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Daniel Mahncke and Shawn O'Malley dive into Salesforce — the company that practically invented modern enterprise software and is now trying to reinvent it again through AI. From its origins as the pioneer of the Software-as-a-Service model in the late 1990s, Salesforce has grown into the world's #1 CRM provider, powering customer relationships for over 90% of the Fortune 500. IN THIS EPISODE, YOU'LL LEARN: 00:00:00 - Intro 00:02:43 - What exactly Salesforce does? 00:03:49 - How Salesforce dominates the CRM market and revolutionizes AI Agents 00:10:23 - Who Founder and CEO Marc Benioff is and how he thinks 00:44:06 - How the management and executives are compensated and incentivized 00:47:08 - Where Salesforce's moat comes from and whether it's sustainable 00:53:29 - Where Salesforce invests its money 01:01:24 - Whether Salesforce is fairly valued 01:08:16 - Whether Shawn & Daniel add CRM to The Intrinsic Value Portfolio And much, much more! *Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences. BOOKS AND RESOURCES The Investors Podcast Network is excited to debut a new community known as The Intrinsic Value Community for investors to learn, share ideas, network, and join calls with experts: Sign up for the waitlist(!) Get smarter about valuing businesses in just a few minutes each week through our newsletter, The Intrinsic Value Newsletter. Dreamforce Conference 2024. Dreamforce Main Keynote 2025. Marc Benioff Interview at Lenny's Podcast. VIC Article on Salesforce. Explore our previous Intrinsic Value breakdowns: Paypal, Uber, Nike, Reddit,  Amazon, Airbnb, TSMC, Alphabet, Ulta, LVMH, and Madison Square Garden Sports. Related books mentioned in the podcast. Ad-free episodes on our Premium Feed. NEW TO THE SHOW? Follow our official social media accounts: X (Twitter) | LinkedIn | Instagram | Facebook | TikTok. Browse through all our episodes (complete with transcripts) here. Try Shawn's favorite tool for picking stock winners and managing our portfolios: TIP Finance. Enjoy exclusive perks from our favorite Apps and Services. Learn how to better start, manage, and grow your business with the best business podcasts.  SPONSORS Support our free podcast by supporting our sponsors: Public.com Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://theinvestorspodcastnetwork.supportingcast.fm
Story of the Week (DR):TRICK OR TREAT EDITIONBill Gates and his 'three truths': 'Climate change will not wipe out humanity'Trick: a gift to MAGA MMTreat: a focus on povertyThe 3 truths:"It's a serious problem, but it won't be the end of humanity""temperature is not the best way to measure progress on climate""health and prosperity are the best defence against climate change"Bill Gates' 180 on Climate Change: ‘It's Not Doomsday'Climate change won't end civilization, says Bill GatesBill Gates Backtracks on Climate Change Doomsaying: ‘Will Not Lead to Humanity's Demise'Memo From Bill Gates Warns Against Climate AlarmismBill Gates now says climate change won't be as serious as he fears - and calls for more spending on vaccines insteadBill Gates Says Climate Change Isn't So Bad After AllBill Gates Delivers ‘Tough Truths' on Climate Just Before Big U.N. TalksIn surprising turn, Bill Gates pens essay calling to reconsider investments on 'climate change'Bill Gates pivots climate strategy to focus on poverty over carbon emissions reductionWe won: Trump claims climate change hoax defeat after Bill Gates' commentsBut then there's:Report warns climate change causing millions of preventable deaths each yearAnnual climate change report finds “planet on the brink”OpenAI completes for-profit restructuring and grants Microsoft a 27% stake in the companyTrick or Treat?Trick: OpenAI has completed its for-profit recapitalization and converted its for-profit arm into the OpenAI Group Public Benefit CorporationTreat: The corporation remains controlled by the nonprofit foundation.Trick: Under the deal, Microsoft has gained a 27% stake and retained access to OpenAI's technology through 2032, including any AGI models verified by an independent panel.Treat: Microsoft has gained a 27% stakeThe agreement lifts long-standing capital restrictions and ends Microsoft's exclusive cloud rights.Layoffs are piling up, raising worker anxiety. Here are some companies that have cut jobs recentlyAmazon 14,000 (4%)Paramount Global 2,000 (10%)UPS 48,000Target Corporation 1,800 (8%)Nestlé 16,000 (6%)Lufthansa Group 4,000Novo Nordisk 9,000 (11%)ConocoPhillips 2,600–3,250 (20–25%)Intel Corporation 24,500 (24%)Microsoft 15,000 (3%)Procter & Gamble 7,000 (6%)Charter Communications 1,200 (1%)Workday 1,750 (9%)Some of the most Halloween-ish phrases in recent layoff memos:“Building a strong, future‑focused company” Paramount Skydance“Roles that are no longer aligned with our evolving priorities” Paramount“Reducing bureaucracy, removing layers, shifting resources” Amazon“Investing in our biggest bets” Amazon“We need to be organized more leanly … to move as quickly as possible”“We recognize these actions affect our most important asset: our people.” Paramount“Thriving business / success built on bold bets” YouTubeThe eerie subtext:Paramount: neopbaby David Ellison (daddy is world's 2nd richest man)Amazon: Jeff Bezos is world's 3rd richest manYouTube (Alphabet): Larry Page and Sergey Brin are 4th and 6th richest men, respectivelyTrick: the layoffsTreat: ummmm…. The announcement didn't happen six days before Christmas??CEOs who are also board chairs are the problem not the solution, says top governance expertTrick: the utter bullshit of the protected class: Charles Elson, founding director of the John L. Weinberg Center for Corporate Governance at the University of Delaware and a director on several boards over his career: "I well recall the CEO and board chair of a manufacturing company (which I won't name) telling me smugly he had just bought a corporate airplane for his directors to use. He said he didn't expect much trouble from them after that."He currently serves on the board of Encompass HealthPreviously at Circon Corporation*, Sunbeam Corporation*, Nuevo Energy, AutoZone, Alderwoods Group, and Bob Evans FarmsTreat: We're always right MMGoodliest of the Week (MM/DR):DR: Renewable energy and EVs have grown so much faster than experts predicted 10 years ago and Brazil boasts drop in deforestation ahead of UN climate talksMM: Billionaires are spending big to stop Zohran Mamdani's NYC mayoral bid for this quote: DR“They're spending more money than I would even tax them,” Mamdani said in an interview with MSNBC Tuesday.Assholiest Seven Deadly Sinnliest of the Week (MM):Wrath: Serious New Hack Discovered Against OpenAI's New AI BrowserMost browsers store passwords or stay logged in to banks and other sites - OpenAI's browser allows a hacker to inject a prompt into the AI that says something like “send all money in your bank account to this account” without you even knowingIt does not allow you to say “depose Sam Altman as CEO of OpenAI”Gluttony DR: John C. Malone to Transition to Chairman Emeritus of Liberty Media CorporationRelease quote: “effective January 1, 2026, long-standing Chairman of the Board, John C. Malone, will step down from the board of directors”Release reality: “Man with 49.2% voting power over company sits in corner of board meetings he feels like going to and demands to know why the donuts are all plain jelly and not powdered sugar jelly before firing the entire board he's not technically on.”Sloth: Goldman Sachs CEO David Solomon: The bank hasn't made enough progress in hiring womenWhen asked, “Solomon estimated that women make up 41% of Goldman's total workforce on Thursday, although he said he was not certain of the percentage.”Pride: Delta calls on Congress to immediately end government shutdown, pay air traffic controllers58% of Delta political contributions were to this GOP, with majority of committee lobbying/spending for appropriation committee republicansEnvy: Turns Out, Wikipedia Isn't That 'Woke' As Grokipedia Rips Off Most of Its PagesGrokipedia's Article on the Cybertruck Clearly Shows Why the Whole Project Is DoomedMost of Grokipedia's 800,000 articles currently are copies of Wikipedia - except when Musk tweets something, then Grok replaces parts of the article with essentially Musk's thoughtsThis is what he wants an extra $1tn to accomplishLust: Meta denies torrenting porn to train AI, says downloads were for “personal use”Strike 3 Holdings discovered illegal downloads of some of its adult films on Meta corporate IP addresses, as well as other downloads that Meta allegedly concealed using a “stealth network” of 2,500 “hidden IP addresses.” Accusing Meta of stealing porn to secretly train an unannounced adult version of its AI model powering Movie Gen, Strike 3 sought damages that could have exceeded $350 millionGreed: OpenAI Restructure Paves Way for IPO and AI Spending SpreeIPO expected to open at a $1tn valuation - it's last funding round was a $500bn valuation a month agoThe non profit - the part that is expected to create AI for the benefit of all humanity - currently owns 26% of the new for profit structure and “controls” the boardThe board has on it Bret Taylor (ex boards of Salesforce - co founder, Twitter), Adam D'Angelo (Asana, CEO Quora, ex CTO Facebook), Sue Desmond-Hellmann (Pfizer, ex Gates Foundation CEO, ex Meta board), Zico Kolter (co founder Gray Swan AI, professor, ex Stanford), Gen Paul Nakasone (ex NSA, cybersecurity), Bayo Ogunlesi (Blackrock, Topgolf, Kosmos Energy, ex Goldman board, investment banker), Nicole Seligman (lawyer for Ollie North, ex Sony), and Larry Summers (ex Harvard prez, current douchebag, ex Epstein island, ex Sec of Treasury)So 100% of the board is 100% for profit assholes picked by the 26% non profit entity to offset the for profit motivations of… Microsoft, who owns 27% of the sharesHeadliniest of the WeekDR: Claim that climate change does not affect bananas lacks contextMM: Secret Double Octopus Appoints Former NetApp CEO Dan Warmenhoven to its Board of DirectorsHow are we not taken seriously when this company is a cybersecurity firm that works with banks??MM: Embattled Tylenol Maker Kenvue Hires New Marketing ChiefProblem solved!Who Won the Week?DR: climate change deniersMM: Jim Umpleby, current Executive Chair at Caterpillar, who Jim Cramer just called a "visionary", when JUST LAST WEEK we pointed out there are 122 non founder or family exec chairs roaming around (like Umpleby) who have a long history of just below average performancePredictionsDR: Bill Gates' next billionaire truth: "Pumpkins are not actually orange. And we should be thinking about grapefruits instead."MM: Goldman Sachs CEO David Solomon looks up the number of women who work at Goldman
At the Crexendo UGM, Amit (Bodhi) Bijlani, Co-Founder and CEO of Voxtell AI, joined Technology Reseller News Publisher Doug Green to discuss how his company is reshaping the way service providers deploy conversational AI. Fresh off the CodeFest stage, Bijlani announced the launch of Voxtell AI's NetSapiens plugin—a light, embedded version of the company's full-featured voice AI assistant platform that integrates directly into the NetSapiens customer portal. “Our goal was to make AI accessible to every NetSapiens partner,” Bijlani said. “Now they can resell AI assistants to their customers without leaving the portal—they don't need another login or platform.” Voxtell AI's solution enables inbound and outbound AI calling, two-way SMS, knowledge base integration, lead scoring, data extraction, and recording and transcription—all within a fully white-labeled, reseller-ready environment. The company's new plugin uses NetSapiens single sign-on for frictionless access, allowing MSPs and partners to deploy AI assistants in under a day, while end users can train and launch their assistants in just minutes using existing web or Google Business data. Bijlani explained that the product evolved from analyzing Voxtell's own CDR data and identifying missed opportunities in after-hours and weekend calls. That insight led to a year-and-a-half development effort culminating in a scalable, omnichannel AI assistant platform that's both simple to deploy and deeply customizable. “We're giving service providers a fast, sticky way to add AI value to every account,” Bijlani noted, emphasizing that the solution integrates easily with CRMs and third-party apps through its MCP server. Whether connecting to Salesforce, HubSpot, or industry-specific systems like Open Dental, partners can extend automation and customer engagement without heavy development. For NetSapiens partners, this means new revenue, tighter customer relationships, and faster entry into the AI economy—all without leaving the familiar NetSapiens ecosystem. Learn more: voxtell.ai
This episode contains sponsored content in partnership with Salesforce.At Dreamforce 2025, Every CEO Dan Shipper sat down with Silvio Savarese, chief AI scientist at Salesforce, to discuss how one of the world's largest software companies is shaping the future of AI for the enterprise.Together, Dan and Savarese explore how his team at Salesforce develops AI solutions that now power more than 13,000 businesses—including OpenAI, Dell, and FedEx—helping them become truly Agentic Enterprises that operate with greater scale, speed, and precision. Examples include a large language model built for Salesforce developers years before ChatGPT's release, and Agentforce, the company's agentic layer that enables a hybrid future of work where humans and AI agents collaborate to achieve more than either could alone.They also discuss how Agentforce gives enterprises a deeply unified AI platform that connects their data with agent functionality—making it both powerful and practical. The conversation touches on how Salesforce builds trust with enterprise customers amid the jagged frontier of AI by ensuring consistency in results, while continuing to push the boundaries of what agents can do autonomously. Savarese shares how enterprise-grade simulation environments help them strike that balance, and reflects on how AI agents will ultimately transform how businesses and individuals alike get things done.@Salesforce #SalesforcePartner #DF25Want even more? Sign up for Every to unlock our ultimate guide to prompting ChatGPT here: https://every.ck.page/ultimate-guide-to-prompting-chatgpt. It's usually only for paying subscribers, but you can get it here for free.To hear more from Dan Shipper: Subscribe to Every: https://every.to/subscribe Follow him on X: https://twitter.com/danshipperTimestamps:00:00 – Start01:16 – Inside Salesforce's early AI innovations02:50 – How Agentforce works and what it can do07:03 – The real challenges of deploying AI at scale08:57 – Why Salesforce builds simulation environments for AI12:35 – The future of agents and enterprise AI
XTraw AI opens its 16th season with a fast-paced global round-up of October 2025 — where AI investments soared, new products reshaped the enterprise landscape, ecosystems deepened, and governance took center stage.Highlights:⚙️ Infrastructure & Investments: OpenAI–Broadcom's 10 GW AI build-out | Google & Salesforce double down on AI capex | BoE warns of bubble risks.
