Podcasts about visumcx

Innovative thought leader with over 25 years in B2B Marketing and Sales, Carlos Hidalgo joins us in this episode to share his tips and insights on what the Sales and SalesTech landscape will look like in 2020. Key topics discussed in this episode: Top sales tech predictions Tips on enhancing Customer Experience and Customer Success initiatives in B2B Sales Why Sales teams should pay attention to better CX and Customer Success outcomes? Ways to Optimize Sales Prospecting and cold calling efforts

Do you love the great American pastime? In this episode of Punch Out With Katie and Kerry, we talk with The UnAmerican Dream author, speaker, and VisumCX founder Carlos Hidalgo about the Yankees, the path not taken, and his mad cowboy skills. In this episode we learned: How deep Carlos’s love of baseball really goes The way horseback riding fits into his life Why he took the law enforcement test (and whether he passed!) Which volunteer organization he travels around the world for Links from this episode: https://www.beautyforashesworldwide.org/ Want to know more about Carlos? You can find him at: Website: https://www.theunamericandream.com/ Twitter: @TheUnAmericanD1 LinkedIn: https://www.linkedin.com/in/carlos-hidalgo-4a805a1/ This episode of Punch Out With Katie and Kerry is sponsored by Trust Insights. Are you feeling less than confident in your marketing metrics, looking for some help automating your tasks, or wondering what topics are most important to your audience? Using machine learning and artificial intelligence, Trust Insights will help you light up your dark data. Visit trustinsights.ai/punchingout for more information. Punch Out With Katie and Kerry (#PunchOut) is the show that dives deeper into topics you care about. We don't ask the questions everyone else does. We get to the real insights (and the weird hobbies, the guilty pleasures, the secret side hustles...the good stuff)! We find out what really makes your favorite people tick. Punch out with Katie and Kerry! Have a cool hobby or side interest you want to talk about on the show? Let us know: Web: www.punchoutwithus.comEmail: punchoutwithus@gmail.com Hosts: Kerry O’Shea Gorgone (@KerryGorgone) & Katie Robbert (@katierobbert)

It started with the occasional missed dinner. A few late emails here and there. But it didn't stop. Workaholism isn't always obvious; it's an insidious force. And Carlos Hidalgo was no exception. In this episode, Carlos interviews his wife Susanne Justice-Hidalgo, Co-Founder and CFO/COO at VisumCx, about what it felt like to view the 90-hour work weeks from the other side of the glass—and what the toll was on their family. Be sure to check out Carlos's book about their story at www.theunamericandream.com.

Carlos Hidalgo, the author of Driving Demand (2015) and The UnAmerican Dream (2019) and Founder/CEO of Customer Experience agency VisumCX speaks to us today to talk about his journey, his books and how marketing and sales teams can enable better B2B customer experiences. About Carlos Hidalgo: Carlos is a 25-year business veteran who has held several corporate roles, started his own entrepreneurial ventures and served in non-profits. Carlos is a keynote speaker who regularly discusses topics on marketing, business leadership, B2B customer experiences. About VisumCX: VisumCX is an agency that is focused on working with mid-market companies to enable and deliver better customer experiences. Top ten takeaways from the episode: “My book The UnAmerican Dream is about this hustle that everyone is all about today. It talks about the balance we need between our professional and personal lives.” “There’s a clear difference between customer service and customer experience. Often times , companies can provide stellar customer service because of a bad customer experience.” “Organizations confuse the two, they often feel that because they provide a good customer service, it takes care of the customer experience aspect.” “Customer experience starts long before anybody buys anything.” “If a customer has a bad experience when on the website or when looking for product information, that’s already impacted their perception of your brand!” “It is important to look at the full buying journey to create a better customer experience.” “A good CX starts with a good employee experience as a base. It is important to work up from that level, to understand the mission of the company and the experience that the company wants the customer to feel.” “There’s now a California Gold Rush in the B2B marketing segment- with too much martech! Companies are buying into martech without a clear vision of what they want the tools to do or without a clear understanding of how to fully optimize value from them.” “It is crucial for teams to define their strategy before investing in martech or any tech.” “The fact that people are paying more attention to data and they are looking more at what they can do with it also helps plan interactions with the customer the way they want – thereby creating a better overall customer experience.” About the podcast Sunny Side Up is a series of 15-minute podcasts. Leaders and innovators share what they’ve learned in the B2B tech sector on topics related to marketing, product management, sales, and leadership.

