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Prepare for the Recording Studio by Having MORE Than Just Your Songs Ready What ELSE Should You Prepare for Recording In the Studio?!? Release Assets! Release assets are all the different graphics and videos and podcasts and vodcasts and lyric sheets and... Well, you know what I mean. The STUFF! The stuff you put out to generate excitement and anticipation in your next release. It's a lot of work! But the REAL work starts before you even get into the studio. You need to prepare for the recording studio with more than just your songs. Visit http://www.outerloopcoaching.com to download the Music Management Primer for free today! Please like and comment below! Thank you for subscribing to Outerloop Coaching and Outerloop Records. Hit the bell to get alerts when a new video is released! More on this topic and many others can be found at http://www.outerloopcoaching.com Imagine the documentary or biopic that WILL be made about your career. Humble? Get over yourself! Someday YOU are going to be one of the main characters of a rock film of the ages. Now, what happens when the producer turns to you and asks for all the footage you have of this point in your career? Are you going to hand over a few selfies and lyrics on a napkin and expect him to make a movie out of THAT?!? Now, I'm not suggesting you need to start scripting your own Bohemian Rhapsody now (although that would probably be a fun and productive exercise). I AM suggesting you need to document your present as if it will be what you might not recognize it is. One of the best times of your life. I hope! But it is ALSO great material for your fans. Please don't forget your fans! So, record everything! Record conversations, outtakes, incidental moments. Take pictures, videos, and record audio. Prepare cover songs and alternate versions in advance. Have jams you don't need every member for, so you can record stuff while one or more members are out getting dinner or just cooling off. But never, ever take your eye off what's most important during your time in the studio. Your album or EP. Get a friend or trusted fan to come in and document (and keep track of!) everything. You're going to want to release all this great material on a planned schedule ahead of your release day (cough! Release It Right or Release It Right - Silver Scream Edition!) so know where it is all being stored so you have it for later. Learn more about your ad choices. Visit megaphone.fm/adchoices
There are a number of ways to get music industry attention on your album or EP. But this one works EVERY time. And it's one of the easiest things to do. Everyone wants music industry attention on their releases. Whether you're releasing your album to get the attention of booking agents and promoters, or record labels, or streaming sites, or all of the above, you don't want your album or EP or single to get lost among the thousands and thousands of others being put into the world every day. You want to stand out! I think this is one of the most important and underutilized methods for launching or reinforcing a successful music business career. Visit http://www.outerloopcoaching.com to download the Music Management Primer for free today! Please like and comment below! Thank you for subscribing to Outerloop Coaching and Outerloop Records. Hit the bell to get alerts when a new video is released! More on this topic and many others can be found at http://www.outerloopcoaching.com GUESTS. If you're a hip hop artist, you KNOW this works. How this has gone so long without becoming a major part of the recording strategy of every other genre, I don't know. You see your favorite artists having guests on their releases all the time. Sure, SOME TIMES it's because they really want that voice or that guitarist or that personality on their recording. For the art of it. But most the time the "special guest" is buried in the mix. So, if this talent was so needed on this single, why are they buried in the mix? Because their appearance on the recording actually wasn't the point. The point, perhaps unfortunately, is to get the attention of new audiences and the industry. The reason this works so well for developing artists is the concept of Launching Above the Line of Super Credibility. I talked about this the last couple posts and I promise I will keep talking about it until I'm proven wrong. Because I believe in this concept is the most important overarching concept in how to successfully launch a new performance career in the music industry. When you make your first impressions on the music industry, you want to not only be considered credible. You want to be considered super credible. By credible, I mean, believable as a legitimate band and worthy of someone's time and consideration. And by super credible, I mean, irrefutably worthy of someone's time and attention with them already predisposed to like what they hear. I wrote and talked about another way to launch above the line of super credibility a few blog posts ago. Check out that blog post here! For the rest of the reasons I think guests are such a great way to get music industry attention, please watch the video. Then please subscribe to the channel, like the video, and comment on it down below. See you next week! Learn more about your ad choices. Visit megaphone.fm/adchoices
