Brooke Bauer is owner of Brooke Bauer Boutique Salon and Extension Loft. In Boutique Boss Baby, she shares her salon's tips, tricks and methods that are used within her business.
Brooke joins together with Rob Hinds on how to switch up your approach on social media to attract new guests. They discuss some of the content that you may not realize is hurting your business. Rob offers a personalized approach of development to take your business to the new level.
Listen as Brooke discusses social media referral systems, affiliate links, and online trainings to create passive income. She also talks about the newest subscription option Instagram recently released.
Listen as Brooke and Emma discuss platforms like LinkedIn and Tik Tok. They discuss how reels can help, but also hurt your social media page.
Do you feel like everyone in our industry is posting the same thing? We've heard this making stylists freeze from fear of recreating something too similar to someone else. In this episode Brooke talks about how to be unique on social media and remove the fear of copying.
Listen as we discuss how to incoporate multiple platforms into your social media this year.
Brooke interviews the lovely Theresa Van Dam on her journey from stylist to Tik Tok viral salon owner. They discuss growing clientele, using social media and overcoming fears. You can find Theresa @theresavandamstylist
Brooke is back to answer all the FAQ we receive in our DMs about social media. Listen as we talk about posting, engagement, hashtags, Tik Tok and more.
Have you branded your business? Listen as Brooke talks aesthetic, branding colors and balancing personal and professional posts on social media.
"My staff is not utilizing social media to grow." As a social media company, we hear this so often. In Episode Eighteen, Brooke shares some secrets on how to get your staff excited and involved in your company's social media presence.
Are you utilizing hashtags to grow your business? Using just one hashtag increases your engagement 12%. Listen to Brooke give you the update on using hashtags on social media today.
Is it true? The rumor of cancelling Instagram? Listen as Brooke debunks what the chatter is about around this topic.
Sometimes even making one post can be overwhelming. Listen as Brooke provides a content checklist for you to follow.
Videos are everything on social media right now. If you want to grow your business, you have to be sharing videos. This can be overwhelming and it feels extremely time consuming. Listen as Brooke shares 5 simple ideas to get videos on your social media, some of which, you don't even have to show your face!
Are you sure you want more followers? Listen as Brooke explains why you need followers on social media and why you don't. She also shares some insights into hash tagging to grow your business.
Have you started using Social Media influencers for your business yet? By 2022, 72% of businesses will be utilizing influencers to grow their business. Brooke talks about her experiences with this, what platforms are best to use and how to find the right influencers to use.
Listen as Brooke chats with Patricia Nowakowski, owner of Opulent Beauty and creator of The Grace Hand Tied Method. They discuss using Social Media for your Extension Business.
Episode Ten we joined with Kayla Ybanez from Ybanez Media to chat all about showing up on social media. Brooke and Kayla talk about their relationship and how they have both grown their businesses using Social Media. From how to speak to your ideal guest, the importance of consistency and the best way to utilize these platforms for your business.
Alyssa Bonk is an experienced hairstylist with a background in photography. Listen as her and Brooke teach the best ways to photograph hair. It can be difficult to get the correct tones and grab a potential guests attention. Alyssa talks about her favorite apps, editing tips and so much more.
Emma Kam's reel hit 2.3 MILLION views and doubled her followers in the matter of a week. Listen as Brooke and Emma discuss how to make your reels go viral, tips and tricks for more engagement and so much more on reels.
Say goodbye to going back and forth in your DMs all day with a potential guest. Listen as Brooke releases her FIVE message system to booking a guest through social media. You do not want to miss this.
Are you nervous to repeat content on Social Media? Don't be! Repeating saves you time and creates consistency and growth in your business. Listen as Brooke explains more.
Are you using IG Stories to their full potential? Listen as Brooke explains tips and tricks to using stories for engagement and views to your page. She also gives away the five things you need on your IG highlights to gain guests behind the chair. Subscribe To Our E-Mail List
Listen as Brooke explains her socializing on social media technique to grow her Instagram following, engagement and guest list behind the chair. If you struggle to gain results from your salon page and are craving more engagement, definitely listen in. This technique helped Brooke to gain over 1,500 followers in less than 3 months.
Do you have an Instagram Identity yet? Brooke will coach you through how to create a strong brand that followers can trust. If you are struggling to gain followers, turn followers into guests behind the chair or not seeing results you probably need to create an identity for yourself. Be sure to join our Facebook discussion after you listen to the episode.
Listen as Brooke explains how to create an entertaining Instagram feed that the algorithm and your followers will love. Learn to impress people and make them click follow after visiting your page. Brooke talks about the different types of content within Instagram: Stagnant Photos, Carousel Photos, Stagnant Videos, Stories, Lives, Guides, IGTVs and Reels. She shares how to get started creating Reels and videos for your platform.
Have you ever had a ton of content, but avoid posting it at a loss of what to say? Do you struggle with converting your followers into guests behind the chair? The P.O.W. Method is for you! Be sure to join the discussion on our Facebook Page to have Brooke support you through your caption creating journey. https://www.facebook.com/socialmediaforstylists
Listen as Brooke explains how she reflects on her past year by creating more of and less of lists. She also explains how she sets up her new year for success.
Is rebooking a thing of the past? Listen and find out what Brooke thinks, her tips and tricks to rebook smarter (not harder), and more.
Listen as Brooke interviews our fashion shade specialist, Jessica and how she started a successful fashion shade business. Jessica gives you her personal tips and tricks on how to grow your own fashion shade business in the hair industry.
Listen as Brooke and Emma talk about how to handle an unhappy guest. Emma tells all on stories of unhappy guests at the salon, what she has learned, how to learn from it, and more.
Listen as Brooke asks Heidi what she thinks the differences are between what you learn in beauty school versus what you learn in a salon.
Listen as Brooke and Alyssa talk about how to level up your business with price increases.
In this episode, we go over The confidence Rita has gained since working at Brooke Bauer Boutique How Rita was able to raise her prices 3xs in 9 months How Rita changed her social media presence and how it affected her business Keep listening to find out more about how transformative self confidence can be as a stylist!
Thinking about opening a salon suite? This week Brooke dives deep into everything you need to know about opening a salon suite.
This episode Brooke talks all about building an extension business, the do's, the don'ts and more! Are you trying to build your extension business? Keep listening to find out how.
Are you considering updating your service menu to hourly pricing? We highly recommend. Listen to learn how to simplify your business and put your guests' mind at ease.
Leaving Cosmetology school can feel overwhelming and unguided. Listen as Brooke shares some of the things she knew when heading into the Beauty Industry after school.
Choosing a salon that is right for you is vital while building a clientele. Every time we salon hop, we loose a portion of our guest list. Listen as Brooke gives tips on how to find the perfect salon home for you.
On today's episode Brooke talks all about the do's and don'ts of Summer haircare + what you can do to educate your guests through the summer months.
Listen as Brooke shares Brooke Bauer Boutique's Instagram tips and tricks.
Brooke goes over our ABC method to performing consultations within our salon.