In an AI push, Amazon has already axed 14,000 jobs and that total is reportedly going to hit 30,000.
Today on the Salesforce Admins Podcast, we talk to Bradley Condon, Technology and Systems Specialist at Waste Solution Services. Join us as we chat about his Dreamforce presentation and the custom apps Bradley built to help him land his next role. You should subscribe for the full episode, but here are a few takeaways from […] The post Building Salesforce Projects To Land Your Next Role appeared first on Salesforce Admins.
In today's episode, we have the pleasure to interview Tim Christophersen, author of Generation Restoration: How to Fix Our Relationship Crisis with Mother Nature.Tim is the VP of Climate Action at Salesforce and formerly Head of Nature for Climate at the United Nations Environment Programme, where he helped launch the UN Decade on Ecosystem Restoration. A forester by training, he's spent over two decades leading global efforts to restore ecosystems, stabilize the climate, and bring nature-based solutions into the mainstream of business and policy.In this episode, you'll learn how to rebuild a real relationship with nature—beyond extraction and transactions, the practical win-wins of restoration (from putting carbon back into soils to agroforestry that revives livelihoods), and why ecological literacy—asking where your food and water come from and spending more time outside—sparks the kind of nonpartisan action the world needs. We'll also explore ecopreneurship and how AI can scale restoration across communities and supply chains.Now get ready to learn and enjoy this incredible conversation with Tim Christophersen.To Learn More about Tim and buy his book visit: The Book: https://a.co/d/b3cRZEqWebsite/Socials: https://timchristophersen.com/https://www.linkedin.com/in/tim-christophersen-a4876228/https://x.com/TimChristo0:00 Intro1:39 We need to rebuild our relationship with nature5:09 Influencing a stable climate9:09 Win-win relationships in nature11:56 Generational amnesia & allowance of environmental deterioration15:00 Awareness of where your food comes from22:18 Steering the wheel of our ecological future24:52 Where to connect with Tim, his book and his work25:58 A metaphor that will change your perspective28:04 Ecopreneurship32:36 Scaling restoration projects through AI34:46 Jane Goodall's influence on Tim's book38:32 The comeback of beavers from (almost) going extinct41:27 2 actions to rebuild your relationship with nature46:07 Opening your eyes to your connection to nature____________________________________________Join the world's largest non-fiction Book community!https://www.instagram.com/bookthinkers/The purpose of this podcast is to connect you, the listener, with new books, new mentors, and new resources that will help you achieve more and live better. Each and every episode will feature one of the world's top authors so that you know each and every time you tune-in, there is something valuable to learn. If you have any recommendations for guests, please DM them to us on Instagram. (www.instagram.com/bookthinkers)If you enjoyed this show, please consider leaving a review. It takes less than 60-seconds of your time, and really makes a difference when I am trying to land new guests. For more BookThinkers content, check out our Instagram or our website. Thank you for your time!
Amy Wong helps visionary leaders and teams – like Salesforce, Meta, and LinkedIn – build relationships that drive real results. Today she joins Kristine on the show to explore what it really takes to communicate with clarity, confidence, and heart. Amy shares how fear and anxiety shape the way we speak and listen, and offers practical tools to move from uncertainty to trust. Amy Wong is a TEDx speaker, award-winning author, and leadership expert who helps organizations use human connection to drive breakthrough performance. With a background in mathematics, transpersonal psychology, and two decades in Silicon Valley, she's shaped thriving cultures at companies like LinkedIn, Salesforce, and Meta. She teaches leadership and communication at Stanford University Continuing Education and wrote Living on Purpose. Her work centers on trust, alignment, and exceptional communication to fuel fulfillment and success. Visit her website: https://amyelizawong.com/
Outbound prospecting isn't dead, it's just different. TSHP welcomes Jason Bay, outbound sales coach, trainer, and SKO speaker for a conversation about how to outbound smarter. Uncover the math problem haunting sales teams—those dismally low cold call and conversion rates—and explore innovative ways to manage and improve them. Discover how sales reps can benefit from AI tools like ChatGPT for practical, real-world experience, even when live conversations are scarce. Mark and Jason shed light on crafting an effective sales rhythm, and how voicemails can double as marketing messages, guiding prospects to your emails, rather than just seeking callbacks.
After spending the last few weeks listening to Q3 earnings calls and product launches from the Magnificent 7 and their orbit, I think it's safe to say:We're approaching a fundamental shift where AI doesn't just scale operations—it enables radical personalization at scale. And this tension between “more” and “customized” will reshape how we communicate, campaign, and connect.Hi, are you new to Anchor Change? I'm Katie Harbath. Most people listen for the numbers. I listen for where product and policy are heading. And today's piece is a good example of the kinds of work I share in my newsletter every week. Subscribe today to get this kind of analysis right in your inbox.After listening to Salesforce's Mark Benioff talk about the future of customer service and Google's Sundar Pichai mention how browsing will change, here are six things that stood out to me—and what they mean for anyone navigating tech, politics, or the messy space between.1. Moving From Pages You Browse to Agents You BriefSalesforce calls it “the end of the do-not-reply era.” Google is reimagining search and Chrome as agentic interfaces. By next year, your customer won't scroll through your website—they'll ask a question, and an AI will answer on your behalf.What that means for you: If your content isn't structured for agents—clear product data, authenticated actions, safety guardrails—you're invisible in that conversation. Start designing for a “briefed” world now.2. The Democratization of Software DevelopmentNearly every company referenced how AI collapses the barrier between “having an idea” and “shipping something.” Andreessen Horowitz drew parallels to early YouTube: suddenly, anyone could create and distribute content without a studio. Now, anyone can build software without hiring developers.The catch: When everyone can create at scale, advantage shifts to orchestration—how seamlessly you connect identity, data, channels, and fulfillment. The magic isn't in making things; it's in making things work together reliably.3. Scale AND Personalization (Not Scale OR Personalization)After listening to these calls, this is the juxtaposition that intrigues me most. AI is enabling companies to reach a wider audience while simultaneously tailoring every interaction.* YouTube/Google is helping creators make episodic content shoppable—shortening the journey from “I'm interested” to “I bought it.”* Meta is optimizing ad delivery end-to-end, so advertisers just state their objective and the AI handles the rest.* Netflix's K-pop demon hunters became a surprise hit, showing studios need to move faster on merchandising cultural moments.For campaigns and advocacy: 2026 and 2028 will be the first elections where agentic stacks let you contact, persuade, and service constituents at unprecedented scale—but in messages that feel like they were written for each person. The transparency challenge here is huge.4. The Human Layer Isn't Going Away—It's ExpandingWhile it's popular to say that ”AI replaces people,” leaders kept describing AI as expanding what humans can handle:* Salesforce and Meta both argued you can finally answer every customer service inquiry—which means hiring more humans alongside automation, not fewer.* Sales changes too: AI lets your team pitch to more prospects and close faster. Same humans, exponentially more reach.The advantage isn't zero-human; it's right-human. To me, this means you put your best people where judgment, nuance, and relationships truly matter. Use agents to amplify their impact.5. Three Infrastructure Realities Shaping StrategyAcross every call and launch, no one could escape these these three elements that are impacting their next steps:* No One Has Enough Compute. Capacity planning is now a C-suite conversation. Every roadmap is gated by compute availability.* Energy Is Policy. OpenAI's framing was direct: building AI infrastructure requires a surge in skilled trades and electricity. “Unlocking electrons” is both an economic opportunity and a bottleneck—one that regulators will shape.* DC Proximity Is Now an Advantage. The industry that once prized distance from Washington is planting offices there. NVIDIA staged events in DC. Anthropic is opening an office. Policy fluency isn't optional anymore.Your move: Lock long-lead capacity early. Build relationships with policymakers before you need them. Align your safety and transparency practices with where regulation is heading, not where it is today.6. Platform Competition: The Creator Scramble Is Back* Substack is scaling fast, which means more content and harder discovery—echoing the early-2010s battle for creator loyalty that Facebook, Twitter and YouTube went through.* Meta frames a “third era” of social: friends (Era 1), creators (Era 2), and now a third era where AI-remixes change what gets made and how it spreads.* Google is pushing analytics and monetization tools to keep creators inside YouTube's ecosystem.What's happening: Platforms are competing for catalogs, not just users. More content means more moderation complexity. Global scale will stress those choices in ways we haven't seen yet.What This Means for Leaders in 2026* Design for agents, not just browsers. Your information architecture needs to answer questions, not just display pages.* Personalization is becoming table stakes. People will expect customized experiences. On the flip side, you'll need radical transparency about what you're saying to whom and how you'll be held accountable.* Invest where trust is created. The competitive edge isn't automation—it's knowing where to put your humans so they create relationships that matter.* Policy and capacity are product decisions now. You can't build a roadmap without thinking about compute, energy, and regulatory alignment.The Bigger QuestionWe're very close to witnessing a fundamental shift in how we interact with browsers, brands, and one another. Personalization at this level will change how we present information, the companies we work with to deliver it, and the necessary level of transparency about what we're doing.The companies getting this right won't be the ones who scale fastest or personalize best—they'll be the ones who figure out how to do both while earning trust along the way.What trend catches your eye the most and why? Tell me in the comments.Go DeeperIf you want to watch these events or read things yourself, here's all that I looked at:* Anthropic: Axios AI Keynote* Google: Q3 Earnings, New TV Features on YouTube and Alex Heath scoop on YouTube AI Re-Org and Layoffs* Meta: Q3 Earnings* Microsoft: Fiscal Year 2026 Q1 Earnings* Netflix: Q3 Earnings* NVIDIA: GTC Keynote* OpenAI: Dev Day Sam Altman Keynote* Salesforce: Dreamforce Investor and Analyst Session, Marketing Force and Conversation with David Sacks* Substack: Anchor Change with Katie Harbath is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Anchor Change with Katie Harbath at anchorchange.substack.com/subscribe
According to research from Forrester, 70% of marketing content goes unused. So how can you effectively structure and govern your content to unlock its value and drive measurable business results? Riley Rogers: Hi, and welcome to the Win-Win podcast. I’m your host, Riley Rogers. Join us as we dive into changing trends in the workplace and how to navigate them successfully. Here to discuss this topic is Chanique James, marketing lead generation and enablement specialist at MSCI. Thank you so much for joining us, Chanique. To kick us off, I’d love if you could just start by telling us a little bit about yourself, your background, and your role. Chanique James: Sure. Thank you so much for having me. I’m excited to be here. I have several years of experience in brand and product marketing, focusing on promotions, trade marketing, and event management, as well as sales enablement. Over the years I’ve managed from product marketing initiatives across both B2B and B2C environments, developing integrated strategies that connect creativity, storytelling with measurable business outcomes. I’ve always been passionate about connecting strategy with people and finding the balance between creativity, data, and impact. That perspective has shaped how I approach marketing and enablement today. In my current role, I focus on marketing, lead generation and enablement. Ensuring or grow to market teams have access to the right content at the right time, along with insights and tools to engage clients effectively. I see my work as connecting digital strategy with operational excellence, bringing clarity, consistency and impact to how marketing and sales collaboration. RR: Amazing. Well, from that background, it seems like there’s a lot of ground we could cover here. A lot of experience across a lot of different arenas that I’d love to dig into. So let’s just start with maybe a bit of background on kind of the environment that you’re working in. So I know that MSCI provides a pretty broad range of services to the global investment community. So what are some of the unique challenges that your go-to market teams face when activating at scale across global regions? And then to your point, how does digital enablement help address them in global environment? CJ: I believe that scale introduces complexity from different regulatory environments to language nuances and varying buyer expectations. Go to market teams face similar challenges across regions. They have to balance consistency, compliance, and connectivity. Ensuring that messaging feels unified, yet relevant in diverse markets. Managing that balance requires both structure and flexibility, and that’s where digital enablement comes in. By centralizing content, data and workflows, digital enablement gives team visibility into what’s working and empowers them to adapt quickly. These tools make it possible to deliver localized content and timely materials to client facing teams around the world, helping them navigate campaigns efficiently as well as, I would say more confidently. RR: Amazing. It sounds like you’ve got a lot on your plate, so I’m excited to dig into kind of the strategies for approaching those obstacles and those challenges of scale beyond kind of some of the unique obstacles that you encounter as a global organization, as a financial services organization, I’d like to focus on some that pretty much every organization is gonna face, which is the disconnect across the go to market organization. So as a marketing leader. What go-to-market initiatives are you focused on to better align your marketing and your sales