Podcasts about SKU

Send us a textWondering why your Amazon ads aren't showing or why your product image disappeared? This video explains what really happens when you change your bid and how it affects impressions. If your main image says “not available” or you're dealing with packaging issues from multiple suppliers under one SKU, here's what to check before it turns into a bigger problem.Learn how Amazon handles bid adjustments, what to do when your main image fails to show, and how different packaging from multiple suppliers can confuse the FBA system. From troubleshooting a broken listing to understanding how bid changes impact your ad visibility, this walkthrough is built for active Amazon sellers running PPC and FBA in 2026 and beyond.Need help troubleshooting Amazon listing or PPC issues? Work with the team at My Amazon Guy: https://bit.ly/4jMZtxu#AmazonPPC #AmazonSellerHelp #FBAProblems #AmazonListingIssues #MyAmazonGuy --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Does Bid Affect Ad Rank or Impressions?00:22 - Bid Changes Explained Like Driving01:00 - Fixing “Image Not Available” in Inventory01:48 - How to Tell If Your Listing Is Down02:25 - What to Do If Amazon Image Fails02:38 - Two Suppliers, One SKU: Packaging Conflicts03:30 - What Amazon Actually Cares About in Packaging________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

This year's AWS re:Inforce conference was larger and fueled by greater agentic capabilities. Part of the 451 Research team that was at the conference, Henry Baltazar, Scott Crawford, William Fellows and Melanie Posey, join host Eric Hanselman to explore the announcements and progress that's been made in expanding agentic capabilities and much more. As an incumbent infrastructure provider, AWS is looking to the top of the infrastructure stack to secure their advantage. A suite of developer tools, including the Kiro IDE, are looking to make the creation and operation of agents simpler. There was progress in FinOps, with greater cost transparency and support for partner opportunities in helping customers manage their cloud spend.   There was also a more enthusiastic embrace of multicloud environments, with the introduction of AWS Interconnect, a service that provides easy and scalable interconnection with other cloud providers, with Google being the first and Microsoft Azure said to be in the works. 451 Research's Voice of the Enterprise (VotE) data shows dramatic increases in data migration volumes, making interconnection performance more critical. With the holidays in full swing, how many Mariah Carey song title references can you spot in this episode?   More S&P Global Content: Next in Tech episode 236: Data Migration Next in Tech episode 222:  FinOps AI for security: Agentic AI will be a focus for security operations in 2025   For S&P Global subscribers: 2026 Trends in Applied Infrastructure & DevOps Data Insight: SKU removals run out of steam — hyperscale SKU changes for November 2025 AWS' agentic strategy comes into focus with AgentCore platform and pre-built agents Cloud spending expansion on tap for 2026 despite bleak macroeconomic outlook – Highlights from VotE…   Credits: Host/Author: Eric Hanselman  Guests: Henry Baltazar, Scott Crawford, William Fellows, Melanie Posey Producer/Editor: Feranmi Adeoshun Published With Assistance From: Sophie Carr, Kyra Smith

Johannis Hatt, Gründer von ProductsUp, spricht über die Evolution des richtigen Pricings. Er teilt, warum sie von SKU-basiertem zu Tier-basiertem Pricing wechselten, wie sie durch Overage Pricing natürliche Upsell-Opportunitäten schufen und warum Value-Based Pricing der Schlüssel zum Erfolg ist. Was du lernst: Die Evolution von Pricing-Modellen Wie du Value-Based Pricing implementierst Warum Overage Pricing Sinn macht Den richtigen Mix aus Struktur und Flexibilität ALLES ZU UNICORN BAKERY: https://stan.store/fabiantausch   Johannis Hatt LinkedIn: https://www.linkedin.com/in/johannishatt/?originalSubdomain=de  Productsup: https://www.productsup.com/de/  Florian Dostert: LinkedIn: https://www.linkedin.com/in/florian-dostert/  Syntinels: www.syntinels.com  Join our Founder Tactics Newsletter: 2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach: https://www.tactics.unicornbakery.de/

On this episode of WHAT THE TRUCK?!?, host Malcolm Harris breaks down the biggest stories shaping freight as we head toward the end of 2025. Malcolm covers major industry headlines including the pending Union Pacific–Norfolk Southern rail merger, long-term investment at the Port of New York and New Jersey, consolidation in auto transport logistics, and a high-profile cargo theft case that underscores ongoing risk across the supply chain. The show features an in-depth conversation with Valentina Jordan, CEO and co-founder of Nauta, and Rafa Santiago, COO and co-founder, as they unveil Nauta's AI-powered inventory optimization engine. They explain how SKU-level visibility, harmonized data, and agentic AI workflows are helping shippers reduce stockouts, improve fill rates, and create more predictable freight flows that benefit truckers, 3PLs, and brokers alike. The discussion explores real-world customer wins, faster time to value, and how better inventory planning leads to smoother routes, consistent loads, and stronger revenue across the network. Later in the episode, Malcolm is joined in studio by Virind Gujral, CEO and founder of EV Bots. Virind shares his journey from fleet operations to building autonomous robotic solutions for EV fleet charging. He explains how EV Bots is tackling one of the biggest barriers to electric fleet adoption by eliminating driver downtime, optimizing charging costs, and automating vehicle inspections and maintenance checks. The conversation dives into Chattanooga's growing innovation ecosystem, pilot deployments, and what the future holds for electric fleets and logistics automation. Watch on YouTube Visit our sponsor Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of WHAT THE TRUCK?!?, host Malcolm Harris breaks down the biggest stories shaping freight as we head toward the end of 2025. Malcolm covers major industry headlines including the pending Union Pacific–Norfolk Southern rail merger, long-term investment at the Port of New York and New Jersey, consolidation in auto transport logistics, and a high-profile cargo theft case that underscores ongoing risk across the supply chain. The show features an in-depth conversation with Valentina Jordan, CEO and co-founder of Nauta, and Rafa Santiago, COO and co-founder, as they unveil Nauta's AI-powered inventory optimization engine. They explain how SKU-level visibility, harmonized data, and agentic AI workflows are helping shippers reduce stockouts, improve fill rates, and create more predictable freight flows that benefit truckers, 3PLs, and brokers alike. The discussion explores real-world customer wins, faster time to value, and how better inventory planning leads to smoother routes, consistent loads, and stronger revenue across the network. Later in the episode, Malcolm is joined in studio by Virind Gujral, CEO and founder of EV Bots. Virind shares his journey from fleet operations to building autonomous robotic solutions for EV fleet charging. He explains how EV Bots is tackling one of the biggest barriers to electric fleet adoption by eliminating driver downtime, optimizing charging costs, and automating vehicle inspections and maintenance checks. The conversation dives into Chattanooga's growing innovation ecosystem, pilot deployments, and what the future holds for electric fleets and logistics automation. Watch on YouTube Visit our sponsor Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices

Une Femme Wines didn't scale the way most wine brands do — and that's exactly why its story matters.What began as the house wine at Jen Pelka's two Champagne bars — The Riddler in San Francisco and New York — has scaled into a national brand selling more than 300,000 cases annually, with wines poured everywhere from Delta Airlines to Marriott, Kimpton, stadiums, cruise lines, and even space.In this episode, Jen breaks down how Une Femme unlocked scale by saying yes to the right opportunities — and then rebuilding the business to support them.The turning point came when a chance meeting led to a Delta Airlines trial that required Une Femme to ramp from 1,500 cases over two years to 6,000 cases in three months, a feat that seemed impossible at the time. But they persevered and that single partnership didn't just change volume — it reshaped the company's format strategy, pushing the brand into cans for sustainability, operational efficiency, and national reach.From there, Une Femme scaled differently than most wine brands: Prioritizing national accounts and high-velocity venues over slow regional rollouts, and focusing relentlessly on freshness, tight SKUs, and operational reliability.

In episode #337 of SaaS Metrics School, Ben breaks down why software revenue categorization is a foundational requirement for strong finance, accounting, and SaaS metrics. He explains the core revenue types every SaaS, AI, or software company should separate on their P&L—and why commingling revenue creates downstream issues in MRR tracking, retention metrics, forecasting, and company valuation. Ben walks through the major recurring and non-recurring revenue categories, then shows how clean revenue segmentation enables accurate MRR schedules, retention analysis, cash flow forecasting, and smoother due diligence with investors and acquirers. What You'll Learn The core revenue categories every SaaS or AI company should clearly define The difference between subscription, usage, overage, services, managed services, and hardware revenue Why overages must be separated at both the SKU and general ledger level How revenue categorization feeds directly into MRR schedules and waterfalls Why recurring and variable revenue must be forecasted differently How clean revenue data improves retention metrics and go-to-market efficiency analysis Why investors and acquirers expect revenue clarity during fundraising and due diligence Why It Matters Accurate MRR and ARR tracking depends on clearly defined revenue streams Retention metrics (GRR and NRR) break when revenue types are mixed together Revenue forecasting and financial modeling require different assumptions by revenue type Cash flow forecasting becomes unreliable without segmented recurring revenue data Company valuation is directly impacted by the perceived quality of recurring revenue Investors and acquirers expect detailed revenue schedules during fundraising and due diligence Strong financial systems and accounting discipline reduce friction in audits and exits Resources Mentioned Ben's SaaS revenue hierarchy framework: https://www.thesaascfo.com/the-saas-revenue-hierarchy-why-defining-your-revenue-streams-matter/ SaaS Metrics course at The SaaS Academy: https://www.thesaasacademy.com/the-saas-metrics-foundation

As companies around the world compete for consumer dollars, business strategists are combining new capabilities with traditional tactics to innovate product, create brand momentum, and position the companies they work with for sustained growth. This week on the CosmoFactory podcast, we find out about business development strategy. Our guest is Omar Touma, Director of Business Development at Beesline International. The beauty and personal care brand, based in Lebanon, was established in 1993 and has since expanded well beyond the MENA region. Today Beesline is present in more than 25 countries across 6 continents, and has made refillable roll-on deodorant a hero SKU in multiple markets. If you enjoy this episode, SHARE it with a friend, FOLLOW the CosmoFactory podcast & please LEAVE A REVIEW today. With your help, even more cosmetic industry professionals can discover the inspiring interviews we share on CosmoFactory! ABOUT CosmoFactoryBeauty industry stakeholders listen to the CosmoFactory podcast for inspiration and for up-to-date information on concepts, tactics, and solutions that move business forward. CosmoFactory – Ideas to Innovation is a weekly interview series for cosmetics and personal care suppliers, finished product brand leaders, retailers, buyers, importers, and distributors. Each Tuesday, CosmoFactory guests share experiences, insights, and exclusive behind-the-scenes details—which makes this not only a must-listen B2B podcast but an ongoing case study of our dynamic industry. Guests are actively working in hands-on innovation roles along the beauty industry supply chain; they specialize in raw materials, ingredients, manufacturing, packaging, and more. They are designers, R&D or R&I pros, technical experts, product developers, key decision makers, visionary executives. HOST Deanna UtroskeCosmetics and personal care industry observer Deanna Utroske hosts the CosmoFactory podcast. She brings an editorial perspective and over a decade of industry expertise to every interview. Deanna is also Editor of the Beauty Insights newsletter and a supply-side consultant. She previously wrote the Global Perspectives column for EuroCosmetics magazine, is a former Editor of CosmeticsDesign, and is known globally for her ability to identify emerging trends, novel technologies, and true innovation in beauty. A PRODUCTION OF Cosmoprof Worldwide BolognaCosmoFactory is the first podcast from Cosmoprof Worldwide Bologna, taking its place among the best B2B podcasts serving the global beauty industry.   Cosmoprof Worldwide Bologna is the most important beauty trade show in the world. Dedicated to all sectors of the industry, Cosmoprof Worldwide Bologna welcomes over 250,000 visitors from 150 countries and regions and nearly 3,000 exhibitors to Bologna, Italy, each year. It's where our diverse and international industry comes together to build business relationships and to discover the best brands and newest innovations across consumer beauty, professional beauty, and the entire supply chain. The trade show includes a robust program of exclusive educational content, featuring  executives and key opinion leaders from every sector of the cosmetics, fragrance, and personal care industry. Cosmoprof Worldwide Bologna is the most important event of the Cosmoprof international network, with exhibitions in Asia (Hong Kong), the US (Las Vegas and Miami), India (Mumbai) and Thailand (Bangkok). Thanks to its global exhibitions Cosmoprof connects a community of more than 500,000 beauty stakeholders and 10,000 companies from 190 countries and regions. Learn more today at Cosmoprof.com        