There are many things you should definitely not have in your band bio. But these three are things I see bands using all the time and they are huge errors. Don't think just because your friend's bad bio is online you should just copy and edit it for YOUR band. Be sure to make yours better by NOT including these three terrible, terrible things. Visit http://www.outerloopcoaching.com to download the Music Management Primer for free today! Please like and comment below! Thank you for subscribing to Outerloop Coaching and Outerloop Records. Hit the bell to get alerts when a new video is released! More on this topic and much more can be found at http://www.outerloopcoaching.com My two part series on the Elements of a Great EPK (mentioned near the end of the video) can be found here: http://outerloop.group/how-to-make-a-good-epk-part-1 and here: http://outerloop.group/how-to-make-a-good-epk-part-2 I hope you have your band bio open in a Word or Google doc and you've been editing a way adding the items I recommended last week. While you're at it, now you need to take these three things OUT! First, don't include a list of the names of everyone in your band. No offense, future rock star, but noone cares who you are. Unless your names are cool as f#*k, I don't want to read one of them, let alone three to twelve. Every single word in your band bio is important and unnecessary words are just a waste of time. That includes your band names. Sure, if someone is going to write an article or review they will want to mention who's who, but the band bio is not the place to list those out. Focus every word of your bio on pulling the reader in and exciting them. The list of band member names is like reading a phone book. Boring. Don't do it. Take them out! Second, don't include a comprehensive list of nothing much. Again, every word is important so a list of uninteresting events is barely more interesting than a list of band member names. Make sure every event you include in your band bio is interesting and communicates success and excitement. Your band bio should not have unimportant lineup changes, unremarkable performances in other markets or media appearances, or a blow-by-blow pre-history that ends about the same place it begins. Remember to make your story your priority and ignore any and all events that distract the reader from the story. Third, don't include desperation. If you can admit it to yourself, you can see it. Desperation is like blood in the water for industry, and potential fans can smell it too even if they don't know how to recognize it. Take out of your bio anything that sounds bitter or grudging, whether it be directed at industry, your scene, or former members. Your bio should convey confidence, EVEN IF YOUR BRAND IS THE OPPOSITE. This can be a delicate balance so a talented author may be necessary. This last item is probably the most challenging for the self-written band bio. And it's difficult to "test" for. Your friends may not be able to tell you when they read it, either because they don't directly recognize it or they won't be bold enough to tell you it's there. Be as honest and hard on your own writing as you can be and if you suspect this could be an issue for you, ask a professional PR person or copywriter (preferably with band bio experience) to help. It could be a great, small investment. Learn more about your ad choices. Visit megaphone.fm/adchoices
Your Band Bio is How You Introduce Yourself to the World To make a great first impression, make sure your Band Bio includes these three things In your EPK, there are a number of important elements. Your photo, your video... These are obviously crucial elements to introducing yourself to the world. But your band bio could be the most important. And so many bands, frankly, SCREW IT UP. Visit http://www.outerloopcoaching.com to download the Music Management Primer for free today! Please like and comment below! Thank you for subscribing to Outerloop Coaching and Outerloop Records. Hit the bell to get alerts when a new video is released! More on this topic and many others can be found at http://www.outerloopcoaching.com My two part series on the Elements of a Great EPK (mentioned near the end of the video) can be found here: http://outerloop.group/how-to-make-a-good-epk-part-1 and here: http://outerloop.group/how-to-make-a-good-epk-part-2 I'll write next week about three things your band bio should NOT have but wanted to write this week about three things it SHOULD. First, your band bio needs a story. Your story is how potential fans and media will connect and be intrigued by your band before they have heard a note of your music. Your story is what interviewers are going to ask you about and want to know more about. It's what makes YOU interesting. Here's an example of a great story IN ONLY SIX WORDS: Baby shoes. For