We live in a “hustle culture” that praises getting little sleep, sacrificing everything, and working nonstop. If you watch Shark Tank, you're familiar with their advice to work 90 hours a week if you want to be successful as an entrepreneur. But putting so little priority on personal relationships and self-care is ultimately toxic and unsustainable. We have to redefine the American Dream. It isn't about acquiring material possessions; it's about the right to be happy now. Establishing boundaries in your professional and personal life to protect your health and happiness and the ability to prioritize relationships is necessary to living an abundant life. Instead of a work/life balance, we should be focusing on work/life boundaries. To dive deeper into the idea of being successful in your professional life and your personal life, I've brought on author, speaker and 25-year business veteran, Carlos Hidalgo. Carlos co-founded his first company in 2005 leading it to two consecutive Inc. 5000 Awards before departing and launching his second company VisumCx.  In addition, he serves as a managing partner in a health care platform start-up. To learn how to “live life as it's meant to be lived,” download this episode now. THE COURAGE AND VULNERABILITY WARRIOR   “I don't ever want to miss a last first again.” - Carlos Hidalgo Highlights - Every day we have the choice to act out of fear or anger or out of love. The “pursuit of happiness” does not mean to chase happiness; it means to choose happiness. We need to establish boundaries in areas of our life that affect us the most.  Skip To The End: Design how you want your life to look and work backward. We are wired for intimate, close, connected experience with other people.  Shame Culture can have a terrible effect on entrepreneurs. When you fail, replace “but” with an “and.”  Manage your calendar with “immovables” - items that take top priority.  Everyone has lies they tell themselves like, “In the long run, I'm doing this all for my family.” Unless you've sat down with your family and asked them what they want, you're creating a false narrative. Guest Contact - Carlos' Website Carlos' Twitter Carlos' YouTube Carlos' Book: The UnAmerican Dream: Finding Personal and Professional Happiness Establishing Work-Life Boundaries Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share!  Mentions - Read more about Alexis Ohanian's take on “Hustle Porn” Read Brené Brown's Book: Daring Greatly Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn  

That Time My Wife Almost Left Me Because I Worked Too Much - In this episode, Carlos talks through his journey to balance and boundaries in business and the catalyst moments that got him there.

Carlos Hidalgo returns to the "Cool Things Entrepreneurs Do" podcast for the third time to talk about his new book, "The UnAmerican Dream.  Carlso is a 25-year business veteran.  Over the span of the last two plus decades, Hidalgo has held corporate roles, started his own entrepreneurial ventures and served in non-profits.    After leading his first agency to three consecutive Inc 5000 awards, Hidalgo made the decision to leave and start his second company VisumCx, which works with clients from the Fortune 50 to start-ups on developing and implementing customer experience strategies.   In addition to his current role as CEO at VisumCx, Hidalgo also serves as a managing partner in a health care platform start-up and serves on the board on a tech start-up.   In addition to his various roles and business pursuits, Hidalgo is the author of Driving Demand, one of the Top 5 Marketing Books of all time according to Book Authority which was published in 2015.  And int 2019 he released "the UnAmerican Dream" (now available at Amazon.com).    Additionally, he has followed his wife’s lead in volunteering for Beauty For Ashes Uganda, an organization dedicated to the long-term sustainability and healing for single moms and widows in Uganda.   Carlos and his wife Susanne have four grown children and have lived in Colorado Springs, CO since 2010.     You can follow Hidalgo on Twitter @cahidalgo    About The UnAmerican Dream Book   What is the real price of our modern, hustle-all-all-cost business culture? Something terrible has happened to the American Dream. For so many entrepreneurs and professionals, the relentless pursuit of success leaves behind damaged relationships and personal life carnage in their wake. In The UnAmerican Dream, Carlos Hidalgo reveals his thrilling journey to entrepreneurial triumph, and the simultaneous path to rock bottom. Despite impressive accolades and remarkable professional achievements, he found himself miserable, discontent, and at risk of losing his most important personal relationships, forever. Through authentic, honest, and vulnerable storytelling not found in most business books, Hidalgo asks us all to question, “is it really worth it?” Featuring the perspective of a variety of executives from across the country, this book reveals the truth about the cost that many pay in order to keep pace with modern business pressures. Hear from Hidalgo’s wife, Susanne, who reminds us that with every quest for success, there are real relationships impacted.Hidalgo details the life changes he made to re-center himself, and offers a step-by-step guide for others in a similar situation to find happiness and fulfillment. The UnAmerican Dream is an invitation to shed hustle culture, cultivate that which is life giving, and find both personal and professional success on your terms.   https://www.thomsinger.com/podcast/unamerican-dream

