Podcast appearances and mentions of Alan Weiss

This one right here… is special. I sat down with one of the biggest influences on my journey — Alan Weiss, the author of Million Dollar Consulting. This is the guy who literally wrote the book on how to build a business around your expertise. I read this book 4 times. If you're a coach, consultant, speaker or just someone trying to turn what you know into impact , you need to hear this. We talked about everything from the truth behind Napoleon Hill to why you don't need an office, a big team, or even a website to become a go-to authority. Alan drops game on what it really takes to become a Million Dollar Consultant. We get into: Why overhead is the enemy of freedomHow to raise your fees without flinchingThe real reason most experts stay invisibleHow to position your value without overexplainingWhat “scope seep” is — and how it's costing you This conversation was an honor for me. If you've ever felt like you're great at what you do but still not getting the recognition or income you deserve, this one's for you. If it resonates, I'd be super grateful if you shared it with a friend or dropped a rating. That's what helps the show grow. And if you want to talk more about the episode or ask questions, join my private group here:

If you want to be a successful consultant, you need to focus on process—on creating "a set of pipes only you can play," as world-renowned consulting expert Alan Weiss puts it. In this episode, Alan shares hard-won insights from his decades of experience, including why successful consulting means being a good marketer, why presentations and pitches are midcentury relics, and why value-based pricing is the clear choice over hourly fees. He also shares practical advice on starting and growing a consulting practice, including the six key ways to meet buyers and why consultants should avoid unnecessary overhead costs when they're just starting out. Alan Weiss is a globally recognized authority in consulting and professional speaking, with a client roster including Merck, Hewlett-Packard, Mercedes-Benz, and over 500 other leading organizations. He's an inductee into the Professional Speaking Hall of Fame and a Fellow of the Institute of Management Consultants—one of only two people holding both distinctions. His prolific work includes over 60 books, notably the bestseller "Million Dollar Consulting," now in its sixth edition. Weiss has taught at prestigious institutions including Case Western Reserve University and Boston College, and holds a Ph.D. in psychology. Alan prefers the tried-and-true Dunkin' Donuts for his coffee. His book recommendations include  Managing in Turbulent Times by Peter Drucker (https://www.amazon.com/Managing-Turbulent-Times-Peter-Drucker/dp/0750617039) and Andrea Gabor's The Capitalist Philosophers (https://www.amazon.com/Capitalist-Philosophers-Geniuses-Modern-Business/dp/0609808877). Connect with Alan on LinkedIn at https://www.linkedin.com/in/alanweissphd If you have any questions about brands and marketing, connect with Itir Eraslan on LinkedIn: https://www.linkedin.com/in/itireraslan/

Hosts: Brian Miller: Executive Director of Coach Approach Ministries (CAM) Chad Hall: President of Coach Approach Ministries Episode Summary: This episode dives into the art of creating effective proposals, especially in the context of coaching and consulting. Brian and Chad share their experiences, insights, and practical advice on how to develop and present proposals that build relationships, clarify needs, and set the foundation for successful client engagements. Key Discussion Points 1. Before the Proposal: Building Connections Networking: The process starts with mutual awareness—connecting through networking and early conversations. Exploratory Conversations: Dive into understanding the client's needs without pitching. Focus on what's working, what's challenging, and what success looks like for them. Reframing Problems: Help clients articulate their challenges and see them from a fresh perspective, often creating clarity for both parties. 2. Crafting the Proposal Structure and Simplicity: Most proposals are concise, often a single page. The format: Overview of the problem. Proposed solution. Clear pricing (hourly, day rates, or project-based). Customization vs. Standardization: While rates are standardized, the solutions are tailored to the client's specific needs. 3. Presenting the Proposal Engage the Decision-Maker: Avoid intermediaries like HR (unless necessary for large organizations). Aim to speak directly with those who have the authority to approve. Meet in Person or Virtually: Alan Weiss (author of Million Dollar Proposals) advocates for reviewing proposals directly with decision-makers to ensure clarity and alignment. Reflective Listening in Proposals: Clients should recognize their needs and words within the proposal—demonstrating understanding and listening. 4. Types of Client Relationships End-of-Month Billing: Hourly coaching billed at the end of each month based on usage. Retainer Agreements: Offers clients flexibility and access, often leading to more integrated partnerships. 5. Special Considerations Dysfunctional Decision-Making: Be cautious of organizations with unclear decision-making processes; these can hinder progress. Adjusting to Client Readiness: Start small if needed; getting in the door often leads to larger opportunities. Pro Tips from the Episode: Keep It Simple: Avoid jargon; make proposals clear and understandable. Be Relational, Not Transactional: Focus on partnership rather than one-off projects. Adapt to Complexity: Tailor your approach based on the project's scope and the client's decision-making style. Resources Mentioned: Million Dollar Proposals by Alan Weiss. Want to Start Your Coaching Journey? Visit coachapproachministries.org for tools, resources, and guidance. See You Next Week!

Send Leanne a messageFresh off a Las Vegas red carpet experience, Leanne Hughes sits down with legendary consultant Alan Weiss for a candid conversation about career risks, professional reinvention, and the art of strategic decision-making. Drawing parallels between Vegas gambling and career moves, this episode delivers unexpected insights about when to hold steady and when to make bold moves in your professional life. Whether you're contemplating a career pivot or looking to level up your impact, this conversation offers a fresh perspective on professional risk-taking.What You'll Learn:

Welcome to Monday Night Live! Join Derek Arden on this week's Monday Night Live as he sits down with Patricia Fripp, a renowned international speaker and celebrated coach. Patricia brings a wealth of experience as a top-tier speaker with accolades from both the National Speakers Association (NSA) in the U.S. and the Professional Speaking Association (PSA) in the U.K. Known for her lifelong commitment to learning, Patricia shares her recent experiences attending prestigious speaking and writing events, from the Professional Speechwriters Association conference in Washington, D.C., to an exclusive seminar with acclaimed consultant Alan Weiss in Las Vegas. Throughout this engaging conversation, Patricia and Derek explore the art and science of crafting impactful messages and the nuances of effective communication. Patricia dives into her observations from the Professional Speechwriters Association, where she met top-tier speechwriters, including those who have crafted messages for U.S. Presidents. These writers provided insights into the meticulous process of speech crafting, with a focus on the importance of every word, the visual setup of the speech environment, and the power of tailored messaging for different audiences. Patricia also reflects on her recent time with Alan Weiss, the prolific author and business consultant, renowned for his unconventional yet practical approaches to consulting and client engagement. She recounts Alan's principles on how to pivot conversations, use storytelling, and leverage anecdotes to resonate deeply with audiences and clients. Alan's technique of offering clients "options of yes" — presenting three tiers of services — is a prime example of his strategic approach to enhancing perceived value and encouraging clients to invest more heavily in themselves. Exploring the Power of Language with Patricia FrippPatricia Fripp, a celebrated speaker and communication coach, delves into the meticulous world of professional speechwriting and the importance of intentional language. Sharing insights from recent engagements, including the Professional Speechwriters Association, Patricia emphasizes that the most effective messages are carefully crafted, considering both content and setting. She recounts how iconic speakers like President Obama collaborated intensively with their speechwriters, highlighting the importance of every word, gesture, and visual setting in delivering impactful addresses. Lessons from Alan Weiss:Adapting and Engaging with ClientsIn discussing her recent seminar experience with Alan Weiss, Patricia highlights essential takeaways for anyone working with clients or audiences. Alan, known for his direct approach and deep expertise, advocates for a fluid conversational style that pivots based on the listener's needs. His "options of yes" strategy — presenting clients with a choice of service packages — encourages investment while subtly guiding clients toward the ideal middle-ground option. Patricia and Derek explore how consultants can use similar techniques to add value and build trust with clients. Mastering Spontaneity: Preparation Meets PerformancePatricia's anecdotes underscore the paradox of spontaneity in professional speaking. While great speeches often appear off-the-cuff, they are typically the result of intense preparation and a repertoire of carefully chosen stories and quotes. Citing insights from comedians and writers, Patricia stresses the importance of being "perpetually prepared," ready to adapt to audience needs while maintaining a polished, natural delivery. The Art of Constructive Conflict: Insights from “The Odd Couple” SeminarsPatricia reflects on her years of collaboration with Alan Weiss in "The Odd Couple" seminars, where they often took opposing viewpoints to spark dynamic discussions. She explains how constructive conflict can enrich presentations, engaging audiences through debate and contrasting perspectives.

