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Joe and Robert kick off their annual predictions episode by grading last year's forecasts using ChatGPT. They revisit what hit, what missed, and why context often ruins otherwise solid predictions. Along the way, they discuss AI's uneven progress, platform power shifts, crypto hype, nostalgia marketing, podcast attrition, and the growing tension between tech optimism and cultural fatigue. The episode closes with fresh predictions spanning marketing, media, sports, and culture. Key Topics and Takeaways 2025 Predictions Reviewed (with AI grading) BlueSky stalls while X stabilizes and improves monetization TikTok avoids a ban and continues to grow despite regulatory pressure AI image tools (including early Sora) underwhelm initially Bitcoin fails to hit $200K despite strong institutional momentum Generative AI stumbles, but without a single catastrophic "AI Chernobyl" Online sports gambling faces increased scrutiny and structural pullbacks Podcast attrition accelerates quietly ("pod fading") Major brands lean hard into nostalgia as a hedge against AI sameness One major political prediction completely misses 2026 Prediction Overview Joe goes deep into the importance of email as an indication of humanity and states that the reply rate will be the key KPI for email moving forward. In addition, he makes big bets on: - Famous creators stopping their channels - Elon Musk's net worth at the end of the year - Apple buying Disney Robert believes that AI strategy will no longer be in vogue, and marketers will stop using it altogether because AI will be integrated into everything. Robert also discusses "the Mamdani effect" and how it will take over the election process. Tune in to the episode to get all the predictions right up to the very last minute.  Subscribe and Follow: Follow Joe Pulizzi and Robert Rose on LinkedIn for insights, hot takes, and weekly updates from the world of content and marketing.  ------- This week's sponsor: Did you know that most businesses only use 20% of their data? That's like reading a book with most of the pages torn out. Point is, you miss a lot. Unless you use HubSpot. Their customer platform gives you access to the data you need to grow your business. The insights trapped in emails, call logs, and transcripts.  All that unstructured data that makes all the difference. Because when you know more, you grow more. Visit https://www.hubspot.com/ to hear how HubSpot can help you grow better. ------- Get all the show notes: https://www.thisoldmarketing.com/ Get Joe's new book, Burn the Playbook, at http://www.joepulizzi.com/books/burn-the-playbook/ Subscribe to Joe's Newsletter at https://www.joepulizzi.com/signup/. Get Robert Rose's new book, Valuable Friction, at https://robertrose.net/valuable-friction/  Subscribe to Robert's Newsletter at https://seventhbearlens.substack.com/ ------- This Old Marketing is part of the HubSpot Podcast Network: https://www.hubspot.com/podcastnetwork

This is the All Local morning update for December 26, 2025.

Wil peaks with Enga Stanfield, co-owner of multiple Mattenga's Pizzeria in San Antonio and Head of Community at Owner.com. Enga, an Iranian-born former engineer with no prior restaurant experience, shares how she and her husband Matt transitioned from engineering to restaurant ownership in 2014 by purchasing a struggling pizzeria, initially losing significant money due to inexperience. Through relentless grassroots marketing, obsessive cost control, data-driven location selection, and frugal self-funded growth, they turned the business around, expanded to multiple locations, achieved consistent strong sales growth, and built a profitable family-oriented operation that prioritizes community giving, strong systems, and work-life balance while preparing for potential franchising.10 Takeaways No experience required, but commitment is essential: Enga and Matt had zero restaurant or business background yet succeeded through sheer passion, grit, and a willingness to learn from expensive mistakes.  Obscurity is the biggest enemy: The real problem isn't perfect recipes or discounts, it's getting known. Aggressive, consistent marketing (guerrilla tactics, drop-offs, parades, costumes) is the owner's primary job.  Babysit numbers, not people: Obsess over P&L, labor percentages, food costs, and sales forecasting—small percentage improvements on large volumes create massive profit impact.  Hustle beats excuses: External factors (bad location, competition like Chick-fil-A) are irrelevant; successful owners take full responsibility and aggressively pursue customers.  Give to receive: Donating hundreds of pizzas monthly, supporting schools with spirit nights, and community involvement builds loyalty and drives long-term growth.  Location math matters: Use free tools like USPS Every Door Direct Mail to analyze household density, income levels, and demographics to ensure a site can support target sales and profit margins.  Break growth into simple math: Reverse-engineer sales goals into daily orders needed, then create targeted marketing plans to acquire and retain those customers.  Build systems and people, not just rockstars: Strong operational systems and deliberate team development allow scalability. Doing $15/hour tasks yourself prevents building a real business.  Negotiate everything: Leases, vendor prices, contracts: always ask, build in exit protections, and never sign desperate deals. Walking away power is crucial.  Profitability enables generosity: Running a tight, systematic, profitable operation allows you to pay people well, give back to the community, and maintain a thriving family life.

BONUS: Breaking Through The Organizational Immune System - Why Software-Native Organizations Are Still Rare With Vasco Duarte In this BONUS episode, we explore the organizational barriers that prevent companies from becoming truly software-native. Despite having proof that agile, iterative approaches work at scale—from Spotify to Amazon to Etsy—most organizations still struggle to adopt these practices. We reveal the root cause behind this resistance and expose four critical barriers that form what we call "The Organizational Immune System." This isn't about resistance to change; it's about embedded structures, incentives, and mental models that actively reject beneficial transformation. The Root Cause: Project Management as an Incompatible Mindset "Project management as a mental model is fundamentally incompatible with software development. And will continue to be, because 'project management' as an art needs to support industries that are not software-native." The fundamental problem isn't about tools or practices—it's about how we think about work itself. Project management operates on assumptions that simply don't hold true for software development. It assumes you can know the scope upfront, plan everything in advance, and execute according to that plan. But software is fundamentally different. A significant portion of the work only becomes visible once you start building. You discover that the "simple" feature requires refactoring three other systems. You learn that users actually need something different than what they asked for. This isn't poor planning—it's the nature of software. Project management treats discovery as failure ("we missed requirements"), while software-native thinking treats discovery as progress ("we learned something critical"). As Vasco points out in his NoEstimates work, what project management calls "scope creep" should really be labeled "value discovery" in software—because we're discovering more value to add. Discovery vs. Execution: Why Software Needs Different Success Metrics "Software hypotheses need to be tested in hours or days, not weeks, and certainly not months. You can't wait until the end of a 12-month project to find out your core assumption was wrong." The timing mismatch between project management and software development creates fundamental problems. Project management optimizes for plan execution with feedback loops that are months or years long, with clear distinctions between teams doing requirements, design, building, and testing. But software needs to probe and validate assumptions in hours or days. Questions like "Will users actually use this feature?" or "Does this architecture handle the load?" can't wait for the end of a 12-month project. When we finally discover our core assumption was wrong, we need to fully replan—not just "change the plan." Software-native organizations optimize for learning speed, while project management optimizes for plan adherence. These are opposing and mutually exclusive definitions of success. The Language Gap: Why Software Needs Its Own Vocabulary "When you force software into project management language, you lose the ability to manage what actually matters. You end up tracking task completion while missing that you're building the wrong thing." The vocabulary we use shapes how we think about problems and solutions. Project management talks about tasks, milestones, percent complete, resource allocation, and critical path. Software needs to talk about user value, technical debt, architectural runway, learning velocity, deployment frequency, and lead time. These aren't just different words—they represent fundamentally different ways of thinking about work. When organizations force software teams to speak in project management terms, they lose the ability to discuss and manage what actually creates value in software development. The Scholarship Crisis: An Industry-Wide Knowledge Gap "Agile software development represents the first worldwide trend in scholarship around software delivery. But most organizational investment still goes into project management scholarship and training." There's extensive scholarship in IT, but almost none about delivery processes until recently. The agile movement represents the first major wave of people studying what actually works for building software, rather than adapting thinking from manufacturing or construction. Yet most organizational investment continues to flow into project management certifications like PMI and Prince2, and traditional MBA programs—all teaching an approach with fundamental problems when applied to software. This creates an industry-wide challenge: when CFOs, executives, and business partners all think in project management terms, they literally cannot understand why software needs to work differently. The mental model mismatch isn't just a team problem—it's affecting everyone in the organization and the broader industry. Budget Cycles: The Project Funding Trap "You commit to a scope at the start, when you know the least about what you need to build. The budget runs out exactly when you're starting to understand what users actually need." Project thinking drives project funding: organizations approve a fixed budget (say $2M over 9 months) to deliver specific features. This seems rational and gives finance predictability, but it's completely misaligned with how software creates value. Teams commit to scope when they know the least about what needs building. The budget expires just when they're starting to understand what users actually need. When the "project" ends, the team disbands, taking all their accumulated knowledge with them. Next year, the cycle starts over with a new project, new team, and zero retained context. Meanwhile, the software itself needs continuous evolution, but the funding structure treats it as a series of temporary initiatives with hard stops. The Alternative: Incremental Funding and Real-Time Signals "Instead of approving $2M for 9 months, approve smaller increments—maybe $200K for 6 weeks. Then decide whether to continue based on what you've learned." Software-native organizations fund teams working on products, not projects. This means incremental funding decisions based on learning rather than upfront commitments. Instead of detailed estimates that pretend to predict the future, they use lightweight signals from the NoEstimates approach to detect problems early: Are we delivering value regularly? Are we learning? Are users responding positively? These signals provide more useful information than any Gantt chart. Portfolio managers shift from being "task police" asking "are you on schedule?" to investment curators asking "are we seeing the value we expected? Should we invest more, pivot, or stop?" This mirrors how venture capital works—and software is inherently more like VC than construction. Amazon exemplifies this approach, giving teams continuous funding as long as they're delivering value and learning, with no arbitrary end date to the investment. The Business/IT Separation: A Structural Disaster "'The business' doesn't understand software—and often doesn't want to. They think in terms of features and deadlines, not capabilities and evolution." Project thinking reinforces organizational separation: "the business" defines requirements, "IT" implements them, and project managers coordinate the handoff. This seems logical with clear specialization and defined responsibilities. But it creates a disaster. The business writes requirements documents without understanding what's technically possible or what users actually need. IT receives them, estimates, and builds—but the requirements are usually wrong. By the time IT delivers, the business need has changed, or the software works but doesn't solve the real problem. Sometimes worst of all, it works exactly as specified but nobody wants it. This isn't a communication problem—it's a structural problem created by project thinking. Product Thinking: Starting with Behavior Change "Instead of 'build a new reporting dashboard,' the goal is 'reduce time finance team spends preparing monthly reports from 40 hours to 4 hours.'" Software-native organizations eliminate the business/IT separation by creating product teams focused on outcomes. Using approaches like Impact Mapping, they start with behavior change instead of features. The goal becomes a measurable change in business behavior or performance, not a list of requirements. Teams measure business outcomes, not task completion—tracking whether finance actually spends less time on reports. If the first version doesn't achieve that outcome, they iterate. The "requirement" isn't sacred; the outcome is. "Business" and "IT" collaborate on goals rather than handing off requirements. They're on the same team, working toward the same measurable outcome with no walls to throw things over. Spotify's squad model popularized this approach, with each squad including product managers, designers, and engineers all focused on the same part of the product, all owning the outcome together. Risk Management Theater: The Appearance of Control "Here's the real risk in software: delivering software that nobody wants, and having to maintain it forever." Project thinking creates elaborate risk management processes—steering committees, gate reviews, sign-offs, extensive documentation, and governance frameworks. These create the appearance of managing risk and make everyone feel professional and in control. But paradoxically, the very practices meant to manage risk end up increasing the risk of catastrophic failure. This mirrors Chesterton's Fence paradox. The real risk in software isn't about following the plan—it's delivering software nobody wants and having to maintain it forever. Every line of code becomes a maintenance burden. If it's not delivering value, you're paying the cost forever or paying additional cost to remove it later. Traditional risk management theater doesn't protect against this at all. Gates and approvals just slow you down without validating whether users will actually use what you're building or whether the software creates business value. Agile as Risk Management: Fast Learning Loops "Software-native organizations don't see 'governance' and 'agility' as a tradeoff. Agility IS governance. Fast learning loops ARE how you manage risk." Software-native organizations recognize that agile and product thinking ARE risk management. The fastest way to reduce risk is delivering quickly—getting software in front of real users in production with real data solving real problems, not in demos or staging environments. Teams validate expected value by measuring whether software achieves intended outcomes. Did finance really reduce their reporting time? Did users actually engage with the feature? When something isn't working, teams change it quickly. When it is working, they double down. Either way, they're managing risk through rapid learning. Eric Ries's Lean Startup methodology isn't just for startups—it's fundamentally a software-native management practice. Build-Measure-Learn isn't a nice-to-have; it's how you avoid the catastrophic risk of building the wrong thing. The Risk Management Contrast: Theater vs. Reality "Which approach actually manages risk? The second one validates assumptions quickly and cheaply. The first one maximizes your exposure to building the wrong thing." The contrast between approaches is stark. Risk management theater involves six months of requirements gathering and design, multiple approval gates that claim to prevent risk but actually accumulate it, comprehensive test plans, and a big-bang launch after 12 months. Teams then discover users don't want it—and now they're maintaining unwanted software forever. The agile risk management approach takes two weeks to build a minimal viable feature, ships to a subset of users, measures actual behavior, learns it's not quite right, iterates in another two weeks, validates value before scaling, and only maintains software that's proven valuable. The second approach validates assumptions quickly and cheaply. The first maximizes exposure to building the wrong thing. The Immune System in Action: How Barriers Reinforce Each Other "When you try to 'implement agile' without addressing these structural barriers, the organization's immune system rejects it. Teams might adopt standups and sprints, but nothing fundamental changes." These barriers work together as an immune system defending the status quo. It starts with the project management mindset—the fundamental belief that software is like construction, that we can plan it all upfront, that "done" is a meaningful state. That mindset creates funding models that allocate budgets to temporary projects instead of continuous products, organizational structures that separate "business" from "IT" and treat software as a cost center, and risk management theater that optimizes for appearing in control rather than actually learning. Each barrier reinforces the others. The funding model makes it hard to keep stable product teams. The business/IT separation makes it hard to validate value quickly. The risk theater slows down learning loops. The whole system resists change—even beneficial change—because each part depends on the others. This is why so many "agile transformations" fail: they treat the symptoms (team practices) without addressing the disease (organizational structures built on project thinking). Breaking Free: Seeing the System Clearly "Once you see the system clearly, you can transform it. You now know the root cause, how it manifests, and what the alternatives look like." Understanding these barriers is empowering. It's not that people are stupid or resistant to change—organizations have structural barriers built on a fundamental mental model mismatch. But once you see the system clearly, transformation becomes possible. You now understand the root cause (project management mindset), how it manifests in your organization (funding models, business/IT separation, risk theater), and what the alternatives look like through real examples from companies successfully operating as software-native organizations. The path forward requires addressing the disease, not just the symptoms—transforming the fundamental structures and mental models that shape how your organization approaches software. Recommended Further Reading Vasco's article on 5 examples of software disasters that show we are in the middle of another software crisis NoEstimates movement: Vasco Duarte's work and book Impact Mapping: Gojko Adzic's framework Lean Startup: Eric Ries, "The Lean Startup" Outcome-based funding model Spotify squad model: Henrik Kniberg's materials Chesterton's fence paradox About Vasco Duarte Vasco Duarte is a thought leader in the Agile space, co-founder of Agile Finland, and host of the Scrum Master Toolbox Podcast, which has over 10 million downloads. Author of NoEstimates: How To Measure Project Progress Without Estimating, Vasco is a sought-after speaker and consultant helping organizations embrace Agile practices to achieve business success. You can link with Vasco Duarte on LinkedIn.

En este episodio de La Precopa – El Podcast

In this episode, the hosts explore a pet cremation franchise for sale in Miami, unpacking a franchise model with big claims, low margins, and a morbidly niche market.Welcome to Acquisitions Anonymous – the #1 podcast for small business M&A. Every week, we break down businesses for sale and talk about buying, operating, and growing them.

"Stop Trying to Make Lean a Thing!" In this electric conversation with Spitfire Coach Lauren LeMunyan, Santana Inniss shares The Glow Initiative's mission to close the access gap in coaching for women and the nonprofits that serve them. Together they break down The Women in the Workplace 2025 report from McKinsey and Lean In and its problematic language, the myth of the so-called "ambition gap," and the uncomfortable truth about how the coaching industry mirrors broken corporate systems. If you're ready to shift from performative allyship to actual change, this episode is your playbook.

In this episode, the hosts explore a pet cremation franchise for sale in Miami, unpacking a franchise model with big claims, low margins, and a morbidly niche market.Welcome to Acquisitions Anonymous – the #1 podcast for small business M&A. Every week, we break down businesses for sale and talk about buying, operating, and growing them.

Before you set ambitious goals for 2026, ask yourself one critical question: Can your SYSTEMS actually support them? In this episode, burnout & systems strategist Ellyn Schinke walks you through the 3-question system audit that prevents the dreaded Q2 burnout and helps you scale sustainably.Every January, entrepreneurs set big revenue goals, launch goals, and growth goals—then burn out by March because their systems weren't built to handle the scale. If it broke at $200K, it will absolutely shatter at $500K.In this episode, you'll learn:-The 3 system audit questions every entrepreneur needs to ask before setting 2026 goals-How to identify the system gaps that are holding you back from scaling-What to stop doing in 2026 to make room for sustainable growth-The exact 4-step process to map your goals to the systems you needThis episode covers the SYSTEMS pillar of the Sustainable Success Framework.business systems audit, prevent entrepreneur burnout, goal setting for entrepreneurs, scale without burnout, solopreneur systems, sustainable business growth, 2026 business planning, business infrastructure, entrepreneur overwhelm, systems for scalingResources Mentioned-January Systems Workshop - Learn how to build the exact systems you need to support your 2026 goals → [Click Here]-Sunday CEO Diaries Newsletter - Weekly burnout-proof strategies for high achievers → coachellyn.com-Skool Community - Join other ambitious entrepreneurs building sustainable businesses: https://www.coachellyn.com/communityAbout the HostEllyn Schinke is a burnout & Notion systems strategist for high achievers with chaotic-genius brains and unapologetic ambition. She helps entrepreneurs, solopreneurs, and corporate professionals build burnout-proof businesses through her Sustainable Success Framework: Systems, Self-Care, and Mindset.Connect with Ellyn-Website: coachellyn.com-Instagram: @coachellyn-LinkedIn: linkedin.com/in/ellynschinke-YouTube: @CoachEllynLeave a ReviewIf this episode helped you rethink your 2026 planning, leave a 5-star review on Apple Podcasts or Spotify. Your reviews help more high-achievers discover the show and build burnout-proof businesses!Episode Transcript[Full transcript available at coachellyn.com/podcast]New episodes drop every Tuesday at 5 AM PST. Subscribe so you never miss a strategy that could save you from burnout.Leave a Review

Before you set ambitious goals for 2026, ask yourself one critical question: Can your SYSTEMS actually support them? In this episode, burnout & systems strategist Ellyn Schinke walks you through the 3-question system audit that prevents the dreaded Q2 burnout and helps you scale sustainably.Every January, entrepreneurs set big revenue goals, launch goals, and growth goals—then burn out by March because their systems weren't built to handle the scale. If it broke at $200K, it will absolutely shatter at $500K.In this episode, you'll learn:-The 3 system audit questions every entrepreneur needs to ask before setting 2026 goals-How to identify the system gaps that are holding you back from scaling-What to stop doing in 2026 to make room for sustainable growth-The exact 4-step process to map your goals to the systems you needThis episode covers the SYSTEMS pillar of the Sustainable Success Framework.business systems audit, prevent entrepreneur burnout, goal setting for entrepreneurs, scale without burnout, solopreneur systems, sustainable business growth, 2026 business planning, business infrastructure, entrepreneur overwhelm, systems for scalingResources Mentioned-January Systems Workshop - Learn how to build the exact systems you need to support your 2026 goals → [Click Here]-Sunday CEO Diaries Newsletter - Weekly burnout-proof strategies for high achievers → coachellyn.com-Skool Community - Join other ambitious entrepreneurs building sustainable businesses: https://www.coachellyn.com/communityAbout the HostEllyn Schinke is a burnout & Notion systems strategist for high achievers with chaotic-genius brains and unapologetic ambition. She helps entrepreneurs, solopreneurs, and corporate professionals build burnout-proof businesses through her Sustainable Success Framework: Systems, Self-Care, and Mindset.Connect with Ellyn-Website: coachellyn.com-Instagram: @coachellyn-LinkedIn: linkedin.com/in/ellynschinke-YouTube: @CoachEllynLeave a ReviewIf this episode helped you rethink your 2026 planning, leave a 5-star review on Apple Podcasts or Spotify. Your reviews help more high-achievers discover the show and build burnout-proof businesses!Episode Transcript[Full transcript available at coachellyn.com/podcast]New episodes drop every Tuesday at 5 AM PST. Subscribe so you never miss a strategy that could save you from burnout.Leave a Review

Raphaëlle Granger didn't grow her photography business by doing more weddings, chasing trends, or copying what looked successful online. With a background in photojournalism and fashion, she learned early that beautiful work alone doesn't guarantee a sustainable business — especially when the work itself isn't aligned with how you want to show up creatively or personally. In this conversation, Raphaëlle shares how undercharging actually held her back, why her first rebrand failed, and how getting clear on values — not visuals — changed everything from pricing to the clients she attracts. We talk about building trust with planners, using Instagram for positioning rather than bookings, and the confidence that comes from saying no to work that isn't the right fit. If you've ever felt stuck in the middle market, drained by work that looks good on the surface, or unsure how to move your business forward without burning out or pretending to be someone you're not, this episode will give you plenty to think about. The post 648: Raphaëlle Granger – Building a $200K Wedding Photography Business with Fewer Weddings appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

In this episode of the Daily from FreightWaves, we dive into the escalating risks facing global logistics, starting with a $200K cargo theft that exposes growing fraud schemes in trucking industry and highlights the sophisticated digital deception threatening shippers. Impersonators posing as a global engineering firm used fake paperwork to steal merchandise from a small business, underscoring a reported 29% spike in cargo theft incidents. We also analyze the historic UP, NS: Merger will create 10,000 single-line service lanes, shift 105k truckloads to rail, a strategic move designed to reverse a decade-long decline in rail market share. This massive consolidation targets "watershed markets" and aims to reduce transit times by up to 70 hours on key routes by eliminating costly interchanges. In regulatory news, the New York City bill that targeted Amazon won't get taken up in 2025, avoiding a potential legal battle over interstate commerce despite having supermajority support in the City Council. Meanwhile, infrastructure concerns take center stage after over-sized cargo strikes six Oklahoma overpasses, forcing closures and prompting an emergency declaration for expensive repairs along the Will Rogers Turnpike. Legal scrutiny intensifies as a judge denies summary judgment in deaf driver applicant's rejection, allowing a discrimination suit against Wilson Logistics to proceed to trial. On the global front, the Federal Maritime Commission is escalating a dispute as the US weighs sanctions as Spanish port ban escalates over denied docking access for U.S.-flagged vessels bound for Israel. Finally, we discuss the critical distinction highlighted in The Difference Between a Truck Owner and a Business Owner in Trucking, emphasizing how intentional systems—not just hustle—are essential for survival. This episode challenges listeners to consider whether they are building a fragile operation dependent on personal effort or a durable business asset. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're a coach or consultant working hard but still stuck, growth not matching effort, and the freedom you started for still feels out of reach, you're in the right place. I'm not here to sell hype or funnels. I built and sold my own coaching biz. I helped agencies hit $200K/month. I consulted 7 to 9 figure founders. Now I'm here to help you build a business that works without burning you out. In this video: 00:00 Why a million dollar month is possible 00:20 It's not magic, it's a system 00:35 Why most coaches stay stuck 01:07 Real results, real numbers 02:18 How the Rainmakers Model was built 03:17 Why this is worth your time 03:48 How the model works 04:21 Retention and client lifetime value 05:24 Lock in consistent profit 05:41 The 8 accelerators 07:03 More leads, better conversions, bigger deals 08:59 Reduce churn and increase retention 11:02 Add more offers, build ascension 12:28 Grow your total market 13:30 Profit matters 15:06 Build a business that runs without you 17:09 Spot what's missing 18:47 What working with us looks like 19:57 Why we vet every partner 20:26 Already have a team? We plug in 20:43 No hype promises, just real talk 21:17 What time you need to invest 21:52 Why we call it a true partnership 22:51 Why we limit how many partners we take 23:39 How to apply 24:22 What kind of results are possible 24:58 What to expect after you apply 25:25 Is 15 minutes worth it 25:45 What to do next — If this is our first time meeting, hey

In this episode of the Daily from FreightWaves, we dive into the escalating risks facing global logistics, starting with a $200K cargo theft that exposes growing fraud schemes in trucking industry and highlights the sophisticated digital deception threatening shippers. Impersonators posing as a global engineering firm used fake paperwork to steal merchandise from a small business, underscoring a reported 29% spike in cargo theft incidents. We also analyze the historic UP, NS: Merger will create 10,000 single-line service lanes, shift 105k truckloads to rail, a strategic move designed to reverse a decade-long decline in rail market share. This massive consolidation targets "watershed markets" and aims to reduce transit times by up to 70 hours on key routes by eliminating costly interchanges. In regulatory news, the New York City bill that targeted Amazon won't get taken up in 2025, avoiding a potential legal battle over interstate commerce despite having supermajority support in the City Council. Meanwhile, infrastructure concerns take center stage after over-sized cargo strikes six Oklahoma overpasses, forcing closures and prompting an emergency declaration for expensive repairs along the Will Rogers Turnpike. Legal scrutiny intensifies as a judge denies summary judgment in deaf driver applicant's rejection, allowing a discrimination suit against Wilson Logistics to proceed to trial. On the global front, the Federal Maritime Commission is escalating a dispute as the US weighs sanctions as Spanish port ban escalates over denied docking access for U.S.-flagged vessels bound for Israel. Finally, we discuss the critical distinction highlighted in The Difference Between a Truck Owner and a Business Owner in Trucking, emphasizing how intentional systems—not just hustle—are essential for survival. This episode challenges listeners to consider whether they are building a fragile operation dependent on personal effort or a durable business asset. Learn more about your ad choices. Visit megaphone.fm/adchoices

There's a tentative agreement involving Canada Post employees, a downtown Windsor fire caused about $200K in damage, and a local non-profit delivers its 1,000 bed to a child in need. All the evening headlines, and an extended Christmas forecast, on the go.

Joining me once again is Vanessa Beeley, here to follow up yesterday's interview with a more in-depth discussion on those issues as well the topics of censorship, Epstein, and the transgender movement. Overall, we focus on the rapidly encroaching globalist agenda, but without ignoring one of the most relevant, influential, and often omitted aspects of that discussion: Zionism. We also discuss the truth about ISIS and its US/Israeli connections, the way it is being used to destabilize and divide, and the weaponization of immigration alongside the demonization of Muslims at large.  !function(r,u,m,b,l,e){r._Rumble=b,r[b]||(r[b]=function(){(r[b]._=r[b]._||[]).push(arguments);if(r[b]._.length==1){l=u.createElement(m),e=u.getElementsByTagName(m)[0],l.async=1,l.src="https://rumble.com/embedJS/u2q643"+(arguments[1].video?'.'+arguments[1].video:'')+"/?url="+encodeURIComponent(location.href)+"&args="+encodeURIComponent(JSON.stringify([].slice.apply(arguments))),e.parentNode.insertBefore(l,e)}})}(window, document, "script", "Rumble");   Rumble("play", {"video":"v714no6","div":"rumble_v714no6"}); Source Links: The Wall Will Fall | Where mainstream media fears to tread (1) Vanessa Beeley (@VanessaBeeley) / X Vanessa Beeley | Substack New Tab (1) Attorney General Pamela Bondi on X: "President Trump is leading the most transparent administration in American history. By moving to unseal these documents, we hope to give the American people more answers about that fateful day in Butler, Pennsylvania." / X (21) Jason Bassler on X: "Worst cover-up in U.S. history: -Selective omissions -Missed legal deadline -550 pages fully blacked out -Government officials redacted -3,500 out of the 200K documents -16 files pulled post release, incl. 2 Trump pics... -DOJ re-redacted Trump's "pert nip" fetish report

**APPLICATIONS CLOSE 12/31/25 FOR IMPACT COLLECTIVE MASTERMIND** What happens when your consulting business no longer needs you in the work but needs you to lead the leaders? In this final episode of the Growing Pains series, I break down what it really takes to build a Scalable Firm. This phase, often experienced somewhere between $1M and $3M in revenue, is defined by adding leadership layers, stepping fully into the CEO role, and creating the operational clarity required to support a growing team. I share why letting leaders lead is essential, how complexity increases as your client base and team expand, and what can happen when scalable operations are skipped. I also close with a final vignette of Jean, our fictional consultant, to illustrate what this stage can look like when it's navigated with intention and strong leadership. This episode is for nonprofit consultants who want to build a firm that creates real impact, supports their life, and actually works. Better Together!

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Natalie Battaglia teaches us simple and sustainable Instagram growth strategies that attract loyal followers without burnout. Natalie Battaglia is the founder of The Mindful Mocktail, a blog and Instagram community dedicated to helping people celebrate without alcohol. What began as a way to share simple, beautiful mocktails has grown into a global destination for wellness-inspired drinks that anyone can make at home. Through her website, social channels, and book The Mindful Mocktail, Nat inspires people to drink mindfully, explore new flavors, and find joy in the ritual of making a beautiful drink. If you are tired of shouting into the Instagram void, this conversation will feel like oxygen. Natalie breaks down the exact behaviors that helped her build a global brand, including the five minute reel that brought in more than two hundred thousand followers. She offers clear, doable strategies for retention, repurposing, analytics, and building true community so you can grow with intention instead of pressure. Key points discussed include: Create for the people already watching: Learn how to connect deeply with your audience so your content lands and keeps landing. Use compilations to attract new followers: Discover why short, punchy highlight reels are powerful growth machines. Retention drives the algorithm: You will understand exactly why watch time outweighs likes and how to optimize for it. Repurpose with intention: Save your best visuals, build quick compilations, and grow without reinventing the wheel. Analytics are your creative compass: Let your retention and skip rates tell you what to make next instead of guessing. Trending audio still matters: Use audio strategically and early to ride momentum rather than chase it. Caption writing is storytelling: Craft a strong first line that acts like a hook and earns the next tap. Quality beats quantity: Posting frequency and why two solid pieces a week can outperform daily content. Connect with Natalie Battaglia Website | Instagram

What if you looked back and realized you left almost $200,000 in commission on the table this year?

Send us a text if you want to be on the Podcast & explain why!Checkout Cody on IG: CodyMayFitWant to see how one trainer turned a free session into a $200K plan and a corporate wellness blueprint that wins boardrooms? We walk through the exact steps: earn trust with results, capture the data that matters, and translate those outcomes into clear ROI that executives can't ignore. Sick days down, blood pressure down, low back injuries down—when the metrics move, pricing power follows.Cody breaks down the shift from coach to operator: how referrals compounded into a book of business, why he attends seminars to sharpen skills, and what changed when he started hiring in his own name. We get specific about standards. Resumes stacked with acronyms are easy; applying anatomy, progressing programs, and defending your choices under pressure is what counts. You'll hear how a practical interview works with a real client, what professionalism looks like on the phone and on the floor, and why protecting the brand requires a high bar for every coach who touches a client.We also map the scalable play: launch a corporate wellness pilot with a tight intake—vitals, grip strength, movement, injury history, and strength benchmarks—then deliver a year of consistent coaching and report the outcomes in dollars saved. That proof of concept unlocks enterprise contracts and fuels a one-stop model that brings trainers, physical therapists, registered dietitians, and concierge MDs under one roof. Community grows, care improves, and the business becomes repeatable across locations.If you're serious about leveling up, this conversation is your checklist: set standards, document outcomes, build a team, and package your wins so decision makers can say yes. Enjoy the episode, share it with someone who needs a push, and if it helped you, subscribe and leave a quick review—it makes a real difference.Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world! Want to ask us a question? Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show! Website: https://www.showupfitness.com/Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqANASM / ACE / ISSA study guide: https://www.showupfitness.com

Elderly woman trying to protect Autistic grandson, was scammed out of $200k

1.6% of the US economy is Gift Cards… And 1 outta 7 of you will get a Starbucks one.The White House launched Tech Force... $200K/yr sabbatical to make the DMV run like Airbnb.Zillow's getting zucked by Google, so we have an idea to save Zillow… Name Your Price.Plus, SNL did a skit about a fake Uber Eats Wrapped… but then it really happened.$Z $GOOG $SBUXBuy tickets to The IPO Tour (our In-Person Offering) TODAYAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317 New York, NY (4/8): https://www.ticketmaster.com/event/0000637AE43ED0C2Los Angeles, CA (6/3): https://www.squadup.com/events/the-best-one-yet-liveGet your TBOY Yeti Doll gift here: https://tboypod.com/shop/product/economic-support-yeti-doll NEWSLETTER:https://tboypod.com/newsletter OUR 2ND SHOW:Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/NEW LISTENERSFill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/Anything else: https://tboypod.com/ About Us: The daily pop-biz news show making today's top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this no-fluff, tactical episode, Brandi Clark breaks down her exact four-step process for enrolling a flood of new clients in January...complete with timelines leading up to the new year. She gives dates, steps, and scripts to help you create buzz, re-engage your audience, and turn likes into leads. Whether you're a fitness coach, weight loss coach, or health pro, this episode shows you what to post, when to post it, and how to convert your audience without feeling like a sleazy salesperson. If you're ready to turn New Year's motivation into consistent client signups, this is the episode for you.

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Big Tech might be slowing down, but Uncle Sam is staffing up. I break down the new Tech Force program hiring recent grads. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Town of Cary appointed an interim town manager after weeks of questions about spending under the former town manager. Sean Stegall will receive a $194,832 severance package after resigning. WRAL's Carly Haynes explains how we got here.

#669: Slade (01:43) - Slade, 44, and his wife plan to downshift careers in the next five to seven years while raising their 11-year-old daughter. They want to know how to reallocate their $685K brokerage account and plan withdrawals to make the transition financially smooth. David (21:50) - David has a high school senior and is deciding how to pay for college. Should he tap the $60K 529 plan now or the $200K 457(b) from his wife's former employer to maximize tax efficiency and preserve future growth? Graham (37:52) - Graham loved the episode on holding bonds in a taxable account, but he's curious about a tax-efficient twist. Can an asset swap strategy let you rebalance and pull cash without triggering capital gains? Learn more about your ad choices. Visit podcastchoices.com/adchoices

If you're a coach or consultant stuck on calls, solving every problem, and still waiting for freedom, this is for you. I've built and sold coaching businesses, scaled new ones to $200K months in under 90 days, and helped 7–9 figure founders grow clean, profitable companies that don't depend on them. This podcast is about building a business that gives you your life back. No "hustle" or productivity hacks, just real systems that work. -------- In this episode: 00:00 Tired of working hard with no freedom? 00:13 Who I am and what we do 00:32 Why I started this channel 00:41 Million-dollar growth after non-compete 00:50 Agency to $200K/mo in 90 days 00:56 Consulting 7–9 figure businesses 01:11 Success but still stuck 01:20 You're the bottleneck 01:35 Business shouldn't feel like a job 01:51 The endless growth trap 02:03 Scaling something you hate 02:21 The one new rule 02:28 What this channel isn't 02:48 A cleaner, low-stress model 03:18 Is this channel for you? 03:30 Simple scaling, no extra headaches 03:47 What's working right now 04:02 What to do next 04:30 Welcome to the new way —

YouTube for Real Estate changed everything for this couple, and they didn't even start until their late 50s.In this video, I sit down with Stephan and Leslie Gleason to talk about how they used YouTube, Passive Prospecting, and simple real estate videos to build a thriving real estate business in a brand-new market. They didn't know anyone. They didn't have a big sphere. And today, they are the most watched real estate YouTube channel in their area, closing multiple six figures in commissions without Zillow, cold calls, or door knocking.If you've ever wondered whether YouTube for Real Estate actually works, especially in a small market or later in life, this conversation will open your eyes. We talk about what made their channel stand out, how they got their first phone call just days after posting, and why YouTube leads are so different from traditional real estate leads. They share what types of videos worked best, how often they post, and how being real and consistent helped people trust them before ever picking up the phone.This is a real, honest look at how Passive Prospecting works in the real world. No hype. No shortcuts. Just clear proof that YouTube can still work for real estate agents who are willing to follow a proven process and stick with it. If you're thinking about starting YouTube for Real Estate or wondering if it's too late, this video is for you.If you're interested in learning more about YouTube for real estate, we'd love to show you how to build a Passive Prospecting lead-generating machine using YouTube for real estate! The best way to start is to grab a free copy of the book as my gift to you. ======

**APPLICATIONS CLOSE 12/31/25 FOR IMPACT COLLECTIVE MASTERMIND** The $700K–$1M stage is a pivotal moment for many nonprofit consulting firms. Visibility increases, stronger talent begins to find you, and leadership demands rise in ways that often feel heavier than expected. This is the phase where achievement must shift from personal client work to team success, and where many consultants plateau without meaning to. In this episode, I unpack what actually changes at this level, including the move toward a full-time team, the need to simplify and refine your offer, the importance of operational and financial maturity, and the leadership and mindset shifts required to stop rescuing the business and start leading it. This stage is not just about growth. It is about evolving into the kind of leader your business now requires so growth becomes sustainable instead of exhausting.   Better Together!

In this magnetic episode of the Womanifester Podcast, we explore Step Seven: Vibrationally Selective Relationships — the energetic ecosystem that determines what you believe is possible.KJ opens with a powerful story about a $200K+ launch and the beliefs that made it possible. From there, we dive into how your environment, energy, and the people you surround yourself with become the subconscious blueprint that either expands or restricts your desires.Together, we explore:✨ How others' beliefs infiltrate your subconscious (and how to shift it) ✨ Why you must surround yourself with vibrationally selective people ✨ The law-of-attraction reasoning behind “You're the sum of the 5 people closest to you” ✨ How masterminds and spiritual communities accelerate expansion ✨ Why staying out of “I'll never have that…” energy matters ✨ Building your Spirit Squad + your future scripting homework ✨ The normalization effect: being around people who already have what you want ✨ How to use online mentors, podcasts & programs as energetic calibration ✨ A reminder that your dream life becomes inevitable when your belief matches your desiresHomework:

Helen Buchan-Connor on why she's building offshore teams and hitting $600K revenue"All I wanted to do was make £100,000. That's it"Helen Buchan Connor started her recruitment business in September 2020.Her husband had just been diagnosed with lymphoma.COVID had locked down Singapore a week earlier.She was working from her lift lobby because there was no space for an office.Most people would've waited for a "better time."Helen didn't have that luxury.First year: $350K revenue, $50K profit.But then 2023 hit. The market turned. She lost $200K.She'd taken investment. Signed a JV with a well-known player in the industry.The advice she got?"Work harder. Do more calls."But you can't bring UK-style metrics into Southeast Asia and expect them to land."In Southeast Asia, trust is built off relationships. In the West, it's built off performance."So Helen stripped it back. Looked at what the big tech companies were actually doing.Amazon. Google. The major media agencies.They were all offshoring. Quietly.She decided to do it loudly.Today:- Three-person team- $600K revenue- Phone off at 7 pm- Present mother and wife- Building offshore hubs for ad tech clients across Southeast AsiaThis week on The RAG Podcast, Helen breaks down exactly how she built it.We cover:- Why she started in the middle of a pandemic with a seriously ill husband- How she turned $350K Year 1 into a $200K loss in Year 3- Why the JV investment model failed her (and what she learned)- The Southeast Asia + Philippines combination that changed everything- How she's consulting clients OUT of hiring decisions (and still growing revenue)- Why "surviving is thriving" when you're a working parent building a businessThis isn't about grinding harder or scaling to 50 headcount.This is about building a recruitment business that fits your life.Not the other way around."Surviving is thriving. If you've got it together at the end of the week, you're good. If your kids like you, you're good. If you've got a couple of clients and you can invoice them, you're good."If you want to understand how to build profitably without sacrificing everything else, this episode is essential.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern...

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Dr. Farrah Laurent. A former emergency room nurse turned entrepreneur and career coach, shares her journey from bedside care to building a six-figure business helping new nurses land high-paying jobs and launch their own ventures. The conversation explores nursing as a lucrative and flexible career path, the importance of mindset, and the power of personal branding.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Dr. Farrah Laurent. A former emergency room nurse turned entrepreneur and career coach, shares her journey from bedside care to building a six-figure business helping new nurses land high-paying jobs and launch their own ventures. The conversation explores nursing as a lucrative and flexible career path, the importance of mindset, and the power of personal branding.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Dr. Farrah Laurent. A former emergency room nurse turned entrepreneur and career coach, shares her journey from bedside care to building a six-figure business helping new nurses land high-paying jobs and launch their own ventures. The conversation explores nursing as a lucrative and flexible career path, the importance of mindset, and the power of personal branding.

The Colorado fix and flip market heading into 2026 looks nothing like it did two years ago. Properties are sitting 3-4 months after sellers reject offers just $10K below asking. That holding cost easily burns through any price difference, yet flippers keep making this mistake. Meanwhile, some investors are closing BRRRRs in Boulder at $1.4M ARV that actually cash flow with $7,500-8,000 monthly rents. Chris Lopez sits down with Caitlin Waldschmidt, 9-year private lending veteran with Dynamo Capital, who originates loans across Colorado and nationwide. Caitlin has closed everything from small flips to large multifamily, giving her a front-row seat to what’s working and what’s failing in the Colorado fix and flip market as we head into 2026. She recently helped a builder pull $700K in cash out from five townhomes with negative DSCR by structuring the deal strategically, and she’s watching investors gear up for spring 2026 by buying now during the best acquisition window of the year. This episode reveals specific trends shaping the Colorado fix and flip market for 2026, including why “flipper gray” design is dead, which properties have “buts” that kill sales, and how the market rent appraisers assign can make or break DSCR loans. Caitlin shares a Boulder BRRRR case study where investors buy off-market at $700-900K, add $150-200K in rehab, and refinance at $1.4-1.5M ARV while securing long-term tenants at premium rents. She also breaks down two exit strategies for distressed builders stuck with unsold inventory and explains why some can be saved while others have zero equity to work with. In This Episode We Cover: Why properties listed in summer 2025 are still sitting after rejecting first offers (and what that costs in the Colorado fix and flip market) The “buts” that kill deals – busy roads, power lines, and industrial neighbors buyers won’t overlook anymore How to BRRRR in Boulder at $1.4M+ ARV and actually cover debt service with $7,500+ rents $700K cash out strategy for builder with five townhomes and negative DSCR numbers Portfolio approach: Using 40-50% LTV properties to save negative cash flow new builds Why investors are buying 5-6 deals before year-end to position for spring 2026 Best buying window is Thanksgiving through New Year’s when sellers get desperate Englewood flip appraises $100K higher than projected $1.3M ARV (closed in 5 days) Whether you’re a flipper watching inventory sit, a builder needing an exit strategy, or an investor looking for what’s actually working in the Colorado fix and flip market heading into 2026, this episode delivers concrete examples of deals closing right now. Caitlin provides the lender’s perspective on why some properties move in days while others sit for months, and shares specific strategies to position yourself for success in 2026. Watch the YouTube Video https://youtu.be/lza8gS1MRWs Timestamps 00:00 – Welcome & Guest Introduction 01:51 – Caitlin’s Background – 9 Years in Colorado Private Lending 03:24 – What’s Selling vs Sitting Right Now in Denver Market 
 06:07– The “Buts” That Kill Deals in Today’s Market 
 07:00– Flipper Gray Is Dead – Why Design Matters Now 10:30 – BRRRR in Boulder – How to Make $1.4M Properties Cash Flow 
 16:30 – Distressed Builders Need Exit Strategy – Two Options Available 
 18:31 – $700K Cash Out from Negative DSCR Properties (How It Worked) 
 21:14– Portfolio Strategy: Using Good Assets to Save Struggling Ones 24:06 – Spring 2025 Predictions – Why Investors Are Buying Now 26:42 – Englewood Flip Appraises $100K Higher Than Expected Connect with our Guest: Caitlin Waldschmidt Dynamo Capital Phone/Text: 720-301-6446 Email: caitlin@dynamocapital.com Links in Podcast: Dynamo Capital Who is Dynamo Capital Dynamo Capital, founded in 2023, is a debt fund specializing in residential real estate lending in the Midwest and Colorado. Offering fix-and-flip, construction, and long-term financing, they leverage technology and experience to give investors an edge in the lucrative fix-and-flip market. Dynamo balances traditional lending rigidity with hard money speed, typically lending up to 75% of a property’s after-repair value. Their personalized approach and strategic underwriting aim to provide flexible, accessible financing for real estate investors, enhancing clients’ portfolios with agility and expertise. Working on a BRRRR, flip, or builder project in Colorado? Email: caitlin@dynamocapital.com Disclaimer: This podcast provides educational and informational content only. It does not constitute personalized financial, legal, or tax advice.

**APPLICATIONS CLOSE 12/31/25 FOR IMPACT COLLECTIVE MASTERMIND** The jump from four $400,000 to $700,000 looks simple on paper, but it is one of the hardest phases to navigate. In this episode of the Growing Pains series, I walk you through what happens when your consulting business reaches this stage, where scalable operations, stronger systems, and early full-time hiring become essential. You'll hear the stories of two fictional consultants, Riley and Jean, who both begin this phase in the low four hundreds but experience very different outcomes. Their experiences illustrate why some consultants get stuck here and what helps others move forward with clarity and stability. What I share on the podcast is a just a tip of the iceberg of what my clients get access to! Better Together!

It's time to draw your 2026 marketing plan, and we want to help you maximize profits with Meta ads. We're offering you 30 monthly deliverables,10 ad types, media buying, and access to Tier 11's Data Suite before the year ends.Claim your Creative Diversification Package now at: https://www.tiereleven.com/cd Are you trying to squeeze every last bit out of Meta, Google, and TikTok but still missing a piece of the growth puzzle? What if one of the most powerful performance channels is hiding in plain sight on your TV? That's exactly the concept we dig into today as we explore the opportunities inside connected TV and why it's becoming a must-have in every marketer's media mix.We're joined by Vibhor Kapoor, Chief Business Officer at NextRoll, to unpack how CTV has evolved from a “big brand awareness play” into a precision-targeted, full-funnel performance channel. We get into CPM shifts, attribution clarity, identity graphs, retargeting flows, and the wild amount of audience-level data available inside modern streaming platforms. Plus, we talk about how repurposed social creatives, not $200K production shoots, are already driving 2–3X stronger ROAS for brands and B2B companies. As you build your 2026 plan, this conversation will redefine multi-channel advertising and where the smartest budget shifts are happening. In This Episode:- What NextRoll does now: the evolution- How NextRoll handles attribution on social platforms- Why AI-driven budget optimization is necessary- What is CTV and why is it exploding?- CPM shifts in CTV targeting - Targeting and retargeting CTV ads across devices - Real-world CTV results- What marketers must know for 2026Mentioned in the Episode:AdRoll / NextRoll CTV case studies Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with Vibhor Kapoor:Website: https://www.adroll.com/ LinkedIn: https://www.linkedin.com/in/vibhor Connect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram -

Niko Mercuris is the founder of Crypto Renegades, a high-ticket crypto trading mastermind with 1,600 plus paying members generating 200K plus dollars monthly. After surviving the 2008 financial crash that cost him 4M dollars, Niko rebuilt his fortune through strategic crypto trading and now teaches entrepreneurs his proven 'Crypto Wormhole Method' for creating 6-7 figure income streams. Top 3 Value Bombs 1. There's no such thing as truly passive income. Every opportunity requires effort, attention, and skill. 2. Leverage is the key to building wealth. The wealthy don't avoid leverage; they master it safely. 3. Skill beats hype every time. Trading success comes from education, mindset, and disciplined execution, not luck. Check out Niko's website and plug into their proven Crypto Trading Mentorship System - Crypto Renegades Mastermind Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. Freedom Circle - A powerful community of entrepreneurs led by JLD. Are you ready to go from idea to income in 90-days? Visit Freedom-Circle.com to learn more.  

In this episode, Eric Thompson sits down with Stephanie Peterson, a dedicated Ninja Realtor® from Spokane, Washington. With 11 years of experience and an incredible ability to generate over $200,000 annually working just 20 hours a week, Stephanie shares how living intentionally, staying in flow, and focusing on relationships has completely transformed her life and business. Episode Summary Stephanie Peterson, a long-time Ninja and real estate professional with Windermere City Group, has built a highly efficient and relationship-driven business centered around a select group of 100 people. Rather than expanding endlessly, she focuses on depth by tracking her productivity, staying in consistent contact with her top clients, and living a well-rounded, fulfilling life outside of work. Her systematic and intentional approach enables her to balance a high income with meaningful free time. This episode delves into Stephanie's annual business planning method, including how she calculates the value of her time, schedules her week around her top priorities, and makes every decision based on ROI, both financial and emotional. Through quarterly pop-bys, annual reviews, and handwritten notes, she has made her business a hub of authentic relationships and genuine care. She also explains the art of managing her time into productive (P), indirectly productive (I), and eliminated (E) activities (she has zero E-time in her calendar). Listeners will also learn how Stephanie cultivates strong connections with fellow agents through intentional networking, hosting events, and thoughtful follow-up strategies. Whether you're seeking to streamline your business or increase your joy in your career, Stephanie's insights offer a powerful model of simplicity, connection, and purpose. Key Takeaways Focus Beats Volume: You don't need thousands of contacts to succeed; Stephanie generates six figures by serving 100 people with depth and care. Work Smarter: She works only 20 hours a week by scheduling her time with precision and tracking income per hour — over $2,000/hour for client time. Pop-By Strategy: Personalized quarterly gifts (like homemade salsa or Dad's Root Beer kits) strengthen relationships and generate referrals. Annual Reviews = Relationship Gold: She uses annual real estate reviews to provide value, deepen connection, and identify new business opportunities. Efficiency Through Systems: Everything, from gift inventory to CRM input, is systematized, allowing her to stay creative without being overwhelmed. Intentional Realtor Networking: Stephanie nurtures a nationwide referral network through memorable follow-up, event hosting, and meaningful gifts. Living Beyond Work: Embracing creativity, travel, and personal connection, she has built a life where work supports but doesn't define her. Memorable Quotes "The system is simple if you work the system." "I work 20 hours a week, earn over $200K, and focus on just 100 people." "If I want a big crop, I have to take care of my plants: I weed, water, and prune. That's how I treat my database." "Real estate has given me some of the best friendships in my life." "Don't just brush your teeth once; don't just go to one Ninja Installation. Keep brushing your business." "Busy doesn't equal productive. It's the right activities that bring results." "Who are your vital few? And what are the vital few activities?" Links: Website: https://ninjaselling.com/ninja-podcast/ Email: TSW@NinjaSelling.com Phone: 1-800-254-1650 Podcast Facebook Group: http://www.facebook.com/groups/TheNinjaSellingPodcast Facebook: http://www.facebook.com/NinjaSelling Instagram: https://www.instagram.com/ninjasellingofficial/ LinkedIn: https://www.linkedin.com/company/ninjaselling Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public Ninja Coaching: http://www.NinjaSelling.com/course/ninja-coaching/ Stephanie Peterson: https://stephaniesellsspokane.com/

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Tom and Don spend this post-Thanksgiving episode dismantling the illusion that big insurance companies—Northwestern Mutual in particular—are “financial advisors” rather than high-pressure sales organizations built on whole-life commissions. Don recounts his own early days as a Dean Witter cold-call cowboy, and the two walk listeners through a damning Guardian investigation revealing recruitment practices, high-pressure quotas, and the wealth-destroying math behind whole life. The phones open to calls about Cambridge's nearly 3% wrap fees, sociopathic insurance sales relatives, term-insurance needs for young families, Roth vs. pre-tax decisions, and how to find a real fiduciary advisor. The theme is consistent: avoid sales machines masquerading as advice, and keep investors from being devoured by the industry's worst incentives. 0:04 Tech glitches, Thanksgiving jokes, and Tom's three-week vacation cadence 1:45 Why this is “not the best-of”—it may be the worst-of 2:26 Don's Dean Witter cold-call origin story and the culture of selling, not advising 3:35 Northwestern Mutual's rebrand and the Guardian investigation 4:08 False promises: “You'll make $200K in three years” 5:12 The cold-calling boot camp and why only one trainee survived (Don) 6:46 Inside the student recruitment pipeline and the friends-and-family harvesting 8:11 Whole life math: the S&P at +3700% vs. Northwestern at +44% 10:50 Why whole life persists: commissions 12:41 Wrap-up of the Guardian findings and the industry's structural sleight-of-hand 16:23 CALL: Cambridge Wealth “index” portfolio with hidden fees 23:14 The reveal: Cambridge's small-account wrap fees approach 3% per year 25:54 CALL: Son-in-law selling insurance, knows it's a ripoff, loves the money 28:55 Thanksgiving family drama and the “sociopath vs. psychopath” riff 29:59 CALL: How much term life insurance should a high-income parent carry? 32:52 CALL (same): Splitting Roth vs. pre-tax contributions when income is high 34:28 CALL: How to find a true fiduciary (and avoid annuity traps) 37:59 The advisor interview form and how to make salespeople disqualify themselves Learn more about your ad choices. Visit megaphone.fm/adchoices

Most “overnight successes” hide a decade of losses. Not luck. Not timing. Not shortcuts. They're built on failure, debt, and the decision to keep going when everyone stops.In this episode, Brandon Bornancin unpacks the unglamorous stretch behind Seamless AI—shutting down startups, watching a $12M business vanish overnight, and digging out of nearly $200K in debt. You'll learn the systems that turned chaos into compounding progress: how to set kill criteria, move fast on dead ideas, and rebuild with focus and discipline.Brandon reveals the mindset shifts that matter, the daily reps that stack results, and the packaging playbook that wins attention while your product catches up. Whether you're a founder, executive, or sales leader, these operating principles shorten the learning curve and extend your runway when things go sideways.