Podcasts about global brands

How do you leverage the spotlight of national television to fuel massive business growth?This week on That Entrepreneur Show, we welcome the incomparable Lateshia Pearson, CEO of Lateshia Pearson Enterprise, Inc., founder of Women Brunch, and TV Personality on the Oprah Winfrey Network (OWN) hit series, Belle Collective.Lateshia embodies the perfect mix of "grit and glam," showing entrepreneurs how to build a scalable empire while prioritizing self-care and empowerment. She's not just a reality star; she's a strategic force who turned public notoriety into a powerful platform for female founders.In this empowering episode, Lateshia dives deep into:The Power of the OWN Platform: How she strategically uses her affiliation with Oprah's Network to build global visibility and credibility for her luxury marketing firm and mentorship programs.Building Without a Blueprint: Lateshia's journey of creating successful ventures like Women Brunch from scratch, overcoming initial challenges in the South, and defying outdated stereotypes in the workplace.Reality TV with Purpose: The strategic mindset shift required to move beyond exploitation and use a public platform to authentically uplift and inspire Black women entrepreneurs.Grit & Glam: Balancing high-stakes business demands with self-care practices, including sharing her personal health journey with PCOS while living life in the public eye.From Nonprofit to Profit: The necessary steps and business hacks she used to transition a mentorship program (Empower Me Sis) into a thriving, sustainable business.If you want the inside track on high-stakes branding, defying adversity, and turning your personal story into a powerful professional asset, this conversation with Lateshia Pearson is essential listening.Support the showRemember to subscribe for free to stay current with entrepreneur conversations. Want the episode freebie or have a question for our guest or Vincent? Interested in becoming a guest or show partner? Email us.This Episode is Brought to You By: Coming Alive Podcast Production: www.comingalivepodcastproduction.com Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Tracey Felicidade Jones is the CEO and Founder of Trace Brand Building, a global branding and marketing agency with operations in South Africa and the United States that helps businesses build memorable, iconic brands. With over 20 years of experience in FMCG and pharma, Tracey's leadership has earned her company an impressive client list, including international brands like Dr. Oetker and Novartis, and results such as helping clients achieve Guinness World Records. Tracey's journey from growing up in South Africa during and after apartheid to relocating and successfully expanding her business in the US gives her a unique, resilient perspective on brand-building and entrepreneurship. In this episode… What does it really take to rebuild your life and business from the ground up? For some, reinvention is a branding exercise. For others, it's survival. How do you start over in a new country, in a new market, and still manage to build something stronger than before? For Tracey Felicidade Jones, the answer begins with grit and perspective. A lifelong entrepreneur who has faced everything from rolling blackouts to armed hijackings in South Africa, Tracey believes that true brand reinvention mirrors personal resilience. Drawing on her background in dietetics, global marketing, and storytelling, she built a business rooted in authenticity — helping companies rediscover their identity through archetypes and emotional connection. After relocating to Colorado, she reimagined her agency to fit the American market, proving that adaptability and heart can turn disruption into growth. Her story is a reminder that great brands, like great people, thrive by staying true to their essence while boldly embracing change. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Tracey Felicidade Jones, CEO and Founder of Trace Brand Building, to discuss how she reinvented her global agency after moving from South Africa to the US. Tracey also shares her vision for the future of creative leadership and the importance of staying authentic in a rapidly changing world.

On today's episode we're thrilled to welcome Edmund Lam, Global Brand and Creative Director at Cozey. Edmund's journey from graphic designer to Global Brand and Creative Director is nothing short of inspiring. With a background that spans across music, fashion, and now furniture, he brings a unique perspective on how brands can and should evolve beyond traditional brand guidelines.Edmund shares his insights on why brand books might be a thing of the past and how embracing principle-driven branding can lead to more authentic and relatable connections with consumers. Edmund's approach to creativity is all about experimentation and pushing boundaries, making this conversation a must-listen for anyone looking to innovate in their work.

What does it really take to turn creative talent into an 80K month—while cutting delivery times to 7–10 days and landing destination clients worldwide?On Prime People, Justin Konikow sits down with Meg Bradyhouse, founder of Bradyhouse Studios (Kauai, Hawaii), to unpack the operational playbook behind a thriving destination wedding photography brand. We cover surviving a public setback, moving from Canada to Hawaii, landing hotel contracts, building a lean team, and implementing AI photo editing (ImagenAI) for lightning-fast delivery without sacrificing quality. Meg breaks down pricing, outsourcing, DRI ownership, lead magnets, and a DM workflow that converts followers into warm leads—plus how joining Dan Martell's community triggered a “quantum leap” in growth.What you'll learn:-How to go from “artist-only” to operator with checklists, DRIs, and clean handoffs-AI for creatives: training a personal edit profile to finish 5,000-image weddings in minutes-Lead gen at scale: crafting lead magnets, using DMs without the icky automation, and warming an audience-Pricing & profit: raising rates, lowering volume, and buying back time-Crisis to comeback: handling public criticism, compliance, and mindset under pressureWhy listen to us:Justin is a brokerage owner and host of Prime People, known for operator-level conversations with top performers. Meg has shot 1,000+ weddings, runs a destination brand serving 100–150 weddings/year, and coaches creatives on systems, pricing, and growth—recently jumping to $80K+ months.Curious about ImagenAI? Click on the link to try it and get 1,500 credits for FREE!https://imagenai.com/megculltonumberIf this helped, subscribe, like, and comment your next move: lead magnet, DM workflow, or outsourcing edit. Share with a creative who needs real systems—not fluff.

Trish Butler has held senior marketing roles at household names such as B&Q, Screwfix, McCann, and the Taxback Group (now CluneTech). These roles gave her a front-row seat to the challenges of scaling international brands, managing multiple markets, and aligning teams around shared values and goals. Host Simon Hodgkins catches up with Trish Butler, Portfolio CMO, on this episode of VistaTalks.Key TakeawaysTrish closed the conversation with a message every business leader should remember: keep it simple. Focus on clarity, consistency, and delivering on your promise every time. Growth comes not from complexity, but from clear communication, strong culture, and customer-centric thinking.00:00 - Trish Butler - VistaTalks Ep 18201:26 - Building Brands in High-Growth Startups07:02 - Lessons from Leading Multiple Brands10:33 - Scaling Brands Effectively16:24 - The Role of AI in Marketing21:32 - Culture, Communication, and Alignment26:00 - Go-To-Market Strategies That Work (and Fail)31:50 - Leading Global Teams and Key TakeawaysAbout VistaTalks: VistaTalks has an incredible lineup of guests from around the globe. We love to feature interesting discussions with interesting people from all around the world. Follow VistaTalks on Spotify for all the latest episodes, or subscribe to the show on Apple and Google podcasts. VistaTalks is available on many other podcast platforms. To learn more about VistaTalks, please visit https://www.vistatalks.com Social Media: X - https://x.com/vistatalks Facebook - https://www.facebook.com/VistaTalks Instagram - https://www.instagram.com/vistatalks LinkedIn - https://www.linkedin.com/company/vistatalks

