My Brother's Friend: Discovering Global Creatives

Ceddyjay is a hip-hop prodigy from East Flatbush, Brooklyn, and also happens to be a friend of ours. On this episode, Ceddy spoke about his story - his choice to pursue music at 9 years old, what drives him to create, and most importantly, his MetroPlus socks. Go check out Ceddyjay on all platforms! Linked below.  Ceddyjay's Instagram ⁠Ceddyjay's Music (Spotify)⁠ Ceddyjay's Production Company, enpak

On this episode of My Brother's Friend we are joined by Indian-Kenyan fashion & beauty content creator, Radhika. We discuss how her Kenyan roots influence her daily life through concepts of slow-living, the importance of rest to create career longevity, storytelling, coming into your personal style, her favorite social media platforms, and so much more! Join us for a very honest conversation about life, fashion, and content creation. Check out her Instagram and TikTok for more! Our links: Website: www.mybrothersfriend.com Patreon: https://www.patreon.com/mybrothersfriend Instagram: @mybrothersfriend Tiktok: @mbfhosts Email: mbfhosts@gmail.com

In this episode of My Brother's Friend, hosts Sofia & Nisha talk all things haute couture. They share their thoughts on why the recent wave of European fashion houses like Chanel and Dior putting on shows abroad is controversial and whether or not legacy high fashion brands will ever lose their value. They also discuss how celebrities are dressing down for the recession, Georgina Rodriguez's iconic Saudi era, and HBO's latest movie "The Menu". Our links: Website: www.mybrothersfriend.com Patreon: https://www.patreon.com/mybrothersfriend Instagram: @mybrothersfriend Tiktok: @mbfhosts Email: mbfhosts@gmail.com

Happy New Year! In this episode, hosts Sofia & Nisha discuss goal-setting, their personal "Ins & Outs" for 2023, and the internet's trend predictions for the new year. Buckle up because this episode will take you on a bumpy ride from spa showers and grocery shopping to raves, galaxy hair, and declaring the cloud couch as officially cancelled. The hosts also dive into some big questions including (and not limited to): Is skinny making a comeback? Is Gen Z having babies earlier? What are Millennials actually known for? Is your bodywash antiseptic? And what are primal movements? Check out MBF on instagram and let us know what your 2023 ins and outs are! Our links: Website: www.mybrothersfriend.com Patreon: https://www.patreon.com/mybrothersfriend Instagram: @mybrothersfriend Tiktok: @mbfhosts Email: mbfhosts@gmail.com

On this episode of My Brother's Friend, hosts Sofia and Nisha have a real and honest conversation about how sense of self relates to conscious consumption, the mismatch between Gen Z's morals and behaviors, how to consume more sustainably, and more! Our links: Website: www.mybrothersfriend.com Patreon: https://www.patreon.com/mybrothersfriend Instagram: @mybrothersfriend Tiktok: @mbfhosts Email: mbfhosts@gmail.com

In this episode hosts Sofia and Nisha sit down with Hershey Netala who is a marketing manager at a global luxury fashion brand. They have a conversation about the evolution of fashion marketing from traditional editorial outlets such as Vogue to social media, how brands stay-up-to-date with cultural shifts, and the difference between brand and digital marketing. Of course, they also touch on the recent Balenciaga atrocity and why it is so shocking from a marketing perspective. Check out Hershey's instagram pages @sainthershey and @hersharchives. Our links: Website: www.mybrothersfriend.com Patreon: https://www.patreon.com/mybrothersfriend Instagram: @mybrothersfriend Tiktok: @mbfhosts Email: mbfhosts@gmail.com

On this episode of My Brother's Friend, hosts Sofia and Nisha dissect their current favorite luxury brands. From Jacquemus' poetic imagery to Diesel's Y2K comeback and GANNI's innovation around sustainability, the hosts dive into why they think these brands are leading the way in fashion. For more fashion content check out the MBF website and social media pages all linked below! Links: www.mybrothersfriend.com Instagram: @mybrothersfriend Patreon: https://www.patreon.com/mybrothersfriend

On this episode of my brother's friend hosts Sofia and Nisha kick off a new phase of MBF which will be fashion-focused conversations between the two. They dive into a heated debate over uggs, the 70s pattern trend, minimalism v. maximalism, and share a bit about their lives since graduating college. Check out mybrothersfriend.com to stay in the loop!

