Podcasts about direct to consumer

How did a simple t-shirt brand built on optimism grow into a $150 million business? Life Is Good president Tom Hassell shares how the company reshored production, adopted print-on-demand, and stayed committed to purpose-driven growth.For more on Life Is Good and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

VP of Creative at Liquid Death, Andy Pearson reveals how humor built a $1 Billion brand. Discover the anti-marketing strategy and how to use comedy in business. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Check out Jordan online: https://classenmercantile.com/In this episode of the Heart of Rural America podcast, Amanda Radke celebrates the 100th episode and discusses the journey of direct-to-consumer beef sales with Nebraska cattle rancher Jordan Classen. They explore the Classen family's farming background, the importance of quality beef production, and the challenges and successes of selling at farmers markets. The conversation also touches on consumer preferences, shipping logistics, and the future of family farms in the beef industry, emphasizing the significance of authenticity and community connection in agriculture.TakeawaysDirect-to-consumer beef sales can be a rewarding venture.Family values play a crucial role in farming success.Quality beef production requires careful genetic selection.Farmers markets are vital for building customer relationships.Transparency with consumers fosters trust and loyalty.Shipping logistics are a significant challenge in beef sales.Consumer preferences are shifting towards authenticity and quality.Pricing strategies must consider market competition.The beef industry is facing consolidation and challenges.Community connection is essential for sustainable farming.Chapters00:00 Celebrating 100 Episodes and Community Engagement01:12 Introduction to Direct-to-Consumer Beef Sales03:15 The Journey of a Family Ranching Business05:57 Quality Beef: From Pasture to Plate09:51 Building Customer Relationships at Farmers Markets12:40 Navigating Consumer Questions and Market Trends16:50 Strategies for Selling All Cuts of Beef18:45 Adapting to Market Changes and Consumer Needs22:26 Positioning in a Competitive Marketplace26:05 Shipping Challenges and Solutions28:54 Balancing Family Life and Business31:52 Encouragement for Aspiring Beef ProducersPresented by Bid on Beef | CK6 Consulting | CK6 Source | Real Tuff Livestock Equipment | Redmond RealSalt | By-O-Reg+ | Dirt Road RadioSave on Redmond Real Salt with code RADKE at https://shop.redmondagriculture.com/Check out Amanda's agricultural children's books here: https://amandaradke.com/collections/amandas-books

The light at the end of the tunnel might not be a train after all but there still might be a long road ahead.Boisset Announces Complimentary Tastings at DeLoach Vineyards and Raymond Vineyards, Declaring the Wine World is Open to All to Learn, Discover and Enjoy - https://www.winebusiness.com/news/article/304260SVB DTC Report - https://eml.svb.com/NjEwLUtBSy0yNjYAAAGbHS8k2O5shVlrQLV8syhnOED5F6kY7MbLOChpu3tkBqyGsisqWPccn6Ao8Y8HRMsqZPbREEU=Be sure to SUBSCRIBE and follow us on our social networks @mtgawines (YouTube, Instagram, The Book of Face and the Social Network Formerly Known as Twitter)MTGA Wines: www.mtgawines.comBlaire Payton Wines: www.blairepaytonwines.com

Dorian Morris built Undefined Beauty into a national retail brand without investors, relying on her industry expertise, community insight, and bold pivots. By staying self-funded and mission-driven, she proved that inclusivity and smart strategy can scale on her own terms.For more on Undefined Beauty and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Sara Cullen is the founder and CEO of GEM, a pioneering brand creating the first real food vitamins. Sparked by her own health challenges and a frustrating experience in the supplement aisle, Sara took a hands-on approach to nutritional science. Before launching Gem, she was part of the Venture for America Fellowship and previously started Plant Water, a CBD beverage brand.In this episode, Sara shares how her upbringing on a farm shaped her maker mindset, lessons learned from a failed first startup, and why she believes true founders must be “delusionallyvely optimistic.” She talks candidly about navigating solo entrepreneurship, fundraising over $22M, hiring effectively, and the realities of building a company while raising a newborn.Where to find She Leads:Apple PodcastsWebsiteSpotifyYouTubeInstagramX (Twitter)Where to find Carly:LinkedInX (Twitter)Where to find Sara:LinkedInWhere to find GEM:InstagramGEM websiteReferenced:Sara Blakely: https://www.linkedin.com/in/sarablakely27/Venture for America: https://www.linkedin.com/company/venture-for-america/In this episode, we cover:(1:22) Growing up on a farm and childhood influences(5:09) Pivoting majors at Cornell(6:28) Being practical vs. the dreamer(9:14) Joining Venture for America(12:33) The lessons from founding Plant Water(16:25) The health crisis that inspired GEM(19:28) Finding the conviction to launch(22:57) Balancing taste with nutritional function(25:23) Operating as a DTC brand(26:27) The greatest challenges working on GEM(28:49) Remote work challenges and culture trade-offs(33:35) Advice for CPG founders on venture capital(39:36) Juggling motherhood and leadership(41:34) Redefining success

