Podcasts about direct to consumer

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Best podcasts about direct to consumer

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Latest podcast episodes about direct to consumer

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How Stratus Turned a $4000 Bet Into 10,000 Orders Shipped

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Sep 18, 2025 27:54


Stratus CEO Ricky Jones turned a $4000 buy into a thriving ski brand—doubling revenue with passion, niche focus, and authentic community.For more on Stratus and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Tique Chandler shares strategies that kept her honey business growing during maternity leave—from email automation to strategic delegation. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The Dana & Parks Podcast
As one of 2 countries with direct-to-consumer pharmaceutical ads, is it time to reel it in? Hour 3 9/15/2025

The Dana & Parks Podcast

Play Episode Listen Later Sep 15, 2025 33:40


As one of 2 countries with direct-to-consumer pharmaceutical ads, is it time to reel it in? Hour 3 9/15/2025 full 2020 Mon, 15 Sep 2025 21:00:00 +0000 wCsJG7P28rQxTvK3j7ekYItGScjqCZ7l news The Dana & Parks Podcast news As one of 2 countries with direct-to-consumer pharmaceutical ads, is it time to reel it in? Hour 3 9/15/2025 You wanted it... Now here it is! Listen to each hour of the Dana & Parks Show whenever and wherever you want! © 2025 Audacy, Inc. News False

A Cork in the Road
Episode 161 - Exploring Creativity in Wine Marketing and a Preview of Programming for the 2026 Direct to Consumer Wine Sympoisum with Consulting Firm Executive, Barbara Gorder

A Cork in the Road

Play Episode Listen Later Sep 12, 2025 62:09


This episode features a conversation with Barbara Gorder, a consultant to the wine business who recently became the Managing Partner for the Direct to Consumer (DTC) Wine Symposium. We met at the 2025 edition of this conference out in Monterey, CA, and I am currently designing a session for the January 2026 edition on the opening day of the conference that has been inspired by our Sommlympics competition. We talk about how this event has evolved over the years and also how Barbara's background in marketing and consulting plays into the design of the programming. Barbara is the President of Undisclosed Location, a nationwide creative consulting firm that develops business strategies, marketing plans, and creative work for clients by assembling tailored teams from across the US. She started her career in advertising at Leo Burnett and DDB, creating campaigns for notable clients like General Mills, GM, and Proctor & Gamble. She even launched the Army of One campaign for the US Army while leading new business efforts. She specializes in branding and working with a diverse range of clients, from startups to public companies, so we dive into a conversation about what creativity looks like these days in wine marketing and the value of wine marketing. We even reveal a few details - a podcast exclusive sneak peek - of the 2026 DTC Symposium agenda and featured speakers. We hope this gives you a unique exploration of this segment of the wine industry and offers an intriguing exploration of the current wine marketing landscape. You can follow @dtcws on Instagram and visit www.dtcwinesymposium.com for all the information about the conference.Recorded August 18, 2025

Bourbon Pursuit
531 - The Kentucky Bourbon Trail's Big Challenge with Adam Johnson of the Kentucky Distillers Association

Bourbon Pursuit

Play Episode Listen Later Sep 11, 2025 56:22


If you've been a listener for a while, you might remember our next guest who has talked to us about the Kentucky Distillers Association over the years. Adam Johnson from the Kentucky Distillers Association, who for nearly two decades has been at the forefront of the Kentucky bourbon scene. We're diving into the state of bourbon tourism, and as Adam reveals, visits to the Kentucky Bourbon Trail are absolutely going through the roof, transforming the experience from a day trip into a full-on bucket-list adventure. We also get into the legislative challenges facing our industry, from the battle for Direct-To-Consumer shipping rights to the elephant in the room: the cannabis beverage market, and why Adam believes it needs to play by the same rules. Adam also shares some great insights on how the collaborative nature of the bourbon community is actually fueling collective growth. If you're planning a trip to Kentucky or just curious about the future of bourbon, you won't want to miss this one. Show Notes: Recollection of Adam Johnson's first podcast experience Examining the booming bourbon tourism landscape Statistics on the surge in Kentucky Bourbon Trail visitors Advocacy for DTC shipping and legislative obstacles for small distillers Discussing the impact of new dietary guidelines on bourbon marketing Competition with cannabis beverages and calls for regulatory parity The collaborative ethos of the bourbon industry and its historical foundations Future outlook for bourbon tourism and KDA's sustainability initiatives Encouraging exploration of the Kentucky Bourbon Trail and KDA updates Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

DTC POD: A Podcast for eCommerce and DTC Brands
#360 - Supply Chain Lessons from Building Seed, Liquid IV, and Celsius

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Sep 11, 2025 49:13


Natan Bershtel is the Director of Business Development at Pelagic, a fractional supply chain partner for growing brands and CPG companies. Before Pelagic, Natan spent nearly 20 years as a public school teacher before joining and eventually running his family's contract packaging business—where he worked with iconic names like Seed, Liquid IV, Celsius, and Element. After his company's exit, Natan teamed up with John Morgan to help brands avoid common operational pitfalls and build supply chains that scale.In this episode of DTC Pod, Natan breaks down what it takes to build a resilient supply chain at every stage of brand growth. He shares practical strategies to avoid common pitfalls, tips on sourcing the right partners, and insights on how successful brands approach manufacturing, fulfillment, and logistics. Natan also highlights why supply chain is core to a brand's success and how founders can create real competitive advantages by making supply chain decisions based on quality, relationships, and flexibility.Episode brought to you by StordInteract with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Importance of supply chain in DTC and omnichannel brands2. Key players: sourcing, manufacturing, co-packers, 3PLs, and fulfillment3. Differences in supply chain needs for emerging vs. established brands4. Supply chain pitfalls and how to avoid them5. Vetting, relationship-building, and collaboration with your supply chain partners6. Overlooked areas of supply chain where founders lose time/money7. How to approach minimum order quantities and negotiations8. When to outsource fulfillment vs. doing it yourself9. Logistics of manufacturing, packaging, and distribution10. The impact of scale on supply chain decisions11. Using data and timelines to make faster, smarter choices12. Leveraging agency and partner networks for supply chain speed13. Why in-person vendor relationships are crucial14. How truly great supply chains build brand moatsTimestamps00:00 Intro and the state of supply chain in DTC01:40 Natan Bershtel's background and path to Pelagic02:24 Lessons from growing a contract packaging family business04:11 Why supply chain is the backbone of every brand05:28 The role of execution vs. creative vision in CPG07:09 How to find and vet the best manufacturing/packaging partners11:15 The agency advantage: getting reps and sharing supply chain intel12:41 Core players in bringing a product to market15:04 Aligning supply chain strategy with brand vision and goals16:56 Two playbooks for scaling: bootstrap profit vs. capital-intensive growth19:48 Timelines—how to ask supply partners the right questions21:41 How and when to ask for what you need from partners26:32 End-to-end product launch: manufacturing, packaging, and fulfillment28:42 When to move fulfillment to a 3PL (and when to keep it in-house)33:15 Tech and process innovation at leading 3PLs35:14 Strategic decisions: packaging, location, and unit economics38:58 Challenging assumptions and reviewing supply chain regularly42:08 Supply chain as brand moat and advantage44:13 Final tips: Always go in-person and build real relationshipsShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokNatan Bershtel - Director of Business Development at PelagicBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

