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Webfor's Senior Advertising Manager, Drew Tumlinson, and Founder & Director of Strategy, Kevin Getch, dive in to all things Social Media Marketing in this episode of the Webfor Marketing Podcast. They talk everything social from what's included in an organic social media strategy to running successful paid social media campaigns and everything in between!
I am going to show you how to leverage a data-driven approach with a deeper understanding of human psychology to develop an extraordinarily effective integrated marketing strategy. We'll also explore what the future holds and how we can anticipate and adjust to remain relevant in the fast-changing world of digital marketing.Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/
As an entrepreneur, you’re expected to know how to market your business. The truth is that marketing is technically and creatively challenging. It’s getting even more so. With new technologies like AI, the ... The post Future Proof Your Marketing: Kevin Getch appeared first on Author Hour.
In this episode of the SuperDataScience Podcast, I chat with the Founder and Director of Digital Strategy at Webfor, Kevin Getch. You will learn what digital assistants are and where they're going with the help of people like Ray Kurzweil at Google. You will hear Kevin's philosophy on 'what gets measured gets managed' and what it means for marketing and data science. You will also learn why websites are less and less important, how segmentation is slowly transitioning to personalization, creating amazing customer experiences, disk profiles, natural language processing, and computer vision and their role in the future of marketing. If you enjoyed this episode, check out show notes, resources, and more at www.superdatascience.com/281
As an entrepreneur, you’re expected to know how to market your business. The truth is that marketing is technically and creatively challenging. It’s getting even more so. With new technologies like AI, the ... The post Future Proof Your Marketing: Kevin Getch appeared first on Author Hour.
Kevin Getch discusses his new book, Future Proof Your Marketing and we dive deep into customer experience, artificial intelligence and the future of the local business landscape.
Kevin Getch shares how to create a Customer-Centric Digital Strategy.
Learn about the 5M's with Kevin Getch and discover how impactful measuring metrics can be.
Kevin Getch provides a keynote speech on Cheagle, the impacts of the Boys and Girls club in the area and more.
Kevin Getch presents at the Swivel Marketing Conference last year in beautiful Bend, Oregon.
Enjoy this presentation from the Seattle Interactive Conference in 2016 where Kevin Getch dives deep into creating a customer-centric digital strategy.
Enjoy this presentation from VanTalks in 2017 by Kevin Getch. He shares his story about Cheagle, a chicken who desperately wants to be an Eagle. This is a really powerful message everyone should hear.
Kevin Getch of SEMpdx has us “Engaged” before the annual digital marketing conference hits Portland. In this episode you'll hear about: • All about SEMpdx & the Engage Conference • Symbiotic Relationship Between SEO & PR • How Webfor (Kevin's agency) infuses PR into digital See a full recap of the episode at www.veracityagency.com/podcast/kevin-getch/
Kevin Getch: President of SEMpdx by Dan Bruton | PDX Executive Forums
The Top Entrepreneurs in Money, Marketing, Business and Life
Kevin Getch, the founder and director of digital strategy agency Webfor. He’s running a digital strategy agency that’s growing by 30% year on year - tune in to find out why he left his 6-figure job at the height of the financial crisis and how failures have given him the confidence to succeed. Famous 5: Favorite Book? – Good to Great What CEO do you follow? — Sarah Bird Favourite online tool? — Google Keep Do you get 8 hours of sleep?— Yes If you could let your 20 year old self know one thing, what would it be? — Get comfortable with being uncomfortable Time Stamped Show Notes: 01:02 – Nathan’s introduction 01:45 – Welcoming Kevin to the show 01:50 – Webfor makes money from developing digital strategy, from website design to SEO optimisation 02:58 – Kevin left a 6-figure job in 2009 to found a business 03:50 – What gave Kevin the confidence to leave his job? 04:05 – “I’d had some pretty big failures - and that gave me the confidence” 04:37 – Mix of project-based and retainer-based income 04:50 – Marketing tends to be retainer-based, while design tends to be project-based 05:20 – A project is around $10k, while an ongoing marketing retainer will be around $2k per month 05:40 – Team of 14 people 06:24 – Works with around 60-70 clients per month 06:52 – First year revenue was around $30k 07:12 – Revenue in 2015 was $1.3 million - they’re aiming for $1.7 million in 2016 07:35 – Revenue growth has been around 30% each year 08:52 – Biggest cost is payroll 09:20 – Connect with Kevin on Linkedin 11:04 – The Famous Five 3 Key Points: Get comfortable with being uncomfortable - that’s how you know you’re pushing yourself. Take confidence from your failures - they help you to learn, and they show you how to get back up again Take the leap. If you hate your job, then find an alternative and go for it. Resources Mentioned: Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks - The site Nathan uses to manage his invoices and accounts. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Show Notes provided by Mallard Creatives