What does it take to build India's fastest-growing kitchen appliance brand from scratch - without burning millions in funding? In this episode, Ravi Saxena, Founder of Wonderchef, reveals how he turned a ₹1 crore bootstrap into a ₹500 crore household name set for an IPO. From pioneering India's meal voucher ecosystem at Sodexo to creating the iconic VIP Strolley at age 23, Ravi's entrepreneurial journey spans three decades of market-making in post-liberalization India. After co-founding Wonderchef with celebrity chef Sanjeev Kapoor in 2009, he disrupted the cookware and appliances industry with breakthrough innovations like the NutriBlend blender and colored non-stick pans that became a cultural phenomenon. He shared the journey in this candid conversation with host Akshay Datt. Unlike venture-backed D2C brands burning cash for growth, Wonderchef achieved profitability by obsessing over consumer pain points, building an 85,000-strong women entrepreneur network, and mastering omnichannel distribution across modern trade, general trade, e-commerce, and direct sales. With 6.5 million Instagram followers and products in every third Indian kitchen, Ravi breaks down the precise strategies behind building brand love without brand budgets. From lobbying for meal voucher legislation in his twenties to cracking the kitchen automation market today, this is a masterclass in patient capital, innovation timing, and building category-defining businesses in India's consumer economy. Key Highlights:

Meta's new Andromeda retrieval engine demands REAL creative diversity. Get Tier 11's Creative Diversification Package and access Media Buying + Data Suite for FREE:https://tiereleven.com/cd Is Meta forcing all your ad spend into one product, regardless of what you actually want to scale? What if the very thing limiting your business isn't your ads or your offer but the algorithm you've been unintentionally training?In this ad lab session, John Moran breaks down how we rebuilt a campaign architecture using a Meta version of the “feeder strategy” and unlocked the ability to steer Andromeda rather than be steamrolled by it. We share how we took a business stuck with 80% of its conversions tied to a single SKU and created a system that grows multiple products profitably, on demand.If you've ever wrestled with product concentration, SKU imbalance, or runaway algorithm bias, this episode is your roadmap out. We cover the data, the levers, the mistakes, and the surprising benefits we didn't see coming. In This Episode:- Applying Google's feeder strategy to Andromeda- Case study: Training Meta to sell more products- CTR and CPC change after restructure- All clicks versus link clicks- The story-first creative advantage- Real results from testing the feeder strategy- Risk, scaling, and product diversification- How the strategy impacts company valuation- Final insights and episode wrap-upMentioned in the Episode:Previous Episode on Google's Feeder Strategy: https://www.youtube.com/watch?v=xndq5dyX5sU Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with John Moran:LinkedIn: https://www.linkedin.com/in/johnmorangads Connect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram - https://www.instagram.com/ralphhburns/ Hire Tier11 -

Glean started as a Kleiner Perkins incubation and is now a $7B, $200m ARR Enterprise AI leader. Now KP has tapped its own podcaster to lead it's next big swing. From building go-to-market the hard way in startups (and scaling Palo Alto Networks' public cloud business) to joining Kleiner Perkins to help technical founders turn product edge into repeatable revenue, Joubin Mirzadegan has spent the last decade obsessing over one thing: distribution and how ideas actually spread, sell, and compound. That obsession took him from launching the CRO-only podcast Grit (https://www.youtube.com/playlist?list=PLRiWZFltuYPF8A6UGm74K2q29UwU-Kk9k) as a hiring wedge, to working alongside breakout companies like Glean and Windsurf, to now incubating Roadrunner which is an AI-native rethink of CPQ and quoting workflows as pricing models collapse from “seats” into consumption, bundles, renewals, and SKU sprawl. We sat down with Joubin to dig into the real mechanics of making conversations feel human (rolling early, never sending questions, temperature + lighting hacks), what Windsurf got right about “Google-class product and Salesforce-class distribution,” how to hire early sales leaders without getting fooled by shiny logos, why CPQ is quietly breaking the back of modern revenue teams, and his thesis for his new company and KP incubation Roadrunner (https://www.roadrunner.ai/): rebuild the data model from the ground up, co-develop with the hairiest design partners, and eventually use LLMs to recommend deal structures the way the best reps do without the Slack-channel chaos of deal desk. We discuss: How to make guests instantly comfortable: rolling early, no “are you ready?”, temperature, lighting, and room dynamics Why Joubin refuses to send questions in advance (and when you might have to anyway) The origin of the CRO-only podcast: using media as a hiring wedge and relationship engine The “commit to 100 episodes” mindset: why most shows die before they find their voice Founder vs exec interviews: why CEOs can speak more freely (and what it unlocks in conversation) What Glean taught him about enterprise AI: permissions, trust, and overcoming “category is dead” skepticism Design partners as the real unlock: why early believers matter and how co-development actually works Windsurf's breakout: what it means to be serious about “Google-class product + Salesforce-class distribution” Why technical founders struggle with GTM and how KP built a team around sales, customer access, and demand gen Hiring early sales leaders: anti-patterns (logos), what to screen for (motivation), and why stage-fit is everything The CPQ problem & Roadrunner's thesis: rebuilding CPQ/quoting from the data model up for modern complexity How “rules + SKUs + approvals” create a brittle graph and what it takes to model it without tipping over The two-year window: incumbents rebuilding slowly vs startups out-sprinting with AI-native architecture Where AI actually helps: quote generation, policy enforcement, approval routing, and deal recommendation loops — Joubin X: https://x.com/Joubinmir LinkedIn: https://www.linkedin.com/in/joubin-mirzadegan-66186854/ Where to find Latent Space X: https://x.com/latentspacepod Substack: https://www.latent.space/ Chapters 00:00:00 Introduction and the Zuck Interview Experience 00:03:26 The Genesis of the Grit Podcast: Hiring CROs Through Content 00:13:20 Podcast Philosophy: Creating Authentic Conversations 00:15:44 Working with Arvind at Glean: The Enterprise Search Breakthrough 00:26:20 Windsurf's Sales Machine: Google-Class Product Meets Salesforce-Class Distribution 00:30:28 Hiring Sales Leaders: Anti-Patterns and First Principles 00:39:02 The CPQ Problem: Why Salesforce and Legacy Tools Are Breaking 00:43:40 Introducing Roadrunner: Solving Enterprise Pricing with AI 00:49:19 Building Roadrunner: Team, Design Partners, and Data Model Challenges 00:59:35 High Performance Philosophy: Working Out Every Day and Reducing Friction 01:06:28 Defining Grit: Passion Plus Perseverance

Dernier jour de Planète Rap pour cette semaine dédiée à Rsko et la sortie de la deuxième partie de son album "Jeune prince" disponible dès maintenant ! Il termine en beauté avec de nombreux invités : Sky, K2, BRK, SKU la R.S, Ism, ATH et CM CITY !