sale. Never worn. These six words, extremely quickly, paint the outlines of a picture the imagination can't wait to fill in. Can you write a story for your band in only six words? How about fifteen? Write a compelling story for your band in less than twenty words and NOW you have the start of a great band bio. Second, you need a compelling description of your music. Now, the LAZY way to write a compelling description of your music is to describe it as "this band" meets "that band". YAWN. But this style IS effective in being compelling in that it references things people are familiar with and piques curiosity as to what that description might sound like. Be boring if you HAVE to, but it's better to be creative and come up with a better way to use familiar references to describe your music. Try it out with friends. "I heard this song. It sounds like ." If they can't wait to hear... YOU... based on your description, your description IS compelling and works. Third, and this is my favorite, you need to launch above the line of super-credibility. This isn't my idea. This is a concept from startup guru Peter Diamandis. The idea is to make sure, while making your first impression, to associate yourself with people and brands (and brands) the reader will be familiar with and you want to be associated with. Think about it. If you got dragged out to an opera and the venue was a bowling alley, you might have a different impression as to what that opera is GOING to be when you were initially proposed the idea. This is because you associated the opera with ONE idea in your head initially, but then when the venue turned out to be a bowling alley, you associate it with total different ideas. And your impression will sound and look different - BEFORE YOU HAVE HEARD A NOTE OF MUSIC. The same idea happens in your band bio. When you associate yourself with names, you want those associations to suggest something to the reader. Check out the video below for a few ideas how to do this effectively. Next week I'll talk about three things your band bio should NOT have. Don't miss it! Learn more about your ad choices. Visit megaphone.fm/adchoices
Cover Art is CRUCIAL to Selling Your Music and Your Band Most people don't think of their cover art beyond "that looks COOL!" The album or EP cover art is an important part of every musicians' career. But most musicians don't give the cover art enough thought and consideration. It's often rushed, or no one wants to hurt the feelings of the designer. Sometimes that designer is someone in the band! Visit http://www.outerloopcoaching.com to download the Music Management Primer for free today! Please like and comment below! What is your favorite cover art of the last few years and WHY? Thank you for subscribing to Outerloop Coaching and Outerloop Records. Hit the bell to get alerts when a new video is released! More on this topic and much more can be found at http://www.outerloopcoaching.com Novice bands make it their priority the art illustrate the album or EP title. This is a mistake. Cover art is so much more than this. First, use your cover art to introduce yourself to new fans.This means, you need to stand out and be different while still being attractive to the people you want to listen to you. Stay on brand. You want to make sure your art looks like the quality and aesthetic consistent with everything else you present to the world. Second, you need to think about how your cover art will translate to merch.If your art is challenging or difficult to visualize on t-shirts, LP covers, or stickers, don't do it.. And if you're a band on a budget, it doesn't make sense to make full color cover art when your merch will always be on one or two color presses. Sometimes, simple and iconic is better than elaborate and intricate. Third, think about how your cover art is a launching point for other visual presentations of your band. Does it inspire music videos? Can you create single art that derives easily from the album art? You want to make your cover art immersive. What I mean by that is to create a visual theme around your entire album cycle that derives from the art itself. This extends throughout your merchandise, of course. But it could even extend to your stage set, your band photos, even your interviews! I have one additional item worth mentioning. When naming your album, think of the SEO! People will look for your album or EP online and they may know the name of your album, maybe from the title track, but not know the name of your band. Make sure if you google search your album name (use Incognito!) it will show on page one. Search using combinations of your album name and band name, your hometown, your genre, or any other combination you think could bring up a conflicting result. While you're at it, try to make sure your cover art hasn't been used before using a Reverse Image Search. You don't want to find out the artist is re-using an idea, or stealing someone else's, after it's too late! Check out the video and please like and comment. What is your favorite cover art of the last few years. WHY?!? Learn more about your ad choices. Visit megaphone.fm/adchoices
