagement and trust are key drivers of repeat business,” said Tindall. “We're excited to empower our partners with this next generation of communications.” To learn more, visit www.commio.com.

This week, we have Nate Sellers from Huntworth in the studio! We talk Huntworth Gear, their own camo patterns, and more! Enjoy! Use code WCB15 at https://huntworthgear.com/ Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

See the Full Picture! Subscribe to my YouTube channel for exclusive behind-the-scenes content on how I run my business, train for HYROX, build relationships, and grow a thriving community. Your support helps us reach and serve more people https://youtube.com/@seanmeyers.24?si=LHcLm0GvA3NrDt8r   In this episode of Level Up and Live, we sit down with local business owner, entrepreneur, and branding expert Matt Kalousek, owner of Ultra Branded. Since 2005, Matt and his brother Russell have been helping businesses in Montgomery County and beyond grow through powerful, strategic marketing that actually moves the needle. Matt is more than a marketer—he's a husband, father of two, and the kind of business owner who shows up, puts in the work, and lives out what it means to level up and live fully. From building brands and navigating entrepreneurship to staying grounded in family, discipline, and mindset, Matt shares his personal playbook that's helped him and dozens of local businesses succeed. Whether you're just starting out or looking to refine your brand and scale, this conversation is packed with practical advice and real talk that every business owner needs to hear.

Imagine turning casual event interactions into lifelong patient relationships.In this episode of the Ground Marketing Series, we dive into a complete, actionable framework for dentists eager to expand their practices. I unpack the art of pre-event planning, setting intentional goals, and constructing an irresistible activation kit. Drawing on wisdom from marketing legend Seth Godin, we learn that storytelling lies at the heart of effective marketing. We'll cover the essential roles within an event team— the magnet, the messenger, and the connector—each playing a crucial part in generating and nurturing potential patients.We'll discuss hands-on tips for booth presentation and interaction strategy. Learn how captivating signage and engaging team activities can drive your booth traffic through the roof! This episode brings to light the importance of crafting messages that avoid clichés and resonate with potential patients. Discover key metrics to gauge your event's success and develop an adaptable, scalable marketing system that ensures no opportunity slips through the cracks.What You'll Learn in This Episode:Strategic steps for effective pre-event planning for dental practices.The pivotal roles each team member plays in a successful marketing event.Techniques for creating engaging, memorable booth experiences.Essential do's and don'ts to maximize your event's impact.The art of immediate lead follow-up and team evaluation post-event.Insights into metrics and tools for tracking and optimizing marketing efforts.Get ready to transform community events into powerful marketing victories—tune in now!‍‍Learn More About the Ground Marketing Course Here:Website: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/‍Sponsors:CareStack: Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: thedentalmarketer.lpages.co/carestackCallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Start a free trial today! Don't forget to mention The Dental Marketer sent you!) callrail.comOryx: All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! thedentalmarketer.lpages.co/oryx‍Other Mentions and Links:‍People:Seth Godin‍Groups:Chamber of CommerceRotary Club‍Tools:EventbriteGoogle FormsJotformMailchimpActiveCampaignGoogle SheetsAirtableCareStackCallRailOryx‍Businesses/Brands:Invisalign‍If you want your questions answered on Monday Morning Episodes, ask me on these platforms:My Newsletter: https://thedentalmarketer.lpages.co/newsletter/The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041‍Episode Transcript (Auto-Generated - Please Excuse Errors) Michael: leveraging community events for maximum impact. This is gonna be the step by step guide to making an unforgettable impression. At local events and converting it into real growth. Now, community events aren't just about handing out freebies. They're a powerful system for relationship building, trust marketing, and establishing your practice as the go-to in the neighborhood.Seth Godin said, marketing is no longer about the stuff you make, but the stories you tell. But here's the kicker. To win at these events, you need more than a table and smiles. You need smart systems, a team with purpose and follow up that drives revenue. I cannot tell you how many times I've gone to events where I'm either just an attendee or I'm a vendor.it's almost like a pet peeve of mine where I see so many things going wrong. It feels like, oh man, this, employee who's hereis the wrong employee. You're doing the wrong things. You're just not feeling it. And you can see the mistakes.You can see almost the opportunities lost in every single minute almost,not just every single interaction, every single minute that they're there. So this episode. Definitely it's gonna be a, game changer for you because you're gonna realize a lot of things that maybe you've been doing wrong or a lot of things that you could be doing better.Now this is real data why this works. 