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This week on The Free Cheese, chyeah chyeah, chel chyeah. We're fresh from another Resident Evil showcase and counting down to all and every available hours for a new demo of Village. We check out Oddworld Soulstorm and Prime 2D, while chasing the elusive target in Hitman 3 and revisiting Bionic Commando. We celebrate the 15th anniversary of Mother 3 by remembering the game and people behind it, and looking forward to an official release.
Jason is the CEO and Founder of Zipkick, a company that matches digital influencers with brands looking to ignite their growth. The company is known for exclusivity, accepting just 7% of influencer applications. This commitment to culture and quality has led to partnerships with brands such as Benihana, Blue Apron, Dunkin’, and Uber. Jason himself is passionate about giving back, especially to the MS society, an organization he’s been involved with for over a decade. Places to Find Jason: On Instagram https://www.instagram.com/jasonbwill/ (@jasonbwill) Zipkick on Instagram https://www.instagram.com/zipkick/ (@zipkick) Zipkick on Facebook https://www.facebook.com/Zipkick/ (@zipkick) Zipkick’s https://www.zipkick.com/ (website). Show Notes: [1:00] minute: Introduction [3:00] minute: What was life like for you growing up and what was the mindset around money and success instilled in you as a child? Only thing he thought about was playing hockey the rest of his life until a bad injury took away that opportunity. Channeled that competitive energy into entrepreneurship. Worked for parents to learn the brick and mortar entrepreneurship world, but saw that as a limited business. [4:30] minute: So tell me the story of the start of Zipkick? Three guys in San Francisco writing a plan on a napkin. Constant evolution over the first seven years. [5:30] minute: My understanding is that the Zipkick you originally created is very different from what it is today, so tell me about how that changed and evolved? Used to use travel booking sites every week and found them to not be intuitive in recommending options. Created the first recommendation algorithm for the travel industry. Received an offer to purchase and turned it down so they could continue to grow it on their own. [9:00] minute: At some point you made a major pivot then, when and why was that? The platform relied on TripAdvisor’s reviews that they purchased for use. Overnight, TripAdvisor removed those reviews and increased rates dramatically making Zipkick’s model not sustainable. “I will never give up, I will never waive the white flag” mentality kicked in. [11:30] minute: It’s easy to be resilient in the abstract, but how did you move forward from this and what did the pivot look like? Had started to build a small community of influencers prior to this overnight change. Reached out to one major influencer and brought him in to help him grow the idea and business. [15:00] minute: What advice would you give to someone who is starting a business based around a community to successfully see the community and get it off the ground? Brand ambassadors are essential. Everyone is leveraging ambassadors and influencers, so to be the one not doing it leaves you at a drastic disadvantage. [17:00] minute: For all of these influencers who are building these personal brands on a specific platform, how do you see the future of influencer marketing changing as new platforms move in and out of vogue? First is that the personal brand needs to be you. Not a location or a thing, but you, because you are transferable. Second, you need to be on two platforms minimum. Zipkick side is a move toward a marketplace more than a platform. [24:30] minute: So what does that business model look like for Zipkick? Total subscription model, not fees being pulled from both sides. [26:45] minute: Could you talk a bit about how you’ve been able to give back more and what your success has allowed for you? Started getting involved during his first job where he decided it was good to pay it forward. The cause from that original company was MS, and while he doesn’t have a personal connection to the problem he has adopted it as the one he likes to support. Do Well & Do Good Challenge Nominee: Angel Bags http://angelbags.net (Website) |...
In the 38th episode of the Seattle Foodie Podcast, we hang out with the well-travelled Seattle Influencer, Conner Cayson (@findmeinseattle). Listen in as Conner tells you how he documents his content all over the Seattle neighborhoods and he tells you some of his favorite food spots in Seattle. Be sure to spot his signature yellow backpack and say hi for a prize! In addition, Monica and Nelson 2 Influencer events including a tasting at Black Space Café in Belltown, a McDonald's tasting hosted by Zipkick promoting their 4 new International Menu Items, a Yelp Elite Event hosted by Daniel's Broiler, and a Kamayan Rooftop Dinner by Chef Kyle Ronquillo. Finally, we tell you about several events this week including two new Markets opening up including the SLU Wednesday Market and the Kirkland Farmers Market as well as National Doughnut Day on Friday, June 7th. Thank you so much for listening and we hope you enjoy the latest episode of the Seattle Foodie Podcast!