In this episode of the Grazing Grass Podcast, we're joined by Jeff Siewicki of Vital Mission Farm in South Carolina. Jeff shares his journey from raising 25 chickens for personal use to building a thriving regenerative poultry business focused on pasture-raised ducks and turkeys. With a background in science and no prior farming experience, Jeff candidly discusses how he learned everything from scratch—facing the steep learning curves of pasture poultry, selling wholesale to top chefs, and ultimately pivoting to a hyperlocal subscription-based model for direct-to-consumer sales.Topics Covered:Starting with chickens, transitioning to ducks and turkeysChallenges and benefits of pasture-raised poultryLessons from selling wholesale to restaurants pre-COVIDPivoting during the pandemic to direct-to-consumer salesCreating value-added products like duck prosciutto and pet treatsLaunching and refining a customized local subscription boxOnline marketing and building an effective digital storefrontAdvice for farmers on capturing leads and converting salesWhy You Should Listen: If you're a grass-based producer exploring poultry, value-added products, or direct-to-consumer models, this episode is packed with practical advice and real-world experience. Jeff doesn't sugarcoat the hard lessons learned, but he also shares the wins—from building customer relationships at farmers markets to crafting a high-margin subscription service. Whether you're looking to improve your margins, expand product offerings, or shift from wholesale to DTC, Jeff's story is full of inspiration and actionable insights.Resources Mentioned:Vital Mission FarmRegenerative SuccessPremier1 Supplies (chick-safe netting)Visit our Sponsors:Noble Research InstituteRedmondGBT AngusGrazing Grass LinksNew Listener Resource GuideProvide feedback for the podcastWebsiteInsidersResources (Coming Soon)Community (on Facebook)Check out the Apiary Chronicles PodcastChapters

Discover actionable strategies for using SMS and email to boost customer loyalty, increase revenue, and optimize your marketing funnel. Learn best practices for campaign timing, automation, and integrating SMS with other channels. Nikita also discusses the evolving landscape of digital marketing, the impact of AI, and what sets Aspekt Agency apart in a crowded market.Whether you're a brand owner, marketer, or entrepreneur, this episode is packed with insights to help you grow your business through smarter retention marketing.

What You'll LearnWhat “agility” actually means in global supply chainsHow Tapestry integrates AI into allocation and planningReal examples of ESG in manufacturing (clean water, solar power)Why craftsmanship can't be rushed—and why that mattersThe role of customer feedback in design and operationsStore vs. DC: how fulfillment strategy adapts for luxuryHow to marry finance discipline with operational innovationHighlights[00:00:00] What is an agile supply chain in 2025?[00:03:59] Leading with a global, on-the-ground perspective[00:05:00] From data to design: listening to Gen Z[00:14:05] Craftsmanship takes years, not months[00:21:08] How Tapestry embeds sustainability in sourcing[00:24:13] Fulfillment automation, unboxing, and store pickup[00:29:20] AI's role in cutting weeks off lead time[00:32:52] Final thoughts + where to follow VincentQuotes[00:00:00] “An agile supply chain is just a supply chain that's evolving with time. We need to be where customers are.” — Vincent Golebiowski[00:05:00] “We used to design for design. Now, in 2025, the customer is more demanding. We need to listen more to the customer.” — Vincent Golebiowski[00:14:49] “You cannot build craftsmanship in a few months. It takes years to build a handbag factory to deliver the quality we need.” — Vincent Golebiowski[00:23:00] “Our partner tanneries clean the water so it's even cleaner than what they were using. That makes me happy.” — Vincent GolebiowskiAbout the GuestVincent Golebiowski is SVP of Global Supply Chain Operations and CFO of Supply Chain at Tapestry, the global house of brands behind Coach, Kate Spade, and Stuart Weitzman. With prior leadership roles across L'Oréal and deep experience in Asia, Vincent brings a rare blend of financial rigor and supply chain fluency to leading resilient, customer-driven, and sustainable global operations.https://www.linkedin.com/company/tapestryinc/https://www.tapestry.comhttps://www.linkedin.com/in/vincentgolebiowski/  Subscribe and Keep Learning!If you're a logistics leader looking to scale sustainably, don't miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube

What if your Shopify brand could sell 16 million cans and hit $28M in its first full year? Aaron Nosbisch did just that with BRĒZ, a microdose drink brand that taps into the decline of alcohol, the rise of wellness, and a smarter ecommerce playbook. In this episode, he breaks down the entire journey—from ignored category to household name.Show LinksAaron Nosbisch: https://twitter.com/AaronJNosbischBRĒZ: https://drinkbrez.comLucyd: https://www.wearelucyd.comSponsors:Zipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyViralsweep – Create sweepstakes, contests, and giveaways.Work with Kurt:Grow your Shopify store: https://ethercycle.com/applyJoin the newsletter: https://kurtelster.com/Subscribe for more Shopify founder stories.

Rocky Xu built Rocky's Matcha from a flea market popup to LA's most coveted brand while working full-time. Learn his best strategies for success.For more on Rocky's Matcha and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode of "Demystifying Genetics," host Matt Burgess speaks with English research genetic counsellor Joshua Nolan. They explore topics such as the underrepresentation of males in genetic counselling, the intricacies of direct-to-consumer genetic testing, and the symbiosis between clinical and research work in genetics. Joshua shares his insights into the professional challenges and personal experiences that shape his approach to genetic counseling. They also discuss the importance of emotional intelligence in the field and how genetic counselors play a crucial role in bridging the gap between genetic testing and the broader healthcare system. Tune in for a thought-provoking conversation that highlights the evolving landscape of genetic counselling.