The Marketing Playbook with Mark Friedman
John Gonsalves - Vice President Direct to Consumer & Digital at TaylorMade Golf Company

The Marketing Playbook with Mark Friedman

Play Episode Listen Later Sep 10, 2025 37:28


John Gonsalves, the Vice President Direct to Consumer & Digital at TaylorMade Golf Company, adds his page to the Marketing Playbook. Hear how to balance risk & reward, how to optimize meetings, how to set time to think, what it's like working in the sports world, and what he learned working with Michael Rubin. Connect with John at TaylorMadeGolf.com and on LinkedIn

Grazing Grass Podcast
187. Raising South Poll Cattle & Direct-to-Consumer Beef with Josh Harris

Grazing Grass Podcast

Play Episode Listen Later Sep 10, 2025 73:11 Transcription Available


Josh shares his journey as a sixth-generation grazier managing South Poll cattle, woodland-raised pork, and pasture poultry with his father. He grew up immersed in rotational grazing from the late 1990s, giving him a unique second-generation perspective on regenerative practices. Josh explains how their family transitioned from commercial breeds to South Polls in 2006, seeing immediate differences in heat tolerance, fly resistance, and docility. Today, they run a registered South Poll herd and market animals both as seed stock and direct-to-consumer beef.Key topics covered:Growing up in a regenerative grazing family and partnering with his dad on the farm.Transition to South Poll cattle and why they thrive in North Carolina's hot, humid fescue environment.Breeding philosophy with split spring and fall calving seasons.Benefits of docility, adaptability, and calving ease in their herd.Seed stock marketing and demand for South Poll cattle.Building a direct-to-consumer beef business with online sales, pickup locations, and limited home delivery.Diversifying with woodland-raised pork and pasture poultry for both soil and business benefits.Balancing scaling the farm with off-farm work, including lessons from his Chamber of Commerce role.Advice for beginners: focus, clarity, and starting with quality animals or strong customer relationships.This episode highlights the long-term benefits of sticking with regenerative grazing across generations and offers a candid look at building both seed stock and direct-to-consumer businesses. Josh's experience with South Poll cattle provides valuable insights for anyone considering heat-tolerant, grass-efficient breeds.Resources mentioned:Harris Home Place Farm: harrishomeplacefarm.comFacebook & Instagram: Harris Homeplace FarmSouth Poll Grass Cattle Association: southpoll.comThe End of Craving by Mark SchatzkerSteak by Mark SchatzkerLooking for Livestock that thrive on grass?  Check out Grass Based GeneticsVisit our Sponsors:Noble Research InstituteRedmond Agriculture.South Poll Field Day & SaleGrazing Grass LinksNew Listener Resource GuideProvide feedback for the podcastWebsiteInsidersResourcesCommunity (on Facebook)Check out the Apiary Chronicles Podcast

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
From Content Creator To Fashion Founder: How Allegra Shaw Built the Perfect White T-Shirt

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Sep 9, 2025 29:55


Allegra Shaw built Uncle Studios into a seven-figure fashion brand through ethical practices, organic growth, and community trust.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How D'IYANU Built a Multimillion-Dollar Brand While Staying True to West African Roots

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Aug 28, 2025 36:28


D'IYANU's founder built a multimillion-dollar African-inspired fashion brand by bootstrapping, taking bold risks and mastering Facebook ads. For more on D'IYANU and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How This 19-Year-Old College Student Outsmarted the Entire Grocery Industry

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Aug 26, 2025 40:55


Odd Bunch founder Divy Ojha scaled from 87 to 100,000+ customers without VC funding by focusing on problem validation, lean operations and retention techniques.For more on Odd Bunch and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Humans of Agriculture
"We started with one steer": how David McGiveron and Bianca Tarrant built mega meat biz Our Cow

Humans of Agriculture

Play Episode Listen Later Aug 25, 2025 69:33


An 'overnight success' is often many years in the making and that's certainly the case for the Our Cow empire.Husband and wife duo Dave McGiveron and Bianca Tarrant scraped together a deposit to buy a small cattle property in 2019 and fulfill their dream of being 'mad weaner producers'.With just one steer to their name, they launched a direct-to-consumer meat business which soon exploded into a meat subscription powerhouse turning over more than $40 million a year. But it hasn't been without sacrifice, failure and some hair-raising stories of tackling challenges head-on. Hear what it takes to build Our Cow with two people determined to tighten the connection between consumers and the producers of their food. takeawaysTransitioning from mining to farming requires significant lifestyle changes and sacrifice Drought taught valuable lessons about resilience and mindsetBusiness coaching helped shift their perspective from victim to controllerInnovating during crises can lead to new business opportunitiesThe subscription meat model provided stability and growthCrowdfunding engaged the community and provided necessary capital to scale up operationschapters00:00 Introduction and Exploring the Dynamics of a Husband and Wife Partnership in Farming08:56 The Journey to Owning a Farm14:22 Facing Challenges: Drought and Mental Resilience17:15 Innovating Through Crisis: The Birth of a New Business Model27:49 Navigating Growth: Challenges and Opportunities30:29 COVID-19: A Catalyst for Change36:54 The Subscription Model: A Lifeline for Survival42:00 Crowdfunding: Engaging the CommunityCheck out the meat subscriptions on offer at Our Cow - we think anyone directly supporting Aussie farmers deserves a plug!Explore more stories of Humans of Agriculture - don't forget to rate, subscribe, and leave a review!If you enjoyed this episode, share it with a friend and let us know your thoughts at hello@humansofagriculture.com. 

