Podcasts about GoDaddy

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When Nissim Lehyani (VP of Product at Life360) used AI to build a math game for his son, he didn't just prototype a game, he rewired how he thinks about product development and the relationship between engineering, product, and design. In this episode, Nissim shares how that personal “aha” moment sparked a shift in how his teams build, collaborate, and ship. We dive into how AI is accelerating product iteration from months to hours, why it's time to drop the “M” from MVP, and how prototypes are replacing PRDs as the central artifact of product work. Plus how product rituals and building cadence are evolving, strategies for scaling a prototype-first workflow, and we deconstruct the “lightning pod” model and how it's changing the dynamics of product building & EPD collaboration. Have any AI passion projects that you'd like to share? Join the discussion on our forum and share your insights, questions, and takeaways. ABOUT NISSIM LEHYANINissim Lehyani is the Vice President of Product at Life360, where he leads product strategy for the family safety platform used by over 60 million users worldwide. With more than two decades of experience across startups, global tech companies, and entrepreneurial ventures, Nissim is known for scaling impactful products that blend technical depth with business strategy.Prior to Life360, he was Senior Director of Product at Indeed, where he oversaw a portfolio of 13 consumer products reaching 300M+ monthly users, and led a team of 40+ product managers across global markets. Nissim previously held leadership roles at GoDaddy, where he helped 18M+ SMBs grow their businesses through strategic partnerships with Facebook, Yelp, and Google.As a founder, he built and led two ventures: Shopial (acquired by Magento) and Urban Place, raising millions to support small businesses and entrepreneurs. He also brings deep technical roots from his engineering leadership at Cisco and early career in Israeli Military Intelligence.Nissim is a 2024 Product Leader Award winner and active mentor in the startup ecosystem through roles at Mixpanel and SV101 by ICON. He's passionate about user-centric innovation, data-driven growth, and the intersection of AI, engineering, and product management. SHOW NOTES:How Nissin & Patrick got connected (2:19)Nissin's light bulb AI moment (4:03)Building first & defining later (5:33)How AI accelerates product iteration from months to hours & fills skill gaps (6:49)Recognizing your AI aha moment (9:44)Why it's time to drop the “M” from MVP (11:21)New expectations for the first iteration of a product (13:37)Nissim's #1 product principle (15:56)Why prototyping is replacing PRDs (17:57)Strategies for socializing a prototype-first workflow in your org (19:54)Tactics for inspiring AI adoption: find one annoying thing & show vs. tell (22:22)Rethinking product cadence and how product rituals are evolving (24:08)Defining the “lightning pod” model (25:29)How “lightning pods” change the dynamic between engineering, product & design (27:20)A live AI product demo: recreating Nissim's original aha moment (29:10)Iterating product in real-time (31:06)How Nissim evaluates code & product outcomes (33:38)Rapid fire questions (34:15) This episode wouldn't have been possible without the help of our incredible production team:Patrick Gallagher - Producer & Co-HostJerry Li - Co-HostNoah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/

Send us a textJoin your host Clifton Pope as he is back with PT.2 of his conversation with Tshane Johnson! If you thought PT. 1 was impactful, wait until you hear PT.2 of our conversation!We dive into TShane's entrepreneurial spirit which led him to becoming a best selling author with books like "Keep Your Feet Moving" and "Hike Across America" and speaking/coaching at engagements like LSU, Red Bull, Godaddy,Caesar's Entertainment, Veteran's Voice, just to name a few!We also dive into how T Shane broke the world record for most push ups in one hour with 3,050,  his non profit:Hike Across America where he runs to inspire the homeless, Veteran's, communities and raise awareness about Veteran suicides, and his key pieces of advice to help anyone overcome adversity!Visit tshaneinspires.com to follow Tshane's journey purchase his best selling books, sign up for his coaching program and much more!Hit that follow/subscribe button on Apple/Spotify Podcasts/Rumble to stay updated with the latest episodes of the show!Be sure to leave a rating/review to help grow the show as it's the opportunity to gain information, wisdom, and experience from Clifton Pope, himself, and all guests involved!Thank you for the love and support!Support the showhttps://atherocare.com/HEALTHFITNESSWEALTHBUSINESShttps://athleticism.com/HEALTHFWEALTHBhttps://vitamz.com/HEALTHFITNESSWEALTHBUSINESShttps://Athleticism.comhttps://atherocare.comhttps://vitamz.comofficial sponsors of the HFWB Podcast Series

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William Harris is the Founder and CEO of Elumynt, an e-commerce growth agency focused on profit through hyper-scaling. Elumynt has been featured in Inc. Magazine as an Inc. 5000 Winner and Best Workplace Winner. William has helped acquire 13 companies, including one that sold to GoDaddy. He's also published over 200 articles on the topic of e-commerce in Entrepreneur, Fast Company, Shopify, and more. In this episode… Scaling an e-commerce brand from $10 to $100 million requires forward-thinking strategies and adaptability. Many companies rely too heavily on what worked during earlier growth stages, underinvest in systems, and fail to evolve leadership. In a rapidly shifting market flooded with noise, how can brands future-proof their strategy and leverage AI without losing their human touch? As an AI chatbot developed by xAI, Grok outlines a detailed 12-month growth playbook rooted in strategic diversification, operational upgrades, and smarter hiring. Grok emphasizes the importance of accurate attribution when expanding marketing channels, leveraging AI for hyper-personalized customer journeys, and setting strict performance benchmarks to know when to pivot or cut tactics. However, AI is not a silver bullet; if a brand lacks a compelling product or clear value proposition, no algorithm can compensate. AI should act as a strategic enhancer rather than a crutch. In today's exclusive episode of the Up Arrow Podcast, William Harris interviews Grok, created by xAI, about using AI to scale e-commerce brands. Grok shares what an AI-first brand will look like in 2030, whether AI can become truly conscious, and the ethical concerns about its rapid development.

In this episode of the Post Status Happiness Hour, host Michelle Frechette chats with Adam Warner, GoDaddy's Director of Field Marketing. Adam discusses GoDaddy's latest tools, including the Site Optimizer for enhancing SEO and the AI-powered market research tool for client management. The conversation highlights GoDaddy's commitment to the WordPress community and upcoming developments.Top Takeaways:GoDaddy Airo is an AI-Powered Productivity Boost for Web Professionals: GoDaddy Airo offers a suite of tools designed to help web designers and developers (a.k.a. “web dnds”) save time and improve quality. It helps with tasks like writing copy, generating SEO meta descriptions, creating alt text for images, and performing overall site optimization.The Site Optimizer Ensures Strong SEO and Accessibility Foundations: The Site Optimizer tool scans pages for SEO opportunities and accessibility issues—like missing alt text—and provides automatic or manual suggestions to improve them. It covers headline hierarchy, content structure, social sharing cards, and more.Client Management is Streamlined with Built-In Tools and AI-Generated Market Research: Each client entry includes a simplified project/task list covering everything from discovery to site launch and maintenance. The standout feature is AI-powered market research, which generates useful client-specific data like industry demographics and SEO opportunities—great for discovery calls and proposal prep.Mentioned In The Show:WordPress.orgGoDaddy GoDaddy AiroManaged WP

A joint operation takes down Lumma infrastructure. The FTC finalizes a security settlement with GoDaddy. The Telemessage breach compromised far more U.S. officials than initially known. Twin hackers allegedly breach a major federal software provider from the inside. U.S. telecom providers fail to notify the Senate when law enforcement agencies request data from Senate-issued devices.DragonForce makes its mark on the ransomware front. A data leak threatens survivors of domestic abuse in the UK. Lexmark discloses a critical vulnerability affecting over 120 printer models. Our guest is David Holmes, CTO for Application Security at Imperva, with insights into the role of AI in bot attacks. Scammers ship stolen cash in Squishmallows. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. CyberWire Guest Today's guest is David Holmes, CTO for Application Security at Imperva, a Thales company, who is sharing some insights into the role of AI in bot attacks. Selected Reading Lumma infostealer's infrastructure seized during US, EU, Microsoft operation (the Record) FTC finalizes order requiring GoDaddy to secure hosting services (Bleeping Computer) Exclusive: Hacker who breached communications app used by Trump aide stole data from across US government (Reuters) By Default, Signal Doesn't Recall (Signal) Hack of Contractor Was at Root of Massive Federal Data Breach (Bloomberg) Phone companies failed to warn senators about surveillance, Wyden says - Live Updates (POLITICO) DragonForce targets rivals in a play for dominance (Sophos News) ‘Deep concern' for domestic abuse survivors as cybercriminals expected to publish confidential refuge addresses (The Record) Lexmark reporting remote code execution flaw affecting over 120 Printer Models (Beyond Machines) DOJ charges 12 more in $263 million crypto fraud takedown where money was hidden in squishmallow stuffed animals (Bitdefender) Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode we are yapping all about our day trip to the Brimfield Flea Market! It was a day filled with nunu nana finds, and elite people-watching. Then we dive into the deeply important story of a cat named Tofu who has a real gold tooth, GoDaddy's undying devotion to Danica Patrick, and the eternal drama of Fleetwood Mac.Want BONUS CONTENT? Join our PATREON!Sponsors:➜ This episode is sponsored in-part by Tropical Smoothie Cafe.This episode is sponsored in-part by Pretty Litter.➜ This episode is sponsored in-part by Thrive Market.➜ This episode is sponsored in-part by Progressive Insurance.Sources:➜ Maria Azzurra Volpe. Cat Gets $5,000 Gold Tooth-Becomes an Internet Sensation, Newsweek, 12 May 2025.➜ Mari Yamaguchi. A Man Airlifted from Japan's Mount Fuji Returns to the Slope Days Later and Is Rescued Again, AP News, 28 Apr. 2025.Camp Songs:Spotify PlaylistYouTube PlaylistSammich's Secret MixtapeSocial Media:Camp Counselors TikTokCamp Counselors InstagramCamp Counselors FacebookCamp Counselors TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Taylor Otstot, Vice President Finance,  Dashlane joined GoDaddy (now a $30billion valued) domain registry, domain registrar and web hosting company before their IP. In 8 years he climbed to senior Director of Finance running an FP&A team of 14. From this experience and as VP Finance at DashLane he says he hires for 3 things: curiosity, ambition, and finance leaders who are service-oriented. “If you bring those three things to the table, you're able to wade through a lot of the ambiguity that comes with those decision making processes.” Also in this episode:  Finance and FP&A as antidote to the machine of Big 4 3- 4 years in audit as the “perfect amount” Getting to strategy in FP&A Partnership vs accountability as a false choice for FP&A Improv comedy having its moment in finance  The Tarantino approach to finance presentations  Connect with Taylor on LinkedIn: https://www.linkedin.com/in/taylorotstot/ Subscribe to CFO Frameworks newsletter on Substack: https://www.cfoframeworks.com/

Surprising data point in GoDaddy's summary of the data: Only 9% of the 2100 business owners surveyed forecasted a sales decline for their business. Now to be sure entrepreneurs are a resilient and resourceful bunch with the ability to turn on a dime and adapt to the changing circumstances in which they're operating. For example, the report sites that entrepreneurs are changing their long-term goals to adapt to the current climate.

On this episode of Mastering E-Commerce Marketing, host Eitan Koter chats with Paula Bruno, CEO of Intuition Media Group, a true trailblazer in influencer marketing.With nearly 25 years of experience and 15 years leading Intuition, Paula has worked with brands like Canon, TikTok, GoDaddy, and the FDA. She's helped build influencer programs that go way beyond follower count.They cover what really matters in today's creator economy, things like building loyal micro communities, choosing influencers who can sell (not just entertain), and how to spot real engagement over vanity metrics.Paula also shares her thoughts on live shopping and shoppable video, what's working, where the opportunities are, and how both creators and brands can tap into these trends without needing huge audiences.If you're trying to get better results from your influencer campaigns or wondering how to create stronger content partnerships, this episode is a great place to start.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn: https://www.linkedin.com/in/eitankoter/ Vimmi LinkedIn: https://il.linkedin.com/company/vimmi YouTube: https://www.youtube.com/@VimmiCommunications Guest: Paula Bruno, CEO at Intuition Media GroupPaula Bruno's LinkedInIntuition Media GroupWatch the full Youtube video here:https://youtu.be/iaL_ttU8700Takeaways:Operating from a place of abundance fosters collaboration.Integrity is essential in influencer marketing.Micro communities are more valuable than sheer follower count.Brands should focus on building relationships with super fans.Shoppable content and live shopping are the future of e-commerce.Brands need to experiment with live selling events.Success in influencer campaigns requires clear KPIs.Influencers are diversifying their revenue streams.Authenticity in live events can enhance brand connection.The future may see influencers developing their own brands.Chapters:00:00 Introduction to Influencer Marketing01:19 Core Values: Integrity, Abundance, and Embracing05:04 The Evolution of Influencer Marketing10:06 Micro Communities and Their Impact12:05 The Rise of Shoppable Content and Live Shopping19:31 Misconceptions in Influencer Marketing21:52 Defining Success in Influencer Campaigns24:30 The Future of Influencers and Brand Collaborations27:05 Services Offered by Intuition Media Group

After mounting escalations, businesses and investors get a 90-day reprieve on tariffs between the world's most important trade partners. (00:21) Jason Moser and Dylan Lewis discuss: - The U.S. and China's short-term trade truce, and why there's some hope that a more permanent deal will be struck. - Fox's next step into streaming with Fox ONE, its existing Tubi footprint, and success in video advertising. (16:07) GoDaddy is known for its commercials, less known for its capital allocation strategy. GoDaddy CFO Mark McCaffrey walks Ricky Mulvey through the company's philosophy on share buybacks. Companies discussed: FOX Host: Dylan Lewis Guests: Jason Moser, Ricky Mulvey, Mark McCaffrey Producer: Ricky Mulvey Engineers: Dan Boyd Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, "TMF") do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover how GoDaddy manages cloud security at speed for hundreds of developers as Cloud Governance Engineer James Kelley of GoDaddy pulls back the curtain on their transformation using AWS CloudFormation Hooks. Join your host Simon and AWS Product Manager Stella Hie as they dive into the new features that help GoDaddy balance developer freedom with rock-solid security. Learn More: https://aws.amazon.com/blogs/mt/proactively-keep-resources-secure-and-compliant-with-aws-cloudformation-hooks/

¿Puede la inteligencia artificial convertirse en el superpoder de los pequeños negocios? En este episodio platicamos con Rodrigo Pérez Ochoa, Director de Marketing de GoDaddy México, sobre cómo la IA está transformando el marketing, el emprendimiento y el futuro de las marcas. Rodrigo comparte aprendizajes de más de 20 años en la industria, la importancia de la simplicidad, cómo la tecnología puede reducir hasta 400 horas de trabajo al año, y por qué hoy más que nunca emprender está al alcance de todos. Si estás arrancando un negocio, construyendo tu marca o buscando maneras reales de crecer con herramientas digitales, este episodio es para ti.

Bob Parsons is a successful entrepreneur and philanthropist. He served in the U.S. Marine Corps during the Vietnam War and was awarded a Purple Heart. After graduating from college, he founded Parsons Technology, which was later sold to Intuit. He then founded GoDaddy, which became the world's largest domain name registrar. He later sold a majority stake in GoDaddy and founded YAM Worldwide. He also founded PXG, a golf club company, and The Bob & Renee Parsons Foundation, which supports marginalized populations. Parsons is also the author of the bestselling book "FIRE IN THE HOLE!". Shawn Ryan Show Sponsors: https://www.tryarmra.com/srs https://www.identityguard.com/srs https://www.betterhelp.com/srs This episode is sponsored by Better Help. Give online therapy a try at betterhelp.com/srs and get on your way to being your best self. https://www.blackbuffalo.com https://www.boncharge.com/srs https://www.meetfabric.com/shawn https://www.shawnlikesgold.com https://www.helixsleep.com/srs https://www.hillsdale.edu/srs https://www.patriotmobile.com/srs https://www.rocketmoney.com/srs Bob Parsons Links: X - https://x.com/DrBobParsons  Instagram - https://www.instagram.com/drbobparsons  YouTube - https://www.youtube.com/user/ThinkFast126 LinkedIn - https://www.linkedin.com/in/thebobparsons/ Website - BobParsons.comBook by Bob Parsons - As an Amazon Associate we earn from qualifying purchases (paid links): Fire in the Hole!: The Untold Story of My Traumatic Life and Explosive Success Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode of the Post Status Happiness Hour, host Michelle Frechette discusses the upcoming Page Builder Summit with guests Dan Maby and Nathan Wrigley. Scheduled for May 12-16, 2025, the summit aims to unite the WordPress community. Michele highlights the collaborative spirit and the importance of community engagement. Dan and Nathan share insights into the planning process, the diverse range of sessions, and the evolution of page builders. They emphasize the summit's role in fostering learning and connections.Top TakeawaysThe Summit Is Exceptionally Accessible and Flexible: The Page Builder Summit is designed to be easy and low-pressure for attendees. With free access to pre-recorded sessions for 48 hours, viewers can tune in when it's convenient for them. The optional Power Pack gives extended access and extra bonuses.Visibility for Lesser-Known Creators and Speakers: One of the summit's highlights is giving a platform to a diverse lineup of speakers, many of whom aren't regularly featured at large in-person WordCamps or other conferences. It's a space for new voices and fresh perspectives to shine.Sponsorships Make the Event Possible—and Deserve Support: Nathan highlighted that without sponsor support, the summit wouldn't happen. Sponsors like GoDaddy, WS Form, BigScoots, and many others contribute more than just funds—they provide energy, tools, and community-building support.Mentioned In The Show:WPLDNPageBuilderSummit.com MagentoDrupalAnchen le RouxKadenceElementorDiviBeaver BuilderGoDaddyKinstaMelapressBlackwallPress Forward podcastBig Orange HeartWP Coffee Talk podcastBig ScootsWeb Designer ProYour Moxie MavenWeb Designer AcademyZainatain Dynamic.oooAB Split TestBS-Free BusinessWP MavensCroco BlockWS FormsCheck ViewDroip

Wall Street closed lower, with the S&P 500 snapping a historic nine-day winning streak. In company news, GoDaddy posted better-than-expected earnings, while Netflix ended an eleven-session winning streak amid market reaction to Trump’s proposed tariffs on foreign films. Meanwhile, US bond yields edged higher following stronger-than-expected data from the services sector. In commodities, oil fell to a four-year low due to rising OPEC supply, while gold prices climbed ahead of the upcoming US Federal Reserve meeting. Closer to home, Aussie shares are set to fall on Tuesday after ending a seven-day winning streak. The content in this podcast is prepared, approved and distributed in Australia by Commonwealth Securities Limited ABN 60 067 254 399 AFSL 238814. The information does not take into account your objectives, financial situation or needs. Consider the appropriateness of the information before acting and if necessary, seek appropriate professional advice.See omnystudio.com/listener for privacy information.

