Podcasts about D2C

  • 1,028PODCASTS
  • 2,988EPISODES
  • 39mAVG DURATION
  • 5WEEKLY NEW EPISODES
  • Oct 6, 2025LATEST

POPULARITY

20172018201920202021202220232024

Categories



Best podcasts about D2C

Show all podcasts related to d2c

Latest podcast episodes about D2C

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
20Growth: How to Use Influencers to Scale Growth Insanely Fast | How to Optimise User Onboaring for Growth | How the Best Growth Teams Create Organic Growth and Community | Why LTV/CAC Models are BS with Ketty Slonimsky

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch

Play Episode Listen Later Oct 3, 2025 60:32


Ketty Slonimsky is Chief Growth Officer at Palta, the platform behind apps like Flo (the #1 female health app with 77M+ MAU), Simple, and Zing AI, where she leads a centralized growth function across the portfolio. She was previously first VP Product & Growth at HeliosX (£900M+ ARR, bootstrapped D2C healthtech), has advised companies like SonderMind, Runna, Guardio, Cheddar, P&G Digital Ventures, and is a board advisor at HeliosX. AGENDA: 02:33 What is Growth and When to Hire For It 06:04 Three Profiles of Successful Growth Leaders 10:07 Challenges and Learnings from Failed Ventures 21:17 How to Optimise User Onboarding for Growth 26:14 Biggest Lessons on Retention  30:25 How to Artificially Create Organic Growth and Community Building 32:10 Why LTV Models are BS 37:35 How to Use Influencers to Grow Insanely Fast 47:07 The Metrics that Matter in Growth 49:48 Push Notifications and Engagement: What To Do vs What Not to Do? 51:57 Quick Fire Round  

Sztuka e-Commerce
154 - Sprzedaż bez pośredników: jak producenci zyskują na e-Commerce D2C – Jędrzej Przeździęk

Sztuka e-Commerce

Play Episode Listen Later Sep 29, 2025 64:29


Model e-Commerce D2C (Direct-to-Consumer) to szansa na większą marżę, lepszy feedback od klientów i budowanie marki - ale też spore wyzwanie operacyjne i strategiczne dla firm, które wcześniej handlowały tylko z dystrybucją.Do tego odcinka zaprosiłem Jędrzeja Przeździęka, a porozmawialiśmy o tym, jak producenci mogą:✅ wejść w D2C bez konfliktu z dystrybutorami,✅ ustalać ceny i nie tracić marży,✅ poprawiać konwersję dzięki zdjęciom i prezentacji produktów,✅ wykorzystać feedback klientów do tworzenia nowych produktów,✅ i które branże mają największy potencjał w tym modelu.To bardzo praktyczna rozmowa, pełna case'ów i wskazówek, które możesz przełożyć na własny biznes. Jeśli chcesz dowiedzieć się, jak producenci wygrywają w modelu D2C i co zrobić, żeby sprzedaż bez pośredników naprawdę działała, obejrzyj ten odcinek do końca!

CEREAL TALK / シリアルトーク
分かりやすいパッケージで急成長したオリーブオイルブランド「Graza」の解説【UNBOXEDシリーズ】#218

CEREAL TALK / シリアルトーク

Play Episode Listen Later Sep 28, 2025 47:23


創業3年で売上70億円を超えた「Graza(グラーザ)」はなぜアメリカのオリーブオイル市場で急成長したのか?|CEREAL TALK(シリアルトーク)https://note.com/cerealtalk/n/n1d61884e5896CEREAL TALKのニュースレターはこちらhttps://cerealtalk.jp/(0:00) Grazaの創業者のバックグランド(1:55) D2C企業を卒業した優位性(4:31) 売上成長、市場シェアのランキング(6:19) オリーブオイル市場は分かりにくい(9:18) Grazaのポジショニング戦略(13:11) 商品名でユースケースを明確に(15:27) Sam AltmanのGraza利用の批判(17:21) フォームファクター・パッケージの強み(21:16) Brightlandとの騒動(25:12) 初速を生み出した、インフルエンサーを囲い込む戦略(29:53) ブランドがコメディアン・クリエイターを採用(36:16) ペットストアなどリテーラーにもギフティング(39:20) 動画化するコンバージョン率を意識(43:22) Grazaの成功要因のまとめ<おたよりフォーム>https://forms.gle/Tgzv4y8PCTs86EcY6<メンバー>沼田 雄二朗https://twitter.com/Numauer最所 あさみhttps://twitter.com/qzqrnl宮武 徹郎https://twitter.com/tmiyatake1草野美木https://twitter.com/mikikusano

The CPG Guys
Full View Omnichannel Measurement with NielsenIQ's Kim Cox

The CPG Guys

Play Episode Listen Later Sep 27, 2025 45:45


The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/kim-cox-nielsen/Follow NIQ on LinkedIn at: https://www.linkedin.com/company/nielseniq/Follow NIQ online at: https://nielseniq.comHere's what we discussed : Let's get straight to the point - Could you walk us through your framework of “Full View Measurement”? What does it encompass—and what, if anything, is still a work in progress?How has Full View Measurement evolved over the years, and what makes NIQ's approach uniquely robust in today's omnichannel environment?NIQ's Full View™ now includes top-tier coverage across online, club, D2C, social, and quick commerce—with account-level insights. Can you highlight how integrating the largest U.S. club retailer strengthens the overall measurement ecosystem?You've emphasized deeper private label performance insights. How are manufacturers leveraging that data to inform product strategy and positioning?With 91% of consumers now shopping both in-store and online, what emerging behavioral trends should brands be paying attention to as they optimize omnichannel approaches?“Digital engagement is no longer a complementary strategy—it's essential to growth.” With growth in some categories slowing, what strategic pivots should CPG and retail leaders consider over the next few years?Going beyond traditional POS, what next-gen data sources or technologies is NIQ exploring to expand omnichannel signal capture—especially in emerging channels like quick commerce and social commerce?How can Full View and related tools empower sales teams to conduct causal analyses on shopper behavior—like identifying why "casual buyers" aren't converting or where growth is stalling?Where do you see the biggest opportunity for omnicommerce measurement to evolve over the next 18–24 months? How will it reshape strategic planning for brands and retailers?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comRhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.  CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

Thought Behind Things
Breaking into Pakistan's 6 Billion Dollar Apparel Market Ft. Muneeb Zafar | 454 | TBT

Thought Behind Things

Play Episode Listen Later Sep 26, 2025 113:11


Find out more about Endeavor: https://pakistan.endeavor.orgIn this episode of Thought Behind Things, we're joined by Muneeb Zafar, founder of Fitted, one of Pakistan's fastest-growing men's fashion brands. From starting without retail stores to building a strong D2C presence through quality fabrics and bold aesthetics, Muneeb shares how he built a sustainable business in a cash-burning fashion industry.We dive into:The origin story behind FittedHow to build a brand without big capitalSourcing quality fabric locally in PakistanChallenges of retail vs onlineCAC, marketing strategy, and automationIf you've ever dreamed of starting your own brand, or are curious about the reality of building a fashion startup in Pakistan — this episode is for you.Socials:TBT's Instagram: ⁠⁠⁠https://www.instagram.com/thoughtbehindthings/⁠⁠⁠TBT's TikTok: ⁠⁠⁠https://www.tiktok.com/@tbtbymuzamil⁠⁠⁠TBT's Facebook: ⁠⁠⁠https://www.facebook.com/thoughtbehindthings⁠⁠⁠TBT Clips: ⁠⁠⁠https://www.youtube.com/@tbtpodcastclips⁠⁠⁠Muzamil's Instagram: ⁠⁠⁠https://www.instagram.com/muzamilhasan/⁠⁠⁠Muzamil's LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/muzamilhasan/⁠⁠⁠Muneeb's LinkedIn: https://www.linkedin.com/in/muneebzafar1Endeavor's LinkedIn: ⁠⁠⁠https://www.linkedin.com/company/endeavor-pakistan⁠⁠⁠Credits:Executive Producer: Syed Muzamil Hasan ZaidiAssociate Producer: Saad ShehryarPublisher: Talha ShaikhEditor: Jawad Sajid

The BarberShop with Shantanu
The Simple Truth About Selling That Everyone Misses | E3 RP 3.0 | Sell Omniblade, Win a KTM 390 Duke

The BarberShop with Shantanu

Play Episode Listen Later Sep 26, 2025 19:50


Every career is built on selling. Especially an entrepreneur's! That's what Shantanu and Ankush (Co-Founder and CEO at Rebel Foods) suggested at Narsee Monjee Institute of Management Studies, Navi Mumbai, and we couldn't agree more.In this episode of Razorpreneur 3.0, Shantanu teams up with Ankush to bring the hustle as well as their friendship alive on campus. They kick off with a power-packed masterclass on the art of selling, showing why sales isn't just for salespeople, but the backbone of every profession.The challenge? Students step out to sell as much as they can. Some pitches work, some get turned down, but every attempt comes with a lesson. Between all the action, Shantanu and Ankush rewind to their younger days , laughing about the bikes they used to ride and love, emphasising on the fact that today's Razorpreneurs have a chance to win their dream bikes while perfecting the art of selling! This season, the pitch you make could win you the bike of your dreams.Razorpreneur 3.0 is here! The stakes are higher, the prizes hotter, and the race tougher:1. Sell the most → KTM 390 Duke2. Next 6 sellers → KTM 160 Duke3. An internship at Bombay Shaving Company4. Get invited for an episode on The BarberShop with ShantanuHere's how to jump in:1. Register → [https://www.bombayshavingcompany.com/pages/razorpreneur3-0?utm_source=youtube&utm_medium=product_shelf]2. Sell the Trimmers using your unique code3. Climb the leaderboard, win big, and ride in styleThis is your chance to sell and win KTM!Navigate your way through these chapters 00:00 Coming Up00:49 Introduction00:56 Shantanu & Ankush's college bikes story02:10 Shantanu on acquiring market gap03:26 Ankush's journey in cloud kitchens05:54 Shantanu on effective selling strategies09:16 Introduction to Razorpreneur10:13 KTM x Razorpreneur 3.0 collaboration10:50 Steps to become a Razorpreneur11:06 Prize announcement for winners13:33 How to crack D2C? 14:06 Students selling in action17:00 Razorpreneur winners from NMIMS 18:16 Shantanu wraps up the session

