Podcast appearances and mentions of beverley theresa

Of all the ways to blow $44 billion... Social media experts Kathleen Smith, Karly Watson, and Beverley Theresa give us the goods on the future of Twitter and TikTok. Branding experts Josh Dunford and Ashley Harrigan explain the science of branding, and what makes for a brilliant (or bone-headed) rebrand. Enjoy this episode of The Best of Real Talk!   ryanjespersen.com #RealTalkRJ

Who'll be left standing in the Battle of the Billionaires - Elon Musk vs. Mark Zuckerberg? Will Zuck's Threads app ultimately take down Musk's Twitter? Bigger picture, what does the future of social media look like? Does Real Talk need to be streaming on Twitch? Are "Chinese surveillance" concerns around TikTok legitimate? What percentage of online angst actually manifests in real life? Professional social media strategists Kathleen "Kikki" Smith, Beverley Theresa, and Karly Watson join this week's Real Talk Round Table.  5:10 | It was the first thing Ryan saw trending when he woke up: legendary crooner Tony Bennett dead at 96. We take a minute to reflect on his incredible career. 7:00 | Do businesses need to be on Twitch? How do you decide which social media platforms are the best fit?  8:30 | She's got nearly 50,000 followers and co-hosts a podcast, meaning she's got every reason to participate on Twitter. So why did Kathleen Smith walk away from her account?  CHECK OUT THE WOMEN OF ABPOLI PODCAST: https://podcasts.apple.com/ca/podcast/women-of-abpoli/id1463058002 15:10 | Is Elon Musk boosting Twitter's reputation or running it into the ground? We see how well Beverley's comments on Musk's Twitter takeover aged 15 months after her last Real Talk appearance. 20:30 | Is Threads the real deal? Will it ultimately take down Twitter?  26:00 | Have concerns about Chinese surveillance on TikTok subsided? And, how did Karly get 30 MILLION VIEWS of a video of her dog digging in the dirt?  38:10 | Is it a brilliant or bone-headed move for Premier Danielle Smith's most senior staffer to tweet his admiration for RFK Jr?  55:10 | Online anger translated into a troubling real life situation involving Prime Minister Justin Trudeau yesterday. Our panelists analyze the video out of Belleville, Ontario. 1:04:15 | A donair costume is making international news as its online auction tops $10,000. You knew we were going to hit on this story!  1:10:00 | Wayne's choked at Charles Adler and wants Ryan to put his money where his mouth's at in this week's Trash Talk presented by Local Environmental Services. KEEP IT LOCAL: https://localenvironmental.ca/ EMAIL THE SHOW: talk@ryanjespersen.com  VOLUNTEER FOR THE YWCA AT K-DAYS: https://ywcaofedmonton.org/k-days-50-... GRAND DOG REAL TALK SPECIAL: for the month of July, enjoy $10 off pork raw pet food 40 lb. boxes using discount code JULY2023 at checkout - https://granddog.ca/ BECOME A REAL TALK PATRON: https://www.patreon.com/ryanjespersen WEBSITE: https://ryanjespersen.com/ TWITTER: https://twitter.com/RealTalkRJ INSTAGRAM: https://www.instagram.com/RealTalkRJ/ TIKTOK: https://www.tiktok.com/@realtalkrj THANK YOU FOR SUPPORTING OUR SPONSORS! https://ryanjespersen.com/sponsors The views and opinions expressed in this show are those of the host and guests and do not necessarily reflect the position of Relay Communications Group Inc. or any affiliates.

