Podcasts about aso communications

In today's episode, we're excited to have Anat Shenker-Osorio as our guest. Anat is the principal and founder of ASO Communications and the host of the "Words to Win By" podcast. As a messaging expert, Anat shares powerful insights on using storytelling and narratives to create impact on issues ranging from abortion rights to drug policy reform.  We dive into Anat's strategies for engaging in difficult conversations—you'll hear how she emphasizes the power of individual action and offers advice on finding common ground without compromising core values. This is a thought-provoking discussion you won't want to miss. Stay tuned as we Break the Bias with Anat Shenker-Osorio!

Anat Shenker-Osorio joins The Great Battlefield podcast to talk about her career in politics in the U.S. and abroad, her podcast Words to Win By and her role as CEO at ASO Communications where they help progressives with their messaging.

Subscribe to Bad Faith on Patreon to instantly unlock our full premium episode library: http://patreon.com/badfaithpodcast Host of Words to Win By, and Principal of ASO Communications, and political messenger extraordinaire Anat Shenker-Osorio joins Bad Faith to explain most why certain messages falter where others deliver. After conducting 3-4 focus groups a week for the last four years, she has real insights into what messaging works and what doesn't -- from "defund the police" to "MAGA Republicans." Do Dems have any chance messaging around Biden's age? And are there limits to what messaging can do when voters are driven by ideological disgust of political actions like the siege of Gaza? Subscribe to Bad Faith on YouTube for video of this episode. Find Bad Faith on Twitter (@badfaithpod) and Instagram (@badfaithpod). Produced by Armand Aviram. Theme by Nick Thorburn (@nickfromislands).

Anat Shenker-Osorio is the host of the Words to Win By podcast and the Principal of ASO Communications. We discuss the winning messages for 2024 and the importance for pro-democracy voters to turn out on Election Day.   2024 is yet another do-or-die election for American democracy, and thus the first and most important message to Americans is to vote. We need to marshal a sense of defiance to participate because if we don't decide for ourselves, someone else will decide for us. This election is a contest between freedom and fascism. What's at stake is whether the US is going to continue to be a place where citizens have the freedom to cast their votes and have them counted. Follow Anat on Twitter:  https://twitter.com/anatosaurus    Follow Mila on Twitter:  https://twitter.com/milaatmos    Sponsor: Thanks to Shopify for supporting Future Hindsight! Sign up for a $1/month trial at shopify.com/hopeful.   Follow Future Hindsight on Instagram:  https://www.instagram.com/futurehindsightpod/   Love Future Hindsight? Take our Listener Survey!  http://survey.podtrac.com/start-survey.aspx?pubid=6tI0Zi1e78vq&ver=standard    Take the Democracy Group's Listener Survey! https://www.democracygroup.org/survey   Want to support the show and get it early?  https://patreon.com/futurehindsight    Check out the Future Hindsight website!  www.futurehindsight.com   Read the transcript here:  https://www.futurehindsight.com/episodes/identify-as-a-voter-anat-shenker-osorio      Credits:  Host: Mila Atmos  Guests: Anat Shenker-Osorio Executive Producer: Mila Atmos Producer: Zack Travis

We are so delighted to present the legendary Anat Shenker-Osorio. Yes, that's right, that Anat Shenker-Osorio. Maybe you've heard her on Ezra Klein, MSNBC, on her excellent podcast Words to Win By, or read her work in the New York Times, the Guardian, and more. But on our latest episode of Let's Hear It, Anat goes deep on how to create messages that will help progressive causes succeed.   Anat is a political strategist and progressive messaging genius. She is founder and Principal of ASO Communications, author of Don't Buy It: The Trouble with Talking Nonsense about the Economy, and host of the amazingly good podcast Words to Win By. Her work on messaging and strategy across the globe is at once revolutionary and devastatingly simple, and she is using her gift for gab and sharp-as-a-tack snark to change how politicians, nonprofit leaders, foundation CEOs – and really, anyone with a cause – can use communications to achieve their goals. No easy feat, huh? Well, Anat does it so well that you'll feel slightly dizzy after listening to her speak. Eric certainly was. We know we say this every time, but this is a show that you simply must not miss. Please enjoy and then tell your friends, your colleagues, and your boss (as long as they're cool with a little salty language).