43% of patients only visit the dentist once a year. 27% go twice a year. Events help turn rare visitors into loyal patients, okay? They see you, they talk to you, they engage with you, they interact with you. They're more likely to go with you. 59% of dental practices rely on front desk staff for marketing.Your team needs training to represent you well at community events, so it's not just like, Hey, let's all go out. The whole team has to go out. They need to be trained. 77% of patients prefer online booking, but only of practices offer it. So your event setup should promote real time scheduling.Don't let it get lost in the weeds where maybe you are booking people on the spot, maybe you have a specific software right, and you're booking them on the spot, on the iPad, and then you book them. And then you notice when you get back to the office, it's triple booked double book, and it's not cohesive.Don't lose people like that because I cannot tell you how bad it will be if you have to call that lead back and say, Hey, you know, the time you booked doesn't work. Can I put you in another time? First you gotta get them on the phone, try and find them, try and reach them, right? But you most likely will.And then from that point on, gotta convince them to, to change. So no email marketing, ROI is 44000%, It's huge. Capturing emails at events is high value. If you can capture phone numbers or even text them even better, right? So here's a step-by-step guide, step one. This is crucial pre-event planning.This is the foundation phase, so choose the right events 90 days in advance if possible. Easy breezy. How to do this. You look for events where your ideal patients already gather. You look at PTA meetings you hear word of mouth where they're going, they're doing.Farmer's markets, events in the Chamber of Commerce calendar and the rotary, club calendar, school health fairs. You just ask for events, right? A lot of apartment complexes have events, community center, senior homes. You can even use platforms like Eventbrite Facebook parent groups, Facebook groups in your community.And like I said, chamber of Commerce right now, here's a pro tip. If any of these events, you decide, Hey, I really want to go to them, try to attend first as a guest. Observe the crowd flow, the booth engagement and the vibe before you commit. And then you can go. A lot of the times in the ground marketing course, I teach you how to do this and how to actually get fantastic referrals and partnerships, but new patients without ever participating in an event.Meaning like without ever being a vendor, you're just there. But if you're like, oh my gosh, the booth engagement is fantastic, we gotta be here, we gotta support. Yeah, definitely continue to pursue that. Right now you wanna set clear measurable goals. So example targets. These are examples, right? I want to collect 75 emails or 75 contact information.I wanna book 15 appointments on the spot. On site, and I wanna generate 200 plus impressions in the community. That means 200 plus people know about us, we've handed out. Something specific to them, they know about us. And then now you wanna work backward from your goals. Reverse engineer. If your team can engage 20 people per hour, plan your booth design game, call to action accordingly.Okay? You wanna design it that way? It doesn't just happen that way. For example, let's just say it's a huge event and only one person's available and they're going, they're setting up, they're doing it all. They're at the booth, they're talking. right?You're not gonna get everything that you want. You're not gonna get 200 email contacts or contact information or 200 leads because it's just one person. So you gotta, adjust accordingly. Now, you wanna design portable activation kit. The whole system for this, the actual layout, pictures and everything is in the ground marketing course.Like I'm gonna tell you right now, you don't need flash. You need systems that trigger interaction and capture data. That's it. I've never been too over the top or over fancy with it. I've seen a ton of boots like that, and that's great. That's fantastic. But in this episode, you're gonna hear what's most important and what you need to invest more in on than being off lash right now.What you're gonna want in this portable activation kit is branded tablecloth and banners. With your logo, maybe a game if you like, right? Like a spin to win or a Plinko board. IPads with intake forms, It can have Google forms or jot forms or a signup sheet. I still do the signup sheet, but it's up to you, You can have the iPads with linked to your practice management software. I know Cares Stack and orx do it fantastically. Great booking portals on there. Then obviously lead magnets, right? Pre kids, dental, emergency guides, or all the freebies you want to give out that are in there, hygiene kits, information flyers, things like that.So that's step one. Okay? The pre-event planning Phase A, you're gonna choose the right events 90 days in advance, if possible, or just in advance, right? You don't wanna go on the calendar and say, oh, snap, there's an event tomorrow, let's make it happen. No. Take time to plan ahead. B, set clear and measurable goals crucial.Have to have measurable goals. Never once did I go out and say, let's just see how many people we sign up. No, in the moment, you're gonna be like, oh, you know what? This is not that good, or whatever. You're gonna get in your head and you're gonna just sign up. Five people. You gotta