This is a Live interview with Beverley Theresa, owner of Throwdown Social Media. This will be an awesome opportunity to learn more about social media strategy from an expert who also has previous industrial real estate experience. I'm a huge fan of Beverley's, and little known fact, she is the reason I have a YouTube channel in the first place! We're going to chat about a number of topics: ✅ What social media platforms are optimal for the industrial real estate industry ✅ How industry professionals and investors can utilize social media to grow their businesses ✅ Tips and tricks to level up your social media game About Beverley: Beverley Theresa is the owner of Throwdown Social Media and helps businesses and brands win at social media marketing through consulting, training, online learning, and speaking engagements. Her hands-on experience has led her to work directly with clients such as the Rogers, United Nations Association in Canada, Cushman & Wakefield, and the Canadian Gift Association. Beverley is also a published author in Search Engine Journal's How to Dominate Social Media: A Complete Strategy Guide. With over nine years in the social media industry, she is a regular guest on podcasts, web series, and a crowd favorite featured speaker at conferences. Audiences love Beverley's humor, sass, authentic viewpoint, and real-life examples that clearly illustrate strategies and tactics to help businesses improve their social media marketing. ---- Website: hellobeverley.com Social Media: https://twitter.com/hellobeverley https://instagram.com/hellobeverley https://linkedin.com/in/hellobeverley https://facebook.com/hellobeverley -- ⚡ Become an Industrial Insider: https://www.youtube.com/c/ChadGriffit...

2:54 | United Conservative MLA Leela Aheer gives her personal perspective on how government can combat systemic racism, on the heels of Ryan's interview with NDP MLA David Shepherd earlier this week. We get into "calls from inside the house" criticizing Premier Jason Kenney's leadership (in the context of his leadership review), the Brian Jean Factor, Alberta's curriculum review, and Leela's member statement yesterday on Female Genital Mutilation.  25:33 | It's a special edition of #MyJasper Memories live from Jasper, as Ryan checks in with Tahlon Sweenie, Director of Golf Operations at the Fairmont Jasper Park Lodge ahead of opening day at the course - May 7. Book your golf here: https://www.fairmont.com/jasper/golf/the-fairmont-jasper-park-lodge-golf/ #MyJasper Memories is presented by Tourism Jasper. Check out some of the highlights Jasper has to offer here: https://www.jasper.travel/realtalk/ 37:47 | What does Elon Musk's $44B Twitter takeover mean for users of the social media site? What are some of the potential gains and losses, and some of the stories flying under the radar? Are conversations about "free speech" on point, as the public dissects this story? Dr. Aimée Morrison of the University of Waterloo, and social media strategist Beverley Theresa lay it out.

While we once thought of social media as a way to stay connected with friends or chat online or play a game together, it's now grown into an industry in which people have full-time careers. But how do you start a career in social media? What type of work would you actually be doing when working in social media?And, it is a feasible goal to try and become an influencer? In this episode of Career Essentials, we talk to social media strategist Beverley Theresa about her career path in social media and how her education lead her to work in social media. When Beverley started her education, social media wasn't a course you could take in school. She shares how the Business Admin with a focus in marketing program and her work in analytics at a market research company gave her the foundational knowledge and the experience to integrate social media with other digital marketing practices.

In this special episode, Dennis talks with Beverley Theresa, She is a Social Media Strategist & Consultant and owner of Throwdown Social Media. Learn what it takes for an automotive business to master Facebook. It's a candid conversation where Dennis admits his jaded view of Facebook. The conversation they had was very informative which set Dennis straight. Leaving him to rethink his view on Facebook. About Beverley Beverley Theresa is the owner of Throwdown Social Media and helps businesses and brands win at social media marketing through consulting, training, online learning and speaking engagements. Her hands on experience has led her to work directly with clients such as the Rogers, United Nations Association in Canada, Cushman & Wakefield and the Canadian Gift Association. Beverley is also a published author in Search Engine Journal's How to Dominate Social Media: A Complete Strategy Guide. With over nine years in the social media industry, she is a regular guest on podcasts, web series, and a crowd favorite featured speaker at conferences. Audiences love Beverley's humour, sass, authentic viewpoint, and real-life examples that clearly illustrate strategies and tactics to help businesses improve their social media marketing. ---- Website: hellobeverley.com Social Media: https://twitter.com/hellobeverley https://instagram.com/hellobeverley https://pinterest.com/hellobeverley https://linkedin.com/in/hellobeverley https://facebook.com/hellobeverley ---- Share, subscribe or learn more about Pacenotes at www.pacenotespodcast.com Pacenotes is powered by Holeshot Brandworks and hosted by Dennis Michael ---- Are you a time-strapped automotive aftermarket business owner? Would you like to improve your marketing in as little as 30 days? Learn how to improve your marketing.

