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In times of uncertainty, like we are facing now, small business owners must stay focused and be proactive.  Today, Eric shares three of his tried and tested strategies for helping small business owners remain steady during times of uncertainty within the industry. Stay tuned to learn how to turn uncertainty into opportunity with three proven strategies to keep your business moving forward in unpredictable times. 1. Review Your Finances Start by examining every expense in your business, line by line. Go through all your credit card statements and monthly charges, especially those auto-pay items you may have forgotten. Cancel anything that is not essential. Then, take a broader look at your fixed costs and plan to adjust if your revenue drops.  Being prepared now can help you avoid making tough decisions later.  2. Reconnect with Clients and Prospects Now is the time to be visible and proactive. Many people pull back during uncertain times, but staying in touch with your clients and prospects will set you apart. Check in with your clients, reach out, and start conversations with them. Even if there is no possibility of immediate business, showing genuine interest in clients or potential prospects will strengthen your relationships. 3. Tackle Whatever You Have Been Avoiding Focus on everything you have meant to do but have not done. Whether you update your business model, learn a new skill, or explore new services, take advantage of the slower pace and reflect on how you can apply your experience in new ways. Keep on looking for opportunities you may have overlooked. Connect with Eric Rozenberg On LinkedIn Facebook Instagram Website Listen to The Business of Meetings podcast Subscribe to The Business of Meetings newsletter  

In this episode of SoTellUs Time, Trevor and Troy Howard break down what smart entrepreneurs do when business gets quiet — and how YOU can turn any slow season into a launchpad for long-term success.

Today's guest is Marie Lewis, a Business Process Consultant and Systems Strategist at Royal Executive Assistant Inc. Marie believes that systems shouldn't be your burden if they aren't your zone of genius. She helps business owners implement the right processes so they can focus on their strengths and do more of what they love. In our conversation, Marie shared valuable insights on how the right systems can save you time, reduce overwhelm, and unlock greater freedom in your business.

The Learning Leader Show with Ryan Hawk Go to www.LearningLeader.com for full show notes This is brought to you by Insight Global. If you need to hire 1 person, hire a team of people, or transform your business through Talent or Technical Services, Insight Global's team of 30,000 people around the world have the hustle and grit to deliver. Go to www.InsightGlobal.com/LearningLeader Episode #632: Nick Huber is an entrepreneur who owns stakes in 11 companies, including a real estate private equity firm and several agencies. His portfolio of companies employs over 325 people living all over the world. Nick lives with his wife and 3 children in Athens, Georgia. He's the author of the book, The Sweaty Startup: How to get rich doing boring things. Notes: Sales is the foundation of Every Business. From Nick's mentor, Dan Cohen: “If you don't like sales, I suggest you give up now and go get a regular job. You're wasting your time.” “Life as an entrepreneur is sales.” To succeed in this world, you must have the cooperation of other people. The attributes of winners: Abundance mindset A sense of urgency Not afraid to stand up and call you out. The story of his VP of Finance, Kevin. He called Nick out on deals he tried to make while Kevin was on vacation. Make good decisions Aren't afraid to get their hands dirty and do the work The Four Fundamental Truths of Life 1. You can't do it alone. 2. You can't make people do anything. 3. Everyone in this world is selfish. 4. It isn't about you. So how do we use these four fundamental truths of life to get what we want? Sales. We sell ourselves and our ideas. We convince other people that their lives will be better if they trust us, work for us, buy from us, and more. Networking. Don't go to events telling others to help you. Become someone worth knowing. Do something of value that makes others want to come to you… The story about the guy wrangling carts on a cold night at the Walmart in Ithaca, New York Nick credits a lot of his success to his parents, Tim and Susan, for raising him around a dinner table of positivity and curiosity. They made him feel as if he could accomplish anything and taught him to see the world through a lens of opportunity. Change your mind: Nick has a note taped to his mirror in the bathroom that says, “Change your mind on something today.” The most valuable trait of an entrepreneur: A sense of urgency. Most people walk slow, think slow, move slow, and make decisions slow. They lollygag around life. No energy. No excitement. Do uncomfortable things. Make the calls. Start a lawn care business if you're a kid. Decision making - You have to practice it. It's a muscle Decathlon at Cornell - Brutally hard. 10 events. You never do your best in all of them. You take L's. Have to respond and go to the next event. Struggle with grace. Ego - Need to balance belief with humility. There are two types of people in the world. Those who are humble. And those that are about to be humbled. “You're interviewing for your next job every single day.” Hiring is like hunting. Always looking. Life/Career Advice: "Don't be a doctor or a lawyer. What game are you playing? What does winning look like? Most people aren't thoughtful enough about that."  

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Crisis planning should be non-negotiable for every business owner, regardless of age or company size. On today's episode with Brian Nolan we  discuss why having a comprehensive crisis plan isn't just about preparing for worst-case scenarios, but a strategic tool that protects your business, provides peace of mind, and ensures your team (and family) can confidently navigate unexpected challenges in your absence.

But not every business knows how and where to tell it? This week, Sarah Segal talks through what business owners should know about public relations: How can they get better at explaining what they do? How can they figure out what others will find interesting about their business? Should they share their story themselves or reach out to a journalist? If they decide to reach out to a journalist, should they do it themselves or hire a PR person to do it? If they decide to hire a PR person, how much should it cost?