Hosts Nisha and Sofia sit down with musician turned entrepreneur, Rodes Rollins. She talked to us about her unique music style which can be described as a blend of psychedelic and western, along with her childhood influence growing up in Colorado and eventually moving to New York for college. Apart from music, Rodes Rollins, also known as Talia or Lady Rodes, is the founder and designer of a Brooklyn-based textile studio called the CLR (“color”) Shop. Check out Lady Rode's music on Spotify as well as her designs on clrclr.com. Shout-out to our amazing web-designer/engineer, Leena Ahmed! Check her out @wyaleena!

In this episode we invited a former guest back onto the podcast. Joe Arida, owner of Lebanon’s largest streetwear brand called La Terre Est Folle, is back and better than ever. He shares with us the 5 pillars of LTF- body positivity, sustainability, inclusivity, patriotism, and experimentation- and how they represent the future of consumption. We dive deep into topics such as unlearning modern consumption, confidence & sexuality, insecurity culture, and SO much more! Be sure to check out Joe’s instagram and website @laterrestfolle and laterrestfolle.com.

In this episode we chat with Sattom, an architect by day and designer by night. She specializes in creating breathtaking digital 3D spaces that take on a surrealist tone. Sattom designed the digital space for P-Thugg's, Ya Habibi Market, who we interviewed in season 1 (listen here). In this episode Sattom talks about 3D spaces as an emerging art form whose popularity has been expedited amidst the pandemic as a way for brands and artists to showcase their work in a virtual setting. We also talk about design v. art, Sattom's architectural background, and her future plans as a stage designer and DJ! Be sure to check out her instagram where she showcases her incredible creations, as well as mybrothersfriend.com.

This week we sit down with Renee Rossouw- a painter, architect, and medicine-enthusiast from Cape Town, South Africa. She shares with us her long but fulfilling journey to becoming a full-time artist and how her various life experiences contributed to the development of her artistic style. In this episode, we discuss the importance of perseverance in life, the interdisciplinary nature of art, the influence of architecture on Renee's art, and Cape Town's thriving art community. Checkout Renee's instagram and website to view some of her art! Also check out www.mybrothersfriend.com for more information on Renee and our other podcast guests. Enjoy!

To kick off season two, we invited American-Indian pop-singer, Zoya, on the podcast. Originally from California, Zoya attended Berklee College of Music and launched her music career in India a few years later. Two years ago she returned to the US the mission of conquering the US pop music industry. In this episode, Zoya talks to us about the lack of south asian representation in American media, the rise of pop music in India, how she found her personal sound, and so much more! Be sure to check out Zoya’s Spotify and Instagram, as well as our website, www.mybrothersfriend.com for more details.

New episodes bi-monthly! Know someone who'd be a great fit for the podcast? Nominate them on mybrothersfriend.com.

In this episode hosts Sofia & Nisha sit down with Egyptian fashion designer, Maram Aboul Enein. She is the owner of Maram, an off-duty luxury brand that prioritizes sustainability and craftsmanship. Maram recently dropped a streetwear collection called Pray for Humanity which draws attention to the harsh realities of modern life and calls for a restoration of human nature. In this episode, Maram defines streetwear in her own words, explains the cultural amalgamation that influence her designs, and shares her experience working at major fashion labels like Balmain, Zac Posen, and Oscar de la Renta. Check out Maram's website and social media pages below, as well as the My Brother's Friend instagram page. Maram (IG)- https://www.instagram.com/maenein/ Maram Official (IG)- https://www.instagram.com/maram.official/ Shop Maram- https://www.maramparis.com/ My Brother's Friend- https://www.instagram.com/mybrothersfriend/

This week our featured guest is Patrick Gemayel commonly known as “P-Thugg” from the electro-funk music duo, Chromeo. Originally from Lebanon, Pee talks to us about his latest venture, Ya Habibi Market- a centralized creative house that brings together artists of the Middle-East North Africa region to collaborate and give back to their communities. We also talk about the changing nature of streetwear, Pee’s musical inspirations, and the generational struggle of Lebanese families. Please visit Ya Habibi Market and Pee’s instagram which are all linked below. Enjoy! P-Thugg: https://www.instagram.com/peethugg/ Ya Habibi Market: https://www.instagram.com/yahabibimarket/ Chromeo: https://open.spotify.com/artist/2mV8aJphiSHYJf43DxL7Gt?si=ikkDHCU6TN6sfHkpHKcv3w My Brother’s Friend: https://www.instagram.com/mybrothersfriend/ Finlay's Website: https://finlaymowat.com

Anwar Bougroug is the founder of bougroug, a contemporary, genderless Scandinavian-Moroccan brand established in 2017, with products handmade in Morocco. In this episode, Anwar talks about the inspiration behind his brand, and how he incorporates queerness and sexuality into his business. We also talk about sustainability, Anwar's relationship with artisans, and the meaning behind his Forbes Africa 30-under-30 listing. Check out Anwar's instagram, bougroug, and My Brother's Friend instagram for brands, artists and musicians mentioned in this episode! Anwar's instagram: https://www.instagram.com/anwarbougroug/ bougroug: https://www.bougroug.com My Brother's Friend instagram: https://www.instagram.com/mybrothersfriend/

