Podcasts about building a brand

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Best podcasts about building a brand

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Latest podcast episodes about building a brand

The Agile World with Greg Kihlstrom
#718: Building trust while building a brand with Meika Hollender, Nara Organics

The Agile World with Greg Kihlstrom

Play Episode Listen Later Aug 13, 2025 27:26


When consumer trust is more fragile than ever, how can brands, particularly in highly scrutinized categories like infant nutrition, utilize the latest approaches to not only build trust but also deepen consumer relationships? Agility requires not only adapting to evolving consumer expectations and technological advancements but also maintaining ethical and transparent practices, especially when dealing with sensitive topics such as infant health. It also demands a willingness to experiment, learn, and iterate quickly in response to market feedback and emerging trends. Today, we're going to talk about building trust in a digital age, navigating the complexities of launching a purpose-driven CPG brand, and redefining what “healthy” means for a new generation of parents. To help me discuss this topic, I'd like to welcome, Meika Hollender, Chief Marketing Officer at Nara Organics. About Meika Hollender Meika Hollender is the Chief Marketing Officer of Nara Organics, a pioneering brand redefining infant nutrition with its first-of-its-kind USDA-certified organic whole milk formula. Before joining Nara, Meika served as Vice President of Brand and Corporate Communications at Grove Collaborative, a leading sustainable consumer products company and the first plastic-neutral retailer in the world. At Grove, she led the development and execution of communications strategy across brand, sustainability, and innovation, driving awareness through powerful storytelling and purpose-driven campaigns. Grove, a certified B Corp, is on a mission to move Beyond Plastic and be 100% plastic-free by 2025. Meika first made her mark as the Co-Founder and CEO of Sustain, the pioneering brand of natural sexual wellness products for women. After growing Sustain into a category leader, the company was acquired by Grove in 2019. Meika stayed on as President of Sustain while stepping into a broader role at Grove, where she brought her passion for product innovation, social impact, and women's health to a wider CPG platform.She holds an MBA from NYU's Stern School of Business and is the author of Get on Top, published by Simon & Schuster in 2018. Meika also serves on the board of Net Impact and the Young Visionaries Committee for Planned Parenthood of New York City. Meika Hollender on LinkedIn: https://www.linkedin.com/in/meika-hollender-b574b519/ Resources Nara Organics: https://nara.com/ https://nara.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brandsDon't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150" Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Love Letters, Life and Other Conversations
Building a Brand with Soul: Aligning Purpose, Power & Personal Truth | Siew Ting Foo

Love Letters, Life and Other Conversations

Play Episode Listen Later Aug 13, 2025 48:21


The Say YES Sisterhood is your invitation to a vibrant community of women who are embracing their dreams, reclaiming their joy, and living life with intention. Join today!Welcome to the Say YES to Yourself! Podcast—the show for midlife women, empty nesters, and those navigating major life transitions like divorce, reinvention, and rediscovery. If you're ready to shed old roles and finally put yourself first, you're in the right place.In this episode, Wendy speaks with Siew Ting Foo, former Chief Marketing Officer turned author, podcaster, and soulful brand strategist. After 25 years leading global marketing at brands like Unilever, Mars, Diageo, and HP, Siew is now guiding leaders in building brands guided by soul, not just strategy.They explore: Why reinvention requires presence How to align personal purpose with professional evolution The five pillars of a brand with soulThis is your reminder that the most powerful brand you'll ever build begins with presence, not pressure.Connect with Siew:Get her book: Building Brands with SoulHer Podcast: Leadership With SoulHer Website: SoulForProfit.orgLinkedIn________________________________________________________________________________________ Say YES to joining Wendy for her: Say YES Sisterhood PWH Farm StaysPWH Curated France TripsInstagram: @phineaswrighthouseFacebook: Phineas Wright HouseWebsite: Phineas Wright HousePodcast Production By Shannon Warner of Resonant Collective Want to start your own podcast? Let's chat! If this episode resonated, follow Say YES to Yourself! and leave a 5-star review—it helps more women in midlife discover the tools, stories, and community that make saying YES not only possible, but powerful.

The Sharpen Podcast
Influence and Innovation: Building a Brand in the Creator Economy

The Sharpen Podcast

Play Episode Listen Later Aug 13, 2025 42:53 Transcription Available


At just 23, Emily Gates has captivated millions on TikTok with her creative content and unique personal brand, illustrating the evolving landscape of digital influence. In this episode, she shares her journey to becoming a recognized content creator with a significant following. She discusses her creative process, the importance of fun and consistency, and how she transitioned from making videos for leisure to monetizing her influence on digital platforms. Join us as we explore the dynamics of content creation, the impact of digital platforms on brand building, and gain valuable insights from Emily's experience in engaging with a diverse international audience from her home in Europe. Whether you're familiar with TikTok or not, this conversation will broaden your understanding of the creator economy and the ways in which social media is reshaping the business landscape.

With Whit
Behind the Mayhem: Pia Mance on Building a Brand People Obsess Over

With Whit

Play Episode Listen Later Aug 12, 2025 55:53


From her childhood in Australia to manifesting a life in London, and eventually landing in LA, Pia Mance has always followed her vision. She started Heaven Mayhem on her bedroom floor - sourcing materials herself, crafting pieces by hand, and releasing small drops that kept selling out. In this episode, Pia takes us inside the wonderful chaos of building her dream brand: the small wins that kept her going, the everyday tweaks that made all the difference, and the leap of faith it took to turn a project into a global name. We talk about where the name Heaven Mayhem came from, the scrappy early days, her exciting collaborations, and what it means to be both a creative visionary and a boss who inspires her team. She also has incredible style so of course we got into all her favorites. If you've dreamed of starting something on your own, this is your reminder that the magic is in the small steps and that the mayhem is part of the heaven. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episodeThis episode is brought to you by Ring Pop, Project Runway on Freeform, Lola Blankets, Function Health, Merit Beauty, and Arya Sexual Health.Follow @RingPopOfficial on Instagram and Tiktok for more party content and inspiration so you can throw your friends and family a party that's over the top with Ring Pop.Project Runway is back in dramatic fashion! Project Runway - Thursdays at 10pm on Freeform, Stream on Hulu and Disney Plus. Lola Blankets are the softest blankets in the world. For a limited time, our listeners are getting a huge 35% OFF their entire order at LolaBlankets.com by using code WITHWHIT at checkout.If you're ready to stop guessing and start knowing, learn more and join Function Health. Visit www.functionhealth.com/WITHWHIT or use gift code WITHWHIT at sign-up to own your health. The first thousand get a $100 credit toward their membership!It's time to simplify your morning. Head to meritbeauty.com and get their Signature Makeup Bag free with your first order.Bring the spark back to your relationship by trying something new and visit Arya.fyi/WITHWHIT for 15% off your first month of Arya!Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

She Believed She Could Podcast
From Fear to Freedom: 10 Hard-Earned Lessons from Going All In on My Business

She Believed She Could Podcast

Play Episode Listen Later Aug 12, 2025 9:32


In this milestone episode of the She Believed She Could podcast, host Allison Walsh opens up about what it was really like to go all in on her own business for the first time. Even with years of entrepreneurial experience, nothing prepared her for the unique challenges—and incredible rewards—of taking her side hustle to full-time status.Allison shares the 10 most important lessons she learned over the past year—insights that will resonate whether you're thinking about taking the leap, already running your business, or simply craving more freedom and fulfillment in your career. From moving forward despite fear, to hiring support before you think you're ready, to redefining success on your own terms, these lessons are equal parts real talk and inspiration.If you've been wondering whether now is the time to bet on yourself, this episode is your sign. Get ready for honest stories, actionable strategies, and the encouragement you need to trust your gut and go after the life and business you've been dreaming of. 