have clear, measurable goals and say, okay, you know what?From here we're gonna do 75, and that means you're gonna put in the work to get those 70 fives while you're there. Right? Be set. Clear measurable goals. See design a portable activation kit, like I told you, cable tablecloth, banners, maybe a chair if you like. spin the wheel, whatever freebies you wanna give out, and something to sign up people on.Okay, step two is the booth strategy. So make it magnetic. This step is all about stopping people in their tracks. Creating a magnetizing presence and turning curiosity into conversations. Most booths are background noise. Yours should be the events gravitational center. So what you wanna have is a solve a local pain point with words that actually work.I'm gonna give you three examples of what not to say anywhere in the booth. Hey, we're accepting new patients. No. That's so long ago. Don't ever use that again. Two, come get a free toothbrush. Nope, throw that out. Three. General and cosmetic dentistry. Throw that out. These are vague, they're overused, and they don't spark emotional or practical urgency.You want to craft micro messages that solve actual local problems. For example, could be a pediatric practice. You can say. Somewhere in the booth, right? Struggling to get your kids to the dentist without a meltdown. Ask about our no tears visits. Why this works. It uses parents' pain point tantrums, and stress.It includes emotional relief. So no tears. And it's specific. It's not generic. Here's a cosmetic example. Want to boost your confidence before your next big event. Ask about our mini smile makeovers. Same pain points that attacks the next one. Busy parent example, no time for dental appointments. Ask how we get families in and out under an hour.Boom, ate and insurance neighborhood example. Confused about your insurance. We simplify it and yes, we take yours. Boom. This one right here, members have used, I got this one from members. Fantastic. I'm gonna say it again, confused about your insurance question mark. We simplify it and yes, we take yours and the exclamation point that one does fantastic.And you can have like a sandwich board in front of your booth and have that on there, right? These examples, these sayings. Now pro tip, print your core message in large text or on your banner, right? And have every team member memorize and repeat it naturally. So have these banners with these messages on there as well.But like, what I like to do is to have a sandwich board, right? Just in case it changes up. I don't have to get a new banner for every little thing. Now that was a right. A, is solve a local pain point with words that actually work. B. Grab attention within three seconds. Why? Well, The average event goer decides in under three seconds whether or not to approach your booth.So you must stack the deck in your favor with visuals. Motion, sound and simplicity. Use a high visibility game, right? Why? ' cause movement plus potential reward equals attention. Examples are spin the wheel, right? Each wedge is a prize. Maybe free whitening, something specific In one of our live ground marketing workshops that we had this past month in March, 2025. We dove deep on incentives. So if you're a member of the ground marketing course, definitely go check that out. But that is gonna be an episode for later on. In the ground marketing series.Now you can discuss the incentives with your team. See what you want to give best Plinko board, right? It's nostalgic, it's fun and easy to brand with dental punts. you can do a mini basketball hoop or ring toss. These are especially effective for family events and kid heavy areas. Now the signage above the game should read the incentive.The incentive only, Not all these instructions, not the name of your practice and everything you do. No, just win free whitening, spin and win. Everyone gets something. Play for a free gift, right? That's it. That's all it should say. Important point here is to display what prizes are available.are drawn to visible rewards. Keep them attractive, but within budget. Whitening, goody bags, water bottles, gift cards, whatever you decide as an incentive, have that out on display. Have standing team members outside of the booth avoid the mistake of sitting behind the table. Always. Instead, place the magnet.A few steps in front of your booth. Now I know what you're thinking. What is the magnet? We're gonna discuss that a little bit further down. On the roles of who they are. But the magnet is someone, it's a person you wanna put them out and about, right? Train them to use eye contact, hand gestures toward the game prizes, and an enthusiastic opener.Something like this. Hey there. Hey, grab whatever you want. It's all free. The one that works the best, the one that I always use hands down, never fails is, Hey, grab whatever you want. It's all free, and that's it. I just stay quiet after that, and then they come and then boom.The further out a person stands without blocking walkways, the more psychological welcome they create. That's a pro tip. You can use t-shirts with a hook as well. These are walking, talking billboards. Don't just put your logo, use a question or statement that invites curiosity. Here are examples that you can use to put on your t-shirts.Ask me how we make kids love the dentist. Ask me about free whitening Fridays. I can get you out of pain fast. Your smile deserves this. Those are examples, right? Or like I said, you can do the Medicaid example one. And