Sharp Business Growth

#29 In this episode, we're discussing the importance of workflows for small business success. We'll cover the most important attributes of good workflows, and introduce several common workflow models. This is not a "how to" podcast for an operator. In fact, it's a "what to look for" episode for business leaders so you can quickly recognize if your team is on the right track or is in over their heads. If you're a small business leader looking to improve your team's efficiency and collaboration, then tune in to this episode to learn how to create clear and effective workflows.----------Hiring Secrets: How to find the right people who will take your business to the next level.I'm hosting a LIVE workshop and giving you my playbook for building world class teams.Learn my Hiring Secrets here ($49)More Resources:1) Agency Owners: here are some tools you need in your toolbox.2) Skills Matrix: Grab my favorite team management tool.3) Connect with me on LinkedIn (where I share more great content).

#28 When it comes to building a high performance team there is one tactic that ranks far beyond everything else. In this episode I share what that tactic is and loads of examples of how I deployed it in different roles.When I work with business leaders who are building their teams - this is always a topic we spend time on.My mission is to accelerate the growth of business leaders visions through profitable, scalable operations. When I can do that, then the world enjoys more great things.If you're a business leader who wants to get out of the day-to-day weeds and build a high functioning team, then let's talk. Head over to deaconbradley.com, click the “Let's Talk” button, and tell me about your business.Resources:My website: deaconbradley.comVideo on Skills vs Talents

One mistake I made as a leader was not having a way to objectively keep track of my team's skills. Today I share a story of a lesson learned the hard way, and a simple tool that helped me right the ship.You can find a link to the tool I discuss in this episode in the resources section below.My mission is to accelerate the growth of business leaders visions through profitable, scalable operations. When I can do that, then the world enjoys more great things.If you're a business leader who wants to get out of the day-to-day weeds and build a high functioning team, then let's talk. Head over to deaconbradley.com, click the “Let's Talk” button, and tell me about your business.Resources:deaconbradley.com/skills

#26 I'm back after a cross country move. Today I want to share my three most important lessons learned from this season of my life, and what I'd do differently next time.My mission is to accelerate the growth of business leaders visions through profitable, scalable operations. When I can do that, then the world enjoys more great things.If you're a business leader who wants to get out of the day-to-day weeds and build a high functioning team, then let's talk. Head over to deaconbradley.com, click the “Let's Talk” button, and tell me about your business.Resources:The Seasons of God (book)My website: deaconbradley.com

#25 Hiring great talent is a key skill to building a successful business. In this episode I break down the job post anatomy I've used to hire roles from executive to entry level. This 5 step process will not only help you create an attractive job post, but also help you manage and lead your new team member when they come onboard (more on that later).Resources:- Example job post 1- Example job post 2Want to learn more? Make sure you join my mailing list here.

#24 If CEO stands for "Chief Everything Officer" for you, then listen up. My guest today is Richard Shaull, the co-founder of Unleashed CEO. Richard's company are masters at helping you find the right COO for your business and then make the relationship work in real life.In this episode we discuss some of the insider secrets that make this possible, and what you should be looking out for as a CEO to know how and when to make this transition work for you.Resources:Unleashed.CEO (Richard's company helping CEOs escape the day to day)

#23 If you're an entrepreneur, then chances are you have a million new ideas each week. Your gift is spotting opportunity and pouncing on it. You have a vision that can create something from nothing.But as you grow that same gift can create distraction on your team. So what do you do?In this episode I share the three most common pitfall responses to this problem, as well as a framework that will create total alignment in your team & your business so you can get back to growth mode.Want to get back into "Growth Mode"?If you're a founder or CEO with a team of 3 to 30 people, then I can help you optimize your operations so you can get back to "growth mode." See how I do it here.

#22 I was inspired by a conversation I had with a CEO client this week that led to him seeing things in a new way. We unpack exactly what that was in this episode.This is especially useful episode if you're a Founder or CEO who's feeling overwhelmed by the day-to-day. There's a lot packed into this which I plan to unpack in future videos and emails for my insiders list.Get on the email list here to discover more about how to get unstuck from the day to day so you can get back to growth mode.Join the email list here

#21 Want to build a business that runs itself? Then you're going to need an all start level team. The place where most CEOs misstep is building that team around skills instead of talents. What's the difference? Find out in this actionable episode.Want some help building your business that runs itself?Let's TalkJoin the email list for Founders & CEOs

#20 If you want to build a healthy, thriving team of high performers then you MUST be meeting with them one-on-one. This step is skipped way too often, and leads to dissatisfied employees, underperformance, and turnover. Devoting time and energy to your one-on-one meetings is one of the keys to building a business that runs itself.Listen in as we share the mindset and agenda that works.Resources in this episode:- Radical Candor bookWhen you're ready, here are a few of the ways to work with me...1. I work with Founders & CEOs both one-on-one and in groups to help you create growth without getting stuck in the "day to day" weeds. Let's talk.2. Get on the email list for business leaders (here).

