Podcasts about q7 do

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) and co host Sonika Chandra (@sonika_chandra) from Seer Interactive (@SeerInteractive) Q1 What’s your go-to process for analyzing query data? For example, I combine x data sources and [fill in the blank]... Q2 What are your primary success metrics for your queries? CVR (conversion rate)? CTR (click through rate)? Q3 At Seer, we don’t live in silos, are you leveraging other platforms' search term reports? Organic data? If so, how? Q4 What tools and automations are you leveraging to analyze large datasets at scale? On average, how long does each analysis take? Q5 When analyzing your query data, what insights and opportunities do you typically find? Q6 It’s been 6+ months since the Google Ads search term report update, are your accounts continuing to be impacted? What creative strategies/tactics have you leveraged to circumvent the query data loss? Q7 Do you have any questions for @sonika_chandra and @SeerInteractive about query data? --- Send in a voice message: https://anchor.fm/ppcchat_roundup/message

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) and Simon Mathonnet (@SimonMathonnet) from @unbounce Q1 Do you have any input or responsibility for landing pages or CRO in your accounts? If so, what is expected of you? Q2 What types of campaigns do you generally use landing pages for? When/would you use an existing page of your website instead? Q3 What other techniques or tools for optimization, apart from A/B tests, are you currently implementing? Q4 What factors do you take into account when prioritizing experimentation and optimization? Q5 What’s your biggest hurdle when coming up with new testing or optimization strategies? Q6 Do you have an example of a time when you made a very interesting discovery based on a website or landing page experiment? How did you leverage that discovery? Q7 Do you have questions for @SimonMathonnet & @unbounce ? --- Send in a voice message: https://anchor.fm/ppcchat/message

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 What percentage of your clients are currently advertising on Facebook? What industries do they represent? Q2 Have clients expressed any concerns to you about advertising on Facebook in the US heading into the fall and election season, with the ongoing pandemic, etc.? Q3 Do you have concerns about clients advertising on Facebook in the US heading into the fall and election season and beyond? Q4 If you have concerns about advertising on Facebook this fall, do you have the same or any concerns about advertising on Instagram? Why or why not? Q5 In addition to what will likely be a contentious political period, we are also still in the midst of a pandemic - how/are you adjusting your strategies for fall 2020 Facebook advertising? Or Instagram advertising? Q6 What, if anything, do you plan to monitor differently this fall on Facebook for your clients? Q7 Do you have any predictions about how things might play out for advertisers on Facebook and Instagram this fall? Q8 Is there anything you’re wondering about regarding advertising on Facebook this fall that you’d like to ask the chat participants? --- Send in a voice message: https://anchor.fm/ppcchat/message

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Cory Henke (@coryhenke) Q1 What would be the advantages of testing video on YouTube vs. Facebook? Q2 For B2B advertisers specifically. Have you tested the new lead form YouTube feature, and if so, how did it perform? For those that haven’t. Why? Q3 In the last six months have you experienced growth in your YouTube budget or have you launched YouTube for an advertiser? Q4 What is the biggest hurdle for you or a brand you work with when it comes to testing or scaling the budget for YouTube? Q5 Speaking of creative, if you’ve worked on a YouTube campaign, can you tag your creative agency or internal team? We can't run our campaigns without them... Let's give them some credit. Q6 What are the best ways to evaluate a YouTube campaign with minimal conversion volume? Q7 Do you have a funnel or audience strategy when testing or optimizing your YouTube campaigns? Q8 What is the preferred length for an ad on YouTube? Q9 I am running my first YouTube campaign, what bid type should I test? Q10 Last Question. If you could request any feature from YouTube, what would it be and why? --- Send in a voice message: https://anchor.fm/ppcchat/message

