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Derby's Eurovision UK entry featured on BBC Radio Derby

Play Episode Listen Later Dec 17, 2015 6:52


Status Social's Mark Saxby tells #BBC Radio #Derby's Andy Potter, why he wrote a song to represent the UK in the 2016 #Eurovision song contest, alongside singer Kezia Gill, Ben Haynes and Brett Turner.

How Facebook can be used by businesses (BBC radio interview)

Play Episode Listen Later Feb 6, 2014 3:32


On the tenth anniversary of Facebook, Status Social's Mark Saxby was invited onto BBC Radio Derby to talk about how Facebook, and other social networks, could be of benefit to businesses. Ian Skye is the interviewer...

Keep on tweeting, says Williams F1 team boss

Play Episode Listen Later May 22, 2013 5:20


The deputy team principal of the Williams Formula 1 team says it is vital that drivers are allowed to carry on tweeting – despite the possibilities of PR disasters. Claire Williams reckons F1 drivers need to be accessible so the sport doesn’t become boring. Claire gave an exclusive interview to Status Social and told us how she thinks social media and #Formula1 are a perfect fit. You can also read what Claire thinks at http://www.statussocial.co.uk/formula-1-social-media/

How a restaurant owner used social media to beat the weather

Play Episode Listen Later Mar 20, 2013 3:57


When it's hot outside, the last place you want to be is inside a restaurant. But that wasn't the case for diners at Restaurant Zest - Derby's restaurant of the year. Owner Stuart Baddiley proved that with a social media strategy, you can bring in the customers - even when it's against the odds...

Why the turf industry should be using Twitter

Play Episode Listen Later Nov 19, 2012 4:36


When turf industry marketeer Ellie Parry decided to use Twitter, she was determined to use it properly. Positioning herself as an expert in the industry, the Forte Marketing and Public Relations chief has found countless opportunities through Twitter. She told Mark Saxby her story in The Status Update... #Futurescape

How an accountant made tens of thousands of pounds from LinkedIn

Play Episode Listen Later Oct 29, 2012 2:44


How can accountants use social media? Don Powell from Certax Accounting in Derby asked that question and decided to invest in a social media strategy workshop and LinkedIn training for his business. Within days of his session, he'd picked up business worth tens of thousands of pounds. So how did he do it? Don features in today's Status Update...

The future of social media (and the end of Martin Broadhurst)

Play Episode Listen Later Oct 26, 2012 6:18


Will Facebook die? Will we see the end of Twitter? Has Google+ got a future? And what about the young upstarts Pinterest and Instagram? In their final Status Update together, Mark Saxby and Martin Broadhurst discuss the future of social media (and talk about THAT moment which caused Martin to leave the business...)

Why businesses and brands should be on Instagram

Play Episode Listen Later Oct 8, 2012 4:54


Is it worth your business being on Instagram? With the millions joining this photo sharing social media network, its potential to influence is growing. Mark Saxby and Martin Broadhurst discuss why businesses should consider joining the Instagram revolution... (find out more about Status Social at http://www.statussocial.co.uk)

businesses brands martin broadhurst
How social media can improve your customer service

Play Episode Listen Later Oct 1, 2012 5:58


Social media is more than about generating sales for your business - it can also be used to improve your customer service and turn your buyers into brand advocates. Mark Saxby and Martin Broadhurst discuss the success stories that are BT Care and Giff Gaff...

How to gain customers through YouTube by "accident".

Play Episode Listen Later Sep 23, 2012 3:28


How do you get customers through YouTube? Do you have to have slick, professional-looking videos to gain business traction? Not according to Birmingham entertainment agency LNP Sounds who gained their first customer through YouTube without really trying. Mark Saxby caught up with a director of the company at the Business Growth Show...

How To Create A Social Media Marketing Strategy Part 4

Play Episode Listen Later Sep 17, 2012 4:28


How do you know if your social media campaign has been a success? Measurement is a key part of your social media strategy but how do you do it. Mark Saxby and Martin Broadhurst discuss the issue in part 4 of How to Create a Social Media Marketing Strategy in today's Status Update...

How to create a social media marketing strategy part 3

Play Episode Listen Later Sep 11, 2012 5:00


Who should run your social media marketing campaign? How can you protect yourself from social media harm? And how can Manchester United help you with your Twitter marketing? In part three of our look at how to create a social media marketing strategy, Mark Saxby and Martin Broadhurst look at time-saving, roles and responsibilities and having a social media policy. It's today's Status Update...

The Tour of Britain passes through Derbyshire with Bradley Wiggins and Mark Cavendish.

Play Episode Listen Later Sep 10, 2012 2:06


How to create a social media marketing strategy part 2

Play Episode Listen Later Sep 3, 2012 4:34


Trying to promote your business through social media without a strategy is an uphill task. Without having objectives, knowing where your audience is and examining your resources, your campaign could be doomed to disaster. In the second in our four-part series of Status Updates looking at creating a social media marketing strategy, Mark Saxby and Martin Broadhurst talk about platforms and content…

The Status Update: How to create a social media marketing strategy part 1

Play Episode Listen Later Aug 20, 2012 4:19


There's little point trying to attract customers or get more business through social media without a strategy. Yet the temptation to dive in without having a plan is easy to give in to. So how do you put together a social media marketing strategy and what needs to be included? In the first of a four-part series of Status Updates, Mark Saxby and Martin Broadhurst talk about how to create a social media marketing strategy...