In this value-packed episode, Maggie Perotin breaks down the three essential areas of self-development that every entrepreneur needs to focus on to achieve sustainable business growth. Discover why your business can't outgrow you and how developing these critical areas leads to faster, more sustainable success.What You'll Learn:Personal Development as a Human Entrepreneur• Mindset foundations: embracing failure, making fast decisions, and maintaining focus• Physical wellbeing: nutrition, movement, and rest for sustained energy• Spiritual growth: building faith and self-belief in entrepreneurshipBusiness Leadership Skills• Essential CEO capabilities• How to identify and fill skill gaps• The importance of leading by example• Why confidence matters in hiring and team buildingIndustry-Specific Expertise• Staying innovative in your field• Continuous learning strategies• Creating more value for clients through expertiseKey Insights:✦ The three crucial mindset shifts that accelerate business growth✦ How personal development directly impacts business success✦ Why mastering business skills is essential for scaling✦ The connection between self-development and effective leadership

If you're still relying only on one-off email blasts, it's time to rethink your strategy. In this episode, Emma breaks down one of the most powerful yet underutilized elements of your marketing strategy: email automations. While many business owners know the value of building an email list, few are taking full advantage of what automated email flows can do. Emma explains the difference between campaigns and automations, why your customer experience depends on having flows in place, and how to set up three foundational automations: the welcome flow, re-engagement flow, and post-purchase flow. These email sequences don't just streamline your workload—they actively build trust, boost sales, and elevate how your brand shows up. Whether your list is big or small, automations are the key to scaling without burnout. Listen in as Emma explains: How email flows enhance both customer experience and business efficiency Why automation isn't just about saving time—it's about creating deeper, more intentional connections with your audience Reframing your thinking to treat your email list like a relationship, not just a numbers game And much, much more!   Connect with Ninety Five Media: Website   Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call  Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

Do you have the right mentors in your corner? Astrid and Alexis discuss the five essential types of mentors every entrepreneur needs - from industry veterans to accountability partners. Learn how to identify and connect with these key supporters to grow your business and personal resilience. Entrepreneurship isn't a solo journey. It's time to discover who you need by your side! In between a big decision? Need advice? Drop a voice message and we'll answer it live on the podcast. Or submit a written question here if voice notes aren't your thing. //@inbetween.pod//@astridjohanaphoto//@alexisteichmiller

A strong brand isn’t just the CEO’s responsibility — it belongs to employees, customers, and even competitors. Rod Curtis is the Director, Strategy & Creative Lead at Kommunal Brand Strategy Architects, he understands more than most why businesses should involve their entire team in shaping their brand identity. Rod explains how effective team workshops can foster genuine buy-in, and that aligning employees with the brand’s core values can create a sense of belief and purpose, leading to stronger commitment and better customer experiences. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.

Released date: April 2025 Episode Number: 233 Name of the guest: Vance MorrisWhy You Can't-Miss This EpisodeIn this magical episode, Vance Morris shares powerful customer experience strategies straight from the Disney playbook. As a former Disney cast member and a business owner who successfully adapted these strategies into non-glamorous industries like carpet cleaning, Vance reveals how any business can create unforgettable experiences. This is a masterclass on turning ordinary services into extraordinary performances.About the GuestVance helps business owners get, serve, and keep clients for life through creating experiences and response-required marketing. He is a former birth control factory security guard turned Disney leader, bankruptcy out-of-work executive turned carpet cleaner, and successful entrepreneur.Author of: Systematic Magic, 7 Magic Keys To Disnify Your Business, Tales From The Customer Service Crypt. Award: Longest reigning Marketer of the Year; 2015-2019Relevant Linkshttps://www.facebook.com/vance.morris.9/https://www.linkedin.com/in/vancemorris/https://www.vancemorris.comhttps://www.deliverservicenow.comThe Top 3 Key LearningsCustomer Experience Begins with Culture: Your business mission must be more than just a statement—it should guide every employee's actions, like at Disney.Every Interaction Is a Performance: Treat every customer touchpoint as a stage performance—consistency, enthusiasm, and personality matter.Emotion Drives Loyalty: Emotional connections create loyal customers who forgive mistakes and promote your business passionately.Chapters00:00 Introduction and Guest Welcome00:39 Meet Vance Morris: From Disney to Business Owner05:10 The Magic of Disney: Lessons for Businesses09:15 Creating Memorable Customer Experiences14:24 Transforming Business with Personal Touches23:19 The Importance of Employee Experience26:33 Final Thoughts and Key TakeawaysKeywordsDisney customer experience, Vance Morris, Disney magic in business, customer service excellence, emotional connection in business, CX strategies, business transformation, Gregorio Uglioni podcast, employee experience, customer journey, customer loyalty tips, Disney cast member lessons, deliver service now, business culture tips, performance mindset in business.If you enjoyed this episode, please let us know! We'd love to hear your thoughts—leave a comment, share it with your network, and tell us what inspired you the most.And don't forget to follow and subscribe to the CX Goalkeeper Podcast never to miss a magical conversation: Podcast Page: https://www.cxgoalkeeper.com/Podcast Apple Podcast: https://apple.co/3qYr4nh Spotify: https://bit.ly/3GhCGXeCXGK

In this episode of the Mainstreet Business podcast, host Mat Sorensen kicks off the LLC Masterclass series with the questions every entrepreneur, investor, and side hustler needs answered: Do you actually need an LLC? How do you set one up the right way? What about paying yourself? How many LLCs should you have? And which state should you form it in?With over 20 years of experience and 10,000+ LLCs formed for clients across all 50 states, Mat breaks down the four main reasons why forming an LLC might be a smart move for your business or real estate investments. He covers asset protection, business legitimacy, partnerships and investors, and how to properly structure rental properties and estate planning.Whether you're just starting your first business or growing a real estate portfolio, this episode will give you a solid foundation on how LLCs work—and why they matter.✅ For tax and legal planning with your LLC, visit kkoslawyers.com ✅ For LLC compliance support, go to mainstreetbusiness.com Grab my FREE Ultimate Tax Strategy Guide HERE! Are you ready to get certified in EVERY strategy I teach? Start your journey with a FREE 15-minute demo to explore the Main Street Tax Pro Certification. You don't want to miss this! Secure your tickets for the most significant tax & legal event of the year: Tax and Legal 360 Looking to connect with a rock star law firm? KKOS is only a click away! Check out our YOUTUBE Channel Here: https://www.youtube.com/markjkohler Craving more content? Check out my Instagram!