As the only theatre festival in the North East of England, GIFT, offers an extensive variety of productions and thereby supports underrepresented North Eastern artists. Founder, Kate Craddock has spent years either working either on creative projects or in academia, building up GIFT to what it is today. Taking place this Friday 1 May to Sunday 3 May, it offers an extensive variety of daring new works, connecting self-isolating artists and audiences from across the world and bringing theatre to our homes in a way we have never experienced before.  Part 1: Embracing the Impossible (4:15)Kate explains her different roles in contemporary theatre both from an artistic and academic point of view. She also touches on some of the challenges she has faced over the last couple of years in keeping GIFT running and explains why it was so important to do the same this year.QuestionsQ2: How do North Eastern theatre makers distinguish themselves from the rest of the performing arts community? (5:48)Q3: What motivated you to start GIFT? (12:20)Q4: At what point did you decide that you were going to make a living out of theatre?  (17:27)Part 2: Stretching the Bounds of Theatre into the Virtual Realm (26:26)In response to the circumstances linked to COVID-19, GIFT has reimagined the entire festival as a digital experience. We discuss these circumstances, why the artists decided to continue with the festival and theatre as a digital experience.Q6: Can you talk us through what you experienced when you realised that the festival will no longer take place as normal? (27:00)Q7: Do you believe theatre is equally suited to a virtual domain as to live performance? (29:40)Part 3: Effects of the Bizarre on the Spectator (36:31)We discuss the festival programme and how booking events can bring a sense of normality during this strange time and also give us an opportunity to experience something new.Q11: Thinking specifically of some of the upcoming events, like the Manifesto from Times of Crisis and IT DON’T WORRY ME, can this process help people find some kind of peace during this time of uncertainty? (38:49)Q12: How can theatre have a positive impact on our society? How can festival goers make the most out of their virtual theatrical experience this year?  (41:05)Find out more about GIFT at www.giftfestival.co.uk or follow them on social media on Twitter or Facebook.FACEBOOK LIVE - SUBSCRIBER PRIZE DRAWI will be announcing the WINNER of the beautiful April issue's cover poster of NARC. on Thursday at 17:00 (GMT+1) on Facebook. It would be fantastic if you could join me for this exciting event as I will also be revealing some upcoming content and ideas I'd like to develop later on. I really value your opinion and this will give you a chance to give me some feedback too.As always, a massive thank you to everyone who has contributed to this episode.Lastly, kindly spread the word by leaving a few comments, subscribe on Apple or Google Podcasts or Spotify. Please like and share the article and podcast with friends and family on social media:FacebookInstagramTwitterMusic credit:Rob Irish:  https://rob.irish/musicPhoto credit: Richard Kenworthy

Tracking what is being said about your clients or company is imperative for any PR professional. This week Leon Harbar, Vice President of Global Sales and Customer Engagement of TechNews.io. We discuss the difference between TechNews from the other software’s, why niching yourself is a good idea, tracking what influencers are saying about your brand, and the future of PR! Enjoy!Time Stamps● [00:40] Q1: Are you a coffee or tea drinker? ● [00:57] Q2: Are you an Android or iPhone user? ● [01:51] Q3: What tools do you think PR Pros need to do their jobs? ● [03:24] Q4: How is TechNews different from Meltwater or Cision? ● [05:06] Q5: TechNews has niched themselves into a category?● [05:31] Q6: What types of skills PR Pros need on how PR and marketing are being more digital focus?● [08:38] Q7: Do you think TechNews is more beneficial for the one-man PR Pro?● [09:45] Q8: It will help PR people have automated lists?● [10:07] Q9: Does TechNews do anything in the influencer marketing space?● [11:37] Q10: Is that similar to the Klout score in the early 2000s?● [12:07] Q11: What do you think AI is going to do for TechNews?● [13:04] Q12: Do you think AI will help data become more personalized?● [14:16] Q13: Do you think the future of PR Pro will become more data scientists?● [15:01] Q14: Do you think digital and physical tracking will morph and understand people better?● [16:00] Data misuse has been in the public’s mind for months.● [16:34] Q15: Do you think PR will ever be fully digital?● [18:04] Q16: Do you think podcasting will be another tool to get the message out?● [18:59] Q17: What excites you about the tech industry?● [20:41] Q18: How are some ways PR Pros can get the right data?● [23:01] Q19: Where do you think PR Pros waste their time when it comes to tracking?● [24:30] Q20: Similar to reach on social, but, what did those people that you “reached” do?● [26:22] Q21: How much data is too much data?● [29:00] Q22: Do you have any advice for people that want to get into PR and the tech industry?● [30:47] Q23: Final ThoughtsPeople and Companies, We Mentioned in the Show● Learn more about TechNews● Leon Harbar was our guest today.Episode Length: 32:59Thanks so much for tuning in. Join us again next week for another episode!Download Options● Direct Download: Right-click here and click “Save As” for a direct download.● Listen and subscribe on Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!● If you enjoyed this episode, leave us a review!Contact Us! ● If you want to get involved, leave us a comment!● Visit us and give us a ‘like’ on our Facebook page!● Follow us on Twitter.Thanks for listening! See acast.com/privacy for privacy and opt-out information.