There's milk everywhere: more milk in the U.S., Europe and New Zealand than a year ago, soft Class IV, and Class III futures that could slip into the $13s once you plug in today's spot cheese and whey. With a long milk wave crashing over the dairy industry, will farmers start culling cows and leaving stalls empty? Inside the episode, the team churns through: Why strong balance sheets, paid-down debt and high cow values could delay a production pullback How lower feed costs shift the breakeven – but can't fully offset falling milk checks Why Western and cheese-focused regions like the Pacific Northwest, California and Idaho may struggle first How WPC 80, WPI and clear whey proteins have become the lone bulls – and why capacity constraints limit the industry's response Why there are limits to what customers can pay for whey, and where substitution is already happening It's a barn full of bears on butter, cheese and fluid milk, but the protein complex is still flexing. The question is how long that can last? Tune in to The Milk Check episode 88: One bull in a barn full of bears to hear how our traders are navigating a market that's bearish on volume but still bullish on protein. Got questions? We'd love to hear them. Submit below, and we might answer it on the show. Ask The Milk Check Ted Jacoby III: Welcome, everybody, to The Milk Check. It is December 5th. We’re gonna talk about markets today. And rather than boring you and having the same conversation we had three weeks ago, everything is still bearish. There’s milk everywhere. There’s milk all over the U.S. There’s milk all over Europe. There’s milk all over New Zealand. There’s a whole bunch more milk this year than last year. Things are long. It’s very likely things are gonna get longer before they get shorter. Today we have some of our usual suspects. My brother Gus has joined us today. We’ve got Josh White, we’ve got Joe Maixner, we’ve got Diego Carvallo. And, of course, myself. Looking forward to a great conversation. So, rather than discussing how bearish we can be on these markets, my question, and I’m gonna start by throwing this question at my brother, Gus, is Gus, how long do you think it’s gonna take for dairy farmers to start culling cows and for this milk [00:01:00] production to slow down? Gus Jacoby: I feel like milk price and farm economics are completely contingent on that and how bad those farm economics get with respect to the milk price. Class III is still relatively high. Obviously, Class IV is pretty poor right now. The way I see it, dairymen, at this moment in time, still have fairly strong balance sheets. So, the recent low prices haven’t affected ’em all that much. So, I don’t expect their behavior with respect to culling and whatnot to change. But I think in five, six months from now, assuming that the milk price is at or lower, and quite frankly, I think Class III probably does need to get a bit lower, you’ll start to see some of that behavior change. If I had to guess, either as early as early summer, but as late as maybe mid-fall, if farm economics don’t change, we’ll start to see dairymen begin to leave stalls open. I mean, they’re gonna cull a cow, collect that beef revenue that they can grab, and not necessarily buy the expensive heifer. Ted Jacoby III: You’re thinking it’s gonna take about six months for dairy farmers [00:02:00] to get to the point where they feel like they need to increase the amount of cows they’re selling in order to meet their cashflow needs? Gus Jacoby: That’s my best guess. And again, that can be either expedited or slowed down depending on where the milk price goes. Ted Jacoby III: Corn prices have really come down this year. Do you think the lower feed prices have lowered where that break even point is, or how low we need to go in milk price in order to really send those signals in a strong way? Gus Jacoby: Certainly, feed prices being lower are gonna be helpful to the farm economic model. This becomes a milk price discussion. If the cheese price continues to have that downward pressure and gets low enough, those feed prices won’t be low enough. It’s always related to their inputs. And certainly, cheap feed helps their cause to extend growth in the milk production model. Ted Jacoby III: Right now, on December 5th, the Class III prices for the first quarter are right around, let’s call it $15.50, but if you use today’s cheese price on the spot market at the CME in today’s whey price, you’re probably looking at something closer to $14, 14 and a quarter. [00:03:00] Is that low enough or do we need to go lower? Gus Jacoby: It’s low enough. But not low to expedite anything. Maybe that takes us into the late summer, and remember, it depends on where we’re talking here in the country. Milk production costs are different depending on where you exist in the country. And also payouts are a lot different in a lot of places, depending on where you exist in the country. So, some regions might struggle sooner than later. Ted Jacoby III: Which regions do you think are gonna struggle first? Gus Jacoby: The West, Pacific Northwest, I think California, areas like Idaho that are strongly cheese based. If you’re paying on a Class III price and it stabilizes, which I don’t anticipate here, then perhaps some of those regions might hold on longer. My guess is predicated on the forecast of Class III going a bit lower. Ted Jacoby III: I guess I’d have to agree with that ’cause I don’t think $14 a hundredweight is enough. Because we’re still in front of Christmas, and I think the market’s probably gonna get worse before it gets better. My hunch is we’re gonna see $13 milk this year. We’re gonna see it in Class IV, and we may be already [00:04:00] seeing it in Class IV as soon as December. I think we’re gonna see a 13 handle in Class III, probably most of the first quarter. Gus Jacoby: If you’ve got a Class III at 13, and Class IV holds as low as it is, which I would expect certainly in the first half of the year, and then you have your standard freight and other deducts in those milk checks, dairymen are now getting to an area that is very adverse. Ted Jacoby III: Even though we’re talking about really low prices, I think there’s a lot of dairy farmers out there that are in a pretty healthy place. Gus Jacoby: I would agree. Ted Jacoby III: They’re healthy in two ways. One, I think that many of them have been able to take the last two years and really pay down their debt. And so, they’re in a really good spot financially, just on the balance sheet alone. But the second thing is those cows, they’re worth twice what they were worth three years ago. And so, not only have they paid down their debt, but if they need to borrow more, they’ve got more collateral to borrow against because those cows are usually the collateral for the banks when the banks lend dairy farmers money. It’s [00:05:00] usually the cows and the land. My hunch is that this may go on longer than we expect because of how healthy dairy farmers are financially today. Not saying they’ll be healthy in four or five months, but they’re healthy today. And because of how much bankers are probably willing to lend them based on those balance sheets. Gus Jacoby: I agree that the balance sheets are strong at the moment, even after a couple tough months. But I would also add, that that can change fairly quickly if the milk price gets low enough. And it’s certainly a ratio of farm economics over a certain period of time and milk price. If it gets low enough and makes those farm economics adverse enough, it can expedite the issue, which is a plausible scenario right now. Ted Jacoby III: Mm-hmm. I would agree with that. I think the hardest thing, especially when you have a falling market like we do right now, is to try and figure out exactly where the bottom is. About a month ago, the bottom was about a $1.40. Well, guess what? Cheese price is already below a $1.40 Now, we’re hearing it’s gonna be [00:06:00] somewhere in the $1.20s. What I’m scared is we’re gonna get to the $1.20s, and somebody’s gonna start talking about maybe we need to go into the teens. I don’t know if we’re gonna go that low, but we’re definitely in that scenario right now, where you have a market that’s falling and nobody has a really good feel for where that bottom is. Gus Jacoby: I agree. Cheese and butter right now, their outlook over the next six to eight months does not look good. Ted Jacoby III: Yeah. You mentioned butter. Joe, I’ll ask you: we’re below a $1.50 in butter. Butter feels like maybe it’s caught a temporary floor. Is this a temporary floor or could we stabilize here for the next six months? Joe Maixner: I think we’ve hit a temporary floor, but I don’t think it’s the lowest we’ll see over the next 90 days. I think that cream seems to be in balance, even after Thanksgiving, and I think it’s kept a nice spot in the market where people are willing to buy, those that hadn’t already put contracts on for next year are seeing the 2026 numbers and they’re looking at that against their budgets and blocking volume up for next year. A [00:07:00] lot of first half volume’s already been booked. We’re just seeing more activity. We’ve hit that level of support. Ted Jacoby III: Joe, you mentioned cream. Gus, I’m gonna go back to you. We had some really ugly cream multiples the first half of last year. Have we increased churn capacity, and do we expect those multiples to be just as bad this year or have we increased churn capacity enough so that maybe they won’t quite get so bad? Gus Jacoby: We have increased churn capacity, certainly. I don’t know if it’s enough. Some dairymen around the country are feeding their rations a bit different and getting a little bit less butterfat out of the milk. I don’t think that’s enough, yet, to make too much change. I will anticipate having some very low multiples through the holidays and the spring flush. Ted Jacoby III: Okay. Diego, I’m gonna switch gears and come to you. We just talked about U.S. milk production. Gus thinks it’ll take about six months to turn. I hate to be really pessimistic, but my gut, and I just can’t shake this gut, is it’s gonna take longer than usual this time around. And we may see it go well past nine months before we see a real turn. [00:08:00] We may see the number get better simply because we’re measuring against strength, but that doesn’t mean we actually see a change in trend. What about Europe and some of the other milking regions in the world, is it gonna take that long us to see some changes in milk production in those regions? Diego Carvallo: If you just go to the fundamentals and you analyze that the European farmer usually has a smaller scale, and that means that their costs tend to be a little bit on the higher end. They do not have access to capital as there is in the U.S. There’s more restrictions when it comes to environmental, and overall I would say they have more headwinds than the U.S. So, if you add to all of those headwinds, the price headwind, the reaction on milk production to lower prices should be faster than in the U.S. The same applies to South America. But we’ve talked a lot about Chinese production, we know that in that country, there are way more things to take into account. Ted Jacoby III: [00:09:00] So, we’ve been talking a lot about the supply side today. We’re just overwhelming supply on the butter side; we’re overwhelming demand to a lesser extent, but still on the cheese side. Josh, protein still tends to be the shining star. But are we getting to a point where we’re starting to get some pushback on protein prices? And is that going to continue to be the lone bull in an overall bearish dairy market, or do we need to be concerned there too? Josh White: I don’t think we’re getting pushback at the prices quite yet. Does that mean I think that these prices are palatable over the long term? I’m unsure. But what we are seeing right now is lack of availability and no quick ability by the European market or the U.S. market to scale production to meet the demand, which means that ultimately, the demand for WPC 80 and WPI and then some of the more value-added proteins, particularly in the whey complex, like the clear WPIs, the acidified products and others, the demand is outpacing our ability to supply it. What that’s [00:10:00] doing is forcing utilization segments or customers that can’t compete in terms of price for that available supply to look to alternatives. We’re starting to see more and more of that. As a commodity trader, we expect that to happen quicker than it does. So, already in early 2025, we were looking towards MPCs, casein-related products and others to pick up some of that demand because they’re much lower value. And I don’t think that the average customer in the market that’s using whey proteins fully recognize the functional differences between whey proteins and milk proteins. And they certainly don’t realize that milk protein concentrate has whey protein in it. Generally speaking, the average consumer doesn’t know the difference in these products. That’s not a fault of theirs. Particularly going into CPG applications and further processing, this is an ingredient. An ingredient that has a lot of label recognition and popularity right now for all the reasons we’ve talked about in prior podcasts: GLP-1 driven demand, [00:11:00] health and wellness movements globally, a lot of other reasons. Is that an early indication that enough time has now passed that the relative value of whey protein above the competing, but still quite valuable proteins in the dairy complex, are gonna result in substitution both substitution within the dairy category to whey protein to milk protein concentrates to micellar casein to WPC 70, also known as WPPC, whey protein phospholipid concentrate (WPPC) ProCream. There’s a lot of different names for these products. That’s likely to happen. But it also, unfortunately, might result in a lot of categories pushing to non-dairy proteins. There’s a lot of information out there, things put on by ADPI and others talking about the protein power of dairy and how digestible it is. How high quality it is for your conversion rate, why it’s such a popular thing. But if you can’t get supply, you’re forced to look to alternatives. And so, we’re starting to see some of that [00:12:00] happen. So, a couple things that I’ve heard anecdotally in the market over the past few weeks in particular, but it’s been happening over the last few months are: get us samples of milk protein concentrate. One of our customers is suspending a certain SKU on the shelf because they can’t get the supply. This price simply won’t work for our application. So, we won’t buy this product at above this price. So, we are triggering some thresholds. And triggering thresholds is gonna have some type of balancing result in the industry. Whether that’s enough to support the milk protein side of the equation, I don’t know. We have a limit to the ability to respond to this demand. You have to order equipment, you have to get the bank lending, you’ve gotta get the design. It takes a long time to increase capacity. That’s all gonna come into play and impact this market and the balance of this market in 2026. Now, if you’re asking me, is my gut that we hold these high prices or even higher prices without some reversal in the price [00:13:00] action for whey proteins in 2026? I’m not ready to say that it’s just here or higher in 26, but is it here or higher in the first quarter? Absolutely. Is it here higher in the second quarter, probably. Is it here or higher after that? I become a little bit skeptical. And to be clear, that’s not because the demand isn’t there right now. The demand feels like it’s there. I just don’t know how the market balances it out without pushing the price just too high in the short term for the market to digest it and pass it through. I also think that when you’re talking about the dairymen and you’re talking about the cheese makers, there is two different classes here. There is the class of those that make whey proteins and the class of those that do not. That has a material impact on profitability throughout the supply chain. Additionally, we’ve got a lot of milk in the U.S. We’ve got a lot of milk in the world right now, and the milk in the Northern hemisphere altogether is only gonna increase from here through the first half of [00:14:00] the year. That milk is gonna need to be processed. The incremental milk production will result in incremental whey protein availability, which means that those whey solids from cheese processors they have to find a market. If you can’t make the valuable product of WPC 80 and WPI, you have to explore the other alternatives, which are simply not experiencing the robust demand of those two categories. Sweet whey powder, whey protein concentrate 34% (WPC 34) and some of these other products, they have a limit to what people are willing to pay. History tells us, at least for sweet whey powder, we’re testing those limits. Ted Jacoby III: For sweet whey powder, we are, the question is, is this happening for whey protein? And that’s a harder one to answer. Josh White: Absolutely. Ted Jacoby III: I did some back of the envelope math. As a country, we produce 8% to 9% more milk in May on a daily basis than we do in November. If half of that milk goes into cheese, we’ll produce 8% more cheese and 8% perhaps more whey protein. The solids change, too. So, maybe it’s not a full [00:15:00] 8%, but is 8% enough to tip the scale on whey protein demand? And I don’t know, given the demand complex for whey, I think for cheese it’s gonna feel very burdensome. I think for butter, it would probably feel pretty burdensome. The butter market we’re kind of used to it because of the way the demand curve looks, but I just don’t know when it comes to whey, if that’s enough to put some pressure on this market and bring those prices down. Josh White: Well, it depends on what you’re talking about because you could argue that the WPC and WPI facilities are bringing in outside whey solids. Mm-hmm. Mm-hmm. As their own milk and their own whey generation increases seasonally, that’s gonna push whey solids back to somebody else. So, all 8% in your hypothesis there, I doubt contributes to an 8% increase in whey protein production. Because the available capacity isn’t there? Josh White: Correct. Now, is there production efficiencies that are still gonna be gained? Are there those out there that are expanding a bit [00:16:00] that we’re unaware of? Are there orders for new equipment in the system that might be closer to realization than we think? All possible. And we can’t ignore Europe. I don’t feel like I can adequately represent what the expansion model looks like in Europe right now for whey proteins. What I can say is that at least for the U.S. and Europe, our internal demand is currently absorbing a greater percentage of our production than ever before, and that’s leaving the rest of the world that was buying product from those two markets, having to search for that protein elsewhere. Ted Jacoby III: Mm-hmm. Josh White: And, this is being a bit over generic, but the rest of the world likely will be more willing to substitute than the U.S. or the European consumer to other products. Ted Jacoby III: I would agree with that. Everybody in our office is just leaning really bearish, just about everybody we talk to seems to be leaning really bearish. Josh White: Outside of Black Swan events: major trade disruptions, major production impacts that we can’t predict. If you’ve [00:17:00] been in the dairy industry long enough, you know to never bet against the dairymen and their ability to make milk. But it’s gotta be on the radar that the competitive dollars for those animals I don’t think has ever been as lucrative as it is right now. And those animals that they’re currently milking are older then typically they want them to be. So, if we shift this cycle quickly enough and violently enough, and that’s price, at what moment do we get surprised at what that residual response is? How many pent up animals find their way to slaughter? How quickly that could happen. And I think generally speaking, most of us would bet that the calf inside the dairy cow right now is worth enough to wait. And so, we’ve gotta get through the first half of the Northern Hemisphere season before we see much of an animal response. Ted Jacoby III: I think that’s a fair comment. Dairy farmers, especially the big financially astute ones, there’s a math equation. It’s like, this is my revenue [00:18:00] from milk. This is my maybe revenue from biofuels or wherever else. They have revenue streams from a cow that’s giving milk every day. This is the cost to maintain that cow. The variable cost feed, for example, being the big one. Well, when you’re getting $20, a hundredweight from your milk versus $13, a hundredweight for your milk. That equation has changed quite a bit, whereas the exit price, what you’re gonna get if you sell the cow hasn’t changed at all, which means your math equation, the exit possibility has definitely gone up. It’s more profitable to sell this cow than it used to be. Josh White: History tells us that the exits of the older dairymen and the smaller dairies doesn’t really change based on economic conditions, it’s relatively stable. Maybe there’s some risk that we have some pent up exits and some risk that it’s never been a better time to retire. Mm-hmm. And you get some smaller dairies that decide to exit. That doesn’t move the needle. Ted Jacoby III: I would suspect. You’re right. We’ll see. Josh White: One [00:19:00] quick remark that’s important is the outlook on demand. It seems like the market is very, very bearish because supply is outpacing demand globally and it’s in every major milk shed. But demand by import regions has been pretty good. Mm-hmm. They’ve been buying year over year, more dairy products. At the same time, I don’t believe there’s any region in the world that’s currently sitting on cumbersome overall dairy stocks, whether that’s from the import regions or the production regions. Everyone seems to be quite aware that you gotta stay in front of this. I don’t know how to interpret that. On one hand, you could say that based on some of the economic outlooks, globally, we shouldn’t be expecting things to get better. We should be expecting them to get at best the same or possibly even worse. On the other side of that equation is import dairy consumption and demand is growing and continues to grow, so it might be a painful period, but the long-term [00:20:00] outlook remains pretty good, and we just overreacted to some of the demand signals that we have. Credit to the dairymen in the world, being able to respond to signals that we needed more fat, not even a year ago. That whey protein demand’s good. I mean, the market has responded, but overall we’re not talking about an oversupply situation because demand’s bad. If you go granularly, like U.S. cheese consumption, doesn’t look real great right now. The outlook for overall economic health, I’m not an expert in that area, but I’m not seeing a lot of people talking about a rosy 12 to 24 months there. So, yeah, I think generally speaking, it’s easy to be bearish, but maybe that’s one thing to pay attention. Ted Jacoby III: You mentioned demand. I happened to be involved in a conversation yesterday with an equities trader and his comment about stock valuations, equities, valuations, which was really a demand comment, was, I’m just waiting to see what Christmas sales do. I think there’s a lot of people out there right now that are trying to get a feel for what’s [00:21:00] the long-term demand or the 2026 demand perspective, and I think a lot of them are gonna judge what it really is based on how this holiday season plays out. All right guys. Hey, thanks for a great conversation. I apologize to all the dairy farmers out there that I couldn’t give you any better news, but hang in there that good news will come eventually. That’s right.

