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Nick is joined by Jane Mangan to bring you news and views from around the racing world. They begin today with Patrick Veitch, who gives notice of some important plans for stars Venetian Sun (off to the sales) and Lake Forest (dual Keeneland bid in the offing). Also today, author and TV betting guru Rob Furber on whether Saffie Osborne can win BBC SPOTY, and Roly Owers - CEO of World Horse Welfare has his say on what racing can and should do about Tripadvisor's decision not to recommend the sport as part of its animal welfare policy. Plus, owner-breeder Phoebe Hobby shares her delight at winning the Racehorse to Eventer class at Cornbury Horse Trials, while Billy Nash has the Timeform view on Irish Champions' Weekend, and Paul Ferguson previews his latest “Jumpers to Follow” book, out now with Weatherbys plus a special discount for NLD listeners.
Nick is joined by Jane Mangan to bring you news and views from around the racing world. They begin today with Patrick Veitch, who gives notice of some important plans for stars Venetian Sun (off to the sales) and Lake Forest (dual Keeneland bid in the offing). Also today, author and TV betting guru Rob Furber on whether Saffie Osborne can win BBC SPOTY, and Roly Owers - CEO of World Horse Welfare has his say on what racing can and should do about Tripadvisor's decision not to recommend the sport as part of its animal welfare policy. Plus, owner-breeder Phoebe Hobby shares her delight at winning the Racehorse to Eventer class at Cornbury Horse Trials, while Billy Nash has the Timeform view on Irish Champions' Weekend, and Paul Ferguson previews his latest “Jumpers to Follow” book, out now with Weatherbys plus a special discount for NLD listeners.
The answer to data (and life) overwhelm? A fountain pen. Justin Reid, Senior Media Director, International Markets (EMEA & APAC) at Tripadvisor, tells us to "think in ink." Check in with yourself. Score your most important roles in this life. And find balance. On the latest #ShinyNewObjectPodcast, Justin explains why becoming a better data-driven marketer starts with becoming a less overwhelmed human. We also discuss killer stories, Cornish ice cream and the career risks of binge-watching Mad Men. Follow the podcast to keep receiving the latest data-driven marketing stories and tips from the world's leading minds in advertising and marketing.
This week we have Arthur Foliard on the pod! Arthur is the Executive Creative Director at Koto New York, where he leads a team and shapes brands through bold ideas, clear systems, and distinct visual worlds.Though we do not talk about Instagram (we recorded this in May), Arthur describes the deliberate slow build of Koto New York into what it is today: a branding powerhouse (my words, not his). He tells us about their work for Bolt, Lyft, Tripadvisor, and Amazon. Their work is alive and distinct on a massive scale. They work on some of the biggest and best projects in the industry, and it is impressive what they're able to do.Welcome Arthur!
We're taking you to the incredible country of Georgia, one of the most underrated countries in the world where wine, history, and culture come together in the most magical way in the main city of Tbilisi and beyond. We explore historic spas, wine baths, local nightlife, cultural sites, natural wonders in the Caucasus Mountains.We also dive deep into our experience at WINECAST, a five-day festival celebrating cinema, wine, and Georgian culture with film screenings, wine tastings and masterclasses, live music, and more!Highlights of Georgia:The rich history of Georgia as the birthplace of wine
You know how New Zealanders love it when foreign countries, or media, or even tourists talk about us? They're always the most read stories on news sites – it's like a national pastime. Oh look! Brad Pitt says New Zealand is beautiful! Oh look, Jason Mamoa did a bungee and Queenstown is beautiful! Well, have I got news for you, New Zealand. S&P, the global ratings agency, has just done a bungee on our country's finances. It's mostly good news: low net debt, growth of 2.5% a year, good Government. Safe, sound, stable outlook. The equivalent of a 4-star Tripadvisor review. But there's one number that should be making headlines – it's on page 4. 10%. Our country has been borrowing more money to fund stuff, including everyday spending and election promises. They issue bonds, or debt, to investors and pay them interest for the pleasure. Those interest costs are going up because of the bond market sell-off we've been talking about on this show. S&P says the amount we're paying interest will reach 9% of government revenue (i.e. tax) in 2029. That means for every million bucks the Government earns in tax, it pays almost $100k just on interest on its debt. Interest is our fourth most expensive item on the Government's books – more than we spend schooling our kids through primary and secondary. S&P says interest costs of more than 10% of revenue could result in 'weaker debt metrics'. That's not a good thing. It means we're stretching ourselves. We could get a credit downgrade. People start looking at us sideways asking, can those guys pay back what they owe us or are they taking the Mickey? That's not the sort of reputation this country can afford. See omnystudio.com/listener for privacy information.
Tripadvisor and PMG leaders share how breaking down barriers between brands, agencies and platforms can drive stronger performance, smarter collaboration and better marketing. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
On Monday's Good Morning Hospitality, A Skift Podcast, Brandreth Canaley, and Michael Goldin are joined by Amy Kothari, the new CEO of StayTerra, to talk PE-backed STR consolidation, what the rollup model looks like when it actually works, and what it all means for independent operators. From there, the crew gets into Airbnb abandoning its decade-long build-it-yourself experience strategy and partnering with Tripadvisor instead, and closes with Expedia Group cutting eight senior executives in a single week as it reorganizes around AI and what that means for Vrbo hosts. This episode is presented by StayFi & Bilt. If you're ready to start turning today's guests into tomorrow's direct bookings, head to stayfi.com/goodmorninghospitality and use code GOODMORNINGHOSPITALITY to get 50% off your first three months. And for hotels with restaurants and restaurant owners, Bilt Hospitality is finally here. Go to joinbilt.com/gmh to learn more for GMH listeners!
Et voilà, nous sommes bientôt en septembre. Pour beaucoup, les vacances d'été sont déjà terminées et reprendre le chemin du bureau ou de l'école n'est jamais une partie de plaisir. D'ailleurs, d'après une étude TripAdvisor publiée en 2022, 75% des Français souffrent de ce blues de fin des vacances. Alors, si vous voulez passer une rentrée sereine et moins douloureuse, nous avons quelques conseils pour vous ! Comment faire pour se réveiller facilement ? Comment ne pas se laisser déborder par la charge de travail qui nous attend ? Comment vaincre la nostalgie ? Écoutez la suite de cet épisode de "Maintenant vous savez". Un podcast Bababam Originals, écrit et réalisé par Maële Diallo. Première diffusion : septembre 2023 À écouter aussi : Comment profiter des vacances d'été pour faire le point sur sa vie ? Qu'est-ce que le birthday blues, ce sentiment de déprime le jour de notre anniversaire ? Qu'est-ce que le blues de Noël ? Retrouvez tous les épisodes de "Maintenant vous savez". Pour rester informé et recevoir le meilleur de “Maintenant vous savez” chaque semaine, abonnez-vous à notre newsletter. Suivez Bababam sur Instagram. Learn more about your ad choices. Visit megaphone.fm/adchoices
On Monday's Good Morning Hospitality, A Skift Podcast, Brandreth Canaley, and Michael Goldin are joined by Amy Kothari, the new CEO of StayTerra, to talk PE-backed STR consolidation, what the rollup model looks like when it actually works, and what it all means for independent operators. From there, the crew gets into Airbnb abandoning its decade-long build-it-yourself experience strategy and partnering with Tripadvisor instead, and closes with Expedia Group cutting eight senior executives in a single week as it reorganizes around AI and what that means for Vrbo hosts. This episode is presented by StayFi & Bilt. If you're ready to start turning today's guests into tomorrow's direct bookings, head to stayfi.com/goodmorninghospitality and use code GOODMORNINGHOSPITALITY to get 50% off your first three months. And for hotels with restaurants and restaurant owners, Bilt Hospitality is finally here. Go to joinbilt.com/gmh to learn more for GMH listeners!
The Net Promoter System Podcast – Customer Experience Insights from Loyalty Leaders
Episode 265: Ryan Fuller started questioning online reviews after two terrible stays at highly-rated vacation rentals. Both had 4.9-star ratings. After Ryan posted negative reviews, the people behind each listing independently offered him £200 to change his review to five stars. "It was disappointing," he said, "that clearly many people took them up on this offer." On the flip side, the experience explained something that had been bothering him for a while: Places with thousands of positive reviews could still turn out to be terrible. So Ryan, founder of Larrocos Labs and a serial entrepreneur, decided to investigate. He built an AI system that has now analyzed hundreds of thousands of reviews covering roughly 22,000 restaurants. One example of what he found: In a focused analysis of 4,000 restaurants, about 70% showed at least one unusual review pattern. Some had sudden bursts of five-star reviews. He found one case in which roughly 100 reviews had been submitted within a two-minute period. Others featured suspiciously similar language, unusual concentrations of reviews mentioning particular employees, or reviewers whose histories raised questions about their credibility. None of that proves a review is fake. As Ryan explains, the goal is not to establish absolute truth, but to determine how much confidence we should place in what we are seeing. Ryan discusses what this means for consumers, platforms, and anyone relying on AI-generated information. He also explores an alternative: systems that show their work, identify potential sources of distortion, and tell us how confident they are rather than presenting uncertain conclusions as facts. He sums it up well: "I think we're living in a world where understanding what is real or what is true is going to become one of the most difficult problems for humans to deal with." Guest: Ryan Fuller, Founder, Larracos Labs Host: Rob Markey, Partner, Bain & Company Give us feedback: Customer Confidential Podcast Feedback Send us a note: Contact Rob Timestamped Topics 00:39 – How two 4.9-star vacation rentals led Ryan to question online reviews 03:11 – Why hours spent researching restaurants became a problem worth solving 04:49 – Using AI to automate the process of assessing restaurant reviews 05:26 – Building a database of 22,000 restaurants in six months with 300 lines of code 06:15 – Finding unusual review patterns across 70% of a 4,000-restaurant dataset 07:20 – Identifying sudden clusters of ~100 reviews for one restaurant 08:10 – Treating suspicious review activity as a question of confidence 08:40 – Using repeated staff names and customer incentives as review signals 09:12 – Detecting reviews that describe offers of money for positive ratings 11:05 – Assessing reviewer credibility through history, photos, and detail 12:11 – Building an AI product that checks authenticity and extracts review data 13:01 – Evaluating restaurant experiences across 36 distinct dimensions Notable Quotes 18:00 "I think with AI, it's like rocket fuel, where things can be done at incredible scale and with high degrees of believability in ways that were never true before. I think we're living in a world where understanding what is real or what is true will become one of the most difficult problems for humans to deal with on even just everyday stuff like picking a restaurant." 26:00 "Platforms that start to be more transparent about sources and degree of confidence and potential risks for any information they're providing will become more popular." 28:00 "It's almost just like an arms race. There's no sudden advance in tech or approach that's gonna solve the problem. I'm just pontificating here; I don't have good answers, but I do think this is maybe the problem of our time." 33:00 "The devious thing about AI is that it sounds so credible; we're going through a transitional phase where we're not as well attuned to what the tells are when confidence isn't there." 37:00 "I always try to show the work. One thing we do is we have a letter grade that we assign each restaurant for overall quality. So, it can be an A, a B-plus, whatever. And the very first thing underneath the score, the overall letter, is why it got a B-plus." Additional Resources Read Ryan Fuller's analysis of unusual patterns and manipulation in London restaurant reviews: https://www.linkedin.com/posts/ryantfuller_london-ai-share-7399118135099973633-Iquu/ See Ryan Fuller's restaurant data visualizations and discussion of how platform algorithms shape restaurant visibility: https://www.linkedin.com/posts/ryantfuller_datavisualization-londonlife-urbananalytics-ugcPost-7404913381431844864-cM7l/ Here's the article referenced about how a man created his own top-rated Dulwich restaurant: I Made My Shed the Top Restaurant on TripAdvisor: https://www.vice.com/en/article/i-made-my-shed-the-top-rated-restaurant-on-tripadvisor/
Vice President of Marketing at HEI Hotels & Resorts, Emma Shaybani, joins the Suite Spot to discuss the upcoming 2026 Digital Travel Summit taking place in Orlando, Florida on September 28-29 and how the HEI brand is leveraging social media, artificial intelligence, technology, and online guest feedback to better shape and optimize the traveler journey. Tune in now and the Suite Spot looks forward to seeing you at the conference next month! Ryan Embree: Welcome to Suite Spot, where hoteliers check in and we check out what’s trending in hotel marketing. I’m your host, Ryan Embree. Hello, everyone. Welcome to another episode of The Suite Spot. This is your host, as always, Ryan Embree. Very excited for our next guest in an edition of our TMG Hospitality Trailbazer series to set the table. This is that series again with conversations with people, organizations, and companies within the hospitality industry that are paving a path forward. I’m so excited for our next guest. And it also really seconds as a preview for the Digital Travel Summit happening in Orlando in September. My guest, this will be the first of a few times that we’re gonna be together. Emma Shaybani, VP of Marketing at HEI Hotels and Resorts. Emma, thank you so much for joining me on The Suite Spot. Emma Shaybani: Thank you for having me. Ryan Embree: Yeah, we’re excited. So we’re gonna talk about that Digital Travel Summit event. We were talking off camera. It’s a powerhouse event. Can’t wait. Some big players within the travel industry gonna be there. But before we do that, we’d love to introduce you to our Suite Spot audience. Maybe love learning about everybody’s kinda hospitality journey that led you to your role over there at HEI Hotel and Resorts. Emma Shaybani: Yeah, it’s a bit of an unconventional journey, I suppose. So, I moved from England, and I moved from England to Connecticut, and I was really looking for my next opportunity. I’d not worked in hospitality before. I’d worked actually for CBS back in London. I had a couple of my own businesses, so hotels weren’t necessarily part of my original plan. But I, I joined HEI actually in a reputation management role. And I think at the time, they just knew that they needed somebody to look after reputation management, but they weren’t exactly sure what I would be doing. So it started off really as me in a room responding to guest reviews. So it, it didn’t take too long for us to all realize that probably wasn’t the best use of my time. So I kinda went to my boss at the time, Brian, with a plan and I was like, “Hey, you know, it’s hard for me to, to respond to these reviews when I’m not at the property. I don’t know what’s happened. You know, really, we should empower the teams at the hotels to be responding to these reviews. And, you know, really, I can be there as kind of a, you know, backup support and making sure that we are responding.” Because, you know, the hotel teams know the guest experience the best. And I was really focusing then on monitoring the trends, opportunities, and that’s when I noticed that the same thing was kind of happening with social media. We had all these accounts. They weren’t necessarily active. So we took this kind of a similar approach with social media. And then from there, the role just kind of kept evolving. So every time we kind of solved one challenge, we’d notice something else that we could then tackle. Back then, we had 20-27 hotels, I think it was. And now today we’ve grown the team. There’s quite a few of us now, over 100 hotels, multiple brands. So it’s been pretty incredible, honestly, to, to grow alongside the company. And I remember back in the day, my biggest concern was trying to memorize these 27 hotels, and now somehow I seem to manage with a hundred and something. Ryan Embree: We love the unconventional journey in hospitality and kinda falling into it. But also, a lot of people we find fall in love with hospitality. And that’s why you hear about people maybe starting kind of in, you know, I was a bellman when I first started at a hotel and front desk agents, F&B, and then all of a sudden, here they are 30 years later into a career that they absolutely love. And your foundation actually mirrors a lot of what the Suite Spot is. We started as a digital marketing podcast preaching to hoteliers about the importance of things like managing your reputation, social media strategy, which we’re gonna get into in this conversation a little bit, because it is a constantly evolving and so ever important because those are places that can be touched prior to a guest arrival and have a real impact on bookings and the guest experience. But before we get into that, I want, I do wanna start about talking about that event, the Digital Travel Summit that both of you will have the pleasure of attending down there in Orlando at September 28th and 29th. Personally, could not be more excited for this event, bringing some of the travel industry’s biggest and brightest together in a very intimate setting, very excited about it. What are you most looking forward to about this event? And maybe what caught your eye and it drew you initially to this Digital travel Summit? Emma Shaybani: I think what immediately caught my attention was that it was an event that was dedicated solely to digital marketing as a whole. I think, while, while AI is, is transforming things pretty rapidly, and I think this was nice because it was a conference that recognizes digital marketing is so much broader than just AI. And we still have to think about search, paid media, websites, all of these things and how those pieces work together to essentially drive demand. So I saw that and then also I’m looking forward to seeing some of our friends that are there, some of the industry leaders that are talking. I think there was one of the sessions, a keynote that’s on event-driven travel, which is something that we’re investing heavily in at HEI, you know, things like concerts, festivals, major conventions. A lot of my team’s focus at the moment is setting up things like landing pages, targeted offers to really kind of take advantage of those experiences. ‘Cause we all saw what happened, with the Taylor Swift effect a few months ago. Ryan Embree: 100%. Emma Shaybani: Exactly. So I think that’s a really, a lot of the topics throughout the event are really on trend and really useful. So I think it’s, it’ll be good to bring everybody together. We’re all solving similar challenges, so that hopefully, you know, we can come away with some practical ideas that myself and the team can implement when we’re back in the office. Ryan Embree: Yeah, 100%. And to piggyback on that Taylor Swift effect, you got the World Cup that just happened this summer. You got the Olympics in LA in a couple more years. So no shortage of events coming to domestic US. Concerts are gonna continue to pop up. Sporting events across generations, younger travelers, but across generations still prioritizing those experiences at the forefront. And I think you’re absolutely right, Emma. It’s a very comprehensive event. It’s funny, back in the day when we started first talking about, you know, this to hoteliers with, with digital marketing, sometimes social media review responses, you, like you talked about in your story, it fell on the youngest person at the hotel, right? So who’s the youngest, uh, front desk agent? They probably know the best about social media. Now as digital marketers, we kinda cringe thinking about that. We put our whole stake of reputation on someone that we really didn’t train a hotel’s voice or anything like that. So it really has evolved. And I love your perspective on where we are with AI because you think about this emerging technology. Well, social media a couple