Impact Marketer

Who is Rich and Clear A skin care company focused on the African American community as its main target market. They have affordable skin care products that actually work. Before Klout brought them on board, the owner, Ernest, had built up a following of more than 500K followers on Instagram. The business was successful and sustainable, without having run a single ad. Why paid ads? Earnest was looking to take his business to the next level with paid ads. This is an ideal situation for Klout (and any marketing company). When a business is already established and successful organically, using paid ads is like pouring gas on an already serious fire. How did we get started? One of the issues about starting with a client like this, however, is a potential lack of data. In the case of Rich and Clear, there was data from Instagram in terms of followers, likes, etc. but nothing from ads on Facebook or Google. However, the company had a ton of data from Shopify that we were able to tap into to build out our first ad sets. Is email dead? We've said this a number of times on the show, but it's worth repeating. Email data is absolute gold. Still. Not only for email marketing (we get to that in a bit), but also for building out campaigns, audiences, and more. As Rony Hay says, "Email is print money." We ALWAYS recommend building an email list as soon as you start your business. Even a small number (e.g. less than 100) can be powerful data for marketing. Google vs. Facebook Ecosystems You want to make sure the company is represented on both major ecosystems for brand legitimacy. People will search for your brand after seeing your ads, or your products. You need to be present in both Google search and Facebook to build trust. The second reason is to be able to retarget ads across both system. Key problems with Rich and Clear before Klout The company had a very common problem that we see when we bring a client on board: the Facebook Business Manager was suspended and we had to spend a considerable amount of time cleaning up the account before we could kick off our campaigns. The company's facebook page was also suspended, further complicating things. The Klout Solution Because Facebook was essentially dead when Rich and Clear came on board, we focused on Instagram campaigns to build up the account initially. After we cleared and re-opened Facebook, we launched campaigns there as well. In addition, we built out email campaigns and automations to take advantage of all the massive amount of data Earnest already had in order to start increasing customer lifetime value. A huge issue with this was that all emails were going to spam for past customers. So we very carefully rebuilt the list responsiveness by using text-only emails initially and then slowly re-introducing images and other CTAs. Critical Learning If you have an email open rate that is less than 10%, you have trained your list to believe that you're always promoting and as such, your emails have a very limited perceived value. You should take action immediately to change this. In order to do this, you should produce community relevant content that does NOT promote. SMS Marketing There is a future opportunity to build out SMS marketing for Rich and Clear. We're not there yet (because we build out one thing at a time). However, SMS is a great different channel to use because of the high engagement rate. If you can get people's phone numbers they are gold for future marketing. Ninety day results with Klout The business was averaging about $100K in revenue when we brought them on board. While we actually started somewhat conservative in our campaigns, 90 days into the client relationship, the company is now breaking $200K per month. Email revenue has gone from 1-2% to 19-20% of monthly top line.

Style reform is a small but mighty, woman owned, athliesure brand. They've been around for a few years, and we brought them on board in Klout about 90 days ago. The interesting business case with Style Reform is that they are a wholesaler pivoting to D2C and that's where our paid ads strategy is focused. In this episode, Rony, Kevin and I talk about:- How we got started with Style Reform and some unique aspects of their onboarding- How a post by JLo happen and its effects on the business- The Difference between Sales and Marketing- Bidding strategies: Lowest costs vs Cost Cap campaigns- Moving from Wholesale to D2C- Lessons Learned for Klout

Today’s conversation focuses on a business called Obega Beauty: a drop shipping company that sells support bras for women.In this episode, Rony, Kevin and I touch on topics around:Whether or not drop shipping is dead & how to do it rightWhat business owners need to know about testing adsThe dangers of being a one product company and not focusing on CLTVWhy you can never just “set it and forget it” with ad spend (or your business)How Klout approached scale and growth for this business and the lessons we learned from the engagement

Today’s episode focuses on a company called Artizara. Artizara is a pioneer in the online modest fashion space. They’ve been around since 2002 and they’ve been a client at Klout for more than a year.In this episode, Stephen, Rony and Kevin discuss how Klout has been able to drive continued success and scale with new customers for Artizara with our signature Ultimate Paid Ads advantage program.I invite you to join us for this detail packed 20 minutes or so as we dive into the details of:The status of Artizara when they came onboard with us as an almost decade old brand that was doing well, but not growing rapidly and acquiring new clients How the previous marketing agency Artizara worked with wasn’t able to find new customers to continue to scale the company and how their data was “finessed” to look good, rather than actually delivering on performance The key metrics we used to immediately create a difference in performance during the onboarding process Why an organized, structured and uniform campaign in Facebook is absolutely essential for being able to scale success The fundamental mistake in Artizara’s ad sets that were limiting their growth that we fixed What questions business owners should ask an agency like Klout before working with them and the lessons that we learned from the Artizara experience to continue to refine and improve our service