Gourav Pani, President of US Independents at GoDaddy, breaks down the company's AI product "Airo," which allows entrepreneurs to easily create websites, logos, and storefronts for their businesses.Pani talks about Airo's advancing AI features and how the company is handling other competitors such as OpenAI, Squarespace, and more. The content of the video is for general and informational purposes only. All views presented in this show reflect the opinions of the guest and the host. You should not take a mention of any asset, be it cryptocurrency or a publicly traded security as a recommendation to buy, sell or hold that cryptocurrency or security. Guests and hosts are not affiliated with or endorsed by Public Holdings or its subsidiaries. You should make your own financial and investment decisions or consult respective professionals. Full disclosures are in the channel description. Learn more at Public.com/disclosures.Past performance is not a guarantee of future results. There is a possibility of loss with any investment. Historical or hypothetical performance results, if mentioned, are presented for illustrative purposes only. Do not infer or assume that any securities, sectors or markets described in the videos were or will be profitable. Any statements of future expectations and other forward-looking statements are strictly based on the current views, opinion, or assumptions of the person presenting them, and should not be taken as an indicator of performance nor should be relied upon as an investment advice.

Drew Wilson is back! It's been more than a decade since Adam and Drew have spoken and wow, Drew has been busy. He built Plasso and got acquired by GoDaddy. He built a bank called Letter which didn't work out...and now he's Head of Design at Clerk and back to chasing that next big thing.

Drew Wilson is back! It's been more than a decade since Adam and Drew have spoken and wow, Drew has been busy. He built Plasso and got acquired by GoDaddy. He built a bank called Letter which didn't work out...and now he's Head of Design at Clerk and back to chasing that next big thing.

Happy Earth Day! We'll take a look at what you can do, what Apple is doing, and how saying thank you to AI isn't helping. We've got a great set of Just the Headlines this week. Which one are you curious about? There's plenty more to get caught up on in the world of tech this week and we do our best to break it all down for you, so you can get out there and tech better! Watch on YouTube! - Notnerd.com and Notpicks.com INTRO (00:00) Insta360 X5  (04:35) Instagram Edits App (10:35) MAIN TOPIC: Happy Earth Day (12:35) Earth Day 2025 Apple celebrating Earth Day in the these five ways Sam Altman admits that saying “Please” and “Thank You” to ChatGPT is wasting millions of dollars in computing power DAVE'S PRO-TIP OF THE WEEK:  Earth Day Tip! - Clean Energy Charging (22:35) JUST THE HEADLINES: (26:00) Daddy of a mistake by GoDaddy took Zoom offline for about 90 minutes The FBI can't find ‘missing' records of its hacking tools Google used AI to suspend over 39M ad accounts suspected of fraud Hertz says customers' personal data and driver's licenses stolen in data breach Hackers spied on 100 US bank regulators' e-mails for over a year James Webb space telescope reveals that most galaxies rotate clockwise Scientists recreate brain circuit in lab for first time TAKES: Alamo Drafthouse rejects Meta's Second-Screen technology (30:50) Apple says all Mac minis with Intel are now ‘vintage' or ‘obsolete' (36:00) Google announces Agent 2 Agent AI protocol (39:40) BONUS ODD TAKE:  My Abandonware (42:40) PICKS OF THE WEEK: Dave: Mockuuups (44:50) Nate: Apple TV+ YouTube Channel (49:20) RAMAZON PURCHASE - Giveaway! (52:15)

Bipartisan push for renewal of cyberthreat information sharing law ClickFix becoming a favorite amongst state-sponsored hackers GoDaddy puts Zoom on mute for about 90 minutes Thanks to this week's episode sponsor, Vanta Do you know the status of your compliance controls right now? Like...right now? We know that real-time visibility is critical for security, but when it comes to our GRC programs…we rely on point-in-time checks. But more than 9,000 companies have continuous visibility into their controls with Vanta. Vanta brings automation to evidence collection across over 35 frameworks, like SOC 2 and ISO 27001. They also centralize key workflows like policies, access reviews, and reporting, And helps you get security questionnaires done 5 times faster with AI. Now that's…a new way to GRC. Get started at Vanta.com/headlines. Find the stories behind the headlines at CISOseries.com  

Don't miss Eliances Heroes Show with David Cogan as he interviews Bob Parsons, founder of GoDaddy and CEO of YAM Worldwide. The billionaire entrepreneur and philanthropist shares his journey from revolutionizing domain registration to his latest ventures. Tune in for an inspiring conversation! eliances.com bobparsons.com

Send us a textHey there, wild ones—and welcome back to Wildly Unplug, the podcast where we trade burnout for beauty, hustle for healing, and discover ourselves again through nature, art, and adventure.So… you're thinking podcasting might be for you? Then I'm here to tell you—it IS.If you feel the nudge, the whisper, the wild idea that you have something to say—follow that. The world needs your voice. Your stories. Your perspective. In this episode, I breakdown for you how to get started on your own podcasting journey! My personal notes that I have shared with people who have asked me how to get started: Hosting Platform- https://www.buzzsprout.com/2278247. I like Buzzsprout because it is user-friendly, lets me upload transcripts, can create sound bites to use for social media, and has a monetization option. I used Podbean for the first podcast, and it is lackluster.Intro and Outro- Fivver.  I used Bearnie Baggs on Fivver. I shopped around and asked several creators if they could do the style I was looking for. I asked for a Mutual of Omaha's Wild Kingdom style- all of them asked, "What is that?" and only one took the time to look it up and provide me with a sample I liked, so he is the one I went with. I also asked for the song that he used for the background with no voice on it- it was a little extra, but then I have the rights to that song to use in between clips or if I ever decide to change the intro verbiage, I can do that and still have the same song. To find Guests- https://podcastguests.com/featured-guest/ I use Google Drive under an email I made just for the podcast. I have an Excel style sheet (you will notice the name is in blue and underlined because I link it to the "script Google doc" with a checklist for each show to make sure I have done all the things and I also have a "script" for each show with a checklist, list of questions, and other info. Attached is a picture of my Excel checklist, and at the very end of this, I will have a link to the script so you can have visibility to your show.I schedule everything on Zoom and send the guest a Google Calendar invite through ZoomI save all my Zoom recordings on an external hard drive by the date To edit, I use Final Cut Pro. This is nice because I can export audio for the podcast and video for YouTubeITranscribe to get the transcript I use GoDaddy to host my website for my artwork and the show and blog ("field notes")Canva is handy for creating social media content- they also have a good section to help keep you "on brand" with your colorsLet's hear your story! Click here to submit your tale.Connect with me on social media! InstagramFacebookYouTubeLinkedInTikTok Support the show

On today's episode, cohosts Yasmin Gagne and Josh Christensen break down the latest news in the world of business and innovation, including the latest on the sweeping tariffs announced on wednesday, the Trump administration being sued by federal workers, Newsmax stock pops 500% on NYSE, Meta's head of AI research Joelle Pineau is leaving the company, and fast-fashion giant H&M plans to use AI clones of its human models—plus the backlash. (00:44) Next, Josh and Yaz speak to ‘Fast Company' senior editor Max Ufberg about the Tesla Takedown protests happening across the globe. Plus, Max shares details of the coordinated event called Global Action Day where worldwide protests are calling on people to sell their Teslas and their shares of Tesla stock. (05:17) Finally, Yaz spoke to award-winning actor Walton Goggins and GoDaddy's CEO Aman Bhutani about GoDaddy's partnership with Walton Goggins Goggle Glasses. (26:26) For more of the latest business and innovation news, go to https://www.fastcompany.com/news To read the latest on Fast Company's coverage of Tesla: https://www.fastcompany.com/91308723/elon-musk-blames-tesla-protests-shady-payoffs-while-making-shady-payoffs-wisconsin Visit Walton Goggins Goggle Glasses

On today's episode, cohosts Yasmin Gagne and Josh Christensen break down the latest news in the world of business and innovation, including the latest on the sweeping tariffs announced on wednesday, the Trump administration being sued by federal workers, Newsmax stock pops 500% on NYSE, Meta's head of AI research Joelle Pineau is leaving the company, and fast-fashion giant H&M plans to use AI clones of its human models—plus the backlash. (00:44) Next, Josh and Yaz speak to ‘Fast Company' senior editor Max Ufberg about the Tesla Takedown protests happening across the globe. Plus, Max shares details of the coordinated event called Global Action Day where worldwide protests are calling on people to sell their Teslas and their shares of Tesla stock. (05:17) Finally, Yaz spoke to award-winning actor Walton Goggins and GoDaddy's CEO Aman Bhutani about GoDaddy's partnership with Walton Goggins Goggle Glasses. (26:26) For more of the latest business and innovation news, go to https://www.fastcompany.com/news To read the latest on Fast Company's coverage of Tesla: https://www.fastcompany.com/91308723/elon-musk-blames-tesla-protests-shady-payoffs-while-making-shady-payoffs-wisconsin Visit Walton Goggins Goggle Glasses

What does it take to launch an AI product on the biggest stage in advertising — and actually make it stick? GoDaddy CMO Fara Howard joins us to unpack the strategy behind their standout Super Bowl campaign for GoDaddy Airo, featuring actor Walton Goggins (White Lotus, The Righteous Gemstones). From idea to execution, Fara shares how her team translated a complex product into a message that millions could instantly understand — without losing the creativity that made it unforgettable.We dive into the balance of data and storytelling, how to earn the right to be bold with your marketing, and why simplicity is a superpower in B2B. Whether you're a CMO, brand leader, or growth marketer, Fara's insights into performance-backed creativity, product positioning, and campaign accountability will leave you rethinking how you launch, scale, and measure your next big idea.Key Moments: 00:00 Who is Fara Howard, GoDaddy CMO?00:21 Why GoDaddy Returned to the Super Bowl in 202401:37 The Evolution of GoDaddy's Super Bowl Ad Playbook03:51 What Is GoDaddy Airo? Breaking Down the AI Product Launch05:57 Lessons from Launching a New AI Tool at Massive Scale09:30 How GoDaddy Chose Walton Goggins for the Super Bowl Spot15:56 Behind the Scenes: Building a Creative Campaign That Converts26:22 Real-World Marketing Advice from a CMO: Math vs. Magic34:43 Why Company Culture Should Shape Your Career Path35:39 A Cultural Misfit: The Vans Story You Have to Hear Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Cami MacNamara a seasoned web designer and solopreneur. Cami shares insights into her business, Web Cam LLC, and her new initiative, "Web Designer Habits," which aims to help web designers develop productive habits. They discuss the importance of accountability, time management techniques like time blocking and the Pomodoro technique, and the benefits of joining online and local networking groups. The episode also teases a collaborative project between Michelle and Cammy involving a planner designed to support web designers in maintaining their habits.Top Takeaways:Small Changes Lead to Big Improvements – Cami emphasized the power of incremental progress, whether in business, design, or personal productivity. Tackling tasks in small steps can make overwhelming projects more manageable and sustainable.Be Prepared for the Unexpected – Michelle shared practical travel and everyday preparedness tips, from keeping essential items in the car to ensuring that your luggage complies with airline regulations. Thinking ahead can save time, stress, and even money.Documenting Processes is Key – The discussion touched on the importance of writing down systems and workflows, especially for solopreneurs. Whether through standard operating procedures (SOPs) or simple notes, having a record helps maintain efficiency and organization.Community and Support Matter – Both Michelle and Cami highlighted the value of connection in professional spaces, particularly within the WordPress and web design communities. Engaging with peers through newsletters, Facebook groups, and live discussions fosters learning, growth, and mutual encouragement.Mentioned In The Show:Web Cami, LLCwebdesignerhabits.comStreamYardWebCamiCafeGoDaddySheinPomodoro TechniqueWordPress TVManaged WPAdmin BarBeaver BuilderCalendlyWPCoffeeTalk

Mark McCaffrey, CFO of GoDaddy (GDDY), celebrates 10 years of NYSE listing and discusses the financials of the business. He talks about the spirit of entrepreneurship behind the business – “we help people dream.” GoDaddy has over 20 million customers, and Mark emphasizes the solid financial fundamentals of the business. “We're a one-stop shop…People don't leave us.” He also discusses how they've used their database with AI to create more dynamic services.======== Schwab Network ========Empowering every investor and trader, every market day.Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