After discovering women-led farms were under-represented in the olive oil industry, Sarah Vachon launched Citizens of Soil to support small, family farms and deliver refillable, premium oils. Her journey from side hustle to premium grocers shows how curiosity and purpose can power a standout brand.For more info on Citizens of Soil and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

There's a high chance that you're paying too much for your dentures. Here's a list of more affordable direct-to-consumer options, compiled by dental experts. Learn more at https://dentallab-direct.com/masterlist-of-affordable-dentures-prices Dental Lab Direct City: Chicago Address: 4145 W Peterson Ave Website: https://dentallab-direct.com

Mark Murrell is the founder and operator behind Get Maine Lobster and Black Point Seafood, specializing in scaling premium direct-to-consumer seafood brands with a focus on operational agility, customer loyalty, and brand storytelling. Raised in Maine, Mark turned a love for local seafood into a nationwide business, mastering dock-to-doorstep logistics for live lobster delivery.Since launching in 2010, Mark has served over 500,000 customers, quadrupled his customer base, expanded into new categories like seafood appetizers and select beef, and acquired Maine Lobster Direct to deepen fulfillment capabilities. His work has been featured in The Wall Street Journal, USA Today, Rachael Ray, ESPN, and national campaigns for Chase Bank, alongside collaborations with Momofuku and Geoffrey Zakarian.Rooted in a customer-first, margin-focused mindset, Mark builds brands that balance growth with sustainability. Whether scaling operations or evolving brand experiences, he brings a clear playbook for turning fresh products into loyal communities, efficiently, profitably, and with staying power.In This Conversation We Discuss:[00:45] Intro[01:32] Highlighting specialty items for customers[02:44] Starting a business from personal experience[03:50] Delivering higher quality through logistics[04:59] Pitching new ideas with simple outreach[05:51] Adapting CRM systems for operations[06:39] Managing growth with limited capacity[07:47] Balancing two businesses during early growth[09:07] Surveying customers beyond product feedback[10:36] Aligning brand identity with buyer emotions[11:36] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[16:41] Taking risks when the signs are undeniable[18:43] Launching internal marketing after early growth[20:21] Redesigning operations for more agility[22:48] Realizing early sales hide margin problems[27:26] Blending creativity with structured thinking[28:29] Building resilience through daily habitsResources:Subscribe to Honest Ecommerce on Youtube#1 Lobster Delivery Service From Dock To Doorstep getmainelobster.com/Premium Maine lobster and seafood across the U.S. and Canada blackpointseafood.com/Follow Mark Murrell linkedin.com/in/mainelobsterSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Susan Yara's journey to redefining skincare didn't start in a lab—it started in front of a camera. From reporting news in the Bronx to becoming a trusted beauty voice on YouTube, Susan built a community before she ever built a brand. With her platform Mixed Makeup, she offered something rare: expert-backed, educational content for women who were underserved by the beauty industry's hype-driven approach.But Susan wasn't just creating content. In 2019, she co-founded Naturium Skincare. Just four years later, she made headlines when she sold her company to e.l.f. Beauty for $355 million—and became one of the first content creators to successfully scale and exit a skincare brand.In this episode, Nancy and Susan go deep on the realities of building a digital-first beauty brand: funding operations before revenue, pivoting from an influencer to a founder mindset, and how it's so important to build authentic relationships with your community and retail partners. Susan shares the failures that shaped her, the influencer marketing tactics that actually work, and how she's balancing life as a founder, mom, and now solo parent.This is a story of vision, resilience, and reinvention. It's proof that you don't need to start with a perfect plan—you just need to start with purpose.Timestamps:[00:00] Introduction[03:12] Joining Forbes and building their first video network[04:55] Learning the power of early digital media[06:03] Getting into beauty and lifestyle content[07:24] Launching Mixed Makeup to serve older audiences[08:30] Early challenges funding high-quality content[09:45] Lessons from Susan's failed first business[11:15] Trying to bootstrap her own skincare brand[12:20] How COVID shut down her original plan[14:42] Joining Naturium and shaping brand direction[15:55] Why Susan moved away from “clean” marketing[17:02] Creating formulas that simplify skincare routines[18:08] Transitioning from influencer to business operator[19:20] Why pricing strategy matters for repeat customers[20:22] The shift in influencer strategy that changed everything[21:30] How nano influencers built authentic community[22:40] Using whitelisting to amplify UGC as ads[23:50] What brands get wrong about influencer selection[25:02] The power of founder-creator relationships[26:05] Getting into Target and making it work[27:15] Building a bold pitch retailers can't ignore[28:30] Launching Naturium body washes with intention[29:45] Hiring a CMO who can become your future CEO[30:58] The expanded role of modern CMOs[32:00] What to look for when hiring key leaders[33:12] Why Susan sold Naturium to e.l.f. Beauty[34:25] Balancing work and motherhood during scale[35:40] How moving to Miami created work-life structure[36:45] Advice for founders scaling fast or slow[38:00] The real reason behind building a brandResources Mentioned:Naturium | Websitee.l.f Beauty | WebsiteMixed Makeup | YouTube ChannelFollow Susan on Instagram and X, and check out her YouTube Channel.Follow Nancy Twine:Instagram: @nancytwinewww.nancytwine.comFollow Makers Mindset:Instagram: @makersmindsetspaceTikTok: @themakersmindset

