Extremely Valid Points

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We are 3 Business owners and friends who enjoy talking about business, marketing, and Creativity. Along the way, we just might happen to make some extremely valid points.

Dave Wilkins, Nathan Solla, & Jenni Solla


    • Jun 20, 2022 LATEST EPISODE
    • infrequent NEW EPISODES
    • 34m AVG DURATION
    • 37 EPISODES


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    Latest episodes from Extremely Valid Points

    36. How to Leverage Social Media in your Marketing with Jordan King

    Play Episode Listen Later Jun 20, 2022 25:25


    This week, we discuss how to leverage your social media marketing for your company with Jordan King.

    35. Marketing, Podcasting & PR with Jordan King

    Play Episode Listen Later Jun 13, 2022 34:03


    This week, we sit down with the Marketing Manager at Valley Children's, Jordan King, and discuss the constant changes in marketing and PR.

    34. Married to a Business Owner with Candice Wilkins

    Play Episode Listen Later Jun 6, 2022 44:55


    This week, Nathan and Jenni talk about the dynamics of owning a business together and being married, while Dave and Candice talk about what it's like owning your own business and being married to a business owner.

    33. Empathy in The Workplace with Candice Wilkins

    Play Episode Listen Later May 30, 2022 41:23


    This week we talk about what empathy in the workplace looks like with LCSW and Manager of Hinds Hospice Center for Grief & Healing, Candice Wilkins.

    32. Data Driven Branding Ideas with guest Jocelyn Grundy - Part 2

    Play Episode Listen Later May 23, 2022 37:32


    We continue our conversation with Jocelyn Grundy of Bloom Insights and learn how proper data analysis can help keep your brand properly positioned.

    31. Quantitative Brand Research with guest Jocelyn Grundy - Part 1

    Play Episode Listen Later May 16, 2022 34:32


    This week we discuss market and brand research with Jocelyn Grundy, owner of Bloom Insights.

    30. Creating a Financial Roadmap with guest Michael Manjarrez - Part 2

    Play Episode Listen Later May 9, 2022 20:51


    We continue our conversation with Michael Manjarrez on the importance of creating a roadmap for your finances.

    29. Creating a Financial Roadmap with guest Michael Manjarrez - Part 1

    Play Episode Listen Later May 2, 2022 34:56


    Michael Manjarrez discusses the importance of creating a financial roadmap in your life.

    28. Life Saving Inventions with Guest Lawrence Garcia - Part 2

    Play Episode Listen Later Apr 26, 2022 29:48


    In this episode, we continue our conversation with Lawrence Garcia about the lifesaving inventions he created.

    27. Leaning On Your Life Experience to Help You Lead Others with guest Lawrence Garcia - Part 1

    Play Episode Listen Later Apr 18, 2022 31:50


    Lawrence Garcia, the owner of Ameriguard Security, tells us how his life experience lead to owning a national security company.

    26. Success and Failure in the Family Chocolate Business - Part 2

    Play Episode Listen Later Apr 11, 2022 38:08


    Max Debbas continues telling us about how his family came to own a chocolate factory in Fresno.

    25. Max Debbas and the Chocolate Factory - Part 1

    Play Episode Listen Later Apr 4, 2022 35:11


    In this episode, Max Debbas, President of Debbas Gourmet, talks about how failure can lead to success.

    24. Attracting the Right Employees for Your Business - with Rebecca Kirkman - Part 2

    Play Episode Listen Later Mar 29, 2022 38:17


    We continue our conversation with Rebecca Kirkman, founder and CEO of Hire Up Staffing as she shares her insights on growing your business by finding and attracting the right talent.

    23. Attracting the Right Employees for Your Business - with Rebecca Kirkman - Part 1

    Play Episode Listen Later Mar 21, 2022 26:08


    Rebecca Kirkman, founder and CEO of Hire Up Staffing shares her insights on growing your business by finding and attracting the right talent.

    22. The Podcast About Podcasts - Part 2

    Play Episode Listen Later Mar 14, 2022 20:03


    In Part 2 of The Podcast About Podcasts, we continue our discussion about how podcasts can help your business grow.

    21. The Podcast About Podcasts - Part 1

    Play Episode Listen Later Mar 7, 2022 21:26


    Have you been thinking about starting up your own podcast for you or your business? Tune in as we kick off season 2 of Extremely Valid Points with a podcast about podcasting!

    20. Real Talk: Unscripted | "Bad Bosses 2 - Horror Stories"

    Play Episode Listen Later Jul 12, 2021 30:55


    This week we tell our bad boss horror stories and continue our discussion on what makes a good boss.

    19. Real Talk: Unscripted | "Bad Bosses"

    Play Episode Listen Later Jul 5, 2021 21:27


    This week we talk about what makes a bad boss and what makes a good boss.

