Podcasts about digital strategies

Today, we dive into the hard-won lessons of digital transformation with Tovi Heilbronn, former digital lead at Harry Rosen and Principal Consultant at Uncork Solutions. From fragile monoliths and business-IT friction to a MACH-powered rebuild that reshaped the customer experience, Tovi shares how his team turned a retail crisis into a strategic breakthrough. He breaks down how they secured executive buy-in, rebuilt trust across departments, and launched both a next-gen ecommerce platform and a clienteling app that brought relationship selling into the digital age. If you're navigating legacy systems, struggling to align business and tech, or trying to scale without drowning in tech debt, this episode is a masterclass in doing it right the first time and maintaining it for the long haul. Tovi also shares why the real value of transformation starts before a single line of code is written, and how upstream strategy can make or break your velocity.

 Are you leading true transformation—or just moving faster in the wrong direction? This episode unpacks the critical difference between change and transformation, revealing why speed alone won't future-proof your business. Discover how strategic reinvention, visionary leadership, and letting go of legacy thinking are essential to real transformation. A must-listen for executives, consultants, and transformation leaders navigating AI disruption and digital strategy. 

Step into the world of agentic AI with Munish Gandhi, Co-founder & CEO of Statisfy, as he joins host Deepak Sharma to explore how AI teammates are reshaping customer success in the enterprise. From repetitive tasks to multi-agent orchestration, discover how Statisfy is transforming B2B customer engagement, making human teams more productive and unlocking repeatable customer health.Munish shares his journey from SaaS leadership to AI innovation, highlighting how large language models are revolutionizing the role of customer success managers. Learn how Statisfy is embedding AI invisibly into daily workflows, elevating human potential and enabling new levels of organizational velocity. A must-listen for anyone building tech-enabled teams and navigating the future of work in the AI-powered enterprise.

The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Everything You Need to Know About Creating a Digital Strategy & Roadmap for Your Digital Transformation: How to Begin Your Digital Transformation with Greg Benton: https://youtube.com/live/bJzBhfB5cXs?feature=share Composable ERP w/ Jan Baan: https://youtube.com/live/wjPDXxgtzRo SAP vs. Oracle vs. D365: https://youtu.be/XWfNtf2sIGo Top AI-Enabled ERP Systems: https://youtu.be/5twRCvqiiqI Four Digital Strategies: https://youtu.be/b8v2x3BrbzY   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Mid-sized oil and gas companies are now at a digital crossroads. While supermajors have pushed forward with large-scale transformation programs, many mid-market firms are only beginning to explore how digital innovation can improve performance. Their operational processes—budgeting, forecasting, asset planning—tend to mirror those of larger firms but constrained by fewer resources and less internal capability. Unfortunately, mid-sized companies cannot simply copy the big-company playbook. They lack dedicated data teams, struggle with legacy systems, and must handle all the integration hassles with bespoke coding. At the same time, they are under the same pressure to lower costs, improve transparency, and make faster, better decisions. Is a pragmatic and impactful digital transformation even possible in this context? Absolutely. In this episode, I speak with Lewis Gillhespy, Executive Advisor at Rockflow, on practical solutions that work with mid-sized firms. By focusing on core business processes—particularly budgeting and production forecasting—smaller firms can drive efficiency through better data quality, increased transparency, and dashboard-driven decision-making. A bonus outcome is that improved data transparency leads to a self-reinforcing data stewardship culture, and why starting with business needs (not technology hype) is the key to lasting change.

In an era where financial institutions race to digitize, TD has taken a distinctive approach by ensuring technology serves a deeper purpose: creating unexpected human experiences. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, I was joined by Todd Purcell, Head of Digital Strategy, Planning and Partnerships for TD Bank. Our conversation explores how TD's digital ecosystem supports its brand promise with real-world examples of how the bank integrates advanced analytics, personalization, and multichannel engagement to make banking better for people. Todd also discusses how TD's digital strategy has evolved to support rather than supplant human connections, resulting in measurable customer satisfaction and engagement improvements. This episode of Banking Transformed is sponsored by Naehas Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy. ⁠https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast

The story of Mack Weldon begins with a moment many men know all too well — standing in the underwear aisle, overwhelmed by choice and underwhelmed by experience. In this episode of Retail Gets Real, Brian Berger, founder and CEO of Mack Weldon, shares how frustration as a consumer inspired him to reinvent men's basics with a focus on smart design, technical innovation, and a radically improved shopping experience.(00:00:00) The origin of Mack Weldon(00:04:58) The story behind the brand name(00:07:30) Growing the brand by knowing the customer(00:12:44) Navigating the AI era as a retail founder(00:19:53) Father's Day picks and the future of retailThe National Retail Federation is the world's largest retail trade association.Every day, we passionately stand up for the people, policies and ideas that help retail succeed.Resources:• Mack Weldon: mackweldon.com• Become an NRF member and join the world's largest retail trade association• Learn about our retail education platform, NRF Foundation, at nrffoundation.org• Learn about retail advocacy at nrf.com/advocacy• Find more episodes at retailgetsreal.comRelated:• 336. Michelle Gass on leadership, taking risks and her vision for Levi's• 376. How Target's consumer-first strategy drives success• 367. How Kraft Heinz deploys omnichannel strategies across emerging global markets• 349. How Arc'teryx is reaching new heights while staying loyal to its core customers

On this episode of The Association Podcast, industry veteran Ray Van Hilt, VP of Strategy at Yoko Co, joins the show to discuss UX strategies, effective content strategy, and the vital intersection between marketing and IT. Ray shares personal anecdotes from his career journey, such as working for Ringling Brothers and his experience within the association industry. The conversation dives into the importance of a user-centric approach to web design, the evolving role of AI in content strategy, and ways to foster a strong, inclusive company culture.