Evan Quinn and his cofounders run one of the nation's leading non-alcoholic beverage brands. Before going to market, the cofounders raised their first million dollars, turned feedback from investors into product improvement, and used their MBA network to refine the business strategy.Watch the video interview on YouTube here. For more on Hiyo and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this interview Ana Ljubojević and Nikolina Kovačević tell us how they grew Mali Plac, an innovative food hub in Slovenia that connects farmers directly with consumers. They discuss the mission of Mali Plac, how it helps people “find their tribe,” their customer demographics, the logistics of operations, and the pickup model that allows farmers to interact directly with customers. The conversation highlights the importance of building relationships and respect within the community, showcasing how Mali Plac has evolved over the years to become a vital part of the local food system.They discuss the evolution of their order management system from spreadsheets to implementing the Local Line platform, and how it accommodates the evolving needs of farmers and customers as their food hub grows. The discussion also covers the agricultural landscape in Slovenia, highlighting seasonal variations, types of crops grown, and the innovative solutions they employ to minimize food waste and enhance communication with their community. Ana and Nikolina discuss the importance of cash payments in local markets, the unique payment systems and taxation in Slovenia, and how these factors contribute to community building. They also discuss the cultural aspects of food consumption, advice for starting a food hub and the challenges and opportunities of expanding into new markets. Connect With Guest:Instagram: @maliplaczaprihodnostWebsite: www.maliplac.si Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support:Rimol Greenhouse Systems designs and manufactures greenhouses that are built to be intensely rugged, reliably durable, and uniquely attractive – to meet all your growing needs. Rimol Greenhouses are guaranteed to hold up through any weather conditions, while providing exceptional value and an easy installation for vegetable growers of all sizes. Learn more about the Rimol difference and why growers love Rimol high tunnels at Rimol.com Farmhand is the all-in-one virtual assistant created for CSA farmers. With five-star member support, custom websites, shop management, and seamless billing, Farmhand makes it effortless to market, manage, and grow a thriving CSA. Learn more and set up a demo with the founder at farmhand.partners/gfm. BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that's tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America. Local Line is the all-in-one sales platform for direct-market farms and food hubs of all sizes. Increase your sales and streamline your processes with features including e-commerce, inventory management, subscriptions, online payments, and box builder. As a GFM podcast listener, Local Line is offering a free premium feature for one year with your subscription using the coupon code GFM2025 at localline.co. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial

If you've ever dreamt of turning your creative passion into a thriving business, this episode is a masterclass in doing just that. Tyler Jorgenson welcomes Katie Hunt, founder of Proof to Product, who shares how she went from making custom wedding stationery to leading 45+ rounds of her acclaimed wholesale coaching program. Katie opens up about her scrappy early days, the fire marshal shutdown that almost tanked her first trade show, and how collaboration—not competition—became her superpower.Dive into Katie's insights on the difference between selling DTC and wholesale, what most entrepreneurs get wrong about SKUs and inventory, and why knowing your customer is the ultimate growth hack. She doesn't just preach systems—she's built a business that runs while she takes three-week trips to Europe with zero emails. Yep, she's that dialed in.Whether you're a creative looking to scale, or a seasoned entrepreneur curious about the future of retail and product-based business models, this episode is packed with gold. From indie shop secrets to navigating big box partnerships and economic shifts, Katie reveals how to thrive in today's market—and build a business that supports the life you want to live.TakeawaysStart scrappy, but systemize fast. Trial by fire leads to wisdom—just don't forget to fireproof your trade show booth.Wholesale isn't just easier—it's scalable. With the right structure, it can outperform DTC with less burnout.Know your numbers and your customer. Inventory, pricing, and product lines must match your business model and target buyer.Big box isn't always better. Indie retailers bring repeat business, feedback, and deeper relationships.Simplicity scales. Streamlining systems doesn't just help the team—it creates freedom for the founder.Chapters00:00 From Paper to Powerhouse: Meet Katie Hunt  01:30 Starting a Creative Business & Learning the Hard Way  04:20 From Side Hustle to Coaching: Birth of Proof to Product  06:20 Systems, Strategy & the Truth About Wholesale  10:20 SKU Balance & Building the Right Product Line  13:00 DTC vs Wholesale: What Founders Need to Know  17:40 Retail Trends, Tariffs & Economic Shifts  22:35 Wholesale Mistakes to Avoid  24:10 Katie's Vision & Building a Business That Supports Life  27:20 Final Advice + Free Training

Michael Calhoun continues his series on the Arch Grants, with Bold Spoon Creamery and asks founder Rachel Burns about growing a consumer business locally.

Aaron Nosbisch is the founder and CEO of BRĒZ, a cannabis social tonic beverage designed as an alcohol alternative that offers a euphoric, feel-good effect without the downsides of alcohol. He built his expertise in e-commerce from an early age, launching multiple internet brands and scaling previous ventures like MONQ (portable aromatherapy diffuser, 0 to $15 million in three years as CMO), and running Lucyd Media, the world's largest cannabis social advertising agency, which run 80% of meta ads for the cannabis space.In this episode, Aaron and Blaine explore how BRĒZ identified untapped demand, iterated their product to solve a genuine founder problem, and brought it to market with precision: leveraging lean startup methodology, subscription-first landing pages, micro-batch production, effective founder-led UGC creative, and meticulous customer service. They discuss cash flow realities, funding first runs, the role of retention in beverage DTC, and how direct-to-consumer momentum powers retail expansion and shelf velocity. Aaron also shares transparent insights on ad spend, internal ops, and the principles that fuel brand growth.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Pillars of a Successful DTC Brand2. Challenges of Scaling Beverages DTC3. Early Stage Funding and Resources Management4. Supply Chain Processes in Product Launches5. Team Building, Finding the Right Partners6. Pre-Launch and Launch Strategies7. Testing and Iterating Ad Campaigns8. Founder-Led Content in Advertising 9. Guerrilla Strategies for Audience and List Building10. Media Buying, Optimizing CAC, and Scaling Spend11. Building AOV, Subscription, and Retention12. Customer Feedback and Iteration Cycles13. Importance of Timing and Market ReadinessTimestamps00:00 Introducing Aaron and BRĒZ05:06 The “alcohol alternative” white space and product vision13:21 Launching a DTC beverage: initial capital and inventory20:32 Validating demand, managing resource constraints25:44 First ads and sales: founder content, guerilla tactics34:07 Early CACs, ad budgets, and optimizing for LTV38:22 E-commerce vs retail: channel mix and growth phases46:50 Key takeaways & where to follow Aaron and BRĒZShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokAaron Nosbisch - Founder and CEO of BRĒZBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

