Podcasts about ctas

 This episode was about going deep into managed futures and hedge fund replications but it went far beyond that as we got into the inner motives and decision process of investors, with Andrew Beer from DBi.We covered:* Replication vs. Selection: Why "copying" the big macro moves of the industry often beats picking individual winners.* The marketing "theatre" of complexity: The sleek decks, rooms full of PhDs and big models are the pitch, but they don't guarantee performance.* The Alpha-Fee Gap: How stripping fees directly translates to investor returns.* ETFs as the Great Equalizer: Why the sub-advised ETF model works institutional allocators and wealth managers alike.* Portfolio Construction: The role of CTAs (officially Commodity Trading Advisory but Andrew prefers Contrarian Tactical Alpha) in the traditional 60/40 portfolio.And a lot more…Watch it on YouTube or listen on every podcast app.A few selected quotesManaged futures are still underratedThe track record is impeccable: the most important number in this image is probably the 0 correlation with the S&P 500. And DBi is a resounding success, with around $8bn in AuM. Yet the market share and mind share of these strategies still feel relatively small.“The ratio between diversification benefit and love in this thing is astonishing. This is a much better diversifier than the vast majority of the hedge fund industry, and people keep throwing their money at things that statistically have not been worth it.”The core value proposition of managed futures  "We would have zero correlation to both stocks and bonds over 20 plus years. And it's a strategy that structurally seems to do the best when the markets are at their worst, because that's when things really move outside of the range of expectations."Simple. But that doesn't mean advisors embrace it.“People invest in what they like. The people I'm talking to — they went into a job to pick hedge funds. They like their jobs. They don't really want to hear somebody coming along and saying, 'I think you've been overpaying for the past 10 years."The appeal of complexity (for a certain audience) "A lot of their investors have historically liked the complexity of it. You're pitching to people who want to come into the office and hear people tell them about all the statistical nuances of what they're doing... It's interesting and it's fascinating and you're talking to people with PhDs.” Replication beats Complexity But is replication the right word?“The way we came at the space was basically to say, we're not gonna try to do what these guys do with all the complexities and all the costs and everything else associated with it. We're really just gonna study what they do. That's what replication does. There are 20, 30 funds out there that each of with hundreds of underlying positions, and they're constantly changing it. We're gonna look over some, and we're going to try to figure out what are the big macro themes that they've picked up on and we're just going to mimic that. And, what's astonishing about it is that it's so efficient that since we started, we've outperformed virtually every large hedge fund that does this net of fee”Is it simplification rather than replication? Or minimalistic replication?We discussed extensively, how the narrative and the words that go without it are still being shaped in the managed futures space.About Andrew Beer:Andrew D. Beer has over thirty years of experience in the hedge fund industry. He serves as the co-Managing Member at DBi, a pioneer in hedge fund replication, and is co-Portfolio Manager of the firm's investment strategies.https://www.linkedin.com/in/andrewdbeer/https://dbi.co/Related episodes:About the Investology podcast:Investology is the investment management intelligence show. Where innovators, investors, authors and experts discuss the future of investment management beyond the hype.Listen on every podcast platform, or watch on YouTube.An episode produced by Orama:https://orama.tv/Thought leadership & sales enablement videos & podcasts.About George Aliferis:Founder or Orama, ex-banker, ex-sales, working at the intersection of investment management, media & marketing.LinkedIn: https://www.linkedin.com/in/george-aliferis/Other Channels* Investorama - Separating Investment Facts from Financial Fiction (YouTube)* Orama's newsletter & Unsloppable podcast for marketers and revenue teams in complex industries, like investment management: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit investorama.substack.com

**Title:**Quick Wins for Honda & Acura Dealers: 5 Digital Moves to Drive More LeadsDescription**:**In this 30-minute Quick Wins session, David Farmer from Intice shares five practical digital marketing moves Honda and Acura dealers can review and implement this month to create better shopper engagement and drive more measurable opportunities.The session focuses on simple, high-impact improvements dealers can make without rebuilding their entire digital strategy, including stronger SRP and VDP call-to-action hierarchy, turning offers into full-funnel campaigns, matching CTAs to shopper intent, aligning ads, landing pages, and lead response, and running a monthly digital health check.Attendees will also learn how better message consistency, offer visibility, CRM handoffs, and lead response scripts can help turn more existing traffic into real showroom opportunities.**Key Topics Covered:*** Strengthening SRP and VDP CTAs* Turning OEM and dealer offers into full-funnel campaigns* Matching website CTAs to shopper intent* Aligning ads, landing pages, CRM leads, and follow-up scripts* Using the Intice Lead Playbook to improve lead response* Running a simple digital health check across speed, mobile, tracking, SEO, accessibility, and offer accuracyThis session is designed for Honda and Acura dealers looking for practical ways to improve website performance, campaign consistency, lead quality, and digital-to-showroom handoffs.

If you're posting every day and your retreat still isn't filling…You're not alone. But you are likely focusing on the wrong thing. In this episode of The Retreat Leaders Podcast, Shannon Jamail breaks down the real reasons your retreat isn't filling-even when you feel like you're "doing all the things" on social media. Posting is not a strategy Visibility takes time to build And most retreat leaders don't give it enough time Shannon walks through the biggest mistakes retreat leaders make when it comes to marketing and visibility-and what to do instead if you actually want bookings. You'll learn: Why posting daily isn't enough to fill your retreat The difference between posting and real marketing Why visibility is built over time (not overnight) What's actually missing from your strategy How to start getting in front of NEW people She also shares a simple path forward using AI + SEO strategies to help you get found beyond social media. What You'll Learn in This Episode • Why posting ≠ marketing • The real reason your retreat isn't filling • Why visibility takes longer than you think • How to start getting in front of new audiences • The foundational pieces most retreat leaders are missing Key Takeaways Posting Is Not the Problem You don't need more content-you need better strategy. You're Likely Not Reaching New People If your audience isn't growing, your bookings won't either. Visibility Takes Time Most retreat leaders quit or pivot before their visibility efforts actually start working. You Need More Than Social Media SEO, blogs, Pinterest, and AI visibility are where long-term growth happens. You Must Give Your Marketing Time to Work You cannot expect: consistent bookings growing awareness strong demand …if you're constantly starting over. Mentioned in This Episode If you're ready to actually build visibility (without guessing what to do next):  Grab Shannon's AI + SEO Mini Course for Retreat Leaders Only $17  https://pages.lpcontent.net/mindbodyacademy/mini-ai-course-sales-page This course walks you through exactly how to start getting found online using AI and SEO-so your retreats don't rely only on social media. The Retreat Leaders Podcast Resources and Links: Learn to Host Retreats Join our private Facebook Group Top 5 Marketing Tools Free Guide Get your legal docs for retreats Join Shannon in Denver at the Retreat Industry Forum  Join our LinkedIn Group Apply to be a guest on our show Grab the AI + SEO Mini Course Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together! Subscribe:  Apple Podcast | Google Podcast | Spotify -------- TIMESTAMPS Why Your Retreat Isn't Filling (00:01:06) Shannon addresses the common struggle of retreat leaders whose retreats don't fill despite posting on social media every day. Visibility is the Real Strategy (00:02:46) The speaker explains that filling retreats requires a comprehensive visibility strategy, not just social media marketing, including ads, SEO, and AI. Effective Calls to Action (CTAs) (00:04:02) Shannon discusses the importance of using clear CTAs in social media posts, like asking for engagement or offering lead magnets. Using Lead Magnets (00:05:20) An explanation of how to use lead magnets, like a free video or PDF, to capture email addresses and nurture leads. The Power of Blogging (00:07:20) Shannon emphasizes that blogging with a keyword strategy and FAQs is crucial for improving SEO and AI search rankings. Leveraging Pinterest for Visibility (00:10:25) Pinterest is highlighted as a visual search platform, not just social media, perfect for reaching people planning travel and self-improvement. Strategic Collaborations (00:12:33) Advice on collaborating with partners who have a warm, engaged audience that matches your ideal guest demographic for increased visibility. The Importance of Email Growth (00:13:53) The speaker stresses that growing an email list is essential, as it's a more effective sales tool than social media. Creating a Long Warm-Up Period (00:14:28) Shannon explains the necessity of a long warm-up period, sometimes up to two years, to build trust and excitement. A Successful Warm-Up Example (00:15:43) Shannon shares her personal success story of selling out a 2027 France retreat by using a long, strategic warm-up. Common Mistakes in Retreat Timing (00:17:35) The host points out the mistake of launching a retreat only a few months in advance, which is often unrealistic. The Investment of Hosting Retreats (00:20:00) Hosting profitable retreats requires an investment of time and money, and a comprehensive visibility strategy beyond just posting and praying. AI and SEO Mini-Course Offer (00:20:56) Shannon offers a special $17 mini-course on AI and SEO strategy, with prompts and videos, for podcast listeners.

Mike Green joins Excess Returns to explain why passive investing, index construction, SpaceX, AI IPOs and mega-cap concentration may be changing how the stock market actually works. We discuss how passive flows can affect prices, why AI earnings may be more circular than investors think, what could break the current market narrative, and why the economy feels much weaker for many households than the headline data suggests.Michael Green Twitterhttps://x.com/profplum99Simplify Asset Managementhttps://www.simplify.us/Topics covered:Why the SpaceX IPO has turned passive investing into a mainstream market structure debateHow index committees and passive flows can influence individual stocksWhy low float, Nasdaq demand and passive buying could create unusual IPO dynamicsHow new AI-related equity issuance could change the supply-demand balance in the stock marketThe research behind passive flows, market impact and cap-weight concentrationWhy Mike thinks passive buying explains more of mega-cap outperformance than AI fundamentalsThe circular financing risk in AI, including Nvidia, CoreWeave, Google and AnthropicWhy buy-the-dip flows, ETFs, CTAs and vol control funds matter for market directionHow headline economic data can miss household stress, second jobs and lost purchasing powerWhat Mike is watching to see whether the AI trade and market narrative are starting to breakWhy AI may be hugely valuable to consumers before it creates major business productivity gainsHow companies may eventually redesign business models around AI rather than simply automate tasksWhy SpaceX wealth creation could seed the next generation of competitorsHow inflation, gasoline prices, low savings and a K-shaped economy are affecting consumersTimestamps:00:00 Passive indices, AI profits and why this market feels different04:07 Why SpaceX changed the passive investing debate08:01 The research behind passive flows and market impact12:16 Why Mike thinks passive flows explain mega-cap strength16:18 ETF flows, buy-the-dip behavior and bubble dynamics20:28 Why economic data can miss household stress25:13 Bubble warnings, CAPE and what investors may be ignoring29:17 AI as a consumer advice engine versus a productivity revolution33:29 How businesses may redesign themselves around AI37:51 Why IPO wealth may create the next generation of competitors42:06 Mike Green's upcoming book on passive investing and market structure

Gold - topped for a while?Oil - Creating a disinflation print for JuneCTAs - buyers or sellers?