The Status Update: Are you responsible for your fans' actions on your Facebook page?

Play Episode Listen Later Aug 13, 2012 5:05


A court has decided that businesses need to do more to stop fans abusing their Facebook pages. So what does that mean to you? What is classed as abuse? And what can you do about it? In today's Status Update, Mark Saxby quizzes Martin Broadhurst about what could be a landmark in social media marketing...

responsible status update martin broadhurst
The Status Update: Is a retweet an endorsement of that tweet?

Play Episode Listen Later Aug 6, 2012 5:18


When you retweet, are you endorsing that tweet whether you like it or not? Do your followers assume that if you retweet, you are saying you agree with the content? In today's Status Update Mark Saxby and Martin Broadhurst argue the rights and wrongs of a retweet...

The Status Update: How to get followers on Twitter without cheating

Play Episode Listen Later Jul 30, 2012 4:23


Want more followers on Twitter, then how do you get them? Is it worth joining a "follow back" scheme? And just how important is it to have lots of followers anyway? Mark Saxby and Martin Broadhurst discuss how to get genuine followers on Twitter - ones you actually might like to engage with...

The Status Update: Social media Olympics special

Play Episode Listen Later Jul 23, 2012 5:12


With the London 2012 Olympics just days away, what part has social media in it? Should athletes be tweeting while they compete? Should there be a special Social Media Olympics? In today's Status Update, Mark Saxby and Martin Broadhurst let their imaginations run away with them in our Olympics Special...

The Status Update: Is a Facebook 'like' worth anything?

Play Episode Listen Later Jul 16, 2012 4:03


What is this obsession with Facebook 'likes'? Why do businesses measure the success of their Facebook pages on the number of 'likes' they get? After a week of media criticism of "fake likes" on Facebook, Mark Saxby asks Martin Broadhurst whether we're right to be so in love with 'likes'...

status update martin broadhurst
The Status Update: Is social media ruining TV?

Play Episode Listen Later Jul 9, 2012 4:32


Does social media ruin your favourite TV programme or enhance it? Do you find yourself unable to watch TV without commenting on it via social media? Do you then get to the end of that programme feeling cold and empty? Mark Saxby and Martin Broadhurst debate whether social media is ruining television in today's Status Update...

The Status Update: What does 'Talking About This' mean on Facebook?

Play Episode Listen Later Jul 2, 2012 4:19


It appears on every Facebook brand page but what exactly does 'Talking About This' mean? Is it a sign that my Facebook page is succeeding or failing and what can I do about it if the figure is low? In today's Status Update, Mark Saxby asks Martin Broadhurst about the truth behind 'Talking About This' on Facebook...

status update martin broadhurst
The Status Update: How a small business owner went from hate to love with Twitter

Play Episode Listen Later Jun 25, 2012 3:55


Derby businessman Tony Jacobs thought Twitter was an utter waste of time, used by kids with nothing better to do. Then he started to get business through it and he had to sit up and take notice. In today's Status Update, Mark Saxby asks him to tell his story...

The Status Update: How can businesses use Pinterest?

Play Episode Listen Later Jun 18, 2012 5:45


Pinterest is driving more traffic to websites than YouTube, LinkedIn and Google+ combined, according to a recent study. So how do you take advantage of that for your business? Mark Saxby asks Martin Broadhurst in today's Status Update... #Pinterest #SocialMedia

The Status Update: What's the point of a qualification in social media?

Play Episode Listen Later Jun 12, 2012 4:56


Is a qualification in social media not worth the paper it's printed on? Is a course on Facebook, Twitter, LinkedIn, etc, going to be out-of-date the moment it's over? In today's Status Update Mark Saxby discusses the issue with Martin Broadhurst and three participants on a BTEC award in Social Media for Business course...

How LinkedIn opened doors for a traditional manufacturing businesses

Play Episode Listen Later Jun 3, 2012 3:51


Is social media right for every business? What about traditional manufacturers who wouldn't usually turn to such a medium to get their message out? In today's Status Update, Mark Saxby talked to a director of one such business to see how LinkedIn helped them out... #LinkedInManufacturingSm

The Status Update: What's the point of hashtags?

Play Episode Listen Later May 28, 2012 5:00


Why bother using a hashtag and how useful is it to business? And is it right that hashtags are now creeping into ordinary conversation? Mark Saxby and Martin Broadhurst tackle the question of hashtags...

The Status Update: The Eurovision Preview

Play Episode Listen Later May 21, 2012 3:47


Last year Status Social Media Marketing's Mark Saxby helped Azerbaijan win the Eurovision Song Contest. But who are the hot favourites for this year's competition and who will get 'nul points'. Mark investigates in a Status Update Eurovision special...