In this episode of The TechEd Podcast, host Matt Kirchner sits down with Irv Blumkin, Chairman of Nebraska Furniture Mart (NFM), and Ryan Blumkin, Executive Vice President, to unpack nearly 90 years of retail innovation, from Mrs. B's pawn-shop beginnings to multi-acre campuses in Omaha, Kansas City, Dallas, and soon Austin. They explore what it's like to partner with Warren Buffett and Berkshire Hathaway, build massive destination developments, and still obsess over every single SKU and customer interaction. From dynamic pricing and AI-enabled operations to a mind-blowing learning trip through China's retail and technology ecosystem, Irv and Ryan share how NFM is using data, automation, and emerging tech to deepen their moat, without ever losing sight of values, culture, and long-term thinking. They also talk careers in retail tech, why young “outside-the-box” thinkers matter, and the role of lifelong learning in leading through disruption. Listen to learn:Why Warren Buffett bought Nebraska Furniture Mart on a handshake, and what Irv has learned from decades of dinners and deal-making with himWhy strong values and culture matter more than ever in this tech-driven marketplaceHow NFM uses massive-store footprints, destination partners like Scheels, and even hotel/convention centers to turn shopping into an experienceHow dynamic pricing, digital shelf tags, and nightly web crawls of 70,000+ SKUs keep NFM competitive with Amazon, Costco, Wayfair, and othersWhat Irv and Ryan saw in China's tech companies and how those lessons are shaping NFM's future3 Big Takeaways from this Episode:1. Timeless values can scale into a $2 billion business. Mrs. B's simple principles (sell at a great price, tell the truth, and pay your bills) still anchor NFM's strategy, even as the company builds 1.8 million-square-foot campuses and expands into new markets like Austin. Irv connects those values directly to long-term growth, customer trust, and the family's partnership with Berkshire Hathaway. 2. Technology is now core infrastructure, not an add-on. NFM's nightly web crawling, digital price tags, and dynamic pricing systems automatically position them as the best value against online competitors, while complex distribution networks and emerging AI tools optimize inventory and logistics. Ryan frames this as building a “moat” with data, automation, and relentless operational excellence, not just more advertising. 3. Lifelong learning is mandatory for modern leadership. Irv has invested in executive education for decades, and both he and Ryan describe their China trip as “eye opening” in terms of speed, scrappiness, AI adoption, and asset-light business models. They're already translating those lessons into new e-commerce strategies, warehouse automation concepts, and AI-enabled process improvements back at NFM. Resources in this Episode:Learn more about Nebraska Furniture MartOther resources mentioned:Six Days in China: The Speed, Scale and Innovation Outpacing the U.S. - Podcast episode with Todd WanekMORE LINKS & RESOURCES ON THE EPISODE PAGE: https://techWe want to hear from you! Send us a text.Instagram - Facebook - YouTube - TikTok - Twitter - LinkedIn

Episode: 403 Hosts: Andy Shiles — LinkedIn. & Lalo Solorzano — LinkedIn. (linkedin.com) Guest(s): Hal Berman — LinkedIn. (linkedin.com) Published: November/December 2025 Length: ~44 minutes Presented by: Global Training Center

Na knjižnem sejmu smo lahko videli pet knjižnih novosti iz najnovejšega, šestega letnika zbirke Klasična Beletrina (Beletrina), v tokratni epizodi Izšlo je pa lahko izveste več o morda najbolj zanimivem romanu petega letnika. To je roman Slivov cvet v zlati vazi, ki naj bi ga oziroma ga je napisal Lanling Xiaoxaiosheng. Domače bralke in bralci poznajo roman pod naslovom Lepe gospe z bogatega dvora, ki je izšel v kar treh izdajah. Omenjeno verzijo je iz nemščine prevedel Ivan Skušek, najnovejšo pa je prevedla iz izvirnika Katja Kolšek. Roman, ki je zelo obsežen in vsebuje sto natančno strukturiranih poglavij, lahko tako beremo v zgolj v izsekih: Skuškov prevod (leta 1965 je izšla tretja izdaja) vsebuje uvodnih devetinštirideset poglavij romana, objava Katje Kolšek pa od vključno dvainšestdesetega poglavja do vključno devetinsedemdesetega. Morda je kdo ob tem podatku pomislil, da je škoda, da ni izšel še obsežnejši izbor ali pa celoten roman, toda tudi tako objavljeni roman nudi bralki in bralcu otipljiv vpogled v zelo zanimivo literarno delo, ki med vrsticami pripoveduje o družbenem in osebnem razkroju v dinastiji Ming. Romaneskni junak Ximen Qing je povzpetnik in ne pozna meja, tudi v ljubezenskem življenju ne. Tako sprejme afrodiziak od indijskega meniha, afrodiziak, zaradi katerega pozneje tudi umre. Zaradi erotičnih prizorov avtorica spremne besede v naslovu omeni tudi sintagmo obscena literatura. Več o romanu pa pove Katja Kolšek v pogovoru z Markom Goljo v Izšlo je, prebere pa še kratek odlomek iz romana v kitajščini in daljši v slovenščini. Nikar ne zamudite.

✍【乱翻书时刻】• 本期从一个独特视角开启：字节首款产品内涵段子与抖音看似画风迥异，却调通和孕育了抖音成功的几个最关键要素：社区可以内容泛化的信心，短视频流与推荐算法打通高增长，以及一起从0到1可供随时调配的团队。• 抖音仅当了2个月行业第二，接连翻越火山快手，一切发生在短短4个月。许多人印象里，18年4月快手被暂停下载，而后被抖音超过。事实上在此前的3个月，抖音的留存、时长、频次都已经超过快手，日活差距几乎抹平。这背后双方的三个主要差异。• 张一鸣在17-18年初的主观视角在如何变化。为什么押注多款产品与快手之争；在国际化机会面前的果断与弹性。他早于决定性季度的3个月前，看到了哪些致胜因素？最终演化成（ChatGPT之前）全球最恐怖的增长奇观。

Danilo Zatta is the author of The Pricing Model Revolution, The 10 Rules of Highly Effective Pricing, and the new book Revenue Growth Management. He is recognized as one of LinkedIn's Top 5 Pricing Thought Leaders and brings decades of consulting experience from Accenture, Simon-Kucher, and BCG. His work is anchored in one simple insight: pricing is the "sunny side" of consulting. He shares real examples of companies that increased profit by cutting ineffective promotions and by detecting thousands of spare-part pricing outliers with AI. This episode explores pricing leadership, the CEO's role, the difference between pricing truth and framework preference, and why democratized pricing knowledge makes talent the true competitive advantage.   Why You Have to Check Out This Episode: Learn how AI spots hidden pricing outliers across hundreds of thousands of SKUs and turns them into instant profit. Discover why FMCG companies burn cash on promotions and how smart RGM frameworks finally fix it. Understand the real "truth" behind pricing frameworks and why people, not methodology, drive pricing success.   "Start the AI pricing journey—not by boiling the ocean—but by finding a use case that works, proves value, and then expand it." – Danilo Zatta   Topics Covered: 01:27 - How Dan Got Into Pricing. His shift from cost-cutting to pricing and why he calls it the "sunny side" of consulting. 06:57 - Freedom in Consulting Choices. Comparing Accenture, Simon-Kucher, and BCG—and why team chemistry matters most. 09:11 - Revenue Growth Management. How FMCG brands optimize trade terms, promos, and price architecture for profit. 11:55 - FMCG as B2B. Why FMCG selling to retailers is a pure B2B relationship with limited price control. 17:22 - Implicit Collusion in Airlines. How industries use public price signaling to influence competitor behavior. 19:13 - AI in Spare Parts Pricing. How AI identified major pricing outliers and delivered over €1M in quick wins. 24:42 - Why AI Beats Excel. AI's advantage in scale, complexity, and instant alerts across massive SKU sets. 27:15 - Starting Your AI Pricing Journey. Begin with one use case, prove it works, then expand—no perfect data needed.   Key Takeaways: "Pricing used to be specialized knowledge. Today it's democratized—so what differentiates you is the team, not the tools." – Danilo Zatta "If you're the market leader, you must act first. Smaller players can't reduce promotions until you do." – Danilo Zatta "Pricing is never boring because every industry has its own logic, levers, and constraints." – Danilo Zatta   Books by Danilo Zatta: The Pricing Model Revolution: https://www.amazon.it/Pricing-revolution-pricing-cambier%C3%A0-comprare/dp/8836010547/ The 10 Rules of Highly Effective Pricing: https://www.amazon.com/Rules-Highly-Effective-Pricing-Management/dp/1394195761 Revenue Growth Management: https://www.amazon.it/Revenue-Management-Manufacturing-Application-Industry/dp/3319807595/   Connect with Danilo Zatta: Website: https://www.danilozatta.com/  LinkedIn: https://www.linkedin.com/in/danilo-zatta  Books: https://www.danilozatta.com/books/    Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving Email: mark@impactpricing.com  

In this Technology Reseller News podcast, Doug Green interviews David Erickson, CEO of Phound, about the launch of Phound for Business—a platform that goes far beyond traditional UCaaS. Built on the global CarrierX telecom backbone, Phound treats the phone number as a verified digital identity, enabling secure calling, texting, AI integration, and multi-persona management. “The SKU is the phone number,” Erickson explains. “It should be your global identity—voice, messaging, payments, even AI agents all roll up to it.” What Makes Phound Different Identity-verified profiles with blue-check authentication Multi-persona control for work, personal, and AI agents Advanced filtering & private caller groups to block unwanted calls AI-ready architecture, letting businesses give phone numbers and permissions to AI assistants SMB-friendly design for fast setup, secure communication, and simplified management Erickson emphasizes that Phound is built for the new AI era—where human and AI employees coexist and need trusted, secure communication channels. More at https://phound.app/

In this episode of Retention Chronicles, host Mariah Parsons sits down with Taylor Walker, co-founder of Spritzal Cookie Company, to unpack the 11-year journey of scaling a family recipe into a fast-growing clean-label cookie brand. Taylor shares how Spritzle evolved from rainy Saturday farmer's markets to mass retail distribution, the pivotal decisions behind SKU reduction, packaging revamps, and transitioning from cottage production to manufacturing partners.They dive into customer acquisition strategies that actually work for small, non-VC-backed CPG brands—founder-led storytelling, community-driven sampling, TikTok and Instagram consistency, and the power of organic word of mouth. Taylor also breaks down what customer retention looks like in consumables today, from thoughtful email cadence to in-store surprise-and-delight tactics.Whether you're building a CPG brand or fascinated by modern consumer behavior, this episode is packed with must-hear insights on scaling thoughtfully, staying scrappy, and keeping authenticity at the center of growth.

What happens when your entire business is built around one hero product—and it suddenly blows up after a surprise shout-out from Joe Rogan? In this episode, Paul Jackson, co-founder of Animalhouse Fitness and inventor of MonkeyFeet, joins me to share the wild ride of bootstrapping a viral fitness brand. Listen in as Paul breaks down the design and evolution of MonkeyFeet, the unexpected surge that followed Joe Rogan's mention, and the operational challenges of growing a one-SKU fitness brand. He also shares the realities of navigating tough market conditions, evaluating Amazon strategically, and pushing forward with new product innovation. You can find show notes and more information by clicking here: https://bit.ly/3McgDcp Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

This week, Jace Goodrow, vice president of growth at Deep Roots Harvest, joins the Cannabis Equipment News podcast to discuss his tactics to drive revenue and customer engagement in dispensaries, best practices on SKU rationalization and vendor pricing, training up budtenders and making sure you have the right product mix on the shelves.Please make sure to like, subscribe and share the podcast. You could also help us out by giving the podcast a positive review. Finally, to email the podcast or suggest a potential guest, you can reach David Mantey at David@cannabisequipmentnews.com.

Your product line might be the reason customers are confused and not buying. In this episode, I walk you through why having scattered categories and “a little bit of everything” is quietly killing your sales, and what to do instead. In this episode, I'll tell you how one student went from scraping by to consistent $15K-$35K months by focusing on a few core SKU's. Listen in for the questions I ask in EVERY product audit, how to define what you want to be known for, and create a tight, profitable product line. Plus, we'll talk about how to position your best sellers across Etsy, markets, and more. Get ready to simplify your shop and watch your sales grow.In This Episode, You'll Learn:00:00 Why customers bounce when your categories are scattered.05:00 Ways to apply retail display logic to your homepage, emails, bundles, and social channels.08:15 Self-audit questions to see if your brand reads like a gift shop or a specialist.13:15 How to use sales data from the last 6–12 months to identify best sellers.17:45 Where sells best, website vs. Etsy vs. markets?19:30 Can a 90-year-old tell what you sell in three seconds?23:00 Your next steps to go from scattered to stand out in the next 90 days.Resources + LinksGet customized coaching for your business - join the 60 minute qualification call!Get business tips sent right to your inbox - join the newsletter!Watch on YouTubeFollowJacqueline on IG: @theproductbosstheproductboss.com

Nearly a year on the job, new-ish Lagunitas CEO Bernardo Spielmann is seeing opportunities for the legacy California craft beer brand.   Those opportunities include expanding Lagunitas Hazy IPA from a draft-only release to package, building on the successful launch of 9% ABV Hazicus Maximus hazy IPA, which now boasts 20,000 points of distribution, and revamping the packaging for non-alcoholic hop water Hoppy Refresher.    On the latest edition of the Brewbound Podcast, Spielmann shares that it's also about listening to consumers, who demanded the return of seasonal Unrefined Shugga', the 10% ABV strong ale that returned this year as a national play in bottles and club packs.    Spielmann tells Brewbound managing editor Jess Infante that the goal is to see what resonates and respond quickly.    "More and more as the craft segment matures, we're going to have to be sharper per channel, per market, per SKU how you want to build your proposition," he said. "There will be a rationalization and that's the expected approach. We need to facilitate that for retailers but also our distributors. It's also part of our strategy to be very sharp on how we launch or roll out innovations and the tradeoffs."    Spielmann also discusses the beer category's need to bring back socializing and capture those occasions. He explains how Lagunitas is doing its part with its "Party Legend" brand activation, which celebrates consumers who are the life of the party.    But first, Brewbound editor Justin Kendall and managing editor Jess Infante discuss the sudden closure of Rogue Ales & Spirits and why the shuttering of a top 50 craft brewery is jarring for the public and industry. They also dig into the rumored sale talks of party punch maker BeatBox to Anheuser-Busch InBev.    Jess and Justin also share their experiences, including a visit to Tree House's country club/golf course/taproom and the scuttlebutt from the California Craft Brewers Association's Summit and the Iowa Craft Brewers Guild's I-Best meeting.