The Marchand and Ourand Sports Media Podcast
Dallas Cowboys' docuseries directors Chapman and Maclain Way; TNT Sports' Adam Lefkoe and the arrival of the ESPN direct-to-consumer app

The Marchand and Ourand Sports Media Podcast

Play Episode Listen Later Aug 21, 2025 34:46


On the pod this week, host Austin Karp chats with Chapman and Maclain Way, directors of the new Netflix docuseries “America's Team: The Gambler and his Cowboys” about how they put the project together and the character that is Jerry Jones. Karp is also joined by SBJ golf reporter Josh Carpenter to discuss a big week in the sport and how the star power of Scottie Scheffler is growing beyond hardcore golf fans. Finally, TNT Sports studio host Adam Lefkoe dishes on the addition of Big 12 football, his foray into tennis at Roland Garros earlier this year and the release that he gets from hosting “The Big Podcast with Shaq.” Be sure to like and subscribe wherever podcasts are available.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How Still Here Tailored Its Growth Without Outside Capital

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Aug 21, 2025 45:51


Bootstrapped with $20K, Still Here grew from painted jeans to an eight-figure denim brand through grit, creativity, and discipline.For more on Still Here and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

NUDESTIX Cofounder Taylor Frankel built celebrity partnerships and scaled the beauty empire to 8-figures. Discover the unique equity deals, and authentic content strategy that helps them stay ahead and set the trends.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Bluboho grew from kitchen parties to six retail stores through human connection, customer intimacy, and strategic location planning. Today, it's one of Canada's most successful independently owned jewelry companies.For more on Bluboho and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The Steakhouse
Darren Rovell explains ESPN "Direct to Consumer"

The Steakhouse

Play Episode Listen Later Aug 6, 2025 6:39


Darren Rovell explains ESPN "Direct to Consumer" full 399 Wed, 06 Aug 2025 14:45:29 +0000 yjLoASRhRD08H9Drp5u2NVUKOVh5ivmE nfl,atlanta falcons,sports,whatcom/skagit/island counties,wo category The Steakhouse nfl,atlanta falcons,sports,whatcom/skagit/island counties,wo category Darren Rovell explains ESPN "Direct to Consumer" “The Steakhouse” will deliver conversation, analysis, and interviews on sports and entertainment topics that are making headlines in Atlanta and beyond. Steak Shapiro and Sandra Golden are both Emmy Award-winning personalities that bring passion and energy to the airwaves.   2022 © 2022 Audacy, Inc. Sports Sports Sports Sports Sports Sports Sports Sports Sports Sports sports Sports Sports Sports Sports False https://player.amperwavepodcasting.com?feed-

The Unofficial Shopify Podcast
How Portland Leather Hit $500M + Top 50 on Shopify

The Unofficial Shopify Podcast

Play Episode Listen Later Aug 5, 2025 48:35


Also on YouTube: youtu.be/nckQhAvYA-Q"We'll have done over 500 million in total sales. We'll do 310 million in the next 18 months."Curtis Matsko went from art festivals to a top 50 Shopify store by doing everything conventional wisdom says not to do. His company controls every step from raw material procurement to customer delivery, achieving top 50 Shopify status while maintaining 50% repeat customer rates on non-consumable goods.Today he owns the biggest leather factory in North America and has some very strong opinions about banking, business clichés, and why most Shopify owners are doing it wrong.Most valuable insight: Meta doesn't know when you run out of inventory - they just think your ads stopped working and charge you more.Listen now on The Unofficial Shopify Podcast.SponsorsSwym – Wishlists, Back in Stock alerts, & moreCleverific – Smart order editing for ShopifyZipify – Build high-converting sales funnelsLinksGuest:Curtis Matsko - LinkedInPortland Leather Goods - WebsitePortland Leather Goods - InstagramWork with Kurt:ApplyClient ResultsJoin the Newsletter

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Three Ships grew from $4,000 to $1M revenue in four years. Learn how the founders used retail partnerships, rebranding, and funding tactics to grow a beauty brand in a saturated market.For more on Three Ships and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

read receipt
joshua desabris + matt wan & sett

read receipt

Play Episode Listen Later Aug 5, 2025 61:27


matt wan and joshua desabris—co-founders of set and previously momentous—join sean to unpack how set is reimagining nicotine pouches as tools for focus and performance. they explore how creatine shifted from a “gym bro” staple to a mainstream supplement, and how set is aiming to do the same for nicotine. along the way, they break down what went wrong at momentous, what they're doing differently this time, and why discipline, deep customer insight, and ruthless focus are the secret sauce.

Health Supplement Business Mastery
In The Supplement Business Your Moat Is Made of Quality

Health Supplement Business Mastery

Play Episode Listen Later Aug 3, 2025 21:13


"Send me a text"The supplement industry has undergone a massive shift from a lightly regulated gold rush to a tightly policed marketplace where quality is no longer a nice-to-have, but a survival strategy. Fueled by pressure from regulators and major platforms like Amazon, low-quality operators have been squeezed out, leaving room for brands with strong documentation, testing protocols, and trusted manufacturing partners to rise. This transformation is reshaping how brands compete, how customers buy, and what it takes to win revealing that long-term success now depends not on cutting corners, but on building trust, retention, and sustainable quality systems.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com After working with dozens of dietary supplement brands, I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is crucial for growing a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Turning Followers into Retailers: Clubhouse Skin's Social-First Strategy

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jul 31, 2025 27:59


How Clubhouse Skin disrupted men's skin care with bold design, clean formulas, and a transparent launch that turned followers into retail partners.For more on Clubhouse Skin and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
From 200 Rejections to Industry Game-Changer: How Knix Rewrote Women's Marketing

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jul 29, 2025 34:20


Knix founder Joanna Griffiths revolutionized women's underwear marketing with real bodies, authentic stories, and customer-first innovation.For more on Knix and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Health Supplement Business Mastery
Unlock Higher Profits with the Supplement Supersize Strategy

Health Supplement Business Mastery

Play Episode Listen Later Jul 27, 2025 17:57


"Send me a text"Discover the profit-boosting power of larger supplement sizes. In this episode, we break down the Supersizing Strategy, a simple yet powerful tactic that can increase your margins, improve customer satisfaction, and drive higher lifetime value. If you're not offering 60- or 90-day supplies, you're leaving money on the table.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com After working with dozens of dietary supplement brands, I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website https://creativethirst.comGetting people to your sales page or funnel is how you grow a direct-to-consumer supplement company. But how do you get them there?The quickest way to do that is through paid advertising.Buying buyers with ad dollars to scale is how all the supplement businesses do it.Now you can discover the strategies and tactics that work in supplement advertising.For just $7.Click here to grab your copy of the Health Supplement Ad Swipe Guide.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Why This Michelin Chef Quit Momofuku & Alinea to Build His Million-Dollar Startup

