Podcasts about eventhero

Struggling with marketing? Does your business lack trust? Listen to this week’s episode to find out as Matthew Baltzell picks the brain of marketing genius John J. Wall the co-producer of the weekly podcast Marketing Over Coffee. They touch on many hot topics while discussing the latest marketing trends to help you grow your business. Some information discussed: What is a marketing funnel? Old School v New School Marketing Calculating Customers Lifetime Value Using Hubspot to stay organized Trust is key in marketing Books Mentioned Born to Run by Christopher McDougall Chi Running by Danny Dreyer Pain Point In Business Not having enough time to grow the business. About Our Guest He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host Christopher S. Penn, and has been featured on iTunes. John is a partner at Trust Insights and an advisor at EventHero. He has held positions specializing in Customer Relationship Management, Marketing Automation and sales support systems at both venture funded and privately held businesses. Contact John www.marketingovercoffee.com Show Us Some Love If you enjoyed Real Estate Journeys with Matt Baltzell, don’t forget to leave a rating and leave a review on iTunes! Also, if you’ve got friends who want to jump into real estate (or who dived it and need a life preserver), feel free to share this podcast! (PS We got free swag and the best intro music of all real estate podcasts!)

How do you build a podcast that thrives for over ten years? How do you grow in a fast-paced world where human proclivities are as ever-changing as the trends? Today, John Wall, host of Marketing Over Coffee podcast talks about how he chose to fit at the intersection of marketing and technology and how he has managed to make it by being adaptable to change. “It's not the soundbites.” - John Wall Three Things We Learned Adapting to change goes a long way John's podcast started off as some sort of tutorial on how to infuse some marketing into your technology. Over the years it grew to become the conversational podcast that we all know today, nestled at the intersection of these two fields. By going with the flow, being open to bigger guests, and expanding to cover the whole board, he is able to advance his career and reach new heights every time. It should never be just about hooks and hangers Let's face the harsh, cold truth: the average human brain is selective in soaking up information and can pay full attention for only ten to twenty minutes. This knowledge of our own limitations as a species is what drives most of our marketing strategies, which aren't foolproof at all. Obsessing over smart one-liners and soundbites can be a pitfall if we forget that being shown the ropes, of how things work or the way to do things better, is what people are actually after. When going with the trends is unachievable Artificial intelligence is the big thing in the tech world at the moment. While he's out there to marry tech and marketing, John acknowledges the fact that there are walls that he can't climb. In order to get past that and set your funnels straight, you will have to gather all the data you need, and that's the first thing you must set out to do if you want to fly above your station. There's no sureball way of achieving something, but one thing's for certain. Being able to keep up with changes while acknowledging your limitations are key to grow in whatever niche you decide to take. This, and a couple mugs of coffee with people who know what they do and what they talk about, can be the greatest combo in your arsenal. BIO John J. Wall speaks, writes and practices at the intersection of marketing, sales, and technology. He is the producer of Marketing Over Coffee, a weekly audio program that discusses marketing and technology with his co-host Christopher S. Penn, and has been featured on iTunes. Notable guests include Chris Brogan, David Meerman Scott, Simon Sinek and Seth Godin. His work has been profiled by Forbes, CBS Evening News, The Associated Press, NECN, The Boston Globe, Boston Herald, DM News, and the Yahoo! Year in Review. John is Vice President of Marketing at EventHero. He has held positions specializing in Customer Relationship Management, Marketing Automation and sales support systems at both venture funded and privately held businesses, working with clients such as Microsoft, Oracle, and Salesforce.com. Read more on LinkedIn. John has lived in every corner of the United States and now resides outside of Boston. Check out my twitter stream to hear what I'm rambling on about and here's some more personal stuff.

John J. Wall is the host of the Marketing Over Coffee podcast, which is one of the longest-running podcasts on iTunes. John is also the VP of Marketing at EventHero, a firm which makes event management easy. In this episode of MATE podcast, we talk about marketing in corporate America, what it’s like hosting one of … Continue reading MATE 023 – John J. Wall from the Marketing Over Coffee podcast on the opportunities it’s opened The post MATE 023 – John J. Wall from the Marketing Over Coffee podcast on the opportunities it’s opened appeared first on MATE podcast.