Today I'm absolutely thrilled to have Olivia Ferdi, CEO and co-founder of TRIP, join us once again on fhe show.Since her last appearance on Brand Growth Heroes, TRIP has skyrocketed from around £14 million in annual sales to a projected $100 million this year.In this episode, Olivia shares with me how she and her team have achieved incredible growth, from blending CBD drinks in their kitchen as newlyweds to leading a global brand that's changing how we think about calm, wellbeing, and soft drinks. We talk about:How TRIP's super impressive recent raise came together and what it means for the next stage of growthExpansion and growth in the US markerBuilding a globalbrand around the feeling of calmThe power of consumer insight and innovation in scaling fastBalancing bold ambition with authenticity, motherhood, and leadershipHow Olivia herself has evolved from lawyer to founder and the hidden ‘superpowers' she's discovered along the way- and how you can find yours tooWhat struck me most in this conversation is Olivia's honesty about growth, instinct, and personal transformation. She reminds us that every one of us might have a hidden superpower we haven't yet discovered, and that's both liberating and exciting.If you enjoy this episode, please like, follow, or subscribe on your podcast app, and share it with a fellow founder or colleague who'll be inspired by Olivia's story.Useful linksTRIP websiteTRIP InstagramConnect with Olivia Ferdi on LinkedInConnect with TRIP on LinkedInFind out more about CALM: The #1 app for sleep, meditation and relaxation here============================================================Thanks to Brand Growth Heroes' podcast sponsor - Joelson, the commercial law firm=============================================================If you're a founder, you already know how much of your energy goes into building the perfect product, creating standout branding and connecting with your consumers.But don't forget that scaling a CPG business also comes with a maze of legal complexities that can make or break your business journey. From contracts, term sheets and regulatory compliance to protecting your brand's intellectual property as you expand, it's essential to get it right.And that starts with the right legal partner.So we're thrilled to introduce Joelson, a leading commercial law firm that specialises in guiding the founders of scaling CPG brands, as Brand Growth Heroes' sponsor.With long-term relationships with clients like Little Moons, Trip, Eat Natural, Bear Graze, and Pulsin, Joelson is also famous for advising the innocent founders in their landmark sale to Coca-Cola! As a female team, we are especially impressed by Joelson's commitment to championing female founders in CPG.Not many law firms are also BCorps, nor do they specialise in helping founders navigate the legal challenges of scaling without stifling the creativity and momentum that got you here in the first place. So thanks, Joelson—we're delighted to have you on board.If you'd like to get in touch to find out more, why don't you drop them a line at hello@joelsonlaw.com!==============================================A tiny favour: If this episode inspires you to think about new ways to drive business growth, please could you click FOLLOW or SUBSCRIBE on your favourite podcast app and leave a review?This small gesture from you means the world to us, and allows us to share these nuggets of insight and value with you more often.You won't want to miss the next episode, in which Fiona Fitz talks with another successful founder of a challenger brand who shares more valuable insights into driving growth.Please don't hesitate to join our Brand Growth Heroes community to stay updated with captivating stories and learnings from your beloved brands on their path to success!Follow us on our Brand Growth Heroes socials: LinkedIn,Facebook, Instagramand YouTube.Thanks to our Sound Engineer, Gyp Buggane, Ballagroove.com and podcast producer/content creator, Kathryn Watts, Social KEWS.

Beth Bender is the President and Creative Director of Beth Bender Beauty, and a true pioneer in the beauty industry. In 2003, she revolutionized eye makeup by creating the world's first eyeliner and eye makeup stencils; tools designed to help anyone, no matter their skill level, achieve professional looks with ease. With over 20 patents for her designs, Beth has not only changed how people approach makeup but has also built a legacy of innovation and accessibility. Her products have been featured in top magazines and used by celebrities, and she continues to push boundaries through SkinLure and her newest venture, Sainte Labs. Beth's story is about creativity, resilience, and making beauty effortless for everyone. What you will learn in this podcast: • How Beth validated a real problem and prototyped the first stencil from an eyebrow guide. • Protecting innovation: building a moat with 20+ patents and handling copycats. • Scaling without stores: leveraging Amazon, viral moments (Today Show, influencers), and social proof. • Creativity vs. business: separating formulation time from pricing, marketing, and channel strategy. • Launch tactics that work now: hero products (Sainte Labs neck cream), before/afters, TikTok Live/QVC, and word-of-mouth. • Founder mindset: resilience through crises, trusting your gut, avoiding bad partners, and playing the long game. Connect with Beth Here https://acalltothrive.com/how-to-turn-a-beauty-idea-into-a-global-brand

Justin Nimergood dives deeper into the strategies that fueled his transition from corporate sales to real estate leadership. He discusses how to identify high-value opportunities, delegate effectively, and structure a team that can operate independently while still delivering exceptional results. His approach emphasizes efficiency, letting him focus on activities that drive revenue while empowering his agents to succeed on their own. The episode also explores the mindset shifts required to scale a business sustainably. Justin shares how he avoids common pitfalls like the founder's trap, builds a strong company culture, and leverages technology and social media to amplify reach and influence. Listeners will walk away with actionable tactics for growing a resilient business, creating a clear vision, and positioning themselves as leaders in their industry. Quotes: “If it's not a commission-generating activity, I don't do it.” “Build a team so strong you can step away and the business thrives.” “You have to seek outside help to scale your business.” Resources: Follow Justin Nimergood on Instagram Connect with Justin Nimergood on LinkedIn Live Life From The Inside Out ALWAYS

She's built one of the most beloved food brands on the planet and she's done it without spending big on ads. Shona Campbell, Chief Marketing Officer of Ottolenghi, shares how she's turning global awareness into commercial success through partnerships, storytelling and an obsession with earned media.Welcome to the Marketing Hustle - a podcast about the real work behind building bold brands. We go behind the scenes with founders and marketing leaders to hear honest, unfiltered stories of what actually drives growth and cuts through the noise to build something that lasts.Today's guest is Shona Campbell, Chief Growth and Marketing Officer at Ottolenghi - one of the world's most iconic food brands. In this episode, Shona shares the fascinating reality of scaling a 23-year-old brand that's known everywhere, but only truly sold in London. From the evolution of book marketing to launching grocery products and Substack, Shona reveals how Ottolenghi stays relevant, loved and profitable, all with almost no paid media. She also opens up about balancing luxury brand thinking with startup agility, how to protect creative values at scale and why sometimes, saying “no” is the most strategic growth move you can make.

Ben Weiss set out to create the future of footwear. With nothing but conviction and a radical idea to merge AI with design, he reached out to Reebok co-founder Joe Foster, the man who turned a small factory dream into a global empire. What began as a cold message became a collaboration between two builders chasing the next revolution in shoes. In this episode, Ben and Joe join Ilana to unpack what it takes to see opportunity before the world does and how to keep building, no matter the odds or the decade. Joe Foster is the co-founder of Reebok, the small family startup that became one of the world's most iconic sports brands. Ben Weiss is the founder and CEO of Syntilay, a footwear innovation company building the future of sneakers through AI design and 3D printing. Together, their partnership is transforming the footwear industry. In this episode, Ilana, Ben, and Joe discuss: (00:00) Introduction (03:50) The Birth of Reebok (09:59) Breaking into the U.S. Market Against All Odds (19:04) How Women Skyrocketed Reebok's Success (20:19) Hollywood and the Rise of Reebok (23:04) Facing Challenges with Optimism (25:27) Syntilay: A New Concept in AI Footwear (28:30) Persistence and White Space Thinking (32:56) Innovating with AI and 3D Printing (36:17) The Future of Footwear and Technology (41:41) Advice for Aspiring Entrepreneurs Joe Foster is the co-founder of Reebok, the small startup he and his brother Jeff built into one of the world's most iconic sports brands. Through innovation and perfect timing, he helped turn Reebok into a global household name. After stepping away, he authored the bestselling memoir Shoemaker and launched the How to Survive & Thrive series, now in its fourth edition. At 90, he continues to speak worldwide and mentor founders, sharing enduring lessons on creativity, resilience, and reinvention. Ben Weiss is the founder of Syntilay, a Florida-based startup pioneering AI-designed, 3D-printed sneakers. With advisors like Reebok founder Joe Foster and original Shark Tank investor Kevin Harrington, Ben is redefining how shoes are created through technology, speed, and personalization. His mission is to empower creators to design and own their own footwear brands. Connect with Joe and Ben: Joe's LinkedIn: linkedin.com/in/joe-foster-a38a4b10b  Ben's LinkedIn: linkedin.com/in/benxweiss/  Resources: Syntilay: https://syntilay.com/  Joe's Book, Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand: https://www.amazon.com/dp/1471194019  Leap Academy: Ready to make the LEAP in your career? There is a NEW WAY for professionals to fast-track their careers and leap to bigger opportunities. Check out our free training today at https://bit.ly/leap--free-training

