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Note: Watch this episode on YouTube for video of the whole interview!In this episode, we sat down with Nicolas Palazzi, the founder of PM Spirits. As a self-proclaimed "provider of geeky spirits" PM is an importer/distributor known for supplying the US with many sought-after rum releases thanks to relationships with brands like La Maison & Velier, Père Labat, Alambique Serrano, and many more.It was a fascinating conversation that touched on everything from visiting rum locales like Marie-Galante and Hampden Estate to the challenges of growing the rum category. We discussed:Nicolas's journey from working as an engineer in France to becoming a spirits importer in BrooklynBlending rums at Hampden for an upcoming collaboration with Habitation VelierThe magic of Marie-Galante rumGrowing the Mexican rum categoryHow Alambique Serrano has gotten so much early attentionAuthenticity in spiritsLessons from 10+ years bringing obscure spirits into the US marketWhat he looks for when evaluating a spirits producerWhy he will forever be known as Captain Cognac (despite John's attempts at new nicknames)And much more!Check out the PM Spirits website here.As always, we'd love to hear what thoughts or questions this episode brought to mind for you. Shoot us an email or join us in Patreon for access to the Rumcast Discord community.P.S.Did you know you can support The Rumcast on Patreon now and get bonus episodes, happy hours, and more? You can! Head to patreon.com/therumcast to check it out.
Marten Lodewijks is the Director of Consulting for the Americas for IWSR (website). So what is IWSR? What do they do? As their website says, “For over 50 years, IWSR has been the leading source of data on the global beverage alcohol market.”We discussed the importance of data, analysis, and where the beverage industry might be headed. We also discussed the importance of not allowing data to cause analysis paralysis and the reminder that data is never perfect. We discussed two trends that have been at play for the past twenty-plus years. Marten was quick to point out that trends have lots of nuance, so they should be studied, but also not taken as doctrine. Know someone who might enjoy this? Please share it.* Health & Wellness: people have been and continue to be more aware of what they put into their bodies. This has led to concerns about additives, calories, and overall levels of drinking.* With this comes the growth of the low and no-alcohol drink movements. As things often change from one generation to the next, it has been shown that younger generations are not as engaged with alcohol as a category. * Marten and I briefly discussed the rise in Cannabis consumption. I mused how many people are simply trading one mind-altering substance for another. Marten says that data historically shows that cannabis users are lower income, but anecdotally on my end, many of the cannabis users I know do quite well financially, and are using those products much more now, and booze less than they used to.* Premiumization: while they are not tied at the hip, premiumization and health & wellness can bounce off one another. As people aspire to be healthier, one signal for this, although not always true, is that more expensive products are often, or are at least thought to be made with better ingredients. Marten's comments about people deciding to “Drink less but drink better” echoed those of Nicolas Palazzi of PM Spirits.When I told Marten that a retailer in St. Louis, The Wine and Cheese Place, had begun displaying the additive-free tequila information created by Tequila Matchmaker, and that had notably shifted sales away from some of the beloved big brands he said, “I don't doubt it.”For me, there are a few important takeaways for smaller brands and bars* Turn your wait staff, bartenders, or sales team into survey administrators. You already know how much you're selling, taking time to ask customers or retailers a question or two to gain more data, may help you make better decisions.* Turn questions into hypotheses. Marten pointed out that questions almost always lead to more questions. Turn a question into a hypothesis and then test it or use it to challenge your thinking.Thanks for reading. Subscribe for free to receive new posts. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit decodingcocktails.substack.com
Nicolas Palazzi is an engineer turned spirits importer. Originally from Bordeaux, France, he lives in Brooklyn, where PM Spirits (named for his father, Paul-Marie Spirits) is located.I first became aware of PM via a Roffignac cocktail I had in New Orleans at Peychaud's Bar. It was PM's blanche armagnac named COBRAFIRE and a raspberry shrub. It was a stunning drink, and isn't the branding fantastic?!One thing Nicolas discussed during our conversation that I didn't probe for more info on is aging additives. Even though additives are generally put into something to mask an inferior product or to speed up the process, Nicolas said there are instances where additives can be a good thing. He says a great B.S. meter for additives is, does this make the overall production process more or less expensive? You can read more about additives on PM's blog. Want more on Nicolas and PM? Their blog #DrinkLessDrinkBetter has a piece on his story called “Bordeaux to Brooklyn.” You can also find more in Vogue, Saveur, and The Agave Social Club podcast. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit decodingcocktails.substack.com
I speak with PM Spirits founder Nicolas Palazzi about his journey into bringing incredible spirits to the market. We discuss and taste their super small batch PM Spirits Tequila Blanco as well as talk about some of the other brands they are working with. To learn more about PM Spirits, you can go to https://www.pmspirits.com
Steve the SmokyBeast is joined in his dining room by friends new and old - L'Encantada Armagnac aficionados Vincent Cornu and Frédéric Chappe, and self-proclaimed spirit nerd Nicolas Palazzi of PM Spirits. Calling all beastly francophiles - this episode is for you.