Framtidens E-Handel
Global Expansion i Praktiken: Skatter, Tullar och Compliance - Casper Lie, Global E #325

Framtidens E-Handel

Play Episode Listen Later Sep 25, 2025 61:38


Casper Lie, regionschef på Global-e, gästar podden Framtidens E-Handel och ​​pratar om varför momshantering är en av de största fallgroparna för snabbväxande bolag, hur tullar och prissättning kan avgöra marginalerna, och varför framgångsrika varumärken alltid ser världen som en marknad. Avsnittet ger konkreta insikter för alla e-handlare som vill skala internationellt, utan att drunkna i komplexitet. 03:30 – Handelskrig mellan USA och Kina – dramatiken med 170 % tullar06:30 – Vikten av rätt klassificering av produkter och tullkoder12:00 – Skillnaden mellan B2B och D2C internationellt15:00 – Vanliga fallgropar: fel momshantering, retroaktiva skulder och brist på struktur18:20 – Caspers tre topputmaningar för D2C-varumärken globalt25:00 – Skillnader mellan marknader som Norge, USA och Sydkorea31:00 – Black Friday och strategier för prissättning globalt34:00 – Varför man bör ha olika prisstrategier för olika marknader43:00 – Risker med retroaktiva skatteskulder och personliga ansvar47:00 – Enkelhet och skalbarhet – varför bolag bör kapa komplexitet56:00 – USA som framtidsmarknad – varför man inte kan backa urHär hittar du Casper & Global-e:https://www.linkedin.com/in/casper-lie-876b95a7/ casper.lie@global-e.com http://www.global-e.com/ Sponsor:https://beyondretail.se/ Följ Björn på LinkedIn:https://www.linkedin.com/in/bjornspenger/ Följ Framtidens E-handel på LinkedIn:https://www.linkedin.com/company/framtidens-e-handel/ Besök vår hemsida, YouTube & Instagram:https://www.framtidensehandel.se/ https://www.instagram.com/framtidens.ehandel/ https://www.youtube.com/channel/UCEYywBFgOr34TN8NtXeL5HQPoddproducent och klippare Michaela Dorch & Videoproducent Fredrik Ankarsköld:https://www.linkedin.com/in/michaela-dorch/ https://www.linkedin.com/in/ankarskold/ Tusen tack för att du lyssnar!Support till showen http://supporter.acast.com/framtidens-e-handel. Hosted on Acast. See acast.com/privacy for more information.

Deep Tech Germany - by Startuprad.io
Salt-Free Water Softener: How AQON PURE Bootstrapped a Cleantech Startup

Deep Tech Germany - by Startuprad.io

Play Episode Listen Later Sep 25, 2025 49:55 Transcription Available


What if fixing hard water could also save energy and rivers? That's the question Maximilian Wilk, Co-Founder & CEO of AQON PURE, set out to answer. His team developed a salt-free water softener that prevents limescale, lowers energy bills, and avoids the chloride pollution caused by traditional salt-based systems. In this episode of Startuprad.io, Maximilian shares how AQON PURE transformed from a family business into a bootstrapped cleantech startup that scaled without VC funding. Instead of relying on wholesalers, the team built a D2C + certified installer network that grew from 100 to over 400 plumbers—unlocking sustainable growth across Germany and beyond. What you'll learn: – How limescale silently increases household energy bills by 10–15% – Why salt-based softeners are being phased out for environmental reasons – The GTM pivot that took AQON PURE from 18 months of failure to triple-digit growth – Why bootstrapping a hardware startup can beat VC hypergrowth – How AQON PURE plans to expand into Spain and Poland with quality-first scaling – How awards like the FT1000 and a stage appearance at the Schwarzenegger Climate Summit built trust and credibility Guest Spotlight: Maximilian Wilk is Co-Founder & CEO of AQON PURE, a leading European startup building climate-positive water technology. His journey shows that family roots, disciplined growth, and a bold pivot can reshape even the hardest hardware categories. Read complete Blog: https://www.startuprad.io/post/salt-free-water-softener-aqon-pure-founder-playbook Watch full interview: https://youtu.be/wibm7IOuy54 Subscribe here: https://linktr.ee/startupradio Partner with us: partnerships@startuprad.io Subscribe: https://linktr.ee/startupradio Feedback: https://forms.gle/SrcGUpycu26fvMFE9 Follow Joe on LinkedIn: Jörn Menninger Salt-free water softener, cleantech startup, bootstrapped startup, hardware startup, limescale prevention. D2C startup strategy, European expansion, family business to startup, installer network.

two & a half gamers
Coin Sort Review: The Hybrid Puzzler smarter than HexaSort

two & a half gamers

Play Episode Listen Later Sep 24, 2025 35:31


We dive into Coin Sort, a surprising hybrid-casual puzzler that blends merge + sorting mechanics with clever ad monetization.Flow-state puzzler: players merge and sort coins, driving a satisfying loop.Unique twist: players call in new coins themselves, creating agency.Difficulty ramps as more coins = higher-value merges = more chaos.Shallow progression today (daily rewards, calendar, boosters).Likely to expand into menu + cosmetic/meta systems if scale continues.Early launch style: prove core loop, meta comes later.Revenue ~$120K/day; ~65% IAP, ~35% ads.Banner ads: ever-present, likely a decoy to push “Remove Ads” IAP.Interstitials: after level 3, ~9.7 per DAU. Pop-up after 3rd = strong “remove ads” conversion.Rewarded ads: clever mechanic where frozen stacks of coins drop mid-level for 5s → high-pressure CTA. Also includes 2x post-level and daily reward.Explosive scaling since June 2025, 360K DAU → $40K/day ads + $80K/day IAP.Strong Tier 1 focus: US, UK, Canada, Australia, Japan.Scaling with playables, though creative variety still thin (3–4 pages).Coin Sort is IAP-heavy (~65% IAP vs HexaSort's 88% ads).Takeaway: Coin Sort proves that hybrid puzzlers don't need to be ad-first — if you build clever ad funnels that push players into IAPs, you can scale fast in Tier 1 markets.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Podcast: Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction and Vibe Check03:47 Game Discussion: Coin Sort06:47 Gameplay Mechanics and User Experience09:57 Monetization Strategies and Ad Revenue18:48 Game Launch and Initial Reception21:47 Creative Strategies and User Engagement24:47 Scaling Challenges and Market Dynamics27:55 Comparative Analysis of Game Performance30:47 Future Trends and Market Predictions---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Conversion Tracking Playbook
Test or Freeze? How Smart Brands Win BFCM Without Breaking the Funnel

Conversion Tracking Playbook

Play Episode Listen Later Sep 24, 2025 36:39


Should you lock everything down during BFCM—or keep testing?In this episode, Kayle Larkin (Elevar) sits down with Mia Umanos (Clickvoyant) and Kristina Toth (Hannaford) to unpack the real tradeoffs of code freezes vs. experimentation in Q4.You'll hear why treating Q4 like a lab for behavioral data changes how you plan, how to keep tests safe without risking your checkout, and why most CRO programs fail when they ignore decision science.We also cover:Why Q4 is the one moment you can't afford to stop learningHow to design tests that reveal customer psychology, not just click-through ratesWhat to freeze (tech + payment flows) vs. what to test (messaging, promos, urgency cues)Guardrails and signals that tell you when to roll backWhether you're heading into your first high-traffic season or your 14th, this episode shows you how to balance safety with learning—and why the insights you capture now fuel Q1 and beyond.— We release new episodes every week on tracking, analytics, and conversion optimization. And if you're new to Elevar: Elevar automates server-side conversion tracking for Shopify. Check us out!

Ecommerce Coffee Break with Claus Lauter
Why Ecosystem-First Matters On Shopify — Anton Ekström | Why Shopify Is The Commerce OS, How AI And Shopify Sidekick Support Merchants, Why Paid Beats Free Shopify Themes, What To Check In A Shopify Theme, How To Build A B2B Store On Shopify (#434)

Ecommerce Coffee Break with Claus Lauter

Play Episode Listen Later Sep 22, 2025 24:46 Transcription Available


In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth. Anton Ekström, an entrepreneur and expert at Iggy Agency, explains why merchants should see Shopify as a powerful operating system, not just a simple store builder. He also shares tips on how to choose the right theme, avoid app clutter, and leverage Shopify for both B2B and DTC brands.Topics discussed in this episode:  Why Shopify is now an operating system for commerce.How merchants should focus on sales, not code complexity.What to look for in a Shopify theme to avoid app clutter.Why a paid theme can be cheaper than a free one.How working within the ecosystem speeds up projects.What makes a Shopify theme mobile-friendly.How to build a successful B2B store on Shopify.Why you should talk to a Shopify partner early.What an agency's typical onboarding process looks like.How AI and Shopify Sidekick can help merchants. Links & Resources Website: https://iggy.agency/LinkedIn: https://www.linkedin.com/in/anton-ekstrom/Get access to more free resources by visiting the show notes at https://tinyurl.com/ypx7996f______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don't miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

two & a half gamers

Today, we break down the latest Creative Trends in mobile game advertising, separating physics-based ad monsters from emerging AI hooks.Key insights:Golden Goblins & Physics OverloadStill king: physics balls, crystals, pearls, gems.Production values keep climbing = now full 2-minute mini-films.Core loop: satisfying physics + resource overload + fail states.Iteration chains drive CPI drops but blur originality. “UA in a nutshell: copy, tweak, scale.”Fail States as HooksOverstressed trucks, angry exclamation marks, overload explosions.Players are drawn to chaos + comedy.Township 2012-style creatives resurfacing.Cats, freezing families, classic retargeting.AI real-life actor ads (feet glitches give them away).AI anime narrators + skits.Hijacked accounts accidentally running scammy “AI princess” ads.Still clunky — but iteration speed makes it dangerous.Police Snake & Match Villains leading with funny story ads.Humor = harder to copy, longer shelf life.Output BenchmarksTop games producing 60 playables/month to sustain UA spend.Market WinnersIterative ads + humor + AI spillover fuel growth.Takeaway: Physics ads still rule, AI is creeping in, and humor/story hooks are the next battleground.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Creative Trends03:37 Exploring the Golden Goblins11:13 Creative Dashboard Insights14:14 Innovations in Game Creatives20:12 Analyzing New Game Mechanics23:24 The Rise of Short-Form Content26:13 Exploring AI in Gaming30:19 Idle Lumber and Game Mechanics41:26 The Future of AI in Gaming---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric

ScaleUpRadio's podcast
Episode #518 - Reinventing Everyday Essentials - with Milo Pinckney

ScaleUpRadio's podcast

Play Episode Listen Later Sep 22, 2025 41:38


In this episode of ScaleUp Radio, Kevin Brent is joined by Milo Pinckney, the innovative founder behind Rollr, a startup that's redefining something as everyday as deodorant—transforming it into a premium, sustainable, and aspirational product. Rollr is not just another personal care brand—it's a design-first, refillable system that reduces waste while delivering an experience that feels more like applying perfume than deodorant. Think gemstone roller balls, refillable sachets, and patent-pending technology—all designed to create an emotional connection with a product we use 22,000 times in our lifetime. In just 10 months since launch, Rollr has already expanded into six countries, raised £500k in seed funding, and built significant brand momentum—despite the challenges of launching a pre-revenue D2C product in a tough market. The one key thing from this episode: “You have to be authentic to your mission—and find investors who genuinely believe in it.” Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts. For now, continue listening for the full story from Milo. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin & Granger here: kevin@biz-smart.co.uk grangerf@biz-smart.co.uk   Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/   Milo can be found here: https://rollr.co.uk/ https://www.instagram.com/rollrdeo/ milo@rollr.co.uk

The Rock Fight: Outdoor Industry & Adventure Commentary
From Trendy to Timeless? Cotopaxi's Plan for the Future

The Rock Fight: Outdoor Industry & Adventure Commentary

Play Episode Listen Later Sep 19, 2025 39:13 Transcription Available


Today Colin sits down with Lindsay Shumlas, CEO of Cotopaxi, for a conversation about the brand's evolution, impact, and future.What we cover:How Cotopaxi sees itself today: outdoor brand, lifestyle brand, or both?The role of iconic products in a market that's shifting toward versatility and lifestyle.The future of Del Día and Más Vida, Cotopaxi's sustainability-driven product lines.Why resale and circularity matter for the outdoor industry.How Cotopaxi is planning for growth across wholesale, D2C, and international markets.Shumlas' 5-year vision: Cotopaxi as a household name, known as much for impact as for bold gear.Cotopaxi has taken its share of rocks on The Rock Fight which makes this open conversation even more exciting. Lindsay showed up ready for the fight and to talk about whether “doing good” can coexist with growth.Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Jungunternehmer Podcast
Ingredient - Internationaler Retail-Launch: Das musst du beachten - mit Niklas Terrahe, Pick'em

Jungunternehmer Podcast

Play Episode Listen Later Sep 19, 2025 16:11


Niklas Terrahe, Gründer von Pick'em, spricht über ihre erfolgreiche Social Media Strategie. Er teilt, wie sie durchschnittlich 2 Millionen Views pro TikTok erreichen, warum sie bewusst auf Hype-Management setzen und wie sie den Sprung in den internationalen Retail-Handel schaffen. Was du lernst: Wie du erfolgreiche TikTok-Strategien aufbaust Die Balance zwischen Organic und Paid Content Warum Storytelling wichtiger als Call-to-Actions ist Den Weg von D2C in den Retail-Handel ALLES ZU UNICORN BAKERY: https://zez.am/unicornbakery  Mehr zu Niklas: LinkedIn: https://www.linkedin.com/in/nterrahe/  Website: https://pickem.store/de  Join our Founder Tactics Newsletter: 2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach:https://www.tactics.unicornbakery.de/

two & a half gamers
Best Rovio game we've seen in years: Soft launch Sonar September 2025

two & a half gamers

Play Episode Listen Later Sep 18, 2025 38:19


Today, we fire up the Soft Launch Sonar - scanning the seas of upcoming mobile games to spot which soft launch titles might sink or scale.Key highlights:Monopoly Go & Moon Active's spree – Multiple new soft launches (Monopoly Go, All in Hole, Match Dreams). The hosts argue it's either IP hubris or a UA-driven funnel experiment. “Where's the pig? Where's the bacon?”Rovio + Sega's Sonic Blitz – A Marvel Snap/Hearthstone hybrid with Sonic IP. Hosts skeptical: “Sonic IP is too core to carry this.”Rovio's Angry Birds Rush – A genius comeback: Coin Master meta + slingshot mechanic + Monopoly Go mini-games. Microfun's Icy Hearts – Gossip Harbor clone with icy meta. Hosts roast the reviews but admit: “Nobody cares, it still works.”Playrix surprises – Match Around (merge + match hybrid) and Austin Odyssey (energy adventure + match 3). First real Playrix innovation in years. “Too much innovation, guys. Step by step.”Small Giant's new TD - Tower defense PvE hybrid with heavy meta. “Complexity is not going to help here.”Up for Fun & Vizor persistence – Endless iterations of forex hybrids with sexed-up creatives. Warner Bros' Game of Thrones: Dragonfire – Forex with dragons & real actor rights. Will IP help? Takeaway: Soft launch is alive and messy — clones, hybrids, and bold experiments everywhere. Rovio's Angry Birds Rush and Kitka's Drill game stand out as the most promising.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Soft Launch Sonar02:04 Exploring Recent Game Releases03:55 Analyzing Monopoly Go and Coin Master06:42 Rovio's New Direction with Sega IP10:16 Innovations in Game Mechanics13:45 The Rise of Merge Games16:34 Conclusion and Future Trends17:45 The Evolution of Game Mechanics19:05 Exploring New Game Releases20:44 Innovations in Game Design24:34 The Rise of Tower Defense Games26:20 The Persistence of Game Themes28:47 Ad Creatives and Marketing Strategies29:35 The Forex Game Landscape32:59 Unique Game Concepts and PredictionsMatej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiarPlease share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Dostcast
Why Parents Are DYING Young: Reverse Diabetes, High Blood Pressure, and WRONG Supplements

Dostcast

Play Episode Listen Later Sep 16, 2025 126:32


Subscribe to Dostcast Clips: https://www.youtube.com/@DostcastClips?sub_confirmation=1Listen to Dostcast on Spotify: https://open.spotify.com/show/70vrbHeSvrcXyOeISTyBSy?si=be05dbdd564245d9====================================================================Palak Midha on Instagram - https://www.instagram.com/palakmidha_healinsilk/Miduty Instagram Link - https://www.instagram.com/miduty.in/Miduty Website Link- https://www.miduty.in/Palak Midha is a certified Functional Medicine Practitioner, health educator, and former electronics engineer turned wellness entrepreneur. She is the founder of Miduty, a research-backed D2C nutraceutical brand delivering real results. Moved by her parents' health challenges, she developed nutrition-based interventions that reversed issues like sleep apnea and poor immunity, inspiring her mission to make wellness practical and accessible. Known for her bold, no-nonsense approach, she simplifies complex problems like hormonal imbalances, low testosterone, gut disorders, and chronic diseases into actionable biohacking solutions. By combining modern science with Ayurvedic wisdom, her personalized protocols and potent supplements have helped thousands regain health naturally, without surgery or pharmaceuticals.In this episode, Vinamre and Palak discuss:- How modern biohacking helped cure her father's sleep apnea, reverse a bent spine, and improve eyesight — all without surgery.- Daily supplement routines, sleep protocols, and testosterone-boosting strategies for optimal performance.- Proven lifestyle and nutrition hacks for managing diabetes, heart disease, high blood pressure, and fatty liver.- The truth about NAC, Ashwagandha, collagen, and building your ideal supplement stack.- Detoxing from pollution, fixing gut health, fasting protocols, and reversing the impact of poor diet on mental health.Tune in to discover a science-backed path to better health, longevity, and self-optimization.Timestamps:00:00 – Coming Up01:16 – Intro04:25 – How to increase your testosterone07:30 – Biohacking protocols for better sleep12:00 – COVID vaccination and immunity17:55 – How she cured her father's sleep apnea23:08 – Signs of good collagen24:15 – Lifestyle and supplements for blood pressure patients28:36 – Getting into biohacking31:10 – Fixing her father's bent spine33:50 – Solving the stigma around supplements38:25 – Lifestyle and supplements for diabetes patients42:19 – Lifestyle and supplements for heart disease44:40 – How she fixed her eyesight through biohacking48:57 – Her daily biohacking routine1:02:55 – What is real Ashwagandha?1:07:20 – Optimal way to build your supplement stack1:10:38 – Selling on your own website vs. Amazon1:15:00 – Fasting protocols1:19:11 – Importance of NAC (N-Acetyl Cysteine)1:23:55 – How to reverse fatty liver1:27:15 – World's most powerful detox protocol1:34:45 – Protocols to reduce the effects of air pollution1:38:20 – Benefits of cholesterol1:42:18 – Reverse dieting1:44:25 – Views on "Ozempic face"1:48:33 – Ways to improve gut health1:56:40 – Foods that trigger anxiety and depression2:00:10 – Basic protocols to improve your health2:04:48 – Conclusion====================================================================Vinamre Kasanaa is a writer at heart, podcaster and entrepreneur by craft. He spends a significant part of his time reading and researching. With over 500 podcasts under his belt, he's interviewed everyone—from HNIs and industry leaders to everyday superheroes.Follow Vinamre:LinkedIn: https://www.linkedin.com/in/vinamre-kasanaa-b8524496/Instagram: https://www.instagram.com/vinamrekasanaa/Twitter: https://twitter.com/VinamreKasanaaDostcast: Instagram: https://www.instagram.com/dostcast/Twitter: https://twitter.com/dostcast====================================================================Contact Us: For business inquiries: dostcast@egiplay.com

Honest eCommerce
347 | Leveraging Existing Markets for Faster Growth | with Bradley Savage