In this conversation, Karl Meisterheim, Taylor Page, and Kurt Elster discuss the challenges and strategies of collaboration in the Shopify development space, particularly focusing on working with clients and other developers. Kurt shares his entrepreneurial journey, the origins of EtherCycle, and the importance of effective communication and documentation in development teams. The discussion also touches on the significance of partnerships, risk-taking in entrepreneurship, and the necessity of adhering to best practices in Shopify development. Kurt also discusses the importance of streamlined communication in client relationships, the challenges of managing multiple points of contact, and the difficult but sometimes necessary decision to fire clients. They explore the criteria for determining when a client relationship is no longer beneficial and share personal experiences with client management. The discussion also touches on the selection of themes for development projects, recent updates in Shopify, and personal projects. *Timestamps* 00:00 Introduction 00:20 Kurt Elster's Origin Story 03:22 The Evolution of EtherCycle 06:26 Partnership Dynamics in Business 09:12 Client Collaboration Challenges 12:14 Effective Communication Strategies 14:58 Project Management Tools and Techniques 17:59 Documentation Best Practices 21:00 Navigating Existing Codebases 23:58 Screencasts and Client Education 26:54 Team Collaboration and Role Clarity 32:16 Navigating Tooling and Build Processes 34:26 Dealing with Client Communication Challenges 41:40 The Art of Firing Clients 47:42 Funny Client Stories and Experiences 50:40 Theme Selection and Development Strategies 54:28 Shopify Updates and Change Log 57:56 Personal Updates and Picks of the Week *Connect with Kurt Elster:* Follow Kurt on Twitter: https://twitter.com/kurtinc Listen to *The Unofficial Shopify Podcast*: https://link.chtbl.com/tusp Join Kurt's newsletter: https://kurtelster.com/ Check Kurt's agency work at Ethercycle: https://ethercycle.com/work/ Subscribe to Kurt's YouTube channel: https://www.youtube.com/user/ethercycle *Resources* Clickup: https://clickup.com/ Shopify Theme Store: https://themes.shopify.com/Alan Weiss (author): https://www.amazon.com/stores/Alan-Weiss/author/B000AQ0PNG *Dev Changelog* https://shopify.dev/changelog Shopify CLI is now easier to install and faster for Liquid theme development: https://shopify.dev/changelog/shopify-cli-is-now-easier-to-install-and-faster-for-liquid-theme-development New Full-Funnel Theme Install Parameters and Now Firing E-Commerce Events on the Theme Listing Page: https://shopify.dev/changelog/new-full-funnel-theme-install-parameters-and-now-firing-e-commerce-events-on-the-theme-listing-page New Full-Funnel App Install Parameters and Now Firing E-Commerce Events on the App Listing Page: https://shopify.dev/changelog/new-full-funnel-app-install-parameters-and-now-firing-e-commerce-events-on-the-app-listing-page Post-purchase offers limit is increased: https://shopify.dev/changelog/post-purchase-offers-limit-is-increased Product Feed webhooks now support per-market inventory: https://shopify.dev/changelog/product-feed-webhooks-now-support-per-market-inventory *Picks of the Week* Karl: https://www.udio.com/ Kurt: https://www.do3d.com/, https://us.store.bambulab.com/products/p1s Taylor: https://tally.so/ *Signup for Liquid Weekly* Don't miss out on expert insights and tips—subscribe to Liquid Weekly for more content like this. https://liquidweekly.com/

On today's episode, author and consultant Alan Weiss reveals the secret to standing out in a crowded space. Source: Alan Weiss - GLAC SpeechHosted by Sean CroxtonFollow me on Instagram

Many people fear starting their own business due to the risks involved! In this episode, Deborah will speak with Sandra Beatty, who transitioned from being a piano teacher to a successful entrepreneur. Sandra's success story is a powerful reminder that with determination, support, and the right approach, it is possible to overcome fears and achieve a fulfilling career while maintaining a balanced and happy life! Here are the things to expect in the episode:How did Sandra overcome her initial fears about starting her own business?What motivated Sandra to transition from being a piano teacher to an entrepreneur?Sandra's background influenced the content and themes of her book 'Wake Up, Rosie Dosie!'.Strategies Sandra uses to help entrepreneurs convert website visitors into leads.And much more!About Sandra:Sandra Beatty has been copywriting since 2017 and studied under Ray Edwards, John Carlton, and Copyhackers. She's written copy and created marketing strategies for Lisa Larter, Alan Weiss, and Shelle Rose Charvet, among others. In May 2022, she became a published children's author under the pseudonym Mrs. Bee. With seven years of experience in website messaging and strategy, she works with established solopreneurs to get their websites to convert more visitors into leads. Connect with Sandra Beatty!Website: https://www.sandrabeatty.com/LinkedIn: https://www.linkedin.com/in/beattysandra/ Book Recommendations:Embraced by the Light: The Most Profound and Complete Near-Death Experience Ever by Betty J. Eadie Wake Up, Rosie Dosie! by Mrs Bee   Connect with Deborah Kevin:Website: www.deborahkevin.comInstagram: www.instagram.com/debbykevinwriterLinkedIn: https://www.linkedin.com/in/deborah-kevin/Book Recommendations: https://bookshop.org/shop/storytellher Check out Highlander Press:Website: www.highlanderpressbooks.comTikTok: https://www.tiktok.com/@highlanderpressInstagram: https://www.instagram.com/highlanderpressFacebook: https://www.facebook.com/highlanderpress

In this conversation, Henry interviews Alan Weiss, a renowned consultant and author. They discuss various topics, including Alan's background, his love for dogs, his eclectic taste in music, his reading list, and his biggest inspirations. Alan shares his journey of becoming a successful consultant and emphasizes the importance of referrals and delivering value to clients. He also talks about the significance of finding one's calling and the power of taking action. Alan Weiss shares his journey from being fired to becoming a successful consultant and author. He emphasizes the importance of providing value and building trust with clients. Weiss also discusses the power of creating a proposal that demonstrates the value and return on investment for the client. He highlights the significance of professionalism and self-worth in building successful relationships. Weiss offers advice for those starting their own businesses, including knowing your value, identifying your ideal buyer, and surrounding yourself with mentors. He concludes by emphasizing the importance of a positive attitude and a focus on helping others. Keywords consulting, Alan Weiss, background, dogs, music, reading, inspiration, advice, success, referrals, value, calling, action, consulting, value, trust, proposal, professionalism, self-worth, starting a business, mentors, positive attitude Takeaways Alan Weiss is a highly respected consultant and author with extensive experience in the field. He emphasizes the importance of referrals and delivering value to clients. Finding one's calling and taking action are key to success. Alan's eclectic taste in music and his love for dogs add depth to his personality. He believes in learning from fiction and the influence of teachers in his early education. Alan's contrarian approach challenges conventional wisdom and encourages critical thinking. Provide value and build trust with clients to establish successful relationships. Create a proposal that demonstrates the value and return on investment for the client. Maintain professionalism and self-worth to command respect from clients. Surround yourself with mentors and coaches who can guide and support you. Have a positive attitude and focus on helping others. Sound Bites "It's about success not perfection" "Perfection really kills excellence" "There are six ways to market effectively, and the only mandatory one is referrals" "Just having a conversation where I provided value, where I was a peer of the buyer and not a supplicant, not somebody searching for work, this guy was so strong, he wanted people like that around him." "One of the keys is to create a proposal, which I created the format for, which is just two and a half pages. No boilerplate, no legal nonsense, it's two and a half pages. And basically it says, here's what you want to achieve." "You have to show respect for your buyer. You have to show respect for the other person. And you do that by respecting yourself." Chapters 00:00Introduction and Background 03:08Alan's Love for Dogs 05:21Alan's Eclectic Taste in Music 09:09Alan's Reading List and Inspirations 12:17The Journey of a Rock Star Consultant 16:39The Power of Referrals and Delivering Value 21:27Creating a Proposal that Demonstrates Value 28:04The Importance of Professionalism and Self-Worth 29:54Surrounding Yourself with Mentors and Coaches 43:37The Power of a Positive Attitude and Helping Others More from Alan: www.alanweiss.com More from Henry: www.henrybiemann.com

Consultant and speaker Alan Weiss shares his strategy for becoming an "object of interest" by improving your vocabulary and boosting your IQ.Source: Alan Weiss Presentation at Harvard UniversityHosted by Sean CroxtonFollow me on Instagram

In this episode, host Leanne Hughes provides an update on her activities as a solopreneur and content creator, sharing insights from her recent experiences and projects. She provides an update on her book, some of the work she's delivered this year, including a recent innovative conference presentation focused on flexibility. She also shares upcoming events like a rooftop workshop in Brisbane with Michael Bungay Stanier and a small group workshop in Las Vegas. You'll also hear the first episode of Talk the Walk with Alan Weiss, a bi-monthly broadcast coming to you on LinkedIn and YouTube!Cool events:How to Face Change with Michael Bungay Stanier in Brisbane 3 SeptemberReturn on Las Vegas: Small group experience in Las Vegas with Leanne 30 October (email hello@leannehughes.com if you want details!)Cast your vote: Once in a lifetime learning experiencesJoin our Talk the Walk live broadcast with Alan WeissSupport the Show.

In this podcast we talk about 2 powerful strategies to grow and expand your sales with way less stress and tension. We quote one of my great mentors, Alan Weiss.. Something I read in one of his books - page 151-152 talks about keeping in touch with your past clients as a key to growing sales. What you will learn and be reminded of: Keeping in touch with past clients How and why keep asking for business Why NO today doesn't mean NO in 3 minutes Why You Don't Get Business You Don't Ask For You don't get remembered if you are NOT memorable 80% of your business should come from existing clients Why and How to Implement the R Factor in Your Business How and why stay in your client's field of vision How and Why you cannot overcommunicate with your past clients The Past 6 months' rule How and why have a system to reach your growth potential How and Why use your CRM the right way to stay in contact with your past clients Make sure you have a 'Past Clients' tag in your CRM How to use the POMVIC system to grow your business If you want to find out more contact us at  www.leighfarnell.com www.pdc-growth.com    

Today we welcome the legendary Alan Weiss. Alan is a world-renowned consultant, speaker, and author who has helped hundreds of businesses and individuals achieve massive success. With over 60 books to his name, including the bestseller "Million Dollar Consulting," and inductee into multiple halls of fame, Alan is a true authority on entrepreneurship and leadership. In this value-packed conversation, Alan shares his insights on how attorneys can take their practice to the next level. Discover how to price your services based on value, generate a steady stream of referrals, and stay ahead of the curve in an ever-changing industry. Alan challenges conventional wisdom and offers fresh perspectives that will make you rethink the way you approach your firm. Get your PIMCON Ticket Today! Links Want to hear more from elite personal injury lawyers and industry-leading marketers? Follow us on social media for more. Rankings.io Instagram Chris Dreyer Instagram Rankings.io Twitter Rankings.io Website Alan Weiss LinkedIn Alan Weiss Website Alan Weiss's The Uncomfortable Truth Podcast Sentient Strategy: How to Create Market-Dominating Strategies in Turbulent Economies What's in This Episode: Who is Alan Weiss? How to be a better speaker. How doing the uncomfortable thing and removing one little obstacle can help you become limitless. Why quantity marketing and quality connection equal more referrals.  Past Guests Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