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jul 22, 2025 50:43


Wallace Wong built Spatula Foods through strategic networking. Discover how he went from Michelin restaurants to 2M+ followers, and learn his breakthrough mindset.For more on Spatula Foods and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Shaking Up Sparkling Water: Aerflo's Path From Idea to $10 Million Raise

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jul 17, 2025 40:54


How Aerflo disrupted sparkling water with portable design, sustainable refills, and a cofounder duo solving big problems with bold ideas.For more on Aerflo and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Disruptive Successor Podcast
Episode 196 - Preserving a Legacy, Planting New Seeds: The Hubbard Peanut Story with Marshall Rabil

Disruptive Successor Podcast

Play Episode Listen Later Jul 15, 2025 54:27


Marshall Rabil is the third-generation President and CEO of Hubbard Peanut Company, the country's oldest specialty peanut brand, famously known as "Hubs." Founded by his grandparents in 1954 in Sedley, Virginia, Hubs is a household name celebrated for its super extra-large Virginia peanuts. Before taking the helm, Marshall cultivated a global perspective, working in sustainable development and education in Japan and around the world. He later gained invaluable industry experience as a specialty food buyer at Whole Foods, inspired by the principles of Conscious Capitalism. In 2016, Marshall returned to his roots, bringing a vision to blend the company's rich tradition with modern innovation, community engagement, and long-term growth.SHOW SUMMARYIn this episode, host Jonathan Goldhill sits down with Marshall Rabil to explore the journey of leading a 70-year-old family legacy into the future. Marshall shares how his experiences abroad, from Japanese villages to international development projects, shaped his desire to use the family business as a catalyst for positive change in his own rural Virginia community. We dive into the nuts and bolts of this transformation, from turning an old grocery store into a vibrant community hub to competing against private equity-backed giants. Marshall offers a candid look at the delicate balancing act of honoring his grandparents' legacy while implementing new technology, marketing strategies, and, most importantly, navigating the complex dynamics of family ownership and succession.KEY TAKEAWAYSBusiness as a Community Catalyst: Marshall is using the business as a force for good, transforming an old grocery store into "The Hubs Vine," a community event space, and forging deep partnerships with the local food bank through initiatives like the "Homegrown Harvest" festival.The Value of Outside Experience: The Rabil family mantra was to "go and work for someone else first." Marshall's time in international education and at Whole Foods provided him with a unique perspective that has been crucial for innovating within the family business.Navigating the Private Equity Wave: Instead of selling to private equity firms that are acquiring competitors, the Rabil family chose to reinvest in their business. Hubs differentiates itself by focusing on its premium quality, its authentic story, and strategic partnerships with brands like Orvis.The Toughest Challenge is Family Alignment: Marshall reveals that the most critical and time-consuming challenge isn't operations or scaling, but getting the multi-generational family owners aligned on corporate governance, especially the buy-sell agreement.Modernizing a Legacy Brand: Marshall is spearheading the adoption of new technologies, from a sophisticated Shopify Plus website and data analytics tools to exploring automation on the production line, ensuring the brand remains relevant.Patience in a Legacy Business: Leading a 70-year-old company requires patience. Marshall emphasizes the need to take a step back, understand different family perspectives, and accept that meaningful change takes time.QUOTES"I was really starting to think how can business, um, be a catalyst for change in our community?""I was always encouraged to go out and do something before you want to come back here. So that was always kind of our family mantra was, you need to go and work for someone else first.""I think our value has multiplied because of some of those efforts. But it required a lot of work.""Of the seven things that you mentioned, that [family alignment on corporate governance] is the one that is taking the most time and attention... because you have to get the family on board.""I have to remind myself too, you know, take a step back. You'll get there. I like things to happen a little quicker than they do sometimes."Connect and learn more about Marshall Rabil and Hubbard Peanut Company:LinkedIn: https://www.linkedin.com/in/marshall-rabil-83a24a15/Company LinkedIn: https://www.linkedin.com/company/hubbard-peanut-company-inc/If you enjoyed today's episode, please subscribe, review, and share with a friend who would benefit from the message. If you're interested in picking up a copy of Jonathan Goldhill's book, Disruptive Successor, go to the website at www.DisruptiveSuccessor.com

Wine Talks with Paul Kalemkiarian
Authenticity in the Wine Business: Lessons from Ross Halleck of Halleck Vineyard

Wine Talks with Paul Kalemkiarian

Play Episode Listen Later Jul 14, 2025 49:40


Despite being the son of a pharmacist turned wine professional, I did not know the purpose of an Entheogen. Ross Halleck set me straight,so much so, that after defining an entheogen, the value of the consumption of wine became clearer. Ross Halleck doesn't just make wine—he might just ask you to close your eyes and seek the divine within a single glass. In this episode of Wine Talks, you'll be swept past the typical vineyard tales and deep into the spiritual and mystical roots of wine itself. You'll learn how Ross stumbled into the wine trade not through family legacy or grand ambition, but with the curiosity of a seeker and a penchant for unearthing life's mysteries. Paul and Ross unravel why, for some, wine is more than a social lubricant or status symbol; it's an “entheogen”—a conduit to something sacred. Discover how the trappings of wine culture, from magazine scores to over-intellectualization, can miss the magic entirely, and why Ross is on a mission to return wine to its ancient role: bringing people together, not driving them apart. You'll step inside his West Sebastopol vineyard and hear why he believes winning top awards means little if you can't connect with people's hearts. The conversation flows from digital reviews and the democratization of taste, to the pitfalls of marketing wine as pure commerce, to modern-day plant medicine ceremonies designed to foster self-discovery, belonging, and reverence. As the layers peel back, you'll come away with a fresh perspective on wine—not just as a beverage, but as a timeless link to the sacred, the mysterious, and the collective human story. And if you've ever wondered why a certain glass makes you feel something inexplicable, or why wine alone among drinks is revered across cultures and epochs, this episode offers more than an explanation—it offers an invitation to experience the “vine intervention” for yourself. Halleck Vineyard Website: halleckvineyard.com (Ross Halleck's winery, mentioned as halleckvineyard.com under events for wine ceremonies.) Starbucks Website: starbucks.com Hewlett-Packard (HP) Website: hp.com Apple Website: apple.com Sun Microsystems (company no longer independent; acquired, but for historical reference): Website: oracle.com (redirects to Oracle) Wine Spectator Website: winespectator.com Robert Parker/Wine Advocate Website: robertparker.com Wine of the Month Club Website: wineofthemonthclub.com Michelin (Michelin Guide for restaurants) Website: guide.michelin.com Yelp Website: yelp.com Foursquare Website: foursquare.com Kosta Brown  Website: kostabrowne.com Kendall-Jackson Website: kj.com Rombauer Vineyards Website: rombauer.com Cheval Blanc Website: chateau-cheval-blanc.com #wine #winetalks #paulkalemkiarian #rosshalleck #halleckvineyard #winepodcast #wineindustry #pinotnoir #sonomacounty #wineandspirit #wineculture #enthiogen #wineexperience #winelover #winecommunity #wineclub #winemarketing #winepassion #spiritualwine #wineceremony        