Honest eCommerce

Play Episode Listen Later Sep 15, 2025 25:13


Bradley Savage is the Founder & CEO of Gardencup, aka Salad as a Service, a D2C meal subscription brand that ships ultra-premium, ready-to-eat salads and produce snacks nationwide.What started with Brad taping boxes in his kitchen after getting tired of eating hot pockets every day has grown into a $29M ARR brand in just 18 months. Along the way, Gardencup scaled to nearly 2 million salads shipped a year, fueled by organic Instagram buzz and influencers before a single dollar was spent on ads.Brad's story blends scrappy bootstrapping with rapid execution. From migrating to Shopify and building a custom tech stack, to juggling ecommerce, operations, and logistics under one roof, to solving retention challenges like menu fatigue, he's learned what it really takes to scale a food subscription at breakneck speed.Whether you're building a DTC subscription, navigating operational “puberty problems,” or looking for ways to blend convenience with customer loyalty, Brad offers an unfiltered look at the grind, the pivots, and the lessons behind turning fresh salads into one of Shopify's fastest-growing brands.In This Conversation We Discuss:[00:20] Intro[01:04] Creating a product from personal need[02:55] Solving churn through menu rotation[05:44] Migrating to Shopify for growth[09:44] Gaining traction from influencer posts[11:06] Driving adoption through daily habits[11:28] Stay updated with new episodes[11:39] Testing content angles and audiences[12:50] Finding right partners at each stage[14:49] Scaling ads without huge capital[15:12] Episode Sponsors: Electric Eye, Heatmap, Grow[18:27] Collecting revenue before vendor bills[20:00] Leveraging Facebook's feedback loop[21:15] Gaining strength from co-foundersResources:Subscribe to Honest Ecommerce on YoutubeDelicious chef-crafted meals at your door gardencup.com/Follow Bradley Savage linkedin.com/in/savagebradleySchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestThe Premier Conference for Ecommerce Operators joingrow.comIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

two & a half gamers
Game Review Radar #9: The Curse of the podcast strikes again. Or maybe not!

two & a half gamers

Play Episode Listen Later Sep 15, 2025 51:51


Today, we revisit 15+ mobile games we've covered in the past to see which ones are growing, peaking, or dying. From Vita Mahjong's $200K/day AdMon empire to Century's King Shot at $3M/day, here's the brutally honest state of mobile gaming right now.Highlights:Vita Mahjong: 7M DAU, $200–300K/dayLove & Deep Space: $7M/day gacha spikesMagic Villains: Backed by $60M raise, scaling fastKing Shot: Our pick for “Game of the Year” (so far)Supercell's Mo.Co flop vs Clash Royale comebackLast Z: $6.6M/day forex monster from VietnamDramaBox/RealShort: Short drama apps making $100M+/monthDisney Solitaire: Movie tie-ins fueling $650K/dayChess.com: 14M DAU, $200K/day from app aloneTakeaway: The curse of the podcast is broken (mostly) — nearly all games are still growing, proving 2025 is the year of scale in AdMon, forex hybrids, and gacha monsters.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Podcast: Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

two & a half gamers

Today, we dissect Little Farm Story Idle Tycoon — SayGames' latest farming-idle hybrid that feels like a mashup of Dreamdale, My Perfect Hotel, and Idle Breaker.Key insights:Gameplay Loop:Clearing grass → unlocking fields → harvesting → selling resources.Heavy reliance on ads for progression (resources, boosts, even eggs).“Annoyance monetization”: progress gates force you to watch ads or buy “No Ads” pack.Monetization:~$67–70K/day in revenue.~53% from ads, ~47% from IAP.Ad breakdown: ~$24K rewarded, ~$10K interstitials, ~$500–700 from banners (“why bother?”).“Remove Ads” pack is likely the top IAP — players pushed into it by frustration.Design Choices:Map expands with resource conversions (tomatoes → ketchup, chickens → eggs, wood → upgrades).Inventory/capacity upgrades disguised as RPG-like gear, but tied to ad rewards.Cosmetic shop + IAP items scattered on map.UA & Creatives:Ads mirror Township / Playrix resource ads and Century Games' UA tricks (suction devices, backpacks).Low-poly art style keeps CPIs down, but LTVs capped.Playables + AI-generated UGC, but “Township-from-Wish” vibe.Heavy interstitial cross-promo inside SayGames portfolio (even multiple in a row).Market & Scaling:Currently SayGames' #1 title by IAP revenue.~$2M monthly run rate, growing but not viral like Dreamdale or My Perfect Hotel.Audience skew: ~63% US revenue, Tier 1 heavy.Takeaway: Little Farm Story is a polished ad-driven idle hybrid, but its top IAP being “Remove Ads” caps its growth potential.PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction and Game Overview03:48 Gameplay Mechanics and Features07:25 Monetization Strategies and Ads12:42 In-App Purchases and User Experience17:17 Revenue Insights and Conclusion18:15 The Decline of Traditional Ads19:23 User Acquisition Strategies in Gaming21:17 Ad Monetization Archetypes23:46 Comparative Analysis of Game Creatives25:57 Performance Metrics and Revenue Insights28:30 The Future of Game Scaling and IAPs---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

eCom@One with Richard Hill
E215: Jo Lambadjieva - How AI is Changing Amazon and Ecommerce: Insights for Scaling Brands - Jo Lambadjieva

eCom@One with Richard Hill

Play Episode Listen Later Sep 9, 2025 52:34


AI, Amazon & the future of eCommerce The buzz around AI isn't slowing down—and for good reason. It's not just another shiny tool. It's changing how businesses work, grow, and compete. This week, Richard sits down with JJo Lambadjieva, CEO and founder of Amazing Wave, to break down what AI really means for Amazon sellers and eCommerce brands. Jo's been in the game for 14+ years—running performance marketing for D2C and retail, supporting Amazon vendors through his boutique agency, and later leading strategy and operations at a major aggregator. When ChatGPT dropped in 2022, he saw what was coming and started building AI into everyday workflows. In this episode, Joe and Richard cut through the hype and share real strategies: How AI uncovers hidden inefficiencies in your businessWhy even solo operators can scale productivity with the right toolsWhat evolving search and customer behavior means for the future of selling It's not about replacing people. It's about giving teams leverage, speeding up the boring work, and staying competitive as the landscape shifts. Whether you're an Amazon pro, just testing AI in your processes, or curious where the industry's headed, this one's packed with practical advice and real-world examples. Listen now—and start spotting opportunities AI can unlock for your business. Topics covered: 00:00 "Integrating AI in E-commerce SEO" 06:30 ChatGPT: Second Brain on Walks 10:25 AI's Organizational Impact: Efficiency, Data, Talent 11:26 AI as a Team Enhancement Tool 16:01 AI Innovations with MCP and Artifacts 18:48 "AI: Utility Over Hype" 22:45 AI Meeting Recorders Enhance Interviews 26:13 Improving Data Hygiene and Organization 29:19 "Rufus AI: Transforming Amazon Shopping" 34:13 "Rufus Blueprint Analysis Highlights" 38:02 Empowered Teams Boost Efficiency 41:54 "Invest in Data and AI Search" 45:36 Improving Brand Presence in LLMs 46:35 Expert Tool Recommendations for Ecom 51:02 "AI E-Commerce Newsletter"

two & a half gamers
Galaxy Defense Review: Bang Bang Survivor in space. Jakub's Prophecy Still Unfulfilled!

two & a half gamers

Play Episode Listen Later Sep 8, 2025 51:57


The Rock Fight: Outdoor Industry & Adventure Commentary
Outdoor Retail Shakeup: Closures, Comebacks & Community

The Rock Fight: Outdoor Industry & Adventure Commentary

Play Episode Listen Later Sep 5, 2025 34:13 Transcription Available


On this episode of The Rock Fight, Colin sits down with Todd Frank, owner of The Trailhead in Missoula, MT, and board member of the Grassroots Outdoor Alliance, to dig into the state of specialty outdoor retail.With recent closures like Summit Hut and Next Adventure , the question looms: what's the future of independent gear shops? Todd shares what makes specialty retail resilient, the challenges of D2C and online competition, and why resale programs could be a lifeline for shops like his.They also dive into:Why community connection still sets local shops apart.The role of GOA in elevating specialty retailers.Why some markets (like Missoula) thrive while others (like SoCal) struggle.The importance of brand storytelling in making product choices.Todd's pick for the next big comeback brand (hint: it's all about Black Diamond).Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

two & a half gamers
Acecraft review: Retro Cartoons + Hardcore Gacha. Collectible Albums just hit Midcore!

two & a half gamers

Play Episode Listen Later Sep 4, 2025 53:53


We dive into AceCraft, Moonton's new Tom & Jerry–themed midcore gacha shooter that mixes Cuphead-style 1930s cartoon art with Habi-inspired systems and miHoYo-style monetization depth.Key insights:Gameplay & Core Loop: Systems & MetaDual banners (Tom & Jerry separately) with pity timers, skewed rates, and duplicate scaling.Each major character has a signature weapon requiring rolls.Collectible album (Royal Match / Monopoly Go style) with trade functionality, now ported into midcore — a first.Co-op synchronous modeThree-layer skill trees, elemental affinities, wingman companions.Monetization:~$330K/day IAP revenue post-launch (peaking with Tom/Jerry banner).Battle Pass upsell trick: Downloads ~300K/day at launch, half from China.Scaling across 17+ networks: TikTok, Facebook, YouTube, Unity, AppLovin, IronSource, Mintegral, etc.UA creatives lean on retro cartoon surrealism, dancing ads, Tom & Jerry music, plus street interview trend (borrowed from Raid Rush).Prediction:Likely to fade in Western markets (art style too niche, monetization too punishing).Moonton may line up other WB/Looney Tunes IPs (Sylvester, Tweety, Popeye, Roadrunner) for similar launches.Takeaway: AceCraft is one of the deepest midcore gacha launches in 2025 — but built for Asia, not the West.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Intro03:46 Discussion on Ace Craft and Impressions09:22 Core Gameplay Mechanics and Innovations12:14 Character Development and Gacha Elements15:04 Battle Pass and Game Structure21:05 Exploring Game Modes and Social Features23:05 The Collectible Album Revolution25:23 Gacha Mechanics: A Deep Dive31:48 Event-Driven Engagement Strategies41:03 Nostalgia in Gaming: The Influence of Classic Titles47:09 The Role of IP in Game Development50:32 Cultural Differences in Game Reception---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Born Or Made
Healing Through Habits | Michael Chernow on Hopeaholics Pt. 2