decades ago was right there in that spot, and now it’s created roles within social media. So it’ll be interesting to get everybody in like you said, that room to, with the same challenges, trends, what are you seeing? And speaking of panels, I’ll have the privilege and pleasure of moderating a powerhouse keynote panel with you involved, Emma, called Building AI-Ready Marketing Teams: Knowing When to Automate and When to Go Human. For our Suite Spot audience, give us maybe a little bit of sneak peek of a preview on your thoughts on that topic. Emma Shaybani: I think, you know, I always encourage the team to really ask themselves kind of simple questions, right, when it comes to our use of AI, is if, like, if this task disappeared tomorrow, would anyone notice, right? And if the answer is no, then we can probably find a way to automate that, you know? And I also think there’s a question of, is there value in the thinking or is there value in the typing? Because we do spend a lot of our time producing reports, producing presentations. And really, the value of having humans is the strategy, the judgment, the relationship building, and also the creativity. So we wanna make sure that, you know, humans are also, we’re remaining in charge of the decisions, but can we become more efficient by our use of AI? And we kind of split. We do something called the rule of 80/20, which is AI can get us about 80% of the way there to the finish line, right? It can gather data. It can generate drafts, mock-ups, website copy, summarize reports, but then it’s really like that final 20%, which is gonna create the real value. Human judgment, as I said, creativity, empathy. That’s where we need the human, human touch. And I think that’s really important when it comes to just overall guest experience as well, because while we’re using AI to get in front of guests, we’re trying to be the most visible or the top on Google or, you know, any of, any of. We really want maximum visibility, right, across all these channels. But when we get, when people get to the property, they want a human experience. I think people still very much want a human experience. So we have to make sure that what we’re portraying online is an extension of this experience that happens on property. So I think it’s a mix. I really do. Ryan Embree: It gets a little bit more complicated within hospitality. Other industries, it might be easier to automate all the way through, where in hospitality, there does need to be that human touch because of what, exactly what you just said, Emma, right? Like, people want that connection. They want that exper – That’s why we travel, right? It’s not that there might, might be some places where you can completely disconnect from people, but most of the time, they wanna experience. That’s why they’re getting out. That’s why they’re going to new places and having new opportunities to explore cities and locations that they haven’t before, and they wanna, they wanna feel that. So it is interesting to see that. You know, I’ve, I’ve said it on this podcast and we’ll probably say it again. The GM of the next few years might look a lot closer to what it did 20 or 30 years ago before all of those tasks were put on their plate and all of a sudden they had to sit behind a computer for 80% of their time and do spreadsheets and other things that required our time. Now they can maybe get back to the heart, which will be very interesting to see that shift in hospitality. Excited to explore it in that keynote panel that, again, is gonna feature some major brands alongside, travel industry brands alongside Emma here. So hope our Suite Spot listeners will look into that event, the Digital Travel Summit, and join us. I wanna shift back to, well, actually, I wanna talk about AI and, and the guest experience a little bit more. A few years back, you were a featured columnist in Hotel News Now, where you wrote that managing the guest experience in hotels begins earlier than ever. Now, this was a couple years ago. We’re getting news almost on a weekly basis with, with the cadence of AI and technology. Talk to us a little bit about your thoughts on how, if at all, that’s changed with the emergence of AI traveler search. Emma Shaybani: Yeah, I actually think the, the idea is probably more relevant today than it was when I wrote that article a couple years ago. I think the guest experience no longer begins when someone walks through the hotel doors, right? It starts the moment they have that idea and start dreaming of a trip or a destination. I think today, obviously, a lot of travelers are using AI and Googles to really help them to decide where to stay, where to go, what to do. It’s great. I use it myself, right? You can go through so much more data, so many more options, and it just kind of speeds up the entire trip planning process. But what it means is that our digital presence really is, more importantly than ever, an extension of the actual guest experience itself when they get to the property. You know, AI kind of just, just changed how guests discover us, but what really isn’t changing, as I kind of said before, is, is what they expect when they arrive. I think it’s actually raising the bar in many instances, because we’re getting the information to the traveler through AI or through Google, and we’re actually, we’re creating more personalized recommendations. We’re getting them more information than ever, and we’re setting these kind of real clear expectations of this is what you can expect when you arrive. So we have to make sure that the in-guest experience really, like, delivers on that promise when, when they get there. But for me, I think that’s where hospitality really still wins, because technology can, we can inspire people to travel, to book a stay, but people create memories, they wanna create memories on property that they’ll take home. And if we’ve promised a really great experience online, you know, the front desk, the food and beverage, housekeeping, every interaction throughout that stay is really gonna, like, enforce that expectation that we’ve set. So I think it, you know, AI is a tool to enhance hospitality. I think it replaces it. And I think it’s just kind of, trying to really seamlessly marry those two things together, so that we’re setting expectations correctly, but then we’re also delivering on real, incredible real life experiences. Ryan Embree: 100%. Yeah, personalization, a goal and objective that hospitality has been in after, I mean, for a decade now. We are closer than ever with as much data as we have right now, and that’s why I think a lot of hoteliers, brands, management companies are really going after that data and really trying to figure out a way, how can AI help me? All this data that I’m collecting from this guest make a more personalized experience and enhance, like you said, Emma, the guest experience. But at the core of it, I remember. I mean, I remember when you go to a TripAdvisor for a hotel and you keep, you scroll through the reviews and you see someone’s name mentioned at the front desk over and over again, “Emma at the front desk was amazing. Emma did this. Emma did that.” And then you come in and you’re greeted by Emma and you’re like, “I, it’s like I know you already, right? Like, it, that is such a cool experience and it elevates that. And I think that is in practice what I think these LLMs hopefully will have for a guest on the horizon. I think it does raise the bar, what you’re saying, Emma, because we want our guests to walk through those doors and know us as intimately as the front desk agent that they’ve maybe read three or four reviews about. So really exciting to kind of see and have certainly seen it implemented that elevation of guest service through HEI and resorts. It’s award season and obviously the accolades keep rolling in for your portfolio. Recognition from Conde Nast, Cvent, Travel and Leisure. Congratulations first off to you and your team. But from a reputation management, I mean, that’s your origin story, right, with HEI and Hotel and Resorts. How do you leverage these to kind of win more business? And how critical is it in today’s landscape to have a defined reputation management strategy more than kind of where you started maybe just responding to the reviews? Emma Shaybani: Thank you. Yeah, the awards like this are really meaningful, I think, to everybody because they’re really a reflection of the teams that are delivering those exceptional guest experiences every single day. I think behind these recognitions is the front desk associates, the housekeepers, engineers, servers, people who are creating these memories and these memorable stays. So I think it’s really important to celebrate that, which is why we really put an emphasis on promoting when we do win these awards. I think from a marketing perspective, these awards really serve as kind of a very powerful third-party validation. We spend a lot of time, telling guests what they can expect from our hotels, through our websites, our social media, photography. But these awards from Conde Nast or Travel and Leisure really, like, reinforce essentially that that promise that we’re making is real and help really allow us to build trust with a guest before they’ve not before they’ve even booked. And I definitely think it can be the deciding factor, right? If someone’s, you know, looking in the several hotels in the same market that they’re considering, it does help kind of validate that our hotels are a top choice in the market. I think on the reputation management side, it’s funny because back then it really was a case of, okay, we’ve just got to respond to these reviews. The brands are telling us, we’ve got to respond to anything under a three-star, and we have to do it within 48 hours. And I think it’s become so much more than that, and it’s, it’s so much more critical now because it’s no longer just about having a high rating on the different review sites. Guest reviews, I think, are really influencing how AI-powered search tools and large language models understand and recommend hotels. There’s been studies on it, we’re seeing it ourselves. Every review essentially creates this kind of digital story of the property, and then that story gets shared, right, from whether it’s on ChatGPT, whether it’s on Google, iit’s obviously very visible. I also think reviews are really, like, one of the few opportunities that we have to publicly demonstrate how we respond to feedback. You know, whether it’s thanking someone that they’ve had, you know, for a great stay or we’re addressing concerns. These responses, I think, allow us to show that we’re, you know, we’re open to feedback. We care and that we’re committed to kind of continuously improving, um, the guest experience. But I think all these things, ultimately, awards, reputation management, they’re all working hand in hand at the moment to ensure, again, we’re, people are getting credible information, and then also that they’re making informed decisions when they book. Ryan Embree: Yeah, what an opportunity to showcase the level of service that you’re gonna experience at a hotel than to publicly kinda display that through reviews and review response, right? You know, as it’s really human nature sometimes, I think unfortunately, that will go. Travel is stressful, right? Things happen in travel. We talked that there were a couple missed flights when we were trying to plan this out, right? How stressful is that? Like, so if you see that, sometimes a guest is a traveler, you sometimes have to put yourself in that, “Well, what is the worst case scenario?” So you try to look maybe for that one-star review. And if you see that empathetic voice on the other side of someone that genuinely has an authentic feeling of service-oriented response, man, the impact on that can really, really make the difference, and be maybe that final little push that has that comfort level, that trust that you talked about. I think that’s a great word right now, is we’re just looking that I trust that this hotel’s gonna take care of me, my family, if I’m traveling, my family, to make this experience the best it can. So 100% agree with you. That is something we preach all the time on this podcast. Social media, on the other end, plays a huge role in reputation management, and very comprehensive. What are your thoughts on what hoteliers should be prioritizing in the social media space right now, which is ever-evolving? Emma Shaybani: Yeah. I think the biggest thing is the shift we’ve seen, especially with platforms like Instagram and TikTok, is the priority is now content, and kind of not over-complicating social media as a whole. I think we talk a lot of time, talking about algorithms and platforms, but at the end of the day, if we don’t have compelling content, our strategy isn’t gonna get us very far. I think what I’ve seen a lot is that hotels will invest heavily in the social media management, but they’re not investing as heavily into the content itself. And we’ve spoken to a number of agencies and worked with different ones over the years, and a lot of them have fairly significant price tags to manage social media accounts, which I understand, right? Platforms like TikTok take a ton of time to create and produce. But these agencies, they’re, you know, they’re typically posting content, they’re doing community management, but they’re not necessarily creating the photography, the video, the reels, and influencer partnerships that are really the things that are gonna fuel engagement. So I think what we’ve seen is that without a strong pipeline of content, we’re just repurposing the same assets over and over again. So we’ve shifted a lot and it’s really about finding the right balance. So having a reliable content partner that can help create some consistency, and then filling in the gaps with influencers and creators, that can help, capture authentic moments and, and produce those reels. Doing those two things together work really well, but I really do think it’s now it’s time to start and really investing into content. Just be – everyone gets so fatigued, right? You just scrolling all the time. And then when people have seen that picture, they’re like, “Okay, I’m gonna scroll to, scroll to the next one.” And a lot of the time, we’re not just producing. I think everybody really used to think of it as, like, okay, we produce content for the website and the brand websites, and then we have content for social media, which is different. And it doesn’t actually have to be different anymore. You know, great content really powers everything. We can use that same photography or same social content to really strengthen our website. It really helps improve paid advertising performance. So, we can use it in our email campaigns, even on our OTA listings as well. So it’s kind of trying to get everyone to understand that that one investment can really help us deliver value across our entire marketing ecosystem. And it’s funny because it’s always the thing that everyone tries to cut from the budget is the photography aspect. We haven’t been renovated. We don’t need a photo shoot. There’s still things we can do, right? There’s still, there’s still new content to be, to be taken. So I think that’s where we’re focusing a lot of our time is content over the management piece. Ryan Embree: Yeah, absolutely. I mean, quality of content, I mean, the landscape has changed as far as the competitive forces, right? Now, back in the day when, when social media first, it was only anyone that you followed, right? You were only competing against those pages that that particular user was following. Now, a majority of time spent for a social media user is in explore pages, and a lot of accounts that they’re in. It’s more interest-based than follow base. You rarely see the things that you follow unless you’re engaging with it frequently. So the competitive nature of that, and you think how quickly. I mean, next time you’re in front of your phone, any of our listeners, how quickly your thumb is swiping, it’s a lot quicker than it was a decade ago, and how much your brain is actually giving that attention, that attention span has been shrinking. So quality of content, it has to be at a high level. And, and you’re absolutely right, Emma. We’ve seen a lot of hoteliers maybe not give the necessary time attention, whether it be time investment or capital investment into that. And it’s not enough just to be there anymore. I think that’s where we were maybe a decade ago. If you’re in the arena, you’ve got a shot. Now the bar is being raised, in that regard. So marketing, what a fun position. Always something going on, right? Something to celebrate. You got projects that you’re working on, announcements, try to make as much noise as possible. Any particular projects right now, Emma, that you’re particularly fired up about that you’re working, you and your team are working on? Emma Shaybani: Yeah. I think there’s a few things, because everything’s just changing so rapidly at the moment. So it’s actually like a fun, I think it’s a fun time. It’s stressful, but it’s a fun time to be a marketer. But I think the first thing is websites, because I think things have, like, especially where we’re able, we have obviously independent hotels, and we also have some branded assets that have vanity websites. And I think how that trend is also shifting, because for years, the trend was to have, like, these minimal content websites. You didn’t have a lot of copy, massive imagery. But now, obviously, with the shift in AI search, the websites have to be kind of richer, more informative, and actually have some genuinely helpful content. Things like destination guides, and FAQs, and all these different things, which is now kind of shaping a lot of our future designs on what these websites look like. So it’s kind of like we’ve kind of gone back a little bit. And so I think that’s kind of, it’s exciting to test a lot of that and really start to kind of just a lot of it’s testing, just really kind of getting in the weeds and just trying different things. I think another thing that we’re excited about, and we’ve got a lot of projects on the go is video. Again, I think video always used to be one of these nice-to-have pieces, but now it’s becoming a must-have because people want, you know, again, people are used to video content, short-form video content. So we’re implementing that on websites and in emails. But we’re also starting to have a lot more fun with our creative. I think a great example is we have an asset in Nashville called Waymore’s, and it’s a fun hotel. It’s in East Nashville, and we just produced this video that really is probably a little bit out of the box, but it really leans into the personality of the hotel and kind of the spirit of Nashville. And it’s definitely catches people’s eyes. We’re, we’re running it on social, we’re running it on emails, and we’ve seen a real uptick in people engaging with it. So I think it’s fun to kind of work on these more exciting videos, exciting content. And then my other big project right now is building what we’ve launched earlier this year called LoyalKey, which is our independent loyalty program for our HEI independent hotels. We haven’t done that before. It was something new that we wanted to try. And it’s an opportunity that really allows us to kind of bring together our. We have some really one of a kind independent assets. And we wanted to create kind of like a shared loyalty experience while still, like, maintaining what kind of keeps each hotel special. And it really gives us the ability to leverage the guests at each of those hotels and connect them to, if you’re interested in one independent asset, you might be interested in another one. So it’s giving these hotels real opportunity to kind of co-market, and at the same time, build this loyalty brand. So it’s been, it’s been a learning experience, to kind of build that from the ground up. But it’s fun. Ryan Embree: What a project. An opportunity, again, for personalization. You get some more of that guest data within loyalty programs, and all of a sudden, personalization starts to really blossom there, especially in the independent hotel space where you can do some really, really cool things. So, and just to piggyback on your video comment, if you don’t believe, Emma, as far as how important video is, go through, again, your social media feed. See how long you’re scrolling on each one, but also see how many times you’re seeing a still image now. I mean, it is surprising now when I go through my feed that I rarely come across just a still image. Most of them are going to be, whether it’s a GIF or some sort of, uh, short form video, most of the content that we are consuming now is not going to be a still image. So just going where the trends are, and yeah, it’s funny you mentioned that about that East Nashville property. You know, we work with hotels in their social media. And one of the videos that went viral on this particular hotel partner’s account was that they filmed High School Musical Two at the property, right? And it was kind of like this produced Zac Efron in there, and it exploded. And it was, like, probably something that we didn’t think was gonna get that much traction, but it was fun. People engaged with it. People loved it, especially those, millennials