    18. Why You Need a Vision Producer w/ guest Alisa Manjarrez, M.A.

    Play Episode Listen Later Jun 28, 2021 36:53


    In this episode, we interview Vision Producer, Alisa Manjarrez, about her entrepreneurial journey.

    17. 5 Aspects of Strategy

    Play Episode Listen Later Jun 21, 2021 32:02


    It's important to understand and clarify what strategy is. Is strategy a plan? Is strategy a goal? Is it a vision? In this episode, we discuss the 5 aspects of strategy.

    16. Marketing for Non-Profits - Guest Charity Susnick from Marjorie Mason Center

    Play Episode Listen Later Jun 14, 2021 35:47


    Charity Susnick, Director of Development and Communications talks about the unique challenges of marketing for non-profit organizations and shares what they learned about their community in the midst of a global pandemic.

    15. Marketing Strategies for Client Retention - Part 4 | Referral Marketing

    Play Episode Listen Later Jun 7, 2021 33:26


    This is the final part of a 4 part series on Marketing Strategies for Customer Retention. In this episode, we discuss how you can use referral marketing to help retain your client base.

    14. Marketing Strategies for Client Retention – Part 3 | Social Media Engagement

    Play Episode Listen Later Jun 2, 2021 48:22


    This is part 3 of a 4 part series on Marketing Strategies for Customer Retention. In this episode we discuss how you can use social media engagement to help retain your client base.

    13. Marketing Strategies for Client Retention - Part 2 | Content Marketing

    Play Episode Listen Later May 24, 2021 35:03


    This is part 2 of a 4 part series on Marketing Strategies for Customer Retention. In this episode we discuss how you can use content marketing to help retain your client base.

    12. Marketing Strategies for Client Retention - Part 1 | Email Marketing

    Play Episode Listen Later May 17, 2021 39:17


    This is part 1 of a 4 part series on Marketing Strategies for Customer Retention.

    11. Determining the scope of your video projects

    Play Episode Listen Later May 10, 2021 46:41


    Often people realize that they need video as a part of their marketing strategy, but they are not sure where to start. Without clear objectives and planning, you may end up with a video project that leaves out key objectives, or tries to do too much with too little. A properly strategized video campaign will take into account all your objectives and resources, and make sure that you maximize the execution and delivery of your campaign. Join us as we explore some ways to discover and maximize your video strategy.

    10. Value Based Pricing

    Play Episode Listen Later May 3, 2021 52:44


    There are several ways to price the work you do for clients. In this episode we examine those strategies, with an emphasis on value-based pricing. Is this relatively new model right for you?

    9. Conversations with Attorney Ashley Emerzian

    Play Episode Listen Later Apr 26, 2021 49:06


    Ashley Emerzian shares her entrepreneurial journey with us, as well as her experience in running and marketing a unique kind of law firm.

    8. Sales Funnels Part 4 - Email Nurturing

    Play Episode Listen Later Apr 19, 2021 35:58


    Lead Nurturing is process, not a brief event. It's a long term customer relationship growth strategy. In today's episode, we talk about how you can grow your relationships with your contacts over time.

    7. Sales Funnels Part 3 - Lead Magnets

    Play Episode Listen Later Apr 12, 2021 37:12


    Join us for part 3 of the Sales Funnels series where we focus on creating and implementing Lead Magnets into your funnel strategy.

    6. Sales Funnels Part 2 - Video in Sales Funnels

    Play Episode Listen Later Apr 5, 2021 40:53


    This is the second part of our four part series on Sales Funnels. In this episode, we discuss how video can enhance your funnel strategies.

    5. Sales Funnels Part 1 - Building a Machine That Generates Cash

    Play Episode Listen Later Mar 29, 2021 46:31


    This is the first in a four part series on sales funnels. In this episode we talk about what a sales funnel is and isn't and how to build a machine that generates cash.

    4. Art and Commerce

    Play Episode Listen Later Mar 22, 2021 38:38


    How do you assign or place value on your creative work?

    3. Common Branding Mistakes Businesses Make

    Play Episode Listen Later Mar 15, 2021 38:38


    In this episode we explore what branding is and what it isn't, as well as how to avoid mistakes that are commonly made.

    businesses branding mistakes
    2. Starting Something New in Uncertain Times

    Play Episode Listen Later Mar 8, 2021 45:43


    Have you been thinking about starting something new, but have been hesitant due to timing or some other issue? Check out this episode of Extremely Valid Points to learn why now could be a great time to make your latest endeavor a reality.

    1. How to use Consumer Feedback to Strengthen your Brand Position

    Play Episode Listen Later Mar 1, 2021 26:27


    Welcome to the first podcast of Extremely Valid Points!

    Introducing Extremely Valid Points

    Play Episode Listen Later Feb 10, 2021 0:30


    Here's a promo about our podcast launching soon.

    valid points

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