Feeling buried under content chaos? You're not alone. Ravi Singh, President and Chief Product Officer at Brightspot, joins us to break down how IT leaders can regain control, cut through AI-generated noise, and build scalable, secure content systems. He shares the secrets behind Brightspot's success with some of the world's biggest brands, explains how to avoid costly AI missteps, and reveals how to keep creators at the center of your digital strategy.Key Moments0:00 Meet Ravi Singh, President and CPO of Brightspot4:02 What Brightspot Does and Who They Serve6:33 Tackling Content Sprawl at Scale10:34 Enforcing Governance and Brand Voice with CMS + AI18:13 Empowering Creators with AI, Not Replacing Them22:46 Common Mistakes IT Leaders Make with AI Adoption32:32 Building Trust and Security Through CMS Capabilities37:47 The Pressure to Create More with Less: How to Adapt40:38 Choosing the Right CMS: What IT Leaders Need to Know45:54 Measuring CMS Success and Business Impact50:10 Future Trends in Content Management and AI Integration ---Produced by the team at Mission.org and brought to you by Brightspot.

Byron Sharp is a distinctive assets maximalist, suggesting how brands look and are recognised and embedded into people’s minds is more important than focusing on what they do differently to rival brands. Mark Ritson argues brands need differentiation to stand out from rivals and pull customers in. News Australia says you need both to drive growth – and that custom-made media that delivers engagement beyond reach is a critical multiplier.News Australia has just wrapped up its nationwide agency engagement roadshow, Frontiers, diving deep with hundreds of agency execs across dozens of workshops to unpack how to cut through and deliver much sharper results amid a comms sea of sameness. The key is moving beyond old-school approaches of tonnage-based reach and the legacy constructs of ‘paid, owned and earned’ media. Case studies for CommBank, NRMA Insurance, Subway and Toblerone strongly suggest the approach is working: Subway notched 3 per cent sales gains; NRMA Insurance and News Australia’s positive influence helped secure $7.2bn in government funding to fix Queensland’s Bruce Highway. Unsurprisingly, more Queenslanders now like NRMA Insurance than before.Now News Australia wants to work with agencies and brands to build better campaigns and more case studies. But that requires a shift in approach to planning and content creation. It’s harder work, says GM of Client Growth & Experience, Renee Sycamore, but powerful results prove “the effort definitely pays off”. The key to achieving “distinctively different” campaigns says Head of Growth Intelligence, Leigh Lavery, is to focus on three critical elements: Making content magnetic (i.e. it gets attention); momentous (i.e. contextually relevant, capturing the zeitgeist) and meaningful (i.e. saying and doing something that adds value to customers). But going against conventional wisdom on mass reach may also be required. As National Head of Digital Strategy and Streaming Dianna Molinaro puts it: “Everyone’s got reach … but what our agency partners and marketers really care about is the impact.” Likewise, everyone has data: “It’s about what we do with it.” Now News Australia is powering custom-made media with behavioural audience signals across the network to connect intent and content. Molinaro says data-driven relevance is where the growth gold lies.See omnystudio.com/listener for privacy information.

This week on The Small Business Podcast for Small Businesses, Farley explores the crucial question every entrepreneur faces: Do you really need a website, or is an online presence enough? She breaks down the different approaches, from DIY builds with hosting and domains to website templates and builders, or hiring a developer for advanced features like booking systems or e-commerce.Not sure where to start? Farley shares expert insights on how to determine the best digital strategy for your business needs. Plus, if you have questions or need guidance, visit the website and submit your queries for personalised support.Let me know if you'd like any refinements! This episode will be a game-changer for small businesses navigating their online space.Want to know more, visit: breakoutservices.co.uk/website-design-hosting-and-supportSupport the show

June 2, 2025: Chris Jenkins, EVP of Digital Strategy and Enterprise Imaging for Healthlink Advisors, joins Bill for the news. As the industry appears to shift focus from cybersecurity to AI adoption, they explore whether this transition is happening too quickly. Then, what does it mean when four major health systems make strategic investments in companies like Rad AI? The conversation also covers Emory Healthcare's decision to deploy the first fully Apple-powered hospital, raising questions about whether this represents a meaningful shift away from traditional Microsoft-dominated environments or simply an expensive experiment. Key Points: 05:00 AI Imaging Expansion 09:05 Google I/O and Use Cases 15:55 Emory Apple Only Hospital X: This Week Health LinkedIn: This Week Health Donate: Alex's Lemonade Stand: Foundation for Childhood Cancer

AI is changing the way websites are built, optimized, and ranked—but what does that mean for businesses? In this episode of The Marketing Madmen, Nick Constantino sits down with Jason Cyr to explore how AI-driven web design, SEO shifts, and local search optimization are reshaping the digital world. From AI-generated content to the decline of organic search and the future of website conversions, they break down the biggest trends in digital marketing for 2025. Key Takeaways: AI tools are reshaping website design, making it faster but challenging creativity. SEO is evolving—Google’s AI-driven results are reducing organic traffic by up to 95%. Local SEO is more critical than ever, with Google favoring reviews & verified listings. Conversion-focused strategies matter more than search rankings for business success. Businesses must shift their approach—prioritizing trust, engagement, and clear CTAs. patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

Step into the world of auto innovation with Manavendra Sial, Executive Vice President and CFO of Tenneco, as he joins host Deepak Sharma to explore how AI is transforming a 100-year-old manufacturing giant. From spark plugs to smart prompts, discover how agentic AI is reshaping the way Tenneco operates, bridging decades-old machinery with predictive automation and intelligent supply chains.Manavendra shares his journey through energy, defense tech, and now automotive transformation, emphasizing the rise of “software on wheels” and the critical role of AI in driving organizational velocity. Learn how Tenneco is using AI to power forecasting, preventive maintenance, and strategic decision-making unlocking human value and redefining the CFO role. A must-listen for anyone navigating disruption and accelerating innovation in the industrial age.