that grew up with that. And it became kind of a staple of that property and just a way to share the story of that property. So really cool examples there. And that creative side that’s the fun part of social media. So you mentioned 100 plus properties, so this might be a little bit tough for you, but I’m gonna put you on the spot here, Emma. I’m gonna do some rapid fire questions to get to know you and the HEI Hotel and Resorts portfolio a little better. So what is one of your favorite views at a property, HEI Hotel and Resort property? Emma Shaybani: I would say probably Hyatt Regency, Jersey City. So I had actually never been to Jersey City, but I was astounded by the, when I went, the views of Manhattan. ‘Cause it’s great, you know, when you’re in Manhattan, you’re like, “Oh, this is amazing.” Like – Yeah. But when you’re actually looking at it from across the water, it’s incredible. So probably that one. And we also have another, actually, another Times Square view. We have Renaissance Times Square that has this really cool bar that overlooks, like, the whole of Times Square. And it’s just like, incredible. I could sit there and watch that for hours. So it’s, it’s probably the New York views for me. Ryan Embree: Yeah. And those are hard to beat. Being in New York a couple months, same place up on a rooftop. I mean there’s not a lot that beats that. So what about a favorite fun fact about one of your properties? Emma Shaybani: Oh, I really like, it’s my favorite thing to do is always research or ask the team, like, what’s the craziest story about this hotel when I go? I love all, like, the historical facts, like, the ghost stories. So probably the Liberty in Boston, it used to be the Charles Street Jail. And today, I just love that, like, you’re sitting in there having a cocktail and there’s still, like, the, the doors and the window bars. And it just, that’s really fun. We also have The Cavalier, which has hosted, like, 10 presidents, Frank Sinatra. There’s definitely some secrets in that hotel. And I love that they play into it. They have a lot of, like, historical facts on the wall. So it kind of becomes, like, I don’t know, it’s like a fact-finding mission when you’re there. Ryan Embree: Yeah. I love that. It’s funny. You think about in maybe 100 or 200 years, which of those structures might be hotels in the future, right? Think that there’s a jail there. I’ve heard stories about, yeah, this used to be a bank and everything. Thing and now it’s a hotel. Like that’s the best part about hospitality, right? We can turn almost anything into a hotel. So, what about favorite signature dish at one of your properties, Emma? Emma Shaybani: I really like the steak tartar at the J in San Francisco. Served at the third floor and it’s just one of those, it’s just one of those dishes that I have to have, like I can not be hungry and I’ll still order it because I need to have it. Cause I don’t know when the next time I’m going back, but no, it’s kind of got like, it’s got like a Japanese twist on steak tartar, which is, it’s delicious. Ryan Embree: Very nice. Coast to coast, Emma, I like it. This really shows the breadth of the portfolio you’re working with over there. Last ones, either favorite piece of art at one of your properties or a favorite amenity at one of your properties? We can do both. Emma Shaybani: Well, we have a very, I think a pretty unique portfolio with every hotel kind of has a unique amenity. But I think the Live at the Sunrose, which is at our Sunrose property in West Hollywood, has this really cool intimate live music venue inside the hotel. And like you, just because it’s in West Hollywood, you just don’t know who’s gonna turn up, start singing. I think, like, J-Lo was there. It’s just, like – Oh, wow. It’s just fun. Like she’ll just get up and start singing. So I feel like that’s like a really cool little just addition, right? Like if a guest is staying and that’s all happening, it just really brings a lot of, a lot of energy to the, to the hotel. Ryan Embree: Well, and some great opportunity for content. You wanna talk about the perfect social media video? Emma Shaybani: I have no problems. Ryan Embree: Jennifer Lopez, right, singing at one of your hotels. Awesome. Well, you know, it’s always. I’ve done almost, well, over 200 episodes. I always feel like it’s my duty to my Suite Spot listeners when we have incredible industry influencers and leaders. And Emma, you were just recently named a top 100 marketer as part of the 2026 On Conferences Icon Awards. I always feel like I try to just get as much knowledge and tips and best practices from my guests as I can in the time that I have you here. So, what would be one piece of advice that you might share with hospitality marketers in our Suite Spot audience right now? Emma Shaybani: Yeah, I think the biggest thing is, and I tell my team this a lot, is don’t be afraid to test. I think one of the realities is that there’s a lot of pressure to kind of always deliver positive results to owners, asset managers, and leadership teams really naturally want kind of every campaign to be successful. But the reality is, if every campaign that we do succeeds, we’re probably not pushing the boundaries or trying enough things. You know, I think with any of, with any of the, the campaigns that we run, I think the best marketers aren’t really the ones that never fail. It’s the ones that learn the fastest. So I think it’s completely okay that every campaign or every test that we do isn’t always going to work. And that’s totally fine. I think it’s important to then explain, why we’re making a recommendation, why it worked, and the adjustments that we made when it didn’t work or if it did work. So I think it’s really just owning the, not being afraid to really own the outcome, good or bad, but really just, just test as many things as you can. I think it’s funny. One of the things I always think about is, it was like with email marketing, everyone said you had to send it at, like, 11:00 AM on a Tuesday or a Thursday. And everyone’s just taken that as gospel for so many years. And the other week, I think one of my team was like, “Oh, I made a mistake and sent it on a Sunday.” And I was like, “What, like, what happened?” And he’s like, “Well, I got the highest open rates that we’ve ever had.” And I was like, “Well, there you go. You’ve got to try these things. Don’t just keep doing the same thing. It’s not a big deal. If we send an email campaign on a Sunday, okay, we get a lower click rate. Oh, you know, it doesn’t matter. We can go back. The next one, we do something different.” But it worked. So you never really know what’s gonna work until you try. Ryan Embree: Yeah, bit of an unintentional test there, but turned out the right way. And as you mentioned, Emma, some of the biggest learning lessons can come out of those failures. And we’ve certainly heard some examples and stories on this podcast of industry leaders and professionals that some of their greatest success kind of started at maybe a moment of failure for them personally. So I think awesome advice. I appreciate that. Again, congratulations, on that recognition there. As we wrap up, Emma, we always like to end our episodes kinda looking ahead, right? We’re looking forward to the Digital Travel Summit, like I said, in September. But from a marketing perspective, Emma, what’s your vision for the future of HEI Hotel and Resorts? Emma Shaybani: Yeah, I’m really excited where we’re heading. I think over the last few years, we’ve seen some incredible growth, especially to kind of our lifestyle and independent hotel portfolio. And I think that is rewarding for the team because there’s so much freedom on the marketing side that comes with that. I think I’m just overall excited to, with the continued evolution of marketing within hospitality. As I said, it’s a stressful time, but it’s kind of a fun time. Because there’s a lot of things to try and work with. When I started my career, marketing was really viewed as a support function and today it feels a lot more integrated. And it is a driver of revenue and business performance, whether it’s AI, digital distribution, loyalty, reputation management. Marketing’s kind of influencing now every stage of the guest journey. And it’s nice to have a seat at the table, kind of alongside sales and revenue management and really be part of the bigger conversations that I think historically marketing was kind of seen as secondary to. So I think for us, looking ahead, we’re just gonna keep pushing, pushing, trying to push boundaries, try a lot of new technology, especially where it’s gonna add value. And as I mentioned, continue investing in things like creativity and content. And at the same time, try and not lose sight of what makes hospitality special, which is the people. Ryan Embree: Certainly a great opportunity to practice your advice, Emma. Use the testing waters and sandbox as much as you can. Exciting to see, because again, it’s evolving so quickly. It feels like almost every single day we’re getting some news out there. So we will continue to look to you and other industry leaders for what’s next in hospitality marketing. Emma, thank you so much. It was a super comprehensive episode. Any final thoughts today? Emma Shaybani: No, thank you so much for having me. It’s been a pleasure, and I’m looking forward to seeing everyone in Orlando at the conference. Ryan Embree: Yeah, excited as well. Thank you so much, Emma, for your time. We will let you get back to it, all the exciting things you have over there at HEI Hotels and Resorts. And thank you, the Suite Spot listener for joining us today. We will talk to you next time on The Suite Spot. To join our loyalty program, be sure to subscribe and give us a five-star rating on iTunes. Suite Spot is produced by Travel Media Group. Our editor is Brandon Bell with cover art by Bary Gordon. I’m your host, Ryan Embree, and we hope you enjoyed your stay.
On Thursday, August 13th, the Commonwealth of Massachusetts spent a morning of a triple murder trial walking a jury through a country music deep dive. Then Kevin Reddington got up and took about six questions to blow it up. Day 13 of the Lindsay Clancy trial in Plymouth Superior Court. Three witnesses: State Police Sgt. Kyle Pavao on the tablet, Sgt. Timothy Chiappini on the cellphone, and lead investigator Trooper Joshua McKelligan. Eight minutes of browser history from August 2022. Journal entries and affirmations read into the record. A note last modified the day before her children died. A bag of medication that went to the defense attorney instead of the State Police. And a prosecutor asking a judge for the visitor logs of a priest.We also do the thing half the internet is screaming about, which is who did the Googling. Carefully, on the record, with the transcript. Two separate device examinations are getting spliced together online into one theory, and the real answer is worse than the conspiracy.Plus: what postpartum psychosis actually does, why it isn't a standalone diagnosis in the DSM, the December appointment where a nurse practitioner said the words "underlying bipolar disorder" out loud, and a TikTok that tried to walk into a courtroom and got told this is not Tripadvisor.Become a supporter of this podcast: https://www.spreaker.com/podcast/we-saw-the-devil-unfiltered-political-analysis--4433638/support.Website: http://www.wesawthedevil.comPatreon: http://www.patreon.com/wesawthedevilRobin's Instagram: http://www.instagram.com/robin_wstdTwitter: http://www.twitter.com/WeSawtheDevilInstagram: http://www.instagram.com/wesawthedevilpodcast.TikTok: tiktok.com/@wesawthedevilpolitics
Did Patrick Clancy kill his children? No. And the Lindsay Clancy trial record says so, including in her own defense attorney's opening statement.Millions of people on TikTok and Instagram have convinced themselves that Patrick Clancy strangled Cora, Dawson, and Callan Clancy in Duxbury, Massachusetts, and framed his wife for it. This episode goes through that theory claim by claim against the actual trial evidence: the surveillance footage, the CVS and ThreeV timeline, the 911 call, the medical records, and the sworn testimony.Robin covers what Kevin Reddington really said in his opening statement, the "he changed his shoes" theory, what the twelve unaccounted minutes before CVS do and do not prove, who actually sent Patrick out for the takeout order that night, and why Patrick Clancy's remarriage happened three years and three months after the killings, not three months.She also covers the part almost nobody is clipping: Lindsay Clancy's MyChart messages to her psychiatric nurse practitioner in the weeks before her children died, and what happened when she reported intrusive thoughts she had never had before.Facts, filings, and transcripts. No conspiracy theories.Questions discussed in this episode:Did Patrick Clancy kill his children?Did Lindsay Clancy's lawyer admit she killed her kids?Did Patrick Clancy change his shoes between CVS and ThreeV?What are the twelve missing minutes in the Patrick Clancy timeline?Did Patrick Clancy send an email from home at 5:24?When did Patrick Clancy remarry, and who is Rachel Danis?Is Kevin Reddington secretly building a case against Patrick Clancy?Why did a judge say "this is not Tripadvisor" during the Lindsay Clancy trial?Become a supporter of this podcast: https://www.spreaker.com/podcast/we-saw-the-devil-unfiltered-political-analysis--4433638/support.Website: http://www.wesawthedevil.comPatreon: http://www.patreon.com/wesawthedevilRobin's Instagram: http://www.instagram.com/robin_wstdTwitter: http://www.twitter.com/WeSawtheDevilInstagram: http://www.instagram.com/wesawthedevilpodcast.TikTok: tiktok.com/@wesawthedevilpolitics
Airbnb just partnered with TripAdvisor to bring 425,000 experiences onto its platform — a move that signals Brian Chesky isn't just dabbling in experiences anymore, he's building a second business inside the first. The crew breaks down what this means for the future of in-destination travel, why the real unfair advantage might already be sitting inside every host's guidebook, and whether this is Airbnb's best play in markets where short-term rental bans are tightening the grip on its core product. Edwin brings the European perspective: Barcelona's courts just sided with the city, 10,000 units disappear by 2029, and the ripple effects are spreading. Then the conversation shifts to IHG, which is taking a completely different approach to the owner economics pressure wave sweeping the industry. While Hilton cuts fees and Marriott rolls out rebates, IHG is pitching a full services package — marketing, digital support, training, group booking — and telling owners to trust the value. Edwin's challenge is sharp: don't tell me the service has value, show me the PL. The panel explores whether regional marketing studios could actually be the unlock and what happens when brands start making owners more dependent on infrastructure they don't control. The big closer: Blackstone just paid $2.5 billion for a 25% stake in AeroPlan, valuing Air Canada's loyalty program at $10 billion — more than the airline itself. Scott calls it a data and credit card gold mine. Ben says the airline business is a commodity and loyalty is where the differentiation lives. And somehow the whole thing detours into a love letter to Blackstone CEO John Gray's Instagram and why the best business development tool in 2026 might just be a jog through Central Park with your phone out. — This Week in Hospitality is presented to you by Journey. Journey is a loyalty platform built specifically for independent boutique hotels and high-touch hospitality brands. Our mission is to give operators the same powerful rewards engine, data intelligence, and guest insights that major chains rely on — without asking them to give up the individuality, soul, or story that makes their property extraordinary. If you're an owner or operator of an extraordinary, independently owned and operated hotel or residence — and you want to see whether your property is a fit for the Journey Alliance — you can learn more and apply at https://www.journey.com/alliance — Special Guest: Sarah Kopit — Editor-in-Chief of Skift LinkedIn: https://www.linkedin.com/in/sarahkopit Your Hosts: Zach Busekrus — Journey LinkedIn: https://www.linkedin.com/in/zachbusekrus/ Instagram: https://www.instagram.com/behindthestays/ Scott Eddy — Global Travel & Hospitality Expert @MrScottEddy LinkedIn: https://www.linkedin.com/in/mrscotteddy/ Instagram: https://www.instagram.com/mrscotteddy/ Ben Wolff — Founder of Onera & Oasi LinkedIn: https://www.linkedin.com/in/ben-wolff/ Instagram: https://www.instagram.com/iambenwolff/ Edwin Kramer — Luxury Hotelier Consultant & Former GM LinkedIn: https://www.linkedin.com/in/edwinckramer/ Instagram: https://www.instagram.com/edwinkramer/
On December 20th, 2022, a doctor at Women and Infants Hospital in Providence looked at Lindsay Clancy's medication list and decided she was too medicated to safely enter their postpartum program. That doctor picked up a phone and called the nurse practitioner prescribing them. Nobody answered. Nobody called back. Thirty-five days later her three children were dead.Today that nurse practitioner testified, and Kevin Reddington read her the note.Day 11 in Plymouth Superior Court, on what happened to be Lindsay Clancy's 36th birthday. Julie Paul retook the stand and got a one-minute cross that was more devastating than any of the grillings that came before it. Rebecca Jollotta, the psychiatric nurse practitioner who inherited Clancy's care in November 2022, spent nearly the entire day answering for a treatment record she only ever saw a fraction of. And before the jury walked in, Judge William Sullivan heard argument on whether a former McLean Hospital social worker who posted about the trial on TikTok can testify about holiday staffing on a psychiatric unit.I go through the MyChart messages Clancy sent her provider in December, in her own words, in real time. I go through the bipolar question and the 5K that nobody knew about. And I get into the detail nobody else is covering: Jollotta could not get her patient's psychiatrist notes, could not get the McLean records, and did not know about fourteen psychiatric appointments, but she could pull every controlled substance Clancy had ever been dispensed in Massachusetts in about ninety seconds. We built one interoperable health database in this country. We built the one that watches you.Also in here: why blaming HIPAA for this is a myth, with the actual regulation cited. Why there are five inpatient perinatal psychiatric programs in the entire United States and forty-five states have none. And why every provider on that witness stand is also a defendant in a civil suit over the same care.***This episode is not editedBecome a supporter of this podcast: https://www.spreaker.com/podcast/we-saw-the-devil-unfiltered-political-analysis--4433638/support.Website: http://www.wesawthedevil.comPatreon: http://www.patreon.com/wesawthedevilRobin's Instagram: http://www.instagram.com/robin_wstdTwitter: http://www.twitter.com/WeSawtheDevilInstagram: http://www.instagram.com/wesawthedevilpodcast.TikTok: tiktok.com/@wesawthedevilpolitics
As search funnels compress and over 60% of digital queries end without a website click, enterprise leaders are forced to rethink how they monetize audience attention and maintain search visibility.Dylan Conroy sits down with Mark Mamber, CEO of Tiki, to break down the mechanics of monetizing lost web traffic and leveraging Answer Engine Optimization (AEO) to capture market share across AI platforms.Key Topics Covered:Monetizing the 95% Exit Void: How contextual page signals and automated exit triggers convert lost site traffic into high-margin ad yield.Enterprise Auction Mechanics: Deep-linking intent-driven consumers directly to tier-one global travel networks like TripAdvisor, Expedia, and Kayak.Interactive AI Ad Syndication: Deploying custom brand LLMs as interactive chatbot units across third-party media networks (Envoy Reach).Answer Engine Optimization (AEO) via Reddit: How human-in-the-loop AI posting seeds clean source data into Large Language Models (Envoy Join).Real-Time Market Intelligence: Turning interactive consumer ad queries into strategic data dashboards for C-suite decision-makers.Mark Mamber is the CEO of Tiki, a proprietary ad-tech engine that has served the global travel vertical for over 15 years. He specializes in yield monetization infrastructure, interactive media solutions, and generative search strategies for publishers, OTAs, and Destination Marketing Organizations.Connect & Resources:Connect with Guest Mark Mamber: https://www.linkedin.com/in/markmamber/Visit Tiki: https://www.tiki.com/Follow Host Dylan Conroy: https://www.linkedin.com/in/dylanconroy/Scaled Performance Automation by Strike Social: https://strikesocial.com/guaranteed-paid-social-media-ads-outcomes/
Londralı gazeteci Oobah Butler, 2017 yılında hiç var olmayan bir restoranı TripAdvisor'ın 1 numaralı mekanı haline getirdi. Bahçesinde kurduğu hayali restoran The Shed at Dulwich, sahte fotoğraflar, uydurma menü isimleri ve manipüle edilmiş yorumlarla 18.149 restoran arasından zirveye tırmandı. Peki bu nasıl mümkün oldu? Kıtlık psikolojisi, FOMO ve algı yönetimi bir araya gelince insanları kandırmak bu kadar mı kolay?
