POPULARITY
Countries around the world are asking whether it is in their best interest to align more closely with China or the United States. Kurt Campbell helped guide US- China policy through multiple administrations and was Deputy Secretary of State under Joe Biden. He joins Christiane for his first TV interview since leaving government. Also on today's show: Director Marcel Mettelsiefen discusses his new documentary on the Israel-Palestine conflict, “A State of Rage”; business owners Debbie Wei Mullin and Sarah LaFleur on the impact of the Trump tariffs Learn more about your ad choices. Visit podcastchoices.com/adchoices
Debbie Wei Mullin, founder and CEO of Copper Cow Coffee, the sustainably sourced and (soon to be) very first certified organic Vietnamese coffee company. Debbie founded Copper Cow in 2016 out of her sister's garage with a mission to transform Vietnamese coffee farming via sustainable practices – now, they've sold 20 million+ coffees to date, all while supporting farmers in Vietnam. they've certified Vietnam's first-ever organic coffee farms, and later this year Copper Cow will become the first organic certified Vietnamese coffee brand (8 years in the making!). They've invested over $100K into converting the farms to organic + pay farmers 2x the market rate for their coffee. Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.
In this week's episode we try a little uppers and downers in this Vietnamese coffee mixed with lavender flowers from Copper Cow Coffee. Debbie Wei Mullin, founder of startup Copper Cow Coffee, is on a mission to spread her love of Vietnamese culture with America and change the way we think about coffee.Listen to find out how we feel about flowers in our coffee and to hear Steph defend venture capitalists while wearing a Bernie Sanders sweatshirt."This is how you pull yourself up by your bootstraps in America. You raise $900,000 from friends and family."Copper Cow Coffee: https://coppercowcoffee.com/products/lavender-latte-pour-over-vietnamese-coffee-with-organic-lavender-with-milkFurther media:https://www.forbes.com/sites/daveknox/2021/10/01/how-copper-cow-is-teaching-the-world-about-vietnamese-coffee/?sh=6ed62c89227dDebbie on Shark Tank: https://www.youtube.com/watch?v=PzyHLfXhC1QStartup to Storefront podcast: https://radiopublic.com/startup-to-storefront-6B4JaM/s1!3de4aHelp us buy questionable coffee by supporting us on Patreon! https://www.patreon.com/nobadreviewspodSponsored by Modest Coffee! Single-origin coffee without the snobbery. Visit https://www.modest.coffee/nobadreviews to see what they're roasting today.
As a child, Debbie Wei Mullin was surrounded by the influences of her Vietnamese heritage. As she began her entrepreneurial journey later in life, she turned to that heritage to launch Copper Cow Coffee, a direct-to-consumer Vietnamese Coffee that is launching nationwide in Whole Foods. I sat down with Debbie, the CEO and Founder of Copper Cow Coffee, to learn more about the company, educating the US about Vietnamese Coffee, and how she stumbled across their innovative pour-over design on a supplier's desk.
Today's guest is Debbie Wei Mullin, founder of Copper Cow Coffee. In case you weren't aware, National Coffee Day is coming up on October 1st, and what better way to celebrate than with a conversation about the roasted beverage that jump-starts America every morning. The first phase of Debbie's path took her all over the world working for the World Bank. But even though she enjoyed the work, she knew she was destined to set out on her own. Her first venture wasn't the runaway success story she had hoped it would be, so she pivoted. And then she had to pivot again when her next idea missed the mark as well. The product we know as Copper Cow Coffee was only ever intended to be a backup plan, but the success it's had only serves to reinforce the phrase ‘if at first you don't succeed, try, try again.' Debbie's story is a masterclass in how flexibility and paying attention to market signals can lead to huge returns. Listen in as we cover everything from why her family's experience in the food industry made her avoid it at all costs, why her deal with Robert Herjavec fell through, and how she hired someone from Craigslist to design a logo and accidentally came away with a name for her company.
Debbie Wei Mullin is the Founder and CEO of Copper Cow Coffee, the first premium Vietnamese coffee company in the US. Copper Cow Coffee connects sustainable farms with the American specialty coffee market, which is the largest in the world. Their signature Pour Over Latte kits come with delicious, sweet creamers and single-serve filters that fit over any cup, so customers can brew a perfect latte anywhere. Debbie's first entrepreneurial venture was founding Wei Pantry, a nationally distributed Vietnamese all-natural heritage food line. Before that, Debbie worked as a Consultant for World Bank, managing their supply chain development. In this episode… Maybe you've got an enviable position with a top-dollar company. Maybe you've got a steady job with health benefits and pension — but something doesn't feel right. What can you do when the entrepreneurial bug has bitten? Debbie Wei Mullin found herself in a similar position. Though she held a cushy position in supply chain development at World Bank, she felt stuck. Her innovative ideas were constantly pushed to the wayside, and she dreamed of a company where she could change the status quo and create great new products. So instead of finding that business, she built it. Now Debbie has created a household-name coffee brand with distribution in major retailers like Walmart, Sprouts Farmers Market, and Whole Foods. What does it take to make your entrepreneurial dreams a reality? In this episode of the Gooder Podcast, Diana Fryc is joined by Debbie Wei Mullin, Founder and CEO of Copper Cow Coffee, to discuss her entrepreneurial journey. Debbie talks about why she left her steady corporate job to start her own business, the impact of her sister and brother-in-law's support, and the unique aspects of Copper Cow Coffee. Debbie also shares tips for venturing out on your own entrepreneurial journey!