Born Or Made

Play Episode Listen Later Sep 3, 2025 76:58


After last week's cliffhanger, let's jump back in. If you missed it, Michael was on the Hopeaholic's podcast and we're running it back with Part 2 today!In this episode, Michael shares about his early days in sobriety, meeting the love of his life, and how becoming a father reshaped everything. He also dives into his journey of building restaurants in Manhattan, exiting for CPG, and what it really takes to run a successful D2C brand. Plus—his “no matter what” mindset, the value of commitment in sobriety, and the work ethic that continues to fuel every area of his life.Whether you're chasing recovery, building a business, or just trying to level up your habits—this episode is packed with inspiration and real-life lessons.TIMESTAMPS:1:15 Meeting the love of his life10:47 Commitment in sobriety: the secret weapon for addicts & alcoholics20:48 Pivoting during the pandemic → moving into D2C35:20 Why being a dad is the most important job42:00 Meeting Gary Vee & adopting a “NO MATTER WHAT” mentality51:42 The power of work ethic in business & life1:01:14 Why most restaurants fail (and what to do differently)

two & a half gamers
✈️ Epic Plane Evolution: The $150K/day Hypercasual comeback

two & a half gamers

Play Episode Listen Later Sep 1, 2025 34:10


We break down Epic Plane Evolution – Voodoo's hypercasual throwback hit that's pulling in ~$150K/day in ad revenue with over 100K daily downloads.Key insights:Gameplay: Players start with a broken cardboard plane and unlock wings, tails, and rockets through upgrades. Controls are intentionally clunky — planes crash often, driving engagement and retries.Monetization: Heavy use of rewarded ads (“convert or die” mechanic) and interstitial spam. iOS users see gems + VIP purchases, while Android has no gems at all, leading to 80–85% of revenue coming from iOS.Retention: Despite frustration, average playtime is ~13 minutes/day across 3 sessions, powered by the addictive slingshot mechanic.Revenue Mix: Estimated $150K/day, 80–84% ads, minimal IAP. VIP subscriptions and gem bundles exist only on iOS.Creative Strategy: Basic hypercasual creatives (gates + plane gameplay). Some gameplay ads actually teach players how to steer — a sign of design flaws.Market Context: Falls under “Arcade Driving” genre, sitting alongside Hill Climb Racing & Traffic Rider. Current run rate ~$10M annually, but easily cloneable. Vietnam devs likely to copy/expand with IAP depth.Future Potential: If Voodoo adds events/meta (e.g. Legend of Slime style), this could evolve from hypercasual into hybrid-casual. But for now, it's a hypercasual money-printing surprise hit.Takeaway: Epic Plane Evolution proves hypercasual isn't dead — it just needs the right loop, frustration, and ads.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Podcast: Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Epic Plane Evolution04:08 Gameplay Mechanics and Challenges11:39 Monetization Strategies and Ad Revenue14:10 Unexpected Success and Future Improvements18:15 The Decline of Banner Ads21:13 Analyzing Competitor Strategies24:14 User Acquisition and Monetization Trends28:24 Creative Strategies in Mobile Gaming32:16 Future of Mobile Gaming and Audience Engagement---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Indian Business Podcast
5 Steps to Get ₹10 Crore Funding? Millionaire Investor drops INSIDER Secrets | Arjun Vaidya

Indian Business Podcast

Play Episode Listen Later Aug 31, 2025 104:15


In this episode of the Indian Business Podcast, we sat down with Arjun Vaidya (founder of Dr. Vaidya's) and now a leading investor at V3 Ventures. From bootstrapping an Ayurvedic legacy brand and facing rejections, to scaling during the D2C boom and exiting in a ₹144 Cr deal, Arjun shares raw lessons from the founder's side of the table. He then flips the lens as an investor, breaking down how pitches are actually evaluated, what “Right to Win” really means, and why product-market fit is the ultimate game-changer. Along the way, he dives into the myths of fundraising, the importance of vibe-matching with investors, and common mistakes founders make while chasing growth. Packed with frameworks, case studies, and honest insights, this conversation is a must-watch for entrepreneurs, operators, and anyone who wants to understand the future of Indian consumer brands.►Think School's flagship Communication course with live doubt sessions : https://thethinkschool.com/sp/communication-masterclass/►Follow Think School Social Media: Youtube: https://www.youtube.com/@ThinkSchool►Instagram:https://www.instagram.com/thethinkschool?igsh=NWg2ZXRyZmdsM2ds&utm_source=qr 

two & a half gamers

Our Creative Trends episode dives into the wildest UA creative trends of July 2025. We dissect the latest ad formats, AI breakthroughs, and genre crossovers reshaping mobile game marketing.Key highlights:Golden Goblins still dominating: Physics + slicing + gem/gold mechanics continue to scale across genres.AI everywhere: From fully AI-generated creatives to lip-synced fake influencers and medieval AI drama ads, VEO3 and other tools are powering cheap, fast, and diverse iterations.Clash Royale's bizarre UA: Gameplay with random AI gorillas and corpses – questionable hooks, but they still scale.Celebrity & influencer hooks: Jonas Brothers cameo in Travel Town ads, Kevin Hart still pushing, street interview actors turning into professional creative talent.Rising stars: Vita Mayong scaling with bizarre money-plinko-style creatives, Carnival Tycoon adopting 4XUA funnels, Dark War Survival flooding with pixel-art AI creatives.Legal risks ignored: LEGO blocks, Gucci logos, celebrity likenesses - Chinese publishers are pushing boundaries regardless.Creative of the year contender: AI-powered medieval skits with bad dialogue, compared to Viva La Dirt League, hailed as the funniest + most viral format so far.Takeaway 2025 creatives = AI hooks + genre mashups + zero morality. The only rule: “Does it scale?”Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej LancaricJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Creative Trends03:52 Analyzing Current Creative Trends17:44 The Ethics of Creative Production in Gaming26:48 Ad Creatives and Performance Insights30:48 Game Concepts and Genre Adaptation31:48 Scaling Strategies in Game Development32:49 Emerging Game Creatives and Market Competition33:51 The Impact of AI on Game Creatives40:48 Trends in Game Design and User Engagement41:54 The Evolution of Game Creatives42:49 Legal Challenges in Game Development47:01 Innovations in Game Marketing Strategies---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Scale Your Sales Podcast
#292 Nwamaka Udenigwe - How Community, Digital Tools, and Systems Fuel Woman-Led Sales Growth in Sub-Saharan Africa

Scale Your Sales Podcast

Play Episode Listen Later Aug 26, 2025 37:31


In this weeks' Scale Your Sales Podcast episode, my guest is Nwamaka Udenigwe.   I am Nwamaka Udenigwe, a Commercial Strategist and Sales Architect helping organizations lead grassroots-to-scale sales transformation. I build sustainable revenue systems, optimize sales structures, and design go-to-market strategies that deliver results. I don't just create strategy — I help implement what it takes to grow.   In today's episode of Scale Your Sales podcast, Nwamaka shares her journey from selling bead jewelry and cakes to building a successful sales career across insurance, pharmaceuticals, and direct selling in Nigeria and sub-Saharan Africa. She discusses blending Nordic operational systems with Nigeria's entrepreneurial energy to empower women through digital D2C models. Nwamaka outlines how AI chatbots and innovative onboarding systems are transforming engagement and solving major sales challenges, while emphasizing the power of community, trust, and personal development. This insightful conversation with Janice highlights practical strategies for scalable success and the vital role of intentional systems in driving growth.   Welcome to Scale Your Sales Podcast, Nwamaka Udenigwe.     Timestamps: 00:00 Microbiologist's Journey into Sales 05:53 Career Journey in Sales Leadership 08:34 Nordic Approach in Nigerian Entrepreneurship 13:33 Empowering Women Through Community Building 15:15 Transformative Community-Led Growth 20:45 Empowering Women for Wider Impact 22:56 AI Chatbots Revolutionize Bar Communication 24:50 Streamlined Self-Paced Onboarding Process 27:56 90-Day Onboarding Success Framework 32:54 Essential Structures for Success 35:01 Sales Assessment and Roadmap Creation     https://www.linkedin.com/in/nwamakaudenigwe/   https://x.com/udenigwenwamaka?s=21 https://www.instagram.com/nwamakaudenigwe     Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.   Book Janice to speak virtually at your next event: https://janicebgordon.com   LinkedIn: https://www.linkedin.com/janice-b-gordon/   Twitter: https://twitter.com/JaniceBGordon   Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast   More on the blog: https://scaleyoursales.co.uk/blog   Instagram: https://www.instagram.com/janicebgordon   Facebook: https://www.facebook.com/ScaleYourSales   And more! Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

China EVs & More
Episode #219 - NIO ES8 Shakes Up Pricing, Tesla Model Y L, Leapmotor & XPeng Breakout