In today’s full-length episode of Impact Marketer, we’re interviewing Anthony Blatner. Anthony is an ex-IBMer, tech founder, and digital entrepreneur. He’s managed over $5 million in ad spend and has been able to generate over 165,000 sales opportunities for his clients.He’s also completed 4 marathons and an ultra marathon in the last year. He’s been committed to being the best there is at LinkedIn Ads becoming the go-to authority in the space.On this episode, you’ll learn:The One Area Of Your Funnel LinkedIn Ads Are PERFECT ForLinkedIn VS Facebook Ads: Don’t Make This Rookie MistakeThe Laser Accurate Targeting Strategies To Reach Your Audience On LinkedInConnect with Anthony Blatner:Blog: ModernMedia.ioEmail: Anthony@modernmedia.iohttps://www.linkedin.com/in/anthonyblatner

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Anthony Blatner. Anthony is an ex-IBMer, tech founder, and digital entrepreneur. He’s managed over $5 million in ad spend and has been able to generate over 165,000 sales opportunities for his clients.He’s also completed 4 marathons and an ultra marathon in the last year. He’s been committed to being the best there is at LinkedIn Ads becoming the go-to authority in the space.On this episode, you’ll learn:How To Use Freelancing To Find True Fulfillment In Your WorkHow To Avoid Analysis Paralysis To Create Long Term MomentumConnect with Anthony Blatner:Blog: ModernMedia.ioEmail: Anthony@modernmedia.iohttps://www.linkedin.com/in/anthonyblatner

In today’s full-length episode of Impact Marketer, I’ll be sharing my experience of growing my agency Klout Consulting through automated social selling on platforms like LinkedIn. In the last month I’ve closed over 5 figures worth of deals through this.This has been repeatedly used to scale countless B2B businesses to 5+ figures per month. Without sales you have no business. This is one of the most important aspects to keeping your business alive - by creating predictable income. This is a deep and tactical episode; grab a pen and pad cause you’ll need it.On this episode, you’ll learn:What Social Selling Is And The Do’s And Don’ts That’ll Make Or Break YouMy Three Part Sales Flow That Makes You Look Like An Expert Even If You Don’t Post A Ton Of ContentThe Exact Software I Use To Automate This Process From Start To FinishConnect with me:IG @HayRony - Text, DM, or email me through here.KloutConsulting.com

In today’s Talk Of The Day episode of Impact Marketer, I’ll be sharing my personal story of how I overcame massively failing my first real business. I feel deep into a dark place where I doubted every move I made professionally and needed constant reassurance.I dropped out of college, lost a 5 year relationship, and failed two businesses at the same time. Oh I was also $10k in debt from one of the failed launches as well. I knew I could get out of it. But I didn’t believe or perceive that I could.My current life is changing pretty rapidly for the better and I wanted to keep you in the loop because you’ve been with me through it all.Next week I’ll be going over the strategies I used to get my agency over $10k per month in recurring revenue. Stay tuned and thanks for listening.Connect with me:IG @HayRony - Text, DM, or email me through here.

In today’s full-length episode of Impact Marketer, we’re interviewing Charlie Chang. Charlie is a serial entrepreneur, personal finance Youtuber, and social media influencer. He’s recently launched Core Capital Realty, a residential real estate brokerage serving LA and Orange County.He’s a true hustler that does photography, modeling, and runs an Amazon FBA business. His Youtube is where he posts his side hustle content and has been able to EXPLODE on social media using TikTok. He’s been able to overcome camera shyness and provide value and guidance when most are questioning their job security.On this episode, you’ll learn:The Story Behind A 3.5 Million View TikTok VideoThe Key To Cracking The TikTok Algorithm How To Growth-Hack Multiple Platforms At OnceConnect with Charlie Chang:IG: @Charlie__Chang (That’s 2 underscores)Youtube: Charlie Chang - https://www.youtube.com/channel/UCTQuKo8v0PaPCvk5aRxc_Yg

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Charlie Chang. Charlie is a serial entrepreneur, personal finance Youtuber, and social media influencer. He’s recently launched Core Capital Realty, a residential real estate brokerage serving LA and Orange County.He’s a true hustler that does photography, modeling, and runs an Amazon FBA business. His Youtube is where he posts his side hustle content and has been able to EXPLODE on social media using TikTok. He’s been able to overcome camera shyness and provide value and guidance when most are questioning their job security.On this episode, you’ll learn:How To Use Your Personal Brand To Shape Your IdentitySimple Ways To Avoid Analysis ParalysisWays To Stack Habits To Stack ConfidenceConnect with Charlie Chang:IG: @Charlie__Chang (Yes, that’s 2 underscores)Youtube: Charlie Chang - https://www.youtube.com/channel/UCTQuKo8v0PaPCvk5aRxc_Yg

