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MediaVillage's Insider InSites podcast on Media, Marketing and Advertising
With the ubiquity of content marketing today, creating new ways to marry brands with creative is essential. For Episode 37 of Insider InSites, showrunner and Executive Producer of I Do to the Venue, Victoria (Tori) Riess, explains how they built brands in to the new reality show right from “jump.” In the format of “hunter” shows (think Million Dollar House Hunters or even Vintage Tech Hunters), I Do follows a couple touring three wedding venues and ultimately reveals the results of their big decision of where to get married. For this spin, The Knot Worldwide and Bloomingdale’s were co-starring brands woven into the content. The show also delivers against content and distribution goals for A+E’s FYI, where the show will premiere this week. The network will explore multiple ways to distribute the show, per Christian Murphy, their Head of Enthusiast Brands: “You can no longer solely rely on a strong linear platform and an original show or format -- you have to build a multi-content and multi-platform approach. This product hits on two fundamental areas for A+E: the importance of partnership and the need to innovate in this dynamic media landscape. We've always been strongly committed to being collaborative partners, but it's never been more important as we find new ways to engage audiences with compelling stories across multiple platforms.” The Knot’s Amanda Goetz, Vice President of Marketing, and Nicole Vellucci, Vice President of Shopping Services of Bloomingdale’s joined Riess and me in studio to discuss how the topic and approach enabled seamless and authentic brand integration.
This episode of Long Night with Vish Khanna was recorded before a live studio audience at Workman Arts in Toronto, Ontario during Long Winter on Friday March 29, 2019. Our guests were Vintage Tech Hunters co-host Shaun Hatton and Baroness Von Sketch Show's Aurora Browne and Jennifer Whalen. With announcer/sidekick James Keast and our house band, the Bicycles. Recorded by Dave MacKinnon. Produced by Vish Khanna and Long Winter. Photos by Shane Parent. Sponsored by Pizza Trokadero, the Bookshelf, Planet Bean Coffee, and Grandad's Donuts.
Special guests Shaun Hatton, Goon and Nuno take us through a warp zone to the ‘80s cult classic The Wizard plus we also talk to Shaun about his show Vintage Tech Hunters and discuss Ghost, The Favourite, Tomb Raider, the new She-Ra and Fantastic Beasts 2. 0:00 - Intro: Ghost Concert 28:30 - Retro Review: The Wizard 1:28:00 - Interview: Vintage Tech Hunters 2:06:30 - Other Stuff We Watched: The Marvelous Mrs. Maisel, MST3K: The Gauntlet, She-Ra and the Princesses of Power, Voltron: Legendary Defender, Avatar: The Last Airbender, The Legend of Korra, Tomb Raider, The Favourite, Sorry to Bother You, Fantastic Beasts: The Crimes of Grindelwald 2:43:50 - This Week on DVD and Blu-ray 2:45:20 - Outro
Special guests Shaun Hatton, Goon and Nuno take us through a warp zone to the ‘80s cult classic The Wizard plus we also talk to Shaun about his show Vintage Tech Hunters and discuss Ghost, The Favourite, Tomb Raider, the new She-Ra and Fantastic Beasts 2. 0:00 - Intro: Ghost Concert 28:30 - Retro Review: The Wizard 1:28:00 - Interview: Vintage Tech Hunters 2:06:30 - Other Stuff We Watched: The Marvelous Mrs. Maisel, MST3K: The Gauntlet, She-Ra and the Princesses of Power, Voltron: Legendary Defender, Avatar: The Last Airbender, The Legend of Korra, Tomb Raider, The Favourite, Sorry to Bother You, Fantastic Beasts: The Crimes of Grindelwald 2:43:50 - This Week on DVD and Blu-ray 2:45:20 - Outro
Greg helps us go toe-to-toe with Creed II plus we also discuss The Lion King trailer and talk Border, Peppermint, Chuck, Hoffa, Maniac and Vintage Tech Hunters. 0:00 – Intro 18:20 – Review: Creed II 50:05 – Trailer Trash: The Lion King, Dumbo, Aladdin, Aquaman 1:07:15 – Other Stuff We Watched: Border, The Ballad of Buster Scruggs, Chuck, Peppermint, Avatar, Planes, Trains, and Automobiles, The Haunting of Hill House, Maniac, Hoffa, Vintage Tech Hunters 1:36:50 – Outro 1:44:30 – Spoiler Discussion: Creed II
Greg helps us go toe-to-toe with Creed II plus we also discuss The Lion King trailer and talk Border, Peppermint, Chuck, Hoffa, Maniac and Vintage Tech Hunters. 0:00 – Intro 18:20 – Review: Creed II 50:05 – Trailer Trash: The Lion King, Dumbo, Aladdin, Aquaman 1:07:15 – Other Stuff We Watched: Border, The Ballad of Buster Scruggs, Chuck, Peppermint, Avatar, Planes, Trains, and Automobiles, The Haunting of Hill House, Maniac, Hoffa, Vintage Tech Hunters 1:36:50 – Outro 1:44:30– Spoiler Discussion: Creed II
This week on Get Connected, Bohus Blahut and Shaun Hatton from Canadian TV show "Vintage Tech Hunters" talk about experiences with the new series, Tom Lee from IT World Canada helps dissect Apple's latest offerings in the iPad Pro 3, the new MacBook Air and Mac Mini refresh, and Mastercard's Jessica Turner looks into the future of payment solutions and e-Commerce starting with the retirement of handwritten signatures. We also discuss the Canadian Government banning settlement demands in copyright notice systems, Crave TV offering first run HBO shows with a new service tier, Microsoft's underwater cloud servers off the coasts of Scotland and California, and Amazon's Alexa ties in with EVO in the voice skill of the week!