Sunny is a young, accomplished mortgage broker and a really friendly, overall nice guy! It was fun getting to know him better and to know the 411 on his love life and where he got started running his own business. Connect with Sunny online at: mortgageapplyonline.ca Instagram: https://www.instagram.com/the.mortgage.force.team Facebook: https://www.facebook.com/DLCmortgageforce Chat with ME, Beverley Theresa, between episodes: hellobeverley.com Instagram: https://instagram.com/hellobeverley Twitter: https://twitter.com/hellobeverley

I’m happy to have on my show social media strategy expert, Beverley Theresa, creator of Social Media Throwdown, to talk about how to generate leads from social media for your B2B sales team.  Now that you have a strategy and you know where to post, how often and what should you post?? STEP THREE: Know what to post and when Go back to your Ideal Client. What are their pain points? Look at frequently asked questions. Have the answer in your post because posts without links rank higher for all platforms. But ideally, you want to send them back to your website where they’re more likely to take additional actions. Tracking: What is the goal? Likes and comments don’t mean anything unless you’re getting leads. When to post: What is your ideal client doing during the day? When do they hang out on Social Media?  That’s when you want to schedule your posts. Know the lifetime of a post for your platform.  For instance, a Tweet only lasts 9 minutes, so you need to post multiple times a day!  If you don’t have valuable content, however, don’t post anything. Take once a week to schedule out your posts for the week.  Beverly recommends Facebook 3x week, Instagram 3x a day, LinkedIn 3-4x a week, Twitter 3-5x a day. Whatever you do, don’t connect with people and then try to sell them something right away. Yuck. You can catch up with Beverly at hellobeverly.com and follow her all over social for more great tips, updates, and advice at  @hellobeverly P.S. Catch the bonus lesson in The Sales Launch Code, one of the many resources available to sales leaders and serious salespeople in our All-Access membership program. Find out more here: 75off.saleslaunchcode.com     Have a great week! Jessica Magoch CEO, JPM Sales Partners Custom Sales Playbook Designer and Creator of The Sales Launch Code     © JPM Partners, LLC

Back with social media expert, Beverley Theresa, to talk about how to generate leads from social media for your B2B sales team.  Leads, leads, leads!! Today we’re talking about where on social media you should be posting.  STEP TWO: Choose the best platform for you  Define your ideal client.  This is who you ideally want to work with.  Find out where your ideal clients hang out (Hint: you can find user demographics for each social media platform). You also want to make sure they are using it for business and not purely personal. For B2B you should be on LinkedIn.  Facebook Ads has the best data, so don’t write it off.  Facebook page posts only reach 2-3% of people who follow your page. So supplement with boosting or paid advertising.  Choose two platforms to start and go full force, and see which ones generate qualified leads that are likely to close.  Cross-post and from LinkedIn to Facebook. Pull emails from LinkedIn connections and then create a customer list on Facebook to target them.  Catch Step Three, What to Post and When in Meeting 29! Catch up with Beverley at hellobeverley.com and all over social at  @hellobeverley P.S. There are multiple tools to find email addresses on LinkedIn, however, I never recommend something I haven’t already used and love, so I can’t verify any of these tools, but if you search “chrome extension LinkedIn email” in Google, you’ll find multiple options!   Have a great week!Jessica Magoch CEO, JPM Sales Partners Custom Sales Playbook Designer and Creator of The Sales Launch Code © JPM Partners, LLC   

I’m happy to have on my show social media strategy expert, Beverley Theresa, creator of Social Media Throwdown, to talk about how to generate leads from social media for your B2B sales team.  Lead gen is the lifeblood of your marketing funnel, but tracking results from social media efforts can be challenging. STEP ONE: Create a Measurable Marketing Plan What are your goals? What do you want to accomplish, besides just getting leads? Considering hiring goals, promotions, etc.  Measure your results: How many leads are coming in from each channel? Increase activity where you’re getting results. UTM links will trackback to your post so you can track them.  Create a calendar leading up to events and milestones. Make marketing proactive by planning out 6 - 12 months in advance.  Catch Step Two, the best social media platform to be posting on right now in Meeting 28! You can catch up with Beverley at hellobeverley.com and follow her all over social for more great tips, updates, and advice at  @hellobeverley P.S. There are multiple tools to find email addresses on LinkedIn, however, I never recommend something I haven’t already used and love, so I can’t verify any of these tools, but if you search “chrome extension LinkedIn email” in Google, you’ll find multiple options!     Have a great week!Jessica Magoch CEO, JPM Sales Partners Custom Sales Playbook Designer and Creator of The Sales Launch Code © JPM Partners, LLC   

Beverley Theresa Beverley Theresa is a Social Media Consultant based in Edmonton, Alberta. She began her career freelancing as a social media manager and went on to start the social media department at one of Alberta’s largest digital marketing agencies. Now she uses her hands-on experience to work directly with select businesses and brands which have included Rogers Communications, Cushman & Wakefield and the Alberta Government. Beverley is known for her quick wit and unconventional approach to social media, she’s consistently recognized as a crowd favourite speaker and has been featured in publications such as Forbes, Business News Daily and CEO Blog Nation. What we talked about Personal Brand and Being Yourself Offering Consulting Options Getting Referrals Going to school for Social Media There were a lot of giggles How to get in touch Website: www.hellobeverley.com https://twitter.com/hellobeverley https://instagram.com/hellobeverley https://pinterest.com/hellobeverley https://linkedin.com/in/hellobeverley https://facebook.com/hellobeverley

Let's be honest, it hasn't been a great year for fandom, Star Wars fandom in particular. With social media tools at their disposal, toxic fans have plunged their spiteful light sabers deep into the chests of the very people responsible for bringing their favourite characters to life. It's been incredibly frustrating and sad to witness. In this Side Notes we discuss the perils actors, actresses and directors face being on social media and whether there are any antidotes to the digital poison spreading throughout the various platforms. Fair warning, we get a bit into the weeds on this one, not all of it is directly movie related. Joining us again is social media strategist, Beverley Theresa, who helps us try to make sense of all this.

Fast cars and gravelly dialogue, eventually we were going to get to a Fast and Furious movie, it was inevitable. In true I Have Some Notes we chose the most mediocre Fast film of them all, Fate of the Furious. We tear down the latest installment of Vin Diesel's big-car-go-vroom epic to the nuts and bolts and rebuild the engine with some new motivations and elevated under used characters. Social media consultant (to the stars) Beverley Theresa joins the family for our penultimate episode of season 3. Ride or die.

David reconnects with Beverley Theresa, a social media coach, speaker, and advisor. Beverley shares some things to look at and consider exploring for 2018, starting with micro-influencers. What are micro-influencers, why you might want to reach out to micro-influencers and where to find them? Beverley also shares thoughts on Facebook Messenger Chatbots. How you might try it this year. Linked...

David reconnects with Beverley Theresa, a social media coach, speaker, and advisor. Beverley shares some things to look at and consider exploring for 2018, starting with micro-influencers.What are micro-influencers, why you might want to reach out to micro-influencers and where to find them?Beverley is also shares thoughts on Facebook Messenger Chatbots. How you might try it this year.Linked in...

My guest this week is Beverley Theresa, a social media strategist, and consultant. Beverley is honest and straight forward. Her advice makes sense and helps you cut through the nonsense. We talk strategy, response times, channels and who are doing social media well. Enjoy the conversation! 

My guest this week is Beverley Theresa, a social media strategist, and consultant. Beverley is honest and straight forward. Her advice makes sense and helps you cut through the nonsense. We talk strategy, response times, channels and who are doing social media well. Enjoy the conversation! 

In this episode of The Ryan Holtz Show, I interview Beverley Theresa. Beverley is a sassy and unconventional social media strategist who literally is everywhere online and truly loves marketing and based here in Edmonton. I wanted to interview Beverley because she brings RAW to marketing and I love it. We chatted about vanity metrics […]