The desk at RBC Capital Markets that sits behind 90% of Canada's ETF market has a view of where flows are really going — and it's not what most advisors expect.Pierre Daillie sits down with Valerie Grimba, Head of Global ETF Strategy at RBC Capital Markets, for a wide-ranging conversation about the forces quietly reshaping how Canadian advisors build portfolios. Valerie's team serves as designated broker to roughly 300 ETF mandates and acts as authorized participant across the majority of the Canadian ETF market — giving her a real-time, flow-level view of investor behaviour that almost nobody else has. From the structural fracture that 2022 opened in the 60/40 model, to the liquidity misconceptions her desk corrects every single day, to the explosive rise of asset allocation ETFs, covered call strategies, AAA CLOs, and precision thematic plays, this conversation covers the full terrain of where the ETF market stands today — and where it is heading.CHAPTERS00:00 — Introduction: The 60/40 failure and Canada's ETF rebuild 02:11 — Valerie's career arc: Bear Stearns, New York, New Zealand, RBC 04:21 — How the RBC ETF market making desk actually works 05:36 — What a designated broker does — and why it matters 08:18 — Flash crashes, Liberation Day, and ETFs as a release valve 10:08 — The RBC market view: yellow flags, narrow breadth, and a 12–18 month outlook 13:29 — How ETF flows changed: from net outflows in risk-off to rotation 14:05 — Gold: zero correlation, the incongruent timing, and the 2026 outlook 15:40 — Higher for longer: what advisors are missing about the rate environment 17:46 — How 2022 changed advisor behaviour and launched a new ETF ecosystem 21:49 — Covered call ETFs: what advisors are still getting wrong 24:19 — Retail vs. institutional: why retail has been outperforming 25:20 — Private assets in an ETF wrapper: the square peg, round hole problem 31:11 — What RBC looks for before taking on a designated broker mandate 32:28 — The Pac-Man of Canadian ETF flows: asset allocation ETFs 36:29 — CAGE, XEQT, FBAL: who is actually buying all-in-one ETFs 38:58 — TLT as widowmaker and the search for yield without duration risk 40:36 — AAA CLOs, active fixed income, and aggregate bond ETFs 43:07 — CTAs, trend following, and the rise of alternatives in Canada 44:30 — Why GIC sectors are becoming antiquated — and what's replacing them 45:48 — DRAM, memory chips, and the new thematic precision playbook 47:11 — Single stock ETFs: access, covered call overlays, and trade-offs 49:07 — The #1 ETF liquidity misconception — and the three layers advisors need to know 53:28 — Best execution practices: limit orders, timing, and when to call the desk #ETF #CanadianETF #ETFInvesting #PortfolioConstruction #CoveredCallETF #AssetAllocation #XEQT #FixedIncome #AlternativeInvestments #WealthManagement #FinancialAdvisor #InvestmentStrategy #ETFLiquidity #RBCCapitalMarkets #MarketOutlook #ThematicETF #PassiveInvesting #ETFTrading #InsightIsCapital #AdvisorAnalyst

The call to action is the last thing someone reads before they click - or don't. And for something that important, it gets surprisingly little strategic thought in most email programs. What I see instead is one of two extremes. Either the CTA is completely ignored - "Shop Now" slapped on every button, same wording across every email, no thought given to whether it's actually doing its job. Or it's wildly overthought - someone spent 20 minutes trying to make the button sound clever and ended up with copy that nobody instantly understands. Both are a problem. And the fix is simpler than most brands expect, because simple almost always wins with CTAs. The brands that obsess over making their buttons sound unique are often the ones leaving clicks on the table every single day. The other thing worth talking about is structure - because a CTA doesn't live in isolation. It lives inside an email, often alongside other buttons and links, and how those compete or support each other changes everything about whether anyone clicks at all. In this episode, I walk through what actually makes a CTA work, the formula that produces clear and compelling button text almost every time, and how to think about CTA hierarchy so your emails stop pulling people in five directions at once. ✨ In this episode, you'll learn: Why the CTA is the most overthought and under-strategized part of most email programs The simple verb + noun formula that produces strong CTAs almost every time Why "Shop Now" has survived decades of email marketing - and what that tells you about clarity The most common CTA mistake brands make and how it kills clicks before anyone even reads the button What happens when an email has five different CTAs - and why nobody clicks any of them Why every email needs one primary goal, and how to structure everything else around it How to repeat a CTA throughout an email without it feeling repetitive or overwhelming First person vs. second person CTAs - when it works and when it just feels like a conversion tactic Why a CTA that's hard to write is almost always a sign that the email itself needs more work first If your button text feels hard to write, stop trying to fix the button. Go back and clarify the email - and the CTA will almost write itself. Work with Joy Joya: https://joyjoya.com

Der B2B-Vertrieb steckt im Wandel: Buyer starten „rep-free“, Einwilligung bleibt Pflicht und Drittanbieter-Cookies sind nicht verlässlich planbar. In diesem Webinar bekommst du ein 30-Tage-System aus 3 Plays, mit dem du aus Website-Traffic planbar Termine machst: Signale aktivieren, Website als Verkaufsraum, Tempo als SLA. Kein Blabla, kein Hype – klare Schritte, klare Zahlen, klare Owner (Scoreboard statt Bauchgefühl). Highlight: Customer-Testimonial von Wolfgang Jung (CEO team digital) – ungeschönt, praxisnah, umsetzbar. Folgendes hast Du nach dem Webinar gelernt: - Play 1 – Daten sind Gold (Signale): - Wie du aus anonymem Traffic handlungsfähige Signale machst – sauber über Einwilligung, Bewertung und Routing, ohne DSGVO-Eigentor. - Play 2 – Die Website verkauft: - Wie du aus der Website einen Verkaufsraum baust: Use-Cases, Risiko-Killer, Beweise + klare CTAs – und warum „Proof-Engagement“ mehr zählt als Traffic. - Play 3 – Tempo schlägt Talent: - Wie du mit qualifizierter Reaktion in < 5 Minuten (SLA) den Kontaktmoment gewinnst – inkl. Triage, Mehrkanal und KI als Assistenz. - Customer-Proof – Wolfgang Jung: - Was passiert, wenn man das System wirklich fährt: Insights aus der Praxis von team digital. - Der Schulterschluss (Operating Rhythm): - Wie Marketing, Sales & CS im gleichen Takt arbeiten mit einem Entscheider-Scoreboard aus 4 Zahlen (4 Owner, 0 Ausreden). Zielgruppe: - B2B-Vertriebs- & Sales-Leiter: Führungskräfte, die planbare Termine statt „Bauchgefühl“ suchen. - Marketingverantwortliche im B2B: Personen, die Website-Traffic aktiv in Sales-Erfolge verwandeln müssen. - Geschäftsführer & Inhaber (KMU): Entscheider, die ein direkt umsetzbares 30-Tage-Wachstumssystem benötigen. - Revenue & Growth Operations: Spezialisten, die Vertrieb und Marketing durch messbare Scoreboards verzahnen wollen.

Send us a text letting us know your thoughts on today's episodeAre you creating a podcast that supports your business or are you accidentally running a hobby podcast?In this episode, I break down the critical difference between a hobby podcast and a strategic podcast, and why consistency alone isn't enough to create growth, leads, or sales. If you've been publishing episodes week after week but still feel like your podcast isn't gaining traction, this conversation might be exactly what you need to hear.You'll learn why more content isn't always the answer, how strategic podcasters think differently about content planning, and the key shifts that transform your podcast from "just another marketing task" into a powerful business asset.Whether you're struggling with stagnant downloads, unclear messaging, or a lack of listener conversions, this episode will help you identify the invisible gaps that may be holding your podcast back and what to do instead.In this episode, you'll learn:The difference between a hobby podcast and a strategic podcastWhy consistency alone won't guarantee podcast growthThe hidden reason many podcasters feel burnt out and frustratedHow strategic podcasters create content that supports business goalsWhy messaging, positioning, and intentional CTAs matter more than everThe metrics that actually matter if you want your podcast to generate leads and salesHow to create a listener journey that moves people toward actionIf you're ready to stop creating content for the sake of creating content and start building a podcast that creates momentum in your business, this episode is for you.Hot Pod Summer Camp is a free 3-day live challenge where mom podcasters come to grow their show using AI without adding more hours to their week. Over 3 days you'll set up a Claude Project that knows your show inside out, build a content system that turns one episode into a full week of marketing in under 30 minutes, and walk away with a personalized 90-day podcast growth plan.Join us: https://podcastingformoms.co/summer/ Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories.Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here.Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

I'm breaking down the three podcasting mistakes to avoid that can make listeners lose interest quick, plus 4 words that reveal you're overexplaining, the guest interview habit that can turn a great interview into a frustrating listen, and the 2 words that make you sound less credible behind the mic.You'll learn where these habits show up in podcast conversations, why listeners pick up on them faster than you think, and what to do instead if you want listeners finishing your episodes, trusting what you say, and clicking your CTAs instead of scrolling past them. Hit play and let's dive in.…1:58 – Why Listeners Can Love Your Content but Still Not Trust You10:02 – The 4 Words That Reveal You're Overexplaining on Your Podcast15:12 – The Guest Interview Mistake That Makes Listeners Lose Interest Fast17:55 – The 2 Words That Make You Sound Less Credible Behind the Mic20:31 – The Simple Exercise Before Hitting Record That Makes You Sound More Confident…Episode Links:The Jefferson Fisher Podcast…Other Episodes You'll Love: Say This in the First 15 Seconds to Keep Listeners Listening…Got Podcasting Questions? Send them to me here.Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so it can get found 24/7.Apply for a spot on the show to get live podcasting help from me.Want more podcasting advice? See what I'm testing on SubstackGet reviews for your show with PodLottery...Special thanks to Resonate Recordings, our implementation partner for PodLaunch® Accelerator. If your podcasting efforts aren't bringing you the listeners or sales you expected, book a strategy call for help to fix it.Follow for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.

Zero To Audience – https://www.marketingsharks.com/zero-to-audience-from-marlon-sanders/Zero To Audience – From Marlon Sanders – The Complete Platform-by-Platform Playbook for Building a Buyer-Ready Email List From ScratchHow To Build a Hungry, Buyer-Ready Email List From Scratch — Using 10 Proven Platforms That Are Giving Away Free Traffic Right Now — Even If You Have Zero Followers, Zero Budget, and Zero Idea Where to Start“Finally — A System That Reveals the Exact Nuances, Rules, and Hidden Tricks of Each Platform… So You Stop Wasting Time Doing the Wrong Things on the Wrong Channels and Start Building the Audience That Actually Buys”every single platform that can send you free traffic has its own hidden rules, hidden traps, and hidden “insider moves” — and if you don't know them, you will get ignored, banned, shadow-banned, or simply overlooked. No matter how good your content is.Post the wrong thing on Reddit — and a mob of strangers will destroy your reputation and ban your account in minutes. You'll never see it coming.Put a link in your YouTube Shorts description thinking it'll drive traffic to your list — and discover that YouTube killed that feature entirely in 2023. Millions of creators still don't know this. They're sending “link in the description” CTAs that point to nothing.Spend six months building a Facebook group to 5,000 members, go live… and have ONE person show up. (Sound familiar?)