China EVs & More

Play Episode Listen Later Aug 25, 2025 68:33


In this episode of China EVs & More, Tu (Sino Auto Insights) and Lei (former Editor-in-Chief of China Auto Review) dive deep into the latest developments in the global EV and mobility sector. From NIO's bold ES8 relaunch and pricing strategy to XPeng's surprising earnings and Leapmotor's raised sales forecasts, the conversation spans China's ultra-competitive EV market, Tesla's Model Y L update, and how foreign automakers like Ford, GM, Volkswagen, Audi, and Buick are fighting to stay relevant.The hosts also discuss battery swapping milestones, government price-cut scrutiny, global tariff shifts, and the EV retail channel wars (4S vs. D2C). To wrap, Tu shares his personal EV shopping experience in the U.S. (Cadillac Optiq, BMW i4, Chevy Blazer EV, Hyundai IONIQ 5).If you're tracking China's EV giants and their impact on the global auto market, this is a must-listen.Keywords:China EV market, NIO ES8 2025, Onvo L90, Tesla Model Y L China, Li Auto i8, XPeng P7, Leapmotor sales forecast, BYD Yangwang, Xiaomi SU7, Aito M8, Ford EV platform, CATL battery, Volkswagen XPeng partnership, Buick Electra, Audi E5 Sportback, AutoX robotaxi, Geely satellites, Tesla DeepSeek, EV price war China, battery swapping, NEV sales China, EV breakeven 2025Companies discussed:Chinese OEMs: NIO, Onvo, Li Auto, XPeng, Leapmotor, BYD (Yangwang, Denza, Fang Cheng Bao), Aito, Xiaomi Auto, Geely, Huawei (Momenta, Hesai)Global OEMs: Tesla, Ford, GM (Cadillac, Buick, Chevrolet), Volkswagen, Audi, Hyundai, BMW, Lucid, Rivian, Stellantis, Volvo, PolestarSuppliers & Partners: CATL, DeepSeek, Doubao, SpaceX/StarlinkChapters:00:00 Introduction to the EV Landscape01:52 NIO's ES8 Launch and Market Impact09:21 Pricing Strategies and Market Dynamics18:46 Legacy Automakers and Their Adaptation28:09 Future Trends in the EV Market36:04 Tech Upgrades and Market Trends37:47 Pricing Strategies and Market Positioning39:38 Brand Differentiation and Consumer Perception42:33 Competition in the EV Market47:55 Consumer Preferences and Brand Loyalty49:42 Localization and Market Adaptation51:12 Profitability and Production Strategies55:15 Sales Channels: D2C vs. Traditional Models57:58 Future of EVs and Consumer Expectations

two & a half gamers
Wool Craze Story: The most annoying yet money printing game of 2025

two & a half gamers

Play Episode Listen Later Aug 25, 2025 36:10


In this episode, we suffer (literally) through Wool Craze, a yarn-peeling 3D puzzler that's taking the charts by storm. The crew dissects why this painful yet brilliant game is generating ~$100-120K daily on a DAU of just ~140K — all while flooding the market with AI-generated creatives.Key highlights:Gameplay & Pain: Long, punishing levels (20–30 minutes each), fat-finger frustration, endless rewarded ads. A grind that monetizes sunk-cost fallacy.Monetization: Aggressive rewarded ads, interstitial spam, “Fail Packs” as top IAP. Smart combo of bundles + F2P pain points.Scale: ~$60K/day from IAP, $30–40K/day from ads = ~$100K/day total.Creative Strategy: Wild diversity (20+ different concepts). Heavy use of AI for characters, interviews, and banners. Street interview trend, talking AIs, even knitted dwarfs.UA Lessons: Chinese devs (HeroLinkage / SparkWish) pushing huge creative volume. AI lowers production cost, drives constant testing.Prediction: Could follow Screwdom's trajectory ($400K/day). With retention benchmarks and UA firepower, scaling is inevitable.Takeaway: Pain + AI + aggressive monetization = money machine.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Youtube: https://youtu.be/0ONl8Bj4jR4Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction and Game Overview02:18 Game Mechanics and Design05:16 Monetization Strategies07:28 User Experience and Retention10:31 AI in Game Development13:27 Comparative Analysis with Other Games16:03 Market Performance and Revenue Insights18:41 Creative Strategies and Advertising21:23 Conclusion and Future Prospects---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me---------------------------------------If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej LancaricDo you have UA questions nobody can answer? Ask ⁠⁠⁠⁠⁠⁠⁠⁠Matej AI⁠⁠⁠⁠⁠⁠ - the First UA AI in the gaming industry! https://lancaric.me/matej-ai

Moneycontrol Podcast
4771: President gives assent for online gaming bill, D2C festive rush reaches quick commerce and Ola Electric's IPO funds Rejig | MC Tech3

Moneycontrol Podcast

Play Episode Listen Later Aug 22, 2025 5:25


In today's Tech3 from Moneycontrol, we start with a big update. The Online Gaming Bill 2025 has received the President's assent and Union IT Minister Ashwini Vaishnaw explains why India banned real money gaming. We also cover how D2C brands are battling the festive quick commerce rush, Ola Electric's shareholder approval to reallocate IPO proceeds, and OpenAI's move to set up its first India office in New Delhi.

two & a half gamers

Grand Games is back with another puzzler and it's a monster. Car Match has hit $120K/day, combining bench mechanics, Pixar-style cars, and a polished Royal Match meta. On paper, it's a textbook case of how to scale a puzzle game.Product, amazing. UA? Not so much.Here's why:The product is a 9/10. Meta depth, endless events, and a proven template.Monetization is efficient. ~30% of revenue comes from ads, bundles are cleverly layered in, and interstitials start at different levels for different players.But the UA machine is broken. Grand Games has only 5-7 creatives live. For a game printing $2M in 30 days, that's a scaling disaster waiting to happen.Jakub nailed it: “If they stop producing new creatives, they die immediately.”Felix added: “It's an easy fix — upscale creative production.”But Matej countered: “Not that easy. You need concepts, not spaghetti on the wall.”$5M/month with Magic Sword + Car Match combinedThe takeaway: Car Match proves that you can copy, paste, and polish your way to $120K/day. But without a creative firehose, momentum will stall.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Car Match and Hosts02:16 Overview of Game Mechanics and Comparisons04:12 Gameplay Experience and Difficulty Levels07:11 Meta Mechanics and Game Events10:16 Monetization Strategies and Player Engagement13:25 Discussion on Customization and Player Preferences16:13 Game Performance and Market Insights20:34 The Financial Landscape of Game Development22:08 Understanding User Acquisition Challenges24:59 Creative Strategies for Game Marketing27:13 The Importance of Scaling Creative Production31:19 Analyzing Revenue and User Acquisition Costs36:08 The Role of Data in Game Marketing Success---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Startup to Storefront
Darren & Phillip - Brian Nolan

Startup to Storefront

Play Episode Listen Later Aug 19, 2025 38:10


Today on Startup to Storefront, we're sitting down with Brian Nolan, a lifelong entrepreneur and the co-owner of Darren & Phillip, a purpose-driven pet brand known for its premium matching apparel for dogs and their humans. Before launching Darren & Phillip in the U.S., Brian co-founded and led multiple successful ventures, including BookOutdoors, acquired by Hipcamp, and Sellbrite, acquired by GoDaddy. He holds a business degree from USC's Marshall School of Business and is also a proud member of the Academy of Magical Arts at the Magic Castle in Hollywood. Darren & Phillip began in Australia in 2016 and in 2024 Brian and his wife Cris brought the brand to the U.S. Now based in Denver, Colorado, Darren & Phillip continues its mission to bring comfort to dogs and joy to the people who love them. Every purchase helps rescue dogs get adopted into safe, loving homes through donations to non-profit rescue organizations around the world. Brian's story is one of building businesses with both purpose and passion, and today we'll dive into how he's turning matching pajamas into a global movement.  

The Marketing Architects
The Forgotten Half of Growth: Physical Availability Explained

The Marketing Architects

Play Episode Listen Later Aug 19, 2025 27:04


75% of shoppers say they go to Amazon to find new products, even if they saw the brand elsewhere. Yet many companies still resist being there, missing massive opportunities for growth.This week, Elena, Angela, and Rob dive into physical availability, the often-overlooked "place" in the marketing mix. They explore why D2C brands are rushing back to retail, share real campaign examples where distribution made the difference, and discuss what physical availability means in an AI-first world. Topics covered: [02:00] Why "place" is the forgotten P in the marketing mix[06:00] How D2C brands discovered the limits of digital-only strategies[10:00] Real campaign examples where physical availability made the difference[15:00] Brands doing physical availability right today[19:00] Expanding your thinking about "place" beyond shelf space[23:00] Brands we'd buy more if they were easier to find  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2025 WARC Article: https://www.warc.com/newsandopinion/opinion/4ps---place-physical-availability-the-marketing-factor-youre-likely-overlooking/70102025 AdAge Article: https://adage.com/article/marketing-news-strategy/state-dtc-warby-parker-rare-beauty-draper-james/2603761/ Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Honest eCommerce
343 | Testing High in Luxury Market | with Allison Luvera & Lauren De Niro Pipher

Honest eCommerce

Play Episode Listen Later Aug 18, 2025 24:56


Allison Luvera and Lauren De Niro Pipher are the Co-Founders of Juliet Wine, where they're redefining boxed wine with award-winning California varietals and eco-conscious cylindrical packaging that challenges the category's decades-old perception. Allison is an award-winning brand builder with a dual BS in Finance and Marketing from Boston College, an MBA from The Wharton School, and WSET Level 2 Certification in Wine. She's also a founding member of the Alternative Packaging Alliance, a coalition of high-end boxed wine brands dedicated to advancing sustainable packaging in the wine industry. Lauren brings nearly two decades of sales, business development, investor relations, and design expertise from leading roles at Virgin Galactic, Uber, and Douglas Elliman, along with a BS in Culture & Communications from NYU and a Sustainability Certification from Cambridge University's Judge School of Business.Before launching Juliet, Allison built a career leading brand strategy, design, and storytelling for premium products, earning a reputation for transforming overlooked categories into high-value lifestyle experiences. Lauren honed her skills in building relationships, scaling sales, and translating brand vision into tangible growth. Together, they've created a brand that blends “affordable luxury” with modern consumer expectations and a design-first approach that stands apart from traditional boxed wine.In this episode, Allison and Lauren share how they spotted an opportunity to reimagine boxed wine, why they launched DTC first to prove product-market fit, and how they tested seven price points to find the sweet spot before expanding to retail. They also reveal how early customer data shaped their go-to-market strategy and helped secure high-quality retail partners who understood Juliet's unique value.In This Conversation We Discuss:[00:40] Intro[01:07] Highlighting sustainability as a core advantage[01:58] Reimagining a category for modern consumers[03:46] Meeting evolving consumer demands head-on[05:21] Sourcing partners to match product vision[06:55] Reframing consumer perceptions of boxed wine[09:03] Prototyping early to speed market entry[09:20] Testing multiple price points before scaling[11:47] Episode Sponsors: Electric Eye, Heatmap, Zamp[15:44] Adjusting pricing after early market feedback[17:33] Making decisions to drive progress forward[19:21] Proving product-market fit to win distributors[20:48] Proving demand before pitching big retailers[21:10] Meeting online customers where they are [22:38] Boosting AOV with strategic bundlesResources:Subscribe to Honest Ecommerce on YoutubeEco-friendly and delicious luxury boxed wine drinkjuliet.com/Follow Allison Luvera linkedin.com/in/allisonluveraFollow Lauren De Niro Pipher linkedin.com/in/iamldpSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers
Going-To-Market With D2C Marketing Strategies That Drive Revenue

Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers

Play Episode Listen Later Aug 15, 2025 62:22


Dots Oyebolu speaks to Nigel Thomas, CEO of Alpha Unbound*. Nigel shares his remarkable evolution from construction cost management to D2C marketing leadership, unpacking financial discipline, agency operations, influencer strategies and the latest in first-party data and digital experiences. They explore attribution, content and the future of customer experience — all tailored for modern marketers navigating a changing digital economy.Key Takeaways:(00:00) Introduction.(06:42) How unrealistic early market conditions shaped D2C growth.(10:12) Why TikTok's audience behavior differs from Facebook's.(15:48) The fundamentals focused on today by winning brands.(16:54) First-party data as a competitive advantage.(18:39) Why poor input leads to poor creative output.(22:30) The customer-experience risks of agency silos.(24:21) A $200,000 campaign built from targeted research.(29:18) Gamification's role in improving website experiences.(35:39) Understanding a lifetime value to CAC ratio.(41:51) Why perfect attribution isn't possible and what to focus on instead.(52:45) Making agencies care by sharing the why, not just the how.(01:00:51) The cost of not creating personalized customer experiences.Resources Mentioned:David to Goliath | Websitehttps://mentoring.davidtogoliath.com/l/undeniable-business-plannerInsightful Links:https://home.breinify.ai/learn/best-d2c-marketing-strategieshttps://www.feedough.com/d2c-marketing-guide/https://www.smartinsights.com/digital-marketing-strategy/direct-to-consumer-e-commerce-marketing-techniques-for-d2c-brands/*Since recording the interview, Nigel Thomas has changed companies and is now the Founder of David to GoliathThanks for listening to the “Marketing Leadership” podcast, brought to you by Listen Network. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation. We appreciate the enthusiasm and support from our community. Currently, we are not accepting new guest interview requests as we focus on our existing lineup. We will announce when we reopen for new submissions. In the meantime, feel free to explore our past episodes and stay tuned for updates on future opportunities.#PodcastMarketing #PerformanceMarketing #BrandMarketing #MarketingStrategy #MarketingIntelligence #GTM #B2BMarketing #D2CMarketing #PodcastAds

Fitt Insider
301. Katie Wilson, Co-founder and CEO of BelliWelli

Fitt Insider

Play Episode Listen Later Aug 12, 2025 36:07


Today, I'm joined by Katie Wilson, co-founder and CEO of BelliWelli. Tackling digestive issues, BelliWelli combines fiber, probiotics, and electrolytes in cult-favorite powders and snacks — moving gut care from medicine cabinets to kitchen cupboards. In this episode, we discuss making fiber fun and accessible for modern consumers. We also cover: Millennial women's wellness overwhelm  BelliWelli's product evolution and innovation pipeline Building a retail-first strategy versus direct-to-consumer Subscribe to the podcast → insider.fitt.co/podcastSubscribe to our newsletter → insider.fitt.co/subscribeFollow us on LinkedIn → linkedin.com/company/fittinsider Website: belliwelli.comIG: https://www.instagram.com/belliwellihealth TikTok: https://www.tiktok.com/@belliwellihealth - The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities. Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/ Chapters: (00:00) Introduction (02:00) BelliWelli's origin story (03:00) Being early to the gut health and fiber trends (05:00) Making fiber fun and accessible (07:00) Challenges in gut health marketing (09:00) Millennial women's wellness fatigue and overwhelm (11:00) Balancing customer feedback and staying focused as a brand (13:00) Retail-first strategy and getting into Walmart (16:00) Operational excellence and scaling to meet retail demand (21:00) Product evolution from bars to powder and future innovation pipeline (24:00) Fiber-first philosophy and the science behind gut health benefits (29:00) Current priorities: innovation, D2C growth, and bridging social to retail (32:00) Long-term vision and building toward acquisition (35:00) Conclusion

Jungunternehmer Podcast
0 auf 1.000.000 verkaufte Flaschen in 12 Monaten? (yfood-Gründer packt aus) - mit yfood Gründer Noel Bollmann

Jungunternehmer Podcast

Play Episode Listen Later Aug 12, 2025 106:46


Noel Bollmann, Gründer von yfood, spricht über den Aufbau einer der erfolgreichsten D2C-Marken Europas. Mit über 120 Millionen Euro Umsatz teilt Noel, wie sie von der ersten Charge bis zum Millionengeschäft skaliert haben, warum der richtige Marketing-Mix entscheidend ist und wie sie den Weg von Performance zu Brand Marketing gemeistert haben. Was du lernst: Von der Idee zum Produkt: Die ersten 8.000 Flaschen und der Weg zur Million Wie du mit Lieferanten und Händlern verhandelst Die Balance zwischen D2C und Retail Marketing Evolution: Von reinem Performance zu Brand Marketing Wie du Influencer Marketing richtig skalierst Die Bedeutung von Brand Awareness Finanzierung & Wachstum: Der Weg vom Bootstrapping zu VC Wann Banken interessant werden Die richtige Balance zwischen Equity und Debt Internationalisierung: Die Strategie für neue Märkte Wie du Retail-Partnerschaften aufbaust Der Weg zur Milliarden-Marke Team & Organisation: Die Evolution der Organisationsstruktur Wie du Marketing-Teams richtig aufbaust Die Balance zwischen Online und Offline ALLES ZU UNICORN BAKERY: https://zez.am/unicornbakery  Mehr zu Noel: LinkedIn: https://www.linkedin.com/in/noel-bollmann-9b601392/  Website: https://yfood.com/  Join our Founder Tactics Newsletter: 2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach: https://www.tactics.unicornbakery.de/  Kapitel: (00:00:00) Wie entstand die Idee zu yfood? (00:04:55) So findest du einen guten Partner (00:16:24) Finanzierungsstrategie bei yfood (00:21:21) Die Höhle der Löwen als Sprungbrett (00:35:26) Operations von Großbestellungen bei einem kleinen Team (00:40:13) yfood in Retail vs. D2C (00:57:11) Der Zeitpunkt für Brand Awareness (01:02:46) Wie definiere ich Zielgruppen? (01:09:36) Influencer-Marketing in den letzten 7 Jahren - Noels Rat für die heutige Zeit (01:13:07) Marktsättigung und Anpassung der Marketingstrategie (01:22:29) Kundenakquise bei yfood (01:31:52) Welche Finanzierungsmittel wurden relevanter über die Zeit? (01:41:16) Was muss passieren, damit yfood die Milliarde Umsatz knackt?

Fund/Build/Scale
From D2C to B2B: How to Pivot Without Losing Your Mission

Fund/Build/Scale

Play Episode Listen Later Aug 8, 2025 51:58


A turbulent flight sparked Wayne Slavin's idea for Sure: let consumers buy insurance in real time. But after launching as a D2C app, he realized the bigger opportunity was powering insurance sales for others. Sure's pivot to B2B turned it into a vertical SaaS platform that lets enterprise companies embed insurance at the point of transaction. In this episode, Wayne explains how to pivot without losing your mission, why founders should lead early enterprise sales, and why he refuses to run proof-of-concept deals. He also shares why — if he could do it over — he'd avoid launching a business with so much built-in complexity. RUNTIME 51:58 EPISODE BREAKDOWN (3:16) How a turbulent flight inspired Wayne to sell insurance directly to consumers. (7:03) Why he reached out to a founder who tried (and failed) to launch an insuretech startup. (12:01) Becoming fluent in insurance industry jargon “was definitely a learning curve.” (16:05) The point when Wayne realized Sure needed to pivot. (20:16) The transition from D2C to B2B “was a slow aircraft carrier style turn.” (22:35) How to tell whether you're grinding through a rough patch or building on the wrong model. (29:21) When it was time to pitch to enterprise customers, “ most of those conversations were led by me. (32:40) “ Proofs of concept are actually the way for a big company to not do something.” (40:45) Sure is an embedded finance company, not an insurance company. (44:04) “ In hindsight, I would not want to be in another business where you are dependent on two other parties performing.” (49:08) The one question Wayne would have to ask the CEO if he were interviewing for a role with an early-stage startup. LINKS Wayne Slavin Sure "The Start-up From Hell," Inc.com SUBSCRIBE

The Dan Rayburn Podcast
Episode 139: Earnings Recaps from Comcast, Roku, Fubo, EchoStar, Spotify, Meta and Amazon

The Dan Rayburn Podcast

Play Episode Listen Later Aug 3, 2025 32:59


This week, I outline the key numbers you should know regarding subscriber gains and losses, as well as the profitability of D2C businesses for Peacock, Roku, Paramount, Sling TV, and Fubo. I also cover the revenue growth from cloud providers Amazon and Microsoft, and break out the capex spend of Meta and the hyper-scalers, totaling more than $250 billion this year, driven by AI-related infrastructure. Finally, I highlight some news relating to Prime Video, Netflix, YouTube, Instagram and DAZN's deal with the NHL.Podcast produced by Security Halt Media

Kassenzone Podcast | Interviews zu den Themen E-Commerce, Handel, Plattformökonomie & Digitalisierung
K#598 Sebastian Kebbe, Geschäftsführer von Beurer, über Sortimentsbreite als Wachstumstreiber

Kassenzone Podcast | Interviews zu den Themen E-Commerce, Handel, Plattformökonomie & Digitalisierung

Play Episode Listen Later Jul 31, 2025 43:12


In dieser Folge von Kassenzone spricht Karo Junker de Neui mit Sebastian Kebbe, Geschäftsführer bei Beurer. Das Traditionsunternehmen aus Ulm steht seit über 100 Jahren für (elektronische) Gesundheits- und Wohlfühlprodukte, von Blutdruckmessgeräten bis hin zu Massagegeräten, Heizkissen und bald sogar Zahnbürsten sowie Haustierzubehör. Sebastian gibt tiefe Einblicke in die beeindruckende Breite des Beurer-Sortiments (über 1.700 Produkte), die internationale Marktpräsenz in 140 Ländern und das organische Wachstum durch kontinuierliche Produktentwicklung. Besonders beeindruckend ist dabei, dass Beurer nicht nur Markenhersteller fungiert, sondern mit fünf eigenen Werken (u. a. in Europa und Asien) die komplette Wertschöpfungskette besitzt. Ein strategischer Vorteil im Kampf um Resilienz, Qualität und Margenstabilität gegenüber Billigkonkurrenz wie Temu. Im Gespräch geht es auch um die Rolle von E-Commerce. Rund 60 % des Umsatzes laufen mittlerweile online, mit Amazon als wichtigstem Kanal. Gleichzeitig investiert Beurer gezielt in D2C, Social Media und Content, u. a. mit einem TikTok-Shop und wachsendem Fokus auf CRM und Markenbindung über Connected Devices und Health-Services. Neue Wachstumstreiber sind außerdem schon in den Startlöchern. Neben Zahnpflegeprodukten wird mit „Love Your Pet by Beurer“ eine neue Marke für Petcare-Produkte gelauncht. Auch Themen wie internationale Expansion, Markenbildung über TV und Social Media sowie die Weiterentwicklung des Beurer-Claims stehen im Zentrum. Ein spannender Blick hinter die Kulissen eines Traditionsunternehmens, der zeigt, wie man sich im Wellbeing-Segment zukunftsfähig und kundennah positioniert. Podcast-Host - Karo Junker de Neui: https://www.linkedin.com/in/karojunker https://etribes.de/ Newsletter: https://www.kassenzone.de/newsletter/ Community: https://kassenzone.de/discord Disclaimer: https://www.kassenzone.de/disclaimer/ Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch: https://www.amazon.de/gp/product/3866413076/ Plattformbuch 2024: https://amzn.eu/d/1tAk82E Tassen kaufen: http://www.tassenzone.com Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_source=podcast&utm_campaign=shownotes_kassenzone

Life in Motion
How The Action Sports Translator Helps Outdoor Brands Speak Globally

Life in Motion

Play Episode Listen Later Jul 29, 2025 43:48


In this episode of Life in Motion, we sit down with Martina Russo, founder of The Action Sports Translator. Martina shares how her love for languages and a lifetime passion for outdoor sports combined into a unique global agency helping outdoor brands authentically connect with international audiences. From translating technical gear manuals to subtitling athlete stories, her team works across 700+ language experts—all with direct experience in sports like climbing, snowboarding, and mountain biking. Martina also shares trends she's seeing in the outdoor industry, including the rise of trail running, the shift to direct-to-consumer (D2C) sales, and navigating AI in content creation. Whether you're an outdoor brand looking to go global or just curious how language impacts adventure, this episode has something for you.Life in Motion is brought to you by Actual Outdoors. They help build beautiful brands that highlight the approachable and authentic parts of outdoor recreation. Said simply - they “keep it real”. Find them online at actualoutdoors.com or on Instagram at @actualoutdoors.Tweet us and let us know what you think of this episode! @illuminecollectFind more episodes at www.illuminecollect.com/blogs/life-in-motion-podcastSince 2017 Illumine has donated over $48,766 to outdoor nonprofits and shared over 243 stories on the Life in Motion Podcast.

eCommerce Evolution
Subscription-Only Success: How Spot & Tango Hit $100M with Great Margins and No Retail Distribution

eCommerce Evolution

Play Episode Listen Later Jul 24, 2025 39:49 Transcription Available


Russell Breuer, founder of Spot & Tango, shares the remarkable journey of building a $100+ million pet food company from a New York studio apartment in just seven years. What makes this story even more impressive? They've remained profitable while operating as a subscription-only, direct-to-consumer brand in the competitive pet food space. Russell reveals the strategic decisions that set them apart—from their innovative "Unkibble" fresh-dry process to building their own 70,000 square foot manufacturing facility in Pennsylvania. This conversation is packed with actionable insights on vertical integration, subscription model optimization, and performance marketing excellence.This episode is essential listening for any D2C founder looking to build sustainable, profitable growth while maintaining premium positioning in their market.—Sponsored by OMG Commerce - go to (https://www.omgcommerce.com/contact) and request your FREE strategy session today!—Chapters: (00:00) Introducing Spot & Tango: The Value Proposition of Fresh Pet Food(06:15) The Importance of Vertical Integration(11:56) Subscription-Only Model: A Strategic Choice(15:52) Key Lessons for Increasing Conversion Rates(19:03) The Role of Education in Customer Engagement & Relationships(23:09) Understanding Return on Invested Capital(28:58) Growth Levers & Marketing Strategies(32:29) The Role of AI in Performance Marketing(35:05) What's Next for Spot & Tango—Connect With Brett: LinkedIn: https://www.linkedin.com/in/thebrettcurry/ YouTube: https://www.youtube.com/@omgcommerce Website: https://www.omgcommerce.com/ Relevant Links:Russell's LinkedIn: https://www.linkedin.com/in/russell-breuer-0b3b57Spot & Tango Website: https://spotandtango.com/_Past guests on eCommerce Evolution include Ezra Firestone, Steve Chou, Drew Sanocki, Jacques Spitzer, Jeremy Horowitz, Ryan Moran, Sean Frank, Andrew Youderian, Ryan McKenzie, Joseph Wilkins, Cody Wittick, Miki Agrawal, Justin Brooke, Nish Samantray, Kurt Elster, John Parkes, Chris Mercer, Rabah Rahil, Bear Handlon, JC Hite, Frederick Vallaeys, Preston Rutherford, Anthony Mink, Bill D'Allessandro, Jeff Oxford, Bryan Porter and more

Le Podcast du Marketing
DNVB nouvelle génération: les règles ont changé - Episode 293

Le Podcast du Marketing

Play Episode Listen Later Jul 24, 2025 15:14


Le modèle D2C a évolué. Exit le “tout digital” et le produit star : bienvenue dans l'ère des marques plateformes et de l'omnicanal assumé. Dans cet épisode, on plonge dans la transformation profonde du modèle Direct-to-Consumer (D2C). Après l'explosion des DNVB dans les années 2010, une nouvelle génération de marques repense le modèle. Plus stratégiques, plus hybrides, plus connectées à leur audience, elles redéfinissent les règles du jeu.On y parle :de l'héritage – et des limites – du D2C 1.0,des marqueurs de cette nouvelle génération de marques,des leviers marketing qui leur permettent de se différencier dans un marché saturé. Autre épisode qui pourrait vous plaire: C'est quoi une DNVB?---------------

Honest eCommerce
339 | Defining Brand Identity Before Launching New Channels | with Jess Berman

Honest eCommerce

Play Episode Listen Later Jul 21, 2025 24:43


Jess Berman is the Chief Brand Officer and co-owner of BodyBio, a family-owned supplement brand redefining cellular health through premium, science-backed formulations. Built at the intersection of clinical credibility and modern digital commerce, BodyBio is helping bridge the gap between practitioner-trusted products and direct-to-consumer wellness, making elite cellular health accessible to more people than ever before.After spending years deeply connected to BodyBio's practitioner roots, Jess stepped into a leadership role during a pivotal shift: moving the business from B2B-only to a thriving DTC brand. What began as a family legacy focused on scientific excellence evolved into a broader mission of education, access, and brand storytelling, bringing cellular health out of the doctor's office and into everyday routines.Though she didn't come from a traditional DTC background, Jess brings strategic clarity to every stage of growth, navigating channel tradeoffs, building dual B2B and DTC ecosystems, and balancing hyper-targeted paid media with high-trust organic growth.Whether discussing how BodyBio fixed its reliance on branded traffic, why affiliate funnels outperformed typical influencer playbooks, or how brand guidelines helped unify internal teams and external agencies, Jess offers a transparent and tactical perspective on scaling a modern wellness brand without sacrificing trust.In This Conversation We Discuss:[00:43] Intro[01:52] Rebuilding websites to unlock conversions[03:16] Growing brand awareness through omnichannel[04:26] Bootstrapping marketing with a two-person team[05:40] Managing fulfillment while scaling DTC[07:18] Finding new customers through authority partners[09:31] Testing creative angles to convert cold traffic[11:34] Leading growth through transparency and story[12:21] Episode Sponsors: Electric Eye, Reach & Zamp[15:52] Defining brand guidelines before scaling online[17:52] Testing incrementality before scaling Amazon[18:48] Skipping short-term wins for long-term brand health[20:48] Preparing for shoppable AI disrupting searchResources:Subscribe to Honest Ecommerce on YoutubeSupplements Made From Science https://bodybio.com/Follow Jess Berman https://www.linkedin.com/in/jesshkaneSchedule an intro call with one of our experts electriceye.io/connectLevel up your global sales withreach.com/honest  Fully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Being an Engineer
S6E28 Paul Vizzio | Engineering Naval Submarines, Pet Products, & Elite Sports Training Machines

Being an Engineer

Play Episode Listen Later Jul 11, 2025 50:01 Transcription Available


Send us a textIn today's episode, Paul will explore how he scales hardware teams, builds for manufacturability, navigates supply chain complexity, mentors engineers, and embraces community‑driven innovation. Get ready for insights on leadership, prototyping, and bringing hardware to life from idea to market.Main Topics:Proteus Motion's V1 and V2 machine developmentEngineering career progressionHardware product design and manufacturingConsulting and entrepreneurshipNew York Hardware Meetup community buildingAbout the guest: Paul Vizzio is a seasoned mechanical engineer and hardware leader with a diverse background spanning consumer electronics, cleantech, and defense. Starting as a product management intern at SolidWorks, he later managed undersea vehicle projects at the Naval Undersea Warfare Center. As the first mechanical engineer at goTenna, he developed both consumer and military-spec products from concept to production in under a year.In 2017, he founded Vizeng, providing end-to-end mechanical and supply-chain consulting to NYC hardware startups. He also led product development for RoadPower's regenerative road systems.Since 2019, Paul has led hardware efforts at Proteus Motion, overseeing team growth, R&D, and supply chain. His work includes redesigning the V1 system and launching the V2 within a year—contributing to Proteus's adoption by 400+ pro sports teams and clinics. He also co-organizes the NY Hardware Meetup and founded the D2C pet brand RemieDog, reflecting his passion for innovation and community-building.Links:Paul Vizzio - LinkedInVizeng WebsiteAaron Moncur, hostClick here to learn more about simulation solutions from Simutech Group.