Podcasts about Skus

The CPG Guys are joined in this episode by Chris Peterson, President, CEO & Board Member of Newell Brands, a major American global consumer and commercial products conglomerate. Headquartered in Atlanta, Georgia, the company manufactures, markets, and distributes over 50 well-known brands across three core segments: Home & Commercial Solutions, Learning & Development, and Outdoor & Recreation.This episode was recorded at Newell Brands headquarters in Atlanta.Follow Chris on LinkedIn at: https://www.linkedin.com/in/chris-peterson-488930114Follow Newell Brands online at: https://www.newellbrands.com/Chris answered these questions: Chris, at CAGNY, you spoke extensively about an enterprise AI program you internally call "Quantum Leap". You mentioned that in mid-2025, you shifted this from isolated use cases into a broader "how work gets done" workflow model. Can you talk to us about the genesis of Quantum Leap and what it looks like today?That scale is incredible, Chris. One thing that stood out to me during your recent Leadership Summit 2026 was your mention of 33 functional "navigators". It sounds like a massive cultural shift to build AI fluency across the enterprise. How do these navigators act as change agents inside their functions?Let's talk about the tangible outputs because the numbers you shared at CAGNY were staggering. You noted a 500% increase in AI-enabled digital content creation in 2025 versus 2024, entirely without any additional investment. How has AI accelerated your innovation pipeline from concept to launch?You can't run advanced AI without clean data, and Newell has done a massive amount of simplification. You've cut your active SKUs by over 80% and rationalized the brand portfolio from 80 down to just over 50 brands. By the fall of 2026, 95% of your global sales will be supported by a single instance of SAP. How critical is that ERP integration to feeding the Quantum Leap program?Chris, driving a transformation of this magnitude isn't just about technology; it's about the people executing it. Newell Brands has a very clear set of core values: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. As CEO, how do you lean on these principles to guide your 24,000 teammates around the world through such a massive operational and cultural shift?You've been driving a unified "One Newell" go-to-market model and consolidating what used to be five separate operating segments into just three. How does the value of "Teamwork"—which you define as "Succeeding Together"—play into breaking down those legacy silos?Thinking about the industry, how do you expect AI to impact shopping and agents to guide consumers? What's your advice to retail?Chris, this has been an absolute masterclass in enterprise AI adoption and operational leadership. What advice would you give others embarking on the AI journey?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

Are you losing sales because of inaccurate handling times? Neil Twa dives into a common oversight that could be costing you more than you think. Many operators set their handling time to two days during setup and forget about it. But if you're shipping faster, why let Amazon show outdated delivery dates? Neil shares a story about an operator with a $40,000 to $50,000 monthly revenue on seller-fulfilled SKUs who was proud of his low late shipment rate. Yet, he was missing out on potential sales because of outdated handling times. Neil outlines three crucial moves to make before June 29th. First, pull your actual handling time data from the last 90 days. This isn't just about compliance, it's a diagnostic tool to optimize your listing and boost sales. The High Voltage Business Builders Podcast is here to help you make data-driven decisions. Ready to audit your AI readiness? Take the free 5-question assessment: voltagedm.com/aiquiz?utm_source=rss&utm_medium=show_notes&utm_campaign=ep295

Most brands think GMV Max is just another ad campaign. It is not. GMV Max rewards better inputs.Better creator partnersBetter content systemsBetter shop operationsBetter product pagesBetter internal alignment between TikTok Shop, paid media, creative, and DTC.In this workshop, Jordan West and Brywinn Travers break down what actually happens once a brand starts scaling on TikTok Shop and why so many brands plateau around the $50K/month GMV mark.They cover why creator relationships matter more than micromanaging campaigns, how to improve signal quality, why more videos per creator matters, when to invest in your top creators, and why GMV Max should be managed like a business system instead of a traditional media buying channel.You'll learn:• Why GMV Max rewards signal quality over manual control• Why the best creators need coaching, not just samples• How many videos per creator brands should be aiming for• Why hero SKUs matter before scaling into more products• How to think about creator testing instead of audience testing• Why boosting individual creatives usually does not beat the algorithm• How to use creator content across TikTok Shop, Meta, Amazon, DTC, YouTube, and CTV• Why retainers are risky before a creator has proven they can sell• What brands need to review weekly to keep GMV Max healthyIf you are running TikTok Shop, scaling GMV Max, or trying to figure out why your creator content is not turning into revenue, this session will help you understand what the real levers are.Social Commerce Club works with brands to build TikTok Shop into a real growth channel through creators, content, ads, operations, and measurement.Book a call with Social Commerce Club:https://socialcommerceclub.com/pages/contact

In this episode, Josh interviews Norm Lanier, CEO of a long-running Amazon private label business. Norm discusses his journey from side hustles to full-time e-commerce, the challenges of increased competition and inventory management, and insights gained from Josh's business strategy audit. Key takeaways include focusing on the most profitable products, increasing strategic ad spend, and shifting from “base hit” to “home run” products. The conversation highlights the importance of data-driven decision-making and adapting business strategies to sustain growth and profitability in a rapidly evolving e-commerce landscape.Chapters:Introduction & Guest Background (00:00:00)Josh introduces Norm Lanier, outlines his Amazon business experience, and sets up the episode's focus on the business audit.Norm's E-commerce Journey (00:00:59)Norm shares how he started in e-commerce, his transition from HP, and his experience across multiple marketplaces.Challenges in E-commerce (00:02:24)Norm discusses recent challenges: increased competition, economic downturn, and feeling out of touch with business metrics.Importance of Data & Inventory Control (00:03:15)Norm explains the need for granular dashboards, product-level profitability, and efforts to clean up catalog and manage inventory.Purpose of the Strategy Audit (00:04:15)Norm describes his motivation for the audit: getting an expert's perspective and actionable insights beyond what accountants provide.Key Audit Takeaways: Advertising & Levers (00:05:28)Norm highlights the realization that increasing advertising spend is a major growth lever, a unique insight from the audit.Profitability & SKU Management (00:06:00)Josh and Norm discuss the struggle with profit margins, managing 7000 SKUs, and the need to focus on high-value activities.Mindset Shift: From Base Hits to Home Runs (00:07:28)Norm reflects on shifting from launching many small products to focusing on bigger opportunities that can significantly grow the business.Action Items & 80/20 Focus (00:10:02)Josh summarizes three action items: prioritizing high-impact levers, simplifying by focusing on top-performing products, and strategic PPC investment.Keyword Strategy for PPC (00:13:19)Norm and Josh discuss the importance of identifying and categorizing keywords before increasing PPC spend for maximum impact.Audit Value & Closing Thoughts (00:14:05)Norm shares the value of the audit, the benefit of an expert's perspective, and appreciation for the insights received.Wrap-up & Future Outlook (00:15:04)Josh and Norm conclude, expressing interest in a follow-up episode to track progress and encouraging listeners to seek similar audits.Links and Mentions:E-commerce Platforms  "Amazon": "00:01:06"  "Shopify": "00:01:06"  "Etsy": "00:01:06"  Business Tools and Evaluation  "Dashboards and Tools for Business Evaluation": "00:03:15"  "Comprehensive Business Strategy Audit": "00:00:00"  Marketing and PPC  "PPC (Pay-Per-Click) Management": "00:10:02"  "Keyword Strategy for PPC": "00:13:19"  Business Strategy and Mindset  "Mindset Shift for Entrepreneurs": "00:09:02"  "Identifying Levers for Business Impact": "00:11:03"  "20/80 Rule (Pareto Principle)": "00:12:16"  "Simplifying Business by Focusing on Top Products": "00:12:16"Transcript:Josh 00:00:00  Today I am speaking with Norm Lanier. He is the CEO of his own Amazon private label business that he's been running for over a decade now, and he has lots of experience. In fact, Norm is one of the lucky winners of my comprehensive business strategy audit sessions. And so today, I'm super excited that we're going to be diving into the conversation, the audit that we just performed on Norm's business, and he's going to be sharing his takeaways, the insights that he's gleaned. he is already doing millions of dollars in business, but he has aspirations to continue to grow his business and to hopefully one day be able to exit that business. And today, that's the conversation that we had and we talked about. So, Norm, with that introduction, I want you to kind of give us a quick intro about yourself, how you got started into the e-comm world and what you've been doing over the last decade.Norm 00:00:59  Yeah. Thanks, Josh. I appreciate the opportunity to talk with you and your listeners also.Norm 00:01:06  I've been doing, First. e-com business. I kind of, came in the back door and started that in 2004. I started building some side hustles while I was an employee at at HP. I got to the point where I was making more of my side hustles than my real job. So for my 50th anniversary, I 50th birthday, I turned in my resignation. And I've been doing Amazon and Shopify, Etsy, a lot of different marketplaces since then full time. And that's kind of where I'm at today.Josh 00:01:44  I love it, and Norm and I dance in the same space. Sometimes we might be considered competitors, but there's such a big marketplace out there that we were able to, you know, really kind of lift up, open the hood today and really dive into each other's businesses. He was able to ask me a lot of questions, and hopefully I was able to share some valuable insights with you, Norm. And that's what we'll talk about. Norm, we first started off by talking about, you know, what is your overall goal in in your business.Josh 00:02:15  Right. And what are the biggest obstacles that you're facing. So why don't you go ahead and kind of reiterate what we started our conversation off with.Norm 00:02:24  Yeah. So, you know, just taking a look, you know, I think I'm fall into the same category as most people are selling in the e-commerce space right now, dealing with more competition. things are constantly moving. you know, the economy is down to a degree. So I think in our space, we're, we're seeing, you know, some pullback on, on spend over the last couple of years. So that's created challenges, right. And you know, as we as we mentioned, I've been doing this for a long time, and I really had gotten to the point where, a couple of years ago and stuff. I really felt like I was out of touch that before. It was pretty easy for me. I really felt like I had it dialed in, and over the past few years, it really felt like I was kind of losing control.Norm 00:03:15  And a lot of that had to do with not having the proper dashboards and tools to be able to evaluate kind of where we're at on a very granular level. Right. Because it's one thing to see your big number and your paychecks and all of those things come in on a monthly basis. But, you know, on a product level, after shipping fees and advertising and all of those refunds and so forth, what is each product actually generating as far as income and what is really driving bottom line growth? And once I got the proper tools in place, really kind of opened my eyes that a lot of products that we had, it's like, why am I even bothering with this when it's all said and done? I'm not making any money. It's certainly not worth the effort on this. So we've really have gone in and cleaned up our catalog and eliminated a lot of stuff. A lot of exce...

Southern Glazer's Wine & Spirits is the world's largest wine and spirits wholesaler, serving 47 markets across the United States, Canada, and beyond. For this episode of The New Warehouse Podcast, Kevin mixes it up with Karli Sage, Vice President of Supply Chain Management Technology and Engineering at Southern Glazer's Wine & Spirits. Together, they discuss how to approach warehouse technology and automation to improve inventory visibility. The discussion highlights the unique challenges of managing thousands of SKUs, maintaining inventory accuracy, and scaling innovation across a complex distribution network.Learn more about our sponsor Dexory's Storage Health here. Follow us on LinkedIn and YouTube.Support the show

In episode 121 of Venture Everywhere, Scott Hartley, a General Partner at Everywhere Ventures, talks with Louise Fritjofsson, co-founder and CEO of Martie — a marketplace creating access through the world of excess by selling surplus and overstocked food and household goods from name brands at a discount. Lou shares how a leftover holiday cookie mix from an earlier startup exposed a broken industry: up to 40% of perfectly consumable products go to landfill because brands have no outlet for their overstock. She discusses Martie's vision to become the household name in liquidation — building a brand where quality, savings, and sustainability all come together.In this episode, you will hear:Sourcing surplus from brands locked out of traditional liquidation channels. Landing partnerships with large retailers to anchor the vendor marketplace. Deploying MATE to screen 6,000 SKUs weekly with a lean buying team. Prioritizing assortment depth and loyalty over membership tiers.Testing mystery boxes and new formats to diversify the customer base.Learn more about Louise Fritjofsson | MartieLinkedIn: https://www.linkedin.com/in/louisefritjofsson Website: https://martie.com/ Learn more about Scott Harltey | Everywhere VCLinkedin: https://www.linkedin.com/in/scotthartley Website: https://everywhere.vc/