From AI-written songs and a controversial commencement speech to trans athletes in girls' sports, Cody Johnson's bear hunt backlash, THC drinks, and a powerful small-town funeral story – the guys cover it all in this episode of the Try That In A Small Town Podcast. They compare Scott Borchetta's AI-heavy, “deal with it” address to Eric Church's inspiring guitar analogy, talk about what AI and streaming are really doing to songwriters, roast a school district for a rained-out graduation, tell wild Bahamas golf and gambling stories, and debate THC drinks, hunting, and new “poly” reality TV. They close with DipShidiot of the Week and a heartfelt look at how small towns still show up for their own. 00:52 Will Levis sex tape rumor and buying stories back from tabloids 02:53 Summer is here, kids out, and notable commencement speeches 03:16 Eric Church's guitar-and-life commencement speech and why it worked 05:09 Scott Borchetta's AI commencement: streaming, socials, and production 05:41 Booed by grads, “I know it, deal with it” and delivery vs message 07:12 Is brutal realism better than inspiration for graduates? 08:02 AI as tool vs replacement and why it hits different when you're already rich 09:18 Comparing AI to Pro Tools, samples, and why fully AI songs lose listeners 11:09 Streaming's impact on publishing, who actually makes money now 12:25 Big label buildings, tiny publishing floors, and small pub company struggles 13:54 Local high school graduations drenched in rain, no backup venue 14:45 Rain-or-shine policies, lightning concerns, and rushing the ceremony 15:43 What the soaked kids and grandparents went through that night 16:48 Superintendent named Dipshit of the Week for no backup plan 17:34 Road managers, “bad calls,” and transition to Bahamas trip 18:01 Bahamas: golf, fishing, tequila-fueled NHL-on-PS5 money games 19:57 High-dollar putter on the line: live call to Jake for Scotty Cameron details 20:58 Aldean wins the putter in overtime and pulls it from Jake's bag at the airport 22:10 Telly's golf swing, overconfidence, and getting mocked online 23:06 Baker's Bay, Morgan Wallen, and stories that stay behind the paywall 24:36 Charles Barkley's swing yips and getting a little better over time 25:03 Tax deadlines pushed back again in Tennessee and IRS jokes 25:38 Teasing next guest and Kayla's upcoming shoulder surgery 26:16 Pain meds, “no days off,” and the idea of a post-op podcast 26:54 The blue bottle “herbal” drink heading toward felony status in Tennessee 27:35 How it became a pre-show hype drink and what it actually looks like 28:26 Why the state is banning it and links to opioid recovery concerns 29:10 If that's illegal, what about THC drinks and Delta beverages? 29:54 THC drinks as golf “swing juice” and health vs alcohol debate 30:32 Listeners' THC drink stories and whether it really helps putting 31:20 Prebiotic Pepsi “health” marketing and chemical overload 31:56 Predicting THC drinks at sporting events and stadiums 32:07 Super Bowl 2030 coming to Nashville and halftime show speculation 32:30 Taylor Swift, “real” country, and who should play the big stage 33:40 Titans rebuild, new coach, and does Will Levis really have it? 38:18 Pocket passers vs mobile QBs and what the guys want under center 39:40 Topic wheel spin: California track meet and trans athlete controversy 40:21 “Can't believe this is still a thing” and fairness for girls in sports 40:58 Parents, boycotts, and refusing to line up against male competitors 41:51 Riley Gaines' regret about competing and the mental toll 43:08 Zero tolerance stance vs waiting for laws and elections to catch up 44:02 New show “This Is Poly” and modern polyamorous families on TV 45:25 Jealousy, fights, and why some refuse to watch these reality shows 47:34 Kayla's comedy, being “yourself” on mic, and overthinking funny 49:04 Musicianship, performance anxiety, and freedom when you stop monitoring 50:34 Recording vocals without headphones and trusting feel 51:12 Delta THC drinks: 20 mg misfire and why 5 mg is smarter 52:02 Gummy war stories, Doritos, and not being natural stoners 53:04 On-stage looks vs reality: who seems like the “stoner” in the band 54:03 Dip Shitty of the Week: Cody Johnson's Alaskan bear hunt haters 54:31 Hunting culture vs online outrage and meat-eating hypocrisy 55:27 “Harvested” vs “killed” and calling hunting what it is 56:02 Liberal sensitivities, offense at everything, and language games 57:07 Public etiquette dipshit: people who just stop in the middle of walkways 58:30 Airport moving walkways: “it's not a ride, keep walking” 59:20 Backpack chaos on airplanes and basic travel courtesy 1:00:33 Listener callout: submit your Dip Shitty of the Week in the comments 1:01:02 Small-town funeral: honoring a firefighter, veteran, and community pillar 1:01:45 Fire trucks, sirens, last ride, American Legion, and folded flag moment 1:02:20 Food, casseroles, and how small towns show up for grieving families 1:03:22 Why small towns may be what keeps the country united 1:04:36 Going home to a 400-person town and Legion dinners after funerals 1:05:09 How that support gives the family peace and helps them move on 1:05:27 Peacemaker Coffee promo: TTIAST blends, sucker punch dark roast, travel mugs 1:05:58 CTAs: download, comment, send small-town stories and dipshidiots of the week ______________________________________________________________________________________________SPONSORS: The Try That in a Small Town Podcast is powered by e|spaces!Redefining Coworking - Exceptional Office Space for Every BusinessBook a tour today at espaces.comFrom the Patriot Mobile studios:Don't get fooled by other cellular providers pretending to share your values or have the same coverage. They don't and they can't!Go to PATRIOTMOBILE.COM/SMALLTOWN or call 972-PATRIOTRight now, get a FREE MONTH when you use the offer code SMALLTOWN.Original Brands - Our original sponsor since the beginning!!Original brands is starting a new era and American domestic premium beer, American made, American owned, Original glory.Join the movement at www.drinkoriginalbrands.comPeacemaker Coffee CompanyFounded by retired police officer/chief Chris Morris, Peacemaker delivers clean, low-acidity coffee while supporting police, firefighters, EMS, military, veterans, teachers, dispatchers, and medical personnel through donations and programs.https://www.peacemakercoffeecompany.com/________________________________________________________________________________________________Follow/Rate/Share at www.trythatinasmalltown.com -For advertising inquiries, email info@trythatinasmalltown.comProduced by Jim McCarthy and www.ItsYourShow.coSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us Fan MailIf AI feels like one more thing on your already full plate, this episode makes it simple and practical. You'll learn how to use AI like a smart assistant to save time, protect profit, and create more consistent client communication, without sacrificing your design standards or your brand.What you'll learnHow to use AI to streamline the repetitive parts of your business while keeping your expertise and voice in control.Five tasks worth automating this quarter, plus three areas where AI can hurt quality, trust, or accuracy if you rely on it too much.The 5 tasks to automate this quarterLead responses and inquiry triageCreate quick reply templates, build a pre-qualification questionnaire, and move qualified leads to the next step faster.Consultation prep and meeting agendasGenerate customized agendas based on the client's needs, send a prep checklist, and improve conversion with clear post-call recaps.Post-meeting notes and client recapsDraft recap emails, approval lists, and next-step timelines to reduce misunderstandings and prevent scope creep.Proposal drafts and scope summariesSpeed up proposals with clearer service descriptions, “what's included and not included,” and plain-language explanations that build trust.Content repurposing and marketing systemsTurn one piece of content into a full week of posts, captions, emails, and CTAs so marketing stays consistent and aligned with your offers.The 3 things you should not automateYour creative direction and taste: use AI for support, not decision-making.High-emotion client communication: outline with AI, then rewrite it like a human.Exact details: measurements, code, safety, specs, and ordering accuracy should never come from AI.Simple workflow to save hours weeklyUse AI to turn meeting bullet notes into a client recap email, internal project checklist, and client-facing timeline. Save your best outputs as templates so efficiency compounds.Beginner-friendly reassurance and resourceIf you have not embraced AI yet, you are not behind, just busy. The episode points listeners to a beginner's download in the shop that teaches how to set up brand voice, bots, and get started with ChatGPT and Claude in a designer-friendly way.Listener call to actionTry automating one task this week, then share the episode with a designer friend.A free way to support our show is by leaving it a five-star rating and review on Apple Podcasts. It's a chance to tell us what you love about the show and it helps others discover it, too.Step-by-step guides, AI Chat GPT Made Simple and Claude Made Simple, start at the very beginning and then walk you through building your own role-based AI assistants, complete with prompts, checklists, and plug-and-play workflows you can implement immediately. Get both guides (and more designer resources) here: https://thebusinessofbeautifulspaces.com/designer-resources In just one focused hour, we'll dive into whatever you need most—pricing strategies, client management, attracting high-end clients or building repeat business. You'll get clarity, strategy, and expert advice based on my 27+ years of running a thriving, seven-figure design firm.This is your chance to get real answers to the questions you've been dying to ask—from someone who's actually been there.Book your session as you need it—no strings attached.Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us thebusinessofbeautifulspaces@gmail.com or find us on instagram @thebusinessofbeautifulspacesLaura Thornton is the  principle designer of Thornton Design Inc, located in Kleinburg, ON.  Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition. The Business of Beautiful Spaces  I @thebusinessofbeautifulspacesThornton Design                                      I @thorntondesign

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤMASSIVE thank you to our Sponsor, CallRail!CallRail is the AI-powered lead intelligence platform that helps marketers prove exactly what's driving results. With CallRail, you can connect every call, text, chat, and form submission directly to the campaign that generated it so you finally know what's working and where to double down.Plus, with built-in AI conversation intelligence, CallRail analyzes your customer conversations, captures leads 24/7, and gives you deeper insights into what your prospects actually care about.If you're tired of guessing about your marketing ROI and want real data behind your campaigns, CallRail has you covered.Start a Free Trial Here: https://www.callrail.com/dothisㅤMeta just quietly dropped a standalone app built to swipe users straight from Reddit, and that's only the start of what Jay Schwedelson is digging into this week. There's also a new LinkedIn tool that exposes which AI models people are actually using by industry, plus some fresh data showing that one tiny tweak to your promotional emails can triple engagement and seriously boost your inbox placement.ㅤBest Moments:(00:16) Meta launches Forum, a standalone app built to go straight at Reddit(01:36) LinkedIn Cross Check reveals which AI models are dominating by industry(03:30) Why reply-driven promotional emails are pulling 3X the engagement(04:25) The 90-day inbox placement lift B2B brands are seeing from reply CTAs(05:18) Reply rate is now the number one signal for Outlook, Gmail, and Yahoo(06:30) Love Island USA returns June 2nd with ad demand up 73% year over year

