The Fashion Founder Podcast

In episode 27 I talk to psychotherapist Jean Young and we talk about levelling up your mindset as a founder. There are so many golden nuggets from this one and it is one of my favourite episodes to date!Jean's instagram: www.instagram.com/jeanyourbestselfWebsite: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

I am back with the first episode of 2025! In Episode 26 of the podcast I talk about what you can do as a small brand to focus on Sustainability in your practises. The industry is one of the worlds biggest polluters contributing. Consumers are rightly becoming more conscious, demanding transparency and responsibly from brands. By making conscious choices in materials, production, and design, small brands can stand out in a crowded market and future-proof their businesses while making a real impact.Grab a copy of my founder manual here.Book a call with me here. Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

I am back after a 3 month hiatus! In Episode 25 of the podcast I talk about 4 of my top actionable strategies to take with you into 2025 to succeed with your small fashion business. Grab a copy of my founder manual here.Green claims code here.Book a call with me here. Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

In Episode 24 of The Fashion Founder Podcast I speak to Lucy Aylen, the Founder of global fashion brand Never Fully Dressed. Lucy launched her brand back in 2009 and has gone from strength to strength ever since. With a community of 1.7 million on Instagram and brick and mortar stores in LA and NYC.In this episode we talk how Lucy began her journey into the industry, her social media growth, expanding into the states, her highs and lows and navigating mum life as a founder. To learn more and shop: NFD Instagram: https://www.instagram.com/neverfullydressed/NFD Website: https://www.neverfullydressed.com/Lucy Instagram: https://www.instagram.com/lucyaylen7/

In episode 23 of the podcast I speak to Amanda Perry, who is an ADHD Coach and Founder. We talk about Amanda's experience in the world of business, bankruptcy, her ADHD diagnosis and how that changed the trajectory of her business. Amanda's links: Website: https://www.amandaperry.co.uk/Instagram: https://www.instagram.com/amandaperry/My links:Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

In episode 22 of the podcast I share with you 5 actionable steps that you can take away and implement into your business to have a sell out launch.Grab a copy of my founder manual here.Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

In episode 21 of the podcast I am joined by Allana, the founder of Made by Lanny Studio a sample studio and production house in the North East of England. In this episode we talk all about working with a local studio to sample and manufacturer your products. How to find Allana: Website: www.madebylannyxstudio.com Instagram: www.instagram.com/madebylannyxstudioWebsite: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson

In episode 20 of the podcast I discuss funding your fashion business and what options you have to finance your brand. In this episode I walk you through 5 options to getting the funding you need to start your fashion brand. Each have their own unique benefits and challenges.They all should be approached with care.They are not without risk and are not decisions to be taken lightly.If any of these situations are presented to you, invest this money wisely.Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In episode 18 of the podcast I talk to Olga Flòrida, the Co-founder of slow fashion brand Cosy Sunday.Cosy Sunday was launched in 2021 in an era of fast, fleeting fashion to dedicate creation to skilled artisans, quality products, and beloved Italian influence.Since their launch, they have been featured in Vogue and been part of Milan Fashion week. Olga talks all about building her slow fashion brand. Where to find Cosy Sunday online:Website: https://cosysunday.com/LinkedIn: https://www.linkedin.com/in/olga-fl%C3%B3rida-707245149/Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

From hoses to handbags: in episode 18 of the podcast I talk to Kresse Wesling, the Co-founder of Elvis & Kresse an ethical luxury brand. Elvis & Kresse was set up in 2005 to save fire hoses from going into landfill but has since partnered with Burberry to tackle even more waste becoming the luxury brand built on circularity. Today, Elvis & Kresse's highly skilled craftspeople make beautifully designed bags and homeware from 15 different reclaimed materials. Kresse tells me all about her story and how the brand has become what is is today. Where to find Kresse and Elvis & Kresse online:Website: https://www.elvisandkresse.com/Instagram: https://www.instagram.com/elvisandkresse/LinkedIn: https://www.linkedin.com/in/kresse-wesling-cbe-0933646/Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

I'm back after a little podcast break! Thanks so much for your patience! In Episode 17 I update you on what's been going on in my world and also share some insights into traveling on your own! I recently took a solo trip and had some questions around that on social media and thought it would be a good chat to have here! If you enjoyed this episode please subscribe and rate. Feedback is always welcome, so let me know what you would like to see more / less of.If you are interested in working with me or finding out more about what I do, head to my website here: https://www.thefashionfounder.co.uk/and Follow me on Instagram here: https://www.instagram.com/charlottejadejohnson/

A little bit of a different episode from me today! In Episode 16, I have an open and honest chat about some of the things I have been working through at the moment. I talk about consistency, taking time out and putting your own oxygen mask on first. If you enjoyed this episode please subscribe and rate. Feedback is always welcome, so let me know what you would like to see more / less of. Enrolment is still open for The Founder Academy! Learn more and sign up here: https://www.thefashionfounder.co.uk/thefounderacademyFollow me on Instagram: https://www.instagram.com/charlottejadejohnson/

In this episode I talk about sustainability in fashion and what steps you can take to be more responsible as a brand. If you would like more information about The Founder Academy, you can do so here: https://www.thefashionfounder.co.uk/thefounderacademyFollow me on Instagram: https://www.instagram.com/charlottejadejohnson/

In this episode I share 3 of the biggest mistakes you need to avoid in your start-up fashion brand in order to have a successful and thriving launch.If you would like more information or want to join the waitlist for The Founder Academy, you can do so here: https://www.thefashionfounder.co.uk/thefounderacademyFollow me on Instagram: https://www.instagram.com/charlottejadejohnson/

In this episode I share something I have been working on! If you would like more information or want to join the waitlist, you can do so here: https://www.thefashionfounder.co.uk/thefounderacademyFollow me on Instagram: https://www.instagram.com/charlottejadejohnson/

If you have been wanting to start your fashion business for a while now but you have felt overwhelmed on what the first steps you need to take are, this episode is for you! In Episode 12 of The Fashion Founder Podcast I share 5 simple actions with you that you can implement today or this week to get the needle moving on your brand development.Free Founder Manual: www.thefashionfounder.co.uk/foundermanualIf you would like to share your learnings from this episode or need support in your fashion business and you're looking to launch or scale, head to my Instagram or website below!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In this episode I am joined by new founder Sophie Blakeman who is the founder of Babetta. Sophie shares her journey into the world of fashion and how she came to set up her brand. Sophie launched her business as part of her graduate year university project and she shares her lessons and learnings from a year post launch. Instagram: https://www.instagram.com/babettablakeman/Website: https://babettablakeman.co.ukIf you need support in your fashion business and you're looking to launch or scale, head to my Instagram or website below!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In this episode I am joined by the lovely Kate Knight who is also know as The Cashmere Designer. Kate shares her journey into the fashion industry and the knitwear world and how she came to set up her freelance business. She also shares some golden nuggets for fashion business founders looking to launch a cashmere or knitwear line.  Kates Instagram: www.instagram.com/thecashmeredesignerKates Website: www.thecashmeredesigner.com Talou Instagram: www.instagram.com/wearetalouPitti Immagine Filati Florence: https://filati.pittimmagine.com/enBritish Wool Association: www.britishwool.org.ukSpin Expo: www.spinexpo.com If you need support in your fashion business and you're looking to launch or scale, head to my Instagram or website below!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

Mistakes and lessons are going to be part of your journey - but some mistakes can be enough to fail your business. In this episode I talk about the 3 main mistakes that founders make that can cripple their business and how you can avoid them. If you need support in your fashion business and you're looking to launch or scale, head to my Instagram or website below!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

Failure is part of business and ultimately part of your success. When we reframe our failures, we are able to accept them and see what we are truly capable of. In this episode I talk about failure being part of business, my own experience with failure and ways that you can reframe failure as a founder. If you need support in your fashion business and you're looking to launch or scale, head to my Instagram or website below! Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

This is one of my most frequently asked questions, so in this Episode I am going to be talking about how to find the perfect Manufacturer for your brand. If you need more support in finding your production partner - head to my website to learn more about how I can help you!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

This is a podcast built for founders and aspiring founders in the fashion industry. We will be sharing industry insights, talking with fashion business owners and experts and debunking industry myths and problems!Starting a business in the fashion industry - designing, producing and marketing your products isn't easy and can sometimes be lonely. I want to use this podcast as a place where you can learn about the fashion industry in all of its glory. In todays episode I am going to talking with Karly Arber.Karly is a Holistic Health Coach and the Founder of Lenny London, which is a luxury sustainable activewear brand. In this episode we are going to talk about her journey into business and the many set backs she has overcome and continues to overcome. From court cases with Robbie Williams to losing £30k in stock, Karly is resilience personified. Where to find Karly and Lenny London: Website: https://www.lennylondon.com/Instagram: @karlyarber @lenny.londonWebsite: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In this episode, we'll be talking about what it means to create a brand identity and why it's important to do so. If you're keen to explore The Fashion Founder and learn a little more about what it is that I do and how I could potentially help you, head to the links below!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In todays episode I am going to be discussing the "right" time to start your fashion business.I wanted to talk about some considerations to think about before going ahead with your creative venture. If you are feeling ready to start your own sustainable fashion brand and feel you need some help getting it off the ground, reach out!Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

This is a podcast built for founders and aspiring founders in the fashion industry. We will be sharing industry insights, talking with fashion business owners and experts and debunking industry myths and problems!Starting a business in the fashion industry - designing, producing and marketing your products isn't easy and can sometimes be lonely. I want to use this podcast as a place where you can learn about the fashion industry in all of its glory. In todays episode I am going to talking with my first guest, Amber Kotrri.Amber is the Founder of House of Zana, which is an independent fashion brand and boutique based in the north east of England. In this episode we are going to talk about her journey into the fashion world, how she came to open her own production studio and boutique, a little bit about sustainability in the fashion space and also discuss how she found herself in a legal battle with the high street giant Zara.Where to find Amber and House of Zana: Stores: 7 Grange Road, DarlingtonTeeside International AirportWebsite: https://www.houseofzana.uk/Instagram: @house_of_zanaWebsite: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In todays episode I am going to be talking about a topic that I speak about often in my discovery calls. A question I get asked all the time is “How much do I actually need to start a fashion business?”As it goes with most things in business, when it comes to financing your fashion brand, there is no one size fits all approach. It's one of those what I call, “How long is a piece of string” type questions and there is no right or wrong answer per se, but in this episode I am going to explain my rationale behind what I think is a good round number to work with as a start-up. Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

In the first Episode of The Fashion Founder Podcast I chat about 6 things every Founder should do before they start their own Fashion Brand. Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/

A podcast built for founders and aspiring founders in the fashion industry. In this podcast we will be sharing industry insights, talking with fashion business owners and experts and debunking industry myths and problems!Episode Zero is an introduction to the podcast and myself the host, Charlotte.Website: www.thefashionfounder.co.ukInstagram: www.instagram.com/charlottejadejohnson/