Retail War Games
From Ice Cream to Impact with Garrett Blood

Retail War Games

Play Episode Listen Later Aug 11, 2025 47:31


Garrett Blood went from building the first health-focused ice cream brand to helping businesses around the world grow. He founded Arctic Zero years before protein ice cream became a trend and scaled it into 18,000 grocery stores nationwide. After selling the company, Garrett launched Kajae, an agency that connects entrepreneurs with talented people across the globe. In this conversation, Garrett shares what it takes to start something new, the lessons he's learned from working across nearly every category in retail and business, and why he's committed to bringing the human element back to the workplace in an AI-driven world. We also talk about his early use of influencer marketing before it even had a name, how to find the right people in the right rooms, and the future opportunities he's chasing next.  

Business RadioX ® Network
Reality Check: Building a Brand in the Spotlight

Business RadioX ® Network

Play Episode Listen Later Aug 8, 2025


On this episode of Women in Motion, Lee Kantor and Renita Manley interview Shannon Kehrer , founder of Hidey Socks (now Hidey Style). Shannon shares her journey from launching her brand at 19 to competing on a reality TV show for entrepreneurs. The discussion covers product development, overcoming business challenges, leveraging community support from WBEC-West, […]

She Comes With Baggage
Michael Amanor (Mikestyle): Creativity, Allyship & Building a Brand

She Comes With Baggage

Play Episode Listen Later Aug 7, 2025 59:14


This season is full of LGBTQ+ voices and perspectives, but today I wanted to include a conversation with one of my close friends and longtime allies. Michael may not be queer himself, but his story of creativity, identity, and showing up authentically still deeply resonates.This week on She Comes With Baggage, I'm joined by the brilliant and stylish Michael Amanor—aka Mikestyle—a civil engineer by profession and a travel, fashion, and lifestyle creator by passion. Today's episode is a reminder that allyship, creativity, and identity come in many forms. Michael's journey of self-expression, representation, and showing up authentically as a Black creator deeply aligns with the heart of these conversations.With over five years of content creation under his belt, Michael has built an impressive portfolio working with global brands and tourism boards—all while holding down a full-time job and launching Mikestyle Studios, a creative agency for digital storytelling.Follow Mikestyle:Instagram: https://www.instagram.com/iammikestyle/ Tiktok: https://www.tiktok.com/@iammikestyle Follow She Comes With Baggage Podcast: Instagram: https://www.instagram.com/shecomeswithbaggage__Tiktok: https://www.tiktok.com/@shecomeswithbaggage__Youtube: https://www.youtube.com/@KirstiePike

Social Media Decoded
Why I'm Pivoting My Business in Real Time (And What I'm Building Now)

Social Media Decoded

Play Episode Listen Later Aug 6, 2025 6:59


In this real and raw episode, Michelle Thames shares her behind-the-scenes journey of pivoting her marketing agency while actively building a personal brand media company in real time.She dives into why she walked away from the traditional done-for-you agency model, how she's evolving her business to align with her values, and what this shift means for women entrepreneurs, creatives, and founders who are craving visibility with more freedom and purpose.Whether you're a multi-passionate entrepreneur, a coach, or a content creator thinking about rebranding, shifting directions, or expanding your personal brand, this episode is for you.Topics Covered:Why I'm pivoting out of agency lifeBuilding a lean, impactful media companyWhat I'm keeping vs letting goHow I'm integrating coaching, community, retreats, and strategyBuilding a personal brand media company for visibility & legacyWhat this means for YOU (and how we can work together)Let's Connect & Get Your Freebie!Stay inspired and get daily visibility tips—follow Michelle everywhere:Instagram: @michellelthamesThreads: @michellelthamesLinkedIn: Michelle L ThamesYouTube: Michelle L ThamesPodcast: Social Media DecodedReady to increase your Visibility? Join the FREE 7-Day Visibility Challenge HEREGet your FREE $200-a-day Story Strategy guide HERE!Want my proven story strategy that's helping women earn $200/day from their audience? DM “STORY” to me on Instagram (@michellelthames) and I'll send you my favorite visibility and sales framework—free for listeners!

Brews and Tiny Teeth, The Unfiltered Pediatric Dentistry Podcast
Rapid Growth and Building a Brand, with Dr. Diana Pelzer

Brews and Tiny Teeth, The Unfiltered Pediatric Dentistry Podcast

Play Episode Listen Later Aug 5, 2025 46:01


Dr. Diana Pelzer is a pediatric dentist and owner of The Nest Pediatric Dentistry in Waukee, Iowa. She opened the practice from scratch in 2020 in a large modern building that she constructed at the same time. After just 5 years of being open, she added an addition on the building along with a bringing on a new associate.Dr. Pelzer has a virtual adult beverage with me as we discuss start-ups, commercial real estate as a new pediatric dentist, developing a great brand and reputation in the community, and dealing with the highs and lows of managing employees.

Restaurant Owners Uncorked - by Schedulefly
Episode 597: Risk, Storytelling, and Building a Brand: The Passerine Story

Restaurant Owners Uncorked - by Schedulefly

Play Episode Listen Later Aug 5, 2025 63:09


In this episode, Wil sits down with Maneesh Goyal and Alvina Patel Buxani, the co-founders of Passerine, a neighborhood-focused Indian restaurant in New York City. What emerges is a conversation about risk as a path to fulfillment, the power of storytelling in hospitality, and the intentional way they've built a brand that's as much about people and community as it is about food.Passerine is more than a restaurant, it's the product of decades of experience in marketing, luxury branding, and entrepreneurship, paired with a deep appreciation for New York City. Maneesh and Alvina share how their 20-year friendship evolved into a business partnership, how they raised funds from friends and family who believed in their mission, and why their Indian restaurant is designed to keep guests in New York, not transport them elsewhere. They also highlight the indispensable role of their chef, Chetan Shetty, and their commitment to building a strong, culture-driven team.As Maneesh puts it, “Risk makes life remarkable.” This episode is full of lessons for anyone in hospitality, or anyone who wants to create meaningful, guest-centered experiences.12 Key Takeaways Risk Makes Life Remarkable – Maneesh's guiding principle: true fulfillment comes from taking calculated risks, whether starting a marketing agency, coming out in a traditional community, or opening a restaurant. A Partnership Built on Friendship – Maneesh and Alvina's two-decade friendship became the foundation for a business partnership built on complementary skills and mutual respect. Lessons from Early Ventures – Maneesh's first restaurant taught him the importance of aligning with customer needs and defining a clear brand DNA. lessons he carried into Passerine. Smart, Passionate Investors – They raised funds from friends and family who weren't just financially invested but also emotionally connected to the restaurant's success. Hospitality as Storytelling – Drawing on Alvina's luxury branding experience, Pasarine weaves storytelling into everything, from its poetic name (derived from a species of birds) to a cocktail menu inspired by the fable of the king and the songbird. An Indian Restaurant with New York Spirit – Instead of transporting guests to India, Pasarine serves Indian flavors with a New York sensibility, lighter dishes, approachable flavors, and a team that reflects the city's diversity. Design with Intention – Every detail, from soft seating at every table to the music selection, was thoughtfully designed to create a warm, comfortable, and inviting atmosphere. Chef as Cornerstone – Chef Chetan Shetty's creativity, hands-on problem-solving, and passion for his craft make him central to the restaurant's identity and success. Culture Drives Teams – Maeeish emphasizes that strong leadership visibility, consistent communication, and a clear sense of purpose are essential to inspire hospitality teams. Hospitality Lessons Travel – Concepts from books like Setting the Table and Unreasonable Hospitality aren't just for restaurants,  they can transform experiences in industries like healthcare, retail, and beyond. PR Gets Guests In, Experience Brings Them Back – While good PR can fill seats, it's the lived experience, the people, the service, the atmosphere, that turns one-time diners into loyal patrons.