As a consultant, coach, and 6-time executive, Amanda Northcutt has launched, grown, and scaled online businesses with fantastic results on both the individual and organizational level, while creating extraordinary, frictionless, and successful journeys for their customers.  In this episode, Amanda delves on the importance of focusing on customer retention and expansion to maximize recurring revenue. And  leveraging foundational desires and social proof to enhance one's marketing efforts. She also highlights the value of dynamic and continuous pricing strategies and the need for personalized connections in sales and the impact of showing proven value to customers.   Why you have to check out today's podcast: Learn to prioritize expansion, not just acquiring and retaining customers, to maximize lifetime value Discover why it's crucial to avoid static pricing and the importance of regularly testing and adjusting your pricing Gain a deep understanding of your customers' core desires and master the art of leveraging social proof to create highly effective marketing strategies   "Always be testing your pricing. Your pricing should not be static. That is such a rookie mistake to think that you've nailed it the first time, or at any time really." - Amanda Northcutt   Topics Covered: 01:39 - An accidental entry into recurring revenue 03:20 - Talking about the time of Salesforce' rise in the SaaS industry 04:46 - Sharing her journey into the subscription-based business model 05:57 - The challenges and importance of marketing and delivering value in subscription-based businesses 08:25 - An added challenge for SaaS businesses of needing a product that continuously delivers value to retain customers 10:46 - The need to create expansion opportunities with tailored solutions and the need to leverage social proof to strengthen the value proposition to potential and existing customers 13:31 - Understanding and leveraging consumer psychology and desires to drive value perception and retention in both B2B and B2C contexts. 15:46 - Expanding on customer's foundational desires as effective marketing strategies 17:21 - Helping customers achieve their goals and meet their needs rather than simply trying to make a sale. 20:06 - Describing her current work and her pricing approach for her clients' customers.  25:52 - Amanda's best pricing advice 26:57 - What it means to be always testing your pricing   Key Takeaways: "...the whole deal with recurring revenue: If your marketing sucks, one, people aren't going to sign up. Two, if you're not delivering value over and over and over and over and over again, people are going to churn." - Amanda Northcutt "If you truly actually care about someone and you want to help match them with a solution that is actually going to help them not only reach their foundational desires, but the real business needs that they have, that's where the most sales are going to be made." - Amanda Northcutt "Desperation is the enemy of all sales, ever." - Amanda Northcutt "Another element of closing the deal in an automated sales funnel is that guarantee is very, very, very important. It's right up there with social proof." - Amanda Northcutt   People/Resources Mentioned: Texas A&M University: https://www.tamu.edu/ TexAgs.com: https://texags.com Marc Benioff: https://en.wikipedia.org/wiki/Marc_Benioff Salesforce: https://www.salesforce.com/ap/ Alan Weiss: https://alanweiss.com/about-alan-weiss/ Convertkit: https://convertkit.com Active Campaign: https://www.activecampaign.com/ Amazon Prime Video: https://www.primevideo.com/   Connect with Amanda Northcutt: LinkedIn: https://www.linkedin.com/in/northcuttamanda/ Email: amanda@welevelupcreators.com   Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

Full Time vs. Fractional? The CMO Career Debate   Guests: Scott Kabat, CEO, 621 Consulting and Michael Taylor, CEO, SimpleMind Inc.   SUMMARY: It's our job as leaders to present cost-effective and strategic alternatives to old traditional CMO roles and responsibilities. Why now? Because generative AI is rapidly streamlining how we build content, go to market, engage with customers, and design our demand gen strategies. These are common requirements to be a “full stack” CMO.   Here's the challenge. Thanks to AI, information has become commoditized, and knowledge (skills) are table stakes.   On the other hand, wisdom, the pinnacle of human understanding, comes from the marriage of knowledge and experience. In the future, boards and CEOs will need more wisdom than information. And a fractional CMO just might be the wisdom well you need as you face this stage of growth.   If you are curious about hiring a fractional CMO, or you are a CMO considering a fractional career path, listen to this show.   We welcomed Scott Kabat, CEO of 621 Consulting in San Francisco. He leads a team of fractional CMOs and hands-on marketing operators. A recovering CMO himself, Scott has worked with brands such as Apple, Lyft, and Target.   Our other panelist – a returning favorite and BFF-- is Michael Taylor, founder of Simple Mind Inc. He works with top firms such as AARP, IHG, and Great Dane and has been a fractional CMO, creative director, and startup founder and builder of a top digital agency.   Listen and learn:   Why fractional CMOs are currently in high demand The distinctions between fractional and interim CMOs   The reasons why CEOs hire fractional CMOs.   Key questions you need to ask to ensure success and client alignment.   A 10-point checklist for CEOs to assess fractional CMO needs. (see show link).   Show Links: “The Midlife Innovator” Retreat, October 17-20, 2024, at MEA Santa Fe, New Mexico (USA). Details and registration:bit.ly/clic24santafe Scott Kabat: www.621consulting.com. “Is Hiring a Fractional CMO Right for You?” Checklist: www.simplemindinc.com/cmo Want to overcome career isolation and propel growth? Apply to the Marketing Growth Leaders peer community: marketinggrowthleaders.com Want to build your fractional CMO role and brand? These are some favorite marketing and business development resources from Alan Weiss:https://alanweiss.com/store/books/ Don't miss another episode. Register for our private “know ahead” list at themindfulmarketer.com.   Like what you heard? Please leave us an Apple Podcast review. We love our listeners!  

Thanks to our awesome Patrons, we're proud to present another Booksplode! This month, Josh Flanagan and Conor Kilpatrick take a look at... Avengers: Kree/Skrull War by Roy Thomas, Neal Adams, Sal Buscema, John Buscema, Tom Palmer, Sam Gainger, George Roussos, Alan Weiss, Sam Rosen, Art Simek, & Mike Stevens. (Art & Color Reconstruction in the Gallery Edition by Tom Mullin, Michael Kelleher, Wil Glass & All Thumbs Creative.) Running Time: 00:48:55 What's a Booksplode? It's a bi-monthly special edition show in which we take a look at a single graphic novel or collected edition, something we really just don't have time to do on the regular show. Music: “Changes” Jimi Hendrix Learn more about your ad choices. Visit megaphone.fm/adchoices

The problem with most business proposals is that they're too focused on selling the business to the potential clients. A better tactic is to focus on the client's needs and wants. It's outlined in Alan Weiss's book, ‘Million Dollar Consulting Proposals', a well-worn copy of which is in the hands of Nicole Ashby, Founder of Mentoring to Success. Nicole and her clients swear by the million-dollar proposal. She describes what it is and how to implement it, so you can win a larger share of lucrative contracts. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.

Watch our conversation on YouTube.Alan Weiss returns to the podcast this week, for the third time, to (metaphorically) poke me in the eye again.In this conversation, we riff on:Speedy workshop designHow Alan turns an idea into an offer almost immediatelyHow consultants need to focus on helping their clients innovate, and fail fastHow consultants should market now (vs. 5 years ago)Interactions between AI and Humans, what works?The ageing population in the workforce and how to manage itConnect with thousands of facilitators from all over the world in our free Facebook group called The Flipchart:    / firsttimefacilitator  Love Alan's shares? Contact him and let him know!Alan Weiss on LinkedInLearn more about the host, Leanne Hughes' work at https://www.leannehughes.comGrab Leanne's book, The 2-Hour Workshop Blueprint: https://2hourwork.shopAlan ResourcesAlan Weiss's Website: This is the primary source for accessing all of Alan Weiss's content, books, and workshops. Monday Morning Memo: This is a regular communication from Alan that provides insights and advice, likely a valuable resource for listeners interested in regular updates from him.A Minute with Alan: A series of one-minute videos where Alan Weiss shares quick insights. These videos are beneficial for viewers looking for short, impactful advice.Upcoming Workshops and Zoom Sessions: Specifically, any current or upcoming workshops or sessions that Alan mentioned during the interview, like his $100 workshop aimed at adding value for existing and prospective clients. Support the show

In this podcast episode, Brian Miller, Executive Director of Coach Approach Ministries, engages in a conversation with Chad Hall, the President of Coach Approach Ministries. The discussion touches upon various topics, including their current reading preferences, coaching tools, and the importance of understanding emotions. The main focus of the conversation is on three books that will improve coaching, with the first recommendation being "Million Dollar Consulting Proposals" by Alan Weiss. Chad and Brian delve into the valuable insights offered by Weiss, emphasizing the importance of identifying decision-makers and framing proposals around desired outcomes rather than coaching sessions. The second book recommendation is "The New Leadership Literacies" by Bob Johansen, exploring the evolving nature of leadership in the digital age. Chad and Brian discuss the significance of leaders adapting to a distributed approach and the impact of gamification on future leadership. The third book, "Atlas of the Heart" by Brené Brown, is presented as a resource for understanding and navigating a diverse range of emotions. Chad and Brian highlight the benefits of using emotion wheels in coaching to help clients articulate and process their feelings more effectively. This podcast provides valuable insights into coaching methodologies, professional development, and the evolving landscape of leadership in the 21st century.   FOLLOW US: LinkedIn:http://www.linkedin.com/company/coach-approach-ministries Facebook: https://www.facebook.com/coach.approach.ministries Youtube: https://www.youtube.com/@coachapproachministries7538 Website: www.coachapproachministries.org