Send us a textNetworks can sometimes feel like a maze of licenses, tunnels, and 2 a.m. pager alerts. We sit down with Graphiant CEO Ali Shaikh to unpack how Network as a Service makes connectivity on-demand, consumption-based, and finally as flexible as the cloud it serves. From the SD-WAN wave to the pandemic reset, Ali explains why the old build-and-forget model couldn't keep pace with multi-cloud, remote work, and fast-moving partnerships—and how a stateless, metadata-driven fabric changes the game.We explore two clear buyer paths. Pragmatic teams want turnkey connectivity that lowers cloud egress costs, reduces NAT and transit complexity, and keeps operations calm. Futuristic teams need dynamic, auditable data exchanges for AI workloads, research projects, and payments ecosystems—publisher-subscriber connectivity that negotiates policy and stands up in days, not quarters. In both cases, the network becomes evergreen, with new capabilities landing in the service rather than hidden behind feature licenses. Pay for what you move, not for buttons you can't press.Security shifts from signatures to assurance. In an AI-fueled threat landscape, we focus on what should move, where it may travel, and who can subscribe—then we detect anomalies and lock down exfiltration. Ali digs into continuous audit trails, sovereignty-aware routing, and why pushing complexity to the edges keeps the core lean and reliable. Expect candid talk on cloud cost traps, how to cut NAT sprawl, and the reason a hollow core with metadata labels beats hop-by-hop state.If you're ready to trade SKU spreadsheets for clear outcomes—and want a network that can spin up for a week and tear down without drama—this conversation will reset how you think about connectivity. Subscribe, share with a teammate who owns the cloud bill, and drop a review to tell us where ephemeral networking would save you the most.Connect with our guest:https://www.linkedin.com/in/alifshaikh/https://www.graphiant.comPurchase Chris and Tim's book on AWS Cloud Networking: https://www.amazon.com/Certified-Advanced-Networking-Certification-certification/dp/1835080839/ Check out the Monthly Cloud Networking Newshttps://docs.google.com/document/d/1fkBWCGwXDUX9OfZ9_MvSVup8tJJzJeqrauaE6VPT2b0/Visit our website and subscribe: https://www.cables2clouds.com/Follow us on BlueSky: https://bsky.app/profile/cables2clouds.comFollow us on YouTube: https://www.youtube.com/@cables2clouds/Follow us on TikTok: https://www.tiktok.com/@cables2cloudsMerch Store: https://store.cables2clouds.com/Join the Discord Study group: https://artofneteng.com/iaatj

What if the biggest opportunity in your industry is something no one else recognizes? In this episode, Eric Tecosky, the founder of pioneering cocktail ingredient brand Dirty Sue, unpacks how a simple gap behind the bar became a first-to-market product, a profitable niche, and a lesson in disciplined focus.  From navigating skeptical buyers to scaling a single SKU for 20 years, ET breaks down the strategy, timing, and execution behind building a sustainable, category-creating brand. Show notes: 0:25: Eric "ET" Tecosky, Founder & CEO, Dirty Sue –  ET talks about the origin of his Instagram handle before he reveals how the idea for Dirty Sue emerged from a bartending pain point: running out of olive brine during a rush. He explains his vision for a brand of premium olive brine but was stymied early on because bars still operated in a pre-premium cocktail era. He shares his path to grassroots sampling and convincing bartenders and managers of the operational efficiencies of a bottled product. ET discusses Dirty Sue's gradual expansion across the West Coast and how he tapped into a growing home-cocktail market. He emphasizes a disciplined focus strategy and notes that he has taken only one round of investment at the company's founding. Brands in this episode: Dirty Sue, Jack Daniel's

Deze talkshow wordt mede mogelijk gemaakt door MSI. Alle meningen in deze video zijn onze eigen. MSI heeft inhoudelijk geen inspraak op de content en zien de video net als jullie hier voor het eerst op de site.Klaar om het weekend in te gaan? Geven wij je nog een extra zetje. Door middel van een nieuwe editie van de meest populaire talkshow over videogames in Nederland. Anderhalf uur aan geklets en gezwets over nerd stuff kietelt straks jouw trommelvliezen. Dit keer zitten JJ en Skate in de studio klaar. Ruim 100 jaar aan game-ervaring aan één tafel. Dat krijg je nergens. Ze beginnen in deze nieuwe editie van Einde van de Week Live te praten over onder andere de verrassende aankondiging van de Steam Machine, de Aziatische State of Play, de nieuwe Horizon MMO die niet naar de PS5 komt en de casual mode van Silent F. Plus we gaan live schakelen met Daan, Huey en Koos. Die bevinden zich inmiddels in Busan om daar zaterdag het G-Star Busan game-event te bezoeken. Dit alles en meer zie en hoor je voorbijkomen in de Einde van de Week Live van vrijdag 14 november 2025.De Steam Machine van Valve is eindelijk aangekondigdIn ander nieuws kijken we ook naar aanpassingen aan games. Een casual mode voor Silent F en een mod die het blokkeren van slagen a la Sekiro mogelijk maakt in Dark Souls 3. Hoe kijkt Skate daar, purist als hij is, tegenaan?Scoor honderden euro's korting tijdens de Black Friday deals van MSIDeze week richt MSI zich, net als de rest van de wereld, op Black Friday. Ga daarom maar een rondneuzen op de Black Friday-pagina van MSI en Bol.com. Die staat rammetje vol met mooie kortingen. Neem bijvoorbeeld de Katana 15 HX B14WGK-039NL. Een gaming laptop met een 14e generatie i9 HX (dat is een de top processor in midden segment SKU), een NVIDIA GeForce RTX 5070, 15.6” QHD+ 165Hz scherm, een 1TB SSD en een 4-zone RGB toetsenbord. Deze kun je nu scoren met een korting van 150 harde euro's. Haal nu je kaarten voor Heroes Dutch Comic Con 2025 in de JaarbeursHeroes Dutch Comic Con is de grootste Comic Con in Nederland. Twee keer per jaar vult de organisatie een aantal hallen van de Jaarbeurs met alles wat het hart van een beetje nerd begeert. Van merch tot cosplay en van fotoshoots en Q & A's met celebrities tot gaming, alles is aanwezig om je een toffe dag bezorgen. In het weekend van 22 en 23 november vindt in Utrecht de Winter Editie plaats met dit keer meer gaming dan ooit. Zin om langs te gaan? Hier kun je de kaarten halen.Breng sfeer in de Feestdagen met de OmniGlow LED-strips van HueDe Feestdagen komen er aan. De tijd om je huis te versieren. Dat kan met old school kerstverlichting, maar ook met de OmniGlow LED strips van Philips Hue. Ze geven een gelijkmatig, ultra-helder gekleurd en wit licht zonder zichtbare led 'spots'. En er is nog een groot voordeel. Bij die oude kerstverlichting dien je steeds de stekker er uit te trekken. Bij Hue gear doe je dat gewoon via je telefoon. Wel zo gemakkelijk. Hier vind je alle info over de OmniGlow LED strips van Hue.Support Gamekings: nog 30 K-Kings Homerun cap te koopWil je Gamekings supporten zodat we jou de komende tijd kunnen blijven verwennen met wrede content zoals de Korea trip, dan kan dat nu op modieuze wijze. Koop de gewoon hier de K-Kings Homerun cap. Limited edition en extreem stylish.

What if blockbuster weight-loss drugs and a broken food system are two sides of the same story? We sit down with Dr. David Harlan—physician, researcher, and former NIH diabetes branch chief—to trace the unlikely path from the “incretin effect” to GLP-1 therapies that are transforming care for type 2 diabetes and obesity. Along the way, we ask harder questions about incentives, access, and why lifestyle still matters even when the medicine is powerful.Dr. Harlan breaks down how GLP-1 receptor agonists amplify insulin release, quiet cravings, and drive meaningful weight loss—often alongside better blood pressure, improved A1C, and fewer heart events. He explains the Gila monster connection, why weekly injections replaced multiple daily shots, and what the latest safety data actually shows. We get candid about what happens when people stop these drugs, why genetics complicate the “just try harder” narrative, and how brain chemistry shapes appetite, compulsion, and energy.Then we zoom out to the policy level: the rise of food deserts, cheap ultra-processed calories, and the paradox of publicly funding both the problem and the fix. We explore practical steps that work in the real world—SKU-controlled health savings accounts, everyday movement campaigns, healthier default options in public spaces, and community gardens and sidewalks that make active living normal again. The throughline is simple and human: use the science to help people now, and rebuild the environment so fewer need the medicine later.If you care about diabetes, obesity, prevention, or the economics shaping our plates and prescriptions, this conversation offers clarity and a path forward. Support the show by subscribing, sharing with a friend, and leaving a review with the one insight you'll apply this week.Support the showEngage the conversation on Substack at The Common Bridge!

A growing number of vehicles on the road still lack tire pressure monitoring systems, and Schrader is hoping to change that with its new Aircheck BLE retrofit kit. In this episode of What's Treading, David Sickels talks with Kelly Sadler, vice president and general manager for Sonata's aftermarket business, about how the product works and what it means for both drivers and service shops.The Aircheck BLE is designed to fit nearly any light-duty vehicle and deliver tire pressure, temperature, and sensor battery life information directly to the dashboard through Android Auto or Apple CarPlay. Sadler explains that the system uses Bluetooth Low Energy and a range extender to ensure reliable communication even over long distances, such as when towing a trailer.For installers, Schrader kept setup simple. The sensors mount internally to protect against tampering and provide more accurate readings, while an app-based configuration removes the need for hard-wiring and specialized tools. Sadler says installation typically takes less than five minutes and that the company has produced full training materials and videos to help technicians get up to speed.With roughly 250 million vehicles still operating without TPMS, the retrofit market represents a sizable opportunity for tire dealers looking to expand their services. Sadler notes that the Aircheck BLE's single-SKU design helps streamline inventory and reduce complexity in the bay, giving shops a way to add value for customers who want better tire health monitoring without replacing their vehicle.Tire Review: www.tirereview.comHunter Engineering: www.hunter.com

Matthew Bertram brings Rob Neumann on to map how private LLMs, PIM/DAM, and AI-driven search turn messy B2B catalogs into findable, persuasive product experiences that convert. We push leaders to move now on the LLM land grab, unify entities, and align teams to become AI first.• unifying brand, author, and entity signals for clarity• why every business needs an e-commerce path• findability before conversion and product page SEO• persona-based descriptions with private LLMs• PIM/DAM as the enrichment layer above ERP• AI search for exact matches and smart substitutes• channel-aware inventory and safety stock reduction• SKU and vendor normalization for white label margin• CAD, specs, and E‑E‑A‑T for trust and rankings• email fatigue, SMS prompts, and postcard nudges• urgency of the LLM land grab and authority hardeningGuest Contact Information: Website: robneumann.comLinkedIn: linkedin.com/in/robertneumannMore from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