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 Are you responsible for both acquisition and retention PPC campaigns? What is the rough split between the two, percentage wise? Q2 Are clients more interested in acquisition or retention on your current accounts/in your experience? Q3 What is the biggest issue you encounter when running acquisition campaigns? Does it differ by platform? Q4 What is the biggest issue you encounter when running retention campaigns? Does it differ by platform? You can answer this about challenges to even running retention campaigns too. Q5 What is your favorite strategy or tactic for acquisition goaled campaigns? Q6 What is your favorite strategy or tactic for retention goaled campaigns? Q7 Do you find particular platforms are better suited to acquisition and/or retention? Why? Q8 What is the biggest client misconception about acquisition campaigns? Q9 What is the biggest client misconception about retention campaigns? Q10 Is there anything the platforms could do to make acquisition and/or retention efforts easier? --- Send in a voice message: https://anchor.fm/ppcchat/message

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 How important is geographic targeting in the accounts you work on? Why is it at that level of importance? (I am assuming it matters to some degree to all advertisers, but not equally importantly). Q2 In Google Ads what historically has been your preferred geo targeting setting? Why? Q3 Do you expect the change in the way you can target geography in Google Ads to impact you or your clients? If so, how? Q4 Do you use similar geo targeting on other platforms? Why or why not? Which are similar or different? Q5 Do you have any practices you employ to try to keep geo targeting limited to where you actually want it (on any platform)? Q6 Do you regularly monitor location data for your campaigns (on any platform)? Q7 Do you find that you are geo located correctly by search engines, web sites or social platforms? If not, does that concern you as an advertiser? Q8 Is geo targeting something you would trust machine learning to figure out for you? Why or why not? Does your answer vary by platform? Q9 If you could magically change one thing about how you’re currently able to geo target campaigns on any platform, what would you do? https://neptunemoon.net/2019/06/google-ads-makes-a-major-change-to-location-targeting/ --- Send in a voice message: https://anchor.fm/ppcchat/message

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon) Q1 How do you define “The Funnel” when you’re talking to clients about it or when you’re talking internally about it? Q2 Where is most of your PPC work focused – TOF (top of funnel), MOF (middle of funnel) and/or BOF (bottom of funnel)? Q3 Do client expectations vary based on the part of the funnel you’re targeting with a particular initiative? If so, in what ways? Q4 What do you find to be the best strategies and tactics to use when targeting TOF type traffic? Q5 What do you find to be the best strategies and tactics to use when targeting MOF type traffic? Q6 What do you find to be the best strategies and tactics to use when targeting BOF type traffic? Q7 Do you find the concept of “The Funnel” to be problematic? If so, how? If not, why not? Q8 If you could change one thing about how clients perceive any aspect of “The Funnel” what would it be? Q9 Is there a better model than “The Funnel” that you wish was more widely known and/or adopted? https://go.forrester.com/blogs/15-05-25-myth_busting_101_insights_intothe_b2b_buyer_journey/ https://blog.hubspot.com/marketing/our-flywheel --- Send in a voice message: https://anchor.fm/ppcchat/message

#PPCChat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Kirk WIlliams (@PPCKirk) Q1 What is something you are doing differently this year than any other year to prepare for the holidays? Q2 When do you expect to begin ramping up budget and bids for the holiday season? (or have you already?) Q3 How do you determine additional budget for the holiday season for planning purposes (specific number examples encouraged!)? Do you have a specific process beyond “It depends”? Q4 LEAD GEN FOLKS! How do you typically prepare for the holidays? Is this a low-point in the year seasonally, business as usual, or do you see a bump as well? Q5 What percentage of your PPC budget is going to search, and what percentage to social in Q4 2018? Is this a change from 2017? Q6 Do you have a dedicated Amazon holiday plan for this year? Roll call for agencies actively managing Amazon ads for clients (or in-house brands). Any interesting tidbits to share? Q7 Do you believe this year will be different in some way for holiday consumer behaviour? If yes, how so and/or why? Q8 If you could give 1 piece of advice for holiday prep for a noob PPCer, what would it be? --- Send in a voice message: https://anchor.fm/ppcchat/message