Today in Sense of Soul Podcast I have, Lisa Tahir, she is the founder of Psychoastrology® and the author of The Chiron Effect: Healing Our Core Wounds through Astrology, Empathy, and Self-Forgiveness, which has been endorsed by His Holiness The 14th Dalai Lama!  Lisa is a Licensed Clinical Social Worker (LCSW) for over 20 years certified in EMDR level I, Reiki level II, and as a Thought Coach through the Institute for Transformational Thinking. She joined us to share her book,
The Chiron Effect which is a guide to using astrology as a diagnostic tool to identify one of 12 core wounds, and heal them utilizing a prescription of psychology, spirituality, and taking personal responsibility. Lisa reveals how to transform your wounds, also experienced as areas of vulnerability that you may edit or hide from others from fear of being rejected or judged, and unconscious patterns that block self-empathy and forgiveness, and prevent you from living your most true and authentic life.
Lisa is also the host of the weekly podcast All Things Therapy which she began in 2016. Dedicated to Changing Consciousness One Conversation at a Time, Lisa's show promotes personal growth and transformation, advancing the conversation on emotional, psychological, physical, financial, and spiritual development. Among her guests in over 360 episodes are Marianne Williamson, Dr. Daniel Amen, Nancy Levin, John Gray, Ph.D, David Kessler, Katherine Woodward Thomas, Alan Weiss, Judith Orloff, M.D., Ora Nadrich, and Shanna was also just on her podcast so check out that episode available now!
 Visit Lisa's website: https://www.nolatherapy.com and get 50% off a session with Lisa  The Chiron Effect - Healing Our Core Wounds through Astrology, Empathy, and Self-Forgiveness (Inner Traditions Publisher, November 2020) Learn more about Sense of Soul Podcast: https://www.senseofsoulpodcast.com Check out my NEW affiliate deals! https://www.mysenseofsoul.com/sense-of-soul-affiliates-page Follow Sense of Soul on Patreon, and join to get ad free episodes, circles, mini series and more! https://www.patreon.com/senseofsoul  Sign up now for this cosmic event at https://www.eventbrite.com/e/transform-your-reality-the-quantum-leap-experience-registration-807297527637?utm_experiment=test_share_listing&aff=ebdsshios or by going to  www.patreon.com/senseofsoul and becoming a member at any level for get 25% off the already amazing price of only 29.00! 


On this episode of DGTL Voices, Ed interviews Dr. Alan Weiss, the Chief Medical Information Officer at BayCare Health System. They discuss various topics, including Dr. Weiss' background in medicine and informatics, his role at BayCare, and his accomplishments in optimizing the electronic health record (EHR) system. Dr. Weiss shares advice on collaborating with physicians and staying current in the field, the challenges of leadership, and the need to not take things too seriously. He also emphasizes the importance of work-life balance and spending time in nature.     

In this episode, Alan Weiss, Chief Medical Information Officer at BayCare Health System provides insights into his background in computer science and journey into healthcare, his focus on improving the EHR at his system, opportunities and challenges surrounding AI, and more.

In this episode, Alan Weiss, Chief Medical Information Officer at BayCare Health System provides insights into his background in computer science and journey into healthcare, his focus on improving the EHR at his system, opportunities and challenges surrounding AI, and more.

In today's rapidly evolving business landscape, we must rethink strategy development. Traditional methods no longer suffice in a dynamic world fueled by technological advancements and shifting consumer demands. We unlock innovation, growth, and success opportunities by embracing a fresh perspective. Rethinking strategy development fosters adaptability and resilience, enabling us to navigate uncertainties and seize emerging trends. Our guest in this episode has redesigned how organizations traditionally approach strategy. He encourages organizations to find new ways to understand their evolving needs, preferences, and markets.

In today's rapidly evolving business landscape, we must rethink strategy development. Traditional methods no longer suffice in a dynamic world fueled by technological advancements and shifting consumer demands. We unlock innovation, growth, and success opportunities by embracing a fresh perspective. Rethinking strategy development fosters adaptability and resilience, enabling us to navigate uncertainties and seize emerging trends. Our guest in this episode has redesigned how organizations traditionally approach strategy. He encourages organizations to find new ways to understand their evolving needs, preferences, and markets.