This week we invited Joe Arida from Beirut, Lebanon onto our podcast. Joe is the founder of a streetwear brand called La Terre Est Folle which showcases the work of artists from all over Lebanon, including some of his own designs. We talk about the current political climate in Lebanon, youth culture, and the country’s rich art, music, & fashion scene. Joe also dispels the many misconceptions people have towards Lebanon, and how he views his own home. Check out Joe’s instagram linked below as well as My Brother’s Friend to see all of the incredible Lebanese brands and artists mentioned in this episode. Joe- https://www.instagram.com/joearidax/ La Terre Est Folle- https://www.instagram.com/laterreestfolle/ My Brother’s Friend- https://www.instagram.com/mybrothersfriend/

In this week’s episode, we spoke to Meera Albaba from Gaza City in Palestine. Meera started her brand, MEERA ADNAN, which is a Palestinian contemporary womenswear label which operates from Gaza. Meera spoke to us about the struggles of starting her brand whilst living in a city under siege, what inspires her designs, and how the Israeli-Palestinian conflict has impacted her life. Meera’s brand instagram: https://www.instagram.com/meera_adnan/ Resources to learn more about what’s going on in Palestine/where to donate: https://www.pchrgaza.org/en/ https://www.ngo-monitor.org/ngos/palestinian_center_for_human_rights_pchr_/ https://www.aljazeera.com/topics/subjects/israelipalestinian-conflict.html

This week we sit down with Madie White from London. Madie does Marketing for Depop- a secondhand e-commerce platform that is revolutionizing the way we shop! We talk all about Depop's mission, thrift culture in the U.S. compared to the U.K., and what it's like working for a young fashion-tech company. Depop has quickly become one of our favorite ways to shop online and we are so excited to share this episode with all of our listeners. Madie's Instagram: https://www.instagram.com/madiewhite/ My Brother's Friend: https://www.instagram.com/mybrothersfriend/

For our fifth episode, we spoke to Mark Ramirez, an avid streetwear reseller who runs The Site Supply. Mark talks to us about how he got into reselling, how it works, and the many ins and outs of becoming good at it. He touches on bots, how streetwear icons influence the market, the drop model, and much more. Be sure to check out The Site Supply's twitter and instagram page @thesitesupply, and @mybrothersfriend for a behind the scenes look at this episode!

This week, hosts Nisha and Sofia have a casual conversation discussing the PWC x Hypebeast Streetwear Impact Report. The report defines streetwear, reviews its origins, and how it sells. We debate the difference between “streetwear” and “street style”, touch on the economics behind the drop model, and we look at how icons such as Hiroshi Fujiwara & Andy Warhol think about streetwear. Let us know your thoughts on the episode, and be sure to follow @mybrothersfriend on Instagram for some behind the scenes footage! Link to article: https://strategyand.hypebeast.com/streetwear-report

For our third episode, we've invited Mariia Melnykk to share her thoughts on streetwear in Ukraine. Mariia is an artist, musician, and fashion content-creator who has gained an impressive following on instagram. We delve into Ukrainian influence on luxury fashion, the future of streetwear in Ukraine, the beauty of expressing yourself authentically, and so much more. Be sure to check out Mariia's instagram, @i.m.mary, and visit @mybrothersfriend instagram page for brands and other information Mariia referenced in this episode!

In this week’s episode we’re going all in on Brazilian streetwear with our guest, Rafhael Castro. Rafhael founded the brand Zyper, which takes inspiration from the 90s tech boom. We talk about Sao Paulo fashion week and the importance of social media marketing in the Brazilian streetwear scene. Be sure to check out Rafhael’s instagram (@rfhcastro) and his brand (@zyper.br). We will also be sharing content from the brands mentioned in this episode on our page (@mybrothersfriend). Finally, this episode was translated to English from Portuguese by our friend Bea, so a huge thank you to her (@Beatriz.Kauffmann). Enjoy!

For our first episode, we sat down with Loyiso Ndlondlo from Cape Town, South Africa. Loyiso is a fashion stylist for a prominent agency and has experience working with a range of clients from luxury to athletic brands. We delve into Loyiso's personal background, South African street style, and the future of Cape Town in the global fashion industry. You can follow Loyiso on instagram @loyiso_royal and visit our page @mybrothersfriend for details on some of the local brands & artists he mentions in this episode.