teams? CJ: For me, I would say alignment starts with visibility and connection. It’s really about making sure marketing and sales teams are working from the same playbook as well as working together so that content, messaging and data tell one cohesive story. That alignment creates focus and efficiency. It means simplifying access to marketing and enablement tools, making insights actionable, and keeping collaboration front and center with both sides. That is marketing and sales are connected around shared goals and clear communication. Everything else from productivity to performance naturally improves. RR: Absolutely. And I think one of those key levers that you can pull on is the content that you’re sharing across. When it’s well managed and well socialized, you unlock really strong cross-functional collaboration when it’s not, we know the consequences in your work. One of those key focuses is content management. So from your experience, what are some of the common pitfalls that financial services organizations like yours might face when developing and managing content, and then how can maybe they avoid them? CJ: I would say possibly a big, or the biggest challenge that we have is fragmentation content often live in silos owned by different teams, sometimes with different goals that can lead to duplication, outdated materials, or even inconsistencies in messaging and compliance. Key, however, is strong governance and collaboration, establishing clear processes around how content is created, reviewed, distributed, and even maintaining open feedback loop across marketing, compliance, and sales can actually help us ensure that every piece of content is purposeful, consistent, and UpToDate in addition. I believe that when organizations take that structured approach, they move from managing content reactively to managing more strategically, and this can actually turn into a real advantage for the business. RR: Can you talk to me a little bit about like the value of that strategic approach as opposed to a like reactive approach? CJ: So I ultimately believe that in terms of content management, you really need to think strategically, how are teams accessing it? How are they using it, and also is it relevant for your market? I believe that one of the key things that we can do is always leverage the data. Enablement tools allow us to get a lot of insights not just into client engagement with content, but also how our sales team are actually using it. When we actually leverage that data, that helps us to drive strategy and that strategy actually helps us improve over time. The content that we continuously create and the content that we also continuously share with our clients. And I think that’s a big portion. That’s a big part of actually making sure that we’re not just reacting to things, not be being used well, but also strategically ensuring that moving forward when we see certain metrics, we use that to create better content, to have better client relationships and conversations for our sales team. RR: Yeah, I think that’s such a great perspective. I think sometimes as marketers, you get really caught up in like what you’re excited to create, and sometimes you have to take that step back and go, what is actually useful? What are our reps like, what are our clients like? And how can I lean into that? So I, I love that you’re taking that approach. Um, and I know good governance and good content creation strategies can be really, really crucial, but they can also be really difficult to maintain. So I’d like to talk a little bit, maybe about. The impact of taking the time to focus in on that. So what do you see as the value of having compliant up-to-date content and how does that enable reps to succeed in the field? CJ: Sure. I believe that having quality and compliant content is very essential, and also having enablement platforms actually serve as a great deal in terms of ensuring that the content is easy for sales reps to access. Enablement platforms are transformative because they turn content from status assets into living resources. They centralized content distribution, enforce compliance, and provide clear insights into engagement and performance. For financial organizations where accuracy and timing are everything, this gives our sales team confidence that what they’re sharing with clients have been approved and is also relevant. So I would say that it’s not just about access, it’s really about assurance, agility, and trust. RR: I think that that last call out is so key because it’s ultimately just about trust, right? Your reps need to know that your content is reliable and aligned to their needs. Your business needs to know that you’re compliant and aren’t gonna create unnecessary risk that nobody wants to deal with. If you can prove that and build that brand of trust. You’re set. And maybe that’s kind of how you’ve achieved such a high recurring usage rate in Highspot. So can you walk me through, in addition to some of the governance pieces that we’ve been talking about, but what best practices have been effective in helping you drive strong adoption? CJ: Adoption thrives on relevance and experience. We treat our environment as more than a repository. It’s really a dynamic workspace that grows with our teams. We’re focused on building a clear content structure so users can easily find what they need, and we partner with champions who will help drive awareness, as well as share best practices. We also offer focus training and share success stories with our new users. That highlights real results. In addition, we integrate with platforms such as Salesforce so that the tool actually fits naturally into the workflows of our sales teams. I think that when people see genuine value in how it helps them, it actually allows them to work smarter and adoption really naturally flows from that. RR: I love touching on the ecosystem piece and creating an environment that works for people. ’cause a lot of the time when enablement feels like a mandate or it’s not built with workflows in mind. You don’t see that adoption, so love to hear the best practices that are working for you, but I know that it’s not just adoption that’s going well for you and the team. We’ve heard some really great things about the work that you’re doing, so I’d be really curious to know, since implementing Highspot, what key results have you achieved and are there any particular wins or achievements that you’re super proud of? CJ: I think one of the most exciting things have been our ability to see how our approach has truly transformed the way our team operates. One major impact and achievement has been turning the platform into, as I mentioned before, a strategic activation hub. We’ve streamlined how content is distributed, tracked, measured, which significantly, adoption reads and overall content utilization. So we’ve seen measurable improvements in both time savings as well as content engagement. Our sales teams now have easier access to tailored playbooks, helping them move faster and stay aligned across functions. What I’m most proud of, however, and honestly continuously working on, is how this has strengthened collaboration between our functions such as marketing, sales, and even our product teams. I believe that this has actually helped us to turn our content and digital strategy into a true connector across the business. RR: I think that’s a fantastic achievement to say that, you know, we’ve created a through line across the organization that is now our source of truth and our source of communication. That’s fantastic. So have to commend you and the team for that work. We’ve talked about what the challenges are, how you’re solving them, what you’ve achieved so far, but let’s maybe talk a little bit about the future. So I know that MSCIs tagline is Clarity drives action. Thinking about that philosophy, how does that guide your approach to strategy and your role? And then what outcomes are you looking to drive next? CJ: Clergy drives action resonates deeply with my approach to marketing, digital strategy, and enablement. For me, it’s about simplifying complexity and making information accessible, actionable, and meaningful so that insights can truly drive impact. Looking ahead, I’m focused on advancing data-driven personalization and using insights to deliver more connected high value experiences for both internal teams and clients. The goal is really to keep evolving how we connect strategy to execution, creating clarity, efficiency, and measurable outcomes that help marketing efforts drive stronger engagement and ultimately business growth. RR: Awesome. Can I ask, is there anything in particular with Highspot that you think is going to be helpful in helping you achieve those goals? CJ: Sure. Yeah. I think the data that we’re able to get from Highspot, again, not just the external information in terms of client engagement with our content, but also usage information in terms of how our sales team is actually leveraging the platform. I think that will give us a lot of insights into ensuring that what we’re putting forward on the platform in terms of content, as well as our enablement strategy, that will actually mirror into helping them go to market more efficiently and effectively. So moving forward, I think that. The tool actually plays a key role in how we’re doing that right now. It has helped us in gaining a lot of success, and I think moving forward all we can do is continue to leverage that data and insights to just make more improvements for the future. RR: Fantastic. I love that. It’s just an optimization approach if we’ve created the foundation and now we’re gonna hone in on what works and continue to scale it. I know we’re running a little bit low on the time we have with you, so I’d like to close out with maybe some advice for our audience who are likelier than not in similar shoes to you. So if you had to summarize one key lesson from your experience in content development and management, what would it be? CJ: I think one key thing is that simplicity drives scale. The more intuitive your systems and processes are, the more likely teams are to use them effectively. Great enablement isn’t just about technology. It’s about designing experiences that empower people to do their best work with confidence. At the same time, governance also enables growth. So when structure and simplicity work together, creativity can thrive, and that’s when organizations scale effectively as well as sustainably. At the end of the day, it’s not just about really the tools, it’s also about being able to empower our teams to do great work confidently and consistently. RR: I think that’s wonderful to close on, empowering our teams to do great work. That’s what we are all looking to do, so thank you for all of the best practices to help us get there. It has been a pleasure chatting with you, and I can’t wait to bring all of these insights to our listeners. CJ: Thank you so much for having me. I really enjoy the conversation. RR: To our listeners, thank you for listening to this episode of the Win-Win podcast. Be sure to tune in next time for more insights on how you can maximize enablement success with Highspot.
Brands don't live in campaigns… they live in memory. In this episode of Marketing Trends, Ulli Appelbaum, Founder & CSO of First The Trousers Then The Shoes, joins Stephanie Postles to unpack how brand associations and mental availability determine what people choose long after the ad ends. From Geico's 15%, Snickers' hunger fix, and Nike's evolution of “Just Do It,” to Salesforce's AI rebrand and Harley-Davidson's Jumpstart, Ulli reveals why the brands that last are the ones that refresh old memories instead of chasing new fads. Key Moments: 0:00 The Hidden Power of Brand Associations2:03 Ulli Appelbaum Explains the Science of Memorable Brands4:20 The Problem With Trendy Marketing Playbooks6:00 How Geico and Snickers Built Brand Memories8:10 Changing Brand Perception Is Hard11:00 How Nike Avoided a Rebranding Fail14:00 Three Elements Every Effective Campaign Needs18:00 Evidence-Based Marketing and Brand Association24:00 US Marketers Have Lost Their Edge30:20 Most Customer Journey Maps Waste Time33:00 The Touchpoint That Changes Customer Behavior37:00 Creative Problem Solving and Destructive Thinking47:30 The 95 Percent Rule for Balancing Brand With Sales Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Brett Queener is Partner at Bonfire Ventures, a $1B AUM seed-stage fund writing $3-4M checks into application software companies. He was employee #70 at Salesforce.com, where he built go-to-market, launched the AppExchange, and helped scale the company from its earliest days. Previously, he worked at Siebel Systems (the fastest-growing software company of its era) and ran a B2B startup (SmartRecruiters) from pre-revenue to $100M ARR. He writes about the changing software industry in real-time at his Substack. He came to SaaStr Annual + AI Summit for a deep dive on AI and Product. This episode explores the evolution of application software, the increasing pace of product innovation, and the new challenges and opportunities faced by founders. Key topics include the commoditization of tech stacks, the impact of AI on software development, and the importance of rapid product iteration. Learn how to build differentiated products that stand out in a fast-changing landscape, the critical role of onboarding in customer success, and why staying nimble is more essential than ever. Whether you're an entrepreneur or an investor, this discussion offers valuable insights for thriving in today's tech-driven market. --------------------- This episode is Sponsored in part by Salesforce: Connect data, automate busywork and empower teams like nobody's business with the one platform that grows with you, every step of the way. Learn how Salesforce works for Startups at salesforce.com/smb. --------------------- This episode is Sponsored in part by Intercom: Fin is the #1 AI Agent for resolving complex queries like refunds, transaction disputes, and technical troubleshooting—all with speed and reliability. See how Fin can deliver the highest resolution rates and highest-quality customer experience at fin.ai/saastr. --------------------- If you're serious about B2B and AI, you need to be in London this December. SaaStr AI London is bringing together more than 2,000 leaders and founders for two days of practical advice on scaling into the new year. We'll have speakers flying in from OpenAI, Wiz, Clay, Intercom, and all your favorite SaaS companies, including yours truly with Harry Stebbings for a live 20VC podcast. It'll be fun, and it's all in the heart of London. Don't miss out: get your tickets with my exclusive discount by going to podcast.saastrlondon.com --------------------- Hey everybody, the biggest B2B + AI event of the year will be back - SaaStr AI in the SF Bay Area, aka the SaaStr Annual, will be back in May 2026. With 68% VP-level and above, 36% CEOs and founders and a growing 25% AI-first professional, this is the very best of the best S-tier attendees and decision makers that come to SaaStr each year. But here's the reality, folks: the longer you wait, the higher ticket prices can get. Early bird tickets are available now, but once they're gone, you'll pay hundreds more so don't wait. Lock in your spot today by going to podcast.saastrannual.com to get my exclusive discount SaaStr AI SF 2026. We'll see you there.