Retailistic
From Wall Street to Dog Bowls: How Kevin Bauer Is Building a Brand

Retailistic

Play Episode Listen Later Aug 5, 2025 37:31


The video version of this podcast can be viewed hereTakeawaysStaying informed is crucial in retail.Kevin transitioned from investment banking to entrepreneurship.Pet ownership surged during COVID, creating market opportunities.Building a brand from scratch involves emotional investment.Education is key in promoting new pet nutrition products.Innovating in pet nutrition can fill gaps in the market.Digital marketing is challenging for new pet brands.AI can enhance marketing and content development.Exploring alternative sales channels is essential for growth.Networking and building a team is vital for entrepreneurs. Chapters 00:00 Kevin's Journey: From Investment Banking to Entrepreneurship03:23 The Rise of Pet Ownership and Market Opportunities05:43 Building a Brand from Scratch: The Emotional Journey08:45 Innovating Pet Nutrition: The Case for Bone Broth13:44 Navigating the Digital Marketing Landscape18:39 Exploring Alternative Platforms for Growth22:15 Leveraging AI in Business Operations26:53 Future Growth: Omnichannel Strategies and New Product Development35:30 Advice for Aspiring Entrepreneurs

The Flow Lane With Emma Maidment
Ep 51 - Redefining ‘Having It All': Holistic Hustle, Nervous System Business & Building a Brand While Raising a Family - with Dr. Lucy Harvey

The Flow Lane With Emma Maidment

Play Episode Listen Later Aug 5, 2025 42:49


In this raw and real episode of my new series - Business, Brand & Babies, I sit down with Dr. Lucy, chiropractor, owner of Total Health Chiropractic and mama, to talk about what it actually looks like to build a business, brand, and family… all at once.We dive into:•What it's really like running a business with your partner (we don't hold back)•The power of choice in both motherhood and entrepreneurship•How we both structure our weeks to balance babies + business•Why choosing to work can make you a better mother•The importance of nervous system regulation when you're wearing all the hats•How Dr. Lucy is redefining success through her brand, energy, and voiceAnd so much more... This one's for every woman who's ever felt torn between presence and purpose, and who's ready to own her ambition and her motherhood.

No Snooze Podcast
Epi. 235-From the Ring to Reinvention: Amanda Saccomanno on Adversity, Ownership & Building a Brand

No Snooze Podcast

Play Episode Listen Later Aug 4, 2025 87:39


In this episode, Dave sits down with Amanda Saccomanno—widely known as Mandy Sacs—to talk about her journey from small-town roots to the bright lights of WWE. Amanda opens up about her upbringing, the grit it took to rise in the world of professional wrestling, and the challenges she faced both in and out of the ring. We dive into the power of personal branding, what ownership really looks like in business and life, and how she's rewritten the narrative on her own terms. A must-listen for anyone navigating reinvention, adversity, and the pursuit of something bigger.

Honest eCommerce
341 | Building a Brand on Repeat Buying Power | with Lea Garcia

Honest eCommerce

Play Episode Listen Later Aug 4, 2025 30:35


Leah Garcia is the Founder & CEO of NULASTIN®, the first beauty brand to commercialize elastin-based haircare. With a background as a professional athlete and award-winning media personality, Leah brings a performance mindset to DTC brand building, combining storytelling, product innovation, and operational grit.Before launching NULASTIN, Leah built a successful career in broadcast journalism and sports media, covering professional bull riding for CBS and competing internationally in mountain biking. That same tenacity shows up in how she scaled NULASTIN to $17.5M in revenue before hiring her first employee, bootstrapping the brand through direct response marketing, Indiegogo campaigns, and scrappy user-generated content.Leah shares why she shifted from a crowded skincare category to focus on brows and lashes, how “less polished” creative outperformed high-production assets, and why authenticity still drives her best-performing ads. She also breaks down her product development process, the metrics she tracks most closely, and how she's approaching influencer and affiliate marketing now that the brand has scaled.Whether she's explaining why awkward websites sometimes convert better or why prestige branding can alienate loyal buyers, Leah offers a no-BS look at building a beauty brand that lasts without relying on glossy tactics or VC backing.In This Conversation We Discuss:[00:43] Intro[01:20] Launching niche beauty products with clear focus[02:00] Identifying a personal need in the market[03:20] Investing early in a science-backed idea[04:30] Taking control after early business loss[05:36] Accepting risk when investing your own money[06:53] Bootstrapping with decks, debt, and side hustles[09:22] Trusting instinct over validation frameworks[10:38] Learning from regulatory arrogance[12:55] Leveraging infomercial skills for DTC[14:46] Episode Sponsors: Electric Eye, Heatmap & Zamp[18:43] Focusing early on user generated content[20:42] Understanding the tradeoffs of premium branding[22:30] Selling before customers hit the website[23:20] Learning from infomercial-driven growth[27:29] Blending legacy service with modern techResources:Subscribe to Honest Ecommerce on YoutubeElastin-based hair and skincare nulastin.com/Follow Leah Garcia linkedin.com/in/leah-garcia-592988Schedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestFully managed sales tax solution for Ecommerce brands zamp.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Milestone Mama
3. Building a Brand That Connects: Drewe + Kate on Authentic Visual Identities

Milestone Mama

Play Episode Listen Later Jul 30, 2025 32:37


Drewe and Kate are a creative duo helping small businesses craft brand identities that truly connect. In this episode, they share their journey as friends-turned-business partners, how they divide roles in their company, and their advice for building a brand that feels authentic to you.We talk about creating a visual identity that attracts your ideal clients, how to plan a branding photoshoot, and what to know before investing in professional design services. Whether you're just starting out or ready for a rebrand, this episode is packed with insight and practical tips to help you bring your vision to life.Find Drewe + Kate on Instagram: ⁠@dreweandkateFollow the Podcast: ⁠@fullhandsfullheartpod⁠Follow Chelsea (host): ⁠@chelseaallegra⁠Work with Chelsea and/or inquire about the podcast: ⁠www.chelseaallegra.com

The Home Builder Digital Marketing Podcast
Episode #279: Building a Brand Story Around Community - Monaca Onstad

The Home Builder Digital Marketing Podcast

Play Episode Listen Later Jul 30, 2025 30:15


This week on The Home Builder Digital Marketing Podcast, Monaca Onstad of OnPlace joins Greg and Kevin to discuss how home builders can build a brand story around the communities they build in and connect more authentically with home buyers. https://www.buildermarketingpodcast.com/episodes/279-building-a-brand-story-around-community-monaca-onstad

Destination Marketing Podcast
394: Building a Brand That Lasts with Deana Ivey

Destination Marketing Podcast

Play Episode Listen Later Jul 29, 2025 41:28


In this episode, Adam chats with Deana Ivey, President of the Nashville Convention and Visitors Corporation. Deana shares pivotal moments in her career, including taking on roles outside her job description, and her philosophy on promoting growth and embracing creativity within her team. She also tells how Nashville balances its iconic "Music City" brand with constant innovation, emphasizing the importance of taking risks and being intentional with your brand to ensure lasting success. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠adam@thebrandrevolt.com⁠⁠⁠⁠.

SoTellUs Time
Future-Proof Your Business: How Today's Choices Drive Long-Term Growth

SoTellUs Time

Play Episode Listen Later Jul 29, 2025 21:16


Ever wondered why some businesses flourish while others fizzle out quickly? It all boils down to playing the long game. In today's fast-paced world, it's easy to chase instant gratification. But lasting success—real, sustainable growth—comes from decisions made today that pay off months or even years down the road.