At the end of every season, Editor Steve Ewing assembles an episode built from his favorite moments from each episode. Whether you have listened to the all of the episodes or just want to get a taste of Season 11, we hope that you enjoy this trip through the past 12 episodes of Reality Escape Pod. Full Show Notes Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
This Week In Startups is made possible by: Odoo https://Odoo.com/twist Quo https://quo.com/TWiST Northwest Registered Agent https://northwestregisteredagent.com/twist Today's show: *Before Bespoke's "travel concierge" chatbot could actually hold a conversation, founder/CEO Akemi Tsunagawa and her team quietly answered customers themselves. That "fake it till you make it" strategy paid off. Bespoke landed Narita Airport as a customer based on the strength of their "chatbot" answers, and now the team runs three companies, and is expanding into shipyard robots. In the fourth and final edition of TWiST Tokyo for Summer '26, Jason and Akemi discuss her thesis: "solve the labor gap first, [then] build the tech to math." Plus insights into Japan's tourism boom, how founders should consider the country's accelerating population decline, the economics and politics of importing foreign labor, and why AI may already be taking over more jobs than you think. Guest Akemi Tsunagawa on X: https://x.com/AkemiTsunagawa Bespoke: https://www.be-spoke.io/ Bebot: https://www.bebot.io BeTrained: https://www.be-spoke.io/en/be-trained Relevant Links Disrupting Japan: "Silicon Valley Has Chatbots All Wrong": https://www.disruptingjapan.com/silicon-valley-has-chatbots-all-wrong-heres-how-they-really-make-money/ CNN on Japan's population decline: https://www.cnn.com/2025/08/07/asia/japan-biggest-population-decline-record-intl-hnk Paul Graham: "Do Things That Don't Scale": https://www.paulgraham.com/ds.html Wispr Flow: https://wisprflow.ai/ TripAdvisor: https://www.tripadvisor.com/ KPMG on Japan's Business Manage Visa Reforms: https://kpmg.com/xx/en/our-insights/gms-flash-alert/flash-alert-2025-195.html Business Traveller on the "Akiya" renovation trend: https://www.businesstraveller.com/insights/features/japan-akiya-boom-buying-abandoned-homes/ THR on the 2004 satirical film "A Day Without a Mexican": https://www.hollywoodreporter.com/news/general-news/a-day-without-a-mexican-20-years-later-1236293209/ Founder University x Japan: https://tokyo.founder.university/ JETRO: https://www.jetro.go.jp/en/ Antler in Japan: https://www.antler.co/location/japan Timestamps: 0:00 Founder U Japan Cohort 3: Coming in Jan 2027! 1:06 Introducing Akemi Tsunagawa, founder of Bespoke 3:08 Why investors passed in 2015 4:49 Selling Narita Airport on Bebot 6:29 The roots of Japan's tourism explosion 9:27 Odoo - The all-in-one business platform. Get started for free at https://Odoo.com/twist 14:17 Japan's population decline, by the numbers 20:06 Quo (formerly OpenPhone) - Quo gives you a clean, modern way to handle every customer call, text, and thread all in one place. Try it free at https://quo.com/TWiST 21:38 Training foreign workers via smart glasses 27:50 Northwest Registered Agent - Get more when you start your business with Northwest. In 10 clicks and 10 minutes, you can form your company and walk away with a real business identity — Learn more at https://northwestregisteredagent.com/twist 33:06 Moving into shipyard robotics, too? 37:44 Some customer development lessons 48:21 Plans for even more expansion 52:52 Q&A: How AI changed hiring Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.com Check out the TWIST500: https://www.twist500.com Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp Follow Lon: X: https://x.com/lons Follow Alex: X: https://x.com/alex LinkedIn: https://www.linkedin.com/in/alexwilhelm Follow Jason: X: https://twitter.com/Jason LinkedIn: https://www.linkedin.com/in/jasoncalacanis Check out all our partner offers: https://partners.launch.co/ Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland Check out Jason's suite of newsletters: https://substack.com/@calacanis Follow TWiST: Twitter: https://twitter.com/TWiStartups YouTube: https://www.youtube.com/thisweekin Instagram: https://www.instagram.com/thisweekinstartups TikTok: https://www.tiktok.com/@thisweekinstartups Substack: https://twistartups.substack.com
In this episode of The Ross Simmonds Show, Ross joins Nick in The Nick Standlea Show to break down how search is changing as Google AI Overviews, ChatGPT, Gemini, Perplexity, and other LLMs reshape how people discover brands. They unpack what marketers, creators, and business owners need to do now to improve AI visibility, build authority across platforms like YouTube and Reddit, and create content that gets found, cited, and trusted. Key Takeaways and Insights: 1. How LLMs actually build answers - Ross explains “query fan-out,” where AI tools rephrase a user's prompt into many variations and scan multiple sources at once. - Platforms like Reddit, YouTube, Quora, Yelp, and Google results all help shape the final response. - The brands mentioned most often—and with the strongest supporting signals—are more likely to appear in AI-generated answers. 2. The coffee shop framework for local AI visibility - Local businesses should align site pages and language with the exact questions customers ask. - Review signals from Yelp, TripAdvisor, and other directories strengthen trust and authority. - Encouraging real customer conversations on Reddit and other platforms can influence how AI tools perceive your brand. 3. Why YouTube is a major AI search advantage - Google has a built-in incentive to surface YouTube content because it owns the platform and monetizes attention there. - YouTube remains one of the most powerful search engines in the world and a rich source of human-led content. - Video stands out in an AI-heavy world because it delivers a stronger sense of trust, personality, and connection. 4. Gemini, personalization, and the future of search - Google may have a long-term advantage because Gemini can connect with products like Gmail, Calendar, Chrome, and more. - Search experiences are becoming more personalized, which makes traditional ranking analysis harder. - Marketers need to prepare for a world where different users may get very different answers to the same prompt. 5. How nonprofits and mission-driven brands should adapt - Start by mapping website content to the real questions your audience asks before they know your brand exists. - Build long-form, useful resources that directly address audience pain points and decision-making moments. - Combine LLM optimization with human-centered storytelling to connect both logically and emotionally. 6. The four E's of content that builds trust - Ross highlights four content goals: educational, engaging, entertaining, and empowering. - Strong brands don't just publish information—they create content people want to remember and share. - Human connection still matters, especially when AI-generated content is becoming more common. 7. Old-school customer research is the new edge The deepest marketing insights still come from direct conversations with real customers. Interview transcripts, sentiment analysis, and qualitative feedback can be turned into sharper messaging with AI. The brands that win will combine human insight with AI execution, not replace one with the other. Resources & Tools:
Wandering Works for Us PodcastDate: 1 August 2026Title: York & Corbridge, UK: Ghosts, Vikings, and the Wall That Ended Our England LegSummary of EpisodeYork earns the title of favorite city on the trip: walkable, atmospheric, and layered with Viking, medieval, and LGBTQ+ history. We cover the Shambles and its Harry Potter branding, the Jorvik Viking Centre's ride-through experience (built on the actual Coppergate dig), a haunted pub crawl at the Black Swan, a walk on the city walls at sunset, and the Holy Trinity Church plaque marking Anne Lister and Ann Walker's 1834 union. We're honest about regretting skipping York Minster. From there, we head to Corbridge for one final England stop — reuniting with an old friend, visiting Corbridge Roman Town, and touring Hadrian's Wall — before the coastal drive north to Edinburgh closes out the England chapter of the trip.Key Topics[03:25] The Shambles and its Harry Potter-themed shops[06:10] The butterbeer verdict (get it for the show, not the taste)[11:00] Holy Trinity Church, Goodramgate — Anne Lister and Ann Walker[13:00] The Black Swan and York's haunted-pub reputation[13:30] Walking York's city walls at sunset[15:00] Where we ate in York (Côte York, The Fat Badger, Kalpakavadi)[16:35] Jorvik Viking Centre: the Coppergate dig and the immersive ride experience[23:50] York Minster — the one we regret skipping[26:00] Corbridge and the Golden Lion Inn[26:30] Corbridge Roman Town and its museum[27:40] Reconnecting with an old friend for a personal tour of Hadrian's Wall[29:00] The coastal drive north to EdinburghImportant Links To follow all of our antics and adventures, please visit our social media pages and our website at wwforus.com! You can send us a message at any of these places, and feel free to email us at wandering@wwforus.comLike what we are doing? Buy us a gin and tonic and help us keep going!InstagramFacebookTiktokYouTubeLooking for a tour guide in Portugal? I have a whole list!Blog post for this episode: Things to Do in York: Vikings, City Walls, and a Butter Beer we wouldn't order again.RESOURCES & LINKSLooking to plan your next trip to Portugal? We can help! Check out our guides and Itineraries at wwforus.comFree Lisbon ItineraryPacking ListEssentials for every tripRenting a car in PortugalLooking for a tour guide in Portugal? I have a whole list!**Wandering Works for Us contains affiliate links and is part of Viator, Get Your Guide, Booking.com, TripAdvisor, Expedia, Awin, and Amazon Services Associates Program LLC. If you make a purchase using one of the links, I may make a small commission at no extra cost to you.Support this podcast at — https://redcircle.com/wandering-works-for-us/donations
En este episodio conversé con Felipe Howard, fundador de Latitud 90, Southbound Travel y uno de los socios fundadores del Patagonia Camp, el segundo mejor hotel all inclusive del planeta, según TripAdvisor. Desde los años 90 ha dedicado su vida a un propósito: reconectar a las personas con la naturaleza en un mundo marcado por la hiperconectividad.
Mike Bausch is an industry leader whose restaurant, Andolini's Pizzeria, is a top ten pizzeria in the US, as named by Trip Advisor, BuzzFeed, CNN and USA Today. Andolini's began in 2005 and has grown to five pizzerias, two gelaterias, two food-hall concepts, a food truck, and a fine dining restaurant by 2020. He's a World Pizza Champion, a Guinness Book world record holder, and a writer for Pizza Today, and the author of Unsliced: How to Stay Whole in the Pizzeria Business. Join RULibrary: www.restaurantunstoppable.com/RULibrary Join RULive: www.restaurantunstoppable.com/live Set Up your RUEvolve 1:1: www.restaurantunstoppable.com/evolve Subscribe on YouTube: https://youtube.com/restaurantunstoppable Subscribe to our email newsletter: https://www.restaurantunstoppable.com/ Today's sponsors: - Hermetic.ai - Private event leads die in inboxes every day. Mia fixes that. She's an AI agent that responds within seconds, handles the back-and-forth, and fills your event calendar — automatically. Fully integrated in under 10 minutes. Head to hermetic.ai and put her to work. https://www.hermetic.ai/ - Hotshift - Hotshift is the all-in-one tool built by a restaurant owner, for restaurant owners. Scheduling, hiring, training, reviews — one roof, one login. Plusreal-time labor cost forecasting before the shift ever starts. Head to hotshift.pro/unstoppable. - Restaurant Technologies — the leader in automated cooking oil management. Their Total Oil Management solution is an end-to-end closed loop automated system that delivers, monitors, filters, collects, and recycles your cooking oil eliminating one of the dirtiest jobs in the kitchen.. Automate your oil and elevate your kitchen by visiting rti-inc.com or call 888-779-5314 to get started! - US Foods®. Running a restaurant takes MORE than great food—it takes reliable deliveries, quality products, and smart tools. US Foods® helps you make it. Ready to level up? Visit: usfoods.com/expectmore. - Guest contact info: https://getunsliced.com/ Thanks for listening! Rate the podcast, subscribe, and share!
Il a tout essayé pour fuir l'alcool, les joints, l'excès, le déni. Et puis un jour, un trip sous DMT lui ouvre une porte qu'aucune cure n'avait réussi à ouvrir jusque-là: celle d'un face-à-face avec lui-même. Voir sa mort, revenir et recommencer à vivre autrement. Quentin raconte les rechutes, les psychédéliques, la honte, la reconstruction et cette étrange idée que parfois, il faut traverser l'enfer pour avoir enfin envie de rester en vie.Rendez-vous jeudi sur toutes les plateformes de podcast, Youtube et les réseaux sociaux de Contre-addictions.Ce podcast est soutenu par la MILDECA, Mission Interministérielle de Lutte contre les Drogues et les Conduites Addictives
Everyone has their own expectations when it comes to summer holidays. Regardless, you don't necessarily have to travel far to have a good time. At least, that's what 31% of British people think, according to research from TripAdvisor. That's the proportion of people who plan to holiday exclusively in the UK this year. But for others, going on holiday is all about turning dreams of exotic destinations into a reality. Let's discuss some of the top domestic and international destinations for 2023. What are the best destinations within the UK? Is going to Europe really that expensive? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: Why are famous women being targeted by transvestigations? What is premium mediocre - the illusion of luxury? Is your employer tracking you while you work from home? A podcast written and realised by Joseph Chance. First broadcast: 12/07/2023 Learn more about your ad choices. Visit megaphone.fm/adchoices
Gastronomija postaja vse pomembnejši motiv, tako pri potovanjih v tujino kot tudi pri raziskovanju kulinarične tradicije in posebnosti v lastni državi. Kam se odpravimo in koliko zapravimo, je stvar okusa, finančnih zmožnosti, ne nazadnje morda tudi tega, s čim se želimo pohvaliti na svojih družbenih omrežjih. Obisk izbranih krajev postane doživetje. Toda zakaj izberemo neko restavracijo, gostilno, bistro, stojnico? Se ravnamo po strokovnih priporočilih, morda na naš izbor vpliva parasocialna vez, ki jo čutimo do ljudi, ki jih spremljamo na digitalnih časovnicah, ali pa zaupamo prijateljem in govoricam, da se ''tam res dobro je''? Kakšen ples torej plešejo restavracije, gostilne, tradicionalni gastronomski vodniki, moderne platforme in družbena omrežja? Je usklajen in v sozvočju ali imajo vsak svoj takt? Vabljeni k poslušanju Intelekte. Gosti: -Ana Roš, kuharska mojstrica iz Hiše Franko v Kobaridu, ki se lahko pohvali s tremi zvezdicami -Kaja Sajovic, vrhunska poznavalka gastronomije širom po svetu in sodelavka na MMC -Boštjan Napotnik, kulinarični pisec, znan predvsem zaradi svoje tedenske rubrike Konzum v Mladini in spletnega bloga kruh & vino
Nick is joined by Jane Mangan to discuss the latest from around the racing world. Nick is at Newmarket for the Debenhams July Festival, but leading the news today is the reopening of Towcester racecourse, now slated for October 2027. Overseeing the project, Richard Thomas tells Nick about how it is likely to come together, while Betway's Lewis Knowles explains the betting company's role as naming partner. Also today, Nick and Jane discuss the Financial Times report of a brand new team racing venture launched by F1 and TripAdvisor magnate Greg Maffei, which has buy in from some of US Racing's biggest names. Plus, Mark McStay on Falmouth hopeful Balantina, and top French trainer Christophe Ferland on his UK runners this weekend. Meanwhile -at the TBA awards- Eva catches up with award winners Colin and Melba Bryce of Laundry Cottage Stud.