Wine Talks with Paul Kalemkiarian
Napa Cabernet Reinvented: Kelham Vineyards' Ron Nicholsen on Releasing Decade-Old Wines

Wine Talks with Paul Kalemkiarian

Play Episode Listen Later Jul 8, 2025 55:13 Transcription Available


At a recent Cabernet Sauvignon tasting in Los Angeles at the famed Republique restaurant, I spied this cool cat pouring off some aged wines. In that I fancy myself as a off-beat jacket guy, I had to engage Ron as to the provenance of not his wines, but of his jacket. And that is when the story began to unfold. Naturally, on the next trip to Napa, I had to get the whole story on the podcast. And here it is. Ron Nicholsen is the kind of vintner who makes you wonder if patience truly is a virtue—or just a wild gamble in the wine world. In this episode, you'll uncork the remarkable journey of a winemaker who dares to hold back his Cabernet for a full decade before release and whose devotion to authenticity runs deeper than sediment at the bottom of a hand-aged bottle. You'll hear how Ron's childhood, shaped by a grape-growing family and the steady, idiosyncratic hand of his stepfather, set the stage for an unconventional, legacy-driven pursuit: crafting age-worthy Napa Valley wines that aren't just tasted, but experienced. From his first steps at Camus under suspender-clad Charlie Wagner to the invaluable lessons at Spring Mountain and Cane Cellars, Ron's story is one of grape-to-glass transformation, family dynamics, and taking risks most wouldn't dare. Paul Kalemkiarian guides the conversation with the insight of someone who's seen a hundred thousand wines cross his glass, probing the economic and emotional weight of aging wines for years while resisting the fruit-forward trends dominating Napa's mainstream. Listeners will come away with an understanding of what it means to champion an “unblended, independent product” and the philosophy behind refusing to rush a wine to market—all while weathering personal and business upheaval. Expect to learn how terroir, tradition, and a stubborn sense of pride fuse into a singular tasting experience, why Ron believes fine wine is a three-dimensional, not a two-dimensional, pleasure, and how legacy can be bottled, aged, and passed down—one thoughtful vintage at a time. Some thoughts:

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Too Late to Start? Not for the Founder of This $1 Billion Brand

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jul 8, 2025 34:57


HexClad CEO Danny Winer shares how he built a $1 billion brand with smart innovation, team culture, and a late-in-life leap into entrepreneurship.For more on HexClad and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Leveraging Thought Leadership with Peter Winick
Execution Eats Ideas for Breakfast: Building Real Businesses from Big Ideas | David Bell | 654

Leveraging Thought Leadership with Peter Winick

Play Episode Listen Later Jul 3, 2025 20:20


What happens when a top-tier academic walks away from the ivory tower and becomes a powerhouse investor? In this episode, Peter Winick sits down with David Bell—former Wharton professor, founder of Idea Farm Ventures, and investor in some of the biggest direct-to-consumer brands you know: Warby Parker, Bonobos, Harry's, Diapers.com, and Jet.com. David shares his journey from academia to entrepreneurship, offering real insight into why some thought leaders are drawn to the business world—and how they can thrive there. It's not just about having ideas. It's about turning those ideas into scalable, revenue-generating ventures. Execution isn't optional. It's everything. We dig into the frameworks David uses to evaluate whether a business is built for success—or doomed by bad execution. Why do 90% of ventures fail? Why do smart people struggle to build smart businesses? And how can thought leaders avoid the trap of "great idea, poor implementation"? You'll hear how David thinks about reinvention, the crumbling edges of higher education, and why thought leaders need more than charisma—they need operational rigor. This isn't theory. It's the playbook for transforming thought leadership into a business engine. Three Key Takeaways: • Ideas are easy—execution is everything. Most ventures fail not because of bad ideas, but because of poor execution. Thought leaders need discipline in branding, pricing, and go-to-market strategies. • Academia is no longer the only path. Experts are increasingly leaving universities to apply their knowledge in startups, tech, and corporate innovation roles—where their insights can drive real-world impact. • Strong thought leadership needs a solid business model. Concepts must be packaged into tangible, scalable offerings to succeed—whether that's products, platforms, or frameworks. If you found the David Bell episode insightful—especially the focus on turning great ideas into scalable businesses—don't miss our conversation with Michael McFall, co-CEO of Biggby Coffee. Like David, Michael dives deep into the reality that execution—not just inspiration—is what drives success. He shares hard-earned lessons on building systems, staying aligned with your purpose, and scaling a business without losing sight of your values. Both episodes tackle the tough questions around bringing thought leadership to life in the real world. Tune in to hear how strategy meets sweat equity.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Debbie Wei Mullin scaled Copper Cow Coffee into top retailers by combining bold flavor, cultural storytelling, and a mission-driven supply chain.For more on Copper Cow Coffee and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Remarkable Retail
Vuori CEO & Founder Joe Kudla Live on Stage: Scaling a Global Brand with Product, Purpose & Community