Filip Keuppens is the CEO of The Pickle Juice Company, a functional beverage company known for its specialty sports hydration beverage, Pickle Juice®. Under his leadership, he scaled the company from $250,000 in annual revenue to over $10 million, turning it into a global, science-backed brand. Before The Pickle Juice Company, Filip held sales roles at major firms, including 20th Century Fox, Warner Home Video, and Kraft Heinz. In this episode… Building a brand that stands out in a saturated market isn't just about clever marketing or bold claims; it's about proving your worth through tangible results. How can you create something so authentic that your customers become your loudest advocates? According to consumer product growth and brand strategy veteran Filip Keuppens, building an authentic brand starts with truth, humility, and action. Instead of controlling the narrative, he advises leaders to let users experience the product and share honest feedback, even if it's negative. Additionally, showing up, listening, and leading by example is the foundation for lasting growth and team trust. Genuine credibility can't be bought; it's earned through consistency and transparency. In this episode of the Up Arrow Podcast, William Harris welcomes Filip Keuppens, CEO of The Pickle Juice Company, to discuss building authentic brands through action and accountability. Filip shares how experiential marketing fuels sustainable growth, why staying humble helps scale culture, and what it means to lead with integrity.

Pop culture is no longer background noise, it is the marketplace. From K-pop fandoms to TikTok trends, Gen Z is reshaping how brands connect, communicate, and grow. The Breakfast Show invites Jonathan McCarthy, VP of Marketing at Mondelēz Southeast Asia, to unpack how cultural collaboration and fan energy are driving measurable business impact, what Southeast Asia reveals about global youth marketing, and how every entrepreneur can learn to move at the speed of culture.See omnystudio.com/listener for privacy information.

In this episode I speak to Dani Pearce, founder of the globally successful footwear brand Merry People. We start with Dani's early memories of farm life in Australia, her journey through various jobs, and the idea she had that led to her launching her brand. Dani shares how she navigated her company's growth, including securing her first factory in China, selling at farmer's markets, and transitioning to e-commerce. We also delve deep into her personal life, discussing the impact of motherhood on her career, her husband becoming the primary caregiver for their kids, and the importance of maintaining kindness and authenticity as a leader. Tune in for a candid conversation about resilience, growth, and staying true to oneself in business. Find Merry People online here  Find Merry People on Instagram here  Join the conversation with me on Instagram here  ----------- This episode is supported by April & White, a brand built on a passion to fuel the imagination of children everywhere, not least with their beautiful bespoke letters from Father Christmas for your little ones. Sonia the founder approaches every product with an eye for beauty and detail to really keep the magic alive for your little believers, applying calligraphy by hand so that every letter and envelope is unique, personalised, and magical. Alongside her letters from Santa Sonia has a glorious selection of stocking fillers to make your kids' Christmas even more special, from beautifully boxed reindeer food to North Pole chocolate pennies and reindeer bells and even a magical memory journal to capture the sparkle and wonder of their Christmas. Order your letters from father Christmas by 5th December to be sure to receive them in time for the big day, and check out aprilandwhite.co.uk to shop now. Magic awaits.  --------- Episode Highlights 01:20 Meet Dani Pearce: Founder of Merry People 02:25 Danny's Early Life and Career Beginnings 09:47 The Birth of Merry People 28:32 Challenges and Early Struggles 32:27 Balancing Side Jobs and Business Growth 35:37 Yearly Growth and Digital Shift 37:30 Going Global: US and UK Expansion 43:43 Balancing Motherhood and Business 54:45 Future Plans and Retail Expansion 58:17 Leadership and Personal Growth 01:02:22 Final Thoughts and Advice  

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.   Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media   SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Sean Whalen, founder of Lions Not Sheep. Sean shares his journey from early business success and personal struggles with depression to finding purpose through vulnerability and authenticity. He discusses building his empowering brand, the challenges of rapid growth, and the importance of honest storytelling. Sean emphasizes helping men live courageously and authentically, reflecting on legacy, family, and living without regrets. The episode highlights how embracing one’s truth can lead to both personal fulfillment and business success. TAKEAWAYS Personal and professional journey of Sean Whalen, including early success and struggles with depression. The concept of vulnerability and authenticity in social media and business. The origins and growth of the Lions Not Sheep brand. The impact of societal conditioning on men's mental health and expression of feelings. The importance of storytelling and purpose in building a brand. Rapid growth challenges in scaling an apparel business. The significance of sharing personal truths for mental well-being. The role of genuine communication in connecting with audiences. Sean's mission to empower men to live authentically and courageously. Reflections on legacy, family, and prioritizing meaningful life experiences over material success.  

In this empowering episode of The Kelly Roach Show, Kelly sits down with leader, entrepreneur, and founder of Rewritten Skincare, Cynthia Garcia. From growing up without running water to building multimillion-dollar certification programs, Cynthia shares how she transformed her pain into purpose (and why she believes women in their 40s and beyond are just getting started). Cynthia shares how she turned setbacks into muti-seven figure success, her powerful lessons on rewriting the stories that hold us back, and what it truly takes to reinvent yourself when the world says you can't. Whether you're navigating a new season in business or dreaming of your next chapter, this episode will reignite your belief that it's never too late to begin again. Timestamps 01:20–04:00 – From health struggles to building certification programs that generated millions in revenue. 04:00–06:30 – The defining moment after giving birth that sparked a business model overhaul. 06:30–08:40 – Overcoming scarcity mindset and finding courage to do business differently. 08:40–11:30 – Facing imposter syndrome while launching a new company—and rewriting limiting beliefs. 11:30–13:40 – The power of rewriting your story and ignoring validation from others. 13:40–16:30 – The danger of comfortability and the call to follow new challenges. 16:30–18:30 – How Rewritten was born: rejecting cultural messages about aging and invisibility. 18:30–22:00 – Reinvention through action: building a brand in a new industry from scratch. 22:00–25:00 – Key lessons from Cynthia's career: asking better questions, learning fast, and leading from humility. 25:00–28:00 – Rewritten's mission: helping women look and feel powerful at every stage. 28:00–30:00 – Revolutionary skincare science and building a $100M brand vision. 30:00–31:00 – Cynthia's final message on purpose, contribution, and rewriting the story for the next generation. Resources: Check out Rewritten anti-aging skincare: https://www.rewrittenbeauty.com/#a_aid=kellyroach Follow Cynthia on Instagram: @iamcynthiagarcia Cynthia's FREE SELF-Made resources: https://www.cynthiagarcia.com/resources

In this episode of Scratch, Eric chats with Bronwen Foster-Butler, CMO of Finisterre, the cold-water surf brand from Cornwall proving that purpose and performance can coexist. Bronwen shares how community became Finisterre's real growth engine, from “creating through community, not for it,” to rethinking top-of-funnel marketing and focusing on relationships over reach. She shows how listening to your customers can lower CAC, build loyalty, and create true advocates.Finisterre began with a simple insight: the surf industry's glossy, tropical image that didn't reflect the real, rugged world of UK surfers. Today, it's a B Corp and leading challenger brand proving that you can grow profitably without losing your soul.And finally, she dives into how a strong sense of place in Cornwall's coastline and the shipping forecast origins of the Finisterre name and thus gives the brand its distinct voice. Ultimately, the takeaway for marketers is clear: scaling through a niche isn't limiting but it is the future. Staying true to who you are as a brand, and give a platform to your community to carry the story forward.Watch the video version of this podcast on Youtube ▶️: HERE          