The cover story of our March/April 2022 issue focuses on the world of brandy, and for this episode, we wrap up our coverage of the spirit with Nicolas Palazzi. Born in Bordeaux and now living in Brooklyn, Palazzi is the founder of PM Spirits, an importer and distributor of specialty spirits, including Cognac, Armagnac, and Calvados. For this episode, we talk with Palazzi about his search for memorable barrels of brandy, what he looks for in great brandies, and his work to bring these spirits to an American audience.Radio Imbibe is the audio home of Imbibe magazine. In each episode, we dive into liquid culture, exploring the people, places, and flavors of the drinkscape through conversations about cocktails, coffee, beer, spirits, and wine. Keep up with us at imbibemagazine.com, and on Instagram, Twitter, and Facebook, and if you're not already a subscriber, we'd love to have you join us—click here to subscribe.
We know, we know. You don't drink sherry. You think you it's too niche, too sweet, cloying, too port-esque for a beast like you to sip on. But it doesn't have to be that way. Allow us to introduce the illustrious Mr. Nicolas Palazzi (whose voice you may have heard his voice on the pod before). From the man that brought Armagnac to the Beast Masters audience, comes this fortified wine that will blow your MIND. (And it's zero carbs!) Listen in to hear his expert commentary as he joins Mr. and Mrs. SmokyBeast around the dinner table.
What can transcend cultural and language barriers, connect people across oceans, and is equally appreciated by Frenchman and American alike? Armagnac, of course. This week on the pod, take a French immersion class with spirit masters Vincent Cornu of L’Encantada and Nicolas Palazzi of PM Spirits. Learn about the distilling process, the estates, the distinct beauty of each of France’s famed regions, and why whiskey lovers are flocking to the brand. In the end, for both Frenchman and American, whiskey warrior and armagnac devotee, it’s all about finding beautiful, delicious things, and sharing them with one another.
Welcome back, Beasties, for L'Encantada Lasalle Part 2. This Friday, you've got a lot to be thankful for. Join the Beasts and Nicolas Palazzi of PM Spirits for a conversation on life, love and Armagnac. And NEXT FRIDAY…well, you know what next Friday is. We just can’t stop talking about it - we’re that damn excited.
Plus de 120 stations issues de 28 pays seront au rendez-vous à la Journée Internationale des radios étudiantes (“World College Radio Day”). Le 6 octobre, à l'issue de cette journée, différentes cultures et langues venues de partout dans le monde se réuniront pour célébrer le média libre d'initiative étudiante. Pendant 24h, seront diffusés scénarios apocalyptiques ou optimistes, fictions survivalistes, reportages en tous genres radiophoniques sur le thème « la fin du monde tel que nous l’avons connu ». En vo “The end of the world as we know it”. Radio Campus France participe une nouvelle fois cette année au World College Radio Day, avec une heure de diffusion. Le programme ci-dessous : Radio Campus Paris 21 décembre 2012. La fin du monde est prévue par le calendrier Maya. A cette occasion, Radio Campus Paris organise une nuit d'émission spéciale: la nuit de la fin. Une nuit entre fiction et réalité avec de la musique, des lectures et des reportages. On a décidé de revenir sur cette nuit-là avec un micro trottoir concocté par Zephyr qui est allé demander aux parisiens: comment ils s'imaginent l'apocalypse? Reportage: Zephyr Serehen Radio Campus Amiens Le développement durable s'impose de plus en plus comme un des défis majeurs du 21 e siècle. Une prise de conscience écologique se fait progressivement dans la société. Mais comment agir ? Comment changer son quotidien pour une consommation durable ? Des associations se sont données pour but d'informer les gens, à travers des ateliers pratiques, des conférences, ou encore des randonnées. C'est le cas d'"En savoir plus" à Amiens dans la Somme. Son objectif : sensibiliser à l'environnement. C-LAB Rennes A l'heure où Emmanuel Macron applique son programme de destruction des acquis sociaux, les jeunes rennais se mobilisent pour défendre un futur désirable. Radio Campus Orléans La fin du monde - collage de samples produit par Viviane Berreur pour Radio Campus Orléans à l'occasion de la fin du monde annoncée le 21/12/12 selon le calendrier maya, et