If you're in SF: Join us for the Claude Plays Pokemon hackathon this Sunday!If you're not: Fill out the 2025 State of AI Eng survey for $250 in Amazon cards!We are SO excited to share our conversation with Dharmesh Shah, co-founder of HubSpot and creator of Agent.ai.A particularly compelling concept we discussed is the idea of "hybrid teams" - the next evolution in workplace organization where human workers collaborate with AI agents as team members. Just as we previously saw hybrid teams emerge in terms of full-time vs. contract workers, or in-office vs. remote workers, Dharmesh predicts that the next frontier will be teams composed of both human and AI members. This raises interesting questions about team dynamics, trust, and how to effectively delegate tasks between human and AI team members.The discussion of business models in AI reveals an important distinction between Work as a Service (WaaS) and Results as a Service (RaaS), something Dharmesh has written extensively about. While RaaS has gained popularity, particularly in customer support applications where outcomes are easily measurable, Dharmesh argues that this model may be over-indexed. Not all AI applications have clearly definable outcomes or consistent economic value per transaction, making WaaS more appropriate in many cases. This insight is particularly relevant for businesses considering how to monetize AI capabilities.The technical challenges of implementing effective agent systems are also explored, particularly around memory and authentication. Shah emphasizes the importance of cross-agent memory sharing and the need for more granular control over data access. He envisions a future where users can selectively share parts of their data with different agents, similar to how OAuth works but with much finer control. This points to significant opportunities in developing infrastructure for secure and efficient agent-to-agent communication and data sharing.Other highlights from our conversation* The Evolution of AI-Powered Agents – Exploring how AI agents have evolved from simple chatbots to sophisticated multi-agent systems, and the role of MCPs in enabling that.* Hybrid Digital Teams and the Future of Work – How AI agents are becoming teammates rather than just tools, and what this means for business operations and knowledge work.* Memory in AI Agents – The importance of persistent memory in AI systems and how shared memory across agents could enhance collaboration and efficiency.* Business Models for AI Agents – Exploring the shift from software as a service (SaaS) to work as a service (WaaS) and results as a service (RaaS), and what this means for monetization.* The Role of Standards Like MCP – Why MCP has been widely adopted and how it enables agent collaboration, tool use, and discovery.* The Future of AI Code Generation and Software Engineering – How AI-assisted coding is changing the role of software engineers and what skills will matter most in the future.* Domain Investing and Efficient Markets – Dharmesh's approach to domain investing and how inefficiencies in digital asset markets create business opportunities.* The Philosophy of Saying No – Lessons from "Sorry, You Must Pass" and how prioritization leads to greater productivity and focus.Timestamps* 00:00 Introduction and Guest Welcome* 02:29 Dharmesh Shah's Journey into AI* 05:22 Defining AI Agents* 06:45 The Evolution and Future of AI Agents* 13:53 Graph Theory and Knowledge Representation* 20:02 Engineering Practices and Overengineering* 25:57 The Role of Junior Engineers in the AI Era* 28:20 Multi-Agent Systems and MCP Standards* 35:55 LinkedIn's Legal Battles and Data Scraping* 37:32 The Future of AI and Hybrid Teams* 39:19 Building Agent AI: A Professional Network for Agents* 40:43 Challenges and Innovations in Agent AI* 45:02 The Evolution of UI in AI Systems* 01:00:25 Business Models: Work as a Service vs. Results as a Service* 01:09:17 The Future Value of Engineers* 01:09:51 Exploring the Role of Agents* 01:10:28 The Importance of Memory in AI* 01:11:02 Challenges and Opportunities in AI Memory* 01:12:41 Selective Memory and Privacy Concerns* 01:13:27 The Evolution of AI Tools and Platforms* 01:18:23 Domain Names and AI Projects* 01:32:08 Balancing Work and Personal Life* 01:35:52 Final Thoughts and ReflectionsTranscriptAlessio [00:00:04]: Hey everyone, welcome back to the Latent Space podcast. This is Alessio, partner and CTO at Decibel Partners, and I'm joined by my co-host Swyx, founder of Small AI.swyx [00:00:12]: Hello, and today we're super excited to have Dharmesh Shah to join us. I guess your relevant title here is founder of Agent AI.Dharmesh [00:00:20]: Yeah, that's true for this. Yeah, creator of Agent.ai and co-founder of HubSpot.swyx [00:00:25]: Co-founder of HubSpot, which I followed for many years, I think 18 years now, gonna be 19 soon. And you caught, you know, people can catch up on your HubSpot story elsewhere. I should also thank Sean Puri, who I've chatted with back and forth, who's been, I guess, getting me in touch with your people. But also, I think like, just giving us a lot of context, because obviously, My First Million joined you guys, and they've been chatting with you guys a lot. So for the business side, we can talk about that, but I kind of wanted to engage your CTO, agent, engineer side of things. So how did you get agent religion?Dharmesh [00:01:00]: Let's see. So I've been working, I'll take like a half step back, a decade or so ago, even though actually more than that. So even before HubSpot, the company I was contemplating that I had named for was called Ingenisoft. And the idea behind Ingenisoft was a natural language interface to business software. Now realize this is 20 years ago, so that was a hard thing to do. But the actual use case that I had in mind was, you know, we had data sitting in business systems like a CRM or something like that. And my kind of what I thought clever at the time. Oh, what if we used email as the kind of interface to get to business software? And the motivation for using email is that it automatically works when you're offline. So imagine I'm getting on a plane or I'm on a plane. There was no internet on planes back then. It's like, oh, I'm going through business cards from an event I went to. I can just type things into an email just to have them all in the backlog. When it reconnects, it sends those emails to a processor that basically kind of parses effectively the commands and updates the software, sends you the file, whatever it is. And there was a handful of commands. I was a little bit ahead of the times in terms of what was actually possible. And I reattempted this natural language thing with a product called ChatSpot that I did back 20...swyx [00:02:12]: Yeah, this is your first post-ChatGPT project.Dharmesh [00:02:14]: I saw it come out. Yeah. And so I've always been kind of fascinated by this natural language interface to software. Because, you know, as software developers, myself included, we've always said, oh, we build intuitive, easy-to-use applications. And it's not intuitive at all, right? Because what we're doing is... We're taking the mental model that's in our head of what we're trying to accomplish with said piece of software and translating that into a series of touches and swipes and clicks and things like that. And there's nothing natural or intuitive about it. And so natural language interfaces, for the first time, you know, whatever the thought is you have in your head and expressed in whatever language that you normally use to talk to yourself in your head, you can just sort of emit that and have software do something. And I thought that was kind of a breakthrough, which it has been. And it's gone. So that's where I first started getting into the journey. I started because now it actually works, right? So once we got ChatGPT and you can take, even with a few-shot example, convert something into structured, even back in the ChatGP 3.5 days, it did a decent job in a few-shot example, convert something to structured text if you knew what kinds of intents you were going to have. And so that happened. And that ultimately became a HubSpot project. But then agents intrigued me because I'm like, okay, well, that's the next step here. So chat's great. Love Chat UX. But if we want to do something even more meaningful, it felt like the next kind of advancement is not this kind of, I'm chatting with some software in a kind of a synchronous back and forth model, is that software is going to do things for me in kind of a multi-step way to try and accomplish some goals. So, yeah, that's when I first got started. It's like, okay, what would that look like? Yeah. And I've been obsessed ever since, by the way.Alessio [00:03:55]: Which goes back to your first experience with it, which is like you're offline. Yeah. And you want to do a task. You don't need to do it right now. You just want to queue it up for somebody to do it for you. Yes. As you think about agents, like, let's start at the easy question, which is like, how do you define an agent? Maybe. You mean the hardest question in the universe? Is that what you mean?Dharmesh [00:04:12]: You said you have an irritating take. I do have an irritating take. I think, well, some number of people have been irritated, including within my own team. So I have a very broad definition for agents, which is it's AI-powered software that accomplishes a goal. Period. That's it. And what irritates people about it is like, well, that's so broad as to be completely non-useful. And I understand that. I understand the criticism. But in my mind, if you kind of fast forward months, I guess, in AI years, the implementation of it, and we're already starting to see this, and we'll talk about this, different kinds of agents, right? So I think in addition to having a usable definition, and I like yours, by the way, and we should talk more about that, that you just came out with, the classification of agents actually is also useful, which is, is it autonomous or non-autonomous? Does it have a deterministic workflow? Does it have a non-deterministic workflow? Is it working synchronously? Is it working asynchronously? Then you have the different kind of interaction modes. Is it a chat agent, kind of like a customer support agent would be? You're having this kind of back and forth. Is it a workflow agent that just does a discrete number of steps? So there's all these different flavors of agents. So if I were to draw it in a Venn diagram, I would draw a big circle that says, this is agents, and then I have a bunch of circles, some overlapping, because they're not mutually exclusive. And so I think that's what's interesting, and we're seeing development along a bunch of different paths, right? So if you look at the first implementation of agent frameworks, you look at Baby AGI and AutoGBT, I think it was, not Autogen, that's the Microsoft one. They were way ahead of their time because they assumed this level of reasoning and execution and planning capability that just did not exist, right? So it was an interesting thought experiment, which is what it was. Even the guy that, I'm an investor in Yohei's fund that did Baby AGI. It wasn't ready, but it was a sign of what was to come. And so the question then is, when is it ready? And so lots of people talk about the state of the art when it comes to agents. I'm a pragmatist, so I think of the state of the practical. It's like, okay, well, what can I actually build that has commercial value or solves actually some discrete problem with some baseline of repeatability or verifiability?swyx [00:06:22]: There was a lot, and very, very interesting. I'm not irritated by it at all. Okay. As you know, I take a... There's a lot of anthropological view or linguistics view. And in linguistics, you don't want to be prescriptive. You want to be descriptive. Yeah. So you're a goals guy. That's the key word in your thing. And other people have other definitions that might involve like delegated trust or non-deterministic work, LLM in the loop, all that stuff. The other thing I was thinking about, just the comment on Baby AGI, LGBT. Yeah. In that piece that you just read, I was able to go through our backlog and just kind of track the winter of agents and then the summer now. Yeah. And it's... We can tell the whole story as an oral history, just following that thread. And it's really just like, I think, I tried to explain the why now, right? Like I had, there's better models, of course. There's better tool use with like, they're just more reliable. Yep. Better tools with MCP and all that stuff. And I'm sure you have opinions on that too. Business model shift, which you like a lot. I just heard you talk about RAS with MFM guys. Yep. Cost is dropping a lot. Yep. Inference is getting faster. There's more model diversity. Yep. Yep. I think it's a subtle point. It means that like, you have different models with different perspectives. You don't get stuck in the basin of performance of a single model. Sure. You can just get out of it by just switching models. Yep. Multi-agent research and RL fine tuning. So I just wanted to let you respond to like any of that.Dharmesh [00:07:44]: Yeah. A couple of things. Connecting the dots on the kind of the definition side of it. So we'll get the irritation out of the way completely. I have one more, even more irritating leap on the agent definition thing. So here's the way I think about it. By the way, the kind of word agent, I looked it up, like the English dictionary definition. The old school agent, yeah. Is when you have someone or something that does something on your behalf, like a travel agent or a real estate agent acts on your behalf. It's like proxy, which is a nice kind of general definition. So the other direction I'm sort of headed, and it's going to tie back to tool calling and MCP and things like that, is if you, and I'm not a biologist by any stretch of the imagination, but we have these single-celled organisms, right? Like the simplest possible form of what one would call life. But it's still life. It just happens to be single-celled. And then you can combine cells and then cells become specialized over time. And you have much more sophisticated organisms, you know, kind of further down the spectrum. In my mind, at the most fundamental level, you can almost think of having atomic agents. What is the simplest possible thing that's an agent that can still be called an agent? What is the equivalent of a kind of single-celled organism? And the reason I think that's useful is right now we're headed down the road, which I think is very exciting around tool use, right? That says, okay, the LLMs now can be provided a set of tools that it calls to accomplish whatever it needs to accomplish in the kind of furtherance of whatever goal it's trying to get done. And I'm not overly bothered by it, but if you think about it, if you just squint a little bit and say, well, what if everything was an agent? And what if tools were actually just atomic agents? Because then it's turtles all the way down, right? Then it's like, oh, well, all that's really happening with tool use is that we have a network of agents that know about each other through something like an MMCP and can kind of decompose a particular problem and say, oh, I'm going to delegate this to this set of agents. And why do we need to draw this distinction between tools, which are functions most of the time? And an actual agent. And so I'm going to write this irritating LinkedIn post, you know, proposing this. It's like, okay. And I'm not suggesting we should call even functions, you know, call them agents. But there is a certain amount of elegance that happens when you say, oh, we can just reduce it down to one primitive, which is an agent that you can combine in complicated ways to kind of raise the level of abstraction and accomplish higher order goals. Anyway, that's my answer. I'd say that's a success. Thank you for coming to my TED Talk on agent definitions.Alessio [00:09:54]: How do you define the minimum viable agent? Do you already have a definition for, like, where you draw the line between a cell and an atom? Yeah.Dharmesh [00:10:02]: So in my mind, it has to, at some level, use AI in order for it to—otherwise, it's just software. It's like, you know, we don't need another word for that. And so that's probably where I draw the line. So then the question, you know, the counterargument would be, well, if that's true, then lots of tools themselves are actually not agents because they're just doing a database call or a REST API call or whatever it is they're doing. And that does not necessarily qualify them, which is a fair counterargument. And I accept that. It's like a good argument. I still like to think about—because we'll talk about multi-agent systems, because I think—so we've accepted, which I think is true, lots of people have said it, and you've hopefully combined some of those clips of really smart people saying this is the year of agents, and I completely agree, it is the year of agents. But then shortly after that, it's going to be the year of multi-agent systems or multi-agent networks. I think that's where it's going to be headed next year. Yeah.swyx [00:10:54]: Opening eyes already on that. Yeah. My quick philosophical engagement with you on this. I often think about kind of the other spectrum, the other end of the cell spectrum. So single cell is life, multi-cell is life, and you clump a bunch of cells together in a more complex organism, they become organs, like an eye and a liver or whatever. And then obviously we consider ourselves one life form. There's not like a lot of lives within me. I'm just one life. And now, obviously, I don't think people don't really like to anthropomorphize agents and AI. Yeah. But we are extending our consciousness and our brain and our functionality out into machines. I just saw you were a Bee. Yeah. Which is, you know, it's nice. I have a limitless pendant in my pocket.Dharmesh [00:11:37]: I got one of these boys. Yeah.swyx [00:11:39]: I'm testing it all out. You know, got to be early adopters. But like, we want to extend our personal memory into these things so that we can be good at the things that we're good at. And, you know, machines are good at it. Machines are there. So like, my definition of life is kind of like going outside of my own body now. I don't know if you've ever had like reflections on that. Like how yours. How our self is like actually being distributed outside of you. Yeah.Dharmesh [00:12:01]: I don't fancy myself a philosopher. But you went there. So yeah, I did go there. I'm fascinated by kind of graphs and graph theory and networks and have been for a long, long time. And to me, we're sort of all nodes in this kind of larger thing. It just so happens that we're looking at individual kind of life forms as they exist right now. But so the idea is when you put a podcast out there, there's these little kind of nodes you're putting out there of like, you know, conceptual ideas. Once again, you have varying kind of forms of those little nodes that are up there and are connected in varying and sundry ways. And so I just think of myself as being a node in a massive, massive network. And I'm producing more nodes as I put content or ideas. And, you know, you spend some portion of your life collecting dots, experiences, people, and some portion of your life then connecting dots from the ones that you've collected over time. And I found that really interesting things happen and you really can't know in advance how those dots are necessarily going to connect in the future. And that's, yeah. So that's my philosophical take. That's the, yes, exactly. Coming back.Alessio [00:13:04]: Yep. Do you like graph as an agent? Abstraction? That's been one of the hot topics with LandGraph and Pydantic and all that.Dharmesh [00:13:11]: I do. The thing I'm more interested in terms of use of graphs, and there's lots of work happening on that now, is graph data stores as an alternative in terms of knowledge stores and knowledge graphs. Yeah. Because, you know, so I've been in software now 30 plus years, right? So it's not 10,000 hours. It's like 100,000 hours that I've spent doing this stuff. And so I've grew up with, so back in the day, you know, I started on mainframes. There was a product called IMS from IBM, which is basically an index database, what we'd call like a key value store today. Then we've had relational databases, right? We have tables and columns and foreign key relationships. We all know that. We have document databases like MongoDB, which is sort of a nested structure keyed by a specific index. We have vector stores, vector embedding database. And graphs are interesting for a couple of reasons. One is, so it's not classically structured in a relational way. When you say structured database, to most people, they're thinking tables and columns and in relational database and set theory and all that. Graphs still have structure, but it's not the tables and columns structure. And you could wonder, and people have made this case, that they are a better representation of knowledge for LLMs and for AI generally than other things. So that's kind of thing number one conceptually, and that might be true, I think is possibly true. And the other thing that I really like about that in the context of, you know, I've been in the context of data stores for RAG is, you know, RAG, you say, oh, I have a million documents, I'm going to build the vector embeddings, I'm going to come back with the top X based on the semantic match, and that's fine. All that's very, very useful. But the reality is something gets lost in the chunking process and the, okay, well, those tend, you know, like, you don't really get the whole picture, so to speak, and maybe not even the right set of dimensions on the kind of broader picture. And it makes intuitive sense to me that if we did capture it properly in a graph form, that maybe that feeding into a RAG pipeline will actually yield better results for some use cases, I don't know, but yeah.Alessio [00:15:03]: And do you feel like at the core of it, there's this difference between imperative and declarative programs? Because if you think about HubSpot, it's like, you know, people and graph kind of goes hand in hand, you know, but I think maybe the software before was more like primary foreign key based relationship, versus now the models can traverse through the graph more easily.Dharmesh [00:15:22]: Yes. So I like that representation. There's something. It's just conceptually elegant about graphs and just from the representation of it, they're much more discoverable, you can kind of see it, there's observability to it, versus kind of embeddings, which you can't really do much with as a human. You know, once they're in there, you can't pull stuff back out. But yeah, I like that kind of idea of it. And the other thing that's kind of, because I love graphs, I've been long obsessed with PageRank from back in the early days. And, you know, one of the kind of simplest algorithms in terms of coming up, you know, with a phone, everyone's been exposed to PageRank. And the idea is that, and so I had this other idea for a project, not a company, and I have hundreds of these, called NodeRank, is to be able to take the idea of PageRank and apply it to an arbitrary graph that says, okay, I'm going to define what authority looks like and say, okay, well, that's interesting to me, because then if you say, I'm going to take my knowledge store, and maybe this person that contributed some number of chunks to the graph data store has more authority on this particular use case or prompt that's being submitted than this other one that may, or maybe this one was more. popular, or maybe this one has, whatever it is, there should be a way for us to kind of rank nodes in a graph and sort them in some, some useful way. Yeah.swyx [00:16:34]: So I think that's generally useful for, for anything. I think the, the problem, like, so even though at my conferences, GraphRag is super popular and people are getting knowledge, graph religion, and I will say like, it's getting space, getting traction in two areas, conversation memory, and then also just rag in general, like the, the, the document data. Yeah. It's like a source. Most ML practitioners would say that knowledge graph is kind of like a dirty word. The graph database, people get graph religion, everything's a graph, and then they, they go really hard into it and then they get a, they get a graph that is too complex to navigate. Yes. And so like the, the, the simple way to put it is like you at running HubSpot, you know, the power of graphs, the way that Google has pitched them for many years, but I don't suspect that HubSpot itself uses a knowledge graph. No. Yeah.Dharmesh [00:17:26]: So when is it over engineering? Basically? It's a great question. I don't know. So the question now, like in AI land, right, is the, do we necessarily need to understand? So right now, LLMs for, for the most part are somewhat black boxes, right? We sort of understand how the, you know, the algorithm itself works, but we really don't know what's going on in there and, and how things come out. So if a graph data store is able to produce the outcomes we want, it's like, here's a set of queries I want to be able to submit and then it comes out with useful content. Maybe the underlying data store is as opaque as a vector embeddings or something like that, but maybe it's fine. Maybe we don't necessarily need to understand it to get utility out of it. And so maybe if it's messy, that's okay. Um, that's, it's just another form of lossy compression. Uh, it's just lossy in a way that we just don't completely understand in terms of, because it's going to grow organically. Uh, and it's not structured. It's like, ah, we're just gonna throw a bunch of stuff in there. Let the, the equivalent of the embedding algorithm, whatever they called in graph land. Um, so the one with the best results wins. I think so. Yeah.swyx [00:18:26]: Or is this the practical side of me is like, yeah, it's, if it's useful, we don't necessarilyDharmesh [00:18:30]: need to understand it.swyx [00:18:30]: I have, I mean, I'm happy to push back as long as you want. Uh, it's not practical to evaluate like the 10 different options out there because it takes time. It takes people, it takes, you know, resources, right? Set. That's the first thing. Second thing is your evals are typically on small things and some things only work at scale. Yup. Like graphs. Yup.Dharmesh [00:18:46]: Yup. That's, yeah, no, that's fair. And I think this is one of the challenges in terms of implementation of graph databases is that the most common approach that I've seen developers do, I've done it myself, is that, oh, I've got a Postgres database or a MySQL or whatever. I can represent a graph with a very set of tables with a parent child thing or whatever. And that sort of gives me the ability, uh, why would I need anything more than that? And the answer is, well, if you don't need anything more than that, you don't need anything more than that. But there's a high chance that you're sort of missing out on the actual value that, uh, the graph representation gives you. Which is the ability to traverse the graph, uh, efficiently in ways that kind of going through the, uh, traversal in a relational database form, even though structurally you have the data, practically you're not gonna be able to pull it out in, in useful ways. Uh, so you wouldn't like represent a social graph, uh, in, in using that kind of relational table model. It just wouldn't scale. It wouldn't work.swyx [00:19:36]: Uh, yeah. Uh, I think we want to move on to MCP. Yeah. But I just want to, like, just engineering advice. Yeah. Uh, obviously you've, you've, you've run, uh, you've, you've had to do a lot of projects and run a lot of teams. Do you have a general rule for over-engineering or, you know, engineering ahead of time? You know, like, because people, we know premature engineering is the root of all evil. Yep. But also sometimes you just have to. Yep. When do you do it? Yes.Dharmesh [00:19:59]: It's a great question. This is, uh, a question as old as time almost, which is what's the right and wrong levels of abstraction. That's effectively what, uh, we're answering when we're trying to do engineering. I tend to be a pragmatist, right? So here's the thing. Um, lots of times doing something the right way. Yeah. It's like a marginal increased cost in those cases. Just do it the right way. And this is what makes a, uh, a great engineer or a good engineer better than, uh, a not so great one. It's like, okay, all things being equal. If it's going to take you, you know, roughly close to constant time anyway, might as well do it the right way. Like, so do things well, then the question is, okay, well, am I building a framework as the reusable library? To what degree, uh, what am I anticipating in terms of what's going to need to change in this thing? Uh, you know, along what dimension? And then I think like a business person in some ways, like what's the return on calories, right? So, uh, and you look at, um, energy, the expected value of it's like, okay, here are the five possible things that could happen, uh, try to assign probabilities like, okay, well, if there's a 50% chance that we're going to go down this particular path at some day, like, or one of these five things is going to happen and it costs you 10% more to engineer for that. It's basically, it's something that yields a kind of interest compounding value. Um, as you get closer to the time of, of needing that versus having to take on debt, which is when you under engineer it, you're taking on debt. You're going to have to pay off when you do get to that eventuality where something happens. One thing as a pragmatist, uh, so I would rather under engineer something than over engineer it. If I were going to err on the side of something, and here's the reason is that when you under engineer it, uh, yes, you take on tech debt, uh, but the interest rate is relatively known and payoff is very, very possible, right? Which is, oh, I took a shortcut here as a result of which now this thing that should have taken me a week is now going to take me four weeks. Fine. But if that particular thing that you thought might happen, never actually, you never have that use case transpire or just doesn't, it's like, well, you just save yourself time, right? And that has value because you were able to do other things instead of, uh, kind of slightly over-engineering it away, over-engineering it. But there's no perfect answers in art form in terms of, uh, and yeah, we'll, we'll bring kind of this layers of abstraction back on the code generation conversation, which we'll, uh, I think I have later on, butAlessio [00:22:05]: I was going to ask, we can just jump ahead quickly. Yeah. Like, as you think about vibe coding and all that, how does the. Yeah. Percentage of potential usefulness change when I feel like we over-engineering a lot of times it's like the investment in syntax, it's less about the investment in like arc exacting. Yep. Yeah. How does that change your calculus?Dharmesh [00:22:22]: A couple of things, right? One is, um, so, you know, going back to that kind of ROI or a return on calories, kind of calculus or heuristic you think through, it's like, okay, well, what is it going to cost me to put this layer of abstraction above the code that I'm writing now, uh, in anticipating kind of future needs. If the cost of fixing, uh, or doing under engineering right now. Uh, we'll trend towards zero that says, okay, well, I don't have to get it right right now because even if I get it wrong, I'll run the thing for six hours instead of 60 minutes or whatever. It doesn't really matter, right? Like, because that's going to trend towards zero to be able, the ability to refactor a code. Um, and because we're going to not that long from now, we're going to have, you know, large code bases be able to exist, uh, you know, as, as context, uh, for a code generation or a code refactoring, uh, model. So I think it's going to make it, uh, make the case for under engineering, uh, even stronger. Which is why I take on that cost. You just pay the interest when you get there, it's not, um, just go on with your life vibe coded and, uh, come back when you need to. Yeah.Alessio [00:23:18]: Sometimes I feel like there's no decision-making in some things like, uh, today I built a autosave for like our internal notes platform and I literally just ask them cursor. Can you add autosave? Yeah. I don't know if it's over under engineer. Yep. I just vibe coded it. Yep. And I feel like at some point we're going to get to the point where the models kindDharmesh [00:23:36]: of decide where the right line is, but this is where the, like the, in my mind, the danger is, right? So there's two sides to this. One is the cost of kind of development and coding and things like that stuff that, you know, we talk about. But then like in your example, you know, one of the risks that we have is that because adding a feature, uh, like a save or whatever the feature might be to a product as that price tends towards zero, are we going to be less discriminant about what features we add as a result of making more product products more complicated, which has a negative impact on the user and navigate negative impact on the business. Um, and so that's the thing I worry about if it starts to become too easy, are we going to be. Too promiscuous in our, uh, kind of extension, adding product extensions and things like that. It's like, ah, why not add X, Y, Z or whatever back then it was like, oh, we only have so many engineering hours or story points or however you measure things. Uh, that least kept us in check a little bit. Yeah.Alessio [00:24:22]: And then over engineering, you're like, yeah, it's kind of like you're putting that on yourself. Yeah. Like now it's like the models don't understand that if they add too much complexity, it's going to come back to bite them later. Yep. So they just do whatever they want to do. Yeah. And I'm curious where in the workflow that's going to be, where it's like, Hey, this is like the amount of complexity and over-engineering you can do before you got to ask me if we should actually do it versus like do something else.Dharmesh [00:24:45]: So you know, we've already, let's like, we're leaving this, uh, in the code generation world, this kind of compressed, um, cycle time. Right. It's like, okay, we went from auto-complete, uh, in the GitHub co-pilot to like, oh, finish this particular thing and hit tab to a, oh, I sort of know your file or whatever. I can write out a full function to you to now I can like hold a bunch of the context in my head. Uh, so we can do app generation, which we have now with lovable and bolt and repletage. Yeah. Association and other things. So then the question is, okay, well, where does it naturally go from here? So we're going to generate products. Make sense. We might be able to generate platforms as though I want a platform for ERP that does this, whatever. And that includes the API's includes the product and the UI, and all the things that make for a platform. There's no nothing that says we would stop like, okay, can you generate an entire software company someday? Right. Uh, with the platform and the monetization and the go-to-market and the whatever. And you know, that that's interesting to me in terms of, uh, you know, what, when you take it to almost ludicrous levels. of abstract.swyx [00:25:39]: It's like, okay, turn it to 11. You mentioned vibe coding, so I have to, this is a blog post I haven't written, but I'm kind of exploring it. Is the junior engineer dead?Dharmesh [00:25:49]: I don't think so. I think what will happen is that the junior engineer will be able to, if all they're bringing to the table is the fact that they are a junior engineer, then yes, they're likely dead. But hopefully if they can communicate with carbon-based life forms, they can interact with product, if they're willing to talk to customers, they can take their kind of basic understanding of engineering and how kind of software works. I think that has value. So I have a 14-year-old right now who's taking Python programming class, and some people ask me, it's like, why is he learning coding? And my answer is, is because it's not about the syntax, it's not about the coding. What he's learning is like the fundamental thing of like how things work. And there's value in that. I think there's going to be timeless value in systems thinking and abstractions and what that means. And whether functions manifested as math, which he's going to get exposed to regardless, or there are some core primitives to the universe, I think, that the more you understand them, those are what I would kind of think of as like really large dots in your life that will have a higher gravitational pull and value to them that you'll then be able to. So I want him to collect those dots, and he's not resisting. So it's like, okay, while he's still listening to me, I'm going to have him do things that I think will be useful.swyx [00:26:59]: You know, part of one of the pitches that I evaluated for AI engineer is a term. And the term is that maybe the traditional interview path or career path of software engineer goes away, which is because what's the point of lead code? Yeah. And, you know, it actually matters more that you know how to work with AI and to implement the things that you want. Yep.Dharmesh [00:27:16]: That's one of the like interesting things that's happened with generative AI. You know, you go from machine learning and the models and just that underlying form, which is like true engineering, right? Like the actual, what I call real engineering. I don't think of myself as a real engineer, actually. I'm a developer. But now with generative AI. We call it AI and it's obviously got its roots in machine learning, but it just feels like fundamentally different to me. Like you have the vibe. It's like, okay, well, this is just a whole different approach to software development to so many different things. And so I'm wondering now, it's like an AI engineer is like, if you were like to draw the Venn diagram, it's interesting because the cross between like AI things, generative AI and what the tools are capable of, what the models do, and this whole new kind of body of knowledge that we're still building out, it's still very young, intersected with kind of classic engineering, software engineering. Yeah.swyx [00:28:04]: I just described the overlap as it separates out eventually until it's its own thing, but it's starting out as a software. Yeah.Alessio [00:28:11]: That makes sense. So to close the vibe coding loop, the other big hype now is MCPs. Obviously, I would say Cloud Desktop and Cursor are like the two main drivers of MCP usage. I would say my favorite is the Sentry MCP. I can pull in errors and then you can just put the context in Cursor. How do you think about that abstraction layer? Does it feel... Does it feel almost too magical in a way? Do you think it's like you get enough? Because you don't really see how the server itself is then kind of like repackaging theDharmesh [00:28:41]: information for you? I think MCP as a standard is one of the better things that's happened in the world of AI because a standard needed to exist and absent a standard, there was a set of things that just weren't possible. Now, we can argue whether it's the best possible manifestation of a standard or not. Does it do too much? Does it do too little? I get that, but it's just simple enough to both be useful and unobtrusive. It's understandable and adoptable by mere mortals, right? It's not overly complicated. You know, a reasonable engineer can put a stand up an MCP server relatively easily. The thing that has me excited about it is like, so I'm a big believer in multi-agent systems. And so that's going back to our kind of this idea of an atomic agent. So imagine the MCP server, like obviously it calls tools, but the way I think about it, so I'm working on my current passion project is agent.ai. And we'll talk more about that in a little bit. More about the, I think we should, because I think it's interesting not to promote the project at all, but there's some interesting ideas in there. One of which is around, we're going to need a mechanism for, if agents are going to collaborate and be able to delegate, there's going to need to be some form of discovery and we're going to need some standard way. It's like, okay, well, I just need to know what this thing over here is capable of. We're going to need a registry, which Anthropic's working on. I'm sure others will and have been doing directories of, and there's going to be a standard around that too. How do you build out a directory of MCP servers? I think that's going to unlock so many things just because, and we're already starting to see it. So I think MCP or something like it is going to be the next major unlock because it allows systems that don't know about each other, don't need to, it's that kind of decoupling of like Sentry and whatever tools someone else was building. And it's not just about, you know, Cloud Desktop or things like, even on the client side, I think we're going to see very interesting consumers of MCP, MCP clients versus just the chat body kind of things. Like, you know, Cloud Desktop and Cursor and things like that. But yeah, I'm very excited about MCP in that general direction.swyx [00:30:39]: I think the typical cynical developer take, it's like, we have OpenAPI. Yeah. What's the new thing? I don't know if you have a, do you have a quick MCP versus everything else? Yeah.Dharmesh [00:30:49]: So it's, so I like OpenAPI, right? So just a descriptive thing. It's OpenAPI. OpenAPI. Yes, that's what I meant. So it's basically a self-documenting thing. We can do machine-generated, lots of things from that output. It's a structured definition of an API. I get that, love it. But MCPs sort of are kind of use case specific. They're perfect for exactly what we're trying to use them for around LLMs in terms of discovery. It's like, okay, I don't necessarily need to know kind of all this detail. And so right now we have, we'll talk more about like MCP server implementations, but We will? I think, I don't know. Maybe we won't. At least it's in my head. It's like a back processor. But I do think MCP adds value above OpenAPI. It's, yeah, just because it solves this particular thing. And if we had come to the world, which we have, like, it's like, hey, we already have OpenAPI. It's like, if that were good enough for the universe, the universe would have adopted it already. There's a reason why MCP is taking office because marginally adds something that was missing before and doesn't go too far. And so that's why the kind of rate of adoption, you folks have written about this and talked about it. Yeah, why MCP won. Yeah. And it won because the universe decided that this was useful and maybe it gets supplanted by something else. Yeah. And maybe we discover, oh, maybe OpenAPI was good enough the whole time. I doubt that.swyx [00:32:09]: The meta lesson, this is, I mean, he's an investor in DevTools companies. I work in developer experience at DevRel in DevTools companies. Yep. Everyone wants to own the standard. Yeah. I'm sure you guys have tried to launch your own standards. Actually, it's Houseplant known for a standard, you know, obviously inbound marketing. But is there a standard or protocol that you ever tried to push? No.Dharmesh [00:32:30]: And there's a reason for this. Yeah. Is that? And I don't mean, need to mean, speak for the people of HubSpot, but I personally. You kind of do. I'm not smart enough. That's not the, like, I think I have a. You're smart. Not enough for that. I'm much better off understanding the standards that are out there. And I'm more on the composability side. Let's, like, take the pieces of technology that exist out there, combine them in creative, unique ways. And I like to consume standards. I don't like to, and that's not that I don't like to create them. I just don't think I have the, both the raw wattage or the credibility. It's like, okay, well, who the heck is Dharmesh, and why should we adopt a standard he created?swyx [00:33:07]: Yeah, I mean, there are people who don't monetize standards, like OpenTelemetry is a big standard, and LightStep never capitalized on that.Dharmesh [00:33:15]: So, okay, so if I were to do a standard, there's two things that have been in my head in the past. I was one around, a very, very basic one around, I don't even have the domain, I have a domain for everything, for open marketing. Because the issue we had in HubSpot grew up in the marketing space. There we go. There was no standard around data formats and things like that. It doesn't go anywhere. But the other one, and I did not mean to go here, but I'm going to go here. It's called OpenGraph. I know the term was already taken, but it hasn't been used for like 15 years now for its original purpose. But what I think should exist in the world is right now, our information, all of us, nodes are in the social graph at Meta or the professional graph at LinkedIn. Both of which are actually relatively closed in actually very annoying ways. Like very, very closed, right? Especially LinkedIn. Especially LinkedIn. I personally believe that if it's my data, and if I would get utility out of it being open, I should be able to make my data open or publish it in whatever forms that I choose, as long as I have control over it as opt-in. So the idea is around OpenGraph that says, here's a standard, here's a way to publish it. I should be able to go to OpenGraph.org slash Dharmesh dot JSON and get it back. And it's like, here's your stuff, right? And I can choose along the way and people can write to it and I can prove. And there can be an entire system. And if I were to do that, I would do it as a... Like a public benefit, non-profit-y kind of thing, as this is a contribution to society. I wouldn't try to commercialize that. Have you looked at AdProto? What's that? AdProto.swyx [00:34:43]: It's the protocol behind Blue Sky. Okay. My good friend, Dan Abramov, who was the face of React for many, many years, now works there. And he actually did a talk that I can send you, which basically kind of tries to articulate what you just said. But he does, he loves doing these like really great analogies, which I think you'll like. Like, you know, a lot of our data is behind a handle, behind a domain. Yep. So he's like, all right, what if we flip that? What if it was like our handle and then the domain? Yep. So, and that's really like your data should belong to you. Yep. And I should not have to wait 30 days for my Twitter data to export. Yep.Dharmesh [00:35:19]: you should be able to at least be able to automate it or do like, yes, I should be able to plug it into an agentic thing. Yeah. Yes. I think we're... Because so much of our data is... Locked up. I think the trick here isn't that standard. It is getting the normies to care.swyx [00:35:37]: Yeah. Because normies don't care.Dharmesh [00:35:38]: That's true. But building on that, normies don't care. So, you know, privacy is a really hot topic and an easy word to use, but it's not a binary thing. Like there are use cases where, and we make these choices all the time, that I will trade, not all privacy, but I will trade some privacy for some productivity gain or some benefit to me that says, oh, I don't care about that particular data being online if it gives me this in return, or I don't mind sharing this information with this company.Alessio [00:36:02]: If I'm getting, you know, this in return, but that sort of should be my option. I think now with computer use, you can actually automate some of the exports. Yes. Like something we've been doing internally is like everybody exports their LinkedIn connections. Yep. And then internally, we kind of merge them together to see how we can connect our companies to customers or things like that.Dharmesh [00:36:21]: And not to pick on LinkedIn, but since we're talking about it, but they feel strongly enough on the, you know, do not take LinkedIn data that they will block even browser use kind of things or whatever. They go to great, great lengths, even to see patterns of usage. And it says, oh, there's no way you could have, you know, gotten that particular thing or whatever without, and it's, so it's, there's...swyx [00:36:42]: Wasn't there a Supreme Court case that they lost? Yeah.Dharmesh [00:36:45]: So the one they lost was around someone that was scraping public data that was on the public internet. And that particular company had not signed any terms of service or whatever. It's like, oh, I'm just taking data that's on, there was no, and so that's why they won. But now, you know, the question is around, can LinkedIn... I think they can. Like, when you use, as a user, you use LinkedIn, you are signing up for their terms of service. And if they say, well, this kind of use of your LinkedIn account that violates our terms of service, they can shut your account down, right? They can. And they, yeah, so, you know, we don't need to make this a discussion. By the way, I love the company, don't get me wrong. I'm an avid user of the product. You know, I've got... Yeah, I mean, you've got over a million followers on LinkedIn, I think. Yeah, I do. And I've known people there for a long, long time, right? And I have lots of respect. And I understand even where the mindset originally came from of this kind of members-first approach to, you know, a privacy-first. I sort of get that. But sometimes you sort of have to wonder, it's like, okay, well, that was 15, 20 years ago. There's likely some controlled ways to expose some data on some member's behalf and not just completely be a binary. It's like, no, thou shalt not have the data.swyx [00:37:54]: Well, just pay for sales navigator.Alessio [00:37:57]: Before we move to the next layer of instruction, anything else on MCP you mentioned? Let's move back and then I'll tie it back to MCPs.Dharmesh [00:38:05]: So I think the... Open this with agent. Okay, so I'll start with... Here's my kind of running thesis, is that as AI and agents evolve, which they're doing very, very quickly, we're going to look at them more and more. I don't like to anthropomorphize. We'll talk about why this is not that. Less as just like raw tools and more like teammates. They'll still be software. They should self-disclose as being software. I'm totally cool with that. But I think what's going to happen is that in the same way you might collaborate with a team member on Slack or Teams or whatever you use, you can imagine a series of agents that do specific things just like a team member might do, that you can delegate things to. You can collaborate. You can say, hey, can you take a look at this? Can you proofread that? Can you try this? You can... Whatever it happens to be. So I think it is... I will go so far as to say it's inevitable that we're going to have hybrid teams someday. And what I mean by hybrid teams... So back in the day, hybrid teams were, oh, well, you have some full-time employees and some contractors. Then it was like hybrid teams are some people that are in the office and some that are remote. That's the kind of form of hybrid. The next form of hybrid is like the carbon-based life forms and agents and AI and some form of software. So let's say we temporarily stipulate that I'm right about that over some time horizon that eventually we're going to have these kind of digitally hybrid teams. So if that's true, then the question you sort of ask yourself is that then what needs to exist in order for us to get the full value of that new model? It's like, okay, well... You sort of need to... It's like, okay, well, how do I... If I'm building a digital team, like, how do I... Just in the same way, if I'm interviewing for an engineer or a designer or a PM, whatever, it's like, well, that's why we have professional networks, right? It's like, oh, they have a presence on likely LinkedIn. I can go through that semi-structured, structured form, and I can see the experience of whatever, you know, self-disclosed. But, okay, well, agents are going to need that someday. And so I'm like, okay, well, this seems like a thread that's worth pulling on. That says, okay. So I... So agent.ai is out there. And it's LinkedIn for agents. It's LinkedIn for agents. It's a professional network for agents. And the more I pull on that thread, it's like, okay, well, if that's true, like, what happens, right? It's like, oh, well, they have a profile just like anyone else, just like a human would. It's going to be a graph underneath, just like a professional network would be. It's just that... And you can have its, you know, connections and follows, and agents should be able to post. That's maybe how they do release notes. Like, oh, I have this new version. Whatever they decide to post, it should just be able to... Behave as a node on the network of a professional network. As it turns out, the more I think about that and pull on that thread, the more and more things, like, start to make sense to me. So it may be more than just a pure professional network. So my original thought was, okay, well, it's a professional network and agents as they exist out there, which I think there's going to be more and more of, will kind of exist on this network and have the profile. But then, and this is always dangerous, I'm like, okay, I want to see a world where thousands of agents are out there in order for the... Because those digital employees, the digital workers don't exist yet in any meaningful way. And so then I'm like, oh, can I make that easier for, like... And so I have, as one does, it's like, oh, I'll build a low-code platform for building agents. How hard could that be, right? Like, very hard, as it turns out. But it's been fun. So now, agent.ai has 1.3 million users. 3,000 people have actually, you know, built some variation of an agent, sometimes just for their own personal productivity. About 1,000 of which have been published. And the reason this comes back to MCP for me, so imagine that and other networks, since I know agent.ai. So right now, we have an MCP server for agent.ai that exposes all the internally built agents that we have that do, like, super useful things. Like, you know, I have access to a Twitter API that I can subsidize the cost. And I can say, you know, if you're looking to build something for social media, these kinds of things, with a single API key, and it's all completely free right now, I'm funding it. That's a useful way for it to work. And then we have a developer to say, oh, I have this idea. I don't have to worry about open AI. I don't have to worry about, now, you know, this particular model is better. It has access to all the models with one key. And we proxy it kind of behind the scenes. And then expose it. So then we get this kind of community effect, right? That says, oh, well, someone else may have built an agent to do X. Like, I have an agent right now that I built for myself to do domain valuation for website domains because I'm obsessed with domains, right? And, like, there's no efficient market for domains. There's no Zillow for domains right now that tells you, oh, here are what houses in your neighborhood sold for. It's like, well, why doesn't that exist? We should be able to solve that problem. And, yes, you're still guessing. Fine. There should be some simple heuristic. So I built that. It's like, okay, well, let me go look for past transactions. You say, okay, I'm going to type in agent.ai, agent.com, whatever domain. What's it actually worth? I'm looking at buying it. It can go and say, oh, which is what it does. It's like, I'm going to go look at are there any published domain transactions recently that are similar, either use the same word, same top-level domain, whatever it is. And it comes back with an approximate value, and it comes back with its kind of rationale for why it picked the value and comparable transactions. Oh, by the way, this domain sold for published. Okay. So that agent now, let's say, existed on the web, on agent.ai. Then imagine someone else says, oh, you know, I want to build a brand-building agent for startups and entrepreneurs to come up with names for their startup. Like a common problem, every startup is like, ah, I don't know what to call it. And so they type in five random words that kind of define whatever their startup is. And you can do all manner of things, one of which is like, oh, well, I need to find the domain for it. What are possible choices? Now it's like, okay, well, it would be nice to know if there's an aftermarket price for it, if it's listed for sale. Awesome. Then imagine calling this valuation agent. It's like, okay, well, I want to find where the arbitrage is, where the agent valuation tool says this thing is worth $25,000. It's listed on GoDaddy for $5,000. It's close enough. Let's go do that. Right? And that's a kind of composition use case that in my future state. Thousands of agents on the network, all discoverable through something like MCP. And then you as a developer of agents have access to all these kind of Lego building blocks based on what you're trying to solve. Then you blend in orchestration, which is getting better and better with the reasoning models now. Just describe the problem that you have. Now, the next layer that we're all contending with is that how many tools can you actually give an LLM before the LLM breaks? That number used to be like 15 or 20 before you kind of started to vary dramatically. And so that's the thing I'm thinking about now. It's like, okay, if I want to... If I want to expose 1,000 of these agents to a given LLM, obviously I can't give it all 1,000. Is there some intermediate layer that says, based on your prompt, I'm going to make a best guess at which agents might be able to be helpful for this particular thing? Yeah.Alessio [00:44:37]: Yeah, like RAG for tools. Yep. I did build the Latent Space Researcher on agent.ai. Okay. Nice. Yeah, that seems like, you know, then there's going to be a Latent Space Scheduler. And then once I schedule a research, you know, and you build all of these things. By the way, my apologies for the user experience. You realize I'm an engineer. It's pretty good.swyx [00:44:56]: I think it's a normie-friendly thing. Yeah. That's your magic. HubSpot does the same thing.Alessio [00:45:01]: Yeah, just to like quickly run through it. You can basically create all these different steps. And these steps are like, you know, static versus like variable-driven things. How did you decide between this kind of like low-code-ish versus doing, you know, low-code with code backend versus like not exposing that at all? Any fun design decisions? Yeah. And this is, I think...Dharmesh [00:45:22]: I think lots of people are likely sitting in exactly my position right now, coming through the choosing between deterministic. Like if you're like in a business or building, you know, some sort of agentic thing, do you decide to do a deterministic thing? Or do you go non-deterministic and just let the alum handle it, right, with the reasoning models? The original idea and the reason I took the low-code stepwise, a very deterministic approach. A, the reasoning models did not exist at that time. That's thing number one. Thing number two is if you can get... If you know in your head... If you know in your head what the actual steps are to accomplish whatever goal, why would you leave that to chance? There's no upside. There's literally no upside. Just tell me, like, what steps do you need executed? So right now what I'm playing with... So one thing we haven't talked about yet, and people don't talk about UI and agents. Right now, the primary interaction model... Or they don't talk enough about it. I know some people have. But it's like, okay, so we're used to the chatbot back and forth. Fine. I get that. But I think we're going to move to a blend of... Some of those things are going to be synchronous as they are now. But some are going to be... Some are going to be async. It's just going to put it in a queue, just like... And this goes back to my... Man, I talk fast. But I have this... I only have one other speed. It's even faster. So imagine it's like if you're working... So back to my, oh, we're going to have these hybrid digital teams. Like, you would not go to a co-worker and say, I'm going to ask you to do this thing, and then sit there and wait for them to go do it. Like, that's not how the world works. So it's nice to be able to just, like, hand something off to someone. It's like, okay, well, maybe I expect a response in an hour or a day or something like that.Dharmesh [00:46:52]: In terms of when things need to happen. So the UI around agents. So if you look at the output of agent.ai agents right now, they are the simplest possible manifestation of a UI, right? That says, oh, we have inputs of, like, four different types. Like, we've got a dropdown, we've got multi-select, all the things. It's like back in HTML, the original HTML 1.0 days, right? Like, you're the smallest possible set of primitives for a UI. And it just says, okay, because we need to collect some information from the user, and then we go do steps and do things. And generate some output in HTML or markup are the two primary examples. So the thing I've been asking myself, if I keep going down that path. So people ask me, I get requests all the time. It's like, oh, can you make the UI sort of boring? I need to be able to do this, right? And if I keep pulling on that, it's like, okay, well, now I've built an entire UI builder thing. Where does this end? And so I think the right answer, and this is what I'm going to be backcoding once I get done here, is around injecting a code generation UI generation into, the agent.ai flow, right? As a builder, you're like, okay, I'm going to describe the thing that I want, much like you would do in a vibe coding world. But instead of generating the entire app, it's going to generate the UI that exists at some point in either that deterministic flow or something like that. It says, oh, here's the thing I'm trying to do. Go generate the UI for me. And I can go through some iterations. And what I think of it as a, so it's like, I'm going to generate the code, generate the code, tweak it, go through this kind of prompt style, like we do with vibe coding now. And at some point, I'm going to be happy with it. And I'm going to hit save. And that's going to become the action in that particular step. It's like a caching of the generated code that I can then, like incur any inference time costs. It's just the actual code at that point.Alessio [00:48:29]: Yeah, I invested in a company called E2B, which does code sandbox. And they powered the LM arena web arena. So it's basically the, just like you do LMS, like text to text, they do the same for like UI generation. So if you're asking a model, how do you do it? But yeah, I think that's kind of where.Dharmesh [00:48:45]: That's the thing I'm really fascinated by. So the early LLM, you know, we're understandably, but laughably bad at simple arithmetic, right? That's the thing like my wife, Normies would ask us, like, you call this AI, like it can't, my son would be like, it's just stupid. It can't even do like simple arithmetic. And then like we've discovered over time that, and there's a reason for this, right? It's like, it's a large, there's, you know, the word language is in there for a reason in terms of what it's been trained on. It's not meant to do math, but now it's like, okay, well, the fact that it has access to a Python interpreter that I can actually call at runtime, that solves an entire body of problems that it wasn't trained to do. And it's basically a form of delegation. And so the thought that's kind of rattling around in my head is that that's great. So it's, it's like took the arithmetic problem and took it first. Now, like anything that's solvable through a relatively concrete Python program, it's able to do a bunch of things that I couldn't do before. Can we get to the same place with UI? I don't know what the future of UI looks like in a agentic AI world, but maybe let the LLM handle it, but not in the classic sense. Maybe it generates it on the fly, or maybe we go through some iterations and hit cache or something like that. So it's a little bit more predictable. Uh, I don't know, but yeah.Alessio [00:49:48]: And especially when is the human supposed to intervene? So, especially if you're composing them, most of them should not have a UI because then they're just web hooking to somewhere else. I just want to touch back. I don't know if you have more comments on this.swyx [00:50:01]: I was just going to ask when you, you said you got, you're going to go back to code. What