194. Every single day I receive DMs from network marketers asking the same questions when it comes to content and social media growth. What should I post, how often should I post, should I use CTAs, and why isn't my audience engaging? So today, we're answering them. This episode is a content-focused Q&A where we break down some of the biggest questions we've been seeing lately from our audience and mastermind clients. We talk about how to simplify posting, what content styles are working best right now, and how to stop overthinking your strategy. We also look into CTAs in content, whether they're annoying or essential, and how often you should actually be selling online. Plus, we cover what to focus on if your audience is growing but engagement still feels low, and our thoughts on Instagram channels as a way to build deeper connection with your audience. If content creation has been feeling confusing, inconsistent, or overwhelming lately, this episode will help you simplify your approach and focus on what actually matters. See you next week! Be sure to review the show so we can support and reach more people in this industry! PS. Want our direct support with your content, messaging, audience growth, and sales strategy? Apply to work with us inside our mastermind here: https://docs.google.com/forms/d/e/1FAIpQLSelPfhb98NDGozvtmM-VbwJ7MtorV5lKdUE__Q9xgW4b2fXCg/viewform?usp=dialog

If you have ever opened Instagram, stared at the screen for three minutes, and then closed the app because you had no idea what to post... this episode is your permission slip to stop winging it.In this episode, I am building you an entire week of Instagram content in real time. Five posts. Five days. Hooks, captions, and CTAs mapped to the client journey using my 4C Method (Connection, Clarify, Celebration, Call to Action). You can watch me walk through this step by step on YouTube (linked in the blog post below) or listen right here on the podcast. Either way, you are walking away with a plan.Resources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/what-to-post-on-instagram-as-a-family-photographer-this-week/▸ The Family Photographer's Marketing Society ($40/month, cancel anytime): https://systemsandworkflowmagic.com/the-family-photographers-marketing-society ▸ The Blogging and Organic Visibility System: https://systemsandworkflowmagic.com/blogging-visibility-system-youtube▸ Free Instagram Post Templates for Family Photographers: https://systemsandworkflowmagic.com/instagram-posts-for-family-photographers ▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends ▸ Business Tools I Recommend: https://systemsandworkflowmagic.com/business-toolsThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools

In this episode of Volatility Views, host Mark Longo checks in from the road at the Options Industry Conference (OIC) to break down a week of relentless market rallies and "upside crashes." Joining the show is Hans Albrecht from Option Pit, who steps into the hot seat to discuss why volatility isn't dropping despite the S&P 500 blowing past 7,300. The duo explores the shifting market structure—from the rise of 0DTE (Zero Days to Expiration) options to the looming world of 24-hour options trading and AI-powered brokers. Plus, a look at the "Evil Hans" trope in fiction and why giving yourself "time to be wrong before you're right" is the ultimate trading edge. Key Highlights Include: The OIC Briefing: Predictions for 18 billion contracts in 2024 and the legal battle over "trades vs. bets" in prediction markets. The Upside Crash: Why the VIX is staying bid even as markets hit all-time highs—and the parabolic moves in names like Micron. Market Structure Shifts: The impact of CTAs, vol-targeting funds, and leveraged ETFs on daily closing imbalances. Volatility Term Structure: A deep dive into the contango/slope and why the October "midterm" futures are worth watching. VIX Options Flow: Analyzing the massive activity in June 65 calls and the unwinding of May upside verticals. Special Offer: Join TastyTrade today and earn a double commission rebate up to $3,000 total on your stock and ETF option trades for 30 days. Visit tastytrade.com/insider for more info.

In this episode of Volatility Views, host Mark Longo checks in from the road at the Options Industry Conference (OIC) to break down a week of relentless market rallies and "upside crashes." Joining the show is Hans Albrecht from Option Pit, who steps into the hot seat to discuss why volatility isn't dropping despite the S&P 500 blowing past 7,300. The duo explores the shifting market structure—from the rise of 0DTE (Zero Days to Expiration) options to the looming world of 24-hour options trading and AI-powered brokers. Plus, a look at the "Evil Hans" trope in fiction and why giving yourself "time to be wrong before you're right" is the ultimate trading edge. Key Highlights Include: The OIC Briefing: Predictions for 18 billion contracts in 2024 and the legal battle over "trades vs. bets" in prediction markets. The Upside Crash: Why the VIX is staying bid even as markets hit all-time highs—and the parabolic moves in names like Micron. Market Structure Shifts: The impact of CTAs, vol-targeting funds, and leveraged ETFs on daily closing imbalances. Volatility Term Structure: A deep dive into the contango/slope and why the October "midterm" futures are worth watching. VIX Options Flow: Analyzing the massive activity in June 65 calls and the unwinding of May upside verticals. Special Offer: Join TastyTrade today and earn a double commission rebate up to $3,000 total on your stock and ETF option trades for 30 days. Visit tastytrade.com/insider for more info.

Jason Bay gives a cold email masterclass on what actually gets replies in a market where most reps are ignored. Stop pitching your product and start with a specific company problem that creates urgency and shows you did your homework. Use relevant social proof and short, skimmable emails to build trust fast and make it easy to respond Write subject lines that look internal and use simple yes or no or offer-based CTAs instead of asking for time. Run multi-touch, multi-channel sequences with smart follow-ups instead of relying on one email. If you're sending cold emails today, this is the playbook to fix what's not working. These Courses Will Get You to President's Club: ☎️ Cold Call Course: https://bit.ly/4jqQ4w2

Today, we explore what it means to invest in a world defined by volatility, uncertainty, complexity, and ambiguity (VUCA). We discuss why geopolitical shocks... especially supply-driven ones... are creating persistent trends across markets, and why trend-following strategies are thriving despite strong equity performance. The conversation dives into how investors process information (or fail to), the limits of central bank responses to supply shocks, and why markets may not be fully pricing in current risks. Mark also shares new research comparing hedge fund strategies under different volatility regimes, highlighting why managed futures stand out as a robust diversifier. The episode closes with a forward-looking discussion on AI, replication strategies, and the growing role of narrative versus data in investment decision-making.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Mark on Twitter.Episode TimeStamps:00:00 – Introduction: Preparing for the unpredictable00:36 – Entering a VUCA world: volatility, uncertainty, complexity, ambiguity02:00 – “Uncharted territory” in markets and beyond05:30 – Central banks, leadership changes, and policy uncertainty07:16 – Oil markets, OPEC shifts, and geopolitical tension10:16 – Trend-following performance update and market context14:06 – Reverse engineering CTAs and the role of AI18:42 – Replication strategies vs. true alpha22:41 – Trend-following performance metrics (April update)24:43 – Supply shocks and why they're harder to manage28:53 – Are markets underreacting to geopolitical risk?31:53 – Information overload, ambiguity, and trend persistence34:54 – Why more data doesn't mean better decisions38:34 – Government intervention vs. market-driven trends40:30 – Pandemic policies and unintended inflation43:00 – New research: hedge fund strategies vs. volatility regimes47:16 – Why managed futures stand out as diversifiers51:11 – Narrative vs. data in investment decisions55:36 – AI, sentiment analysis, and the future of models58:46 – Simplicity vs. complexity in strategy design01:00:49 – Bundling vs. unbundling investment strategies01:03:18 – Momentum crashes and new research directionsCopyright © 2025 – CMC AG – All Rights Reserved----PLUS: Whenever you're ready... here are 3 ways I can help you in your investment Journey:1. eBooks that cover key topics that you need to know about In my eBooks, I put together some key discoveries and things I have learnt during the more than 3 decades I have worked in the Trend Following industry, which I hope you will find useful. Click Here2. Daily Trend Barometer and Market Score One of the things I'm really proud of, is the fact that I have managed to published the Trend Barometer and Market Score each day for more than a decade...as these tools are really good at describing the environment for trend following managers as well as giving insights into the general positioning of a trend following strategy! Click Here3. Other Resources that can help youAnd if you are hungry for more useful resources from the trend following world...check out some precious resources that I have found over the years to be really valuable. Click HerePrivacy PolicyDisclaimer

This week on Tom Ferry's Outliers series, you'll hear from an agent whose story will inspire agents at any level.    At just 24 years old, Elio Alanis of Houston, TX, is already pacing 300 transactions a year. He closed 11 deals in his first year and built his entire business without a sphere of influence, without cold calling, and without a single strategy you'd expect.    You're about to learn genius-level strategies that other agents haven't even heard of, which prove you don't need years of experience or an established network to break big in your market.    In this episode, you'll learn: The New Construction Edge: Why Elio visited model homes every day during COVID — and how it became his first unfair advantage. Mobile Showrooms: How bus rides earn Elio's team 10 signed contracts per trip. The Marketing Discount: How $100 turns scrollers into signed buyers. Audience Engineering: The social strategy he used to reach buyers before they were ready. Text HOME: The dead-simple lead capture that converts where other CTAs don't. The "Broke Broker" Save: Why his Tom Ferry coach talked him out of opening a brokerage at 23 — and what that one conversation saved him.   And as you'll learn from Elio, the structure behind his growth wasn't instinct. It was built inside Tom Ferry coaching.   Ready to build a business that doesn't look like everyone else's?   Schedule a free call with a Tom Ferry consultant to learn more about coaching and see if it's right for you.

If your podcast feels like it's just… there and not actually bringing in leads or clients this episode is for you.I'm joined by Jenny Suneson, and we're getting into what's really going on when a podcast isn't converting (even when you're consistent and putting out good episodes).Because most of the time, it's not about your mic, your editing, or even your content quality.It's about how your podcast connects to your business.Inside this episode, we talk about:– the biggest mistake podcasters make when it comes to actually getting clients – why your episodes need to tie directly to your offers (and what happens when they don't) – how to talk about what you sell without it feeling forced or overly salesy – what to look for when you audit your past episodes – the difference between too many CTAs vs not enough – how podcasting compares to Instagram right now (and where each one fits) – why smaller podcasts often convert better than bigger onesWe also get into the role of strategy across platforms and how to make your content actually support your offers and not just exist for the sake of posting.MENTIONED IN THIS EPISODE:Grab Jenny's free Podcast Growth Blueprint here: https://www.podcastingformoms.co/pgbSnag Sydney's free Content Chaos Reset: https://www.sydneyobrien.co/content-planning-system

Send us a text letting us know your thoughts on today's episodeHave you ever felt like you're doing everything right with your podcast… but it's just not working?You're showing up, publishing episodes, and putting in the effort but your downloads feel stuck, your audience isn't engaging, and you're not seeing leads or clients come through. If that sounds familiar, this episode is your sign to pause and reset.In this episode, I'm breaking down the 5 clear signs your podcast needs an audit and how a few small, strategic tweaks can completely change the way your podcast supports your business. Because the truth is, your podcast isn't broken… it just might not be optimized.In this episode, we cover:Why your podcast isn't bringing in leads or clients (and what's missing)What it means when your downloads plateau and how to fix itThe hidden cost of creating content without a clear planWhy your podcast feels harder than it should (especially as a busy mom)How to use your data to make smarter, growth-focused decisionsNext Steps:If this episode had you thinking, “Yep… that's me,” here's how to take action:

Free AIO Audit - Click Here. How Australian eCommerce Brands Can Rank in AI Overviews (AIO) in 2026AI is changing how Australians discover and buy products online. In this episode, Ryan Martin sits down with Patrick Dhital one of Australia's leading SEO and AIO specialists — to break down exactly what eCommerce founders need to do right now to appear in AI-generated search results across ChatGPT, Gemini, and Claude.If your brand isn't showing up when a CEO or customer searches for your category on an AI engine, this episode is for you.AI engines read structured data. That means moving your most important claims out of body paragraphs and into clear, structured page elements — headings, quick-facts boxes, certifications, awards — so AI can find and weight them correctly.Stop saying "award-winning product." Say which award you actually won, and give it its own heading on the page.This also includes schema markup and ensuring your meta copy is specific, not vague. Specificity signals trust to AI engines.Search behaviour has shifted from "best compression socks" to "what compression socks help me recover after a long-haul flight?" Your content strategy needs to follow. That means blogs and articles built around real customer questions — not AI-generated filler.The best content comes from knowing your customer better than any agency can. What questions do they ask you? Start there.Within those articles, include product carousels, CTAs, and comparison guides. Don't build content just for AIO — make it genuinely useful for the people landing on it.Being mentioned in a Vogue listicle on "top Australian knitwear brands" isn't just good PR — it's how AI engines discover and recommend you. Build backlinks and placements in topically relevant articles and listicles so that when an LLM goes looking, it finds your brand in credible, third-party sources.Social media presence matters too. If people are talking about your brand positively on Reddit or Quora, AI engines will surface that. If they're not — or if the reviews are bad — that surfaces too.AIO needs SEO to work. If you're not ranking on Google, AI engines won't find you either. The fundamentals haven't changed — they're the foundation.Be specific, not general. "Award-winning" means nothing to an AI. "Winner of the 2024 Good Design Award" does. Pull specifics out of paragraphs and into structured elements.Your content strategy should sound like your customer. Conversational queries are longer and more specific than ever. Write content that matches how real people talk — not how keyword tools think.Bad reviews can hurt you in AI, fast. What appears on Trustpilot, Reddit, or Quora is fair game for AI engines. Brand reputation management is now part of AIO.No single channel fixes everything. The brands with the best AIO results are also running Google Ads, social ads, email, and PR. It all compounds.ChatGPT, Google Gemini, Claude, Ahrefs, SEMrush, Google Search Console, Google Analytics, Reddit, Quora, Trustpilot, Shopify, Remarkable DigitalWant a free AIO audit? Ryan and Patrick are currently offering AI visibility audits for Australian eCommerce brands. Hit the link below to start the conversation.

Heading to Vegas this May? Join Josh at Pulse 2026 and come say hi—your oversized fluorescent daiquiri is on him. No catch.Grab your ticket at gainsightpulse.com and use code UNCHURNED for a special rate.Knowledge used to be the CSM's edge. Not anymore.Diane Wu, Global Head of Customer Success & Experience at Google Cloud Security, operates where every touchpoint is mission-critical — and standing still is falling behind. In this episode, she sits down with Brady Bluhm & Josh Schachter of Gainsight to unpack what the CSM role actually becomes when AI handles the knowledge layer. The answer: context, curation, and hyper-personalization at scale.Diane shares how her team is using NotebookLM and Gemini to compress hours of customer research into minutes, why her best CSMs were the hardest to get onto new AI tools (and why that makes complete sense), and what two-phase AI adoption really looks like on the ground. Brady brings a builder's lens — talking about juggling AI agents, closing 2-year-old CTAs with one prompt, and why the traditional product UI might not survive the next two years.If you lead a post-sales team or work in customer success, this conversation will reframe how you think about productivity, coverage models, and the human role in an AI-first world.---Timestamps0:00 - Preview & introduction1:40 - Meet Brady Bluhm (Gainsight) & Diane Wu (Google)3:00 - Diane's role: Google Cloud Security & the post-sales mission5:25 - The shift from access to curation8:28 - Brady: how AI is changing CSM onboarding and memory10:55 - Are you saving time or just doing more? 12:34 - How AI changes coverage models and the 1:many CSM ratio18:00 - Diane's tactical playbook for running parallel customer analyses 22:05 - Brady's "can I do this with AI?" framework and skill-building loop24:00 - How much time should you spend tuning your AI setup?26:31 - Why your top CSMs are the hardest to get on new AI tools31:21 - LLMs will become the new workspace32:59 - Two-phase LLM adoption and why the UI is going away34:15 - Closing 2-year-old CTAs with one prompt37:47 - Hyper-personalization at scale for Google Cloud---What You'll Learn- Why knowledge is no longer the CSM's differentiator — and what replaces it- How Diane's team at Google Cloud Security uses NotebookLM as a living customer notebook- Why your best CSMs resist AI adoption the most- How AI is reshaping CSM coverage models and the 1:many ratio- Brady's two-question AI habit that keeps him ahead every week- What the Gainsight MCP unlocked — and what it means for the future of CS tooling- Why the traditional application UI may disappear — and what replaces it- How to create "wow moments" that actually drive AI adoption across your team---Want the playbook, not just the conversation? Subscribe for deep-dive, actionable breakdowns from every episode at unchurned.substack.com.---Where to Find the GuestsDiane Wu's LinkedIn: https://www.linkedin.com/in/diane-wu/Brady Bluhm's LinkedIn: https://www.linkedin.com/in/bradybluhm/---Where to Find Josh:LinkedIn: https://www.linkedin.com/in/jschachter/Unchurned Substack: https://unchurned.substack.com/

Google still matters—big time—but winning there is no longer enough. Buyers now discover, compare, and decide across Google, AI answers, social feeds, maps, videos, and reviews. In 267 – Fractured Search, Ian Cantle, Ken Tucker, Paul Barthel, and Jeff Stec break down how search has expanded—and exactly how small businesses can adapt to be found, trusted, and chosen in this new reality.

Most founders are still treating social media as a vanity channel — a place for likes, views, and followers. And here's the tough truth: if your social media isn't converting into customers, subscribers, or owned audience, you're building on rented land. And that's incredibly risky. I talked to a founder today who's been building his business for a couple of years. He's got Facebook ads running, active social media channels — but he doesn't have a large email list. And that's a massive problem. Because algorithms change, platforms evolve, and accounts get deleted overnight. I've lost a lot of money relying on these platforms back in the day, and I've seen it happen to some of the smartest creators I know. In this episode, I break down why social media should no longer be just about organic reach, how to measure performance properly, and why tools like ManyChat and strong CTAs are essential for e-commerce brands in 2026. Here's what you'll take away: • Why Instagram's new affiliate tagging feature changes the game — and how to track performance from social to sales • The shift from vanity metrics to revenue metrics: leads, conversations, clicks, email subscribers, and purchases • Why social media is rented land but your email list is an owned asset — and the stories of founders who lost everything overnight • How to think about social content as a funnel: top, middle, and bottom of funnel content with intentional CTAs • Why the moment of highest engagement is when you need to capture — not hope they find you again • How ManyChat automates conversations and guides users through your funnel (DMs, keyword triggers, coupon codes, email opt-ins) • The metrics that actually matter in 2026: email subscribers, website clicks, DM conversations, lead magnet opt-ins, and customer acquisition If you're obsessing over views and followers but not building owned assets, this episode will shift how you think about social media — from a reach channel to a conversion channel. If you're loving this solo series, I'd love to hear your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. WANT TO GROW YOUR BRAND WITH META ADS? Join the Foundr Operators Waitlist → ⁠⁠⁠https://foundr.com/operators⁠⁠⁠ HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

I sit down with Amir, who's back on the pod, and we walk through the full stack of taking a business idea from zero to a validated, A/B-tested landing page in a single session. I use Idea Browser's new MCP integration with Claude Code to pull project context, generate a lead magnet concept, design a landing page in Paper, and then wire up analytics and live experiments through HumbleLytics — all without writing a single line of front-end code manually. We cover the tools, the workflow, and why this stack creates massive arbitrage for marketers and builders right now. Timestamps 00:00 – Intro and Episode Preview 02:30 – Building a Growth Strategy with Idea Browser 06:10 – Designing Landing Pages in Paper 08:38 – Refining Copy, Layout, and Components in Paper 20:06 – Deploying Landing Page and Adding HumbleLytics Analytics 28:38 – Running A/B Experiment on the Headline 32:44 – The Arbitrage Opportunity and Closing Thoughts Links Mentioned: Amir's Agentic Marketing Skill: https://startup-ideas-pod.link/amir_marketing_skill Key Points Idea Browser now connects to Claude Code as an MCP, letting you pull project context, growth strategies, and skills directly into the terminal for building and iterating on business ideas. Paper replaces the traditional Figma-to-developer handoff by letting you design, iterate, and refine landing pages visually — all connected to Claude Code so changes stay in sync. HumbleLytics enables no-code A/B experiments that dynamically update page content without deploying new code, so you can test headlines, CTAs, and layouts in real time. Storing performance context (A/B results, revenue data, growth metrics) back into Idea Browser compounds your results over time because every future decision is informed by past data. This full stack — Idea Browser, Paper, Claude Code, HumbleLytics — creates a significant arbitrage opportunity right now because almost nobody is using it at this level. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt

Most creators focus on viral hits or massive subscriber counts, but Tintin Smith, former Head of YouTube for Ali Abdaal (where he helped grow the channel from 3 to 6 million subscribers and millions in revenue), reveals that true success lies in a meticulously crafted system designed to convert viewers into high-ticket clients. He breaks down the exact production system used by top educational YouTubers, outlining the critical roles, tasks, and surprisingly, what *not* to do, if you want to turn your audience into a sustainable six-figure business. From strategic positioning to the art of packaging your content, Tintin delivers a masterclass for any entrepreneur ready to leverage YouTube beyond ad revenue.Timestamps:00:00 Introduction03:30 Ali Abdaal's YouTube strategy09:50 YouTube production system overview16:15 Building your YouTube team26:00 Calls to action (CTAs) and lead magnets36:40 Editing: Why you shouldn't do it yourself44:10 Cost analysis of a YouTube team47:50 Five things the entrepreneur MUST do55:40 Five things the entrepreneur should NOT do1:02:50 The mindset of long-term YouTube success1:10:40 Highest leverage activities for YouTube growth1:14:00 Where to find Tintin SmithIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comKit: https://kit.comFollow Tintin:YouTube: https://www.youtube.com/@TintinSmithWebsite: https://100kyt.comLinkedIn: https://www.linkedin.com/in/tintin-smith-9b4720174Newsletter: https://tintinsmith.kit.com100K Roadmap: https://100kroadmap.coX: https://x.com/TintinSmithFeatured in this episode:Kit: https://www.kit.com1 of 10: https://1of10.comFrame.io: https://frame.ioPsychometrics: https://psychometrics.comHighlights:03:30 Ali Abdaal's Strategy09:50 Production System16:15 Building Your Team26:00 CTAs & Lead Magnets55:40 What NOT to Do1:02:50 Long-Term Mindset

