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Learn Digital Advertising


    • Jun 8, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 8m AVG DURATION
    • 24 EPISODES


    Search for episodes from Learn Digital Advertising with a specific topic:

    Latest episodes from Learn Digital Advertising

    Internet Marketing News - June 5th, 2020

    Play Episode Listen Later Jun 8, 2020 34:50


    Today's Internet marketing news segments include topics like: * Facebook Venue * Facebook Collab, * Facebook Messenger Rooms * Facebook Shops * Pinterest 'shop' tab for lens * Google Page Experience Signal

    Internet Marketing News for 10/16/2019

    Play Episode Listen Later Oct 16, 2019 31:12


    On todays news podcast, the panel reviews the following recent news in Internet marketing. * Google testing removing urls from the SERPs (showing favicon, biz name, and structured snippets instead) * Google confirms that html sitemaps are, pointless * Google Search Newscast launched * Facebook click to message option in story ads * FB global rollout of "privacy Gate" * Google Search Console new video reporting (and how "discover") is becoming a thing * Amazon Search share is double Bing's * Google Smart shopping location targeting update

    Internet Marketing News - 09 - 25 - 2019 - Google Snippets, Search Console & Ads + Pinterest Ads

    Play Episode Listen Later Sep 24, 2019 8:07


    Today's Digital Ad News: *Google Announces New Control Over Website Content Previews in SERPS *Fresher Data in GSC *Google Ads Announces Video Reach campaigns *Google Ads Announces YouTube Masthead on TV Screens *Pinterest New Group Board Features *Pinterest New Ad Units To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 09 - 18 - 2019 - Bing Updates, Google Analytics Updates & Algo Changes

    Play Episode Listen Later Sep 17, 2019 8:38


    Today's Digital Ad News: *Google Analytics Smart Lists *Bing New Features *Google announced updates to reviews in rich results *Google Announces Shift in Algo to Promote Original Reporting on News *RankRanger Reports that the average title shown in SERPs loses 5 characters To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 09 - 11 - 2019 - Facebook Dating! Bing + Google Ads Updates & Data Studio.

    Play Episode Listen Later Sep 10, 2019 8:46


    Today's Digital Ad News: *Bing Launches negative keyword conflicts report http://bit.ly/2mdyYtV *Google Ads Seasonal Adjustments Features *Data Studio Migrating Files Away from Drive *Facebook Dating is Here! *LinkedIn Offers free Course on, well, LinkedIn *Goodbye to old search console http://bit.ly/2kcAsnz To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 08 - 23 - 2019 - Google & Facebook Tackle Privacy, Google Ads & AMP Updates

    Play Episode Listen Later Aug 22, 2019 9:37


    Today's Digital Ad News: *Google Chrome announces Privacy Sandbox *Facebook Announcing “Off Facebook Activity” reporting for users *Google Ads Moving to Standard Delivery for All Search + Shopping Campaigns *Google Ads Adding Filters to Dashboard *Google Rolls Out MAx Conversion Value Bidding *AMP-Script is now available, allowing Custom JS to be added to your amp pages To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 08 - 19 - 2019 - FB New Ad Units, GSC Updates, The Future Of Search - Voice

    Play Episode Listen Later Aug 18, 2019 8:57


    Today's Digital Ad News: *Facebook New Ad Units Movie Reminder Ads & Movie Showtime Ads *Clicks on Google vs website traffic, not the same. Updates on Google Search Console *eMarketer study on voice search - “40% of Internet Users will use Voice assistants” To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 07-05-2019 - Google Ads adds Images, Amazon In-Store, FB Targeting Updates

    Play Episode Listen Later Jul 4, 2019 5:02


    Today's Digital Ad News: *Google Ads Now Includes Google Images *Amazon Launching In-Store Pickup in USA *FB Adds 'Top Fans' Targeting Option *FB Demotes Sensational Health Posts *Bings Ads Launches Prominence Metrics *GSC Retires NoIndex in Robots.txt To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News - 06-27-2019 - Ads & Local Updates, GSC Changes, Google Hangouts on Air

    Play Episode Listen Later Jun 26, 2019 4:53


    Today's Digital Ad News: *Google Ads & Local Campaigns Updates *Google Search Console - Some slight changes *Goodbye Google Hangouts on Air To learn more about internet marketing visit https://www.learndigitaladvertising.com/

    Digital Marketing News Podcast - 06-20-2019 - FB Libra, Pinterest Partner Program & YT Timestamps