Get a breakdown of Ben's brand-building frameworks in my free newsletter: https://bit.ly/4noPRukApply to work with me:https://bit.ly/4oDmAgxBen Branson is the founder of Seedlip - the world's first non-alcoholic spirit. In this episode, Ben shares how he built a completely new drinks category from his kitchen and turned it into a global brand stocked in 40+ countries and acquired by Diageo.We cover how Seedlip went from an idea in a small kitchen to a movement changing the drinks industry, the creative philosophy that drives Ben's work, how he blends art and science in brand building, and what's next for his ventures like Seasn and Sylva. If you're a brand builder, founder, or creative entrepreneur, this is a masterclass in vision, purpose, and originality.Listen on Your Podcast Player:https://podcasters.spotify.com/pod/show/creatorplaybooksFollow Callum on socials:Instagram – https://www.instagram.com/thecallumc/TikTok – https://www.tiktok.com/@heycallumX – https://x.com/mcdonnellcallumLinkedIn – https://www.linkedin.com/in/callummcdonnellProduced by 7xContent – make your own Podcast with us:https://www.7xcontent.comFollow Ben:Instagram – https://www.instagram.com/seedlip_benLinkedIn – https://www.linkedin.com/in/benbransonYouTube (podcast) – https://www.youtube.com/@hidden20charityTimestamps:0:00 – Introduction1:34 – The origin story: how Seedlip began in a kitchen garden6:12 – Turning a personal experiment into a global drinks brand11:25 – Naming, storytelling, and the design philosophy behind Seedlip17:18 – What it takes to pioneer a new category in the drinks world23:05 – The moment a huge company came knocking29:42 – Staying true to purpose after acquisition35:26 – The power of restraint: branding lessons from simplicity41:15 – Building brands with emotion and authenticity48:10 – Launching the next generation of purpose-led products55:42 – The tension between creativity and commercial success1:03:38 – What Ben learned from failure and iteration1:12:06 – Designing for meaning, not just marketing1:20:14 – The impact of nature, art, and ritual on creative thinking1:28:45 – What founders get wrong 1:36:22 – The future of non-alcoholic culture and conscious consumption1:42:49 – Final lessons

On today's episode, I am speaking with Cassey Ho and we get into her journey from teaching pop pilates classes at a local gym to building a global fitness and fashion empire - her journey is anything but ordinary. As the founder of Blogilates and POPFLEX, Cassey shares how she followed her heart and turned her creativity into a thriving brand. She opens up about the early days of YouTube, navigating online criticism, and the rise of “dupe culture” after seeing her own designs copied by other retailers. She also dives into protecting her work through patents, balancing business with her husband and COO Sam, and why she still swears by mat pilates over the reformer craze. Honest, inspiring, and full of hard-earned wisdom, this conversation is a masterclass in staying authentic while scaling a dream. Enjoy!To connect with Cassey on Instagram, click HERE.To connect with POPFLEX on Instagram, click HERE.To shop POPFLEX, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Head to hellowinx.com/dreambigger for 50% off Winx at Walgreens, that's hellowinx.com/dreambigger for 50% offGo to getcanopy.co to save $25 on your Canopy Humidifier purchase today with Canopy's filter subscription. And look for other Canopy products such as the Canopy Bath and Shower Filter.Use code DREAMBIGGER at checkout for 15% off your entire order at www.vionicshoes.com when you log into your account. 1 time use only.The founder, Kourtney of Kale Me Kourt Nutrition, gave us a special promo code for you to use – DREAMBIGGER for $1500 off the program. Jump on a free info call with one of their specialists and make sure it's the best fit for you. And don't forget to use the promo code to save when you join the fun.Curology is giving Dream Bigger listeners a special link to try DayPrime for FREE when your subscribe, just pay $5.45 shipping and handling!Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rafa Martinez's story redefines what it means to build success from the ground up.From surviving a civil war in El Salvador to earning multi-million-dollar bonuses as a commodities trader, this episode uncovers how he turned adversity into purpose, discipline, and lasting wealth.Rafa shares his lessons on hard work, risk, and creating value in every opportunity. He opens up about his family's sacrifices, his rise through the energy markets, and how he's now channeling that same intensity into Rafa Racing, a $50M motorsports and media venture.Instagram: https://www.instagram.com/rafaracing.club/Website: https://linktr.ee/rafaracing.club?utm_source=linktree_profile_share<sid=0efdfbc2-32d2-4310-868c-a841af66958eTune in every Tuesday at 10 AM for another inspiring success story, along with the proven formula to help you achieve your own goals. Don't miss out on the insights that could change your life!Buzzsprout- https://successformulapodcast.buzzsprout.com/Spotify - https://open.spotify.com/show/7aRe06pXIq6yq8GQf62NBMAmazon Music - https://music.amazon.com/podcasts/1393b77c-626a-4a53-bdd5-43ce3b1aa15b/success-formula-podcastApple Podcast- https://podcasts.apple.com/gb/podcast/success-formula-podcast/id1748704615Our Social Media:Youtube: https://www.youtube.com/@OfficialSuccessFormulaInstagram: https://www.instagram.com/officialsuccessformula/Twitter: https://x.com/_SuccessFormula/Tiktok: https://www.tiktok.com/@officialsuccessformula

Sports brands struggle to maintain relevance beyond game day. Marissa Solis, SVP of Global Brand and Consumer Marketing at the NFL, transforms seasonal entertainment into year-round cultural engagement through strategic storytelling and community impact. In this conversation with host Nataly Kelly from Zappi, Marissa reveals:the "script insight" framework that turned social criticism into beloved campaignsthe three-pillar international expansion model prioritizing fan potential over current popularityher "no NFL season" philosophy that keeps 300+ million fans engaged through combine, draft, and off-season drama cyclesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another episode of the Performance Marketing Spotlight! This week, host Marshall Nyman sits down with Tricia Mahoney, Chief Marketing Officer at Twisted X Global Brands. Tricia shares her unique journey into marketing, the challenges and rewards of building three footwear brands from the ground up, and why Twisted X's partnership-driven, retailer-first approach is both thrilling and demanding. Dive into insights on digital marketing strategy, influencer collaborations, and the ever-evolving role of AI in creative processes. If you're curious about how an authentic, partnership-based brand navigates performance marketing in today's fast-paced world, you won't want to miss this conversation.

In this episode of The Deal, Alex Rodriguez and Jason Kelly talk to Dallas Cowboys owner, President & General Manager Jerry Jones about how he turned “America’s Team” into a global brand. In this conversation, they discuss the risks Jones took to redefine the role of National Football League teams, how he faces criticism and the high-stakes deals that have shaped his legacy, including the controversial trade of Micah Parson.See omnystudio.com/listener for privacy information.

When Jackie Slaght joined E Tech Group, she didn't expect to become the “accidental B2B marketer.” Now as Director of Marketing Communications, she's helping unify a global team through storytelling and a newly launched podcast, Beyond Tech. In this episode, Jackie shares how the show amplifies technical voices, strengthens internal communication, and fuels eTech's growing brand presence across multiple global locations.

Con un valore di oltre 470 miliardi di dollari, seppur in lieve calo, per il 13esimo anno consecutivo Apple è il brand più potente al mondo. Lo rivela Best Global Brands 2025, la classifica firmata Interbrand che ogni anno mette in fila le 100 marche di maggior valore a livello globale. La classifica di quest'anno conferma anche gli altri due brand sul podio, Microsoft e Amazon, ma contiene molte sorprese che, tra le righe, raccontano le profonde trasformazioni che il mondo dei consumi sta attraversando. Ne abbiamo parlato con Manfredi Ricca, Global Chief Strategy Officer di Interbrand.La crisi economica si misura anche con l'orlo delle gonne: se sale e le gonne, quindi, si accorciano non c'è da preoccuparsi, se scende e le gonne si allungano arriva la recessione. È solo uno degli elementi del "guardaroba della recessione", tendenza protagonista del focus sui trend di questa settimana, che abbiamo mappato con Elena Marinoni, senior trend researcher di Nextatlas.Omaggio a Diane Keaton nella riflessione finale con il sociologo dei consumi Francesco Morace. Attrice straordinaria, musa di Woody Allen, ma anche icona di stile, con quell'uso ironico ed elegante dei capi maschili - la camicia, la cravatta, il panciotto - simbolo di emancipazione e libertà.