Nick is joined by Jane Mangan to discuss the latest from around the racing world. Nick is at Newmarket for the Debenhams July Festival, but leading the news today is the reopening of Towcester racecourse, now slated for October 2027. Overseeing the project, Richard Thomas tells Nick about how it is likely to come together, while Betway's Lewis Knowles explains the betting company's role as naming partner. Also today, Nick and Jane discuss the Financial Times report of a brand new team racing venture launched by F1 and TripAdvisor magnate Greg Maffei, which has buy in from some of US Racing's biggest names. Plus, Mark McStay on Falmouth hopeful Balantina, and top French trainer Christophe Ferland on his UK runners this weekend. Meanwhile -at the TBA awards- Eva catches up with award winners Colin and Melba Bryce of Laundry Cottage Stud.
First hour: People are buying Taylor Swift and Travis Kelce's wedding trash and air in a bag from MSG! KC Chief owners wife settles negative rumors, and Blinded by the Item A Bachelor producer's memoir reveals crazy details, Harry Styles wardrobe malfunction in front of 90k people, Bradley tells Dawn about a guy to claims to have Sasquatch DNA. Dreamweaver Dawn interprets listener's dreams, Girl Scout Cookie Krispy Kremes pairing is in the works. Bradley talks pickling, Trip Advisor AI is misleading, Bradley Cooper brings his Philly Cheesesteaks to the wedding. one star reviews and the five second rule! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
At least once in a lifetime, everyone has a great business idea. They often come when life events force us to experience things from a different angle. This year, the city of Liverpool in north England set about finding these “hidden entrepreneurs” with the help of an organisation called Public Life. The entrepreneurs come from all walks of life and have been offered a year's wage to develop their idea, alongside expert help and mentoring. From the hairdresser who is building a salon-on-wheels for her best friend to the travel agent who is making a "Trip Advisor for the senses", Myra Anubi meets the people whose inspiration has come from their own life experiences.People Fixing The World from the BBC is about brilliant solutions to the world's problems. We release a new edition every Tuesday. We'd love you to let us know what you think and to hear about your own solutions. You can contact us on WhatsApp by messaging +44 8000 321721 or email peoplefixingtheworld@bbc.co.uk. And please leave us a review on your chosen podcast provider.Presenter: Myra Anubi Producer: William Kremer Executive producer: Richard Kenny Sound engineer: Hal Haines Editor: Jon Bithrey(Photo: Myra Anubi with Frankii Panchoo in Liverpool)
Tour operators are told locals won't buy tickets to see their own city. They're usually right. Jeanette Pierce built a twenty-year business by selling the tour to someone else instead: the employer, the university, the city government that already has that local on a list. The product isn't sightseeing. It's attraction and retention.Jeanette Pierce is the founder of Detroit's The City Institute, formerly Inside Detroit, which she launched in January 2006 after leaving a job at United Way, frustrated that outsiders were the only ones talking publicly about her city. Detroit was still years away from bankruptcy when she started and deep in it a few years later, and City Institute grew through that entire arc, not around a single moment of good press. Mitch and Jeanette break down how she built the business almost entirely on private, custom "learning journeys" sold to corporations, universities, and local governments, rather than tickets sold to the public.Jeanette explains her "peanut" method for customizing a single tour into dozens of different themes for different institutional clients, why she deliberately kept her team small after burning out at eight full-time staff and forty part-time, and how she chooses which community partners to feature and pays them for their time. She also lays out why locals discover tours through Eventbrite and HR departments instead of TripAdvisor, and how City Institute turns university orientation and corporate onboarding into recurring annual revenue. This is a full playbook for selling to a market everyone else assumes doesn't exist.Resources:thecityinstitute.com
"Pick an immersive subgenre, and I think that it can be made better by the escape room model." For the Season 11 finale of Reality Escape Pod, we're turning the spotlight inward. After years of writing reviews, producing podcasts, running RECON, hosting Tours, and building a community around immersive experiences, we asked our audience a simple question "What do you think?" Hundreds of you responded to the Room Escape Artist audience census, sharing how you engage with our work, what you want more of, and where we can improve. Lisa Spira, editor-in-chief of Room Escape Artist, data wizard, and David's wife, joins us on the podcast to for a deep dive into the census results. We received over 200 responses to our massive audience survey covering topics ranging from audience demographics and favorite content formats to the future of escape rooms, the rise of immersive experiences, community feedback, and some honest critiques. We gained perspective on what our audience enjoys, their awareness of REA content, and how they consume immersive experiences. Some results were truly surprising, including how many escape rooms the average participant plays per year. We also asked for your feedback, critiques, and worries. We addressed many of the criticisms with honest and candid replies about why some aspects of Room Escape Artist have changed over the years. We also acknowledged times when we got things wrong and explained the reasoning behind the editorial schedule and structure. I really enjoyed sharing this behind-the-scenes look at Room Escape Artist. I thought the most interesting parts of this episode were seeing how much thought goes into the choices behind the content we put out, why certain reviews get written, why some trends excite us, and how difficult it is to serve a global community with wildly different interests. This was a conversation about growth, and the future of Room Escape Artist, REPOD, and the escape room industry. When it comes to escape rooms, there is room for different kinds of play. We're seeing experiences that blur the lines between escape rooms, theater, games, and adventure. As David puts it, "The medium continues to evolve, and that's exactly what makes it exciting." I couldn't agree more. Whether you found us through reviews, podcasts, RECON, Tours, or somewhere else entirely, we appreciate being part of your escape room journey. Thank you to everyone who took the time to fill out the census and share feedback, and to those who support our community and continue listening. Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
Cabra Castle in Kingscourt, County Cavan, is widely recognized as one of the most haunted hotels in the world. In 2010, TripAdvisor ranked it the second scariest hotel in the world, a title that continues to define its reputation. The castle, which operates as a luxury hotel on a 100-acre estate, openly acknowledges its supernatural history, with staff and management often sharing ghost stories with guests!!!https://spiritedisle.ie/explore/listing/cabra-castle-hotel/https://www.spookyisles.com/cabra-castle-haunted/https://search.brave.com/search?q=cabra+castle+haunted&summary=1&conversation=0934cae6b85d558964c0c8c1ce03bba70122https://m.youtube.com/watch?v=DFEcr8aiMno&ra=m
The Investing Power Hour is live-streamed every Thursday on the Chit Chat Stocks Podcast YouTube channel at 5:00 PM EST. This week we discussed: (00:00) Introduction (01:17) Roku's Acquisition by Fox Corporation (10:09) TripAdvisor's Sale of The Fork to American Express (20:55) Exploring the Denmark Index and Investment Opportunities (34:19) Accenture's Dividend Yield and Cash Flow Stability (35:49) Fiserv Executive Departures and Investor Concerns (41:17) Small Cap of the Week: Spectra Systems (47:09) Legacy Education: A Healthcare Roll-Up Opportunity (51:00) Salesforce's Acquisition of Fin (56:14) Snap's New AR Glasses: A Critical Look (01:01:10) Autodesk: Evaluating Investment Potential ***************************************************** Subscribe to Emerging Moats Research: emergingmoats.com ********************************************************************* Chit Chat Stocks is presented by Interactive Brokers. Get professional pricing, global access, and premier technology with the best brokerage for investors today: https://www.interactivebrokers.com/ Interactive Brokers is a member of SIPC. ********************************************************************* Fiscal.ai is building the future of financial data. With custom charts, AI-generated research reports, and endless analytical tools, you can get up to speed on any stock around the globe. All for a reasonable price. Use our LINK and get 15% off any premium plan: https://fiscal.ai/chitchat ********************************************************************* Disclosure: Chit Chat Stocks hosts and guests are not financial advisors, and nothing they say on this show is formal advice or a recommendation. Learn more about your ad choices. Visit megaphone.fm/adchoices
"The connection between the solver and the setter is really important." If you're a daily puzzle lover, your morning might start something like mine: pouring a cup of coffee and jumpstarting the brain with my favorite snack-sized games. Chief among those are the snappy games at LinkedIn, such as Queens, Zip, Tango, and Patches. The man behind this collection of puzzles powering LinkedIn's Games section is Thomas Snyder. Thomas Snyder is a three-time World Sudoku Champion, co-author of the foundational puzzle design book Puzzlecraft, and Principal Puzzle Master at LinkedIn Games. A Harvard trained chemist, Thomas is a scientist at heart. He has a methodical approach to puzzle solving and puzzle crafting that makes for satisfying logic puzzles. However, there's also a lot of artistry to the puzzles Thomas designs. Throughout the conversation, he emphasizes that each puzzle put out by LinkedIn is handcrafted. There is a playfulness and inventiveness to the layout and solve path. There's a dance between the puzzle creator and the solver. Thomas posts videos on LinkedIn of his solve path for the games, and he talks to us about the conversation that sparks. In fact, the whole reason behind the puzzle offerings at LinkedIn was to create opportunities for users to connect socially and bond over the games. I especially appreciated talking about puzzles that empathize with the solver and how to create approachable puzzles that can still delight expert players. LinkedIn just launched their newest game Wend, which is Thomas's take on a word search puzzle. We also played a game I wrote, which Thomas solved embarrassingly (for me) quickly, but we had fun, which is the whole point. If you enjoy zippy puzzle games, check out the LinkedIn Collection, and for even more fun games-on-the-go, listen to PG's Playhouse. Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
Wandering Works for Us PodcastDate: 13 June 2026Day Trips beyond Lisbon, Part 2: Palácio do Bucaco, Grutas da Mira de Aire, Quinta do Cerejeiras, and Buddha Eden GardensSummary of EpisodeWe're back with another round of day trips from Lisbon — and this batch might be our favourites yet. In this episode, Shelley and Beth head into some of Portugal's most surprising corners: a fairy-tale palace lost in an ancient forest, the largest caves in the country (that almost nobody outside Portugal knows exist), and a vast sculpture garden full of Buddhas and terracotta warriors tucked between vineyards. Yes, really.If you loved our first Lisbon day trips episode, this one goes even deeper off the well-worn path.In This EpisodePalácio do Buçaco (~2.5 hours from Lisbon) A neo-Manueline palace inside a UNESCO-protected forest — the kind of place that genuinely feels like it shouldn't exist. We talk about the centuries-old forest (planted by monks, over 700 tree species), the extraordinary palace interior, and the shadow of King Carlos I, who was assassinated just a year after it was completed. We also get into the Battle of Buçaco from the Peninsular War and why the old convent on the grounds is worth seeking out. Our honest take: this one is better as an overnight or paired with Coimbra, just 30 minutes away.Grutas de Mira de Aire (~1.5 hours from Lisbon) The largest open caves in Portugal, discovered by accident in 1947 when a local farmer noticed steam rising from the ground on a cold morning. Formed during the Middle Jurassic era (yes, dinosaur times), the caves stretch 11 km but 600 metres are open to visitors. We walk you through what the guided tour is actually like, the app you can use if your tour is in Portuguese, and that final room with the fountain show — a little kitsch, absolutely wonderful. A car is needed if you are doing it yourselves, but you can get a tour through Get Your Guide from Lisbon, and it pairs beautifully with Fátima for a full central Portugal day.Buddha Eden & Quinta das Cerejeiras (~1 hour from Lisbon, near Bombarral) This one needs to be seen to be believed. Thirty-five hectares of Buddhist statues, Easter Island heads, and terracotta warriors set among vineyards in the Óbidos wine region — created by collector Joe Berardo as a response to the Taliban's destruction of the Bamiyan Buddhas. We share what the experience is actually like, why you need comfortable shoes and more time than you think, and Beth tells the story of the train. We also cover Quinta das Cerejeiras nearby — the historic home of Abel Pereira da Fonseca — and how to actually get inside (hint: you need to call ahead).Key Topics[01:10] Palácio do Buçaco–Sorry about calling Luís I, Louis. I guess we went French for a minute. Make sure you check out our episode on Braga too![09:50] Grutas Mira de Aire underground cavesQuinta do Cerejeiras and wine tasting[27:15] Buddha Eden Gardens Mãe d'Água Restaurant Important Links **Wandering Works for Us contains affiliate links and is part of Viator, Get Your Guide, Booking.com, TripAdvisor, Expedia, Awin, and Amazon Services Associates Program LLC. If you make a purchase using one of the links, I may make a small commission at no extra cost to you.To follow all of our antics and adventures, please visit our social media pages and our website at wwforus.com! You can send us a message at any of these places, and feel free to email us at wandering@wwforus.comInstagramFacebookTiktokYouTubeLooking for a tour guide in Portugal? I have a whole list!Blog posts for this episode: Grutas, Palácio do Bussaco, Quinta de Cerejeiras, and Buddha Eden Gardens.Want a guided day trip to Grutas de Mira de Aire? We've found a great option via GetYourGuide! Click here to see it.Head to wwforus.com for the full written guides with photos, practical details, and everything you need to plan these trips.Enjoyed this Episode?If the podcast is helping you plan your Portugal adventures, we'd love it if you'd subscribe, leave a review, or share it with a friend who's got Lisbon on their list. You can also find us on YouTube if you prefer to watch.And if you'd like to support what we do, you can buy us a gin and tonic over at Ko-fi.Until next time — keep wandering.RESOURCES & LINKSLooking to plan your next trip to Portugal? We can help! Check out our guides and Itineraries at wwforus.com
Get your free travel insurance quote with Faye! https://milestomemories.com/go/faye-travel-insurance/ American Airlines is quietly blocking last-minute partner award space, Alaska is raising its partner and phone booking fees on July 1, and Shawn just had a really bad "five-star" stay at the Grand Hyatt Athens. On this episode of MTM Travel, Shawn and Mark break down the AA award change and who it actually hurts, the Alaska fee increases and how the Summit card can offset them, and a brutal play-by-play of a Hyatt stay gone wrong — slow undersized elevators, road-noise "motel" rooms, burned eggs, no elite recognition, and a manager who hid in the back — all against a flawless stay at the Hyatt Regency Barcelona. Plus why lounges are cracking down on taking food and drinks, the role of private-equity cost-cutting, and how Hyatt only displays its good TripAdvisor reviews. Let us know your own Hyatt experiences down below, and we'll be back Thursday with more travel news. Episode Guide: 0:00 Welcome to MTM Travel 0:19 – Welcome back: Barcelona vs. Colombia (and the "Barthelona" debate) 1:33 – American Airlines blocks last-minute partner award space 5:30 – Alaska raises partner & phone booking fees (July 1) 8:40 – The decline of Hyatt 9:17 – Grand Hyatt Athens: a "five-star" disaster 15:21 – Hyatt Regency Barcelona done right 18:46 – Hyatt's rapid expansion & all-inclusive slide 21:00 – Every problem is a chance to win (or lose) a customer 25:35 – Why can't you take food and drinks from the lounge anymore? 28:18 – Hyatt only shows its good TripAdvisor reviews 30:09 – Final thoughts & what's coming Thursday ✈️ Track your travel credit cards for free
" There are three defining characteristics of a Sauve Qui Peut game: an unusual underlying concept, commitment to the bit, and beautifully painted murals." They do things a little differently around here. That's been Steven Keller's personal design philosophy ever since he started making his first escape rooms at his company, Sauve Qui Peut, located in Saint-Jean-sur-Richelieu in Quebec, Canada. If you've ever played games at this company, you'd know the house style is that there is no house style. Every game feels distinct and different, almost like they were designed by different people. And yet Steven is the mad genius behind it all. Steven is one of the most instinct-driven designers I've encountered in this industry. He designed his first three rooms within five months of having the idea, before he'd even signed a lease. He deliberately avoided playing other escape rooms early on so he wouldn't get influenced. However, he eventually abandoned this philosophy when he realized that Egyptian-themed rooms were not, in fact, his invention. What hasn't changed is his core approach: start with one really cool thing, build around it, and figure out the story last. Like I said, they do things a little differently around here. However, Steve doesn't do it alone. Shawn Mercier is Steven's right hand man, and he joins us also to give us the nuts and bolts perspective. He started as a gamemaster, began quietly fixing and improving mechanisms, and pretty soon made himself indispensable. Shawn introduced more sophisticated and reliable tech to Sauve Qui Peut's rooms. He helps keep everything running smoothly, all before he turned 26! We know, because he celebrated his birthday with us on the day of our recording. Together, Steve and Shawn are responsible for some of the most inventive and, yes, slightly unhinged escape room design in Quebec. I really appreciated hearing Steven talk about his design process. There's a madcap creative improv quality to it, and it's part of what makes their games so quirky and memorable. If you enjoyed this conversation and want to check out the games at Sauve Qui Peut, consider joining us on one of our future Escape, Immerse, Explore tours to the Montreal area. Full Show Notes Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
Frank Skinner and guests Dee Allum, Pierre Novellie, Zoe Lyons and Hasan Al-Habib discuss the tactics of Genghis Khan, the ethics of mousetraps and the morals of forgetting to wear trousers. Also, Swedish sheep wagons.Everyone has an online life, and when the great British public put pen to keyboard to leave a review, they almost always write something hilarious. And our all-star panel have to work out just what they were reviewing – and maybe contribute a few reviews of their own. So if you're the person who went on Trip Advisor to review Ben Nevis as “Very steep and too high”, this show salutes you!Written by Frank Skinner, Catherine Brinkworth, Sarah Dempster, Jason Hazeley, Karl Minns, Katie Sayer & Peter TelloucheDevised by Jason Hazeley and Simon Evans with the producer David TylerA Pozzitive production for BBC Radio 4
In this episode of The Influence Factor, Alessandro Bogliari chats with Kristin Tormey, Global Head of Paid & Owned Media at Tripadvisor, to explore how travel brands are navigating the creator economy, the evolving role of SEO, and the rise of personalized marketing. Kristin shares practical insights on connecting with today's travelers, balancing brand consistency with creative innovation, and staying competitive in an increasingly dynamic digital landscape.