The discourse presented herein elucidates the intricate dynamics shaping the furniture industry as of November 10, 2025. Central to our examination is the paradoxical juxtaposition of a robust rebound in overall retail sales, as reported by the Commerce Department, against the notable decline of 1.7% in the furniture and home furnishings sector. This divergence raises critical inquiries regarding consumer behavior, particularly as individuals increasingly prioritize experiential expenditures over substantial home acquisitions, a trend exacerbated by persistent inflation and political instability. Furthermore, our analysis highlights the remarkable outcomes of the recent High Point Market, where exhibitors experienced unexpectedly strong engagement, suggesting a potential reorientation towards product innovation and value amidst an evolving retail landscape. Ultimately, we confront the pressing necessity for the industry to adapt to the transformative influence of artificial intelligence in e-commerce, which has already begun to reshape consumer interactions and purchasing patterns significantly.A comprehensive analysis of the current state of the retail landscape reveals a dichotomy in the performance of various sectors, particularly within the furniture and home furnishings domain. Recent reports from the Commerce Department highlight a robust rebound in overall retail sales for October, showcasing a healthy increase in core sales compared to the previous month and a significant year-over-year growth. This optimistic trend aligns with the National Retail Federation's prediction of a record-breaking holiday season. However, the furniture sector has not shared in this success, experiencing a 1.7% decline year-over-year. This perplexing disparity suggests a shift in consumer priorities, with an apparent preference for smaller purchases and experiential expenditures over significant investments in home furnishings. Despite the backdrop of wage growth and low unemployment rates, consumer sentiment has been adversely affected by persistent inflation, high interest rates, and political instability, leading to a cautious approach among households toward large-ticket items.The recent High Point Market has presented a remarkable counterpoint to the prevailing consumer anxiety, as exhibitors reported unexpectedly strong performances, indicating a potential adjustment to a new normal within the industry. Years of supply chain disruptions have compelled the sector to focus on the fundamentals of product design and value rather than merely logistical concerns. A notable trend observed at the market was the resilience of the case goods market across all price tiers, where suppliers have innovatively utilized materials to deliver attractive designs at accessible price points. Domestic suppliers in the mid-market have capitalized on their advantages, such as shorter lead times, appealing to retailers weary of unpredictable shipping. In the luxury segment, attributes such as craftsmanship, unique materials, and elevated design have driven success, underscoring the importance of a clear value proposition for consumers.Nonetheless, the recovery within the industry remains uneven, as evidenced by Doral Industries' distressing financial results, which contrast sharply with the more favorable outcomes reported by other segments. The company has initiated a strategic pivot toward a leaner wholesale model, consolidating brands and reducing its SKU count, while its juvenile segment has demonstrated resilience amidst these challenges. On a broader scale, the integration of artificial intelligence in e-commerce is rapidly transforming the retail landscape, with substantial increases in referral traffic and conversion rates for AI-driven shopping experiences. As the industry approaches the critical holiday season, the uptick in spending on home goods presents a glimmer of hope, suggesting that the furniture sector...

Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this episode of the DTC Podcast, we talk with Ben Perkins, founder of &Collar — a men's performance dress shirt brand that's scaling smart by rigorously testing what works. Ben breaks down how they use Intelligems to uncover pricing and shipping threshold wins, and how they're segmenting customers to align messaging and creative for maximum return.What you'll learn in this episode:How a 4-way price test on a single SKU using Intelligems led to an extra $1.99/unit without conversion lossThe impact of testing free shipping thresholds ($75, $125, etc.) on AOV vs. conversionHow to define and target “recurring & required” customer personas for profitable acquisitionWhy your core SKU may deserve more focus (50% of &Collar's sales are still from their white dress shirt)How to evaluate agency and team performance with contribution margin logicIf you've ever relied on intuition or competitors when setting prices or shipping offers, this episode will challenge you to test with precision — and scale what works.Timestamps00:00 – Price testing with Intelligems on &Collar's best-selling dress shirts03:00 – Founding story and early years of &Collar's growth journey06:00 – Post-pandemic market shifts and targeting “recurring & required” buyers09:00 – SKU expansion challenges and focusing on the white shirt advantage12:00 – Persona-based creative strategy and micro-segmentation for growth15:00 – Discovering the $49.99 price sweet spot through A/B testing18:00 – Testing free-shipping thresholds and increasing conversion rates21:00 – Focusing on new customer acquisition and top-of-funnel strategy24:00 – Always be testing: CRO roadmap and platform optimization27:00 – Tracking profitability per visitor, product, and employee30:00 – Long-term vision for &Collar and the road to a potential exitHashtags:#DTCpodcast #Intelligems #AndCollar #PricingStrategy #ABTesting #EcommerceGrowth #DTCbrands #ConversionRateOptimization #ShopifyBrands #EmailMarketing #CustomerAcquisition #BusinessStrategy #Profitability #Ecommerce Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Vidcast:  https://www.instagram.com/p/DQqtsDMDXak/The chair legs break creating fall hazards. This recall applies to chairs with SKU numbers 108-976, 109-100, 109-117, 109-123, 121-287, 436-035, 436-074, 436-096, 436-123, 686-763, 686-774, 387-127, 387-135, 387-141, and 387-166.About 54,930 of these chairs were sold in the US and about 3,160 were  sold in Canada from January 2021 through January 2025.Stop sitting on these recalled chairs right and contact Crate & Barrel at 1-800-451-8217 or by email at recall@crateandbarrel.com to receive a free replacement chair and arrange for the recalled one to be picked up at no charge.https://www.cpsc.gov/Recalls/2026/Crate-and-Barrel-Recalls-Ana-Dining-Chairs-Due-to-Fall-Hazard#crateandbarrel #anachair #legs #falls #recall

Ready to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazonTired of guessing your way through stockouts, overstock, and Amazon's ever-shifting fees? We sat down with Randy Thebeau—programmer, analyst, Amazon seller, and former 3PL owner—who turned years of warehouse chaos into SKU Compass, a practical system for sellers who want clarity, not dashboards for show. Randy shares how he set a hard revenue target and deadline to quit his bank job, then learned the hard way why spreadsheets crumble under daily sales swings, multi-channel expansion, and the hidden math of bundles and kits.We unpack the habits that protect margins: treating safety stock as non-negotiable insurance, measuring coverage in days (not just units), and setting channel-specific thresholds so FBA stays lean while sales stay steady. Randy breaks down a hybrid approach to AWD and 3PL that speeds replenishment without surrendering your P&L to auto systems, plus a simple rule to cut long-term storage by taking manual control when FBA dips below a 30-day window. We also get tactical on returns triage for higher-ticket products, supplier standards that prevent rework (barcode at the factory or walk away), and why two manufacturers per SKU can save a launch when quality slips.If multi-channel sales have turned your inventory into a guessing game, you'll hear how bundling can push up average order value while SKU Compass handles the tricky component math across Amazon, Walmart, Shopify, WooCommerce, and ShipStation-powered channels. The throughline is simple: right-size your stock, protect cash flow, and make fewer—but sharper—decisions that compound over time. Subscribe, share with a seller who's stuck in spreadsheet hell, and leave a review with your biggest inventory headache—we'll queue it up for a future deep dive.Randy Social Media:https://www.facebook.com/randy.thebeauhttps://www.linkedin.com/in/randy-thebeau/SKU Compass Social Media:https://www.facebook.com/profile.php?id=61566592928758https://www.youtube.com/@SKUCompasshttps://www.linkedin.com/company/sku-compass/https://skucompass.com/Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show

As the leading consumer products accelerator, SKU has helped launch and scale some of the most innovative brands in CPG. At the center of that mission is Michelle Breyer, SKU's Chief Marketing Officer and a serial entrepreneur who knows what it takes to build lasting consumer brands. In this episode, Michelle shares how SKU empowers founders to navigate early-stage challenges, the marketing strategies that separate breakout brands from the rest, and why mentorship remains the foundation of SKU's success. She also offers a look ahead at the trends and categories poised to define the next decade of CPG innovation. More about Michelle Bryer: Michelle Breyer is a visionary entrepreneur who took a personal frustration over her curly hair and built it into NaturallyCurly — the largest social-media platform for hair. She was named one of the 50 Most Influential People in the Multicultural Market by Women's Wear Daily. Since it was founded in 1998, NaturallyCurly company grew to include an ecommerce site, a consumer insights division and an experiential marketing company. The company has worked with numerous companies, including L'Oreal, Unilever, Walmart and Sephora to help them develop, launch, position and merchandise the products to this valuable consumer. The company developed the popular curl type system that now is the standard for the industry. NaturallyCurly was acquired in 2018 by Essence Ventures. Michelle is an advisor and mentor for several haircare brands. Before launching NaturallyCurly, Michelle was a business reporter with daily newspapers in Texas and California, focusing on retail, real estate and consumer products. A year-long special project on the explosive growth of Whole Foods Markets won several state and national awards. Michelle currently is the Chief Marketing Officer at SKU, the nation's first CPG accelerator. She joined SKU as a mentor, working with emerging brands to help them scale. More about SKU: We educate and equip market-validated consumer product companies for growth into world class brands. Learn more at: https://sku.is/

Subscribe to DTC Newsletter - ⁠https://dtcnews.link/signup⁠In this episode of the DTC Podcast, we sit down with Rob from Pilothouse to break open how to view Amazon not as a silo, but as an integral part of your unified growth engine.You'll get tactical guidance on:How to compute real contribution margin per SKU, accounting for FBA fees, fulfillment, packaging leakagesWhy seemingly small tweaks (like packaging size) can move you down a fee bracketThe key metrics you should track (share of impressions, add-to-cart share, purchase share) to validate “loss-leading” campaignsHow to effectively attribute DTC ad spend lift into Amazon growthWhen Amazon DSP (streaming / video) is worthwhile — and how to measure its downstream impactHow to optimize listings for AI assistants (e.g. “Rufus”) with backend attributes, FAQ content, and enriched metadataWhy listen?If you manage paid acquisition across DTC + Amazon and feel like margin is slippingIf you want to build a strategy that doesn't cannibalize your own channelsIf you're curious how Amazon DSP / AI assistants can realistically contribute to growthTimestamps00:00 – The Data Problem on Amazon02:00 – How to Acquire Net-New Customers on Amazon05:00 – Protecting Brand Integrity and Competing on Premium Terms07:00 – Building Growth Strategies and Keyword Intent10:00 – Balancing Paid vs. Organic Rank and Profitability12:00 – Understanding Amazon Fees and Margin Optimization15:00 – Amazon's Role in a Unified Growth Strategy17:00 – Leveraging Amazon DSP and Streaming Ads19:00 – Measuring Meta's Impact on Amazon Performance20:00 – Optimizing for Rufus and the AI Search ShiftHashtags#AmazonAdvertising #EcommerceGrowth #DTCPodcast #AmazonStrategy #MarketplaceOptimization #Pilothouse #AmazonDSP #RetailMedia #EcommerceMarketing #UnifiedGrowth Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://www.pilothouse.co/?utm_source=AKNF552Follow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Modern robotic picking is moving beyond neat rows and perfect lighting conditions. In this Automate 2025 conversation, Vlad and Dave sit down with Kevin Wu from Siemens to explore how Simatic Robot Pick AI Pro is tackling the messy reality of warehouses and factories. They discuss how the new edge architecture with the Simatic IPC BX 59 A and an NVIDIA GPU lifts pick rates to well over one thousand picks per hour, why multiple suction patterns matter for stability on large or flexible items, how camera agnostic support opens the door to new vision hardware, and why transparent objects are no longer a limitation in many applications.This episode also dives into digital thread and digital twin workflows using Siemens Process Simulate. These tools allow teams to test new products and layouts virtually before any hardware changes are made, helping reduce commissioning risk and shorten the path to production. The discussion highlights an on-booth demonstration that combines a robot with a secondary camera and a vision language model to identify products and read packaging details such as expiration dates. It is a clear example of how multimodal AI can complement traditional industrial vision systems.A major theme throughout this conversation is resilience. In real operations, products are rarely placed perfectly. Pallets shift, orientations vary, and lighting changes throughout the day. Traditional rules-based vision systems often struggle when small variances accumulate. Kevin explains how model-free 3D picking localizes unknown objects in clutter, selects stable suction patterns based on measured dimensions, and keeps production moving without forcing operators to maintain perfect alignment.For manufacturers in consumer packaged goods and medical devices, this is a meaningful advancement. It enables greater product variety and frequent SKU changes while maintaining engineering control. The difference is that the picking logic adapts to what the system sees rather than expecting the environment to remain static.We also talk about practical evaluation and proof of concept. Siemens runs application testing at its Berkeley, California lab where customers can send sample parts for quick feasibility checks. A short video of their parts being picked can provide the confidence needed to move forward with a pilot project while minimizing cost and risk. For quality inspection and defect detection, Siemens also offers an Inspector station capable of learning from as few as twenty samples to identify defects in real time.The discussion closes by looking at the future of digital manufacturing. Digital thread tools make it possible to simulate robots from multiple brands, test new configurations, and evaluate throughput virtually. Combined with edge AI and NVIDIA vision language technology, this creates faster experimentation cycles, improved reliability, and measurable gains in uptime and throughput.Kevin's key message is clear. Manufacturers do not need to replace existing automation to explore the benefits of AI. Start with one process, validate performance, and build from there.Timestamps 00:00 Welcome and why real-world picking matters 00:40 Introduction to Pick AI Pro and new throughput capabilities 01:30 Multi suction patterns for stable handling of large items 02:20 Camera agnostic approach and transparent object handling 03:30 Selecting components for high-temperature environments 04:15 Use cases in consumer packaged goods and medical applications 06:45 Digital twin and digital thread with Siemens Process Simulate 08:30 Feasibility testing and customer demos at the Siemens lab 10:30 Vision language model for product identification and labeling 12:10 Evaluating with real parts and rapid testing cycles 14:20 Siemens Inspector for defect detection and visual inspection 15:40 Key takeaways and future outlookReferences and Resources Mentioned Siemens Simatic Robot Pick AI Overview https://www.siemens.com/global/en/products/automation/topic-areas/tia/future-topics/simatic-robotics-ai.htmlSiemens Press Release on Simatic Robot Pick AI Pro https://press.siemens.com/global/en/pressrelease/siemens-presents-future-intralogistics-simatic-robot-pick-ai-pro-enables-machineSiemens Simatic IPC BX 59 A Industrial Edge Device with NVIDIA GPU https://www.automationworld.com/products/data/product/55287446/siemens-ag-siemens-simatic-ipc-bx-59a-industrial-edge-deviceSiemens IPC BX 59 A Operating Instructions https://support.industry.siemens.com/cs/attachments/109972660/ipcbx56a_and_ipcbx59a_operating_instructions_enUS_en-US.pdfUniversal Robots Example with Simatic Robot Pick AI https://support.industry.siemens.com/cs/document/109822788/simatic-robot-pick-ai-with-universal-robots-ur5Zivid Transparent Object Imaging Information https://www.zivid.com/zivid-omni-engine-transparency https://blog.zivid.com/zivid-omni-engineSiemens Digital Thread Overview and Tecnomatix Process Simulate https://www.sw.siemens.com/en-US/digital-thread/ https://plm.sw.siemens.com/en-US/tecnomatix/NVIDIA Vision Language Model Resources https://docs.nvidia.com/nim/vision-language-models/latest/introduction.html https://developer.nvidia.com/blog/vision-language-model-prompt-engineering-guide-for-image-and-video-understanding/Hosts Vlad Romanov is an electrical engineer and manufacturing consultant who leads Joltek and co-hosts the Manufacturing Hub Podcast. He focuses on practical strategies for SCADA, MES, and data-driven operations. Learn more at https://www.joltek.comYouTube Channel https://www.youtube.com/channel/UC6JpBeS_6JhUwfGF8RgLCIQDave Griffith is a manufacturing consultant and long-time co-host of Manufacturing Hub. He helps teams align operations, engineering, and leadership around the projects that move the needle in real production environments.Guest Kevin Wu from Siemens discusses Robot Pick AI Pro and related digital thread workflows across robotics and vision. Learn more about Siemens automation and software at https://www.siemens.com https://www.sw.siemens.com

In this episode of Take-Away with Sam Oches, Sam talks with Lars Smith, chef and owner of State of Mind Pub in Palo Alto, Calif., and Abby Hughes, head of growth strategy for Belle Communication. They've been tracking the rise of chef content on Instagram and TikTok, and joined the podcast to share their tips both for chefs and foodservice businesses on how to leverage chefs for exposure in the age of social media, and why authenticity is key to any partnership between a brand and a chef. In this conversation, you'll find out why:The industry continues to turn to social media for menu inspirationThere's nobody better suited to inspire menu innovation on social media than chefs If you have a particular SKU you're trying to push, a chef can helpThe best chef partnerships are those that are authentic Most restaurateurs don't have time for the formal foodservice channels Have feedback or ideas for Take-Away? Email Sam at sam.oches@informa.com.

Maritime trade disputes have escalated with the US and China implementing reciprocal tonnage fees effective October 14th, while the U.S. is aggressively targeting Chinese-made container cranes and intermodal chassis with staggering tariffs up to 270%. The instability is creeping into vital cross-border operations, specifically the US-Mexico e-commerce corridor, following Mexico's mid-August move to raise duties on Chinese imports to 33.5% and roll out stricter data reporting rules. This mix of higher duties and inconsistent enforcement is creating compliance challenges, causing US sellers to reassess using Mexico as a fulfillment hub and potentially shifting inventory back north into the states. Domestically, the truckload market is flashing warning signs of capacity fragility after the National Truckload Index for dry van spot rates rose 2% without the typical corresponding rise in contract tender rejections. Adding to the risk picture, new ATRI data highlights the hidden cost of cargo theft, estimating annual direct costs for motor carriers between $456.7 million and $937.4 million, noting that over 40% of carriers do not report lower-value incidents due to high deductibles and fear of escalating premiums. C.H. Robinson is tackling the need for stability by introducing the Asset Management System (AMS) within its Drop Trailer Plus program, a significant technological upgrade that applies to nearly 50% of the entire truckload market. AMS integrates GPS technology and real-time operational data into the Navisphere platform, transforming trailers into "intelligent assets" that offer SKU-level visibility, enhanced security, and a buffer against capacity shocks and rising crime costs. Learn more about your ad choices. Visit megaphone.fm/adchoices

MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.//Dan Carnat is the Co-founder and CEO of Fiera Cosmetics, a mid 8-figure cosmetics brand founded in 2020.//What happens when a fast-growing DTC brand pushes price testing too far? Dan Carnat, CEO and co-founder of Fiera Cosmetics, breaks down the actual impact of pricing on conversion, acquisition, andmost importantly: reorder rates and LTV. We dig into why a $40 customer is fundamentally different from a $16 customer, how “cheap growth” distorted channel signals and buyer mix, and why Fiera reversed course by introducing a higher-priced, improved SKU while protecting existing demand.We also unpack a pragmatic attribution stack for operators who care about truth over dashboards: platform numbers as a directional input, MMM for hypothesis generation, and incrementality tests for validation, including how Meta campaigns created measurable halo on Amazon even when the product wasn't listed there. Dan details Fiera's “reality testing” process for new products (closing the loop between 5-star lovers and 1-star detractors), the operational cadence required to ship 20+ products in development without eroding trust, and supply-chain tradeoffs in a color-heavy category. If you're navigating margin pressure, price strategy, channel diversification (including performance-driven affiliates), or product-market fit at scale, this episode will give you concrete frameworks you can implement immediately.//CHAPTER TITLES:00:01:29 - What Went Wrong With Price Testing?00:08:12 - Making Mistakes Can Reveal Truth About Business00:10:02 - Unit Economics In Your Business00:11:20 - Introducing A New Product with High Price Point00:19:38 - Product Development Process 00:23:56 - Dan's Fitness Goals & Growth Hacks00:25:03 - Operations & Supply Chain For Fiera00:33:36 - Where Is The Value In A Cosmetics Business?00:35:58 - Rebranding00:39:02 - What Makes Dan Sleep At Night???00:41:52 - Highlight of Incrementally Testing00:44:08 - Complexity of Lead Attribution//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Subscribe to DTC Newsletter - https://dtcnews.link/signupIn this special edition of the DTC Podcast, we break down Crown Affair's ad strategy, creative execution, and landing page experience. Hosted by Eric Dyck and joined by Aves, this teardown focuses on how the brand has scaled through a hero SKU, clean branding, and a ritual-based narrative that resonates with a premium beauty audience.What You'll Learn in This Episode✔️ How Crown Affair uses a dry shampoo hero product to drive acquisition✔️ Why the “ritual” brand positioning allows flexibility in product education and bundling✔️ The importance of top-of-funnel clarity — and where their website messaging could improve✔️ What makes their ad creative mix so effective (UGC, press badges, branded visuals)✔️ Why they run retail-focused ads (Sephora) alongside DTC✔️ How Instagram lifestyle content supports their ritual narrative✔️ Tactical insights on bundle builders vs. in-cart upsellsBest Moments in the EpisodeBreakdown of their “Crown” pun, brand aesthetic, and above-the-fold critiquesWhy clean branding can still confuse users without contextual clarityWhat makes their ad messaging tactile and emotionally resonantHow running to a dry shampoo SKU helps educate while differentiatingThoughts on Instagram strategy beyond the grid: sell the lifestyle, not just the productThe risks and rewards of running top-of-funnel campaigns to retail storesWhy It Matters for DTC OperatorsCrown Affair shows how premium brands can scale with clarity + ritual. By focusing on fewer SKUs, tighter messaging, and a flexible customer ritual, they've found a formula that blends high aesthetic with real-world traction. If you're running a beauty, wellness, or ritual-based brand — this episode will show you where strategy meets execution.Timestamps00:00 – Intro: Crown Affair Live Brand Breakdown02:00 – Why You Should Listen to Adventurous04:00 – Website Audit: What's a Three-Course Ritual for Hair?08:00 – Ad Library Review: UGC vs. Branded Content12:00 – Founder-Led Storytelling & The “Ritual” Concept15:00 – The Glossier Comparison and Brand Persona17:00 – Bundle Builders, AOV Strategy, and Upsells18:00 – Instagram Strategy: Rituals Beyond Aesthetics20:00 – Final Thoughts and Call for Brand SuggestionsHashtags#DTCPodcast #AKNF #CrownAffair #AdLibrary #BeautyMarketing #BrandBreakdown #HaircareBrand #EcommerceStrategy #AdCreative #DTCBrands Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://www.pilothouse.co/?utm_source=AKNF550Follow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Yosi Dediashvili-Drossos, Co-Founder and CTO of City Hive, joins Amir to unpack how a hyper-focused approach helped transform a niche idea into the dominant e-commerce platform for the liquor industry. From bootstrapping into a complex, highly regulated space to giving small brands a voice, Yosi shares how City Hive built the connective tissue across the entire alcohol supply chain—bridging brands, distributors, and local retailers through data, trust, and mission-driven execution.Key Takeaways• Why narrowing your focus often creates more growth than going broad• How City Hive turned regulatory complexity into a competitive advantage• The power of connecting all layers of an industry—brands, distributors, and retailers—through one platform• Why small, single-SKU brands now have a real chance to compete• What founders need to know before tackling a regulated industryTimestamped Highlights00:36 – The origin story: building an e-commerce engine for liquor stores04:00 – When niche focus becomes a gateway to full-scale growth06:49 – Why the liquor supply chain is one of the most fragmented in the U.S.10:22 – The uphill battle for small brands trying to reach consumers12:16 – Empowering micro-brands through digital visibility and data16:42 – How narrowing your scope can actually open new opportunities19:48 – Lessons from scaling in a regulated market22:49 – Yosi's advice for founders navigating complex industriesStandout Moment“You can't solve everything at once. Focus on the next real problem that's in front of you—if you do that well, you'll eventually build something that can solve the bigger picture.”Pro TipsFor founders entering regulated markets: Don't start by trying to fix the system. Start by understanding one piece of it deeply enough that you can actually move it forward.Call to ActionIf you enjoyed this episode, follow The Tech Trek for more conversations with founders building technology that powers real-world industries. Share this episode with someone tackling a complex market—there's a lot they'll take away.

In today's interview Brandi & Ginger discussed. What it really takes to go from idea to shelf. Ginger breaks down validation, briefs, testing, claims, packaging, timelines, and launch strategy so indie founders can compete smart.You'll learn:Validate ideas with real client pain pointsWrite a clear formulation brief with target results and priceMatch claims to testing and plan the budgetPick packaging that protects performanceSequence launch with a hero SKU and cash flow in mindQuick action stepsInterview 10 clients for pain pointsDraft a one page briefShortlist three labs or manufacturersChoose one to two hero claims and needed testsStart a prelaunch waitlist and teaser emailsConnectGinger King:IG: TheBeautySharkGingerwww.gracekingdombeauty.comBrandi: businessbeautynetwork.com | hello@businessbeautynetwork.com | @businessbeautynetwork

A 23-year-old with a pager, a bag phone, and a point to prove—Chris O'Brien takes us from apologizing for not owning trucks in the early days of his C.H. Robinson career, to shaping one of the most influential commercial engines in logistics, then into a new play: One Armada. We dig into the early days of brokerage at Robinson when check calls ruled and service meant relentless follow-up, and we unpack the moment that rewired Chris's approach—working on-site at a shipper and learning to think outward first. From opening Raleigh and hiring for mission, to selling in French while integrating an acquisition, this is a masterclass in how hustle matures into scalable systems without losing its edge.We also get a rare look inside Armada's unique model. Chris lays out why restaurant supply chains are different—SKU velocity extremes, temperature control, and LTO shocks—and how redistribution, inventory visibility, and engineering create leverage. Then we zoom into managed freight: a curated carrier base treated like strategic partners, long-term commitments that outperform spot-market whiplash, and the power of behaving like a good shipper. Add Sunset's LTL and truckload brokerage and ATEC's export specialization, and the strategy gets clearer: combine capabilities to win complex, multi-modal, multi-temperature flows where savings and service matter most.One Armada isn't just a new logo; it's a deliberate way to sell and deliver—aligning brand, enablement, and go-to-market so customers can say yes faster and teams can sell more without losing what already works. Chris shares how he designs change—listen broadly, anchor on growth, and build collaboratively—and what success looks like in two years: greater scale across industries, tighter integration, and customers and carriers saying the experience got better because Armada got smarter.If you care about freight brokerage, managed transportation, restaurant logistics, or building a sales engine that actually helps customers win, this conversation is a roadmap. Subscribe, share with a teammate who leads sales or operations, and tell us: where would you place your bet—redistribution, managed freight, or both?Follow The Freight Pod and host Andrew Silver on LinkedIn.*** This episode is brought to you by Rapido Solutions Group. I had the pleasure of working with Danny Frisco and Roberto Icaza at Coyote, as well as being a client of theirs more recently at MoLo. Their team does a great job supplying nearshore talent to brokers, carriers, and technology providers to handle any role necessary, be it customer or carrier support, back office, or tech services. Visit gorapido.com to learn more. A special thanks to our additional sponsors: Cargado – Cargado is the first platform that connects logistics companies and trucking companies that move freight into and out of Mexico. Visit cargado.com to learn more. Greenscreens.ai – Greenscreens.ai is the AI-powered pricing and market intelligence tool transforming how freight brokers price freight. Visit greenscreens.ai/freightpod today! Metafora – Metafora is a technology consulting firm that has delivered value for over a decade to brokers, shippers, carriers, private equity firms, and freight tech companies. Check them out at metafora.net. ***

This episode is brought to you by Commerce.Gift shops are more than a post-museum pit stop — they can be retail destinations in their own right.In this episode of Retail Remix, host Nicole Silberstein sits down with Jesse Goldstine, Chief Retail Officer at the Museum of Modern Art (MoMA), to discuss the recent redesign of the MoMA Design Store in SoHo and the unique nuances of museum-affiliated retail.Jesse shares how the iconic museum is connecting culture with commerce in its retail experiences through storytelling, product curation and immersive design. 