Bar and Restaurant Podcast :by The DELO
On The Delo EP171 – Entrepreneurship, Startups, and Serving Main Street: Building a Brand That Cares Entrepreneurship, Startups, and Serving Main Street: Building a Brand That Cares

Bar and Restaurant Podcast :by The DELO

Play Episode Listen Later Jul 21, 2025 33:22


Step into Episode 171 of ‘On the Delo' as David DeLorenzo welcomes Bobby, CEO and co-founder of Rainbow Insurance, for a refreshingly honest exploration of what it takes to reinvent an industry from the inside out. Bobby shares his journey from launching startups in Boston to building niche-driven, tech-enabled insurance solutions in San Francisco, with candid insights about entrepreneurship, leadership, and why people are always the real differentiator.Get the inside story on how Rainbow found its name, why Main Street businesses matter, and what “admitted” vs “non-admitted” products really mean for hospitality owners. From memorable startup moments to practical risk management tips, this conversation is packed with real stories and hard-won lessons. If you're a business owner, agency leader, or hospitality operator who wants to thrive in unpredictable times, you'll find actionable takeaways and a reminder that insurance is always about people first.Chapter Guide (Timestamps):(0:00 – 1:00) Family Beginnings & Episode WelcomeBobby and Delo swap stories about kids and business, introducing Episode 171 and today's guest, Bobby, Rainbow Insurance CEO.(1:01 – 2:30) Founding Rainbow: From Naming to Why It StuckDiscover how a spur-of-the-moment idea became a vibrant brand—and why a memorable, positive name can open unexpected doors.(2:31 – 4:30) Entrepreneurial Roots and the Accidental Startup PathBobby shares his first exposure to entrepreneurship, the twists and turns of early ventures, and how he “fell into” building companies after the 2008 financial crisis.(4:31 – 7:00) Moving to Insurance: Calling, Community, and Industry LessonsWhy insurance, why hospitality, and why niche? Learn how Bobby found his calling in insurance by valuing people and community over hype and scale.(7:01 – 9:59) Main Street & Hospitality: The Power of Focused ImpactHear why hospitality was chosen over trendier sectors and how food, family, and local economies inspired a program built for restaurants and community resilience.(10:00 – 12:56) Building the MGA: Team, Technology, and Invested GrowthGo behind the scenes on starting a tech-forward MGA, assembling the right team, and raising the bar for underwriting and customer service excellence.(12:57 – 16:27) Insurance 101: Admitted, Non-Admitted, and Market DynamicsExpert explanations and market realities—what every operator and agent should know about product types, risk zones, rates, and regulatory nuance.(16:28 – 19:30) Claims, Catastrophes, and Real-World RiskTrue stories from the front lines: what's driving most claims for restaurants, why weather matters more than ever, and how responsiveness changes everything in recovery.(19:31 – 24:23) Lessons for Owners: Risk Prevention and Hiring for ExcellenceBobby's biggest advice for hospitality owners: be present, hire quality people, and run a great business—because leadership affects everything, including your bottom line.(24:24 – 29:47) Beauty, Wellness, and the New Insurance NicheExplore Rainbow's expansion into health and wellness insurance, and how Bobby manages high energy and personal wellness while growing a company and raising two kids.(29:48 – 30:56) Daily Choices, Healthy Habits, and Airport TemptationsPractical tips for staying on track with wellness—whether at the office, on the road, or navigating the temptation of airport fast food.Please Subscribe and Like.LINKS:

She Believed She Could Podcast
From Influence to Impact: Sara Stefanik on Building Aligned Brands That Last

She Believed She Could Podcast

Play Episode Listen Later Jul 17, 2025 24:04


In this inspiring episode, host Allison Walsh welcomes Sara Stefanik—Director of Influencer Partnerships at Mom 2.0 and BabyCenter—to discuss what it really takes to build a brand that feels aligned, impactful, and positioned for long-term success.With over 15 years of experience in digital media and influencer strategy, Sara shares the behind-the-scenes insights of what top creators do differently, how to land meaningful brand partnerships, and why purpose is your most powerful business tool. Whether you're just starting out or scaling your platform, this conversation is packed with real talk, tactical advice, and encouragement for every stage of your journey. 

Dental unfiltered
Episode 107 - Clinical Unfiltered | Building a Brand in Aesthetic Dentistry w/ Dr. Le

Dental unfiltered

Play Episode Listen Later Jul 17, 2025 32:19


In this episode of Clinical Unfiltered, Dr. Pauline Le shares her journey from dental school to building a successful aesthetic practice. She talks openly about the challenges she's faced, how social media helped her grow her brand, and the way she blends facial aesthetics with traditional dentistry. Dr. Le also shares why it's so important to provide well-rounded patient care and manage expectations when it comes to aesthetic treatments. She touches on training her team, the business side of things, and wraps up by announcing some exciting new educational resources she's launching to help other practitioners bring aesthetics into their own practices.

Leaders and Learners, a Sand and Shores Production
Kevin Jordan of Maxxx Performance on Building a Brand That Wins

Leaders and Learners, a Sand and Shores Production

Play Episode Listen Later Jul 17, 2025 23:40


Kevin Jordan isn't just selling performance—he's building a movement. As the founder of Maxxx Performance, he's turned science-backed supplements into a trusted brand for athletes, fitness warriors, and everyday folks who want more from their health. But behind the muscle is a masterclass in branding, marketing, and storytelling.In this episode, we talk about what it takes to launch a wellness brand from the ground up, how to earn trust in a saturated market, and why Black founders in health and wellness are reshaping the industry. Whether you're pushing weight or pushing product, this is a conversation about performance and purpose.

Clocking Out Podcast
S3 Ep.7 Behind the Mask

Clocking Out Podcast

Play Episode Listen Later Jul 16, 2025 75:38


In this deeply personal and full-circle episode of ClockingOut Jolly Jack-O (aka Will Craig) returns exactly one year after his first appearance this time with no mask more wisdom and a whole lot to share.We dive into everything from grief and growth to creativity and community. Jolly opens up about the loss of his brother, struggles with ADHD, raising his son as a single dad and the emotional weight of chasing a dream while juggling teaching, coaching and content creation. He shares how the VeeFriends community helped him find purpose, confidence and lifelong friendships.This episode is about real life. No fluff. Just raw honest storytelling from someone who's lived it and is still living it.If you're feeling stuck, alone or like no one understands the path you're on... this one is for you.0:00:00 – Intro — Full circle moment: Jolly returns one year later 0:02:00 – How Jolly Jack-O got started in the community wearing a mask 0:07:00 – Mental shifts, personal growth, and finding his vision 0:10:00 – Balancing teaching, content, parenting, and creative projects 0:13:00 – Opening up: grief, loss, and healing through creativity 0:24:00 – Navigating co-parenting and staying positive in the storm 0:33:00 – All the hats Jolly wears: creator, coach, teacher, dad 0:36:00 – Scuba Steve asks: Are you doing too much at once? 0:40:00 – Adult ADHD, medication, and finding better self-balance 0:42:00 – Why Jolly creates even when it's hard — doing it for his son 0:50:00 – Do your friends understand your hustle? Does it matter? 0:54:00 – What “Always Stay Jolly” means now vs. when it began 1:00:00 – Final messages: Jump. Do it. Don't live with regret 1:05:00 – Scuba asks: If your life were a movie, what would we yell? 1:10:00 – The National, community meetups, and legacy conversations 1:15:00 – Closing words, POAP reminders, and future collabs Follow Will AKA ( JollyJack-O

Always Looking Up
Catarina Rivera On Building A Brand And Embracing Her Identities