On The Front Porch -Direct to Consumer Farm Products [00:00:00] On The Front Porch -Direct to Consumer Farm Pr [00:11:09] Direct To Consumer Farm Products - ON FRONT PO [00:19:55] Direct To Consumer Farm Products - ON FRONT PO [00:30:48] Direct To Consumer Farm Products - ON FRONT POSee omnystudio.com/listener for privacy information.

Bala used smart debt strategies to scale its innovative fitness brand, maintain inventory, and fund product development without venture capital constraints.Watch the video interview on YouTube here!For more on Bala and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Happy Paddlin Ep #16 Come Together! The hot topic of Direct-to-Consumer Sales in the Paddle Industry by Happy Paddlin Podcast

This episode is brought to you by our partners, Blooming Health Farms and ChopLocal UniversityIn this conversation, Katie Olthoff shares her experiences as a turkey farmer and the operations of her farm in Iowa. She discusses the logistics of raising turkeys, the importance of biosecurity, and the impact of avian influenza on the industry. Katie also introduces her business, Chop Local, which connects farmers with consumers for direct meat sales, and highlights the educational resources offered through Chop Local University. The discussion covers consumer preferences, shipping challenges, and the diverse market for meat products, emphasizing the need for farmers to adapt to changing demands. In this conversation, Katie Olthoff shares her journey from being a teacher to becoming an author of children's books focused on agriculture. She discusses the challenges of parenting, particularly with neurodivergent children, and the importance of understanding and supporting their needs. The conversation delves into the realities of parenting teenagers, the impact of ADHD on decision-making, and the complexities of managing mental health issues, including suicidal ideation. Katie emphasizes the significance of finding the right support and resources for both parents and children, highlighting the need for open communication and understanding within families. In this engaging conversation, the speakers discuss the challenges and joys of raising children on a farm, the expectations placed on farm kids, and the generational perspectives on farming careers. They also share humorous anecdotes about their experiences with exotic pets and the seasonal challenges of dealing with bugs in rural life. The conversation flows naturally through various themes, providing insights into the complexities of rural parenting and the unique experiences that come with it. About ChopLocal and ChopLocal UniversityMeat buyers want convenience and variety, and meat farms need a better way to market their products. That's where ChopLocal comes in.Founded by farmers, ChopLocal features high quality products from butcher shops and meat farms near you. They are dedicated to building a more resilient supply chain for meat that benefits everyone involved, and we're certain you'll be able to taste the difference!Want to learn more about selling on ChopLocal as a producer? Visit their website below!https://www.choplocaluniversity.com/ (Education For Producers)https://choplocal.com/ (Sell or Buy on ChopLocal)About Blooming Health FarmsCalling all chicken keepers who want to turn their passion into egg profits. Whether you've never had chickens or are a pro, we provide the tools, guidance, and support your need to grow.You'll discover how to save time, reduce costs, and grow your flock into a money-making egg machine.We offer novel hydroponic methods for managing and scaling your egg sales and connect you with a thriving community of small-scale egg farmers who want real results, not an echo chamber

The artificial intelligence revolution is upon us. Today we see AI doing everything from taking orders in a drive-thru to serving as a pseudo boyfriend or girlfriend.But, according to my most recent guest, more importantly – AI boosts revenue.To hear the story behind that lesson, along with more lesson-filled stories, I talked to Dario Markovic, CEO, Eric Javits [https://ericjavits.com/].Eric Javits had $15 million in revenue last year and is tracking to hit $18 million this year.Markovic manages a team of 10 with a three- to four-million-dollar marketing budget, along with a worldwide vendor ecosystem.Lessons from the things he madeData winsAI boosts revenueSustainability sellsFunnels = profitsRetention over acquisitionSell outcomes, not productsDiscussed in this episodeLearn how to craft an Offer Value Proposition in our April 24th session of MEC200: Design Your Offer [https://join.meclabsai.com/design-your-offer]. Join us at 1 pm EDT for a live online, interactive session (from MeclabsAI, MarketingSherpa's parent company).Conversion Rate Optimization: 3 effective marketing strategies explained by the marketers who created them [https://marketingsherpa.com/article/case-study/conversion-rate]MarketingSherpa Customer Satisfaction Research Study [https://www.marketingsherpa.com/freestuff/customer-first-study]Online Business Strategy: Steps marketers took to create powerful marketing funnels with Google, Amazon, and Facebook [https://marketingsherpa.com/article/case-study/online]Help, Don't Hype: A guide to customer-first marketing [https://sherpablog.marketingsherpa.com/customer-centric-marketing-2/help/]Get more episodesSubscribe to the MarketingSherpa email newsletter [https://www.marketingsherpa.com/newsletters] to get more insights from your fellow marketers. Sign up for free if you'd like to get more episodes like this one.For more insights, check out...This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher: Create and optimize high-converting webpages [https://meclabs.com/course/] free digital marketing course. Apply to be a guestIf you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application

Rob took some time from Tuesday's BBMS to break down the news of MASN's upcoming direct-to-consumer streaming option, MASN+. Fans have been clamoring for an easier way to watch the Birds for years. Is the team finally up with the times?