Send us a textTake our free Tax Planning Checklist & learn about what tax savings may be available for you in our minicourse at https://taxplanningchecklist.com Ready to slash your tax bill? Schedule your free consultation and let's strategize your tax savings together! Book now at: https://www.prosperlcpa.com/apply Or, if you still need more time, here are some other ways to begin winning the tax game... At the very least, get on our newsletter to gain access to free live events and exclusive insight you won't find anywhere else: https://www.prosperlcpa.com/newsletter-subscriptionAre you unknowingly falling into these 5 hidden state tax traps that could be costing you thousands? In this video, we break down the most overlooked state tax issues that business owners, real estate investors, and high-income earners often miss—and how you can maximize your tax savings and avoid compliance risks.Here's what you'll learn:- Why the location of your LLC doesn't impact state tax obligations (and what actually matters).- How losses from out-of-state properties might not offset your income where you live.- The key differences between federal and state K1 income that could lead to costly errors.- How to leverage state tax credits and pass-through entity tax elections for bigger deductions.- The importance of timing your major financial moves to avoid high-tax states.These practical strategies are designed to help you keep more of your hard-earned money, whether you're navigating complex state tax rules or planning for long-term wealth-building. Don't let hidden tax traps derail your financial goals—start optimizing today!

There's no shortage of marketing advice out there—but if you've ever felt like you're doing all the things and still not seeing results, this episode is your sign to stop guessing and start tracking what actually works.In this episode, I'm joined by data-backed marketing strategist Ally from Akari Digital, who helps small business owners cut through the noise and make smarter marketing decisions using real data. We talk about Google Analytics, the most important (and actually useful) metrics to track, and how to uncover the hidden bottlenecks that might be slowing your business down.If you've ever said, “I know I should be looking at my numbers… I just don't know where to start,” this episode is the perfect starting point.

Send us a textHow do you build a brand that stands out? In this engaging conversation, Lisa Shorr, branding expert and MSP owner, unpacks the essentials of branding, marketing, and leadership. She shares insights from her book Brand Unleashed and reveals how small businesses can create a compelling brand identity that drives success. Lisa explains the crucial difference between branding and marketing, why every team member plays a leadership role, and how personal and corporate branding shape company culture.

In this episode of Trending Diary, we sit down with Amit Khanduja, Founder of MARKIVIS Pvt. Ltd, to explore the latest marketing trends and the key differences between marketing and branding. We also dive into real-world marketing case studies, uncovering strategies that help businesses stand out in an era where consumer attention spans are shorter than ever. Tune in to discover how to capture and retain your audience's focus in the fast-paced digital world! Learn more about your ad choices. Visit megaphone.fm/adchoices

Guest: Maggie van GalenWebsite: maggievangalen.comWhat we cover in this episode:Maggie's early love of storytelling and her path from journalism to authorshipHow motherhood inspired her first children's book seriesThe pivot from in-person school visits to writing copy for businessesHer ideal clients—and how she helps them speak in ways their audiences understandThe power of networking and relationship-driven marketingHer process for capturing a client's voiceGoals for 2024 and how she defines success on her own termsThe importance of continual learning and surrounding yourself with honest, uplifting peopleGiving back through her children's book sales to Canines for Disabled Kids Special Mention:15% of all book proceeds (purchased via Maggie's website) go to Canines for Disabled Kids through May 1.Key Questions(00:53) How did you end up where you are today?(05:42) Who is your ideal client?(07:17) How do you get in front of them?(09:44) When you start working with somebody, is there this commonality, a mistake or something that they have that they're not quite doing?(12:10) How is the process that you use for coffee and content writing? And I just want to say, how do you get inside the client's head? But capture your client's voice with your words.(13:48) What are some of your big goals that you want to achieve in the next year?(18:23) What is the best advice you have ever received?(20:38) What's the best advice you've ever given?(23:57) How do you make sure that your cup stay filled and that you get the help that you need in your business?(27:29) Is there anything that we haven't talked about yet that you'd like to touch on?(28:30) Where can we learn more about you and what you do?Maggie van Galenwww.maggievangalen.comIG www.instagram.com/maggievangalen/FB www.facebook.com/maggievangalenauthor/LI www.linkedin.com/in/maggievangalen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Welcome to another engaging episode of MOJO: The Meaning of Life and Business, where host Jennifer Glass delves into the often underestimated importance of tracking website conversions. In this episode, Jennifer is joined by Mark Harbeke, an expert in marketing analytics and founder of Harbeke Marketing, who brings a wealth of experience dating back to 2006. As many businesses invest significant resources into developing their websites, it's crucial to understand how visitors interact with these sites and convert into customers.Mark discusses his journey from journalism into marketing analytics, detailing the evolution of tools like Google Analytics 4 (GA4) and Google Tag Manager (GTM) to aid in this process. He breaks down the transition from GA3 to GA4, emphasizing the enhanced reporting capabilities and user-friendly interfaces that make it easier for business owners to track user engagement. Additionally, Mark introduces the concept of GTM, explaining its role in creating custom tracking events that shed light on the effectiveness of specific calls to action (CTAs) on a website.Listeners will discover the critical nature of analyzing unique visits, user paths, and other data points to optimize their websites and improve their return on investment. For those feeling overwhelmed by technical jargon, Mark and Jennifer ensure the discussion remains accessible, highlighting how even non-tech savvy individuals can implement and benefit from these tools. Furthermore, they touch upon the use of UTM parameters for detailed tracking of campaign performances.Whether you're a small business owner or part of a marketing agency, this episode offers practical insights and actionable steps to make your website work harder for you. Dive into this comprehensive discussion to enhance your understanding of GA4 and GTM and discover strategies to maximize your website's impact on your business success.About my guest: Mark Harbeke has been in the marketing industry since 2006 and founded his company, Harbeke Marketing in 2023. Mark helps small businesses to improve their website conversion tracking, including clients of marketing agencies and fractional CMOs. He also offers a video course that helps service business owners and solopreneurs to grow their leads pipelines.Keywords: Website conversion tracking, GA4, Google Analytics, Harbeck Marketing, website optimization, small business marketing, website conversion tools, website data analysis, user experience reports, e-commerce transactions, unique visitors, mobile visits, desktop visits, demographic data, GTM, Google Tag Manager, conversion events, UTM, Urchin Tracking Module, link tracking, form submissions, call-to-action tracking, conversion rate improvement, Facebook retargeting, Ad return on investment, website usability testing, online marketing strategies, analytics reporting, website traffic sources, email campaign tracking, lead generation analytics

DOGE! The Department of Government Efficiency. This controversial department headed up by Elon Musk has cut millions from the budget in a short period of time. Whether you like Musk or hate him, you have to take the lesson that waste is a thief. You, as a multifamily investor, need to take the time to review your budget to see what inefficiencies may be stealing from you. In this episode of the Heartland Multifamily Show, I share a personal story about how when I reviewed my personal and professional budgets, I was shocked by what I saw. Watch this video to learn easy ways to cut your budget by finding where you are losing money.