Pat Parnell went to buy a classic car for his wife. He ended up buying a company too. Rain Gear Wiper Systems, the only hidden wiper system company for classic cars in the world. After 42 years hauling and installing high-end appliances, his body was done with the heavy lifting. Within a few weeks of stumbling onto this business, he cashed in part of his life savings to buy it. Now at 64, he calls running the business relaxing. He’s shipping wiper kits worldwide for 90 different classic cars, and currently building out a machine shop to make everything in-house. Listen on your favorite podcast app using pod.link.     . View the podcast at the bottom of this post or on our YouTube Channel. Follow us on Social and never miss an update! Facebook: https://www.facebook.com/swarfcast Instagram: https://www.instagram.com/swarfcast/ LinkedIn: https://www.linkedin.com/company/todays-machining-world X: https://twitter.com/tmwswarfblog ************* Link to Graff-Pinkert's Acquisitions and Sales promotion! ************* Main Points Hidden in Plain Sight Rain Gear makes hidden wiper kits for classic cars. The systems remove the factory wiper motor from the firewall and tuck it into the vehicle’s airbox or underneath the dash. Cleaner firewall, more room under the dash, and a more reliable system than what came stock on a 1957 Chevy. That last part matters. Original wiper systems on classic cars were often cable-driven and unreliable. This isn’t just about looks. People actually drive these cars in the rain. Pat ships kits to customers as far as Australia. Over 90 SKUs covering everything from C1 Corvettes to Tri-Five Chevys, Ford and Chevy trucks, and 1964-1968 Mustangs. Kits run from around $500 to $800 depending on the vehicle. The Only One in the World Pat says Rain Gear has no competition. He spent 42 years competing in the appliance installation business. Now he’s in a category of one. When customers need a wiper system for a car Rain Gear doesn’t have a kit for, they provide dimensions and Pat works with them to find the closest fit. Rain Gear Wiper Systems Wiper Kit Two Weeks Pat was looking to buy a 1965 Mustang fastback for his wife. The seller mentioned he’d only purchased the car to design a wiper system for it, and that he was also selling the company. Within two weeks Pat bought Rain Gear Wiper Systems in November 2024. His philosophy on purchasing: do the research upfront, know what you want, and when the right thing appears, don’t hesitate. “It’s always the first one. It’s not the second one, not the third one. It’s always the first one you should buy.” His wife puts it differently: “You’re bending over picking up pennies while the dollars are flying over your head.” The Founder is Still at It The original engineer, Tom Jensen, a Vietnam veteran, designed the systems and sold the company to Pat. He didn’t walk away. Jensen emailed Pat recently saying he was heading to the junkyard to buy parts to design a new kit for a 1973-1987 Chevy square body truck. Pat already has customers waiting for it. The pipeline is open. Building a Shop When Pat bought Rain Gear all parts were outsourced. He’s bringing production in-house. He’s already purchased a fiber laser, is looking for a 32mm CNC Swiss machine, and is adding a CNC brake and a high-end compressor, around five to six machines total. His brother-in-law, who installs industrial robotics professionally, is helping with setup, and a programmer he knows will handle the CAD files and machine programming remotely. Pat’s reasoning: spending $200,000 on equipment that generates revenue long-term beats spending the same on parts sitting on a shelf. One Business Fading, One Growing Pat still has two employees running the appliance installation business. The plan isn’t a hard cutoff. Rain Gear has to outgrow it first, and then he’ll let the appliance side fade naturally. He’s managed over 20 employees, multiple trucks, and two warehouses before. The organizational side doesn’t intimidate him. He’s done it.

Subscribe to DTC Newsletter - https://dtcnews.link/signupMost founders want to be first in a category. Justin Soleimani and Zach Dannett did the opposite, and built Tumble into one of the standout washable rug brands without raising a dollar.In this episode, the Tumble co-founders and Co-CEOs break down how they entered a category Ruggable created, fixed the product complaints they found buried in thousands of reviews, and validated the whole thing on Indiegogo before opening a Shopify store. Then they get into the part most founders never have to survive: moving their entire supply chain out of China in 30 days when tariffs went from 25% to 175%.What's covered:Why they launched with 120 SKUs and used crowdfunding as a demand-forecasting tool, not just a fundraiserThe lot-number QC system that let them kill 90%+ of product defects within two yearsHow pre-orders and Shopify payouts gave them a negative cash conversion cycle while bootstrappingWhy they didn't hire a single full-time employee until they were well past $20M in revenueThe China-to-Thailand pivot and accidental Canada launch during the tariff crisisTheir YouTube incrementality test that ran head-to-head against Meta, and tiedJustin's contrarian take on vibe coding: automate manual tasks, don't rip out your tech stackWho this is for: Bootstrapped DTC founders, operators obsessed with margin and cash flow, and anyone building a physical-product brand in a competitive category.What to steal: The crowdfunding-as-validation playbook, the lot-tracking QC system, and the asset-light structure that let them move a supply chain overnight.Timestamps:00:00 Why Great Competitors Make You Better03:00 Launching 120 SKUs Through Crowdfunding10:00 Product Feedback at Scale18:00 Growing Past $20M With No Employees23:00 Surviving Tariffs and Moving ManufacturingSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Microsoft Build 2026 announced an end-to-end agentic AI stack. COMPUTEX Taipei confirmed heterogeneous AI infrastructure across ARM, Marvell, Intel, Qualcomm, and NVIDIA. Alphabet raised $80 billion. Cisco Live repositioned the network as the AI platform. Patrick Moorhead and Daniel Newman break it all down alongside earnings from Broadcom, HPE, Palo Alto Networks, and CrowdStrike, plus the token cost conversation, the edge AI push, and what Palantir and Oracle are saying about proprietary data as the real AI moat. The handpicked topics for this week are: Microsoft Build 2026 Announced an End-to-End Agentic AI Stack: Microsoft shipped MAI-Thinking-1, its first homegrown thinking model, alongside Scout, Microsoft IQ, Project Solara, and a Majorana 2 quantum update targeting a 2029 commercial timeline with claims of a 1,000x reliability gain. Pat describes MAI-Thinking-1 as likely better than Sonnet 4.6 in blind testing and delivering close to GPT 5.5 quality at a far lower cost. Scout is Microsoft's first autopilot agent, anchoring the M365 Agent Suite with Office Pilot Agent Mode and Agent 365. Microsoft IQ serves as the context layer, integrating M365, business data, boundary IQ, and web IQ with GitHub Copilot, Foundry, and Copilot Studio. Project Solara is a new Android-based platform built for agent-first devices across transportation, retail, and hospital settings. Microsoft also added 83 Unix commands to the Windows stack. Dan frames Microsoft's real play as distribution, not frontier model development, noting that the open model ecosystem being pulled into the platform will matter more to CFOs managing token costs at scale. (The Decode) The AI Stack Goes Multi-Silicon — COMPUTEX Taipei 2026 Confirms Heterogeneous AI Infrastructure: ARM's AGI CPU is in production with Google moving its TPU head node to ARM, and adding Oracle and ByteDance as new customers. ARM also introduced a new switch, the TT100, and put the 51T CPO switch on stage. Marvell received a trillion-dollar company endorsement from Jensen Huang, adding $90 billion in market cap on the comment alone. Intel announced disaggregated inference details and Xeon 6+ Clearwater Forest, its first 18A data center processor. Vista Equity and Cambium Capital announced a NeoCloud called Vector Core Compute, with Xeon 6 handling orchestration, Salmonova RUs handling decode, and Blackwell GPUs handling pre-fill. Qualcomm's Cristiano Amon announced the Dragonfly data center brand with Snapdragon C details coming at their June investor day. The WSTS raised the 2026 semiconductor TAM forecast by 90% to $1.51 trillion, with Pat noting the market could hit a trillion dollars if memory is excluded entirely. (The Decode) NVIDIA RTX Spark and the Edge AI Push: NVIDIA coordinated with ARM and Microsoft around the RTX Spark at COMPUTEX, with the shared message being that the future of Windows is here. Signal65's Ryan Shrout asked Jensen directly why NVIDIA wants to be in the PC business, given low margins and diminishing returns. Dan frames the answer in the context of devices increasingly becoming mobile data centers, capable of running models at much greater efficiency than cloud delivery. The edge AI conversation is also directly tied to token cost economics: as intelligence delivery moves closer to the device, the cost per token drops significantly. The jury is still out on whether NVIDIA will meaningfully disrupt the PC market, but its influence over OEMs like Lenovo and Dell that depend on it for data center gives it real leverage over SKUs. (The Decode) Token Economics and Frontier Model Cost Pressure: Dan and Pat discuss a substantive shift in how enterprises are thinking about AI consumption costs. Dan argues that "token maxing," the practice of defaulting to the most powerful frontier model for every task, has now effectively peaked, as bills have come due at scale. Companies paying for tokens in volume are starting to question whether they can afford the prices that frontier models actually cost to deliver. Pat pushes back, saying the dynamic is still present, but both analysts agree that the market is moving toward a model where token selection is matched to the job, with Microsoft's MOE approach and thinking models positioned to help CFOs manage that economics story. (The Decode) Continuum Goes Public at Highest Valuation for an AI Platform: Dan notes that Continuum, the Honeywell-spawned quantum company, went public this week at what he calls the highest valuation for an AI platform to date. He flags that IonQ will likely contest that characterization. The broader context is Microsoft entering the quantum conversation with Majorana 2 at Build, a name that has largely been absent from the quantum race, while IBM has received most of the attention. (The Decode) AI CapEx Has Outgrown Cash Flow — Alphabet's $80 Billion Equity Raise: On June 1, Alphabet announced an $80 billion equity capital raise, upsized to $85 billion, structured as $40 billion ATM, $30 billion underwritten, and a $10 billion private placement with Berkshire Hathaway anchoring. Pat frames the questions over CapEx returns as entirely dependent on whether you are an AI boomer or a doomer: if the payback comes, the raise is the right move. If it does not, the math doesn't close. Dan argues the investment is existential, drawing parallels to how infrastructure-first companies have always spent ahead of monetization, and notes that Google's equity is being used as a capital engine that may be more efficient than the debt markets right now. Both analysts flag the downstream implications for Broadcom, MediaTek, and Marvell given the TPU connection. (The Decode) The Network Becomes the AI Platform: Cisco Live 2026: Cisco launched Silicon One P200, the Secure AI Factory with NVIDIA and Spectrum X, AgenticOps, MCP-native automation, Cisco IQ, LiveProtect, and folded Astrix Security and Galileo into Splunk under one control plane. Pat identifies Cisco Cloud Control as the biggest announcement of the entire show, pulling together Catalyst, Meraki, Nexus, Firewall, and WebEx under agentic ops that run natively through MCP, with code running directly on smart switches that have x86 processors. Pat also credits Cisco for establishing Silicon One as a credible chip alternative for hyperscalers capable of taking on Tomahawk and Jericho. Dan frames the long-term opportunity as campus and branch enablement when industrial AI and robotics deployments accelerate, arguing that the numerator of AI's economic impact has barely started, as edge deployment spending has not yet begun. (The Decode) The Flip: Did Microsoft Build 2026 Effectively End the OpenAI Partnership? Pat argues the divorce decree has been filed. MAI-Thinking-1 was built with zero distillation from third-party models offering clean enterprise data lineage, with Maia 200 in production plus Anthropic chip supply, which signals vendor hedging. OpenAI is going all-in on AWS, which means you cannot be married to two people, and the full Build stack covering model, OS containment via MXC, agents via Scout and Agent 365, and context via Microsoft IQ removes every architectural dependency on OpenAI. Dan counters that Microsoft is hedging rather than leaving and predicts the partnership will run through the decade. Enterprise Copilot customers are explicitly showing in data that they demand GPT 5.5, internal benchmarks have not been independently validated, and Microsoft stands to make meaningful money from the OpenAI IPO. (The Flip) Broadcom Q2 FY26 Earnings: Broadcom posted revenue of $22.19 billion, a narrow miss depending on which consensus data set is used, with EPS of $2.44 beating estimates and AI semis at $10.8 billion. Hock Tan declined to raise the $100 billion full-year AI chip target, and the stock dropped 13% in premarket trading. Q3 guide came in at $29.4 billion. Pat calls the miss a timing issue driven by Google's multi-sourcing across Marvell, MediaTek, and Broadcom rather than a fundamental problem. Dan flags that Hock Tan opened the earnings call by accidentally reading from the 2025 print, calling it "not the best moment." Sell-side re-ratings held in the 500s across Jefferies, Mizuho, and Deutsche Bank despite the drop, with Futurum Equities having it at 600. (Bulls and Bears) Hewlett Packard Enterprise Q2 FY26 Earnings: HPE delivered revenue of $10.68 billion, up 40% year over year, and EPS of $0.79, up 100%. Juniper integration and AI servers both outperformed, and all FY26 guides were raised. The stock jumped 19% after hours before settling into a roughly 15% gain, with HPE up 68% over the last month. Pat frames HPE as a value play rather than a volume play, methodically targeting enterprise and sovereign cloud deals where it can maintain profitability, rather than competing for massive NeoCloud volume. Antonio Neri was clear on the call that the profitability pull-forward is a one-shot deal. Pat and Dan will both be at HPE Discover the week after next to interview Neri and the C-suite. (Bulls and Bears) Palo Alto Networks Q3 FY26 Earnings: Palo Alto posted revenue of $3.0 billion, up 31% year over year, beating the $2.94 billion estimate, with non-GAAP EPS of $0.85, beating the $0.79 to $0.81 range. NGS ARR reached $8.1 billion, up 60% year over year, including $1.6 billion from CyberArk and Chronosphere. RPO hit $18.4 billion, up 36%. Both FY26 revenue and EPS guides were raised. Adjusted FCF margin came in at 38.5% TTM, up 430 basis points. The stock jumped 11% immediately after hours, then drifted lower. Pat points to 2,200 platformized customers and 120% net retention as the most important metrics. Dan notes the SaaSpocalypse thesis continues to be wrong. (Bulls and Bears) CrowdStrike Q1 FY27 Earnings and the Proprietary Data Moat Argument: CrowdStrike posted revenue of $1.39 billion with EPS of $1.10 and ARR of $5.51 billion. Net new ARR of $255.8 million set a Q1 record, up 32% year over year. FY27 net new ARR guide was raised by $52 million to a $1.29 billion midpoint, and FY27 revenue was raised to $5.915 to $5.959 billion. A 4-for-1 stock split was announced effective July 2nd. The stock dropped 11% despite the beat after a 64% year-to-date run into earnings. Dan uses the results to make a broader argument against the software disruption thesis, referencing Palantir CEO Alex Karp daring customers to build without him using Anthropic or OpenAI, and Larry Ellison's argument that the real AI value unlock sits in proprietary enterprise data that is not accessible to frontier models. Enterprises with governed, secure, proprietary data will continue to need platforms like CrowdStrike regardless of what frontier models can do. (Bulls and Bears) Six Five Summit is coming. Salesforce CEO Mark Benioff will kick off the event. Register and stay current at sixfivemedia.com/summit. Watch the full video at sixfivemedia.com, and be sure to subscribe to our YouTube channel so you never miss an episode.   The Decode Microsoft Declares Independence — Build 2026 Ships an End-to-End Agentic AI Stack (MAI-Thinking-1 + Scout + Microsoft IQ + Project Solara + Majorana 2) https://www.theverge.com/tech/941738/microsoft-build-2026-biggest-announcements The AI Stack Goes Multi-Silicon — Computex 2026 Confirms a Heterogeneous AI Infrastructure (ARM + Marvell + Intel ASIC + Qualcomm + RTX Spark); WSTS Raises 2026 Semi TAM Forecast 90% to $1.51T https://www.tomshardware.com/tag/computex AI Capex Has Outgrown Cash Flow — Alphabet's $80B Equity Raise Is the Largest in U.S. Corporate History; Berkshire Anchors $10B https://abc.xyz/investor/news/news-details/2026/Alphabet-Announces-Proposed-80-Billion-Equity-Capital-Raise-to-Expand-AI-Infrastructure-and-Compute-2026-b0myAMewCa/default.aspx The Network Becomes the AI Platform — Cisco Live 2026 Launches Silicon One P200, Secure AI Factory (with NVIDIA), AgenticOps, Astrix Security + Galileo https://www.cisco.com/site/us/en/about/whats-new/index.html The Flip Did Microsoft Build 2026 Effectively End the OpenAI Partnership? MAI-Thinking-1 Beats Sonnet 4.6 in Blind Testing, Microsoft Claims GPT-5.5 Parity at 10x Cost Efficiency — Will MS Quietly Wind Down OpenAI Exclusivity by FY28, or Is OpenAI Still the Frontier Anchor Microsoft Needs?   FOR:  MAI-Thinking-1 beating Sonnet 4.6 in blind preference + GPT-5.5 parity at 10x cost efficiency is a frontier-model independence proof point https://www.latent.space/p/ainews-microsoft-build-mai-thinking Build 2026: Accumulating Evidence of Microsoft's AI Independence — EDN (June 4) — https://www.edn.com/build-2026-accumulating-evidence-of-microsofts-ai-independence/ Maia 200 in production + Anthropic-Maia chip talks signal Microsoft is hedging its inference vendor stack https://blogs.microsoft.com/blog/2026/01/26/maia-200-the-ai-accelerator-built-for-inference/ Microsoft canceled Anthropic's internal software licenses + pivoted to chip-supply pursuit — customer-not-competitor positioning https://www.cnbc.com/2026/05/21/anthropic-microsoft-maia-200-ai-chip.html   AGAINST:  Enterprise Copilot customers explicitly demand GPT-5.5 — internal benchmarks don't replace the brand https://learn.microsoft.com/en-us/microsoft-365/copilot/release-notes?tabs=all MAI-Thinking-1 benchmarks haven't been third-party verified — Microsoft is the only source https://www.latent.space/p/ainews-microsoft-build-mai-thinking The MS-OpenAI partnership is contractual through 2030+ — unwinding it is impractical and expensive https://blogs.microsoft.com/blog/2026/04/27/the-next-phase-of-the-microsoft-openai-partnership/ Microsoft's actual strategic risk is OpenAI leaving, not MS leaving — Anthropic + OpenAI IPOs make OpenAI exit risk the real concern https://www.anthropic.com/news/confidential-draft-s1-sec Bulls & Bears Broadcom (AVGO) Q2 FY26 ACTUALS — Rev $22.19B (Narrow Miss) + EPS $2.44 (Beat); AI Semis $10.8B; Hock Tan Refuses to Raise the $100B Full-Year AI Chip Target — Stock −13% Premarket; Q3 Guide $29.4B https://www.cnbc.com/2026/06/03/broadcom-avgo-earnings-report-q2-2026.html Hewlett Packard Enterprise (HPE) Q2 FY26 ACTUALS — Blowout: Rev $10.68B (+40%), EPS $0.79 (+100%); Juniper Integration + AI Servers Both Outperform; FY26 Guides All Raised; Stock +19% AH https://www.businesswire.com/news/home/20260601866494/en/HPE-Reports-Fiscal-2026-Second-Quarter-Results Palo Alto Networks (PANW) Q3 FY26 ACTUALS — Beat-and-Raise: Rev $3.0B (+31% YoY, Beat $2.94B), Non-GAAP EPS $0.85 (Beat $0.79-0.81); NGS ARR $8.1B (+60% YoY, $1.6B from CyberArk + Chronosphere); RPO $18.4B (+36%); FY26 Revenue + EPS Guides BOTH RAISED; Adj FCF Margin 38.5% TTM (+430 bps); Stock +11% Immediate AH, Then Drifted Lower https://www.paloaltonetworks.com/company/press/2026/palo-alto-networks-reports-fiscal-third-quarter-2026-financial-results CrowdStrike narrowly beats estimates on AI tailwinds, but stock falls 9% — CNBC (June 3) — https://www.cnbc.com/2026/06/03/crowdstrike-crwd-q1-2027-earnings.html  