Podcast Summary: The Evolution of Influencer Marketing with Paula Bruno, CEO of Intuition Media GroupIn this episode, Paula Bruno, CEO and founder of Intuition Media Group, joins the show to unpack the ever-evolving world of influencer marketing. With over 15 years of experience in the space, Paula has been at the forefront since its early days—helping shape influencer compensation models, brand collaborations, and authentic creator-brand relationships.From Twitter parties to TikTok, Paula walks us through the industry's transformation and what brands need to know to successfully navigate this marketing channel today. Her agency has worked with major brands like Canon USA, TikTok, GoDaddy, and Hyundai—managing over 750 campaigns and generating 3 billion impressions.Key Topics Discussed:1. The Early Days of Influencer MarketingFrom a male-dominated industry to founding Intuition Media GroupHow Twitter parties and blogger communities pioneered influencer cultureHosting one of the largest women's blogging conferences in the U.S.2. The Rise of Instagram & BeyondHow the influencer landscape shifted from blogs to Instagram and video contentThe growth of influencer platforms and networksWhy Instagram became a key driver of brand engagement3. Strategy Behind Influencer SelectionWhy follower count doesn't equal influenceThe importance of authenticity and brand alignmentEducating brands on letting go of control and trusting creators4. Best Practices for Brands Getting StartedEstablish clear KPIs and be willing to pivotGive influencers creative freedom within brand guardrailsFocus on engagement, not just visibility5. Influencer Marketing Trends in 2025Diversification beyond TikTok (YouTube Shorts, LinkedIn, Instagram Reels)The growth of micro-communities (Substack, Discord, Threads)Live shopping and creator-led commerceEthical and sustainable brand partnershipsAI-assisted content and the legal implications of using AI6. Micro-Influencers, Local Strategies, and AffordabilityHow even small businesses can smartly tap into influencer marketingLeveraging local creators and product giftingTips for brands that don't have $200K budgets7. Legal & Ethical Considerations Around AIWhy disclosing AI use in campaigns is essentialHow AI is shaping discovery, scripting, and editingThe role of contracts and legal preparedness in content usageKey Takeaways for Marketers & Business Owners:Don't over-prioritize follower count—authenticity wins.Know your KPIs and align content strategy with your goals.Test, learn, pivot. Influencer marketing is about relationships and resonance.Micro-communities and live commerce are on the rise—lean in now.AI is powerful, but brands must be aware of compliance and IP risks.Connect with Paula & Intuition Media Group:

  Create eye catching social media content for your business with these apps!    GoDaddy Studio: https://www.godaddy.com/studio  Mojo: https://mojo-app.com/    Get Your Free PlanEnroll Site: https://ritterim.com/planenroll/    Contact the Agent Survival Guide Podcast! Email us ASGPodcast@Ritterim.com or call 1-717-562-7211 and leave a voicemail.    Resources:   Agents Guide to Digital Marketing Resources: https://lnk.to/D18qeY   Apps to Use Instead of Social Media: https://lnk.to/asga79   How to Better Market Yourself: https://ritterim.com/blog/how-to-better-market-yourself/   Social Media Marketing for Insurance Agents FREE eBook Download: https://ritterim.com/social-media-ebook/   Why Gen Z is a Good Fit for Selling Insurance: https://lnk.to/asg640       References:   Casanova, Nancy. “9 Best Apps and Tools for Content Creation.” NancyCasanova.Com, 22 May 2023, https://www.nancycasanova.com/apps-and-tools-for-content-creation/.   Somanathan, Sudarshan. “10 Brand Kit Examples to Inspire Building Yours.” ClickUp, 20 Aug. 2024, https://clickup.com/blog/brand-kit-examples/.   “Boost Your Brand with GoDaddy Studio.” GoDaddy, https://www.godaddy.com/studio. Accessed 24 Feb. 2025.  “How to Create an Effective Brand Kit (plus Benefits and Tips).” Indeed, https://www.indeed.com/career-advice/career-development/brand-kit. Accessed 24 Feb. 2025.   “Social Video and Content App for Small Businesses.” Mojo, https://mojo-app.com/. Accessed 24 Feb. 2025.       Follow Us on Social!    Ritter on Facebook, https://www.facebook.com/RitterIM Instagram, https://www.instagram.com/ritter.insurance.marketing/ LinkedIn, https://www.linkedin.com/company/ritter-insurance-marketing TikTok, https://www.tiktok.com/@ritterim X, https://x.com/RitterIM and Youtube, https://www.youtube.com/user/RitterInsurance       Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel    Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/  Not affiliated with or endorsed by Medicare or any government agency. 

What separates a good brand from an iconic one? This week, Chris Kneeland, co-founder of Cult Collective and expert in brand loyalty, joins me to break down the strategies behind cult-like brands and what makes them stand the test of time.Chris shares how brands like John Deere, Airbnb, and Lululemon built deep emotional connections with their audiences—and how you can apply these lessons to your own brand.In this episode, we explore the psychology of branding, why great brands focus on belief systems over behaviors, and how companies can create lasting communities instead of just selling products. Chris also shares his insights on brand storytelling, marketing evolution, and why the best companies aren't afraid to break the mold.Whether you're building a business from the ground up or looking to strengthen your existing brand, this conversation is packed with actionable insights that will change the way you think about marketing and branding.About ChrisChris Kneeland is the cofounder of Cult Collective, a marketing advisory firm, Cult Ideas and he also cofounded The Gathering, a Forbes top-rated business conference. Chris is a proven business leader with an impressive track record of increasing revenue and brand relevance. He specializes in delivering profitable growth through the smarter deployment of discretionary resources, improving specific elements of the customer journey that matter most, and increasing internal and external engagement via the masterful application of proven “cult brand” principles.Chris possesses enviable audience engagement expertise and have driven sustainable growth for some of North America's most beloved brands, including Harley Davidson, Best Buy, H-E-B, The Home Depot, Canadian Tire, GoDaddy, Keurig, and John Deere. He has helped launch over a dozen start-ups and currently serves as a Fractional CMO for companies earning between $25MM-$250MM annually.Chris believes in building brands from the inside out (i.e., enhancing corporate culture and employee engagement), developing customer-centric org structures, and delivering category-leading KPI's. He champions change management best practices and excels at developing effective frameworks, strategies, and action plans. He's also a dynamic presenter and elevates what customers and employees believe is possible. Chris has a master's degree from Northwestern University and a B.A. from Brigham Young University. Connect with Chrishttps://www.linkedin.com/in/chris-kneeland-838b2921/www.cultgathering.comwww.cultideas.comConnect with VeronicaInstagram: https://www.instagram.com/vromney/LinkedIn: https://www.linkedin.com/in/vromney/If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/If you found value in today's episode, I would appreciate it if you could leave a rating and review.

On this episode of Embracing Erosion, Devon sits down with Gary Arnold, a seasoned go-to-market leader with a unique blend of experience across sales, product, and product marketing. Gary built and led the global product marketing function at PayPal and GoDaddy, and has served in sales leadership roles at Amazon and CardTapp, where he was the Chief Revenue Officer. They dive into marketecture building, how to measure platform success (vs revenue-based, siloed product KPIs), how he scaled a nascent product marketing function at PayPal to a team of 25, how AI is impacting every company's GTM motion including the decline of SEO and the rise of Generative Engine Optimization (or GEO), and much more. Enjoy the conversation!

Chapters 00:00 Introduction and Show Branding03:03 Bruce's Journey into Domaining05:54 Outbound Marketing Strategies09:02 Niche Focus in Domaining11:52 Understanding Client Needs14:55 Outbounding Process and Tools17:56 Email and SMS Outreach Techniques21:08 Managing Domain Portfolio24:01 Negotiation Tactics in Sales27:05 Consistency and Discipline in Domaining29:58 Final Thoughts and Industry Insights41:22 The Dream of Trading Domains42:00 AI Tools Revolutionizing Domain Marketing45:32 Building Value with AI and Domain Names50:03 The Power of Outbound Marketing56:05 SEO and AI: A New Era for Domains01:00:14 ICANN Changes and Market Liquidity01:08:01 GoDaddy's Self Brokerage Launch01:15:10 Building User-Centric Features01:20:30 Domain Review and Feedback01:34:45 Insights on Domain Investment Strategies  Check out $5 .com Fridays, $1 .xyz Wednesdays, and $5.52 .com transfers for up to $11000 in discounts. Only at https://unstoppabledomains.com

In this special bonus episode, I take your questions about public speaking. We talk about the craft, but also the way we can better approach our speaking as a marketing strategy and approach, how to think about whether to charge for public speaking (and how much), and a lot more!Whether you've got a speaking engagement coming up, give tons of talks each year, or you're just thinking about becoming a stronger and more strategic speaker to support your business and message, this episode will help you rethink some important pieces to the puzzle.***IMPROVE YOUR SPEAKING + STORYTELLING: Subscribe to my newsletter and learn more about me at jayacunzo.comExplore my services: jayacunzo.com/servicesBook me to speak: jayacunzo.com/keynotes***CONNECT:Follow me on LinkedIn, Instagram, or BlueskyThis episode was produced by Ilana NevinsCover art designed by Blake Ink***ABOUT ME:I help business leaders become stronger speakers and storytellers. The goal isn't to get in front of your audience. The goal is to ensure they care. While others agonize over reach, your ability to resonate helps you compete on the influence of your ideas, not the volume of your marketing.With my clients, I help clarify + differentiate their message, craft their thinking and expertise into a distinct premise and IP they own, and develop signature speeches, frameworks, and stories to influence, inspire, and drive results.After making a name for myself as an early advocate for quality and storytelling in content marketing at brands like Google and HubSpot, I've partnered with orgs like Mailchimp, Salesforce, Wistia, and GoDaddy and consulted dozens of authors, entrepreneurs, execs, and creators on their storytelling, messaging, and public speaking.I live in the Boston area with my family as a proud Yankees and Knicks fan (yes, I'm in enemy territory). In the 60 seconds per week I'm not creating stuff for work or making my kids laugh, I like to shoot hoops, sip nice bourbons, cook with my wife, and daydream about telling stories like my storytelling hero, Anthony Bourdain. Say hi on LinkedIn or contact me here.***SUPPORT THE SHOW:Leave a review on Apple PodcastsLeave a rating on Spotify  