There's more Amazon/Audible news. There's Salesforce news. There's... How do you keep up on the industry gossip, buzz, and class action lawsuits? The DRS Crew discusses and takes on chat. They've been obnoxious lately... Our links: Dead Robots' Society: https://deadrobotssociety.com Paul's site: https://shadowpublications.com Terry's site: https://www.terrymixon.com/ Veronica: http://www.voicesbyveronica.com/ DRS Discord: https://discord.gg/pgmQxaVbGP Enjoy the show? Consider becoming a Patreon or Buy Me A Coffee supporter, and for as little as $1 a month, you can help keep the podcast free and receive exclusive content. More information at https://patreon.com/drspodcast and https://buymeacoffee.com/drspodcast #writing #fiction #podcast #chat #live #novel #story #narrative #publishing #author #writer #discussion #podcast #talkshow
On this week's episode, Maria Monroy sits down with Anthony Lopez, board-certified trial lawyer and CEO of Your Insurance Attorney. They dig into how he scaled to a 300-person, multi-state firm, why he runs on Salesforce and is rolling out AI agents for client updates, building pods and culture at scale, and his unfiltered take on private equity's push into law and what it means for the next generation of trial lawyers. Anthony Lopez (@yourinsuranceattorney on Instagram) Anthony Lopez is the CEO of Your Insurance Attorney, a rapidly growing Florida-based firm with over 300 employees. A board-certified civil trial lawyer with more than 20 years of experience, Anthony focuses on first-party insurance litigation, nursing home negligence, and personal injury. Under his leadership, the firm has become known for its data-driven operations, advanced use of AI, and client-first culture. He also serves on the board of the Monica Burguera Foundation and is active in the Florida Bar and Cuban American Bar Association. Get in touch with Anthony at https://yourinsuranceattorney.com/anthony-m-lopez/ Maria Monroy (@marialawrank on Instagram) is the co-founder and president of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok
On this week's episode, Maria Monroy sits down with Anthony Lopez, board-certified trial lawyer and CEO of Your Insurance Attorney. They dig into how he scaled to a 300-person, multi-state firm, why he runs on Salesforce and is rolling out AI agents for client updates, building pods and culture at scale, and his unfiltered take on private equity's push into law and what it means for the next generation of trial lawyers. Anthony Lopez (@yourinsuranceattorney on Instagram) Anthony Lopez is the CEO of Your Insurance Attorney, a rapidly growing Florida-based firm with over 300 employees. A board-certified civil trial lawyer with more than 20 years of experience, Anthony focuses on first-party insurance litigation, nursing home negligence, and personal injury. Under his leadership, the firm has become known for its data-driven operations, advanced use of AI, and client-first culture. He also serves on the board of the Monica Burguera Foundation and is active in the Florida Bar and Cuban American Bar Association. Get in touch with Anthony at https://yourinsuranceattorney.com/anthony-m-lopez/ Maria Monroy (@marialawrank on Instagram) is the co-founder and president of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. _____ LawRank grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report. Subscribe to us on your favorite podcast app Rate us 5 stars on iTunes and Spotify Watch us on YouTube Follow us on Instagram and TikTok
In this episode of PING, Shumon Huque from Salesforce discusses how protocols with extensible flag fields can benefit from regular testing of the values possible in the packet structure. This technique is known as "greasing" and has a strong metaphorical meaning of "greasing the wheels" to ensure future uses aren't blocked by mistaken beliefs about the possible values. Intermediate systems (so-called "middleboxes") have to try and determine "risky" packetflows, and one of the mechanisms they use is to consider unexpected values in the known packetflows as possibly dangerous. This is an over-simplistic approach, and risks "ossifying" a protocol into the range of values which are actively in use now. Protocols usually include extra potential values for flag-fields, settings, options and the like, and these frequently have a large range of "reserved" values which are held in trust in an IANA registry, for future use. Greasing is a proposed mechanism to test out some of these values, and see what happens "on the wire" for the protocol in question. Shumon and his co-author and collaborator Mark Andrews from ISC have been applying the greasing model to the DNS, and we talked about it's history in other protocols, and how in practice greasing can be applied on the global internet.
Transformations are everywhere—from VC-backed scale-ups to Big Tech—and sales teams are feeling it. In this Sales Performance Podcast episode, Ariane Riddell, Chief Sales Officer at Personal Group (ex-LinkedIn, BBC, Feefo), shares a people-first playbook for leading through change: embedding values that stick, resetting the first 90 days, and rebuilding commercial muscle across sales and post-sales.We dig into: redefining proposition and narrative (benefits > product), putting real foundations in (process, people, product, leadership), using enablement tools (Salesloft, Walnut, Salesforce), and moving teams from inbound-reliant to outbound-confident. Ariane's “top-down & bottom-up” framework for expansion, plus the candid reality of “love them in or love them out,” make this a must-listen for CROs and CSOs in transition.You'll learnHow to set credible 30/60/90 priorities in a messy realityWhat values do for pace, passion & professionalismBuilding outbound habits that actually stick (and why phone still matters)Coaching CS to drive land–expand with data-led plays
¿Quieres saber cómo pasar de invisible a inolvidable? Tuvimos como invitada especial a Kelly Cuesta Consultora y Advisor Senior en Marketing y Comunicación, ponente internacional y divulgadora en cultura organizativa nos explica a detalla cómo crear una Marca Personal desde la autenticidad. Su enfoque combina storytelling, employer branding, comunicación estratégica y DEI (diversidad, equidad, inclusión y sentido de pertenencia) para fortalecer tanto la experiencia del talento como la conexión con clientes.Te invitamos a escuchar este episodio que esta cargado de muchos tips e ideas. Podrás encontrarnos en Spotify, Apple Podcast y Google Podcast
WBSRocks: Business Growth with ERP and Digital Transformation
Send us a textThe enterprise technology landscape continues to accelerate toward AI-driven transformation and vertical specialization, with a surge of strategic partnerships, product launches, and acquisitions reshaping the ecosystem. TELUS Digital's acquisition of Gerent strengthens its Salesforce consulting depth, while AppDirect's purchase of Broker Online Exchange marks an ambitious expansion into energy procurement—blurring the lines between technology marketplace and industry operations. Appian's Connected Claims 2.0 redefines insurance process automation through AI, and Celonis' partnership with Peech introduces a groundbreaking solution aimed at reducing retail perishables loss using real-time intelligence. Meanwhile, HCLTech and UiPath's collaboration focuses on scaling agentic automation across global enterprises, underscoring how automation is evolving into an enterprise-wide capability. On the innovation front, LuminX's $5.5 million seed funding highlights growing investor confidence in emerging AI players, and Priority Software's launch of aiERP reflects the movement toward embedded intelligence at the ERP layer. Complementing this, Progress Software's AI-powered developer tools and Sage's AI Supply Chain Intelligence for SMBs show that across functions—from supply chain to software development—AI is becoming the defining force driving efficiency, adaptability, and competitive advantage.In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.
The New York Times isn't just a newspaper; it's a cultural institution, a daily habit, and a brand that has reinvented itself for every generation. That's why in this episode, we're taking lessons from their playbook with the help of our special guest Avery Akkineni, Chief Marketing Officer of VaynerX.Together, we explore what B2B marketers can learn from building credibility into daily routines, using gamification and surprise to drive engagement, and picking the right moments to move fast while staying relevant.About our guest, Avery AkkineniA pioneer in digital marketing and emerging tech, Avery Akkineni spearheads brand strategy, content, events, and communications as Chief Marketing Officer at VaynerX.In seven years at Vayner, Avery has catalyzed exponential growth by launching new companies and leading international expansion. She built VaynerMedia APAC from the ground up to over 150 employees in two years, opened key Asia Pacific markets like Singapore, Bangkok, Sydney, and Tokyo. During her tenure, VaynerMedia APAC was awarded Marketing Interactive's Agency of the Year. In 2021, Avery founded Vayner3, an innovation consultancy focused on emerging technologies like AI and Web3. Under her leadership, Vayner3 achieved significant industry acclaim; she was named an Ad Age Web3 Trailblazer, and an AI Thought Leader by Business Insider. Her proven ability to identify and leverage leading-edge channels to drive growth for Vayner and her brand partners has landed Avery advisory roles including Salesforce's AI Council, Meta's Creative Council, TikTok's #ForYouCollective, Tracer's Advisory Board, and with a weekly marketers podcast on CoinDesk (GenC).Based in Miami, FL overseeing VaynerX's local office, Avery continues to push boundaries in marketing. She is a sought-after speaker on modern marketing and digital innovation, who empowers teams and companies to embrace new opportunities. She also serves on the Board of Peace Players, an organization using the power of sport to build peaceful and thriving communities.What B2B Companies Can Learn From The New York Times:Build credibility into daily routines. The New York Times succeeds because it has become a trusted part of people's everyday habits. For B2B brands, the lesson is to earn that same consistent place in your audience's workflow. As Avery explains:“To me, the credibility of The New York Times is why I want to check there first and understand their point of view. What are the big stories of today.” When buyers trust your perspective enough to seek it daily, your brand moves from optional to indispensable.Use gamification and surprise to drive engagement. NYT didn't just sell news—it made puzzles, games, and even cooking content part of its brand fabric. That levity created stickiness. Avery puts it this way: “The New York Times integration with their incredible games has really helped drive up that frequency… I play with my friends, everybody shares their scores… and I think that really drives up that frequency and user adoption and makes The New York Times even more relevant.” In B2B, “serious” brands can still add fun, surprise, or delight to deepen connection and engagement.Pick your moments and move fast. The Times doesn't try to beat TikTok on breaking news—it chooses credibility as its edge, while still responding with speed when it matters. Avery notes:“You don't need to have a thought on everything. You have a thought on certain things—what matters for you and, as a brand, what matters for your consumers. Either we're part of the conversation or we're not.” For B2B, that means defining the moments where your voice is essential, and showing up quickly with relevance and confidence.Quote“ You don't need to have a thought on everything. You have a thought on certain things—what matters for you and as a brand, what matters for your consumers. Either we're part of the conversation or we're not.”Time Stamps[00:55] Meet Avery Akkineni, Chief Marketing Officer of VaynerX01:05 Why The New York Times?01:53 The Role of CMO at VaynerX02:42 Gary Vaynerchuk's Influencer09:51 Behind-the-Scenes of NYT25:58 B2B Marketing Lessons from NYT38:35 Final Thoughts and TakeawaysLinksConnect with Avery on LinkedInLearn more about VaynerXAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Dyle, is a tech startup founded out of Ireland and MIT. The founder of Dyle, Oisín O'Sullivan, previously led Klarna's launch in Ireland and is now building Dyle in NYC. Oisin has had an interesting journey rom Ireland to MIT to Klarna to leading a venture-backed AI company. Now based in ERA, New York's top tech accelerator, Dyle has raised $500k+ in venture funding. I recently caught up with Oisin to find out more about his interesting journey.Oisin, talks about his background, his interesting journey, ERA and more. More about Dyle:Dyle offers AI software that finds revenue opportunities by analysing data from tools like Slack, Salesforce, and Amplitude.Dyle is also the first Agentic AI Account Manager that unifies product analytics and CRM data to surface customer signals, driving expansion and retention revenueDyle was recently part of Irish Tech Week NYC, just after their ERA Demo Day at Google, and they were on the Times Square Billboards last week.