yes, we do take yours, right kind of a thing with insurance. So assign different shirt slogans to different roles.There's gonna be three specific roles, and we'll discuss that in a little laterin this episode. Now the three second layering formula to ensure people engage with your booth within three seconds. This is it. There's a visual element, and then I'm gonna discuss the purpose. So the visual element, bold banner, purpose.Communicates core offer or pain point. Visual element. Motion game purpose creates eye catching interaction. Visual element, a friendly greeter. Purpose builds trust, initiates engagement, visual element, branded t-shirts. Purpose reinforces message and makes team approachable. Visual element giveaways displayed purpose creates curiosity and visual incentive.Now, the common mistakes to avoid is too much text on signage. Keep it short. Five to seven words max per message. That's including the sandwich board. Passive team members who wait for people to approach. Oh my goodness. This is, I had a. Dime for every time I saw this, this is a humongous mistake.Passive team members who wait for people to approach do not be that person. Do not have anybody like that on the events. Okay? Third, boring swag. Ditch the basic stuff sometimes unless it's branded and bundle it with a compelling offer, right? But remember, whenever it's at a booth, you want it all.Decompartmentalize. You don't want everything in a baggie. Convenience is not the name of the game When you're at an event, the name of the game is for them to come and chat and sign up, That's what you want them to do. You don't want them to just grab a little baggie and go and say thank you and buy.You want them to be there and shop around, talk, and then finally over cluttered tables with no clear flow. So you don't want it to be over cluttered. You want to have a system in your table. In the ground marketing course, I show you exactly how to do that with just a regular hygiene kit.I don't do anything over the top or too flashy. Now, there's been many, many great examples of this, but I'm gonna give you an example of a member of ours. It was at a local PTA carnival. It was a pediatric dental office, and they use a spin to win, no cavity club prize wheel. T-shirts said, no meltdowns, no tears.Just smiles. And a team member who shouted, You wanna win something your kids will actually love? That's all they said. Hey, win something your kids are actually gonna love. Come on in. Come on in. They collected 112 contact information, so point of contacts, 112, booked 27 appointments immediately, and had a 74% show rate over the next two weeks.All from one. Afternoon. That's just one afternoon. That's amazing. So that's what you wanna do when it comes to be right. Grab attention within three seconds. Now here's the key C rolls and flow. This is the, that you're gonna have for the events. It's your triple threat event team. So instead of calling everyone helpers, give them roles with clear purpose.The first role is The magnet. Where are they gonna be? Right outside of the booth. Right next to the booth. They're just not really standing right behind the booth the whole time. They could once in a while, but they're outside of the booth and their role. Is just to say hi to everyone in the most bubbly way.Attract and invite foot traffic, right? Their script. Get ready for this. If you can write this down, it's, Hey, grab whatever you want. It's all free. And that's it. That is their script. the work that they're gonna have to do honestly is hold themselves back from saying too much. Because that can kill the curiosity of the event goer.All you wanna say is, Hey, and then wave your hand, right? Like If you can see, if you're watching this on YouTube, you can see me wave my hand. Hey, grab whatever you want. It's all free. And then point to everything that's free at the booth that's it. Have them draw closer to be like well, what's all for you?What is all you're not gonna answer? That they're gonna answer that themselves with their eyes and when they go to the booth. So that's it. That is the script. Hey, Grab whatever you want. Come on over here. It's all free. Don't, oh, and the toothbrush is free. And then the floss is, no, don't do any of that.Just say it's all free. And then have them come over. That's it. And you get the next person. The next person. Right Now the next role, the next person. Your team is the messenger. They are inside the booth. Okay. I like to say that instead of behind, but they're inside the booth. Their role is to have these conversations, answer questions.If somebody's in there, like opening their mouth and saying, why do I have sensitivity here? Can you see? And then they're engaging, their role is signing people up. Also, the magnet could be signing people up too. Just in case it gets too busy. That's why I say they're outside of the booth sometimes.But if they see that the booth is popping and it's packed, now the magnet has to go behind the booth and sign people up while the other person is talking to everyone else, right? They're engaging with the person. So the magnet kind of has two roles. They have to have their eyes on that booth.Now the messenger, their role is to educate, answer questions and point visitors to sign up. Hey, yeah. what we're doing this month is we're signing up everyone, blah, blah, blah, blah, blah, right? This month we decided to partner up with this business, and what everybody's doing is they're giving us their name and number, and