Healthcare is in a time of radical and rapid change. Alan Weiss explains to Lisa Miller why coaching is a sign of strength and how all healthcare leaders can benefit from it in an ‘'age of great transition.''   Episode Introduction  Alan explains why the best time to start something is always now, and how the most successful people in every field of life engage a coach to help them achieve their goals. He also explains why there are only ‘'new realities'', rather than a ‘'new normal'', why innovation has to come from the frontline, and shares his predictions for the healthcare sector in 2024.    Show Topics   ‘'If you want to start something, do it'' There are only ‘'new realities,'' not a ‘'new normal'' Coaching is a sign of strength Private sector versus healthcare: one key difference Innovation has to come from the front line The top three skills for successful leadership  Healthcare predictions for 2024      02:58 ‘'If you want to start something, do it'' Alan said the key to success is resilience and agility, not waiting for all the information you need.  ‘'Well, if you want to start something, do it. Because nobody has all the information they need before they begin. I've been consulting for 35 years with Fortune 500 companies, and then, as you said, with consultants and entrepreneurs around the world. And I've never started with all the information I'd like to have. And even the information you start with that seemed perfectly helpful, turns out to be either untrue or it shifts or some new development occurs. So the first thing is if you want to start, just start, and have the confidence in yourself that you can be light on your feet and adjust to the times. The second thing is that even if you think you have a long-term project, you still have to start today. And so I've written 60 some odd books and they're in 15 languages. But I've never said to myself, "Well, I'm going to create a book next year. I have a publishing contract and I have a deadline." If I get a publishing contract and the deadline, I start writing the book now. And so there's no time like now. And there's no time like the present, is the old hackney phrase, but the fact is it's true. And the fact is the key isn't having everything you need to start, the key is resilience and agility as you move forward.''   05:46 There are only ‘'new realities,'' not a ‘'new normal'' Alan said today's leaders need coaching to make clear discriminations in an age of great transition.  ‘'….. There's no return to normal. There's no new normal. What you have are new realities. And the new realities are going to change every day. We're in an age now of great transition. We invent things more rapidly than we can intelligently use them. Nobody really knows about ChatGPT. There are some people lined up out there behind Chicken Little waiting for the sky to fall. We're all going to be eliminated by AI. And of course that's ludicrous. But we do have to understand what's effective for us or what isn't, so what leaders have to do is decide. And this requires discrimination. It requires a clarity of purpose. What is appropriate for their organizations and what is not? For example, I'm on a computer right now with you. And I probably use 20% of this max capability, 20%, but to 100% effectiveness. The other 80%, I don't care. My iPhone here can edit movies, for God's sake. I'm not ever going to edit a movie. But I am going to take pictures. So we have to decide as leaders, what is best for our organization? What's best for us? And that's no easy job. And that's why people need coaching. And they don't need technical coaching. They're not going to delve into the innards of a computer or code. What they need is coaching about their profession and about their own capacities so that they can make these clear discriminations about what is best for them personally and what's not.''   08:42 Coaching is a sign of strength  Alan said people who reject coaching are generally fearful of appearing vulnerable or in need of help.  ‘'The best people in the world, the best athletes, the best entertainers, the best business people, the best academicians, you name it, all have had coaches or multiple coaches. Marshall Goldsmith and I wrote a book together called Life Storming, and he very graciously said he is the best executive coach in the world and I'm the best entrepreneurial coach in the world. So I readily agreed to that. That's fine. But the fact is, between us, we've observed a hell of a lot. And the fact is that people who reject coaching are generally fearful. They don't want to be vulnerable. They don't want to be seen as needing help, and so they get worse and worse because they don't get help. They breathe their own exhaust. That's the volition part. But people who do see coaching as making them stronger and stronger, get better and better. And so I think while the medical community has come a long way from the time when doctors were Gods and nurses for example couldn't talk to them, while they've come a long way, I still wouldn't nominate them as being on the leading edge of innovation and accepting coaching and being light on their feet.''   14:03 Private sector versus healthcare: a key difference Alan explained why the medical sector can learn a lot from the private sector about customer service.  ‘'This is the difference between medical and the private sector, last night we flew home from LA. Well, it was one 30 in the afternoon, but we got in here at night in Boston. And we fly JetBlue. JetBlue has superb service. They have these nice little pods in first class. We love it. In the waiting area, about 30 minutes before boarding, a JetBlue employee says, "Look, folks. I'm sorry to say..." And I'm thinking, oh my God, a delay. "I'm sorry to say we've learned that this plane's internet is working properly. It landed and they told us that. So why don't you download anything you need now while you're here, because we have free wifi, so you'll have it on the plane."  Now, normally you get in the plane, the wifi doesn't work. You say, oh God. What'd they do to it? But that's how you handle people. You tell them, we know we have a problem. Let us try at least to ameliorate some of the effects of it. Nobody comes out in a doctor's office, any kind of specialist's office and says, "Listen, your wait time is 42 minutes." They don't do that. If you're on the phone, if you're on a damn phone line waiting for talk to somebody at AT&T, they'll at least tell you you're number six in line, or whatever it is. But this is still the godlike thing with doctors. So they've got to overcome that.''   17:57 Innovation has to come from the frontline Alan said the only way for leaders to understand what's happening in their business is to find out for themselves.  ‘'Well, recently the new head of Uber decided he would take a car out and be an Uber driver for a couple of nights. And he was in San Francisco and he got a fare to go over to Oakley. He crossed the Bay Bridge. And the Bay Bridge is a disaster, and it took him an hour and a half to get back. And he realized that his drivers, who were not allowed to pick up in Oakland, just deliver people there, couldn't make much money that way. They wouldn't take fairs to Oakland. So he changed the rates for them. But he had to find that out by doing this himself. I was on a Delta flight once in first class, and the guy across the aisle from me had three flight attendants helping him out. Now, normally there were two flight attendants in all of first class. So I call went over and I said, "This guy's an executive on Delta, right?" So he's the CEO. I said, "Really?" I said, "So what's going on?" He said, "Well, he's wonderful. He flies Delta to see how the service is." I said, "Give me a break. If he wants to see other service is, you're got to be sitting in the back, and you got to be incognito. Do you know his schedule?" They said, "Oh, yeah, they tell us what he's coming on board." So that's worthless. Absolutely worthless. He was treated like a king. He doesn't know anything about Delta service. ….And I think that innovation comes from the front line. You have to have people interfacing people.''   21:01 The top three skills for successful leadership Alan explained why making hard decisions, a sense of humor, and exceptional communication skills are vital for leaders.  ‘'Well, you can read forever about leadership skills and traits and needs. And if you go on LinkedIn, you find all these bizarre charts. I mean, if a leader consulted the chart, the leader wouldn't be able to lead. The leader would be spending all day looking at the chart. So here's what I've found. I have found that you have to be willing to make hard decisions. You need to fire people. You need to say, "We're not doing this." You need to say, "This isn't working, and so despite our investment, we're going to end it." You need to make the hard decisions, because nobody else is. The second thing is you need a very pronounced sense of humor. Because humor relieves stress, and it helps keep things in perspective. And with rare, rare conditions only, nothing that's going on is going to mean the failure or success of the business. And so you need to keep things in perspective and don't panic. You can't become Chicken Little and say the sky has fallen. And the third thing is you need superb communication skills in writing and orally, and therefore, you need a very, very excellent vocabulary. You need to be well-read. Too many people can confine themselves to their fields. The world is too integrated right now. The world is too reliant on a variety of factors. And so you cannot just sink yourself, drill down into your specialty. You have to know what else is going on.''   25:05 Alan's healthcare predictions for 2024 Alan shared his top three predictions for the sector in the next 12 months.  ‘'I'd say that you're going to find more and more reliance on different kinds of people and different kinds of interventions. People going to storefront clinics, people going to nurse practitioners, people talking to their pharmacists, people going on telehealth, and so forth. That's going to spread and spread because it's easier, it's somewhat less expensive, and so forth. So we're going to see a lot more of that. I mean, that's a great opportunity. But the problem with that is you have more and more variety and chance for bad results. I mean, not every pharmacist, for example, has been schooled in how to deal with somebody on a patient kind of a basis. They can give recommendations about things. That's one. I think the second thing is that there is a lot of skepticism about healthcare right now because of Covid and because of the combination of medical disagreement and political disagreement that went into Covid, people are not as faithful. They don't have the same faith in the medical establishment that they used to. They think that some of that was guesswork, and they think that some of it was unnecessary. Some of the advised restrictions were too great, both by physicians and by politicians…,And so I think the medical community has lost some respect that might take a while to regain.  And I think finally, we're going to have to see changes in the bureaucracy of the system. In other words, I have seldom talked to any doctor, either one of my doctors or a doctor I was dealing with for other reasons, who has not complained about the reimbursement system. Who has not complained about the paperwork system. Who has not complained about spending more time on filling out forms than meeting with patients. We're smart enough to change that.''   Connect with Lisa Miller on LinkedIn Connect with Jim Cagliostro on LinkedIn Connect with Alan Weiss on LinkedIn Check out VIE Healthcare and SpendMend    You'll also hear:    How healthcare is changing radically, and for the better. ‘'And so you have this wide variety of options today, as opposed to quote-unquote the old days when I was young, either a doctor came to your house for about $6 and with his black bag. There were no hers then. It was his black bag.'' Why the medical community needs to accept coaching. ‘'I think that the medical community hasn't accepted coaching as it should. I think that's changing. But I think it needs to change a lot faster because the medical profession is changing a lot faster.'' The place of doctors may be usurped: ‘'Doctors better watch it. Because of what we talked about a few minutes ago, there are others who are going to use their practices, and they're going to find themselves in tough straits.'' Innovation has to be looked at in terms of risk and reward. ‘'There's no decision that we make that's an important decision that doesn't have risks that we have to take care of and manage. But William Penn said once, "No cross, no crown." So if you're willing to take prudent risk, you're likely to get a good return.'' Why healthcare has to deliver the care that patients are paying for: ‘'I'm not a doctor, but I will tell you that I think we have to be careful that the system is providing the kind of healthcare that we deserve and that we're paying for, and not frustrating people who are in the system from providing it.'' What To Do Next:   Subscribe to The Economics of Healthcare and receive a special report on 15 Effective Cost Savings Strategies.   There are three ways to work with VIE Healthcare:   Benchmark a vendor contract – either an existing contract or a new agreement. We can support your team with their cost savings initiatives to add resources and expertise. We set a bold cost savings goal and work together to achieve it.  VIE can perform a cost savings opportunity assessment. We dig deep into all of your spend and uncover unique areas of cost savings.  If you are interested in learning more, the quickest way to get your questions answered is to speak with Lisa Miller at lmiller@spendmend.com or directly at 732-319-5700.

Jason Swett is well-known in the Rails community for his podcast, Code with Jason, and his book, The Complete Guide to Rails Testing. Jason joins us to talk about his recent transition back into consulting after working for companies for the past few years. He shares about various projects he's been working on, building his personal brand, and his newest coaching service.Jason is also hosting the 2nd iteration of Sin City Ruby at the Tropicana Las Vegas! Get your ticket and come meet Jason, Jeremy, Jess and a host of other Ruby friends!Links:TwitterWebsiteBookSin City RubyMentioned:Friendly.rb talkMillion Dollar Consulting, Alan Weiss

Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8-figure entrepreneurs. Let's dive into strategies to maximize profits in your business!  In this episode, I interview Lisa Larter. She is a Business Strategist, Digital Marketing Expert, Author, Speaker and Podcast Host.  Her businesses, Lisa Larter Consulting and its U.S. subsidiary company Go Daxxi, help their clients to formulate marketing strategies that support their business goals and objectives for increasing their visibility, leads and sales customer acquisition. Lisa provides strategy and advisory services as well as a full suite of implementation services that include social media and content management, book marketing campaigns, podcast management, and website design.  Lisa recently released her newest book, Masterful Marketing, co-authored with Alan Weiss to help business owners dominate their markets with a value-based approach.  In this episode, you'll learn:  -When to cut the core on an investment strategy that you've been doing?  -What's working now in the marketing world?  -Ways to increase your network and create human to human connection.   -Strategies to improve your profits.  To learn more about Lisa and the services she provides, visit her website at https://lisalarter.com/   Visit my FREE Facebook Group, The Profit First Masterclass, where I'll be sharing additional exclusive trainings to members of the community.   If you're excited about what's next for your business and upcoming episodes, please head to our itunes page and give us a review! Your support will help me to bring in other amazing expert interviews to share their best tips on how to powerfully grow in your business!  DISCLAIMER: The information contained within these videos is provided for informational purposes only and does not constitute, an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions, or regulatory updates in the content of this video. Any U.S. federal tax advice contained within is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. 

This episode is available on Spotify and Apple PodcastsIn this special episode of the Contrarian Marketing Podcast, hosts Kevin and Eli have an in-depth conversation with Alan Weiss, author of over 60 books on consulting and considered an icon in the field.They discuss Alan's background, his approach to consulting, writing, learning, and more. Listeners can expect to gain insights into becoming a successful consultant as well as Alan's perspectives on technology, AI, relationships, and personal development.⚠️ In the episode, we announce the launch of a cohort-based SEO course!Key Discussion Points- On learning to become a consultant: get a coach, focus on marketing yourself, have money set aside, get buy-in from loved ones (00:39:00)- On specializing vs generalizing: "You can generalize and thrive or specialize and die." Specialists become commoditized. (00:41:30)- On what makes a great consultant: Have original intellectual property (IP), be resilient, tolerate ambiguity, have a sense of humor (00:34:25)- On writing books: Writes books in 2 months, 20 pages a day, doesn't do much editing, has sold over 100k copies of books (00:12:23)- On technology and AI: Sees it as an aid but doesn't think it can replace human creativity and relationships (00:18:15)Quotes"A consultant is somebody who is six yards ahead of you on the skis, demonstrating how to bend your knees and traverse the mountain." (00:39:37)"It's not about what you do, it's about what you create." (00:08:02)"You have to have original IP, original intellectual capital, and that doesn't mean it has to be brand new." (00:34:09)About Alan WeissAlan Weiss, Ph.D., is the author of over 60 business books and founder of Summit Consulting Group. He has consulted for Fortune 500 companies for over 30 years and was inducted into the Professional Speaking Hall of Fame. Alan popularized the concept of value-based fees and has written several bestselling books on consulting, including Million Dollar Consulting and The Consulting Bible. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.contrarianmarketingpodcast.com

Popcorn Pals interviews The Promise writer/director Jye Currie about their new documentary featuring Craig Hamilton, Paul Harragon, Wayne Bennett, Tim Tszyu, Jessica Rowe, Alan Weiss, Joe Williams, Bailey Seamer. The Promise is a powerful documentary that follows the journey of ABC broadcaster Craig Hamilton and aims to spark a conversation, an action and a solution for mental health and suicide prevention. It aims to inspire empathy, understanding, and action, fostering a nation that prioritizes mental well-being and supports individuals on their path to recovery. In my chat, the inspiring filmmaker shares how he and Chris Hamilton started their journey to adapt his story into a documentary, his approach to tackling such a challenging subject, the alarming facts around suicide, the visual language of his film, how his film helps to break down barriers in men's mental health, how he wants his film to help others and the important of telling the truth. All this and so much more in this very special episode of Popcorn Pals.Popcorn Pals is a Popcorn Podcast with Leigh and Tim spin-off series.Know someone who loves movies? Please share Popcorn Podcast with your friends.Visit popcornpodcast.com for more movie reviews, celebrity interviews and news.Popcorn Podcast interviews the biggest stars, including Hugh Jackman and more, on YouTube: Popcorn Podcast Hosted on Acast. See acast.com/privacy for more information.