Most songwriters don't even CONSIDER getting a songwriting collaborator until later in their career. This is a mistake! Here are four reasons why you should be looking for someone to write your songs with TODAY! If you missed it, last week I talked about Three Ways to Determine Songwriting Credits for publishing. Here are four reasons you need to get a songwriting collaborator. These may be reasons you haven't considered before. Songwriting should not be a solo project, even when you're a solo artist! Paul from Outerloop Coaching shares four great reasons you should work with a songwriting collaborator now and on every song until you have Max Martin money. Excuse the bad camera lighting and primitive technology while we work out the kinks but we wanted to bring you great content in 2019, regularly. Visit us at www.outerloopcoaching.com and be sure to download our free Music Management Primer if you haven't already. You can get it on the site! More Insight: https://found.ee/collaborator Please share and comment below. Click on the Youtube video above, please LIKE IT, share it, and comment below the video. What other great reasons are there to get a songwriting collaborator? Have YOU had a good experience with one? First, the Song Matters Most. Not your ego. Not the songwriting credits on the limited pressing of the LP. The SONG. Make the best song possible by taking the best ideas from two or three people. And these people shouldn't necessarily be fellow band members. Shore up your own weaknesses. If you know someone who is a particularly great lyricist, get them on board to help you if you can't seem to find the words you need. Some songwriters are great at choruses. Others verses, and so on. Great songwriters are often great collaborators so find songwriters you trust and want to work with, and try it. Second, you will learn a TON about songwriting. Everyone has holes in their songwriting game just some people know what they are. And as songwriting is an art, there's never one best way to do it. Collaborating with other songwriters exposes you to new ways of thinking about a song and the process of writing the song. Learn from others. Even if you are learning from their mistakes and own weaknesses. When not working with them in the future, try to remember their perspective and apply it to other songs where that perspective is beneficial. Third, collaborative songwriting Breaks you Out of Ruts. Every songwriter has patterns they fall into. Even the best of the best have certain harmonics or chord patterns or melodic lines they go to over and over again. Some of these are characteristics we celebrate about their talent. Others are just BAD HABITS. Working with another songwriter will allow the songs the opportunity to be exposed to another set of ideas and give them the opportunity to be better because of it. Fourth, it's MOTIVATING. You KNOW you're going to be working harder to get ready for your first collaborative songwriting session. You may not creatively deal well with the pressure you put on yourself - every songwriter is different - but you'll almost definitely work harder, and good results often come from greater efforts. In everything you do. Maybe you'll bring more song parts to the session. Maybe you'll just be motivated to impress them. Whatever it is, however your personality works, use the collaborative songwriting process as an opportunity to get motivated. Next week I'll be back with ways to save money before you go into the studio. Come back for that! In the meantime, be sure to subscribe to Outerloop Records on YouTube for more Coaching videos. Learn more about your ad choices. Visit megaphone.fm/adchoices
Most songwriters don't even CONSIDER getting a songwriting collaborator until later in their career. This is a mistake! Here are four reasons why you should be looking for someone to write your songs with TODAY! If you missed it, last week I talked about Three Ways to Determine Songwriting Credits for publishing. Here are four reasons you need to get a songwriting collaborator. These may be reasons you haven't considered before. Songwriting should not be a solo project, even when you're a solo artist! Paul from Outerloop Coaching shares four great reasons you should work with a songwriting collaborator now and on every song until you have Max Martin money. Excuse the bad camera lighting and primitive technology while we work out the kinks but we wanted to bring you great content in 2019, regularly. Visit us at www.outerloopcoaching.com and be sure to download our free Music Management Primer if you haven't already. You can get it on the site! More Insight: https://found.ee/collaborator Please share and comment below. Click on the Youtube video above, please LIKE IT, share it, and comment below the video. What other great reasons are there to get a songwriting collaborator? Have YOU had a good experience with one? First, the Song Matters Most. Not your ego. Not the songwriting credits on the limited pressing of the LP. The SONG. Make the best song possible