I personally will give you a call.What's your name? And then you continue to sign them up. That's the messenger's role. They're behind the booth. Honestly, everybody in your team should probably never be sitting down, even, even in a lull, right? they're standing, they're engaging, they're doing things.So that's the messenger. Remember now you have the magnet. They're outside of the booth. The messenger is inside of the booth, and now you have the third team member. The connector, okay. Their role, they are walking around the event to the vendors, to the other vendors. Their role is to build relationship with the vendors, the organizers, the schools, the small business owners, every other booth there.And the people who are in charge of the event. Their role is to get their business information to sign people up on the spot. 'cause remember those people the, at the booth, the vendors at that booth, they're most likely not walking around. You have someone walking around, you have someone signing them up.You have someone collecting their business information, building rapport so that tomorrow you can go to their place of business and get the rest of the employees to sign up, maybe do a lunch and learn, maybe have some type of collaboration or program that you can do just for them. That's your role. Okay.The connector's role is to go out to the vendors and sign up the vendors. 'cause most likely they're not your patients, so they can come on it. And then you're collecting their business information so you can go to their place of business and execute more strategies, ground marketing strategies, and build great partnerships with those businesses.So there's three, right? The magnet just outside of the booth. The messenger, they're inside of the booth and the connector, they're walking around. Creating partnerships with the other vendors and the organizers. Got it. Awesome. So then step three is you're gonna offer a design from freebie to the front door.So your goal is not just to give things away, it's to trigger interest, build reciprocity, and create momentum that gets people to book, show up and become long-term patients. This step turns the booth from a passive branding tool into an active patient convergence system. So a, you want to create a compelling ethical incentive.Forget free cleanings, right? It's overdone, undervalued, and invite slow commitment window shoppers. Instead, craft layer tiered offers that feel exclusive and valuable requires something in return. And reinforce the long-term value of your practice. Now, I'm gonna give you an example. This is for adults.The offer could say, Hey free first Invisalign session and take home whitening kits, Or you can say Free smile consultation. Plus take home whitening kits. Then you can put on the bottom. It includes examine x-rays, custom smile assessment and a whitening kit must attend appointment rate and then continue why it works.Whining is seen as a cosmetic bonus, not a fix. It also positions your practice as cosmetic forward and modern, and it's easy to tie in with Invisalign or SMILE design conversations for kids. Your offer can say, join our no cavity club. The entry into your monthly, quarterly raffle prizes, could be like toys, ice cream, gift cards, electric toothbrushes, right?So that's part of the no cavity club. You always get prizes and then you also get free dental prize bags, right? Branded floss stickers and cool kids swag, all that other stuff. So your enter to win in a raffle all the time if you're part of the No cavity club, to win a huge prize. And then you're also, get, you know, like hygiene kits.But. Rebrand it, call it something different. That way it feels more exclusive and it works because parents love recognition programs for kids. It adds community and reward structure and it gets families emotionally invested, inre care and return visits. A pro tip for this is display a poster at your booth with last month's winner and a real kid photos with permission of course, that always works when you actually have proof, right? Hey, this is the last month's winner. Especially if it's a community event. People will, Hey, I know that kid goes to, he's my best friend, right? Or all these things, they'll feel more inclined or families. You can offer a smile makeover giveaway.One entry per household. One winner gets a full consult with digital smile design and bonus prizes for all entries, right? Small gift bags. Et cetera. Right? And it works because it's aspirational. People love the idea of a transformation. You collected dozens or hundreds of leads and create cross selling into whitening, ortho, and cosmetic options whenever you do a raffle.Real quick, I wanna mention something. Don't ever have just one winner. Everyone should win something, right? So always plan that you want people to come in. Not just give you a bunch of names and numbers and say, oh man, they all wanted to win, but they didn't make everybody a winner. Now with, visuals, the offer type and the suggested sign copy, this is how it should stay on your booth, right?So let's just say you're offering whitening. You should say, Hey, free whitening with your first visit. Ask us how. The no cavity club kids can win big. Join the No cavity Club today, right? Smile makeover. Want a new smile? Enter our makeover giveaway. Make these signs bold, easy to scan in under eight words, right?Don't make it too wordy. You can add scarcity and urgency. Even the best. Offer false flat without psychological triggers, scarcity