The Second Smartest Guy in the Room by Alan Weiss

Million Dollar Influence: How to Drive Powerful Decisions through Language, Leverage, and Leadership by Alan Weiss, Gene Moran Genemoran.com Amazon.com Even senior people, business owners, and board members are unaware of the nuances of influence on a daily basis. They think in a straight line and try to "strike deals," use hierarchical power, make "trade-offs," or bargain as if at a flea market. They unwittingly sacrifice vital needs to gain minor and temporary bright, shiny things. Influence is not about fast-talking, it's about fast-thinking and carefully constructed language that one applies within a specific context. Influence is thought to be programmable—that is, it can create scarcity or consistency of positive responses. In reality, it's about accountability, innovation, and leverage. No pre-pandemic strategy is worth a cent in a post-pandemic world. There is no "new normal" or "return to normal." There are only new realities. In this book, one of the boldest, most aggressive, most successful consultants in the world makes his predictions and provides recommendations that may frighten and stun, but ultimately can lead to market domination. Million-dollar influencers understand that influence doesn't mean kissing up to everyone. While we may all be equal as human beings, not everyone has a stake in the outcomes in the business of influence. Some will resist change for the sake of resisting change. They lack imagination or let fear hold them in place. Recognizing actual stakeholders will guide your positioning of stakes in the ground that will mark critical positions leading to your desired outcome. Features How consensus building is something to live with, not something to die for The fundamental difference between accountability and authority The need for innovation and even improvisation in wielding influence The scientific and magical contrasts of language How to effectively maneuver within political environments How to rally the right stakeholders at the right time The powerful role of consequence About the Author Gene Moran, founder and President of Capitol Integration, is the foremost expert on federal defense and security lobbying. He guides and advises defense companies of all sizes to dramatically improve federal sales through funding and policy change in Washington DC. Thanks to his strategic advisement and proven methodology for success, Gene's clients enjoy extraordinary returns on investment. With 10+ years operating as a highly successful independent consultant, lobbyist and advisor, Gene's results for his clients are measured in billions of dollars. The extent of his impact has seen Gene's policy initiatives implemented by Congress (in law), The President (in Executive Order), and the Executive branch (in agency policy and contracts).

Uncovering Needs and Building Value   In this episode, you'll learn about essential topics: marketing, understanding customer needs, and the pervasive myth of passive income.   Uncovering Needs in Marketing In business, it is imperative to know what your customers genuinely require, rather than simply providing what they want. I once worked with a client who believed they needed assistance with their podcast. Looking closer, it was evident that their need was actually related to lead generation. This is just one example of how important it is to have a team of diverse perspectives working with you to identify your needs and help you make informed purchasing decisions.   The Power of Asking "Why" When you dive deep into customer needs and can understand their underlying motive, you can create more empathetic and meaningful solutions. In my book, Masterful Marketing, co-written by Alan Weiss, I share the necessity of engaging in open-ended questioning in order to gain an enhanced understanding of your customer base. The act of asking "why" leads to a more comprehensive grasp of their requirements, allowing your business to offer tailored and impactful solutions.   The Myth of Passive Income I want to address the misconception around passive income and get-rich-quick schemes. The notion that passive income requires no effort or investment is a misperception. Whether you're considering real estate investments or creating sales funnels, these ventures demand dedicated effort. Approach these proposals with a critical mind and withhold from subscribing to the misconception of effortless income. The path to sustainable success requires you to have a profound understanding of your business and an acknowledgment of the effort required.   Success in marketing and business growth depends on your deep understanding of your customer's needs, asking the right questions, and your ability to critically look at propositions that come your way.    Be sure to subscribe, share, and actively engage with She Talks Business and all the upcoming content.       What's In This Episode Importance of understanding that what people want may not be what they need The power of asking why questions in understanding buyer's needs The value of gathering information behind buyers' needs to present relevant solutions The misconception surrounding passive income     What To Do Next Visit lisalarter.com/e122 for all resources from this episode.  

In today's episode, I'm delighted to introduce our guest, Jeff Skipper. Jeff and I have been colleagues for the past couple of years, sharing insights in our growth cycle mastermind group. We've connected virtually every two weeks and had the pleasure of meeting in person during a memorable gathering in Hawaii, part of Alan Weiss's community.About Jeff SkipperJeff Skipper is a recognised expert in accelerating change with over 25 years of experience. He has worked with renowned clients such as IBM, Suncor, Goldman Sachs, and the Salvation Army, helping them achieve remarkable results in their strategic transformation efforts by infusing complex change with a motivating mission.Jeff possesses a unique talent for creating impactful activities and workshops. He excels at breaking down complex challenges and reengineering them into practical solutions. Exciting news for our listeners, Jeff is currently working on a workshop booklet that will feature his top 30 change activities.During our conversation, we delve into the essential aspects of driving and leading change. Jeff underscores the significance of visible leadership, especially in today's virtual landscape where meaningful connections can be a challenge. We also explore opportunities for meaningful in-person connections and how they contribute to the success of change initiatives.Jeff is the author of the insightful book, "Dancing with Disruption." In this podcast episode, you'll learn:The role of emotions in leading changePractical strategies for engaging people during times of disruption.How leaders can inspire trust and commitment in their teamsThe significance of consistency in messaging,The contagious nature of both resistance and enthusiasm in organisational change.Quotes from the Episode:"It's hard to generate that level of excitement until you're out there, shaking hands with people, patting them on the back, and telling them they're doing a good job.""Even if your organization's life depends on it, not everyone's gonna get on board. So what do you need to do?""It's important to give people space to connect. When we have an hour to just talk and unpack things, that's where we really start to connect and build levels of trust.""You're trying to engage people on an emotional level. Yes, I need to help them build new competencies to navigate a change, but I'm trying to keep a positive viewpoint around what's going to happen.""If I dip my toe in the water, it's going to be safe. Again, the role of leaders is to create that safety for people."Links and Resources:Jeff Skipper's WebsiteJeff Skipper's Book: "Dancing with Disruption"Connect with Jeff Skipper on LinkedInSupport the show

Leverage Your Writing to Grow Your Brand   In this episode, you'll learn the importance of marketing and monetization in business and how books can establish you as a thought leader. There are authors out there who write books solely to make money and have found a lot of success in the book-selling business; that's not my primary focus. I view books as a means to an end. They are indicators of thought leadership, expertise, and success that help to improve business. Symbolism of Books as Thought Leaders Books hold a special place in the world of thought leadership. They serve as indicators of expertise, establishing you as a leader in your field. Successful authors like Dan Pink and Malcolm Gladwell have not only made a name for themselves but also generated significant income from their book sales. Books as a Means to an End Books serve as a means to improve both your business and personal life. They provide valuable insights, strategies, and knowledge that you can implement to achieve success. Thought leaders have written extensively, using their books to enhance their businesses and impact more lives. Books as Marketing Tools Books have a unique ability to attract people to you and your business. When readers enjoy a book, they often become evangelists, sharing it with others. This word-of-mouth marketing can have a significant impact on your reach and influence. The endorsement of readers who have experienced transformation through a book is invaluable. Traditional Publishing vs. Self-Publishing While self-publishing has gained popularity in recent years, traditional publishing still has undeniable credibility. Working with a commercial publisher signifies that someone has already invested in an author's work and validated its quality. Self-publishing might be suitable for niche markets, but for broader subjects like leadership or strategy, a traditional publisher can bring greater visibility. Books are powerful marketing tools that not only establish you as a thought leader but also attract readers to your business. While there are exceptions to every rule, traditional publishing generally offers you greater credibility, where self-publishing requires a stronger personal brand and marketing network. Regardless of your publishing route, you need to focus on creating high-quality content that resonates with your readers and leaves a lasting impact. So, what's your publishing strategy?   What's In This Episode Books as indicators of thought leaders, experts, and icons Writing books as a means to improve business and help more people Comparing self-publishing, hybrid publishing, and traditional publishing Relationships and networking through book readers and evangelists     What To Do Next Visit lisalarter.com/e121 for all resources from this episode.