A 130-year-old brand on a channel that didn't exist five years ago - and one of the most honest assessments of TikTok Shop you're likely to hear. Stephanie Vanderplank-Jones built Philips' TikTok Shop business in the UK from scratch and is currently expanding into Germany, France and Spain. In this episode, she explains why 80% of Philips customers spend more than two and a half hours on TikTok every day - and why that was the decisive reason for Philips to enter TikTok Shop. She talks about why the first six to nine months on the platform are essentially a paid experiment, and how to bring stakeholders through that phase without losing their trust. Stephanie also explains why affiliates require far more work than most brands expect - and why that's especially true in newer markets like Germany. And she makes clear why TikTok Shop isn't just for low-priced products: Philips now sells devices up to €400 on the platform.Note from the sponsor ChannelEngine:20,000 SKUs across seven Kaufland markets - without starting from scratch seven times. The Handyhuellen.de case shows how an existing Kaufland Germany setup was rolled out to six additional countries with the help of ChannelEngine - and why that is exactly what makes the difference in cross-border expansion. Individual markets were technically activated in around two hours, the new countries reached around 50% of Germany's sales volume after one year, and Italy is already number two after Germany. The full case with all the details is available at Marketplace Universe. https://marketplace-universe.com/best-practice-how-handyhuellen-de-scaled-into-seven-kaufland-markets/

Do you have products in your business that are creating more work than growth? In this episode, I share why one of the smartest ways to scale your product business isn't adding more products… it's knowing what to let go of. I break down the 3 categories of products that may be holding your business back, how to identify them using both data and strategy, and why letting go of the wrong products can create more clarity, stronger sales, and a more profitable business. Tune in to learn how to build a focused product line that supports your business's future rather than slowing it down.In This Episode, You'll Learn:00:00 Why some products are preventing your business from growing.03:00 The danger of believing that more products automatically create more sales.05:15 How off-brand products weaken your positioning and confuse customers.07:45 How clarity helps customers buy faster and remember your brand.10:00 Which products drain profit and operational capacity?13:30 What are the costs of carrying too many SKUs?15:45 What data should you review before eliminating a product?17:00 Are you keeping products because of strategy or emotion?21:30 The question every product business owner should ask before keeping a product.22:00 The 3 types of products you may need to eliminate before you scale.23:15 Why growth sometimes comes from simplifying instead of adding more.24:30 How product pruning creates stronger sales, better margins, and easier growth.Resources + LinksReady to stop guessing and follow a proven system? Book your strategy call HERE!Get business tips sent right to your inbox - join the newsletter!Watch on YouTubeFollowJacqueline on IG: @theproductbosstheproductboss.com

There are two ways to scale an ecommerce business: logical and exponential. One client went from $4,000 a month to over $100,000 a month in under a year, and he got there by subtracting, not adding. Most founders are doing the opposite and wondering why they feel stuck.In this audio-exclusive episode, Josh breaks down logical versus exponential scale and the simple equation that forces real growth instead of the safe, predictable kind. Here's what he covers:The difference between logical and exponential goals (and why being 85% certain you'll hit your number is a warning sign, not a good one)The equation Josh runs with clients: Exponential Goal × Time Constraint = Ruthless StandardsWhy "scale through subtraction" beats stacking on more ad platforms, more SKUs, and more monthly product launchesParkinson's Law and the deadline trick that finally forced Josh to hand off a role he'd been "quitting" for five years straightHow one client grew to $14 million in sales using only Meta ads and email (no TikTok, no daily posting, no three-platform circus)The quarterly "energy audit" his whole team runs to find the red-light tasks quietly killing their momentumMaintenance tasks vs. compounding tasks, and the one question that tells you which fires are okay to let burnThe towel brand running a 3 ROAS that keeps stalling out (and the cash-flow trap hiding inside its monthly launches)This isn't about working harder or bolting on another channel. It's about getting ruthless enough to grow into a number you can't even picture yet, by doing less than you're doing right now.

Ok, be honest with me. Did ANYONE know that the Crunchyroll store had an affiliate program?!? In the span of 24 hours I had learned about the existence of the affiliate program and also witnessed its closure. What a trip! This news sparked Frankfurtter and MagicallyAverage taking a deeper dive into the current state of the Crunchyroll store, specifically the quiet collapse of its manga marketplace. SKUs are being quietly removed. Series aren't being restocked. Even new releases are impossible to find at times! The bakabois look into all of the recent happenings over at the Crunchyroll store and try to speculate what the future might hold for this goliath of the anime and manga market.---------------------------------------------------------------------------------------------------------------------------Twitch: BakacopodcastTikTok: @bakacopodcastInstagram: @bakacopodcastBlueSky: @bakaco.bsky.socialYouTube: @bakacopodcast---------------------------------------------------------------------------------------------------------------------------#anime #animepodcast #podcast #manga #animenews #animereviews #animepreviews #animerecommendations #mangacollectionSupport this show http://supporter.acast.com/bakacompany-podcast. Hosted on Acast. See acast.com/privacy for more information.

On this episode, Kevin chats with Aleks Gampel, co-founder of Cuby Technologies, a hardware and software company that's built a completely new type of home construction. With 243 people across three continents and a million engineering hours invested, Cuby has developed a mobile micro factory: a containerized, plug-and-play factory in a box that ships to any market and manufactures single-family homes with unskilled labor at roughly $100 a square foot in 30 days.Aleks walks us through how Cuby has built the antithesis to traditional modular construction by localizing manufacturing rather than centralizing it. He gets into why construction is fundamentally a logistics problem, how 168 shipping containers and 600 SKUs come together on a 6.5-acre site, and why the company chose to manufacture its own windows, framing, and sandwich panels rather than relying on third-party suppliers.He also gets into the economics of the mobile micro factory at roughly $25 million all-in, why Cuby targets regional home builders who can't compete with the Lennars and DR Hortons of the world, and how the company bridges two capital worlds. Venture capital funds the platform while infrastructure equity and debt fund each factory as its own SPV.On the business side, Aleks shares why most startups fail on partnership dynamics, what drew him to a problem nobody has cracked, and why solving for housing sits at the base of Maslow's hierarchy. His take on building inside a conservative industry is straightforward: don't try to reinvent the wheel, just figure out how to make it spin faster.

Komal Choong is the co-founder of Tire Pig, an AI-powered tire shopping platform, and Zohr, a mobile tire installation service operating in Kansas City and Dallas-Fort Worth. Born in India and raised in Kansas City, Komal and his brother cut their teeth in the restaurant business before turning a shared obsession with cars into a venture; flipping parts, then full vehicles, then launching Zohr in 2015 to fix the tire-buying experience they kept finding broken.A decade in, Komal has built a customer base of premium-vehicle owners who pay for convenience, and he's now putting that audience in front of an AI engine that ranks tires by performance data rather than brand relationships. Tire Pig's public beta is live, with a membership model that pairs tires with roadside, flat repair, and road hazard coverage built around the same service-first thesis.EPISODE SPONSORThis episode of the Gain Traction Podcast is sponsored by Cosmo Tires. Cosmo Tires offers a wide range of tire solutions designed for durability, reliability, and performance across multiple vehicle segments. Learn more at https://www.cosmotires.comIn this episode…The tire-buying decision is moving out of the shop and onto the customer's phone. Komal's platform pulls thousands of data points on every tire available in a buyer's market, weights them against where the customer lives and what they drive, and surfaces three options out of 150, with zero brand favoritism. Brand-loyalty pitches at the counter are losing power because the customer walks in already knowing which three tires fit their car best.The install side is shifting just as fast. Mobile installers run on the customer's schedule, not the bay's. Online buyers expect a concierge handoff that puts tires in their driveway or routes them to a partner shop without a phone call. Shop owners who treat themselves as the destination keep losing margin to brokers who treat themselves as the network. Komal lays out the model, DoorDash for tires, plus a membership wrapper, that's pulling high-value customers off the dealership and chain-shop conveyor belt.Here's a glimpse of what you'll learn: [01:30] Komal's path from restaurants to flipping cars to founding Zohr in 2015[05:27] How Tire Pig's AI ranks tires against where you live, what you drive, and your priorities[08:51] The two install paths: ship-to-door DIY or concierge handoff to a partner shop[12:12] Inside Zohr's mobile tire shop model running in Kansas City and Dallas-Fort Worth[15:26] The Tire Pig membership: flat repair, roadside, road hazard, and monthly coffee[17:34] Why "nerd mode" gives enthusiasts the full data stack behind every recommendation[19:05] Cutting brand bias by narrowing 150 tires to three based on performance data[22:13] Leading with empathy and putting the customer's perspective ahead of the saleResources mentioned in this episode:Komal Choong on LinkedInTire Pig WebsiteZohr WebsiteTread PartnersGain Traction Podcast on YouTubeGain Traction Podcast WebsiteMike Edge on LinkedInQuotable Moments:"We want to give the power back to the consumer.""We're simply trying to provide the best unbiased recommendation based on data that's available online.""It's as easy as buying something on Amazon, maybe even easier, because the decision process has been simplified significantly.""The whole entire idea is trying to make tires a little bit less confusing, so people can make a better decision for themselves.""We've always kind of put ourselves in the consumer shoes before we even put ourselves in our own shoes sometimes."Action Steps:Audit last month's tire tickets to see how often the same three SKUs show up, then align your counter pitch with the data-backed shortlist customers now expect from AI-powered tire shopping platforms.Apply to become a Tire Pig install partner in your market before a competitor down the road claims the default spot on the network map.Stand up a mobile install option, even a single van, and route it to fleet accounts and high-end residential customers willing to pay a premium to skip the lobby.Bundle every tire install into a 12-month membership at checkout that covers rotations, alignments, a flat repair credit, and road hazard coverage.Train your service writers to confirm or beat an AI-vetted top three with local intelligence on regional wet-traction performance, fitment quirks, and current rebate stacking.

