POPULARITY
In today's episode, we welcome Steve Simonson to help us assess the state of e-commerce and what we can do to overcome the challenges that are coming.Steve Simonson is a lifetime entrepreneur having founded, purchased, built, and sold numerous companies over the past 3 decades.Along the way Steve's companies have been publicly recognized with three consecutive years on the Inc. 500 list, multiple listings on the Internet Retailer Top 500, Washington State Fastest Growing Business as well as a number of other company accolades. Steve was also a finalist in the Ernst and Young Entrepreneur of the Year Award.Steve brings his deep expertise as a leader and operator at many companies which he has taken to from start-up to exit.What does Steve do today?His company operations today are managed through his holding company: SYMOGLOBAL.com and his FREE entrepreneurial support site and podcast platform: www.awesomers.com as well as the exclusive mastermind group www.Catalyst88.com.Short term, Steve's focus will be on two newer entrepreneurial-focused startups. Parsimony.com is a complete ERP system for e-commerce entrepreneurs. The new Empowery eCommerce Cooperative is a member owed COOP designed to help members gain access to products, services, and a community they need while banding together to save money. www.empowery.comSteve is especially passionate about entrepreneurship and is inspired by the great Zig Ziglar quote: “You can have everything in life you want if you will just help other people get what they want.”==================================Steve Simonson
On this episode of The Asian Seller podcast, Melissa Simonson and Hai Mag from Eva join us to chat about a range of topics including dynamic pricing, Amazon India, Q4 trends and more. About Melissa: Down to her last $30 and with her power turned off, Melissa started her entrepreneurial journey out of necessity. She later shifted into eCommerce private label and is now proud to represent Eva.Guru as Head of Marketing. Melissa is honored to be on the Board of Directors for the nonprofit, member-owned Empowery eCommerce Cooperative to help other eCommerce entrepreneurs on their journey and has a special place in her heart for empowering women in eCommerce. Event host, international speaker, podcaster, community builder and people connector, she was the host of the first ever event in eCommerce with an all women speaker lineup and is the current host of the Amaze on Stream Podcast.
We've created the Women We Adore podcast to embrace sisterhood and tell good stories :) In today's episode, our guest Melissa Simonson does both!Mom of boys, GM of the Empowery eCommerce Cooperative, Entrepreneur, and Amazon seller, Melissa is helping eCommerce entrepreneurs succeed in business & life!Tune in to:Hear the story of how she started her first business with $30 on her banking account.Chit chat about all of the amazing opportunities eCommerce has created for women!Discuss if there's anything wrong with the #Girlboss CultureResources mentioned in this episode: Empowery eCommerce CooperativeEMPOWERY WOMEN'S CONFERENCE 2021The E-MythGuest Social Media InfoFacebook: Melissa SimonsonInstagram: @SulinsmilesAnnouncementsJoin our Facebook Community: https://www.facebook.com/groups/matchagirlsSubscribe to our Newsletter to receive a free product sample: https://adoreblends.com/
Melissa Simonson is the General Manager and on the board of directors for the Empowery eCommerce Cooperative, a nonprofit, member-owned co-op founded to help eCommerce entrepreneurs come together to increase leverage and get better prices on services they need. She's an international speaker and has roots in eCommerce going back to age 15 when she learned html to change listings on products back when Amazon was still just selling books.
Melissa Simonson is an e-commerce expert and the General Manager of Empowery eCommerce Cooperative, a nonprofit that helps e-commerce entrepreneurs join forces with like-minded brand owners. Melissa has spoken at a number of events, including the Empowery Women's Conference, the White Label Expo, and more. She is passionate about helping e-commerce entrepreneurs improve their businesses and achieve success. In this episode… How can you scale your Amazon private label business from zero to $1 million in revenue? When is the right time to sell your profitable business? And, how can you determine the best exit strategy once you are ready to sell? According to e-commerce expert Melissa Simonson, the recent interest in FBA private label businesses has provided an exciting opportunity for Amazon sellers — particularly those who didn't expect to attract investors. However, it can be challenging for entrepreneurs to know the right steps to take when exiting their businesses. Luckily, Melissa's here to share her tips for building your brand on Amazon and successfully preparing it for a sale. Melissa Simonson, the General Manager of Empowery eCommerce Cooperative, joins James Thomson in this episode of the Buy Box Experts podcast to discuss the common questions and concerns of current Amazon entrepreneurs. Melissa shares her advice for attracting investors, preparing your business for a sale, and determining the best exit strategy for your brand. She also shares how Empowery helps Amazon sellers improve their businesses and achieve success. Stay tuned.