The demands of a small-scale, direct-to-consumer farm are vastly different than those of a large, commercial operation.

Today, we're talking with Laina Gossman, the innovative founder of Soul Insole, who tackled a problem many of us know all too well: uncomfortable shoes and foot pain that make every step a struggle. Her brilliant solution? A compact, micro-sized orthotic that provides powerful support—without hogging space in your favorite shoes. Yes, even those chic sandals and stylish dress shoes.Laina walks us through her journey, from the spark of an idea to building a successful brand that's now featured online and in retail stores across the country. And she didn't stop at one breakthrough product—Soul Insole has expanded to include metatarsal pads, heel lifts, and full-length insoles to meet a variety of foot care needs.Tune in for Laina's inspiring entrepreneurial story and gain valuable insights on everything from landing media spots like Good Morning America to getting the most out of marketing agencies. She also shares the power of being your brand's biggest advocate—and how smart follow-ups can get your product onto the shelves of your dream retailers.In today's episode of the Harvest Growth Podcast, we cover:Strategies for landing major PR opportunities like Good Morning America through persistent follow-upTips for vetting marketing agencies to avoid wasting resources on ineffective campaignsThe power of building genuine relationships with distributors to access retail channelsLeveraging trade shows and conventions to prove product effectiveness to key industry playersBalancing persistence with respect when pursuing business growth opportunitiesAre you struggling with foot discomfort or pain? Visit www.soulinsole.com to discover how Soul Insole's innovative micro-sized orthotics can enhance comfort without cramping your style or your shoes.To be a guest on our next podcast, contact us today!Do you have a brand that you'd like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

Direct-to-consumer marketing models like farmers markets and CSAs have evolved a lot over the years, with plenty of ups and downs along the way.

P.F. Candle Co. makes one of the most recognizable candles in the world. Here's how founder and crafter Kristen Pumphrey expanded the brand to three retail stores and high-profile collaborations.

Jenny Markell, BA, joined Over the Counter to discuss her extensive research into direct-to-consumer advertising of prescription drugs and how it may misinform potential patients.

Pit Viper isn't for everyone. And that might be the secret to its success.It starts with a guy on a ski trip. His sunglasses break. So, naturally, he walks into a military surplus store, finds an old pair of ballistic glasses from the early 90s, and thinks, these are perfect.Fast forward a few years, and those surplus shades—once traded for beers and ski lifts—have turned into Pit Viper, a brand worth millions.But here's the question: how do you build a business that doesn't just sell sunglasses, but sells attitude? A brand that's loud, weird, and completely unignorable?Today on the show: Chris Garcin, CEO of Pit Viper, explains how they took what should have been a joke and turned it into a cult phenomenon.Links & Resources

Tower 28's founder Amy Liu built a trusted beauty brand through rigorous testing, turning her own eczema struggle into a multimillion-dollar success.Watch Amy's video interview here. For more on Tower 28 and show notes click here. 

Discover how True Classic built a billion-dollar apparel brand through content marketing, Facebook ads, and comedy-driven creative that converts.Watch on Shopify Masters's YouTube channel here. For more on True Classic and show notes, click here. 

Welcome to another episode of the Ecom Ops podcast! Today, we host Liz Stack, Senior Brand Manager at Yotpo and a passionate advocate for women in e-commerce. Liz shares her journey, Yotpo's mission, and her involvement with the Women in E-Commerce community. Get ready for an inspiring conversation filled with insights and success stories.

Though different parts of the wine world (geographically) present their own headwinds, many of the difficulties in the wine trade are universal.  And sometimes the solution is at hand, but just not realized or acted upon. Moahe Weizman saw the issue, brainstormed a solution and has now launched his idea. And it is working. Welcome to Wine Talks with Paul K. In today's episode, I dive into the innovative world of collaborative wine selling with Moshe Weizman from Whining. Imagine transforming the way we buy wine—shifting from solo purchases to a community-driven experience. Moshe's platform connects wine buyers, turning individual bottle desires into shared case purchases, maximizing value for both consumers and wineries. While challenges like fulfillment in the U.S. remain, the potential to revolutionize the winery club model and bring people together over a bottle—or a few—is undeniable. Stay curious, and let's raise a glass to new wine experiences!   Moshe Weizman, much like his biblical counterpart, ventures into a land of untapped promise—digital wine commerce. In an episode that teases apart the layers of collaborative selling, listeners will uncover how Moshe has reimagined the wine-buying experience with a blend of tradition and modern technology. Picture this: instead of standing alone amidst a sea of virtual bottles, you find yourself part of a connected network of fellow enthusiasts, each sharing in the discovery and delight of a wine that tickles your curiosity. Paul Kalemkiarian uncorks this conversation, highlighting how the digital shift in wine sales is not merely about technology, but about crafting a new kind of storytelling through wine. Here, Moshe explains how his platform, ‘Whining,' redefines e-commerce by integrating social elements to enhance personal buying experiences—a solution that addresses the waning wine club memberships and reaches out to more elusive Gen Z consumers. From insights on different global markets to anecdotes about Israel's rapid digital adoption, you'll hear firsthand how Moshe navigates the complex web of international regulations, all while fostering a sense of community and shared passion for wine. This episode promises to color in the digital landscapes where wine becomes more than a transaction—it becomes a shared journey, linking the desires of sellers and buyers in unexpected, rewarding ways. Grab your favorite vintage and tune in to discover how ‘Whining' could well be the future of wine commerce.      