Mark McCaffrey, the CFO of GoDaddy, joins CJ to talk about the evolution of one of the most recognizable brands on the internet from domain registration to a full-service platform for small businesses. Mark sheds light on GoDaddy's role in the entrepreneurial micro-startup ecosystem and how, after 21 years, GoDaddy has grown to 21 million customers. He describes the trends he's identified in the formation of micro businesses, their adoption of AI, their survival rates, and why churn caused by failing small businesses doesn't affect GoDaddy as much as you think it would. He also talks about the metrics that matter, what he tracks, what he discloses, and how he uses this to pursue customers with intent. He also explains how to not lose sight of the micro when the macro is so big, and lists the two things every company in the tech industry needs to do to achieve long-term success. Spoiler: one has to do with customer relationships.If you're looking for an ERP head to NetSuite: https://netsuite.com/metrics and get a customized KPI checklist.—SPONSORS:Planful is a financial performance management platform designed to streamline financial tasks for businesses. It helps with budgeting, closing the books, and financial reporting, all on a cloud-based platform. By improving the efficiency and accuracy of these processes, Planful allows businesses to make better financial decisions. Find out more at www.planful.com/metrics.Brex offers the world's smartest corporate card on a full-stack global platform that is everything CFOs need to manage their finances on an elite level. Plus they offer modern banking and treasury as well as intuitive expenses and accounting automation, bill pay, and travel. Brex makes it easy to control spend before it happens, automate annoying tasks, and optimize your finances. Find out how Brex can help you make every dollar count at brex.com/metrics.Vanta's trust management platform takes the manual work out of your security and compliance process and replaces it with continuous automation. Over 9000 businesses use it to automate compliance needs across over 35 frameworks like SOC 2 and ISO 27001. Centralize security workflows, complete questionnaires up to five times faster, and proactively manage vendor risk. For a limited time, get $1,000 off of Vanta at vanta.com/metrics.Tropic is an intelligent spend management solution that consolidates your spend data and processes into one unified offering, enabling insights and decisive action. It doesn't just show you where the problems are—it helps you solve them. From spotting hidden optimization opportunities, like duplicative spend, to automating those painful procurement workflows, to giving you the best market data that turns every vendor negotiation in your favor. Tropic combines smart insights with real human expertise to keep you ahead of the curve. Visit tropicapp.io/mostlymetrics to learn how.NetSuite provides financial software for all your business needs. More than 40,000 companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅, head to NetSuite https://netsuite.com/metrics and get the CFO's Guide to AI and Machine Learning.RightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. Whether it's multi-element arrangements, subscription renewals, or complex usage-based contracts, RightRev takes care of it all. That means fewer spreadsheets, fewer errors, and more time for your team to focus on growth. For modern revenue recognition simplified, visit rightrev.com and schedule a demo.—FOLLOW US ON X:@cjgustafson222 (CJ)—TIMESTAMPS:(00:00) Preview and Intro(01:54) Sponsor – Planful | Brex | Vanta(06:16) GoDaddy and the Entrepreneurial Micro-Startup Ecosystem(07:40) The Origins of the GoDaddy Name(09:08) GoDaddy's Business Model and its Evolution(11:45) The Strategic High Ground of Starting with the Domain(12:58) Definition of a Micro-Business(15:32) Sponsor – Tropic | NetSuite | RightRev(19:15) The Mostly Metrics Domain Name(21:50) Unsuccessful Businesses and Churn at GoDaddy(27:07) Surprises from GoDaddy's Data(29:20) Customer Trends in Openness to AI(30:45) Determining Which Metrics Matter and Which to Disclose(34:31) Pursuing Customers with Intent(35:44) When and How Mark Introduces a New Metric(38:25) ARR Versus Bookings(39:25) Retention Trends(41:06) Two Things to Do in the Tech Industry for Long-Term Success(45:47) How the Power of Relationships Led Mark to GoDaddy(49:08) Long-Ass Lightning Round: Excel Spreadsheets(49:44) Three Rules for Every Young Professional(51:02) Finance Software Stack(52:11) Craziest Expense Story Get full access to Mostly metrics at www.mostlymetrics.com/subscribe

Dante Oganov offered Lincoln a deal — help him get blackmail material on Callista and use it to force Callista out, and Dante would set Lincoln's son Sam free. The offer brings significant danger to Sam, though, as Callista will not be happy, and Dante is being hunted by Vestinian — the man who ruined Magda and wants to absorb Billy's power. Lincoln wasn't sure if he should take the deal because of the risk to Sam, but after meeting with his substance abuse group, he decided he has to take the chance. Now, he will find out if Ariella, Magda, and Billy will join him on this quest.  Created by Scott Sigler and Rob Otto Written and performed by Scott Sigler Production Assistance by Allie Press Copyright 2025 by Empty Set Entertainment  Theme music is the song “They're Watching Me” by SUPERWEAPON. It isn't blackmail that saves 99% off a new GoDaddy domain registration; it's the GoDaddy Promo Code CJCFOSSIG3 that does the trick. Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode, we do something a bit different. I'm joined by the brilliant messaging strategist and pioneer of the message design industry, Tamsen Webster! We fully nerd out on crafting messaging and the elements that help you create stronger speeches, better stories, and a more effective message for your entire platform. Tamsen in not only a leader in the field of message design, she's also the author of two revolutionary books: Find Your Red Thread and Say What They Can't Unhear. She's been named to the Thinkers50 Radar, spent over 10 years as an Idea Strategist for TEDx events, and continues to be a sought-after speaker and consultant helping her clients design messages that create large-scale change.Tamsen understands the mechanics and structure of how to motivate readers, audiences, and listeners toward action. In this episode, we get into the nitty gritty of her favorite tagline (and why), what Aristotle has to teach us about story, and why story is an argument (and how to win it). We also break down what it takes to create a powerful message by examining the beats of the argument you need to address, from the foundation to the framing to the finishing. Can you communicate to get buy-in?Connect with Tamsen on her website, instagram, and LinkedinGrab a copy of Tamsen's books ***IMPROVE YOUR SPEAKING + STORYTELLING: Subscribe to my newsletter and learn more about me at jayacunzo.comWork with me one-on-one: jayacunzo.com/servicesBook me to speak: jayacunzo.com/keynotes***CONNECT:Follow me on LinkedIn, Instagram, or BlueskyThis episode was produced by Ilana NevinsCover art designed by Blake Ink***ABOUT ME:I help business leaders become stronger speakers and storytellers. The goal isn't to get in front of your audience. The goal is to ensure they care. While others agonize over reach, your ability to resonate helps you compete on the influence of your ideas, not the volume of your marketing.With my clients, I help clarify + differentiate their message, craft their thinking and expertise into a distinct premise and IP they own, and develop signature speeches, frameworks, and stories to influence, inspire, and drive results.After making a name for myself as an early advocate for quality and storytelling in content marketing at brands like Google and HubSpot, I've partnered with orgs like Mailchimp, Salesforce, Wistia, and GoDaddy and consulted dozens of authors, entrepreneurs, execs, and creators on their storytelling, messaging, and public speaking.I live in the Boston area with my family as a proud Yankees and Knicks fan (yes, I'm in enemy territory). In the 60 seconds per week I'm not creating stuff for work or making my kids laugh, I like to shoot hoops, sip nice bourbons, cook with my wife, and daydream about telling stories like my storytelling hero, Anthony Bourdain. Say hi on LinkedIn or contact me here.***SUPPORT THE SHOW:Leave a review on Apple Podcasts Leave a rating on Spotify 