Digible is giving away a fully managed 12-month digital marketing package for one multifamily property.Apply now: https://content.digible.com/100k-lease-stakesWhat does it take to build truly effective vendor partnerships in multifamily real estate?In this episode, Michelle Smith, VP of Digital Strategy at Willow Bridge Property Company, takes us behind the scenes of how she's scaled trust-based partnerships with marketing agencies and vendors across the country. From radical candor and clear KPIs to navigating acquisitions and managing owner expectations - Michelle breaks down how communication, transparency, and alignment are the real drivers of performance.Whether you're a property manager, agency partner, or operator, this episode is packed with insights on how to streamline operations, scale with confidence, and get better results from your vendor relationships.Watch now for a real-world look into multifamily marketing, digital strategy, and what it means to be a true partner in today's landscape.Digible:⁠ https://digible.com/Fiona: ⁠⁠⁠https://www.myfiona.com/Leave a Spotify Review: ⁠⁠⁠https://spoti.fi/3LfoEdU⁠⁠⁠Leave an Apple Review: ⁠⁠⁠https://apple.co/3AA2zRj⁠⁠(00:00) Introducing to Michelle Smith (01:34) The Foundations of a Strong Vendor Partnership  (08:40) How to Prepare Vendors for Growth and Scaling  (13:31) Evolving the Relationship at Director Level  (18:39) Involving Vendors in New Business and Pitches  (24:18) Streamlining Communication at the Corporate Level  (30:36) Aligning Stakeholders and Managing Owner Expectations  (33:44) Setting KPIs and Performance Benchmarks That Work  (39:26) When to Be Flexible and When to Say No  (43:09) Radical Candor and Real Partnerships

Midland grit, tech leadership, and a dash of fun: How did Dusti Wofford become Global Head of Digital Strategy and Technology at CBRE? Trace her path from a strict upbringing to mastering a fast-paced, tech-driven world. Gain sharp insights on building resilient teams, leading with empathy and high expectations, and navigating generational shifts. Learn the power of mentorship, community, and balancing work identity with personal life. Essential listening for leaders cultivating growth, collaboration, and a champion's spirit.

For decades, hydraulic fracturing—or fracking—has relied heavily on water and sand to crack underground rock and release oil and gas. Fracking is safe, proven, and reliable, and in collaboration with horizontal drilling, has resulted in the huge growth in hydro carbon production in the US and Canada.    But fresh water is a scarce resource particularly in arid settings, and in many places under stress because of climate change. Disposal of used water is a technical challenge and costly. The sand resource, or proppant, is both costly to mine and heavy to ship. The mechanical process of forcing water and sand under pressure down the wells and into the rock generates a substantial carbon footprint.    Enter RocketFrac, a Calgary-based innovator using solid rocket fuel to crack the status quo.   Unlike conventional fracking, RocketFrac's technology eliminates the need for water and sand, which dramatically lowers carbon emissions and site disturbance. This self-propping, solid-fuel-based technique also opens up economically stranded assets, including abandoned or underperforming wells, with potential applications in water-stressed regions like California and the Middle East. It's an innovation that could redefine the economics and environmental impact of oil extraction.   In this episode I speak with Pavan Elapavuluri, Chief Technology Officer at RocketFrac, to hear firsthand about the origin of RocketFrac's solution, the physics behind the technology, its regulatory journey, and the digital tools they're using to model outcomes and rank well candidates. From carbon offsets to offshore potential, this episode is an explosive look at what could be the next big leap in oilfield operations.   And yes, those puns are all intended!    ⸻  

Are you feeling overwhelmed, stressed, and on the brink of burnout in your nonprofit work? You're not alone. In this episode, I sit down with Rob Tracz, a personal performance coach dedicated to helping driven individuals achieve success without sacrificing their well-being. Rob shares his powerful journey from severe burnout to becoming a champion for sustainable success. He reveals how his relentless pursuit of “shadow success” led to deteriorating relationships, declining health, and missed opportunities with loved ones. Key Insights on Preventing Burnout Learn practical strategies to recognize and combat burnout: - Identifying early warning signs in your routine and habits - The importance of intentional consumption – both nutritional and digital - Creating a support system through the “team triangle” concept - Balancing challenge and recovery in your work Supporting Your Team and Organization Discover how leaders can foster a culture that prevents burnout: - The critical role of open communication and psychological safety - Implementing seasons of intensity and recovery in your organizational calendar - Leading by example in prioritizing well-being Personal Strategies for Thriving Rob offers actionable advice for individuals: - Introducing small, manageable challenges to reignite motivation - Leveraging your personal values and strengths to guide decision-making - Building a network of mentors, peers, and cheerleaders for support Whether you're a nonprofit leader looking to support your team or an individual seeking to reclaim your passion and energy, this episode provides valuable insights to help you thrive in your mission-driven work. Don't miss this opportunity to learn how to create sustainable success and avoid the pitfalls of burnout. Tune in for a conversation that could transform your approach to work and life. Want to skip ahead? Here are key takeaways: 04:09 Recognizing Early Signs of Burnout Rob shares personal indicators he overlooked, including falling into mundane routines and neglecting intentional consumption habits. 14:38 The Team Triangle Concept Learn about creating a support system with mentors, peers, and cheerleaders to navigate challenges and maintain accountability. 22:39 Balancing Push and Recovery Strategies for determining when to persevere through challenges and when it's time to pivot or let go. 28:53 Creating a Culture of Well-being Tips for leaders on fostering an environment that prioritizes communication, support, and sustainable success. Rob Tracz Rob Tracz is a Personal Performance Coach who specializes in guiding driven individuals through the challenges of balancing success with personal well-being. With his unique approach, Rob helps business owners, leaders, and professionals break through stagnation, align their personal and professional goals, and create sustainable success. His coaching is built on six core principles—Resilience, Intentionality, Clarity, Optimization, Social Support, and Opportunity—giving his clients the tools they need to thrive under pressure while maintaining a fulfilling life. Beyond coaching, Rob is an engaging speaker, strategist, and entrepreneur who is passionate about helping others unlock their full potential without sacrificing what matters most. Learn more at RobTracz.com & SurvivingtheSideHustle.com http://instagram.com/robtracz Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours

This week we're joined by Nate Moran, Senior Director of Growth, Digital Strategy & Analytics at Edgewell Personal Care—the company behind brands like Schick, Banana Boat, Wet Ones, and more. With a career spanning Red Bull, Newell, Unilever, and now Edgewell, Nate brings a sharp perspective on what it takes to turn data into decisions and insights into impact.In this conversation, Nate and host Dave Feinleib explore the evolving relationship between analytics, creative, performance marketing, and AI. They dig into how Nate and his team think about data strategy, omnichannel planning, and the question on every marketer's mind: where should we spend the next dollar?If you're navigating retail media, e-commerce, or digital growth today, this episode offers a smart, candid look at the challenges—and opportunities—of scaling modern brand performance.Key Takeaways & Episode HighlightsWhy profitability, performance, and category management need to work together in an omnichannel world—and how Edgewell ties these functions across the business.What “the next best dollar” means at Edgewell, and how the team balances incrementality, ROAS, and long-term brand health.Lessons from managing 30,000+ SKUs at Amazon (before APIs made it easy) and how those scrappy skills still apply today.The role of a clear, focused data strategy—and why owning your data is critical for AI readiness and true self-serve analytics.How AI and generative tools like ChatGPT and Snowflake are reshaping workflows, and why agentic AI might be the real unlock for the future.Why creative still matters: performance spend alone won't build trust or brand love—and how to balance emotional storytelling with analytics-driven media.Rapid Rundown QuestionsFavorite Edgewell product: Jack Black Dual Defense SPF MoisturizerBrand that's nailing it creatively: Liquid DeathGo-to tech tools: ChatGPT and SnowflakeFavorite read/listen: The Long and the Short of It by Les Binet and Peter FieldFavorite way to recharge: Mountain biking and snowboarding in Bend, OregonConnect with Nate: https://www.linkedin.com/in/nathanmoran/Get the It'sRapid Creative Automation Playbook: https://itsrapid.ai/creative-workflow-automation-playbook/Take It'sRapid's Creative Workflow Automation with AI survey: https://www.proprofs.com/survey/t/?title=ffgvdEmail us at sales@rapidads.io with code “BEYOND2025” to find out how you can save more than $1,000 on our Digital Sell Sheets and Retail Media Automation solutionsTheme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

Joy shares best practice of what and who we consume online and  how to ferociously apply digital strategies to support ourselves and our kids. We can build authority, be more googleable, discoverable and sprinkle that digital confetti across the internet - to build our profiles and businesses for more opportunities and greater human connection. We explore the costs, methods, systems and strategies deployed on us and challenge the ways to do digital better.  For the listener with a burning desire to be a thought leader on a podcast, amplify their voice, develop their skill in speaking and showing up on socials, who might be fearful of sharing their story and ideas in a big scary online world.  There is a lot to unravel. Join My Newsletter Joy's Instagram Buy Me A Coffee Joy's Website Music by Twinmusicom

Get ready for a powerhouse episode featuring highlights from Joanie Bily's impactful conversation with Kortney Harmon. Dive into proven strategies and actionable insights designed to help executive search leaders stay ahead in a market defined by rapid change, digital innovation, and evolving client demands.In this episode, you'll discover:- A candid look at talent supply and demand trends—what matters most for continued growth and resilience- How leading firms are leveraging AI and digital platforms to transform candidate and client experiences- Innovative approaches to upskilling and training teams for long-term success- The latest on legislative changes impacting search operations and industry advocacyThe discussion also raises provocative questions: Will traditional business development tactics survive in an AI-powered landscape? What pitfalls should firms avoid when scaling for growth amid economic uncertainty?Unlock fresh perspectives and forward-thinking strategies—hit play and equip your firm for what's next in executive search._________________Follow Joanie on LinkedIn: LinkedIn | Joanie BilyWant to learn more about Crelate? Book a demo hereFollow Crelate on LinkedIn: https://www.linkedin.com/company/crelate/Subscribe to our newsletter: https://www.crelate.com/blog/full-desk-experience

Everyone loves a good tech strategy session—but how do we make sure those plans don't just sit on a shelf? We're diving into the realities of making strategy happen. Join us for the second installment of Tech Strategy in Action, a series where we dive into exactly that.   Today we will be discussing how CLIA has implemented their newly imagined website based on an enormous amount of user research, led by our guest Jill Straniero, SVP of Digital Solutions and Managing Director of Global Technology. We will discuss how deep user interviews and audience analysis revealed the need to shift from a department-focused approach to an audience-focused digital strategy. The findings helped streamline twelve websites into two distinct ones. The conversation highlights how user research is not just for usability—it's a strategic tool for long-term organizational alignment and smarter tech investments  Hosted by Norma Castrejon, Vice President, Information Technology at the American Osteopathic Association and Rhoni Rakos, Lead Consultant, Digital Strategy at Ellipsis Partners.  Make sure to follow TPAC on LinkedIn: https://www.linkedin.com/company/asae-tpac/ 

In an era where healthcare-focused AI startups abound, the most meaningful innovations may not emerge from Silicon Valley's startup culture—but from inside the health systems themselves. That's the premise behind the Health AI Championship, a novel competition led by Lee Schwamm, MD, SVP/Chief Digital Health Officer + Associate Dean, Digital Strategy and Transformation, Yale New […] Source: Yale New Haven's AI Competition Offers Model for Sourcing Solutions that Solve Real Problems on healthsystemcio.com - healthsystemCIO.com is the sole online-only publication dedicated to exclusively and comprehensively serving the information needs of healthcare CIOs.

In our conversation, Katrena Friel discusses the importance of building a sustainable revenue model for projects. She emphasizes a dual approach where one can test the model in the background while gradually transitioning to it, ensuring that it proves effective before fully committing to it. This strategy allows for a smoother transition and minimizes risks associated with abandoning existing revenue streams.TakeawaysBuilding a sustainable revenue model is crucial.Testing a model in the background can reduce risks.A dual approach allows for gradual transition.Proving the model's effectiveness is essential before commitment.Maintaining existing revenue streams during transition is important.Flexibility in approach can lead to better outcomes.Understanding the project funding dynamics is key.A well-structured plan can enhance project success.Gradual implementation can lead to more confidence in the model.Collaboration can strengthen the revenue generation process.Chapters00:00Introduction to Katrina Friel and Her Business20:39Katrina's Journey into Coaching and Business Development25:42Navigating Economic Challenges as an Entrepreneur28:42The Importance of Personal Branding31:12Target Audience and Technology Savviness32:28Sales Strategies and Platforms for Success35:58Closing Thoughts and Free Discovery Session