Remarkable Retail

Play Episode Listen Later Jul 1, 2025 40:31


In this Season 10 finale of The Remarkable Retail Podcast, Steve interviews Vuori CEO & Founder Joe Kudla live on-stage during the closing keynote of the CommerceNext Growth Show in New York. Steve and Michael also are on-stage for a session gleaning the top retail trends of the year so far and set the stage for what's most important to focus on the balance of the year.Instead of covering the week's headlines, Michael and Steve zoom out to examine the trends that have defined the year thus far. Tariff turbulence remains the dominant storyline, with the July 9th extension deadline looming and limited trade progress made—raising uncertainty about supply chains, pricing, and margins. Retailers are already grappling with rising costs and making difficult decisions about whether to absorb the impact through vendor, consumer, or margin adjustments.They spotlight a troubling acceleration in store closures, forecasting 2025 as a record year for retail contraction, particularly in drugstore and department store categories. Meanwhile, growth continues to concentrate, with Amazon, Walmart, and Costco accounting for over half of all incremental retail gains. Smaller out-performers, such as Vuori and Abercrombie, stand out, but the middle is collapsing through a combination of unremarkable business designs and lackluster execution.The hosts also analyze the contrasting fortunes of Walmart's soaring apparel success versus Target's continued slump and reflect on emerging disruption from agentic AI—potentially reshaping how consumers search, shop, and connect with brands. With luxury contraction predicted for the first time in 15 years and labor dynamics in flux, retailers face a complex and volatile landscape.Then, it's over to an on-stage interview with Vuori CEO & Founder Joe Kudla, who joins Steve live for the closing keynote at the CommerceNext Growth Show in New York City for a candid and inspirational conversation about scaling a lifestyle brand with purpose. Joe shares how Vuori—rooted in the beachside town of Encinitas, California—pivoted from a near-collapse to a $5.5 billion valuation last year, thanks to an obsessive focus on product quality, fabric innovation, and deep community connection.Kudla walks listeners through Vuori's growth strategy: starting with DTC success, expanding to wholesale, and now operating over 80 physical stores—each serving as a local brand hub. He discusses how in-person retail drives stronger omni-channel customers and why authenticity in influencer partnerships is more important than ever in a crowded media landscape.As Vuori expands globally with new stores in London, Shanghai, and Seoul, Joe remains grounded in his role as the brand's chief product evangelist and men's fit model. His leadership lesson? Stay vulnerable, stay curious, and always lead with great products. About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How a Simple Message and Smart Ops Built a $150 Million Brand

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jun 26, 2025 33:01


How did a simple t-shirt brand built on optimism grow into a $150 million business? Life Is Good president Tom Hassell shares how the company reshored production, adopted print-on-demand, and stayed committed to purpose-driven growth.For more on Life Is Good and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Liquid Death's $1 Billion Dollar Anti-marketing Strategy

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jun 24, 2025 44:31


VP of Creative at Liquid Death, Andy Pearson reveals how humor built a $1 Billion brand. Discover the anti-marketing strategy and how to use comedy in business. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The Heart of Rural America
Direct-to-Consumer Beef Sales & the Heart of Family Farming with Jordan Classen

The Heart of Rural America

Play Episode Listen Later Jun 18, 2025 38:57


Check out Jordan online: https://classenmercantile.com/In this episode of the Heart of Rural America podcast, Amanda Radke celebrates the 100th episode and discusses the journey of direct-to-consumer beef sales with Nebraska cattle rancher Jordan Classen. They explore the Classen family's farming background, the importance of quality beef production, and the challenges and successes of selling at farmers markets. The conversation also touches on consumer preferences, shipping logistics, and the future of family farms in the beef industry, emphasizing the significance of authenticity and community connection in agriculture.TakeawaysDirect-to-consumer beef sales can be a rewarding venture.Family values play a crucial role in farming success.Quality beef production requires careful genetic selection.Farmers markets are vital for building customer relationships.Transparency with consumers fosters trust and loyalty.Shipping logistics are a significant challenge in beef sales.Consumer preferences are shifting towards authenticity and quality.Pricing strategies must consider market competition.The beef industry is facing consolidation and challenges.Community connection is essential for sustainable farming.Chapters00:00 Celebrating 100 Episodes and Community Engagement01:12 Introduction to Direct-to-Consumer Beef Sales03:15 The Journey of a Family Ranching Business05:57 Quality Beef: From Pasture to Plate09:51 Building Customer Relationships at Farmers Markets12:40 Navigating Consumer Questions and Market Trends16:50 Strategies for Selling All Cuts of Beef18:45 Adapting to Market Changes and Consumer Needs22:26 Positioning in a Competitive Marketplace26:05 Shipping Challenges and Solutions28:54 Balancing Family Life and Business31:52 Encouragement for Aspiring Beef ProducersPresented by Bid on Beef | CK6 Consulting | CK6 Source | Real Tuff Livestock Equipment | Redmond RealSalt | By-O-Reg+ | Dirt Road RadioSave on Redmond Real Salt with code RADKE at https://shop.redmondagriculture.com/Check out Amanda's agricultural children's books here: https://amandaradke.com/collections/amandas-books

Wined Up
The Direct-to-Consumer Conundrum

Wined Up

Play Episode Listen Later Jun 18, 2025 44:55


The light at the end of the tunnel might not be a train after all but there still might be a long road ahead.Boisset Announces Complimentary Tastings at DeLoach Vineyards and Raymond Vineyards, Declaring the Wine World is Open to All to Learn, Discover and Enjoy - https://www.winebusiness.com/news/article/304260SVB DTC Report - https://eml.svb.com/NjEwLUtBSy0yNjYAAAGbHS8k2O5shVlrQLV8syhnOED5F6kY7MbLOChpu3tkBqyGsisqWPccn6Ao8Y8HRMsqZPbREEU=Be sure to SUBSCRIBE and follow us on our social networks @mtgawines (YouTube, Instagram, The Book of Face and the Social Network Formerly Known as Twitter)MTGA Wines: www.mtgawines.comBlaire Payton Wines: www.blairepaytonwines.com

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How Undefined Beauty Grew From Solo Startup to Major Retail Shelves

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later Jun 17, 2025 31:26


Dorian Morris built Undefined Beauty into a national retail brand without investors, relying on her industry expertise, community insight, and bold pivots. By staying self-funded and mission-driven, she proved that inclusivity and smart strategy can scale on her own terms.For more on Undefined Beauty and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

SheLeads with Carly
WTF Moments, Delusional Optimism, Failing Publicly and Going Direct to Consumer with Sara Cullen (Founder/CEO, GEM)

