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It's episode 300! I thought I'd wax poetic on the top 10 things I've learned from both running this show, and the guests I've had on. After that, I talk a little bit about what's in store for How I Built It, and where I'd like it to go in the future. Plus, in the PRO show, I talk about what life without Twitter has been like. Become a Pro Top 10 Lessons Build Your Email List Talk to your customers Experiment Niche/Specialize/Focus Don't be afraid to say no People care about the problem you're solving. Not you, not the tech you used. The problem Tell Good Stories Do things that don't scale at first Ship what you have and iterate Don't be afraid to ask Show Notes ConvertKit Podcast Liftoff Learning Management and WordPress: LearnDash with Justin Ferriman Making Better Leaders with Chris Lema Designing the Profitable Project Plan with Jennifer Bourn The Best Way to Build Community is Easier Than You Think with Drew Dillon The Most Important Thing You Can Do as a Creator with Marie Poulin Turning WordPress Sites into iPhone Apps with Scott Bolinger and AppPresser Join How I Built It Pro Sponsored by: Groundhogg | Ahrefs | LearnDash
News WordPress 6.0 "Arturo" was released. This release was named for the Latin jazz musician and director Arturo O'Farrill. With nearly 1,000 enhancements and bug fixes, the second major release of 2022 is here. You can watch the official release over on YouTube. It is a minute and a half of great jazz and cool features. There were some interesting numbers on Gutenstats.blog of what blocks are used for with .com and Jetpack. The stats are interesting showing 76.6 million active installations and it is exciting to see where all the common blocks are being used. If you are interested to see where Gutenberg is headed, make sure you keep updated at make.wordpress.org. Are you interested in starting a new site with your idea or small business? WordPress Starter is a new, beautifully pared-back plan designed to put that idea center stage. For just $5/month you get fast WordPress managed hosting, unlimited site traffic, and reasonable startup prices. This is the new price point for WordPress.com that Sarah Gooding, over at the Tavern, and I have been waiting to hear about for some time. I've reached out to Automattic for a comment. Events WordCamp EU will be happening next week. There is an interesting panel discussion with the global lead Taeke Reijenga on “Acquisitions in WordPress”. The WPMinute has been covering these acquisitions individually over the past year but you may want to check out this panel to hear their takes on some of the major changes and takeovers within the community over the past year. From Our Contributors and Producers Speaking of acquisitions, Adrian Tobey of GroundHoggWP tweeted that his team has acquired Scott Bolinger's plugin, HollerWP. Bolinger exited the plugin space recently joining the team at GoDaddy. Would you like to see a practical use of Gutenberg in the digital news space? Check out this Twitter thread by Seth Rubenstein where he explains how he has gone all in on block development and what is possible in Gutenberg. Tom McFarlin shares his perspective of WordPress as an application. He goes beyond the latest published newsletters, tweets, blog posts, podcasts, etc., around Full Site Editing and Headless options. He points out that we may be forgetting the fact that WordPress is far more malleable than FSE and Next.js. The WPTavern jukebox recently interviewed Ana Segota and Kelly Choyce-Dwan about how the WordPress pattern creator works. If you want to hear how you can submit your patterns and the constraint challenges around the submission, go take a listen to that episode. Joost de Valk warns us to optimize crawling to save the environment: Every time they find a URL, they crawl it and if it's interesting to them, they'll keep crawling it basically forever. The bigger your site, the more URLs you have, the more likely every individual URL is to be hit multiple times per day. Speaking of the environment: Over on the Matt Report, “Can WordPress save the planet?” Hannah Smith talks to Matt about how web sustainability can save the planet. This is a very unique approach for a