In this episode, Alex Quin highlights a massive shift impacting digital marketing and business strategy: the global rollout of Google's AI Overviews. Initially tested as the Search Generative Experience, this AI feature now delivers summarized search results, drastically altering consumer behavior and brand visibility online. Alex explains how traditional SEO and SEM rules are rapidly changing, why businesses must adapt their content strategies, and how AI-driven search is shaping purchasing decisions. If your brand isn't optimizing for AI, it risks losing market share to competitors who are.Episode Outline[00:00] Introduction to AI Overviews and the future of search[01:00] How AI summaries are changing SEO and user behavior[02:00] The impact on organic traffic and traditional ranking goals[03:00] Adapting your content and paid strategies for AI search[04:00] Final thoughts: embrace AI or risk fading out of searchWisdom NuggetsAdapt or Fade: AI summaries are transforming search behavior. Brands that don't adjust their content and advertising strategies will quickly lose relevance.Structure is Power: Content needs clear structure and authority for AI to easily summarize it. Success online will depend on how easily AI can pull from your material.Immediate Value Wins: Consumers expect fast, trusted insights. If your brand doesn't deliver immediate value, you'll lose them before they ever click through.New Metrics, New Game: Success isn't just about ranking #1 anymore. It's about being featured or referenced by AI Overviews.Future-Proof Marketing: Optimizing for AI now builds a long-term advantage. Waiting means playing catch-up while competitors solidify their presence.Power Quotes:"People are making decisions straight from AI summaries." - Alex Quin"Content needs to be something an AI can easily parse and summarize." - Alex Quin"Are you building with AI in mind?" - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Natural gas producers have long struggled to differentiate their product in a market that treats gas as a commodity. When it comes to carbon intensity (CI), the industry is reliant on emission factors and self-reported data, and lacks a credible, data-driven approach to proving their gas carries a lower CI.  With new regulations like the Inflation Reduction Act's Waste Emission Charge and Europe's carbon border tax, the opportunity to produce verifiable low-emission gas has grown dramatically. Enter “empirical gas”—natural gas measured in real time with actual data instead of estimates. In this episode, I catch up with my buddy Mark Smith, CEO of Clean Connect, about how his company integrates AI, camera-based monitoring, and process simulation software to create real-time, third-party verifiable emissions data. This transformation not only reduces tax burdens but unlocks access to premium markets willing to pay for low-carbon gas. The implications are massive for producers, traders, and tech firms alike.

Nick teams up with SEO expert Chris Williams to break down the latest AI-driven strategies transforming digital marketing. From Google's evolving algorithms to AI-powered ad campaigns, they discuss how brands can stay ahead of the competition. Plus, they dive into how content loops between social media and websites enhance conversions, recession-proof marketing tactics, and why organic search is more crucial than ever. Key Takeaways: Google's algorithm prioritizes engaging content that keeps users on-site. SEO conversions go beyond sales—guiding users through a strategic journey boosts success. AI-driven marketing tools from Google & Microsoft will reshape search visibility. Businesses must optimize for AI-driven search habits or risk losing relevance. Live shopping could expand beyond impulse purchases into high-ticket sales. Recession-proof marketing requires prioritizing organic search and strategic bottom-of-funnel tactics. Keywords: AI marketing, SEO strategy, Google algorithm updates, digital advertising, organic search optimization, live shopping trends, content marketing, brand awareness Hashtags: #AI #MarketingStrategy #SEO #DigitalAdvertising #GoogleSEO #OrganicSearch #LiveShopping #MarketingMadmen #MarketingPodcast #Ecommercepatreon.com/TheMarketingMadMen: https://www.nick-constantino.com/See omnystudio.com/listener for privacy information.

As soccer increasingly moves behind digital paywalls, a key question emerges: is the sport's content strategy driving fans closer or pushing them away?From the curious absence of Uefa Nations League highlights on YouTube to the rise of Amazon Prime's one-click, low-cost PPV model, soccer's evolving approach to accessibility is creating both opportunities and obstacles.In this special episode of StreamTime Sports brought to you from the BlackBook Motorsport Forum, hosts Nick Meacham and Chris Stone break it down, examining the trade-offs between control and reach, and asking whether the industry is making it too hard for fans to engage.Key Topics:Why Uefa's decision to gate highlights behind registration walls could be turning fans awayThe critical role of YouTube in global reach and anti-piracy effortsHow Amazon Prime's PPV model is reshaping expectationsWhy discoverability is the key to unlocking long-term value and reducing subscriber churn

Send us a textIn this final part of the Katie Smith trilogy on the Customer Success Playbook, we enter the brave new world of AI and marketing. Host Kevin Metzger explores the promises and pitfalls of generative tools with Katie, who brings her thoughtful and grounded take on how businesses can embrace automation while fiercely protecting their authenticity. If you've ever wondered how to use AI effectively without sounding like a robot, this one's for you.Detailed Analysis: AI isn't going anywhere—and that's exactly why it's time to get strategic. Katie Smith walks listeners through the essentials of adopting AI in a way that enhances rather than dilutes your marketing. The episode kicks off with her advice on building internal AI policies: what your team will use AI for, what it won't, and how to protect sensitive data along the way. Her mantra? Be proactive, not reactive.Katie also shares her go-to applications of AI in the creative process:Use AI as a co-creator to spark content ideas and draft early versionsTrain AI with your brand's voice and tone to maintain consistencyStay vigilant about hallucinations and homogenized contentShe emphasizes the importance of human review at every stage, especially when publishing customer-facing materials. AI is a brilliant assistant, but not a final authority.The discussion evolves into deeper insights on lead generation and real-time responsiveness. Kevin adds his own tricks for applying brand tone through prompt engineering and post-processing, offering a compelling use case that blends Claude, GPTs, and content repurposing magic.Finally, the two zoom out to a broader question: How do you optimize your brand for AI-driven search and recommendations? It's an emerging discipline with massive implications, and Katie teases what's to come from leaders in B2B and digital strategy.Whether you're testing the AI waters or already building internal GPTs, Katie's thoughtful approach provides the guardrails needed to preserve quality and trust in a world of automation.Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybookPlease Like, Comment, Share and Subscribe. You can also find the CS Playbook Podcast:YouTube - @CustomerSuccessPlaybookPodcastTwitter - @CS_PlaybookYou can find Kevin at:Metzgerbusiness.com - Kevin's person web siteKevin Metzger on Linked In.You can find Roman at:Roman Trebon on Linked In.

Welcome to S3E09 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo.

Welcome to a new episode of Supply Chain Pioneers! Join us as we dive deep into the world of supply chain analytics with Sunder Balakrishnan, Director of Supply Chain Analytics at LatentView. Sunder shares his journey from his roots in Mumbai, his experience across various industry verticals, and his passion for data-driven process improvements. Learn how Sunder navigated his career through roles at Infosys and PWC, his insights on the adoption of AI in supply chain management, and the exciting potential of agentic AI and digital twins. Additionally, Sunder discusses how human-centric decision-making augments AI solutions, making supply chains more resilient and efficient. Whether you're an industry expert or just curious about AI in supply chain, this episode is packed with valuable insights and practical advice. 00:00 Introduction and Guest Welcome 00:37 Sundar's Background and Passion for Supply Chain 01:43 Early Career and Transition to Supply Chain Consulting 04:03 Process Engineering and Infosys Experience 08:08 Digital Strategy at PWC 15:12 AI and Machine Learning in Supply Chain 20:43 Current Role at LatentView 27:04 Future of AI in Supply Chain 33:40 Personal Interests and Conclusion

Digital marketing is undergoing a transformative shift where understanding fundamentals while leveraging AI offers companies unprecedented advantages that may become insurmountable for those who fail to adapt. This golden opportunity period for digital transformation requires immediate action before the landscape dramatically changes in the next 18-36 months.• Marketing fundamentals remain critical as the foundation for all digital strategies• Companies must optimize for multiple platforms, including Bing, social media, and Reddit• Visibility in large language models (LLMs)is  becoming an essential ranking factor• Review generation is crucial for building trust and shortening sales cycles• AI transitioning from content creation to having agency and decision-making ability• Early adoption of new technologies provides substantial competitive advantages• Businesses face a "Netflix or Blockbuster" moment in their marketing evolution• Customer acquisition costs are rising while competition intensifies across channels• Marketing packages that provide foundational elements help businesses scale faster• Mastermind programs and fractional CMO services bridge expertise gaps—----------------Matt's Contact Information: https://matthewbertram.com/https://www.linkedin.com/in/mattbertramlive/—-----------------More from EWR and Matt:Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/reviewFree SEO Consultation: https://www.ewrdigital.com/discovery-callOne-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session—The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business. Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips. Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.Find more great episodes here: https://www.internetmarketingsecretspodcast.com/  https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastPowered by: ewrdigital.comHosts: Matt Bertram Disclaimer: For Educational and Entertainment purposes only.Support the show

Welcome to Episode 44 of the Freedom Factory! In this action-packed episode, Brandon Cunningham brings you an insightful exploration into the future of network marketing. With recent shifts in the industry and the rapid evolution of digital business models, Brandon dives into how the landscape is changing—and what it means for leaders and aspiring entrepreneurs.In today's episode, Brandon reflects on both past lessons and emerging trends that are redefining how we build networks, manage teams, and create lasting income streams. He highlights the following key points:Anticipating Change: Discover why the industry's evolution isn't a sign of weakness but a necessary cleansing that paves the way for growth. Learn how changes—from shifts in compensation plans to new digital tools—can be harnessed to build stronger, more resilient organizations.Future-Proofing Your Business: Gain practical strategies for adapting your leadership style and operational methods to stay ahead in a competitive market. Brandon explains how to focus on core principles while embracing fresh innovations that improve communication, streamline operations, and boost leverage income.Digital Transformation in Network Marketing: Understand how technology and social media are reshaping the way we connect with customers and recruit new business partners. Brandon shows you how to integrate modern digital strategies without compromising the time-tested fundamentals of relationship building.Building a Personal Brand: Learn why your personal brand is your most valuable asset in an era of rapid change. Brandon shares actionable tips on cultivating a distinct identity that stays with you—regardless of company changes or market disruptions.Creating Lasting Leverage: Most importantly, Brandon reiterates that network marketing isn't about chasing a one-time dollar; it's about building legacy and residual income. With an emphasis on daily discipline and long-term vision, he challenges you to double down on your commitment to your business while staying agile in the face of industry turbulence.Whether you're an established leader or just getting started, this episode will equip you with the mindset and strategies you need to thrive in the new era of network marketing. Embrace the future, reinforce your fundamentals, and build a business that stands the test of time with confidence and innovation.Ready to transform your mindset and achieve your goals? Subscribe now to "Freedom Factory" podcast and never miss an episode!#NetworkMarketing #FutureTrends #DigitalStrategies #EntrepreneurialSuccess #PersonalBranding #ResidualIncome #TeamBuilding #Leadership #MLMInnovation #FreedomFactory

Chappell Ellison on balancing professionalism whilst staying true to yourself This week we're sharing one of our most recent favorites from the archives, a conversation with Launch's Director of Digital Strategy, Chappell Ellison. In this episode Tammy and Chappell dive into what it means to bring your authentic self to work and how authenticity can both improve employee happiness and drive customer engagement. They also share their thoughts on the impact AI could have on the future of work- and where it should be best utilized. Please note that the views expressed may not necessarily be those of NTT DATA.Links: Chappell EllisonLearn more about Launch by NTT DATASee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of Loud and Clear, Francisco Cardenas principal of Digital Strategy & Integration at LERMA/ is joined by Dr. Kimberly Selber, Associate Dean of Community Engagement at The University of Texas, Rio Grande Valley. They delve into the role of academia in preparing students for today's dynamic advertising landscape. Dr. Selber, affectionately known as Dr. K, shares her extensive experience spanning education and high-profile agency work. The discussion highlights the integration of critical thinking, real-time industry connections, and the unique challenges and opportunities of teaching advertising in the US-Mexico border region. The episode also explores innovative ways to bridge students with industry through remote internships, mentorship programs, and real-world projects.Guest:⁠⁠⁠ ⁠⁠ Dr. Kimberly Selber, University of Texas Rio Grande Valley Professor, Graduate Program Director; Dean of Community EngagementProducer:⁠⁠⁠Rolf Ruiz⁠⁠⁠, Digital Strategist, Creative Technologist & Agricultor at ⁠⁠⁠LERMA/⁠⁠⁠Host:⁠⁠⁠Francisco Cardenas⁠⁠⁠, Principal of Digital and Social Strategy at ⁠⁠⁠LERMA/⁠⁠⁠Music: Rolf Ruiz

Danny Silverman is the Founder and Digital Strategy and Growth Consultant at Silverstream Strategic Consulting. As a digital commerce executive, he has over two decades of experience in eCommerce, marketing, and general management consulting. Throughout his career, Danny has scaled a digital commerce agency 10x in three years, led marketing efforts for a global SaaS platform, and navigated Amazon's landscape since 2006.  In this episode… Recently, eCommerce teams have faced intense pressure from all sides, including organizational flattening, budget cuts, and mandatory AI integrations. Many leaders find themselves stuck in reactive mode, unable to assess strategy, structure, or performance. How can brands stay agile and make informed decisions without getting overwhelmed? Brands face three common barriers: misaligned go-to-market strategies, outdated marketing tactics, and fragmented organizational design. To regain control and drive profitable growth, seasoned eCommerce strategist Danny Silverman recommends beginning with candid, cross-level interviews to identify hidden challenges before conducting deep data analyses to reveal underlying trends. For mid-sized brands especially, he stresses the importance of empowering decision-makers with budget control and executive sponsorships while leveraging AI tools for content creation and operational efficiency. In this week's episode of The Digital Deep Dive, Aaron Conant chats with Danny Silverman, Founder and Digital Strategy and Growth Consultant at Silverstream Strategic Consulting, about adapting organizational structures to an evolving digital landscape. Danny explains how Chief AI Officers are gaining traction amid AI integrations, how Amazon sellers can maintain profitability in a volatile economy, and how he diagnoses structural issues in an organization.

From unpaid intern to VP of Digital Strategy & Analytics, Scott Kennedy has had a wild ride in the sports and e-commerce world! In this episode of Beyond the Shelf, host Dave Feinleib sits down with Scott to unpack his journey, the meteoric rise of pickleball, and how AI and data are transforming e-commerce.Scott shares how Franklin Sports—the official batting glove of Major League Baseball—stayed ahead of the curve by jumping into new markets, leveraging analytics, and using AI to optimize everything from product listings to demand forecasting.Plus, we dive into the future of AI in e-commerce, the challenges of scaling data-driven decisions, and why pickleball is taking over America (seriously, try finding an empty court). If you're into sports, e-commerce, or just love a great business strategy story, this one's for you!Tune in for insights on: - Breaking into the sports & e-commerce industry - The explosion of pickleball and Franklin Sports' growth strategy - AI's impact on e-commerce analytics, content, and forecasting - How to make data approachable for non-technical teams - The future of AI adoption in large organizationsConnect with Scott: https://www.linkedin.com/in/scott-kennedy-ecommerce-analyticsFollow Beyond the Shelf: https://www.linkedin.com/showcase/beyond-the-shelf-podcastGet the It'sRapid Creative Automation Playbook: https://itsrapid.ai/creative-workflow-automation-playbook/Take It'sRapid's Creative Workflow Automation with AI survey: https://www.proprofs.com/survey/t/?title=ffgvdEmail us at sales@rapidads.io with code “BEYOND2025” to find out how you can save more than $1,000 on our Digital Sell Sheets and Retail Media Automation solutionsTheme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

On this episode of The Drive with Paul Swann, Paul is joined by Rodney Kasey, Associate Athletic Director for Digital Strategy and Brand Management at Marshall University.  Thanks for tuning in to The Drive with Paul Swann! If you enjoy the show, be sure to subscribe on Apple Podcasts, Spotify, or wherever you get your podcasts. Want more sports updates? Connect with Paul on social media via Linktree: linktr.ee/PaulSwann.

SummaryIn this episode of the GZ Chop Shop, hosts Daniel and Greg dive deep into the world of Nintendo, focusing on the upcoming Switch 2. They discuss the console's specs, pricing controversies, and the impact of scalpers on the gaming market. The conversation also touches on the graphics debate, the role of the PC community, and the challenges faced by GameStop in the evolving gaming landscape. The hosts engage with listeners, encouraging them to share their thoughts on Nintendo's strategies and the future of gaming.Chapters00:00 Introduction and Host Dynamics01:47 Nintendo Switch: A Decade of Dominance03:59 Switch 2 Specs and Graphics Expectations07:18 Pricing Controversies: Games and Upgrades13:45 Market Positioning: Nintendo vs. Competitors16:34 Scalpers and Pre-order Challenges19:32 Emulation and Digital Strategy24:21 The Future of Game Distribution30:34 Closing Thoughts and Audience EngagementJoin Our GZ Press Play NewsletterSupport this show http://supporter.acast.com/gzchopshop. Support us by becoming a GZ Chop Shop member at https://plus.acast.com/s/gzchopshop. Hosted on Acast. See acast.com/privacy for more information.

Step inside the world of supply chain innovation with Patricia Harris, CMO of Blue Yonder, as she sits down with host Deepak Sharma. Discover how Patricia is bringing AI to life in the supply chain, transforming theory into real-world impact. Learn how autonomous supply chains, agentic AI, and the SADA (See, Analyze, Decide, Act) loop are helping businesses stay agile amidst constant disruptions.Patricia shares how AI is not just accelerating decisions but also unlocking human value and enhancing collaboration across people, machines, and systems. Gain insights from her journey and practical strategies for building resilient, AI-powered supply chains. A must-listen for leaders shaping the future of logistics and digital transformation.

This is going to be big. SEO Week 2025 is happening at the end of this month!.  Held from April 28th to May 1st in New York City, this conference brings together a powerhouse of 40+ speakers to discuss the seismic shifts in SEO, including generative AI and its profound implications on search dynamics. Join Erin Sparks, Garrett Sussman, and Mike King as they share tales from the frontlines of SEO innovation. The conference is set to be groundbreaking. Thematic days are focused on the Science, Psychology, Ecosystem, and Future of SEO. Special guest Will Critchlow joins us with his fascinating take on how AI-powered searches are subtly yet drastically altering E-commerce strategy, giving a sneak peek into what to expect at the NYC event. Hold on tight because this isn't just a conference—it's a seismic shift poised to redefine SEO. Lily Ray, JR Oakes, and Jori Ford join the show and share a bit of their presentations that will happen at the conference. Get their takes on how important this conference is set to be! Ready to transform your SEO perspective? Tune in for the full scoop on how to snag a ticket, and don't miss the chance to join us and the leading minds in search at this one-of-a-kind event! We have a free, full-week ticket giveaway for SEO Week! Simply share the EDGE of the Web LinkedIn post to enter a raffle for a full ride to the biggest SEO conference in recent history! Key Segments: [00:00:34] Introducing SEO Week: April 28 - May 1 [00:01:13] Mike King and Garrett Sussman of iPullRank [00:01:33] What is Different about this Conference? [00:03:58] Themes of the Conference [00:05:17] Speaker Insight: Will Critchlow, Ecommerce SEO [00:14:26]  SEO Week: Cindy Krum [00:15:19] SEO Week: Tom Critchlow [00:15:57] Speaker Insight: Lily Ray, History of Google [00:21:32] EDGE of the Web Ticket Giveaway! $1200 Value [00:24:54] SEO Week: Wil Reynolds [00:25:28] Speaker Insight: JR Oakes, LLMs and AI [00:26:15] SEO Week: Crystal Carter [00:35:01] SEO Week: Aleyda Solis [00:38:26] Speaker Insight: Jori Ford, Crawler Logs for SEO [00:48:26] SEO Week: Ross Simmonds [00:49:11] SEO Week: Devin Bramhall [00:50:32] Mike King: Relevance Engineering [00:55:00] The SEO Gestalt - Learn about it in New York [00:58:07] Some of the Line Up of Speakers Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Resources: SEO Week EDGE of the Web LinkedIn page (for the giveaway!)

We all love to talk strategy - especially tech strategy! But what happens when it's time to move from planning to execution within our associations? Join us for Tech Strategy in Action, a three-part series where we dive into exactly that.  In Part 1, we'll explore how RAPS developed and implemented an outstanding data strategy, led by our guest Wendy Sahli, Director of Technology at RAPS. After a quick discussion on the fundamentals of data strategy and its role in a strong technology ecosystem, we'll take a deep dive into RAPS journey – from where they started when Wendy joined, how their data strategy evolved, where they are today, and what exciting things are on the horizon. Wendy holds a masterclass in developing a data strategy and executing it to propel technology forward! Hosted by Norma Castrejon, Strategic Consultant at DelCor Technology Solutions and Rhoni Rakos, Lead Consultant, Digital Strategy at Ellipsis Partners.  Make sure to follow TPAC on LinkedIn: https://www.linkedin.com/company/asae-tpac/ 

Welcome to the 78th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jenn Volk, Head of Digital at H&M Americas, for an in-depth discussion on how one of the world's most iconic retail brands, H&M, is reshaping digital commerce. Jen discusses actionable insights on leading H&M's 2024 website relaunch, crafting seamless omnichannel experiences, and why today's ecommerce strategy demands more brand storytelling than ever before.

Inthis episode of UNSCRIPTED, host Sarah Nicastro welcomes Amer Iqbal, a sought-afterspeaker who has spent the last 20 years leading innovation at some of theworld's top companies including as the Head of Digital Transformation, APAC atMeta and Director of Digital Strategy & Innovation at Deloitte Digital.Amer joins Sarah to discuss some of the themes from his upcoming book, The 5Ways to Innovate.

In this episode hosts Steve Carran and David Millili sit down with Charlie Osmond, the passionate and pioneering co-founder of Triptease. From leading a regiment in the British Army to founding multiple companies straight out of Oxford, Charlie's journey is anything but ordinary.We dive into:Charlie's early days in the British Army and Oxford Yacht Club

Macon Phillips joins The Great Battlefield podcast to talk about his career in politics, being an early employee at Blue State Digital, Director of Digital Strategy at The White House and founding his firm Starling Strategy.

Welcome to the 77th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Alan Ferrero, Digital Director at Camper, for an in-depth discussion on how the iconic Mediterranean footwear brand is embracing digital transformation while staying true to its craftsmanship roots. Alan shares insights on the evolution of ecommerce, the power of AI, and how Camper is leveraging community-driven engagement through The Walking Society. He also dives into how the brand is optimizing global operations across 40 countries while maintaining its authenticity and values.

Kari's Top 5 CliftonStrengths are:  Woo, Activator, Communication, Connectedness & Developer  In 1998, at her first Cru Winter Conference, Kari stood to her feet as Bill Bright laid out a challenge inviting students to fully surrender their lives to Christ. Though she had no idea what that meant at the time, it launched her toward a life of connecting others to Jesus. Kari spent 15 years with Cru's campus ministry, leading teams in Texas and Oklahoma, but it was her time in Ethiopia that shaped her heart for the world. Gripped by a desire to reach the unreached, she spent five years as a Global Missions Director before joining Jesus Film Project in 2017. (total yrs on staff 24) Kari's love for connecting the body of Christ to kingdom resources along with her experience serving in Global Partnerships, Global Expansion, and Digital Strategies naturally led to her current role as Director of Global Expansion. She brings two decades of experience to her role and a passion for seeing the Great Commission fulfilled. When she isn't on a plane, she enjoys hosting others in her Atlanta home. You might stop by for a bowl of jambalaya but you'll stay for a life-giving dose of southern hospitality. Learn About The Jesus Film Follow Kari on Instagram Follow Kari on Facebook Find out your strengths by taking the CliftonStrengths Top 5 Assessment   Workshops and Coaching with Barbara Culwell Subscribe & Leave a Review on Embrace Your Strengths