Drake, Mortal Kombat II, Obsession and more...

The foursome talk Drake's new music, new movies like 'Mortal Kombat: 2' & 'Obsession', & current events like Chud Builder, Rachel Dolezal, & "Dr" Cheyenne Bryant. Tap in.

In this episode, host Josh interviews entrepreneur Rolando Rosas about his journey from office technology to Amazon selling and founding Circuit Com. Rolando shares his advanced PPC strategy, using a year's worth of sales data and heat maps to optimize Amazon ad scheduling for better ROAS. He offers practical tips for sellers: enhance product images, respond to customer questions with videos, and use data tools like Seller Labs Data Hub to identify peak buying times. Rolando encourages starting small with data-driven ad adjustments to boost efficiency and sales.Chapters:Introduction to Rolando Rosas and His Journey (00:00:00)Josh introduces Rolando, his entrepreneurial background, and the founding of Global Tech Worldwide and Circuit Com.Podcast Sound Effects and Stream Deck Tips (00:01:15)Rolando shares his experience setting up podcast sound effects and encourages using a stream deck.Introduction to Innovative Amazon PPC Strategy (00:01:38)Josh prompts Rolando to share his unique PPC strategy, setting the stage for the main discussion.Data-Driven Ad Scheduling and Heat Maps (00:02:13)Rolando explains using 12 months of order data and Seller Labs Data Hub to create heat maps for ad scheduling.Key Insights from Data: Golden Hours and Days (00:02:59)Discovery of optimal times and days for ads, including patterns like low Friday evening and weekend sales.Challenging Weekend Ad Spend Myths (00:04:12)Rolando debunks the idea that weekends are best for ads, showing most sales occur Monday–Friday.Impact on ROAS and Sales Performance (00:06:03)Discussion of improved ROAS and sales by focusing ad spend on high-performing days and times.Layering Day Parting and Low Bid Strategies (00:07:02)Exploring advanced ad scheduling, including low bid strategies during off-peak hours.Manual vs. Automated Campaign Management (00:08:31)Rolando discusses the manual nature of their current process and the use of portfolio grouping for easier management.Leveraging Seller Labs Data Hub for Insights (00:09:36)How to use Seller Labs Data Hub for actionable business insights, even for non-data experts.The Importance of Data Science and AI for Sellers (00:10:53)Emphasizing the future role of data analytics and AI in Amazon selling success.Three Actionable Takeaways for Amazon Sellers (00:11:56)Josh summarizes three key takeaways: main image optimization, customer Q&A engagement, and data-driven ad scheduling.Encouragement to Start Small and Test Strategies (00:15:20)Advice to implement changes gradually, testing on a few campaigns or SKUs before scaling.Closing Remarks and Appreciation (00:16:18)Josh and Rolando wrap up the episode, express mutual appreciation, and end the conversation.Links and Mentions:Tools and Websites"Global Teck Worldwide": "00:00:00""Seller Labs Data Hub": "00:02:59""Google Sheets": "00:10:08"Strategies and Concepts"Day Parting": "00:02:13""Heat Map": "00:02:59"Actionable Takeaways"Adjust Main Images": "00:11:56""Respond to Customer Questions": "00:12:07"Transcript:Josh 00:00:00  Today I'm super excited to introduce you all to Rolando Rosas. Rolando never could have predicted that a college computer, a printer, and an old school wall phone in his kitchen would lead him down the path of entrepreneurship. But that's exactly how it happened. In 2002, he founded Global Tech Worldwide with the goal of making it easy for businesses to use the right office technologies for better and frictionless customer interactions that help businesses elevate their customer interactions and turn them into rich, meaningful discussions. Fast forward to today, and after spending ten years selling on Amazon, he is on his third startup circuit. Com because he was frustrated with the lack of transparency and outdated methods of buying broadband, wireless and fiber internet for small and medium sized businesses. So with that introduction, welcome to the show, Rolando.Rolando 00:00:53  Woo! Woo woo woo woo. Woo woo. Let me try. Let me try.Josh 00:00:56  Hey, there you go. Hey.Rolando 00:00:57  There we go.Josh 00:00:58  You got the audio work?Rolando 00:00:59  I got it, I got it I got him to work.Josh 00:01:02  Rolando has his own podcast and we recorded an episode last week I was on, I was in the reverse side. I was the guest there. And that I told you, Rolando, I love the sound effects that you have going on in your podcast.Rolando 00:01:15  You know what? I'm here. You know what? Go get a stream deck, go get it and call me, and I'll help you set it up. Because it took me a while. I left it in the box for quite some time before I actually started using it, because I was a little intimidated. I'm not an Avi guy or anything like that, but, you know, I was like, all right, let me add one, two, three. And I was like, ooh. And now I've got a couple of those buttons set up for it.Josh 00:01:38  I love it, I love it. All right, Rolando, there's another really wicked smart strategy that I want you to share with our audience that you shared with me prior to hitting the record button.Josh 00:01:48  And this is your amazing PPC strategy that I have never heard anybody else talk about this other than yourself. everybody's always heard of de parting, right? And that's kind of the new hot PPC term, but this isn't Dave Harding. This is something, I think, even more intelligent than what De parting is. So I've laid out the red carpet for you there, Rolando. Give us the gold nugget.Rolando 00:02:13  Yeah, right. So de parting is just simply ad scheduling. You know, run an ad on a schedule. Nothing new there. But what if. Chad. Chad, I was just talking to Chad. What if Josh. We could map or have ads show up when we have our ideal customers on Amazon? How can we do that? Can we pull it off? And can we save money while we're doing that? That's really what we wanted to find out. Turns out there is a way to do it. Not easy, not clean. But there was. So we went and pulled data from our orders for 12 months, and we used, Seller Labs product that they have or service that's called Data Hub.Rolando 00:02:59  and it pulled in all that data, right? It's our own data. So we didn't have to do all these crazy reports from Amazon. Pulled it all in. Once they pulled that in I said, wait a minute, guys. I'm not a mathematician here. This is just a spreadsheet with a bunch of numbers. Can we do something better? So then we put together something that anybody could easily use in the organization. We put together a heat map so that you can visually see the data. And, you know, dark green means good, red is bad. And guess what? We found golden hours every day of the week. Also golden months also patterns within those months. For example summertime for our products which are mostly office related products. After 4 p.m. on a Friday, we've virtually had no orders on the summer months. So if I'm a betting man, Why would I run PPC after 4 p.m. if we're not getting any orders? Another one was when? on the weekends, you hear people say this all the time.Rolando 00:04:12  And now that I have the data for our stuff, I know it's totally wrong. You got to run ads on Saturday and Sunday because people browse Saturday and Sunday and buy on Monday. The evidence does not hold that up in our case, because in our case, most of our activity, nearly 85 to 90% of the purchases c...

When I started getting serious about e-commerce, I genuinely believed the more products you had, the more successful you'd be. More SKUs meant scaling. I was completely wrong. Here's the problem: most founders launch a hero product, get early traction, and then the anxiety kicks in. What if it runs out of steam? What if a competitor copies me? So they launch a second product, then a third — and suddenly they're mediocre at five things instead of exceptional at one. In this episode, I share how I built and sold a seven-figure brand off a single water bottle, and break down how IM8 — co-founded by David Beckham — hit $120 million in annualised revenue in under a year on essentially one product, and what both stories mean for how you should be thinking about your brand right now. Here's what you'll take away: Why the urge to launch a second product is almost always driven by fear — and how to reframe it The three questions to ask yourself before you add a single new SKU How AG1, Liquid IV, and IM8 all built empires off one hero product — and what that blueprint looks like for a smaller brand Why going deeper on your hero product is a stronger competitive defence than launching more products The rule of thumb for knowing when you're actually ready to expand — and the mistake I made with Healthish that I'd do differently How simplicity in your product lineup directly improves your margins, your ops, and your mental bandwidth If you're thinking about launching a second product line before your first one is fully optimised, this episode will show you exactly what to focus on instead — and what's possible when you commit to doing one thing at the highest level possible. If you're loving this solo series, I'd love to hear your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. WANT TO GROW YOUR BRAND WITH META ADS? Join the Foundr Operators Waitlist → ⁠⁠⁠⁠⁠⁠⁠https://foundr.com/operators⁠⁠⁠⁠⁠⁠⁠ HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

Amazon's 8% referral fee on a $40 health product should make any seller pause. Add FBA costs, and you're paying $4.50 to $6.00 per unit before making a sale. Neil Twa breaks down the core insight: Amazon charges you to exist, while TikTok Shop charges you to sell. This distinction is crucial for sellers at every level. Consider two sellers in the same category with different outcomes. A husband-and-wife team sells a $38 facial tool, pulling in $22,000 monthly. Compare this to another seller with a similar product but different strategy. Neil shares three actionable moves for sellers: run a unit economics comparison on top SKUs, understand platform cost structures, and evaluate pricing strategies. TikTok Shop isn't a replacement for Amazon, but for the right SKUs priced between $25 and $75, it offers a compelling alternative. The High Voltage Business Builders Podcast is your guide to navigating these platforms with precision.

You're pulling in $25,000, maybe $30,000 a month on Amazon. Deposits are rolling in, ads are running, and inventory is moving. Looks like a real business, right? But here's the catch: your P&L — that profit and loss statement — is more than just an accounting document. Neil Twa breaks down why it's crucial for sustainable growth. We dive into real-world examples, like a home goods brand doing $18,000 a month with three SKUs. Neil shares three actionable moves to build your contribution margin per SKU this week. If you've been running your business off deposits and ad reports instead of a real P&L, you're not alone. The High Voltage Business Builders Podcast is here to guide sellers at every level, from $5K to $1M+ per month, to truly understand their numbers.

$250,000 a year feels like you've made it. But it's just the beginning. Neil Twa breaks down why $250K is an operational ceiling, not a market one. Your business can handle more, but your current setup can't. Learn the three key shifts that can take you from $250K to $1M in revenue. Real-world examples from sellers in the home and kitchen category doing $18K a month with two SKUs and solid 4.6-star ratings. Neil's actionable advice: document one process this week, even if you're just at $10K a month. The $250K stall isn't a market issue—it's structural. And structural problems have structural solutions. The High Voltage Business Builders Podcast is here to guide you through these transitions.