News There is a call for WordPress users to help with the upcoming release of WordPress 6.0. This release is scheduled for May 24, 2022. There have been over 400 updates and 500 bug fixes since the last release and they could really use everybody's help to test. Jump over to make.wordpress.org to join the core slack channel and get involved. WooCommerce The WooCommerce blocks roadmap has been released. There are a lot of cool things happening over at WooCommerce with most of the work taking place right now in the WooCommerce Blocks repository with store editing. Take a look at the ways you can contribute. The plan is to release quarterly updates. From Our Contributors and Producers If you missed it, go check out the latest eCommerce minute, on the WPMinute with Dave Rodenbaugh. He provides additional news and perspective on the owner of FAST, the one-click checkout provider. Jodie Fiorenza wrote a great article on Omnichannel marketing over at WebDevStudios. With an omnichannel strategy, the customer becomes the focus of the campaign. Take a minute to read Jody's article and see if you can consult with a customer using multi-channel marketing in your business. The Admin Bar community created an anonymous WordPress Agency survey for all of their community members to ask them questions about their revenue, and various focuses (including accessibility, SEO, hosting, etc.). The results were very interesting and worth checking out. The first issue of Tiny Press went out this week by our contributor Daniel Schutzsmith. The article covers 3 WordPress design and development links. There is also a great interview of Chris Coyier from css-tricks.com by Nathan Wrigley on the WPTavern podcast about his sale of CSS Tricks to Digital Ocean. This is a great podcast to learn about Chris' journey. Friend of the show Scott Bolinger is seeking a buyer for his pop-up plugin Holler Box. New Members: We would like to thank Courtney Robertson for buying a coffee this week and joining as a monthly member. Next up: Simplified Business Minute with Sam Muñoz “Block Editor Dev Minute” by Aurooba Ahmed Thanks to all of the members who shared these links today: Lisa Sabin-WilsonBirgit Pauli-HaackDaniel SchutzsmithDave RodenbaughLiam Dempsey
Travis Pastrana crashes in on his motorbike and does a triple backflip into our foam pit! He's here today to talk on mobile apps for WordPress and more. In this episode we talk about AppPress, the advantages and technical skills needed to work with headless WordPress, and the next generation of web hosting. Tune in to know the best stunts for your WordPress! Episode Resources: Static Fuse Website GatsbyJS Website The Product Business Podcast AppPresser Website Scott Bolinger Twitter
Whether it's your clients site or your own store, you may or may not be keeping mobile apps aligned with what you are building.
Woah! Travis Pastrana crashes in on his motorbike and does a triple backflip into our foam pit! He's here today to talk on mobile apps for WordPress and more. In this episode we talk about AppPress, the advantages and technical skills needed to work with headless WordPress, and the next generation of web hosting. Tune in to know the best stunts for your WordPress!Episode Resources: Static Fuse Website GatsbyJS Website The Product Business Podcast AppPresser Website Scott Bolinger Twitter
In this episode, Scott and I dig into his world as an indie developer within the WordPress landscape.Scott has long used JavaScript as a core technology with AppPresser. I think he's on the forefront of thinking about various technologies that are newer to WordPress but out in full force in other worlds.Scott is really into JAMstack (JavaScript, APIs, Markup). He's working on Static Fuse now, which helps connect WordPress to Gatsby -- which has a lot of attention in the web space right now.We also dig pretty deeply into the challenges and opportunities facing independent developers, and the interest levels in WordPress from the indie dev crowd. It's an interesting episode and I learned a lot from Scott. I hope you enjoy.Other links from the showGraphQL and WPGraphQLScott's websiteThe Product Business podcastZac Gordon's JavascriptforWP courses Sponsor: Sandhills DevelopmentSandhills Development makes a suite of excellent plugins to power your WordPress website. Whether you need to sell digital downloads, restrict content, create an affiliate program, or manage an events calendar, they’ve got you covered. Thanks to Sandhills for being a Post Status partner.
Scott Bolinger, a renowned writer at AppPresser and friend of the podcast joins Jeremy to talk about the grind of starting a business, the Silicon Valley hustle, and much more!