The Status Update: How social media can help internal communications

Play Episode Listen Later May 14, 2012 4:46


How many internal emails do you receive every day at work? How many are relevant? Is there another way involving social media? Mark Saxby asks Martin Broadhurst in today's Status Update...

The Status Update: How to create a Facebook advertising campaign

Play Episode Listen Later May 8, 2012 5:00


Facebook advertising is one of the most powerful ways to reach your customers but how do you use it? Mark Saxby gets Martin Broadhurst to reveal the techniques in today's Status Update...

The Status Update: Hootsuite or Tweetdeck? Which is the best?

Play Episode Listen Later Apr 30, 2012 5:00


Which is the best social media dashboard to use? Which one will make managing your social media easier? And what about the new social media dashboard on the block...? Mark Saxby and Martin Broadhurst debate the merits in The Status Update...

Status on the BBC: 5 tips for social media safety

Play Episode Listen Later Apr 30, 2012 8:47


Mark Saxby tells BBC WM's Stuart Ellis how you can be safe on social media.

The Status Update: What shouldn't you post on social media?

Play Episode Listen Later Apr 23, 2012 4:11


Are politics and religion to be avoided on social media? Is it better to be bland than offensive? Martin Broadhurst and Mark Saxby debate the subject in The Status Update...

social media status update martin broadhurst
The Status Update: What to do if asked by an employer for your Facebook password

Play Episode Listen Later Apr 16, 2012 5:05


With more employers asking potential employees to reveal their private social media updates, what should you do when asked? Mark Saxby asks Martin Broadhurst in The Status Update...

Status on the BBC talking about Facebook bullying

Play Episode Listen Later Apr 12, 2012 4:36


Martin Broadhurst talking to BBC Radio Derby's breakfast show's presenter Phil Trow following the bullying of a cancer victim.

The Status Update: What is the future for Instagram?

Play Episode Listen Later Apr 9, 2012 2:32


With Facebook buying Instagram today, is the photo-sharing network doomed?

The Status Update: The REAL rules of Twitter

Play Episode Listen Later Apr 2, 2012 4:06


Worried about tweeting the wrong thing? Learn about the rules of Twitter that will keep you from harm... #GeorgeGalloway #KevinPieterson #SusanBoyle #Twitter #AnthonyWiener #LiamStacey

Status visit the BBC to talk cyber-bullying

Play Episode Listen Later Apr 1, 2012 14:43


Martin visited the BBC studios to speak with Aleena Naylor about cyber-bullying and the recent exodus from Twitter by celebrities.

The Status Update: Should we be worried about our privacy on Facebook?

Play Episode Listen Later Mar 26, 2012 4:43


There's a lot of us on Facebook. Our lives are played out on social media. But how much have we to fear when it comes to our privacy? Are we exposing ourselves in a way we may later regret? Mark Saxby asks Martin Broadhurst in today's Status Update... #Facebook #Google #Online #Privacy #Protection #Safety #Security

The Status Update: Is it worth being on Foursquare?

Play Episode Listen Later Mar 19, 2012 4:49


Has Foursquare got genuine value for consumers and businesses or is it just a kids’ game being played by grown-ups? And where does Facebook Places fit into the world of check-ins? Mark Saxby asks Martin Broadhurst whether we should be paying any attention to Foursquare… #FacebookPlaces #Foursquare #socialmedia

foursquare status update martin broadhurst
The Status Update: Is Facebook going to be ruined by ads?

Play Episode Listen Later Mar 12, 2012 4:11


With the new changes in Facebook advertising coming in, will we see the social network become one big advertisement? Mark and Martin discuss.

The Status Update: What do the new Facebook changes mean to me?

Play Episode Listen Later Mar 5, 2012 4:30


Facebook have announced major changes to brand pages but how will it affect the way I use Facebook. Mark and Martin discuss the answers.

The Status Update: Is it worth upgrading to a paid-for LinkedIn account?

Play Episode Listen Later Feb 27, 2012 4:55


It's a question we frequently get asked. Are the benefits from a LinkedIn business account worth the money paid out for it? Listen to Mark quiz Martin on the subject.

The Status Update: What the heck is Pinterest?

Play Episode Listen Later Feb 20, 2012 3:49


Martin tries to explain to Mark what Pinterest is - but sparks the biggest question of all... #Facebook #Pinterest #SocialMedia #Twitter

The Status Update: Should Facebook be banned at work?

Play Episode Listen Later Feb 13, 2012 4:58


As businesses struggle to come to terms with their employees using social media in work time, Mark quizzes Martin over whether a ban is the answer.

The Status Update: How do I get myself noticed on Facebook?

Play Episode Listen Later Feb 5, 2012 4:31


Making Facebook's Edgerank system work for you.

The Status Update: I'm a B2B. Which social network should I be on?

Play Episode Listen Later Jan 30, 2012 4:02


Which social media platform is best investing time in for business-to-businesses?

The Status Update: What is the best social network for B2Cs?

Play Episode Listen Later Jan 23, 2012 3:46


The Status Update: What's the point of Google+?

Play Episode Listen Later Jan 17, 2012 4:59


The Status Update: Facebook in 2012

Play Episode Listen Later Jan 17, 2012 4:58


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