Eitan Koter sits down with Tarkan Salar, founder of Smart Concepts and the consultancy Can't Stop Me, who has spent 30 years working with brands like Louis Vuitton, Zara and Adidas and has shaped over 50 million units from factory floor to checkout.Tarkan's take is pretty straightforward. Most D2C brands are bleeding money in the wrong places and blaming marketing for it. He breaks down why marketing is no longer the edge it used to be and what founders should be focusing on instead: product positioning, operational clarity and finding their blue ocean.They get into the 80/20 bestseller engine, how to spot your hero products, why too many SKUs is quietly killing your margins, and how to pick the right suppliers before you even think about placing an order. Tarkan also shares how he builds a custom brand filter for each founder that helps every business decision become a lot cleaner and faster.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Tarkan Salar, Founder, Smart concepts GmbHTarkan Salar's LinkedInTakeaways:Blue Ocean vs Red Ocean marketsProfitability and operational efficiencyProduct testing and hero productsStrategic filtering and brand positioningImpact of AI on marketing and logisticsChapters:00:00 Introduction to Tarkan Salar and Smart Concepts01:38 The Shift from Marketing to Operational Clarity06:02 Understanding Blue Ocean vs. Red Ocean Strategies09:14 The 80/20 Bestseller Engine Explained14:21 Transitioning from Red Ocean to Blue Ocean19:41 Product Innovation and Brand Voice24:08 Overview of Smart Concepts and Consulting Process

Chinola Fresh Fruit Liqueurs has grown by doing something that sounds simple, but is much harder to execute: Building a brand around one very specific trade problem, then proving that solution account by account. The brand has racked up double-digit growth every year since its founding, ending 2025 at 40K cases, and projecting +37% growth in 2026 to 55K cases. But the more interesting part is how Chinola has built that momentum.Chinola didn't grow by chasing every account, every market, or every flavor trend. It grew by giving bartenders a fresh-fruit liqueur that could deliver acidity, consistency, and real fruit flavor without the operational headaches of fresh prep.That focus shaped the entire business. Chinola started with passion fruit, spent five years and 2,000 test batches getting the liquid right, and built its early momentum in the on-premise — where bartenders could understand the use case, put it on menus, and reorder. Today, roughly 60% of the brand's sales still come from on-premise, which tells you a lot about how Chinola has built its credibility.In this episode, Andrew Merinoff, Co-Founder and CEO of Chinola, breaks down what it really takes to grow inside the three-tier system. The real work happens account by account, earning menu placements, supporting the trade, following up at the right moment, and proving that the product can sell through again and again.That's why Andrew pushes back on the idea that more points of distribution automatically equal progress. Andrew says he would rather have 30 accounts that move 300 cases than 300 accounts that barely move product at all. For Chinola, the growth equation has been about volume, visibility, and velocity — and knowing which accounts can actually deliver one or more of those things.The conversation also gets into the realities of expansion. The addition of new mango and pineapple SKUs presented new challenges, with the products requiring years of development, and facing consistency and supply chain issues. Andrew discusses how the brand overcame those problems and continues to scale.For founders and sales teams, this is a useful case study in focused growth. Chinola's rise shows how a brand can use the on-premise not just for awareness, but as a proving ground — and how disciplined execution can turn a single clear use case into a scalable business.For the latest updates, follow us:Business of Drinks website (sign up for our newsletter!)Business of Drinks YouTubeBusiness of Drinks LinkedInInstagram @bizofdrinksErica Duecy, co-host: Erica Duecy is founder and co-host of Business of Drinks and one of the drinks industry's most accomplished digital and content strategists. She runs the consultancy and advisory arm of Business of Drinks and has built publishing and marketing programs for Drizly, VinePair, SevenFifty, and other hospitality and drinks tech companies.Erica Duecy LinkedInInstagram @ericaduecyScott Rosenbaum, co-host: Scott Rosenbaum is co-host of Business of Drinks and a veteran strategist and analyst with deep experience building drinks portfolios. Most recently, he was the Portfolio Development Director at Distill Ventures. Prior to that, he was the Vice President of T. Edward Wines & Spirits, a New York-based importer and distributor.Scott Rosenbaum LinkedInCaroline Lamb, contributor: Caroline is a producer and on-air contributor at Business of Drinks and a key account sales and marketing specialist at AHD Vintners, a Michigan-based importer and distributor.Caroline Lamb LinkedInInstagram @borkalineIf you enjoyed today's conversation, follow Business of Drinks wherever you're listening, and don't forget to rate and review us. Your support helps us reach new listeners passionate about the drinks industry. Thank you!

In episode 155 of the Glow Journal podcast, host Gemma Dimond talks to the founder and CEO of Bubble, Shai Eisenman.Shai Eisenman approached building a beauty brand like a tech company. Bubble, the Gen Z focused skincare brand which had clocked up over $100 million USD in sales by late last year, a mere 5 years post-launch, is built around a consumer driven feedback loop. Where most founders will start the development process with a small focus group, then go away to build the business, then touch back in with a cursory “Hope you like it!”, Shai essentially co-created the brand with her consumers. One of Shai's biggest challenges has been learning to trust data over intuition. This might seem pretty simple for someone with a background in tech and gaming, but it's easier said than done when the data often contradicts your own ideas. As Shai tells me, “You can't ever assume that you know best.” Shai's consumer-led, ego-absent approach is clearly working. Bubble is in over 19,000 retail locations globally, has scaled its product offering beyond 20 SKUs, and to this day remains driven by the feedback of their community- which has now grown considerably beyond that initial 5000. In this conversation, Shai shares what the tech and gaming worlds taught her about user behaviour, why Leighton Meester was the perfect choice as the brand's first global ambassador, and gives us a first look at the brand's latest launch. Read more at glowjournal.comFollow Bubble on Instagram @bubbleStay up to date with Gemma on Instagram at @gemdimond and @glow.journal, or get in touch at hello@gemkwatts.com Hosted on Acast. See acast.com/privacy for more information.

Amazon's new Shenzhen warehouse is shaking up the cost floor for sellers everywhere. Neil Twa dives into how this pre-export staging point gives Chinese sellers a structural edge, allowing them to move inventory closer to Amazon's infrastructure before it even leaves China. This episode breaks down the mechanics of this change and what it means for sellers at every level. Take, for example, a home organization brand doing $40K a month with modular drawer organizers. Despite good reviews and a solid brand presence, they're facing the same challenge as sellers doing $1M+. Neil outlines three actionable moves to counter this shift. First, run a competitive cost audit on your top three SKUs. Amazon frames the Shenzhen facility as a fulfillment innovation, but the real impact is on your margins. Full transparency: this is about survival. The High Voltage Business Builders Podcast is here to help you navigate these changes.

The whole ecommerce industry is racing to ship faster. Paula Mitchell thinks that's the wrong race.Paula came to that view the hard way. After building ecommerce at Rebel Sport, Dan Murphy's and General Pants across 25 years, she joined Freedom as Digital GM and spent the first few months driving home wondering what she'd walked into. Furniture is not fashion. Made-to-order lead times run 12 to 16 weeks. Customers plan their lives around delivery windows. A $10,000 sofa carries emotional weight that a $70 t-shirt just doesn't.Five years in, Paula is running one of the most-awarded omnichannel operations in Australia: 50 stores, six distribution centres, 160 third-party vendors, 70,000 SKUs, and a digital team of 12. Nathan Bush and Rosa-Clare Willis sit down with Paula to dig into why the industry's fixation on speed misses what furniture customers actually need, and how Freedom built the stack and team culture to move fast without losing brand trust.Today, we're discussing:Why certainty beats speed in high-consideration ecommerce, and what last-mile delivery in big-ticket categories actually demands [10:15]How Freedom chose dropship over marketplace to protect brand trust, and why that meant owning returns in-store for third-party products too [14:47]Running 30-plus ad variations per campaign with the same team size, and what AI actually changed about how Freedom's performance marketers spend their time [29:44]Attribution across omnichannel: why last-click would have defunded every social channel, and what mixed media modelling revealed about TV [35:55]A digital team of 12 managing 70,000 SKUs, how they're structured, and why Paula thinks the job title itself might be a legacy item [47:46]What's next: a kiosk trial across 7 stores, an AI-driven inspiration mode for the website, and the feature Freedom just decommissioned [55:22]Connect with Paula | Explore Freedom | Connect with Rosa-Clare | Connect with NathanThis episode is supported by Shopify and Klaviyo.Subscribe to the Add To Cart newsletterConnect with Nathan Bush on LinkedInJoin the Add To Cart Community 

Shoot us a Text.Episode #1337: GM looks to capitalize on Ford's pickup shortage, Tesla hits a major FSD milestone (without the autonomy leap), and Home Depot takes on the messy world of big-and-bulky delivery.Show Notes with links:GM is looking to stock up where it counts—full-size pickups—after missing early-year demand. With Ford still recovering from supply issues, GM sees a prime opportunity to gain ground in the most profitable segment on the lot.GM ended Q1 with 9% fewer pickups on dealer lots, citing factory downtime and strong prior sales.The plan: boost inventory over the next few quarters while staying cautious on overall demand.Ford's F-150 supply is down over 40% after a supplier fire, creating a short-term opening.Ram could also benefit, with stronger inventory and fewer production constraints.“GM should pick up a lot of share in Q2,” said Morningstar analyst David Whiston.Tesla just crossed 10 billion miles on its Full Self-Driving system—a milestone Elon Musk once tied to achieving unsupervised autonomy. But despite the headline, drivers still need to keep their hands on the wheel… and eyes on everything.Musk previously suggested that milestone could unlock “safe unsupervised” driving.The reality check is that FSD remains a Level 2 system requiring constant driver attention.Liability still sits with the driver—not Tesla—unlike fully autonomous competitors like Waymo.The gap between milestone and reality highlights ongoing questions around autonomy timelines.Home Depot is tackling one of retail's toughest challenges: delivering big, bulky items faster—and with visibility. While small packages have gotten slick, lumber and concrete are a different beast entirely.Home Depot is rolling out real-time tracking for large deliveries, targeting a long-standing “blind spot.”Over 55% of SKUs now qualify for same- or next-day delivery, tripling since 2022.The company is investing in specialized distribution centers for bulky goods like lumber and concrete.Most big-item deliveries (about 90%) are still handled by third-party logistics providers.“The final-mile bulky goods delivery network is… the most complex,” said NHDA's William Lecos.Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast  as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

There's a town in Texas called Round Top. Population eighty-seven. One square mile. And in that town, an artist named John Lowry sold a single painting for $141,500. (We toured his gallery on YouTube — link's right there in his name. Watch it before or after this episode.) That's the headline. Here's the part nobody tells you: he then sold roughly $60,000 more in reproductions of that same image. Same painting. Different mediums, different sizes, different price points. One image, two hundred grand. That is not luck. That is not a once-in-a-lifetime fluke. That is a system. And the same system is what Gray Malin uses to run a 4,156-SKU catalog with 221 variants of certain images. The same system is what Wyland — yes, that Wyland — uses to sell 972 products across 45 different mediums, raising prices roughly 10% a year for the last sixteen years. This episode deconstructs the engine that makes all of that possible. Print on Demand and the sample ladder aren't two ideas. They're one engine. The artists at the top of this business have figured that out. Most artists haven't. We're going to fix that today. But first — a quick rant about what gets in the way. In this episode: The $141,500 painting in a town of 87 people — and why the second sale is the lesson The knife salesman pivot: why Print on Demand is a sample tool first, a profit tool second Hobbyist or business? The honest question every artist has to answer The Drain — four ideas clogging up most art businesses (you can't run a business / you can't run sales or marketing campaigns / you can't be perceived a certain way / never discount your work) — and why every pro you admire threw all four of them out Why we study the masters: you studied Van Gogh and Ansel Adams in art school. Time to study the people doing it best in the business of art. Gray Malin, deconstructed: 4,156 SKUs, 16-year escalator, 221 variants of single images. What an artist with a real engine looks like under the hood. Wyland, deconstructed: 972 products across 45 mediums. The 10%-a-year price escalator that compounds for decades. The catalog as a museum gift shop. The Range Unlock: your catalog isn't N images. It's N images × M mediums × P price points. Most artists are sitting on 100x more inventory than they think. Same image. Every price point. Why this is the single most important sentence in your art business. The bottom rung IS the sample: a $20 mug isn't a giveaway, it's a customer-acquisition machine wearing a price tag The Buc-ee's flex: how the cheap stuff at the front door funds the expensive stuff at the back wall John Lowry, the customer mirror: an Art Storefronts customer in a one-square-mile Texas town doing exactly what Malin and Wyland do — at his scale. Proof this isn't a billionaire-only game. (Watch the full studio tour on YouTube.) "You don't sell JPEGs" — the Brooks rant about why a digital file is not a product, and what the pros actually sell How the Six Basics from The Long Game show up — receipt by receipt — in all three of these businesses The artichoke storage room (you'll know what this means by the end) This week's homework: audit your own catalog the way we just audited Malin and Wyland. Take your top 5 best-selling images. Count how many mediums you currently offer them in. Count how many price points. Now ask: could I responsibly add three more variants of each, this week, with Print on Demand? If the answer is yes — and it almost always is — you just found revenue you already earned but haven't collected yet. Resources mentioned: John Lowry of Humble Donkey Studio — the full video tour on YouTube (the original 2024 interview referenced throughout this episode) Humble Donkey Studio — John Lowry's website Humble Donkey on Instagram Gray Malin — the catalog we deconstruct Wyland — the other catalog we deconstruct Art Storefronts — the website + storefront engine built for working artists Related episodes: Why Your Website Will Still Be Working in 2055 — The Long Game (the parent episode this one builds on) Humble Donkey Studio — the original John Lowry interview, July 2024 All Oars In — The Anatomy of a Sale Nothing New Under the Sun — The Rules That Actually Sell Art So: which 78-year-old version of yourself wins? The one still asking what to post on social media, or the one running a real engine — same image, every price point, compounding every year? You don't have to be in a billionaire's neighborhood to do this. You can be in Round Top, Texas. Population 87. The engine doesn't care where you live. It cares whether you build it.