Storytelling: Your Audience Is Leaving Because of This Mistake | Sam Ramston InterviewMost founders treat video content like an afterthought. Sam Ramston knows the cost of that mistake. In this episode of the ActionCOACH podcast, we reveal why 98% of founders fail at video and the proven framework that turns founder storytelling into a growth engine.Sam Ramston leads Show Up, a founder-focused video storytelling service. His mission: help early-stage founders leverage the fact that 44% of their market value is tied to their personal story, using video that drives 95% higher audience retention and 4 times more LinkedIn engagement than text posts.His secret? A six-pillar framework executed over six to twelve months that balances authentic conversation with strategic storytelling-no scripts, no ads, just founders building the muscle to show up consistently and own their space.What You'll Learn:Why 98% of Founders Fail at Video: Discover the two fatal mistakes-posting too infrequently or producing content so poorly it undermines credibility-and why video remains the most powerful early-stage growth lever.The Founder as Storytelling Asset: Learn why 44% of market value is tied directly to founder visibility and the ability to connect with investors and customers.The Six-Pillar Framework: Master the month-by-month approach: Foundations (origin and problem), Why (why you, why this, why now), Mission (turning attention into conviction), Community (finding your tribe), Customer (flagship stories), and Vision (cementing thought leadership).Patience Over Speed: Building authentic founder presence is like training a muscle-meaningful CTAs only emerge in month three after laying proper groundwork.The Vulnerability Advantage: Being vulnerable about where you actually are builds belief, engagement, and the right community around your founder journey.Whether you're an early-stage founder seeking investor visibility, an entrepreneur building community around your expertise, or a business leader ready to own your niche, this episode provides the blueprint for founder-led video storytelling that actually works, from someone who's produced content for the world's biggest brands and now helps founders tell their stories with the same strategic rigour. Hosted on Acast. See acast.com/privacy for more information.

What if the real edge in markets is not in adding more assets, but in choosing fundamentally different ones? In this episode, Moritz Siebert speaks with Tom Babbedge about why alternative commodity markets offer a distinct source of diversification and trend. They explore how structural supply and demand imbalances create persistent price moves, why many financial markets behave as one during stress, and how capacity constraints shape portfolio construction. The conversation also examines how markets are selected, how execution differs from traditional CTAs, and why understanding who trades a market may matter more than any backtest.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Moritz on Twitter.Follow Tom on LinkedIn.Episode TimeStamps:00:00 - Introduction to the episode and guest02:04 - Why focus only on commodity markets03:59 - The myth of diversification through more markets05:01 - Structural differences within commodity markets06:22 - Why financial markets behave as one in crises07:57 - Capacity constraints and portfolio construction11:18 - Adding and removing markets from the portfolio13:28 - How to identify truly alternative markets16:40 - Trend quality vs trend quantity explained19:11 - Structural drivers behind commodity trends20:01 - Case study European carbon and trend persistence26:59 - Execution as an edge in systematic trading32:42 - Reducing trading costs through patience40:09 - Why investors allocate to alternative commodity strategiesCopyright © 2025 – CMC AG – All Rights Reserved----PLUS: Whenever you're ready... here are 3 ways I can help you in your investment Journey:1. eBooks that cover key topics that you need to know about In my eBooks, I put together some key discoveries and things I have learnt during the more than 3 decades I have worked in the Trend Following industry, which I hope you will find useful. Click Here2. Daily Trend Barometer and Market Score One of the things I'm really proud of, is the fact that I have managed to published the Trend Barometer and Market Score each day for more than a decade...as these tools are really good at describing the environment for trend following managers as well as giving insights into the general positioning of a trend following strategy! Click Here3. Other Resources that can help youAnd if you are hungry for more useful resources from the trend following world...check out some precious resources that I have found over the years to be really valuable. Click HerePrivacy PolicyDisclaimer

Most podcasters are using CTAs in their episodes and still getting zero clicks, signups, or sales. It's not because CTAs don't work. It's because they're placed at the wrong time, in the wrong spot, and said in a way listeners ignore. So if you're wondering where CTAs belong (and where they KILL listener engagement), how to time them so listeners don't get ad fatigue, and what to say so they feel like part of the content and not a random commercial for Better Help, this episode will help you fix it. If you're ready for listeners to (finally) start taking action, hit play and let's dive in.…4:30 – Where CTAs Actually Belong in Your Episode (And Where They Kill Engagement) 7:05 – How Many CTAs to Include Without Causing Ad Fatigue 10:20 – The 4 Types of CTAs and When to Use Each One14:10 – How to Structure a CTA So People Actually Click, Sign Up, and Buy 21:10 – How to Know What's Working (and What's Not) in Your Podcast CTAs…Recommended Ad Framework:[introduce problem][bigger problem it creates][what they've done to fix][why it hasn't worked][what they need to do instead][your solution][CTA]…Other Episodes You'll Love: Are Sponsorships Worth the Effort for Small Shows?Steal My High-Converting Episode Framework...Liked this episode? Share it with your podcasting friends!Love this show? Say thanks in true podcasting style by leaving a review.Got Podcasting Questions? Send 'em! We'd love to answer your question in an upcoming episode.Podcast Health Score™: See exactly where your show is losing listeners and get a custom plan to fix it.Podcast SEO Mastery: Learn how to optimize your show so that it gets found by the right listeners 24/7.On-Air Coaching: Get on the waitlist for a chance to get podcasting coaching on air with Courtney....Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.comSpecial thanks to our sponsor, Resonate Recordings: the exclusive implementation partner for PodLaunch® Accelerator. If you're putting out episodes but not seeing listeners, leads, or sales, ...

In this episode, Oleg Korolov, Marketing Manager at The Electric Car Scheme, breaks down how their innovative EV salary sacrifice model benefits both companies and employees while accelerating electric vehicle adoption. He shares how a strong SEO-driven content engine fuels massive organic traffic, with over 10 pieces of content published weekly. Oleg also dives into the real challenge: converting that traffic in a complex B2B2C journey. From simplifying user flows to leveraging strategic CTAs, he explains how marketers can turn visibility into measurable results. This conversation is packed with actionable insights on SEO, UX, and conversion strategies for growth-focused teams.

Matthew Bertram sits down with David Albert of CRO Metrics to unpack what is actually changing across SEO, AEO, GEO, LLM visibility, and the modern stack as tools like Claude Code make custom apps and automations feel effortless.• the shift from bloated martech stacks to custom AI middleware and small internal apps • why compliance, governance, and shadow AI access are now daily marketing risks • using guardrails and shared boilerplates to democratize internal tool building • turning years of experiment data into RAG search and predictive CRO scoring • how SEO, AI visibility, and paid traffic performance depend on on-site conversion work • practical signs a site needs CRO even when the ask is “more leads” • a modern definition of CRO built on statistical validation and incrementality • starter tools and simple first tests like headlines, CTAs, trust signals, and form friction Guest Contact Information: https://www.linkedin.com/in/davidpaulalberthttps://crometrics.com/More from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

March is the WORST month for markets in a long time. International equities getting killed Dollar Up, Oil Up, Equities Down, Bonds Down The markets Trump Card no longer works… PLUS we are now on Spotify and Amazon Music/Podcasts! Click HERE for Show Notes and Links DHUnplugged is now streaming live - with listener chat. Click on link on the right sidebar. Love the Show? Then how about a Donation? Follow John C. Dvorak on Twitter Follow Andrew Horowitz on Twitter Warm-Up - Trump may have played the wrong cards (Making up stories for markets) - Oil prices on the move - Monday highest close yet for this cycle ($105) - For Real ? End of War? Markets - WORST month in a long time - International equities getting killed - Dollar Up, Oil Up, Equities Down, Bonds Down Happy Passover and Happy Easter! - Made a brisket 2 ways! One Food item and then back to business - New trend at restaurants: " We do not use any seed oils - no, we use beef tallow..... - Reaction from crowd and recent FDA - Sunflower, Canola, Soybean (unsaturated is better....) Monday Morning Again - 7:30am Monday Morning - More BS for the markets - Talks going great... ---- Problem is that there was a severe threat that if nothing changes by next week- Iran is going to get pummeled ------Iran strikes several key targets in Middle east - Aluminum prices spike, oil prices moves higher.... - It does not look like Iran is too concerned. (Complacency or Strength?) - Unfortunate that markets are not reacting well - (Wolf?) - So we have until the day after Easter? Tuesday.... - Iran's State Media says Iran's President spoke with EU Council on the phone; says Iran is "prepared to end war" with guarantees against further attacks; EU Council President has confirmed this call - - Just moments after WTI hit $105... quickly came down to $102+/- - Everything turned higher - green across the board More Crazy Records - BTIG's Jonathan Krinsky added, "At 12:41 ET today, that NYSE TICK Index hit +2329, the highest on record back to 1993. This index measures the number of NYSE securities trading on an uptick minus those trading on a down tick at any given time of day. - For perspective, there are ~2400 stocks on the NYSE, which means nearly 100% of stocks traded on an uptick, simply unprecedented. - Prior high was 4/9/2025 when President Trump put a 90-day pause on tarrifs ---- More - S&P was up 9.5% that day and then sold off 6.5% over the next seven days Hormuz Tolls/Permits - Ships would have to pay for “safe passage” through the strait - Fees reported as high as $2 million per vessel for some tankers - Mandatory clearance and vetting by Iran's Islamic Revolutionary Guard Corps (IRGC) - Escort through a narrow Iranian-controlled corridor, primarily near Larak Island - Only “non-hostile” vessels would be eligible—a term Iran defines politically Hedge Funds and Money Managers - Plans continue - equities coming out to cash - Hedges applied - H&C is doing the same thing for portfolios - plans for what/if and action ahead of further breakdown --- There is discussion that this sets up for a nice reversal (when/if) ceasefire ------- HOWEVER - damage has been done... More.... - Heavy short sales by hedge funds and disposals by systematic investors have increased the potential for a sharp swing higher for stocks in the event of a de-escalation in the Iran war. - Hedge funds have cut global equity holdings for a sixth straight week, driven by short sales, with net disposals across all major regions and short exposure in macro products in Europe reaching a 10-year high. - Some signs of capitulation are starting to emerge among hedge funds, and the systematic community is running out of steam, with CTAs estimated to be buyers in every scenario over the next month. Capitulation of More To Come? GS Prime Book Market Metrics FRIENDLY REMINDER - It is Tax season - Tax returns due 4/15 - IRA deposits due by 4/15 Food Deal - Sysco Corp. is acquiring Jetro Restaurant Depot LLC for $29.1 billion including debt in a deal that will create one of the largest food-service groups in the US. - Jetro shareholders will receive $21.6 billion in cash and 91.5 million Sysco shares, with the company's existing management team staying in place. - The deal will give Sysco access to the higher-margin and growing cash-and-carry channel, with the combined company expected to have increased purchasing efficiencies and lower prices for customers. - This looks like a smart deal - gives Sysco new footprint and distribution Emerging Markets - According to Bloomberg: The Middle East war risks ending a run of net credit-rating upgrades across emerging markets and could trigger a new downgrade cycle as it fuels inflation and tightens financial conditions. - A prolonged Iran conflict could tilt the balance back toward downgrades, reversing the past three years when many emerging markets repaired balance sheets and implemented fiscal reforms. - The inflation shock and tighter financing conditions will weigh on all countries, according to S&P Global Ratings Director Ravi Bhatia, as higher oil prices boost revenues for exporters and strain importers. - The shift would mark a reversal from the past three years, when many emerging markets repaired balance sheets, implemented fiscal reforms and regained market access after the pandemic triggered widespread defaults and rating cuts. - A prolonged Iran conflict could now tilt the balance back toward downgrades. Oil Pries Factor - Oil prices closed at the highest levels in 3 year on Monday Market Metrics In Stupid News - Former world number one Tiger Woods was arrested on a charge of driving under the influence after his Land Rover rolled over on a two-lane road near his Jupiter Island home in Florida on Friday afternoon, the Martin County Sheriff's Office said. - Woods had been overtaking a work truck pulling a trailer at high speed when he clipped the back of it, causing his vehicle to roll onto its driver's side, Sheriff John Budensiek told a press conference. - Tiger crawled out of the passenger door before law enforcement officers arrived. A breathalyzer test at Martin County Jail returned no trace of alcohol, with investigators believing his impairment was drug or medication-related. - Woods charged with DUI, property damage and test refusal (Woods refused to submit to a urine test, an offense that carries a separate charge under Florida law. No injuries were reported to Woods or the driver of the other vehicle.) - Breathalyzer showed no alcohol; impairment believed drug-related - Woods released after spending eight hours in jail Private Credit - Now Blaming ... Private Credit - Private credit industry execs are blaming the industry for not explaining to retail about lock-ups and liquidity. - That is dumb - clearly easy to understand that you cannot get your money unless allowed by the investment firm - - Here is the fact - they would have never got $ from most retinal if they told them they could not get their money readily - so they glossed over it. USPS Surcharge - The U.S. Postal Service plans to impose its first-ever surcharge on packages to cover the rising cost of fuel and transportation, as the agency looks for ways to stabilize its finances. - The 8% surcharge will begin on April 26th Meta Glasses - Meta announced on Tuesday that it's launching two Ray-Ban smart glasses that are designed for prescription wearers. - While many people already use Meta glasses with prescription lenses, the company says these new ones support nearly all prescriptions and are built to better serve people who rely on all-day eyewear. Wearables - Whoop, the fitness and health tracking wearable company, has closed a $575 million Series G funding round at a $10.1 billion valuation — nearly triple its last reported valuation of $3.6 billion — in a deal that brings together sovereign wealth funds, major health institutions, and some of the world's most recognizable athletes. - The round was led by several VC groups, soverign wealth funds as well as THEFT - Cisco has suffered a cyberattack after threat actors used stolen credentials from the recent Trivy supply chain attack to breach its internal development environment and steal source code belonging to the company and its customers. - A source, who asked to remain anonymous, told BleepingComputer that Cisco's Unified Intelligence Center, CSIRT, and EOC teams contained the breach involving a malicious "GitHub Action plugin" from the recent Trivy compromise. Love the Show? Then how about a Donation? ANNOUNCING THE CLOSEST TO THE PIN for NETGEAR Winners will be getting great stuff like the new "OFFICIAL" DHUnplugged Shirt!     FED AND CRYPTO LIMERICKS   See this week's stock picks HERE Follow John C. Dvorak on Twitter Follow Andrew Horowitz on Twitter

Is your podcast growing in downloads but stagnant in revenue? It is one of the most frustrating experiences for a business owner: watching your listener count climb while your bank account remains the same. You have fans, you have engagement, but you don't have clients. In this episode of Podcasting Unlocked, Alesia identifies exactly where the bridge between listening and buying is broken. We dive into how to shift your podcasting strategy from simple entertainment to high-impact podcast conversion so you can finally turn your passive listeners into active leads. This week, episode 273 of Podcasting Unlocked is about why listeners of your podcast aren't buying and how to fix it! In this episode of Podcasting Unlocked, I'm sharing the importance of understanding when and how your listeners consume your content and actionable steps you can take right now to turn your listeners into customers. I also chat about the following: Audit Your Solo Episodes: Learn why your solo content is the most powerful tool for establishing authority and how to identify the specific connection gaps where you are losing potential clients.Build the Conversion Bridge: Discover the missing links in your content strategy that prevent listeners from moving from fan to customer.Master the Strategic Call to Action (CTA): Move beyond generic sign-offs and learn how to craft compelling CTAs that address internal objections and guide your audience toward the next step.Utilize Data-Driven Case Studies: See how sharing real-world results and client journey stories within your episodes can validate your expertise and encourage high-quality inquiries.Shift from Entertainment to ROI: Understand the psychological difference between being a favorite host and being a trusted service provider to ensure your podcast serves your bottom line.You don't need more downloads; you need a better strategy. If you are tired of being “just an entertainer” and are ready to turn your listeners into leads, I invite you to take the first step today.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Proud member of the Feminist Podcasters Collective.

Send a question for 'Ask Megan'Hey, Podcasters! You've heard it at the end of nearly every podcast: “Follow the show, leave a review, check out our website, join the newsletter…”A classic call-to-action list. By the time it's over, you've already tuned it out!The problem isn't that CTAs don't work, it's that most of them ask too much.This week on Buzzcast, the team breaks down how to create a call-to-action that listeners actually complete without turning your podcast into a list of chores.Their strategy is to pick one priority and make it clear.From there, everything gets easier:You can plan your CTA so it feels intentionalIt's easier to vary your wording so listeners don't tune it out Allows for flexibility of placement in your episode They also talk about using the Benjamin Franklin effect: an easy way to ask for help that actually increases listener buy-in.If you want more listeners to take action (without sounding repetitive or pushy), this episode will help!Listen to BuzzcastPodcasting Made Simple Live On April 16th, PodMatch is hosting ​Podcasting Made Simple Live​, a premium virtual event for podcast hosts and guests that helps them grow their influence, revenue, and expertise! All Buzzsprout podcasters can attend for free! Just use code BUZZLIVE at checkout for a free ticket.Have a question for Megan? Send a text!That's all for this week! Thanks for listening & keep podcasting!

Host Jen Barkan is joined by Online Sales Coach Melissa Fort to talk about the non-negotiables in online sales, from capturing leads to connecting with your on-site team.HousekeepingOnline Sales Academy – April 1-3, 2026: It's not too late to join! Ideal for new OSCs or anyone that wants to level up their online sales.TITO SHOUTOUTJennifer Thilmany with Hartizen Homes - Brand new to the role, just went through her training, and she's kicking butt and taking names. Appointments and sales are flowing! Congrats Jennifer! The Online Sales Manifesto NotesAll new interest flows through online sales.Start with your website - CTAs - one voice - creating a better mousetrap will lead to higher conversion and better data integrity. For example: Web leads, signage, calls, Zillow, BDX, developer, realtors, Self Tour. Right size your program - one OSC manages 150-200 new leads/month. Take into account coming soon as well.Position the OSC as an extension of the sales team and it should be a performance-based role. Lean into speed to lead.Personalize the first email, text, and call with the community of interest and address any questions that came in the inquiry. Auto response doesn't count.Make your messaging relevant and simple. And know your audience - one size doesn't fit all on follow up templates.Develop and follow a process. You need a process for new leads, responsive leads, prospecting, coming soon communities, call path, and handoff. Be curious! Discover don't info dump and set appropriately qualified appointments for your sales team.Know your numbers and the why behind them. Reporting is your responsibility. Leads, lead sources, conversion to appt, show rate, appt to sale, and overall contribution.Make the phone your best friend and make it a priority. Answer rate needs to be 80% or higher.Prospecting is a first priority. If you don't have the bandwidth to make prospecting monthly emails and daily outbound calls, then consider a couple of things: how you manage your day and if you need a team member? With almost 20% of appointments coming from aged leads, you can't afford not to do it.Come out from behind the screen and connect with sales. Whether this is sales meetings, in person at the community, or virtually.Stay up to date on your tech stack.Remember your value and the impact you have on your company. Know how to explain your role confidently. Skills CheckAnything on the manifesto that you're not following or don't have implemented, sit down with leadership and talk it through. Don't go with complaints, but with solutions.

Send us Fan MailWe break down how to make a call-to-action that listeners actually complete without turning your podcast into a list of chores. In this episode, we cover:• defining a podcast call to action and why it matters across platforms• avoiding stacked asks by choosing one priority• planning CTAs during the outline so they feel intentional• preventing listener selective hearing by varying the wording and prompt• using the Benjamin Franklin effect to ask for help in a compelling way• following the why, what, where formula for clearer direction• testing CTA placement with listener retention and drop-off data• simplifying everything by sending listeners to one website landing pageContact BuzzcastSend us Fan MailTweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPodsThanks for listening and Keep Podcasting!

What if a few small changes could dramatically increase the number of people clicking your emails?You do not need to send more emails. You do not need better design or complicated tools. What you need are smarter call-to-actions.Most marketers use the same boring phrases like “click here” or “learn more.” The problem is that people have seen these a thousand times before, and they simply ignore them.In this article, you will discover five powerful and unusual call-to-actions that can instantly increase your click-through rates and drive more sales from the emails you are already sending.Useful Episode ResourcesFREE list of the top 10 books to improve your email marketingIf you want to write better emails, come up with better content, and move your readers to click and buy, here's how. We put together this list of our Top 10 most highly recommended books that will improve all areas of your email marketing (including some underground treasures that we happened upon, which have been game-changing for us). Grab your FREE list here.Join our FREE Facebook groupIf you want to chat about how you can maximise the value of your email list and make more money from every subscriber, we can help! We know your business is different, so come and hang out in our FREE Facebook group, the Email Marketing Show Community for Course Creators and Coaches. We share a lot of training and resources, and you can talk about what you're up to.Try ResponseSuite for $1This week's episode is sponsored by ResponseSuite.com, the survey quiz and application form tool that we created specifically for small businesses like you to integrate with your marketing systems to segment your subscribers and make more sales. Try it out for 14 days for just $1.Join The Email Hero BlueprintWant more? Let's say you're a course creator, membership site owner, coach, author, or expert and want to learn about the ethical psychology-based email marketing that turns 60-80% more of your newsletter subscribers into customers (within 60 days). If that's you, then The Email Hero Blueprint is for you.This is hands down the most predictable, plug-and-play way to double your earnings per email subscriber. It allows you to generate a consistent sales flow without launching another product, service, or offer. Best news yet? You won't have to rely on copywriting, slimy persuasion, NLP, or ‘better' subject lines.Subscribe and review The Email Marketing Show podcastThanks so much for tuning into the podcast! If you enjoyed this episode (all about the psychology of marketing and the 9 things we use in all our email campaigns) and love the show, we'd really appreciate you subscribing and leaving us a review of the show on your favourite podcast player.Not only does it let us know you're out there listening, but your feedback helps us to keep creating the most useful episodes so more awesome people like you can discover the podcast.And please do tell us! If you don't spend time on email marketing, what do you really fill your working days with? We'd love to know!

I sit down with Oliver Henry, a full-time employee who is generating hundreds of dollars in monthly recurring revenue from mobile apps he barely touches, thanks to an AI marketing agent he built on OpenClaw called Larry. We walk through how Larry autonomously creates TikTok slideshow content, reads analytics, iterates on hooks and CTAs, and feeds performance data back into the content loop. Oliver also shares how he packaged the entire system as a free, downloadable skill on Larry Brain so anyone can replicate it. By the end of the episode, you will understand the full “Larry Loop”—from content creation to conversion optimization and why skills are poised to reshape how we think about SaaS altogether. I'm hosting a free workshop so you can build your business in the age of AI. Sign up here: https://startup-ideas-pod.link/build-with-ai-2026 Links Mentioned: Larry Brain: https://startup-ideas-pod.link/Larry-brain QMD Skill: https://startup-ideas-pod.link/qmd-skill Timestamps 00:00 – Intro 01:25 – Background on Marketing IOS app with OpenClaw 06:43 – Larry's first posts and iterating 03:55 – Posting Strategy and First viral hit: 137K views 12:01 – Communicating with Larry via WhatsApp 12:53 – Mission control vs. single-agent workflow 14:36 – The CTA problem: views without conversions 17:07 – The Larry Loop explained: analytics → content → metrics → iterate 18:15 – Boomers, engagement bait, and the algorithm boost 20:33 – The importance of iteration 23:36 – How Larry brainstorms and validates new hooks 27:57 – The power of OpenClaw 30:04 – The vision for Larry 31:49 – Model choices: Claude vs. OpenAI and over-optimization 34:38 – OpenClaw vs. cloud alternatives (Manus, Cowork) 37:39 – Getting started: Larry Brain onboarding and 80+ skills 40:13 – Ernesto Lopez: $70K MRR using the Larry Loop 41:27 – Doing all of this with a full-time job 42:28 – QMD Skill for cutting token usage and closing thoughts Key Points An AI agent (Larry) built on OpenClaw autonomously creates TikTok slideshows, reads analytics, and iterates on content—driving hundreds of dollars in MRR with almost zero manual effort. The “Larry Loop” is a full-funnel feedback cycle: TikTok analytics feed into content creation, and app metrics feed back into the top of the funnel so the agent continuously improves. Posting TikTok content as a draft (rather than directly via API) lets you add trending sounds and avoids the algorithm penalty for bot-posted content. Hooks drive views; CTAs drive conversions. Diagnosing which is underperforming is the key to scaling. OpenClaw skills are locally owned, fully editable, and free from hosting or subscription costs—Oliver argues they will change how we think about SaaS. Picking a model (Claude or OpenAI) matters far less than learning how to work with it; 98% of users will see little difference between incremental model upgrades. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND OLIVER ON SOCIAL X: https://x.com/oliverhenry Larry Brain: https://www.larrybrain.com

Markets can shift direction faster than the narratives used to explain them. In this episode, Niels and Alan unpack the sharp reversal in bond markets, the geopolitical tensions shaping energy prices, and the role of options flows in keeping equity indices pinned despite rising uncertainty beneath the surface. The conversation moves through recent hedge fund industry discussions in Miami, renewed interest in portable alpha and the total portfolio approach, and the growing influence of AI on economic thinking and policy debates. Along the way, they revisit the core role of trend following in portfolios, explaining why its value often appears precisely when traditional allocations struggle most.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Alan on Twitter.Episode TimeStamps:00:00 – Introduction to the Systematic Investor Series01:38 – Bond market reversal and shifting macro narratives03:29 – Options flows and the pinning of equity indices10:13 – AlphaQuest closure and pressures in short term trading strategies15:14 – Crisis alpha and how trend differs from a 60/40 portfolio23:18 – Recent CTA performance and trend opportunities across markets25:23 – Key takeaways from the Miami hedge fund conference37:48 – AI, productivity, and the policy dilemma for the Fed46:40 – Political dynamics behind the potential Fed leadership shift50:13 – Trend following as the “midfield player” in portfolios58:08 – Building a portfolio of CTAs and the challenge of tracking indices01:07:20 – Is CTA beta stable enough to benchmark?Copyright © 2025 – CMC AG – All Rights Reserved----PLUS: Whenever you're ready... here are 3 ways I can help you in your investment Journey:1. eBooks that cover key topics that you need to know about In my eBooks, I put together some key discoveries and things I have learnt during the more than 3 decades I have worked in the Trend Following industry, which I hope you will find useful. Click Here2. Daily Trend Barometer and Market Score One of the things I'm really proud of, is the fact that I have managed to published the Trend Barometer and Market Score each day for more than a decade...as these tools are really good at describing the environment for trend following managers as well as giving insights into the general positioning of a trend following strategy! Click Here3. Other Resources that can help youAnd if you are hungry for more useful resources from the trend following world...check out some precious resources that I have found over the years to be really valuable. Click HerePrivacy PolicyDisclaimer

In this episode, Alan Dunne and Cem Karsan explore a market that appears calm on the surface yet increasingly unstable underneath. As indices move sideways, they discuss how options flows and structured products are reshaping market behavior, driving rotation rather than direction. From the weakening of former leaders to the rise of defensives, the conversation turns to what these shifts may signal about a broader topping process. They also examine the growing influence of AI narratives, political incentives, and global tensions, not as isolated shocks but as forces building pressure within the system. The result is a discussion about how markets evolve when structure, policy, and sentiment begin to move out of sync.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Alan on Twitter.Follow Cem on X.Episode TimeStamps:00:00 Intro to the Systematic Investor Series00:23 Performance check: CTAs strong, trend tailwinds03:13 Range-bound indices, but big dispersion and rotation03:45 Why options pin the index: dealer flows and vol compression05:42 Dispersion mechanics: idiosyncratic risk, falling correlation07:32 Rotation as a topping process: leaders fade, defensives rise09:54 OPEX and quarterly expiries: why timing windows matter11:56 The March support effect, then weaker flows into April17:02 AI narrative shock: anxiety, backlash, and policy consequences22:32 Populism versus deflation stories: why inflation returns32:43 Gold outlook: secular bull, but expect two-sided volatility45:45 Rates as “tectonic plates”: vol compressed now, release later50:23 Midterms, incentives, and the fight for control57:42 Liquidity loop: markets stop rising, collateral stops expandingCopyright © 2025 – CMC AG – All Rights Reserved----PLUS: Whenever you're ready... here are 3 ways I can help you in your investment Journey:1. eBooks that cover key topics that you need to know about In my eBooks, I put together some key discoveries and things I have learnt during the more than 3 decades I have worked in the Trend Following industry, which I hope you will find useful. Click Here2. Daily Trend Barometer and Market Score One of the things I'm really proud of, is the fact that I have managed to published the Trend Barometer and Market Score each day for more than a decade...as these tools are really good at describing the environment for trend following managers as well as giving insights into the general positioning of a trend following strategy! Click Here3. Other Resources that can help youAnd if you are hungry for more useful resources from the trend following world...check out some precious resources that I have found over the years to be really valuable. Click HerePrivacy PolicyDisclaimer

You know why copywriting is so fun? Once you understand the foundations, you unlock a superpower you have for the rest of your life. 

Ever feel like you're stuck on the content treadmill, endlessly creating content, only to feed the social media algorithm.In this Empire Exclusive episode, Jana Osofsky reveals her Capsule Blog System: A high-converting, blog strategy that fuels her entire email marketing engine.In her interview, Jana walks you through how she turns 12–20 evergreen blog posts into repeatable, repurposable gold, and how her system fuels her email to guide subscribers toward sales, without treating nurture and sales like they're two entirely separate things.TAKEAWAYS:Evergreen blog content is the foundation of Jana's email marketing strategy and she reuses it weekly to build trust and drive sales.Jana doesn't silo nurture and sales emails. Every email can do both, when written with intention.Jana sends 2–3 emails per week from her capsule blog library and isn't afraid to email a lot during a launch (think: 8+ per day!).Specificity sells. Jana writes highly targeted emails to answer objections and speak directly to her audience's pain points, often in series that are closely sent out one after another.Jana chalks her email success up to knowing what season of business you're in and aligning your CTAs to move your subscribers in that direction.LINKS YOU MIGHT FIND HELPFUL: Check out the blog post that accompanies this podcast episode for more details and resources.Sign up for Jana's High Level Hits email seriesSnag 1 of only 12 VIP Weeks in 2026. VIP Week is a high-touch, Monday–Monday intensive where we build your email funnel the right way — with strategy first, and sales baked in from the start. Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.CONNECT WITH ALLISON:Follow Allison on InstagramDID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. Music by: www.bensound.comLicense code: 8G1GJZZDCLKGU9NRArtist: : Benjamin Tissot

Today Alan and Mark step back from the noise to examine a market environment that feels subtly but meaningfully different. From AI euphoria giving way to harder questions, to gold's steady rise and a surprising divergence between US and emerging market inflation, the conversation centers on rotation, uncertainty, and shifting assumptions about safety. They explore whether Treasuries still anchor portfolios the way they once did, how fiscal pressures could reshape monetary policy, and why regime thinking matters for systematic investors. Beneath it all is a reminder that correlations change, narratives evolve, and adaptability remains the most durable edge in uncertain markets.-----50 YEARS OF TREND FOLLOWING BOOK AND BEHIND-THE-SCENES VIDEO FOR ACCREDITED INVESTORS - CLICK HERE-----Follow Niels on Twitter, LinkedIn, YouTube or via the TTU website.IT's TRUE ? – most CIO's read 50+ books each year – get your FREE copy of the Ultimate Guide to the Best Investment Books ever written here.And you can get a free copy of my latest book “Ten Reasons to Add Trend Following to Your Portfolio” here.Learn more about the Trend Barometer here.Send your questions to info@toptradersunplugged.comAnd please share this episode with a like-minded friend and leave an honest Rating & Review on iTunes or Spotify so more people can discover the podcast.Follow Alan on Twitter.Follow Mark on LinkedIn.Episode TimeStamps:00:00 – Introduction & market check-in02:52 – February performance: CTAs, trend following & commodities04:53 – Peak bubble? AI, metals & speculative excess07:10 – Gold demand, central banks & safe-haven flows10:40 – The AI narrative shift & tech repricing13:22 – Global rotation: US vs Europe & emerging markets15:22 – EM inflation now lower than US — why it matters21:48 – Why macro still matters (regime thinking vs stock picking)31:49 – Fiscal vs monetary dominance explained41:59 – $700B in Treasury issuance — scale of the debt...