In this celebratory episode, The Suite Spot hosts two TMG veterans, Director of Product – Respond and Resolve™, Jackie Avery, and Chief Technology Officer, Jason Lee, on the podcast to commemorate the 10 year anniversary of the Respond and Resolve™ digital solution. Jackie Avery discusses what the milestone means to her and her team, and how responding to reviews is the foundation for connecting to guests and why it’s critical for hoteliers to give authentic responses to their guests. Jason joins the podcast to share the history and evolution of the Respond and Resolve™ digital solution and how it has become the industry solution service it is today. Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. I’m your host, Ryan Embree. Hello everyone, and welcome to another episode of The Suite Spot, a celebration, my favorite type of episodes we have on the Suite Spot. Very excited to share a milestone and achievement, a celebration, like I said, a 10 year anniversary of our award-winning, industry leading Respond and Resolve™, review response solution. Here with the Product Director of Respond and Resolve™, Jackie Avery. Jackie, welcome back to the Suite Spot. Jackie Avery: Thank you. I’m so happy to be here. I’m so excited to talk about this too. Ryan Embree: Congratulations, what a feat. 10 years of responding to reviews. We are gonna have the opportunity to speak with Jason Lee, our Chief Technology Officer, and we’re gonna talk to him about really the history and evolution of this solution, and really guest feedback management in general, how that’s evolved over time. But with you, I thought we’d start with talking about present today and this solution respond and resolve, again, responding to guest, hotel, guest reviews. What makes this so special? What is the secret sauce? Why has it seen such an explosion of growth from our hotel partners, and what do people love about it? Jackie Avery: Yeah, so I’d say everyone on my team probably has a different answer to this, but for me, it really comes down to passion, time, and flexibility. So we’re really passionate about that connection making, you know, that moment with the guest truly matter. Taking the time to really connect in that way with them. And I’d say, I guess right, others might say, well, you know, these other people within the industry or at the hotel also have that passion and, and care about that connection. So, I think we all agree that that’s really important. But then you come to also adding in time. So someone might be able to dedicate an hour to responding to their guest reviews, or maybe even a few hours a week, and they feel really good about that. But like for us, right? This is day in, day out. This is what we do all day long. We really have the time to not only have the passion for that connection with the guest, but take the time to think about what they wrote and how they wrote it. And so, and there are gonna be people who have the passion and have the time, and I absolutely do not wanna diminish that. I’m so happy that they do. I’d say the third, and just as equally important aspect though, is flexibility. So this is an ever changing landscape, right? One moment. The M dash in writing makes you sound human. It’s casual. This is how you connect. The very next day, that’s an indicator of AI. If you’re using that, no one thinks you’re you. So in the past, right, you would start writing a response and you just wanna make sure you’re not sounding defensive, you’re not being dismissive of, whatever their concern is. And that’s still important, but that’s not where you start anymore. You start by convincing someone that you’re a person, you’re sitting at a computer taking away from all of these other aspects of your job, and you’re like, my first step is showing everyone that I’m me and I’m real. So, on top of all of that, right now, you’ve got that going on. Maybe, you know, you feel like you’ve got a handle on it. There is a very intense, again, ever changing landscape when you’re thinking about the political climate, the economic climate, and those impacts the guests and travel. We all know that. And so it’s really hard to meet a guest where they’re at. If you’re not keeping up to date with everything going on. You have to be aware of those shifts that are happening all the time to everyone. Ryan Embree: Yeah. It’s ever changing, especially over the course of a decade, which has obviously been the timeline of this solution here. And you’re absolutely right. I mean, that authenticity is so key to show the guest that you actually care about what you wrote. And you’re right, there’s a challenge now to almost convince that guest that I am real. I am listening to you and I’m connecting. And there’s a reason why in this age of technological advancement and AI, we were talking about it every single day. We’re at the peak of technological advancement. Every single day we move forward, there are still hotels that come to us and say, we want to maintain a human to human connection. We don’t want AI to be responding or generating responses that are going straight to our guests. Why do you feel like that is, and and what are the feedback you’re hearing for these hotel partners? Jackie Avery: Yeah, so when you zoom out, right? Guests are the entire reason that hotels exist. So when you’re considering reviews and checking reviews before you stay somewhere or leaving a review, after you’ve departed, these are really important aspects of the guest journey. They’re a part of your guest experience. So when you are a property who is fully invested in your guests having a great experience at your hotel, you want them to be surprised when they come in the best ways. You want them to leave with the best memories and spread that by word of mouth and online, you understand that you have to continue that real connection the same way you want to at the front desk in those points online. You have to connect with them human to human in that review response. Ryan Embree: You know, Jackie, one of the things that I think makes the solution so special, and something you’ve done a great job of is curating this team of professional writers where a lot of these writers here went to school for writing and communication. You know, these are degrees that are their specialty. They have a passion for this, right? And you talk to a general manager nowadays maybe they didn’t, maybe they don’t have a passion in writing, right? Like, that wasn’t why they got into hospitality to say, I wanna be a writer. But, you know, you created this team that also understands the nuances of the hotel world. It’s the only vertical that we work with in hospitality. And there’s so many of those little nuances that you have to teach and you have to incorporate in your messaging and in your review response writing to make sure that is articulated so clearly to your guests, or really it undermines your reputation as a whole. Talk to us a little bit about some of those nuances, maybe some examples and how you’ve been able to generate just this team of, again, just incredible writers. Jackie Avery: So, I’m fortunate because we’re doing this episode to celebrate 10 years. So we know what we’re looking for and we have experience in how to train specifically writing for hospitality and guest reviews. So fortunately, you have these degrees where people come in, they’re educated, they know how to write well, and then you have this training based on real world experience. And having seen the evolution of guest reviews. You used to get it where guests only left reviews when they’re angry. That’s not the case anymore. Guests go, they love the praise of feeling rewarded for leaving a good review. They wanna leave a good review. And having written so many, right? Each individual learns something and takes it back to the team. So it’s consistent workshops, it’s creative workshops, it’s adjusting to the new landscape, right? Being aware of what is seen as AI and what is AI. Being able to identify a review where a guest used AI to leave it, maybe. Or also being able to take a moment and pause and know the best way to reach another human when they’re being skeptical. So where as someone on property, right? They’re so focused maybe on, well, I wanna let this guest know that’s not how we do things, or that’s not really what happened here. And this professional writer on the team realizes the first line of this review was, and I bet a bot is gonna answer this. You have to cross that bridge first. You have to tackle that first. And if you don’t know how, it’s gonna be really hard to get your actual message across to this person that you really want to. So, we’re always building on what we know, because we realize what we know today can’t be what we rely on forever. Everything is gonna be different in three months. Everything will be different in one year. And when you’re set up to be able to make those adjustments, and you’re excited about that, when you love writing, when you love being able to write in a different way and connect with someone, and this is your passion, you know, you thrive in that landscape, it’s not a challenge that you don’t wanna take on. You look forward to it. Ryan Embree: Yeah, absolutely. And you’re absolutely right about the landscape. Completely changing. Sometimes, even though over the course of 10 years, I mean, booking has their pros and cons. They actually essentially solicit some of the negative feedback so that you can address that character count, right? With a TripAdvisor and maybe now going into reviews with no content at all, and responding to those PPI and personal information using people’s names in those responses. Is that something that a site allows or not? All of these are things that you wouldn’t really think through in responding to reviews, but it’s so critical and so important because, again, it’s an underlying foundation of your reputation management. And why do we respond to reviews to show we care? So if that care isn’t being shown, it really undermines your reputation. So, anything that lasts for 10 years obviously, means that it’s a success. I’m sure you’ve heard over the years some really, really rewarding pieces of feedback from our hotel partners. Can you share, we love a good story here on the Suite Spot in the podcast. Can you share any examples, maybe just one or two of some special moments or conversations with some of our Respond and Resolve™ clients? Jackie Avery: Yeah. Thinking back, because it feels really relevant this year, because it does seem to be happening more frequently, I think back to an email I got from a client, and they were going through it, their property started receiving hundreds of reviews within an hour to, because of something happening within the city, it was something going on. That was happening citywide and really had nothing to do with their hotel. And you can imagine in that moment, they’re fielding calls at the front desk from guests who haven’t arrived yet. They’re trying to ease concerns from guests in house, and their online listings are just being flooded from people who aren’t there and are just saying stuff. And really, it’s just because of the city they’re in and something that the property has nothing to do with. So in those moments, I’m so grateful that we can help. I got this email from this hotel, and they were just like, thank you. I had so much on my shoulders, and I know I have this support and this, and I put out these things, you know, to these other people at the property who help us. But in that moment, I knew, I knew you guys were there. Yeah. And I knew that you could give advice on what to do. You’ve seen it before. You helped guide my steps. And I’m so grateful for that, that our years of experience mean that in the moment a guest can be served face to face, and we can be assisting, you know, with things happening outside of this property’s control. Ryan Embree: And what a line to tiptoe too, if AI is involved, right? And that, and the messaging is not communicated the right way there, it could mean so much more than just a one star review. It could mean detrimental damage to your reputation, especially in those moments of crisis. Jackie Avery: Absolutely. And some sites let you edit what you post back and some don’t. So the stakes are high. And it’s happening fast. Ryan Embree: Absolutely. Very fast. And so, as we wrap up our conversation here, and again, congratulations. As Product Director, you look at this, what do you look at this 10 year milestone? What does it mean to you and what’s your vision for the future of this solution? Jackie Avery: Yeah, this milestone, I feel it, I feel it personally. Not just for me but my entire team. When you genuinely care about connecting with other people and helping and being support in this way, it’s really easy to feel the joy in what you’re doing. So this milestone, to me, is just something that I am reflecting on that I’m so grateful, I’m so grateful to be able to work with clients across the country and help people out there connect in a space where they’re expecting not to have that opportunity. More often than not, people are expecting not to hear back, or they don’t wanna get their hopes up that they will hear back, but they do. Yeah. And it feels great. And I love that. Ryan Embree: Yeah. The stakes can’t be any higher right now when it comes to that. And hotels are getting creative with trying to figure out ways to connect with guests in a world where, you know, you don’t have to visit the front desk anymore. You can, you don’t have to interact with hotel staff anymore. So hotels are trying to figure out ways that they can keep a constant line of communication. And this is always gonna be a place where guests are, are gonna be, do not make it a one-way conversation. They’re gonna continue to leave feedback. Are you genuinely listening? Are you authentically responding? And we’re so grateful to have you on this podcast to celebrate this milestone. Thank you, Jackie. And congratulations again to you and your team. Jackie Avery: Ah, thanks so much. It was great to be here. Ryan Embree: Next wee’re gonna be talking with Jason Lee, Chief Technology Officer at Travel Media Group, where we’ll talk a little bit about the history and evolution of this Respond and R™esolve solution, which just turned 10 years old. Ryan Embree: Hello everyone. Welcome to part two of our 10 year celebration of TMGs Respond and Resolve™ review response solution. I am here with one of the architects, CTO, Jason Lee, congratulations to you and your team 10 years. Jason, you know, we love a good origin story. Talk to us, bring us back 10 years ago when you started, maybe it was even before 10 years. But tell us a little bit about how Respond and Resolve™ came to be and kind of the evolution of the solution that now turns 10 years old. Jason Lee: I mean, I think we at that time, we had been kind of doing reputation for hotels for a little bit, mostly in post-day engagement. And then also monitoring reputation scores and reputation flow. And we were getting questions like, hey, can you handle review response? And so we sat down and we were like, we’re getting this more and more. And we had salespeople that were saying the same thing, like, hey, I just got the phone with this guy, and he said he would buy except if we had this product. And so we sat down and we started thinking about like, what is it gonna take to, to get this done? And we had, we happened to have a tech summit during that same time, and we all sat down. So at that time, it was all the tech leaders we had and our tech team as well. And we really just kind of mapped out, like, what would it take to, to do this? Yeah. And at the time I was like, listen, the only way this is gonna work, anybody will even buy this, is if they can ensure that whoever is providing them the response is gonna do it in their voice is gonna be able to do it in a way that they would do it. Speak to their guests in the way that they would wanna be spoken to. And so we sat down and we put together what was kind of the building blocks of what is today’s, Respond and Resolve™, Travel Media Group. But at the time was even more complicated. It had multiple touch points. So it had a single, it had a touchpoint of the review coming in. It had a touchpoint, after the response where we would audit the response before the response went to the hotel, the hotel would then approve the response. And then once the hotel approved this approved the response or edited the response, it would come back to us and we would touch it one more time before we would then publish that response. So we had this, like, we had a three touch internal, like four touch, if you include the hotelier system. And, you know, and of course, you know, anybody who’s done any kind of product work or anything would think like, that’s an insane amount of touches, that’s a crazy amount of scaling. And so then our secondary thing was like, how do we do this based on the number of reviews or whatever? And we weren’t even thinking that way. We’re like, because there’s an unknown number of reviews, how do we even do this? So we started the product out with, with that kind of cadence, with 20 reviews being kind of the core. So you get 20 reviews a month, and it was TripAdvisor only. Yeah. And you had this one critical response. So we would like, you know, if there was a, something that really, that happened that was really bad, we would write this like very specific kind of PR version of a response. And that was the original product. So we put it all together, we put our price point out, and, and I believe you were the first person to sell one to a hotel. So, so as we got that going, then it was, you know, then, then we went through the rest of kind of like the evolution of the product. But at that time, it was something I think one other company was doing, but we, you know, we didn’t really know what they were doing or how they were doing it. So we kind of took our own path in how we created it. Ryan Embree: And we were talking off camera about, you know, some of the challenges. And maybe I think it’s through some of the unexpected. ’cause you think about, all right, you know, if tomorrow, you know, someone was like, let’s, let’s create a company that responds to reviews, and then all of a sudden you start building that and you come across these challenges, these, these issues, these problems that you’re like, well, I didn’t think about that. I just kind of thought about the output and input. What were some of those kind of learning lessons along the way, and how did you kind of adapt to that, whether using efficiencies technology, because it’s a lot more difficult than just saying, Hey, we’re just gonna respond to your reviews. I think the biggest challenge and where we had our biggest evolution in the solution was in when we converted what we were doing. So at the time when we started it, we were using third party data. And we were pulling some stuff, but some stuff was being pulled through a third party vendor. And it wasn’t until we launched one view where we controlled the entirety of the dataset. And not just the entire, not just the entirety of the dataset, but the frequency of the dataset, which was insanely important. So this has to do with when it is received from the time that it was published live. And so that in itself sort of opened up this new lane, but in doing so, it also opened up our eyes to this really one like incredible flaw to our system, which was how we were pricing it. But that has to do with how we sort of viewed the, the universe of reviews for a single property. So when we started, we had that 20 Right. The next little jump was, well, maybe we’ll start charging by the room. And this was something we had heard other other vendors doing, and we’re like, oh, this is a good idea. We’ll start charging by the room. What we found immediately was that we were massively overcharging some hotels. And way undercharging other hotels. So a destination 80 room hotel could be doing three or four times the review volume that a 250 room corporate hotel was doing. Like, that’s straight up like extortion on one side and then just us just like.. Ryan Embree: And extended stay sometimes, you don’t have the frequency. Jason Lee: Completely, completely. So, so I think pricing, getting that pricing down. So once we then controlled the universe of reviews, we then, so at, at the time we launched OneView, we had a 360 view of a 365 to be exact, day view of a properties reputation. So we could sort of forecast their total quantity of reviews over a year and then, and then, and then sort of amortize that out to create pricing around review flow. So I believe we were one of the first to do review flow, and I think we might still be one of the only companies that prices that way, where we actually look at quantity of reviews and surveys that a property gets. And then we price knowing exactly what we’re going, what we’re up against, including the 35% ish increase over the summer months that that happens just based on review flow. You know, guest flow. So, so I think those were those big things, kind of those big hurdles, like, internally pricing it the right way, doing it in a way where we could, we could ensure that whatever we said we were going to do, we could 100% do. We had the staff to do it, we had the technology do it, and all the pieces in play. And then I think from there, it was then understanding the sort of undulation of the acquisition of review data. And that is a crazy space because, if you’re scraping the data directly from a site, then you’ve got that whole thing that that’s going on where sites are continually sort of trying to thwart that. You have the API side of that where you can get API but that requires you to get these relationships with these various sites. And so, so our, we were just like, just, just dogged determination To like secure better and better and better and better data sets. And we did that through, eventually through getting partnerships with the major review