Always Looking Up

Play Episode Listen Later Jul 14, 2025 67:53


In this week's episode I sat down with Catarina Rivera. Catarina is a dynamic public speaker, DEIA consultant, and content creator. She works with companies to improve disability awareness, inclusion, and accessibility. As a disabled Latiné woman, she is passionate about sharing her own unique story to help build a more inclusive world. We discuss how her life experiences shaped her career, changing the narratives and language around disability, who The Blindish Latina is and the platform she's built, and much, much more.Follow Catarina: Instagram: @blindishlatina LinkedIn: Catarina Rivera TikTok: @blindishlatina YouTube: @CatarinaRivera Website: https://www.catarinarivera.comJoin Catarina's newsletter: https://catarinarivera.kit.com/newsletterWatch Catarina's TED Talk: https://www.youtube.com/watch?v=wbXxhuraJsEFollow Me: Instagram: @jill_ilana , @alwayslookingup.podcast TikTok: @jillian_ilana Website: https://www.jillianilana.com Email: alwayslookingup227@gmail.comRead With Me:GoodreadsThe StoryGraphSupport Immigrant Communities (all links came from @chnge):The Coalition for Humane Immigrant Rights of Los Angeles (@chirla_org): https://www.chirla.org/donatenow/Immigrant Defenders Law Center (@immdef_lawcenter): https://www.immdef.orgInland Coalition 4 Imm Justice (@ic4ij): https://secure.actblue.com/donate/jornalerosRelief For Disabled People Impacted By The Los Angeles Fires:Richard Devylder Disaster Relief Fund: https://disabilitydisasteraccess.org/rd-relief-fund/United Spinal Disaster Relief Grant: https://unitedspinal.org/disaster-relief-grant/Inevitable Foundation Emergency Relief Fund: https://www.inevitable.foundation/erf

ReinventingPerspectives
From Bankrupt to Booking Seinfeld: How One Entrepreneur Bet on Talent and Built a Comedy Empire with Scott Edwards

ReinventingPerspectives

Play Episode Listen Later Jul 11, 2025 32:45 Transcription Available


Send us a textBefore they became famous and way before the spotlight. Scott Edwards was taking all the risk, building a brand by betting on unknown talent. Here's what he learned about laughing all the way to the bank ...

Best Real Estate Investing Advice Ever
JF 3962: Luxury Self-Storage, Flex Space Demand, and Building a Brand with Marc Kuhn

Best Real Estate Investing Advice Ever

Play Episode Listen Later Jul 10, 2025 62:01


On this episode of the Passive Income Playbook, Pascal Wagner interviews Marc Kuhn, founder of MAK Construction, MAK Capital. Marc shares how he leveraged personal branding and social media to raise capital and scale his businesses in the niche of luxury self-storage. He explains what makes this asset class distinct—from its climate-controlled, premium features to its appeal for small business owners and high-end tenants. Marc also outlines how he reverse-engineers his developments based on feedback from institutional buyers, his LP communication process, and why transparency and strong operator-investor fit are crucial. Marc Kuhn Current Role: Founder of MAC Construction and MAK Capital Based in: North Dakota Say hi to them at: LinkedIn or www.makcapitalgf.com Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show! Post your job for free at https://www.linkedin.com/BRE. Terms and conditions apply. Join the Best Ever Community  The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria.  Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at ⁠www.bestevercommunity.com⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Conservation Careers Podcast
Building a Brand for Nature with Sara Kenny | Communications and Marketing Manager at Biodiversify

Conservation Careers Podcast

Play Episode Listen Later Jul 10, 2025 50:44 Transcription Available


Today we're joined by Sara Kenny – Communications and Marketing Manager at Biodiversify – for a rich conversation on the power of messaging, the art of communications strategy, and why brand matters in conservation.We dig into Sara's journey from zoology and human rights into charity communications, and now, leading communications and marketing for one of the UK's most distinctive biodiversity consultancies. She reflects on brand-building, crafting effective messages, collaborating with corporates, and the role of hope in tackling environmental issues.We also explore careers advice for people wanting to work in conservation communications—what skills matter most, how AI is reshaping the landscape, and why it's okay to have a squiggly career.It's a practical, honest, and empowering episode about the human side of making nature recovery happen. Enjoy!

DayLuna Human Design Podcast
Sacral Living & Building A Brand That Heals With Samantha Daily

DayLuna Human Design Podcast

Play Episode Listen Later Jul 9, 2025 69:36


In this soulful conversation, we're joined by Samantha Daily, spiritual business mentor, mindset coach, and Manifesting Generator Queen, to explore what it means to build a business in deep alignment with your soul. From turning down corporate job offers to following her sacral pull across the world, Sam shares her path of radical self-trust, purpose-led expansion, and activating wealth through inner liberation. We talk about weaving ancient wisdom into modern business, priestess codes from Egypt, redefining financial empowerment, and why visibility is a sacred practice. This episode is both grounding and expansive, a reminder that living your truth is the most magnetic strategy of all.   Key Takeaways: How a first date in broken Spanish and a secret Chicago interview sparked a seven-figure soul business. Why saying yes to love, intuition, and “doing it for the story” leads to real abundance. The Egypt moment that reawakened Sam's priestess path. Why wealthy, heart-led women are essential to the future and how to release guilt around money. The mindset shift that helped Sam price her work with confidence and lead with power. Why building a personal brand is a spiritual practice, and how the algorithm mirrors the universe.   Connect with Samantha Daily: Website: samanthadaily.com Make Shift Happen with Samantha Daily on Apple Podcasts Make Shift Happen with Samantha Daily on Spotify Instagrams: @_samanthadaily, @makeshifthappenpodcast   DayLuna: FREE Transits & The Harmonic Gate Mini-Course FREE Human Design Readings 101 Masterclass   Join Your Human Design Besties Book a Reading With Us Here!   EXPLORE LUNYA Use code: DAYLUNA for 15% off   Human Design Chart Software: BodygraphChart.com Use code: DAYLUNA for 50% off your first 12 months! Get our book: Your Human Design! Online Human Design Reader Training Digital Products & Video Courses daylunalife.com Instagram: @‌d.a.y.l.u.n.a

M.P.I. Radio
What Building a Brand REALLY Means w/ Paul Tredinnick

M.P.I. Radio

Play Episode Listen Later Jul 9, 2025 29:54


Paul Tredinnick is a seasoned senior marketing director and accomplished business leader with over 25 years of experience driving the growth of global consumer brands. His career spans key roles with iconic names like Mars Snackfood, Unilever, McDonald's, Burger King, and Primo Foods—giving him deep expertise across QSR, grocery, mass merchants, petrol/convenience, and hardware sectors.Today, Paul brings that experience to businesses of all sizes, helping them develop clear brand strategies, strengthen their market presence, and unlock sustainable growth. Whether guiding start-ups or supporting established companies, Paul partners with leaders to build brands that stand out in competitive markets and deliver lasting impact. Paul's Website: Brand Value Builders Website

The Grit Factor
Jim Weber's Long-Term Vision: Building a Brand That Lasts

The Grit Factor

Play Episode Listen Later Jul 9, 2025 57:59


What does it look like to lead with purpose and performance — to stay true to your values while building something that lasts? I so enjoyed talking with fellow @tuckschool alum @Jim_Weber, longtime CEO of @BrooksRunning, for a conversation about leadership, grit, and building a brand rooted in conviction. Jim took the helm at Brooks when the company was on the verge of bankruptcy — and through a relentless focus on purpose, customer obsession, and culture, he helped lead it to become a billion-dollar brand. He did all of this while navigating a personal cancer diagnosis — a chapter that deepened his clarity, his courage, and his belief in the kind of leadership that endures. We also talk about what it's like to work alongside Warren Buffett with the astonishing story of Brooks and @BerkshireHathawayInc, and the mindset required to lead through uncertainty without losing sight of what matters most. If you're a leader looking for clarity, or someone in a season of challenge, this conversation is one you won't want to miss. #running LinkedIn: linkedin.com/in/jim-weber-3b996b8 Website: http://www.jimweber.org/Keppler: https://www.kepplerspeakers.com/speakers/jim-weber Book: tinyurl.com/runpurpose

How To Be A Handmade Boss
#70 - Building a Brand Around What You Actually Love: Fran's Story

How To Be A Handmade Boss

Play Episode Listen Later Jul 9, 2025 23:39


In this feel-good episode of How To Be A Handmade Boss, I'm joined by the lovely Fran from Born to Shop Designs – and we're diving into how she turned hobbies like gardening, crafting and music into a heart-led clothing brand that connects people through what they love. We chat about navigating business pivots, building a brand that feels like you, and why community matters more than ever (especially when you're not a fan of working solo).Fran also opens up about leaving behind a business that didn't light her up, starting again with a friend and fresh purpose, and how the Handmade Business Success Academy helped shape her journey. If you've ever questioned whether your idea is the one, or wondered if starting over means starting from scratch – this one's for you.