In this episode, I answer questions from my Instagram and newsletter subscribers.  Questions in the show:  Q1- With a powerlifting meet coming up, I'm curious how you go about attempt selection? Q2- Are there any "hacks" to figuring out a good amount of carbs to eat in a day? Q3- When eating protein, does it help build muscle the day of or for yesterday's lift?  Q4- Will you compete at Raw Nationals in 2018 and/or 2019? Q5- What are some traits that a person can have that says they have a "great" genetics? Q6- Is there a sponsorship or job offer you wished you had not turned down or regret taking on? Q7- Do you overhead press for bench press gains? Q8- What is your daily stretching/mobility routine? Q9- What are your views on bench or squat everyday styles of training during a bench or squat focused block? Is there any benefit to it or does it do more harm than good? Q10- How do you prevent elbow pain on low bar squats? Q11- Can you do too much mobility work? Q12- What is the most overlooked aspect of being a personal trainer or an online coach?   Hire Kyle as your coach: http://www.kylehuntfitness.com/services/    Connect with Kyle:  http://www.kylehuntfitness.com/ Instagram: @huntfitness YouTube: @HuntFitnessTV   Get Strong Now with the Absolute Strength Powerlifting Program:  http://www.kylehuntfitness.com/absolute-strength/   Get 10% OFF PR Breaker Materia Pre Workout: DISCOUNT CODE: “hunt10” at https://www.prbreaker.com/   Take your mobility to the next level with a Mobility WOD Subscription DISCOUNT CODE: “Kyle15” at http://bit.ly/MWODkyle *Or just get 10 days FREE to try it out.    

After 30 straight weeks of interviews, I thought it was about time to do a solo episode! This episode is dedicated to the topic that I’ve built my business on: personal branding online. I asked my audience on LinkedIn & Instagram to  “Ask Me Anything” about personal branding and they delivered with some great questions. If you’d like your questions answered on a future episode, the next round will be sourced from my email list & from iTunes reviews. If you haven’t already, head to brittanykrystle.com to sign up for my email list OR you can leave me a review on iTunes and include your question. I tried to choose questions that had a lot of overlap to other questions that were submitted. Topics covered include: My personal branding ethos Personal brand vs. Business brand or both? How to grow a personal brand around a podcast Instagram growth tips Which platform if I could only choose one Approaching multiple pillars in your messaging Why I love podcasting (& more!) *Please excuse the two portions where the audio sounds a little funky. *FREEBIE: For those who don’t know, I’ve been hot on building brand on LinkedIn for pretty much every industry. If you haven’t been on LinkedIn in a while or if you just haven’t updated your profile, I created a free checklist to make sure you’re up to date and answering the right questions with your LinkedIn bio. You can get it at brittanykrystle.com/linkedin Show Notes & Timestamps 2:34 INTRO - My 3 C’s to Personal Branding: clarity, consistent content, and community 3:50  Q1 - ‘Personal brand’ vs ‘Start a company with its own brand’, or both? 5:49 Q2 - How do you build a personal brand around a podcast? 8:45 Q3 - “Tips for building a personal brand around content creation on Instagram — I’ve cleaned up my aesthetic a ton and I’ve been consistently posting daily the past few weeks with no net change in followers. I’m really interested to crack that code.” 12:22 Q4 - How can someone approach multiple pillars to their brand without seeming scattered in messaging? 15:18 Q5 - If you could only be on one platform, which one would it be? 17:10 Q6 - How do you approach brand strategy differently for a thriving business as opposed to a start up? 19:45 Q7 - Do you have criteria for a post before you share it? 20:22 Q8 - What do you love about podcasting, if you do, and how has podcasting changed your life? Instagram Twitter LinkedIn  Website Sign up here if you want to receive the latest news on growing you industry influence! #beyondinfluentialpodcast

Panel – Brian Norton, Josh Anderson, and Wade Wingler (We miss you, Belva!) | Q1 Mac accessibility keystrokes Q2 USBc adapters Q3 Picture-based timers Q4 Listen to Pocket articles on Amazon Echo Q5 Talking multi-meter Q6 High tech vs mid tech vs low tech Q7 Do we even need a mouse anymore The post ATFAQ074 – Q1 Mac accessibility keystrokes Q2 USBc adapters Q3 Picture-based timers Q4 Listen to Pocket articles on Amazon Echo Q5 Talking multi-meter Q6 High tech vs mid tech vs low tech Q7 Do we even need a mouse anymore appeared first on Assistive Technology at Easter Seals Crossroads.

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Timothy Jensen (@timothyjjensen). Q1 Which of the recent FB Ads changes have had the biggest impact to you as an advertiser? Q2 How are you communicating the targeting changes to clients? Q3 Do you anticipate a significant number of users and/or advertisers leaving FB? Why or why not? Q4 Are you shifting budget to other platforms after FB's changes? Why or why not? #ppcchat Q5 How have you changed targeting tactics in FB based on the changes? Would love to hear some specific examples if you're able to share They did it with Instagram, for sure. They "own" the younger demo there even if that audience is leaving FB Q6 Who has been able to retain access to third-party data through a relationship with a data provider? What should others know about this process? Q7 Do you think FB will keep all the new targeting restrictions in place, or roll them back on some --- Send in a voice message: https://anchor.fm/ppcchat/message