diffusé ce jour-là, lors d'une fête radiophonique qui devait être la dernière du monde tel que nous le connaissions. Nebbia Campus Corte nous savons que c'est le cinéma qui nous a toujours montré la fin des mondes. Quand l'équipe se demande ce qu'est la fin du monde tel que nous le connaissons, Wim Wenders lui avait répondu, c'est la fin des fictions, Godard a dit Adieu au langage. Alors oui, c'est bien la fin du monde...Mais nous, depuis notre petit bastion cortenais, "on s'en fout... on s'en fout... " parce que sur Nebbia, on entend que « the world is still alive ! the world is still alive !» Réalisation : Stéphanie Antonini. Sur une idée de Stéphanie Antonini, Nicolas Palazzi et Barthélémy Antonini Avec la participation de Yasmina Al-Bouzedi, Guillaume Chabat, Alice Galzin. Wim Wenders, Until the end of the world, 1987 Jean-Luc Godard, Adieu au langage, 2014 Brian de Palma, Blow out, 1981 Orson Welles, War of the worlds, 1938 (radio broadcast) Claude Levi-Strauss, France 2, 2005 REM, Until the end of the world as we know it (And I Feel Fine), 1987 Programmation musicale : - VOILAAA, La France (feat. Tout le monde) - JULIETTE ARMANET, l'indien - JEAN YANN & MICHEL MAGNE, Petrol Pop - Prince Waly BBC, Junior - BEACH YOUTH, Days - RONE, Brest - MAYE, Lait de Coco (dub version)
After deciding a career in chemical engineering wasn’t his calling, Nicolas Palazzi did what any insane person would do – he started an alcohol import business with no knowledge of...
This week on In the Drink, host Joe Campanale is joined by Nicolas Palazzi, a Bordeaux-bred, Brooklyn-based importer and distributor specializing in artisan Cognac and other forgotten spirits. His company, PM Spirits, imports a portfolio of curated artisanal distillates from France, Italy and Spain—all of which are made by real people who respect local traditions and work methodically, while rejecting any notions of additives or corner cutting. Nicolas is also the exclusive distributor of a larger, but very focused, portfolio of spirits in the New York market.
Progressive House: 1.David Bulla Feat. Aloma Steele - Universe (Fabian Baroud) 2.Delared - Alien (Original Mix) 3.Matierro & Mile Gosh & Twinz - Catch The Moon (OriginalMix) 4.Nicky Romero & Vicetone ft. When We Are Wild - Let Me Feel (Martin Volt & Quentin State Remix) 5.Lute - Tidal Waves (Original Mix) Big Room (Electro House): 6. BEATON3, Nicolas Palazzi, Tight Lexor - God (Save The Queen) 7.Plissken - Storm (Original Mix) 8.MOTi, Dzeko & Torres - Ganja (Original Mix) 9.KURA - Makhor (Original Mix) 10.Firebeatz - Arsonist (Original Mix) 11.Showtek feat. MC Ambush - 90s By Nature (Original Mix) Only Russia: 12.Shalex - Fight (Original Mix) 13.Jean Beatz - Shaman (Original Mix) 14.Tim Shaft - Advent (Original Mix) 15.Artedo - Strings (Original Mix) TRACK OF THE WEEK: 16.Antonio Giacca - Alright (Original Mix). #zombycatz #zombydancemusic #edm #episode39 #radio #show
Learn about cognac and other esoteric spirits on this week’s episode of The Speakeasy as Damon Boelte is joined by Nicolas Palazzi of PM Spirits, an uber small operation “importing and distributing geeky spirits in the US.” Tune in and find out how the often overlooked Cognac is a staple in French and European culture and hear what makes it different than any other category. They also discuss other specialty imported spirits and even taste some on air! This program was brought to you by Rolling Press. “We don’t throw huge parties, we don’t have a tour bus. We go one person at a time and try to open their eyes as to what’s available out there and hopefully we sell stuff!” [28:00] –Nicolas Palazzi on The Speakeasy
PM Spirits founder, Nicolas Palazzi, joins us to talk about some of the rare, high-end spirits he imports into the US, some spirits business-related topics and a bit of utter nonsense. Guest Hosts: Maggie Campbell of Privateer Rum and Erin Jimcosky of CRAFT by Under My Host (both of whom I failed to introduce at the start of the show.) If you're interested in seeking out the products we discuss during Nicolas' show they are: Goutte de Poire Williams (Williams Pear Brandy) by Distillerie Artisanale Laurent Cazottes, Paul Beau Hors d'Age Cognac Grande Champagne, and Navazos-Palazzi's Spanish Brandy (Old Montilla Single Cask) & Rum (cask strength rum bottles from Oloroso casks) www.pmspirits.com
Levi sits down with cognac importer Nicolas Palazzi of PM Spirits.