When passion meets purpose, branding magic happens, and Leandro Petersen knows it better than most. As Chief Commercial & Marketing Officer for the Argentine Football Association (AFA), he's helping turn Argentina's fútbol legacy into a global brand phenomenon. In this special bilingual episode, Petersen joins Steve Rosa and Michelle Spriegel to talk about building one of the most recognizable brands in sport — from global partnerships and new markets to the storytelling and strategy that keep Argentina's fútbol heartbeat strong. In Argentina, fútbol more than a sport, it's almost part of their national DNA. And at the center of it all is the Argentine Football Association (AFA), where Petersen leads the charge in transforming that cultural heartbeat into a global business powerhouse. From Lionel Messi's worldwide influence to AFA's expansion across markets like China, India and the U.S., Petersen shares how strategy, storytelling and pure passion are driving Argentina's global rise. The conversation dives into how AFA plans for their new high-performance center in Miami, and what it takes to keep the magic alive both on and off the pitch. Looking ahead, Petersen has his eyes set on FIFA World Cup 2026, which will be hosted across the United States, Mexico, and Canada. With soccer's popularity surging in North America, he sees a massive opportunity to grow AFA's reach during the tournament. From brand activations to fan engagement initiatives, Petersen's focus is on making Argentina not just the team to watch, but the experience to feel throughout the summer of 2026. At its heart, this conversation is about how passion, heritage and purpose can transform a team into a timeless global brand. Argentina's story is proof that when emotion meets execution, the result isn't just victory, it's legacy. Have an idea for a guest? Reach out at brandslam@addventures.com.

✨ Elise Longbottom, Director of Global Brand Marketing Strategy at Crocs☁️ Career journey from Vogue Sales Associate to Brand Marketer at Crocs☁️ How to pivot roles internally without starting over☁️ Why kindness and curiosity matter more than a perfect plan☁️ What working in events can teach you about brand building☁️ How to prep for every interview like it's her dream jobJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

What if your "little side-hustle" became the next big brand everyone’s talking about? That’s exactly what happened to Alyce Tran, the ex-lawyer who turned a $5K side project into The Daily Edited, built stores in New York and Singapore. Then, because one cult brand wasn’t enough, she launched In The Roundhouse, the tableware label making dinner look like a fashion moment. In this ep Victoria finds out exactly how Alyce went from corporate girlie with a creative itch to a serial founder of cult-status brands. You'll here the actual money story of how she bootstrapped both brands without investors, made big collab moves on a budget, and learned that million-dollar months don’t magically cure the “not enough” feeling.

How Jo Malone CBE Built A Global Brand, Faced Cancer, And Found A New Beginning in Dubai

Maren Hamilton, former Head of Social at The North Face and current Director of Global Brand and Community at popFly. We break down her core thesis: brand is social and social is brand. Maren shares why brands must stop treating social as a downstream channel, how to bring social thinking upstream into campaign planning and what it takes to build a social-first brand.  Enjoy this episode and discover other resources below: Insight Deck | Want 20 of our favorite insights shared on the show?  Booklist | Here's our curated list of recommended books over the years. LinkedIn | Join the conversation and share ideas with other industry peers. Apple Podcast | Want to help us out? Leave us a review on Apple. Guest List | Have a Guest in Mind?  Share them with us here.    

Joe Foster, born in 1935, is the co-founder of Reebok, established in 1958 with his late brother Jeff, continuing a family legacy in athletic footwear that began with his grandfather Joseph William Foster's pioneering spiked running shoes in 1895. Growing up in Bolton, UK, Joe was immersed in the family business J.W. Foster & Sons, which supplied shoes to Olympic athletes like Eric Liddell and Harold Abrahams. Joe and Jeff launched Reebok, starting in a small Bury factory and growing it into a $4 billion global brand by the 1980s, surpassing Nike and Adidas through aerobics trends and celebrity endorsements like Jane Fonda. Now 90, Joe authored Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand, detailing the sacrifices, triumphs, and entrepreneurial spirit behind Reebok's rise. His work emphasizes believing in one's abilities, enjoying the journey, and fostering teamwork.ParentShift course 30% OFF with the code "TRIBE". Link below:ParentShift: https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Joe on LinkedInOther Social Media Links for Joe:Instagram: @founderrbkOne Golden Nugget: Empowering Success Through Shared WisdomBooks Available in AmazonYou can explore more of Hernan's work on his website https://www.hernanchousa.com/.Music Production by Sebastian Klauer

Stefan Lagerqvist is a proven business leader best known for his unique blend of elevated financial expertise, strategic insight, and world-class brand-building experience, honed at P&G and Unilever. Currently, Stefan serves as the Group CEO at NICK'S, a Swedish better-for-you ice cream and protein bar brand that's made a name for itself in snack aisles across Europe and the US.    In this episode, we cover the unexpected difficulties Stefan and Nick's faced during their high-growth era, the keys to pulling off the best experiential marketing, and how Nick's crafted their flirtatiously bold brand voice.    What you'll learn in this episode:  The unexpected business challenges of extreme growth How to uncover your true target consumer The Nick's product that outperformed Snickers  Why having legacy brands copy you is great for business  How to evaluate creative without paid testing Why cynicism is necessary for business growth  The keys to pulling off the best experiential marketing  When challenger brands truly challenge legacy brands  How Nick's retooled their marketing approach for the US How Bethenny Frankel became Nick's #1 fan What to remember in influencer marketing  How Nick's balances their messaging to be both fun and functional   Resources:   Connect with Stefan on LinkedIn Learn more about Nick's on their website Follow Nick's on Instagram See Bethenny Frankel show Nick's love

This conversation with Seth Godin explores the difference between strategy and tactics, why most brands confuse the two, and how true marketing is about the product and story itself—not just promotion. Seth unpacks how systems shape behaviour, often invisibly, and how founders can break or reframe those systems to create new opportunities.The episode dives into the idea of customer traction and feedback loops—how the right audience, story, and channel can make or break a product. Seth illustrates with examples from Patagonia, Dyson, Apple, Prince Spaghetti, Tony's Chocolonely, Innocent Drinks, and Scharffen Berger Chocolate—showing how successful brands win by embedding meaning, status, and culture into their strategy, not just chasing tactics.Creativity and consistency are also central themes: Seth argues professionals “ship” every day, rather than waiting for inspiration, citing musicians and artists like Miles Davis, Rolling Stones, David Bowie, and Patti Smith. He frames origin stories as self-fulfilling—founders must choose a productive story that drives them forward.At its core, the episode is about seeing differently: spotting the hidden systems we operate in, distinguishing tactics from strategy, and building stories that compound over time. The conversation blends behavioural economics, culture change, and practical examples into a playbook for founders who want to grow brands that matter. ==============================================

Joe Foster, born in 1935, is the co-founder of Reebok, established in 1958 with his late brother Jeff, continuing a family legacy in athletic footwear that began with his grandfather Joseph William Foster's pioneering spiked running shoes in 1895. Growing up in Bolton, UK, Joe was immersed in the family business J.W. Foster & Sons, which supplied shoes to Olympic athletes like Eric Liddell and Harold Abrahams. Joe and Jeff launched Reebok, starting in a small Bury factory and growing it into a $4 billion global brand by the 1980s, surpassing Nike and Adidas through aerobics trends and celebrity endorsements like Jane Fonda. Now 90, Joe authored Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand, detailing the sacrifices, triumphs, and entrepreneurial spirit behind Reebok's rise. His work emphasizes believing in one's abilities, enjoying the journey, and fostering teamwork.ParentShift course 30% OFF with the code "TRIBE". Link below:ParentShift: https://www.hernanchousa.com/courses/parentshift?ref=c23daaEntrena Tu Legado (Spanish): https://www.hernanchousa.com/courses/entrenatulegado?ref=c23daaConnect with Joe on LinkedInOther Social Media Links for Joe:Instagram: @founderrbkOne Golden Nugget: Empowering Success Through Shared WisdomBooks Available in AmazonYou can explore more of Hernan's work on his website https://www.hernanchousa.com/.Music Production by Sebastian Klauer