Founders Michelle Jimenez-Meggiato and Andrea Meggiato unveil their launch plans for Breakfast Cups, their first expansion outside of their hero product Pizza Cupcakes. To set up for this launch, they've rebranded their food company to Incredifulls, found a nationwide retailer to stock the new product, and set up a new brand ambassador program. Michelle and Andrea share the thinking behind their new product and what it took to get to this point in the business. 

➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstoryJim McCann is the founder and executive chairman of 1-800-Flowers.com, a company he grew from a single flower shop in 1976 into a multi-billion-dollar business. Under his leadership, the company became a pioneer in e-commerce and direct-to-consumer floral delivery, generating over $2 billion in annual revenue and serving millions of customers worldwide. McCann also expanded the brand through strategic acquisitions, including Harry & David, Cheryl's Cookies, and The Popcorn Factory. A best-selling author and entrepreneur, he is known for his focus on customer relationships, innovation, and leveraging technology to transform the gifting industry. ➡️ Show Linkshttps://www.x.com/jim1800flowers/   https://www.linkedin.com/in/jim1800flowers/ ➡️ Bookshttps://www.amazon.com/Lodestar-Tapping-Historic-Pillars-Success/dp/1637632738 ➡️ Podcast SponsorsHubspot - https://hubspot.com/  Lingoda - https://try.lingoda.com/successstory (Code: scott25)Vanta - https://www.vanta.com/scottFederated Computer - https://www.federated.computerCornbread Hemp - https://cornbreadhemp.com/success (Code: Success)Create Like The Greats Podcast - https://podcasts.apple.com/lu/podcast/create-like-the-greats/id1653650073FreshBooks - https://www.freshbooks.com/pricing-offer/Bank On Yourself - https://www.bankonyourself.com/scottStash - https://get.stash.com/successstoryNetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/clary ➡️ Talking Points00:00 - Intro05:34 - Did Jim Know 1-800-Flowers Would Be Huge?07:52 - Fixing the Biggest Flower Shop Problem11:09 - Jim's Entrepreneurial Roots16:48 - Leading & Scaling a Successful Company21:06 - Jim's Boldest Move at 1-800-Flowers24:12 - The Success Pillars from Lodestar33:29 - The Power of Words35:06 - Sponsor Break37:44 - Jim's Best Self-Improvement Habit42:59 - The #1 Success Principle from Lodestar47:25 - How Jim Stayed Optimistic50:14 - Game-Changing Lessons from Jim's Career55:43 - Sponsor Break57:57 - AI: The Good & The Bad1:03:10 - Jim's Journey & the Story of Smile Farms1:10:58 - Building a Non-Profit That Works1:17:39 - Why Work Is More Than Just a Paycheck1:24:52 - Jim's Life Lesson for His Kids

I am always intrigues with entrepreneurs, particularly ones that venture in the the space that I occupied for over 35 years. That is the curation of fine wine to expose people to fine wine. It can be a thankless job at times because you only seem to hear about the issues and problems a client might have, but growth in itself proves you are doing more good than harm. I just wrapped up an incredible episode of Wine Talks with the amazing Claudia Callegari. We dove deep into the world of affordable, yet exquisite wines. Claudia shared her passion for making quality wines accessible to everyone, regardless of budget. We also explored her fantastic journey with the Tuscan Wine Club and how she's connecting small, boutique wineries directly with wine lovers worldwide. If you believe wine should be an inclusive experience, you don't want to miss this episode. Cheers! A couple of highlights: Claudia's journey in the wine industry and how she created her own wine club. The challenges and triumphs of connecting consumers with niche, high-quality wines directly from Tuscany. Claudia's strategy for engaging wine lovers through in-person events and personalized wine experiences. Her passion for providing excellent wines at a range of prices, ensuring that quality wines are available to everyone. Claudia shares her incredible experiences, from organizing successful wine events in underrepresented areas such as Nebraska to offering immersive wine retreats in Tuscany. Her dedication to building trust with her customers by delivering personalized wine selections is truly inspiring. Join us as we journey through the picturesque vineyards of Tuscany and discover wines you won't find anywhere else. Whether you're a seasoned wine aficionado or just starting your wine journey, Claudia's story is sure to captivate and inspire you. Listen to the full episode now and embark on a wine adventure with Claudia Callegari! Cheers, The Wine Talks Team P.S. Don't forget to grab a glass of your favorite vino while you listen!

Ecommerce expert and agency founder Andrew Faris shares how he uses "P&L design" to increase margins and run online businesses efficiently. He's now applying some of these strategies to launch his own upcoming consumer brand. Andrew shares his tips for iterating and testing creative, spending more efficiently on ad creative, and saving on variable costs like manufacturing and shipping. 

00:00 Introduction to Max Israel and Ychroma02:03 The Entrepreneurial Spirit and Origin Stories04:42 Journey into Tech and Early Ventures09:15 Building a Software Company from Scratch12:59 Navigating Challenges in Business19:03 The Emotional Journey of Exiting a Business21:28 The Birth of Ychroma and Fashion Aspirations24:10 The Birth of Ychroma: A Vision for Men's Fashion29:01 Overcoming Industry Challenges: The Fashion Landscape31:36 Designing with Purpose: The Creative Process33:53 Direct to Consumer: Owning the Customer Experience38:34 Targeting the Over 40 Market: A New Fashion Narrative45:29 Growth and Reinvention: The Journey of Ychroma49:49 The First Act of Life51:50 Manifesting Success52:42 Marketing and Messaging in Action54:06 The Fast Fashion Dilemma56:42 Building a Sustainable Future01:00:11 Advice for the Younger Self01:01:55 Defining Legacy and Reinvention01:07:33 The True Measure of Success01:08:43 Future Aspirations and Teasers

Welcome to the 75th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jared Kugel, founder and CEO of Tire Agent, for an in-depth discussion on how he's transforming the tire industry through ecommerce, his journey from growing up in a family-run tire business to founding Tire Agent, a direct-to-consumer brand that prioritizes customer education, trust, and a seamless purchasing experience. Jared discusses actionable insights on how Tire Agent balances profitability, personalization, and customer loyalty in an industry known for infrequent purchases.