SheLeads with Carly

Play Episode Listen Later Jun 17, 2025 45:29


Sara Cullen is the founder and CEO of GEM, a pioneering brand creating the first real food vitamins. Sparked by her own health challenges and a frustrating experience in the supplement aisle, Sara took a hands-on approach to nutritional science. Before launching Gem, she was part of the Venture for America Fellowship and previously started Plant Water, a CBD beverage brand.In this episode, Sara shares how her upbringing on a farm shaped her maker mindset, lessons learned from a failed first startup, and why she believes true founders must be “delusionallyvely optimistic.” She talks candidly about navigating solo entrepreneurship, fundraising over $22M, hiring effectively, and the realities of building a company while raising a newborn.Where to find She Leads:Apple PodcastsWebsiteSpotifyYouTubeInstagramX (Twitter)Where to find Carly:LinkedInX (Twitter)Where to find Sara:LinkedInWhere to find GEM:InstagramGEM websiteReferenced:Sara Blakely: https://www.linkedin.com/in/sarablakely27/Venture for America: https://www.linkedin.com/company/venture-for-america/In this episode, we cover:(1:22) Growing up on a farm and childhood influences(5:09) Pivoting majors at Cornell(6:28) Being practical vs. the dreamer(9:14) Joining Venture for America(12:33) The lessons from founding Plant Water(16:25) The health crisis that inspired GEM(19:28) Finding the conviction to launch(22:57) Balancing taste with nutritional function(25:23) Operating as a DTC brand(26:27) The greatest challenges working on GEM(28:49) Remote work challenges and culture trade-offs(33:35) Advice for CPG founders on venture capital(39:36) Juggling motherhood and leadership(41:34) Redefining success

Grazing Grass Podcast
174. A Subscription Model Transformed Jeff Siewicki's Farm Business

Grazing Grass Podcast

Play Episode Listen Later Jun 11, 2025 75:29 Transcription Available


In this episode of the Grazing Grass Podcast, we're joined by Jeff Siewicki of Vital Mission Farm in South Carolina. Jeff shares his journey from raising 25 chickens for personal use to building a thriving regenerative poultry business focused on pasture-raised ducks and turkeys. With a background in science and no prior farming experience, Jeff candidly discusses how he learned everything from scratch—facing the steep learning curves of pasture poultry, selling wholesale to top chefs, and ultimately pivoting to a hyperlocal subscription-based model for direct-to-consumer sales.Topics Covered:Starting with chickens, transitioning to ducks and turkeysChallenges and benefits of pasture-raised poultryLessons from selling wholesale to restaurants pre-COVIDPivoting during the pandemic to direct-to-consumer salesCreating value-added products like duck prosciutto and pet treatsLaunching and refining a customized local subscription boxOnline marketing and building an effective digital storefrontAdvice for farmers on capturing leads and converting salesWhy You Should Listen: If you're a grass-based producer exploring poultry, value-added products, or direct-to-consumer models, this episode is packed with practical advice and real-world experience. Jeff doesn't sugarcoat the hard lessons learned, but he also shares the wins—from building customer relationships at farmers markets to crafting a high-margin subscription service. Whether you're looking to improve your margins, expand product offerings, or shift from wholesale to DTC, Jeff's story is full of inspiration and actionable insights.Resources Mentioned:Vital Mission FarmRegenerative SuccessPremier1 Supplies (chick-safe netting)Visit our Sponsors:Noble Research InstituteRedmondGBT AngusGrazing Grass LinksNew Listener Resource GuideProvide feedback for the podcastWebsiteInsidersResources (Coming Soon)Community (on Facebook)Check out the Apiary Chronicles PodcastChapters

From Startup to Wunderbrand with Nicholas Kuhne
The Future of Retention Marketing for DTC Brands

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Jun 10, 2025 16:05


Discover actionable strategies for using SMS and email to boost customer loyalty, increase revenue, and optimize your marketing funnel. Learn best practices for campaign timing, automation, and integrating SMS with other channels. Nikita also discusses the evolving landscape of digital marketing, the impact of AI, and what sets Aspekt Agency apart in a crowded market.Whether you're a brand owner, marketer, or entrepreneur, this episode is packed with insights to help you grow your business through smarter retention marketing.

eCom Logistics Podcast
How Tapestry Builds a Global, Agile, and Sustainable Supply Chain

eCom Logistics Podcast

Play Episode Listen Later Jun 9, 2025 34:01


What You'll LearnWhat “agility” actually means in global supply chainsHow Tapestry integrates AI into allocation and planningReal examples of ESG in manufacturing (clean water, solar power)Why craftsmanship can't be rushed—and why that mattersThe role of customer feedback in design and operationsStore vs. DC: how fulfillment strategy adapts for luxuryHow to marry finance discipline with operational innovationHighlights[00:00:00] What is an agile supply chain in 2025?[00:03:59] Leading with a global, on-the-ground perspective[00:05:00] From data to design: listening to Gen Z[00:14:05] Craftsmanship takes years, not months[00:21:08] How Tapestry embeds sustainability in sourcing[00:24:13] Fulfillment automation, unboxing, and store pickup[00:29:20] AI's role in cutting weeks off lead time[00:32:52] Final thoughts + where to follow VincentQuotes[00:00:00] “An agile supply chain is just a supply chain that's evolving with time. We need to be where customers are.” — Vincent Golebiowski[00:05:00] “We used to design for design. Now, in 2025, the customer is more demanding. We need to listen more to the customer.” — Vincent Golebiowski[00:14:49] “You cannot build craftsmanship in a few months. It takes years to build a handbag factory to deliver the quality we need.” — Vincent Golebiowski[00:23:00] “Our partner tanneries clean the water so it's even cleaner than what they were using. That makes me happy.” — Vincent GolebiowskiAbout the GuestVincent Golebiowski is SVP of Global Supply Chain Operations and CFO of Supply Chain at Tapestry, the global house of brands behind Coach, Kate Spade, and Stuart Weitzman. With prior leadership roles across L'Oréal and deep experience in Asia, Vincent brings a rare blend of financial rigor and supply chain fluency to leading resilient, customer-driven, and sustainable global operations.https://www.linkedin.com/company/tapestryinc/https://www.tapestry.comhttps://www.linkedin.com/in/vincentgolebiowski/  Subscribe and Keep Learning!If you're a logistics leader looking to scale sustainably, don't miss out! Subscribe for more expert strategies on tackling modern supply chain challenges.Be sure to follow and tag the eCom Logistics Podcast on LinkedIn and YouTube

The Unofficial Shopify Podcast
How BRĒZ Built a $28M Better-For-You Buzz Brand on Shopify