Elevate Your Brand
Building a Brand That Cares ft. Kim Richards of Caring for Mama I EYB

Elevate Your Brand

Play Episode Listen Later Jul 8, 2025 31:34


Kim Richards is the founder of Caring for Mama, a purpose-driven brand offering thoughtfully curated care packages that support mothers, caregivers, and the women-owned businesses behind each product. What began as a response to the intensity of postpartum has grown into both an e-commerce platform and a partnership hub, delivering meaningful care across all seasons of motherhood and caregiving—with offerings that resonate deeply, whether gifted personally or at scale.Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantrepreneurs” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.Contact us: https://www.elevatemybrand.com/contact Stay connected & DM us feedback on the podcast:Instagram: https://www.instagram.com/elevatemybrandla/ LinkedIn: https://www.linkedin.com/company/elevatemybrandla/ TikTok: https://www.tiktok.com/@elevatemybrand

Nothing But Major Gifts
Michael D'Antonio: Building a Brand That Resonates 

Nothing But Major Gifts

Play Episode Listen Later Jul 8, 2025 33:11


Marketing isn't just about visibility. It's about clarity, connection, and alignment. In this episode of Real Talk for Real Fundraisers, Jeff Schreifels is joined by Bongo Consulting founder and partner Michael D'Antonio for an insightful conversation about what makes non-profit marketing truly effective. Together, they break down the key elements of a strong marketing strategy, from defining your brand identity to aligning internal teams around your mission. Michael shares lessons from his work with organizations like Feeding America, emphasizing the power of storytelling, the importance of personalization, and how even small non-profits can make a big impact by focusing their efforts strategically. This episode is a must-listen for any non-profit leader looking to elevate their marketing, deepen donor engagement, and build lasting support. Show Highlights: In this episode, you'll learn about… Why marketing needs both a clear brand identity and a direct response strategy How storytelling builds emotional connections with donors What smaller non-profits can do to market effectively without stretching themselves too thin Veritus Group is passionate about partnering with you and your organization throughout your fundraising journey. We believe that the key to transformative fundraising is a disciplined system and structure, trusted accountability, persistence, and a bit of fun. We specialize in mid-level fundraising, major gifts, and planned giving, helping our clients to develop compelling donor offers and to focus on strategic leadership and organizational development. You can learn more about how we can partner with you at www.VeritusGroup.com.  Additional Resources:  [Blog] How Does the Donor Pipeline Fit into Your Organizational Structure [White Paper] Creating Strategic Plans and Goals for Every Major Donor [Blog] The Missing Ingredient: Storytelling and Impact Reporting in Your Donor Relationships 

Fresh Off The Set
Building a Brand with Heart: Ivy City Co.'s Story

Fresh Off The Set

Play Episode Listen Later Jul 8, 2025 34:30


In this episode, we talk with the founders of Ivy City Co., the dress brand known for its whimsical styles and inclusive sizing. They share how the brand began, what inspired their rebrand, and how they're creating a culture of confidence and connection for women and girls. They also share what motivated their recent rebrand and the message they hope it sends to their growing community. Kari, Brooke, David, Kaime, and Elora host Fresh Living on KUTV, which airs on CBS Channel 2 every weekday at 1 pm in Utah. You can follow Fresh Living on all social media platforms @kutvfreshliving and watch our show on YouTube.

utah building a brand kutv cbs channel fresh living
ReBloom
Building a Brand with Soul: John O'Donnell of Johnnie-O on the West Coast Prep Lifestyle

ReBloom

Play Episode Listen Later Jul 7, 2025 52:19


John O'Donnell is the founder and CEO of Johnnie-O, the clothing brand known for coining “West Coast Prep”—a signature style that blends the laid-back vibe of California with the polish of classic menswear. A Chicago native and former UCLA golfer, John grew up with Midwestern values and a deep appreciation for authenticity. After two decades in the corporate world, he made a bold pivot in 2005: selling golf shirts with four buttons and a pocket out of the back of his car.He never imagined that small idea would grow into Johnnie-O, a nationally recognized lifestyle brand offering premium-quality clothing for men, women, and boys—all without a hint of pretentiousness.In this episode of ReBloom, John reflects on taking creative risks, honoring your roots, and the 20-year journey that turned a simple shirt into a soulful, enduring brand. Sometimes, as he says, you just hit the ball right.Thank You to Our Sponsors: Jet Creative and UrbanStems!Website: www.johnnie-o.comInstagram:https://www.instagram.com/johnnieobrandUse code "rebloom20" during July 2025 and save 20% at Johnnie-O!

DGMG Radio
Building a Brand Strategy and Content Goldmine with Chelsea Castle, Head of Content and Brand at Close

DGMG Radio

Play Episode Listen Later Jul 7, 2025 55:20


#262 Content Strategy | Dave sits down with Chelsea Castle, Head of Content and Brand at Close. Chelsea talks about her experience in B2B SaaS and shares how to build impactful content that resonates with your audience.Chelsea and Dave cover:How leveraging internal and cross-functional knowledge can create a content goldmineWhy it is important to repurpose podcast episodes, webinars, and other media into multiple forms of content to maximize their valueStrategies for integrating SEO with authentic, valuable content that resonates with your audience, beyond just ranking for keywordsTimestamps(00:00) - - Intro to Chelsea (01:34) - - Merging Brand and Keyword-Driven Content (01:35) - - Aligning Brand and Content Strategy with Your Goals (01:42) - - New Content Channels for B2B (01:46) - - How to Measure Content Engagement (02:08) - - LinkedIn for B2B (02:12) - - Chelsea's Experience at Chili Piper (02:17) - - Improving Content for Podcasts (02:22) - - Driving Website Traffic Through Brand Content Strategy (02:22) - - Skyscraper SEO Content Strategy (02:30) - - How to Craft a Brand Strategy (02:31) - - How to Grow Using Gated Content (02:33) - - How to Maximize Search Impact Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Zuddl.We're halfway through 2025, and one thing's clear: events continue to be one of the highest performing marketing channels. Niche meetups, conferences, curated dinners, networking - you name it. Everyone's leaning in.Events are a core part of our playbook this year at Exit Five. So far, we've hosted two virtual sessions each month, one large virtual event, one in-person meetup, and we're deep in the weeds planning our Drive conference coming back to Vermont this September.Zuddl helps us run a smarter event strategy - from driving registrations, managing invites, automating comms, reminders, analytics, tracking. Their Salesforce integration also makes it simple to report on pipeline and revenue from events without pulling in ops.On top of that, the differentiator with Zuddl is how their team is insanely good at supporting us. They always go above and beyond for us - and that's how we've been able to keep the momentum going with 12+ events already this year, with plenty more to come.If events are part of your marketing strategy, you need to look at Zuddl to see how companies like Zillow, CrowdStrike, and Iterable are using the top event platform for Business events in 2025. Head over to zuddl.com/exitfive to learn more. 