Minter Dialogue Episode #216 — This interview is with John J Wall, co-host of the marvellous Marketing Over Coffee podcast with Christopher S. Penn. He’s also VP of Marketing at EventHero, a real-time event management platform. In this podcast, we chat about John’s journey in podcasting, the trends in podcasting, where are the opportunities for brands to podcast, and his favourite tips and stories for podcasting. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

In this episode of the Roundtable, John Wall, VP of EventHero and co-host of Marketing Over Coffee, joins me to discuss 3 topics in 30 minutes or less: Facebook’s decision to provide political bias training to its staff Whether Reddit can go mainstream and attract big brand advertising What marketers can learn from the political movements in the UK and US that have brought about Brexit and Donald Trump Continue Reading → The post 2016.08: Facebook bias training, Reddit goes mainstream, and lessons from Brexit appeared first on FIR Podcast Network.

In this week’s episode we will be revealing the Secret to Event Engagement! How do you measure event engagement? What’s the latest exciting trend or technology for event engagement? Our guest panelists will be covering these questions and more! We are featuring Heiner Koppermann, CEO of SwarmWorks and John Federico, Co-Founder of EventHero. You are in for a treat! These Event Engagement Experts will be speaking and answering questions about measuring and increasing event engagement. You don’t want to miss this episode! Follow our iconic guests on Twitter: Heiner Koppermann John Federico Sean Holladay Laura Lopez Will Curran Epic resources mentioned: SwarmWorks – Bringing Excitement and Energy to Your Events SwarmGaming – The Revolutionary Way of Entertaining People EventHero – Real-time Event Management Software That Works With Your Favorite Registration System The Event Tech Podcast Catchbox – The Throwable Microphone for Audience Engagement Boomerang – Email Management for Gmail Sanebox – Email Management for Any Inbox Decathlon Tribord Easybreath Mask

In this week’s episode we will be revealing the Secret to Event Engagement! How do you measure event engagement? What’s the latest exciting trend or technology for event engagement? Our guest panelists will be covering these questions and more! We are featuring Heiner Koppermann, CEO of SwarmWorks and John Federico, Co-Founder of EventHero. You are in for a treat! These Event Engagement Experts will be speaking and answering questions about measuring and increasing event engagement. You don’t want to miss this episode! Follow our iconic guests on Twitter: Heiner Koppermann John Federico Sean Holladay Laura Lopez Will Curran Epic resources mentioned: SwarmWorks – Bringing Excitement and Energy to Your Events SwarmGaming – The Revolutionary Way of Entertaining People EventHero – Real-time Event Management Software That Works With Your Favorite Registration System The Event Tech Podcast Catchbox – The Throwable Microphone for Audience Engagement Boomerang – Email Management for Gmail Sanebox – Email Management for Any Inbox Decathlon Tribord Easybreath Mask

John J Wall is Vice President of Marketing at EventHero. He's the author of B2B Marketing Confessions, and co-host of the amazing Marketing Over Coffee podcast. Talking about conference networking, podcasting, and marketing NBN 32 Show Notes Join the NBN Club today and meet over 90 smart minds who want to help you achieve your professional goals. Listen to episode 32 in iTunes or Stitcher. Sponsored by Refresh, who just released a new product specifically designed for professionals. It searches the web and social networks to add new professional and personal insights about your contacts to Salesforce. The most comprehensive online profile available will automatically be right in your Salesforce. NBN Radio listeners get a free trial from refresh.nbnradio.com. Don't be shy, please record your audio comment or networking tip here. Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods. John and I talk about the importance of preparing for conferences and events ahead of time. We chat about about sharing photos of our children online. EventHero provides event badges, check-ins, tracking for sessions or continuing education and real-time text/email notifications. The importance of following up when networking. The champions of the shows are the ones who already have appointments set up when they arrive. Always take the time to network with fellow (non competitive) exhibitors. Prospects can be referred to by other exhibitors. John started podcasting with The M Show in 2005. He's a huge music buff and was thrilled to get into podcasting early on. He wanted to be Don Imus. He started Marketing Over Coffee (MOC) with Chris Penn in 2007. They podcasted live from a Dunkin Donuts. How a podcast can be an incredible tool for networking. Don't miss the upcoming MOC interview with Traction: A Startup Guide to Getting Customers co-author, Gabriel Weinberg. Tom Webster stats on growth in podcasting. Geoffrey A. Moore book, Crossing the Chasm Prove a product (such as podcasting) with early adopters and then make it idiot proof for the mass market. Nobody talks about email. Talk about the content not the channel. B2B Marketing Confessions John blogs at Ronin Marketeer. Always start with a blog. If you're thinking about podcasting, start with a blog. App Recommendation: Ingress. I mentioned Dokobots. Book Recommendation: Turn the Ship Around!: A True Story of Turning Followers into Leaders by L. David Marquet. Contact John: MarketingOverCoffee.com and on LinkedIn. Check out the Marketing Over Coffee LinkedIn Group. My how to set up a blog tutorial. Check it out.