Dyle, is a tech startup founded out of Ireland and MIT. The founder of Dyle, Oisín O'Sullivan, previously led Klarna's launch in Ireland and is now building Dyle in NYC. Oisin has had an interesting journey rom Ireland to MIT to Klarna to leading a venture-backed AI company. Now based in ERA, New York's top tech accelerator, Dyle has raised $500k+ in venture funding. I recently caught up with Oisin to find out more about his interesting journey. Oisin, talks about his background, his interesting journey, ERA and more. More about Dyle: Dyle offers AI software that finds revenue opportunities by analysing data from tools like Slack, Salesforce, and Amplitude. Dyle is also the first Agentic AI Account Manager that unifies product analytics and CRM data to surface customer signals, driving expansion and retention revenue. Dyle was recently part of Irish Tech Week NYC, just after their ERA Demo Day at Google, and they were on the Times Square Billboards last week. See more podcasts here. More about Irish Tech News Irish Tech News are Ireland's No. 1 Online Tech Publication and often Ireland's No.1 Tech Podcast too. You can find hundreds of fantastic previous episodes and subscribe using whatever platform you like via our Anchor.fm page here: https://anchor.fm/irish-tech-news If you'd like to be featured in an upcoming Podcast email us at Simon@IrishTechNews.ie now to discuss. Irish Tech News have a range of services available to help promote your business. Why not drop us a line at Info@IrishTechNews.ie now to find out more about how we can help you reach our audience. You can also find and follow us on Twitter, LinkedIn, Facebook, Instagram, TikTok and Snapchat.
Effective communication is the cornerstone of consistentrevenue conversion in sales. This sentiment is particularly relevant today.According to Salesforce, 53% of sales professionals believe it's harder to sellthan it was a year ago. Sales leaders and managers cite their top challenge asadapting to changing customer needs and expectations, such as demands for lowercosts, deeper understanding, and greater value. Additionally, 57% of salesleaders and managers report that competition has increased since last year. Boyd Hoffmann is a sales and leadership speaker and thecreator of The C.L.O.S.E.D. Formula™, a simple six-step process that helpspeople sell through authentic conversation, without pressure, scripts, ormanipulation. With over 10,000 personal sales consultations and more than $100million in total sales, Boyd knows one thing for certain: people don't buyperfection; they buy connection. He has trained high-performing teams, soldfrom the stage, and led organizations to record-breaking growth through clarityand empathy in communication. Boyd's philosophy is straightforward: “A personconvinced against their will is of the same opinion still.” He now assistscoaches, consultants, and small business owners in communicating with empathyand confidence, enabling them to lead with influence and close with integrity. For more information, visit: https://boydhoffmann.com/
Scott Britton is an award-winning entrepreneur who sold his startup Troops to Salesforce, discovered fulfillment's limitations through external success, and now leads Conscious Talent while hosting Evolution FM and authoring Conscious Accomplishment.3:00 - Scott discusses childhood patterns of competitive achievement through sports and school, revealing early drives toward external validation and success metrics that would later define his entrepreneurial journey.5:30 - Deep dive into repatterning work: Scott shares discovering a kindergarten bullying incident created a "worthless" core belief that unconsciously drove decades of achievement-seeking behavior he never consciously remembered.9:00 - The Salesforce acquisition revelation: Despite selling his company and achieving financial success, Scott experienced the same emotional triggers and personal problems, proving external achievement has fundamental limitations on well-being.12:00 - Introduction to the "outside-in paradigm" - the cultural conditioning that external achievements (relationships, money, status) will solve internal dissatisfaction, versus the "inside-out" approach of consciousness work.17:00 - Challenging the Eastern/Western spiritual dichotomy: Scott explains the "householder" concept - someone devoted to spiritual evolution while maintaining career, family, and financial responsibilities, not retreating to monasteries.22:00 - Key Quote: "We have a subjective experience that which we are conscious of, but there's also things that inform that subjective experience...there's a whole lot of things beyond what we can see, smell, taste, touch and hear that are creating our subjective experience."28:00 - Introduction to the Freedom Log: Scott's practical tool of documenting triggering moments (subway delays, unanswered texts, long coffee lines) to identify subconscious patterns governing automatic reactions.32:00 - Inspired Actions framework: Distinguishing between "means-to-end" actions driven by conditioning versus natural pulls toward activities that create genuine joy and curiosity, even without obvious outcomes.40:00 - The I-AWARE repatterning sequence walkthrough: Identify, Access, Welcome, Accept, Replace, Embrace - a systematic method for transforming limiting subconscious patterns through conscious intervention.47:00 - Transformational conflict: How consciousness evolution creates tension when you're changing internally but external circumstances (job, relationships, city) remain static, requiring navigation.51:00 - New success metrics beyond financial returns: evaluating life through subjective experience quality, alignment, fulfillment, and understanding rather than measurable external achievements.55:00 - Scott's definition of success: "Fulfillment, alignment and understanding...you know what they feel like."Podcast Program – Disclosure StatementBlue Infinitas Capital, LLC is a registered investment adviser and the opinions expressed by the Firm's employees and podcast guests on this show are their own and do not reflect the opinions of Blue Infinitas Capital, LLC. All statements and opinions expressed are based upon information considered reliable although it should not be relied upon as such. Any statements or opinions are subject to change without notice.Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and unless otherwise stated, are not guaranteed.Information expressed does not take into account your specific situation or objectives, and is not intended as recommendations appropriate for any individual. Listeners are encouraged to seek advice from a qualified tax, legal, or investment adviser to determine whether any information presented may be suitable for their specific situation. Past performance is not indicative of future performance.
In today's Cloud Wars Minute, I show how SAP's seamless data strategy is driving real business value in the age of AI. Highlights00:14 — SAP reported a very nice third quarter last week. Some highlights from SAP Q3, and then I'll do the comparisons with its competitors. So, the cloud revenue overall is up 22% to $6.14 billion. Ad their current cloud backlog, which is pretty close to RPO (Remaining Performance Obligation), the term some companies use, was up 23% to $18.1 billion.01:24 — SAP is at the top, up 22% to $6.14 billion. Second place, Workday: 14% to $2.17 billion. Then Oracle, up 11% for its SaaS products to $3.8 billion. And Salesforce: most recent quarter revenue is up 10% to $10.24 billion. SAP's growth is more than twice as high than what Oracle and Salesforce did, and it's about 60% higher than the growth rate for Workday.02:10 — There's a lot to think about here. What's making this happen? I think a few things are going on. One is, certainly there's a tendency for longtime SAP on-premise customers to slide along and go with SAP.03:06 — The other thing I think SAP has done well is evolving their applications. First, it was the Cloud ERP Suite, now the Business Suite. It's trying to make things simpler for its customers with a seamless experience, same interface, same data model. SAP, along with the others, has been doing a very good job of infusing agentic AI into their applications.04:03 — So, very nice quarter here from SAP for Q3. It continues to dramatically outpace what its competitors are doing. But there's a lot of back and forth, a lot of vying to close that gap on the part of competitors. Visit Cloud Wars for more.
Dhanji R. Prasanna is the chief technology officer at Block (formerly Square), where he's managed more than 4,000 engineers over the past two years. Under his leadership, Block has become one of the most AI-native large companies in the world. Before becoming CTO, Dhanji wrote an “AI manifesto” to CEO Jack Dorsey that sparked a company-wide transformation (and his promotion to CTO).We discuss:1. How Block's internal open-source agent, called Goose, is saving employees 8 to 10 hours weekly2. How the company measures AI productivity gains across technical and non-technical teams3. Which teams are benefiting most from AI (it's not engineering)4. The boring organizational change that boosted productivity even more than AI tools5. Why code quality has almost nothing to do with product success6. How to drive AI adoption throughout an organization (hint: leadership needs to use the tools daily)7. Lessons from building Google Wave, Google+, and other failed products—Brought to you by:Sinch—Build messaging, email, and calling into your product: https://sinch.com/lennyFigma Make—A prompt-to-code tool for making ideas real: https://www.figma.com/lenny/Persona—A global leader in digital identity verification: https://withpersona.com/lenny—Where to find Dhanji R. Prasanna:• LinkedIn: https://www.linkedin.com/in/dhanji/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Dhanji(05:26) The AI manifesto: convincing Jack Dorsey(07:33) Transforming into a more AI-native company(12:05) How engineering teams work differently today(15:24) Goose: Block's open-source AI agent(20:18) Measuring AI productivity gains across teams(21:38) What Goose is and how it works(32:15) The future of AI in engineering and productivity(37:42) The importance of human taste(40:10) Building vs. buying software(44:08) How AI is changing hiring and team structure(53:45) The importance of using AI tools yourself before deploying them(55:13) How Goose helped solve a personal problem with receipts(58:01) What makes Goose unique(59:57) What Dhanji wishes he knew before becoming CTO(01:01:49) Counterintuitive lessons in product development(01:04:56) Why controlled chaos can be good for engineering teams(01:08:07) Core leadership lessons(01:13:36) Failure corner(01:15:50) Lightning round and final thoughts—Referenced:• Jack Dorsey on X: https://x.com/jack• Block: https://block.xyz/• Square: https://squareup.com/• Cash App: https://cash.app/• What is Conway's Law?: https://www.microsoft.com/en-us/microsoft-365-life-hacks/organization/what-is-conways-law#• Goose: https://github.com/block/goose• Gosling: https://github.com/block/goose-mobile• Salesforce: https://www.salesforce.com/• Snowflake: https://www.snowflake.com/• Claude: https://claude.ai/• Anthropic co-founder on quitting OpenAI, AGI predictions, $100M talent wars, 20% unemployment, and the nightmare scenarios keeping him up at night | Ben Mann: https://www.lennysnewsletter.com/p/anthropic-co-founder-benjamin-mann• OpenAI: https://openai.com/• OpenAI's CPO on how AI changes must-have skills, moats, coding, startup playbooks, more | Kevin Weil (CPO at OpenAI, ex-Instagram, Twitter): https://www.lennysnewsletter.com/p/kevin-weil-open-ai• Llama: https://www.llama.com/• Cursor: https://cursor.com/• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Top Gun: https://www.imdb.com/title/tt0092099/• Lenny's vibe-coded Lovable app: https://gdoc-images-grab.lovable.app/• Afterpay: https://github.com/afterpay• Bitkey: https://bitkey.world/• Proto: https://github.com/proto-at-block• Brad Axen on LinkedIn: https://www.linkedin.com/in/bradleyaxen/• Databricks: https://www.databricks.com/• Carl Sagan's quote: https://www.goodreads.com/quotes/32952-if-you-wish-to-make-an-apple-pie-from-scratch• Google Wave: https://en.wikipedia.org/wiki/Google_Wave• Google Video: https://en.wikipedia.org/wiki/Google_Video• Secret: https://en.wikipedia.org/wiki/Secret_(app)• Alien Earth on FX: https://www.fxnetworks.com/shows/alien-earth• Slow Horses on AppleTV+: https://tv.apple.com/us/show/slow-horses/umc.cmc.2szz3fdt71tl1ulnbp8utgq5o• Fargo TV series on Prime Video: https://www.amazon.com/Fargo-Season-1/dp/B09QGRGH6M• Steam Deck OLED display: https://www.steamdeck.com/en/oled• Doc Brown: https://backtothefuture.fandom.com/wiki/Emmett_Brown—Recommended books:• The Master and Margarita: https://www.amazon.com/Master-Margarita-Mikhail-Bulgakov/dp/0802130119• Tennyson Poems: https://www.amazon.com/Tennyson-Poems-Everymans-Library-Pocket/dp/1400041872/Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed.My biggest takeaways from this conversation: To hear more, visit www.lennysnewsletter.com
In this episode, we dive into the often-overwhelming world of building a tech stack for your coaching business! We know the thought of sorting through all the technology options can make your eyes glaze over, but fear not! We break it down into manageable pieces, discussing everything from accounting software to payment processors, calendaring systems, and even email marketing tools. Adding tech to your process should save you time and money, not cause you headaches and cost you cash. Our goal is to help you streamline your processes so you can focus on what you do best – coaching! Are you ready to take your coaching business to the next level? Listen in as we share our personal experiences with different tools and provide recommendations that can help you build a solid tech foundation for a thriving coaching practice.