Lesley Logan sits down with Sam Mandel, co-founder of Ketamine Clinics Los Angeles, to discuss the transformative potential of ketamine therapy for mental health. They debunk common misconceptions, explore its impact on PTSD, anxiety, and depression, and highlight how it empowers individuals to reshape their personal narratives.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe.In this episode you will learn about:What ketamine therapy is and how it differs from traditional treatments.How ketamine enhances neuroplasticity and helps reframe traumaThe science behind ketamine's impact on depression, anxiety, and PTSD.The difference between medical ketamine use and recreational misuse.What to expect during a ketamine therapy session.How ketamine therapy can help individuals reconnect with themselves and regain motivation.Episode References/Links:Ketamine Clinics LA Website - https://Ketamineclinics.comInstagram - https://www.instagram.com/ketamineclinicslaFacebook - https://www.facebook.com/KetamineClinicsLASam Mandel Instagram - https://www.instagram.com/thesammandelGuest Bio:Co-founder & CEO of Ketamine Clinics Los Angeles (KCLA), Sam Mandel, is a tour-de-force of compassion and innovation in mental health care. From volunteering at a teen-to-teen suicide prevention hotline at twelve to pioneering one of the world's foremost Ketamine Infusion Therapy clinics in 2014 alongside his father, Dr. Steven L. Mandel, Sam has channeled his lifelong passion for healthcare advocacy into transforming lives for the better. Sam was featured in Entrepreneur's list of Top 10 Inspiring Healthcare Entrepreneurs to Watch in 2023 and acknowledged by MSN as an Entrepreneur Leading the Business Frontier in 2024. Numerous media outlets have interviewed Sam for his expertise in Ketamine Infusion Therapy, and he is a frequent speaker at medical conferences and events. Under his leadership, KCLA has provided over 30,000 infusions to over 6,000 patients with an 83% treatment success rate, establishing the field's gold standard treatment protocols and patient satisfaction. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox.DEALS! DEALS! DEALS! DEALS!Check out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSoxBe in the know with all the workshops at OPCBe It Till You See It Podcast SurveyBe a part of Lesley's Pilates MentorshipFREE Ditching Busy Webinar Resources:Watch the Be It Till You See It podcast on YouTube!Lesley Logan websiteBe It Till You See It PodcastOnline Pilates Classes by Lesley LoganOnline Pilates Classes by Lesley Logan on YouTubeProfitable Pilates Follow Us on Social Media:InstagramThe Be It Till You See It Podcast YouTube channelFacebookLinkedInThe OPC YouTube Channel Episode Transcript:Sam Mandel 0:00  When you look at trauma, for example, ketamine is extremely helpful for depression and anxiety, but also for PTSD and a lot of people have some trauma that is at the root of one of those issues, and ketamine helps people to recraft the story around that trauma. Lesley Logan 0:16  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started.Lesley Logan 0:59  Okay, Be It babe. This is going to be a different kind of episode, but in the best way. I have Sam Mandel, who is a founder of Ketamine Clinics in LA and I was really intrigued by what I know about ketamine from my friends' holistic doctors. And when he came up as someone I could interview, I was like, oh, we need to do this, because there is a lot of misinformation about ketamine and what ketamine can be used for, and I'm on a mission to help you be it till you see it. And I really want you to understand all the different ways that you can have support in feeling more like yourself and not letting things get in your way. And so that is why we're going to talk about ketamine today. And if you think you know what it is, I strongly encourage you to just stay and listen, because I thought I knew and I learned so much. And then on top of all of that, I really enjoy Sam's story of how he started these clinics and what he and his dad did. And so there's just a lot of beautiful information in this episode, and I can't wait for you to hear it. So here is Sam Mandel. Lesley Logan 2:00  All right, Be It babe. I am really excited. I can tell you for a fact, we've never talked about this on the Be It Pod. And only is it quite timely, I think it's actually extremely imperative that we have this discussion so we have Sam Mandel here on the show. We're gonna talk about ketamine and all things about it, ketamine therapy. Sam, can you tell everyone who you are and probably why you rock at ketamine therapy?Sam Mandel 2:25  Yes, yeah. Thank you so much for having me, Lesley. So, I am Sam Mandel. I'm the co-founder and CEO of Ketamine Clinics Los Angeles. We're one of the first ketamine clinics in the country, established in 2014 and we specialize in IV infusions of ketamine for mental health, but we also offer several other innovative therapeutics for mental health. Lesley Logan 2:45  I love that mental health is something more people are talking about, and there's like more awareness around it, but also that there can be clinics that are working on different ways of helping, supporting mental health, including these infusions. For people who have heard about ketamine, and maybe not the positive ways, can we kind of, can we just dive in and ease their nerves about what we're talking about here?Sam Mandel 3:07  Let's do it. Some of your listeners are definitely like, ketamine what? And there's five different people saying that it's five different things, and all of them are correct. So that's one of the interesting things about ketamine. It is, first and foremost, an FDA-approved anesthetic for humans. It was FDA-approved in 1970. This is an old medicine. It's also commonly used in veterinary medicine. So a lot of people know of it as a horse tranquilizer or a cat tranquilizer. In some circles, it's more commonly known as that than as a drug for humans. But there's a lot of medications that we use for humans, that we also use in veterinary medicine. And it's also a drug of abuse, or something that people use recreationally or self-medicate with, depending on how you want to look at it, known as Special K. Same drug. It's used as an analgesic, as a pain reliever, in emergency room departments and crisis situations, trauma situations, when someone's in a terrible accident, they're in pain, they need sedation, or someone goes in and they need their shoulder reset, they commonly will use ketamine for conscious sedation. So it is a ubiquitous drug. It has a lot of different uses and applications, and one of its most recent, or probably its most recent, addition to that list of its identities, if you will, is as a mental health treatment. And in the last 25 years, there's been a growing body of clinical research proving ketamine to really be among the fastest, if not the fastest-acting, safest, most effective depression treatments available today.Lesley Logan 4:36  I mean, it's kind of amazing that it can be all these different things, also not, right? Like there's so many things, I feel like there's a lot of untapped medicines out there that we're already using, and we don't realize it could be done for other things. Can we talk about how it helps? Because I'll say my family's understanding of mental health treatment is when you sit on a couch and you talk to a therapist and you go weekly if you're depressed, you can take a pill that will kind of help with some hormonal imbalances. But that's not what this is. Sam Mandel 5:01  Yes, that is not what this is. And by the way, talk therapy is great. I go to therapy every week, you know, even when I'm in a good place and I don't necessarily feel like I have a lot to talk about, it's like going to the gym. I just go. I show up every week no matter what. And I think that's really good and healthy, especially if you have a therapist who you think cares about you and is invested in you, and you can just talk about, you know, life. And I'll tell you, sometimes when I go and I don't have anything bothering me or an agenda is when I do the most important work in those sessions, sometimes, so you just never know. But talk therapy is great, but it can only go so far. The conscious mind really gets in the way. Finding someone who cares is difficult the right credentialed person is expensive. A lot of the best people typically don't take insurance. It's not true for all of them. There's wonderful people out there who do, but a lot of the really good ones don't, and so it's a tough thing, but it has its limitations, like with anything. Ketamine and other psychedelic medicines, because ketamine, for all intended purposes, really is a psychedelic, and it's really the only legally available psychedelic in the United States, has the ability to really dissolve these barriers that get in our way. It helps people to get out of their own way and with exponential growth in ways that really are not possible and haven't been seen in any other treatment or modality. And the way it does that is really two primary mechanisms of action. The first is the neuro chemical effects and what's going on in the brain and how ketamine is impacting the brain and our neurochemistry in ways that really nothing else does. And the other is the experiential component, psychologically, what is going on during the experience or the trip that people have when they're receiving this medicine. And both of those are profound and really create lasting impact. On the neuro-chemical level, there's a neurotransmitter called glutamate. It's the most abundant neurotransmitter in the brain. It's present in 85% of the brain. All the other neurotransmitters combined comprise only 15% but for some reason, we've been disproportionately focused on them with mental health treatment. Those are the common ones you know of. Serotonin, dopamine, norepinephrine, you know, the most common class of antidepressant medications are SSRIs. Those are selective serotonin reuptake inhibitors, and those are targeting serotonin. They're a tool. They help some people. They really don't help a lot of people, too, and the people they do help, they really cause a lot of negative side effects and weight gain, sexual dysfunction, dried mouth, blurred vision, even increased suicidality, and the list goes on and on, really terrible side effects that are really debilitating for a lot of people. Even when those side effects are not as debilitating, the quality of relief is typically not very good. So people will say, oh, well, I definitely am not as depressed, but I don't feel happy either. I'm just kind of existing. They have the spectrum of life and of the human experience narrowed, so the lows are not as low, but they're not really thriving either. Not a nice place to be. Is it better than being in bed all day? Absolutely. But that's not the goal. That's not my goal for my life. That's not my goal for other people's lives and for the patients who come to our clinic. We want people to really thrive. Ketamine has the ability to help people to truly thrive. It restores compassion for self and others. It is enhanced energy and motivation for most people. It's a genuine reconnection of self. One of the things that happens with this, with the glutamatergic system and other processes that are occurring in the brain with IV infusions of ketamine, is it causes and promotes neurogenesis, enhanced neuroplasticity, actual new pathways, new connections forming in the brain. This helps people to form new habits, new patterns, new ways of thinking and being that can be very, very positive by disrupting a lot of the automatic responses and reactions we have in our day to day life that get so deeply enmeshed in us that they become a part of our personality, and ketamine can kind of push the reset button on that so that we have the opportunity to consciously choose who we want to be and how we want to be, and helps us call into question the things that we've accepted as just that's the way that I am, or that's the way that it is, and that's not the case most of the time. You look at trauma, for example, ketamine is extremely helpful for depression and anxiety, but also for PTSD, and a lot of people have some trauma that is at the root of one of those issues, and ketamine helps people to recraft the story around that trauma. So what happened is fixed and can never change. The past is the past, but our stories about it can change at any given moment, who we are and who we were and the other people and our role in it, and their role in it, and what happened and what didn't happen, and ketamine provides this kind of objective clarity on that that can be extremely healing and transformational for people.Lesley Logan 9:50  Yeah, this is fascinating. What I've known about ketamine, and I have friends who, I have a holistic doctor friend who offers it as a treatment, and I've heard of these amazing effects that can happen, but I never understood on the brain level, like what's going on and why it's different than the antidepressants that people are on, and how it could, so if someone comes in, first of all, what are some of the reasons why they're coming in for treatment, and then what is the, what are the expectations? Are they coming in one time for an IV infusion? Is this a weekly thing? And how long can the effects last? Can it be forever? Do they have to keep coming back? Can I get the lowdown on that? Sam Mandel 10:25  Yeah, you're asking all the right questions. So what treatment looks like is typically a series of six infusions over two to three weeks after that process I just explained where people are cleared for treatment. They come in, we have them fill out some paperwork, do a brief physical exam, and they come back to a private room. We help them to become comfortable in a recliner with noise canceling headphones, a sleep mask, unlimited selection of relaxing music, pillows, blankets, and we start an IV, and then we infuse the ketamine for 50 to 55 minutes. And it's a slow, gradual, steady state of infusion. People are conscious and awake the entire time. There's a level of dissociation where we don't want them to go so far that they don't know what's happening, but we want them to go into it far enough that they can kind of have a little bit of that quieting of the noise and chatter in their minds, and get a little bit of that clarity that I was describing earlier, and this separation really from themselves in a healthy way to take a look at things that can be really therapeutic, and doing that inner work. We monitor them the whole time. We use hospital-grade monitoring equipment. So that's like pulse, oxygen, EKG, blood pressure, continuous monitoring. I mean, it's a very safe medicine when it's used responsibly in a clinical setting like Ketamine Clinics Los Angeles. We still do all the proper monitoring just to make sure that people are comfortable and safe. And yeah, it's, that's pretty much the, you know, summary of the experience.Lesley Logan 11:53  Yeah, no. Thank you for sharing that, because I think, I don't think anyone's ever explained that, and I'm trying to think about people listening. It's like, well, what does it look like, you know, because let's just talk about what, we have heard about ketamine in the news lately, and it will continue to be in the news as people are going on trial, like when we hear Matthew Perry pass away from not the best use of ketamine, I think people are like, well, then how do you, what does it look like? Am I doing this myself? And I love that you have a wonderful protocol that allows people to be safe and use it in the best way that gets them the best results. But can we talk about the dark sides of ketamine, and what are some signs that people might not be in the safest situations using ketamine?Sam Mandel 12:30  Yeah, well, I'll definitely answer that with your reference to Matthew Perry, which is obviously a really sad situation. He was taken advantage of by people he trusted. He was a addict. He had a really, he's really struggled with addiction. He was very public about that, and not with ketamine specifically, but with really any substance that he could get his hands on. And was in a lot of pain, obviously, and it's a terrible situation. I think it's really important that people understand, though, that that has nothing to do with ketamine therapy. And the media created a lot of confusion for people saying that he had had ketamine therapy a few weeks ago and but that wasn't really a part, a factor in his death. But by the way, he had that and, you know, saying that he died from the acute effects of ketamine, that's just it was really, really distorted. He took more than 10 times the dose of ketamine that we give in the clinic by himself, in combination with buprenorphine, which is essentially an opioid, and Lorazepam, a benzodiazepine, which is another sedative. So he's combined three powerful sedatives, one of them in really absurd doses, by himself in a hot tub. And of course, what happens? He becomes incapacitated and he drowns. This is not, this is such a departure from what we do when we use ketamine in a therapeutic context. There's no correlation, but the way that it's been reported on, and what the average person hears is, oh, ketamine is a bad, dangerous drug, and that's it. That's the takeaway, and that's really a sad thing for people to to get from it. What they should get is that addiction is a serious illness. What they should get is taking lots of sedatives in combination is dangerous. Taking drugs unsupervised, alone in a hot tub is dangerous. These are the takeaways. There was even medical doctors involved in supplying it to him, but they were part of an illicit, underground, illegal drug ring. You know, this is not like mental health care, you know?Lesley Logan 14:25  I know. It's so sad because, well, first of all, the whole situation is sad. It's sad that someone was taken advantage of. It's sad that someone died from combining too many things, but also because they had doctors doing it, like all of that is sad, and, but, really, what I find, and one of the reasons I wanted to talk with you is, so this podcast is called Be It Till You See It, and one of the things that I am always on a search for is like, what can keep us from being it until we see it, what's holding us back in our life, or what can help us more? And the facts of what ketamine therapy that you do that is supervised, and you have pre-screened people to make sure that this is the right therapy for them, the benefits can actually change people's lives, like you said at the beginning, to choose what they want, and that allows them to step into the person that they want to be, like to me, this can be an amazing option for people who they know what they want, but they are just stuck, and they've got other things going on that with their mental health that the talk therapy hasn't helped with, or antidepressants haven't helped with. And so I really wanted to, like, clear the air and go, this can be an option for the right person.Sam Mandel 15:30  Absolutely and I'm really grateful for the opportunity to speak with you and for you creating a platform to have conversations like this, because people deserve to know the truth. And you know, you talk about talk therapy. I mean, a number of patients have literally said that was like 20 years of therapy in an hour. I mean, it really is that exponentially transformational. And it's not instead of therapy, but in addition to, right? When you can do a treatment like this and then work through the material and the learnings that come up for you with someone who understands mental health, who you trust, that's where a lot of even more growth can happen, and you can implement those learnings into your day to day life in the weeks to come. That process is usually referred to as integration, and it can look a lot of different ways, but then you have your experience. How do you integrate it into your life and actually make lasting change? Ketamine really does produce transformation for most people. In the almost 11 years that we've been doing this, we have done over 30,000 infusions. We have an 83% success rate, and we're typically not seeing people who are just wanting to have growth because they're stuck. We're seeing people who have treatment resistant depression, complex PTSD, severe anxiety, suicidality. I mean, there are definitely more moderate cases, but we see a lot of people have really just they've tried a lot, and some of them tried everything, and they haven't benefited. And this really works for them, because it works on under a completely different mechanism of action than the conventional treatments like antidepressant pills or even ECT or talk therapy, or really anything else out there. Lesley Logan 17:04  Yeah, when I think about PTSD, we obviously a lot of things about vets. People have been in the military, but there are people with PTSD who have had other traumas. It doesn't have to be that you've been to war. You could have been in a bad car accident, you could have been assaulted. Can you kind of explain and maybe it's redundant, but just how does ketamine help with PTSD, and then what does someone's life look like? What with one, do you have a case that a person who you can talk about, like, who had PTSD and like, what their life was like after the ketamine treatment? Sam Mandel 17:29  I'm glad you bring that up, because while a lot of us do think of military and war, there's actually many more cases of PTSD among the civilian population in the examples that you mentioned with violence, assault, accidents, etc. So it's super common, unfortunately. I believe there's around 16 million Americans suffering from PTSD who are at least diagnosed. There's many more, I'm sure, who are undiagnosed. And ketamine really does help with the neurochemistry in the brain and helping to rewire the brain, and it also really helps with the perception that we have of ourselves, of the event. People who have trauma are able to go back and revisit the trauma without being as emotionally triggered by it. And so sometimes, when I've talked about this with you know, friends, they say, yeah, you can revisit your trauma and work through it, and it's so great. And they're like, whoa, whoa, whoa. Why would I want to revisit my trauma? What are you talking about? I'm going to go and spend time and money to go there? No, thank you. I spent time and money avoiding my trauma, not going to visit it. But it isn't like that. You know? There's this ability to work through it without having the kind of pain of going there that is so often keeping people from addressing it head on in talk therapy and in life. We avoid, naturally, what's painful, but it isn't painful for most people in this context, they're able to have this detachment that is healthy in this way, to revisit it and to understand who we are, who we were, what our role was, what It was and etc, and to get clarity on that. And it can be really healing. It can really provide closure for a lot of people. And just with the whole cascade of different chemicals going on in the brain, it gives people generally a better mood and more positive outlook and demeanor, and enhanced feelings of compassion towards oneself and towards others and energy and motivation and just all around wellness, it's an elevator in that way which can just be really motivating for people to be able to do the things that most of us know we need to do and just struggle with in terms of our lifestyle, like fitness and eating healthy and sleeping well and talk therapy and having healthy relationships with people, getting outdoors and getting some sun and some fresh air, doing things we enjoy, all that stuff is absolutely critical for longevity, and for someone who's really severely depressed or anxious or dealing with real trauma, they can also feel like it's almost impossible to do a lot of those things. Lesley Logan 20:00  Yeah, yeah. You know, it's really interesting. If you're not someone who has PTSD, or you haven't had, like, severe depression, it can be hard to understand that it becomes all encompassing, you know? But if you think about it, like, when you've had an injury, you've been sick for a few days and you can't leave the bed, that's the the domino effect of what happens to your strength, and then what happens to your ability to, like, feel like you can reach out and that you can connect with people because you've been sick for a week. It's an easy way to see like, oh, if that's my life all the time, you know, it's not easy to go outside, and it doesn't feel easy to connect with people. And so it becomes part of their whole life. And so it's really cool to hear that with ketamine treatments over a couple of weeks that they could have a new lease on life and enjoy it. And I love that you brought up longevity, because I think we forget that how we treat our bodies now is what dictates how long will you get to have them? Hopefully, there won't be anything that stops us from living the life that we're supposed to but if you don't see like a lease on life there, what longevity do you have, you know, so it must be really amazing to get to do what you do every day. You really help so many people.Sam Mandel 21:01  I love it. It's the most gratifying thing ever, you know. When I tell people a lot of my job, the reality of what I do on a day to day basis, I have to do a lot of things I don't like to do, I don't want to do. I'm the CEO of my company. I get the worst, toughest problems that no one else can deal with. I get the fires to put out, the problems, the issues that got escalated to me, and all the weight and pressure and responsibility of it, and there's a lot of stuff, this is not fun, frankly, but I do it because of the, for the patients and for my team, and the work that we're doing, the impact that we're having. It's hugely motivating and gratifying. And when I see patient who I pass in the hallway in the clinic, and they just, can I just give you a hug, or I just want to say thank you so much, or we get a new Yelp review, and someone goes through and lists, you know, half my team by name and how amazing each one of them is, and how life-changing this has been for them. That's what gets me up in the morning, and that's what helps me to keep going every day. I just love it. The transformations are very abundant. And, you know, like I said, 83% it's not magic. It doesn't work for every person every time. It's not perfect, but it is a really incredible treatment.Lesley Logan 22:04  Yeah, yeah, I do understand that. I mean, my husband and I run our own businesses, and sometimes you can forget what you do while you're doing it, because you're doing all the fires, yeah? But then you do get stopped by someone who's been helped by it, or their life has changed, and you're like, oh, that's why I do this. Obviously, you know, it's been a journey to get to do this. Can you take us back how you figured out how to create a space where people could have ketamine therapy? You know, you are the first in the country. So, like, there wasn't really a model to go off of. So I feel like there's a be it till you see it story in there.Sam Mandel 22:36  Oh yeah. Started with me building the website with GoDaddy website builder, drag and drop modules, not knowing a lick of code, never built a website or anything of the sort, not even the most tech savvy guy, and literally just dragging and dropping and, you know, doing research on articles and clinical research, and conferring with my father, who I co-founded the practice with. He's a physician, and I'm talking about, what do you think about this? I'm just trying to make sense of it all in a way that I could understand it well enough to then be able to put it into layman's terms and explain it to other people. What is this? How does it work? And just putting it together, and then going to Radio Shack and getting a motorLesley Logan 23:17  That's how long ago this is because I don't even think they're around anymore.Sam Mandel 23:20  They're not, They went bankrupt. Lesley Logan 23:22  Was it the Radio Shack on Santa Monica Boulevard underneath the yoga place? Because that was my favorite. Sam Mandel 23:27  It was the Radio Shack in Marina Del Rey by the CVS and little strip mall off of Max Stella or something. Anyways, I got a Motorola flip phone prepaid, and I said to my father, you ready to launch the site? We're going to make it live. And made it live, and started taking calls on this cell phone. We were renting space in another doctor's office that was literally this closet. No kidding, they used it as a utility closet before we rented it, and once we moved out and got our own space. They went back to just keeping boxes in there. That's how tiny this room was, no kidding, and it was just really a trip. We had a operating room, recovery area, recovery room for an OR right outside of that little closet that we were in, which, by the way, we were sitting at literally just two folding chairs, a folding table with two laptops, and that was it, no kidding. And we use this recovery area to see patients. And we saw our first few patients, and their transformations were so incredible. We went, this is just too special. We have to do whatever it takes to do more of this. And my father was working as an anesthesiologist. He also has a master's degree in psychology. He was chief of anesthesia in this plastic surgery suite where we were. And so it started out with, well, he's already there, doing anesthesia for the surgery. Maybe we see a couple patients here or there, see how it goes. And next thing we knew, we just started getting busier and busier. The word got out. This was such a radical thing that a lot of people were very incredulous, very suspicious. A lot of people were very critical, but we were like, it doesn't matter. I mean, this is just too special. And it got to the point where my father had to choose between doing our cases or doing ketamine infusions for patients. And I, I remember that quite vividly, where I said, it's really gotta pick. We can't continue to do both. And it was a big risk, you know, it was a really big risk. So I have a lot of respect, you know, for him, for that and that we both just said, let's be all in on this. And, you know, we bootstrapped it. We put everything on credit cards. We had no investors, no financing, no loans, nothing. It's just a little bit of cash, credit cards. And really, just brick by brick, built it up, and now we have 15 employees, 5000 square feet, a really beautiful purpose-built office. I still have, well after the falling table, I had a custom desk built because of maximizing every inch of that space. So I had, there was a little nook between two pillars in that room, under a window, where they made this skinny little desk that was probably literally eight inches wide by three and a half feet long or something. Just stick it in this little nook so I could sit at a proper desk, and I still have that here in our suite now, and so that's kind of fun, but, yeah, it's just truly been an incredible journey.Lesley Logan 26:12  I thank you for taking this back, because we do have a lot of people who are entrepreneurs, and I think that they need to hear that like even a ketamine clinic, the first of its kind, starts in a utility closet. You know, people don't realize, because if you, one, you have to know if people want the thing. You knew it was great. You knew it could be amazing. But you have to get people to buy in, and especially on something that long ago, where people might not know all the amazing things that it can do. And even today, now, even with a beautiful space that can attract people in and make them feel super safe, doing something that changes lives, but also going up against where misconceptions, misinterpretations, and also the people who are misusing it can affect the majority getting the help that they need. I love hearing the stories of how things come to be. And also that is pretty amazing that your dad was like, yeah, I'm gonna quit my safe job. There's always gonna be surgeries, you know. So that's so, so, so cool, and it's really amazing. Is there anything about ketamine therapy that I haven't asked you, that you want to make sure people know? Is there anything else that we can help people understand why this would be something they might need to use, or might use so that they can have the life they want to have?Sam Mandel 27:19  Yeah, I do want to mention, you know, I was talking about how, you know, Matthew Perry was misusing it, and how different that situation is from what we do. And ketamine is still something that people do use recreationally or abuse or misuse. It's not as common, I think, as sometimes it's portrayed, but it definitely can happen, but it's also not in the same category as most other substances, because ketamine is not addictive in the way that most others are. And what I mean by that is you don't develop a physical dependence on it if, for example, like nicotine or opioids or alcohol or benzodiazepines, all you can get to the point where you actually need it to not feel sick. I mean, you have physical symptoms of feeling like nausea, headaches, wanting to throw up. Even with benzos, you can actually, if you abruptly stop taking high doses, you can literally have seizures and die. And you know, you can have symptoms from abrupt cessation of alcohol if you're a heavy alcoholic. That doesn't happen with ketamine. So some people can use it in the way that they're using it as a means to escape, but that's not really that different as far as the psychological dependence in the way that someone can use ice cream or chocolate or, you know, sour candies or sex or any of these other video games as a means of escape or avoiding or to self-soothe. So I think it's important that people understand that. It also has a very, very high therapeutic index. There's actually no known lethal dose of ketamine, so you can obviously be in a bad, unsafe environment, where, if you take a bunch and get into a car, that's not a not such a great outcome for you, or in a jacuzzi, but the medicine itself is unlikely to hurt you on its own. Most of the issues are people in bad situations, or they're combining it with other drugs. Virtually, almost all of the fatalities that are related to ketamine were one of those two, either in combination with other drugs and or in a situation like behind the wheel of a car. So I just want people to know that it's not to say that there aren't people who have an issue with misusing ketamine, because there are, but it really is distinct from most other substances that people are misusing or abusing.Lesley Logan 29:20  Thank you for saying that, because I do think, as a child of the night, you know, I grew up in the 80s, so it's, like, always just say no to drugs. Sam Mandel 29:25  The cocaine epidemic. Lesley Logan 29:28  Yeah, so I know they really that didn't really help them, did it? But, like, they thought it would. But I, like, grew up, so it's really funny when I have friends who, like, talk about doing some sort, some psychedelics, or do I have this innate like, I don't, I don't know, I don't know if I could do that. I'm afraid to try. I'm like, I'll be addicted on the first dose. Sam Mandel 29:45  Right, right, right. Lesley Logan 29:47  This is my fear, which is why I drink, right? That's what people do. And so they said no to drugs, but then they drink. But I really appreciate because it's nice to know that if I were to do a ketamine therapy, I'm not going to be dependent on coming to ketamine therapy every single week or I'll be using it at home, like, it's nice to know that it's a non-addictive thing that people can use to get the benefits. And I think that can make a lot of people feel more comfortable, you know. Sam Mandel 30:08  Yeah, because people are afraid of that, they think, God, well, if I go and do this, even if it's in a therapeutic way, am I going to become a ketamine addict? You know? I'm going to go and then be looking to score some on the street the next day. It's really a sad perception that some people might have due to the media or for whatever reason or they know somebody who misuse ketamine or the DARE program, like you said, or the 80s. A lot of baloney. Lesley Logan 30:28  Oh, and by the way, the DARE program was a lot of baloney. I just heard a whole podcast about it, and I was like, ah. So, but it, but it does put in people's minds, and also good for good reason. Like, I don't want people going out there doing other drugs we do know our addictive and like, hoping that they are fine out there the first time, but I am on this mission of helping people figure out how to get out of their own way and live their best life, and sometimes our own way are things that are really outside of our control, the PTSD, the depressions, the mental health, the suicide like I think it's important that people have access to forms of therapy out there that they may not know about or they may have misconceptions. Because we do know that the media does like to click bait things into headlines that get people to look at them, but don't actually give all the information. So I'm just so grateful that you were here to just really explain all this and the benefits of it.Sam Mandel 31:22  Absolutely, yeah, no, I appreciate the opportunity. Yeah, there are drugs that you can do once or twice and develop a real serious problem with pretty fast, methamphetamine, probably not one that you need to ever try. You know, if you're curious about trying drugs, I'd say take that one off the list. Heroin, probably not a good idea. Pretty easy to die, pretty easy to get addicted to that one, right? Opioids, crack, cocaine. These are some that maybe you don't need to, you don't need to check out, but maybe there's some others that if you really want to with the right mindset in the right context, if you're going to be safe or responsible, maybe you'd be okay with. And by the way, I'm not advocating for you to go do illicit drugs illegally either. But there are some that you can have, even in a controlled environment, such as ours, where you don't need to be afraid of them. I'll tell you what are the most dangerous, though, is the prescription legitimate drugs. As a matter of fact, prescriptions are more commonly abused than any of the other illicit drugs. You look at your stimulants like Adderall, your benzodiazepines, like Xanax, opioids, I mean, these are drugs that are a lot of people are really hooked on and that are killing a lot of people, especially the opioids, but because they're from big pharma, they're not all that bad. I mean, people are finally starting to scrutinize the opioids, but the others are still kind of under the radar, and they're really widely abused, but the focus is on the big, bad, illegal ones. Lesley Logan 32:39  I know of a client who's a social worker, and she used to work in a hospital, and we're talking about pain meds, and she's like Lesley, I watched a 14 year old kid come in super healthy, just had a broken arm. They had to have surgery, but within the three days they were there, they were extra tapping the pain meds. And she's like, we create addicts with these pharmaceutical drugs quickly, but we don't think of it like that, because they had a prescription written. And so it's important for us to educate ourselves, to be informed and to be able to advocate for ourselves or advocate for others when we have this information we can. So, thank you so much. I'm not gonna let you go. We actually are gonna take a brief break, and then we're gonna find out Be It Action Items from you. Lesley Logan 33:19  All right, Sam, where can people find you, follow you, connect with you. If they want to know more about ketamine therapies, if they want to come to your clinics, how can they connect with you best?Sam Mandel 33:28  Yeah, so ketamineclinics.com. That's K-E-T-A-M-I-N-E-C-L-I-N-I-C-S dot com. Lots of great information on there. People are more than welcome to call us, 310-270-0625. Consultations are free. We're always happy to chat see how we can help you. We do offer other treatments we really didn't talk about today, TMS, General Psychiatry, medication management, we take 12 of the biggest insurance networks in California, including Medicare, so there's a lot more that we can cover with you. Whether or not ketamine is the right fit if you are dealing with a mental health condition, I would encourage you to call and see if there's anything we can do to help. And we're on social it's ketamineclinicsLA on all socials and my personal is theSamMandel on all socials. And just really happy to connect with people and hear their stories, answer questions and help in any way that we can. Lesley Logan 34:23  I love it. Thank you. And that's also so cool, because we mentioned, like, it can be really hard to find a therapist these days because they don't always take insurance. So to hear that you do. It's really nice. Okay, we always ask people bold, executable, intrinsic or targeted steps they can take to be it till they see it. What do you have for us?Sam Mandel 34:41  Oh, I wasn't ready for that one. I would say action. Take action. Just do it. Take Nike slogan. I mean, honestly, planning and strategizing is important, and thinking things through and figuring out who you are. What you want, what you like, what you don't like, putting together a plan matters. But I think most of us, or almost all of us, spend too much time on that, and there's just too many unknowns and too many things that you really can't solve for until you're in it and doing it, and it's too easy to let perfectionism keep us from taking the steps that we need to take to get done what we want, become, who we want to be, and who what our potential is. And I personally struggle with this too. So I say that from, you know, my own experience, and I really strive, and I want to encourage other people to really strive, to just get out there and do it, and you're going to make mistakes, and that's okay, but it's really the only way to succeed in life. You have to be on the fields, on the court, in it, and behind the scenes, thinking, planning, strategizing is only going to get you so far.Lesley Logan 35:58  Yeah, yeah. Oh, thank you for that. And also, I can tell you, practice what you just preached, because it's true. You started with a utility closet and some folding chairs and a Motorola phone, I mean. But also, you're correct. People do spend too much time in the planning, or they're waiting for it to be perfect, or they're waiting for the perfect decoration, and then they have the perfect branding and all the things. And if you guys had done that, you wouldn't have been able to help the thousands of people that you have today. So thank you so much, Sam for being here, for educating us, for informing us. Lesley Logan 36:29  And, you guys, how are you gonna use these tips in your life? Please share this episode with a friend as you hear conversations come up about the misuse of ketamine, and now you know you could share this with them to educate them, and also, if you have friends and family or yourself who needs this, please contact Sam and his team, because there's help out there for you. Until next time, Be It Till You See It.Lesley Logan 36:50  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 37:33  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 37:38  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 37:42  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 37:49  Special thanks to Melissa Solomon for creating our visuals. Brad Crowell 37:53  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