Entrepreneurs Circle
Building a Brand That's Actually You with Dr. Lacey Book

Entrepreneurs Circle

Play Episode Listen Later Jul 3, 2025 16:09


Ready to build a personal brand without losing yourself in the process? Want to know how transparency and fun can actually drive business growth?In this episode of The Erik Cabral Show, Erik sits down with Dr. Lacey Book for an honest conversation about building a multi-million dollar business by staying true to who you are—even when the spotlight feels uncomfortable. They explore how Lacey has grown her empire by leaning into her core values of fun and transparency, proving that you don't have to love the camera to build a powerful personal brand.They dive into the work of self-awareness, the challenge of staying humble when your community grows, and why over-communication might be the secret to clarity. Lacey shares practical insights on managing the discomfort of being in the public eye while still showing up authentically, and how every relationship—business and personal—gets amplified when you're willing to put yourself out there.If you're building a brand that reflects who you really are (not who you think you should be), this episode delivers the real talk you need. Tune in for this refreshing take on authenticity, transparency, and building something meaningful in a world that often rewards the opposite.0:00 Intro3:08 Core values: Fun and transparency in business4:10 Injecting fun into family life and Journey karaoke5:27 Transparency vs. context in communication6:31 Daily work on self-awareness7:39 Uncomfortable with cameras but understanding the power8:56 How personal brand creates deeper relationships10:20 Staying humble and grounded during success11:36 Promise to community: Results aligned with true desires12:42 Rapid-fire "Burn or Bliss" segment15:15 Best ways to connect with Dr. Lacey Book

Backcountry Marketing
The Art of Letting Go: Building a Brand with Your Community

Backcountry Marketing

Play Episode Listen Later Jul 2, 2025 43:19


In this episode, MJ Carroll, Brand Director at HEST, unpacks the tension every marketer faces: How much control do you keep, and how much do you let your community shape your brand? We dive into what happens when you hand over creative control, why tension between brand and performance is healthy, and how HEST has built a passionate community by focusing on comfort, connection, and consistency. MJ also shares what she's learned about content, team dynamics, and why she believes experiential events still have a powerful role in brand building.   About: This podcast is produced by Port Side, a creative production studio. We help brands that move, create strategy-led, emotionally charged video campaigns Enjoy this episode and discover other resources below:   Insight Deck | Want 20 of our favorite insights shared on the show?  Booklist | Here's our curated list of recommended books over the years. LinkedIn | Join the conversation and share ideas with other industry peers. Apple Podcast | Want to help us out? Leave us a review on Apple. Guest List | Have a Guest in Mind?  Share them with us here. Patreon | Want to support us financially?   

The School for Humanity
#144 "Building a Brand with Bite: Marketing the SDFoodies Way with Chris Stone"

The School for Humanity

Play Episode Listen Later Jun 30, 2025 42:17


"I'm not a critic, I'm a promoter. If I have an experience I don't like, I just don't talk about it. I'm not here to write a scathing review. The content that we push out, we really want it to be only positive things." - Chris Stone   Chris Stone is the marketing force behind SDFoodies and CAFoodies—a fast-growing digital brand he co-founded with his girlfriend to help California food lovers discover the best places to eat, drink, and explore. From restaurant openings and product spotlights to curated staycations and weekend guides, the duo has built a highly engaged following through consistent content, local partnerships, and strategic social media. With a background rooted in creativity and a passion for all things culinary, Chris has turned scroll-worthy plates into a scalable marketing engine. In this episode, he dives into the content strategies that drive their growth, how to build community in a crowded digital space, and what it takes to turn a personal passion into a full-fledged lifestyle brand.   Website: https://cafoodies.me/ TikTok: https://www.tiktok.com/@sdfoodies Instagram: https://www.instagram.com/sdfoodies/ Facebook: https://www.facebook.com/sdfoodies/   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

American Glutton
Go One More - Nick Bare's Secrets to Fitness and Building a Brand

American Glutton

Play Episode Listen Later Jun 29, 2025 65:17


Join Ethan Suplee as he sits down with Nick Bare, fitness entrepreneur and founder of Bare Performance Nutrition. Nick shares his inspiring journey from overcoming a severe eating disorder to building a successful business while serving as an Army infantry platoon leader. Discover the power of consistency, intentionality, and the "Go One More" philosophy that drives Nick's approach to fitness, business, and life. This episode is packed with insights on resilience, long-term goals, and embracing the process.SHOW HIGHLIGHTS00:00 - Introduction and Welcome00:27 - Nick Bare's Motivation and Background04:22 - Overcoming an Eating Disorder10:01 - Food as Fuel and Changing Perspectives12:12 - Ethan Suplee's Weight Loss Journey15:13 - Embracing the Process and Long-Term Goals19:29 - Navigating Diet Culture and Quick Fixes25:18 - Consistency Over Quick Wins31:47 - The Importance of Diet Breaks35:24 - Playing the Long Game39:13 - Lessons from Endurance Training43:12 - Learning from Failure46:10 - Belief Before Ability50:27 - Finding Clarity Through Routine52:52 - The Go One More Philosophy Hosted on Acast. See acast.com/privacy for more information.

The Product Entrepreneur Podcast
#114. Building a Brand That Competes: The Power of Strategy and Data with Eleanor Beaton

The Product Entrepreneur Podcast

Play Episode Listen Later Jun 27, 2025 47:12


You are not your business, but you do owe it your leadership. In this episode, I'm joined by powerhouse founder, coach, and podcast host Eleanor Beaton to unpack what it really takes to build an enduring brand. From mastering premium positioning to separating your personal identity from your product, Eleanor drops truth bombs every product-based founder needs to hear. What You'll Learn: Why being obsessed with your customer is your most underutilized advantage The mindset shift every founder must make to scale sustainably Why women entrepreneurs over-rely on marketing and how to fix it with sales The real difference between producers and replicators (and why it matters for growth) What Fenty and Good American get right about brand positioning If you've ever felt like you're too close to your business to sell it, or you're relying on marketing when it's a sales problem, this conversation is your wake-up call. About Eleanor Eleanor Beaton is the founder of Safi Media, a coaching and education company dedicated to doubling the number of women founders who sustainably scale to $1M+ by 2030, and the host of the Woman Owned podcast, now ranked in the top 0.5% of all podcasts globally, providing insights and strategies to empower women entrepreneurs. Since 2016, Eleanor has provided training to over 25,000 women entrepreneurs worldwide. A former chair of the Visiting Women's Executive Exchange Program at the Yale School of Management, Eleanor has won national awards for her achievements in entrepreneurship, leadership development and business journalism. She lives in Nova Scotia with her husband and two sons. Connect with Eleanor https://www.safimedia.co  https://instagram.com/eleanorbeaton  https://www.linkedin.com/in/eleanorbeaton/  https://safimedia.co/podcast/  ✨ GROW YOUR BRAND: Ready to build an obsession brand and scale it with scientific precision? Connect With Me ✨ FREE TRAINING: Want to identify the One Growth Strategy You Need to Focus on First to Increase Sales Now? Watch the most recent training: Uncap Your Growth & Bring in More Product Sales without Changing Your Branding or Packaging ✨ CONNECT:

Injector Confidential
Building A Brand That's More Than Just Pretty

Injector Confidential

Play Episode Listen Later Jun 27, 2025 52:48


Your brand is more than a pretty feed... it's the feeling you create. In this episode, we break down what branding really means, why aesthetics alone don't convert, and how to build a brand that's authentic, magnetic, and drives your business. Plus, we offer 3 journal prompts and a challenge to show up more you this week.

