Podcast appearances and mentions of ken herron

The way we use AI is changing, and it's time to decide it's role See acast.com/privacy for privacy and opt-out information.

Digital Marketing Trends in 2019. Marketing can make or break any business. If you don't get the word out then customers can't find you to do business with you and money does not come in to fill your bank account. But how do you effectively market your business without breaking the bank? Has marketing changed in 2019 versus previous years? Or has it stayed the same? Ken Herron has the questions and the answers. My guest on the 2-26-19 show is the 4th most followed CMO on Twitter worldwide. Not an easy feat. In this episode Ken Herron shares how to market your business for digital and traditional platforms. Ken starts out sharing the six marketing questions to ask in market in 2019 and then Ken shares how to determine where you need to market your message and product so you can reap the rewards and your clients can find your products and services they need to help them succeed. A top-ranked IoT expert and the fourth most-followed CMO on Twitter worldwide, Ken Herron is the Chief Marketing Officer of Singapore Artificial Intelligence company UIB. He is based in Orlando, Florida. Prior to joining UIB, Ken co-founded software company SocialGrow. Prior to SocialGrow, he was CMO for Online Buddies and before that, Vice President of Interactive Strategies at Realogy. Ken spent 17 years with AT&T/Lucent Technologies/Avaya, most recently as a Director and Technical Manager in Avaya Labs where he managed a 200+ person global team. He serves as a member of the advisory board of digital health company TraveDoc. Ken earned his Executive M.M.P. from the Stanford Graduate School of Business, a Masters of International Management from the Thunderbird School of Global Management, and a Bachelor of Arts in International Economics and German from Drew University’s College of Liberal Arts.  Ken hosted the award-winning Social Solutions podcast for seven years and is a popular author and frequent speaker on digital transformation and leveraging new technologies to emotionally connect companies to their customers.  Follow Ken on Twitter: @KenHerron

Ken is a top influencer on IoT and 4th most followed CMO on Twitter. He is the Chief Marketing Officer for Singapore based intelligent IoT Messaging Company, Unified Inbox. He's also a popular author and frequent speaker on Leveraging technology for marketing. He helps Global Brands increase their revenue and market share by leveraging technology to develop stronger emotional connections between businesses and their customers. Contact Ken: Web: shout.ms Web: UnifiedInbox.com Twitter: @KenHerron Social Solutions Show: iTunes: http://apple.co/2gMuHaO Modern Life: https://modernlife.network/socialsolutions/ To get started with Ask William, go to https://askwilliam.unificationengine.com/smart-contact.html on your phone to download the vCard. In addition to sending him a photo of one of the drawings from his collection, you can ask him directly about the plants (and birds) in his drawings (e.g., nutmeg, jasmine, gandarusa, styphelia, chempaka, pagoda flower, durian, china chestnut, silk cotton tree, lipstick tree, crepe ginger, elephant’s foot, life plant, pepper, clove, crested wood partridge, greater coucal, etc.), and ask him general questions about the museum. Contact Avrohom: web: http://asktheceo.biz email: avrohomg@asktheceo.biz Twitter: @avrohomg Instagram: @avrohomg Phone: +1 (845) 418-5340 Phone: +972-72-224-4449 INTERVIEW HIGHLIGHTS: [01:27] Before we jump into some exciting news about your company's accomplishments with AI, can you just give our audience a quick overview on what Intelligent IoT Messaging is? [03:40] AI learns over time. [04:10] What kinds of businesses would be a good fit for Intelligent IoT Messaging? [05:36] An app is a fixed interface. What you see is what you get. [05:36] With an app, you have to change consumer behavior when making an update. [07:47] An app i great for multiple choice questions. [09:40] Your company, UIB, recently announced a major accomplishment called Ask William. Can you tell me about it? [10:15] Giving art a voice. [11:30] Take a photo and get a response. [12:00] UIB's Ask William is a virtual tour guide. [13:38] The AI industry is headed towards personalization and personality - the customization of experience. [15:50] AI makes every business global! [18:39] How did Ask William get its name? [20:07] I imagine that Ask William is becoming somewhat of a celebrity in Singapore, sort of like Siri. Are there any "hidden" features like jokes or witty lines that people can trigger? [22:00] What's next for Ask William? [23:10] What next for Unified Inbox?