and urgency. Create fomo, which drives people to act now instead of later. So you can have a whiteboard or a flip chart at the booth nine Invisalign spots remaining.13 whitening kits left today. You can even have a countdown timer on an iPad screen and say, next free whitening session giveaway is in five minutes. Right? People will, wait at your booth until they can be the first one to do it. If you do catch them waiting to be the first one to do it, make them feel like a VIP and say, Hey, you know what?You ain't even gotta wait. I got you in right now. Are you gonna be available Monday? I'll even put you on the schedule immediately. Boom. You'll make them feel special, important, and they're gonna show up no matter what. And you can also have a physical prize board, right? Cross out slots as people win or book, right?Oh, we only have 12, 10, 11, 13. And verbally, you can yell out, you know, we only have 10 whitening kids left, so grab one while they last. The smile makeover drawing closes in two hours and turn out to be included. We only block five Invisalign day specials each month. You want one right. And it works because it makes them feel exclusive. Not everyone gets this. You're one of the few. It's simple. It's super easy. It takes 30 seconds to sign up and scarcity, only a few left. Once they're gone, they're gone. And you got one. This trifecta bypasses analysis paralysis and motivates decision making on the spot, even from skeptical attendees.So that's gonna be fantastic to utilize. Now, here's the key. Mainly one thing post event follow up. This is where the ROI is made. This is one of the final steps, you wanna segment and nurture leads within 48 hours. So sort your context right from hot. Those are the ones that are booked or very interested to warm.They were curious or maybe they weren't committed and then cold. They just entered a raffle. Now tools you can use is,a lot of our members use Cares Stack or orx or their practice management software right, to see the appointment follow up. You can definitely use that. I know Cares Stack and Orxsponsor the podcast. So if you ever needed a couple months for free to utilize them, definitely go in the show notes below. It's not gonna be in the first link in the show notes below, but scroll a little bit down you can click on their deals that they have for you if you are interested in.Cloud practice management software, an all in one cloud practice management software that a lot of our members utilize that they can just put on their iPad and then they can schedule on the spot. So it's pretty fantastic. You can also use MailChimp or, an email system, like Active Campaign or anything like that.You want to use these tools to know, okay these, are booked appointments. Cool. Awesome. And then these were other people that just entered for a raffle and they're cold. Or maybe they're warm and you wanna retarget. So post event recap, right? Maybe you're saying We met 150 plus amazing families this weekend.If we missed you, our event special is still Available. Click below to book. You want to do that? Send it out to your actual cold leads and maybe even send it out to some of the patients you haven't seen in a while that you know, they're in their community because this will make them curious.See what it is, what are they doing? Oh man. What was the special that was happening at the event? Oh, cool. They're participating at the community. So now you're not just targeting, the people who were at the event. You're also targeting people who you haven't seen in a while. So definitely do that, and then you can use the same photos and text or emails so they recognize your team and so forth.Now, for hot leads, call within 48 to 72 hours. I mean, As quick as possible. Offer a warm, friendly touchpoint and a clear call to book if they haven't booked yet. So that means if they signed up, they put their name, number, and you said, I will personally give you a call to get you on the schedule this week.now's the time to call them. Be warm, friendly, and then get to the point. Just give them options. Don't say when are you available? No. Give them options one to two that they can schedule. Now, step five. Here's the big major part you wanna measure and optimize. This is gonna to be everything for you.This is the difference between a random act of marketing and a repeatable system that builds wealth. Community events are only profitable if you can measure exactly what you gain from them. Identify what's working and scale it and eliminate what's not, and save time, energy, and money. track these metrics.Every time without exception, you need to quantify both the top of funnel, that means leads and engagement, and the bottom of funnel appointments and production. Here's what to track. Okay? Leads collected. So total number of new contacts. Who gave you permission to follow up? That means emails, phones, or booked Both Total and source. So if they were booked at the event, track it. If they were warm, they gave you the info, track it. If they were only raffles, track it. Like I said, you can use Cares Stack or Orx their forms that you can use directly on iPads or if you want, you can sync Google Forms to your CRM, right?But tag the event source. So these leads are trackable in future campaigns as well. So that's number one. Leads collected, track it, two appointments booked. Number of appointments scheduled on the day and within the following seven days. So breakdown by onsite bookings, maybe let's just say