เปิดพอดแคสต์เอพิโสดนี้ใน YouTube เพื่อประสบการณ์การรับชมที่ดีที่สุด ‘อะไรคือความท้าทายของการเป็น Global Brand' 21 ปีก่อน ‘เถ้าแก่น้อย' เริ่มต้นจากวัยรุ่นที่หัดทำธุรกิจ จนกลายเป็นเรื่องราวในภาพยนตร์ วัยรุ่นพันล้าน ที่คนไทยคุ้นเคย วันนี้แบรนด์เล็กวันนั้นได้เติบโตเป็น Global Brand วางขายแล้วทั้งในเอเชียและตลาดใหญ่ทั่วโลก แต่เบื้องหลังความสำเร็จยังมีราคาที่ต้องจ่าย และบทเรียนจากการยืนบนเวทีโลกที่ไม่เคยเปิดเผยมาก่อน The Secret Sauce อีพีนี้จะพาไปฟังมุมมองของ ต๊อบ อิทธิพัทธ์ พีระเดชาพันธ์ ซีอีโอ เถ้าแก่น้อย ฟู๊ดแอนด์มาร์เก็ตติ้ง จากเวที The Secret Sauce Summit 2025: Unleash the Business Beast ว่าเป้าหมายต่อไปของเขาคืออะไร

‘อะไรคือความท้าทายของการเป็น Global Brand' 21 ปีก่อน ‘เถ้าแก่น้อย' เริ่มต้นจากวัยรุ่นที่หัดทำธุรกิจ จนกลายเป็นเรื่องราวในภาพยนตร์ วัยรุ่นพันล้าน ที่คนไทยคุ้นเคย วันนี้แบรนด์เล็กวันนั้นได้เติบโตเป็น Global Brand วางขายแล้วทั้งในเอเชียและตลาดใหญ่ทั่วโลก แต่เบื้องหลังความสำเร็จยังมีราคาที่ต้องจ่าย และบทเรียนจากการยืนบนเวทีโลกที่ไม่เคยเปิดเผยมาก่อน The Secret Sauce อีพีนี้จะพาไปฟังมุมมองของ ต๊อบ อิทธิพัทธ์ พีระเดชาพันธ์ ซีอีโอ เถ้าแก่น้อย ฟู๊ดแอนด์มาร์เก็ตติ้ง จากเวที The Secret Sauce Summit 2025: Unleash the Business Beast ว่าเป้าหมายต่อไปของเขาคืออะไร

London has once again been recognized as the world's leading city brand, topping the Brand Finance Global City Index for the second consecutive year. But what does it mean for a city to be a “brand,” and what factors contribute to London's enduring global appeal?In this episode of Brand & New, we explore how London has built and sustained its reputation as a destination admired worldwide for all the right reasons: its dynamic business environment, its rich cultural heritage, its academic and scientific excellence, and its ability to innovate and adapt. And as INTA gets set to head to London for its 2026 Annual Meeting, we ask what lessons other cities  and global businesses can learn from London's example.We are joined by two distinguished voices, Konrad Jagodzinski, Place Branding Director at Brand Finance, and Tracy Halliwell MBE, Director of Tourism, Conventions, and Major Events at London & Partners. Together, they discuss how London continues to thrive as a global brand and why its blend of commerce, culture, and creativity keeps it at the top of the world stage.This episode of Brand & New is hosted by Willard Knox.Related Resources:About Konrad JagodzinskiAbout Tracy HalliwellAbout Brand FinanceBrand Finance lobal City Index 2024 About INTA 2026 Annual Meeting

Have you ever considered how differently beauty standards and body ideals are perceived from one country to another? Or how, during the pandemic, brands had to navigate not only cultural nuances but also rapidly changing local regulations? These are just some of our favorite real-world challenges explored in the latest episode of the Globally Speaking Podcast. Our host, Stuart Davison, Creative Director at RWS, sits down with creative colleagues at RWS, Sukhi Jhitta, James Marshall, and Silvia Sánchez Fernandez, to uncover how global brands can craft campaigns that truly connect across cultures. You'll hear how they see AI stepping in as a creative partner, helping to speed things up while keeping human authenticity at the heart of emotionally rich campaigns. Our team will even share some behind-the-scenes stories from their time at Cannes Lions 2025. Their key advice? Harness the power of storytelling and involve local experts early. Doing so is essential not only for building authenticity but also for successfully navigating today's complex global challenges.

Brothers Van and Sumit Sharma launched Rupee Beer about six years ago. The idea grew out of their family’s long history in the Indian restaurant business, their parents opened the first Indian restaurants in Maine after immigrating from the UK, and Van saw early on the challenges of finding a consistent supply of Indian beer in the U.S. Rupee Beer set out to fill that gap with recipes designed to pair with Indian food, using ingredients like basmati rice. The company started by contract brewing in Boston and has since expanded, now distributing in 20 states and selling through major retailers like Costco. Its lineup now includes a rice lager, an India pale ale, a mango wheat ale, and an upcoming non-alcoholic beer. In this episode Epicenter-NYC Co-Founder and Publisher, S. Mitra Kalita, sits down with Van to learn more about the story behind Rupee, navigating the alcohol distribution system, expanding into new markets, and building a business rooted in community. https://rupeebeer.com/ See omnystudio.com/listener for privacy information.

About the Guest:Adam von Gootkin was raised by a single mother and learned early on that humility and hustle go hand in hand. He built his first distillery from scratch, learned the liquor business by trial and error, and eventually launched Highclere Castle Gin a brand rooted in heritage, elegance, and authenticity.He's a passionate storyteller, a bold risk-taker, and a firm believer in building brands that outlive their founders. His journey is a masterclass in purpose-driven entrepreneurship.What You Will Learn:How early challenges can fuel bold leadershipWhy fear and procrastination are often two sides of the same coinHow Dale Carnegie's principles shaped Adam's fearless mindsetThe power of storytelling in building trust and influenceWhy authenticity and enthusiasm are essential leadership traitsJoin us for this inspiring conversation with Adam von Gootkin about dreaming big, acting boldly, and staying true to your values. Whether you're launching a brand, leading a team, or just trying to get out of your comfort zone, this episode will leave you energized and ready to take command. Please rate and review this Episode!We'd love to hear from you! Leaving a review helps us ensure we deliver content that resonates with you. Your feedback can inspire others to join our Take Command: A Dale Carnegie Podcast community & benefit from the leadership insights we share.