by taking the best ideas from two or three people. And these people shouldn't necessarily be fellow band members. Shore up your own weaknesses. If you know someone who is a particularly great lyricist, get them on board to help you if you can't seem to find the words you need. Some songwriters are great at choruses. Others verses, and so on. Great songwriters are often great collaborators so find songwriters you trust and want to work with, and try it. Second, you will learn a TON about songwriting. Everyone has holes in their songwriting game just some people know what they are. And as songwriting is an art, there's never one best way to do it. Collaborating with other songwriters exposes you to new ways of thinking about a song and the process of writing the song. Learn from others. Even if you are learning from their mistakes and own weaknesses. When not working with them in the future, try to remember their perspective and apply it to other songs where that perspective is beneficial. Third, collaborative songwriting Breaks you Out of Ruts. Every songwriter has patterns they fall into. Even the best of the best have certain harmonics or chord patterns or melodic lines they go to over and over again. Some of these are characteristics we celebrate about their talent. Others are just BAD HABITS. Working with another songwriter will allow the songs the opportunity to be exposed to another set of ideas and give them the opportunity to be better because of it. Fourth, it's MOTIVATING. You KNOW you're going to be working harder to get ready for your first collaborative songwriting session. You may not creatively deal well with the pressure you put on yourself - every songwriter is different - but you'll almost definitely work harder, and good results often come from greater efforts. In everything you do. Maybe you'll bring more song parts to the session. Maybe you'll just be motivated to impress them. Whatever it is, however your personality works, use the collaborative songwriting process as an opportunity to get motivated. Next week I'll be back with ways to save money before you go into the studio. Come back for that! In the meantime, be sure to subscribe to Outerloop Records on YouTube for more Coaching videos. Learn more about your ad choices. Visit megaphone.fm/adchoices
Shan Dan Horan, record label president and acclaimed video director joins us today to share insights from his deep well of knowledge and experience. Donning multiple hats over the years ranging from working for Barack Obama, to labels Century Media Records, Artery Recordings, and Outerloop Records, as well as his work as a director, Shan Dan has seen what this ... Read More The post EP 215 | Shan Dan Horan appeared first on Unstoppable Recording Machine.
Mike is the owner of Outerloop Management where he handles the careers of Refused, Darkest Hour, Good Tiger and many more. He also runs Outerloop Records and has an intensive coaching platform as well. He is the owner of this very podcast network Jabberjaw media and the reason why we can all be here! You can find him on Instagram @mikeoloop and his company @outerloop.group and the network @jabberjawmedia. Email Me: AskBlasko@Gmail.com Follow Me: @Blasko1313 on Twitter & Instagram Facebook: aNewLevelPodcast Please Rate and Review on Apple Podcasts or wherever you listen to this show! Thanks to Musicians Institute, Blake Bunzel, Monster Products and Jabberjaw Media for all your hard work. Thanks to all my guests and listeners for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices
The Washington State-based Alternative Rock band Night Argent is this week’s guest on Fresh is the Word. Band members Chase Manhattan (lead vocals, guitar), Shane Santanna (keys, guitar, drums), and Evan Taylor (bass) join K-Fresh to talk about their new EP The Fear, out now via Outerloop Records along with the history of the band. Afterward, Vstylez joins the podcast as we recap the big Mayweather vs McGregor fight. Note that Fresh is the Word will be going on a hiatus for a month or two after this episode and will be back in the Fall with new episodes. Subscribe: iTunes: https://itunes.apple.com/us/podcast/fresh-is-the-word/id1061710940?mt=2 Stitcher Radio: http://www.stitcher.com/podcast/fresh-is-the-word Mixcloud: mixcloud.com/freshisthepodcast/ Google Play: https://play.google.com/music/m/Iesemojarvkw7ytd6exgtuf2sra?t=Fresh_Is_The_Word TuneIn: http://tunein.com/radio/Fresh-Is-The-Word-p1002419/ Follow Night Argent: Web: www.nightargentofficial.com Facebook: facebook.com/NightAr --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/freshistheword/message
On this episode of INSIDE MUSIC, host James Shotwell calls Youth In Revolt vocalist Tanner Allen to discuss his band's upcoming debut album. Tanner has been with Youth In Revolt for under a year, but his impact on the band and their career trajectory is already evident in every piece of media the group has released. Together with James, Tanner walks us through his time with the group, the motivations behind their upcoming album, life on Outerloop Records, and more.