What exactly makes Nordstrom's customer service truly legendary? Join Stacy Sherman and retail expert Robert Spector as they reveal the simple, repeatable tactics behind Nordstrom's success. You'll learn how they turn employees into brand ambassadors, build lasting customer relationships, and seamlessly blend digital with in-store experiences. Discover the specific strategies that set them apart, from personalizing service at scale to using AI without losing the human touch. Plus, gain actionable insights on measuring CX effectively to win customer trust, drive loyalty, and boost sales. This episode is a true masterclass in running a business the Nordstrom way. If you're serious about Doing CX Right, this is a must-listen! Learn more at   Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy through this

In this episode of Greater Perimeter Business Radio, Eric Boemanns speaks with Tracy Lee, CEO of This Dot Labs, about the intersection of technology and business, focusing on AI integration. Tracy shares her experiences in technology consultancy, emphasizing the importance of aligning AI initiatives with business value. She introduces the seven stages of AI adoption […]

I hope your learning how to hustle and create content. Share these episodes with those that need to hear this stuff. Get in the comments and leave your YouTube pages. Spotify pages. Social media addys. I'd love to follow and invest into you all campaigns. Let's go! #evanwrekn #mmapgx #mastermindalliancepublishinggroup

EPISODE 190: By now, everyone knows that AI is super important for business owners. But where do you even start? Well, I didn't know where to start either, so I asked ChatGPT to come up with a 30-day AI integration plan. Today, I'm revealing everything it told me to do and all the tools it recommended for my business! Some of these tools have completely transformed my workflow, and they can change yours too! Tune in.   Key Takeaways: 00:00 Intro 01:08 30-day AI integration plan  02:00 Week 1 04:39 Week 2 07:12 Week 3  10:24 Week 4 14:01 The importance of utilizing AI  15:41 Outro   —   If you want to watch the video episode, go to: www.motivatedleads.com/podcast/30-day-ai-integration-plan-tools-every-business-owner-needs    — Go to https://go.ml-leads.com/yt and:  

Today's episode is all about revolutionizing your online presence. Stay tuned as we discuss the future of social media marketing and how you can stay ahead of the curve! For more insights, visit https://muncheye.com/socialtale MunchEye City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://muncheye.com/

Struggling to outrank big competitors in Google search? In this episode of the Duct Tape Marketing Podcast, I chat with Sam Dunning, founder of Breaking B2B and expert in SEO for revenue—not vanity metrics. Sam reveals how businesses can escape the traffic trap, leverage long-tail SEO, and optimize for Google rankings that actually drive leads and sales. If you want to boost organic traffic, adapt to AI-driven search changes, and build a smarter SEO strategy, this episode is packed with actionable insights! Today we discussed: [00:00] Opening [00:09] Introducing Sam Dunning [00:31] Approach to SEO Strategy [03:42] SEO Isn't for Every Business [06:21] SEO is a Long-term Game [08:53] Your Marketing Niche [13:00] Google Search vs AI Search [15:24] SEO and Local Search [18:46] Where to Start with SEO More About Sam Dunning: Check out Sam Dunning's Website: https://breakingb2b.com Connect with Sam Dunning's on LinkedIn: https://www.linkedin.com/in/samdunning/ Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

Welcome to another episode of the Life Changing Money podcast where I'm spilling all my best real estate tax strategies for business owners like you, because pairing your business with property investing is a total game-changer. I couldn't wait to tell you about my upcoming NYC retreat in June—two days of luxe, actionable fun to make you the authority in your field—and my one-and-only "Write Off Your Real Estate" masterclass on April 16th, packed with bonuses like a trusts course and a live session with me. I dove into how you can turn your home into a rental or use its equity to snag more properties, stacking up wealth while slashing taxes. I got nerdy with stuff like home office deductions and the self-rental election, showing how a $150,000 loss could save you $50,000-$75,000 on your tax bill. I also reminded you to depreciate everything in your rentals and write off that work truck—details that add up big time. Stick with me through this episode and the masterclass, because real estate's the ultimate way to turn your revenue into riches, and I'm here to help you make it happen!Tune in to uncover:Introduction to Real Estate Tax Strategies (00:00:31:02 - 00:00:55:08)Barbara introduces real estate tax strategies for business owners, linking business ownership with investing, and previews upcoming events.NYC Retreat Announcement (00:00:55:09 - 00:02:44:11)She announces a June NYC retreat to boost business authority with skills like social media and sales, touting its value vs. her $2,500 hourly rate.Write Off Your Real Estate Masterclass (00:03:27:01 - 00:04:29:13)Barbara details her sole April 16th masterclass for "Write Off Your Real Estate," free for all investors, with bonuses like a trusts course.Leveraging Existing Properties (00:05:38:00 - 00:07:26:16)She explains turning a personal residence into a rental or using equity (e.g., HELOC) to buy more properties, enhancing wealth and tax savings.Home Office and Self-Rental Rules (00:07:41:05 - 00:10:01:20)Barbara covers home office deductions and the self-rental election, showing how a $150,000 loss from a $700,000 office can save $50,000-$75,000 in taxes.Depreciation and Business Vehicles (00:10:48:06 - 00:13:31:10)She emphasizes depreciating rental assets and deducting business vehicles or mileage, urging listeners to track expenses diligently.Why Real Estate Wins for Business Owners (00:13:56:17 - 00:15:00:11)Barbara highlights real estate's tax savings, appreciation, and cash flow benefits, pushing the April 16th masterclass for deeper strategies.How To Get Involved:Life-Changing Money is a podcast all about money. We share stories of how money has impacted and radically changed the lives of others—and how it can do the same for you.Your host, Barbara Schreihans (pronounced ShREE-hands) is the founder and CEO of Your Tax Coach, and the creator of the Write Off Your Life Course. She is a top tax strategist, business coach, and expert in helping business owners and high-net-worth individuals save millions in taxes while increasing profits.When she's not leading her team, coaching clients, or dreaming up new goals for her company, you can find her drinking coffee, hanging out with her family, and traveling the world.Grab a cup of coffee and become inspired as we hear from those who have overcome and are overcoming their self-limiting beliefs and money mindsets!Do you have a burning question that you'd love to hear answered on a future show?Please email it to: podcast@yourtaxcoach.bizSign Up For Our NewsletterLife Changing Money PodcastGet Tax Help!