This episode of What the Truck?! delivers a packed lineup of industry insights and big-name guests. After a quick sponsor spotlight on Verizon Business, Harris dives into the headlines—covering FMCSA's English proficiency testing concerns, the latest State of Freight report, President Trump's approval of an $85B Union Pacific–Norfolk Southern merger, and shipping disruptions on the Mississippi River.The first guest, Scott Cornell, VP of Transportation at Travelers and a veteran cargo theft expert, breaks down the surge in cargo theft, particularly a 96% spike in metal thefts driven by copper demand. He explains thieves' methods, from straight theft at truck stops to sophisticated double-brokering scams, and shares prevention and recovery strategies for brokers and carriers.Later, David Galbraith, VP of Global Brand and Marketing at Mack Trucks, joins to discuss brand legacy, driver engagement, and marketing innovation. With decades of experience across automotive and tech, Galbraith explains how Mack is blending its heritage of toughness with forward-looking sophistication and comfort—highlighted by initiatives like the Mack Hotel campaign and the “Driven by Heroes” platform celebrating truck drivers as essential workers. Watch on YouTube Visit our sponsor Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode of What the Truck?! delivers a packed lineup of industry insights and big-name guests. After a quick sponsor spotlight on Verizon Business, Harris dives into the headlines—covering FMCSA's English proficiency testing concerns, the latest State of Freight report, President Trump's approval of an $85B Union Pacific–Norfolk Southern merger, and shipping disruptions on the Mississippi River.The first guest, Scott Cornell, VP of Transportation at Travelers and a veteran cargo theft expert, breaks down the surge in cargo theft, particularly a 96% spike in metal thefts driven by copper demand. He explains thieves' methods, from straight theft at truck stops to sophisticated double-brokering scams, and shares prevention and recovery strategies for brokers and carriers.Later, David Galbraith, VP of Global Brand and Marketing at Mack Trucks, joins to discuss brand legacy, driver engagement, and marketing innovation. With decades of experience across automotive and tech, Galbraith explains how Mack is blending its heritage of toughness with forward-looking sophistication and comfort—highlighted by initiatives like the Mack Hotel campaign and the “Driven by Heroes” platform celebrating truck drivers as essential workers. Watch on YouTube Visit our sponsor Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Grow a Small Business, host Troy Trewin interviews Stu Gregor, co-founder of Four Pillars Gin, shares his journey of growing a bold idea into a global gin brand. Starting in 2013, he scaled the business to 150 team members, sold over 6M bottles worldwide, and achieved a $100M exit. Stu dives into the challenges of competing with global giants, the power of storytelling in marketing, and building a strong company culture. He also reflects on navigating crises like COVID-19 and the lessons learned along the way. This episode is packed with insights on branding, leadership, and sustainable growth. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Stu Gregor, the hardest thing in growing a small business is the repetition — getting up every single day and pushing forward with the same energy and focus, even when challenges make you want to crawl under the doona and give up. What's your favorite business book that has helped you the most? Stu Gregor's favorite business book that has helped him the most is “The E-Myth Revisited” by Michael Gerber. He often recommends it to people starting a business because of its timeless lessons on building systems and processes for sustainable growth. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Stu Gregor shared that he doesn't follow specific business podcasts, but he listens to Fear and Greed, a short daily business news podcast by Sean Aylmer, to stay updated on current events. He also enjoys podcasts about politics, sports, and music, using them to learn about things outside his own expertise and broaden his perspective. What tool or resource would you recommend to grow a small business? Stu Gregor recommends finding an incredible business partner as the most valuable resource for growing a small business. He believes no one has all the skills needed to succeed alone, and a great partner can balance weaknesses, share the workload, and drive the business forward. What advice would you give yourself on day one of starting out in business? Stu Gregor would tell himself on day one to embrace the incredible journey ahead and have fun, as building a business will be one of the most exciting experiences of his life. He also advises staying fit and healthy, as the demands of entrepreneurship require energy and resilience to handle the challenges along the way. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Great storytelling is at the heart of building a powerful brand that people truly connect with – Stu Gregor Find a business partner who complements your weaknesses and shares your vision for success – Stu Gregor Resilience is the key trait every small business owner needs to survive and thrive – Stu Gregor      

Is playing by someone else's rules keeping you small (and underpaid)? Business growth strategist Anniedi Essien joins Michelle to spill the bold truths on owning your expertise, pitching like a pro, and showing up as your most unapologetic self—sneakers, sparkle, and all. If you're tired of underselling your brilliance and playing small, get ready to learn how to score those big corporate contracts, crush imposter syndrome, and bring your whole personality to the table. This one is a pep talk for everyone who's ever wanted to land dream clients, set their own rules, and finally get paid what they're worth.   Anniedi Essien is a Chief Swagger Officer, Business Growth Strategist and Keynote Speaker who loves empowering busy professionals to lead more healthy, wealthy and fulfilling lives. She went from burnt out as a top corporate healthcare executive to fired up as an entrepreneur by taking charge of her own health, regaining the sparkle in her eyes, and launching her dream biz at Idem Spark. Anniedi created Swagger School® to advise C-Suite executives, entrepreneurs and women in leadership on how to elevate their impact, influence and income—without sacrificing wellness—so they can build multiple streams of wealth and joy by growing with more corporate clients. As a former corporate buyer, she is passionate about equipping independent consultants with the tools they need to capture a bigger piece of the revenue pie globally by elevating their positioning and playing more boldly in the B2B space with swagger. Anniedi has a BA in biomedical ethics from Brown University and an MBA in strategy from NYU Stern School of Business. ------------------------ In today's episode, we cover the following: Visionary branding and entrepreneurship insights Lead generation vs. demand generation Strategic partnering for limitless impact Overcoming imposter syndrome with authenticity What swagger is and finding your competitive advantage Redefining professionalism Staying aligned with yourself through design thinking The role of AI and your creative advantage Marketing to corporate buyers and scale up Networking and the value of community Hitting your revenue with only a handful of clients Advice for entrepreneurs in September ---------------------- RESOURCES: Access Anniedi's FREE Ultimate Guide to Sealing More Corporate Deals to slay sales with corporate clients Episode 231: Styled to Lead: The Intersection of Aesthetic and Authority Episode 201: Building a Global Brand with Shay Bacani Episode 200: Our Teams' 2025 Bingoals Revealed Episode 176: Client Case Study: Piano C Property Management ----------------------- Guest info: To learn more about Anniedi and her consulting, follow her on Instagram @AnniediEssien and Facebook @Anniedi.Essien and visit her website, IdemSparkLife.com ----------------------- Boring packaging? Forgettable branding? Sticker Giant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMA25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO.   Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma. ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.   This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

What does it look like to build a seven-figure business by accident and then use those lessons to build a $40 million company on purpose?Meet Dan Demsky, CEO of Unbound Merino.After building a successful service agency that left him feeling like a prisoner, Dan started over with a new vision - to create a profitable, scalable business that truly supported his freedom and lifestyle.In this episode, you'll hear how he used a smart crowdfunding strategy, obsessed over product quality, and built a successful company with his best friends - all while working from wherever he wanted.In this episode:The key differences between a "service-based" and a "product-based" business modelHow to use a crowdfunding campaign to validate an idea, raise capital, and find your first 2,000 customersThe "manufactured momentum" strategy that helped Unbound Merino exceed its funding goal by over 1,000%Why working with your best friends can be the best business decision you'll ever makeHow to build a profitable, multimillion-dollar brand without high overhead, a massive team, or an officeWhy obsessive product quality is the ultimate marketing strategy for a direct-to-consumer brandTimestamps 00:01:42 – From a childhood snow-shoveling hustle to a seven-figure agency 00:06:05 – The shift from a service business to a product-based brand 00:08:15 – The "Aha!" moment that led to Unbound Merino 00:14:40 – A breakdown of the wildly successful crowdfunding strategy 00:21:00 – The biggest challenges and lessons from early fulfillment 00:24:20 – Why Dan believes working with your best friends is an amazing way to live 00:34:50 – The surprising strategy behind building a lean, efficient company 00:38:00 – The philosophy of a "lifestyle business" and its benefits 00:43:00 – Why obsessing over product quality is the best marketingThis episode of Deal Closers is hosted by Jason Gillikin, brought to you by WebsiteClosers.com, and is produced by Walk West. Hosted on Acast. See acast.com/privacy for more information.

What does it take to turn a family tea startup into a global brand, beloved by customers worldwide? Mike Harney, Vice President and Master Tea Buyer of Harney & Sons, joins me to share the extraordinary journey of growing one of the world's most respected tea companies — without ever taking outside investment.From tasting trips in Kenya and Mozambique to supplying major retailers like Barnes & Noble, Amazon, and Target, Mike reveals how passion, persistence, and quality turned Harney & Sons into a household name. Along the way, he shares the challenges of navigating tariffs, the art of tea tasting, and why staying family-owned has been central to their success.