Jessy Klein-Fofana was a beauty brand founder before starting her PR agency, LaRue. Her clients include Health-Ade Kombucha, Ban.do, Unbound Merino, Mustard Made, and more. Here's some of the strategies she uses with to build brand awareness and create media moments.

Imagine a world where your worst gas-related fears simply… disappear. No awkward moments, no subtle side-eye glances. Just peace, dignity, and activated carbon filters.That's the world Collin White and his father set out to create when they launched Tootles, a Shopify store selling flatulence-filtering underwear. At first, people laughed. But then, they listened. Because for people with digestive issues, this isn't a joke—it's a solution.Today on The Unofficial Shopify Podcast, Collin joins Kurt to talk about building a business in a deeply niche market, convincing manufacturers that fart-proof underwear is, in fact, a real thing, and finding customers who need his product (but don't necessarily want to talk about it).In this episode:✔️ How Collin and his dad took Tootles from idea to reality✔️ The science behind fart filtration (yes, it works)✔️ Marketing a taboo product without making it a joke✔️ How Tootles increases AOV with clever bundling✔️ Why subscriptions aren't always the answer for consumable productsFarts are funny. Business is serious. And somewhere in the middle, there's a Shopify success story worth listening to.Links & Resources

Divy Ojha became passionate about creating a solution for food waste as a university student, and began building relationships to start a grocery delivery business. He discusses approaching potential partners and maintaining good relationships, plus the big change he made to make Odd Bunch's value proposition better for both customers and suppliers.For more about Odd Bunch and show notes: https://www.shopify.com/blog/odd-bunch-relationshipsSubscribe to the Shopify Masters YouTube channel for video interviews.

"You start with ‘there's no way this is me.' Then you question everything. Then, eventually, you realize—this really could be me."Ron Shah built Obvi into a $100M+ powerhouse, with $40M in top-line revenue in 2024. But not every business he touched turned to gold. Today, Ron gets brutally honest about two brands he started—Coffee Over Cardio and Paw Rangers—that didn't go as planned.This isn't your typical success story. Ron shares:Why success in one business doesn't guarantee success in anotherThe emotional toll of failure and the ego traps that cost him moneyHow to know when to walk away, pivot, or double downWhat he'd do differently if he launched these brands todayMost founders only share their wins. Ron is sharing his losses. And why, in hindsight, they might be even more valuable.Resources & LinksFollow Ron on Twitter: @obviceoCheck out Obvi: myobvi.comListen to Ron's podcast, Chew On This: Listen herecoffeeovercardiopawrangers.comSponsorsCleverific: https://cleverific.com/unofficialZipify: http://zipify.com/KURTAddress Validator: https://www.addressvalidator.com/Work With KurtGrow your Shopify store with me: ethercycle.com/applyJoin my newsletter for Shopify insights: kurtelster.com

April and Daryk Mall turned their after-work hobby of caring for plants into Unsolicited Plant Talks—a thriving business with a loyal online community. Learn how they scaled from selling plant cuttings at their kitchen table to running a full-time operation with multiple greenhouses.For more about Unsolicited Plant Talks and show notes: https://www.shopify.com/blog/unsolicited-plant-talks-hobby-to-businessSubscribe to the Shopify Masters YouTube channel.

Scaling an e-commerce brand isn't just about getting more sales—it's about increasing profits without driving up costs and complexity. Many brands hit a wall where growth starts feeling expensive, with ad costs rising and margins shrinking. The challenge is finding ways to optimize operations, build a loyal customer base, and create new revenue streams that don't rely solely on constant customer acquisition. The brands that break through find smarter, more sustainable ways to grow—focusing on retention, pricing strategy, and efficiency instead of just chasing more traffic. Jesse Kay is the founder and CEO of Vyber Media, a performance marketing agency that specializes in helping eight and nine-figure brands unlock scalable, high-margin digital growth. With over a decade of entrepreneurial experience, Jesse has also hosted a successful podcast where he interviewed renowned business leaders such as Jack Dorsey and Gary Vaynerchuk. Today, Jesse shares his expertise on the power of mastering the fundamentals of email, SMS, and automation in e-commerce marketing. Stay tuned! Resources Vyber Media: Next-Generation Marketing That Drives ROI Connect with Jesse Kay on LinkedIn Follow Jesse Kay on Facebook

In this episode of Shopify Masters, Matthew Scanlon, founder of Naadam, takes us on an exhilarating journey that begins with a daring ride across the Gobi Desert and transporting 32 bags filled with $2.5 million in cash. This gripping tale sets the stage for Naadam's mission to revolutionize the cashmere industry through sustainability. Matthew discusses the challenges of launching a DTC brand in today's market, including securing funding and leveraging AI tools. He shares  insights on building a brand that resonates with ethical practices while fostering deep connections with nomadic herders in Mongolia. Tune in for a fascinating look at entrepreneurship, storytelling, and the complexities of scaling a sustainable business.