See how Scott took an idea, executed and made it a reality. Plus see what other lessons he has learned along his product journey. Show Notes AppPresser – Mobile Apps for WordPress Sites Holler Box – Lead Generation & FOMO Popups for WordPress Stores Scott’s Personal Site Scott on Twitter Ahrefs Blogging for Business course…
This week on the WP-Tonic Podcast, host Jonathan Denwood interviewed Scott Bollinger of AppPresser. The two talked about Scott’s business, and the WordPress ecosystem. Scott got the idea for AppPresser (https://apppresser.com/) when he went to WordCamp San Francisco and heard Matt Mullenweg talk about WordPress moving into the Aapp market. He thought of WordPress sites as mobile apps and set out to create a product that would allow you to create a mobile app from your WordPress website. There were many technical hurdles to cover and he partnered with the team at Web Dev Stud
This week on WPwatercooler we'll be discussing what to look for in a good WordPress theme.https://apppresser.com/ & Holler Box https://hollerwp.com/Challenges of collecting email addressesIt’s much easier to get someones email when you already have a blog and can get them to provide emails to get updates and downloads/goodies, etc.Generating great content is super important for any site, but even more so for an e-commerce site, makes it easier to get people to opt-in if you have content they need/wantOh average, It takes 7-10 interactions before you win a customer.If you have a small audience and low traffic to your site, getting people there and generating sales can be really difficult. Doing content halfway won’t get you there.Have a plan before you write your post – need a strategy about what you’re going to write and who you’re aiming to reachWriting for people that will share it(influencers)Thinking of them by nameBeing intentional about what you write and who you write it for makes a huge differenceHoller boxhttps://wordpress.org/plugins/holler-box/1 article – 10-20 hours writing per post(with research and planning)Spending time up front will pay you back in spades!Content is long-term and the internet lasts forever – it doesn’t matter so much if it takes a while to gain traction, it’s still going to be thereInclude people in your posts by linking to them or mentioning them by name – they’re much more likely to share and interact with the post than your average readerBe around and be active – people will notice and reach out to youWrite/share (videos too) with authenticity about your brand and who you are.Create content that is not only good but is also based on your personal experience – it shows authenticity and builds trust between you and your audience / customer.Live chat can cause your customers to become lazy. If you take it away, they will spend a little more time looking around your site for the answers to their questions.Great idea to include a feature on your site that let’s people know what others are buying – leads to a feeling of FOMO (fear of missing out) and encourages people to purchase **feature of Holler BoxBridget: “When customers talk to you, it’s good to get the insight.” You know where everything is on your site, but your customers don’t often know how to find it.Write content about your core competencies and it will help you to attract the right kind of customerIf you want more shares and more traffic , don’t think as much about writing or creating content for your ideal customer – write content aimed at the people who you know will share it and who are influencers in your area. A lot of times the customer will consume what you sell but may not share it.Don’t look for the biggest people but instead for the consistent users who post often and engage with their audience. Build on the relationships you already have. Brian Dean backlinkohttp://backlinko.com/blogYou can write a fantastic post that you’re really interested in, but that doesn’t mean anyone else will be. You need to be a resource to your audience and offer what they’re looking for.7 Ways to Use Discounts Without Hurting Your Brandhttps://hollerwp.com/discount-without-hurting-your-brand/If you use discounts the wrong way, it’s bad for you and it’s bad for your business. If you offer them to often, they will just wait for the next discount. You need to space them out and make exclusive discounts available only to people who sign up for certain packages.Don’t offer discounts to get people on your email list. You are basically being Walmart. You’re the low-price discount guy after that. Or you can be more strategic. (and you should be)What are you offering people with your opt-in? It needs to be something of value to your customers/visitors, or the message won't’ matter.Evenings are often a good time to send emails because inboxes are not as full._________________________________________Thanks for helping with our show notes!Cheryl LaPrade @yaycheryl Sherie LaPrade @heysherie James Tryon @jamestryon ;c )The post WPblab EP80 – Boosting eCommerce with Opt-Ins with Scott Bolinger appeared first on WPwatercooler. See acast.com/privacy for privacy and opt-out information.
In this episode, Scott and I talk all about extending WordPress beyond the web, Javascript frameworks, the REST API, and a lot more! It was great to hear about AppPresser’s transformation and where it’s heading! Show Notes Scott Bolinger AppPresser State of the Word 2012 Ionic Angular 2 React WordPress REST API Sponsored by: Pantheon: […] The post Episode 23: Scott Bolinger and AppPresser appeared first on How I Built It.
Matt Report - A WordPress podcast for digital business owners
Dare I say it’s easy to launch a product when there’s a competitor in the wild? How about easier? It’s one challenge to build a competing product and grow a business, it’s a whole other challenge to create something new with no competitors. Today I sit down with Scott Bolinger and Lisa Sabin-Wilson to discuss the launch and future plans for their AppPresser product. If you’re cooking up you own product or service that’s scaring the bejeebus out of you — you probably want to listen to this episode! (more…)
Matt Report - A WordPress podcast for digital business owners