Today's episode is with Jason Will. Jason is the CEO of Zipkick, which is a platform for brands to deploy a multitude of digital marketing at scale. When not in entrepreneur mode, he trains for half marathons, often is traveling and always on the hunt for a memorable food experience.We discuss the following:How building a diverse global influencer community has solidified Zipkick within the industryHow hiring from within their influencer community has created a unique company cultureZipkick's new platform that allows freelances across the globe to connect and collaborateResources Mentioned In The EpisodeEmail: jason@zipkick.comWebsite: zipkick.com Jason’s Instagram See acast.com/privacy for privacy and opt-out information.
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My guest today is Jason Will, CEO of Zipkick which is an Influencer Marketing company. In this interview we discuss the very humble beginnings of Zipkick and how it began as a Travel related App to being in a marketing force in 6 continents. Not to mention the over 150,000 likes & comments on Instagram. Email: jason@zipkick.com Website: Zipkick.com
www.thesuccessjourneyshow.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Jason has over 8 years of global software deployment experience and a portion of that was spent as a traveling consultant where he booked hundreds of flights and hotels. His curiosity for bettering the traveler experience lead to the birth of Zipkick, a travel search and booking site aimed to reduce the amount of time you spend by 99%. Simply by understanding your preferences, social demographics and purchase history, Zipkick can then display only the most relevant results on an individual basis. Jason oversees the strategic growth both organizationally and with respect to user acquisition. He also ensures that Zipkick's core values align with the long term company vision.
The guest speaker in this podcast features Jason Will, CEO for the influencer media company Zipkick. In this episode Jason speaks about his background as an entrepreneur, the importance of professional pivots, how he built his business and much more. Be sure to tune in! Thank you to our sponsor Crowdsourced Books. Crowdsourced Books provides you with all the resources you need to become a successful author. You can find out more by visiting www.crowdsourcedbooks.com --- Support this podcast: https://anchor.fm/moneymatters/support
Jason Will is a wine-lover, foodie, and the founder and CEO of Zipkick, a travel app built on a massive network of social influencers in food and travel, providing trusted reviews for 54 countries over 400 cities across the globe. Jason is a passionate travel professional that has been building Zipkick for over 4 years, and within the last year successfully pivoted to the platform that it is today. In this episode, we cover topics from Zipkick’s history to startup life, destinations from Jamaica to Minnesota, and drinks from IPAs to whiskey. Warning: Do not listen to this episode on an empty stomach. You will have no shortage of foodie and drinking destinations around San Francisco and wine country after this episode!
Today's episode is with Jason Will. Jason will grew up in an entrepreneurial family who stressed the importance of customer service and communication. Therefore, those principles have been ingrained in him from an early age. Over the past 10 years, he has successfully worked as a social media and technology consultant, freelance writer, speaker and advisor. A few things became clear over the course of time: building personal brands, teams and companies were the fueling elements of his passion. If you ask him, he'll tell you that Content marketing is greater than social selling ALWAYS. We discuss how he used his level of self awareness to pursue a passion and how he is helping influencers monetize their social media presence across cultures with Zipkick. Zipkick is a perfect representation of all the things that make him happy. It is a community driven by friendship and a love for food, drinks and the ability to discover new places. Due to having a global network, he can quickly help scale personal... See acast.com/privacy for privacy and opt-out information.
Jason Will joins us as he discusses his company Zipkick, what to do when you find your niche, and what country was home to his greatest meal yet. This is an episode that is definitely not to be missed!
On episode 14, I try something a little different and interview a travel startup entrepreneur in Jason Will of Zipkick. Very few people know about Zipkick but it's hitting the scene hard with the product they've built so far, the ambassadorship program with travel bloggers they've put together and the mega road trip they're on right now. […] The post TBB 014 – Jason Will of Travel Startup Zipkick appeared first on Travel Blog Breakthrough.
