Podcast appearances and mentions of eli altman

Welcome to The Orthogonal Bet, an ongoing mini-series that explores the unconventional ideas and delightful patterns that shape our world. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Samuel Arbesman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. In this episode, Sam speaks with Eli Altman, the managing director of A Hundred Monkeys, a company that specializes in the art of naming. A Hundred Monkeys works with clients to come up with the perfect name for a company, product, or anything else that requires a name. The art of naming is a fascinating subject. Throughout human history, the power of names has been a recurring theme in stories and religion. A well-crafted name has the ability to evoke emotions and associations in a profoundly impactful way. Sam invited Eli to the show because he has been immersed in this field for decades, growing up with a father who specialized in naming. The conversation explores the intricacies of this art, how experts balance competing considerations when crafting a name, the different types of names, and what makes a name successful. They also discuss the importance of writing and storytelling in naming, the impact of AI on the field, and much more. Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Christopher Gates⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Music by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠George Ko⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & Suno

Good morning everyone and a happy 2023! Today on the first Tuesday Morning JM in the AM Sports Update of the calendar year, TABC varsity hockey begins the year the same way last year ended, DRS varsity basketball puts the pressure on the East with a 3-spot and Hillel enters the conversation in JV Basketball. All that and more, straight ahead, good morning, I'm Elliot Weiselberg. We'll start out in Varsity Hockey where the start of 2023 turned out to be a continuation of 2022 for the newly minted team to beat, the TABC Storm. Within a week and a half, TABC has taken control of the West and the league, knocking off Frisch and DRS. The Storm completed the sweep of their 2022 finals nemesis Cougars by the score of 5-3 behind a hat trick from senior Eitan Adler. They would then follow that up with a 6-2 drubbing of the Wildcats behind two goals apiece from senior Eli Altman and Junior Shay Fields. As a result, TABC is 10-1, but currently sit one point behind Frisch, who have 21 points, by virtue of that OT loss to TABC 2 weeks ago. Both TABC and Frisch now head into the break, but for the Storm, the road to making March 2023 different than March of 2022 has already begun. In other action, only a week after appendix surgery, Rambam Junior Zevi Herskowitz makes an emergency appearance in the last 7 minutes of the Ravens' contest with Magen David last night and single-handedly turns a 5-3 deficit into a 7-5 victory keeping Rambam's slim playoff hopes alive. Also, HAFTR takes two wins on the week, knocking off YDE and HANC, stopping the Hurricanes 3-2 in overtime, on yet another Jacob Wolf extra-session winner. In JV, TABC has also established themselves as the favorites, jumping out to an early lead on DRS en route to a 4-1 victory, and becoming the sole remaining undefeated team in the league. Frisch kept their playoff hopes alive defeating Ohr Yisroel 4-1, moving into a tie between the two teams, but both will likely need to win out, which include a game against MTA for both and contests with TABC for Frisch and SAR for Ohr Yisroel and have help out East to keep Flatbush away to have any shot at the postseason. MTA is now 3 points up on both after knocking off JEC last night. Moving over to varsity basketball, they may not be leading the East, but the rate that DRS are knocking off opponents sure has put pressure on the rest of the league to keep pace down the stretch or fall behind. The Wildcats took three wins in 4 days, knocking off Rambam, Flatbush and HAFTR to end 2022, upping their record to 10-3. North Shore still leads the East at 10-0 and don't seem likely to fall so far, even with a matchup with DRS looming at the end of the month, but for Magen David who, after losing to Flatbush this week, currently sit at 8-2, only one loss ahead and with games against undefeated North Shore and SAR and 2-loss TABC on the docket, one more false step could find the Warriors on the outside looking in at a first-round bye. In other action, TABC got their 9th win and thrust Hillel virtually out of the race for a West bye, with a 59-53 Overtime win behind 19 from Yaakov Salamon. The Hillel JV Basketball heads in the opposite direction, though, taking wins on the week over Maor and JEC to improve to 5-3, locking up a playoff spot and thrusting them into the race for a first-round home game. A game with Frisch, also 5-3 this coming Sunday will determine which will be guaranteed that berth, but, spoiler, the two could potentially meet again at whomever wins come the first round of the playoffs. With the playoff race heating up, keeping up to date is a must, and the best place for that is Yeshiva League Pass. For all the latest scores, standings and rankings for both hockey and basketball be sure to follow Yeshiva League Pass on Instagram. And that was your Tuesday Morning JM in the AM Sports Update, I'm Elliot Weiselberg!