Dare I say it's easy to launch a product when there's a competitor in the wild? How about easier? It's one challenge to build a competing product and grow a business, it's a whole other challenge to create something new with no competitors. Today I sit down with Scott Bolinger and Lisa Sabin-Wilson to discuss the launch and future plans for their AppPresser product. If you're cooking up you own product or service that's scaring the bejeebus out of you — you probably want to listen to this episode! AppPresser with Scott Bolinger & Lisa Sabin-Wilson Listen to the audio version Matt Report - A WordPress podcast for digital business owners AppPresser: Launching a product with zero competition Play Episode Pause Episode Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds 00:00 / Subscribe Share RSS Feed Share Link Embed Download file | Play in new window This is scary stuff Let's face it, being an entrepreneur is scary stuff. You set out, sometimes on your own, to face the great unknown that is the market. Who's my customer? How do I reach them? How much do I charge? Let's say you wanted to launch a contact form plugin. You would look at Gravity Forms or Ninja Forms and see what they were up to. Your team would probably start by saying, “How can we make this easier?” or “Can we make a better UI?” Then you're off to the races. You've got a foundation and a blueprint to work with. Well, what if you don't have a competitor to base your version 1 off of? What if no one actually wants to buy your new idea? The greater the risk the greater the return. As for AppPresser, they have no model to work from. There's no standard for building iOS or Android apps based on WordPress because it doesn't exist — until now. In this episode, we're going to look at how Scott hooked up with WebDevStudios and why it's important to work with other teams on projects this size. A feat that I tip my cap to, as most folks charged with a startup idea want to control it all. I hope you enjoy this special episode with the team from AppPresser! Launching a product that has no competition If it hasn't been created yet – ask yourself why. Too challenging? Too costly? No market? However, if your gut is telling you to build this, here's a few methods that I recommend to test your market. I've talked about it in this post, but your first step should be to start growing an audience today. Take your idea and chisel it down to the most consumable pill to swallow. If you've got plans for every feature and every platform, pick the most popular and roll with that. Start the elevator pitch to friends, family and your Twitter following. If no one gets it or isn't too convinced, throw it back in the oven. You don't want to launch half baked. If you can't put it into words, try using a presentation or video demonstration using Screenflow. Slideshows with big simlpe text and keywords work great. If you can't dive into code right away, simulate your clicks or product screens using animation. This is another great way to demonstrate a walk through without having to actually code something. It's all about the pitch and presentation when you don't have a similar competitor to tackle. “We're just like Easy Digital Downloads, but easier!” Imagine that, but you get my point. Do you find yourself in this position? Tell us in the chat below! ★ Support this podcast ★
On this episode we are recapping the events that happened during WordCamp Los Angeles 2013.WordCamp LAX was really smooth and well managed. General thoughts are that it was hard to imagine this was a first time organizer group for a WordCamp. It was also representative of life and diversity in Southern California.EventsFriday: The traditional Speaker/Sponsor dinner in HollywoodSaturday: All day sessions running in 2 rooms at Cal State LA followed by the after party at the Blue Cow Kitchen and Bar in Downtown LA.Sunday: Afternoon sessions at Cross Campus in Santa MonicaQ: Why did the organizers decide to spread the weekend out over the Greater Los Angeles area instead of keeping it to one location for the weekend?A: Natalie has a really good relationship with Cross Campus and immediately thought it would be perfect for the smaller Sunday event since not as many people attend the Sunday event as they do the Saturday event. The Saturday venue needed to be much larger, and they were having trouble finding an appropriate location. Cal State LA kind if “fell into our laps” and it just worked out that way. It wasn’t planned to cover the east side and west side.Saturday PresentationsSteve: Really enjoyed Paul Clark’s talk on Saturday Sass* and Less CSS. He’s a great speaker and funny with a great sense of humor. He inspired Steve to research Sass and work it into the development process.Steve also liked Konstantin Obenland presentation The Customizer and learned a lot.*Sass is a different way of creating CSS much more efficiently. Jeff: Favorite was Paul Clark.Jeff also enjoyed Scott Bolinger’s talk on Lesser Known but Super Hip Responsive Design Tricks.Jeff was also inspired to take the information from Konstantin’s presentation and implement it into his own work. Chris: Was anticipating the WordPress Consulting for Large Companies by Karim Marucchi, John Giaconia and Kara Hansen. A collaborative presentation between Velomedia and The Walt Disney Company. Takeaway for future presenters Speak on a topic that you know. It’s that simple. If you know your topic, it becomes a conversation and that’s what makes a good session. A good session is not reading off of slides. It’s when an audience is responsive to what you’re talking about.WPwatercooler Saturday presenters* Steve: Underscores – The only theme that matters* Chris delivered the Keynote* Se: DIYWP: Making WordPress Work for Your Small Business* Suzette: You’re Live! …Now What?: Post Launch Setup Process and ProceduresWPwatercooler Sunday Presenters* Jason: Improving Support Documentation by Using Video in the Dashboard* Jeff: Part of the Business Panel DiscussionMentions* Huberts Lemonade (sponsor of WCLAX and provided a ton of cold bottles of lemonade to attendees.* GoDaddy[LISTATTENDEES event_identifier=”ep54-wordcamp-2013-recap-show-wpwatercooler-5-523fd518644ae” show_gravatar=”true”] See acast.com/privacy for privacy and opt-out information.