it was 20 post event bookings via email or text message.And then you wanna track the show rates. Why this matters. This is your true conversion rate. Don't just measure interest. Measure action. Like I tell you before, your practice management software, they may let you segment by source and measure, show rate versus no shows and then revenue generated.Now this is within 60 days total treatment, accepted and paid from patients who came from the event. You don't want to wait six months to evaluate ROI look at hygiene visits, emergency treatment, accepted whitening, or ortho starts, and follow up family bookings. Set up event lead as a referral source in your practice management software, and then run a report after 60 days with that filter.Right now, cost per lead, the formula is total event costs, plus number of quality leads. So example is, let's just say the booth fee was $400. Materials is $300, the total 700, but leads collected was 105. Cost per leads are $6 and 67 cents.Why this matters? It helps you compare this event's efficiency against others. Other things as marketing such as ads, mailers, et cetera. Sometimes you don't have to, majority of the time, I wanna say at least like 80 something percent, you don't have to pay for a boothymaterials, you're gonna get them anyways to hygiene kit in the ground marketing course.I show you exactly how to do all of this just with hygiene kits. Your cost is super low. What I just said right now, the example the booth V $400 materials 300, that's a lot higher. That's a lot higher than I've, ever really done. But we're taking it there because I want you to see the potential.five is return on investment, right? So the formula for the ROI is revenue minus cost. Divided by cost. So the example is revenue generated is $4,000. The cost was $700, like the example we said. So 4,000 minus 700 divided by 700 equals 4.7. So 470% was the ROI. Now this matters because you'll know exactly which events to repeat, which to drop, and which to scale with confidence.Not every event is gonna be a banger. Some events are gonna be like, okay, you know what? We did get a good amount. It's good to, for us to continue that, you know, every quarter and some events are gonna say, oh my gosh, we have to do more. We have to invest more. And that, that we've gotten an incredible amount.Let's back them up. Let's see if we can create our own event with them. And then some events are absolutely fantastic, but they only host 'em once a year, right? Like employee benefits fairs or school events and things like that. But at least you know it's fantastic.The ROI is great and you're locked in for years and years to come. Tool options, right? You can collect these leads with an iPad, Google Forms or Cares Stack, right? Appointment tracking, like I said, you can use. Your practice management software, if you're looking for a new one, like I said, cares Stack and nor sponsors our podcast.So definitely check them out. You get an exclusive discount, and you can check 'em out for free too. Revenue by Source. You want to collect reports right on your practice management software, the metric ROI tracking. You wanna use custom Google Sheets or Airtable or just a way to collect the ROI and then dashboards.You wanna have insights so you can do that with. Your practice management software. I know if you have Cares Stack, I think it's smartview. And then orx is Orx Insights. But you can utilize whatever practice management software you want to utilize,something that will help fantastically with the leads collected appointments booked, the revenue generated.An easy way to track this you can use a software called CallRail. their new sponsor for the podcast. And they're fantastic at what they do. So for example, they have call tracking conversation intelligence. So they transcribe all your calls. And something I think is cool is they convert assist, so they convert leads with AI powered next steps.Coaching and follow up messages. So they'll literally highlight, okay, they were looking for this is a trend we see that all the leads want in the community. Or maybe my tone wasn't the best or what I said, I fumbled here a little bit too much. And that's what caused them to be disengaged in the conversation on the phone or whatever.Right? But primarily they track. lot of great things. So I would definitely use them when you can, not only to figure out how many leads are coming in, where they're coming in from, if they booked appointments, but at the same time see the conversation, see the trends and so forth. And then on top of that, you know, you can track everything else.So if you want, you can check them out for 14 days for free. So what I would do is on your next event that you have coming up, enroll for the 14 days for free. Then after that in your debriefing meeting, okay, let's look at the hot leads, look at all the data generated from Call rail and see where you guys are.if there's any cracks leaking, where you can glue them when it comes to answering the phones converting them, getting them in the practice and so forth. And how many leads came in. I mean, Call role makes it super easy. But definitely I'm gonna put a link in the show notes below if you wanna.Check them out. They help with everything like that, with ROI, tracking, appointment, tracking leads, collection, even improving your front office skills and phones, right? So, Yeah, I do that. Check out CallRail or if you want, you can use Google Sheets or whatever practice management