Web: weirdwonderful.club Check out: weirdwonderfulsound.com, Tatiana Mac, and @MSimonT3K Read: "Run Studio Run" by Eli Altman and "Misery" by Stephen King Support our guests and the creation of future episodes through sponsorship (bezier.show/support), by buying Bézier swag, or by subscribing through Apple Podcasts for ad-free episodes. This episode of Bézier is sponsored by SuperHi. Transcript link. --- Send in a voice message: https://anchor.fm/bezier/message Support this podcast: https://anchor.fm/bezier/support

Book — Run Studio, Run Naming Tips Look around to see what other people aren't doing Understand the field and know what's been done Be clear about what you want to put on the table and why you're existing Nopicnicpress.com Twitter — @elialtman QUOTES “The middle ground is where the bad names exist” -Eli “We would rather have someone do something ridiculous and interesting and fail than try to do something completely bland” -Eli “Mediocrity is driven by a desire to appease everyone simultaneously” -Eli “If you spend your time trying to fit in, you're gonna waste your budget trying to stand out” -Danny Altman “You know you've done a really good job at strategy and absorbed it because it makes innovation feel more comfortable” -Joseph “We as humans have an innate desire to want to fit into something and when you haven't effectively defined what that something is, it becomes just fitting in” -Joseph “Names are really introductions to stories” -Eli The name is about getting you to the front door, beyond that, it's about experience” -Eli

Chris Do is the Emmy winning designer behind Blind Studio and The Futur, where he teaches students and professionals alike how to build their skill sets. This is a great episode for anyone looking to figure out their niche. Run Studio Run is a four part podcast mini-series where Eli Altman, Creative Director of A Hundred Monkeys and author of Run Studio Run, interviews creative professionals about the business side of their work.

In this episode, I give a 'crash course' on brand naming. How important is the brand name for a brand? How do we decide whether we need a new name? And how do actually craft a new brand name? Let's find out! We talk aboutThe must-haves for a brand name:Easy to pronounce (multiple languages?)Easy to remember (2 syllables, or simple)Distinctive from competitorsCreates the right 'feeling'Can be owned (legally)Nice to havesPersonal history linksKey themes to explore, for example, 'mountaineering', ....com can be a specific need by a business owner (explore it further)No-go'sCultural sensitivitiesCategory cliche's (Flickr, Tumblr,...)Reasons to change a brand name:Hard to rememberHard to pronounce or write (try googling it)Not ownableTo genericTo literal (category)Big shift in the company and want to signalBrand naming tools:Trademark research: https://www.tmdn.org/tmview/#/tmviewGlobal trademark database: https://www3.wipo.int/branddb/en/In different languages: https://www.indifferentlanguages.com/Use thesaurus for synonyms and other word relations: https://www.thesaurus.com/Interesting people on brand naming: Eli Altman's book 'Don't call it that' is a great starting point. If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter here . This episode is sponsored by Holabrief, The go-to platform  for creative briefs. If you want to subscribe, you can use the code LTB and get a 20% discount.

While most creatives think of business as a necessary evil, Eli Altman, the creative director of A Hundred Monkey, sees it as a means to help creativity flourish. Eli joins us today to chat about why he decided to put pen to pencil and write his new book, Run Studio Run, in addition to the 3 goals he believes every creative business needs to have. And seeing as how Eli spends his day naming everything under the sun for a living, we get into the power of niching down and how to say no to things that don't bring out the best in you. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/life-on-brand/message

Sorry for the delayed podcast, folks! May was a hectic month here at Vigor. We moved offices and Joseph had surgery, so hence the delay. But delay no longer! Today we talk with Eli Altman, who has graciously been on our show before and needs no introduction, and Daniela Garza, Creative Partner at Anagrama. We […] The post Season 3 / Episode 4: Growing Your Practice appeared first on Grits & Grids®.

This episode recaps of some stuff we have touched on in our previous episodes, some new revelations, and a bit of a story time. Ben went back and listened to all of the episodes before starting to record this one. Firstly, I would like to apologize for the echo happening in Episode 2. I listen to a lot of loud music and my headphone volume was at its maximum level so I could hear Sophia, but my mic picked it up. Second, its been nice to be able to reflect on the journey of self employment so far. I feel like I am out of the honeymoon stage and its now a reality. I want to suggest that our listeners keep a journal of their highs and lows of self employment and read back and reflect often. All week I have been second guessing my choice to be self-employed, and listening to how excited I was when it first happened helped me to get excited about it again, but also be more realistic with my expectations. Here's what we talk about: 1. It's hard to not take it personally when things don't pan out, but you have to remember—it's just business. The people that I have reached out to and said they were excited to work with me has not panned out exactly how I wanted it to, but its important to remember their projects probably aren't panning out the way they want it to. They have clients to answer to, budgets to meet, and bosses to get permission from. Remember that your relationship at work and outside of work are two different entities with a little bit of overlap. 2. I am back from my vacation, and surprise—I didn't work! Instead I read a great booked called Run Studio Run by Eli Altman, Creative Director of A Hundred Monkeys. I won't give away too much, but its an easy read and gives some great advice on how to run a small creative agency. It does specifically say that it is not meant for freelancers, but don't let that discourage you from reading it. If you are working with small agencies, it gives some great insight on how they run, and there is some advice that you can apply to self employment. 3. New revelation (sometimes I am naive). It's not personal, its business when it comes to me too. Sitting around waiting on someone to give you work because they said that they "might have something coming in hot" doesn't mean that you actually have work. Continue to reach out, network and let people know you are available. If you are lucky, you will be so busy you will have to politely turn down work. 4. The Email Story: That time I got burned via email and fired from doing free work. Show Links Find Sophia at @ridiculouslyhappyppl / sophialemon.com Find Benjamin at @benjamin_edward / benjaminedward.ca Find KYSP at @kindofsortofpro Find Run Studio Run at @ahundredmonkeys / runstudiorun.com