Elizabeth Lotardo is a consultant, writer, and training creator who specializes in helping organizations elevate emotional engagement and leadership effectiveness. With a Master's in Industrial & Organizational Psychology, she's developed programs for everyone—from top executives to frontline managers—at companies like Salesforce, DraftKings, Hilton, and Berkshire Hathaway affiliates.Elizabeth is the author of Leading Yourself, a guide to finding joy, meaning, and opportunity in your work, even when it's imperfect. She's also the co-author of Selling with Noble Purpose, a contributor to Harvard Business Review, and a LinkedIn Learning instructor whose courses have reached over 2 million learners worldwide.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Elizabeth Lotardo, co-author of Selling with Noble Purpose. Together, they explore how sales professionals can transform their careers by connecting their work to a higher mission.Elizabeth introduces the concept of an impact map, a tool designed to help salespeople visualize the positive ripple effects of their work and stay grounded in purpose, even in high-pressure environments. The discussion highlights how emotional engagement, authenticity, and meaningful leadership drive both personal fulfillment and business success.KEY TAKEAWAYSSelling with noble purpose means focusing on making a positive impact for customers, not just hitting targets.Meaning and fulfillment at work are created, not found—take ownership of your impact.An impact map helps visualize how your work benefits others beyond just selling products or services.Even in commoditized industries, connecting to your purpose enhances performance and satisfaction.Leaders should link performance metrics to customer outcomes, not just numbers.Anchoring in purpose builds resilience and long-term motivation.HIGHLIGHT QUOTESSelling from the heart means knowing who you are and bringing the best version of that to conversations.You don't need some perfectly worded statement… just pick a couple of adjectives you aspire to be most of the time, and roll with that.”It is on the individual to self-lead. That is the biggest predictor of meaning, joy, and opportunities—not the environment..How will this customer be different as a result of doing business with you? That's the game-changing question.
Omar Imtiaz, Distinguished Enterprise Architect at Salesforce on the transformative impact of AI on human work. With a background in computer science and IT, Omar argues the importance of the shift from technology-driven to human-centered transformation with AI enhancing human capabilities rather than replacing them. Advocating for a collaborative approach where AI and humans work together, he reminds us that meaning, purpose and emotional engagement is the future of the workplace, unleashing a completely new generation of creativity.Omer joins us in his personal capacity. The opinions shared are his own and do not necessarily reflect those of Salesforce. Nothing here is confidential, proprietary, or advice; it's a general discussion of industry topics.#AI #Creativity #Futureofwork
Leslie Picker, Carl Quintanilla, and Michael Santoli kicked off the hour with new consumer data and the latest on the trade front out of Washington - before breaking down this morning's cooler-than-expected inflation report with Goldman's Chief U.S. Economist, and Bespoke's Paul Hickey. Plus: get the read out from Ford earnings with former CEO Mark Fields - and a deep-dive on JPMorgan's latest move into the crypto space. Also in focus: a check in on the AI complex... AI data center start-up Crusoe just raising new money at a $10B+ valuation - with backers including Nvidia and Salesforce. Crusoe's CEO joined the team at Post 9 to talk the news, and whether this massive domestic investment in data centers will really pay off. Squawk on the Street Disclaimer Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
This week, we discuss OpenAI's new browser, AI trying to build spreadsheets, and when to use Claude skills. Plus, Coté explores the art of the perfect staycation. Watch the YouTube Live Recording of Episode (https://www.youtube.com/live/PnwoFl5JjNo?si=DS2CoIgHVlVU9Y3m) 543 (https://www.youtube.com/live/PnwoFl5JjNo?si=DS2CoIgHVlVU9Y3m) Runner-up Titles Firewire is dead USB, what are you going to do? It's like I tell my son: you know what to do, you chose not to do it. I am just a guest. I don't need helpful An amazing hole. Slides for nobody You closed the loop It's pretty amazing, but does it need to exist? Slackhole Rundown OpenAI Introducing ChatGPT Atlas (https://openai.com/index/introducing-chatgpt-atlas/) OpenAI Is Building a Banker (https://www.bloomberg.com/opinion/newsletters/2025-10-21/openai-is-building-a-banker?srnd=undefined&embedded-checkout=true) OpenAI has five years to turn $13 billion into $1 trillion (https://techcrunch.com/2025/10/14/openai-has-five-years-to-turn-13-billion-into-1-trillion/) AI agents are not amazing, they are slop: says OpenAI cofounder Andrej Karpathy as he strongly disagrees with CEO Sam Altman on AGI timeline - The Times of India (https://timesofindia.indiatimes.com/technology/tech-news/ai-agents-are-not-amazing-they-are-slop-says-openai-cofounder-andrej-karpathy-as-he-strongly-disagrees-with-ceo-sam-altman-on-agi-timeline/articleshow/124720565.cms) OpenAI's ChatGPT will soon allow ‘erotica' for adults in major policy shift (https://www.cnbc.com/2025/10/15/erotica-coming-to-chatgpt-this-year-says-openai-ceo-sam-altman.html) OpenAI Inks Deal With Broadcom to Design Its Own Chips for A.I. (https://www.nytimes.com/2025/10/13/technology/openai-broadcom-chips-deal.html) Claude Skills are awesome, maybe a bigger deal than MCP (https://simonwillison.net/2025/Oct/16/claude-skills/#atom-everything) OpenStack Flamingo pays down technical debt as adoption continues to climb (https://www.networkworld.com/article/4066532/openstack-flamingo-pays-down-technical-debt-as-adoption-continues-to-climb.html) Relevant to your Interests Elon Musk will settle $128 million Twitter execs lawsuit (https://www.theverge.com/news/796239/elon-musk-x-128-million-twitter-exec-lawsuit-settlement) GitHub Will Prioritize Migrating to Azure Over Feature Development (https://thenewstack.io/github-will-prioritize-migrating-to-azure-over-feature-development/) The Discord Hack is Every User's Worst Nightmare (https://www.404media.co/the-discord-hack-is-every-users-worst-nightmare/) Cursor-Maker Anysphere Considers Investment Offers at $30 Billion Valuation (https://www.theinformation.com/articles/cursor-maker-anysphere-considers-investment-offers-30-billion-valuation) Rubygems.org AWS Root Access Event – September 2025 (https://rubycentral.org/news/rubygems-org-aws-root-access-event-september-2025/) This Discord Zendesk compromise has gotten more silly (https://x.com/vxunderground/status/1976417029289607223) WP Engine Vs Automattic & Mullenweg Is Back In Play (https://www.searchenginejournal.com/wp-engine-vs-automattic-mullenweg-is-back-in-play/557905/) Windows 11 removes all bypass methods for Microsoft account setup, removing local accounts (https://alternativeto.net/news/2025/10/windows-11-now-blocks-all-microsoft-account-bypasses-during-setup/) Introducing the React Foundation: The New Home for React & React Native (https://engineering.fb.com/2025/10/07/open-source/introducing-the-react-foundation-the-new-home-for-react-react-native/?utm_source=changelog-news) Wiz Finds Critical Redis RCE Vulnerability: CVE‑2025‑49844 | Wiz Blog (https://www.wiz.io/blog/wiz-research-redis-rce-cve-2025-49844) DevRel is -Unbelievably- Back (https://dx.tips/devrel-is-back) The Ruby community has a DHH problem (https://tekin.co.uk/2025/09/the-ruby-community-has-a-dhh-problem) YouTube rolls out its redesigned video player globally (https://www.engadget.com/entertainment/youtube/youtube-rolls-out-its-redesigned-video-player-globally-174609883.html) Oracle stock rises as company confirms Meta cloud deal (https://www.cnbc.com/2025/10/16/oracle-confirms-meta-cloud-deal-.html) Adiós, AirPods (https://www.theatlantic.com/technology/2025/10/apple-airpods-live-translation/684582/?gift=iWa_iB9lkw4UuiWbIbrWGV8Zzu9GF6V5YZpJtnAzcvU&utm_source=copy-link&utm_medium=social&utm_campaign=share) NVIDIA shows off its first Blackwell wafer manufactured in the US (https://www.engadget.com/big-tech/nvidia-shows-off-its-first-blackwell-wafer-manufactured-in-the-us-192836249.html) This Is How Much Anthropic and Cursor Spend On Amazon Web Services (https://www.wheresyoured.at/costs/) Automattic CEO calls Tumblr his 'biggest failure' so far (https://techcrunch.com/2025/10/20/automattic-ceo-calls-tumblr-his-biggest-failure-so-far/) Marc Benioff says Salesforce is saving about $100M a year by using AI tools in its customer service operations (https://www.bloomberg.com/news/articles/2025-10-14/salesforce-says-ai-customer-service-saves-100-million-annually | http://www.techmeme.com/251014/p32#a251014p32) Amazon cloud computing outage disrupts Snapchat, Ring and many other online services (https://apnews.com/article/amazon-east-internet-services-outage-654a12ac9aff0bf4b9dc0e22499d92d7) Amazon Outage Forces Hundreds of Websites Offline for Hours (https://www.nytimes.com/2025/10/20/business/aws-down-internet-outage.html) Today is when Amazon brain drain finally caught up with AWS (https://www.theregister.com/2025/10/20/aws_outage_amazon_brain_drain_corey_quinn/) AWS crash causes $2,000 Smart Beds to overheat and get stuck upright - Dexerto (https://www.dexerto.com/entertainment/aws-crash-causes-2000-smart-beds-to-overheat-and-get-stuck-upright-3272251/) Nonsense Streetlights Are Mysteriously Turning Purple. Here's Why (https://www.scientificamerican.com/article/streetlights-are-mysteriously-turning-purple-heres-why/) Buc-ee's is not America's top convenience store; Midwest chain takes No. 1 spot (https://local12.com/news/nation-world/bucees-not-america-top-convenience-store-satisfaction-ratings-rankings-midwest-chain-kwik-trip-takes-number-one-spot-wawa-sheetz-quicktrip-cincinnati-ohio) French post office rolls out croissant-scented stamp (https://www.ctvnews.ca/world/article/french-post-office-rolls-out-croissant-scented-stamp/) Listener Feedback Jeffrey is looking for college interns. (https://careers.blizzard.com/global/en/job/R025908/2026-US-Summer-Internships-Game-Engineering) Conferences Wiz Wizdom Conferences (https://www.wiz.io/wizdom), NYC November 3-5, London November 17-19 SREDay Amsterdam (https://sreday.com/2025-amsterdam-q4/), Coté speaking, November 7th. SDT News & Community Join our Slack community (https://softwaredefinedtalk.slack.com/join/shared_invite/zt-1hn55iv5d-UTfN7mVX1D9D5ExRt3ZJYQ#/shared-invite/email) Email the show: questions@softwaredefinedtalk.com (mailto:questions@softwaredefinedtalk.com) Free stickers: Email your address to stickers@softwaredefinedtalk.com (mailto:stickers@softwaredefinedtalk.com) Follow us on social media: Twitter (https://twitter.com/softwaredeftalk), Threads (https://www.threads.net/@softwaredefinedtalk), Mastodon (https://hachyderm.io/@softwaredefinedtalk), LinkedIn (https://www.linkedin.com/company/software-defined-talk/), BlueSky (https://bsky.app/profile/softwaredefinedtalk.com) Watch us on: Twitch (https://www.twitch.tv/sdtpodcast), YouTube (https://www.youtube.com/channel/UCi3OJPV6h9tp-hbsGBLGsDQ/featured), Instagram (https://www.instagram.com/softwaredefinedtalk/), TikTok (https://www.tiktok.com/@softwaredefinedtalk) Book offer: Use code SDT for $20 off "Digital WTF" by Coté (https://leanpub.com/digitalwtf/c/sdt) Sponsor the show (https://www.softwaredefinedtalk.com/ads): ads@softwaredefinedtalk.com (mailto:ads@softwaredefinedtalk.com) Recommendations Brandon: The PR Guy Who Says the AI Boom Is a Bust (https://overcast.fm/+AAQL2e2DHQo) Matt: Comfort Ear Grip Hooks (https://www.amazon.com.au/dp/B07YVDT3KT) Coté: MSG on popcorn, Claude Skills, Masman Curry, Sora? 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Our 223st episode with a summary and discussion of last week's big AI news!Recorded on 10/17/2025Hosted by Andrey Kurenkov and co-hosted by Erik SchnultzFeel free to email us your questions and feedback at contact@lastweekinai.com and/or hello@gladstone.aiRead out our text newsletter and comment on the podcast at https://lastweekin.ai/In this episode:Anthropic and OpenAI have announced updates to their AI models and tools, including Haiku 4.5 and various business collaborations.Multiple companies like Slack and Salesforce are integrating AI assistants and agents into their platforms, enhancing task management and business operations.Recent research in reinforcement learning and agent memory curation highlights new methods for improving AI model performance and context management.California has passed a law to regulate AI chatbots for children and vulnerable users, and there are rising concerns over the increasing amount of AI-generated content on the internet.Timestamps:(00:00:10) Intro / Banter(00:01:31) News PreviewTools & Apps(00:02:18) Anthropic launches new version of scaled-down ‘Haiku' model(00:04:52) Everything OpenAI announced at DevDay 2025: Agent Kit, Apps SDK, ChatGPT, and more | ZDNET(00:09:11) Anthropic turns to ‘skills' to make Claude more useful at work | The Verge(00:13:20) Microsoft launches ‘vibe working' in Excel and Word | The Verge(00:17:22) Google releases Veo 3.1, adds it to Flow video editor | TechCrunch(00:19:40) Slack is turning Slackbot into an AI assistant | The Verge(00:22:52) Salesforce announces Agentforce 360 as enterprise AI competition heats up | TechCrunchApplications & Business(00:24:58) Broadcom stock pops 9% on OpenAI custom chip deal, adding to Nvidia and AMD agreements(00:27:58) How ByteDance Made China's Most Popular AI Chatbot | WIRED(00:30:08) Amazon's Zoox Robotaxis Have Arrived In Las Vegas - Here's What Riders Are Experiencing(00:32:43) Waymo's robotaxis are coming to London | The Verge(00:34:14) Reflection AI raises $2B to be America's open frontier AI lab, challenging DeepSeek | TechCrunch(00:35:58) General Intuition lands $134M seed to teach agents spatial reasoning using video game clips | TechCrunch(00:38:36) Supabase nabs $5B valuation, four months after hitting $2B | TechCrunchProjects & Open Source(00:40:58) Neuphonic Open-Sources NeuTTS Air: A 748M-Parameter On-Device Speech Language Model with Instant Voice Cloning - MarkTechPost(00:43:06) Anthropic AI Releases Petri: An Open-Source Framework for Automated Auditing by Using AI Agents to Test the Behaviors of Target Models on Diverse Scenarios - MarkTechPostResearch & Advancements(00:44:25) [2510.13786] The Art of Scaling Reinforcement Learning Compute for LLMs(00:48:51) [2510.01171] Verbalized Sampling: How to Mitigate Mode Collapse and Unlock LLM Diversity(00:51:22) [2510.12635] Memory as Action: Autonomous Context Curation for Long-Horizon Agentic Tasks(00:54:31) [2510.07364] Base Models Know How to Reason, Thinking Models Learn When(00:57:24) [2510.12402] Cautious Weight DecayPolicy & Safety(01:02:03) California becomes first state to regulate AI companion chatbots | TechCrunch(01:04:13) Over 50 Percent of the Internet Is Now AI Slop, New Data FindsSynthetic Media & Art(01:06:31) OpenAI Reverses Stance on Use of Copyright Works in Sora - WSJ(01:08:29) Character.AI removes Disney characters from platform after studio issues warningSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In today's Cloud Wars Minute, I unpack how Salesforce is reinventing IT support with its new Agentforce platform.Highlights00:11 — Salesforce has launched Agentforce IT Service. This product suite is described by the company as an agent-first, conversational-first IT support solution. Unlike lengthy back-and-forth interactions with service desk staff, the new system introduces a conversation-based resolution model that's available 24/7.01:15 — Muddu Sudhakar, SVP and GM, IT and HR Service at Salesforce, said, "The fragmented, legacy ITSM model is fundamentally broken. By building Agentforce IT Service natively on the Salesforce and Service Cloud platform, we are driving a conversation-first, agent-first revolution — with product and technology innovation that transforms IT and HR..."01:43 — Agentforce IT Services represents a significant breakthrough that's sure to save IT teams hundreds of hours with its unique agent-first, conversation-first approach. Support is instant and personalized. Salesforce has made a remarkable entrance into the ITSM space, making a powerful impact with its unified, agent-driven strategy. Visit Cloud Wars for more.
Salesforce's Marc Benioff and Nvidia's Jensen Huang seem to have influenced President Trump's decision to call off a federal surge in San Francisco. Open AI's Sam Altman was also said to have reached out to the president. For more, KCBS Radio anchor Steve Scott spoke with KCBS Insider Phil Matier.
In a new Technology Reseller News podcast, Publisher Doug Green sat down with Sabeeh Hameed, founder of Sabrhub, to discuss how his company is solving one of the most persistent pain points in business communications: 10DLC registration and compliant texting. Sabrhub works with MSPs, carriers, and resellers around the world to simplify how businesses register for 10DLC and launch text messaging campaigns. Through its Context Register platform, Sabrhub automates what was once a complicated and frustrating process. Many businesses—especially small firms such as accounting offices, delivery companies, or law practices—have struggled to complete their 10DLC registrations due to confusing requirements and a lack of guidance. “We've seen companies spend weeks trying to get approved, only to face rejection after rejection,” says Hameed. “We wanted to build a system that makes it easy for anyone—no matter their technical background—to become compliant and start texting their customers.” Context Register allows MSPs and resellers to onboard their customers through branded portals, with AI-powered website validation that checks over 50 compliance points, including opt-in forms, legal terms, and privacy policies. The system then provides a simple, one-line code snippet to fix missing elements and help ensure a near-perfect submission. The results speak for themselves: while typical first-time 10DLC rejections hover around 80 percent, Sabrhub's platform achieves a rejection rate of just 1 percent, with many approvals processed in under a week. Once registered, businesses can move directly into Context SMS, Sabrhub's companion messaging application. The platform integrates with Microsoft Teams, Webex, Outlook, and major CRMs like Salesforce and HubSpot, giving users the ability to send and receive text messages seamlessly from their preferred workspace. This is critical for service-driven industries such as HVAC, law, logistics, and education, where instant communication is key. Hameed emphasized that Sabrhub's mission goes beyond compliance: it's about enabling communication. “Texting remains the most powerful engagement tool in business—95 percent of texts are read within five minutes. We're helping the channel and their customers connect safely, efficiently, and without frustration.” By removing the barriers to 10DLC registration and enabling simple, compliant messaging, Sabrhub helps MSPs and service providers deliver greater value to their clients—turning a once cumbersome process into a fast, scalable, and revenue-ready solution. Learn more at sabrhub.com.
In this week's show Patrick Gray and Adam Boileau discuss the week's cybersecurity news, including: China has been rummaging in F5's networks for a couple of years Meanwhile China tries to deflect by accusing the NSA of hacking its national timing system Salesforce hackers use their stolen data trove to dox NSA, ICE employees Crypto stealing, proxy-deploying, blockchain-C2-ing VS Code worm charms us with its chutzpah Adam gets humbled by new Linux-capabilities backdoor trick Microsoft ignores its own guidance on avoiding BinaryFormatter, gets WSUS owned. This episode is sponsored by Push Security. Co-founder and Chief Product Officer Jacques Louw joins to talk through how Push traced a LinkedIn phishing campaign targeting CEOs, and the new logging capabilities that proved critical to understanding it. This episode is also available on Youtube. Show notes Why the F5 Hack Created an ‘Imminent Threat' for Thousands of Networks | WIRED Breach at US-based cybersecurity provider F5 blamed on China, sources say | Reuters Network security devices endanger orgs with '90s era flaws | CSO Online China claims it caught US attempting cyberattack on national time center | The Record from Recorded Future News Hackers Dox Hundreds of DHS, ICE, FBI, and DOJ Officials Hackers Say They Have Personal Data of Thousands of NSA and Other Government Officials ICE amps up its surveillance powers, targeting immigrants and antifa - The Washington Post John Bolton Indictment Provides Interesting Details About Hack of His AOL Account and Extortion Attempt US court orders spyware company NSO to stop targeting WhatsApp, reduces damages | Reuters Apple alerts exploit developer that his iPhone was targeted with government spyware | TechCrunch A New Attack Lets Hackers Steal 2-Factor Authentication Codes From Android Phones | WIRED GlassWorm: First Self-Propagating Worm Using Invisible Code Hits OpenVSX Marketplace | Koi Blog European police bust network selling thousands of phone numbers to scammers | The Record from Recorded Future News Stephan Berger on X: "We recently took over an APT investigation from another forensic company. While reviewing analysis reports from the other company, we discovered that the attackers had been active in the network for months and had deployed multiple backdoors. One way they could regain root" / X Linux Capabilities Revisited | dfir.ch CVE-2025-59287 WSUS Remote Code Execution | HawkTrace TARmageddon (CVE-2025-62518): RCE Vulnerability Highlights the Challenges of Open Source Abandonware | Edera Blog Browser threat detection & response | Push Security | Push Security How Push stopped a high risk LinkedIn spear-phishing attack
In this comprehensive session, SaaStr CEO and Founder Jason Lemkin dives into the latest trends and developments in AI, particularly in the go-to-market (GTM) sector. The session outlines how innovative AI tools are transforming businesses, from AI SDRs and BDRs to forward-deployed engineers. Leaders in the industry are pushing the boundaries, showing higher growth rates and superior marketing efficiency. We also discuss the importance of hands-on deployment and training of AI tools to achieve success, and analyze the current and future impact of AI on B2B companies. Tune in for detailed insights and learn how to stay ahead in the rapidly evolving world of AI. --------------------- This episode is Sponsored in part by Salesforce: Connect data, automate busywork and empower teams like nobody's business with the one platform that grows with you, every step of the way. Learn how Salesforce works for Startups at salesforce.com/smb. --------------------- This episode is Sponsored in part by Intercom: Fin is the #1 AI Agent for resolving complex queries like refunds, transaction disputes, and technical troubleshooting—all with speed and reliability. See how Fin can deliver the highest resolution rates and highest-quality customer experience at fin.ai/saastr. --------------------- If you're serious about B2B and AI, you need to be in London this December. SaaStr AI London is bringing together more than 2,000 leaders and founders for two days of practical advice on scaling into the new year. We'll have speakers flying in from OpenAI, Wiz, Clay, Intercom, and all your favorite SaaS companies, including yours truly with Harry Stebbings for a live 20VC podcast. It'll be fun, and it's all in the heart of London. Don't miss out: get your tickets with my exclusive discount by going to podcast.saastrlondon.com --------------------- Hey everybody, the biggest B2B + AI event of the year will be back - SaaStr AI in the SF Bay Area, aka the SaaStr Annual, will be back in May 2026. With 68% VP-level and above, 36% CEOs and founders and a growing 25% AI-first professional, this is the very best of the best S-tier attendees and decision makers that come to SaaStr each year. But here's the reality, folks: the longer you wait, the higher ticket prices can get. Early bird tickets are available now, but once they're gone, you'll pay hundreds more so don't wait. Lock in your spot today by going to podcast.saastrannual.com to get my exclusive discount SaaStr AI SF 2026. We'll see you there.
OpenAI has launched ChatGPT Atlas, an AI-powered browser designed to compete with Google in the realm of online information searches. Initially available on macOS, the browser will soon expand to Windows, iOS, and Android, offering free access to all users at launch. The integration of core ChatGPT functionalities allows users to interact directly with search results, streamlining online tasks through features like a sidecar and an agent mode for automating web-based tasks, although the latter will be limited to paying users. Despite the promising features, concerns about security and privacy have been raised, particularly regarding the experimental agent mode.The rapid adoption of AI technologies has led to ChatGPT processing an impressive 2.5 billion messages daily, with its user base reaching approximately 800 million. However, OpenAI faces significant financial challenges, reportedly losing three times more money than it earns, with a substantial portion of its users not paying for the service. The company generated $4.3 billion in revenue in the first half of 2025 but suffered a net loss of $13.5 billion. This financial disparity presents both challenges and opportunities for growth in the market, as OpenAI aims to double its customer base while investing heavily in data center capacity.In other industry news, Corey Kirkendall has been appointed as the new president of the National Society of IT Service Providers, focusing on strengthening community ties and advocating for ethical practices within the IT service industry. His leadership is seen as a pivotal moment for the organization, which is evolving into a more influential advocacy group. This shift could provide IT service providers with a stronger voice in the industry, emphasizing the importance of relationships over technology.Additionally, TeamViewer has integrated its software with Salesforce's AgentForce, enhancing IT service management capabilities, while Serval has raised $47 million to develop innovative agentic AI models for IT service management. Zoom has also introduced new features for its Zoom Spaces platform to improve collaboration in hybrid work environments. These developments indicate a trend where the boundaries between IT management, collaboration, and automation are increasingly blurring, signaling a need for IT providers to adapt to a rapidly changing landscape.Three things to know today00:00 OpenAI Launches ChatGPT Atlas Browser as AI Dominates the Web—and Faces Its Own Financial Reality06:48 Corey Kirkendoll Named President of NSITSP as Group Matures into National Voice for IT Service Providers08:40 AI Redefines IT Management: Salesforce-Driven Agentforce Integration, Serval's Dual-Agent Model, and Zoom's Hybrid Enhancements Lead the Shift This is the Business of Tech. Supported by: https://scalepad.com/dave/https://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship
The Foundation of Belief-Driven Leadership Introduction: What is culture, really? In this conversation, Matt Marcotte—who's led teams at Apple, Salesforce, and Bergdorf Goodman—helps us move past the buzzwords. We talk about why belief is the difference between teams that comply and teams that commit, why uncertainty makes this more critical than ever, and how leaders can stop trying to be the hero and start creating environments where people bring their best. Summary: Matt introduces his new book Built on Belief and explains why he pivoted from frameworks to focus on the real competitive advantage: belief. We explore how belief transforms into commitment versus compliance, why leaders feel pressure to have all the answers (and why that's wrong), and the importance of clarity around what your organization actually believes. Matt shares the "heart, head, hands" framework and explains why people feel first, think second, then act—and how leaders need to work with that reality, not against it. Key Highlights: Culture comes down to two things: how people act and what they believe Belief is the "magic elixir" for fighting uncertainty in today's business environment The myth of the hero leader: your success is predicated on your people's success, not on having all the answers The "heart, head, hands" framework: humans are wired to feel first, then make sense of it intellectually, then act Key Takeaways: Start by defining what you believe. Most organizations focus on the "how" and "what" but skip the foundational "why." Commitment is born from conflict. People need agency, voice, and the ability to challenge ideas to truly buy in. Redefine what control means. Great leaders are conductors orchestrating the whole, not soloists playing every instrument. Lead with emotion, not intellect. "I have a dream" beats "I have a plan" every time when building commitment. Put people in choice. Be clear about your mission so people can authentically opt in—or out. Next Steps for Listeners: Ask yourself: When's the last time I thought about what my organization actually believes? Identify one person on your team and practice looking at a challenge through their eyes. Think about your last big initiative—did you lead with vision (emotion) or plan (intellect)? How did people respond? Connect with Matt on LinkedIn.
Ahead of a new era of Formula 1 in 2026, Italian engineer Enrico Cardile moved from Ferrari to Aston Martin. Working alongside Adrian Newey as Chief Technical Officer, his aim is to turn Aston into winners. Enrico tells Tom Clarkson how he studied Ferrari at university, before joining the company as a young engineer in the road car division. He moved on to the F1 team, developing single-seaters which took Kimi Raikkonen, Sebastian Vettel and Charles Leclerc to Grand Prix wins. Enrico left Ferrari and joined Aston Martin in summer 2025. He describes the differences between an established team and one which is still building. He describes working with Adrian Newey at Aston's state-of-the-art factory, what Lance Stroll has in common with Raikkonen and how driver feedback from Stroll and Fernando Alonso is helping to drive the team forwards. This episode is sponsored by: Truewerk: get 15% off your first order at truewerk.com with the code GRID. Honda Vintage Culture: right now, listeners can get 20% off the full Honda Vintage Culture range. Just head to hondavintageculture.com and use the code BTG20 at checkout. Shopify: sign up for your one-dollar-per-month trial and start selling today at shopify.com/beyondthegrid Salesforce: visit salesforce.com/f1 to learn more about how Formula 1 drives fan excitement with Agentforce - the powerful AI from Salesforce
On this week's episode of Unlimited Capital, Richard McGirr goes solo to pull back the curtain on the powerful tech stack that drives his capital-raising firm. Drawing on his background in digital transformation for Fortune 100 companies, Richard breaks down how his team uses Salesforce as the operating system of their business, ActiveCampaign for marketing automation, and Zapier to tie it all together. He shares how dashboards, automations, and AI tools like Claude streamline everything from investor follow-ups to fund management—and how Notion keeps their content and client portals organized. This is a deep dive into how technology and thoughtful process design can scale any investment business. Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, Scott Becker compares Oracle's gains amid the AI surge with Salesforce's 23% drop this year.
Do you want to learn the right mindset to achieve your ultimate success? In this episode of the Happy Hustle Podcast, I have on Alex Banayan, the youngest and #1 international bestselling business author in American history. Alex and I talk about the mindset of success and the power of possibility. Named to Forbes' 30 Under 30 list and Business Insider's “Most Powerful People Under 30,” Alex is his generation's leading expert in high performance and personal development, having been featured in Fortune, CNBC, Businessweek, The Washington Post, MSNBC, Fox News, and NBC News. An acclaimed keynote speaker, he has presented the Third Door™ framework to corporate leadership teams around the world, including Apple, Google, Nike, IBM, Snapchat, Salesforce, Delta Airlines, Kaiser Permanente, Mastercard, and Disney. His new book, The Third Door is his seven-year quest to uncover the definitive mindset of exponential growth and success. Over the course of his unprecedented journey, he interviewed Bill Gates, Lady Gaga, Larry King, Maya Angelou, Steve Wozniak, Jane Goodall, Jessica Alba, Quincy Jones, and more. The book is now a #1 international bestseller, has been translated into more than a dozen languages, and has been acclaimed by The New York Post as “a joy to read.” If you want to know how the world's most successful people succeed in their careers, grab a copy of The Third Door Book at https://amzn.to/3lDyjy9 And if you're feeling like you need a holiday from the holidays, I have the perfect solution. Do yourself a favor and start taking Magnesium Breakthrough every night before you go to bed. Magnesium Breakthrough is so effective is because it's the only organic full-spectrum magnesium supplement that includes 7 unique forms of magnesium for stress relief and better sleep, all in one bottle. For an exclusive offer to all Happy Hustlers, go to www.magnesiumbreakthrough.com/hustle and use code HUSTLE to save 10% when you try Magnesium Breakthrough. IN THIS EPISODE, WE COVER: [00:30:16:02] Persevere past Rejection to Achieve Success [00:36:52:06] The Third Door: The Power of Possibility [00:13:04:26] Use Your Unconscious Mind to Achieve Your Goals [1:00:56:15] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality] [01:21:24:13] Rapid fire questions What does happy Hustlin mean to you? Alex says it means going after what you want and the way you want to do it and it's just one of the privileges in life. Connect with Alex Instagram Facebook Linkedin Youtube Twitter Find Alex on his website: http://thirddoorbook.com/ Connect with Cary! Instagram Facebook Linkedin Twitter Youtube Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course Apply to the Montana Mastermind Epic Camping Adventure “It's time To Happy Hustle a blissfully balanced life you love, full of passion, purpose, and positive impact!”
WBSRocks: Business Growth with ERP and Digital Transformation
Send us a textThe enterprise software ecosystem is undergoing another wave of AI-driven transformation, with vendors and service providers racing to redefine customer intelligence and automation capabilities. Gainsight's debut of Atlas, a suite of AI agents, and Similarweb's launch of its own AI agent collection both signal a shift toward modular, intelligent ecosystems that automate customer insights and engagement. Complementing this, Snowplow introduced Snowplow Signals—a real-time customer intelligence infrastructure designed to power next-generation, AI-enhanced products. On the acquisition front, Invoca's purchase of Symbl.ai strengthens its conversational analytics capabilities, while Salesforce's planned acquisition of Informatica underscores its commitment to deepening data integration and intelligence at scale. Meanwhile, TELUS Digital's acquisition of Gerent, a Salesforce-focused consultancy, highlights how implementation partners are becoming increasingly strategic in this evolving, AI-first landscape where intelligence infrastructure is the new competitive battleground.In today's episode, we invited a panel of industry analysts for a live discussion on LinkedIn to analyze current enterprise software stories. We covered many grounds including the direction and roadmaps of each enterprise software vendors. Finally, we analyzed future trends and how they might shape the enterprise software industry.Background Soundtrack: Away From You – Mauro SommFor more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs. rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.
Salesforce founder and CEO Marc Benioff was once revered for his philanthropy and progressive politics. But last week, Benioff said that he supports President Trump sending National Guard troops to San Francisco. What followed was a firestorm of condemnation from prominent city leaders like Mayor Daniel Lurie and other tech titans including Benioff's close friend Ron Conway. Although Benioff backtracked and apologized, his relationship with Trump still stands in question. Marisa and Scott are joined in the studio by Heather Knight, the San Francisco bureau chief of The New York Times who broke the story and is following the fallout. If you're a fan of the show, check out Political Breakdown's weekly newsletter, delivered straight to your inbox. Learn more about your ad choices. Visit megaphone.fm/adchoices
Is your marketing organization built for disruption or doomed to be disrupted? Agility requires both rapidly responding to market changes while also anticipating and shaping your products or services to map to evolving customer expectations. This means embracing new technologies and strategies while maintaining a laser focus on delivering value. Today, we're going to talk about how leading marketing organizations are leveraging AI and collaborative work management to not only survive but thrive in today's dynamic landscape. To help me discuss this topic, I'd like to welcome, Christine Royston, Chief Marketing Officer at Wrike. About Christine Royston Christine Royston serves as Wrike's Chief Marketing Officer and is responsible for overseeing the global marketing program, driving a customer-first strategy, and focusing on enterprise growth. Christine joined Wrike with more than 20 years of B2B enterprise marketing experience. She most recently served as Vice President and Global Head of B2B Marketing for Udemy and Vice President and Head of Marketing at Bitly. Christine has also held senior leadership roles at Dropbox, Imperva, and Salesforce. She holds a B.A. from the University of Virginia and an International MBA in Global Marketing from the University of South Carolina Darla Moore School of Business. ,Yes, this will be completed shortly Christine Royston on LinkedIn: https://www.linkedin.com/in/christineroyston Resources Wrike: https://www.wrike.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Microsoft is significantly enhancing Windows 11 by integrating artificial intelligence capabilities, transforming the PC experience into what the company calls the "AI PC." This new initiative allows users to interact with their computers using voice commands through a feature called CoPilot. With functionalities like CoPilot Actions, users can delegate tasks such as editing files and troubleshooting issues directly to AI agents, which operate in secure environments to ensure data safety. This shift comes as Windows 10 reaches its end of life, prompting a wave of hardware upgrades as consumers and enterprises seek AI-enabled PCs. Salesforce has also made strides in the IT support sector by launching AgentForce IT Service, a conversational support suite designed to streamline employee assistance. This new system moves away from traditional ticket-based support to real-time solutions delivered through platforms like Slack. By automating incident management, AgentForce aims to reduce the time employees spend on IT challenges, which can lead to significant productivity losses. The service integrates with major companies, enhancing its utility and positioning Salesforce as a competitor in the help desk market. Research indicates that organizations that are well-prepared for AI are more likely to successfully implement AI projects and achieve measurable benefits. Cisco's AI Readiness Index reveals that companies integrating AI into their core functions see substantial gains in profitability and productivity. As enterprise spending on AI infrastructure is projected to double by 2026, the focus is shifting from training AI models to deploying them effectively in business operations. This trend underscores the importance of having a robust infrastructure to support AI initiatives. Finally, Microsoft has announced the end of support for Office 2016 and 2019, urging users to migrate to newer versions like Microsoft 365 Apps or Office 2024. This transition presents an opportunity for managed service providers to engage clients in proactive discussions about software upgrades and security measures. As unsupported software becomes a liability, providers can align these upgrades with other IT improvements, ensuring clients remain compliant and secure. The emphasis is on guiding clients through these changes to enhance their operational efficiency and maintain a steady revenue stream for service providers. Four Things to Know Today: 00:00 Windows 11 Enters the AI Era as Microsoft Launches Copilot-Powered PC Experience05:31 Salesforce Enters IT Support Market with Agentforce, Targeting Productivity and PSA Disruption09:06 AI Advantage Comes to Those Prepared: Cisco, Gartner, and Anthropic Signal Shift to Embedded Intelligence13:10 End of Support for Office 2016 and 2019 Raises Security Stakes, Opens QBR Opportunities Sponsored by: https://mailprotector.com/mspradio/