#19 One of the first things I look for when I get behind the scenes of a business is how well they know their numbers. As a Founder & CEO it can be tempting to spend all your time on vision and that stuff, but it's the numbers that will enable or disable you to get there.This step of the process I call instrumentation: you need to install instruments that help you navigate to your goals of scale AND profitability.On today's show we're joined by Bruce Beaumant, an experienced CFO I've gotten to know through clients' businesses. When Bruce works with CEOs they experience more clarity and greater profits.Connect with Bruce Beaumont- Bruce on LinkedIn- Bruce on Twitter- Ascendwise (Bruce's business)When you're ready, here are a few of the ways to work with me...1. I work with Founders & CEOs both one-on-one and in groups to help you create growth without getting stuck in the "day to day" weeds. Let's talk.2. Get on the email list for business leaders (here).

#18 Listen in as we chat with direct response marketing wizard Zac Romero.  Zac has over 20 years of experience in this industry and has been behind the scenes of dozens of brands. This conversation will highlight the difference between what the PROs are doing vs everyone else.Resources mentioned in this episode:- Zac Romero on Twitter (@zacromero)When you're ready, here are a few of the ways to work with me...1. I work with Founders & CEOs both one-on-one and in groups to help you create growth without getting stuck in the "day to day" weeds. Let's talk.2. Get on the email list for business leaders (here).

#17 If you're lucky enough to have a highly talented team member, then you need to know how to NOT mess that up. Sadly, it's a mistake we see so often that it came up on two of our calls with business leaders just this week.Listen in as we break down the mistake, the temptation, and how to avoid it so you can keep your best talent on the field instead of losing them to another team.When you're ready, here are a few of the ways to work with me...1. I work with Founders & CEOs both one-on-one and in groups to help you create growth without getting stuck in the "day to day" weeds. Let's talk.2. Get on the email list for business leaders (here).

#16 Every business leader has a vision for what their business could become. To bring it into reality you need a team. That's where most people get stuck. I get it, it's hard. In this episode we dig into Deacon's experience going from a 1 man band to leading a team of 50 members. You'll also find hear the common path many CEOs take that leads them to get stuck.Resources- The Ideal Team Player by Patrick LencioniWhen you're ready, here are a few of the ways to work with me...1. I work with Founders & CEOs both one-on-one and in groups to help you create growth without getting stuck in the "day to day" weeds. Let's talk.2. Get on the email list for business leaders (here).

#15 Think you have to go all in on digital marketing to grow in 2022 and beyond? Think again. In this episode I share the story of a client I've been working with for a year who took a different path. You'll hear the keys that made it work, the reason we chose that path, and be able to better figure out what to do to lead your unique business.If you want to work with me now or in the future, drop me an app on our website:https://SharpBusinessGrowth.com

#14 I'll never forget the slow realization of this Founder & CEO as he did the mental math, "You just saved me $30,000 or more right there!" The culprit was wasted ad spend, and the solution is in this episode.If you're wondering how you can create more growth online with less stress, head over to SharpBusinessGrowth.com and contact me.Want to Ask Us Anything (Live)?You can listen in as we record a live episode, and then stick around to ask some questions (which won't be in the recording). Sign up to get notified in my Telegram channel (max 1 notification per week).https://t.me/sharpbusinessgrowth

#13 This time of year many people are spending time on goals and visions for the new year. For a business to survive and thrive, you also need to make sure it has a clear identity.Without an identity you'll be prone to distraction, getting stuck, or worse - building something you never really wanted in the first place.In this episode we share stories about where we learned this and the positive and negative effects.Want to work with me?Head to the link below and fill out the form.https://sharpbusinessgrowth.com

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#11 On today's show I'm taking you behind the curtain at a typical advertising agency. I spent 7+ years of my life as an executive in this world. Personally, I believe hiring an agency to run your ads is a great move... but there are a few things you should know to get the most bang fro you buck.In this episode I share a few of these details you probably won't hear from your agency, and how you can work with them more effectively.Want to get better results with less stress? Consider our Sharp DTC program (especially if you're working with an agency).Learn more here

#10 We want to take you behind the scenes and share a few of our favorite projects we have going on right now. Why? Because we're not just talking about growing businesses online, we practice this stuff too.We hope you enjoy getting to know us a bit better today and listening in on some cool stuff we're working on.