Add a human touch to your marketing strategy and focus on personalizing an unforgettable buyer journey with Founder and CEO of VisumCX, and author of Driving Demand, Carlos Hidalgo. This episode is all about getting to know your buyer and the world they are a part of. You'll learn how to keep your buyer at the forefront of your marketing strategy and how to provide a plan designed to fit their specific needs first.   Takeaways: Define your personalization strategy first, then select the technology that best enables your plan to succeed. Surround your buyer with a seamless core message across your multi-channel platform (social strategy, web, digital strategy, etc.). Remember, at the end of the day you still sell to people. Because your buyer is human, make an effort to understand how they think and feel. It's important to be able to talk about your customer's world and what your industry is doing without mentioning product, service or company name. Avoid the defined selling process. Your process should be focused on your buyer's needs rather than what you want to sell. Realize and expect some failures to occur. Make them useful by learning from them.   Your entire goal should be to enable, equip, and empower your buyer.   Links: LinkedIn: https://www.linkedin.com/in/carlos-hidalgo-4a805a1/ Website: https://www.visumcx.com/ Twitter: @cahidalgo Uganda non-profit: Beauty for Ashes Book link: Driving Demand

In this episode we focus on how to deliver a great Customer Experience. Carlos Hidalgo is an expert at the subject and shares his knowledge and experiences. You also have the possibility to win his book "Driving Demand" Here is the article Carlos is referring to in the episode: The Value of Customer Experience, Quantified Carlos Hidalgo is founder and CEO of VisumCx, a Customer Experience Strategy Firm. Carlos has over 20 years’ experience working with B2B organizations in delivering multi-channel customer experience strategies and programs. Carlos is widely recognized for his expertise in B2B marketing, sales, content and demand generation and is an international speaker on how organizations need to transform to meet the needs of their customers and buyers. Carlos is the author of Driving Demand, has been named one of the 50 Most Influential People in Sales Lead Management for the last six years and is recognized by Onalytica as the “Most Influential Person in B2B North America in 2015.” www.visumcx.comTwitter: @cahidalgo If you would like to recommend a featured guest or topic on the PIMtalk podcast, please email us at PIMtalk@inriver.com. Want to know more about PIM? Download this free Whitepaper!

Carlos Hidalgo, Founder & CEO of VisumCx and author of Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer, joins me on this episode.

Carlos Hidalgo was guest number 122 on "Cool Things Entrepreneurs Do" in Novermber 2015, At that time he was the founder and CEO of ANNUITAS and was leading the 10 year old company through amazing growth. Then a year later he decided he had to make some hard choices, and decided to walk away from the company to choose a different life for himself and his family. Can a CEO of a successful company really walk away? Carlos did just that. He told his board in October, and 4 months later told the world. What surprised him the most was how many other CEOs, Founders, and C-Level Executives reached out to him and said "Tell me more about how you did that". This episode is a must hear for every entrepreneur who feels they have their ladder against the wrong wall. It is common for people to merge their identity with their career, and get buried in the "busy". If that sounds like you (or someone you know), check out this interview. After leaving the company Carlos founded VisumCx. Hes has 20+ years of experience in leading organizations who are dedicated to meeting the demands of their customers by enabling the delivery of exceptional customer experience. ​ VisumCx takes a hands-on approach to the assessment, development, implementation and measurement of customer experience programs. VisumCx does not look to consult with our clients; rather he partners with clients to ensure they can capitalize on his background and competitive advantage. ​http://www.visumcx.com @cahidalgo on Twitter.  

In this episode we talk to Carlos Hidalgo, Founder and CEO at VisumCx.

Carlos Hidalgo of VisumCx and Candyce discuss how customer experience can be a competitive advantage. Episode 001