Get bite-sized insights on landing page design, A/B testing, and conversion optimization that you can start using right away. If you want to convert more website visitors into customers, this is the school for you!
Nicholas Scalice: Growth Marketer and Founder of Landing Page School and Earnworthy
On this episode, discover how a behavior analytics tool such as Hotjar can help you improve your landing pages.0 - - - - -
On this episode, find out why your A/B tests may not be working and what to do about it.- - - - -
On this episode, I share 10 ways to drive more phone calls from your landing pages.- - - - -
On this episode, we explore a simple concept related to design and messaging that could be hurting your landing page conversions and how to fix it. - - - - -
On this episode, I share 7 quick landing pages tips that can help you turn more of your website visitors into leads and customers.- - - - -
On this episode, I share 4 easy-to-implement tactics (and 12 tools) that can help you get more leads and sales from your landing pages.- - - - -
On this episode, we look at A/B testing, what it is, and how it can help you improve your landing pages.- - - - -
On this episode, I share 5 types of landing page tools you should know about.- - - - -
On this episode, I'll answer the difference between SEO and CRO and answer the question of whether or not you should optimize your pages for search engines and conversions at the same time.- - - - -
On this episode, I cover the 4 types of landing page tests and when to use them.- - - - -
On this episode, I share 7 important questions that every landing page should try to answer.- - - - -
On this episode, I'll share my definition of what a landing page is and break down all the details.- - - - -"A landing page is an independent, campaign-specific destination that persuades a member of a target audience to take one clearly defined action."
On this episode, learn why I'm relaunching this podcast, what I'll be covering, and how you can get your landing page questions answered.- - - - -
On https://landingpageschool.com/088, I share everything you need to know about countdown timers and whether or not they can help you increase your landing page conversions. Get the show notes here.
On this episode, we explore the difference between micro and macro conversions and what this means for your landing pages. Get the show notes.
On this episode, learn how you can use sticky bars to quickly get an important message in front of your landing page visitors, as I explore 5 tools that help you do exactly that. Get the full show notes!
On this episode, learn exactly which tools I recommend for getting helpful feedback on your landing page designs, from clients, coworkers, or pretty much anyone! Get the full show notes here!
On this episode, find out how to leverage your analytics data to optimize your landing page designs for the most common screen sizes. Get the full show notes here!
On this episode, find out how to stand out from the competition by creating a unique advantage on your landing pages. Get the show notes here!
Are you trying to improve your landing page by running tests, but just not getting the results you expected? Maybe your tests aren’t big enough. Find out what I mean on this episode. Get the full show notes here!
On this episode, we explore a tool called Hotjar that should be in every landing page optimizer's toolbox to gather more insights and feedback from your landing pages. Get the full show notes here!
On this episode, we explore the power of branding and how a strong brand identity can help you get more leads and sales with your landing pages. Get the show notes here.
On this episode, we explore how A.I. is changing the way we run landing page tests, first by looking at a new feature from one popular landing page tool called Smart Traffic. Get the full show notes here!
On this episode, we explore the world of popups and whether they help or hurt your landing pages. For full show notes, visit https://landingpageschool.com/078
On this episode, we go back to the basics to see what makes a landing page convert. Get the full show notes here.
On this episode I share 2 different approaches to writing copy for your landing pages, and why one of them may be costing you money. For full show notes, visit https://landingpageschool.com/076
On this episode, I share 3 ways you can run a 5 second test on your landing pages, and how this can help you increase conversions. For full show notes, visit https://landingpageschool.com/075
On this episode, I share why getting traffic to your website or landing page is important, but why it's only half of the problem that modern marketers and business owners are facing (and what you can do about it). For full show notes, visit https://landingpageschool.com/074
On this episode, I share the more important things to keep in mind before you plan or launch an A/B test on your landing page. For full show notes, visit https://landingpageschool.com/073
On this episode, I share 9 tools you can use to test and optimize your landing pages. For full show notes, visit https://landingpageschool.com/072
On this episode, I share 5 tips for how to get people to take action on your landing pages without resorting to salesy or spammy tactics. For full show notes, visit https://landingpageschool.com/071
On this episode, we look at three important psychological principles that can help you increase your landing page conversions. For full show notes, visit https://landingpageschool.com/070
On this episode, I help you choose between some of the most popular WordPress landing page builders, such as Elementor, Divi, Thrive Architect, and Beaver Builder. For full show notes, visit https://landingpageschool.com/069
On this episode, we look at the concept of decision friction, and how it could be preventing your landing page visitors from taking action. For full show notes, visit https://landingpageschool.com/068
On this episode, I explore 3 tools you can use to make your landing page forms more engaging. For full show notes, visit https://landingpageschool.com/067
On this episode, I share my favorite pieces of advice for someone who is just starting out optimizing landing pages. For full show notes, visit https://landingpageschool.com/066
On this episode, I'll explain the differences between SEO and CRO, and answer the question of whether or not you should try to optimize your pages for both search engines and conversions at the same time. For full show notes, visit https://landingpageschool.com/065
On this episode, I share 4 ways you can simplify your landing pages to reduce cognitive load and increase conversions. For full show notes, visit https://landingpageschool.com/064
On this episode, I share 4 types of social proof and some tips for including them on your landing pages. For full show notes, visit https://landingpageschool.com/063
On this episode, we'll look at the 7 elements of design that you need to consider when building your landing pages. For full show notes, visit https://landingpageschool.com/062
On this episode I explore the topic of functional testing; what it is, and how it can help you improve your landing pages. For full show notes, visit https://landingpageschool.com/061
On this episode, I explain why you should use checklists and processes when building and launching your landing pages. For full show notes, visit https://landingpageschool.com/060
On this episode, I share 3 ways to increase trust on a landing page and get more conversions. For full show notes, visit https://landingpageschool.com/059
On this episode, I cover 4 ways landing pages are different from homepages and how you can use this info to improve your conversions. For full show notes, visit https://landingpageschool.com/058
On this episode, I explain why testing the call-to-action button color on your landing pages is not always a good idea, and what to do instead. For full show notes, visit https://landingpageschool.com/057
On this episode, I share some of my favorite video players for embedding videos on your landing pages, and why there are great options out there that are better than YouTube. For full show notes, visit https://landingpageschool.com/056
On this episode, I cover 6 tactics for troubleshooting problems with your landing pages. For full show notes, visit https://landingpageschool.com/055
On this episode, I share my favorite resources for finding freelancers to help you design, develop, and test your landing pages. For full show notes, visit https://landingpageschool.com/054
On this episode, we'll look at the difference between wireframes, mockups, and prototypes, and I'll help you decide which one you might need for your next landing page project. For full show notes, visit https://landingpageschool.com/053
On this episode, learn how one simple copywriting formula can help you stomp out objections and improve your landing page conversions, even if you're not a copywriter. For full show notes, visit https://landingpageschool.com/052
On this episode, I share 14 of my favorite easy-to-implement tools and tactics that will help you squeeze even better results out of your landing pages. For full show notes, visit https://landingpageschool.com/051