Jason Will is the Founder and CEO behind Zipkick, a startup determined to personalize the travel booking process. With brand ambassador Scott Eddy behind the wheel, I jumped onboard the Zipkick roadtrip - a cross-country tour to build hype around the launch of the Zipkick smartphone apps. Growing up playing competitive hockey left Jason with little chance to travel as a kid but plenty of competitive drive to be a champion. In this conversation, we delve into that inner-fuel and what it takes to launch and run a startup in the tech and travel industries. Hit play below and come along for the ride! Become a Friend of the Show: Please subscribe and review! It just takes a second and you can help the show increase its rankings on iTunes just by this simple and quick gesture. We’d be grateful for a review. Leave one here. If you do, click here to let me know so I can personally thank you! Your Feedback If you have an idea for a podcast you would like to see or a question about an upcoming episode, email me! I’d love to hear from you. Thank you so much for your support! The post 216: Building a Travel Startup with Zipkick’s Jason Will appeared first on The Daily Travel Podcast.
FULL SHOW NOTES: www.travelfreedompodcast.com/046 Summary: Jason Will of Zipkick shares how their new travel app launch has got so much attention, without a massive media budget. How to build the relationships that will make your product launch with a bang, not a fizzle. Topics: The new Zipkick intelligent booking app that is working with bloggers Using twitter to land big fish really works - tips to help you succeed at networking with twitter Networking doesn't start with business The elements of a product launch strategy and how they work together How to leverage people to be desperate to advertise your launch for free Why cold sales pitches are the least effective method for getting launch support The importance of brand alignment in getting raving supporters
Episode Summary Scott Eddy was named the Top 10 Global Travel Influencer on Klout and he is also the Global Brand Ambassador for the startup Zipkick. Scott believes the R in ROI stands for relationships and he talks to John on how he was able to develop a 608,000 Twitter following based on this philosophy. Scott Eddy has lived all over the world and shares how he went from being a stock broker to a digital nomad. Key Takeaways 02:10 - Scott shares a little bit of his background. 04:30 - You have to be genuine and really believe in the product you're pitching. People can tell when you're not. 05:45 - Saying what's on your mind doesn't work as well anymore. Storytelling can really make people pay attention. 08:30 - The only way you can build a whole new network is on social media. 11:15 - Twitter is so transparent. It's the only place where you can see what the competition is doing. 13:00 - What is Zipkick? 18:55 - KLM is using social media to help book people's flights. 21:05 - Scott is the same person on social media as he is in person. Be yourself. Faking till you make it doesn't always work. 22:25 - Scott loves podcasts and recommends Gary Vaynerchuk and Grant Cardone. 24:20 - Favorite place in the world? Scott love Thailand. 26:50 - VCs in South East Asia ask for a short video clip along with a startup's pitch. 28:35 - Scott shares some Twitter tips. Build your personal brand first, always follow back, and more. 31:05 - Zipkick will be releasing in the next few weeks Tweetables I always say the R in ROI definitely stands for relationshipsIf you don't have the skills to be a storyteller, practice it.Storytelling used to mean you were a liar 10 years ago. Now, it means you have a compelling way to express your ideas.Chase the conversation, not the big names. Links Mentioned The Likeability Factor by Tim Sanders Mr. Scott Eddy Website Mr. Scott Eddy Twitter Zipkick Want the Transcription? Click Here to Download Share The Show Did you enjoy the show? I'd love it if you subscribed today and left us a 5-star review! Click this link Click on the 'Subscribe' button below the artwork Go to the 'Ratings and Reviews' section Click on 'Write a Review'
Today we interview Scott Eddy, a man who has amassed over a half million Twitter followers, and he did it one tweet at a time. He has been called a "Digital Nomad", and he is a master of social media and the founder of Zipkick.com. Listen in to his fascinating story and hear all of his tips on how social media can generate more business for you. Tired of all the ads and hundreds of hotel choices on Expedia and Orbitz? Zipkick offers a better way to book your travel. No ads, and each search is personalized to your taste, Zipkick even learns what you like the more you use it. Try it out today at ZipKick.com. Please take a minute and subscribe to the podcast at iTunes.com to automatically get the best interviews every Tuesday, and business tips from The Nice Guys every Friday. Please visit our Sponsor Charles Citi at BizBox.com or you can purchase his book, How I gained My Vision by Losing It at Amazon.com
The Brand Journalism Advantage Podcast With Phoebe Chongchua
Jason Will is the co-founder of Zipkick, a startup that's changing the travel industry and making it easier on travelers. Find out the obstacles he faced and overcame to launch the company. See The Show Notes.