What does privacy mean in 2018 as it relates to Facebook and other social networks? What about Amazon Echo and Google Home devices or for that matter SIRI? Don't forget all those other connected home devices and chatbots you use every day as well? My guest is considered one of the top experts, globally, around IoT, the Internet of Things, AI, Artificial Intelligence and all things Social Media. If you have ever asked Alexa a question, posted on social media or connected an appliance in your home to the internet to control it you will not want to miss this episode. Ken Herron shares a website you can go to and discover what those Terms and Conditions agreements you have clicked right past (yup, I do it too,) really mean and how you can protect yourself on the wild, wild west aka world wide web plus so much more. Ken Herron is the Chief Marketing Officer for Singapore-based Unified AI company Unified Inbox Pte. Ltd. (“UIB”). He was recently named one of 2018's "30 Most Creative Corporate Leaders To Watch" by Insights Success Magazine; Ken is a top-ranked global IoT and AI leader by Postscapes, Global Data, Digital Scouting, and Onalytica; and he is currently the #2 CMO globally on Twitter (follow him on @KenHerron).

The Social Solutions Show with Ken Herron Ken is a top influencer on IoT and 4th most followed CMO on Twitter. He is the Chief Marketing Officer for Singapore based intelligent IoT Messaging Company, Unified Inbox. He's also a popular author and frequent speaker on Leveraging technology for marketing. He helps Global Brands increase their revenue and market share by leveraging technology to develop stronger emotional connections between businesses and their customers. Contact Ken: Web: shout.ms Web: UnifiedInbox.com Twitter: @KenHerron Social Solutions Show: iTunes: http://apple.co/2gMuHaO Modern Life: https://modernlife.network/socialsolu... Contact Avrohom: web: http://asktheceo.biz email: avrohomg@asktheceo.biz Twitter: @avrohomg Instagram: @avrohomg Phone: +1 (845) 418-5340 Phone: +972-72-224-4449 Avrohom is a Cybersecurity advisor who specializes in security solutions for Telecom Providers and Contact Centers in Global Organizations. He comes from a 20+ year career in Telecom, where he helped businesses around the world install and maintain their communication systems and contact centers. He is a Top-ranked global IoT expert by Postscapes.com, followed worldwide on Twitter, and a frequent speaker on using technology to accelerate revenue growth. Avrohom is also the founder of #AskTheCEO, an online technology thought leadership community, whose mission is to create an online platform where people can go to learn about the latest in technology, without a sales pitch, jargon, or call to action. Listen to him share the latest technology trends, tools, and best practices, on #AskTheCEO — broadcasted on YouTube, with all shows available on iTunes and Sound Cloud.

Intelligent IoT Messaging with Ken Herron Ken is a top influencer on IoT and 4th most followed CMO on Twitter. He is the Chief Marketing Officer for Singapore based intelligent IoT Messaging Company, Unified Inbox. He's also a popular author and frequent speaker on Leveraging technology for marketing. He helps Global Brands increase their revenue and market share by leveraging technology to develop stronger emotional connections between businesses and their customers. Contact Ken: Web: shout.ms Twitter: @KenHerron Contact Avrohom: web: http://asktheceo.biz email: avrohomg@asktheceo.biz Twitter: @avrohomg Instagram: @avrohomg Phone: +1 (845) 418-5340 Phone: +972-72-224-4449 Avrohom is a Cybersecurity advisor who specializes in security solutions for Telecom Providers and Contact Centers in Global Organizations. He comes from a 20+ year career in Telecom, where he helped businesses around the world install and maintain their communication systems and contact centers. He is a Top-ranked global IoT expert by Postscapes.com, followed worldwide on Twitter, and a frequent speaker on using technology to accelerate revenue growth. Avrohom is also the founder of #AskTheCEO, an online technology thought leadership community, whose mission is to create an online platform where people can go to learn about the latest in technology, without a sales pitch, jargon, or call to action. Listen to him share the latest technology trends, tools, and best practices, on #AskTheCEO — broadcasted on YouTube, with all shows available on iTunes and Sound Cloud.

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Ken Herron is a cool hunter for new ideas, strategies, and technologies to increase the value of world-class brands. A global marketing alchemist, he unleashes peoples' creativity to use technology to develop stronger emotional connections between companies and their customers to drive revenue and market share. Ken has rapidly grown revenues for multiple early- and mid-stage startup companies. He has held executive marketing and sales leadership positions for multiple SaaS enterprises including Purple Communications, SocialGrow, and Online Buddies; and held product leadership roles with Avaya, Lucent Technologies, and AT&T. A graduate of the Stanford Graduate School of Business' Marketing Management Program, Ken earned his Master's degree in International Management from the Thunderbird School of Global Management and his Bachelor's degree in International Economics and German from Drew University. Ranked the #2 Chief Marketing Officer on Twitter worldwide by "Social Media Marketing Magazine", Ken is a frequent author and popular speaker on leveraging technology for marketing, and the leading practices to engage enterprise and consumer brands' customers online. Here are the highlights of our conversation with our guest: Ken starts off with how his passion of helping people put pieces together and have aha moments for themselves is derived from being an educator. He expounds on how he was molded and energized by being forced into new situations and by change. He shares his interest in being in a role where he can affect the most change and how this led to the journey he has so far. From being with large corporations where he felt he had very small impact, he moved to smaller organizations where he can have greater responsibilities and greater impact to both business and people he works with. How empowering it can be to have tools available at your fingertips to have an idea published and communicated directly; and whether or not it is more advantageous to have an entourage of designers, etc. to present presentations for you. What Unified Inbox is, some items which needs awareness from their users and non-costumers and the many way that their brilliant technology can make our lives way easier and improve the quality of our lives. How they are looking at improving their product in line with the current technology and especially for mobile; how they are making their content as accessible to as many markets as possible; and the processes they have in place to ensure they are keeping up with the trends. Check out the coolest project they had just finished by going to demo.unifiedinbox.com, log in and passwords are: uib. You can find the Unification Engine Project that they had just put up in their website. You can play with the tool by yourselves. You can find a virtual kitchen, virtual street scene, virtual factory, etc. and you can send messages using your own cellphone using your own network. Go and set your thermometer or turn on your vacuum cleaner..for real!

If you are an author, musician, blogger or other creative the last thing you probably want to do with your day is marketing. You want to write books, create and record songs or more. You don't want to be in front of a computer figuring out which social media platform to use, wonder when you should post and what you should post. So how can you use social media to create revenue without coming off salesy? How do you figure out which platform is for you? How do you make the biggest impact with your social media activities? Enter Ken Herron. Social Media Guru or as I prefer to call him, my personal social media Yoda! Ken answers 9 question and actually a few more to help you make the most of social media WITHOUT becoming overwhelmed by it. Popular author, speaker, and radio show host Ken Herron’s “day job” as Unified Inbox's Chief Marketing Officer is helping authors and other people around the world to use new technologies to develop stronger emotional connections online between their brands and their target audiences.  He has held executive-level marketing and sales leadership positions for multiple web and mobile tech companies, including Tourico Holidays, Purple Communications, SocialGrow, and Online Buddies; and has held product leadership roles with Avaya, Lucent Technologies, and AT&T. A graduate of the Stanford Graduate School of Business' Marketing Management Program, Ken earned his Master's degree in International Management from the Thunderbird School of Global Management and his Bachelor's degree in International Economics and German from Drew University.  Ken is ranked the #2 CMO on Twitter worldwide by "Social Media Marketing Magazine.” Ken uses the Outbox Pro publishing tool to make it faster and easier to create, review, edit, schedule, and publish great content on all of your different social networks and messaging/chat apps. Want to learn more, or ask Ken how he can help you to market your book or brand? Connect with Ken on Twitter at @KenHerron and on LinkedIn at in/kenherron.  

Do the words social media make you cringe? Or are you a regular user who wants to expand their reach more effectively? Whatever your level of experience or inexperience with social media you can begin making an impact by following a few key strategies to help you select your platform, target your audience and determine your impact. Whether using Twitter, Facebook, Pinterest, Instagram, Snapchat, Periscope or one of the many other social media platforms what matters is why you are using it and is it where your audience is hanging out. My guest on this episode is my personal social media Yoda. I don't always take his advice right away but I am learning to as just implementing one or two small changes regularly makes a significant impact on my results on social media. Cool Hunter Ken Herron increases emerging brands’ revenue and market share by using technology to develop stronger emotional connections between companies and their customers. Ken is an advisor for multiple global mobile and web startups, including TraveDoc, CharityCheckin, DIALaBRAIN, and Worldbop; and is the Head of Marketing for Singapore-based unified communications (UCaaS) startup Unified Inbox. He has held executive-level leadership positions at tech companies Tourico Holidays, Purple Communications, SocialGrow (acquired by Unified Inbox in 2014), and Online Buddies; and leadership roles at Avaya, Lucent Technologies, and AT&T. A graduate of the Stanford Graduate School of Business’ Marketing Management Program, Ken earned his Master’s degree in International Management from the Thunderbird School of Global Management and his Bachelor’s degree in International Economics and German from Drew University. Ranked the #2 CMO on Twitter worldwide by Social Media Marketing Magazine, Ken is a frequent author – including contributing to the 2014 book Apponomics and the 2013 book The Everything Guide to Mobile Apps – and popular speaker on leveraging technology for marketing. You can hear him share the latest social business news, trends, and best practices on the All Business Radio Network in the U.S. and Channel Radio in the U.K. Connect with Ken on Twitter at @KenHerron.   

Peggy and Shahab speak with social media marketing authority Ken Herron to learn what makes visual content so important and powerful. How can marketers create great content that coverts? Ken shares THE blueprint all marketers can — and should follow — to create great content that will convert. The post The Power Of Visual Content; Creating Great Content That Will Convert appeared first on Mobile Presence.

What Marketers Need to Know About Born Mobile Apps as Senior Level Global Marketing Executive Ken Herron returns to continue his list of The Seven Dwarfs of Social Media and how you should know all of the social networks to use to market your brand! Related articles across the webMobile App Data, Creation Headaches and Realistic ExpectationsThe Seven Dwarfs of Social Media with Ken HerronMobile Ordering Apps

Social media authority and global marketing executive Ken Herron provides marketers a crash course in the latest mobile-only, messaging-based social networks. How should you connect with your customers on these anonymous social networks and what are the ‘rules for engagement’ on Snapchat, Whisper, Secret, YikYak? Listen in for practical advice. The post Ken Herron’s Guide To Mobile-Only Social Networks appeared first on Mobile Presence.

Social media guru Ken Herron is back to discuss the newest, mobile-only messaging-based social networks, and offers us The Seven Dwarfs of Social Media and how you should know all of the social networks to use to market your brand!Related articles across the webMobile Marketing and the Law Part 25 Mobile Marketing Mistakes; Why Managing Mobile App Performance MattersMobile Marketing Tactics Part 2InMobi: How Native Ads and Better Targeting Increase ConversionsGetting The Most Out of Mobile With Neil PatelHow to Make Money and Acquire Customers With Your Mobile AppMobile Ordering Apps

Do you need to create new content for the New Year? Cool-Hunter and social media guru Ken Herron provides actionable advice on how you can freshen up last year’s content with new visuals, new angles and new outreach. Why reinvent the wheel? Following Ken’s rules will equip you to get much more out of your mobile content. The post How to Get More Out Of Your Mobile Content appeared first on Mobile Presence.