    Play Episode Listen Later Jun 19, 2019 4:31


    Today's Digital Ad News: * Facebook Announces New Digital Currency Wallet, Calibra * Pinterest Announces Expansion of the Pinterest Marketing Partners Program * Google is Reportedly Adding Timestamps to YouTube Videos in Search Results (via Android Police)https://www.androidpolice.com/2019/06/15/google-app-starting-to-show-in-this-video-bookmarks-for-youtube-search-results/ For all internet marketing topics visit https://www.learndigitaladvertising.com/

    LDA 14 - Mobile Apps Again!? Manual Placement Options For Display Ads

    Play Episode Listen Later May 13, 2019 4:12


    We are circling back to mobile app placement options and how there are additional targeting options for the manual placement exclusion options. Learn more at https://www.learndigitaladvertising.com

    LDA 12 - Should You Review Boost?

    Play Episode Listen Later May 13, 2019 6:20


    On this episode, Rick and Juan talk about review boosting and at what point should you consider using software that can improve the number of reviews you have. Learn more at https://www.learndigitaladvertising.com

    LDA 11 - Email Optin Popups and Features

    Play Episode Listen Later May 13, 2019 6:27


    We cover traditional email opt-in solutions such as website pop-ups, sliders, floating bars and newer interactive methods such as "The Wheel". Learn more at https://www.learndigitaladvertising.com

    LDA 10 - Responsive Search Ads Explained - Google Ads

    Play Episode Listen Later May 13, 2019 7:21


    In today's post and podcast, let's review what's happening in the Google Ads space where there is yet another change to the format of search ads. Now in BETA, Google Responsive Search Ads.

    LDA 13 - Facebook Structure Rant Business Manager, Ad Accounts and Pages

    Play Episode Listen Later May 12, 2019 5:14


    We rant about Facebook and how absurdly complicated it can become to manage multiple accounts. Learn more at https://www.learndigitaladvertising.com

    LDA 7 - Data Studio Updates Front End Dimension Drill Down

    Play Episode Listen Later May 2, 2019 4:09


    We cover Data Studio updates and how Google announced a new capability for Google Data Studio, data drill-down and drill-up. Learn more at https://www.learndigitaladvertising.com

    LDA 9 - AMP - Thoughts and Analysis of Accelerated Mobile Pages

    Play Episode Listen Later Apr 30, 2019 6:33


    Does AMP make sense anymore check in with the LDA crew to find out, on this episode we cover Accelerated Mobile Pages. Learn more at https://www.learndigitaladvertising.com

    LDA 6 - Dynamic Number Insertion, Call Tracking Software and Features.

    Play Episode Listen Later Apr 29, 2019 8:53


    We cover call tracking features for your business whether you’re online or offline, track where your customers are calling from. Learn more at https://www.learndigitaladvertising.com/

    LDA 5 - Data Studio News , Build Dashboards for Google Analytics.

    Play Episode Listen Later Apr 22, 2019 7:09


    News on Data Studio updates. Information on building dashboards and connector and data sources. https://www.learndigitaladvertising.com/

    LDA 4 - Perfect Email Dashboard, Build a MailChimp Dashboard on Data Studio

    Play Episode Listen Later Apr 22, 2019 4:56


    Building Data Studio dashboards for easy email marketing tracking. Tips and information to stay on top of email campaigns. Learn more at https://www.learndigitaladvertising.com/

    LDA 3 - Campaign Spend Analysis of Google Ads Location Extensions

    Play Episode Listen Later Apr 22, 2019 6:10


    Campaign spend analysis are location extensions worth it. Analysis of over 50 accounts across all verticals. Learn more at https://www.learndigitaladvertising.com/

    LDA 2 - PPC Remarketing and Google Ads Retargeting App Placements

    Play Episode Listen Later Apr 22, 2019 4:39


    Google Ads retargeting mobile placement, apps and categories. Ideas & tips on how to manage remarketing campaigns. Learn more at https://www.learndigitaladvertising.com/

    LDA 1 - PPC Marketing - Google Ads Bid Automation for CPA and ROAS Bidding

    Play Episode Listen Later Apr 22, 2019 5:41


    Bid automation updates - news, information about recent Google automation updates to CPA and ROAS bidding. Learn more at https://www.learndigitaladvertising.com/

    LDA 8 - Integrating Apps Easily Using APIs Connectors for Automating Work Online

    Play Episode Listen Later Feb 4, 2019 5:07


    Highlighting the app and API connector services which help you connect your various tools with one another without programming a single line of code! Learn more at https://www.learndigitaladvertising.com/tools/app-connectors/

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