providers like Expedia, Booking.com and Google. And so inside of doing that, we were able to really secure a data set that then allowed us to respond in a timely manner and efficient manner, and in a way that, you know, could completely solve this issue for a hotel. Ryan Embree: I think some of the biggest learnings or we’ve had is through those challenges, but also through the close relationships that we’ve had with our hotel. Partners and those hotels that we say it all the time when it comes to reputation. I mean, feedback, you want feedback, right? Whether it be from your partners who who travel media group are working with, whether it be from your guests, and you’re a hotelier, you want that feedback. Because that means it’s striking some kind of cord, whether it’s good or bad. ’cause then you can make adjustments. So, the actually hearing what our hoteliers had to, to, to say about our, our reviews and our I’m sorry, what they had to say about our responses helped us. Collaborate or calibrate rather their voice and tone and everything that to kind of get us right in harmony with how they wanted responses. And I think for me at least, it was very surprising to see the spectrum at which people wanted, how they wanted their responses handled. Whether it’s, you know, we don’t want an apology ever to be heard on our responses or, you know, we, we always apologize whether it’s our fault or not. We’re always going to say the customer is always right. And there’s everything in between. We want our voice a little bit more laid back. We want it more of a professional tone. You know, you’ve gone through these patterns and trends of try to use keywords in every single one of your review responses. Aside from the challenges, what have you learned? Maybe talking to hotel partners or hearing them, seeing some of that feedback that comes in about our responses. ’cause I know, although you’re the CTO, you’re very close to that feedback and are in there and seeing what our hotel partners are saying every day about our responses. Jason Lee: That’s a great question. And I think it hits at the evolution of the benefits of this need. And I think that’s what’s so interesting about, about doing this for this length of time. So in the very beginning, I talked about that very complicated setup that we had where we were like approving the response before we sent it to the hotelier, and then we had the hotelier approve the response and edit the response, and then we publish the response. We kept a bunch of that together. So we kept the right approved by the hotelier edit and resolve or audit and resolve, process on our side. And so in doing that, even though it was overkill in the beginning, we had people saying, we don’t wanna approve it. We don’t wanna approve it because we’re, because we’re like, this takes too much time. And because I’m not around on the weekend or whatever. And, but what ended up happening is that as the sort of understanding of what review response was doing, so the review response kind of needs sometimes is hinges on what is the downward pressure to get this done? So is this coming from my management company? Is it coming from the brand? Is it coming from an OTA that says I’ll get better placement if I do this this way? So this becomes this becomes thing. Or like you said oh, I heard that I get better SEO get better placement if I use keywords in my responses. So this becomes this sort of meta benefit. And I think through the through line that we took from the very beginning and way before, I feel like a hoteliers wanted us to do it that way. And maybe today there’s still a few hoteliers that are just like, whatever, man, just get it done. You know, is that we really wanted to communicate with the guest who wrote the review. And we wanted to make sure that whatever we were writing in our response, that that communication was clear. It was clear in gratitude on five stars. It was clear in empathy and resolution in one star reviews. And it was, it was really trying to find that balance when there was no feedback. Even if the get, even if the hotel didn’t care maybe as much about the content of the response that they trusted us to make that response. But what we find is like now, 10 years later, that where, where we have had a complete shift in our property profile at Travel Media Group, where I think we started with a lot of economy properties and select service properties where we’ve, we’ve reached into these incredibly large resorts luxury properties. Some of the nicest properties in the United States are our clients. And I think it’s because we’ve stuck with that. So you talk to the hotelier that has a $200 or $300 a night guest, or even a $1,200 a night guest, in some cases, their feeling about the retention of that guest is very different than a select service, than a select service. But they’re, but they’re also their version of, like, that this activity promotes acquisition of guests. And so the stakes are high. In this space. And I think we’re reaching into like a whole new era where this information, the review and the response are affecting generative search. And we’re reaching a whole new era of economizing the search time with massive amounts of review data. In an individual research session for a guest is really changing the importance of this activity together. So I think, I know I kind of took a windy road on that, but I think the biggest thing is that the evolution of expectation from the guest, but also then from the hotel has changed. And we’ve stayed close to it this entire time. And like, like everything that we do at Travel Media Group, we are sort of singularly focused. So we’re so focused on this as this. We probably, when I talk to hotels sometimes, they’re like, man, you are really exaggerating the importance of this activity. And I’m like, no, it’s everything. This is like, this is about you securing the relationship with this guest. This is everything. But hopefully you want a partner like that has that sort of dogged determination to make sure that it’s done correctly. But I feel like, so to kind of wrap this up, I do feel like that that is what we’ve done, that’s been the through line is like focusing on the need and like you said, focusing on the voice make, altering account by account. So now you’re talking about a few thousand hotels. That we’re scaling, you know, we’re where we’re like in the off months, we’re doing somewhere, you know, around 20,000 – 25,000 reviews. And we’re able to then inside of that still create personalization, still create a voice of a hotel. Still be able to hit the right kind of policies, the right kind of renovation details, the right kind of care to each individual review, or each individual guest as we see that to make this thing work. Ryan Embree: I mean, every hotel we have found out is so drastically different from the way they want thing hand handled, but also, just their properties are different, right? Their locations, their markets, occupancy drivers, the type of traveler that they bring in that they want to attract. There’s so many different elements. That speak to that. And it’s with the, Jackie and her team do a fantastic job to the point to the precision, we want to be completely aligned with that hotel partner. And what you were talking about was some of the newer luxury properties that we’re now partnering with. I mean, the stakes are high in the sense of they’ve had decades long reputation. They have built that. And it is no longer a negotiable for them to make sure that that reputation is protected. And a solution like this, like respond and resolve, really can help solidify that and also just serve as such a foundation and a security blanket in case some of these, Jackie had a couple examples of these things right now that can go wrong at a property. We hate to see it, but it happens every single day in a trusted partner like Travel Media Group and Respond & Resolve™ team behind you can really help give you a little bit of peace of mind for a hotelier. And you’re absolutely right. Obsessed is a great word to put it and passionate about review response. I mean, this is something that we’ve done for 10 years, but I think it’s been a little bit longer that we’ve been in the reputation game. And you know, you can’t, in 2026, you know, we, I had a podcast episode, late last year where it was actually with the co-founders of ILHA and they were talking about how you cannot in 2026 cannot be a complete expert at every aspect of hospitality. You just can’t. It’s just, it’s one of those unique industries where you can’t know everything about everything. You will never be the expert of chemicals for your hotel pool. But it’s important to know those things, and it’s important and critical to have a valuable partner that knows those things. So you think about that as one element, chemicals in a pool, curtains, flooring, review response is a very important element to your digital and online reputation there. And we talked with Jackie about, you know, obviously AI and how that has certainly changed in the last 10 years. And it’s how it’s come in, talk to us, because I think a lot of times people might hear us and think that we are anti AI or anti-technology, and it’s actually the exact opposite. It’s an incredible piece of technology that we can use in elements of reputation, but not necessarily for the actual response. So how are you kind of using AI? And we do have an AI solution, not 10 years old yet. We’ll be doing that in in several years. But talk to us about how you’ve used technology and AI kind of hand in hand with Respond and R™esolve for the past 10 years. Jason Lee: Yeah. I mean, I would say in the last 18 months we have evolved our core platform probably more than we did maybe in four years. So we’ve done a lot recently. And a lot of it is that a, like a whole new world of data analytics has been opened up. By this, so something that I would needed maybe two or three data scientists to help me with. I can do, can do with, with an API through anthropic, or through Open AI. And working with members of my team and putting some data together, we’re able to find like really interesting insights. And so the first thing we launched last year was the guest experience snapshot. And that was an a completely AI driven report. And the sort of origin of that was to show the hotel the top things that was that a guest was experiencing great. And then the top things that they, that was going wrong, and some of that was to show them multiples of the things that we were responding to. So the things that, so using this data to kind of, to shine a little light on like, Hey, we can only say sorry for this so many times. You know, but also to show them the other side of it where it’s like, Hey, this is where you guys are winning. You guys are winning in these very, in these areas. And this feedback isn’t always a negative. There’s a bunch of great stuff in here. And I think, so we’ve then continued that by continuing to analyze trends to continue to analyze, review flow, to analyze the sentiment data. And it just continues and continues and continues, as we sort of unlock the use cases of these tools. But for us, I think like the big pieces of the tools that are really exciting coming forward are the ways that we can scale personalization, in a way that we couldn’t do without major data science. And, and so we’re able to scale personalization, so taking the personalization that a hotelier gives us about very specific things about their property, and not writing the response based on that, but sort of confirming the response against the voice. So I can take a response and confirm then the voice, you know, and it says, yeah, this, this matches what they’re, what they asked us to do. And so that can get very, that in our world, that’s probably one of the more complicated pieces of it, especially where you have a very lengthy voice note, you have a massive policy note. You have a massive amenity amenity note. So these are these these spaces where a writer could get turned around on something. But where this could verify, hey, the response you just wrote is missing this one piece. Ryan Embree: Notes are changing seasonally based on restaurant menus, based on programming that the resort is conducting out. And its amenities classes that it has timing. I mean, all of those elements are notes that that can be provided and are so important. I mean, we think of it as oh, well, if we get a date wrong or if we get an item wrong, I mean, that has a pure, such a big impact on the guest experience and their impression of your hotel. And the care that you’re taking, so it’s just one of those elements, again, we talked about it with Jackie of, you have to prove essentially at this time that you’re not AI and that you do care and that, it’s so important to these guests and hoteliers, all this. Jason Lee: I think that’s where it all boils down to is that when I get that email from Booking.com as a guest that’s from the hotel, and I open that up and I read the response to the review that I wrote, does it feel authentic? Does it feel like it came from them? Does it mean anything to me? Is there any kind of meaning to that at all? Or is this like, or does this intensify, does this intensify my advocacy of this property, or does this intensify my anger? And you or does this turn me around? Does this make me wanna and I think these are these opportunities you have in this space that does make a huge difference. And I think AI will help us enhance the personalization of our individual properties and help help us, like put that really, like that perfect response together that helps the guests know that they’re cared for. Ryan Embree: It’s a feeling. I mean, Jackie talked about it getting that feedback from our partners about, this was a repeat guest, this is someone that stayed with us and they talked about our response back to them. They thanked us. And those are the moments that we strive here at Travel Media Group for, and we’ve seen so many over the last decade of doing this review response. And here we are at 10 years as you look towards the future, the landscape ever changing, you know, what do you see kind of for the future of Respond and Resolve™? And maybe we can open it up just to guest feedback management. I mean, were really at a inflection point I feel like right now. Jason Lee: Yeah. I mean, I think, I think it’s kind of more of the same in terms of what this has been about all the all along, which is the guest experience. And how do we react to the guest experience react to the specific experience the guest is giving us in a response, but act then multiple guest having similar experiences. How do we react to that? How do we improve the guest experience over time? And I think that that’s where the opportunity is right now, is that there are so many tools available to us to understand this in a much more granular level, in a much more specific level. So the old way of, of asking questions, I think of guests, I think is gonna go away at some point us sort of like, asking guests the same questions over and over again. You know, would you recommend, how clean was your room? What was the breakfast like? You know, rate that, I think we’re gonna get to a spot where we sort of understand these elements, but we can take broader textural, data points and start to really dial in to, so what does a 3 in breakfast mean? What does, what does it mean when somebody says that they would recommend at a 7? Or a thumbs up or a thumbs up or a thumbs down. I think this is where, you know, this is where these kinds of scales get a little funky. And so AI could help a guest actually articulate themselves in a response in a survey, for example. AI could also obviously take this data and take patterns of data and help a hotel understand the fail points of their service. And I think those are these really amazing opportunities for hotels that want to engage there. And, but all of this together is also doing something really interesting in the generative search world. So, we’re seeing people flock generative search more and more and more because it economizes that effort. I can read hundreds of reviews, I can have hundreds of reviews read for me and summarized, based on a very specific question. So I can ask about the breakfast, for example. And I get this summary. So none of that is gonna come through a three on a guest experience survey a guest satisfaction survey is not gonna affect that. But the 25 Expedia reviews that you’ve gotten in the last 90 days will. And I think those are those things that start to inform the traveler are going to be the quantity of signals. Whether they’re positive or negative and then the sort of inference of that signal, it’s not binary, it’s not good or bad, it is this other thing. Which is sort of the feeling of a guest. And I think a AI is getting better and better and better, and is getting to a point where it can sort of relay the feeling that multiples of guests have had about your property to a prospective guest. And that either should thrill you or it should scare you. Because this part of technology that I think get that we are all enjoying in some ways, right? Because it’s saving us time, it’s saving us effort, but in other ways, there is no place to hide. So you can’t hide behind, the first 200 reviews that you received at your hotel anymore. Where you got that, the first 200 reviews, you netted out a 4.4, and you’ve sort of been riding on that for the last like five, six years, more and more. That’s score is going to be irrelevant. Ryan Embree: That’s what I was gonna say, that I think the historical data is just gonna become less and less vital and critical. And it’s gonna be a moving type. It’s what you want. It’s absolutely something in the now what is the guest doesn’t care about what your hotel was like five years ago. When somebody at the front desk had a great, was really personable and friendly to them. They want to know what that front desk agent is doing today. What that room looks like today. So it’s going to be this living almost a living reputation. Jason Lee: And it is today. Yeah, it is now. But it’s different because, because a guest won’t research that deeply. It is today, I think it’s living today. And I think the hotels that are winning today will continue to win. Because it means that you’re doing the right thing by your guest. And I think that continues this cycle of sort of looking at the guest experience and finding your fail points and fixing ’em, finding ’em, fixing, finding and fixing is the real key. But it’s also empowering your front desk. It’s, it’s making sure that nobody leaves your property upset. It’s all of the things that we should be doing anyway that affect thhis. This is true hospitality. At its core but I think, what’s interesting about what AI is doing is it’s kind of shining a light into the, I guess, residual needs here. But I think this also gives you an unprecedented opportunity at your hotel to share this information with your staff, to, to take this back and, and really like, like dig in and make it work. The other thing I was gonna say, the other thing I was say on that, what I think on the future of guest feedback management will be the number of companies coming in an AI play today is crazy. There’s a lot of new companies that are coming in there, and there’s, and then there’s like long-term companies like Medallia, and Qualtrics and other companies that are offering AI responses inside of their platforms. And I think this all economizes that activity, but it does not remove our obligation to have authentic voice at our property and to communicate with guests that need to be communicated with. And the guests that needs to be communicated with. If you communicate well there, and I’ve said this over and over and over, if you communicate with the guest who wrote the review, well that will impact guest acquisition a hundred percent. Ryan Embree: Absolutely. Jason Lee: So the authentic voice is gonna be at a premium. The canned voice, the canned templated voice of AI, I think will end up, will end up being able to spot it. I mean, I think in some ways it, nothing changes, right. In other ways, everything changes. Ryan Embree: Yeah. Yeah. I absolutely agree with you on that, Jason. I think it is going to be a priority for hotels that truly care to rise above the sea of sameness. And as your response and the templates, you know, that was kind of that first tide, was that the templates you wanted to show your guests that you actually cared, write something that looked better than a template. Better than a thank you for your feedback. ’cause that’s what all you were getting. Now, the, the reputation response ecosystem is even more ingrained because more and more people are coming in and using AI to respond. You’re going, it’s going to be a premium to show that you’re going to be looking for those edges and places that you can show guests that you care differently from the hotel next to you. And authentic review response, caring review response is gonna be one of those. Jason Lee: But authenticity all the way around, I mean I saw this I saw a video of the CEO of Marriott talking about specifically saying, use this technology to give yourself more time with the guest. Give yourself a few extra minutes with the guest to create relationship to create authenticity in person. Ryan Embree: The general manager of the future might look closer to the general manager of the past than it does right now. Interesting times. Here to celebrate, again, 10 years of Respond and Resolve™. Congratulations, another milestone, another chapter. Congrats to you and your team, and thanks for celebrating with us here on the Suite Spot. Jason Lee: Thanks, Ryan. Ryan Embree: To join our loyalty program, be sure to subscribe and give us a five star rating on iTunes. Suite Spot is produced by Travel Media Group. Our editor is Brandon Bell, with Cover Art by Bary Gordon. I’m your host Ryan Embree, and we hope you enjoyed your stay.