An interview with Melissa Simonson from Empowery eCommerce Cooperative talking about bringing together ecommerce entrepreneurs and vendors. The Empowery coop is for entrepreneur and vendors to come together and help each other. Sellers get the power of a coop to get the best deal on services from vendors. Vendors also get to be part of a large group of online sellers that can instantly start using your service in large numbers. Are you an Entrepreneur? Take a look at Empowery eCommerce Cooperative: https://www.empowery.org Visit FeedbackWhiz: http://bit.ly/2X3Yi32 - Use Promo Code Whiz50 and get 30 day Free Trial and 50% off your first month paid subscription. About Empowery eCommerce Coop: The Empowery eCommerce Cooperative is about uniting the power of individual Internet Sellers so that each member can accomplish more. In the co-op culture, you are never on your own. Empowery is the first co-op focused on eCommerce. A Cooperative is a partnership between business owners, in which each member's success contributes to the power of the co-op. Empowery members have access to a network of successful business owners on whose expertise they can rely on to help them over business-related speed bumps. In return, your knowledge and experience add valuable authority to the group. You can belong to a select group of associates invested in your success and actively working together to help each other succeed. Empowery is the conduit through which your business will increase & flourish. Join us. Together we are better. Together we are stronger. Together, we are Empowery. WHY DOES EMPOWERY EXIST? We are e-commerce focused entrepreneurs that have joined together to enhance our own businesses by working with others. We truly believe we are BETTER TOGETHER. Our mission is to empower the entrepreneur's lives by bringing resources, knowledge, & suppliers of all kinds together in the EMPOWERY marketplace. Members achieve faster growth, with higher systemization & scale, combined with stability with a long-term sustainable business that builds equity for the entrepreneur. WHO DOES EMPOWERY SERVE? Our members are eCommerce focused companies, especially those who are strong on the Amazon Marketplace or other similar marketplaces anywhere in the world. We do have membership requirements which will be available for review later.
Barth wants to live in a world where no eCommerce entrepreneur ever feels alone or has to vehemently defend to friends and family that leaving that corporate job WAS a good idea. As an executive for 20 years at a large cooperative in the flooring industry, he experienced how, joining together, independent retailers leveled the playing field with vendors and armed them with tools for their businesses to thrive. He brings that perspective as President of the Empowery eCommerce Cooperative to make the eCommerce world a better, less lonely place. Barth is an avid outdoorsman, triathlete, woodworker, golfer, beekeeper, arborist and a wannabe farmer. He lives on an old dairy farm 50 miles from Pittsburgh in idyllic Ligonier, Pennsylvania.