What if you could sell a product before you ever bought it? Trey Lewellen has done over $100 million in e-commerce sales. He's been using ClickFunnels longer than almost anyone. And when Russell Brunson needs an e-commerce sounding board, Trey is his first call. But before the warehouses and the team, Trey proved you could test products without owning them. That method is still how he validates every product today. His breakthrough? 100 flashlights gathering dust in a closet. He listed them at $12 on a funnel, buying them for $5 on Amazon. They sold. He kept raising the price: $25, $35, $45, then $56. At $56, while Amazon sold the same flashlight for $5, he moved over 500,000 units in two and a half months. He used Amazon as his warehouse, only buying inventory after customers paid him. If the funnel flopped, he'd lose nothing. That's still his method. Test first. Invest second. Never marry a product until you know people will buy it. In this episode, Trey breaks down: How he sold 500,000 flashlights at $56 each (while they cost $5 on Amazon) The one phone call that doubled his conversions overnight by adding a single word to his headline His Amazon arbitrage testing method and why he never buys inventory before he has sales Why 98% of Shopify traffic leaves without buying and how funnels flip that conversion rate The two-step opt-in system that captures leads even when people don't purchase Why he calls people who don't buy (and how those calls give him better copy than any AI) The belly button ring guy who went from 50,000 SKUs to one product and scaled faster than ever Why most e-commerce owners focus on ads, products, and niches but never question if their store is the problem This episode is for anyone who's been waiting for the "right time" to start selling online. Trey's testing method proves you don't need inventory or a perfect plan before you make your first sale. You just need proof people will buy. Ready to build your funnel? Get 3 months of the ClickFunnels Scale plan for just $99: https://www.clickfunnels.com/cfradio-yt ⭐ If you want to network, connect with future JV partners, find your next business partner, or just be surrounded by the sharpest entrepreneurs in the world… there's no better room than this one. Secure your seat now and join us LIVE at FHL Encore: The A.I. Era: https://www.funnelhackinglive.com/cfr

Welcome to the Water Quality Association Podcast. Find us at https://wqa.org. In this episode, WQA President Greg Reyneke joins Susan Keaton to discuss leadership, innovation, and the future of water quality. Recorded on the expo floor at the WQA Convention & Expo in Miami Beach, this episode captures the energy of the convention and the direction of the industry. Topics include: Reyneke's journey from engineering to global water consulting The importance of education and the WQA Code of Ethics AI as “assistive intelligence” in water treatment Opportunities in small systems and emerging technologies WQA's 2026 priorities: credibility, relevance, and influence Learn more about becoming a WQA Member at https://wqa.org/grow/membership/ Corro-Protec, powered anode rods for water heaters trusted by water treatment professionals and WQA members across North America, and the only WQA Gold Seal-tested and -certified anode rods to NSF/ANSI/CAN 372 for SKUs 96386, 96387, and 96388, brings you today's episode. As part of its 20th anniversary celebration, Corro-Protec presented a technical session at the WQA Convention & Expo in Miami Beach on how water softeners and anodes can affect water heater performance, including sulfur smell in hot water, corrosion, and warranty implications. If you missed it, or if you'd like a colleague to watch it, you can schedule a replay on the Corro-Protec website: https://www.corroprotec.com/wqa-expo-2026-miami-beach/?utm_source=wqa-podcast&utm_medium=referral&utm_campaign=WQA-podcast-2026-05&utm_term=WQA&utm_content=episode-notes

I have been looking for someone like Cassidy for years. Seriously. I can't even count how many times you all have asked me, "Ciara, who do you recommend for Shopify help?" and I never had a name I felt 100% comfortable sharing—until now. Today, I'm sitting down with Cassidy from Simply Lynn's Creative. What makes her different? She isn't just a tech person. She grew up in the retail world, helping run her family's 4,500-square-foot kitchen store that's been around since the '80s. She understands the heartbeat of a retailer because she lives it every day. We talk about how she takes the mess out of the backend and turns your website and email marketing into a streamlined, profit-generating machine. In This Episode, We Discuss: The Mom Test: Cassidy shares how she moved her mom's entire business—thousands of SKUs, bulk coffee, and oil-on-tap—from a manual system into a seamless Shopify POS setup. Stop the App Overload: We discuss Cassidy's less is more philosophy. Before you buy another $30/month app to fix a problem, listen to her advice on using native Shopify features first. Email Marketing That Actually Works: If you have 25,000 emails and haven't sent a message in months because you're overwhelmed, Cassidy explains how she audits, cleans, and automates Klaviyo to drive real sales. The Employee Factor: It's one thing to have a system; it's another to have your staff know how to use it. Cassidy dives into the importance of SOPs (Standard Operating Procedures) and training. Driving Foot Traffic: Why your website is your best window display and how it influences customers to walk through your physical doors. Key Insights The Integration Advantage: Why having your Point of Sale (POS) and E-commerce on the same platform is the only way to truly have one source of truth for your inventory. Quality Over Quantity: Why Cassidy would rather see you have a small, healthy email list of 5,000 engaged fans than 25,000 people who never open your mail. Empowerment: Cassidy's goal isn't to make you dependent on an agency; it's to build a system so solid that you (and your team) feel empowered to run it yourselves. Work with Me - https://www.ciarastockeland.com/work-with-meVisit the Bookstore - https://www.ciarastockeland.com/bookstoreSign Up for Free Weekly Tips and Trainings - https://www.ciarastockeland.com/subscribe Connect with Simply Lynn's CreativeIf you've been struggling with a wonky website or feel like your branding doesn't match the beautiful experience you provide in-store, you need to connect with Cassidy. Visit the Website: simplylynnscreative.com Follow on Instagram: @simply.lynns.creative The Resource Shop: Check out her DIY Canva templates and Klaviyo workshops to help you get consistent without the overwhelm. Use code CS15 at checkout, and save 15% off anything in the Resource Shop!

We're LIVE from DSS 2026 in Atlanta!  First up, Dave catches up with Kevin Creese, Director of Ecommerce at Wastequip.Kevin shares how Wastequip is approaching AI adoption in a practical, operator-first way—focusing on automating repeatable workflows and avoiding overcomplication early on. He also breaks down how their new interactive parts catalog is transforming the way their team manages content and serves customers.Through their partnership with It'sRapid, Wastequip has been able to quickly launch and scale a dynamic catalog experience across hundreds of SKUs—empowering internal teams to manage updates seamlessly through Salsify and deliver a more intuitive buying experience.Connect with Kevin on LinkedInFollow Beyond the Shelf on LinkedInLearn More about It'sRapidGet the It'sRapid Creative Automation PlaybookTake It'sRapid's Creative Workflow Automation with AI surveyEmail us at sales@itsrapid.io to find out how to get your free AI Image AuditTheme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

I have been looking for someone like Cassidy for years. Seriously. I can't even count how many times you all have asked me, "Ciara, who do you recommend for Shopify help?" and I never had a name I felt 100% comfortable sharing—until now. Today, I'm sitting down with Cassidy from Simply Lynn's Creative. What makes her different? She isn't just a tech person. She grew up in the retail world, helping run her family's 4,500-square-foot kitchen store that's been around since the '80s. She understands the heartbeat of a retailer because she lives it every day. We talk about how she takes the mess out of the backend and turns your website and email marketing into a streamlined, profit-generating machine. In This Episode, We Discuss: The Mom Test: Cassidy shares how she moved her mom's entire business—thousands of SKUs, bulk coffee, and oil-on-tap—from a manual system into a seamless Shopify POS setup. Stop the App Overload: We discuss Cassidy's less is more philosophy. Before you buy another $30/month app to fix a problem, listen to her advice on using native Shopify features first. Email Marketing That Actually Works: If you have 25,000 emails and haven't sent a message in months because you're overwhelmed, Cassidy explains how she audits, cleans, and automates Klaviyo to drive real sales. The Employee Factor: It's one thing to have a system; it's another to have your staff know how to use it. Cassidy dives into the importance of SOPs (Standard Operating Procedures) and training. Driving Foot Traffic: Why your website is your best window display and how it influences customers to walk through your physical doors. Key Insights The Integration Advantage: Why having your Point of Sale (POS) and E-commerce on the same platform is the only way to truly have one source of truth for your inventory. Quality Over Quantity: Why Cassidy would rather see you have a small, healthy email list of 5,000 engaged fans than 25,000 people who never open your mail. Empowerment: Cassidy's goal isn't to make you dependent on an agency; it's to build a system so solid that you (and your team) feel empowered to run it yourselves. Work with Me - https://www.ciarastockeland.com/work-with-meVisit the Bookstore - https://www.ciarastockeland.com/bookstoreSign Up for Free Weekly Tips and Trainings - https://www.ciarastockeland.com/subscribe Connect with Simply Lynn's CreativeIf you've been struggling with a wonky website or feel like your branding doesn't match the beautiful experience you provide in-store, you need to connect with Cassidy. Visit the Website: simplylynnscreative.com Follow on Instagram: @simply.lynns.creative The Resource Shop: Check out her DIY Canva templates and Klaviyo workshops to help you get consistent without the overwhelm. Use code CS15 at checkout, and save 15% off anything in the Resource Shop!

Today's callers: Barbara in Massachusetts wonders how her nutrition education theater company might live on past her own involvement. Then Jeff in Illinois looks to carry the momentum from his Ninja Warrior-inspired gyms to form a professional league around the sport. And Vince in Virginia weighs the risks from introducing new SKUs for his men's organic underwear brand.Plus, David breaks down the resource management necessary to keep an airline aloft as rising fuel prices grip the industry.Thank you to the founders of FoodPlay Productions, Ultimate Ninjas, and Gotchies for being a part of our show.If you'd like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you'd like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.And be sure to listen to JetBlue's founding story as told by David in 2019.This episode was produced by Sam Paulson with music by Ramtin Arablouei. It was edited by Casey Herman. Our audio engineer was Kwesi Lee.You can follow HIBT on X & Instagram and sign up for Guy's free newsletter at guyraz.com or on Substack.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In "How FDH Aero is Simplifying the Aerospace Supply Chain", Joe Lynch and Bob Loycano, Vice President, Supply Chain for FDH Aero, discuss how specialized distribution and strategic inventory buffering eliminate bottlenecks in the global aerospace industry. About Bob Loycano Bob Loycano serves as Vice President, Supply Chain for FDH Hardware. In his role, Bob is responsible for establishing the purchasing and planning strategies utilized by each of the FDH Aero businesses. He aggregates the collective's purchasing synergies, enabling improved partnerships with suppliers. He reports to President of FDH Hardware, Matt Lacki. Prior to joining FDH Aero, Bob spent seven years as Executive Director of Supply Chain at Wesco. After his time at Wesco, Bob spent 7 years as Vice President of Procurement at KLX Aerospace – three years of which were spent with Boeing Distribution Services, after its acquisition of KLX. During his tenure, Bob oversaw all global procurement, planning, sourcing, and technical support. Bob's experience extends well beyond aerospace distribution – starting his career as an engineer at General Electric Aircraft Engines. He then spent 18 years at Pratt & Whitney as a manufacturing & design engineer, and later, as Commodity Manager. Bob graduated magna cum laude with a Bachelor of Science degree in Manufacturing Engineering from Boston University. He would go on to earn an MBA from the University of Connecticut.  About FDH Aero FDH Aero is a trusted global supply chain solutions partner for aerospace and defense companies, helping to shape the industry by simplifying the supply chain. With over 60 years of experience, it specializes in hardware, electrical, consumables & expendables, licensed products, and value-added services for global OEM and aftermarket customers. FDH is headquartered in Commerce, California, and has operations across the Americas, EMEA and APAC. FDH Aero – named a Best Place to Work in Aviation – has locations in 15 countries across the globe, with more than 1,500 best-in-industry employees and over 650,000 square feet of inventory space. For more information, please visit FDHAero.com. Key Takeaways: How FDH Aero is Simplifying the Aerospace Supply Chain In "How FDH Aero is Simplifying the Aerospace Supply Chain", Joe Lynch and Bob Loycano, Vice President, Supply Chain for FDH Aero, discuss how specialized distribution and strategic inventory buffering eliminate bottlenecks in the global aerospace industry. Global Scale and Specialized Scope: FDH Aero is a global supply chain partner with over 60 years of experience, operating in 15 countries with more than 650,000 square feet of inventory space. They specialize in high-criticality components including hardware, electrical parts, and consumables for both the commercial and defense aerospace sectors. Managing the "Long Tail" of Supply: While major OEMs like Boeing or Airbus buy high-volume parts directly, FDH Aero adds value by managing the "long tail"—the thousands of lower-volume, specialized parts that are difficult for OEMs to forecast or stock individually. The Criticality of Quality and Safety: In aerospace, every part is essentially a "safety part." Bob highlighted that FDH Aero tests every batch of parts for strength and durability—such as ensuring fasteners are forged rather than cut—before they ever enter their inventory to prevent any single point of failure. Bridging the Capacity Gap: A major industry challenge is the "skills gap" and labor shortage in manufacturing. FDH Aero acts as a strategic buffer, chasing global capacity and managing long lead times (which can exceed a year for simple nuts and bolts) so that production lines don't stop. Simplifying Complex Logistics: FDH Aero simplifies the supply chain by acting as a single point of contact for thousands of suppliers and customers. They handle the "onerous" terms and conditions of large OEMs that smaller manufacturers might avoid, while also navigating complex international tariffs and customs. Inventory as a Service: By carrying approximately 600,000 SKUs, FDH Aero provides "availability as a service." They use their own forecasting expertise to stay "smarter than the customer," ensuring parts are on the shelf before the customer even realizes they have a need, thus preventing "Aircraft on Ground" (AOG) situations. Economic Efficiency through Aggregation: FDH Aero provides cost savings by buying industry-standard parts in bulk across multiple customers. This allows them to offer lower unit costs than a customer could get by buying small quantities directly from a manufacturer, while also eliminating the customer's internal inventory carrying costs. Learn More About How FDH Aero is Simplifying the Aerospace Supply Chain Bob Loycano | Linkedin FDH Aero FDH Aero | Linkedin FDH Aero | Instagram FDH Aero | YouTube Bob Loycano Interview The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Nick Stenson: Cancer, Clarity, and What It Really Takes to Build a BrandHe left one of the most powerful jobs in the beauty industry to bet everything on himself. Then he got cancer. This is that story.Recorded live at ABS Chicago with co-host Geno Chapman, Corey sits down with Nick Stenson, celebrity hairdresser and founder of Nick Stenson Beauty, for a conversation that earns every minute of your time. Nick has been a creative director at Matrix, rose to Senior Vice President of Salon Services and Store Operations at Ulta Beauty, and spent seven years quietly building his own hair care line before leaving corporate life entirely. Months after walking away, he was diagnosed with Stage 3 Hodgkin Lymphoma. This episode covers all of it.Seven Years to a BottleNick started developing his product line before he even accepted the job at Ulta. The brand, built around a three-step philosophy covering what you do in the shower, out of the shower, and before you walk out the door, currently sits at 12 SKUs. Every product was designed to be a hero. Nick spent 19 formulations on his hairspray alone. His goal from the start was to create a brand complete enough that he'd never need another one. The line is now available in Ulta, Nordstrom, Macy's, and Amazon, with more retail partnerships coming. He put his name on the bottle because he wanted his reputation attached to everything inside it.Building a Brand in the WildNick breaks down what marketing a hair brand actually looks like from the inside. TikTok rewards hooks and speed. Instagram builds community and brand culture over time. Google runs differently from both. He's learned that most founders pull the plug on a marketing channel too early, before the algorithm has had enough time to respond. Six months is the minimum before you can evaluate whether a platform is working. Each retailer also operates in its own ecosystem, and breaking through to their consumer requires its own strategy layered on top of your own.The DiagnosisNick had been in pain across his chest and back for months. Chiropractors, x-rays, adjustments three times a week, up to 20 Advil a day. He wrote it off as a workout injury. The fatigue he attributed to stress. Then a lump appeared on his collarbone and a doctor friend spotted it at a weekend trip. Four weeks later it had doubled in size. He found out through his patient chart, sitting in a car with that same friend, who started to cry. By Monday he was in a doctor's office. By Thursday he was in surgery. He had cancer in his lymph nodes around his shoulder, vocal cords, chest, armpit, and back. His doctor told him clearly: we are going to cure you. Those five words changed everything.What It ChangedNick describes going public with his diagnosis as a deliberate choice to be a safe place for people who didn't have his network, his doctors, or his support system. He spent hours in bed responding to DMs from strangers going through cancer. He calls that healing. On the other side of treatment, he is calmer, more generous when things go wrong, and quicker to celebrate his team instead of spiral. He also got clear on who belongs in his life. Some people who showed up during the hardest moments were removed not because they did anything wrong in that moment, but because their access to him had already expired. Cancer just made it easier to see.Presence, Meditation, and the Hard ConversationThe episode ends somewhere unexpected. Corey opens up about experiencing suicidal ideation every day of his life until two years ago, and the realization through meditation that it was never really about wanting to die. It was about pressure. Seeing it for what it was made it stop. Nick picks up the thread and talks about learning to separate the hard moments he created in his own head from the ones that are actually real. Both men land in the same place: the world is happening for you, not against you. Doing the hard things now is the only way to earn the easy later.