“We really wanted to make a game that would encourage creators to make more weird stuff.” Low budgets, tight spaces, and a DIY mentality. As it turns out, indie filmmaking and creating escape rooms have a lot in common. James Hamer-Morton & Charlie Bond of Deadlocked Escape Rooms in Reading, UK, know this better than anyone. They joined us on REPOD to talk about creating their quirky, puzzle-driven games. James and Charlie actually met as actors on the set of a film, and they've been partners in life and business ever since. David even wrote a post about one of their projects, Echoes of Darkness: A Star Wars Fan Film . These origins really honed their “do-it-yourself” ethos. As Charlie puts it, “It originally stems from a lack of funds. But also it's enjoyable to do it yourself, and to learn a new skill in the process.” Where Deadlocked really shines though is in their creativity. Their games have quirky mechanics and stories. They've employed clever tricks to make the sets feel larger than they are. Relying on quick wits and creativity have allowed Deadlocked to stay nimble. During the pandemic, they created a wonderful virtual game called The Insiders that gave them global recognition in the escape room world. This led to them giving a talk at the very first RECON about Adapting Your Escape Room Business to New Mediums. James and Charlie have spent the better part of a decade building one of the UK's most distinctive escape room companies. Deadlocked is currently ranked the #1 escape room in the UK, and their newest game, The Reading Witch, recently topped the TERPECA rankings for England. One of my favorite stories from this episode is about the time they were playing an escape room and they stopped mid-game to help the owners fix a broken prop. They are two of the most charismatic, creative, and relentlessly hands-on people in the business, and I hope you enjoy listening to this episode as much as we enjoyed recording it. Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
For twenty-five years, Janet Wishart let all of Aberdeen believe she was a witch — until the day the authorities finally decided to find out what she was capable of admitting under questioning.EPISODE BLOG PAGE (includes sources and full transcript): https://weirddarkness.com/AberdeenWitchFEATURED STORIES IN THIS EPISODE: Janet Wishart loved practicing her evil Satanic magic – and equally loved boasting about it; something you really shouldn't do if you happen to live in the days of the Great Scottish Witch Hunt. (Janet Wisharts's Witchy Ways) *** Have you ever seen the movie “Going In Style” about some retired elderly men deciding to do one last robbery just to see if they had the stuff? Whether you watched the 1979 original or the 2017 remake, the premise is hilarious and fun. But apparently several men in 2015 decided to do it for real – and almost walked away with $200-million in cash and jewels! (The Grandpa Gang Jewel Robbery) *** The encounter of Gerry Anderson is one of the most intriguing claims of alien abduction in the United Kingdom. Not least as he wouldn't fully recall the incident that occurred in the early 1950s when he was a 12-year-old boy until decades later under hypnotic regression. (The Alien Abduction of Gerry Anderson) *** In November, 1980 the MGM Grand in Las Vegas caught fire, claiming numerous lives. Decades later we learn what went wrong, how it can be avoided in the future, and we hear the haunting details of what happened during the fire – as well as the hauntings that are taking place even now so many years later. (A Grand Fire in Las Vegas)CHAPTERS & TIME STAMPS (All Times Approximate)…00:00:00.000 = Show Open00:02:08.563 = Janet Wishart's Witchy Ways00:11:32.783 = The Grandpa Gang Jewel Robbery ***00:33:21.490 = Alien Abduction of Gerry Anderson ***00:41:49.281 = A Grand Fire in Las Vegas00:56:32.355 = Show Close *** = Begins immediately after inserted ad breakLISTEN ON PODCAST APPS: Look for this podcast on Apple Podcasts, Spotify, iHeart Radio, Amazon Music, Pandora, TuneIn Radio, and other podcast apps. Get a list of free listening apps here: https://weirddarkness.com/wdapps*No AI Voices Are Used In The Narration Of This Podcast*SOURCES and RESOURCES:“Janet Wisharts's Witchy Ways” from Strange Company: https://weirddarkness.tiny.us/4rakh24p“The Grandpa Gang Jewel Robbery” by Laura Allan for Unspeakable Times: https://weirddarkness.tiny.us/yuu3bxnc, and Jon Rogers for The Sun: https://weirddarkness.tiny.us/27esvy74“The Alien Abduction of Gerry Anderson” by Marcus Lowth for UFO Insight: https://weirddarkness.tiny.us/2zznednd“A Grand Fire in Las Vegas” by Rachel Souerbry for Weird History: https://weirddarkness.tiny.us/fwzhe9js, Vegas.com: https://weirddarkness.tiny.us/z7krdayv, VegasForAll.com: https://weirddarkness.tiny.us/2hj566nw, and TripAdvisor: https://weirddarkness.tiny.us/3vez7tvm, https://weirddarkness.tiny.us/u5k8f8cj(Over time links may become invalid, disappear, or have different content. I always make sure to give authors credit for the material I use whenever possible. If I somehow overlooked doing so for a story, or if a credit is incorrect, please let me know and I will rectify it in these show notes immediately. Some links included above may benefit me financially through qualifying purchases.)WeirdDarkness® is a registered trademark. Copyright ©2026, Weird Darkness.Originally aired: March 13, 2023
Hey there Product Rebels! If you're a product leader right now, chances are someone in your org has asked you some version of "what's our AI strategy?" in the last month. And chances are, the answer is still murky. We're hearing this from product leaders constantly — there's pressure to ship AI features, but not a lot of clarity on how to move from boardroom excitement to actual product impact.That's why we're resurfacing this conversation with Ravi Mehta. His Inspire, Validate, Structure, and Ship framework is one of the most practical takes we've heard on turning AI ambition into real outcomes. If anything, it's more relevant now than when we first aired it. Enjoy the re-listen.
"We don't fear spoilers because a good room has more to offer than just the set that you saw in a photo. It must be something that you feel also." When most people think of an escape room, they think of puzzles, padlocks, with maybe a light narrative slapped on top. When Rémy Strobbe and the team at Live Cinema created Zone 51, however, they thought: okay, but what if instead of solving puzzles, you were inside a movie? Rémy is the co-founder and creative director of Live Cinema, based in Paris, France. He joins us on REPOD to talk about Zone 51, a jaw-dropping 120-minute experience set across 550 square meters, 25 rooms, 3 live performers , and a cinematic globe-spanning story. David calls it "one of the most remarkable experiences that I have seen in the immersive world." Zone 51 begins the moment you walk through the door. Indeed, for those unaware, they might be convinced that they're here to watch an actual movie. As you can see, the set is absolutely gorgeous. Rémy talks candidly about the difficult journey to creating this game. Amongst their troubles, they had a construction partner go bankrupt mid-build and take €80,000 with them, and a pandemic that halted production for over a year. He also shares the secrets behind the tight pipelining schedule that makes this project financially feasible. I especially loved hearing Rémy talk about their philosophy on marketing and allowing players to record their games. Live Cinema leans into sharing striking visuals. As Rémy put it, a good experience has more to offer than just what you see in a photo. And those photos are spectacular. Zone 51 is currently bookable in French, with limited English sessions available by email. English availability is expected to expand by fall 2026 — which happens to align perfectly with the Escape Immerse Explore Paris Tour. Zone 51 (review coming soon) will be on the Tour, along with a few other games from the same creators at Lock Academy. If you enjoyed this episode, consider joining us on the Tour, if it hasn't already sold out! Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
"We take your favorite games from TV, but we put our own twist on it." Sound design is the most underused tool in escape room design. It's not just for ambiance; it's a feedback system. It tells players what they did, redirects them when they're wrong, and stops them from doing the same wrong thing over and over. Sound design plays a huge role at The Escape Game and Great Big Game Show. Troy Armstrong has two music composition degrees. If you've played Cosmic Crisis, The Depths, or The Rugrats version ofThe Playground, then you've heard some of his work. Troy got his start in the industry as a gamemaster at The Escape Game. One day, he cold-emailed the head of design to "talk about game design" and left with a sound design commission. Today he's Director of Product Design for Great Big Game Show, one of the newest immersive gaming options from The Escape Game. Great Big Game Show is not an escape room. Rather, it's a live immersive gaming experience where two teams compete over a series of mini games, all guided by an energetic, live host. It takes familiar games from TV, but adds origin spin on the concepts. Troy is passionate about gameshows and sound design. It was fascinating to hear him talk about how he crafts these elements to create the best possible experience for guests. I especially enjoyed hearing him talk about all the ways that sound design can help direct players and shape the flow of a game. If you're interested in hearing more about how sound design matters, join us at the Reality Escape Convention, where Troy will be speaking. Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht
INTRO (00:24): Kathleen opens the show drinking a Peace, Love & Hoppiness West Coast Pale Ale from Big Dog's Brewing Company in Las Vegas. She reviews her weekend in Vegas, playing golf and gambling at The Venetian with her friend Ron White and seeing No Doubt live at the Sphere with HollyBobby. TOUR NEWS: See Kathleen live on her “Day Drinking Tour.” TASTING MENU (1:28): Kathleen samples Hearst Ranch Beef Jerky, Hadley Fruit Orchards Hot Cheese Puffs, and Lay's Limited Edition Argentinian-Style Steak Chimichurri Chips. QUEEN NEWS (12:12): Kathleen shares that Taylor Swift is helping Artists make millions in the Spotify stock sale, Post Malone cancels a few more shows, and Dolly Parton's Dollywood is dethroned from its top spot by Tripadvisor. HOLLYWOOD HAPPENINGS (24:44): HollyBobby provides the latest news in Hollywood. SPANISH PHRASE OF THE WEEK (1:37:14): The Spanish phrase to learn this week is “dónde está el baño” or “where is the bathroom” in English. UPDATES (36:53): Kathleen shares updates on advanced bookings for World Cup hotels, and Delta Airlines is eliminating free snacks on flights under 350 miles. SPORTS NEWS (52:26): Kathleen reports on the Royal & Ancient Golf Club of St. Andrews making a notable first, and foreign soccer fans appear to be ditching the 2026 World Cup. HOLY SHIT THEY FOUND IT (45:52): Kathleen reads about the swamp-dwelling “fishing cats” with webbed feet recently spotted on a trail cam in Southeast Asia. FRONT PAGE PUB NEWS (59:34): Kathleen shares articles on American's best City Park in 2026, Walmart Target & Costco are eliminating self-checkout lanes, a study proves that Big Data Centers are becoming an increasingly high drain on national energy, Stanley Tools ceases operations after 180 years, Ted Turner dies at age 87, Spanish nuns help save rare giant rabbit population, Utah fights hyperscale data center plans, and a federal investigation has been opened regarding missing scientists. SAINT OF THE WEEK (1:34:22): Kathleen reads about Saint Kateri Tekakwitha, patron saint of the environment, ecology, and Canada. FEEL GOOD STORY (1:35:44): Kathleen shares a story about the “7-Eleven Baby.”
Answer our 2026 Audience Census! "I wasn't an Imagineer because of the dollar. It's because I wanted to do something marvelous for people to enjoy." Captain Eo. Ghostbusters. Men in Black. Team America. Star Tours. The Muppet Movie. If you've ever fallen in love with puppeted characters that felt impossibly alive, there's a good chance Terri Hardin worked on them. A master puppeteer, creature builder, and performer, Terri has spent decades blurring the line between imagination and reality, helping bring some of the most iconic characters in film, television, and the Disney Parks to life. Thanks to the success and beloved characters of Jim Henson, puppets and fantastical characters were having a huge moment in the 80s and 90s. Studios depended on practical effects and humans to create and bring to life characters such as Stay Puft, the giant Marshmallow Man and Zuul, the Temple Dog in Ghostbusters, both of which Terri helped animate. Terri has such an impressive list of productions she's worked on that her bio below is a 22 page document full of references to beloved films and characters. We've also linked to some videos of her work below in the Resources section. Terri also worked as a sculptor and Imagineer at Walt Disney for many years. She is brimming with incredible stories about all the people she's worked with including Michael Jackson, Dan Aykroyd and Jim Henson, and Michael Eisner. Terri talks to us about how she prepared herself so that when any opportunity came, she was ready. I especially loved her story about how she created the Dragon's Lair attraction at Disneyland Paris. Terri is an absolutely remarkable character herself, and she had both me and David laughing through the entire interview. Beneath it all, Terry is a passionate artist who breathes life into all her creations. Whether you're a film buff, a Disney fan, a maker, or just someone who loves a good behind-the-scenes story, this conversation pulls back the curtain on puppetry as a craft. You'll never look at puppetry the same way again. Full Show Notes Episode Sponsors We are immensely grateful to our sponsors this season: REA Patreon Backers, PG's Playhouse, Buzzshot, and the Reality Escape Convention. We truly appreciate your support of our mission to promote and improve the immersive gaming community. Buzzshot Buzzshot is Escape Room Software, Powering Business Growth, Player Marketing, and improving the Customer Experience. They offer an assortment of pre and post game features including robust waiver management, branded team photos, and streamlined review management for Yelp, TripAdvisor, Google Reviews, and Morty. Buzzshot now has integration with the other REPOD sponsors: Morty and COGS. Special Offer for REPOD Listeners: REPOD listeners get an extended 21-day free trial plus 20% off your first 3 months, with no set-up fees or hidden charges. Visit buzzshot.com/repod to learn more about this exclusive offer. Support Us On Patreon Today Love escape rooms as much as we do? At Room Escape Artist, we've been analyzing, reviewing, and exploring the world of immersive games since 2014. We help players find the best experiences, and push the industry forward with well-researched, rational, and reasonably humorous escape room and immersive gaming content and events. By becoming a Patreon supporter, you're not just backing a blog — you're fueling a mission to make the escape room and immersive gaming community stronger, more thoughtful, and more connected. Access exclusive Patreon content such as: The Bonus Aftershow The Spoilers Club Early access to escape room Tour tickets and REA articles. Your Patreon support goes toward our mission: paying our contributors, funding our infrastructure, and supporting deep research and industry advocacy. PG's Playhouse If you love wordplay, puzzles, and trivia, this is the podcast for you! PG's Playhouse recreates a fun game night, all in a short, 30-minute format. Of course, what's game night without making new friends? We bring on different guests for the different episodes. Each episode features a puzzle packed with wordplay and trivia, a short chat with the guest, and a segment exploring an interesting topic. I hope you'll take a listen and play along with us at PG's Playhouse. Reality Escape Convention Our convention, RECON, will be in Laval, Quebec Canada on August 16th & 17th, 2026. RECON offers a curated collection of talks and experiences exploring the business and art of escape room and immersive game creation. All are welcome at this event that is crafted around professionals and aspiring professionals. Production Credits Hosted by David Spira & Peih-Gee Law Produced by Theresa Piazza Supported by Lisa Spira Edited by Steve Ewing Music by Ryan Elder Logo by Janine Pracht