Barth Getto is the President of the Empowery eCommerce Cooperative; a co-op that harnesses the collective buying power of eCommerce sellers.In this episode, we're taking a deeper look at co-ops and how Empowery is going to shake up the eCommerce world.In this episode, we also talk about:What is a Business Co-op?Why it's Difficult to Start a Co-opThe Benefits of Being in an eCommerce Co-opWhy Barth Chose a Co-op in eCommerce Over Other IndustriesWhy Getting a Holiday Card is One of Barth's Business GoalsHow Independent Sellers Can Restore the Balance of Power Between Them and AmazonWhat Potential Members Usually Consider Before Deciding to Join EmpoweryHow Relationships Helped Barth Transition from the Flooring Industry to Working with a Leader in the eCommerce IndustryHow Empowery Decides Which Suppliers and Vendors They Partner WithHow Empowery Gets Connected with Potential Suppliers and VendorsThe Importance of Diversifying Your Marketplace LocationsWho Barth Thanks for His Success
Today Steve explored the dark side of Internet Marketing and expressed his frustration with the constant raising the bar of FOMO and marketing puffery - especially aimed at eCommerce entrepreneurs. This is episode 132. Steve mentioned that he has FOMO "Fatigue". For those keeping score at home, FOMO, is the cool hip internet way of saying FEAR OF MISSING OUT. This concept is powerful in marketing. Perhaps the most powerful. However, Steve laments that it appears to be overused. As the show continued Steve talked about the difference in how he prefers marketers to be transparent and honest as opposed to routinely manufacturing fake scarcity. As one example Steve talked about the founding of the Empowery eCommerce Cooperative and how the intent is to drive awareness, engagement, and interest in the non-profit member owned organization, but NOT to constantly warn prospects that the sky is falling. Will the truth and transparency strategy work? Will entrepreneurial business owners see the benefit of their membership both now and in the future? We'll see. It's a live case study. Do you agree? Connect with us using the below or find Steve on twitter or instagram @stevesimonson and let him know what an idiot he is. ;) The audience will still be able to keep in touch with the team online through the website and the Facebook page. Please take a minute about engaging with the show’s sponsors if you find what they’re doing as valuable to you. For the avid listeners, Steve wants to thank you personally for listening and having some of your time. So, sit back and listen to today’s episode as Steve further discusses the show’s path and plan. Check out the Empowery.org site to learn more about the Empowery membership, vendorship, or partnership as well as the upcoming conference in Seattle at the end of March or early April. Awesomers.com/132
Barth wants to live in a world where no eCommerce entrepreneur ever feels alone or has to vehemently defend to friends and family that leaving that corporate job WAS a good idea. As an executive for 20 years at a large cooperative in the flooring industry, he experienced how, joining together, independent retailers leveled the playing field with vendors and armed them with tools for their businesses to thrive. He brings that perspective as President of the Empowery eCommerce Cooperative to make the eCommerce world a better, less lonely place. Barth is an avid outdoorsman, triathlete, woodworker, golfer, beekeeper, arborist and a wannabe farmer. He lives on an old dairy farm 50 mil es from Pittsburgh in idyllic Ligonier, Pennsylvania. Podcast Highlights Who is Barth Getto? Barth grew up in a vibrant community of manufacturers where they believed that the good times would never end. Barth was able to witness the rise and fall of many established businesses and learned that creative destruction can’t be escaped. Will our great grandchildren remember what Amazon is? The major lesson everyone can learn from history is that everything changes and if you want to stay alive you have to be able to adapt. Entrepreneurs have to be around the right people and the framework and structure to stay ahead of change. eCommerce Cooperatives Cooperatives usually confuse people but almost everyone has been a part of a cooperative at some point. It basically means that the owners of the cooperative are also the shareholders. The idea of the cooperative actually predates the Declaration of Independence by 24 years. Everyone in eCommerce has to deal with similar issues like third party logistics, inventory financing, and dispute resolution. The Empowery eCommerce Cooperative help eCommerce entrepreneurs negotiate better prices and help them stay on top of what’s going on in the industry. The cooperative levels the playing field for eCommerce entrepreneurs and get economies of scale in place. Individually, entrepreneurs may not be able to sway a giant platform like Amazon but together they can negotiate on an even level. There are lots of eCommerce platforms beyond Amazon including Rakuten, Bonanza, Etsy, Ebay, and Wayfair. Even dominant players will eventually fall from the top of the market. Working with a cooperative like Empowery is like having a safety net and a roof over your head, it allows eCommerce entrepreneurs to freely innovate without having to worry as much. Getting Started With eCommerce Barth wants to see more people successful with eCommerce, if you’re just getting started feel free to reach out. The more programs you use within the cooperative, you get more cash back which can directly offset the membership fee. Because the individuals own the shares, the whole idea of a cooperative just doesn’t seem to get much press. Barth has been explaining the idea of a cooperative the same way for the past 20 years. Barth’s Takeaway There is a ton of bad information out there, the best way to get started selling online is to connect with Barth. He will point you in the right direction and once you get big enough, you can join Empowery! Links: empowery.com barth@empowery.com Thank you for listening! If you enjoyed this podcast, please subscribe to the show on iTunes!