The episode identifies a structural shift from AI as a discrete feature to AI as an ongoing operational system, emphasizing the growing burden of governance, accountability, and consumption oversight for managed service providers. Companies such as Microsoft, Cisco, and Google are redirecting strategy toward building control planes and governance infrastructure to address operational friction in deploying AI agents, as operational complexity—rather than access to tools—emerges as the bottleneck. This shift is substantiated by reports from GTIA, Cisco, and insights into vendor incentives and partner programs. Evidence highlights a clear disconnect between widespread AI adoption and the maturity required to operationalize these systems. According to the Global Technology Industry Association (GTIA), 97% of IT service providers use some form of AI, but only 28% consider themselves AI-driven. Cisco reports that while 85% of enterprises are piloting AI agents, just 5% have moved them into production, pointing to persistent trust and operational gaps. Axios adds that in AI-intensive teams, compute expenditures are surpassing employee costs, with large organizations like Nvidia and Uber experiencing rapid escalation in AI-driven utility bills. Further developments reinforce these themes. Microsoft is aligning partner incentives around new SKUs such as Microsoft 365 E7, explicitly targeting AI as a delivery motion rather than a feature. Consumption-based pricing—exemplified by the move to token-based billing for GitHub Copilot—exposes clients to “death by a thousand cuts” if usage is not closely monitored. Reports from Cobalt indicate significant security risk, with one in five organizations experiencing an incident involving large language models and a low remediation rate for identified vulnerabilities. Vendors such as Google and OpenAI are responding with new management platforms and reliance on consultancies to address integration and governance challenges. For MSPs and IT leaders, the practical implications are clear: AI's operational realities dictate a need to explicitly define governance, permission structures, and consumption management as part of service delivery. Unscoped or bundled AI services risk unbilled labor, unclear liability, and unmanaged exposure to security and cost overruns. The operational pivot involves inventorying AI features, establishing ownership, applying identity and access controls, tracking spend, and updating contracts to clarify accountability. Without formalizing these boundaries, MSPs may be left absorbing risk and cost by default. 00:00 AI Reality Check 04:43 Operator Burden 07:11 Meter the Risk 10:35 Why Do We Care?  Supported by: Acronis ScalePad Zero Networks  Upcoming event: The Pivotal Point of IT: Building Services for the AI-First EraDate: May 13 at 1p.m. EDTRegister: https://go.acronis.com/davesobelaiera

In episode 154 of the Glow Journal podcast, host Gemma Dimond talks to co-founders of Cheat Beauty, Rebecca Maddern and Rebecca Gregson. Cheat Beauty launched in February of this year and completely sold out its first drop in less than a fortnight. The product is a dual ended lipstick and lip liner, in three nude shades with different undertones. It sounds so simple, and that's the point- Cheat Beauty launched with a goal of making great makeup easier. There's no guesswork, there's no confusion, it's just two ends of a product that work together.Something both Bec Maddern and Bec Gregson mentioned in this conversation that stuck with me is that just about everyone who was advising them financially on this endeavour had pointed out that a double ended product would more or less cannibalise their earning potential- why launch a product that does two things, when you can launch two products and sell more units? But that's not how we shop. Yes, launching multiple SKUs might mean the potential for more sales- that might be a way to start a business, but it's not a way to really appeal to your consumers in a meaningful way. As Bec Gregson told me when I asked her how she knows if an idea is actually strong enough to build a business around, “It's great to have an idea, but it has to be rooted in problem solving.” In this conversation, Bec Maddern and Bec Gregson share what happens when you have an idea that feels almost too obvious to not already exist, how they've balanced luxury with efficiency, and why Aussie consumers have a higher bullshit radar when it comes to new brands.Read more at glowjournal.comFollow Cheat Beauty on Instagram @cheatbeautyclubStay up to date with Gemma on Instagram at @gemdimond and @glow.journal, or get in touch at hello@gemkwatts.com Hosted on Acast. See acast.com/privacy for more information.

What's the real cost of only having the bandwidth to focus on your top-performing products?Agility requires systems and processes that not only respond to change but also proactively manage complexity across an entire portfolio. It's about creating the capacity to act on every opportunity, not just the most obvious ones. Today, we're going to talk about a critical breaking point for large consumer brands: the operational limits of ecommerce execution. When you're managing thousands of products across countless digital shelves, manual processes don't just slow you down—they force you to leave opportunity on the table. We'll explore how automation and AI are moving teams from being reactive firefighters on their top SKUs to strategic drivers of growth across their entire catalog. To help me discuss this topic, I'd like to welcome, Tambi Younes, Vice President of E-commerce at Newell. About Tambi Younes Tambi Younes is the vice president of e-commerce at Newell. Younes has spent nearly a decade with Newell, holding a series of product experience and DTC leadership roles. Most recently, he was senior director of product, UX and digital experience, where he spearheaded AI solutions within the global DTC digital platform and led an approach to product design centered on user research and customer insights. Prior to that, he was director of e-commerce, DTC, where he led a 12-person team that worked on merchandising, promotional and assortment strategies. He also drove strong growth on Amazon as senior manager of global e-commerce for the company's baby and parenting brands, optimizing digital marketing, product visibility and channel strategy to gain market share. Tambi Younes on LinkedIn: https://www.linkedin.com/in/tambi/ Resources Newell: https://www.newellbrands.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What's the real cost of only having the bandwidth to focus on your top-performing products?Agility requires systems and processes that not only respond to change but also proactively manage complexity across an entire portfolio. It's about creating the capacity to act on every opportunity, not just the most obvious ones.Today, we're going to talk about a critical breaking point for large consumer brands: the operational limits of ecommerce execution. When you're managing thousands of products across countless digital shelves, manual processes don't just slow you down—they force you to leave opportunity on the table. We'll explore how automation and AI are moving teams from being reactive firefighters on their top SKUs to strategic drivers of growth across their entire catalog.To help me discuss this topic, I'd like to welcome, Tambi Younes, Vice President of E-commerce at Newell. About Tambi Younes Tambi Younes is the vice president of e-commerce at Newell. Younes has spent nearly a decade with Newell, holding a series of product experience and DTC leadership roles. Most recently, he was senior director of product, UX and digital experience, where he spearheaded AI solutions within the global DTC digital platform and led an approach to product design centered on user research and customer insights. Prior to that, he was director of e-commerce, DTC, where he led a 12-person team that worked on merchandising, promotional and assortment strategies. He also drove strong growth on Amazon as senior manager of global e-commerce for the company's baby and parenting brands, optimizing digital marketing, product visibility and channel strategy to gain market share. Tambi Younes on LinkedIn: https://www.linkedin.com/in/tambi/ Resources Newell: https://www.newellbrands.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

The beverage alcohol industry is a complex beast with an intense regulatory environment and shifting consumer preferences. The foundational fuel for driving sales is product content that is always accurate and increasingly adaptive to the consumer's context - an occasion, a specific meal, their budget. With 700 - 1000 new SKUs a year, Bailie Duncan, Product Manager, Marketing Systems at Jackson Family Wines has rallied a small but mighty digital shelf team to make data a secret weapon that meets the consumer where they are, and steers them toward the right product at the right time.

One of our clients came into coaching last week - up over 600% year over year. Revenue through the roof. Bigger warehouse, bigger team, more SKUs than they've ever had. And the first thing out of their mouth was, "I'm freaking out." Because the slow season just started. And that's the thing nobody warns you about - the panic doesn't go away just because the numbers got bigger. It just gets louder. So today, we are breaking down the three things you should actually be doing when your business hits a seasonal dip - without going down a rabbit hole that costs you more than the dip ever would.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again►  Follow Josh on social media: YouTube | Instagram | Facebook | TikTok | 

Tori Robinson and Leah O'Malley launched Boys Lie as a cosmetics brand with 16+ SKUs and generated $250,000 in revenue in year one—against $250,000 in debt. But they discovered customers only wanted the two branded hoodies, not the makeup. Sitting on mountains of unsold inventory and ready to quit, they sent a blind gift to Gigi Hadid. Two months later, Gigi stepped out in their "Boys Lie Goodbye" sweatsuit in a paparazzi moment during her breakup with Tyler Cameron. Demand exploded overnight. They pivoted entirely to apparel and never looked back. In this raw conversation, the co-founders of Boys Lie break down why they'll never do unsolicited celebrity gifting again despite it saving their business, the brutal employee embezzlement that cost them significantly and the financial controls they built to prevent it, and why they turned down a major buyout offer two years ago. What you'll learn in this interview: • How they launched with 16+ cosmetics SKUs but only sold two hoodies • Why they were ready to close shop before the Gigi Hadid moment changed everything • How they sent blind gifts to Gigi Hadid through personal connections at Coachella • Why they waited two months before Gigi wore their sweatsuit in a paparazzi moment • Their pivot from cosmetics to apparel after realizing clothing spoke for itself • Why they'll never do unsolicited celebrity gifting again—all gifting is now pre-approved • The brutal employee embezzlement that cost them a significant amount • How they now use three accountants cross-checking credit card reconciliation • Why they're jaded about hiring and don't trust people immediately anymore • Their long-term vision: House of Brands with sub-brands under Boys Lie • Why they turned down a major buyout offer two years ago • What's coming: Girls Lie, potential baby line, and a secret February 2027 launch • How their podcast "Boys Lie Stories" gives customers a voice and drives the brand If you're building a fashion brand, navigating a major business pivot, or trying to build cultural resonance without massive ad budgets, this conversation will fundamentally change how you think about product-market fit, celebrity moments, and building a brand that emotionally connects. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. WANT TO GROW YOUR BRAND WITH META ADS? Join the Foundr Operators Waitlist → ⁠⁠⁠https://foundr.com/operators⁠⁠⁠ HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH BOYS LIE Instagram → https://www.instagram.com/boyslie/ Website → https://boyslieofficial.com/ Leah's Instagram → https://www.instagram.com/leahomalley/ Tori's Instagram → https://www.instagram.com/reptar/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