Thrivetime Show | Business School without the BS
Katherine Melchior Ray | Branding Consultant of Choice for Nestlé, Nike, GUCCI, Louis Vuitton, Tommy Hilfiger & Goldman Sachs Teaches 10 Lessons for Building a Brand

Thrivetime Show | Business School without the BS

Play Episode Listen Later Jun 25, 2025 45:15


Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Let's Try This Again with B. Simone
From Two to Team: Building a Brand with Heart & Resilience feat Jazmin

Let's Try This Again with B. Simone

Play Episode Listen Later Jun 23, 2025 62:01


Welcome back to Let's Try This Again—I'm your host, B Simone, and this episode is extra special because I'm sitting down with my longtime friend and behind-the-scenes powerhouse, Jazmin. If you've ever wondered what it really takes to build a brand, keep a business afloat, and find the right team, this conversation is for you. We get real about our journey together—from building websites before B Simone Beauty was even a thing, to weathering the storm of losing team members and starting over from scratch. I share how, after resigning from our previous venture, we went from a team of eight or ten down to just the two of us, and how that season of transition tested our resilience and commitment to our vision.We talk about the importance of trusting the process, even when it feels like you're losing everything. I remember calling Jaz from the Virgin Islands, feeling anxious and unsure about starting the podcast, but her belief in me gave me the courage to try again. We also get honest about setting boundaries in business, especially when working with friends, and how crucial it is to have people around you who not only have the skills but truly believe in your vision. Jazmin keeps me grounded—when I'm dreaming big about arena tours and conferences, she's the one who helps me build the solid foundation to make those dreams a reality.I open up about learning to delegate, to release control, and to trust my team—like this morning, when I was exhausted and realized it was okay to let the team handle things while I took care of myself. We talk about how building a business is never a straight line—it's full of pivots, tough decisions, and moments of gratitude for the people who stick with you through it all. If you're in a season of transition, feeling like you've lost your team, or just need a reminder to trust the process and keep going, this episode is for you. Let's keep trying, growing, and building together.Sponsors//Simply Pop: See what the fizz is all about! Simply Pop is the juicy new soda that happens when you combine delicious, real fruit flavors of Simply with 6 grams of prebiotic fiber to support gut health. Visit https://www.coca-cola.com/us/en/legal/simply-pop-podcast-tour.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Perfume Making Podcast
Lessons That Last Part 4 - Building a Brand Without Breaking the Bank

The Perfume Making Podcast

Play Episode Listen Later Jun 23, 2025 36:06


To date, my new mini-series has very much been focused on the creation of your fragrances. However, once it's created, it becomes the time to put it out into the big wide world. But, how do you achieve it if you're a small independent perfume maker and you don't have the marketing budget or resources of a big company? Whether you know it or not, you're also carrying an expectation that you'll put your product on the internet and people will flock to buy it. In this episode, I give you the reality of both: what is achievable with marketing within a small indie brand, and what you should expect, and why both of these things can be much bigger and more prosperous than you think.  KEY TAKEAWAYS The reality versus the expectation of making your first social media post or putting out your first advert is huge. Karen explains what people subconsciously think will happen, what the reality of most situations are, why you're not alone and what to expect.   In the absence of large budgets and a dedicated marketing team, it can feel like you're in a David versus Goliath fight most days. However, as Karen explains, the real strengths of marketing lie elsewhere.  Artists do not always feel comfortable selling themselves. Talking about your own work can leave you feeling self conscious or even arrogant, but it is a crucial part of the process. Karen gives you some courage and some tips on how to sell yourself effectively.  All the marketing, sales, likes and comments on social media will never make you happy unless you know the answer to one very important question - “what does success look like to me?” Karen goes into depth on the importance of this point and how knowing the answer is the difference between real success and failure. BEST MOMENTS  “The gap between the energy you put into the creation and the silence on your first social media post is where a lot of people spiral.” “Your most important marketing tool is to have real clarity about what you're doing, why you're creating, who it is for.” “You can't make someone buy something they don't want. But you can share what you've created in a way that will connect with the right people.” EPISODE LINKS Perfume Making 101 Waitlist  Rose Fragrance Masterclass Wait List VALUABLE RESOURCES Getting Started Guide Artisan Perfumery Mastermind   ABOUT THE HOST Fragrance expert, author, teacher and speaker; Karen Gilbert runs courses in the UK and online which demystify the secretive world of perfumery in a fun and interactive way.  Karen has inspired thousands of students to explore their olfactory sense and create their own personalised fragrances. With extensive product development experience in both the commercial perfumery and the organic skincare industry, Karen is able to offer a unique insight into creating natural and mixed media fragrances for fine fragrance, room scents and skincare/bodycare products using commercial perfumery techniques. Karen is also a certified meditation teacher and has a passion for helping people to create daily rituals that integrate scent with other modalities to shift state and increase your sense of wellbeing. CONTACT DETAILS Website Instagram Facebook YouTube Email  This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

The Jasmine Star Show
Overcoming Doubt, Building a Brand, and Owning Your Power with Ed Mylett

The Jasmine Star Show

Play Episode Listen Later Jun 17, 2025 60:27 Transcription Available


If you've ever felt stuck, overwhelmed, or like you're constantly hitting roadblocks… this episode is for you.I sat down with my friend Ed Mylett on his podcast, and we went deep—so deep that I knew I had to share this conversation with you.We talk about:✅ The sneaky ways a victim mindset keeps you stuck (without you even realizing it!)✅ How to shift your beliefs so you can change your reality✅ The truth about personal branding and social media success✅ The #1 thing that makes or breaks your business growthAnd here's the thing: at one point in my life, I was unknowingly holding myself back. I thought I was doing everything right, but my mindset was actually keeping me from the life I wanted.When I realized I was operating from a place of powerlessness, everything changed.So if you've ever felt like things aren't working—no matter how hard you try—this episode is your permission slip to rewrite the narrative and take back control.Listen in, take notes, and get ready for a major breakthrough.Click >>PLAY

a16z
What You Missed in AI This Week (Google, Apple, ChatGPT)

a16z

Play Episode Listen Later Jun 13, 2025 28:50


Things in consumer AI are moving fast. In this episode, Justine and Olivia Moore, investing partners (and identical twins!) at a16z, break down what's real, what's overhyped, and what's next across the consumer AI space. They cover: Veo 3: how Google's video model unlocked a new genre of content OpenAI's Advanced Voice Mode: upgrades, realism, and... um, human-like hesitation Apple's AI announcements 11Labs V3: expressive voice tags, real-time interruptions, and narrative tools for creators New data from a16z: AI consumer startups are ramping revenue faster than ever—and they show you how Justine walks through how she used ChatGPT, Ideogram, and Krea to launch a fully AI-assisted brand prototype (store photos and all)Timecodes: 00:00 Introduction  00:28 Meet the Hosts: Justine and Olivia00:44 Veo 3: The Game-Changer in AI Video06:34 ChatGPT's Advanced Voice Mode Updates10:22 Apple's AI Announcements and Siri's Shortcomings12:18 11 Labs' New Voice Model: 11 V315:50 Report from a16z: AI Revenue Growth23:14 Demo of the Week: AI in Brand CreationResources: Read ‘What “Working” Means in the Era of AI Apps': https://a16z.com/revenue-benchmarks-a... Find Justine on X: https://x.com/venturetwins Find Olivia on X: https://x.com/omooretweetsTools Discussed: Veo 3: https://gemini.google/overview/video-... OpenAI: https://openai.com/chatgpt 11Labs (V3 voice model) – https://elevenlabs.io/ Ideogram (logo/image generation) – https://ideogram.ai/ Black Forest Labs/Flux Context (image editing via Krea) – https://www.krea.ai/ Flux Context demo (Krea launch post) – https://www.krea.ai/blog/flux-context Hedra: https://www.hedra.com/Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

Elevate with Robert Glazer
Elevate Classics: Successful Entrepreneur Calvin Quallis on Building A Brand from Scratch and Men's Mental Health

Elevate with Robert Glazer

Play Episode Listen Later Jun 12, 2025 43:16


Calvin Quallis has built a mission and purpose-driven business from scratch. He is the founder and CEO of Scotch Porter, a grooming and wellness business that he launched from his kitchen built into a highly influential brand. Calvin is also the founder of Calvin Quallis Brands and an active member of Big Brothers, Big Sisters of America. In this classic episode, Calvin joined host Robert Glazer on the Elevate Podcast to discuss his entrepreneurial career, self-care, helping men improve their mental health and more. This episode of the Elevate Podcast is sponsored by: Brevo: ⁠⁠brevo.com/elevate⁠⁠ Masterclass: ⁠⁠masterclass.com/elevate⁠⁠ Northwest Registered Agent: ⁠⁠northwestregisteredagent.com/elevate⁠⁠ Shopify: ⁠⁠shopify.com/elevate⁠⁠ ExpressVPN:⁠ ⁠expressvpn.com/elevate⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices