Podcasts about Hershey

Live from the Morgan Stanley Global Consumer & Retail Conference, our analysts discuss how AI is reshaping the future of shopping in the U.S.Read more insights from Morgan Stanley.----- Transcript -----Michelle Weaver: Welcome to Thoughts on the Market. We're coming to you live from Morgan Stanley's Global Consumer and Retail Conference in New York City, where we have more than 120 leading companies in attendance. Today's episode is the second part of our live discussion of the U.S. consumer and how AI is changing consumer companies. With me on stage, we have Arunima Sinha from the Global and U.S. Economics team, Simeon Guttman, our U.S. Hardlines, Broad Lines, and Food Retail Analyst, and Megan Clap, U.S. Food Producers and Leisure Analyst. It's Friday, December 5th at 10am in New York. So, Simeon, I want to start with you. You recently put out a piece assessing the AI race. Can you take us through how you're assessing current AI implementation? And can you give us some real-world examples of what it looks like when a company significantly integrates AI into their business? Simeon Gutman: Sure. So, the Consumer Discretionary and Staples teams went to each of their covered companies, and we started searching for what those companies have disclosed and communicated regarding their AI. In some cases, we used AI to do this search. But we created a search and created this universe of factors and different ways AI is being implemented. We didn't have a framework until we had the entire universe of all of these AI use cases. Once we did, then we were able to compartmentalize them. And the different groups; we came up with six groups that we were able to cluster. First, personalization and refined search; second, customer acquisition; third product innovation; fourth, labor productivity; fifth, supply chain and logistics. And lastly, inventory management. And using that framework, we were able to rank companies on a 1 to 10 scale. Across – that was the implementation part – across three different dimensions: breadth, how widely the AI is deployed across those categories; the depth, the quality, which we did our best to be able to interpret. And then the last one was proprietary initiatives. So, that's partnerships, could be with leading AI firms. So that helped us differentiate the leaders with others, not necessarily laggards, but those who were ahead of in the race. In some cases, companies that have communicated more would naturally scream more, so there is some potential bias in that. But otherwise, the fact pattern was objective. Walmart has full scale AI deployment. They're integrated across their business. They've introduced GenAI tools. That's like their Sparky shopping assistant. As well as integrated to in-store features. They talked about it. It's been driving a 25 percent increase in average shopper spend. They've recently partnered with OpenAI to enable ChatGPT powered Search and Checkout, positioning where the company, where the customer is shopping. They're also layering on augmented reality for holiday shopping, computer vision for shelf monitoring. LLMs for inventory replenishment. Autonomous lifts, the list goes on and on. But it covers all the functional categories in our framework. Michelle Weaver: And how about a couple examples of the ways companies are using these? Any interesting real world use cases you've seen so far? Simeon Gutman: So, one of them was in marketing personalization, as well as in product cataloging. That was one of the more sided themes at this conference. So, it was good timing. So, the idea is when product is staged on a company's website; I don't think we all appreciate how much time and many hours and people and resources it takes to get the correct information, to get the right pictures and to show all the assortment – those type of functions AI is helping enable. And it sounds like we're on the cusp of a step change in personalization. It sounds like AI, machine learning or algorithm driven suggestions to consumers. We didn't get practical use cases, but a lot of companies talked about the deployment of this into 2026, which sounds like it's something to look forward to. Michelle Weaver: And Megan, how would you describe AI adoption in your space in terms of innings and what kind of criteria are you using to assess the future for AI opportunity and potential? Megan Clapp: Yeah, I would say; I'd characterize adoption in the Food and broader Staples space today is still relatively early innings. I think most companies are still standing up the data infrastructure, experimenting with various tools. We're seeing companies pilot early use cases and start to talk about them, and that was evident in the work we did with the note that Simeon just talked about. And so, the opportunity, I think, going ahead, lies in kind of what we see in terms of scaling those pilots to become more impactful. And for Staples broadly, and Food, you know, ties into this. I think, these companies start with an advantage and that they sit on a tremendous amount of high frequency consumption data. So, the data availability is quite large. The question now is, you know, can these large organizations move with speed and translate that data into action? And that's something that we're focused on when we think about feasibility. I think we think about the opportunity for Food and Staples broadly as we'd put it into kind of two areas. One is what can they do on the top line? Marketing, innovation, R&D, kind of the lifeblood of CPG companies, and that's where we're seeing a lot of the early use cases. I think ultimately that will be the most important driver – driving top line, you know, tends to be the most important thing in most consumer companies. But then on the other side, there are a lot of cost efforts, supply chain savings, labor productivity. Those are honestly a bit easier to quantify. And we're seeing real tangible things come out of that. But overall I think the way we think about it is the large companies with scale and the ability to go after the opportunity because they have the scale and the balance sheet to do so – will be winners here, as well as the smaller, more nimble companies that, you know, can move a little bit faster. And so that's how we're thinking about the opportunity. Michelle Weaver: Can you give us also just a couple examples of AI adoption that's been successful that you've seen so far? Megan Clapp: Yeah, so on the top line side, like I said, kind of marketing innovation, R&D. One quick example on the Food side. Hershey, for example, they're using algorithms to reallocate advertising spend by zip code, based on the real time sell through. So, they can just be much more targeted and more efficient, honestly, with that advertising spend. I think from an innovation perspective too, these companies are able to identify on trend things faster and incorporate that and take the idea to shelf time down significantly. And then on the cost side, you know, General Mills is a company is actually relatively, far ahead, I'd say, in the AI adoption curve in Staples broadly. And what they've done is deployed what they call digital twins across their network, and it has improved forecast accuracy. They've taken their historical productivity savings from 4 percent annually to 5 percent. That's something that's structural. So, seeing real tangible benefits that are showing up in the PNL. And so, I think broadly the theme is these companies are using AI to make faster, and more precise decisions. And then I thought, I'd just mention on the leisure side, something that I felt was interesting that we learned from Shark Ninja yesterday at the conference is – when asked about the role of Agentic AI in future commerce, thinks it'll be huge was how he described; the CEO described it. And what they're doing actively right now is optimizing their D2C website for LLMs like ChatGPT and Gemini. And his point was that what drives conversion on D2C today may not ultimately be what ranks on AI driven search. But he said the expectation is that by Christmas of next year, commerce via these AI platforms will be meaningful; mentioned that OpenAI is already experimenting with curated product transactions. So, they're really focused on optimizing their portfolio. He thinks brands will win; but you have got to get ahead of it as well. Michelle Weaver: And that's great that you just brought up Agentic commerce. We've heard about it quite a bit over the past couple of days, Simeon. And I know you recently put out a big piece on this theme. Agentic commerce introduces a lot of possibility for incremental sales, but it also introduces the possibility for cannibalization. Where do you see this shaking out in your space? Are you really concerned about that cannibalization possibility? Simeon Gutman: Yeah, so the larger debate is a little bit of sales cannibalization and a potential bit of retail media cannibalization. So, your first point is Agentic theoretically opens up a bigger e-commerce penetration and just more commerce. And once you go to more e-commerce, that could be beneficial for some of these companies. We can also put the counter argument of when e-commerce came, direct-to-consumer type of selling could disintermediate the captive retailer sales again. Maybe, maybe not. Part of this answer is we created a framework to think about what retailers can protect themselves most from this. Two of them; two of the five I's are infrastructure and inventory. So, the more that your inventory is forward position, the more infrastructure you have; the AI and the agent will still prioritize that retailer within that network. That business will likely not go elsewhere. And that's our premise. Now, retail media is a different can of worms. We don't know what models are going to look like. How this interaction will take place? We don't know who controls the data. The transactions part of this conference is we were hearing, ‘Well, the retailers are going to control some of the data and the transaction.' Will consumers feel comfortable giving personal information, credit card to agents? I'm sure at some point we'll feel comfortable, but there are these inertia points and these are models that are getting worked out today. There's incentives for the hyperscalers to be part of this. There's incentive for the retailers to be part of it. But we ultimately don't know. What we do know is though forward position inventory is still going to win that agent's business if you need to get merchandise quickly, efficiently. And if it's a lot of merchandise at once. Think about the largest platforms that have been investing in long tail of product and speed to getting it to that consumer. Michelle Weaver: And Arunima, I want to bring this back to the macro as well. As AI adoption starts to ramp the labor market then starts to get called into question. Is this going to be automation or is it going to be augmentation as you see a ramp in AI adoption? So how are your expectations for AI being factored into your forecast and what are you expecting there? Arunima Sinha: There are two ways that we think about just sort of AI spending mattering for our growth forecasts. One part is literally the spend, the investment in the data centers and the chips and so on. And then the other is just the rise in productivity. So, does the labor or does the human capital become more productive? And if we sum both of those things together, we think that over 2026 – [20]27, they add anywhere between 40-45 basis points to growth. And just to put things in perspective, our GDP growth estimate for the end of this year in 2026 is 1.8 percent. For 2027, it's 2.0 percent. So, it's an important part of that process. In terms of the labor market itself, the work that you have led, as well as the work that we've been doing – which is this question about adoption at the macro level, that's still fairly low. We look at the census data that tracks larger companies or mid-size companies on a monthly basis to say, ‘How much did you use AI tools in the last couple of weeks.' And that's been slowly increasing, but it's still sort of in the mid-teens in terms of how many companies have been using as a percentage. And so, we think that adoption should continue to increase. And as that does, for now, we think it is going to be a compliment to labor. Although there are some cohorts within sort of demographic cohorts in terms of ages that are probably going to be disproportionately impacted, but we don't think that that's a sort of near term 2026 story. Michelle Weaver:  Well, thank you all for joining us and please follow Thoughts on the Market wherever you listen to podcasts. Thank you to our panel participants for this engaging discussion and to our live and podcast audiences. Thanks for listening. If you enjoy Thoughts on the Market, please leave us a review wherever you listen and share the podcast with a friend or colleague today.

Nosh Live is buzzing — but did Mike snag that selfie with Khloé? On location in Marina Del Rey, the hosts sip on Erewhon's spicy bone-broth hot chocolate, unpack two landmark lawsuits, and dream of their next visit to 7-Eleven (yes, really). They also serve up hot takes on everything from tempeh chips and plant-based cookie dough to "cultured" drinks and cheese crisps. Show notes: 0:25: Runway Ruckus. Excited About Events. Bones & Chocolate. S.F. & Costco File Suit. Eggs, Tempeh & Dough. – Travel mishaps hit Mike once again, but everyone's amped for the L.A. events. Ray sips on Spindrift's yuzu mandarin sparkling water before John shares cups of Erewhon's bone-broth hot chocolate and Jacqui munches on one of Unite's globally inspired protein bars. The conversation shifts to industry news, including San Francisco's lawsuit against makers of ultra-processed foods, Costco's legal effort to recoup tariffs, and Hershey's limited-edition Dubai chocolate bar. Ray heralds the U.S. arrival of 7-Eleven's viral egg salad sandwiches and John shares samples of Mamame's tempeh chips, Doughy's plant-based cookie dough, kombucha from Costa Rica, and cheese crisps.  Brands in this episode: Khloud, Fly By Jing, Spindrift, Fond Regenerative, UNiTE, Mr. Goodbar, Kewpie, Mamame, Doughy, Kombucha Culture, Sonoma Creamery

Meghan Thee Stallion was victorious in her defamation lawsuit. Andrew lost more royal titles. But we're still jealous of where he gets to live. Hershey's is about to drop a limited Dubai choco bar. A young tech entrepreneur created Bluetooth landline phones. Dawn is obsessesed with the world's shortest horse. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's time to kick off the Christmas season with our annual tradition, discussing some classic vintage holiday commercials. This year, we discuss some classic ads from GE "Cool Lights", Hershey's Kisses, and Polaroid Cameras. Happy Holidays, everyone! Find more Real Fans 4 Real Movies on the internet: Web | Twitter | Facebook | Instagram   Rate, review, & subscribe to the RF4RM Podcast on: Apple Podcasts | Google Play | Stitcher | TuneIn   Your feedback is appreciated. Send emails to podcast@rf4rm.com

Today we welcome guest minister Rev. Keith Hershey from Mutual Faith Ministries who shares a message how true satisfaction in life comes only from the mercy, grace, and loving kindness of God.

What would happen if you stopped for a moment and actually looked at how far you've come in your business? How much easier would things feel if you recognised the wins, the lessons, the mistakes, and the mentors who helped you get here? And what breakthroughs might you unlock if you took stock of everything you should be thankful for as a pet business owner? In this Thanksgiving-themed episode, I take a breather from the post-Hershey whirlwind to reflect on the major moments, decisions, and people that have shaped my business journey. From leaving Imperial Tobacco, to finding the right clients, to building a team I trust, I lay out the unfiltered truth about what it really takes to create a business that grows, evolves, and keeps moving forward even when an unstable economy, government changes, or other people make it feel harder than it needs to be. You'll hear my gratitude list (with a few surprises on it), the pitfalls I've learned from, and why I credit much of my success to the mentors and masterminds who helped me skip years of pain and fast-track real progress. I also dive into the importance of pricing courage, innovation, better boundaries, and attracting the right clients – the ones who make the work feel like fun rather than friction. In this episode, you'll discover: The Power of Being a Business Owner – Why choosing this path (and sticking with it) is something to be proud of. Clients Worth Protecting – How the right customers make your business lighter, happier, and far easier to grow. Mentors & Masterminds – Why fast progress happens when you stop guessing and start listening to people who've done it. Learning From Mistakes – How failures like the online store became fuel for better systems, smarter pricing, and stronger positioning. Courage, Growth & Innovation – Why pushing out of your comfort zone is the key to bigger breakthroughs in 2026. If you've been head-down, grinding through the chaos of Christmas bookings, staffing headaches, or end-of-year admin, this episode is your reminder to zoom out, breathe, and acknowledge the progress you've already made, and the opportunities waiting for you.I To grab a copy of my latest book Mission Enrich, click here now  Huge thanks to our sponsors PawPal, who's amazing services you can find more about here: https://pawpal.uk

Why do so many people still think the 100-point game is fake news? We crate-dig with author Gary Pomerantz, from a rare-book library... to a basement closet... to a vault in Hershey, Pennsylvania — and end up with a poem from the last Warrior standing.(This episode originally aired February 28, 2025.)• Subscribe to Pablo's newsletter for exclusive access, documents and invites:https://pablo.show/ Hosted on Acast. See acast.com/privacy for more information.

The Hershey Company is transforming faster than ever—proving how CX and AI can modernize a 130-year-old brand at scale. This week on The Modern Customer Podcast, Tiffany Menyhart — Chief Customer Officer at The Hershey Company — shares how her team is reshaping customer experience across physical retail, e-commerce, and the rapidly expanding on-demand ecosystem. Hershey's results speak for themselves: ▪️ On-demand sales up 30%+ this year (and 60% growth over recent years) ▪️ 40%+ seasonal lifts with retail partners through strategic digital optimization If you're leading CX, digital, retail, or innovation strategy, this episode is a must-listen.

Central Pennsylvania tourism offers incredible experiences beyond the well-known cities of Pittsburgh and Philadelphia. In this episode of Credit Union Conversations, host Mark Ritter welcomes back Steve Young of MBFS to explore the region's hidden treasures. From the historic Gettysburg Battlefield to the sweet delights of Hershey, Pennsylvania, they discuss why this area deserves recognition as one of America's untapped vacation destinations. The conversation covers Lancaster County attractions, including the renowned Sight and Sound Theater, charming Lititz, and authentic Amish experiences. They also highlight Carlisle Car Shows, Knoebels Amusement Park, and local favorites such as Caledonia State Park, making a compelling case for the best family vacation spots in central Pennsylvania that offer exceptional value and memorable experiences.What you will learn from this episode: ✅ Discover why Central Pennsylvania tourism offers exceptional value compared to major theme parks, with destinations like Knoebels Amusement Park providing free admission, affordable food, and beautiful natural settings.✅ Explore the rich history and modern attractions of Gettysburg Battlefield, Hershey, Pennsylvania, and Lancaster County attractions, including world-class entertainment at the Giant Center in Hershey, authentic Amish experiences, and the charming town of Lititz, Pennsylvania.✅ Learn about unique Central Pennsylvania experiences from Carlisle Car Shows that draw collectors nationwide to Pennsylvania State Parks like Caledonia State Park, plus hidden culinary gems, including Northeast Pennsylvania pizza and local Pennsylvania wineries.Subscribe to Credit Union Conversations for the latest credit union trends and insights on loan volume and business lending! Connect with MBFS to boost your credit union's growth today.TIMESTAMPS: 00:00 Mark welcomes Steve Young from MBFS to discuss hidden tourist gems between Pittsburgh and Philadelphia02:20 Steve shares how the Gettysburg Battlefield took on deeper meaning for him through a leadership class exploring Civil War communication and strategy03:39 Discussion of Hershey, Pennsylvania, featuring Chocolate World, Giant Center Hershey concerts, outlet shopping, and Trans-Siberian Orchestra performances05:24 Exploring Lancaster County attractions, including Lititz, Pennsylvania, Sight And Sound Theater, Amish Country, and accessibility from major metropolitan areas08:23 Steve Young discusses his yellow Corvette and how Carlisle Car Shows draw collectors nationwide10:25 Discussion of the benefits of Knoebels Amusement Park over other amusement parks and the Caledonia State ParkKEY TAKEAWAYS: ✅ Central Pennsylvania tourism offers exceptional value with attractions like Knoebels Amusement Park providing free admission and parking. At the same time, Lancaster County sits within two hours of New York, Washington, and Philadelphia, making it an ideal, affordable family destination.✅ The region features diverse experiences from historic Gettysburg Battlefield and Pennsylvania wineries to...

We believe that signs and wonders are for everyone, including the youngest among us who are growing in faith. In this message, our head leader of children's ministry, Debbie Hershey, ministers an encouraging message that includes participation from our children's church classroom.Visit our website at www.givinglight.org.Download the Giving Light App available for free on iOS and Android.

Cadbury milk chocolate has officially been crowned the greatest snack in the country after a video went viral of someone absolutely losing it over how good it tastes. They reckon it’s the undisputed champ and even had a full out of body moment while eating it. The best part is the reason Americans don’t get it the same back home because their version is made by Hershey’s and hits totally different.See omnystudio.com/listener for privacy information.

Ever wondered what actually goes into launching a book that could reshape the way dog daycares think about enrichment? What happens when you return from a whirlwind U.S. expo, jump straight into coaching calls, and then dive headfirst into recording your next audiobook? And what is it about enrichment that has daycare owners buzzing, levelling up, and leaving rave reviews within days? In this episode, I check in from a frosty, Christmas-tinged Town Farm to share the story behind the launch of Mission Enrich, my newest (and most unusual) pet business book. Fresh off the plane from Hershey, still buzzing from back-to-back presentations and an avalanche of Enrich U sign-ups, I break down why this book is different — and why it's already making waves with daycares across the UK, US, and the rest of the world. You'll hear the behind-the-scenes of the launch week at the Hershey expo, the early feedback flooding in from readers, why writing remains my most important business tool, and why now is the perfect time for daycare owners to rethink what enrichment really means. I also share the opening chapter of the audiobook, plus a special offer for podcast listeners who want early access to the full audio version. In this episode, you'll discover: The Spirit of Canis – The ancient idea at the heart of Mission Enrich and why it matters for modern dog daycares. Why This Book Is Different – How a parable can teach deeper lessons than any how- to manual. Real Reviews – What early readers are saying about how the story is already reshaping their teams, dogs, and daycares. The Power of Writing – Why learning to communicate through story is one of the most profitable skills a pet business owner can develop. A Special Launch Bonus – How to get the audiobook version for free — before it's available anywhere else. If you've been thinking about implementing enrichment, this episode is a window into the next evolution of the industry — and the mindset shift that will define the best-run facilities in 2026 and beyond. To grab a copy of Mission Enrich, click here now  Huge thanks to our sponsors PawPal, who's amazing services you can find more about here: https://pawpal.uk

Lesley and Brad recap key insights from physical therapist Dr. Jen Fraboni (@docjenfit), co-host of The Optimal Body Podcast. Known for helping people move with less pain and more confidence, Dr. Jen redefines pain as an “alarm,” not a stop sign—your body's way of asking for better care and awareness. Lesley and Brad unpack her practical strategies for building stability before flexibility, tuning in before you train, and aging with strength and ease.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How Lesley's pain-as-alarm concept to daily self-check habits.Brad overcomes foot pain by staying active instead of stopping.How Lesley's yoga experience illustrated “stability before flexibility” The importance of reflection and consistency when pain shows up unexpectedly.How building strength supports graceful aging and confidence in movement.Episode References/Links:OPC Winter Tour - https://opc.me/tour0Pilates Journal Expo - https://xxll.co/pilatesjournalCambodia Retreat Waitlist - https://crowsnestretreats.com/waitlistAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandContrology Pilates Conference in Brussels - https://xxll.co/brusselsSubmit your wins or questions - https://beitpod.com/questionsDr. Jen Fraboni's Website - https://jen.healthThe Optimal Body Podcast - https://www.docjenfit.com/podcastDr. Jen Fraboni's Instagram - https://www.instagram.com/docjenfitEpisode 589: Brad Bizjack - https://beitpod.com/ep589 If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! 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DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00  When we feel pain, really doing some sort of, creating some sort of, like, okay, hold on, what's my sleep like, what's my intake like, what's my fuel like, have I been consistent? You know, just do some reflection. Lesley Logan 0:12  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:51  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the empowering convo I had with Jen Fraboni in our last episode. If you haven't yet listened to that interview, you've missed out on an incredible interview with DocJenFit. That's her Instagram handle or her handle everywhere. So many of you love her, know her, and this was a really cool, I thought, very vulnerable convo as well. She shared a lot about going on her life, how she handles things. I love when people are like, just a human and so it's gonna be really good. So I can't wait to recap it, but before we do that, today is November 20th 2025, and we have two days to celebrate. And to be honest, there was like seven, so we could have chosen. There was a few that I was like, well, I don't use less, so we can't use use less day, because I'm so not participating. But there's a couple others, but we're going to focus on two of them. One is the Great American Smokeout. The American Cancer Society sponsors a Great American Smokeout on the third Thursday of November annually, challenging smokers to give up cigarettes for 24 hours. If you or a loved one smoke cigarettes, consider joining the movement and take the first step towards quitting cigarettes forever. How? Let's both try to do something tough for a day. I'll give up either coffee, sugar, social media. Brad Crowell 2:10  You're you are allowed to pitch this to them. Lesley Logan 2:13  Oh, this is how you're gonna pitch it. Brad Crowell 2:14  Yeah. This is how you're gonna pitch this to them. Lesley Logan 2:15  This is how you're gonna pitch it. So you're gonna, you, if you're a non-smoker, if you're a smoker, then you can tell another smoker, you guys could do it together. But if you're a non-smoker, asking a smoker, then you're gonna say, I'm gonna give up something they know. You're gonna have a hard time giving up for 24 hours. Brad Crowell 2:30  Like, maybe it's Instagram, maybe it's chocolate, could be sugar.Lesley Logan 2:35  Coffee, you know something like that and you give up smoking, think of it as a reset, not a rule. So.Brad Crowell 2:43  And that's what you can also tell them, It's a reset, not a rule. Lesley Logan 2:45  Well, Brad, can we, like, let's how hard, can we talk about it? Brad Crowell 2:50  We can certainly talk about it. Lesley Logan 2:51  Okay, you quit smoking. Brad Crowell 2:53  I did quit smoking. Lesley Logan 2:54  If he had been a smoker when we met, it would have not we would not be married 10 years. Brad Crowell 2:58  It's true. Lesley Logan 2:59  Because we would not have gone on a date. Brad Crowell 3:00  Yeah. I mean, it's. Lesley Logan 3:02  My grandfather was a smoker. Brad Crowell 3:04  It doesn't smell good. Lesley Logan 3:05  Yeah. So I have had two grandfathers who are massive smokers, one who lost a lung to smoking, and another one who had multiple heart problems, and the heart doctor refused to operate on him unless he quit smoking. So I, like, this is a big like, personal thing, because I lost family members to smoking. But I know it's not easy. So Brad.Brad Crowell 3:26  Yeah, I mean, I've told this story before, so it was the decision to smoke or to quit smoking was, for me, it was made emotionally, which is what made it easy. The decision to stop, to stay with that initial decision was actually quite challenging, you know, because of the addiction, because of nicotine, but because I wanted to sing more than I wanted to smoke, that was the emotional decision. It was like, oh my god, this is a very I just have to stop, like, I can't, I can't be on stage and not be able to sing. So that I think that was hard, because I had to hit a wall in order for that decision to become emotional and then for it to actually happen in my life. But okay, great. That's step one. Then step two is consistently not smoking when I used to smoke. So in the car with the window down, or I don't remember, you know, walking out of my apartment complex, there was a there was, like, part of my routine, you know, and doing those things, like continuing to do life, you're going to run back into those instances where you used to do the habit and would always make me think, this is what I would normally pull out a cigarette. And so that was, that was a constant battle for, honestly, for just a few weeks. Lesley Logan 4:56  Well, it's interesting, because so in a couple of weeks, we have a habit series starting and in one of the episodes, I talked about how to unravel a habit. And for smoking, like all we can be completely honest, there is an addictive element to it, in that they made it addictive. So you have a habit, you smoke when you're in traffic. My old roommate, she would she when she quit smoking was the hardest thing, because she's like, Lesley, I'm in traffic for 45 minutes, and I used to just sit there and smoke, and now I am not. So she had lollipops and teas and coffees because she needed something to do in the car. She actually had, like, the patches like, well, that helps you quit. So she's like, I don't even have the craving to smoke. I have the habit. So I will talk about how to unravel a habit in that series in December, so make sure you're paying attention. Okay, the other day, this is really important to Brad and I that we wanted to bring it up. (inaudible)Brad Crowell 5:47  Second thing we wanted to remember today. Lesley Logan 5:50  Yes. So it's Transgender Day of Remembrance. For generations, the transgender population has suffered various forms of abuse and even death for or murder, so we'll call it that, for challenging the views, notions and stereotypes around male and female identity. Every year, we set aside today as Transgender Day of Remembrance. This holiday is meant to honor, commemorate and memorialize those who face discrimination and stigma on a daily basis across this nation. This holiday is also meant to advocate for transgenders people's rights, as well as focus on the persistent struggles they face in their everyday lives and how others can share their love, support and hope. If you listen to this podcast and you have a fucking problem with transgenders, I am just going to be on, I need you to explore why. These are just people. They're just people, and they've been around forever. And I bring it, I bring it up in one of the FYF is coming up about like, how in the indigenous cultures, they actually have people, they already had words for this. This is something. It's actually a fucking cool thing. Like you have the ability to see the world the way they see it through both lenses. It's a powerful thing. And I fucking clearly I'm pissed about it, but I get so annoyed. We flew on a plane the other day, and no one has a problem using a toilet on a plane, but all of a sudden they have a fucking problem of sharing a bathroom with another person of a different gender, and it's like, what are we talking about here? You just shared a bathroom. So I don't understand when they make neutral bathrooms, how people get pissed about that. I also just listened to this one thing. If I could find the reel I'll send it to the team to link it. If you don't see the link below, it's because I couldn't find it. But this person is is explaining how it's sort of the safety of women to in the bathrooms, of why they want people using the bathrooms of their own, like birth certificate, right? And this one person is a trans man. He goes, so what you're actually saying is that men are a danger to women and you don't want them in their bathrooms. So that's the problem. We should solve that problem. We shouldn't be policing genitals. So I just get really upset because it's just bothersome to me. Why do we why do we care so much we have healthcare issues in this country. We have poverty issue. We have children who don't have enough food. Brad Crowell 8:06  We have food issues, yeah. Lesley Logan 8:07  The higher percentage of people. Brad Crowell 8:09  We have water issues. Did you know, I don't remember what the number is, but like, (inaudible) I think, I think it was Jackson, Mississippi, like, they don't have running water in in, like, many parts of the city. I don't know what the the numbers are, but like, that was a thing in a couple years ago. Lesley Logan 8:24  Yes, no, there's a higher percentage of people who are listening to this show that know someone who's homeless, who is a pover in poverty, who has food. What do you call it? Like a food uncertainty? Then then know of someone who's transgendered and so why? Like, what are we doing? So I'm just pissed about it. I'm just over it. I'm over people being so uptight and like that they're a threat to who you are. You know, it goes to that whole thing where it's like, if you don't like abortions, don't get one. If you don't like gay marriage, if somebody of your same sex asks you to marry them, don't say yes. Like, you don't have to do any of these things. You don't have to be trans like this is I just get annoyed. I'm pissed. Anyways, so today is the day to remember the people who have been fighting to exist as they feel like they should exist, and we should do what we can to honor those people. And if you don't know anyone, maybe consider looking at a community service organization in your area that you could donate to if you are listening from Las Vegas, when you buy food from the Bronze Cafe, their proceeds, part of their proceeds go to the LGBTQ community for mental health. So it's really, really cool. We use their restaurant for all of our retreats here in Las Vegas. We can help support that.Brad Crowell 9:37  And they have a second location at the.Lesley Logan 9:43  Oh Brad's so excited. Brad Crowell 9:45  The conservation preserve, the Springs Preserve here, which has has a massive cactus garden. So go to the cactus garden. Go eat lunch, and you'll be also helping support (inaudible) the transgender community here.Lesley Logan 9:58  Yeah, when you come visit Las Vegas, you should go to Springs Preserves, and then you can go to Bronze Cafe. Okay, cool stuff coming up now. So here we go. Brad Crowell 10:06  All right, so here's what we got coming up on the docket, actually, next week, or Yyeah, literally, in a few days, is the Black Friday Cyber Monday coming up for you've probably already been inundated with everything that's been crazy, but for us, we're going to do it actually, during the old school Black Friday Cyber, Cyber Monday is even new. Black Friday, so it's the 26th to the first of December for OPC only, y'all so check your email for more details, starting yesterday. So just go check your emails if you haven't already, we've got an offer for you with OPC.Lesley Logan 10:37  If you didn't get an email, it's because you have not signed up for our emails, or you unsubscribed from us, and we don't take that personally. You could just resubscribe. But yeah, the dates will be November 26th December 1st. Brad Crowell 10:47  If you're wondering what it is and you didn't get the email, just DM us and we can send you the right place.Lesley Logan 10:52  We're really excited about this sale, and it's the one time of the year we do it, so take advantage. Don't ask us on December 2nd for it. It's not how it works. It's actually a lot of work. Brad Crowell 11:01  Speaking of December, we're gonna be on the road again for our winter tour for OPC, and the actual dates we're gonna get, it's like starting on the seventh or sixth.Lesley Logan 11:11  No, it's like the fifth, I think it's the fifth in Colorado Springs, and it ends on. Brad Crowell 11:15  Oh, yeah, we gotta drive there, though, so we leave.Lesley Logan 11:18  We leave earlier than it starts. We come home the day that it ends so but it's like, it's like, December 5th through the January 6th or January 7th. Brad Crowell 11:28  And we do come home the day that ends. Lesley Logan 11:30  I, yeah, I know that we sound like when it comes to this tour that we're like, not organized. The last time we recorded, we had no idea where we're going. And now we do, and it's huge. The whole tour is listed, 23 cities. Brad Crowell 11:42  Yeah, 23. Lesley Logan 11:43  Colorado Springs. Brad Crowell 11:45  23 public events. Lesley Logan 11:46  St Louis.Brad Crowell 11:47  Yeah, the fifth, the first the first event is on December 5 in Colorado Springs, then we go to Fayetteville.Lesley Logan 11:54  Oh, Fayetteville. Oh, I'm so sorry. How could I skip Arkansas. Brad Crowell 11:57  Then St Louis on the 7th. Lesley Logan 11:58  Then St Louis, then Detroit, then Columbus. Brad Crowell 12:01  No, then Lexington. Lesley Logan 12:03  I'm going to Lexington. Brad Crowell 12:04  You're going to Lexington.Lesley Logan 12:04  Oh, I am going to Lexington, but I'm going in that order.Brad Crowell 12:06  Then you're going to Columbus, then you're going to Detroit.Lesley Logan 12:09  What? How does the map work? Am I going like zigzag?Brad Crowell 12:14  Believe it or not, they're almost in line. Yeah, they're, they are.Brad Crowell 12:18  I don't understand the middle. I'm so sorry. Okay, then we go to Pittsburgh. Lesley Logan 12:22  Okay, Pittsburgh. Then we go to. Brad Crowell 12:25  Rochester Lesley Logan 12:26  RochesterBrad Crowell 12:27  New York Lesley Logan 12:27  Oh, yeah, we're going to, do you say Rochester or you go Rochester. How do you say it? Brad Crowell 12:31  RochesterLesley Logan 12:32  RochesterBrad Crowell 12:33  Rochester, New York. And then we go to Boston, Cape Cod, Hartford, Connecticut. That's a new one for us. Hershey, Pennsylvania. We're coming back Rehoboth Beach. Lesley Logan 12:42  That's a new one for us. Brad Crowell 12:43  That's new, to Delaware, that'll be just after Christmas, and then we have Washington, DC, Virginia Beach, Charlotte, North Carolina. That's new for us. We've got Delray. This is Florida. We're gonna be hoofing it from North Carolina all the way down to Delray, Florida. This is new.Lesley Logan 12:59  Christmas Eve, Del Rey. Brad Crowell 13:01  Nope, New Year's Eve Del Rey. On a roll, here.Lesley Logan 13:07  You guys Del Rey is near Fort Lauderdale, Hollywood, Florida, correct? Brad Crowell 13:11  Yeah. It's just north of Fort Lauderdale, I think. Lesley Logan 13:14  So our Miami stop has moved up a little bit because most of you are driving from that area anyway, so you're welcome. And then we do New Year's Day with our Pilates crew that's in Tampa.Brad Crowell 13:26  Yes. Lesley Logan 13:26  And then we go to Pensacola. Brad Crowell 13:28  Yes. Then New Orleans. Lesley Logan 13:30  New Orleans, and then Houston. Brad Crowell 13:31  Then, Houston. Lesley Logan 13:32  Houston. We haven't been to Houston in years.Brad Crowell 13:34  Yeah, it's been quite a few years for us to be in Houston. That'll be on January 4th and then fifth in Austin, and then Phoenix, we're coming to you on the seventh.Lesley Logan 13:42  Yeah. So get your tickets at opc.me/events, by the way. Brad Crowell 13:46  Nope, opc.me/tour, opc.me/tour. Lesley Logan 13:50  There's two links. Okay, sorry, opc.me/tour is where you get your tickets. And at the time we're recording this, we're over 57% sold out. By the time you're hearing this, it's going to be way closer to sold out, because literally, nine events only have one spot right now in them. So go to opc.me/tour. Bring your friends. Also in December, we didn't do a Profitable Pilates Black Friday, Cyber Monday this year, because we want you to focus on, so save the date, December 26th or the 31st that will be on the Profitable Pilates newsletter list. So you have to be on that one. So for the Pilates instructors studio owners who want business flights, we're gonna have some special deal on Agency. We've never done it before. So make sure you're watching your inbox for that if you don't get those emails, just DM us and the team will help you out. Brad Crowell 14:36  By the way, we're 55% sold out. Lesley Logan 14:39  Oh, I know, but we're. Brad Crowell 14:40  I just checked. Lesley Logan 14:41  I know, but it hasn't been updated in 48 hours, so.Brad Crowell 14:44  Maybe even more, so it might be closer to 60. Good stuff.Lesley Logan 14:48  Yeah, I think so. And then after our tour, we come home for one day, kick off, eLevate, get our roots done, get our nails done by (inaudible), and then we go to Huntington Beach. Teach for the Pilates Journal Expo. This is a really cool two-day event, huge lineup of teachers. I don't I it's like a fucking party. So you should just go to xxll.co/pilatesjournal. So just two Xs guys, xxll.co/pilatesjournal. And then if you aren't already on the waitlist, you'll want to be on the waitlist because also, in January, we're going to open up the early bird registration for our Pilates retreat in Cambodia. This we just came back from. Brad Crowell 15:28  Y'all it is going to be amazing. Lesley Logan 15:30  I'm making so many mistakes, because we just got back and it was the coolest retreat of life. No offense to the people we've been on retreats with before, you were amazing.Brad Crowell 15:37  Incredible retreat. Lesley Logan 15:38  But like, if you have ever thought, oh, my god, they must get bored of this. We don't. We had the best fucking time. It was like we I just loved it. So I can't wait to take you,Brad Crowell 15:48  Yeah, and I think, I think this year is going to be sorry, next year, So 2026, is going to be even better. And I know we've had a lot of interest already, but one of the things we're going to do differently, in January, we're going to have a call for everyone who's curious about this, the retreat, all the questions. We're going to have a couple of our past retreaters join us live, and we're going to have them just answer those questions. You can ask them directly. They can share with you their experience, you know, the process of getting there, like, did they feel safe? What kind of food was it? What kind of activities did they enjoy? All the things that you might be curious about. And I'm telling you, it is gonna next year, is gonna sell quickly. So, get yourself on the waitlist. Go to crowsnestretreats.com and we can't wait to see it all there.Lesley Logan 16:34  Every group is got its own, different vibe. This group, we were like, rapping in the in the bus on the way to like, no one took a nap. Usually people are napping. We were like, half a native. So anyways, crowsnestretreats.com, crowsnestretreats.com/waitlist get you on the waitlist. Okay, in February, that is when our Agency Mini is happening. That is our three day event. I don't know if we're doing a second one next year. We're going to try, but you know, we'll see. So you're going back to Agency Mini, you want to get on the waitlist for that if you want to make sure you don't miss the early bird discount, prfit.biz/mini holy fucking molly, there's a lot of events coming up. So Poland and Brussels, that is in March, you guys. And I mean, a lot of questions about, are you doing anything in Europe? Anything? This is it. We're going, we're like, literally not getting on a plane until March, and I don't have plans to get on a plane after March until Cambodia. So if you want to see me, you need to check out the Poland Controlology Pilates conference. xxll.co/poland and or Brussels, xxll.co/brussels, two events, different workshops to both events, you can you're welcome to come to both. Karen Frischmann is actually collabing on that with me and the host studios, so you get two amazing teachers for the price of a weekend. And it's pretty kind of it's pretty awesome. So different workshops, plus there's a day of privates and semi private classes. So you can also jump in and enjoy some workouts with us. You don't want to miss it, because I don't know when we're coming back. Okay? And then we're gonna leave that. Brad and I are gonna do a vacation. Brad Crowell 18:08  What? Weird. Lesley Logan 18:09  About nine, 10 days vacation in Europe, and then April after our vacation, we wrap up in April at P.O.T. London, and now it's official. Now if you've been hearing me say, I'm not allowed to tell you, I don't know if we're allowed to tell you, we can tell you I signed a contract. I don't I don't I don't know if there's a link out yet, but I'm sure there is. So just look at like, P.O.T. London from Balanced Body, and you'll find it. All right, oh my gosh, okay, should we let's get to this audience question, and we got to get to this amazing recap episode.Brad Crowell 18:34  All right, so the audience question this week was from @audreyphipps1726, on YouTube. She, this is for the Pilates equipment for beginners video. She said, hey, what size is that Try Me Stability Ball. I would love to find one. Lesley Logan 18:50  Yeah, so the triad ball that's.Brad Crowell 18:53  I was wondering. Lesley Logan 18:54  Audrey, it took me a second. I was like, try me. I'd have to Google this, because sometimes people go, hey, what do you think of this item? And I'm like, I don't know what you're talking about, but I realize it's my accent. It's the triad ball, and I don't actually know the dimensions. It's a purple ball that you don't want to fill all the way up. It's smaller than a I guess it'd be like, volleyball size when it's filled up, but you want it to be a little squishy. And where did I get it. I think I went on Balanced Body. Let's see.Brad Crowell 19:24  The OPTP triad ball nine and a half inches. Lesley Logan 19:27  Is it purple? Brad Crowell 19:28  Um, yeah, it's purple. Lesley Logan 19:30  Yeah, the OPTP. Brad Crowell 19:32  Yeah. OPTP triad ball nine and a half inches. Lesley Logan 19:35  You can get it at like, Target. Brad Crowell 19:37  Yeah, even at Walmart. Lesley Logan 19:38  I'm not shopping at Target these days, but you can get on OPTP's website, they have a bunch. They have a huge website, lots of amazing stuff on TP actually, you'll kind of like, it's good products, good stuff. So if you have a question, you can text us at +13109055534, or submit it to beitpod.com/questions. You can also leave a win. And I love getting your wins, because I love helping people see like there's a celebration in everything. You know there's a reason to celebrate the whole every if you just watch the news and open up your phone, it fucking sucks. So you got to have a place where you know it's going to be some good news, and you might hear your win on a day you need to remind yourself that you had a fucking win.Brad Crowell 20:17  Yeah, that's true. Yeah, you are 100% right. Well, stick around. We'll be right back. Brad Crowell 20:23  Okay, welcome back. Let's talk about Dr. Jen Fraboni. Dr. Jen Fraboni, also known as Doc Jen Fit, is a physical therapist passionate about helping people move more with less pain and more confidence. She is the founder of Jen.Health, a platform and app designed to make strength, mobility and recovery accessible for everyone. Alongside her husband, she cohosts The Optimal Body Podcast. Her work has also been featured nationally, including on Good Morning America and NBC, where she shared simple strategies to ease back pain during the pandemic. So we well, it was just a great conversation, by the way, nobody knows this, but I get to watch the the full interview call, right? And. Lesley Logan 21:06  You watch it? Brad Crowell 21:07  Yeah, watch every single one of them. That's how I do prep. Oh, I thought you just listened, nope, 100% of the time watching the interview. So the beginning of it was really fun because you were saying that, basically you were like, oh my gosh, this is how my day is gonna go today. I'm so excited to start today with this interview.Lesley Logan 21:26  Well, because, because it was a Zoom call with Jen Fraboni. And I was like, it's Jen Fraboni. And then it was then she showed up, like, Oh my God. Like, I was like, I mean, I guess I could have looked up.Brad Crowell 21:39  Doc Jen Fit. Lesley Logan 21:40  I mean, I knew I was interviewing her at some point, but I just my brain didn't like keep her, keep her last name associated with her Instagram handle, but yeah, how fun is that? I don't know, maybe the team left in the outtakes. Yeah, it was so good. Brad Crowell 21:53  Yeah. So you know what, what the two of you were digging into. I thought it was just really great talking about paying because I I related a lot to that, especially this past year, I've actually had a lot of pain with my my foot. So anyway, you know. Lesley Logan 22:08  But well, that goes into, like, something like, what I liked that she addressed about pain was that, like, most of the time it's just an alarm. Especially if you didn't get an accident, like, and sometimes your pain is like, you're just sitting there, and all of a sudden something hurts in your body, and you're like, ah, this hurts. And I'm like, just sitting there, like, what are you talking about? So in that case, if it wasn't, like, you know, you fell down the stairs, you tripped across the street, you were in a car accident, if you have pain, it is your body going, Hey, hi. You're not taking good care of me, right? It's like, just trying to get your attention. And I just like, if we think of that as what it is, as opposed to, I have to stop doing everything that was associated with that, because this is what happens, right? People come to Pilates once a week. The goal is three to four times. Week four is better. That's the goal, right? But I have someone who'll come once a week, and they go, they'll see me the next week. Oh, last last week. My back hurt, so we need to be conscious of that. And it's like so there are six other days, plus the 23 hours of the day. I didn't see you. What did you do? How are you taking care of yourself? I'm not saying the Pilates doesn't didn't hurt you. What I am saying is more likely than not, it wasn't the Pilates, but the Pilates is the unique thing about your day, right? So it's, it's similar to, I have some stomach digestive issues, and I would go, Oh, I think I got gluten, or I must have had some dairy. When I found out that I'm also allergic to oats. And every fucking day I was having oat milk, right?. And I wasn't associating, like, any of the other boring food I was having all of the time, I was coming up with, like, this unique thing that could have happened, so I really like that.Brad Crowell 23:53  We were just with our friend, and the next day he was like, I think I got glutened yesterday. It must have been that meal that we ate, you know? And I said, you know, I'm I'm also not feeling 100% and then I thought about the restaurant, which is we've eaten at 100 times. And I was like, what did we do differently? And he had the spiciest Margarita I think I've ever tasted, and I was loading on the hot sauce. I was like, You know what, man, I wonder. I mean, look, it's possible that you got glutened but they were, they specifically came out and told us that they made this gluten free. So I'd be surprised. Maybe there was some leftover, something (inadible) but also, like, the two of us ate something that was pretty off the path. I like to eat spicy stuff, but, like, we ate a lot of it.Lesley Logan 24:39  His his his Margarita was almost undrinkable. Lesley Logan 24:42  It was crazy. You diluted it twice.Lesley Logan 24:44  And you know, I like a spicy mar I was like, I I think that was gonna provide a colonic, to be completely honest, anyways. But I just think, like, she gave some really great stuff, like she talked about her own personal experience, like she's got some back pain, and she's like, Oh, I've been sleeping less, I'm breastfeeding, I'm sitting more, and I'm not moving my body. So what can I do to be more conscious about the things that I need to give myself?Brad Crowell 25:06  Yeah, I think, I think, with the, with the the idea that people coming into class and saying, Oh, well, last week, I was in pain afterwards, you know, the what she mentioned, which I thought was really obvious but needed to be heard. She said, you know, if you're in the gym lifting and you like, tweak your back, obviously you're going to say, well, I shouldn't do that again. No, no problem, of course. But that was probably not that was the moment that things were stressed to the point of ouch. But that wasn't the only moment. There are definitely other things leading up to that exact moment of when, when your body is, like, we're done trying to hold it together here, now you're in pain. And she said, so, so there's other movements that you're probably doing in your life that are, it's cumulative, right? It's, it's, it's adding up over time, and then bam, maybe the moment that it happened was in a class when you're probably doing something particular that you wouldn't be normally doing, like doing a headstand, or whatever it might be, you know, being on one leg, you know, the, the, but, that's probably not where it started. Lesley Logan 26:16  I think we could all agree in this moment where we're not in pain, right? I hurt my knee doing a deadlift. When I hired my trainer, I said, Yeah, I've been dead lifting a lot lighter because it doesn't bother my knee. But the actual thing that's bothering my knee is the fact that I had weak inner thighs and hamstrings compared to my quads, and then the way my gait is on that leg, that's why my knee hurt. It just so happened that I felt the pain doing the deadlift. The deadlift is actually not the problem my form and my deadlift is not the problem. It is an in-balance and muscles on that leg. And so what can we be doing to make sure that we're taking, like, consistent care of ourselves, and then when we hear, when we feel pain, really doing some sort of creating, some sort of like, okay, hold on, what's my sleep like, what's my intake like, what's my fuel like, have I been consistent? So if you are someone who, like, doesn't work out for a week, and then goes and works out hard, like, I got to get in it, just so, you know, you're going to be in some pain afterwards because you didn't have consistency going into it. So, you know, just do some reflection before you go, oh, that's a problem.Brad Crowell 27:20  Speak about reflection, which, which is, this is pretty funny for, for if you have people coming in and saying, well, last time I did this, I hurt. Lesley Logan 27:29  Or if you are that person. Brad Crowell 27:30  Yeah or if you are that person, do you wake up and hurt like, should this? Does that mean you shouldn't sleep like? You know what I mean, the logic doesn't apply here. I just heard like. Lesley Logan 27:43  So this has nothing to do with that, but it's just my brain thing. Okay?. So this person goes, like, this, like, thing I saw. This person goes, I need to go on a vacation. And this other person goes, did you just come back from a vacation? And then it's like, you should just say, Did you have lunch yesterday? And they're like, yeah, that does that mean you need lunch today? Right? Like, yeah, like, you're if you're.Brad Crowell 28:06  Like, obviously, you're not gonna say, Well, I guess I shouldn't sleep because, because maybe you just slept on your shoulder, weird, or whatever. And also, too, it doesn't (inaudible) it also doesn't mean that your shoulder is broken or jacked up. It means you stressed it improperly for an extended period of time. Maybe you were sleeping on it weird, right? And how, like, you know, you know how that is, you know how that that feeling is. It could be your ankle or something where it takes a couple of hours for it to work itself out. And what's happening there, which I which I thought was interesting. She talks about how pain. It's a signal from the brain saying something is not 100% correct here. Something is not 100% correct here. Just a reminder. A reminder, a reminder.Lesley Logan 28:50  It's like, when you hit the button and the community goes, er, and you're like, let me hit that again, it goes, er, and you're like, I don't know why I'm expecting something different. Brad Crowell 28:58  Yeah, well, and here's how this, here's how this relates to what I loved. She said. She said, the more we don't use it, we lose it, right? You use it or lose it. You've heard that phrase a million times. But she said the thing that was that frustrates her the most is when she her clients come to her and say, the doctor told me I'm not allowed to do this anymore, right? The thing, whatever the thing is, and this is what related to me because, you know, a couple months, Well, geez, in February of this year, it's now, you know, November, I started to feel pain in my foot, in the top of my foot, it was like this pulling pain. It felt like fascia or nerves. I couldn't decide. I still can't decide. And for a long, long time, I just stopped things. I just stopped doing, you know, like, the pointing of my toe, stopped it. All the stuff that you do in yoga class, stopped it. I was like, I need some time off. Well, I gave up the time off, and it didn't fix it, right? So, then what? Then what it was the next thing we do? Started going to the chiropractor. Chiropractor couldn't figure out what's going on, right there. She's like, Hey, you're you're aligned. What are you talking about, right? So, you know, then I was like, must be these other things. So I'm starting to massage myself. I'm doing all this stuff. And then a couple, like, two months ago, I just decided, You know what, I'm just gonna get warm and I'm gonna keep using my foot. I'm just gonna keep using it. Because, you know, one of the things that she said is especially being pregnant a second time, she leaned into, you know, doing her workouts, when her body was was starting to, like, freak out, but her body was going through a major change, and she said, you know, maybe she modified the exercise, but she always felt better after doing her workout, despite being told, you know, you know, her body, you know, sending a signal. And I think, I think that we have to be careful with this. You know, same for me, I have to actually be careful with this. It's not no pain, no gain, yeah, it's not real. I don't agree with that. It's also, you know, there are, there are moments where your body is is trying to warn you on something, but you need to be able to decide for what that is and and understand, right? Is it like pain to the point of like damage, or are we talking that, that signal of warning, you know, that's like, Oh, you have to be cautious, right? Lesley Logan 31:12  Yeah. Well, it makes it so this morning, I was doing my first Pilates practice on the Reformer in three weeks. And I did not I was like, man, I got my Spine Corrector, and I was like, this not feel awesome. It didn't hurt. It just was like, right? And then I got in the Reformer, and the first overhead kind of was like, but then the second one felt better and the third one felt better. So it's not, it is no no pain, no gain. But is you, if you have a consistent practice of any kind of movement. When you start going, you know, if your body is telling you, this is not a good day or, Oh, hold on, this is opening up. I'm warming up to it. And so when I was doing tendon stretch on the Reformer, normally, I do a single leg tendon stretch. And I did tendon stretch. I did three, and I was like, I in no way feel safe, to lift a leg off. I'm gonna do four more and get off. I got to headstand. I did all the things but the actual headstand, because I have a consistent enough practice in my body, I could tell that I'm going to feel better when it's over, but I'm not pushing myself to do something it shouldn't do. And that just comes with time. It just comes with listening to your body. So, you gotta do that.Brad Crowell 32:20  Yeah, I mean, you know, she said something that I also thought was interesting, that we never, that I never thought about before. She said, clearly, the outside of our bodies change, our faces sag, or we get wrinkles, things, lalala, why would we never, why would we expect that there are no internal changes as well, right? And she was talking about, you know, joint degeneration, and, you know, all those kinds of things which are natural and they happen, you know, discs in your back, compression, all that kind of stuff. But the only way to age gracefully, despite your body deteriorating is strength. Is strong muscles, right? And so we still should be we need to be prioritizing that in our lives now so that we can be moving with ease as we age.Lesley Logan 33:11  Yeah, no, it's so and that's just it, you guys, you will never stop having to sleep enough drink, enough water and strengthen your muscles like that you're, so sorry, guaranteed in life until we no longer get to live on this beautiful planet. So, there you go.Brad Crowell 33:28  Yeah, yeah. All right. Well, stick around. We'll be right back. We're gonna dig into those Be It Action Items that we got from Dr. Jen Fit. Brad Crowell 33:35  All right, welcome back. Let's dig into these Be It Action Items. What bold, executable, intrinsic or targeted action items. Can we take away from your conversation with Dr. Jen Fraboni? She explicitly advised against relying on passive stretching as a primary solution for pain, even though it can feel good and relaxing, she said it's better to create stability, that is the fundamental requirement for the body to feel safe. So you were talking about the off balance muscles that you had, which is why your lifting was feeling pain, because you were unstable. Your one muscles, your one set of muscles, were stronger than the other set of muscles. She said, when you create stability, it creates a sense of safety. And she recommends focusing on active stretching, isometric holds and strengthening exercises. She highlighted Pilates as a modality that is great at creating stability and teaching the body safety, especially in the initial phases of pain recovery. So yay for Pilates. That's fantastic. What about you? Go ahead, go ahead.Lesley Logan 34:37  I was gonna say, like today, we were in yoga, and my left hamstring just would not open up. And the reality is my left hip just feeling unstable. That's why we're headed to the chiropractor after this. And it's like, I cannot open up this hamstring when my pelvis is out. And so I just really like, that was such a that's such a takeaway for me. I love that Be It Action Item. So be mindful of the passive stretching, my loves. Just be mindful. I love, this is great, t only way that we start to know how to move forward is if we tune in first. So it's really, this is this kind of goes back to, like a Brad BizJack's episode, actually, and that and that, maybe he didn't say it in this episode, but he has said it in something that I've heard of him before, which is, but go listen to that episode anyways, he's like, you would never, you would never just like, go get in the car and drive somewhere without having, like, a destination in mind. Unlike most people, don't check in with how they feel before they like move their body. They just start moving their body like they're not tuning in. So before you set a goal, before you do things, you have to kind of go inward first, so that you know where you're putting your compass, where you're putting your directions, where you're moving forward to. So otherwise you're like, oh, maybe I should do if you don't tune in first, you're gonna be the person who's like, oh, the hot new thing is Jiu Jitsu, and I'm doing Jiu Jitsu, and then that new hot thing is this box thing on a trampoline, like you're not going to actually be able to look at a movement modality and go, oh, that's what my body needs. You'll just be like, going hopping from one thing to the next expecting a quick fix. So I did love that one. And then she really, she advised onto every day to take five deep, long, slow breaths, mouth closed, and focus on taking breath into the sides of your rib cage. OPC members know this. Brad Crowell 36:24  Diaphragmatic breathing. Lesley Logan 36:26  And avoid breathing into your shoulders, neck or chest. Otherwise you're gonna feel stressed. But if you take these deep breaths, you often will see that the pain starts to diminish. I'm Lesley Logan. Brad Crowell 36:35  And I'm Brad Crowell. Lesley Logan 36:36  I really hope this was helpful, especially if pain is part of your daily life, it is really hard to be it till you see it in that kind of state. And so hopefully this gave you some tips, gave you some ideas, gave you some permission and share it with a friend who needs to hear it, especially one who's like this topic is like, what they're needing right now. It's, I don't know, there's just so much permission in this episode. Until next time, Be It Till You see it. Brad Crowell 36:55  Bye for now. Lesley Logan 36:57  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 37:39  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 37:44  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 37:49  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 37:56  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 37:59  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Lesley Logan 38:11  I don't know if we're doing a second one next year. We're gonna try, but you know, we'll see. Brad Crowell 38:16  You are just making up the URLs here. Lesley Logan 38:19  I'm not. Lesley Logan 38:19  Yeah, crowsnestretreats.com. Just go to crowsnestretreats.com. Lesley Logan 38:23  You gave me the waitlist one. Brad Crowell 38:25  No. Lesley Logan 38:25  Yeah, not on this sheet, but in life.Brad Crowell 38:28  Okay, because of 404. So I'll have the team fix that right now. Lesley Logan 38:31  Fix that, please, because I gave it to somebody else last week on Instagram, because you gave that to me. Okay.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Tom Weaver: So you did all of your own stunts in the film? Susan Cabot: Every bit of running, jumping, tackling, fighting and falling you see in that film, I did myself. One thing I remember in particular was that, as I attacked each character, I was supposed to bite their necks and draw blood. As I pierced the neck, to get the drama of the moment Roger wanted to see the blood. And so as I attacked everybody, I had Hershey's chocolate in my mouth -- which I proceeded to blurp, right on people's necks. What we did for Roger Corman -- I mean, things that you could never do in a real studio but you did for this guy. Everything seemed unreal with him.

Join the conversation with C4 & Bryan Nehman.  C4 & Bryan started off the show this morning recapping the interview they had with city States Attorney Ivan Bates.  Trump signs the bill to have Epstein files released.  A review of the City Inspector Generals report on the Baltimore City Youth Fund.  Minority Leader of the State Senate Steve Hershey joined the show to discuss the Key Bridge timeline, budget & more.  City Councilman Mark Conway also joined the show to discuss the IG's report on the Baltimore City Youth Fund.  How do you feel about Maryland's two party consent law.  Listen to C4 & Bryan Nehman live weekdays from 5:30 to 10am on WBAL News Radio 1090, FM 101.5 & the WBAL Radio App!

This week, Zena and Shelby are breaking from the usual format and cranking up the chaos with a fiery round of TALK OR TORCH, fueled by our friends at Torchbearer Sauces, makers of gourmet sauces that bite! Get ready to torch your taste buds! Torchbearer Sauces is dropping sitewide early access + Black Friday deals Nov 19 - Dec 2: http://torchbearersauces.com/ Plus, we're proud to highlight Children's Miracle Network at Penn State Health Children's Hospital and their mission to support kids with lifesaving care, equipment, and programs. By donating you can give the gift of growing up. LINKS TO DONATE & SUPPORT CMN - https://www.cmnhershey.org/events/794/donate - Or choose a specific fundraiser: https://www.cmnhershey.org/index.cfm?fuseaction=donorDrive.donate&eventID=794 - You can donate by phone at 717-531-6606. - Mail a check to CMN, P.O. Box 852, Hershey, PA 17033 (write Pay 4 Play in the memo line). And if you're in Pennsylvania wherever the radio station 1057 The EX or WQXA reaches, then on November 20 and 21, please tune into them to check out the Pay 4 Play event. Their goal this year is to raise $400,000 for Children's Miracle Network hospitals. Stay creepy. Stay disgusting. And Eat Spicy! If you're here for the jump scares, the laughs, and a community of horror lovers, you've found your people. New episodes drop weekly. Got a burning horror question you want us to tackle on the show? We're all ears! Call and leave us a message at (224) 475-1040, shoot us a text, or drop us an email @ bdisgustingpodcast@gmail.com. Your question could be featured and answered on the next episode! Don't forget to rate, review, and subscribe on your favorite apps. *** // Follow Torchbearer Sauces Twitter/X: x.com/TorchbearSauces IG: www.instagram.com/torchbearersauces/ Facebook: www.facebook.com/torchbearersauces/ TikTok: www.tiktok.com/@torchbearersauces // Follow The Bloody Disgusting Podcast Twitter/X: https://twitter.com/BDisgustingpod IG: https://www.instagram.com/bdisgustingpod Bluesky: https://bsky.app/profile/bdisgustingpod.bsky.social Facebook: https://www.facebook.com/bloodydisgustingpodcast // Follow Shelby Novak Twitter/X: @shelbybnovak | IG: @shelbybnovak/ | Bluesky: shelbybnovak.bsky.social // Follow Scare You To Sleep Podcast Twitter/X: @scareyoutosleep IG: @scareyoutosleep/ Bluesky: scareyoutosleep.bsky.social // Follow Zena Dixon Twitter/X: @LovelyZena | IG: @realqueenofhorror/ | Bluesky: lovelyzena.bsky.social YouTube: https://www.youtube.com/@RealQueenofHorror/videos TikTok: @realqueenofhorror Watch FREE horror streaming 24/7 on Screambox! https://www.screambox.com/livetv Never miss a horror headline, follow us on Instagram - https://instagram.com/bdisgusting Twitter - https://twitter.com/bdisgusting Facebook - https://facebook.com/BloodyDisgusting Your #1 source for all things horror since 2001! https://bloody-disgusting.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Celebrate Rock Hudson's Birthday with a Thrilling Film Review! This week on the Scary Spirits Podcast, hosts Karen and Greg raise a glass to Hollywood legend Rock Hudson, born November 17th, by diving into his haunting 1966 masterpiece, “Seconds“. Discover why this psychological thriller remains a cult classic as our hosts share insights, behind-the-scenes trivia, and their own chilling take on the film. To make the celebration even sweeter, they're sipping on a Chocolate Martini—a decadent cocktail famously created by Rock Hudson and Elizabeth Taylor during the filming of “Giant”. Tune in for movie magic, mixology tips, and a toast to one of cinema's most iconic stars! Listen now for film history, spooky vibes, and a cocktail you'll want to try tonight! Chocolate Martini Cocktail • 1 oz Kahlua• 2 oz vodka• 1 oz Hershey’s chocolate syrup• 1 cup ice Instructions: Put all ingredients in a shaker. Shake thoroughly. Strain into a martini glass. Source: classiccelebrityrecipes.blogspot.com A Brief Synopsis: Banker Arthur Hamilton gets a call one day from a friend he thought was dead. It turns out that the friend is not a ghost, but was simply faking all along, and was placed into a new existence by a company who can give you a completely new face and life. Hamilton decides to undergo the procedure himself and becomes Tony Wilson, an artist who lives in Malibu. He is given a manservant to help him adjust but soon finds that adjusting will be the least of his worries. Some of the topics discussed and highlights of this episode include: The early life of Rock Hudson is discussed. Greg reminisces about the drink “Yoo-Hoo”. Karen tells us all about Grand Central Station. Dr. Karen teaches us about sodium pentothal. We learn about Pan and Bacchus. Our rating of the film: This movie was OK. It took us 3 cocktails to get through it. Take our online survey! We want to know more about you! Please take our survey. All questions are optional and you can remain completely anonymous if you prefer. Tell us what you like or would like to hear more of! All music on the Scary Spirits Podcast is provided by the band “Verse 13”. Please check them out. You can listen to all their music on their Bandcamp page. Get social with us! Connect with us on Facebook and Instagram Subscribe on YouTube to watch Greg attempt to make all the featured cocktails Follow @ScarySpiritsPod Questions, comments or suggestions? Shoot us an email at info@scaryspirits.com As an Amazon Associate, we may earn a small percentage of qualifying purchases through our links.

Today, the Safari heads to Hershey, PA, not for chocolate (ok, there was some chocolate) but for a visit to ZooAmerica, an AZA-accredited facility located right at Hershey Park.  We sit down with three staff members at the zoo to talk about wolves, otters, bears, conservation efforts, how being a part of the Hershey organization makes a difference, their relationship with Ocean Connections, and so much more! EPISODE LINKS: @zooamerica zooamerica.com ROSSIFARI LINKS: @rossifari on socials @rossifaripod on TikTok rossifari.com Patreon.com/rossifari to support the podcastNature DisturbedMother Nature is one weird ladyListen on: Apple Podcasts Spotify

It is with great enthusiasm that I nominate Hershey from Imperial Marble & Granite for Stone World Fabricator of the Year. Hershey exemplifies the highest standards of craftsmanship, leadership and integrity in the stone fabrication industry. His commitment to quality, innovation and customer satisfaction has earned Imperial Marble & Granite a reputation as one of the most respected fabricators in the region.

What really happens when you take your business across the pond and into one of the biggest pet care expos in the world? How do you turn an event stand into a sales machine, attract 20+ new members, and launch a brand-new book in the middle of it all? And what does it take to keep your energy (and sanity) when you're juggling clients, speaking gigs, and international travel all in one week? In this episode, Me and Tim Jackson check in from Heathrow Airport after an unforgettable week at the Pet Boarding & Daycare Expo in Hershey. Between two days in New York, the Mission ENRICH book launch, and a record-breaking run on the Enrich U stand, we unpack the biggest wins, lessons, and behind-the-scenes moments from our U.S. trip. You'll hear how the expo became a living showcase for experiential marketing, why Enrich U continues to grow faster than ever, and how consistency (plus the right prep) turns potential chaos into predictable success. Me and Tim also reflect on the importance of downtime, balancing business and life, and how structured storytelling can help any pet pro sell more — without relying on social media guesswork. Plus, Tim shares live interviews from the expo floor with new Enrich U members Alyssa and Ross, who reveal why the program's time-saving structure and ready-to-use marketing materials were a no-brainer for their daycare. Tune in to discover: Inside the Expo – How the Enrich U stand drew record crowds and signed up 20 new members in two days. From Stage to Stand – The real story behind Dom's premium pricing and enrichment presentations that wowed Hershey attendees. Book Launch Wins – How Mission ENRICH came to life (and why it's just the beginning of something bigger). Marketing That Sells Itself – How the Pet Business Promotional Calendar saves time and turns regular emails into real revenue. Partnership Power – How the collaboration between Enrich U, PetBizSuite, and the wider community is fuelling industry growth. Grab your 2026 Pet Business Promotional Calendar NOW by clicking here  A huge thanks to our new show sponsors, the fantastic PawPal who are providing pet businesses with an effortless, bespoke booking system that is simple and seamless for owners. Find out more about PawPal here. Need help fixing your business? To join the worlds leading pet business development program go to www.petbusinessmarketing.com/diamondnow If you're ready to attract better clients, increase your profits, and grow with confidence, then you should apply to join Dom's Diamond Coaching Program click here to start now

Nakabisita tayo sa napakagandang studio ng Chicks2Go, at nakakwentuhan natin ang dalawang makulit na hosts ng chart-topping podcast — Hershey Neri at Ashley Rivera!Makulit na online, mas makulit pa in person!Sa episode na ‘to, napunta ang usapan sa lahat ng relatable at nakakatuwang adulting topics: relationships, love life, pagiging tita, at kung paano nga ba harapin ang mga “kadiri pero gusto ko” moments ng buhay.Masayang chikahan na puno ng tawanan, hugot, at real talk — Linya-Linya style. Listen up, yo!

Cynthia Tice started Lily's Sweets at the age of 60 and sold it to Hersey's 11 years later for $400 Million. Wow! Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is, well, it's us, but we're highlighting ads we've written and produced for our clients. So, here's one of those. [Seaside Plumbing Ad] Dave Young: Welcome to The Empire Builders Podcast. I'm Dave Young, that guy next to me is Stephen Semple, and we're talking about empires. We're talking about businesses that started with nothing and grew to be huge, as we say. And today, Stephen whispered in my ear the topic and I've never heard of it. No idea. Stephen Semple: Yay, finally stumped. It doesn't stump Dave very often. Dave Young: Thanks for listening to The Empire Builders Podcast. That's all we've got for you today. Oh, no, wait. Stephen Semple: Because clearly if Dave- Dave Young: Oh, wait. Stephen Semple: Because clearly if Dave's not heard about it, it's not interesting. Dave Young: Wait a minute. I forgot to have you tell me about them, so go ahead. Go ahead with your little story there, Stephen. Stephen Semple: Yeah, so it's a company called Lily's Sweets. Now, they're a chocolate company and they make sugar-free chocolate. And I'm not surprised that you haven't heard of them, but here's the reason why I think they're worth talking about, is 11 years after the business started by Cynthia Tice, it was sold to Hershey's for $400 million. Dave Young: That's a nice little getaway. Stephen Semple: Yeah, that's worth talking about. Don't you think? Dave Young: So it's owned by Hershey's now. Stephen Semple: It's owned by Hershey's now. Dave Young: Do they still operate under the name Lily's Sweets or is it all just a- Stephen Semple: Yes, they do. Dave Young: ... Hershey's conglomerated candy corporation. Stephen Semple: The bar is called Lily's Sweets, so you can still get Lily's Sweets bars. They're made by Hershey's. And as I said, Cynthia sold it to the company after 11 years for- Dave Young: 11 years? Stephen Semple: ... $400 million. Yes. Dave Young: That's brilliant. Stephen Semple: Now, here's the other thing is she started the company at the fine young age of 60. Dave Young: I love this story. Stephen Semple: Right? Now you understand why I wanted to share this story. Dave Young: There may yet be hope. Stephen Semple: And so they do these sugar-free chocolates, and the goal for her was always to make a good, enjoyable chocolate product. Because we go back to early days of the sugar-free products, they were marketed to people who are diabetic and who are trying to lose weight, and they really didn't taste good. But the anti-sugar movement triggered something that was bigger because people started to discover that sugar's tied in inflammation, and there's been this explosion in these products. To give you an idea, in 2024, the no-sugar chocolate area as a category doubled. That's how much the growth is. Dave Young: 2004? Stephen Semple: 2024. So still even today- Dave Young: 2024. Doubled in '24? Stephen Semple: Still even today, yes, the growth is really rapid. But this is what Cynthia saw, so let's go back to 2008 in Philadelphia. Cynthia Tice is a food consultant and a graduate of Temple University. And Temple University is actually a big presence in Philadelphia. I had a chance to speak at Temple and it's in downtown Philly, and downtown Philly's pretty neat. And look, if you're ever in Philadelphia, you have to go do the Rocky statue, right? Dave Young:

In this episode of the Greenbook Podcast, host Karen Lynch sits down with Jairus Lofton, Senior Manager of Strategic Insights at Panera Bread, to unpack how human-centered insights power menu innovation in QSR and fast casual. Jairus traces his journey from Hershey to Sonic, McDonald's, and now Panera, sharing a behind-the-scenes case study on rebuilding Sonic's core burger from the ground up using guest feedback, quant modeling, and rigorous testing.He explains how culinary inspiration, trend data, and real-world operations come together to decide what actually makes it onto the menu—and stays there. Jairus also talks about serving younger consumers like Gen Z without chasing every shiny trend, why brand authenticity matters more than ever, how AI fits (and doesn't) into his process, and the philosophy of “flexibility with rigor” that guides his work and advice for other insights professionals.Key Discussion Points:How strategic insights at Panera Bread shape menu innovation, from guest feedback to foresight and trend spotting.A deep-dive case study: rebuilding Sonic's flagship burger based on consumer dissatisfaction, competitive benchmarking, and CLT/taste tests.The complex cross-functional ecosystem behind “menu magic”: insights, strategy, culinary, supply chain, and marketing working in lockstep.Balancing trend reports, social listening, and culinary creativity to decide which food trends are worth scaling—and which to skip.Adapting to Gen Z's desires for transparency, customization, and unique flavors while staying authentic to the Panera brand.Jairus's advice to insights pros: cross-industry networking, borrowing ideas from other categories, and practicing “flexibility with rigor.”Resources & Links:Panera Bread – Brand & MenuThe Hershey Company (early career in retail sales & CPG)CAVA (example of fast-casual brand resonating with younger consumers)7 Brew Coffee (emerging drive-thru coffee brand mentioned in the episode)You can reach out to Jairus Lofton on LinkedIn.Many thanks to Jairus Lofton for being our guest. Thanks also to our production team and our editor at Big Bad Audio.

Optimizing Software Development in Non-Tech Enterprises: Lessons from Nate Amidon of Form100 ConsultingIn this episode, host Josh Elledge interviews Nate Amidon, Founder and CEO of Form100 Consulting and Lieutenant Colonel in the Air Force Reserves. Nate shares how his background in both military leadership and enterprise consulting informs his approach to optimizing software development in non-tech organizations. From process mapping to team structure, he offers practical strategies for business leaders looking to improve efficiency, clarity, and scalability in their software operations.Optimizing Software in Non-Tech EnvironmentsNate explains that many organizations—manufacturers, service providers, and consumer brands—struggle with software development because it's not their core business. These companies often lack visibility into progress, rely on legacy processes, and face alignment issues across teams. His firm, Form100 Consulting, helps such enterprises identify bottlenecks, streamline workflows, and adopt lean, agile, and AI-driven practices that improve delivery speed without sacrificing quality.By mapping out the current workflow, teams can uncover where time and resources are being lost. Nate emphasizes focusing on the true constraint rather than over-optimizing non-critical steps. He also warns against chasing “shiny object” tools or AI solutions that don't solve the underlying process issues. Instead, organizations should apply AI incrementally to enhance existing systems.Drawing from his Air Force experience, Nate advocates for small, mission-focused teams—6 to 9 people—that communicate effectively and make decisions quickly. He stresses that sustainable improvement requires governance, ownership, and regular review. Ultimately, success comes from aligning teams, measuring progress, and committing to continuous improvement—much like in a high-performing military unit.About Nate AmidonNate Amidon is the Founder and CEO of Form100 Consulting, a firm that helps non-software-first enterprises optimize their software development processes. A Lieutenant Colonel in the U.S. Air Force Reserves, Nate combines military leadership principles with enterprise strategy to help teams increase alignment, efficiency, and long-term performance.About Form100 ConsultingForm100 Consulting partners with major enterprises—including Hershey, Boeing, Rite Aid, and Alaska Airlines—to modernize software development practices through process improvement, agile adoption, and data-driven transformation. The firm's mission is to bring structure, clarity, and sustainable efficiency to organizations where software is a critical enabler—not the core product.Links Mentioned in This EpisodeForm100 Consulting WebsiteNate Amidon LinkedIn ProfileKey Episode HighlightsCommon software challenges in non-tech companiesHow to identify and fix bottlenecks in development workflowsThe value of lean and agile principles for non-software teamsIncremental, ROI-focused AI integrationBuilding and scaling small, high-performing teamsApplying military leadership lessons to software developmentConclusionNate Amidon's insights bridge the gap between military precision and corporate innovation. By mapping processes, focusing on constraints, and scaling teams thoughtfully, businesses can transform software development from a bottleneck into a competitive advantage. His pragmatic, data-driven approach helps leaders cut through...

Hershey Trust Company’s 120-year legacy is guided by Milton Hershey’s Deed of Trust, detailing its dual mandate to generate income for current students and grow assets for future generations. On this episode, Leslie Lenzo, CEO and Chief Investment officer of Hershey Trust Company highlights the Trust's mission-driven culture, values, and innovative investments, sharing personal insights on career choices and mentoring. See omnystudio.com/listener for privacy information.

The Ad Councilors have a skip in their step and a song in their heart with a series of jingle-forward submissions. Plus, are these ghost ducklings horny or WHAT? Here are links to the ads we talked about in this week's show: Hershey's TasteTations (1996) https://youtu.be/1vfA9MH14fc?si=e4L9Yn5qPgRbpzah Weber Grills - Have Fun With It https://www.youtube.com/watch?v=waweQQRirfA You Light Me Up - Weber Grill Commercial Song https://www.youtube.com/watch?v=I0jLEn-Nwek Long Fence (Old Jingle) https://www.youtube.com/watch?v=Fr8hJrbSri8 Long Fence (New Jingle) https://vimeo.com/398533642 Joe Hadeed Carpet Cleaning (live radio ad from WMAL) https://www.youtube.com/watch?v=f8EaB49LOXU Joe Hadeed Carpet Cleaning (TV Commercial) https://www.youtube.com/watch?v=ktVs82qmsvg Sleepy's Mattress https://www.youtube.com/watch?v=RXeUbRe8eM4 Dell Streak https://www.youtube.com/watch?v=uoz0F2Ybzc0 Quilted Northern - We Quilt This City https://youtu.be/GJfeviFUcyw?si=VovVMUYdfjmiERRO Dawn - Fluff My Feathers https://ispot.tv/a/fLeL

Abby Smith is the President and CEO of Team Pennsylvania, where she leads statewide efforts to build strategic public-private partnerships that address long-term challenges no single sector can solve alone. With more than 20 years of experience in policy, strategy, and cross-sector collaboration, Abby has held leadership roles advancing economic development, education, and workforce initiatives in Pennsylvania and beyond. She previously served as Team Pennsylvania's Vice President of Policy & Programs and Senior Advisor to the Foundation, and earlier in her career worked for the Pennsylvania Department of Education, Teach For America, and as a 7th grade social studies teacher. Abby holds degrees from Yale University, The Johns Hopkins University, and Carnegie Mellon University. A recipient of the Above & Beyond Award honoring Pennsylvania women of public and civic leadership, she also serves as Chair of the Board of Directors of the Jewish Federation of Greater Harrisburg and the Jewish Community Center, where she led the acquisition of the Alexander Grass Campus for Jewish Life. She lives in Hershey, Pennsylvania with her husband, twin sons, and dog, Comet.

Watch on Patreon.com/yourmorningbreakfastEmail us at yourmorningbreakfast@yahoo.comOn twitter and instagram @ymbpodcastMail us something at PO Box 112 Sellersville PA 18960

In this week's episode of Dividend Talk, we're back with a jam-packed Dividend Announcements & Earnings deep dive.We kick things off with PayPal initiating its first-ever dividend (welcome to the club, Monkey!), Hershey holding flat to stay off the aristocrat chopping block, and a wild stat on revenue-per-employee (OnlyFans crushes tech giants at $37.6M per head). Then it's over to dividend hikes from Iberdrola (+8.2%), Rockwell Automation, AbbVie, and ExxonMobil, before diving into earnings: Nestlé's volume rebound in China, Schneider Electric riding data-center tailwinds, Altria's cash-rich but growth-poor reality, UnitedHealth's margin squeeze, T. Rowe Price outflows, and Shell's $10B FCF buyback machine.In the Q&A, we tackle benchmarking vs. S&P 500, dollar-cost-averaging into falling knives, estate tax broker moves, covered-call ETFs, Finnish gems, Evolution's permanent pivot, and stock-specific takes on Novo Nordisk, APD, Qualcomm, and more.SEE YOU ON THE INSIDE!!Tickers discussed: PYPL, HSY, GOOGL, MSFT, EBAY, AMZN, IBM, MCD, IEP, IBDR.MC, MUM.DE, SIE.DE, APD, LIN, NOVO-B.CO, EVO.ST, QCOM, ARE, ADC, MO, BATS.L, PM, UNH, TROW, SHEL, XOM, TTE, ITW, ABT, ADP, SCHN.PA, ROC.AX, NOVN.SW, NESN.SW, MCD, APH, DHR, TXN, VFC, RELAS, VWS.CO, WSO, GRG.LJoin us:[Facebook] – Https://www.facebook.com/groups/dividendtalk[Twitter] – @DividendTalk_ , @European_DG[Discord] – https://discord.gg/nJyt9KWAB5[Premium Services] – https://dividendtalk.eu/download-your-free-samples/[Malmo Meetup] – https://t.co/STgV1nMWKj

October was nonstop. I was in Hershey, Pittsburgh, and New York twice, and on every single trip, there was a transportation curveball. SEPTA canceled trains, Amtrak was late, ride shares were pricey or didn't show, and I even had to cross a four-lane road in Pittsburgh with no traffic light. I still made it to Dancing in the Dark, the PATTAN Tech Adventures event, the Blind Travel Foundation fundraiser, and Laugh for Sight, picking up ideas for our NFB of PA state convention along the way. I talk about why I lean toward Lyft, how arthritis makes travel trickier, and why sponsors need to jump in now. Plus, Ziggy got drenched in the rain and I still recorded from Studio B this week. Show notes at https://www.iCantCU.com/291 Links Mentioned Product links are affiliate links so that I may earn a commission. Ray-Ban Meta Glasses, Wayfarer: https://amzn.to/42EU0Sy Like the sunglasses Jane bought for me? https://amzn.to/4oGWLfx Another big dog toy that may be on Ziggy's Christmas list: https://amzn.to/4nWcib1 Support the NFB of PA by sponsoring the 2025 State Convention: https://www.nfbofpa.org/sponsor Listen to Lisa Bryan & my interview with EnVision CTO Karthik Kannan: https://www.whitecanesconnect.com/143/. Federation Focus on the NFB of PA YouTube channel: https://www.youtube.com/@nfbofpa I edit the show with Descript and love it!: https://www.iCantCU.com/descript/ Be My Eyes app (free): https://www.bemyeyes.com/  Seeing AI app (free): https://www.seeingai.com/  Index of That Real Blind Tech Show episodes: https://www.icantcu.com/trbts/  Watch iCantCU episodes on YouTube: https://www.youtube.com/@iCantCU Support iCantCU When shopping at Amazon, I would appreciate it if you clicked on this link to make your purchases: https://www.iCantCU.com/amazon. I participate in the Amazon Associate Program and earn commissions on qualifying purchases. The best part is, you don't pay extra for doing this! White Canes Connect Podcast Episode 145 In Episode 145 of White Canes Connect, Lisa Bryant  and David Goldstein  welcome Patrick Long and Bryan Vuong, co-founders of InnoSearch.ai, a groundbreaking platform making online shopping accessible for blind and low-vision users. They built InnoSearch to serve as an accessibility layer—streamlined, screen-reader friendly, and simple to use. Beyond shopping, InnoSearch now offers flight booking and is expanding into food and grocery delivery. Users can shop online or by calling 1-855-746-7478 (1-855-SHOP-GPT), making the service accessible even without internet. Find this episode at: Apple Podcasts https://podcasts.apple.com/us/podcast/innosearch-ai-redefining-accessible-online-shopping/id1592248709?i=1000728863984 Spotify https://open.spotify.com/episode/5mzk18U3YC45U9ib9Rkw9e YouTube https://youtu.be/YMhx8hMSThI?si=0GLJaEW8kdPu554X White Canes Connect Website https://www.whitecanesconnect.com/145/    My Podcast Gear Here is all my gear and links to it on Amazon. I participate in the Amazon Associates Program and earn a commission on qualifying purchases. Zoom Podtrak P4: https://amzn.to/33Ymjkt Zoom ZDM Mic & Headphone Pack: https://amzn.to/33vLn2s Zoom H1n Recorder: https://amzn.to/3zBxJ9O  Gator Frameworks Desk Mounted Boom Arm: https://amzn.to/3AjJuBK Shure SM58 S Mic: https://amzn.to/3JOzofg  Sony ZV-E10 camera : https://amzn.to/4fFBSxM  GoPro Hero 11 Black: https://amzn.to/3SKI7WX Rode Video Micro (used on GoPro): https://amzn.to/4kVMJWI Sennheiser Headset (1st 162 episodes): https://amzn.to/3fM0Hu0  Follow iCantCU on your favorite podcast directory! Apple Podcasts: https://podcasts.apple.com/us/podcast/icantcu-podcast/id1445801370/  Spotify: https://open.spotify.com/show/3nck2D5HgD9ckSaUQaWwW2  Audible: https://www.audible.com/pd/iCantCU-Podcast-Podcast/B08JJM26BT  IHeart: https://www.iheart.com/podcast/256-icantcu-podcast-31157111/ YouTube: https://www.youtube.com/@iCantCU   Connect on Social Media Twitter: https://www.twitter.com/davidbenj Instagram: https://www.instagram.com/davidbenj Facebook: https://www.facebook.com/davidbenj LinkedIn: https://www.linkedin.com/in/davidbenj Are You or Do You Know A Blind Boss? If you or someone you know is crushing it in their field and is also blind, I want to hear from you! Call me at (646) 926-6350 and leave a message. Please include your name and town, and tell me who the Blind Boss is and why I need to have them on an upcoming episode. You can also email the show at iCantCUPodcast@gmail.com.

The conversation explores various themes, starting with a humorous recount of a futuristic eye exam, leading into discussions about perceptions of attraction and gender ambiguity. The dialogue then shifts to the dynamics of sales and corporate hierarchies, highlighting the power struggles within organizations. Finally, the conversation delves into the impact of pornography on youth and the need for responsible consumption, emphasizing the importance of sexual education in a rapidly changing digital landscape. In this episode, the hosts discuss the unique experience of fans attending World Series games, particularly in Toronto, and the motivations behind such attendance. They also delve into a light-hearted segment of Fun Fact Friday, sharing interesting trivia and humorous observations. The conversation shifts to a recent lawsuit against Hershey regarding the Halloween-themed Reese's candies, exploring consumer expectations versus reality in product marketing.

In der heutigen Folge sprechen die Finanzjournalisten Philipp Vetter und Holger Zschäpitz über miese Trick-or-Treat-Zahlen von Hershey, den Handels-Waffenstillstand zwischen den USA und China gruselige Fakten rund ums Anlegen. Außerdem geht es um Lufthansa, Atlassian, Coinbase, Reddit, Netflix, Air France, Alphabet, Meta, Volkswagen, Puma, Scout24, IAG, Broadcom, Nvidia, AMD, WisdomTree Silver 3x Daily Short (WKN: A1VBAP), The Trade Desk, Fiserv, Adidas, WPP. Wir freuen uns an Feedback über aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter.[ Hier bei WELT.](https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html.) [Hier] (https://open.spotify.com/playlist/6zxjyJpTMunyYCY6F7vHK1?si=8f6cTnkEQnmSrlMU8Vo6uQ) findest Du die Samstagsfolgen Klassiker-Playlist auf Spotify! Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? [**Hier findest du alle Infos & Rabatte!**](https://linktr.ee/alles_auf_aktien) Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Muy buenos días, la economía mexicana está débil. ¿Qué debemos esperar al cierre de año? Y sabemos cuánto pagó Multiva por el negocio fiduciario de CIBanco. Desde Arabia, Larry Fink de BlackRock habla sobre la moda de invertir en oro y cripto. Como ya es costumbre, hagamos el itacate corporativo de la semana, ahora con lo que reportaron las big tech. Un fondo mexicano de inteligencia artificial anota su primer gol y Hershey 's pronostica más trucos que dulces este Halloween.Registra tu respuesta para ganar el pase: summit_mex@bloomberglinea.com [Patrocinado] Descubre cómo Dell Technologies potencia la IA y la seguridad digital de las organizaciones: https://www.youtube.com/watch?v=WhRlYpCX3oQ

They're baaaacccckkkk!!!! And confused as ever about how podcasting works! After a summer off, Scott and Jer record their 424th episode (released as the 422nd for whatever reason) and kick it off Halloween month with whatever spider web droppings they can scrape from the web. Mr. Beast, Hershey's, mummies and AI! Sppoooooookkkkkyyy!!! Get Lost!

In this episode hear the conclusion of the story of the theft of Fur Coats and Hershey's Kisses--Join the Milwaukee Mafia Newsletter and get updates about the Mafia and Gavin https://milwaukeemafia.com/join-the-mailing-list/Got a question about this episode? Email Gavin and Eric at milwaukeemafia@gmail.comExplore the Milwaukee Mafia Wiki: https://milwaukeemafia.com/Become part of the Family: https://www.patreon.com/Milwaukeemafia--Gavin Schmitt is the leading historical expert on the mafia in Wisconsin. He has written several books on the subject and regularly speaks across the country.Get Gavin's Books: https://www.amazon.com/Gavin-Schmitt/e/B00E749XFSBook Gavin for a Presentation: https://gavinschmitt.com/

This week, Juliet and Jacoby follow up on a lawsuit against Hershey and discuss a pair of heists involving whiskey and gummy bears. For this week's Taste Test, they try Reese's Oreo Cups. Finally, they share their Personal Food News and react to some Listener Food News. Do you have Personal Food News? We want to hear from you! Leave us a voicemail at 850-783-9136, or email ListenerFoodNews@Gmail.com for a chance to have your news shared on the show. Be sure to check us out on YouTube and TikTok for exclusive clips, new Taste Tests, and more! Hosts: Juliet Litman and David Jacoby Producer: Mike Wargon Musical Elements: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this recap, Lesley and Brad revisit their inspiring interview with Jill Allen, founder of Jill Allen & Associates and host of Hey Docs. They reflect on the lessons of grit, confidence, and letting go of the “do-it-all” mindset that keeps entrepreneurs stuck. Together, they share why delegation, structure, and brave decision-making matter more than perfection—and how asking “What's the worst that can happen?” can unlock fearless growth in both your business and in your life.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:Ankle and wrist weights in Pilates and when, if ever, to use them.How self-confidence builds credibility and trust with clients and teams.Why grit and resilience often outperform talent and quick success.How the “Superwoman Syndrome” creates burnout and stagnation.How time-blocking and brave choices create momentum toward success.Episode References/Links:Cambodia Retreat Waitlist - https://lesleylogan.co/retreatsWinter Tour - https://opc.me/eventsPilates Journal Expo - https://xxll.co/pilatesjournalAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandContrology Pilates Conference in Brussels - https://xxll.co/brusselsSubmit your wins or questions - https://beitpod.com/questionsPractice Results Website - https://www.practiceresults.comHey Docs Podcast - https://www.practiceresults.com/hey-docsGrit It Done by Reid Tileston - https://a.co/d/2rKh0ZcBrave, Not Perfect by Reshma Saujani - https://a.co/d/2jjcF9u If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Brad Crowell 0:00  Something that I've told myself over the years is that I work better under pressure, or I work better under a deadline, right? And I think that it's, it definitely makes you go like, you have to get the, get it done. But what if you don't? I've been in that position where I've actually missed deadlines. I have failed because I waited until I needed that feeling of pressure, you know. So there's just so much that goes along with this Superman, Superwoman syndrome when we're trying to do it all.Lesley Logan 0:30  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 1:09  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the demystifying convo I have with Jill Allen in our last episode. If you haven't yet listened to that interview, feel free to pause us now and go back and listen to that one or you can listen this one and then see if you align with what we liked in that one. Maybe you like something different. Brad Crowell 1:32  Maybe. Lesley Logan 1:33  So today is October 23rd, 2025 and there was no good days. So yesterday, the 22nd was National Make A Dog's Day. And I'm going, I don't want to forget this, so pause. You guys, on the day that we're recording this is a month from when this is releasing, and so a month ago from when you're listening to this, and two days, was like National like Amazing Wife's Day and my husband did not know, and he didn't announce anything. No public displays of affection on Instagram, nothing. I'm just saying, it was a very important holiday, and it will never land on a Thursday, because it's always on the third Sunday of every month. Brad Crowell 2:12  What date was that? Lesley Logan 2:14  It was September 21st and if you look at 10 days, and the reason I know is because my and Rick. Rick posted about my and he said it was National Amazing Wife's day on the third Sunday of every month. He actually must have also gotten his day from the same exact same website. So anyways, back. Brad Crowell 2:33  That's pretty badass, Rick. Lesley Logan 2:35  Back, no, I don't think he listens. But anyway, he doesn't.Brad Crowell 2:38  You're showing me up. You're making me look bad over here. Lesley Logan 2:38  But just like that, we took him right back down, because he does not even listen to this. Anyways, I'm just telling you that we don't do this on the Sundays, and you're missing out on good holidays that could involve celebrating me, but today, but today, we are celebrating National Make a Dog's Day. And so October 22nd, yesterday, National Make a Dog's Day is how we use this day to ensure that the dogs around us enjoy themselves as best as possible. Oh, my Lord, this is a day to spread information about dogs importance in our lives and how much they can improve our days with love and loyalty. Brad Crowell 3:18  In case you didn't already. Lesley Logan 3:20  Is there any scientific, is there any scientific evidence of this, other than, like, it makes us feel good? Like, is there, I only know anecdotal. Like, yes, my dog is better because of my life is better because of my dog. But like, is there any science behind this? Did the day give us anything? No, so we're just, we're just gonna say it. We also use this day to encourage people to adopt from shelters and provide a better life for at least one puppy. May I suggest an older dog. Go to your local SPCA. We donate to the Nevada one, and we got to tour the facility. And it is amazing. OPC donates to them and the time of this release, Cody and Onyx better be adopted you guys, because it's, I'm really fucking struggling, like I just want, Brad, I think, wanted to invite Onyx in because she's 11 and she's like a little black version of Gaia. I'm not even kidding. Same underbite, same, same everything, very agile. Actually, Gaia was not that agile at 11. We'll say that. And I want Cody, and Cody is way too big, and we don't have time for that energy right now. But go to your local SPCA and go meet the dogs, go play with the dogs, become a volunteer and walk the dogs. You can even read to the dogs, right? Because clearly that is going to make your life better. And you can also foster, if you know, like, I'm only in town for a couple weeks at a time, you can become a foster, and you won't even fail, because you are like, oh no, I'm gonna be a professional foster. I'm only gonna take a dog for as long as I'm in town, or things like and they they supply the food and the medical, and you're just the house, you just get the love of the dog, and it's quite great. So we mean the world for a dog, and it's time we insure they get everything they deserve. I'm gonna say our dogs are so spoiled that this kind of holiday feels like a dog made it up. But, at any rate, we, our lives are better because they're in it. It's for sure.Brad Crowell 5:09  There's no question about that. Well, hey, I'm really excited to be home. We just got back from Cambodia and Singapore. Lesley Logan 5:15  We just got back and we're hugging our dog and making his life better. Brad Crowell 5:20  We're hugging our dog. Lesley Logan 5:21  How nice of us to come home just in time for this holiday. Brad Crowell 5:24  How nice of, yeah, you better feel special Bayon. We came home just for you. Yeah, he abandoned us. So it was, you know, look, Cambodia is magical. What an amazing experience. And you're missing out if you haven't joined us yet. So you should go get on the wait list for next year. Go to crowsnestretreats.com crowsnestretreats.com. We will be making the announcement pretty soon about next year's trip, but I'm going to tell you secret listener, insider info, it's in October of next year, and it's going to be.Lesley Logan 5:56  The dates are on the site. Brad Crowell 5:56  The 18th to the 23rd. Lesley Logan 5:56  Yeah and January is when we will announce the. Brad Crowell 5:56  I don't think the dates are on the site yet, so we're just telling you right now. Yeah. Lesley Logan 5:56  Okay, So you get the insider (inaudible). Brad Crowell 5:56  You get the insider info. Lesley Logan 5:59  If you are on the waitlist already, you got that information, and in January, only the waitlist people get the discount. So just saying, save some money, get on the waitlist and snag your spot. We already have released the Winter Tour event. We actually have, the time we're recording this, have not seen the whole schedule, but I have seen several cities, and I have approved several workshops. So I think with confidence I can say Lexington, Kentucky. I think with confidence I can say DC. Brad Crowell 6:38  Yeah. Lesley Logan 6:39  I think with confidence, I can say, Tampa.Brad Crowell 6:46  Here, let's just do this because this is a. Lesley Logan 6:48  This feels like a guessing game. You're not even helping me out.Brad Crowell 6:51  Well, because. Lesley Logan 6:52  What? What? With confidence, what can you say? Pensacola. Brad Crowell 6:56  All right, so Colorado Springs. Lesley Logan 6:57  Oh gay. Brad Crowell 6:58  Fayetteville, Arkansas. Lesley Logan 6:59  Oh so fun. Brad Crowell 7:00  Louisville. Lesley Logan 7:02  Oh, that's different than Lexington. Brad Crowell 7:03  Oh, sorry, I said it wrong. St Louis, I'm reading two things here, then Lexington, then Columbus, Ohio. Lesley Logan 7:11  Oh, oh, we're going back?Brad Crowell 7:15  We've never been to Columbus (inaudible). Lesley Logan 7:19  Oh, sorry, sorry. That was such a bad move that was like a California move, like, I've been there.Brad Crowell 7:27  That one's not locked in yet, Columbus, but we're close. We're going to be in Fort Wayne for a day off. Then we're going all up to Detroit. Lesley Logan 7:34  Whoa. Brad Crowell 7:35  Yeah, we're going to hit it this time. Finally, then it looks like we're swinging around. We are doing our best to line up a spot in Pittsburgh and possibly Rochester. So unfortunately. Lesley Logan 7:45  Sounds like these are these are not real. Brad Crowell 7:47  Canada is out. Canada is out. Lesley Logan 7:49  You guys, I'm hearing this for the first time. Brad Crowell 7:51  It's true. Lesley Logan 7:52  Don't, this is the thing, you can't get mad at, at us, and you can't get mad I don't think it's the Canadian government this time. I think this is a host issue. Brad Crowell 7:59  This is a host issue. We've been having trouble connecting with studios. It's insane. Like in Toronto and Ottawa, just like, nothing. (inaudible)Lesley Logan 8:07  And we know you want us to come and they're just not (inaudible). Brad Crowell 8:10  Like, really, can't understand that. But yeah, I mean, at this point we're having, we're gonna have to look at the following year, because this stuff has already been negotiated. Saratoga Springs a private event. Boston, Mass is public. Cape Cod Mashpee, Providence is a private event. New Haven, Connecticut is day off. Torrington, we're going to teach in Torrington, I think, which is Connecticut. Hershey, PA, then we got. Lesley Logan 8:35  I feel like we're not giving them insider on anything, because they're like, I could just go to the website and they can they're hearing days off. They're hearing this might be.Brad Crowell 8:42  Well, this is like, you started this. Lesley Logan 8:45  I know, but it was more fun the way I was doing it. It's like a guessing game. Brad Crowell 8:52  We're gonna be in Rehoboth Beach. Lesley Logan 8:56  Where the fuck is that? Brad Crowell 8:56  Yeah, we're gonna that's Delaware. Lesley Logan 8:56  Okay, Delaware. (inaudible)Brad Crowell 8:55  We're gonna be in D.C. Lesley Logan 8:56  It's just a small state if you say Delaware, Virginia. We're coming back. We love beach. Brad Crowell 8:56  We're gonna be in we're working on Charlotte right now, but not sure yet. We're still working that out. Lesley Logan 9:04  That was definitely been a problem. Brad Crowell 9:04  Savannah, Georgia. Then, Fort Lauderdale.Lesley Logan 9:06  Wow, we found something in Savannah. No way. Brad Crowell 9:09  I'm pretty sure. Lesley Logan 9:09  No, it didn't happen, like, the last two trips. Are you sure that's not like a day off, or we're just spending the night? Brad Crowell 9:14  Could be a day off. Then we're gonna go down to Fort Lauderdale. We are teaching. Tampa, we are teaching.Lesley Logan 9:14  You know what you can do everyone, go to opc.me/events and you can see which of these are days off and which of these are real stops.Brad Crowell 9:27  I'm just gonna read through the rest of this, Pensacola, New Orleans, Houston and Austin. Houston, we're still working on. And then Phoenix. We're probably most likely teaching Phoenix. Either Phoenix or Tucson. We're still figuring that out. But that's that's the path. Lesley Logan 9:40  We had some people in Tucson who wanted us to come so (inaudible). Well, there it is, folks, opc.me/events to get the actual lineup with the for sure, settle dates and snag what spots remain.Brad Crowell 9:52  We are recording this a month ahead of time. So by the time you're hearing this and seeing that, it will be a lot more clear. Lesley Logan 9:56  Now you can see it's really a lot of work. And it's really hard, because we got a ton of people when we were going to Canada the first time in the Toronto area, want us to come, but none of them have studios, and we can't, we, we specifically, because we're crossing the border, we actually have to be invited. Like, we can't just, like, wing it. And then when the tour ends, we come home, kick off, eLevate Six and then we head to Huntington Beach for the Pilates Journal Expo. Go to xxll.co/pilatesjournal. I've decided that's how I'm saying it xxll.co/pilatesjournal, and you're going to be able to get your tickets. There's a, it's a huge lineup. A lot of my friends are doing it. It was kind of fun. Like I knew I was doing it, but they didn't tell me who else is doing it. Like one of the girls that I train to be a teacher is doing it. So, like, so cool. So, so, so cool. And I did that so long ago. That's how long she's been a teacher. Because, like, that was a long time. It was almost 10 years ago. February, Agency Mini is happening. You want to get on the waitlist at prfit.biz/mini P-R-F-I-T that's profit without the O, dot biz slash mini, and that is for Pilates instructors and studio owners who would like to ditch all the chaos, the noise, the overwhelm, and get their business to work for them.Brad Crowell 10:07  A lot of people, a lot of people have been asking us, when are we doing it again y'all, so we're giving you a lot of a heads up here to get ready, get prepared. Go to prfit.biz/mini to get yourself on the waitlist so you can catch that early bird when we when we roll that out. In March, we are going to go to Europe, and we're really fired up about it. We're going to be in Poland, and then in Brussels. So go to xxll.co/poland xxll.co/brussels for those two events, and then in April.Lesley Logan 11:41  P.O.T. London, time of this recording, we don't have a link for you to go to. I'm sure it's already been announced. And I'm sure there's an early bird that you don't want to miss. And I am, for sure, doing the Joe's Gyms, and I still haven't signed the contract, so. Brad Crowell 11:42  It's a party. Lesley Logan 11:52  I am, I am pretty sure I am teaching two amazing workshops, which is super cool. They are not any workshops that I've ever taught in England before. So if you just came to the Mullet Tour, or you've been to a Mullet Tour, neither of these workshops have ever seen the light of day in that country. So you want to go. Okay, before we get into the lovely Jill Allen, we have a question to respond to.Brad Crowell 12:23  We totally do. The, let's see. Hold on. Mary star Pilates. Mary star Pilates. I'm on the wrong one. We're just gonna leave that in. We're leaving that in. Don't worry about it. DeniseStargazer said, hey, I would love your opinion about ankle and wrist weights while doing Pilates. How heavy, how often, is there a leg or ankle preference or brand?Lesley Logan 12:52  Well, I do love that both two questions in a row will have the name star in them, which is quite cool, but okay, so how do I answer this? Joe Pilates did mess around with some foot weights. They were the shape of a shoe, and my friend Joel Crosby made me a pair, and I think I still have them and. Brad Crowell 13:12  Oh yeah. Lesley Logan 13:12  They are really hard for me to do Pilates with. Brad Crowell 13:16  Oh yeah, they're hard. Lesley Logan 13:17  In fact, I think that they're.Brad Crowell 13:20  They're literally like a weighted sole that you strap onto the bottom of your feet.Lesley Logan 13:24  And I, and I'm going to preface this with both Brad and I are hyper mobile bodies. And so because of that, and I have the longest legs already, so because of that, I actually think that just a general statement of ankle or leg weights in Pilates is probably not necessary. I do see. Brad Crowell 13:49  The longest limbs. Lesley Logan 13:51  I do see how these things that Joe was creating, that Joel created, could be useful to someone who's not hyper mobile, someone who's already very strong in the practice. And also, if someone has a foot boot on, like a foot boot, that's a redundancy. A boot on like they have a foot injury, I think a weighted ankle weight on the other leg would be helpful, because then you have, like an evenness to what's happening distally on the leg. But in general, I think these things are a fitness fad that looks freaking cute on the skinny girlies, and they match their outfits, and it's just esthetically pleasing. But I think it is a waste of time. I think it's so easy for your joints to do the moves, whether you're doing Pilates or not. I think it's so easy for the joints to do the moves. I think it is asking a lot of the connections your body needs to have. So if you are a super strong, connected, non hypermobile person, and you don't feel your hip flexors take over, your back takeover, have the most fun. Bala makes super cute ones, by the way. I mean, if you're going to put these ankle weights on and look like a Jane Fonda, it should at least be cute. But I do think that the average person just needs to get started. And I feel like this is just another thing someone have to buy and invest in, get out, dust off, to get their movement practice in. So I'm a not fan of them, and I don't use them.Brad Crowell 15:11  Well, that's fair. Yeah. I mean, I think also too, just the just from cursory listening to y'all teaching and doing all that stuff. Most people are picking up two to five pound weights. And I know you every time you're like, just use ones.Lesley Logan 15:28  In Pilates, you're using one, and in the gym, you're going to pick up heavy weights, okay? And if you want to use ankle weights at the gym, that is not my my fortress. I go there and I work out. My trainer gives me things. If she told me I needed ankle weights, because she's so smart, I would listen to her. But in Pilates, like, if you have a super if you have a Michael Phelps torso and short legs, maybe ankle weights would help balance your torso to your leg situation, some exercises. But I really think before you add tools to things you might need to he was like a dolphin. Brad's looking at how long his spine was. He was like a dolphin. He had a ridiculously long spine. But, like, I just think that, like, it's just one more thing that we're. Brad Crowell 16:13  It still is. He's alive, right? Lesley Logan 16:14  Well, yeah, he's alive. Brad Crowell 16:14  Still is like a dolphin. Lesley Logan 16:12  He still is like a dolphin. So I just think that, like, you know, the other thing I'll say about this is ankle weights are like a prop. And Joe never used a prop throughout every single exercise. He used props as tools to teach a connection you needed, and got rid of them. So if you are a teacher who's like, oh my god, Lesley, I use the the ankle weights for this one exercise to help people. Great. Don't at me. I'm good. I celebrate you. I think it's wonderful. But I just think that, like, how often, how long? Like, it's just another thing out there that I don't think is as needed. I think, I think we can get so much out of Pilates without having to make it harder to do. That's my personal opinion. And I love this question so much. I want more questions like these. Send them to the beitpod.com/questions or what's the phone number, because it's not what I want. Brad Crowell 17:00  310-905-5534Lesley Logan 17:01  I mean, at least it's 310. Brad Crowell 17:05  Yeah, sure. Lesley Logan 17:06  Good area code. Brad Crowell 17:07  We'll take it. 310-905-5534 or go to beitpod.com/questions and send us your wins or your questions. Stick around. We'll be right back. We're gonna dig into this really heartfelt convo with Jill Allen and she, she coaches orthodontics offices.Lesley Logan 17:25  Are you not gonna take a break at all? Brad Crowell 17:26  Wait for it, she coaches orthodontics offices. And the thing that's crazy is that the conversation is applicable to people of all walks of life.Lesley Logan 17:36  It really is. We didn't even talk about orthodontists. Brad Crowell 17:39  Yeah, stick around. We'll be right back.Brad Crowell 17:41  Welcome back. Let's talk about Jill Allen. Jill is the founder of Jill Allen and Associates. Lesley Logan 17:47  Doesn't that look like she should be also a lawyer? Brad Crowell 17:50  Oh, a lawyer or like. Lesley Logan 17:51  Should be like a legal office. Brad Crowell 17:52  Luxary handbags. Lesley Logan 17:54  Oh, Jill Allen, I see that.Brad Crowell 17:56  Yeah. She's an orthodontic consulting firm. She's over 30 years of experience in the industry, and specializes in helping doctors launch their own, their own, their own orthodontic practices, focusing exclusively on startups and supporting new owners who often lack formal business training. That sounds so familiar. She is also the host of Hey Docs, a podcast where she shares business fundamentals, and interviews experts to provide valuable insight for all entrepreneurs. Dr. Allen finds her greatest inspiration in seeing her clients grow their practices into thriving, multimillion dollar businesses, which is pretty epic. I love that, and I felt like I commiserated with her a lot, because we, obviously, service, you know, we serve the Pilates industry. And so it's really interesting to hear her talk about, when she started her consulting firm 19 years ago, there was no like people were not using the internet for this kind of stuff. Barely using the internet. Social media was barely starting, right?Lesley Logan 19:02  I know because I hadn't. I mean, I had an orthodontist when I was in June, like, sixth grade. And like, I mean, my parents had to, like, just find one in the yellow pages.Brad Crowell 19:11  Yeah, probably the yellow pages, or referral word of mouth, most likely. Lesley Logan 19:16  Like, maybe, and I, because I doubt our I don't, our insurance paid for Orthodontic work. You know what I mean? I, for sure, didn't, because my siblings didn't get the same situation as I did. So yeah, so which is something everyone likes to bring up, but, I mean, 19 years, even the coaching, but she coaches them has changed, because now.Brad Crowell 19:32  Oh yeah, everything has changed, but it's fascinating, because when we, you know, like there wasn't anybody doing what she was doing when she got started, and we felt the same way with Agency, there wasn't anybody coaching, you know, Pilates business owners. Lesley Logan 19:46  Yeah I felt a lot of same synergy. But I also want to say, like, everything I want to say to you applies to anybody who's got a dream or a goal or a business. She said, confidently stand in the space like you got to be confident in the space that you're in. You know, people, and this is so true, people are not going to walk around and believe in you more than you believe. I mean, I believe in our members. I think sometimes when they believe in them. But the reality is, is that like, like, random, random people an be like, oh my god, you're the like, you have to believe in you, like, people want to, especially when you are in a service-based business, orthodontics, Pilates, anything, people want the confident person they don't want the person like, I think I know what I'm doing. Like, we, just before we hit record, our car's in the shop, and we have a new mechanic because we have a new car, and you know, you're like, God how much they're gonna rip me off for. It's kind of like taking your dog to the vet. It's like, what's the bill gonna be? And you just, like, spin the wheel. And this guy is like, okay, here's a video of, here's where we saw this. We saw this. We're just gonna watch this. He was so he stood in his confidence. He could be bullshitting me. I don't know what I'm looking at, but like, he was so confident. I was like, I told Brad, I was like, I love these guys. These are our mechanics. We're not switching, like, just that, just that confidence in there. And so I just highly recommend that for anyone who is on a mission. She also stated that being a business owner requires grit and hard work. And there's an incredible, I can't think of her name, it's on the tip of my tongue, but there's an incredible TEDx talk on grit. And the truth is, is that the reason why most businesses, the businesses that become like successful, they found it's not like they hit lightning in the bottle. It's most of the time that people just had grit. They just kept going. They just kept going. And then she also said there is this pressure on business owners to hit these big financial goals, and then that leads to imposter syndrome. And we've had Brad Bizjack on a couple weeks ago, and he talks about how, like, he misses all of his goals, but he's the most confident person you've ever met because, like, how he talks to himself, how he pumps himself up, and how he has confidence, not in that he achieved a goal, but in a work that they he did. And so she says, like, you have to keep pumping yourself up, even if you don't believe it 100% yet, because that is going to help you with the confidence and showing up and doing the hard work. And we got to take pressure of ourselves to hit the goals yesterday or this, I mean, like, people are like, okay, I'm charging my rates, but I still don't have enough clients. It's like, right, one step at a time. Like, you know, I don't know. I just loved it. What did you think? What did you love?Brad Crowell 22:22  Yeah, the the okay, so actually, I was just going to bring up, I'm trying to remember if we had him on the pod, Reid Tileston. Do you remember Reid? Super, super tall professor who owned, like many, many gyms, gyms over the years. Lesley Logan 22:40  Oh, we never had Reid on. Brad Crowell 22:41  Okay, well, he wrote a book, and it's called Grit It Done, and it's, it's like, low risk entrepreneurial tips and stuff. So anyway, I know that's not, that's more for people who are starting a business, but you know, when you started talking about grit, it started making me think about Reid and. Lesley Logan 22:55  Hi, Reid. Brad Crowell 22:56  Yeah. Hi, Reid. But I really loved when y'all know exactly what I'm going to talk about here, because I keep coming back to this across different interviews, where we have the the idea of the Superman or the Superwoman syndrome. It's the solopreneur complex is another way to put it, right, where I have to be the one doing it. I'm the, you know, I'm I can do it better than everybody else. I don't have the money to do, to outsource, or any of that kind of thing. And she talked about, she specifically honed in on the the idea that it makes us feel like we're getting we are actually working. It validates our own internal feelings, right? I need to be doing it all. And she said, it's an internal conflict, and it also creates overwhelm, right? So it's this both thing, where, like that feeds our ego, but it also creates overwhelm, and it kind of gives us the idea that we are working so hard, right, that we're getting something, we're moving the ball forward somehow. Lesley Logan 24:00  But we're just treading water. Brad Crowell 24:01  But a lot of the time we're treading water. Lesley Logan 24:04  Which is really hard to do. Have you just tried treading water recently? Like. Brad Crowell 24:04  Oh, recently, no, but I used to have to do that. Lesley Logan 24:08  We had to do it in swimming lessons. Brad Crowell 24:12  Yeah, for like, 15 minutes, yeah. That was a long freaking time. Lesley Logan 24:16  Especially for you. Brad Crowell 24:18  No, to be a lifeguard or something. (inaudible)Lesley Logan 24:20  No, not like you don't have the strength or endurance. I mean, your attention span, like you couldn't do anything else, your usual. You couldn't, like, tap something or click something, or like you just had to do one thing. I just can't, it will the longest 15 minutes for you.Brad Crowell 24:38  Well, you know this idea of the Superman, Superwoman syndrome really creates, like, debilitating pressure on on you because when it's not getting done, when something isn't getting done, whose fault is it? It's always our fault. Why? Because we're in the middle of every single project, every single possible thing. And you know, it really it creates, sometimes we, like, I think something that I've told myself over the years is that I work better under pressure, or I work better under a deadline, right? And I think that it's it definitely makes you go, like, you have to get the, get it done. But what if you don't? I've been in that position where I've actually missed deadlines, have failed because I waited until I needed that feeling of pressure, you know. So there's just so much that goes along with with this Superman, Superwoman syndrome when we're trying to do it all. And she also talked about like, it, you know, the irony here is that that overwhelm of like, what if you don't actually know what you're doing? What if you don't get it done? Or, you know, the you can be overwhelmed by this realization that I don't know how to do it all, while thinking I have to do it all or I'm the only one that could do this.Lesley Logan 25:53  That sounds like a terrible torture room to be in your mind.Brad Crowell 25:58  She said, she said, how do you overcome this? Right? And ultimately, it comes down to trust, trusting others to be able to execute or implement in a way that you would be doing it or as close to you as possible, right? And she, she said, take it like eating a cookie, just one little bite at a time, and keep moving forward, but, but then be sure to look back and high five yourself. So in this case, what she's talking about is, as you're delegating, you know, go back and look at little pieces of it and make sure that it's up to the standard that you need. And then you get the high five them, high five yourself. I mean, if you're not running a business here, if this isn't like you're not trying to do that. What if it was walking the dog and you delegated it to a child of yours? Or what if it was cleaning the house? Chores.Lesley Logan 26:48  We used to have those neighbors, the Brazilians, who, like, legitimately, the child was, like, eight years old, and the other one might have been like, I don't know, six, and they walked that dog, and the dog is, like, way bigger than them. And we were like, oh my god, should they be doing this? But they did it every day. I watched them do it every day, you know. And so, like, I thought that was, what a great responsibility, it's an easy block, like, it was not on a dangerous road. They're not crossing any streets, you know.Brad Crowell 27:13  But you know, or, or it is, you know, it can be.Lesley Logan 27:18  I think also you may have said this, but, like, you also don't have to do some things, like, they just don't get done. Like, you can just park okay, you know what's gonna happen. We're going to do laundries on Sunday, and that means everyone has to have enough underwear to get to Sunday. That's how it's got to go. That's when laundry is going to get done. Like, I understand there's a story that a lot of people tell themselves it has to be clean for me to get my work done, bullshit. It does not have to be clean. You have to be able to sit at your desk. And there might be some, like, some interesting things about yourself that you might need things to be clean, but it's often an excuse to not do the thing, because you have another reason to not do the thing. And I would just challenge yourself to, like, figure out, like, like, so, like, there's a whole idea, like, so what, so, and then what, and then and like, follow the path and like, the reality is, a lot of the things that we busy ourselves doing do not lead to the actual goal that we have. And that's what I have to say about that.Brad Crowell 28:16  Yeah, I love it. Well, you know, I think, I think that we're setting ourselves up for failure when we attempt to do everything all by ourselves, and and you know, there are times in our world, in our life, whether that's just due to relationships or finances or whatever, where you know, we are kicking off a project and we are the one ideating and creating, but when it comes to executing and being creative, it's really hard to wear those two hats at the same time, and it really does help you to train someone properly, to help you get all the work doneLesley Logan 28:57  Well and the other thing I just want to say is or hire a coach to help advise you on what's the most like the thing that's priority right now? Brad Crowell 29:04  Yeah, sure. Lesley Logan 29:04  Because if you're trying, if you're actually not sure what you're supposed to be focusing on, you could hire help and then be focused on the wrong thing. And so Jill is a perfect example that there is a coach out there for every fucking niche. So if you are not a Pilates instructor and you're not an orthodontist, I promise you there is a coach out there for you. There is someone who coaches lawyers. There's someone who coaches social workers, or someone who coaches, you know, like. Brad Crowell 29:26  Pilates instructors. Lesley Logan 29:26  Well, yeah, I just said, I said, I said, if you're not one of those already, if you, there's someone who coaches yoga instructors, or someone who coaches, you know, managers of franchises. Like, there are people out there who coach all these things, and this is a matter of finding the one that resonates with you, that gets you. So don't just fall for a really good, you know, funnel. Talk with them. Ask them, like, what you're nervous about, share like, here's my biggest fear. I'm gonna sign up with you, and this is what's gonna happen. And like, you know, make sure that they have a money back guarantee, and then do the work. You know, but there's people out there who will help you. Brad Crowell 30:03  Yeah, well, stick around. We'll be right back. We're gonna dig into a couple of those Be It Action Items that we got from Jill right after this. Brad Crowell 30:05  All right, so finally, let's talk about those Be It Action Items. What bold, executable, intrinsic or targeted action items can we take away from your convo with Jill Allen? She said, hey, you gotta block time schedule, yo. She strongly advocates for block time scheduling for any business owner, even for those who dislike rigidity, which would be me. Lesley Logan 30:30  Except for, we just looked up things that help ADHD CEOs, and one of them is a fucking block schedule.Brad Crowell 30:36  Yeah. Well, you know, because it's like a it's like a sandbox that you get to do whatever you want with within that time. So yeah, she explained that without a plan, a business owner can find 100 things to do with their day, which is the story of my life.Lesley Logan 30:52  I just watched you start to put together the towel thing during a work day. And I was like, that has nothing to do with the work today.Brad Crowell 31:02  I was just listening to things, and I had but then I got this. I got ADD because I, my drill stopped and I couldn't use it. Good times. So there's that. She said, explained, without a plan, business owners can find 100 things to do with the day. And by creating start and stop times, just for tasks, this prevents you from getting sidetracked, which helps manage an otherwise unstructured day. So we definitely.Lesley Logan 31:27  We love a kitchen timer. Brad Crowell 31:28  We love a kitchen timer. Lesley Logan 31:29  Like our time cubes are really great. I was just telling Agency members at some office hours we did the other day. I said, literally, I have to, especially when overwhelmed and I am in the reentry, because I'm always over when we get back to work, even though I am like, we did all the work I needed to do so I could start, you know, fresh. I still have to start. I'm not ahead. And I go, Oh God, I have to touch this inbox. And I set the timer for 15 minutes, and I scan for the most important emails, the timer goes off. Okay, 15 minutes in this Slack. Okay, 15, like, before you know it, you're caught up on things, the overwhelm starts to dissipate, because you actually have seen that. There's not really any fires that are going on and the stories in your head are not true, but time blocks. It's so because I won't work on other things because I'm on the timer of the first thing. Brad Crowell 31:29  Yep. Well, what about you? What was your biggest takeaway? Lesley Logan 32:01  She said before making a decision or starting a new venture ask yourself, what's the worst thing that's gonna happen? Brad Crowell 32:01  I really, I really appreciated this. Lesley Logan 32:01  I love this, because if you can, if you determine you can handle the worst case outcome, you'd move forward with it. I mean, I forget.Brad Crowell 32:01  I mean, she, she specifically said when, like, because she was working in the orthodontics industry, but wanted to start coaching new orthodontic business owners. She said, what's the worst that could happen is we could get no clients, and then I go bankrupt, and that will affect my credit score, and then, you know, what am I going to do? Right? She's like, but there is a path after that. She's like, so once I embraced that, then it wasn't as scary as this amorphous black hole of like, what if things just don't go right? Lesley Logan 33:01  Well, we have this, we have this idea we're talking about and and not that we have any time for it, but we were talking about doing this thing, and I kept just thinking, like, oh my god, there's so much uncertainty right now. It's gonna cost us so much money. I'm not gonna find this thing that I want, and if it doesn't work out, then we're like, fucked right? Like, it could actually cost us things. And then we came with this idea. We're like, oh, we could just build it in the backyard. And it's like, because the worst case is the idea sucks, it doesn't work, and we have a beautiful ADU in the backyard. And so I want to move forward with that. Brad Crowell 33:34  Yeah, I'm excited about it. Lesley Logan 33:38  All right, the other thing she said I want to bring up before we move on is, be brave, not perfect. And she was referencing a book. And I am sorry, guys, I am forgetting the name of that book but, be brave. Brad Crowell 33:46  I think the book is called Be Brave, Not Perfect. Lesley Logan 33:47  Brave not perfect. Brad Crowell 33:48  That's by Reshma Saujani.Lesley Logan 33:52  Oh, is it Reshma? Brad Crowell 33:53  Reshma Saujani.  Lesley Logan 33:55  But Reshma, the Reshma? Hold on. Brad Crowell 33:58  I don't know who the Reshma is, so. Lesley Logan 34:00  If it's the Reshma, she has the best, the best college graduating speech. If it's her.Brad Crowell 34:07  She's a lawyer, politician, civil servant, founder of the nonprofit Girls Who Code.Lesley Logan 34:10  This woman is absolutely incredible. She's the one who, like, talked about bike face. If you haven't, like, look her up, Google bike face college speech. And it's this whole thing that back when, like, bikes were invented, when bicycles were not just invented, but like more popular poor people can have them, they started telling women they were gonna have, they had bike face, because now women could just get around on their own. I kid you not. The number of times that women finally get like, a fucking inch of independence, and they're like, oh, let's just like, fuck this up. So what happened is, women couldn't ride the bicycles in their in their dresses, so they started wearing trousers. And people didn't like they're wearing trousers, that's a problem. And they also could get around without a male and they could be independent and they could, I don't know, have a fucking dream and life of their own. Anyways, they would tell them and be careful you're gonna have bike face. You won't be attractive, and then no one will marry you. Anyways, that is not it, but that is who Reshma is, and I am obsessed with her. So Brave, Not Perfect. Well, we should all read that book. We should have maybe next year, I should have a book club, a Be It Pod Book Club. I don't know that I can get the authors every time, but maybe I could figure that out.Brad Crowell 35:28  If you like that idea, let us know by texting 310-905-5534, what do you think about a Be It Pod Book Club, the Be It Pod squad. Lesley Logan 35:38  Yeah. Oh, that's what I want to call you guys instead. I call you Be It babes. And I kind of want to call you the Be It Pod squad. I just, I also need to know, like, does that sound good, or does that sound like I'm creating, like a cult. Just don't want to create a cult.Brad Crowell 35:51  You're not creating a cult, you're creating a squad.Lesley Logan 35:54  But, but if it was a, but if it is a book club, I do believe that I would want the somehow the club has to be a podcast episode, you guys, my team will freak out if we add another Zoom call that does not produce an episode or a class. So, so anyways, okay, well, Jill Allen, thank you for being you, and thank you for just reminding us that we should have grit and stand in confidence and just go for it. It was just such a wholesome, wonderful interview. And I'm really excited for every orthodontist who gets to work for you, because I'm sure most of our listeners' kids are going to benefit from that, including our listeners. You know what, adults with braces it's a thing now. Brad Crowell 36:17  It's true. Lesley Logan 36:18  And share this with a friend who needs to hear it and Be It Till You See It. Brad Crowell 36:35  Bye for now.Lesley Logan 36:36  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod. Brad Crowell 37:18  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 37:24  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 37:28  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 37:35  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 37:38  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Your Halloween haul's probably gonna include plenty of Pennsylvania-made candy, and we're not just talking Hershey bars. Our state boasts one of the largest candy economies in the nation, so we're testing how much the City Cast Pittsburgh team knows about the sweet treats produced all around the Commonwealth. Quizmaster and contributor Kevin Gavin's in the house, and we want you to play along!  Craving more candy trivia? We've got another round of questions about Pennsylvania's homemade treats.  **This episode originally aired on October 31, 2024. Learn more about the sponsors of this October 23rd episode: The Frick Family House Become a member of City Cast Pittsburgh at membership.citycast.fm. Want more Pittsburgh news?  Sign up for our daily morning Hey Pittsburgh newsletter. We're on Instagram @CityCastPgh. Text or leave us a voicemail at 412-212-8893. Interested in advertising with City Cast? Find more info here.