This episode is available on Spotify and Apple PodcastsIn this week's Contrarian Marketing Podcast episode, we discussed several timely topics in the world of marketing and technology. We talked about Twitter's controversial rebranding to "X" under new owner Elon Musk. We debated whether this rebrand would significantly hurt Twitter's user base and engagement. While the platform has already lost some users, we disagreed on whether a core community will remain loyal to Twitter regardless of the name. Next, we explored the launch of Meta's new texting app Threads as a potential rival to Twitter. We had differing views on whether Threads can gain traction and find an engaged user base. While some marketers may join, we questioned whether Threads offers enough unique value to attract the masses away from Twitter.We also addressed concerns about a potential recession and its impact on marketing budgets. We discussed the difference between "growth" budgets being cut and "fear of missing out" budgets still allocated to things like AI. While business is slowing, we considered whether companies have already squeezed budgets as far as they can go.In addition, we discussed Google's new Search Experience called SGE. We felt it still needs improvement but may be better received by non-SEO users. We debated whether Google is overstating SGE's capabilities for now.Finally, we previewed our upcoming interview with renowned consultant Alan Weiss

Start Early for Success   Are you an author who wants to have a successful book? If so, you need to start marketing early. In this episode of She Talks Business, Alan Weiss and I discuss the importance of early planning and marketing for a successful book launch.   The Timeliness of Book Marketing Many authors leave book marketing until the last minute. Book reading and sales are on the rise, which makes early planning crucial for success. Starting early allows you as an author to build momentum and leverage the growing interest in books.   Building a Marketing Plan Creating a strategic book marketing plan involves several key steps. You must pay attention to book cover design, ensuring it resonates with the target audience. Additionally, creating a compelling landing page with bonuses and incentives encourages your readers to pre-purchase the book. Organizing events, such as Fireside chats and summits, will engage your audience and increase book visibility.   Time and Effort Investment There is a parallel between book marketing and successful business marketing. Many people only focus on marketing when they need business, instead of approaching it as a long-term endeavor. You must understand that book promotion requires proactive planning and execution, just like marketing a business.   Expanding Your Presence Traditional book tours are no longer the primary means of marketing. Marketing through online platforms and social media has gained prominence. You should prioritize obtaining verified reviews, as they hold more weight than testimonials. Maintaining authenticity and originality in promotion helps complement your unique voice.   Mastering book marketing requires early planning, consistent effort, and proactive execution. These lessons can be applied to business marketing as well. I encourage you to start early, create a solid marketing plan, and invest time and effort into your book or business endeavors. Remember, success comes to those who embrace the long game and approach marketing strategically.   What's In This Episode Importance of starting book marketing well in advance Parallel between marketing a book and marketing a business Importance of applying the same effort and talent to promote a book as to create it     What To Do Next Visit lisalarter.com/e120 for all resources from this episode.

There are a handful of things that automatically give you an air of credibility as a thought leader, one of them being the title of "author."   However, for many speakers, coaches, and consultants, writing and launching a book can seem like a massive hurdle.   We're joined by writer, editor, and the president of Leverage2Market Associates, Linda Popky, to explain why this doesn't have to be the case.   The author of "Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters," Linda is a seasoned expert when it comes to launching books.   She was also named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting Hall of Fame, so it's safe to say she knows her stuff.   Here, she explains why you don't need to be afraid to create your own book and outlines everything you need to get started including how to most effectively market your book before and after launch.   So what are you waiting for? Let's dive in!   Show Notes:   ✅ Curious to learn more about Linda? Check out her website: https://www.leverage2market.com/  

Achieving Long-Term Success   In business, being adaptable and strategic is key. The global pandemic really pushed us to rethink our strategies and stay agile. In this episode, Alan Weiss and I are diving into the idea of transforming disruptions like this into opportunities and how embracing volatility can actually boost revenue. We'll talk about concepts like value-based marketing, building a resilient mindset, and measuring effectiveness. So, tune in to this episode to learn how to navigate change, fine-tune your strategies, and come out on top.   Adapting to Disruptions: The global pandemic forced businesses to reassess their long-term strategies, demonstrating the necessity for agility and quick decision-making. Financial experts foresaw a market turbulence coming, but couldn't predict a global pandemic or its impact. You have to embrace the disruptions and volatility as offensive weapons to maximize your revenue, rather than being caught off guard.   Value-Based Fees: When you charge your value, the clients that get it will make a quick decision. That's how they think, if you gauge what you do based on the improvement of your client and the client sees a ten-to-one return, there's no question about it. You are providing value to your clients that benefits them and creates a long-term partnership.   Mindset and Self-Worth in Business: Realigning your mindset and reevaluating your business role is crucial to gather the necessary insights to effectively assist your clients. Whether you are providing a $2,000 or $2 million improvement, it is a must for providing tailored assistance. You are a peer of the buyer and you have to see yourself this way so that you can build trust and have meaningful conversations.   Measuring Effectiveness and Demonstrating ROI: Some industries like training programs, have a lack of measurement. Regardless, you have to demonstrate a return on investment (ROI) to your clients. I want to stress the significance of guaranteeing your clients a return on their investment through measurable metrics. When you are providing a professional service you have to justify the continued partnership through tangible results.   Embracing disruption and implementing value-based marketing strategies are key to maximizing your revenue. Learn how to adapt to disruptions, implement value-based fees, and measure your effectiveness by demonstrating an ROI. So, are you ready to jump in and provide value for maximum revenue? Remember, success lies in your ability to adapt, leverage opportunities, and prioritize your value in all your business endeavors.     What's In This Episode Maximizing revenue by taking advantage of disruptions and volatility. The importance of gathering necessary information to help clients. Emphasizing improvement and measurable metrics in marketing material. The importance of guaranteeing ROI and tangible results to clients.     What To Do Next Visit lisalarter.com/e119 for all resources from this episode.

Customers are the Core of Your Business   Let's talk about customer-centric marketing. In this week's episode, Alan Weiss and I discuss a strategy for putting your customers' happiness at the forefront of your sales and marketing moves.    Understanding Your Customer's Needs: To effectively market and sell your product or service, you have to understand why certain things are important to people. There are underlying causes of common issues, such as stress, discomfort, and feeling inadequate as a leader. Understanding the emotional aspect of customers' desires enables you to truly address their needs and provide tailored solutions.   Giving Options to Buyers: Providing your buyers with options increases the likelihood of sales success. You should offer choices, whether it is additional services or product variations, in order to meet customers' varied preferences. When you do this you enhance the customer experience and create a sense of ownership in the purchasing process.   Caring and Helping Others: Genuine care for your clients and customers is at the heart of effective marketing. Start your marketing efforts with the easiest and most enjoyable format, such as writing, videos, or podcasting. Focus on helping and providing value, rather than just sales. Your business can build meaningful relationships and foster customer loyalty.   When you understand your customer's needs, provide options, and genuinely care for clients, you can enhance the customer experience and drive long-term success for your business. Continue to strive toward improving your customer's condition, solve their problems, and you will have a solid relationship with them.   What's In This Episode Improving the customer's condition when making sales decisions Suggesting items based on what the customer will enjoy Allocating time for capturing and sharing valuable information with clients Understanding the importance of various issues to individuals Benefit of providing options to buyers and considering their needs Genuine care for client's needs, not just focusing on sales   What To Do Next Visit lisalarter.com/e118 for all resources from this guide.

Find Your Ideal Buyer   In business, finding and targeting the right customers is crucial for success. Many business owners find it a challenge to identify  their ideal buyer. Today, we will explore the concept of finding the ideal buyer and talk about strategies to help you attract high-value customers.   The Sentient Strategy: One approach to identifying the ideal buyer is through "Sentient Strategy", as discussed by Alan Weiss. This strategy involves looking at future buyers from two dimensions: their changing and growing nature, and external market factors such as technology and demographics.  When you evaluate these dimensions, you can make informed business decisions about which buyers to target.   Targeting & Attracting High-Value Buyers: You should also adjust your marketing materials and persona when targeting larger markets. Understanding what the ideal buyer reads, listens to, and interacts with is crucial for getting on their radar screens. Rather than solely chasing money, it is important to focus on attracting high-value buyers who align with your business goals.   Addressing Issues & Shedding Clients: Business relationships are not always smooth sailing. It is essential to address issues and make necessary changes to ensure you have successful transactions. Sometimes, a difficult buyer may bring in significant revenue, but if they are unwilling to adapt, it may be necessary for you to end the business relationship. As business needs change, it is important to shed clients who are no longer appropriate and find new ones. Finding your ideal buyer is a key factor in achieving success in your business. When you implement strategies like the "Sentient Strategy", targeting high-value buyers, and addressing issues with clients, you can position your business for growth and profitability. It's not selfish to shed clients who are no longer a good fit—it's about protecting the integrity of your business. Focus on attracting those who genuinely want assistance and are willing to invest in your value. Start prioritizing your ideal buyer today and watch your business prosper.   What's In This Episode How to choose the right buyer  Moving to a new market Knowing what questions to ask  How not to be all things to all people  Knowing who the wrong buyer is   What To Do Next Visit lisalarter.com/e117 for all resources from this episode.

Strategic planning could present a paradigm shift in business thinking. In this episode of the Beauty of Conflict, Susan and CrisMarie talk with Alan Weiss about strategic planning and the distinction between planning and strategy. He suggests an effective short-term strategy, prioritizing mission, vision, and values for successful decision-making while addressing remote work challenges. Listen to this episode and learn from Alan Weiss about the key to effective decision-making in business! For the full transcript, show notes, and resources, visit us at ⁠thriveinc.com

Attract Your Audience with "Marketing Gravity"   In the world of marketing, there's a concept that stands out—Marketing Gravity. Coined by Alan Weiss, this notion revolves around the idea that our marketing efforts have a gravitational pull, drawing your audience towards your brand. In this episode, you will learn the significance of personalized marketing, assertive strategies, and the courage to share your ideas.   Personalized Marketing Strategies The cornerstone of Marketing Gravity lies in creating personalized marketing strategies that perfectly align with your abilities, passions, and interests. When you do this, you cultivate an authentic and profound connection with your audience, setting the stage for impactful brand-customer relationships.   Assertive Marketing Approaches  Seize opportunities through assertive marketing strategies. Collaborate with like-minded professionals and take charge of your brand's narrative. When you explore your real-life experiences, such as engaging in projects or guest appearances on influential platforms, you'll discover how assertive approaches can elevate your brand to new heights in the competitive market.   Turning Your Observations into Content  The Seinfeldian Syndrome is the art of keen observation. The world around us is filled with inspiration, from the brilliance of nature to the subtle nuances of current events. Take these observations and turn them into compelling content that captivates your audience and elevates your marketing.   Remember to nurture your observation skills and grasp the potential of your creativity. Share your ideas with the world, they hold the power to resonate with others in a profound way. Use Marketing Gravity as a strategy that can help to shape the marketing in your business.   If you're eager to learn more about the concept of "creating marketing gravity," check out my book, Marketing Masterfully, co-written with Alan Weiss. It will equip you with innovative ideas and strategies to generate a resounding impact in your marketing.     What's In This Episode Passive vs assertive marketing How being assertive can get you what you want Gaining confidence in the art of creation  How do you use what you are learning  Becoming immune to criticism  Beating the barrier     What To Do Next Visit lisalarter.com/e116 for all resources from this episode.

