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His firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz, State Street Corporation, The Federal Reserve, Toyota, and over 500 other leading organizations. He is an inductee into the Professional Speaking Hall of Fame® and the concurrent recipient of the National Speakers Association Council of Peers Award of Excellence, representing the top 1% of professional speakers in the world. His prolific publishing includes over 500 articles and 60 books, including his best-seller, Million Dollar Consulting (from McGraw-Hill) now in its 25th year and fifth edition. His newest is Threescore and More: Applying the Assets of Maturity, Wisdom, and Experience for Personal and Professional Success. Success Magazine cited him in an editorial devoted to his work as “a worldwide expert in executive education.“ The New York Post called him “one of the most highly regarded independent consultants in America.“ He is the recipient of the Lifetime Achievement Award of the American Press Institute, the first-ever for a non-journalist. Join me on this episode of the Curve Benders podcast, with one of my Curve Benders, Dr. Alan Weiss. Don't forget, I turn the show notes from these podcasts into more in-depth articles, so check them out on our blog at NourGroup.com/Blog. --- Send in a voice message: https://anchor.fm/david-nour/message
Wealth is not money. Money is simply the fuel. Wealth is discretionary time. The ability to do what you want, when you want is real wealth. In this podcast, Alan enumerates on diverse tips and strategies that can be used to kick start your own journey as an advisor: In order to stand out, you should become a contrarian and someone who is provocative. You should be able to suggest preferred methods of doing a certain thing. This means that you should not stop thinking of something new. People trust their peers and peer references more than the most common ways to utilize a certain service. Aim for referrals. Do not conform to what is easy and usual, like common forms of advertisement. Organizing your time and yourself can lead to better productivity and a good number of accomplishments. Identify your clients thoroughly. Worst clients keep complaining and best clients give you the benefit of the doubt, which supports the idea that customers aren’t always right. Work on your skills – specifically writing and speaking. These are crucial productive skills in getting your message and service across. Perfection can be the enemy of excellence. You should always give your best and know that there are chances to fail. If this happens, you must have the resilience to bounce back. Do not make unguaranteed promises. Do your best to help your client achieve reasonable goals and objectives. Alan Weiss is a renowned consultant, speaker, and author. His consulting firm, Summit Consulting Group, Inc. has clients of over 500 leading organizations. He is an inductee into the Professional Speaking Hall of Fame® and the concurrent recipient of the National Speakers Association Council of Peers Award of Excellence, representing the top 1% of professional speakers in the world. Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.
Jay Baer is the founder and President of Convince & Convert. Jay has advised more than 700 brands since getting started in online marketing in 1993. He is also the New York Times best-selling author of five books, including his latest, Talk Triggers. In addition to strategy consulting, the firm also runs Convince & Convert Media, a fast-growing education company that produces six podcasts, a digital magazine, email, webinars and white papers. Jay’s Social Pros show was named Best Marketing Podcast in the 2015 Content Marketing Awards. In 2017, Jay was inducted into the Word-of-Mouth Marketing Hall of Fame by the Word-of-Mouth Marketing Association. And in 2018, he was enshrined in the Professional Speaking Hall of Fame, where there are just 187 living members. Jay is the most retweeted person in the world among digital marketers and one of the top 3 most influential people online among CMOs and B2B Marketers. His is also an avid tequila collector and a certified BBQ judge. Show Notes What Jay was doing (and really disliking) before joining an internet company. What the online marketing landscape looked like when Jay got started in the industry. Why Jay decided to build Convince and Convert differently from his past companies. Why you’re better off telling one story about your company over and over in different, interesting ways versus telling six different stories. Jay’s Christmas tree analogy to starting new businesses.
Jay Baer, a 7th generation entrepreneur, New York Times best-selling author of 6 books, founder of 5 multi-million dollar companies, and one of 187 living members of the Professional Speaking Hall of Fame, shares how you can gain influence through content marketing. Jay Baer's Lessons to Gain Influence and Grow Your Business During the conversation, Jay shares: How influencer connections have helped him grow "Convince and Convert," one of the most successful marketing agencies in the country The role of content marketing in the growth of your business How to figure out what kind of content to focus on How to leverage your podcast to connect with influencers and to deliver value to them Success factors to initiate a connection with an influencer via email Speaking engagements as a powerful tool to sign up new clients and meet influencers His streamlined process to write books, which allows him to publish a bestselling book every 2 years Jay's powerful closing message: "Everybody is an influencer. It's just of whom." About Jay Baer Jay Baer, CSP, CPAE shows you how to use technology as an unfair marketing and customer service advantage. Audiences will rethink their approach to marketing and customer service, helping them gain more customers and keep those they’ve already earned. Jay Baer is: One of fewer than 200 living members of the Professional Speakers Hall of Fame An inductee into the Word of Mouth Marketing Hall of Fame An experienced pro, having given hundreds of insightful, humorous presentations world-wide A renowned business strategist A popular emcee and event host A New York Times best-selling author of six books An advisor to more than 700 companies since 1994, including Caterpillar, Nike, The United Nations and 32 of the FORTUNE 500 An entrepreneurial success story, having started five multi-million dollar businesses from scratch Founder of Convince & Convert, a digital strategy consulting firm that helps prominent companies gain and keep more customers A media brand. Jay’s Convince & Convert Media division runs the world’s #1 content marketing blog, multiple podcasts, and many other education resources for business owners and executives An active venture capitalist and technology advisor, as well as an avid tequila collector A go-to source for the press including NPR, USA Today, Time, Real Simple, CBC and many more Host of the popular Social Pros podcast, named the best marketing podcast in the 2015 Content Marketing Awards Connect with Jay at https://www.jaybaer.com/ Check out his latest book: https://www.talktriggers.com/
Jay Baer is President of Convince and Convert, a consulting firm that works with some of the world’s most iconic brands gain and keep more customers. He is a 7th generation entrepreneur, a recent inductee into the Professional Speaking Hall of Fame, and the […] The post Jay Baer on Creating Talk Triggers to Drive Referrals appeared first on Becoming Referable.
Everyone has a story and everyone needs to know how to tell their business story. Today Duff Watkins and his guest Alan Weiss will discuss why and how you need to tell this story. Alan Weiss is a consultant, speaker and author. His consulting firm Summit Consulting Group, Inc. attracts clients such as Merck, Hewlett-Packard, GE, Mercedes-Benz and many more. Alan is an inductee into the Professional Speaking Hall of Fame® and the concurrent recipient of the National Speakers Association Council of Peers Award of Excellence, representing the top 1% of professional speakers in the world. He has been named a Fellow of the Institute of Management Consultants, one of only two people in history holding both those designations. Thankyou for your continued support of this podcast series. Please continue to let us know how we can improve this service for you by sending an email to podcast@amcham.com.au