A technique for our work found in an incredible moment between John Mulaney and David Letterman. This is a solo episode from me to share something you can apply to your work right away to become a stronger storyteller, to differentiate your message, and to generally compete on the impact of your ideas NOT the volume of your marketing.***IMPROVE YOUR SPEAKING + STORYTELLING: Subscribe to my newsletter and learn more about me at jayacunzo.comExplore my services: jayacunzo.com/servicesBook me to speak: jayacunzo.com/keynotes***CONNECT:Follow me on LinkedIn, Instagram, or BlueskyThis episode was produced by Ilana NevinsCover art designed by Blake Ink***ABOUT ME:I help business leaders become stronger speakers and storytellers. The goal isn't to get in front of your audience. The goal is to ensure they care. While others agonize over reach, your ability to resonate helps you compete on the influence of your ideas, not the volume of your marketing.With my clients, I help clarify + differentiate their message, craft their thinking and expertise into a distinct premise and IP they own, and develop signature speeches, frameworks, and stories to influence, inspire, and drive results.After making a name for myself as an early advocate for quality and storytelling in content marketing at brands like Google and HubSpot, I've partnered with orgs like Mailchimp, Salesforce, Wistia, and GoDaddy and consulted dozens of authors, entrepreneurs, execs, and creators on their storytelling, messaging, and public speaking.I live in the Boston area with my family as a proud Yankees and Knicks fan (yes, I'm in enemy territory). In the 60 seconds per week I'm not creating stuff for work or making my kids laugh, I like to shoot hoops, sip nice bourbons, cook with my wife, and daydream about telling stories like my storytelling hero, Anthony Bourdain. Say hi on LinkedIn or contact me here.***SUPPORT THE SHOW:Leave a review on Apple PodcastsLeave a rating on Spotify  

It's hard to show up publicly at times, sharing your work, giving of yourself to others. It can be even harder given the places we mostly show up online today. But Brad Montague is here to lead a joyful rebellion—one for creatives, artists, and humans of all kinds, both kids and (in Brad's terms) former kids. And here's here to show us that celebrating failure is part of the process of doing meaningful things.Brad is a New York Times bestselling author of books for kids and former kids alike. He's also a speaker and creator of the web series Kid President which took the world by storm years ago and was the first viral video I shared to all my friends instantly. His books, which he writes and illustrates with his wife Kristi, include The Fantastic Bureau of Imagination, The Circles All Around Us, Becoming Better Grownups, and his most recent, Failabration. In our episode, Brad shares a delightful story in verse about the "dumpster fire" we always talk about, and a little girl who is skeptical, hopeful, and brave.Brad and I discuss why his style of communicating matters, how humor cuts through defenses, the difference between speaking to an audience of children versus adults, and how we can let our audience know, instantly, “You're in good hands.” Connect with Brad on his website, Instagram, and LinkedInGrab a copy of Brad's booksWatch the video I mention at the top of the episode, Kid President's Pep Talk ***IMPROVE YOUR SPEAKING + STORYTELLING: Subscribe to my newsletter and learn more about me at jayacunzo.comWork with me one-on-one: jayacunzo.com/servicesBook me to speak: jayacunzo.com/keynotes***CONNECT:Follow me on LinkedIn, Instagram, or BlueskyThis episode was produced by Ilana NevinsCover art designed by Blake Ink***ABOUT ME:I help business leaders become stronger speakers and storytellers. The goal isn't to get in front of your audience. The goal is to ensure they care. While others agonize over reach, your ability to resonate helps you compete on the influence of your ideas, not the volume of your marketing.With my clients, I help clarify + differentiate their message, craft their thinking and expertise into a distinct premise and IP they own, and develop signature speeches, frameworks, and stories to influence, inspire, and drive results.After making a name for myself as an early advocate for quality and storytelling in content marketing at brands like Google and HubSpot, I've partnered with orgs like Mailchimp, Salesforce, Wistia, and GoDaddy and consulted dozens of authors, entrepreneurs, execs, and creators on their storytelling, messaging, and public speaking.I live in the Boston area with my family as a proud Yankees and Knicks fan (yes, I'm in enemy territory). In the 60 seconds per week I'm not creating stuff for work or making my kids laugh, I like to shoot hoops, sip nice bourbons, cook with my wife, and daydream about telling stories like my storytelling hero, Anthony Bourdain. Say hi on LinkedIn or contact me here.***SUPPORT THE SHOW:Leave a review on Apple Podcasts Leave a rating on Spotify

A Board Academy, referência na formação de conselheiros, tem o Board Club, maior ecossistema de conselheiros da América Latina, que oferece networking, conteúdos exclusivos e eventos conectados às melhores oportunidades. Acesse https://BoardBr.com/CafeBrasil e descubra como dar o próximo salto na sua carreira. A Santa Carga renovou o patrocínio ao LíderCast, fortalecendo seu apoio a conteúdos que inspiram empreendedores. Em novembro, lançou uma campanha para novos franqueados: totens que oferecem WiFi, carregamento de celulares e renda mensal, por R$ 20 mil em até 20 vezes. Com mais de 800 pontos, a meta é alcançar 1000 unidades em breve. Acesse santacarga.tv Hoje recebemos Luiz D’Elboux, country manager para o Brasil da GoDaddy. Luiz, que atuou desde 2019 como diretor de marketing na empresa, é formado em ciências da computação, tem pós-graduação em negócios da comunicação pela FGV e em negócios digitais no Emeritus Institute of Management. Ao longo de 17 anos, Luiz vem se dedicando a trabalhar em ações ligadas a reconhecimento de marcas, envolvimento e monetização de produtos on-line, com passagens pela Endurance International Group, Host Gator e Ankama. Nesta conversa ele nos conta como a GoDaddy ampliou sua atuação ao lançar uma IA, a AIRO, que resolve dezenas de problemas dos pequenos e micro empreendedores.See omnystudio.com/listener for privacy information.

A Board Academy, referência na formação de conselheiros, tem o Board Club, maior ecossistema de conselheiros da América Latina, que oferece networking, conteúdos exclusivos e eventos conectados às melhores oportunidades. Acesse https://BoardBr.com/CafeBrasil e descubra como dar o próximo salto na sua carreira. A Santa Carga renovou o patrocínio ao LíderCast, fortalecendo seu apoio a conteúdos que inspiram empreendedores. Em novembro, lançou uma campanha para novos franqueados: totens que oferecem WiFi, carregamento de celulares e renda mensal, por R$ 20 mil em até 20 vezes. Com mais de 800 pontos, a meta é alcançar 1000 unidades em breve. Acesse santacarga.tv Hoje recebemos Luiz D’Elboux, country manager para o Brasil da GoDaddy. Luiz, que atuou desde 2019 como diretor de marketing na empresa, é formado em ciências da computação, tem pós-graduação em negócios da comunicação pela FGV e em negócios digitais no Emeritus Institute of Management. Ao longo de 17 anos, Luiz vem se dedicando a trabalhar em ações ligadas a reconhecimento de marcas, envolvimento e monetização de produtos on-line, com passagens pela Endurance International Group, Host Gator e Ankama. Nesta conversa ele nos conta como a GoDaddy ampliou sua atuação ao lançar uma IA, a AIRO, que resolve dezenas de problemas dos pequenos e micro empreendedores.See omnystudio.com/listener for privacy information.

Join host Ed Parcaut on this insightful episode of the Inner Edison Podcast featuring MarK Struczewski, also known as Mr. Productivity. Dive into the world of productivity and podcasting as Ed and MarK share their journeys, challenges, and successes in the podcasting arena. Learn about the importance of knowing your "why" in both business and personal endeavors, and explore how failure can be a stepping stone to success. In this episode, MarK reveals how he got inspired to start his podcast, the decision to use it as a lead magnet, and his thoughts on monetization. He shares valuable insights into his approach to productivity, the impact of health on efficiency, and how companies can inadvertently affect productivity with toxic cultures. MarK's engaging storytelling and practical advice make this episode a must-listen for aspiring podcasters, entrepreneurs, and anyone looking to boost their productivity. Tune in to gain inspiration, learn from real experiences, and discover practical strategies to elevate your personal and professional life. Don't miss this engaging conversation packed with tips and wisdom from two seasoned podcasters. Visit MrProductivity.com to learn more about MarK Struczewski and his work. **Contact Ed Parcaut:** -

In today's episode, Shawn O'Malley (@Shawn_OMalley_) breaks down VeriSign, a company that underpins the functioning of the internet. VeriSign acts like a toll road, collecting fees from anyone using website domains ending in .com or .net, in exchange for managing the global domain registry system and making these domains accessible. VeriSign is a fascinating company with the fifth-highest profit margins in the S&P 500, and its shares have been increasingly snapped up by Berkshire Hathaway of late, which has become its largest shareholder. You'll learn how VeriSign was granted its monopoly, how it supports internet infrastructure, and whether the stock is attractively valued, plus so much more! Prefer to watch? Click here to watch this episode on YouTube. IN THIS EPISODE, YOU'LL LEARN 00:00 - Intro 02:29 - How VeriSign sits at the foundation of the world's internet. 07:22 - Why VeriSign is legally permitted to have a monopoly over the .com & .net website domains. 08:40 - How VeriSign is like a toll road by getting paid by any website ending in .com. 12:29 - What VeriSign does with its ample cash flows. 13:34 - How domain registration works and how VeriSign relies on sites like GoDaddy to drive more domain registrations. 13:44 - Why VeriSign's monopoly likely isn't going anywhere. 32:26 - The biggest risks, from cyberattacks to terrorism, threatening the company's operations. 45:39 - How to think about the company's intrinsic value and how expected returns fluctuate based on your purchase price per share. 51:15 - Whether Shawn adds VeriSign to The Intrinsic Value Portfolio. *Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences. BOOKS AND RESOURCES Join the exclusive TIP Mastermind Community to engage in meaningful stock investing discussions with Kyle and the other community members. Get smarter about valuing businesses in just a few minutes each week through our newsletter, The Intrinsic Value Newsletter. Check out our discussion of VeriSign in the Q1 2025 Mastermind episode on We Study Billionaires | YouTube Video. Value Investors Club pitch for VRSN. Read the article on Berkshire's acquisitions of VRSN shares. The difference between ICANN and VeriSign, explained. Explore Myths & facts about VeriSign. See here on how to attend the 2025 Berkshire Hathaway shareholder's meeting and meet-ups with The Investor's Podcast Network Check out the books mentioned in the podcast here. Enjoy ad-free episodes when you subscribe to our Premium Feed. NEW TO THE SHOW? Follow our official social media accounts: X (Twitter) | LinkedIn | Instagram | Facebook | TikTok. Browse through all our episodes (complete with transcripts) here. Try Shawn's favorite tool for picking stock winners and managing our portfolios: TIP Finance. Enjoy exclusive perks from our favorite Apps and Services. Learn how to better start, manage, and grow your business with the best business podcasts. SPONSORS Support our free podcast by supporting our sponsors: Netsuite TurboTax Public Airbnb Connect with Shawn: Twitter | LinkedIn | Email HELP US OUT! Help us reach new listeners by leaving us a rating and review on Spotify! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it!  Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://theinvestorspodcastnetwork.supportingcast.fm

NEW WEBSITE- it's in the works (brainstorming, ideal features, venting about GoDaddy.com, a potential niche reveal)TEMPORARY SITE LINK: https://gameandcompute9.godaddysites.com

(1:36) — METS: The Mets re-sign Pete Alonso, but will it be enough for them to win the NL East? (5:17) — KNICKS: The Knicks make minimal moves at the trade deadline, and face a big test against the Celtics on Saturday. (8:58) — ST. JOHN'S: The Red Storm take their nine-game win streak on the road against the defending national champs, UConn, on Saturday. (14:02) — OLD SCHOOL VS. NEW SCHOOL: JJ and Joe B. are back to make their picks for the Super Bowl in Old School vs. New School. (35:52) — ART DICESARE: Handicapper Art DiCesare grades Joe and JJ's picks, gives his best bets, and tells you what to avoid for the Super Bowl. (47:54) — JUSTIN PUGH: Former Giants lineman Justin Pugh returns to discuss his tailgate tour, Eli Manning's Hall of Fame status, and his love for Mugsy jeans. (58:37) — RAHEEM MOSTERT: Miami Dolphins RB Raheem Mostert joins the show to recap the Dolphins' 2024 season, facing the Chiefs in the Super Bowl, and his partnership with Go Daddy. The Ringer is committed to responsible gaming. Please visit www.rg-help.com to learn more about the resources and helplines available. We always want to hear from you! Leave JJ a message on the listener line at 917-382-1151. Follow JJ on Twitter: https://twitter.com/john_jastremski Follow 'NYNY' on Instagram: https://www.instagram.com/nynytheringer/ Host: John Jastremski Guests: Joe Benigno, Art DiCesare, Raheem Mostert, and Justin Pugh Producer: Stefan Anderson Learn more about your ad choices. Visit podcastchoices.com/adchoices

What do we learn from January's record breaking 0-day critical Patch Tuesday? Microsoft to "force-install" a new Outlook into all Windows 10 and 11 desktops? GoDaddy required to get much more serious about its hosting security. More age verification enforcement is coming, including globally. What another instance of a widely exposed management interface teaches us. DJI drone's official firmware update lifts geofencing for unrestricted flight. CISA's efforts pay off with MUCH improved critical infrastructure security. Listener feedback about TOTP, HOTP and age-verification. And we take a deep dive into cracking authenticator keys Show Notes - https://www.grc.com/sn/SN-1009-Notes.pdf Hosts: Steve Gibson and Leo Laporte Download or subscribe to Security Now at https://twit.tv/shows/security-now. Get episodes ad-free with Club TWiT at https://twit.tv/clubtwit You can submit a question to Security Now at the GRC Feedback Page. For 16kbps versions, transcripts, and notes (including fixes), visit Steve's site: grc.com, also the home of the best disk maintenance and recovery utility ever written Spinrite 6. Sponsors: vanta.com/SECURITYNOW bitwarden.com/twit threatlocker.com for Security Now veeam.com

President Biden issues a comprehensive  cybersecurity executive order. Updates on Silk Typhoon's US Treasury breach. A Chinese telecom hardware firm is under FBI investigation. A critical vulnerability has been found in the UEFI Secure Boot mechanism. California-based cannabis brand Stiiizy suffers a data breach. North Korea's Lazarus Group lures freelance developers. The FTC highlights major security failures at web hosting giant GoDaddy. Veeam patches a critical vulnerability in their Backup for Microsoft Azure product. Hackers leak sensitive data from over 15,000 Fortinet firewalls. Our guest today is Oren Koren, Veriti's Co-founder and CPO, sharing insights about the state of healthcare cybersecurity. Shiver me timbers! Meta's AI trains on a treasure chest of pirated books. Remember to leave us a 5-star rating and review in your favorite podcast app. Miss an episode? Sign-up for our daily intelligence roundup, Daily Briefing, and you'll never miss a beat. And be sure to follow CyberWire Daily on LinkedIn. CyberWire Guest Our guest today is Oren Koren, Veriti's Co-founder and CPO, sharing insights about the state of healthcare cybersecurity. You can read more in their “The State of Healthcare Cybersecurity 2025” report.  Selected Reading Biden to sign executive order on AI and software security (Axios) Treasury Breach by Chinese Sponsored Hackers Focused on Sanctions, Report Says (Bloomberg) Exclusive: Chinese tech firm founded by Huawei veterans in the FBI's crosshairs (Reuters) New UEFI Secure Boot Bypass Vulnerability Exposes Systems to Malicious Bootkits (Cyber Security News) 380,000 Impacted by Data Breach at Cannabis Retailer Stiiizy (SecurityWeek) North Korean Hackers Targeting Freelance Software Developers (SecurityWeek) GoDaddy Accused of Serious Security Failings by FTC (Infosecurity Magazine) Veeam Azure Backup Solution Vulnerability Allows Attackers To Enumerate Network (Cyber Security News) Hacking group leaks Fortinet users' details on dark web (Computing) Meta Secretly Trained Its AI on a Notorious Piracy Database, Newly Unredacted Court Docs Reveal (WIRED) Share your feedback. We want to ensure that you are getting the most out of the podcast. Please take a few minutes to share your thoughts with us by completing our brief listener survey as we continually work to improve the show.  Want to hear your company in the show? You too can reach the most influential leaders and operators in the industry. Here's our media kit. Contact us at cyberwire@n2k.com to request more info. The CyberWire is a production of N2K Networks, your source for strategic workforce intelligence. © N2K Networks, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices