Podcasts about ctas

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Best podcasts about ctas

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Latest podcast episodes about ctas

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache
164. How Podcasting Can Bring You Clients Without Relying on Social Media (POP: The Uncommon Career)

Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, Online Coache

Play Episode Listen Later Nov 4, 2025 22:26 Transcription Available


Looking for a way to get clients without spending all your time on social media? In this episode, I chat with Patricia about how to use podcasting to bring in steady clients. Listen in and you'll learn how to confidently talk about your services on your show, how to give effective CTAs, and how to use coaching-style episodes to show the value of your work.Listen to The Uncommon Career Podcast: www.theuncommoncareer.com/blogWant to make your podcast POP? Schedule a free call with me at www.ThePodcastTeacher.com/popTake Your Next Step:Podcast Startup Academy: www.ThePodcastTeacher.com/academyPodcast Growth Collective: www.ThePodcastTeacher.com/collectiveA free consultation: www.ThePodcastTeacher.com/consultThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.

Top Traders Unplugged
SI372: QIS Unboxed: Rules, Wrappers, and Reality ft. Nick Baltas

Top Traders Unplugged

Play Episode Listen Later Nov 1, 2025 58:44 Transcription Available


As equity markets grind higher and trend strategies navigate sharp reversals, Moritz Siebert welcomes Nick Baltas of Goldman Sachs for a conversation that moves beyond performance to examine structure. Together they unpack the machinery of the $1.3 trillion QIS industry - from index design and client behavior to the subtle forces shaping capacity and crowding. They discuss how trading speed has become a key axis of dispersion, why volatility remains the hidden cost in systematic portfolios, and what resilience in markets might really be masking. This is not just about strategy. It's about how products scale, and how ideas hold.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Nick on Twitter.Follow Moritz on LinkedIn. Episode TimeStamps:00:23 - Moritz opens the show and introduces Nick01:16 - Nick's quick life update and setting the tone02:45 - Market resilience vs. fragility in 202504:18 - Performance rundown: CTAs, trend, equities, bonds06:10 - October reversals: metals and livestock giveback07:32 - What's working: equities, gold, copper; sugar shorts08:58 - Trend speed, April V-shape, and dispersion10:40 - Position exits, re-entries, and neutral zones11:55 - How QIS differs and why it's opaque from the outside14:40 - How big is QIS? Asset class split and caveats18:05 - Who uses QIS: from asset owners to hedge

The Savvy Scribe
EP334: Get More Inquiries Through Your Website with Conversion-Focused and SEO-Friendly Copy That Sounds Like You with Chrysanthi Stamou

The Savvy Scribe

Play Episode Listen Later Nov 1, 2025 35:43


Send us a textIn this episode, we are joined by copywriter and messaging strategist Chrysanthi Stamou, who specializes in helping service-based businesses create conversion-focused and SEO-friendly websites.Chrysanthi breaks down what every small business owner needs to know to turn their website into a powerful, client-generating tool. From homepage structure to SEO myths and writing calls-to-value that resonate, you'll learn how to write website copy that reflects your personality—and gets results.This conversation is a must-listen if you're building or updating your SEO-friendly website and want it to actually bring in leads.Crafting High-Converting Website CopyKey TakeawaysWhy an SEO-friendly website still matters in 2025, despite the rise of short-form video and social media platforms.What makes a website conversion-focused: using customer-driven research, clear messaging, and benefit-led structure.Call-to-value vs. call-to-action: How to write CTAs that encourage clicks and reduce resistance.Homepage hero section best practices:Focus on the transformation your services offer.Use benefit-driven, keyword-rich headlines.Include clear direction with action-oriented CTAs.About page that connects:Move beyond listing credentials.Share your story and values in a way that builds trust.SEO insights:Why SEO is not dead—and how it fuels AI tools as well as Google rankings.How to measure your site's SEO performance with Google Search Console or Ahrefs.Website audit tips:Replace generic page headers with value-driven messaging.Spread testimonials across key decision points—not hidden in sliders.Simplify your navigation (5–6 links max) to reduce choice paralysis.Welcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a

The Mortgage Update with Dan Frio Podcast
S2025 Ep130: Veterans Deserve Better: Exposing the Costly Truth Behind VA Refinance Tactics

The Mortgage Update with Dan Frio Podcast

Play Episode Listen Later Oct 30, 2025 59:56


People Are Getting Hosed — VA Refi Receipts (Light) A concise, source-backed outline for your live show • Updated Oct 30, 2025 What's Been Happening (2023–2025) CFPB orders NewDay USA to pay $2.25M Federal consent order alleges misleading cost comparisons on cash‑out refis to servicemembers and veterans. Enforcement CFPB • Aug 29, 2024 Newsroom Consent Order (PDF) Case Docket Servicers' pressure on survivors Report details pressure tactics, inaccurate info, and delays for bereaved families with VA‑backed loans. MOAA • Jan 17, 2025 Open Source VA: Pause foreclosures on VA loans VA called on mortgage servicers to pause foreclosures through May 31, 2024 — pushback to curb harm. VA Newsroom • Nov 17, 2023 Open Source VA seeks extended moratorium Requested extending the veteran foreclosure moratorium through Dec 31, 2024. VA Newsroom • May 29, 2024 Open Source CFPB relief for veterans harmed by schemes $6M in relief tied to illegal lending schemes targeting veteran benefits — signals regulatory focus on veteran predation. CFPB • Jan 2, 2024 Open Source MSCI: High speeds in Ginnie Mae VA loans Investor-side analysis flagged extraordinary prepayment speeds — a market clue of aggressive refi activity. MSCI Blog • May 24, 2024 Open Source Ginnie Mae: recent prepayment activity Agency note: VA cohorts led a recent uptick; overall CPR still below pre‑pandemic — use for nuance. Ginnie Mae • Jun 6, 2024 Open Source CFPB Consumer Response (2024) Mortgage-related consumer complaints remain significant; use to frame trends. CFPB • Published May 1, 2025 Overview Full Report (PDF) BBB: high‑pressure & trigger‑lead complaints Consumer allegations referencing rapid-fire calls and “too-good-to-be-true” VA refi offers (use as allegations, not findings). BBB • Ongoing Example complaints Company profile VA IRRRL — official rules Legitimate streamline path; costs can be financed or traded for a higher rate — decode “no‑cost” claims. VA.gov • Updated 2025 VA.gov Benefits (alt) MarketWatch: VASP wind‑down risk As VASP winds down, tens of thousands of veterans may be closer to foreclosure — stakes and urgency. MarketWatch • May 2025 Open Source Reuters: Kickbacks & steering case CFPB accuses Rocket Homes & partner of illegal referral scheme — not VA‑specific, but shows current enforcement climate on steering. Reuters • Dec 23, 2024 Open Source Talking Points (use these on-air) Misleading “savings” claims: Show NewDay consent order. Translate how “no‑cost” often means “financed costs” or a higher rate. Refi churn math: Explain payment reset, added fees to balance, and erosion of equity; cite investor prepayment data. High‑pressure tactics: Trigger‑lead calls, mailers, and scripted urgency; emphasize opt‑out and comparison shopping. Servicing pain points: Survivors report pressure/delays; stress VA escalation paths and patience with documentation. Guardrails for vets: IRRRL mechanics, itemized fees, true break‑even, and avoiding back‑to‑back refis unless math wins. Regulatory posture: VA foreclosure pauses, VASP, and ongoing CFPB enforcement show the government is watching. Call to action: Offer to do a plain‑English, side‑by‑side quote; invite viewers to send statements for a fee audit. Links & CTAs (edit these) RateWatch 2.0 Add your RateWatch sign‑up URL Schedule Consultation Open scheduling link Apply Now Add your application URL SmartCredit (affiliate) SmartCredit signup Credit Karma (affiliate) Free credit score The Budget App (referral) Budget App link YouTube — The Rate Update Add your channel URL Website therateupdate.com Light version • All external links open in a new tab • Replace placeholder CTAs with your URLs • © 2025 The Rate Update

Agency Rocket Show
Ep 48: Before You Design: Kickoff, Sitemaps, and Discovery

Agency Rocket Show

Play Episode Listen Later Oct 29, 2025 22:33


Episode 3 of our website series is the “not glamorous, insanely essential” one. Hosts Liz and Chelsea walk through the two meetings that make or break a web project before a single pixel gets designed: the Kickoff + Sitemap meeting and the Discovery session.  First, the Kickoff & Sitemap: how we set expectations, timelines, roles, and guardrails... then map the site in a humble Google Sheet with pages, subpages, notes, and any special functionality. We share how we prep before the meeting (competitive analysis, industry language, common CTAs, user goals), the questions we bring (legal footers, integrations, hiring goals, etc.), and the rule that saves everyone's sanity: don't design until the structure and purpose are clear. Then, Discovery: when a client's needs are complex or unclear, we scope paid discovery to co-build high-fidelity wireframes and a true content plan. We cover the difference between basic vs. complex projects, where discovery sits in the contract, and how we keep scope honest (pages promised, templates vs. content volume, and what happens when someone requests “just add a blog” midstream). Along the way, we hit: Why showing up prepared establishes you as the leader (and dramatically improves client experience) How to align business goals with user goals (customer = hero, not you) The psychology behind navigation, CTAs, and clarity (and why “industry boilerplate” often fails) Practical artifacts: sitemap doc, questions list, competitor notes, discovery wireframes Scope control without drama: what's in, what's out, and how to price change requests Key takeaway: Preparation is part of the product. If you nail the kickoff, define the sitemap, and run discovery with intention, then your design phase will (usually) fly. Skip it, and you'll pay for it in confusion, rework, and scope creep. If you like a little structure with your chaos, this one's for you.

JFDI with The Two Lauras | For Freelance Social Media Managers
180: How to Create CTAs That Actually Boost Engagement & Sales

JFDI with The Two Lauras | For Freelance Social Media Managers

Play Episode Listen Later Oct 28, 2025 18:39


Using calls to action in your content can so easily feel like you're being spammy by asking your audience to take action – but it doesn't have to be that way. CTAs, after all, are the difference between actually marketing on social media and just plain old content creation. So, in today's episode, we're running through loads of different ideas for your next CTA, whether you want to drive engagement or conversions!In this episode, we're chatting about:Why CTAs are essential and are the difference between content creation & social media marketingExamples of questions you can use to encourage engagementCTAs for engagement vs CTAs for conversionsA quick way to test how good your next CTA is!Check out the full show notes here!Connect with usIf this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

SEO Podcast Unknown Secrets of Internet Marketing
Visibility Beats Visits: Rethinking Marketing For The LLM Era With Lindsay Halsey

SEO Podcast Unknown Secrets of Internet Marketing

Play Episode Listen Later Oct 27, 2025 39:29 Transcription Available


We explore how SEO is evolving into a broader visibility strategy that spans AI overviews, chat tools, and omnichannel marketing. Lindsay Halsey shares client-ready frameworks for education, measurement, and execution that turn complexity into clear next steps.• shift from sessions to visibility and share of voice• client education using visuals and live data reviews• GA4 custom channel for AI tool referrals• AI overview tracking and imperfect but useful signals• LLMs.txt and crawl access considerations• content that shows human expertise and authorship• aligning CTAs to intent to boost conversions• redistributing effort from top-of-funnel to mid-funnel• omnichannel support including paid social and PR• audience research and journey mapping to guide strategy• practical plan: what, why, how, when cadenceGuest Contact Information: Website:  pathfinderseo.comLinkedIn: linkedin.com/in/lindsay-halseyMore from EWR and MatthewLeave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

Entrepreneur Rescue Mission
44. Turning LinkedIn Engagement into Revenue: The Missing Link for Service Professionals

Entrepreneur Rescue Mission

Play Episode Listen Later Oct 27, 2025 15:21


Are you getting likes and comments on LinkedIn but struggling to convert that engagement into actual paying clients? In this episode, we reveal why visibility alone doesn't equal revenue and what's really missing from most LinkedIn content strategies.We break down the exact shift from posting for attention to posting for conversions, plus share how one consultant closed a $10,000 deal by changing her content approach.Key takeaways:Why the "post consistently and clients will come" advice keeps you stuck in the Engagement TrapThe revenue mindset: how to post with a clear path from content to booked clientThe Authority, Story, CTA Framework that actually convertsHow to create CTAs that spark real client inquiries instead of just more likesIf you'd like to join our FREE 2-day live workshop, The Expert's Edge: LinkedIn Content That Closes Deals (November 24-25, 2025), visit: Register for The Expert's Edge Workshop Here

Nik And Ant - PTMA Podcast
EP 202 : It's Not the Magnet, It's the Marketing: How to Actually Get Leads

Nik And Ant - PTMA Podcast

Play Episode Listen Later Oct 27, 2025 32:10


Key topics & takeawaysFront-end offer pricing: Price by touch-points (hands-off vs semi-personalised vs personalised) and anchor near your core offer to reduce conversion friction.Cost control near VAT threshold: Audit fixed vs non-fixed costs; weigh each item's ROI and time saved. Decide whether to absorb, pass on, or phase VAT via planned price lifts.Measuring social media: Prioritise conversations and intent signals (DMs, replies, saves, shares, profile taps) over vanity likes. Enjoyment matters for consistency.Lead magnet success: Two lenses—(1) metrics versus target (downloads, list growth, conversions) and (2) did it energise you? Usually it's the positioning and volume of promo, not the asset, that needs work.What to make next: Don't reinvent; productise what you already coach. Turn your last 5–7 client fixes into a checklist, 5-min video, or mini accountability plan.Posting twice a week: Favour reels for reach and connection; use Stories for context and personality. Add clear CTAs to longer-form value (email list, podcast, lead magnet).Timestamps; 00:01 Intro — “PTMA Radio Breakfast Show” vibes00:45 Hyrox judging saga: the white line, the ankle grab, and penalties02:13 Q1: How to price a front-end offer? (touch-points & anchoring to core offer)04:06 Sky's caution: don't undervalue your core by over-delivering cheaply04:45 Q2: Where to cut costs to improve profit / stay under VAT threshold?05:27 Fixed vs non-fixed costs; ROI vs time trade-offs07:52 VAT options: absorb, pass on, or phase price increases09:28 Half-term chaos + travel chat: Australia, New Zealand, Japan10:59 “When is Ant's cookbook going live?” (pamphlets, Christmas tree campaigns)12:24 Q3: How do you gauge social media success? (conversations > likes)15:24 Sky: some “low-metric” posts start the best DMs; enjoyment matters17:28 Q4: How to assess a lead magnet — tweak, repeat, or bin?21:02 Nik: it's usually the marketing, not the magnet22:35 Ant's example: move the CTA up, increase mentions → downloads double23:40 Q5: What should my next lead magnet be? (mine your current coaching)26:20 Q6: Two posts a week — reels or carousels? (reels, then Stories context)29:44 Ant's “14-page” content confession30:42 Quick-fire: dream podcast guests (Ilona Maher, Ross Edgley)33:08 UFC chat: eye poke controversy, intent vs tactic36:39 Boxing shout, “PTMA Fight Review” idea, playful outro37:06 Sign-off

Joy Joya Jewelry Marketing Podcast
356 - 5 Costly Holiday Email Mistakes That Hurt Your BFCM Sales

Joy Joya Jewelry Marketing Podcast

Play Episode Listen Later Oct 26, 2025 23:27


Episode #356 - 5 Costly Holiday Email Mistakes That Hurt Your BFCM Sales You know what's more painful than hearing “Grandma Got Run Over by a Reindeer” for the 100th time in November? Hitting send on a holiday email that costs you sales. Every year, I see brands make the same email mistakes that drain real revenue during BFCM. The good news? They're totally avoidable once you know what to watch for. In this episode, I'm breaking down the five biggest holiday email mistakes I see brands make year after year — and how to fix them before it's too late. Whether you're a seasoned marketer or DIY-ing your BFCM strategy for the first time, this episode will help you avoid inbox fatigue, improve deliverability, and make sure your campaigns convert when it matters most. This episode is part of my ongoing BFCM Prep Series — where we're making sure your holiday marketing is strategic, intentional, and built to perform.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Ask Us ANYTHING: Love is Blind!

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Oct 24, 2025 9:32 Transcription Available


Sometimes Jay Schwedelson gets deep about data or strategy—but this time, he's answering your weirdest, most random questions. From nonprofit marketing tips that actually work to his all-time favorite reality TV obsession (yes, he has strong opinions), this episode swings from helpful to hilarious in the best way.ㅤBest Moments:(01:15) Why first-person CTAs like “Count me in” or “Yes, I want to help” drive higher clicks for nonprofits(03:00) The 75-word rule that separates good emails from ignored ones(05:34) Why showing real human faces—not AI ones—boosts engagement by 38%(05:58) The bold prediction that “humanity will be the algorithm” in 2026(07:45) Jay crowns Love Is Blind Season 9 as the best (and most unhinged) reality TV ever made(08:30) Why he can't stand true crime—and what that says about us allㅤCheck out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.comㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤMASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma

ITPM Podcast
ITPM Flash Ep93 Uniformly Stretched $CTAS

ITPM Podcast

Play Episode Listen Later Oct 23, 2025 11:13


ITPM Flash provides insight into what professional traders are thinking about in the markets RIGHT NOW!   Slowing job creation and stagnant wages make Cintas ($CTAS) uniformly stretched.   In this episode of ITPM Flash, Edward Shek presents a short idea on Cintas ($CTAS) — the U.S. market leader in workplace uniforms and hygiene services. While Cintas has delivered years of steady growth and trades at premium valuations, Ed argues the story is uniformly stretched. With job creation slowing, wage growth stagnating, and little evidence of a broad cyclical recovery, Cintas faces structural headwinds that could pressure earnings and trigger multiple compression. He outlines the company's fundamentals, exposure to employment trends, and explains why a January vertical put spread offers an attractive way to express the view.

Podcast do Ladeira
Ep 365 - 75 mil por mês investindo apenas 5 mil

Podcast do Ladeira

Play Episode Listen Later Oct 23, 2025 40:21


Neste episódio, eu faço duas consultorias ao vivo. Primeiro, ajudo uma empreendedora a otimizar sua estratégia de ManyChat para DMs do Instagram, focando em CTAs claros, iscas de lead valiosas e o rastreamento de métricas para escalar suas vendas orgânicas (atualmente R$ 15k/mês). Depois, aconselho a Cristina, mentora de empreendedoras na Áustria que converte 10% em um produto de €3.9k com um ROI incrível (€75k de receita para €5k em anúncios) , sugerindo que ela foque em escalar seus funis de webinar atuais e explore eventos imersivos online antes de diversificar seu mix de produtos. Se inscreva na Ultra Black Friday Infinita:http://vtsd.com.br/quero-bf-ep365Me siga no Instagram:https://bit.ly/Insta-Leandro-LadeiraConheça o canal principal:https://bit.ly/Canal-Metodo-VTSDOuça nosso podcast:https://bit.ly/Podcast-do-Ladeira-no-Spotify

Sales For The Nigerian Wedding Industry
Academic Boyfriend Syndrome: Using Direct Sales CTAs to Ask for the Sale Today (Part 2)

Sales For The Nigerian Wedding Industry

Play Episode Listen Later Oct 23, 2025 19:59


Academic Boyfriend Syndrome: Using Direct Sales CTAs to Ask for the Sale Today (Part 2)

Salesy: Boosting Sales & Scaling Your Online Business with Meghan Lamle
Stop Building a Six-Plot Thriller When Your Buyer Just Wants One Clear Story

Salesy: Boosting Sales & Scaling Your Online Business with Meghan Lamle

Play Episode Listen Later Oct 22, 2025 14:26


If your offer feels like a choose-your-own-adventure gone wrong — with 5 bonuses, 3 payment plans, and endless CTAs — this episode is your wake-up call. Meghan unpacks how cognitive overload kills conversions and teaches you how to simplify your offer into one clear, confident storyline.You'll Learn:How confused buyers behave (spoiler: they don't buy).Why more bonuses ≠ more conversions — and what actually works instead.How each buyer type responds to messy offers — and how to fix it.A plug-and-play framework to clean up your sales process without losing the magic.

Marketing #Unfiltered
Ep 194 | Turning Podcast Appearances Into $10K Paydays with Beth Nydick

Marketing #Unfiltered

Play Episode Listen Later Oct 21, 2025 56:38


Stop chasing visibility and start building authority. Beth Nydick, a former TV producer with almost 20 years in digital media (who's been everyone from Dr. Oz's blogger to a cocktail cookbook author), breaks down why most entrepreneurs are completely missing the point when it comes to podcast guesting. This isn't about landing the interview, it's about what you do with it. Beth shares her signature MICS Method for turning one podcast appearance into $10,000 in client revenue and calls out the fake PR "experts" who are selling you snake oil. If you've ever wondered why your podcast appearances aren't converting into sales, this episode will blow your mind.Here's What We Cover:Beth's MICS Method — Her signature system for Messaging, Interview prep, CTAs, and Systems that turns one podcast into $10KThe first 12 seconds rule — What podcast hosts notice immediately that tells them if you're prepared (or winging it)How to do CTAs throughout the entire episode — Why waiting until the end is costing you sales and how to drop breadcrumbs from minute oneThe post-interview promotional system — Beth's exact backend strategy for leveraging one interview multiple times throughout the yearExclusive lead magnets for podcast listeners — How to create different offerings based on specific audiences (not just one generic freebie)... and so much more!Resources Mentioned:Rich Relationships by Selena Soo: https://www.amazon.com/Rich-Relationships-Million-Dollar-Network-Business/dp/B0F35GH7RQConnect with Beth: Find her at @BethNydick on all platformsDM Beth the word "Sophia" on Instagram for her exclusive podcast listener gift: https://www.instagram.com/bethnydick/

The Fire Time Podcast
Kenneth Walker - 5 Principles for a Winning Showroom

The Fire Time Podcast

Play Episode Listen Later Oct 21, 2025 88:32


"The purpose of your showroom is to sell the in-home visit." This week, Tim welcomes Kenneth Walker, independent sales rep for Fire Walker Sales covering nine states, to break down the five principles every winning fireplace showroom needs. Kenneth has seen hundreds of showrooms—from thriving retail operations to struggling chimney service companies trying to break into retail—and shares exactly what separates success from failure. In this episode, Tim and Kenneth discuss: Why marketing your showroom is step one: Most customers don't randomly walk into hearth stores—they're destination shopping, which means if you don't tell them you exist with clear CTAs, QR codes on trucks, and explicit messaging, they'll never find you. Simple and thoughtful always beats big and fancy: A tight 20x20 showroom with strategic product placement will outsell a massive space with 40 wood stoves and 17 brands where customers get lost and salespeople can't become experts on anything. Product positioning is your secret weapon: Stop trying to show everything from every brand and instead build a clear price ladder using each vendor's strengths—like the taco truck with beef, chicken, and fish tacos, not 45 varieties of beef. Signage and pricing eliminate customer anxiety: Posting average installed price ranges shows customers the full ladder from $4,000 to $9,500, takes price off the table as an objection, and naturally wins the sit-down estimate without awkward budget conversations. In-home appointments are where you actually sell fireplaces: The showroom sells the home visit, the home visit sells the fireplace—and charging customers $250 to come measure means you're tripping over hundred dollar bills trying to pick up pennies. Don't miss this tactical guide to building a showroom that creates buying experiences instead of browsing experiences. ------ Become a supporter of The Fire Time Network and get access to awesome rewards: ⁠⁠⁠⁠⁠⁠https://itsfiretime.com/join⁠⁠⁠⁠⁠⁠ To hear more audio articles from our magazine, subscribe to the Fire Time Magazine Podcast: ⁠⁠⁠⁠⁠⁠https://www.itsfiretime.com/magazine⁠⁠⁠⁠⁠⁠

The Becky Beach Show
92. High-Converting Sales Page Hacks with Alice Seba

The Becky Beach Show

Play Episode Listen Later Oct 17, 2025 34:48


In this episode, Becky Beach interviews Alice Seba, founder of Numo and Ekit Hub University, about crafting high-converting sales pages. Alice shares actionable strategies including using attention-grabbing headlines, organizing content for skimmability, highlighting benefits, and using FAQs to overcome objections. She emphasizes the power of visuals for digital products and the importance of testing elements like headlines and CTAs through A/B testing. The conversation also covers organic traffic strategies like partnerships, podcasting, and affiliate marketing, with a strong focus on community building and relationship-driven promotion. Alice introduces Numo as a beginner-friendly sales page builder with done-for-you templates and automation tools, ideal for those overwhelmed by tech. Check out the show notes at BeckyBeachShow.com.

Jumpstart Your Dreams with Faith Hanan | Marketing, Mindset, & Spiritual Growth for Christian Business Owners
244 // Proven 5 Part Framework to Craft a Strong CTA That Sells Without Feeling Sleazy

Jumpstart Your Dreams with Faith Hanan | Marketing, Mindset, & Spiritual Growth for Christian Business Owners

Play Episode Listen Later Oct 16, 2025 18:34


The reason your content isn't converting may not be your traffic—it's your CTAs. Too many entrepreneurs put weak or random CTAs at the end of their posts, podcasts, or videos and then wonder why sales are slow. In this episode, I'm breaking down a framework that makes writing CTAs simple, strong, and completely un-sleazy. Use it on your next piece of content and watch the difference it makes. And if you're ready to finally turn your content into consistent sales, join me inside the Simple SEO Framework + Group Coaching. You'll not only get my proven SEO system for traffic, but also live coaching where we refine your messaging and CTAs together—so you can see more conversions from the traffic you're already getting. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps  Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year.  to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com Book Your SEO and Keywords Strategy Call

The Bold Founder
30: If your copy's clever but no one gets it — this one's for you

The Bold Founder

Play Episode Listen Later Oct 16, 2025 19:53


You want to create something that's never been created before. You want to be that person who's doing something no one's ever dared to do. You're creating programs that intersect things people say don't belong together. You're creating products that are so highly differentiated because they're solving real problems in the market. You are quite literally the definition of an innovator.But here's the thing… you need copy that makes your offers completely digestible. No more leaning on phrases like “It's such a good offer, but people have to experience it to get it,” or “Nothing out there is like it, so it can't be explained.”That's lazy messaging. Everything can be explained. Everything can be digestible. Everything can be understood by an eighth grader. Everything can be grasped in under two minutes.So today, I'm calling out every innovator, rebel, and narrative rewriter who's tired of blending into the sea of sameness. We're unpacking how to keep your creative edge without losing clarity.You'll learn:How to craft messaging that's clear, bold, and magnetic — no overcomplication required.Why “lazy messaging” kills your innovation (and how to write copy that moves).The secret to balancing creativity and clarity in your brand strategy.A no-fluff breakdown of how to distill your big ideas into sales copy that converts.What to audit in your CTAs, headers, and bios to keep your ideal clients on track and obsessed.This episode is for you if: You're the kind of creator who sees “trending audio” and thinks, been there, did that last year. You're allergic to boring. You build offers so unique there's no roadmap for them — and that's exactly why your copywriting needs to be sharper than ever. You're not here to sound like everyone else. You're here to make people move.Want to become the unicorn in your industry? DM me on Instagram @mywritehandwoman and snag your spot in Unicorn Messaging. First four get a free 1:1 with her! This was produced by Your Girl Media Follow us @yourgirlmedia Feeling the pull to have more of me in your world? DM me on Instagram: @mywritehandwoman Work on Your Messaging or Copy with Me: The Website Find Your Brand Messaging Superpower: Take the Quiz Book a Messaging Intensive: Book with Me Join My Unicorn Messaging Membership: Join Here

The Business Lounge Podcast with Kimberly Ann Jimenez
S8 EP9: From Followers to Buyers: How Online Businesses Can Attract 1,000 True Fans That Buy EVERYTHING

The Business Lounge Podcast with Kimberly Ann Jimenez

Play Episode Listen Later Oct 15, 2025 75:47 Transcription Available


Text Me A Question!What if you never chased virality again—and still grew faster and more profitably? We make a strong case for building 1,000 true buyers instead of courting a million passive followers, and we map the exact path to get there. The shift is simple but radical: stop optimizing for likes and start optimizing for sales by designing content that attracts the right people, connects by dissolving their doubts, and converts with clear, confident offers.

Salesy: Boosting Sales & Scaling Your Online Business with Meghan Lamle
Your Sales Page Is a Decoy; the Real Issue Is the Fear Behind Your Pitch .m4a

Salesy: Boosting Sales & Scaling Your Online Business with Meghan Lamle

Play Episode Listen Later Oct 15, 2025 14:01


Still tweaking your sales page? Swapping button colors and rewriting CTAs? This episode pulls back the curtain on the real reason your sales might be stalling — fear. Meghan exposes how fear hides behind “design mode” and how your reluctance to pitch is actually costing you more than any bad funnel ever could.You'll Learn:The psychology behind why entrepreneurs stay stuck “editing” instead of selling.How to tell when you're avoiding direct sales by obsessing over pages and branding.Why your buyers crave real-time reassurance — not another Canva slide.Tactical ways to pitch based on buyer psychology — and build sales confidence fast.

Just the Tip from Your Podcast Performance Coach
246 Make Your Podcast Path Crystal Clear: How to Turn Listeners into Clients (Fast)

Just the Tip from Your Podcast Performance Coach

Play Episode Listen Later Oct 14, 2025 6:08


Book your FREE Poodcast Coaching Call: Get on my calendar here:  https://calendly.com/timwohlberg If your podcast isn't leading listeners directly to your offer, you're losing clients. In this episode, I reveal how to create a clear and quick 'podcast path to profits'. I share a true story that'll make every podcaster/entrepreneur cringe and rethink how easy (or not) it is for your listeners to take the next step after tuning in. You'll learn: ✅ Why every extra click between your podcast and your offer costs you conversions ✅ The key links you should include in your show description and show notes ✅ How to use clear CTAs inside your episodes ✅ What “multiple paths” really means and how to avoid turning them into a maze that frustrates and turns off your potential clients. Today's tip is simple: make your podcast path crystal clear. If you're forcing listeners to play detective just to find you, they won't. You'll lose them long before they ever reach your offer. So follow your own path like a listener. If it's confusing, fix it...today. Because clarity equals conversions.

Stop Me Project
EP400 — Coach Jesse Parker (Blinn College XC/Track): Rebuilding a NJCAA Contender, Culture, & the JUCO Advantage

Stop Me Project

Play Episode Listen Later Oct 10, 2025 69:19 Transcription Available


Airey Bros Radio hits Episode 400 with Coach Jesse Parker, Head Men's & Women's Cross Country Coach at Blinn College (NJCAA). Blinn brought XC back for the first time since 1995—and in year one Parker led both teams into the USTFCCCA NJCAA D1 rankings, qualified for NJCAA Nationals, and enters 2025 ranked #10 men / #11 women. We dig into rebuilding a program from scratch, Texas recruiting, the JUCO pathway (cost, credits, transfers), training philosophy (Daniels/Lydiard/Co.), Brenham's “poor man's altitude,” hosting Region 14 on a hilly course, facilities updates, and how to build a winning culture that actually fits the community.Who should listen: HS athletes & parents, JUCO/NCAA coaches, distance-running nerds, and anyone weighing JUCO vs. D1/D2/D3.Follow Blinn XC: IG @blinn_xcFollow Airey Bros Radio: IG @aireybrosradio | YouTube @AireyBros | Spotify & Apple: Airey Bros RadioFueled by: Black Sheep Endurance Coaching (ultra, nutrition, & performance)Show Notes & Timestamps00:00 Cold open & ABR Episode 400 intro; why we spotlight JUCO, D2/D3, and non-Power-4.01:20 CTAs + sponsor shout: Black Sheep Endurance; share with athletes exploring JUCO.02:03 Guest intro: Coach Jesse Parker, Blinn College—year-one rankings, NJCAA Nationals, 2025 preseason ranks.03:11 Blinn socials & contact (IG @blinn_xc; email).04:04 Parker's origin story: football/powerlifting → track nerd → Sam Houston State → coaching break.06:39 Building from zero: late-spring hire, no roster, recruiting sprint, getting athletes college-ready.09:59 Why Blinn? Vision with AD; resources; becoming a Division-I prep program via JUCO.11:01 Blinn history lesson: national titles, Pat Henry → LSU, Steve Silvey era; bringing a legacy back.14:00 Program vision (1–5–10 years): meets, community pipeline, distance-led rebuild, culture.16:52 Early success: how JUCO cycles accelerate competitive timelines.17:53 2025 form check: UT opener, Texas A&M PR drops, next tests vs. JUCO & strong D2 fields.19:32 Where's Blinn? Brenham, TX (Blue Bell country) + terrain, hills, and “poor man's altitude.”21:03 Training rhythm: mornings, lifts, study hall; one-run-a-day philosophy.21:50 Threshold talk: Daniels/Lydiard/Co. roots; cruise intervals & modern double-threshold context.23:34 Recruiting year one: flipping decisions late, scholarship leverage, culture glue (Eric Lagat).25:21 Culture building: standards, maturity curve from FR → SO, educating athletes to self-coach.33:55 Region 14 Championship host (Oct 18): hilly Brenham HS course; true XC racing.37:38 Facilities: no track yet (400m asphalt loop + park intervals), HS partnerships, complex plans brewing.41:26 A day in the life: practice → admin, meet ops, budgets, recruiting—solo staff (assistant coming).42:38 Recruiting channels: HS coach network > services; text/phone/Zoom; set culture during recruiting.50:00 The JUCO advantage: real costs, same transfer credits, scholarships, better academic fit (nursing/engineering), smoother life balance.55:02 Scholarship math that changes lives; keeping Pell; proud parent moments.56:49 Transfer mindset: JUCO as the original portal—“come here to go there” (and thrive).57:32 Admin shoutout: Chancellor support matters—great coaches need great leadership above them.57:49 Coach's bookshelf: Daniels' Running Formula, Running to the Top (Lydiard); autograph stories.1:00:58 Housing & campus life: biggest on-campus JUCO housing; suite & apartment options; athletic dorms.1:02:23 Final Four: coffee (nope), routines, Jackson the terrier, music (Kevin Gates, Kid Cudi), NFL obsession.1:07:02 Bills/Cowboys fandom; fitting culture to community.1:08:37 Close: Fort Dodge goals (XC & Half Marathon), links, next guests (Snow CC & Ranger College).

The Senior Care Industry Netcast w/  Valerie V RN BSN & Dawn Fiala
How to Turn a Home Care Website into a Lead Engine in 2026

The Senior Care Industry Netcast w/ Valerie V RN BSN & Dawn Fiala

Play Episode Listen Later Oct 9, 2025 41:38 Transcription Available


Send us a textStressed families don't browse; they decide. We unpack how a home care website either earns trust in seconds on a phone or quietly leaks leads to competitors—and exactly how to fix it before 2026. From mobile-first speed to above-the-fold calls to action, we walk through the homepage elements that translate emotion into action, then dive into the service-page strategy that actually ranks: long-form explanations in plain language, outcome-driven copy, and helpful FAQs that mirror what people ask in crisis.We also explore the new search reality. AI answers “best home care near me,” and if your content isn't structured for questions, featured snippets, and local context, you're invisible. Learn how to write for natural language, when to use FAQ schema, and why towns beat counties for discoverability. Plus, we get practical about lead capture: why a consult request outperforms self-scheduled assessments, what to offer as a useful download, and how to deploy chat without letting AI hallucinate answers.Trust is the moat. We share ways to gather Google reviews at the right moment, showcase real caregiver culture with spotlights, and present outcomes that matter—satisfaction, days without readmission, and clear next steps for families and referral partners. Wrap it up with a 30-day sprint: audit speed and CTAs, expand three core service pages, implement schema, and fix your response workflows so every tap becomes a conversation. If you're ready to move from pretty to profitable, this is your playbook.If this helped, follow the show, share it with a colleague, and leave a quick review so more home care leaders can find it. Got a question or want an audit? Reach out—we'd love to hear what you'll improve first.Continuum Mastery Circle IntroVisit our website at https://asnhomecaremarketing.comGet Your 11 Free Home Care Marketing Guides: https://bit.ly/homecarerev

#DigitalRetailer Podcast
LIVE: Why Lead Tech is Failing & How Engagement Funnels Fix It | Test Drives, Trade-ins, & Real Offers

#DigitalRetailer Podcast

Play Episode Listen Later Oct 9, 2025 28:10


David Farmer leads a session focused on enhancing CRM opportunities to boost closing percentages for dealerships. He emphasizes the need to improve the overall system rather than just generating more leads, introducing the intice360° for effective lead engagement. The session showcases a dealership website that integrates customer engagement tools, allowing for seamless inventory viewing and lead generation through CTAs. Key features include two-factor authentication for security, real-time offers, and personalized communication strategies to enhance customer experience. The discussion highlights the importance of understanding customer motivations and training salespeople to effectively present payment options.

Creative On Purpose
The Substack Sales Engine

Creative On Purpose

Play Episode Listen Later Oct 8, 2025 19:52


This is a free preview of a paid episode. To hear more, visit creativeonpurpose.substack.comSummary:Turn your Substack into a reliable revenue system—without funnels, hype, or a massive audience. We connect the dots from Why Niching Is a Trap (function > form, positioning > niching) and Clients & Customers on Purpose (Forever Offer, Be a Blessing marketing), then apply them on Substack to move people from free reader → paid subscriber → perfect-fit client.You'll learn:* Why positioning beats niching (presence & preeminence > tactics & tricks)* How to frame a durable Forever Offer that actually converts* The Be a Blessing content approach (reflection, action, invitation)* A simple conversational flow: Icebreaker → Diagnostic → Low-ticket → Mid/High-ticket* How Substack operationalizes exposure → proximity → access* The ROI reality: ~20% conversation→offer conversion vs. typical 1–2% opt-in→salePreview Listener Chapters00:00 – Welcome & series context (Part 3 of 3)01:47 – The Situation: the compensation–obligation imbalance (and why “situations” ≠ “problems”)06:12 – Why Niching Is a Trap: function over form, positioning over tricks14:23 – Clients & Customers on Purpose: Forever Offer, blessing-based publishing, conversational flowLinks & Resources* Click here to subscribe to Transcendent Solopreneurship on Substack* Free coaching by email (Catalyst Exchange)Click here to get clarity on your #1 priority & constraint.Call to ActionPaid subscribers can continue to the step-by-step Substack build: * Audience quality vs. social* All-in-one publishing and distribution* Concentric circles of proximity and access (free → paid subscriber → client)* Soft CTAs that actually convert* The exact process that moved my client conversions from 2% → 20%Upgrade to get the full replay, playbook and examples.Beyond the Preview20:00 – Why Substack Works: audience quality, all-in-one publishing, distribution to outposts25:54 – The Engine: free → paid → client (concentric circles, soft CTAs, GPT-assisted depth)36:12 – Results & ROI: 20% vs. 1–2%, time/expense comparison, next steps41:47 – Wrap-up: resources, replays, implementationPrefer to watch? Here's the video replay.↓↓↓

Off The Grid: Leaving Social Media Without Losing All Your Clients

Today we welcome copywriter Nicole Cloutier back to the podcast (yay!) to help us avoid the most dreaded small biz experience: putting something new into the world and hearing … nothing … in return.We talk through launch basics then go deep into the strategies that have helped grow our sales — even in this challenging year.Join us as we stare into the void together and discuss:What a launch really is (hint: it's pretty simple)Why it's so important to pre-launch and “warm up” your audienceNicole's 3-part pre-launch framework (with timeline!)Behind-the-scenes stats like Amelia's email open rates

Masters of Home Service
How One Simple Email Pulled in $93K

Masters of Home Service

Play Episode Listen Later Oct 7, 2025 26:43 Transcription Available


If you're not emailing your customers, you're leaving money on the table. In this episode of Masters of Home Service, host Adam Sylvester talks with Phil Risher, owner of Phlash Consulting, and Stephen Jobe, owner of Jobe and Sons Plumbing, to unpack the real story behind a single email that brought in $93K. They break down what made it work—from timing and subject lines to CTAs, follow-ups, and using your Jobber data to send campaigns that actually convert. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

El podcast de Instagram
Oro en DMs y Stories: De Seguidores a Clientes

El podcast de Instagram

Play Episode Listen Later Oct 7, 2025 6:08 Transcription Available


Bienvenido a El podcast de Instagram. Soy Borja Girón y puedes encontrarme en borjagiron.com. Hoy voy a hablar sobre: “De seguidores a clientes: el método simple con DMs y Stories”.Vamos a hacerlo fácil, como si estuviéramos charlando. Mucha gente consigue visitas y likes, pero no ventas. ¿La clave ahora en Instagram? Convertir la atención en conversaciones y esas conversaciones en compras. Y para eso, los DMs y las Stories son oro.El método, paso a paso1) Un Reel con un problema claro y una promesa simple - Ejemplo: “3 errores que arruinan tus anuncios y cómo arreglarlos en 10 minutos”. - Al final pide una palabra clave: “Comenta ARREGLAR y te mando la guía gratis por DM”.2) DM automático que ayuda de verdad - Respuesta corta: “Gracias por comentar. Aquí tienes la mini guía. ¿Quieres que te envíe un ejemplo aplicado a tu negocio?” - Si dicen “sí”, les pides 1 dato (sector o objetivo) y les mandas un ejemplo sencillo.3) Oferta pequeña y clara - Después del ejemplo, ofreces algo fácil de comprar: “Si quieres, tengo la revisión de anuncios por 49€ con cambios exactos para implementar hoy. Te dejo el enlace”. - Sin presión. Corto y directo.4) Stories con prueba social - Comparte capturas de resultados (tapando datos sensibles), testimonios cortos y un antes/después. Usa el sticker de enlace y el de preguntas para dudas rápidas.5) Recordatorio amable - 24 horas después, una Story: “Último día con el precio de revisión a 49€. Si quieres que la haga yo por ti, responde ‘REVISIÓN' y te escribo”.Ejemplos inspiradores- Entrenadora online: publicó un Reel de “3 desayunos para bajar grasa sin pasar hambre”. CTA: comenta DESAYUNO. El bot envió por DM un PDF simple y ofreció una sesión express de menú semanal por 39€. Aprendizaje: una palabra clave, una ayuda real, una oferta sencilla.- Marca de velas artesanales: Stories con “cliente de la semana”, mostrando el rincón de la casa del cliente y un código de 24 horas. Aprendizaje: haz protagonista al cliente y limita el tiempo de la promo.- Estudio de uñas local: Reels de transformaciones, CTA “CITA”. Por DM dieron 3 huecos libres y reservaron directamente. Aprendizaje: si quitas fricción, la gente reserva.Cómo te ayuda la IA sin liarte- Escribir más rápido: pídele a la IA que te proponga 10 CTAs con palabra clave y 10 respuestas cortas para DMs.- Personalizar respuestas: pega el mensaje del cliente y pide “responde en tono cercano en 2 líneas y ofrece la opción A o B”.- Mantener constancia: genera un calendario de temas para 2 semanas con títulos de Reels, guiones de 30 segundos y la palabra clave de cada uno.Errores comunes que frenan ventas- CTA confuso: pide siempre una sola acción. Una palabra clave.- DM kilométrico: máximo 3 líneas. Enlaces y decisiones claras.- Oferta borrosa: di qué incluye, cuánto cuesta y qué resultado concreto entrega.Resumen del episodio- Estrategia: usa Reels para atraer, DMs para conversar y Stories para probar y recordar. De ahí, oferta pequeña y directa.- Herramientas: palabra clave en comentarios o Stories, respuestas por DM y stickers de preguntas y enlace.- IA como apoyo: te da ideas, te ahorra tiempo y te ayuda a personalizar.Claves- Una promesa, una palabra clave, una oferta.- Conversación corta, valor real, sin presión.- Stories con prueba social y recordatorio en 24 horas.Plan de acción para emprendedores- Día 1: Escribe tu promesa en una frase y elige la palabra clave.- Día 2: Graba un Reel de 30-45 segundos con ese problema y la solución.- Día 3: Prepara 3 respuestas de DM: entrega, ejemplo, oferta.- Día 4: Sube 3 Stories con prueba social y un enlace claro.- Día 5: Publica el recordatorio final.- Día 6-7: Revisa mensajes y convierte dudas en ventas. Ajusta texto y precio si hace falta.Antes de despedirme, recomendación importante: únete al Club de Emprendedores Triunfers en Triunfers.com.- Deja de tomar malas decisiones en tu negocio.- Club Privado de Emprendedores que nos ayudamos a solucionar dudas y problemas para tomar mejores decisiones de negocio.- Una mala decisión puede hundir tu negocio, además de hacerte perder mucho tiempo ⏰ y dinero

BOPCAST
Your Clients Pay YOU to Podcast: Step-by-step Guide to Get Clients to Cover ALL of Your Podcast Costs (Affiliates, CAC/LTV Math, and CTAs)

BOPCAST

Play Episode Listen Later Oct 6, 2025 31:43


Thinking Big Podcast
The 7-Word Hook That 10X's Your Response Rate - The Lead System Series (Part 1 of 4)

Thinking Big Podcast

Play Episode Listen Later Oct 5, 2025 28:09


Sponsored By ClickFunnels Live - Las Vegas Date: October 22nd I will be speaking and teaching this material live on stage with exclusive bonuses for attendees. Virtual seats available. Join me In this episode, Sean breaks down the single most important element of your marketing: the hook. Learn why the first seven words you write can literally determine whether your content gets ignored or generates sales. This is the foundation episode of Season 7's 16-episode roadmap to building a growth engine that pays for itself every 30 days. Key Takeaways What Is a Hook? A hook is whatever people see, read, or hear first. It's the opening line of your video, the first words in your headline, your email subject line, or the visual that pops up before you speak. Without a killer hook, nothing else in your marketing matters. The Two Types of Hooks Verbal Hooks: Labels that call out your audience Sharp questions Conditional statements ("If you're struggling with X...") Commands Bold statements Lists Mini stories Provocative statements Nonverbal Hooks: Pattern interrupt visuals Unusual props Surprising camera cuts Distinctive sounds Pro tip: Combine verbal + nonverbal for "multimodal" hooks that hit attention from multiple angles. The 70-20-10 Rule 70% - More of what's already working (your proven winners) 20% - Winner-adjacent content (variations on proven hooks) 10% - Big, crazy, new experiments The Hook Tracker System Create a simple spreadsheet with: Hook name Actual hook copy Outcome/results Link to where you used it Always test at least 2 hooks per campaign - never just pick one and hope. Resources Mentioned Free Tools (Available in Show Notes): Hook Tracker Template - Simple spreadsheet to track what's working AI Hook Generator Prompt - Generates 55+ world-class hooks in under 2 minutes across 11 categories including: Pattern break hooks Open loop hooks Identity ping hooks Status and safety hooks Reward preview hooks Proof hooks Pricing hooks Fast cash/lightning hooks Closing hooks Branding hooks The 30-Day Payback Engine Connection Strong hooks = Better attention = Cheaper clicks = Better show-up rates = Faster upsells The Goal: Make your gross profit in the first 30 days cover your customer acquisition costs, so your growth pays for itself. Hook Examples by Business Model SaaS Companies: "Launch fully configured in 4 hours, or we pay your first month" Course Creators: "One module in 7 days that fixes your most urgent pain—and you keep it forever" Service Providers: "Strategy session booked in 60 seconds + $197 credit if we can't help" Weekly Hook Creation Rhythm Monday: Research - Collect 10-20 outlier hooks from your niche Tuesday: Write 50 hooks total (35 from winners, 10 winner-adjacent, 5 moonshots) Wednesday: Record 10 hook variations per content package Thursday: Edit - Pair hooks with content sections and CTAs (assembly line style) Friday: Ship across platforms and update your hook tracker Weekly: Keep top 10%, kill bottom 10%, repeat Critical Hook Rules ✅ For email subject lines: 7 words or less ✅ For social: You have 0.007 seconds to stop the scroll ✅ Clear beats clever - Every. Single. Time. ✅ Shorter is stronger - If you can cut words and keep impact, do it ✅ Split test everything - Use A/B testing (10% one hook, 10% another, winner gets 80%) Common Hook Mistakes to Avoid Vague hooks - If your audience can't self-identify instantly, it's too broad Fancy words over simple promises - Don't get cute All verbal, no visuals - Make it multimodal when possible Guessing instead of tracking - Log everything Starving the 70% - Stop reinventing weekly; repeat what works 100x more than you think This Week's Homework Write These Hooks (Manually or Using AI Tool): 3 identity hooks ("If you're a [blank]...") 3 question hooks ("What if you could [blank]?") 3 conditional hooks ("When you finally [blank]...") 3 command hooks ("Stop doing X and start...") 3 strong statements ("Here's the truth nobody's telling you...") 3 list/step hooks ("The 5 ways to...") 2 nonverbal ideas (weird prop, unusual sound, visual element) Deploy This Week: Pick your top 5 hooks Read them out loud Tighten each one (cut every unnecessary word) Add to your hook tracker Test at least 5 hooks this week DM Sean your top 3 and tell him which one you think will win What's Next Next Episode: Building Your Content Factory Learn how to take 50 hooks + 5 content sections + 3 CTAs and create 150+ content variations per week without burning out. Season 7 Roadmap Preview Lead System Series (4 episodes): Hooks that make people stop Building your content factory Branding that creates instant trust Turning customers into your marketing team Sales Series: Closing without feeling sleazy Building undeniable proof Delivery Series: Making each customer worth more Retention strategies Profit Series: Lightning offer plays Premium pricing strategies Simple margin improvements Final Episodes: Offer stacks and architecture Proof systems that scale Complete 90-day game plan Connect with Sean DM your top hooks and results at https://www.instagram.com/thinkingbigcoaching Remember: Everything you create needs a HOOK.

The Nonprofit Show
Call to Action, Donor First: “Because of You” Messaging That Moves People

The Nonprofit Show

Play Episode Listen Later Oct 3, 2025 30:34


If you want donors to move, tell them exactly where to go. In this Fundraisers Friday conversation, Julia C. Patrick and Tony Beall turn vague appeals into precise, energizing calls to action (CTA's)—across giving, events, engagement, volunteering, and advocacy. Tony lays the foundation early: “Start with the call to action. What do I want folks to do?” When you begin with the outcome, every sentence supports momentum, not meandering.Julia puts a common myth on the table: “It's not just like go out and ask a bunch of rich people for money.” Fundraising isn't speed-dial; it's relationship-building, timing, and clarity. Tony reinforces the point: “Fundraising is all about relationships,” and your CTA is the moment you convert relationship energy into tangible next steps—give, register, share, join, or contact.Time-bound CTAs matter. Use real clocks, not artificial pressure. Matching gifts? Set the deadline: “Donate by October 15 so your gift will be doubled.” Community emergencies? Be specific: protect 20 roofs, feed families during power loss, or restore safe access to services this week. Impact framing turns abstract dollars into visible outcomes: $50 feeds one student for a month—$100 feeds two. That clarity invites bigger gifts because supporters can instantly see scale.Equally important: truth and fit. If the amount and impact don't match, supporters feel it. Build your figures from real program data, and keep the language human. Julia adds a practical lens for events: swap “RSVP” for action-forward phrases like “Save my seat.” Tap joyful FOMO without panic. Want engagement? Ask for it. “Click subscribe,” “Invite 10 friends,” “Share with a neighbor adopting a pet.” Want volunteers or in-kind items? Say exactly how to respond and how you'll make it easy.Advocacy belongs in your CTA toolkit too. This isn't about politics—it's about mission. Invite your community to “Stand with families—email your legislator today to support…” Frame the request around the people you serve and the outcome your programs create.Finally, close the loop with gratitude-based storytelling. Julia's favorite “Because of you” CTA wraps action and appreciation into one cadence: Because of you, 50 students received laptops; because of you, seniors got meals during outages. That framing reminds supporters they are the hero—today and tomorrow.Start with the action you need, frame it with authentic impact, and invite your community to step forward—now.  Find us Live daily on YouTube!Find us Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits! 12:30pm ET 11:30am CT 10:30am MT 9:30am PTSend us your ideas for Show Guests or Topics: HelpDesk@AmericanNonprofitAcademy.comVisit us on the web:The Nonprofit Show

#DigitalRetailer Podcast
We're Not Just Honda Anymore: The Full Power of intice360° Across OEMs

#DigitalRetailer Podcast

Play Episode Listen Later Oct 3, 2025 29:51


By David Farmer, Founder & CEO of inticeAfter my last video, I got a comment that made me realize something: even though we've been talking about our success with Honda for a while now, there's still a misconception out there that intice360° is just for Honda dealers.Let me be crystal clear—we're not. Not even close.Yes, Brandon Honda in Tampa was our very first intice360° website customer, and yes, we've expanded across a ton of Honda and Acura stores. We're part of the Honda and Acura digital dealer programs. But our footprint is expanding—and fast—across multiple OEMs.And that's what today's blog is about: showing exactly how flexible, powerful, and tailored our intice360° website solution really is across different brands.Our Website Platform Is Built DifferentWhen I say we offer a full website solution, I mean it. Most website providers give you a CMS—a bare shell—and then leave it up to you to stack a bunch of overpriced, disconnected widgets on top of it.With intice360°, there are no add-ons. Everything is included. It's one platform. One provider. One seamless experience.Our MAKER Suite includes:LeadMaker® – our $25 Test Drive scheduling techTradeMaker® – full trade-in experience with KBB integration or real-time Express Cash OffersDealMaker® – full digital retailing from first click to final pencilLoanMaker® – pre-approval and credit tools, soft pulls includedCredit Score Express® – customers get their score without a hard hitEntice Chat – our fully integrated, live chat solutionIt's all built in. Not bolted on.Kia, Acura, CDJR: See How intice360° FlexesLet's break it down by brand, so you can see how we're adapting our tech and design to deliver the best possible experience—and stay OEM-compliant.Kia – Herson's Kia, Rockville MDWe're not in the official Kia program, but we are 100% compliant. Herson's brought us on after years of working together on their Honda store. What we've built for Kia is visually striking and strategically tuned.Generative AI hero sliders tailored to Kia brandingFactory fonts and full compliance reviews before go-liveCTA stack engineered for lead capture: schedule test drive, get trade offer, get pre-qualifiedSpecials pages with embedded video offers, dynamic CTAs, and “send to mobile” lead captureIt looks tier-one. It performs tier-three.Acura – Jim Hudson AcuraThis store helped get us into the Acura Digital Dealer Program, and they're absolutely crushing it.Certified, approved designs and offer formatsCustom video content using Acura assets and drone footage of the storeClean UX with smart white space and high-impact calloutsFully integrated Maker Suite inside every VDP and SRPFuse videos—new format, professionally produced, 100% compliantEverything feels native to the brand, but distinctly intice360° under the hood.CDJR – Scott Robinson Chrysler Dodge Jeep RamOur newest launch, and it's a killer execution.Deep use of generative imagery, brand-themed design, and Jeep color palettesDynamic inventory filtering by brand (Chrysler, Dodge, Jeep, Ram)Videos produced in-house for every special—website, social, and display readyAll lead gen tech embedded with no third-party vendors neededLocal SEO pages for each surrounding market with custom content and AI-optimized copyAgain—we're not in the program (yet), but the work speaks for itself.Unified Tech, Tailored ExperienceEvery dealership gets a fully branded, OEM-specific experience powered by the same enterprise-level back-end. That means:Custom illustration styles based on brand (Jeep gets Jeeps, Kia gets Kias)Video ads with factory-correct visuals and messagingDynamic offer banners that match your inventory and update dailyFully VIN-decoded digital retailing tools built right into the page—not launched in a separate windowThis isn't plug-and-play. It's precision-built.More Than WebsitesYes, we build websites—but that's just one piece.With intice360°, you also get a full digital advertising platform:Paid Search (with no markup)Paid Social (also no markup)Video Pre-Roll, YouTube, CTV, Conquest Email, and moreReal-time video offer production, synced to your specialsSEO and local content strategy custom-built for each storeAnd you get one bill. One team. One solution.Dealers Deserve MoreWe built intice360° because dealers were tired of Frankenstein websites and overpriced widget stacks. They wanted:Websites that convertAds that performTech that worksSupport that gives a damnSo we gave it to them.If you're tired of chasing down six different vendors to manage your website, chat, trade tool, digital retailing, and ads—we should talk.We're already delivering this for dealers across Honda, Acura, Kia, CDJR, and more.You can get the best-in-class solution right now.

CX Chronicles Podcast
CXWeekly Update | Lessons From 5 Years Building CXChronicles

CX Chronicles Podcast

Play Episode Listen Later Oct 2, 2025 19:08 Transcription Available


Hey CX Nation,Here's the first CXWeekly Update from CXC in a long time!This week's episode I walk through some ideas, goals & CTAs that I've learned from the 5 years of building CXC.Don't worry we have a ton of amazing guest interviews coming down the pipeline over the next couple of weeks.Part of our goal at CXC is to create more customer focused business leader content, including short episodes like these ones that are digestible, actionable & most importantly entertaining & valuable for all of you.Full candor, we also wanted to celebrate our 5 year anniversary of building CXChronicles. We are approaching 300+ episodes of customer focused business content, we've worked with almost 150+ companies across the world helping them make customer & employee happiness a habit & we are now partnered with some of biggest players in software & technology including Salesforce, Hubspot, Intercom, Zendesk, & Freshworks to name a few. If you enjoy The CXChronicles Podcast, stop by your favorite podcast player and leave us a review today.You know what would be even better?Go tell one of your friends or teammates about CXC's content, CX/CS/RevOps services, our customer & employee focused community & invite them to join the CX Nation!Are you looking to learn more about the world of Customer Experience, Customer Success & Revenue Operations?Click here to grab a copy of my book "The Four CX Pillars To Grow Your Business Now" available on Amazon or the CXC website.For you non-readers, go check out the CXChronicles Youtube channel to see our customer & employee focused video content & short-reel CTAs to improve your CX/CS/RevOps performance today (politely go smash that subscribe button).Contact us anytime to learn more about CXC at INFO@cxchronicles.com and ask us about how we can help your business & team make customer happiness a habit now!Reach Out To CXC Today!Support the showContact CXChronicles Today Tweet us @cxchronicles Check out our Instagram @cxchronicles Click here to checkout the CXC website Email us at info@cxchronicles.com Remember To Make Happiness A Habit!!

DTC Podcast
Bonus: Alex Schultz, CMO of Meta — Scaling Growth and Rebranding a Trillion-Dollar Brand

DTC Podcast

Play Episode Listen Later Oct 1, 2025 30:10


Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this episode of the DTC Podcast, we sit down with Alex Schultz, the CMO and VP of Analytics at Meta, to unpack nearly two decades of hard-earned marketing insights from inside one of the most influential tech companies on the planet.From his scrappy beginnings as an affiliate marketer trying to pay for college, Alex rose through the ranks at Facebook—helping launch self-serve ads, custom audiences, and building the company's analytics function from the ground up.Now, as CMO, he shares how he thinks about brand vs. performance, why incrementality measurement is non-negotiable, and what it really took to lead the rebrand from Facebook to Meta in under seven months.In this episode, you'll learn:How affiliate thinking creates real marketersWhy starting with performance-driven urgency creates marketers who understand what actually drives growthThe self-serve ad platform strategy that unlocked small business scaleAlex shares how linking product and marketing—from in-product CTAs to retargeting drop-offs—became Meta's growth engineWhy incrementality is the foundation of modern marketingForget last-click—true marketers use lift tests, holdouts, and on/off testing to see what really worksHow to build brands on performance platformsYes, you can build a brand on Meta—but only if you measure it rightThe inside story of the Meta rebrandIncluding a midnight WhatsApp from Zuckerberg and a literal house fireWhy creative strategy—not media buying—is the future in an AI worldAgencies will evolve, but those who control the data + creative inputs will control outcomesHow Alex is using creator marketing, email, and retargeting to market his new book, Click HereThe modern playbook Meta uses… now applied to booksVisit Hachette Book Group for information on how to purchase Click Here: The Art and Science of Digital Marketing and Advertising, out on October 7th. And you can check out an audio book version on Spotify here: https://open.spotify.com/show/5hsoMSkbpEboe0M4aGqNgZTimestamps00:00 - From Affiliate Marketer to CMO of Meta02:00 - Building Facebook's Growth Engine and Analytics Team06:00 - Lessons From the Affiliate Mindset08:00 - Launching Self-Serve Ads and the First Custom Audiences11:00 - Rebranding Facebook to Meta: Inside the Strategy15:00 - Building Brands with Direct Response vs. Top-of-Funnel Marketing18:00 - How WhatsApp's Brand Story Shifted Perception20:00 - Why Alex Wrote "Click Here" and Its Core Principles24:00 - The Future of Agencies and AI in Advertising28:00 - Marketing the Book Using Meta StrategiesHashtags#DTCpodcast #Meta #AlexSchultz #DigitalMarketing #BrandStrategy #AffiliateMarketing #Rebranding #MarketingBook #GrowthMarketing #AdvertisingStrategy #MarketingTips #SocialMediaMarketing #BusinessGrowth #CMOInsights #MarketingPodcast Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

The Ryan Pineda Show
How She Turned Reels Into Cash Machines

The Ryan Pineda Show

Play Episode Listen Later Sep 30, 2025 14:19


Maria breaks down exactly how she monetizes Instagram Reels, earning at least $2,500 every time she posts. From ManyChat automations to simple CTAs, she shows how to turn traffic directly into checkout pages. Forget long nurture sequences. With low-ticket, speed matters and Maria shares the formula.Learn how to invest in real estate with the Cashflow 2.0 System! Your business in a box with 1:1 coaching, motivated seller leads, & softwares. https://www.wealthyinvestor.com/Want to work 1:1 with Ryan Pineda? Apply at ryanpineda.comJoin our FREE community, weekly calls, and bible studies for Christian entrepreneurs and business people. https://tentmakers.us/Want to grow your business and network with elite entrepreneurs on world-class golf courses? Apply now to join Mastermind19 – Ryan Pineda's private golf mastermind for high-level founders and dealmakers. www.mastermind19.com--- About Ryan Pineda: Ryan Pineda has been in the real estate industry since 2010 and has invested in over $100,000,000 of real estate. He has completed over 700 flips and wholesales, and he owns over 650 rental units. As an entrepreneur, he has founded seven different businesses that have generated 7-8 figures of revenue. Ryan has amassed over 2 million followers on social media and has generated over 1 billion views online. Starting as a minor league baseball player making less than $2,000 a month, Ryan is now worth over $100 million. He shares his experiences in building wealth and believes that anyone can change their life with real estate investing. ...

BOPCAST
Why Small Podcasts Make The Most Money | Steven Bartlett is Broke, Ads vs. Services, and the Business Model That Makes You Rich

BOPCAST

Play Episode Listen Later Sep 29, 2025 10:11


How I Do Content
219. What 20+ Content Audits Revealed: The Biggest Mistakes Costing Sales (Part 1)

How I Do Content

Play Episode Listen Later Sep 29, 2025 9:20


Over the last couple of weeks, I've completed more than 20 content audits.These included free Instagram Post Audits and in-depth content reviews for my clients. And one thing kept standing out...There are common mistakes showing up again and again – mistakes that are costing people sales.As we head into Q4 (aka peak selling season), you want your content to actually help you make sales. So in this two-part series of the How I Do Content Podcast, I'm breaking down the biggest mistakes I've uncovered in my content audits, plus how to fix them.In this Part One I'm going to start with the most common mistake I'm seeing right now – not creating urgency in your content.SIGN UP FOR MY FREE WORKSHOPThe Content Playbook That ACTUALLY Works Right Now.I'll share the exact strategies I use (and teach my clients) to cut through the noise, create demand, and actually sell in Q4.It's completely free and happening on Thursday 9th October. You can grab your spot at https://thesocialbolt.com.au/workshop/ WANT MORE?Watch my 22 minute Obvious Choice Offer Training at https://thesocialbolt.com.au/obvious-choice/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEcontent audits, biggest content mistakes, sales mistakes in content, urgency in marketing, create urgency in content, buyer psychology 2025, Q4 sales strategy, cost of waiting in business, how to increase conversions, sales CTAs that work, marketing urgency examples, content that sells, mistakes costing sales, why content isn't converting, create demand with content, highlight cost of waiting, sales messaging tips, content strategy for Q4, urgency vs pushy marketing, biggest content audit findingsBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

SEO Is Not That Hard
The Speed of Satisfaction: Mastering Time to Value

SEO Is Not That Hard

Play Episode Listen Later Sep 26, 2025 11:37 Transcription Available


Send us a textThe deceptively simple concept of Time to Value might be the most overlooked factor in your SEO strategy. In this eye-opening episode, I break down why the speed at which users experience the core benefit of your website directly impacts your search rankings.Time to Value (TTV) is that magical moment when a visitor says, "Ah, I get it!" – the instant they realize your site delivers exactly what they needed. Whether it's finding the perfect product, getting a crucial answer, or completing a task, how quickly this happens determines whether they'll stay, bounce, or become loyal visitors. And Google is watching these behaviors closely.We explore the two distinct types of TTV – Basic Value (the quickest path to main benefits) and Exceed Value (discovering those delightful secondary features) – and why prioritizing that initial value delivery is critical in today's short-attention-span world. You'll learn practical design strategies to reduce your site's TTV, from simplifying onboarding to creating intuitive navigation, clear CTAs, and lightning-fast page speeds.The beauty of optimizing for Time to Value is that it naturally aligns with Google's core mission: serving the best results to users. When visitors quickly find value on your site, it reduces bounce rates, increases engagement time, boosts conversions, and builds brand loyalty – all signals that tell Google your site deserves higher rankings. Ready to transform your approach to website design? Listen now and discover why being helpful, fast, and clear might be all the SEO strategy you really need.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Influencer Entrepreneurs with Jenny Melrose
The Missing Link in Your Sales Funnel

Influencer Entrepreneurs with Jenny Melrose

Play Episode Listen Later Sep 24, 2025 6:52 Transcription Available


Ever wonder why your free content attracts an audience but your paid offers aren't selling? You're likely missing a crucial bridge in your customer journey.Most entrepreneurs start by sharing knowledge freely without strategically connecting it to paid solutions that completely solve customer problems. This creates a dangerous gap where potential buyers get lost. The key to closing this gap lies in addressing objections before asking for the sale. Your prospects need to understand why they should trust you, how your solution fits into their busy lives, and what specific results they'll achieve.Many business owners make the critical mistake of weak calls to action. Mentioning your offer on social media isn't enough - you need direct instructions telling people exactly what to do next. Take a page from food bloggers who've mastered this technique. They don't just share free recipes; they consistently direct followers to purchase comprehensive meal plans and recipe collections with clear, compelling CTAs.Perhaps the biggest misconception is about nurturing email sequences. Contrary to popular belief, effective nurturing isn't about sharing your life story or who you are. Your new subscribers don't initially care about your personal journey - they want solutions to their problems! A proper nurture sequence addresses objections, shares testimonials, answers questions, and guides prospects toward a purchase decision. When you solve someone's problem effectively, they naturally develop an affinity for your brand and become your most powerful marketing tool through word-of-mouth referrals.Ready to transform your visibility into actual sales? Join my Turning Visibility Into Sales Challenge running October 4th-6th. The link is in the show notes - save your seat today and learn how to implement these principles in your business!

Beyond A Million
What It Really Takes to Get 1 Million Views Every Single Day

Beyond A Million

Play Episode Listen Later Sep 24, 2025 10:59


Ryan Pineda talks about the system behind his daily million-view content engine.  He shares a framework that drives his content strategy: get recognized, deliver value, and make timely CTAs. He explains how he integrates subtle calls to action without turning his content into ads, and why value has to come first if you want attention to convert into revenue. He spends $40K a month on his team that handles everything from filming to repurposing across platforms. That approach allows him to reach millions daily. Enjoyed this clip? Check out our full interview with Ryan: https://youtu.be/CnyC_t22OvI

Best Real Estate Investing Advice Ever
JF 4036: Ads That Scale, Webinar Funnels and KPI Tracking ft. Rohan Saxena

Best Real Estate Investing Advice Ever

Play Episode Listen Later Sep 22, 2025 58:45


On this week's episode of Unlimited Capital, Richard McGirr interviews Rohan Saxena. They dig into how to use paid ads as one piece of a diversified capital stack, and the exact “indoctrination sequence” that moves cold prospects from awareness to due diligence to funding. Rohan breaks down practical webinar and VSL funnels, split CTAs, show-up rate benchmarks, and simple KPI tracking using UTMs and a CRM so you can see which hooks actually convert. They also cover ad budget math, adding a small marketing fee to deals, and why courses or coaching can self-liquidate ad spend while scaling top of funnel. Rohan SaxenaCurrent role: Founder, Saxena MediaBased in: VirginiaSay hi to them at: https://saxenamedia.com/ | LinkedIn This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you're brand new to oil and gas investing. Visit investwithsunrise.com to learn more about investment opportunities.  Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show! Join the Best Ever Community  The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria.  Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at ⁠www.bestevercommunity.com⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Strut It with Elizabeth Marberry
Instagram Reels Growth Hacks Using AI (That Actually Work in 2025) - Part 3

Strut It with Elizabeth Marberry

Play Episode Listen Later Sep 22, 2025 17:31


You could have the perfect Instagram bio and a solid content plan, but if you're not creating the right type of content, you're basically invisible. That's why in part three of my five-part AI Instagram series, I'm showing you the ONE format that's still getting the most reach and engagement on Instagram right now: Reels.You'll learn why Reels remain the fastest way to grow your audience, how to structure them for maximum impact, and how to use AI tools like ChatGPT (or my new favorite, Poppy AI) to generate scroll-stopping hooks tailored to your ideal clients.This episode is packed with my “Three B's of Reels,” a simple hook-value-CTA formula you can swipe today, and my exact AI prompt that saves me 10+ hours a week on content creation.If you've been throwing spaghetti at the wall with your content and hoping something sticks, this conversation will give you the clarity and tools to create Reels that grow your business, finally.What You'll Learn in This Episode[05:32] Why Reels are still the highest-performing content on Instagram in 2025[06:29] The “Three B's of Reels” (be consistent, bring value, be yourself)[08:51] The simple Reel formula: hook, value, and call to action[10:41] How to use AI to generate hooks, scripts, and CTAs that convert[12:02] The CRIT framework for creating scroll-stopping hooks with AI[14:29] Why you must still edit and refine AI outputs to match your brand voice[14:59] What's coming in part four: turning followers into paying clientsKey TakeawaysReels remain the fastest way to reach new audiences and grow on Instagram.Consistency, value, and authenticity are non-negotiables for achieving success on Reel.A strong hook + clear value + specific CTA is the winning formula.AI can be your secret weapon for creating tailored hooks and scripts if you train it well.You save time with AI, but you are still the thought leader; always edit for your voice.Links Mentioned:Try Poppy AI  → Think of it as your AI content strategist: helping you discover what's working for others, spot the gaps in your own messaging, and design a content strategy where every post, email, and page works together to drive sales, not just likes.Join Hot Reels, my 12-month Instagram content lab → elizabethmarberry.com/hotApply for Private Coaching with Elizabeth → elizabethmarberry.com/applicationCONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

CHURN.FM
E296 | What thousands of A/B tests reveal about websites that convert and retain with Casey Hill | DoWhatWorks

CHURN.FM

Play Episode Listen Later Sep 19, 2025 45:08 Transcription Available


Today on the show we have Casey Hill, CMO of DoWhatWorks, a patented growth experiment tracking engine that reveals which website changes actually drive results. Casey brings experience from ActiveCampaign, his work as a Stanford instructor and advisor, and years of research into how leading companies like Slack, Shopify, and Asana run experiments. In this episode, Casey breaks down why most A/B tests fail and how to focus on the few elements that truly move the needle. We explore why two CTAs often outperform one, why customer logo bars underdeliver, and why expectation-to-reality alignment is the hidden driver of both conversions and retention. Casey also shares how DoWhatWorks blends large-scale data with human research to surface reliable best practices, why expansion revenue has become its biggest growth lever, and how enterprise clients are tackling churn by setting clear expectations from day one. We also discuss how onboarding experiments reduce early churn, why traffic sources should shape your CTA strategy, and why simplicity always wins on pricing pages.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on andrew@churn.fm. Don't forget to follow us on X.Key Resources:DoWhatWorksLinkedIn | Casey HillEp 235 The Lifecycle of Loyalty: Tackling Churn at Critical Stages in the User JourneySlackAsanaKlaviyoShopifyRampHockeyStackLinearY CombinatorHotjarClayHexBufferRipplingOptimizelyAmplitudeWebflowAdobe TargetBetScoresChurn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

Grow The Show: Grow & Monetize Your Podcast
236 | Fix Your CTAs: 8 Ways to Get Listeners to Take Action

Grow The Show: Grow & Monetize Your Podcast

Play Episode Listen Later Sep 16, 2025 27:24


That "rate and review" callout at the end of your show? It's not working for a reason. In this episode, Kev explains why most CTAs flop and eight things that will actually get more listeners to take action. Find out what to do before the ask, the crucial elements that make CTAs work, and how to stop overthinking so they feel natural for you and your audience! MORE FROM KEVIN: Got feedback on this episode? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Submit it here.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Take the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠12 Days of Podcast Growth Email Course⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get 12 days of podcast growth lessons in your inbox! Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to Grow The Show on Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This episode was produced by Podcast Boutique ⁠⁠⁠https://www.podcastboutique.com⁠⁠

Strive For Strength podcast
Episode 7: How to attract clients who pay in full

Strive For Strength podcast

Play Episode Listen Later Sep 16, 2025 16:41


Most coaches unknowingly market to low-level buyers—the ones who haggle over price, need endless convincing, and become the loudest complainers once they're inside your program. In this episode, we're flipping the script and breaking down:✨ The Buyer Spectrum → Traits of low-level vs. high-level buyers, and how to identify who you're calling in.✨ Why Coaches Attract the Wrong Buyer → The subtle mistakes in messaging that normalize objections and repel leaders.✨ Positioning to Call In High-Level Buyers → Identity marketing, decisive energy, and embodying the authority your dream clients crave.✨ Practical Shifts You Can Make Today → From rewriting your bio to using bolder CTAs and case studies that highlight resourceful clients.I'll also share my own story of saying “yes” to a scary investment early in my career—and how being a decisive, resourceful buyer shaped my trajectory and the clients I attract today.DM me " seat" to get my free sales masterclass

Moms Who Podcast - Simply Start, Grow, or Monetize Your Podcast
134. Why I'm Not Starting a New Podcast (Even Though I Really Wanted To)

Moms Who Podcast - Simply Start, Grow, or Monetize Your Podcast

Play Episode Listen Later Sep 16, 2025 21:11


Feeling the pull to wipe the slate clean? New podcast, new name, new feed, new everything? In this honest behind-the-scenes episode, I'm sharing why I almost started over (SEO headaches, misaligned CTAs, shiny-new-show energy) and the three big reasons I ultimately chose a strategic refresh instead. If you're tempted to hit restart, this will help you see the bigger picture and turn the show you already have into your best sales tool.Questions answered in this episode:Is starting a second podcast really the best fix for growth or SEO struggles?How can consistency and simplification keep your show moving forward?What are the key steps to auditing and refreshing your podcast without starting over?Ready to launch your podcast? https://pamelakrista.com/podcast-launch/Need a podcast manager (me!) to help you edit, upload and schedule your podcast episodes: https://pamelakrista.com/podcast-managementConnect with Pamela:Join my free community over on Skool: https://skool.com/podcasters/YouTube: https://youtube.com/@pamelakrista/Website: https://www.pamelakrista.comInstagram: @pamelakrista Email: hello@pamelakrista.com