In today’s full-length episode of Impact Marketer, we’re interviewing Ejay Cruz. Ejay is an entrepreneur, podcaster, speaker, and registered nurse. He’s been able to grow his podcast to a top 100 Apple podcast that’s listened to in over 63+ countries.He’s been featured in Kivo Daily, Disrupt Magazine, and Stereo Stickman. He’s been in the healthcare industry for over 10 years and has been able to grow an impressive network of entrepreneurs around the world using his podcast The Parables.On this episode, you’ll learn:Podcast Monetization Without Selling Out.How To Curate And Host Elite Podcast Interviews.An Organic Growth Podcast Strategy For New Podcasters.Connect with Ejay Cruz:Instagram @ItsEjayCruzThe Parables IG: @TheParablesPodcastThe Parables Podcast: https://www.ejaycruz.com/podcast/

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Ejay Cruz. Ejay is an entrepreneur, podcaster, speaker, and registered nurse. He’s been able to grow his podcast to a top 100 Apple podcast that’s listened to in over 63+ countries.He’s been featured in Kivo Daily, Disrupt Magazine, and Stereo Stickman. He’s been in the healthcare industry for over 10 years and has been able to grow an impressive network of entrepreneurs around the world using his podcast The Parables.On this episode, you’ll learn:How Habit Stacking Creates A Momentum Loop.The Secret To Getting More Results With Subconscious Discipline.Connect with Ejay Cruz:Instagram @ItsEjayCruzThe Parables IG: @TheParablesPodcastThe Parables Podcast: https://www.ejaycruz.com/podcast/

In today’s full-length episode of Impact Marketer, we’re interviewing Cam Martinez. Cam is an entrepreneur and founder of LVRG, a group purchasing org that serves small businesses and entrepreneurs. He’s generated over $300,000 worth of revenue purely through organic marketing, which is an impressive feat in itself. Cam’s also got a heart for helping those in need, having partnered up with the non-profit org Feed A Billion to feed over 200,000 people. Throughout his journey of personal growth, his ultimate accomplishment in personal growth was overcoming his self doubt, gaining clarity and discovering what his purpose was and what he wanted to create for the world. Cam’s got everything figured out, and he’s using his success as a means to help other entrepreneurs.Now, he’s known as the  “Chief of Figuring Sh*t Out” and is sharing tips to other people who need help on making their business grow. He does this by hosting his podcast, The 6-Figure Roadmap, and connecting with his community.On this episode, you’ll learn:Podcast Growth Hacking: How To Grow Your Podcast, Get Into Other Podcasts, And Attract Cool People On Your Podcast.How To Negotiate Deals, Create A Community, And Get People To Pay For Your Services.Finding The People Who Are Talked About And Consuming Their Content.Connect with Cam Martinez:TheCamMartinez.comLVRG.it

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Cam Martinez. Cam is an entrepreneur and founder of LVRG, a group purchasing org that serves small businesses and entrepreneurs. He’s generated over $300,000 worth of revenue purely through organic marketing, which is an impressive feat in itself. Cam’s also got a heart for helping those in need, having partnered up with the non-profit org Feed A Billion to feed over 200,000 people. Throughout his journey of personal growth, his ultimate accomplishment in personal growth was overcoming his self doubt, gaining clarity and discovering what his purpose was and what he wanted to create for the world. Cam’s got everything figured out, and he’s using his success as a means to help other entrepreneurs. Now, he’s known as the  “Chief of Figuring Sh*t Out” and is sharing tips to other people who need help on making their business grow. He does this by hosting his podcast, The 6-Figure Roadmap, and connecting with his community.On this episode, you’ll learn:Breaking Free From The Concept Of “I’m organized but I still don’t know what I’m doing” And Setting Up A Solid Gameplan.Getting Deals And Enhancing Your Customer Experience.How To Grow Overnight Confidence By Focusing On One Thing (Hint: It’s Not Money).Connect with Cam Martinez:TheCamMartinez.comLVRG.it

In today’s full-length episode of Impact Marketer, we’re interviewing Kevin Yee. Kevin’s a digital marketer, Founder of Refugee Hustle, PharmD, and high ticket sales expert who successfully transitioned from a 6-figure pharmacist career into a remote entrepreneur. He made over 1.2 million dollars worth of DEALS in just a span of 10 months and has a growing YouTube channel with over 1.8 million views and 10,000 subscribers. To add to that, Kevin underwent an incredible transformation from being an insecure entrepreneur who put too much focus on perfection to a successful entrepreneur that has figured out what he needs to do and focuses on the learning process instead of perfection. He’s also got his IDEAL lifestyle down, from having high quality relationships, practicing jiu jitsu and increasing the impact of other companies through sales. On this episode, you’ll learn:The Traits Of A Powerful And Great Salesperson.Catering And Making Yourself Look Authentic To Hook Your Client And Their Trust.Helping Your Client Find Their Finances In An Ethical Manner.Connect with Kevin Yee:RefugeeHustle.com/Instagram: @kevin_the_refugeeYouTube: www.refugeehustle.com/youtube 

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Kevin Yee. Kevin’s a digital marketer, Founder of Refugee Hustle, PharmD, and high ticket sales expert who successfully transitioned from a 6-figure pharmacist career into a remote entrepreneur. He made over 1.2 million dollars worth of DEALS in just a span of 10 months and has a growing YouTube channel with over 1.8 million views and 10,000 subscribers. To add to that, Kevin underwent an incredible transformation from being an insecure entrepreneur who put too much focus on perfection to a successful entrepreneur that has figured out what he needs to do and focuses on the learning process instead of perfection. He’s also got his IDEAL lifestyle down, from having high quality relationships, practicing jiu jitsu and increasing the impact of other companies through sales.On this episode, you’ll learn:Accepting That Making Mistakes Is Part Of The Process.How To Find The Best Mentors That Give The Best Advice.The Three Pillars Of Good Mental: Health, Wealth And Relationships. Connect with Kevin Yee:RefugeeHustle.com/Instagram: @kevin_the_refugeeYouTube: www.refugeehustle.com/youtube     

In today’s full-length episode of Impact Marketer, we’re interviewing Gilad Rom. Gilad is the founder of Huan, one of the biggest pet protection services in the United States. He turned a 6-month sabbatical into a service that uses your smartphone and bluetooth smart tags to locate your missing pets. Not only that, Huan’s been featured on Hallmark, Reader's Digest, San Fernando Valley Business Journal, and Giftbee and garnered over 2000 users while bootstrapping.Huan has also worked with over a half-dozen dog rescue groups from Dogs Without Borders, Wags & Walks, and Angel City Pit Bull to name a few. Gilad took one of his greatest fears, which is losing his dog, and created a phenomenal product that sells itself… Which nearly cleared out his inventory as it went viral in upstate New York last year.On this episode, you’ll learn:How To Launch A Hardware Tech Start-Up Without Getting Outside Funding.Where To Find The Right Customers For Your Start-Up  Even If You’re Starting From Scratch.How To Make People Find Value In What Your Brand Is Doing So They Sell It For You, Without You AskingConnect with Gilad Rom:gethuan.comTwitter: @giladrom/@gethuan

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Gilad Rom. Gilad is the founder of Huan, one of the biggest pet protection services in the United States. He turned a 6-month sabbatical into a service that uses your smartphone and bluetooth smart tags to locate your missing pets. Not only that, Huan’s been featured on Hallmark, Reader's Digest, San Fernando Valley Business Journal, and Giftbee and garnered over 2000 users while bootstrapping.Huan has also worked with over a half-dozen dog rescue groups from Dogs Without Borders, Wags & Walks, and Angel City Pit Bull to name a few. Gilad took one of his greatest fears, which is losing his dog, and created a phenomenal product that sells itself… Which nearly cleared out his inventory as it went viral in upstate New York last year.On this episode, you’ll learn:How To Be Exceptional And Find The Passion To Overcome Procrastination. How To Find What Excites You So You Can Develop An Ambition That Goes Beyond Money. What You Can Do To Figure Out If You Launch A Start-Up Even If You Haven’t Done It Before.Connect with Gilad Rom:gethuan.comTwitter: @giladrom/@gethuan

In today’s full-length episode of Impact Marketer, we’re interviewing Eric Z Yang. Eric is the founder of Lead Next Gen, a virtual summit agency that helps coaches, entrepreneurs, and consultants host successful virtual summits. Eric has generated over $350,000 in revenue and raised $40,000 in mastermind scholarships. He has also generated 40,000 email subscribers for his virtual events.As a high schooler, Eric flew all the way to California where he learned to break the “finish college” stereotype and attended a Tony Robbins event. There, he learned valuable lessons on growth, business, lifestyle and systems and began connecting with great entrepreneurs to start his own network.Today, he leads his own agile agency that produces virtual summits for his clients. He’s also a speaker, real life growth-hacker and author. On this episode, you’ll learn:The Basics Of Virtual Summits And Why They Work.How To Create An Engaged And Lasting Audience.How To Learn From The Best Experts In Your Industry For FREE.Connect with Eric Z Yang:Leadnextgen.comInstagram: @yangeric20

In today’s Talk Of The Day episode of Impact Marketer, we’re interviewing Eric Z Yang. Eric is the founder of Lead Next Gen, a virtual summit agency that helps coaches, entrepreneurs, and consultants host successful virtual summits. Eric has generated over $350,000 in revenue and raised $40,000 in mastermind scholarships. He has also generated 40,000 email subscribers for his virtual events.As a high schooler, Eric flew all the way to California where he learned to break the “finish college” stereotype and attended a Tony Robbins event. There, he learned valuable lessons on growth, business, lifestyle and systems and began connecting with great entrepreneurs to start his own network.Today, he leads his own agile agency that produces virtual summits for his clients. He’s also a speaker, real life growth-hacker and author.On this episode, you’ll learn:How To Master Making Connections Even If You Have Zero Networks.What You Need To Do To Break The “You Have To Go To College” Cycle.How To Get Rid Of “Impostor Syndrome”.Connect with Eric Z Yang:Leadnextgen.comInstagram: @yangeric20

In today’s full-length episode of Impact Marketer, we’re interviewing John Danes. John is the CEO of 99Media, a results-driven Facebook Ads agency. He’s been featured in countless publications like Kivo Daily, Influencive, Foundr, to name a few. He built his first 6-figure agency in 6 months. He also hosts a top 100 business podcast which he built in 4 months. He’s been able to create an incredible team since dropping out of HIGH SCHOOL. He’s mastered client acquisition and sales, one of the hardest things to figure out as you go out on your own.   When he was bold enough to reach out cold to interview role model and Youtube influencer, Ricky Guiterrez, his network exploded and changed the trajectory of his life ever since.   On this episode, you’ll learn: How To Initiate Sales Calls In A Way That Gets Prospects To Trust You. How To Use Social Media To Attract More Clients Than You Can Handle. Learn When It’s Best To Use The One or Two Call Close System. Connect with John Danes:99media.coInstagram: @JohnDanes 

In today’s episode of Talk Of The Day With Rony Hay where we talk mindset, we have John Danes. John is the CEO of 99Media, a results-driven Facebook Ads agency. He’s been featured in countless publications like Kivo Daily, Influencive, Foundr, to name a few. He built his first 6-figure agency in 6 months.He also hosts a top 100 business podcast which he built in 4 months. He’s been able to create an incredible team since dropping out of HIGH SCHOOL. He’s mastered client acquisition and sales, one of the hardest things to figure out as you go out on your own. When he was bold enough to reach out cold to interview role model and Youtube influencer, Ricky Guiterrez, his network exploded and changed the trajectory of his life ever since. On this episode, you’ll learn:How To Grow Beyond Creative Blockers And Take Action.How To Use VISION To Accomplish Goals You’ve Never Done Before.Connect with John Danes:99media.coInstagram: @JohnDanes

In today’s full-length episode we have Eddie Maalouf. He’s a digital marketer, serial entrepreneur, and marketing thought leader. Eddie has generated over $1 billion in add to carts and has profitably spent over $30 million in ad spend. His success lies in his early realization that sales and relationships are everything. He built his family’s FEC business, Tiny Towne,  to unimaginable heights using digital marketing and sales. He’s a marketer that not only lives the life many dream of but is also transparent and vulnerable about his hardships as well.He’s currently growing multiple digital agencies, Tiny Towne, and coaching other marketers through his Brilliant Marketer’s program.On this episode, you’ll learn:How To Use Simple Networking To Set Yourself Apart From Everyone.The Two Ways To Change Your Life Using The Frameworks Behind Sales.How To 3X What You Charge For Your Services To Bring On Higher Quality Agency Clients.Connect with Eddie Maalouf:Instagram: @EddieMaalouf

In today’s episode of Talk Of The Day With Rony Hay where we talk mindset, we have Eddie Maalouf. He’s a digital marketer, serial entrepreneur, and marketing thought leader. Eddie has generated over $1 billion in add to carts and has profitably spent over $30 million in ad spend.  His success lies in his early realization that sales and relationships are everything. He built his family’s FEC business, Tiny Towne,  to unimaginable heights using digital marketing and sales. He’s a marketer that not only lives the life many dream of but is also transparent and vulnerable about his hardships as well.He’s currently growing multiple digital agencies, Tiny Towne, and coaching other marketers through his Brilliant Marketer’s program. On this episode, you’ll learn: How You Can Trick Your Mind To Experience Next Level Success. How First Impressions Can Shape The Quality Of Your Relationships. Connect with Eddie Maalouf:Instagram: @EddieMaalouf

In today’s full-length episode, we have Arman Iranpour. Arman has earned a degree’s worth of education through trial and error of entrepreneurship. He’s the founder of Leo Prestte, a branding agency he grew to 6-figures by the age of 21. He’s 1 of 30 founders selected for the 2nd batch of the League of Innovators, an accelerator that helps emerging Canadian founders under 25. He’s consulted 50+ startups by the age of 22 and an expert in melding the offline and online worlds of networking through events and social media. Now, he’s the Director of Business Development at Be A Part Of, an ecommerce development agency that helps outdated stores migrate to BigCommerce with custom tailored solutions. On this episode, you’ll learn: The One Thing You Need To Create In Order To Dominate LinkedIn. How To Use Influencer Marketing In 2020 (Hint: It starts with micro). How Arman Has Used Social Media To Build Followings That Became The Foundation Of His Success. Connect with Arman Iranpour:Instagram: @Arman_IranpourLinkedIn: https://www.linkedin.com/in/armaniranpour/Article: https://blog.hubspot.com/sales/sales-pipeline

In today’s episode of Talk Of The Day With Rony Hay where we talk mindset, we have Arman Iranpour. Arman has earned a degree’s worth of education through trial and error of entrepreneurship. He’s the founder of Leo Prestte, a branding agency he grew to 6-figures by the age of 21. He’s 1 of 30 founders selected for the 2nd batch of the League of Innovators, an accelerator that helps emerging Canadian founders under 25. He’s consulted 50+ startups by the age of 22 and an expert in melding the offline and online worlds of networking through events and social media. Now, he’s the Director of Business Development at Be A Part Of, an ecommerce development agency that helps outdated stores migrate to BigCommerce with custom tailored solutions. On this episode, you’ll learn: How To Find The Cause Of Your Insecurities And Grow Past Them. How To Network And Create Lasting Relationships Through Adding Value, Even If You’re In A Completely Different Industry. Connect with Arman Iranpour:Instagram: @Arman_IranpourLinkedIn: https://www.linkedin.com/in/armaniranpour/

In today’s full-length episode of Impact Marketer, we’re interviewing Tom Nguyen. Tom’s a former fortune 500 business consultant with over a decade of experience. He’s led multiple multi-year initiatives ranging from 10 - 40 million in revenue each. He’s had over 10 years as a career development coach and bought his first house in his mid twenties, something that he would’ve done differently today. He left his firm a year before getting promoted to the highest level possible to embark on entrepreneurship. Since then he’s been helping digital agencies scale their revenue and teams. He took his first client from $100k in revenue per month to $400k in revenue per week. We explore what it took to walk away from a job and salary most people dream of having. In this episode, you’ll learn: How to approach building a sales system for an agency. The importance of face to face interactions in an ever-evolving digital world. The four social styles of decision making and how to influence others. Connect with Tom:Facebook: Tom NguyenEmail: apptwithtom@gmail.com 

In today’s full-length episode of Impact Marketer, we’re interviewing Yujin Yeoh. He’s a real estate agent turned serial entrepreneur based out in Brisbane Australia.   After reading a Reddit post on how to start a local service business, he created a cleaning service company and scaled it to $10k in revenue per month in three months with digital marketing.   Since then he’s realized the power of digital marketing automations and has been able to help dozens of other business owners in his network. He’s also among the top 40 ActiveCampaign affiliates and now focusing his efforts on the speaking and investing space. In this episode, you’ll learn: A 5 step process to start a local service business. How NLP is used in sales and marketing and how to use it to your benefit. When to share your expertise with the market and profit. Connect with Yujin :Yujinyeoh.comFacebook: Yujin YeohIG: @yujinyeoh 

In today’s full-length episode of Impact Marketer, we’re interviewing Donna Agnes. She’s a designpreneur that runs a thriving web design agency. She’s had a decade of experience working on million-dollar campaigns with top A-list organizations. We explore her five-year journey as she took a leap of faith to leave her safe full-time job to pursue entrepreneurship. She recently hosted the Design Biz Mastery virtual summit, where she brought on expert speakers to teach freelance designers the business side of design while growing her email list to 2200 people. She went from a fumbling entrepreneur to an industry thought leader that now empowers transformational leaders, lightworkers, and visionary entrepreneurs through powerful storytelling on their websites. In this episode, you’ll learn: What it’s like to build a creative agency from working out of a garage to working with Hollywood powerhouses. Lessons from building a business in a place of uncertainty. How to design websites that not only tell powerful stories but actually convert as well. Connect with Donna Agnes:TheEssenceMuse.comDesignBizMastery.comFacebook: Donna Agnes 

In today’s full-length episode of Impact Marketer, we’re interviewing Luke Bayard. Luke’s a serial entrepreneur, growth hacker, and digital marketer. He also runs the Cult Of Startup Podcast. He’s been able to build his full-service digital agency, Hevi Media, leveraging Upwork. When he realized his agriculture degree wasn’t going to cut it he was fortunate to stumble upon digital marketing.   From there he applied just in time learning, where he was transparent with where he was in the learning process and got paid to learn while being extremely resourceful. Since then he’s been directly responsible for over $2 million in new business for his clients while keeping his team extremely lean. In this episode, you’ll learn: How prospecting on Upwork sites work as a freelancer. The idea of keeping things simple to not get in your own way. How to be transparent and ethical when promising to clients. Connect with Luke:IG: @LHBayardEmail: LukeHBayard@gmail.com  

In today’s full-length episode of Impact Marketer, we’re interviewing Glenn Gabriel. A digital marketer based in Bangkok, Thailand. He also runs The Nomad Wolf Podcast, a podcast where he interviews remote entrepreneurs doing big things with small teams. Shortly after getting his degree in something unrelated to digital marketing, he realized that had chosen the wrong career path. He took a leap of faith and moved from sunny California to Asia to learn digital marketing with some friends of his. We dive deep into his journey of making it work when the stakes were extremely high. From generating his first 5-figure month to completing multiple marathons, two weeks within each other, Glenn is a true testament to a resourceful marketer and entrepreneur. In this episode, you’ll learn: An inside perspective in the world of affiliate marketing. What the culture of expats and remote entrepreneurship is like. The frameworks behind launching a successful podcast within 30 days. Connect with Glenn Gabriel:Itunes & Google Podcast: Nomad Wolf PodcastGlennand.coFacebook: Glenn Gabri  

In today’s full-length episode of Impact Marketer, we’re interviewing Danny Carlson. Founder of KenjiROI, an Amazon listing creative agency.   He’s running two podcasts: the Danny Carlson podcast, where he interviews location independent agency owners, as well as the Actualize Freedom podcast where he interviews 7-figure ecommerce entrepreneurs. We explore how he’s been able to achieve financial freedom while also creating a location independent lifestyle. From going from being a speed demon to an avid acro yoga enthusiast, his powerful transformations both personally and professionally start with his ability to ask, “why?” In this episode, you’ll learn: How to create more time for a side hustle, even at a full-time job. The kind of work ethic is needed to get an agency off the ground. The importance of community to someone looking to achieve true personal growth. Connect with Danny Carlson:Dannycarlson.coIG: @danny.k.carlson  

In today’s full-length episode of Impact Marketer, we have Faiz Imran on the show. He’s a serial entrepreneur with a full-service digital marketing agency of 120 employees. He’s also 17.We explore his journey from flipping fidget spinners to building his digital empire. He shares his story of age getting in the way of success and how he demoted himself to project manager while reporting to an imaginary boss in order to win clients over.In this episode, you’ll learn:The precautionary measures needed before working with friends.How to throw a “business” shower to launch a business.How to have referrals be the lifeline of your agency.Connect with Faiz Imran:Instagram: @faizimranFismma.com

In today’s full-length episode of Impact Marketer, we’re interviewing Jeremy Bolanos. A digital marketer, entrepreneur, and investor. He specializes in the dealership automotive space. Jeremy is one of the few individuals I know that’s been able to turn his passion for cars into a lifelong career. What started as him having to bluff his way into his first digital marketing role and then learning on the fly, has transformed into a role that allows him to sell exotic supercars of brands that he admired growing up. In this episode, you’ll learn: The learning framework behind going from managing $30 per month to $75k+ per month in ad spend. The idea of turning your hobby into a profitable skill. How simplicity and patience can be used in marketing and investing. Connect with Jeremy:KloutConsulting.comIG: @jeremyfrommarketingEmail: jeremybolanosmarketing@gmail.com 

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Tom Nguyen. Tom’s a former fortune 500 business consultant with over a decade of experience. He’s led multiple multi-year initiatives ranging from 10 - 40 million in revenue each. He’s had over 10 years as a career development coach and bought his first house in his mid twenties, something that he would’ve done differently today. He left his firm a year before getting promoted to the highest level possible to embark on entrepreneurship. Since then he’s been helping digital agencies scale their revenue and teams. He took his first client from $100k in revenue per month to $400k in revenue per week. We explore what it took to walk away from a job and salary most people dream of having. In this episode, you’ll learn: The importance of asking yourself this one question. Mental lessons from over 10 years as a consultant. The mindset shifts needed to transform from someone behind the scenes to a formidable leader on the front lines. Connect with Tom:Facebook: Tom NguyenEmail: apptwithtom@gmail.com

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Glenn Gabriel. A digital marketer based in Bangkok, Thailand. He also runs The Nomad Wolf Podcast, a podcast where he interviews remote entrepreneurs doing big things with small teams. Shortly after getting his degree in something unrelated to digital marketing, he realized that had chosen the wrong career path. He took a leap of faith and moved from sunny California to Asia to learn digital marketing with some friends of his. We dive deep into his journey of making it work when the stakes were extremely high. From generating his first 5-figure month to completing multiple marathons, two weeks within each other, Glenn is a true testament to a resourceful marketer and entrepreneur. In this episode, you’ll learn: An inside perspective in the world of affiliate marketing. What the culture of expats and remote entrepreneurship is like. Connect with Glenn Gabriel:Itunes & Google Podcast: Nomad Wolf PodcastGlennand.coFacebook: Glenn GabrielIG: @stokes.zip  

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Danny Carlson. Founder of KenjiROI, an Amazon listing creative agency. He’s running two podcasts: the Danny Carlson podcast, where he interviews location independent agency owners, as well as the Actualize Freedom podcast where he interviews 7-figure ecommerce entrepreneurs.We explore how he’s been able to achieve financial freedom while also creating a location independent lifestyle. From going from being a speed demon to an avid acro yoga enthusiast, his powerful transformations both personally and professionally start with his ability to ask, “why?”In this episode, you’ll learn:How important resilience is to success.How to go against social norms and quit something like alcohol.Connect with Danny Carlson:Dannycarlson.coIG: @danny.k.carlson

 In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Yujin Yeoh. He’s a real estate agent turned serial entrepreneur based out in Brisbane Australia.   After reading a Reddit post on how to start a local service business, he created a cleaning service company and scaled it to $10k in revenue per month in three months with digital marketing.   Since then he’s realized the power of digital marketing automations and has been able to help dozens of other business owners in his network. He’s also among the top 40 ActiveCampaign affiliates and now focusing his efforts on the speaking and investing space. In this episode, you’ll learn: The framework behind controlling your state. Navigating social pressures to create your ideal environment to be in. Connect with Yujin :Yujinyeoh.comFacebook: Yujin YeohIG: @yujinyeoh  

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Luke Bayard. Luke’s a serial entrepreneur, growth hacker, and digital marketer. He also runs the Cult Of Startup Podcast. He’s been able to build his full-service digital agency, Hevi Media, leveraging Upwork. When he realized his agriculture degree wasn’t going to cut it he was fortunate to stumble upon digital marketing.   From there he applied just in time learning, where he was transparent with where he was in the learning process and got paid to learn while being extremely resourceful. Since then he’s been directly responsible for over $2 million in new business for his clients while keeping his team extremely lean. In this episode, you’ll learn: The idea of leveraging a shortcoming in one area of your life to develop a positive addiction in another. What to do with self-doubt when pursuing something you’ve never done before. Connect with Luke:IG: @LHBayardEmail: LukeHBayard@gmail.com 

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we have Faiz Imran on the show. He’s a serial entrepreneur with a full-service digital marketing agency of 120 employees.He’s also 17.We explore his journey from flipping fidget spinners to building his digital empire. He shares his story of age getting in the way of success and how he demoted himself to project manager while reporting to an imaginary boss in order to win clients over.In this episode, you’ll learn:How vision can drive your future success by giving you clarity.The idea of legacy through the eyes of a young entrepreneur.Connect with Faiz Imran:Instagram: @thefaizimranFismma.com

In today’s Talk Of The Day With Rony Hay episode where we talk mindset, we’re interviewing Donna Agnes. She’s a designpreneur that runs a thriving web design agency. She’s had a decade of experience working on million-dollar campaigns with top A-list organizations. We explore her five-year journey as she took a leap of faith to leave her safe full-time job to pursue entrepreneurship. She recently hosted the Design Biz Mastery virtual summit, where she brought on expert speakers to teach freelance designers the business side of design while growing her email list from 0 to 2200 people. She went from a fumbling entrepreneur to an industry thought leader that now empowers transformational leaders, lightworkers, and visionary entrepreneurs through powerful storytelling on their websites.   In this episode, you’ll learn: How to navigate the disapproval of your loved ones and express the value in what you’re pursuing. How to leverage gratitude to build an immovable resilience. Connect with Donna Agnes:TheEssenceMuse.comDesignBizMastery.comFacebook: Donna Agnes  

In today’s episode of Talk Of The Day With Rony Hay where we talk mindset, we have Jeremy Bolanos on the show.Jeremy is one of the few individuals I know that’s been able to turn his passion for cars into a lifelong career.What started as him having to bluff his way into his first digital marketing role and then learning on the fly, has transformed into a role that allows him to sell exotic supercars of brands that he admired growing up.In this episode, you’ll learn:How you can get paid to learn (using marketing data and someone else’s budget).The ideas behind temporary social sacrifice.Connect with Jeremy:KloutConsulting.comIG: @jeremyfrommarketingEmail: jeremybolanosmarketing@gmail.com

Connect with me:LinkedIn:https://www.linkedin.com/in/rony-hay/Instagram:https://www.instagram.com/impactmarketer/Facebook:https://www.facebook.com/impactmarketershow/Youtube:https://www.youtube.com/playlist?list=PL_ZWnWLuMvKUeyMj5ErQTQGxEx8O2vq-xFor Business Inquiries:Website:https://kloutconsulting.com/Facebook:http://fb.me/kloutconsultingEmail:rony@kloutconsulting.com