With countless injuries and six teams on bye, are we all still excited about fantasy football?   The answer is always yes and Walk and JDB breakdown the week 8 slate before taking a deep dive into Hershey's chocolate in the outtakes.

INTRO (00:24): Kathleen opens the show drinking a Chilltown Crusher Pilsner from 902 Brewing Company, and reviews her weekend in Atlantic City at the Borgata.    TOUR NEWS: See Kathleen live on her “Day Drinking Tour.”   COURT NEWS (10:44): Kathleen shares news announcing that Stevie Nicks had a fantastic show in Atlantic City, Taylor Swift attended the Chiefs vs Raiders game, and Jelly Roll served as College Game Day's guest picker for the Georgia vs Ole Miss game.    TASTING MENU (2:26): Kathleen samples a Hershey's Zagnut Crunchy Peanut Butter bar, and Lay's Chesapeake Bay Crab Chips.    UPDATES (19:29): Kathleen shares updates on the Bill Belichick UNC drama, Sarah Ferguson is forced to relinquish her title, and Southwest Airlines unveils their new WILMA boarding process.    HOLY SHIT THEY FOUND IT (41:23): Kathleen reveals that an amateur treasure hunter discovered a 500-yr-old Royal pendant.    FRONT PAGE PUB NEWS (43:13): Kathleen shares articles on the last day of MTV, an 82-yr-old becomes the oldest to climb Everest, Canada's WestJet will charge passengers to recline, Prince Andrew gives up all his titles, the Eugenie crown jewels are stolen from the Louvre in Paris, a Picasso painting vanishes en route to an exhibition, Pope Leo is disbanding Opus Dei, and polar bears have taken over an abandoned research island in Russia.    SAINT OF THE WEEK (1:15:19): Kathleen reads about St. Cornelius, the patron saint of earaches, epilepsy, switching, cattle, and domestic animals.    WHAT ARE WE WATCHING (15:16): Kathleen recommends watching “Murdaugh: Death In The Family” on Hulu.    FEEL GOOD STORY (1:13:26): Kathleen shares a story about 2 beluga whales who finally found freedom in Iceland after being rescued from an aquarium in Shanghai. 

Preston Poore joins Dan Cooper to explain his leadership thesis: how you lead matters more than what you achieve. Drawing on 30 years in consumer brands like Coca‑Cola and Hershey, Preston shares stories of failure, transformation, and practical steps—360 feedback, coaching, and self-awareness—to build healthier workplaces. He also discusses integrating faith and humility into daily leadership, why results are table stakes, and how focusing on the "how" creates stronger teams, engagement, and lasting impact.

Send us a textNestlé just announced 16,000 job cuts, one of the largest in modern CPG history.Jenny Rae and Namaan break down what this massive restructuring says about the company's new strategy, how it mirrors the playbooks of Kraft Heinz and Hershey, and what it reveals about the future of global consumer brands.They unpack how Nestlé defines “winning,” why the market rewarded layoffs, and what every business leader can learn about growth, portfolio management, and decision-making under pressure.Links mentioned in the episode:Nestle to cut 16,000 jobs as new CEO ignites 'turnaround fire' (Reuters)Nestle earningsNestle portfolio of brandsKraft-Heinz breakup signals the end of scale at all costs (previous episode)Chapters06:26 Understanding the Layoffs08:50 Metrics for Winning in Business11:04 Strategic Cash Deployment13:09 Job Cuts and Sales Growth14:22 The Reality Behind Spending Trends17:03 Navigating Consumer Confidence21:23 Analyzing Nestle's Growth Beyond the Headlines25:20 Where Will the Capital Go?27:12 Lessons from Nestle's Business ModelListen to the Market Outsiders podcast, the new daily show with the Management Consulted teamConnect With Management Consulted Schedule free 15min consultation with the MC Team. Watch the video version of the podcast on YouTube! Follow us on LinkedIn, Instagram, and TikTok for the latest updates and industry insights! Join an upcoming live event - case interviews demos, expert panels, and more. Email us (team@managementconsulted.com) with questions or feedback.

Cold mornings, warm afternoons, and a full-on sprint through two of the best swap meets in the country. We dive into Fall Carlisle and Hershey with real numbers, real buys, and no fluff—how we scored rare early Ford parts in bulk, why a flood-saved stash of '34 pickup pieces turned into a nail-biter negotiation, and what actually sells when you've only got two hands and a wagon. From fair pricing to honest haggling, we share the playbook that keeps buyers happy and inventory moving.We talk strategy before we talk scores: why weather shifts your best shopping day, how Facebook vendor groups can save you miles of walking, and the simple rule that “carriables” beat trailer queens when it's time to pack up. Then it's into the finds—Packard senior headlights you can't fake, a killer '32 grille with the right bones, flathead intakes at old-school money, and a Columbia surprise that checked off a friend's entire shopping list. We also get candid about the current market: sign dealers flooding the fields, ENJ headlight prices swinging from sensible to wild, and the frustration of unpriced booths that send buyers chasing “the one person” with authority.Underneath the parts stories is the community that makes these meets special. A curved-dash Olds giving rides past rows of vendors. A Swedish container crew coordinating across fields. A UK collector geeking out over porcelain Ford signs. That mix is why we keep telling people to show up, set up, and help keep these events alive. If you care about Hershey and Carlisle, the best way to protect them is to participate—vend a table, bring your extras, shop fairly, and share what you learn.Hit play for tactics, trends, and the finds we'll be talking about all winter. If you enjoyed this, subscribe, leave a quick review, and tell a friend who needs a Hershey push. What was your best score—or your biggest miss—this yearCheck out our website!! - www.irontrapgarage.comDon't forget to listen to our weekly podcast!! - https://open.spotify.com/show/09WnyHe97uUrMkeXF6dQIL?si=dObfWrBKTyqP42qwrO5vjw- Get 10% Off Your Eastwood Order With The Coupon Code ITG10 At Checkout * Some Products Excluded -  https://glnk.io/73rnx/irontrap  Wanna send us something?Iron Trap GaragePO Box 6New Berlinville, PA19545Matt's Instagram - @irontrap - https://www.instagram.com/irontrap/Mike's Instagram - @mhammsteak - https://www.instagram.com/mhammsteak/Iron Trap Parts Instagram - @irontrapfinds - https://www.instagram.com/irontrapfinds/Iron Trap eBay - https://www.ebay.com/usr/irontrapgarage/Email us - irontrapgarage@gmail.com

Morgan and Eddie have a lot of catching up to do! Eddie recently spent the weekend with his family in Hershey, Pennsylvania for a weekend full of chocolate. But do rollercoasters become less fun as we age? Morgan is still terrified of them. Morgan’s boyfriend surprised her with a trip to the mountains for her birthday. And there was a WANTED man in Morgan’s front yard. See omnystudio.com/listener for privacy information.

In this special backstage episode of the Built Different Podcast, Dr. Zach and his dad, Dr. Tim, sit down with renowned worship leader and songwriter Chris Tomlin at the Giant Center in Hershey, PA leading up to the sold-out EWomen Mercy & Grace Tour stop, where over 8,000 women gathered to worship God together in a powerful night of praise. TIME Magazine has called Chris “the most often sung artist in the world,” and for good reason. With songs like “How Great Is Our God,” “Good Good Father,” and “Holy Forever,” Chris’s music has been the soundtrack of worship for believers around the globe. But beyond the music, Chris shares a timely reminder that “The King is still the King” no matter what we face. In this conversation, Chris opens up about his journey and calling, the heart behind his new album, and what it means to worship in a fractured culture. He talks about the spiritual hunger he’s seeing across the Church, how worship can be used as a weapon against fear and discouragement, and how God has personally met him in seasons of uncertainty. You’ll hear about his passion for Scripture-infused songs like “How Good It Is,” his role in The Last Supper film, and his hope for those who will join him on his upcoming Fall Tour, that launched September 17th and spans across 20 U.S. cities. This episode is a reminder that worship isn’t just a song…it’s a declaration of truth. The King is still good. The King is still faithful. The King is still on the throne. Mentioned in this episode: Visit Chris’s Website: https://christomlin.com/ Listen to Chris’s New Album, The King is Still the King: https://christomlin.com/pages/music Check Out Chris’s Fall Tour Dates: https://christomlin.com/pages/tour Join us at EWomen: https://ewomen.net/ Discover more Christian podcasts at lifeaudio.com and inquire about advertising opportunities at lifeaudio.com/contact-us.

In this episode of The Good Life EDU Podcast, we sit down with Jane Davis, Superintendent of Hershey Public Schools, and Anna Weber, Owner of A-Plum Creative, to explore how Hershey Public Schools turned a community concern into a model initiative for digital citizenship education. After recognizing the growing challenges of student cell phone use, social media, and online behavior, Hershey launched a campaign that has brought students, parents, and staff together around a shared goal: helping kids become thoughtful, kind, and safe digital citizens. With creative support from A-Plum Creative and in partnership with the Nebraska Rural Community Schools Association (NRCSA), Hershey has developed a visually branded, age-appropriate, and interactive social media initiative grounded in six core principles for digital citizenship. Jane and Anna share how the campaign evolved from early board discussions to data-driven outcomes, and how it's expanding to include AI literacy and guidance for ethical and responsible use of emerging technologies. Listeners will learn how Hershey's approach supports both local needs and broader statewide efforts to equip students for the digital age.

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09-26-25 - BR - FRI - Woman Sues Hershey Over Halloween Candy Not Being Scary - Study On Smart Appliance Reliability - Sci News On Mangoes, Prostate And Urethra Health And Shark Safe SuitsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Two people had to seek medical attention following vicious squirrel attacks that "came out of nowhere" and left a whole neighborhood looking behind their backs - and above their heads. The Bradenton Police Department said a man was arrested Sunday after he was caught doing a burnout to “impress girls” at a red light while driving under the influence. Florida Man sleeps in stranger's car, wakes her up, eats her snacks Hershey received a treat Friday when a judge dismissed a lawsuit claiming the company's Reese's candies tricked customers by depicting spooky Halloween designs on their packaging, while the unwrapped chocolates were in fact featureless. FOLLOW TNR ON RUMBLE: https://rumble.com/c/c-7759604 FOLLOW TNR ON SPOTIFY: https://open.spotify.com/show/7zlofzLZht7dYxjNcBNpWN FOLLOW TNR ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/the-next-round/id1797862560 WEBSITE: https://nextroundlive.com/ MOBILE APP: https://apps.apple.com/us/app/the-next-round/id1580807480 SHOP THE NEXT ROUND STORE: https://nextround.store/ Like TNR on Facebook: / nextroundlive Follow TNR on Twitter: / nextroundlive Follow TNR on Instagram: / nextroundlive Follow everyone from the show on Twitter: Jim Dunaway: / jimdunaway Ryan Brown: / ryanbrownlive Lance Taylor: / thelancetaylor Scott Forester: / scottforestertv Tyler Johns: /TylerJohnsTNR Sponsor the show: sales@nextroundlive.com #SEC #Alabama #Auburn #secfootball #collegefootball #cfb #cfp #football #sports #alabamafootball #alabamabasketball #auburnbasketball #auburnfootball #rolltide #wareagle #alabamacrimsontide #auburntigers #nfl #sportsnews #footballnews Learn more about your ad choices. Visit megaphone.fm/adchoices