Chart-topping producer and engineer Kris Crummett (The Devil Wears Prada, Dance Gavin Dance, Drop Dead, Gorgeous, Issues) joins us to break down the life of a producer: sustaining an ever-changing field both technically and musically, managing time, employees, and building his own studio in his back yard. Kris also gives advice to aspiring producers, and lets me get a bit nerdy with some gear talk. Links: Website: breakitdownpod.com iTunes: https://itunes.apple.com/us/podcast/break-it-down-with-matt-carter/id977905081?mt=2 Support: https://gumroad.com/l/breakitdown Kris Crummett: http://www.interlaceaudio.com/ Outerloop Records: http://outerloop.group/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Raw Fabrics - Alternative/Rock artist Jack Bruno...New singles "Get Me The Hell Out Of Here" & "Slip Away" out now... Supporting She Wants Revenge on their current tour...Going to be on the Las Vegas stop on October 25th @ Brooklyn Bowl...Check out their music, tour dates & more @ www.facebook.com/rawfabrics Ghost Parade - Heavy Trip Rock band from San Francisco...New album "Destroy,So As To Build" out soon...Check out their music, tour dates & more @ www.facebook.com/gPisreal Megosh - Progressive Rock band from Baltimore,MD...New album "Apostasy" ft. "I Stole From The Dead" out Dec.16th on Outerloop Records...Check out their music, tour dates & more @ www.facebook.com/megoshmusic Jason Muse - 1/2 of the BVW Tag Team Champions...BVW presents Devil's Night on October 23rd @ 2pm @ Sahara Events Center - 800 Karen Ave...Check out upcoming shows & more @ www.facebook.com/bigvalleywrestling
Mike Mowery of Outerloop Management is crazy busy. On top of Outerloop Management and it's sister label Outerloop Records, he runs an EDM label called Crime Kitchen. As if he isn't busy enough, he just launched Jabber Jaw Media, a new podcasting media network with a few Bad Christian guys. To think...this all started as Mike Mowery...former bassist of Good Clean Fun. So yeah, Mike Mowery has done it all. Magic Mike Mowery was nice enough to squeeze in some time on his trip to Boston to talk to us about it all. GCF, touring with Refused, Snapcase, veganism, being straight-edge then non-straight-edge, soft tickets vs hard tickets, bumper cars...it's a longer chapter, but stick around to the end to hear some playful end of podcast chit-chat layered over some killer dub. (I'm not even sure what I just said...) Chapter 36 Link: All things Mike Mowery: http://outerloopmanagement.com/partners/ Chapter 36 Music: Good Clean Fun - "You're Only Punk Once" Snapcase - "Caboose" Great White - "Once Bitten, Twice Shy" (for comedic effect only) Iron Maiden - "The Loneliness Of The Long Distance Runner" Ice Nine Kills - "Communion Of The Cursed" Refused - "Summer Holidays vs. Punk Routine" Fonik - "The Limit" As The Story Grows links: Patreon. https://patreon.com/asthestorygrows Twitter. https://twitter.com/asthestorygrows Email. asthestorygrows@gmail.com Facebook. https://www.facebook.com/asthestorygrows Website. http://asthestorygrows.com Music and Merch. http://asthestorygrows.bandcamp.com iTunes feedback. https://itunes.apple.com/us/podcast/as-the-story-grows/id962812433?mt=2
Boston's Ice Nine Kills are the first addition to the roster of our friends at Outerloop Records (an offshoot of, you guessed it, Outerloop Management). They play a very dynamic, […] The post Music & Audio Podcast 27: Spencer of Ice Nine Kills appeared first on CreativeLive Blog.
By day, Mike Mowery is the CEO of Outerloop Management (whose clients include Periphery, Silverstein, and Refused) and Outerloop Records (whose roster include Ice Nine Kills, Youth In Revolt, and […] The post CL Music & Audio Podcast 15: Mike Mowery of Outerloop Management appeared first on CreativeLive Blog.