software, system you have, and try to, you know, maneuver it that way.and the key is to debrief after every event. So within 24 to 48 hours of the event, gather your team for a 15 to 30 minute huddle.This is where all the magic happens. This locks in wins, identifies flops and builds your repeatable event engine. Ask these seven questions. What worked extremely well? Not what worked. What worked extremely well? Scripts, offers, games. What got the most attention? Did the magnet, the messenger, the connector shine?Who shined the most? what worked extremely well? Question number two is what flopped or fell flat? Was there a prize that wasn't exciting enough? Did anyone get confused about the offers? Three. Did people understand our messaging immediately or did we need to explain things over and over?Four? Was there any downtime? Track the busy times or slow times, right? For future booth placements, sometimes it's a popping event. Where you decided to set up is not popping. It's not that good. It's in a dead spot of the event. So that's something to keep in mind. Was there any downtime? Five. What questions came up repeatedly from attendees?This reveals content gaps you can fix with signage or handouts. Six. Did any tech or process slow us down? iPad glitches. QR codes didn't load. You know, you wanna fix that immediately. And then seven, how did each team member feel in their role? That's probably one of the most important because they're gonna be your main ones, right?For this whole thing to be successful. So they have to feel super comfortable. And then you wanna build a post event template and you can use a format. Now we do have this format in the ground marketing course. It's for all our members. So if you're remember and you're listening, definitely go check out that format.Download the post event template so you can use it, utilize it all the time. And go from there. If you're not part of the ground marketing course, definitely enroll. I'd love to see you in there. You can go in the show notes below. It's the first link in the show notes below, and you can check out everything that's inside of the course and we continue to add to it all the time.But you wanna continue to do this, track it. Do a post event huddle, repeatable growth engine. That's what this is gonna be. Once you do this three to four times, you'll have a playbook of top performing offers. You'll have a refined booth strategy and a trained team that knows how to execute without micromanagement, and most importantly, you'll have a predictable new patient system.Awesome. So if you have. Any questions or concerns, please feel free to reach out to me on this. But the best way to reach out to me, especially with ground marketing, is being a member of the Ground Marketing course. You can go in the show notes below, click on the first link in the show notes below to check out more, and roll into the course and see everything we have to offer you.And thank you so much for tuning in. I'm excited to see you in the course. And for the next episode. It's ground marketing at schools. What you need to know, we're gonna discuss how to approach schools and offer value to teachers and parents. Alright, thank you so much for tuning in.We'll talk to you in the next episode.

This week we are in the hood with Damian talking whitetails, drones, and anything else we stumbled upon. Enjoy! Fundraiser for Waylon Wade https://www.facebook.com/share/1AZazEe6gw/?mibextid=wwXIfr Go Fun Me for Waylon Wade - Click Here Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon  Learn more about your ad choices. Visit megaphone.fm/adchoices

The Cartel Custom Calls crew is back in the WCB studio! Check out: https://cartel-custom-calls.myshopify.com/ and use Code: WCB to snag your calls for this season! Check out KILL BOTTLE Whiskey! https://ledgerockdistillery.passionspirits.com/kill-bottle-bourbon-whiskey Check out the NEW WCB POD CLIPS YouTube here: https://www.youtube.com/@WCBPODCLIPS __________________________________________________________________ Find WCB On Social: FaceBook | Instagram | TikTok For Video podcasts, hunts, Vlogs, and more check out the WCB YouTube by clicking here! ________________________________________________________ THE WCB Podcast is PRESENTED by Grizzly Coolers! Click Here and use Code: WCB to save!  The WCB Podcast is supported by these awesome companies:   MTN OPS - Save 20% and donate 5 meals to Conquer Hunger and help us reach our 100,000 meal goal when you use code WCB Camo Fire / Black Ovis Code: WCB Big Tine - Attract - Develop - Grow Code: WCB2024 Old Barn Taxidermy Huntworth Gear Code: WCB15 Novix Treestands CODE WCB10 Victory Archery Leupold Optics Trophyline CODE: WCB Dialed Archery Free Shipping Code WORKINGCLASS Black Gate Hunting Products Code WCB10 DeerCast - Save on your yearly description by clicking here! Aluma Trailers - Built in the USA, ALL aluminum welded construction! Rogue Ridge E-Bikes Rack-Hub Code WCB: https://www.rack-hub.com/wcb Hoyt - Code WCB for Hoy Merch & Branded items - see your local dealer for bows! Evolution Outdoors & Broadheads - Code: WCB AAE - Archery Accessories, Code WCB ________________________________________________________________________________ **Check Out the other Podcasts on the WCB Podcast Network!** Victory Drive - Our Firearms, tactical, Military Podcast Tackle & Tacos - A fishing podcast! Hunting The Mason Dixon Learn more about your ad choices. Visit megaphone.fm/adchoices

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