The Unofficial Shopify Podcast

Play Episode Listen Later Jun 3, 2025 37:27


What if your Shopify brand could sell 16 million cans and hit $28M in its first full year? Aaron Nosbisch did just that with BRĒZ, a microdose drink brand that taps into the decline of alcohol, the rise of wellness, and a smarter ecommerce playbook. In this episode, he breaks down the entire journey—from ignored category to household name.Show LinksAaron Nosbisch: https://twitter.com/AaronJNosbischBRĒZ: https://drinkbrez.comLucyd: https://www.wearelucyd.comSponsors:Zipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyViralsweep – Create sweepstakes, contests, and giveaways.Work with Kurt:Grow your Shopify store: https://ethercycle.com/applyJoin the newsletter: https://kurtelster.com/Subscribe for more Shopify founder stories.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Rocky Xu built Rocky's Matcha from a flea market popup to LA's most coveted brand while working full-time. Learn his best strategies for success.For more on Rocky's Matcha and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Building an Olive Oil Brand That Farmers Trust and Shoppers Love

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later May 22, 2025 30:38


After discovering women-led farms were under-represented in the olive oil industry, Sarah Vachon launched Citizens of Soil to support small, family farms and deliver refillable, premium oils. Her journey from side hustle to premium grocers shows how curiosity and purpose can power a standout brand.For more info on Citizens of Soil and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Honest eCommerce
330 | Self-Care Powers Sustainable Growth | with Mark Murrell

Honest eCommerce

Play Episode Listen Later May 19, 2025 32:14


Mark Murrell is the founder and operator behind Get Maine Lobster and Black Point Seafood, specializing in scaling premium direct-to-consumer seafood brands with a focus on operational agility, customer loyalty, and brand storytelling. Raised in Maine, Mark turned a love for local seafood into a nationwide business, mastering dock-to-doorstep logistics for live lobster delivery.Since launching in 2010, Mark has served over 500,000 customers, quadrupled his customer base, expanded into new categories like seafood appetizers and select beef, and acquired Maine Lobster Direct to deepen fulfillment capabilities. His work has been featured in The Wall Street Journal, USA Today, Rachael Ray, ESPN, and national campaigns for Chase Bank, alongside collaborations with Momofuku and Geoffrey Zakarian.Rooted in a customer-first, margin-focused mindset, Mark builds brands that balance growth with sustainability. Whether scaling operations or evolving brand experiences, he brings a clear playbook for turning fresh products into loyal communities, efficiently, profitably, and with staying power.In This Conversation We Discuss:[00:45] Intro[01:32] Highlighting specialty items for customers[02:44] Starting a business from personal experience[03:50] Delivering higher quality through logistics[04:59] Pitching new ideas with simple outreach[05:51] Adapting CRM systems for operations[06:39] Managing growth with limited capacity[07:47] Balancing two businesses during early growth[09:07] Surveying customers beyond product feedback[10:36] Aligning brand identity with buyer emotions[11:36] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[16:41] Taking risks when the signs are undeniable[18:43] Launching internal marketing after early growth[20:21] Redesigning operations for more agility[22:48] Realizing early sales hide margin problems[27:26] Blending creativity with structured thinking[28:29] Building resilience through daily habitsResources:Subscribe to Honest Ecommerce on Youtube#1 Lobster Delivery Service From Dock To Doorstep getmainelobster.com/Premium Maine lobster and seafood across the U.S. and Canada blackpointseafood.com/Follow Mark Murrell linkedin.com/in/mainelobsterSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
How to Raise $1 Million Before Your Final Product Even Exists

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Play Episode Listen Later May 13, 2025 29:48


Evan Quinn and his cofounders run one of the nation's leading non-alcoholic beverage brands. Before going to market, the cofounders raised their first million dollars, turned feedback from investors into product improvement, and used their MBA network to refine the business strategy.Watch the video interview on YouTube here. For more on Hiyo and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Bala used smart debt strategies to scale its innovative fitness brand, maintain inventory, and fund product development without venture capital constraints.Watch the video interview on YouTube here!For more on Bala and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Sales vs. Marketing
Jim McCann - 1-800-Flowers Founder | The $1.2B Flower Empire That Almost Failed

Sales vs. Marketing

Play Episode Listen Later Mar 23, 2025 86:14


➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstoryJim McCann is the founder and executive chairman of 1-800-Flowers.com, a company he grew from a single flower shop in 1976 into a multi-billion-dollar business. Under his leadership, the company became a pioneer in e-commerce and direct-to-consumer floral delivery, generating over $2 billion in annual revenue and serving millions of customers worldwide. McCann also expanded the brand through strategic acquisitions, including Harry & David, Cheryl's Cookies, and The Popcorn Factory. A best-selling author and entrepreneur, he is known for his focus on customer relationships, innovation, and leveraging technology to transform the gifting industry. ➡️ Show Linkshttps://www.x.com/jim1800flowers/   https://www.linkedin.com/in/jim1800flowers/ ➡️ Bookshttps://www.amazon.com/Lodestar-Tapping-Historic-Pillars-Success/dp/1637632738 ➡️ Podcast SponsorsHubspot - https://hubspot.com/  Lingoda - https://try.lingoda.com/successstory (Code: scott25)Vanta - https://www.vanta.com/scottFederated Computer - https://www.federated.computerCornbread Hemp - https://cornbreadhemp.com/success (Code: Success)Create Like The Greats Podcast - https://podcasts.apple.com/lu/podcast/create-like-the-greats/id1653650073FreshBooks - https://www.freshbooks.com/pricing-offer/Bank On Yourself - https://www.bankonyourself.com/scottStash - https://get.stash.com/successstoryNetSuite — https://netsuite.com/scottclary/Indeed - https://indeed.com/clary ➡️ Talking Points00:00 - Intro05:34 - Did Jim Know 1-800-Flowers Would Be Huge?07:52 - Fixing the Biggest Flower Shop Problem11:09 - Jim's Entrepreneurial Roots16:48 - Leading & Scaling a Successful Company21:06 - Jim's Boldest Move at 1-800-Flowers24:12 - The Success Pillars from Lodestar33:29 - The Power of Words35:06 - Sponsor Break37:44 - Jim's Best Self-Improvement Habit42:59 - The #1 Success Principle from Lodestar47:25 - How Jim Stayed Optimistic50:14 - Game-Changing Lessons from Jim's Career55:43 - Sponsor Break57:57 - AI: The Good & The Bad1:03:10 - Jim's Journey & the Story of Smile Farms1:10:58 - Building a Non-Profit That Works1:17:39 - Why Work Is More Than Just a Paycheck1:24:52 - Jim's Life Lesson for His Kids