It’s really easy to look at the leaders of the design industry and think there is a certain about of luck to getting to that level. Admittedly, even I’ve had a bit of a mix of envy and wonder at times. However, and this month’s guests will attest, it’s usually more hard work than actual […] The post Season 3 / Episode 2: Make Your Own Luck appeared first on Grits & Grids®.

We talk about: Eli's studio: a hundred monkeys Naming mistakes The importance of naming for logo design How to protect your name, legally How to work with clients on naming Eli's book : Don't call it that If you are interested in winning a free copy of the book, signed by Eli, visit letstalkbranding.be/eli

How companies find and select names. DNW listeners are familiar with the process of selecting and buying a domain name. But how do companies actually go about selecting a name for their business or product? Eli Altman is Creative Director of A Hundred Monkeys, a company that has helped businesses ranging from a brewery to IBM […] Post link: All about naming with Eli Altman – DNW Podcast #212 © DomainNameWire.com 2020. This is copyrighted content. Domain Name Wire full-text RSS feeds are made available for personal use only, and may not be published on any site without permission. If you see this message on a website, contact editor (at) domainnamewire.com. Latest domain news at DNW.com: Domain Name Wire.

Today’s episode marks the end of season one, but certainly not the end of this podcast. Plans for season two are already underway, and I’m very excited about some of the guests who’ve already signed on. But I won’t be ready to release those episodes for a little while, so…to make sure you’re the first to know when they’re available, please make sure you’ve signed up for the newsletter at HowBrandsAreBuilt.com. And between now and season two, we’ll still be posting new articles and information on the website. You can follow us on LinkedIn, Twitter, Instagram, or Facebook to make sure your seeing the latest content. I’ve organized this season-one wrap-up episode loosely around the naming process: the naming brief, name generation (as well as a few tips on what to do if you get stuck), shortlisting, prescreening, and presenting names. For each step, I’ll call out some comments I found especially interesting or informative from interviews with nine naming experts: Anthony Shore of Operative Words; Shannon DeJong of House of Who; Clive Chafer of Namebrand; Steven Price of Tessera Trademark Screening; Amanda Peterson, formerly of Google; Jonathan Bell of WANT; Laurel Sutton of Sutton Strategy (and formerly of Catchword); Scott Milano of Tanj; and Eli Altman of A Hundred Monkeys.

Eli Altman runs A Hundred Monkeys, a naming and branding agency in Berkeley, California. A Hundred Monkeys was founded by Eli's dad, Danny Altman, in 1990. Eli grew up helping his dad come up with name ideas, and the second he was old enough to sound like an adult on the phone, he was taking on freelance naming projects. In addition to running A Hundred Monkeys, Eli wrote the Amazon bestselling naming workbook, Don’t Call it That. He has a new book coming out soon called Run Studio Run, all about the business of running a small creative studio. On this episode of How Brands Are Built, Eli talks about his "naming workbook" (Don't Call It That), the naming process he uses at A Hundred Monkeys, pitfalls for new namers, and what it was like growing up the son of a professional namer.

Eli joins us to talk about naming, branding, and running a creative studio. Hear about why naming is more complicated than you think, the importance of guiding someone through your creative process, what you should put in your portfolio, and why we should seek out weird shit as inspiration. Heads up: For some reason my mic recorded me a little quieter than usual, but you can hear Eli just fine, which is all that really matters. :) Subscribe & leave us a review on iTunes to help others discover the podcast! For more guidance from the industry, subscribe to our Weekly email—it's a small dose of advice, delivered Mondays. Or search for a specific topic in our ever-growing Stash of Advice.

The first time you meet someone, there are several things you judge them on. When you come into contact with a company or a product, though, their name is, almost universally, the first thing you judge them on, so a name is no small thing. In this episode, Chris talks with Eli Altman, who runs A Hundred Monkeys, the naming company started by his dad. Their mission is to jump through all of the hoops for a company to get them just the right name for their service or product.  Learn more about your ad choices. Visit megaphone.fm/adchoices

The name of this episode is certainly not, “What’s in a name?” No, that would be boring and when two naming experts get together to chat, it’s anything but boring. This week we chat with Eli Altman of A Hundred Monkeys, a naming agency out of Berkley, California. We discuss what makes a great name, […] The post Season 1 / Episode 36: Eli Altman, naming genius appeared first on Grits & Grids®.