Entrepreneurs are constantly making a positive difference in the world and anyone can take part in it too. On today’s Awesomers insights episode, Steve talks about entrepreneurship, cooperatives, E-commerce and Amazon. Here are more key points on today’s episode: The three general propositions for a cooperative to work. How Empowery leverages the strength of its community. The Dear John letter project and why it is important. So join us on today’s episode and learn how you too can embark on your entrepreneurship journey. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:16 (Steve introduces today’s episode.) Steve: Today is going to be an Awesomers insights episode where we talk about something that's very important to me and you're going to get a very special opportunity to do something I think that is not a common thing. And I'm going to talk to you more about that here in a minute. Now this is Awesomers episode number 39. And it's surprising to me that we've already cranked out nearly 40 episodes. And this episode 39 is going to talk about something very special. But before we dive into that I wanted to share a couple things with you. First of all if you haven't been to Awesomers.com and you want to know about any show notes and details about this episode, you just go to Awesomers.com/39. Now if you just go into the regular Awesomers.com website by the way you can join our mailing list and you'll get drip fed some free stuff. We don't oppressively email your spammy trying to get you to buy a bunch of stuff is a matter of fact we don't directly sell anything. Often will refer resources to whether they're bookkeepers or a software program or things that we use and like but we're just not hard sales guys running out and beat you down to buy stuff. We share what worked for us and that's part of the the magic of working with the Awesomer community. And so this particular episode we're taking a little bit of a diversion from our normal interviews with either book reviews or the backtalk live episodes and even the interviews with entrepreneurs. Because we've got a very special opportunity. 2:51 (Steve talks about the Empowery Ecommerce Cooperative.) Steve: Now the Empowery Nonprofit Cooperative, so it's called the Empowery Ecommerce Cooperative if you haven't heard of it. I want to just give you a kind of a brief overview and then tell you something very unique that's happening right now. So the Empowery Ecommerce Cooperative is all about members joining together and the members actually own the coop. Each member has one vote, they have one share and they own the coop. So every member side to side owns one share and they all have one equal vote.
Barth Getto is the President of the Empowery eCommerce Cooperative; a co-op that harnesses the collective buying power of eCommerce sellers. In this episode, we’re taking a deeper look at co-ops and how Empowery is going to shake up the eCommerce world. In this episode, we also talk about: What is a Business Co-op? Why it’s […] The post Barth Getto | How to Create a Business Co-Op appeared first on Smart Business Revolution.
As an executive for 20 years at a large cooperative in the flooring industry, he experienced how, joining together, independent retailers leveled the playing field with vendors and armed them with tools for their businesses to thrive. He brings that perspective as President of the Empowery eCommerce Cooperative to make the eCommerce world a better, less lonely place. So true it can get pretty lonely. Here to talk e-commerce, booming your online business and how this historic initiative works, welcome Barth to The Nice Guys on Business. Show notes by show producer/podcastologist: One of the Taylor Sisters Connect with Barth Getto: Website: www.empowery.com www.empowery.com Reach The Nice Guys Here: Doug- @DJDoug Strickland- @NiceGuyonBiz Nice Guys Sponsor: The New Media Summit, is taking place September 11-13 in Austin, TX. www.NewMediaSummit.net Use promo code NICEGUYS at checkout, you'll save $1,000 and can attend for just $1,997! Believe me, it's the best investment you'll make this year. Nice Guys Links: Subscribe to the Podcast Niceguysonbusiness.com TurnkeyPodcast.com - You're the expert. Your podcast will prove it. Podcast Production, Concept to Launch Book Doug and/or Strick as a speaker at your upcoming event. Amazon #1 Best selling book Nice Guys Finish First. Doug's Business Building Bootcamp (10 Module Course) Survey: Take our short survey so The Nice Guys know what you like. Partner Links: Dalyn Miller PR will teach you to be a great podcast guest Amazon.com: Click before buying anything. Help support the podcast. Interview Valet: Get interviewed on top podcasts and share your message. Acuity Scheduling: Stop wasting time going back and forth scheduling appointments Social Quant - Boost your Twitter following the right way. Targeted reach Promise Statement: To provide an experience that is entertaining and adds value to your life. Never underestimate the Power of Nice.