What if I told you there's a single strategy that can affect your business's success like never before? In this episode, we discuss referrals and the role that they have in impacting your business. I am joined once again by Alan Weiss, and together, we explore the benefits of referrals and the barriers that might be impeding your business and your own potential.   The Platinum Standard: When it comes to recommendations and endorsements, there is nothing that compares to referrals. They come from individuals who know, like, and trust you. These personal connections are invaluable and will create win-win-win situations for you, the person being referred, and the referrer.   Social Proof for Your Brand: Referrals become even more impactful when you have them backed by a strong brand presence. Your testimonials and referrals are your social proof of your brand's credibility. When people see reputable testimonials and referrals associated with your brand, trust and reputation will grow.   Break the Barriers: Asking for referrals can sometimes be intimidating, as it requires stepping out of your comfort zone. Referrals are so beneficial to your business that you shouldn't let the fear of rejection hold you back from seeking them. Embrace the challenge, address your concerns, and be open to feedback when seeking referrals.   Ready to assemble your referral strategy?    Here are the steps you can take to make it happen: Build genuine connections: Cultivate relationships with clients and partners who will naturally become advocates for your business. Be proactive: Stay alert for referral opportunities and express gratitude for the support you receive. Show appreciation: Thank those who provide referrals, making them feel valued and respected. Follow up promptly: Act swiftly to engage with the referred individuals, exploring collaboration possibilities. Keep referrers informed: Update them on progress, reinforcing the trust they placed in recommending you. Reciprocate genuinely: Strengthen bonds by recommending their services/products when the opportunity arises.   Referrals are the platinum standard in the business world. They have the power to expand your network, strengthen your brand, and drive business growth. When you build a powerful brand, overcome your fear of rejection, and take proactive steps to seek referrals, you will see the potential of this marketing strategy.  If you're looking for more techniques on building genuine connections, asking for referrals with confidence, and overcoming the fear of rejection, be sure to check out Masterful Marketing where you'll learn all that and more!   What's In This Episode Referrals as a free business strategy The mindset behind asking for a referral  Having the attitude to get through economic uncertainty The importance of online testimonials  Closing the loop after a referral The “win-win-win” behind a referral   What To Do Next Visit lisalarter.com/e115 for all resources from this episode.    

Join Scott "Shalom" Klein on his weekly radio show, Get Down To Business with guests: Christina Curtis John Edmonds Kozma Tom Miroballi Alan Weiss

Applying What Works To See Success   Step off the trend-wagon and forge your own path in marketing. In this episode, you will learn effective habits and strategies that have not only stood the test of time but have also surpassed the fleeting trends. Joining me is Alan Weiss, the co-author of my book, Masterful Marketing. Together, we will share invaluable insights and wisdom on how to maximize your marketing efforts for long-term success.   The Pitfalls of Following Trends It's easy to get caught up in the hype of the latest marketing trends. It's more crucial to approach these trends with caution and practicality. If you blindly follow these trends, you open yourself up to limitations and potential risks that may not align with your unique goals and circumstances. To make informed decisions, explore the practical application of these trends and consider their long-term implications.   Differentiating Good Coaches from Great Coaches The guidance you receive plays a pivotal role in your success. While there are good coaches out there, it is the great coaches who truly make a difference. A great coach focuses on helping individuals succeed, going beyond sharing their own achievements. When seeking guidance, it is crucial to surround yourself with those who prioritize your success. When you learn from the best, you build a solid foundation for your marketing.   Building Trust and Investing in Your Brand Trust is the cornerstone of marketing success. We live in a world where skepticism runs rampant, so establishing trust with your audience is essential. Trust is not built overnight; it is built through consistent effort and investment in your brand. Investing in building a strong brand, lays the groundwork for long-term success. Your marketing strategies should revolve around creating trust and credibility, as this is what attracts and retains customers over time. Prioritizing credibility means validating your marketing claims and being transparent with your audience. When you do this, you build lasting relationships based on trust and mutual respect.   Effective Habits vs. Shiny Object Syndrome Shiny objects and fleeting trends often compete for our attention. If you're chasing after these trends without strategic thinking you're creating inefficiency and wasting resources. To have sustainable marketing, it is crucial to develop effective habits that withstand the test of time. Think critically about your marketing approaches, so that you can navigate the constant changes of the industry and stay ahead of the curve. Consistency and focus on effective habits will ultimately produce your desired results. Remember, effective habits and strategies are the bedrock of marketing success. When you focus on proven techniques, seek guidance from great coaches, invest in your brand, and prioritize authenticity, you establish a solid foundation for long-term marketing success. So step off the trend-wagon, embrace practicality, and pave your own path to excellence in marketing.   What's In This Episode Allocation of time, energy, and resources Maximizing effectiveness and rewards Constantly investing in and building your brand Importance of building trust with your audience Power of viral marketing in attracting others     What To Do Next Visit lisalarter.com/e114 for all resources from this episode.  

In this episode Randy is a guest on the Uncomfortable Truth podcast hosted by Alan Weiss. They dissect the holistic view of prosperity and how you manifest it in your own life. Please rate, like, and share. https://randygage.com/ Alan's website: www.alanweiss.com --- Support this podcast: https://podcasters.spotify.com/pod/show/powerprosperity/support

“Isolate the negatives to a particular time and place and generalize the positives” “Behind every corporate objective is an individual objective.” In this episode, renowned consultant and bestselling author, Alan Weiss, shares his invaluable wisdom on overcoming imposter syndrome, valuing oneself, and charging fees that reflect what you're truly worth. With practical strategies and insights, he guides listeners on how to build self-esteem, break free from the time-for-money trap, and step into their full potential. Join us on this transformative journey with Alan Weiss as we unlock the secrets to becoming a thought leader and conquering imposter syndrome. Expert action steps: You have to have a huge degree of resilience. You need to be able to operate well in large degrees of ambiguity. You have to be willing to walk through the fog and say to people, "Follow me". You need a very highly developed sense of humor. Find free audio, free video, free text, and sign up for all of Weiss' free newsletters and podcasts and everything else. Just visit https://alanweiss.com/ Visit eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.

Tips For Creating Impactful Books   The process of completing a book is a tremendous achievement that leaves you with a huge feeling of fulfillment and accomplishment. But in the beginning, it can feel like a monumental task that is impossible to take on. In this episode, Alan and I talk about how to break through the barriers that so many people encounter when writing a book.   Alan is a renowned figure in the consulting world with over 60 books to his name, and has revolutionized the consulting industry. I have known Alan for years and it's always a privilege to sit and chat with him, especially when we're talking about books and writing. Together, we collaborated on Masterful Marketing, a book that merges his expertise with my marketing knowledge, to transform marketing approaches. Through our discussion, we explored various aspects of writing, diving into topics such as creating a cohesive structure, concise communication, and the benefits of collaboration so that you can create compelling works that resonate with your readership and leave a lasting impact.   Having a Clear Direction You have to have a clear vision of the message you want to convey and the value you intend to offer your readers. Regardless of who you are, it is essential to establish a cohesive structure that guides your book. The introductory chapter will play a pivotal role in informing your readers why they should engage with your work and what they can expect to gain from it. Similarly, a well-crafted conclusion should provide actionable steps for your readers to apply the knowledge they have acquired.   Concise Communication Tell people what they need to know and not everything that you know. Effective writing shares essential information with your readers without overwhelming them with unnecessary details. Refine your knowledge and insights into a clear and impactful message, so you can create a focused and engaging reading experience. Selecting relevant information ensures that your book remains impactful and memorable.    Benefits of Collaboration Collaborating with others is a great way to enrich the writing process. Co-authorship, brings fresh perspectives and diverse ideas to the table, cultivating great intellectual property. There are two common approaches: one author takes the lead in writing while the other provides ideas and critiques, or the co-authors follow a structured formula where one person drafts the initial content, and the other refines and enhances it. Doing this creates a polished and impactful final product.   If you put these tips into action, you will create compelling works that resonate with their readership. Whether you are an aspiring novelist or a business owner, finishing a book is a rewarding effort that allows you to contribute to your community and leave a lasting impact on your readers.   What's In This Episode Why men finish more books than women  How to avoid analysis paralysis  The thoughts behind writing a book How to know if you should write a book with someone The strategy and tactics behind writing a book The importance of finding time to read    What To Do Next Visit lisalarter.com/e113 for all resources from this episode.  

This episode features Dr. Alan Weiss, Vice President & Chief Medical Information Officer at BayCare Health System. Here, he discusses his background in computer science & how that translates in his current role, AI & predictive analytics on the clinical side of healthcare, different technologies he is currently excited about, and more.Want to network with peers and hear more conversations like this? Apply to be one of our complimentary guest reviewers at our upcoming HIT + Digital Health + RCM Meeting Oct, 3-6 2023 here.