In this episode of The Maria Fontana Show, I sit down with Stephen Marinaro—better known as TheSalonGuy—a true pioneer in the hair and beauty industry who has built one of the most recognizable brands from the ground up.Stephen shares his journey from working behind the chair to creating a powerhouse brand that includes a viral YouTube channel, a best-selling hair product line, a creative agency, and innovative digital platforms like the HairAdvisor app.We dive into:✨ How to reinvent yourself and scale beyond “just doing hair.”✨ The secrets to building a memorable personal brand that stands out.✨ Creating multiple revenue streams through products, courses, memberships, and digital content.✨ Why consistency, authenticity, and faith are the foundation of long-term success.✨ What salon owners and beauty pros must do NOW to thrive in a changing industry.Whether you're a salon owner, independent stylist, or creative entrepreneur, this conversation will inspire you to think bigger, take bold steps, and start building not just income—but legacy wealth. 

Imagine going bankrupt at 21 with over a quarter-million dollars in debt—only to rebuild and create brands that now reach millions worldwide. That's exactly what today's guest, Nick Edmundson, did. Nick is the Founder & CEO of Wandering Weddings, the global hub for adventurous couples who want rule-free, epic celebrations. From washing cars for $6.50 an hour to running multiple successful brands—including a die-cast racing venture called Tiny Track Cars—Nick's story is one of persistence, creativity, and never letting other people's limits define his own. In this episode, we dive into: The $250,000 car business disaster that forced him into bankruptcy at 21 How he turned photography into a thriving business and simplified success with his wife Building Wandering Weddings into a worldwide platform Balancing business with family life while protecting his time Why persistence—not intelligence—is the ultimate success key Nick also shares how joining the Exiter Club mastermind shifted his mindset, taught him the power of delegation, and helped him move from being the brand to running the brand.

I had such a great time talking with Dario Phillips, Co-founder of Slowtide. What started as a simple idea—a better beach towel—has grown into a lifestyle brand that's as much about art and culture as it is about function.  Dario shared how Slowtide turned a category often overlooked into something exciting, combining creativity, collaboration, and sustainability in a way that truly resonates with today's consumer. What really stood out to me was the way Dario approaches brand building. Slowtide isn't just about selling towels; it's about creating products that people connect with and want to showcase in their everyday lives. From artist collaborations to pushing the boundaries of what a towel can be, this is a story about vision, persistence, and transforming the ordinary into the extraordinary. Here are a few key moments from the episode: * How a love for surf, art, and culture inspired the very first product idea.   * The journey from a side hustle to a full-fledged brand stocked in major retailers.   * Why artist and brand collaborations have become such a powerful part of their identity.   * The challenges of scaling while staying true to their creative roots and sustainable values.   * Insights into how Slowtide turned a utilitarian product into a lifestyle statement. Join me, Ramon Vela, as I listen to this episode and discover how Slowtide transformed a simple towel into a cultural canvas, building a brand that inspires creativity and community. For more on Slowtide, visit: https://slowtide.co/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: REViVE Amazon Marketing Partners: https://revivemp.com/ REViVE Amazon Marketing Partners helps better-for-you CPG brands win on Amazon with niche expertise, founder-led strategy, and a true partnership model. Built by a CPG founder with a successful exit, REViVE only works with brands it believes in. Are you curious if Amazon is right for you? Book a Free Deep Dive Strategy Session today.   Workspace6 - Private Community for 7, 8, 9-figure Brands: https://www.workspace6.io/ Workspace6 is a private community where over 950 seven-, eight-, and nine-figure brand operators share insights, solve problems, and accelerate growth. It's the anti-fluff operator's room, and for your first 30 days, it's just $1. Get real answers and skip the trial and error.

Interview date: May 19, 2025Episode Summary:Dan Galpern, CEO of Dance One, and Mike Minery, VP of Dance One. They discuss the creation and growth of Dance One, a leading organization in the dance industry that produces over 500 events annually through 21 brands. Dan shares how his background as a dance dad led him to invest in the dance industry, culminating in the formation of Dance One, which combines competition events, conventions, and educational opportunities for dancers. Mike, with his extensive experience as a tap dancer and choreographer, talks about his transition into an executive role and his work to bridge the artistic and business sides of the dance world. The episode highlights Dance One's mission to elevate the dance community through world-class events, global expansion, and creating opportunities for dancers to develop both their skills and careers.Show Notes:(00:00) Introduction to today's guests: Dan Galpern and Mike Minery from Dance One (05:00) Dan's journey into the dance industry and the creation of Dance One (10:30) The merging of 21 dance brands to form Dance One and its impact on the industry (15:00) Mike Minery's background as a tap dancer and his transition into an executive role(20:00) The vision behind Dance One's global expansion and investment in dancer education (25:30) How Dance One is enhancing its conventions with technology and innovative experiences (30:00) The importance of combining artistic and business knowledge in building a successful dance career (35:00) Dan and Mike's insights on the future of ballroom dance with the launch of Ovation (40:00) Creating opportunities for dancers in various industries beyond performance (45:00) Advice for young dancers on building a sustainable career in dance (50:00) The power of community and collaboration in the dance industry (55:00) Closing thoughts from Dan and Mike on their roles in shaping the future of dance (55:12) Conclusion of the episode and Menina's closing remarksBiography:Mike Minery is a Vice President at DanceOne and Executive Director of DanceOne's Break The Floor Tours. A New Jersey native, he has established himself as one of the finest tap dancers and choreographers working today. Most recently, Mike has been a top faculty member on JUMP for more than 20 years, including six as tour director. Additionally, he was named the 1997 World Tap Champion and was a recipient of a Princess Grace Dance Fellowship Award. He toured the world as a soloist with the internationally acclaimed Manhattan Tap company and has been featured at The Supper Club on Broadway, in the '40s revue This Joint is Jumping. He has also created his own tap company, "Tapaholics", which debuted at the famed Duke Theatre in New York City and has performed in countless theatres and on television as a feature guest on The Tony Danza Show.Dan Galpern is the CEO of DanceOne, the premier producer of more than 500 yearly elite educational and competitive dance events and largest family of dance brands in the world. Before joining DanceOne, Dan was a senior partner at TZP Group, where he helped lead the initial strategic investments that created DanceOne in 2023. His extensive background includes his role as the Chief Operating Officer and Head of Strategy at CurtCo Media Labs, LLC, a holding company for the Robb Report Family of media brands, which Dan helped to expand from just two magazines to an international integrated media platform with fifteen media brands, producing over 60 live events annually, as well as his ongoing commitment to child welfare through his service as Chairman of the Board of Children's Rights, Inc.Connect on Social Media with Dance One:https://www.instagram.com/danceonehttps://www.facebook.com/profile.phpWebsite:http://dance.one/

When Miranda Kerr was just 16, her mother's cancer diagnosis became a turning point prompting her to look closely at what she was putting in and on her body. That moment sparked a lifelong passion for holistic health and organic living, ultimately becoming the seed for KORA Organics. As a supermodel, Miranda spent years in the makeup chair—constantly exposed to products that prioritized quick results over clean ingredients. Frustrated by the lack of skincare that was both certified organic and truly effective, she decided to create her own. After three years of collaboration with leading chemists in the natural space, KORA launched in 2009 with a bold mission: to deliver high-performance skincare powered by uncompromised ingredients and grounded in wellness. Every formula meets the strictest global standards and is supercharged with antioxidants—thanks to sustainable harvesting methods that are kinder to your skin and the planet. Today, KORA is available in over 40 countries and remains rooted in Miranda's original vision: skincare that supports your glow, inside and out.In this episode, Miranda also discusses:Inspired by noni fruit & her grandma's natural remediesInfusing products with rose quartz for energy & intentionBeing fully certified organic, not just “clean” Uses plant-based retinol alternatives like bakuchiol & acaiSelf-funding the brand and being deeply involved in every productThe importance of consistency in your routineHaving the brand stand alone without her attachmentFun fact, Miranda writes her own copy!We hope you enjoy this episode and gain valuable insights into Miranda's journey and the growth of www.us.koraorganics.com. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Kora Organics at www.us.koraorganics.com and on Instagram at @koraorganicsRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co