She had 18 million followers, a product idea born from panic attacks, and zero paid ad spend on launch day. Within 24 hours, Hugz was sold out. Lexi Hensler built Give Hugz — a line of weighted stuffed animals designed to trigger deep pressure stimulation — by turning her own battle with anxiety into a brand now tripling sales year over year. But before Hugz existed, there was Lexi Llama: a merch line that launched a Christmas sweater one week before Christmas, promised worldwide delivery without knowing what international shipping cost, and ended with all four co-founders hand-signing apology cards at 2am. Every mistake became a blueprint.   In this episode, Lexi breaks down exactly how she built a brand that now stands on its own — where customers show up having never heard of Lexi Hensler:  Why she capped the Hugz launch at 3 SKUs — and how starting with 8 nearly sank her first brand The Goldilocks weight (4 pounds) and why glass beads won over rice and flaxseed (hint: mold, maggots, and microwaving) How vulnerability in content converts better than follower count — and what she told other creators who couldn't figure out why their merch wasn't selling Why all four co-founders took zero salary for years, and what that looked like day to day How she navigates the line between sharing and oversharing — including the engagement decision she almost posted and didn't Why their scrappy two-person phone shoots often outperform the ones with a full professional crew                                       Hugz donates 10% of every purchase to mental health charities — and Lexi has personally visited every partner organization they've worked with. This is the story of getting it wrong first, and building something that outlasts you because of it.           Start Your Free Shopify Trial: https://utm.io/yt_podcast_trial  SUBSCRIBE to our Youtube channel for more video episodes: https://utm.io/uhw53 For more on Hugz: https://www.shopify.com/blog/hugz-creator-led-mental-health-brand?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Furniture.com is a new kind of furniture marketplace: a single platform aggregating more than 3 million SKUs from 80+ retail partners, using standardized data and AI-powered personalization to replace the 15-hour odyssey most shoppers endure. VP of Brand & Creative Olivia Hnatyshin joins Phillip and Brian to unpack how the team is rebuilding the third-most expensive purchase of a person's life – one where hunter green and forest green finally mean the same thing. Building the Zillow of Furniture, One Couch At A Time Key Takeaways: Buying furniture is the third most expensive purchase a person makes, after a car or a home. 83% of furniture shoppers start online; 73% of searches are non-branded. Shoppers spend an average of 15+ hours across 4+ retailers before buying a single sofa. Data standardization is the real unlock for the category. Verticalized, purpose-built AI beats general chatbots when the stakes are high. Key Quotes: [00:07:20] "It's not really a discovery problem. It's a systems problem. The industry hasn't caught up to how people are actually shopping." - Olivia [00:18:50] "When you stop trusting the system's recommendations because they're going to be guided by advertising, you stop believing there's a real curation based on your tastes and your needs." - Phillip [00:19:45] "We're doing one thing and we wanna do it really, really well. That gives us the advantage because we're not trying to build for a bunch of other retail streams." - Olivia [00:35:50] "We're moving away from search entirely. It really is more about expressing intent and having that intent met instantly and accurately." - Olivia Associated Links: Shop on Furniture.com Check out Future Commerce on YouTube Check out Future Commerce Plus for exclusive content and save on merch and print Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce world Listen to our other episodes of Future Commerce Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Thinking about adding more products to fix slow sales? In this episode, I break down the SKU problem that no one talks about as you grow a product-based business. Did you know more products can drain your margins, dilute your marketing, and create operational chaos? Here's how to recognize when your product line is actually working against you and how to fix the problem before it costs you. Tune in to learn how to stop managing mess and start focusing on the hero products that drive clarity and sustainable profit.In This Episode, You'll Learn:00:00 Why adding more products is not the answer to your business.03:30 Why product businesses end up with too many SKUs.05:30 The profit and margin problem no one talks about.07:00 What happens when your marketing tries to sell too many things?08:45 Why do customers get confused and stop buying?09:15 How to identify your hero products and what to let go of.11:00 The shift from managing more to simplifying smarter.12:00 The fastest way to simplify and become more profitable.Resources + LinksReady to stop guessing and follow a proven system? Book your strategy call HERE!Get business tips sent right to your inbox - join the newsletter!Watch on YouTubeFollowJacqueline on IG: @theproductbosstheproductboss.com

Why the Last Couch You'll Ever Buy Is the Most Radical Business Idea in America, with Shawn David Nelson What does it take to build a brand designed to last forever — in an industry built on replacement cycles? Shawn David Nelson started Lovesac at 18 with a hand-sewn bean bag made from his parents' chopped-up camping mattresses. He paid $25 to register the company. Today, Lovesac (NASDAQ: LOVE) operates 300+ showrooms, employs 2,000 people, and is one of the fastest-growing furniture brands in America — anchored by a product philosophy so counterintuitive it sounds almost reckless. They want you to buy their couch once. And keep it for the rest of your life. In this episode, Shawn shares the full arc: winning $1 million on Richard Branson's Fox reality show The Rebel Billionaire in 2004, surviving Chapter 11 bankruptcy two years later, and 10x-ing the company by purging 90% of their SKUs to focus on one brilliant product — the Sactionals modular sectional sofa system. He unpacks the demonstration marketing strategy that turned a showroom into a live brand story experience, the forever philosophy that redefines what sustainability really means, and the Shawnisms from his new book Let Me Save You 25 Years that distill 25 years of hard-won entrepreneurial wisdom. Park also runs Lovesac through the StoryCycle Genie brand analysis — and the results land remarkably close to Lovesac's own mission carved on the wall at headquarters: "We will inspire humankind to buy better stuff." What You'll Discover: • Why demonstration marketing drives 90% of Lovesac's business — and how it converts a showroom into a live brand story • How the forever philosophy turns sustainability from a marketing claim into an engineering commitment • The Shawnism that saved Lovesac from bankruptcy: "You can quit or you can keep going" • Why Lovesac is onshoring manufacturing to the U.S. — and why robots in America will be cheaper than Vietnam • How brand storytelling is 50% of building a remarkable product company — and why Shawn admits it's actually closer to 90% Find Shawn at Lovesac.com and on all social platforms @ShawnOfLovesac. His book and podcast Let Me Save You 25 Years are available wherever you get your books and podcasts. Subscribe to the Business of Story wherever you get your podcasts.

David Stelzer is the founder of Azure Standard, a company born from a 1970s family health crisis that inspired a switch to organic farming. When a major processor dropped their organic grain for conventional wheat in the 1980s, David began delivering his own crops directly to co-ops in a pickup truck. This grew into a massive independent distribution network that now manages roughly 12,000 SKUs, connecting growers directly to consumers. In the field of regenerative agriculture, David focuses on vertical integration to bypass the expensive and often unethical mainstream middleman. By managing the farming, processing, and distribution in-house, he is able to pay farmers higher premiums while keeping food affordable for families. On his 5,000-acre farm, he proves that regenerative systems can match conventional yields while producing nutritionally superior food. In this episode, John and David discuss: David's childhood recovery from a life-threatening respiratory illness after his parents transitioned the family to a whole-food, organic diet. The decision to stop using mercury-treated seeds after realizing the chemical was intended for a disease that didn't exist in their region. How the loss of a major organic grain contract forced David to start his own distribution route, which eventually grew into Azure Standard. The vertical integration model that removes middlemen and brokers to pay farmers more while keeping consumer prices competitive. David's observation that their 5,000-acre organic farm maintains yields comparable to conventional neighbors without long-term losses. The astronomical demand for domestic organic and regenerative products, including frozen fruits and legumes, which currently outpaces US supply. Additional Resources  To learn more about Azure Standard, please visit: https://www.azurestandard.com/about-us About John Kempf John Kempf is the founder of Advancing Eco Agriculture (AEA). A top expert in biological and regenerative farming, John founded AEA in 2006 to help fellow farmers by providing the education, tools, and strategies that will have a global effect on the food supply and those who grow it.  Through intense study and the knowledge gleaned from many industry leaders, John is building a comprehensive systems-based approach to plant nutrition – a system solidly based on the sciences of plant physiology, mineral nutrition, and soil microbiology.  Support For This Show & Helping You Grow Since 2006, AEA has been on a mission to help growers become more resilient, efficient, and profitable with regenerative agriculture.  AEA works directly with growers to apply its unique line of liquid mineral crop nutrition products and biological inoculants. Informed by cutting-edge plant and soil data-gathering techniques, AEA's science-based programs empower farm operations to meet the crop quality markers that matter the most.  AEA has created real and lasting change on millions of acres with its products and data-driven services by working hand-in-hand with growers to produce healthier soil, stronger crops, and higher profits.  Beyond working on the ground with growers, AEA leads in regenerative agriculture media and education, producing and distributing the popular and highly-regarded Regenerative Agriculture Podcast, inspiring webinars, and other educational content that serve as go-to resources for growers worldwide.  Learn more about AEA's regenerative programs and products: https://www.advancingecoag.com  

Industrial Talk is onsite at Xcelerate 2026 and talking to Julian Knabe, Senior Director with Fluke  about "Leverage AI and Technology to adapt and evolve to market demands". The conversation features Scott Mackenzie from the Industrial Talk podcast discussing the Fluke Xcelerate event in Austin, Texas, with Julian Knabe, a finance professional at Fluke. Julian shares his experience transitioning from cost-cutting to strategic finance, focusing on growth and customer impact. He highlights Fluke's extensive product portfolio, including over 50,000 SKUs, and identifies high-growth markets like data centers, distributed energy, renewables, and defense. The discussion emphasizes the importance of AI and technology in enhancing efficiency and customer workflows, and the need for companies to adapt and innovate to meet evolving market demands. Outline Fluke Xcelerate Event Overview Scott introduces the Industrial Talk podcast, highlighting the Fluke Xcelerate event in Austin, Texas.The event focused on reliability, predictive maintenance tools, and AI diagnostics.Fluke's commitment to smarter, faster, and reliable operations was emphasized.Listeners are encouraged to visit fluke.com for more information. Introduction to Julian Knabe Scott welcomes listeners to the Industrial Talk podcast and celebrates industry professionals.Julian Knabe, a finance professional from Fluke, is introduced as the guest for the podcast.Julian shares his background, including his recent move to Fluke and his previous roles in Europe and the US.Julian discusses his transition from cost-cutting to strategic finance at Fluke. Market Landscape and Growth Areas Julian explains Fluke's extensive product portfolio with over 50,000 SKUs.He identifies high-growth markets such as data centers, distributed energy, renewables, and defense.The importance of innovation and the need for fast customer support in these markets are discussed.Julian highlights the role of Fluke's tools in helping customers maintain smooth operations. Challenges and Solutions in Data Center Maintenance Scott and Julian discuss the challenges of maintaining data centers, including power needs and cooling capabilities.Julian emphasizes the importance of preventing disruptions to ensure smooth operations.Fluke's portfolio of devices and solutions play a crucial role in maintaining data center reliability.The conversation touches on the evolving nature of the data center market and the need for continuous innovation. Fluke's Adaptability and Innovation Julian credits Fluke's teams for their ability to adapt to rapid changes and maintain high operational speed.The company's flexibility and adaptability, especially during the COVID-19 pandemic, are highlighted.Fluke's brand recognition and reputation for reliability are discussed.The increasing role of software in Fluke's product offerings is noted. AI and Technology Integration Scott and Julian discuss the integration of AI and technology in Fluke's solutions.The importance of understanding customer workflows and simplifying their processes is emphasized.Fluke's AI innovations, including AR and AI offerings, are mentioned.The conversation highlights the role of AI in enhancing efficiency and learning within the industry. Future of Work and Talent Retention Julian discusses the importance of attracting and retaining talent in the industry.The role of technology in making work more efficient and accessible for younger professionals is highlighted.The conversation touches on the need for companies to invest in and support the development of new skills.The potential for AI to bridge the knowledge gap between older and younger technicians is discussed. Distributed Energy and Market Trends Julian shares insights on the growth and challenges of the distributed energy market.The importance of flexibility and competitive advantages in the energy market are discussed.The conversation touches on the impact of global events, such as the crisis in the Gulf region, on the energy market.The role of new technologies, such as small nuclear power plants and fusion energy, in the future of energy is highlighted. Fluke's Market Presence and Customer Satisfaction Julian discusses Fluke's presence in various markets, including oil and gas, manufacturing, and defense.The company's reputation for reliable products and customer satisfaction is emphasized.The conversation highlights the importance of listening to market needs and continuously innovating.Julian shares his pride in working for a company that makes customers happy and proud of their products. Closing Remarks and Future Plans Scott and Julian discuss the importance of inspiring the next generation of industrial leaders.The conversation emphasizes the need for consistent communication and storytelling within the industry.Julian shares his excitement about the future and the potential for exponential growth in technology.The podcast concludes with a call to action for listeners to connect with Julian and stay tuned for future updates from Fluke. If interested in being on the Industrial Talk show, simply contact us and let's have a quick conversation. Finally, get your exclusive free access to the Industrial Academy and a series on “Why You Need To Podcast” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy! JULIAN KNABE'S CONTACT INFORMATION: Personal LinkedIn: https://www.linkedin.com/in/julianknabe/ Company LinkedIn: https://www.linkedin.com/company/fluke-corporation/ Company Website: https://www.fluke.com/ PODCAST VIDEO: https://youtu.be/0-3D18QPJpA THE STRATEGIC REASON "WHY YOU NEED TO PODCAST": OTHER GREAT INDUSTRIAL RESOURCES: NEOM: https://www.neom.com/en-us Hexagon: https://hexagon.com/ Arduino: https://www.arduino.cc/ Fictiv: https://www.fictiv.com/ Hitachi Vantara: https://www.hitachivantara.com/en-us/home.html Industrial Marketing Solutions:  https://industrialtalk.com/industrial-marketing/ Industrial Academy: https://industrialtalk.com/industrial-academy/ Industrial Dojo: https://industrialtalk.com/industrial_dojo/ We the 15: https://www.wethe15.org/ YOUR INDUSTRIAL DIGITAL TOOLBOX: LifterLMS: Get One Month Free for $1 – https://lifterlms.com/ Active Campaign: Active Campaign Link Social Jukebox: https://www.socialjukebox.com/ Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader): Business Beatitude the Book Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES...The Bridge connecting sacrifice to success. YOU NEED THE BUSINESS BEATITUDES! TAP INTO YOUR...