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Viveka von Rosen is a LinkedIn expert with a network of 42 million people on LinkedIn. She quit her day job in 2007 and started her company Linked Into Business. She has personally worked with executives of Fortune 500 Companies and continues to teach and train people about LinkedIn. Viveka is also a speaker and the author of the books LinkedIn Marketing: An Hour a Day and LinkedIn Security: Who's Watching You. Viveka clarifies some misconceptions about the LinkedIn platform and shares tips on how to leverage the platform to improve your content marketing. She also explains the purpose and focus of LinkedIn, how you can build a community there, and she goes over a step-by-step guide in transforming your LinkedIn profile from a resume into a good resource, making it beneficial for your business growth. “If building a community is important to your business, LinkedIn publisher is a good place to do that.” - Viveka von Rosen In This Episode of The Sigrun Show: How Viveka ran into LinkedIn Establishing how people see you through LinkedIn The significance of knowing who your audience is Practical tips for the use of media on your profile How to build trust through your branding LinkedIn tools that help repurpose content The probability of your LinkedIn content appearing on Google Building a community on LinkedIn How you can be proactive in finding good prospects and connecting with them Strategies for approaching new prospects How you can get people excited about your LinkedIn videos Why it's beneficial to set up a company page What to look forward to on LinkedIn in 2018 Key Takeaways: LinkedIn is not a recruitment tool. Use LinkedIn to establish solid branding and build the know-like-trust factor. You can repurpose your blog and put the exact content on LinkedIn publisher. Always personalize your invitation to connect. Lead with “give” as opposed to “take.” Connect with Viveka von Rosen: LinkedIntoBusiness.com Please share, subscribe and review on iTunes Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on iTunes or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram! Get Your Free Training Through my own entrepreneurial journey and by training thousands of online entrepreneurs I've identified 7 STAGES of a Profitable Online Business. Get free access to the 7 Stages training videos and take your online business to the next stage.
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Viveka von Rosen is known internationally as the “LinkedIn Expert” and is author of the best selling book, “LinkedIn Marketing: An Hour a Day”. Viveka is the CEO of Linked Into Business where she takes the social media marketing knowledge she has developed and perfected over the years and transforms it into engaging and informational training. Her sessions provide not only valuable information, but actionable tips to get you and your team up and running quickly and effectively. To date she estimates she’s trained well over 100,000 people and has personally worked with executives and sales teams at Oracle, The New York Times and Western Union to name a few in her Fortune 500 portfolio. She is also a contributing expert to LinkedIn’s official blog and their Sophisticated Marketer’s Guide. Perhaps you are already one of her 32K LinkedIn contacts or 82K Twitter followers. Business InspirationHow and why Viveka chose LinkedIn as her area of expertise. [6:28] LinkedIn training as her career began. [9:45] LinkedIn SpecificsLinkedIn Communities and Groups [20:56] 3 Steps to getting started [24:57] Why the Summary Section is so important [28:20] Endorsement Section warning and direction [31:06] Further learning tools from Viveka [35:00] Business Building InsightsViveka’s suggestion of our best sales platform for this community. It’s surprising! [14:01] Where LinkedIn fits in. [14:32] The secret to growing and how not to get stalled. [14:50] COI warning! [33:29] Success TraitViveka is a life long learner. [37:48] Productivity/Lifestyle Tool AgoraPulse (https://www.agorapulse.com/) – Manage all social media messages in one place. Schedule and publish content. Get stunning reports. Calendly (https://calendly.com) – Say goodbye to phone and email tag for finding the perfect meeting time. Valuable Book The Go-Giver: A Little Story About a Powerful Business Idea (http://amzn.to/2aIf2nz) by Bob Burg Go-Givers Sell More (http://amzn.to/2aIeIFf) by Bob Burg Website (http://LinkedIntoBusiness.com) Facebook (http://facebook.com/vivekavonrosen) Instagram (http://instagram.com/linkedinexpert) Twitter (http://twitter.com/linkedinexpert) LinkedIn (http://linkedin.com/in/linkedinexpert) LinkedIn Training (http://highqualitylinkedinleads.com) If you found value in this podcast, make sure to subscribe and leave a review in (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue
Viveka von Rosen internationally known LinkedIn Expert, Author of LinkedIn Marketing: An hour a day, Forbes recognizes social media influencer, Founder of Linked Into Business and the #LinkedInChat on Twitter Charles Fishman award-winning investigative and magazine journalist, and a New York Times bestselling author. A year ago, his latest book, “A Curious Mind,” co-authored with Hollywood producer Brian Grazer, started a whole new conversation in the US about the power of curiosity to re-invigorate education, to help people be better bosses and employees, even to bring freshness to your personal relationships. “A Curious Mind” landed on the NYT bestseller list its first week out, and eventually hit No. 1 For more information go to MoneyForLunch.com. Connect with Bert Martinez on Facebook. Connect with Bert Martinez on Twitter. Need help with your business? Contact Bert Martinez. Have Bert Martinez speak at your event!
Today's Sponsor: Audible Viveka von Rosen, Founder of Linked Into Business as well as a highly acclaimed author and speaker, joins Entrepreneur Hour to discuss the power of your network and how to utilize LinkedIn to grow your brand. Training Program: highqualitylinkedinleads.com/
Have you tried the updated LinkedIn mobile app? Are you actively using LinkedIn to engage with your network? In this episode I interview Viveka von Rosen, the world's leading LinkedIn marketing expert. She authored LinkedIn Marketing: An Hour a Day and is founder of Linked Into Business, a LinkedIn marketing consultancy. Show notes: https://www.socialmediaexaminer.com/183
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Viveka Von Rosen is the author of “LinkedIn Marketing: An Hour a Day”. She’s known internationally as the “LinkedIn Expert” is CEO of Linked Into Business, also hosts the biggest LinkedIn chat on Twitter and co-moderates LinkedStrategies, the largest LinkedIn strategy group on LinkedIn. Forbes has listed her as a top social media influencer for three years running, and she has been cited in CNN, Forbes, Mashable, Bloomberg, and Social Media Examiner, just to name a few. We discuss how to best leverage your Linkedin account and the wisdom of asking others for help. In This Episode, You’ll Discover: How 98% of HR professionals check your LinkedIn profile first Find what is the cost of inaction is How you’re doing damage to your personal brand and/or business The ability to create, leverage, and maximize the LinkedIn Groups feature Why you should only do what you do well Why you should fake it til’ you make it – if you don’t claim your expertise, no one’s going it to give it to you Why most women need to get over the inability to claim their own expertise Why you should focus your LinkedIn not on what you do, but on how you can help Why you should invest in other people – help, teams, coaches, and masterminds Don’t be afraid to ask for help Understanding that feedback is a gift, not a criticism much more! Links and Resources Mentioned in This Episode: Viveka’s Twitter: @LinkedInExpert Viveka’s websites: linkedintobusiness.com and vivekavonrosen.com Viveka’s book: LinkedIn Marketing: An Hour a Day Thanks for Listening! Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons you see at the bottom of the post. Also, please leave an honest review for the Up In Your Business podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. If you have any questions, please shoot me a note on the “Get In Touch” page. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Thank you to our guest for joining me for such a great episode. Until next time!
How do you leverage the POWER of LinkedIn? Listen to our Interview with Viveka Von Rosen, Founder of Linked Into Business to find out! With over 300 million users, LinkedIn is a HUGE platform that every business woman can leverage! Viveka Von Rosen started her company Linked Into Business back in 2007 as social networking was just getting out there. She has since built a very successful business as an expert just on this special platform. In this incredible interview, Viveka shares the top 5 thing every business must know about using LinkedIn AND shares some super awesome tools that you can leverage with major results! http://www.BizWomenRock.com/49
The TalentCulture #TChat Show is back live on Wednesday, March 19, 2014. #TChat Radio starts at 6:30 pm ET (3:30 pm PT) and the convo continues on #TChat Twitter chat from 7-8 pm ET. Last week we talked about creating a “world of work” culture of optimism, and this week we’re going to talk about the power of professional prospecting via LinkedIn. Since its launch, LinkedIn has been known as a recruiter and job seeker professional networking site, but it’s been extremely under-utilized as a recruitment search and marketing resource, to continually attract, find and engage with their ideal candidates by leveraging content marketing, influencer relations and so much more. And you thought it was just getting old and tired. Join #TChat co-creators and hosts Meghan M. Biro and Kevin W. Grossman as we learn more about better leveraging LinkedIn and professional prospecting with this week’s guest: Viveka von Rosen, CEO of Linked Into Business, co-founder of LinkedProspecting. A special thank you to our sponsors: RIVS, Dice, TalentWise and Globoforce.
Do you use LinkedIn for your business? Are you wondering how to use LinkedIn to find prospects and customers? In this episode, I interview Viveka von Rosen, author of LinkedIn Marketing: An Hour a Day and founder of Linked Into Business. Viveka shares how she prospects on LinkedIn for her business. Show Notes: https://www.socialmediaexaminer.com/64
Howard Lewinter welcomes back to the radio show, Viveka vonRosen, aka @LinkedInExpert, to talk about how to successfully prospect for business on LinkedIn. Viveka von Rosen is the author of LinkedIn Marketing: An Hour a Day and is known internationally as the “LinkedIn Expert”. CEO of Linked Into Business, and co-founder of LinkedProspecting, she also hosts the biggest LinkedIn chat on Twitter and co-moderates LinkedStrategies, the largest LinkedIn strategy group on LinkedIn. Forbes has listed her as a top social media influencer, and she has been cited in Money Magazine, CNN, Forbes, Mashable, Social Media Today and The Social Media Examiner! Join Howard and Viveka for what is sure to be a lively, interesting discussion about successfully prospecting on LinkedIn.
Welcome to episode #344 of Six Pixels Of Separation - The Twist Image Podcast. I have a love/hate relationship with LinkedIn. I love the business of LinkedIn and their business model (this was validated earlier in the week, when LinkedIn in posted some impressive quarterly earnings). I love the way the online social network has maintained its stature as the preeminent business network for professionals. I hate the fact that I find the user experience challenging (I'm never quite sure what to do when I head over there). I hate the fact that people don't understand the true value of LinkedIn and this means that spammers roam free and unpunished. Beyond that, it's also somewhat of a challenge when a brand asks about what their play should be on LinkedIn. It's a treasure chest of information for headhunters and a valuable destination for anyone in business. Nobody knows this better than Viveka von Rosen. von Rosen is widely regarded as one of LinkedIn's premier evangelists for individuals and corporations. She is also author of the bestselling business book, LinkedIn Marketing An Hour Day. LinkedIn is a fascinating environment, and it's one that brands and marketers need to pay close attention to. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #344 - Host: Mitch Joel. Running time: 46:39. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with Viveka von Rosen. Linked Into Business. Linked Into Business Blog. LinkedIn Marketing An Hour A Day. Follow Viveka on Twitter. Connect with Viveka on LinkedIn. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #344 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book david usher digital marketing facebook itunes lined into business linkedin linkedin marketing an hour a day marketing marketing blogger marketing podcast online social network podcast podcasting social media viveka von rosen
Do you use LinkedIn for your business? Are you wondering how LinkedIn can help your online marketing? In this episode, I interview Viveka von Rosen, founder of Linked Into Business and author of the new book, LinkedIn Marketing: An Hour a Day. Viveka shares insights into what’s new with LinkedIn and how marketers can cash in on all that LinkedIn is doing. Show Notes: https://www.socialmediaexaminer.com/13