In this episode, host Josh interviews Steve Simonsen, CEO of SYMO Global, about strategies for private label sellers and brands facing economic challenges like inflation, rising Amazon fees, and shrinking margins. Steve shares actionable advice on SKU-level profitability analysis, disciplined inventory management, negotiating with suppliers, and liquidating slow-moving products. He emphasizes the importance of understanding financial statements and maintaining financial discipline. The conversation offers practical tips for navigating uncertain demand and highlights the need for proactive, data-driven decision-making to thrive during tough economic times.Chapters:Introduction & Economic Context (00:00:00)Josh introduces Steve Simonsen and sets the stage: inflation, rising Amazon fees, squeezed margins, and a pending recession.State of the Economy & Inventory Focus (00:00:55)Steve discusses the reality of the recession, economic slowdown, and the importance of managing inventory on the balance sheet.SKU-Level Profitability & Declining Unit Sales (00:02:03)Emphasis on granular SKU-level profitability analysis and the impact of declining unit sales despite higher top-line revenue.Supplier Negotiations & Cost Control (00:04:04)Strategies for negotiating with suppliers, leveraging currency shifts, and pushing back on costs to improve margins.Inventory Valuation & Trash to Cash (00:05:58)Advice on devaluing inventory, taking write-offs, and converting slow-moving inventory into cash.Liquidation Strategies & Q4 Considerations (00:07:21)How to liquidate inventory, use Q4 for retail-value sales, and categorize inventory for effective action.Actionable Takeaways Recap (00:08:46)Josh summarizes three actionable takeaways: SKU-level analysis, turning trash to cash, and cautious inventory forecasting.Financial Discipline & Mindset (00:11:06)Steve stresses the importance of understanding financials, cash flow, and developing discipline during tough economic times.Closing Thoughts & Contact Info (00:13:44)Final advice on mindset, encouragement for entrepreneurs, and where to follow or contact Steve.Links and Mentions:Tools and WebsitesParsimonyAdditional ResourcesSteve Simonsen on LinkedInTranscript:Josh 00:00:00  Today I'm speaking with Steve Simonsen, owner and CEO of SYMO Global. Steve, you've got such great experience. You have. It sounds like a great network in terms of supplier relationships. Because of your vast experience with SYMO Global, you've already got so many different contacts in those different countries as we were in a difficult economic period right now. Right. We have inflation that's been going up. Amazon fees continue to go up, right. margins are getting squeezed. And then we have this pending recession on our hands where consumers are starting to pull back on some of the consumer spending. I think we're seeing that. I want to ask what you're seeing from your perspective. And then for our audience that are established brands that want to take it to the next level. What should they be doing? What strategies should they be employing over the next little while?Steve 00:00:55  Gosh, yeah, that's there's a lot in there. And the truth is, like we're already in a recession, right? It doesn't matter what the politicians say.Steve 00:01:04  It matters only what the numbers say. And the numbers are very clear, right? There is a slowdown, not just a slowdown, a reduction of economic output. And that doesn't mean the world's coming to an end. It just means there are some economic, reasonable laws that have to be dealt with. Right. It's like gravity. You can't argue whether gravity exists or not. It's there and you have to deal with it. So, what that means to us is like dealing with, you know, a reducing kind of economy and an increasing level of inflation. This is the ultimate squeeze. Nobody wants to see it, but where it's upon us. So we're we're we approached this from a very disciplined mathematics perspective. Like we especially we look at the balance sheet. It's like what is the biggest thing on the balance sheet we need to manage. And for private label sellers it's all about inventory, right? There's nothing bigger on your balance sheet typically that inventory. You know, maybe you got some cash here and there.Steve 00:02:03  But if you're a growing business, inventory is dominating that balance sheet. And that means that inventory, which, you know, may exist as a single line item on your financials, I don't know. But we get granular. We want to know every line item. We want to know every Asin, every SKU. However you refer to it and we want to know its profitability. We want to know what people are going to do when it comes to crunch time, right. If demand goes down, I'm here's a little insider secret. It's already gone down, right? Yeah. Units sold are already down the the cost or the pricing. In other words, the sell through may be higher, but that's that's a misleading stat. Yeah. Even if sales are up 8%. You got inflation units are down for sure. Correct. It's not in every category but many categories are experiencing it. So we've got to get scrutiny to level ten on every, every line item on that inventory sheet.Josh 00:02:57  Yeah, I think that's words of wisdom right there, because we are also seeing that from our perspective.Josh 00:03:03  You know, a lot of our products are more in the, you know, consumer discretionary items here. And so they're not essential for people. But we have also started to see year over year sales declines in the number of units that are being sold. Now our, you know, top line revenue looks good. Well, that's because we've increased prices to make up for the increase in Amazon fees and inflation and all of that. So to your point like don't just look at you know, hey, this aggregate number amount of money that's being sold or whatever, you know, Washington wants to, you know, state publicly, you know, with, oh, things are just fine. Like, look at these numbers. At the end of the day, there are fewer numbers of fewer units being sold. you know, the consumers are starting to pull back. So, Steve, what is something that you do as you work with, you know, your suppliers? Is there a way that you can reduce, you know, whether it be your Cogs or reduce like your mocks for certain products.Josh 00:04:04  Like how do you navigate this delicate balance of like, I don't know how big of a pullback this is going to be, but I don't want to just I'm not going to order and say, hey, whatever we did in 2021, let's let's do that because that's what's going to happen.Steve 00:04:17  Well, it is it's the ultimate question, but it's it also just goes back to the most simple, basics. It's like, you know what? Every controllable variable you better push on. Right. So currency is wildly shifted year over year between China and the US as an example. You better take advantage of that and at least understand that many times if you try to just call your supplier and go, hey, great news. There's been a 10% shift in currency. That means I get a 10% discount on my products. Now they'll go, no, no, no, we had a cost increase of labor and the cost increase of Covid. You know, there are plenty of reasons they want to they want to fight against you.Steve 00:04:54  but I'm telling you proactively that every point, whether it is the inputs of raw materials and checking those commodity prices, whether it's currency, like every piece of that puzzle you need to push back ...

In this episode of Owned and Operated, John Wilson is joined by Jen Laughlin from WeSupplyTrades to break down how contractors can cut material costs without sacrificing quality. From OEM parts to exclusive brands, John and Jen dig into real-world ways to protect margin, get parts fast (even if you're rural), and build supplier partnerships that actually help you scale.They dive into shipping realities (UPS vs. LTL), why exclusives like Stream33/Breeze33/Bright33 can be margin game-changers, how to handle fraudulent tool orders, and what trust + open communication with your wholesaler should look like. John shares how swapping SKUs and auditing his top 500 items unlocked big savings inside a $30M home service company. Together, they unpack:Being the “lifeline” for hard-to-find OEM parts (and why that wins lifetime customers)The SKU audit playbook: start with your top 500 and swap line by linePartnering with wholesalers in 2025: trust, feedback loops, and clear expectationsFacility maintenance & rural logistics: stocking strategy without bloating inventory

AI or rules, what really wins in Amazon PPC? Uncover the truth about Amazon ads automation, smarter bidding, and scaling Amazon strategies sellers need to know today. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Curious about how AI and Rules can revolutionize your Amazon advertising strategy? Imagine harnessing the power of emerging AI tools to supercharge your PPC campaigns and keep your brand ahead of the competition. Join us as Destaney Wishon shares her expertise on striking the perfect balance between AI, automation, and rule-based approaches to unlock the full potential of your Amazon advertising efforts. Our conversation takes an insightful turn as we explore the complexities of managing advertising campaigns for brands with intricate SKU lines and varied objectives. Destaney unpacks the nuances of using AI and rules-based systems, revealing how to leverage these tools without losing sight of your brand's unique insights and goals. We get into the importance of contextual understanding when evaluating key metrics like ACoS, ensuring that your strategies align with your specific product types and campaign goals. Plus, uncover the trade-offs between automation and manual control, and learn how agencies can enhance operational efficiency while maintaining that all-important personal touch. But that's not all. We offer a comprehensive guide to optimizing your advertising strategies with Amazon Marketing Cloud (AMC) and audience targeting techniques. You'll learn how to use Helium 10 Ads to set up AMC instances and discover practical tips for building profitable audience segments. From increasing your Return on Advertising Spend (ROAS) to avoiding campaign cannibalization, we equip you with the tools and insights necessary to thrive in a competitive Amazon marketplace. To top it off, we invite you to subscribe to the Serious Sellers Podcast's new YouTube channel for a chance to win a one-on-one session with either Carrie, Bradley, or Shivali, offering personal insights and a unique opportunity to enhance your advertising game. In episode 701 of the Serious Sellers Podcast, Carrie and Destaney discuss: 00:59 - AI vs Automation in Amazon Advertising 06:47 - Optimizing AI for Different Goals  09:30 - Advanced Strategies for Amazon Advertising 10:14 - Interpreting ACoS for Amazon PPC Success  15:53 - AI vs. Keyword Harvesting in Marketing 18:38 - Importance of Video in Amazon Advertising 22:37 - Strategies for Amazon Ad Console 31:23 - Optimizing PPC Campaigns for Improved ROAS 34:24 - Engagement Incentives for Video Viewers

One missed forecast. One overstocked SKU. One supplier delay.How much risk is really accounted for in your retail business strategy?In this episode of The Buyerside Chat, we're chatting about how to mitigate risk in your product-based business.Whether you're focused on DTC, wholesale, or a mix of both, the reality is: things still feel shaky right now. Costs are creeping up, tariffs are shifting, and consumer (and retailer) spending is cautious. And while you can't control the economy, you can take a page from the corporate retail playbook to protect your biz (and your profits) from outside chaos.In this episode, I'll walk you through how retail buyers manage risk, what to actually look at when making strategic calls in your business, and how to avoid being the brand with a warehouse full of inventory and zero cash to show for it.What you'll hear:The biggest risk hiding in plain sight in your businessHow to remove emotion and think like a corporate buyerMy favorite “on order” strategy to protect your cash flow and profitabilityWhat to do if one customer or supplier holds too much powerSigns you need to reduce your next buy (and how to pivot)The #1 mindset shift that separates thriving brands from struggling onesMentioned in this chat: Goal Setting WorkshopThis is not your average workshop. You'll get my personal planning spreadsheet (used with 1:1 clients + in my own product biz) and step-by-step videos to walk you through goal setting, inventory planning, and profitability forecasting. A game-changer if you're ready to lead like a buyer.LOOKING TO GROW YOUR WHOLESALE BUSINESS ON FAIRE? 1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE3) Ready to take action and scale on Faire? Check out The Faire BootcampNEED STRATEGIC SUPPORT IN YOUR BUSINESS? 1) Build out a sustainable strategy with the Goal Setting Workshop HERE2) Explore private mentorship with Kristin HERE (limited spots available)LET'S CONNECT!Want to leave a Question to air on the podcast (OR leave a little podcast love note)? CALL IN TO THE ‘BUYER HOTLINE' HEREWebsite: kristinfishercoaching.comInstagram @kristinfishercoachingContact: hello@kristinfishercoaching.com

Coasting kills e-commerce brands. In this episode of Built by Business with Andy Isom, we break down why standing still is the fastest way to lose ground on Amazon and in e-commerce.   You'll learn how to spot the signs of market maturity, why the product life cycle applies to every SKU you launch, and what “investing in growth” actually looks like in today's competitive landscape. From new product lines to better brand assets to customer retention strategies, Andy shares how successful founders stay ahead of decline.   We'll also cover why Amazon's algorithm punishes inactivity, how competitors exploit complacency, and the exact steps to break free from stagnation before your top seller flatlines.   All my resources here: www.andyisom.com