I had Debbie Wei Mullin on to discuss her involvement with Copper Cow Coffee. Spoiler: she started it and runs it. (Theme song by Honor Nezzo)
It's been a crazy year for brands in the CPG space. That's what Debbie Wei Mullin, founder and CEO of Copper Cow Coffee, said on this week's episode of the Modern Retail Podcast. The home-brewed Vietnamese coffee company has been around since 2017 and has been growing over the years. But the pandemic changed some strategies, as well as many of its revenue channels. When Copper Cow first started out, it relied heavily on wholesale. It inked deals with both grocers the department stores as a way to get its name out. In those early days, it only had one SKU of pour-over coffee -- and 90% of Copper Cow's revenue came from wholesale accounts, including Williams Sonoma and other high-end stores. Over the years, as Copper Cow built out its digital marketing and grew its product line, the revenue mix has changed. Today, only 20% of Copper Cow's revenue comes from wholesale. The pandemic accelerated that revenue shift -- before the coronavirus first hit, department stores made up 50% of Copper Cow's wholesale revenue. But when stay-at-home quarantines first began, that channel completely dried up. “We had purchase orders that were sitting on the dock,” Mullin said. Going forward, she said, “I don't see [department stores] being a core part of the business.” But even with department stores closed, Mullin said wholesale revenue still spiked. “Our wholesale sales grew immensely, even even with the department stores falling off -- just because the grocery opportunity suddenly became much larger,” she said. Direct-to-consumer sales have also been growing -- the brand appeared on the show Shark Tank recently, which gave it a boost. For now, said Mullin, the focus is on growing -- both sales and Copper Cow's SKUs. The e-commerce business, she said, was “the number one place for us to be able to really form community -- and to be able to experiment with our products.” With that, she went on, “we're excited to be launching some new products, to be able to try out a lot of new exciting flavors.”
C + D went karaoke-ing together recently and had a blast! Listen to the episode to hear about their adventure, their dual obsession with a webcomic site, and a taste test of some new-to-them pour-over Vietnamese coffee. Links To Give You Life: Lose hours of your life without realizing it by reading Siren’s Lament and more amazing comics on Webtoons Traumatize your children (or yourself) by revealing the full story in Barry Mannilow’s lyrics of “Copacabana” Put your rap skills to the ultimate challenge with Nikki’s verse in “Bang Bang” by Jessie J Witness a side of celebrities you hardly see with James Corden’s Carpool Karaoke Adele raps and gets shocked by James’ vocal talents Gwen Stefani brings along surprise guests that turn up the volume Jennifer Lopez has an impromptu text convo with Leonardo DiCaprio Justin Bieber (+ Vol. 2) proves he’s just a regular guy who's embraced the fame Get down to the heart of it with The Cut’s article on “A Psychological Explanation of the Appeal of Karaoke” Put Obsessed to the (Taste) Test: Vietnamese-American #girlboss Debbie Wei Mullin is at the helm of Copper Cow Coffee, an independent coffee company that offers handcrafted pour-over Vietnamese Coffee packs and a subscription service (to keep your caffeination right on schedule). In this episode, C + D give the Classic pack a try and get wired. Episode Guide: (00:00) C + D’s obsession with Webtoons and the Siren’s Lament comic (23:50) C + D talk going to karaoke with friends (34:50) C talks Carpool Karaoke with James Corden (42:38) C talks the The Cut’s psychological explanation behind the appeal of karaoke (45:30) C + D put Copper Cow Coffee’s pour-over Vietnamese Coffee to a taste test
In this episode of 'Making the Brand', Billy talks to LA-based entrepreneur Debbie Wei Mullin, founder and CEO of Copper Cow Coffee. Debbie talks about bringing popular Asian coffee trends to the US and transitioning her business from the retail world into the direct-to-consumer market. See acast.com/privacy for privacy and opt-out information.
How I Raised It - The podcast where we interview startup founders who raised capital.
Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Debbie Wei Mullin of Copper Cow Coffee. Copper Cow makes an "elevated" Vietnamese coffee product for consumers and retailers. The Company raised $2.48 million in a deal led by Silverton Partners. ChinaRock Capital Management, Montage Ventures, Victress Capital, Amplifyher Ventures, Social Starts and 500 Startups also participated. In this episode, Debbie talks about how fundraising is like finding a needle in a haystack, the metric of "100 meetings per $1M raised," leaning on other founders for investor leads, the Company's debut at the Fancy Food Show, why it's important to maintain confidence that the round will close, and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.
Debbie Wei Mullin is pitching her pour-over Vietnamese coffee startup, Copper Cow Coffee. The company is already doing well on Walmart’s shelves. But does she have what it takes to take the brand online? Today's investors are Alexandra Stanton, Sheel Mohnot, Charles Hudson, and Phil Nadel.
Debbie Wei Mullin is passionate about poverty alleviation. After visiting her relatives in Vietnam at 15 years of age she decided to dedicate her career to community empowerment and providing opportunities to those less fortunate. That passion led her to work for the World Bank where she felt she could make a lasting impact within one of the most powerful global institutions with a mission of poverty alleviation. Instead, it was a bureaucratic machine that made her feel ineffective and unempowered. Debbie bravely shunned her comfortable and lucrative career to pursue more effective projects. Initially she developed Wei Pantry, which provides a luxury oil and vinegar from Vietnam. She has now developed Copper Cow Coffee, a portable Vietnamese pour-over coffee kit. Vietnamese Coffee, she believes is the gateway Coffee as it is so palatable. The quality of her products speak for themselves and their success is intrinsically linked to economic opportunities in rural parts of Vietnamese. I'm really looking forward to having Debbie return to the show in the future to discuss the success of Copper Cow Coffee. To learn more about her products visit weipantry.com and coppercowcoffee.com