#08 You're a CEO, your business is growing, you're finally starting to get some tasks off your plate to free up some time, and you're finally beginning to experience freedom for the first time in your business.Now what? Did you just delegate your purpose? Does the business need you anymore? Has your team figured out you're unnecessary yet?We've seen tons of business leaders get stuck here. Typically they don't even let these thoughts settle in before they're back at it grinding away in the business.To the CEO it's keeping busy. To their team, it's micromanaging, meddling, and annoying. Your team needs you to do bigger things. And that's what we're talking about today.

#09 Unless you want to be stuck with everything depending on you forever - then you need to figure out how to hire a great team. On today's show I share the simple-to-steal process that helped me build a team of 50+ people across 15 countries and 6 continents. It all starts with one simple question, and when you get this right your everything from your job description to your management will fall in place.

#07 If you want to create profitable, scalable growth in a DTC channel then you must understand the makeup of an all star team.Your job as the CEO and business leader is to build a team that can put the ball in the endzone. Too many CEOs are trying to get the DTC channel going without really understanding what the key roles are.Don't worry, even experienced brands miss this step.But when they figure it out, things finally start to click.Listen in with myself and special guest Angela Ponsford as we break down the components of an All Star DTC Marketing TeamResourcesBecome a DTC Insider and get behind the scenes news and updates in your inbox. Sign up here.

#06 Every business wrestles with this question at some point - should I hire an agency or bring it in house?And while many times the answer can depend on how you design your business, there are some very clear scenarios you should keep in mind to make the best decision.ResourcesJoin the DTC Insider list for behind the scenes tips on running a direct-to-consumer business.Sign Up Here - it's FREE!

#05 Visionaries & Integrators make a powerful growth combination when it comes to business growth. You can learn all about how that works in the book Rocket Fuel.But with Visionaries outnumbering Integrators 4 to 1, it can be hard for many visionaries to find and understand that integrator that will explode their growth.On today's show, Justus Murimi sits down with an integrator who's been approached by dozens of visionaries and digs into how to approach that "Number 2" who can help you realize your vision.ResourcesRocket Fuel bookTraction bookSharp DTC Growth newsletter

#04 On today's show we're going to clear up some confusion around a critical topic to your business growth - rest. This is a topic that is near and dear to our hearts because we have both been on each side of the "rest" paradox.If you're a CEO who's saying, "Sounds great, but I don't have time for rest... or even this episode."Well, you're in great company.Listen in as we unpack how doing less can do more for your business than anything else.Resources- DTC Growth Insider- Rest (book)

#03 Want your business to grow faster, more predictably, AND with less effort? This episode outlines the surprising "step zero" it all depends on.We've been behind the scenes of hundreds of growing businesses (and loads of not-so-growing businesses) and we both agree - a clear vision is crucial.As the CEO, this is on you... but don't worry, we'll help you with the "how" and "why" in this episode.Resources- The DTC Growth Insider list- The Online Growth Cheat Sheet

#02 One of the things I see holding business leaders back from the growth that they want, and more importantly the freedom they want - it's TEAM.Most CEOs see themselves as the quarterback on the field. They're directing traffic, making decisions, and moving the ball down the field play after play.We like to see CEOs see themselves with the coaching headset on. Or even better, up in the owners box. In this episode we break down the path from taking every snap to leader & owner mentality.Resources- The DTC Growth Insider list- The Online Growth Cheat Sheet

#01 We've worked with a lot of CEOs of growing (and not so growing) businesses. In this episode we're sharing our common insights from behind the scenes of what the winning combination for growth is.You'll also get a chance to meet Deacon Bradley & Justus Murimi up close and personal as we share what led to episode 01 of this podcast.Welcome to the show! We're glad you'e here.Resources- The DTC Growth Insider list- The Online Growth Cheat Sheet