Are you thinking about starting a business? Already running one but unsure what to do next? In this episode, Melissa spills the tea on 10 things every business owner should know to grow faster, avoid costly mistakes, and make better decisions.With 25 years of corporate experience, growing businesses from $50M to $350M, and working with nearly 50 entrepreneurs, Melissa shares hard-earned lessons that could save you time, money, and frustration.What You'll Learn in This Episode:

This episode features Rich Hall, a certified exit planning advisor, discussing the importance of preparing businesses for sale. The conversation focuses on the challenges business owners face when selling their companies, the need for proper exit planning, and strategies to ensure a successful transition while aligning with personal and financial goals. Key Takeaways

Yeah. Simple concept. The longer I'm in marketing the more this is becoming a universal truth. You know what's cool though? We have ads for any format you can image right on MSP Camp.No excuses not to take action!

Let's be real—without a solid foundation, your business will always feel like it's on shaky ground. I've seen so many entrepreneurs focus on the strategies, the sales, the branding… but if you don't have *this* piece in place, it's only a matter of time before things start to feel misaligned.In this episode, I'm sharing what I believe is the true foundation of every successful business and why skipping this step leads to burnout, frustration, and feeling stuck (and we're not doing that anymore).We're talking about:✔︎ The real thing that determines the success of your business✔︎ Why so many entrepreneurs overlook this (and how to fix it)✔︎ What you can do today to strengthen your foundation and create sustainable growthIf you're ready to build a business that actually feels good—and not like you're constantly putting out fires—this episode is for you.–Connect with Deanna:Instagram: @deannaherrinLinkedIn: https://www.linkedin.com/in/deanna-herrin/ Facebook: https://www.facebook.com/thedeannaherrinWebsite: http://www.deannaherrin.net

Episode #341 // In this episode, I address a question from Virginie Hoareau, one of our dedicated listeners and Leadership Beyond the Theory alumna. Virginie asked if I could discuss the different stages of a business, and whether a different type of leadership is required for each.How critical is it to match a leader's style to a business phase? And can any leader be successful in any stage of an organization's lifecycle? Even though I often talk about different leadership styles, and how they affect your ability to achieve results, I've never really addressed how different styles can be matched to different situations.I begin the episode by examining the conundrum between being authentic, and the need to adapt to your circumstances; I talk about each of the three main phases of a business, and the skills required for each; and I finish with some practical tips for understanding which phase best suits your style, and how to develop the capabilities that will make you wildly successful, no matter which phase of a business you find yourself in.————————Get the insider edge with the No Bullsh!t Leadership Hub on Skool - completely FREE!Join like-minded leaders who love the podcast and dive into exclusive resources, real conversations, and weekly challenges designed to sharpen your leadership game.Don't miss out, join now!————————You can connect with me at:Website: https://www.yourceomentor.comFacebook: https://www.facebook.com/yourceomentorInstagram: https://www.instagram.com/yourceomentorLinkedin: https://www.linkedin.com/in/martin-moore-075b001/Youtube: https://www.youtube.com/@YourCEOMentor————————Our mission here at Your CEO Mentor is to improve the quality of leaders, globally. Hosted on Acast. See acast.com/privacy for more information.

Matthew Connor is the Founder and CEO of CyberLynx, a company specializing in cybersecurity and professional IT services for growing businesses. He began his programming career at 12, working as a coder for his father's company, which sparked his passion for technology. Previously known as Your IT Department, CyberLynx focuses on protecting businesses from ransomware while offering premium IT support. Before launching his company, Matthew served as a human intelligence officer in the US Army for 17 years. In this episode: Cyber threats are evolving rapidly, and many business owners feel overwhelmed by the risks. With cybercriminals using sophisticated AI-driven attacks, even small companies are vulnerable to data breaches, financial fraud, and operational shutdowns. How can businesses implement effective cybersecurity systems without breaking the bank? According to cybersecurity expert Matthew Connor, protecting a business from cyber threats starts with simple, affordable steps. Companies can implement AI-backed endpoint detection and response (EDR) systems to monitor threats in real time. Additionally, security operations centers allow you to receive alerts of potential threats and fraudsters. Matthew also highlights the need for continuous employee training to prevent human error, which accounts for most security breaches. In this episode of Systems Simplified, Adi Klevit interviews Matthew Connor, Founder and CEO of CyberLynx, about creating strong cybersecurity processes for businesses. Matthew shares tips for preventing phishing, best practices for email security, and why systemizing cybersecurity promotes long-term business resilience.

In this episode, Jack Bosch sits down with Trevor Mauch, founder of Carrot, to break down the six stages of business growth and how to avoid the dreaded three-year burnout cycle. Trevor reveals why energy management, not just delegation, is the key to success and shares his game-changing Energy Audit tool. Learn how to build a business that fuels your vision, not one that traps you. Plus, discover how Carrot's SEO-driven websites can maximize lead conversion for real estate investors.

This episode explains how Wall Street functions as the global engine of finance and why its leadership lessons in risk management, decisive action, and ethical decision-making are essential for every business leader. Explore real examples from JPMorgan Chase, Goldman Sachs, and Morgan Stanley to enhance your leadership strategies.Host: Paul Falavolito Connect with me on your favorite social media platform. Now on Substack and Discord Free Leadership Resourceswww.paulfalavolito.comExclusive 7 Minute Leadership Merchlinktr.ee/paulfalavolitoBookstore:Get your copy on Amazon: https://bit.ly/48J8zFGGet your copy at Book Baby: https://bit.ly/3P8iFsUFor the best aviator sunglasses on the market, use the link below to get 10% off Flying Eyes. Discount Code: PFAVhttps://flyingeyesoptics.com/eyewear/?ref=2J4duW9yyI3hiwSubscribe and listen to all of my podcast shows:The 7 Minute Leadership Podcast 1 PAPA FOXTROT - General Aviation PodcastThe DailyPfav

Join us for an insightful conversation with Bob Turner, founder of Summit Coaching & Consulting and experienced contractor turned business coach. Discover how Bob helps contractors overcome cash flow challenges, build stronger teams, and create sustainable growth strategies. Learn why leadership development is crucial for business success, how to maintain focus on what truly matters, and why accountability is the foundation of any high-performing organization. Bob shares his journey from running a contracting business to following his passion for coaching entrepreneurs, along with practical advice on creating business systems, managing teams effectively, and finding fulfillment in your work. Whether you're struggling with growth challenges or looking to scale your service business, this episode delivers actionable strategies from someone who's been in the trenches and understands the unique challenges contractors face.

Join me as I explore 10 top excuses for not having a website—and why you can't let them hold you back in 2025. Your business needs a digital home, and in this episode, I'll show you why a website is the key to growth, credibility, and long-term success!Take a peek at this FREEBIE from the team at Oh My Hi, 5 Webpages Every Small Business NeedsThank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don't forget to share this episode with your network and help spread the word.Find me on social: Facebook | InstagramHave questions or comments? Visit lisaduck.com.Interested in being a guest? Share your story here.Explore A Spice Affair and enjoy 10% off your orders and FREE Shipping with orders over $50.Affiliate Links & Resources ⏺ Elevate your direct sales journey with the ⁠⁠Modern Direct Seller Academy⁠⁠. ⏺ Build your Brand online with your own website. Check out ⁠⁠Oh My Hi⁠⁠ - no tech skills required. ⏺ Simplify your communication with ⁠⁠Project Broadcast⁠⁠. ⏺ Join my ⁠⁠Digitally Direct Community⁠⁠ on Facebook for tips, support, and connection. ⏺ Stay connected and keep up to date on all the workshops, events and courses available through Digitally Direct, join my newsletter ⏺ Grab your ChatGPT Freebie hereClick here to learn more about A Spice Affair and how it can make mealtime easier and healthier.Disclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

00:00 Introduction to Steve Cadigan and His Journey02:04 Discovering a Passion for HR and Recruiting05:40 The Human Element in Recruiting07:34 Leveraging Technology in Talent Acquisition10:37 Reimagining Recruiting for Future Needs12:42 Creating a Culture of Growth and Learning15:24 The Challenge of Experience vs. Potential17:14 Every Business as a Learning Environment19:52 Steve's Personal Journey to LinkedIn25:12 Understanding Employee Commitment and Retention27:04 Navigating Leadership and HR Dynamics29:58 Innovating Performance Management Practices36:41 The Impact of Remote Work on Feedback37:37 The Pros and Cons of Remote and Hybrid Work43:25 Shifting Expectations in the Workplace46:53 The Importance of Reflection and Work-Life Balance48:14 Reimagining Employee-Employer Relationships49:41 Magic Johnson: Lessons from a Keynote Experience53:01 Building Trust and Leadership at LinkedIn56:09 The Role of Education in Business Culture57:54 Embracing Change and the Future of Work01:01:00 Navigating Generational Differences in Leadership01:02:21 The Conversation on Artificial Intelligence01:04:24 Surrounding Yourself with Greatness01:06:14 Defining Success in a Complex World  

Connect with Rocky Lalvani:   Website: https://profitcomesfirst.com   LinkedIn: https://www.linkedin.com/in/rocky-lalvani/   Podcast: https://profitcomesfirst.com/podcasts/   Episode Summary: In this episode of The Path to Freedom Podcast, Wes sits down with Rocky Lalvani, also known as the "Profit Answer Man." Rocky is a certified Profit First professional dedicated to helping small business owners optimize their cash flow, prioritize profitability, and build businesses that truly serve them. Together, they discuss why so many business owners struggle with profitability, how to build a business that aligns with personal and financial goals, and the key strategies to creating sustainable success.   Key Takeaways:   The importance of prioritizing profit in business from day one. ✅   The difference between being a business owner and a business operator. ✅   Common financial mistakes business owners make and how to avoid them. ✅   The 16 leverage points in business that determine profitability and success. ✅   The role of cash flow management and why business owners often struggle to hold onto cash. ✅   How to properly assess a business opportunity, including market demand and competition. ✅   Understanding pricing strategies and ensuring profitability from the start. ✅   How different business models impact cash flow, and why some franchises work better than others. ✅   Why having clear metrics and financial visibility is crucial for sustainable business growth. ✅   Notable Quotes:   "If you can't take your profit when you make the sale and set it aside, there's something wrong with your business."   "Most business owners know how to generate cash, but almost none of them know how to hold on to cash."   "The goal should absolutely be to get to a place where you are the owner, not the operator."   "Growth takes cash. If you have a bad business model, you will grow yourself to failure."   Subscribe & Stay Connected: If you enjoyed this episode, make sure to subscribe to The Path to Freedom Podcast on your favorite podcast platform. Leave a review and share this episode with fellow entrepreneurs looking to build profitable and sustainable businesses!   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.   https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm Linkedin: https://www.linkedin.com/in/wesleybarefoot/   #Profit #Franchising #Business

Marketing doesn't have to be complicated—it just needs a clear strategy. In this episode, I break down the 3 essential jobs of marketing that every business needs to focus on: getting visible, building relationships, and making sales. Plus, I'm sharing an exciting new resource to help you make marketing simple, sustainable, and effective. Let's dive in!JOIN THE LAUNCHPADhttps://makinggoodpodcast.com/launchpadMAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/286CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100promptsJOIN THE LAUNCHPAD: https://makinggoodpodcast.com/launchpad

Wanna scale your business? Click here.Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition Mentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

Sneer Rozenfeld is the CEO of Cyber 2.0, a cybersecurity firm that prevents the spread of cyberattacks within organizational networks. Under his leadership, Cyber 2.0 has developed a unique approach to cybersecurity, applying biological models and chaos theory to enhance defense mechanisms. With over 20 years of experience in sales, Sneer has held senior-level positions, such as VP of Sales at Mobisec Technologies and Zoltrix. In this episode: With cyber threats and attacks becoming increasingly common in business environments, companies must protect sensitive data and operations. How can you implement effective security measures to defend against evolving cyber threats? Cybersecurity professional Sneer Rozenfeld simplifies complex cybersecurity concepts to promote innovative defensive strategies. Cyber threats spread similarly to biological viruses, so traditional detection-based securities are no longer sufficient. By leveraging chaos algorithms — similar to weather prediction systems — and behavior analysis, companies can prevent cyberattacks from infiltrating their networks. Sneer also warns of sophisticated cyber scams, such as hackers posing as recruiters to exploit employees and gain system access, highlighting the importance of proactive security measures. In this Systems Simplified episode, Adi Klevit chats with Sneer Rozenfeld, the CEO of Cyber 2.0, about how businesses can strengthen their cybersecurity systems. Sneer shares practical strategies for reducing cyber risks, explains the limitations of relying solely on employee training, and offers insights on integrating advanced security solutions to stay ahead of cybercriminals.

Meet Ryan Pollyniak! As a Microsoft Dynamics expert, he is passionate about helping businesses streamline operations, enhance productivity, and achieve long-term success through innovative technology solutions.Western Computer, a trusted Microsoft Gold Partner, specializes in Dynamics 365 Cloud solutions, empowering companies to optimize their processes, improve decision-making, and drive growth. With over 30 years of experience in ERP, CRM, and business intelligence, they provide tailored solutions that help businesses stay agile and competitive in an evolving marketplace. Whether it's automating workflows, improving customer relationships, or enhancing data insights, Western Computer equips organizations with the tools they need to succeed.

Why Every Business Needs an Advisory Board Dr. Sandi Webster is an accomplished serial entrepreneur, author, business coach, and advocate for women entrepreneurs. She has built and sold her marketing and analytics company with the help of her advisory board. Now, she helps business owners form their advisory boards in preparation to scale or exit their businesses. Listen in to this episode and learn why you need an advisory board even if you are a business of one if you want to grow.  Sandi is including The Advisory Board chapter of her book, Black and White Strike Gold as a free resource for listeners.  You can download it here:  Link to Your Free Gift/Offer  https://coachsulting.sandiwebster.com/free-ebook-download1 Take the free Client Attraction Personality Type quiz at  https://NancyOKeefeCoaching.com  and learn your Human Design Client Attraction Personality Type and gain an understanding of all of the other types so you can improve your marketing by speaking the language of all the types. Learn more about Nancy here: https://www.nancyokeefecoaching.com

Feeling overwhelmed about setting goals for 2025? You're not alone! In this episode, I share the exact step-by-step method I used to create a clear, actionable plan for my business this year. This process, called the “2025 Battle Plan,” helped me go from confused and stuck to focused and energized—and it can do the same for you. I'll guide you through identifying your #1 goal, breaking it down by quarters, and creating monthly action steps that actually move the needle. Whether you're struggling to figure out where to start or feeling stuck trying to do everything, this episode will help you simplify your approach and gain the clarity you've been looking for. If you're ready to ditch the overwhelm and make this year your best yet, tune in now and start building your battle plan today!   Next Steps:

What if every business problem—whether it’s a lack of cash flow, resources, or room to grow—could be solved by buying another business? And what if the price or your current finances didn’t have to hold you back? On this episode of the Buying Online Business podcast, host Jaryd Krause talks with Tom Shipley, a seasoned entrepreneur, investor, and expert in mergers and acquisitions (M&A). Tom has built brands that generated over $2 billion in sales and raised more than $100 million for business acquisitions. He is also the co-founder and CEO of Ava, a company that specializes in helping businesses grow through acquisitions. In their conversation, Tom shares how he got started in acquisitions, including his first deal, which helped him triple his business in a short time. He explains when acquisitions make sense, when they don’t, and how to avoid deals that might drain a business’s resources. Listeners will also hear about: Simple strategies for financing and structuring deals, even with limited cash. How to avoid overpaying or putting too much strain on a business. Key steps in due diligence to ensure a deal is a good fit. This episode is full of practical tips for anyone who wants to use programmatic M&A to solve problems and grow their business. Episode Highlights 02:00 Tom’s journey before diving into Tech M&A 10:45 Knowing seller’s intention is the key 19:00 Be careful of deals that are too good to be true 28:00 Communication is crucial in deals 40: Where to find Tom? Key Takeaways ➥ Even businesses with limited cash flow can acquire larger companies through financing strategies like seller financing, debt structuring, and rolling over equity. The key is to underwrite the acquired business's cash flow and growth potential, not just the buyer's current financial state. ➥ Understanding why a seller is exiting allows for deal structures that benefit both parties, such as monthly payouts instead of lump sums, offering tax advantages and a smoother transition. ➥ Leaders should seek "force multipliers" like acquisitions and AI to achieve disproportionate results with fewer resources. These tools can give businesses an edge in competitive markets. About The Guest Tom Shipley is a serial entrepreneur, ecommerce investor, strategic advisor, speaker and M&A expert. His brands have generated over $2B in sales, are household names and he's raised more than $100M for acquisitions. Right now Tom is the co-founder & CEO of AVA—Agency Ventures Aggregator—and focuses on programmatic M&A. Connect with Tom Shipley ➥ https://dealconlive.com/ ➥ https://www.linkedin.com/in/t-shipley/ Resource Links ➥ Sell your business to us here: https://buyingonlinebusinesses.com/sell-your-business/ ➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com ➥ Download the Due Diligence Framework: https://buyingonlinebusinesses.com/freeresources/ ➥ Site Ground (Website Hosting) - https://bit.ly/3JBEC1u ➥ Surfer SEO (SEO tool for content writing) - https://bit.ly/3WWMKjM ➥ Convert Kit (Email Software Provider) - https://bit.ly/3o10Xgx

In this episode, Melissa breaks down the power of data in business and why ignoring it can create unnecessary drama. If you've ever felt overwhelmed by financials and metrics, this episode will give you a simple framework to start tracking the numbers that truly matter. Melissa reveals the five essential business metrics every entrepreneur should monitor to ensure profitability, efficiency, and long-term success.What You'll Learn in This Episode:Why data tells the truth—whether you like it or notHow ignoring financials leads to bad decision-makingThe 5 key metrics every business owner must track:1. Net Profit Margin – How much of your revenue is actual profit2. Operating Expense Ratio – Keeping expenses in check for business health3. Customer Acquisition Cost (CAC) – Understanding the true cost of getting a customer4. Customer Lifetime Value (CLV) – How much a customer is worth over time5. Employee Productivity – Ensuring your team is efficient and effectiveWhy tracking these metrics can help you scale fasterHow to make your P&L report a powerful decision-making toolThe surprising reason why sharing financial goals with your team improves moraleResources & Links

Episode NotesVirginia Purnell interviews Ernesto Mandowsky, a systems expert and founder of Million Dollar Machine (MDM), on how small business owners can simplify operations and scale faster.In this episode, we cover:✅ The 6P framework that helps entrepreneurs scale successfully.✅ The biggest mistakes business owners make when trying to grow.✅ Why solopreneurs struggle to reach $1M—and how to fix it.✅ How to use systems & automation to reduce overwhelm.✅ The importance of building a "Million Dollar Machine" for long-term success.Ernesto also shares insights from his upcoming book, Momentum Multipliers: Five Recipes to Build Your Million Dollar Machine, where he breaks down the exact steps entrepreneurs need to take to systematize growth and scale with ease.Key Questions (00:50) How did you get to be where you are today?(02:46) Are there certain businesses that you work with, like a niche or something like that?(03:44) You work with startups or they have to be in the business for X amount of years first?(04:34) Is there a typical thing, like a mistake or a misconception, whatever, that people are typically doing when they first start working with you?(05:37) Do you help them, obviously systematize, but is that done through software? Is it done through bringing in people? Is it done through all of your stuff?(07:46) You mentioned a 90-day system. So do you show them... Was it the 12-week year, like something like that for them to focus on?(10:43) When you help bring in people to the team, are they virtually? Are they in person? Is it a mixture?(13:01) How do you get in front of these potential clients?(15:32) What are a couple of big goals that you are looking to achieve over the next year or two?(16:01) How would that affect your business?(16:55) What do you feel is the number one roadblock standing in your way of reaching that goal?(18:30) What is the best advice that you have ever received?(20:00) What's the best advice you've ever given?(21:50) We've covered a lot of things, but is there something that we haven't talked about yet that you would like to touch on?Virginia Purnell (26:28) Where can we go to learn more about you and what you do? Ernesto Mandowsky https://www.yourmdm.coCTA: score.yourmdm.cohttps://www.instagram.com/mdm.ernestoVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

This week we're diving into how to shift your mindset to set yourself up for success. Here's the thing—I've learned over the years that your mindset isn't just a nice-to-have; it's the foundation for everything you're trying to build. Whether it's pushing past fear to finally launch your business, staying consistent when sales are slow, or silencing that little voice in your head saying, ‘Who are you to do this?'—it all comes back to how you think and how you show up for yourself.In this episode I share:The mindset hacks I use, like reframing limiting beliefs, to conquer my goals How to break down your goals into actionable steps to avoid overwhelm My experience with imposter syndrome and how I continuously overcome itHighlights include:00:00 Intro01:00 Battling imposter syndrome04:14 Breaking free from overthinking08:05 Confidence is key14:05 Master Instagram Challenge17:50 Building mental resilience 21:28 Actionable steps to a mindset changeCheck out episode 446 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeThis episode is brought to you by: The Master Instagram Challenge. Your 5-Day ticket to DOUBLE your following and build your brand on Instagram (in just 30 minutes a day). Sign up now https://sidehustlepro.lpages.co/registration-master-the-gram-challenge/.Links mentioned in this episodeMaster Instagram Challenge: https://sidehustlepro.lpages.co/registration-master-the-gram-challenge/ Side Hustle Pro YouTube: https://www.youtube.com/@SideHustlePro Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ SHP Done Is Better Than Perfect Episode: https://www.youtube.com/watch?v=naMuG3Abzmo SHP Denise Woodard Episode: https://www.youtube.com/watch?v=wjQqNBd8-xA Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

>> Get A Free Copy Of The Book (Big Idea To Bestseller): https://www.bigideatobestseller.com/free-book>> Book A Call With Our Team: https://write.bigideatobestseller.com/booking-page>> Step-By-Step Process To Becoming A Bestselling Author: https://write.bigideatobestseller.com/vsl-watch-page2025 is here, and standing out in business has never been more crucial. In this episode, we'll uncover why writing a book is the ultimate tool for authority, lead generation, and business growth. Stay tuned to learn how a book can transform your brand this year!IG: @jakekelferLinkedIn: @jakekelfer