We are so delighted to present the legendary Anat Shenker-Osorio. Yes, that's right, that Anat Shenker-Osorio. Maybe you've heard her on Ezra Klein, MSNBC, on her excellent podcast Words to Win By, or read her work in the New York Times, the Guardian, and more. On our latest episode of Let's Hear It, Anat goes deep on how to create messages that will help progressive causes succeed.   Anat is a political strategist and progressive messaging genius. She is founder and Principal of ASO Communications, author of Don't Buy It: The Trouble with Talking Nonsense about the Economy, and host of the amazingly good podcast Words to Win By. Her work on messaging and strategy across the globe is at once revolutionary and devastatingly simple, and she is using her gift for gab and sharp-as-a-tack snark to change how politicians, nonprofit leaders, foundation CEOs – and really, anyone with a cause – can use communications to achieve their goals. No easy feat, huh? Well, Anat does it so well that you'll feel slightly dizzy after listening to her speak. Eric certainly was. We know we say this every time, but this is a show that you simply must not miss. Please enjoy and then tell your friends, your colleagues, and your boss (as long as they're cool with a little salty language).

Anat Shenker-Osorio, Founder and Principal at ASO Communications, joins The Great Battlefield to discuss how her background in linguistics informs her work as a political messaging consultant. She shares what her research and campaign experience has taught her about how to re-frame the debate to give progressives the advantage.Additional InformationThe Democracy Group listener surveyThe Great Battlefield PodcastMore shows from The Democracy Group

Anat Shenker-Osorio, Founder and Principal at ASO Communications, joins The Great Battlefield to discuss how her background in linguistics informs her work as a political messaging consultant. She shares what her research and campaign experience has taught her about how to re-frame the debate to give progressives the advantage

BestOfTheLeft.com/Support (Get 20% Off Membership in July!) Air Date 7/4/2023 Today, we take a look at the difference between the kind of political messaging that feels like the right thing to say and the reframed messages that actually get political results that allow for progressive policies to get passed. Be part of the show! Leave us a message or text at 202-999-3991 or email Jay@BestOfTheLeft.com Transcript Join our Discord community! SHOW NOTES Ch. 1: Why Behind The What with Gretchen Barton - How We Win - Air Date 6-21-23 Gretchen Barton, founder of Worthy Strategy Group, is a researcher and strategist who spends most of her time going inside the minds of American voters, and shares her unique perspective and insights with us! Ch. 2: Winning a Trifecta with Mike Lux - How We Win - Air Date 5-31-23 And joining us for our interview to urge us all into action to win in 2024, is a democratic campaign veteran and progressive media trailblazer, the one and only Mike Lux! Ch. 3: Winning Messages Anat Shenker-Osorio - Future Hindsight - Air Date 4-13-23 Anat Shenker-Osorio is a renowned communications researcher and campaign advisor, the host of Words to Win By, and the Principal of ASO Communications. Ch. 4: Democrats Can Win If They Follow These Rules Featuring Ken Weber & Daryl Weber - Thom Hartmann Program - Air Date 12-14-22 Why can't the Democratic Party message as well as the Republican Party? Ken Weber and his son Daryl Weber explain how the left can finally win if they use these rules on messaging that the GOP uses every single time. Ch. 5: A Dmitri Rebuttal by Messaging Expert Anat Shenker-Osorio - Deconstructed - Air Date 6-2-23 Grim and Shenker-Osorio discuss why certain messages do well and others fail, why reframing the debate is essential, and how to craft messages that resonate and win. Ch. 6: How Democrats can win Working-Class Voters - Start Making Sense - Air Date 6-21-23 Katie Rader joins the Start Making Sense podcast to discuss the issues that are most likely to mobilize them. Ch. 7: Winning Messages Anat Shenker-Osorio - Future Hindsight - Air Date 4-13-23 Anat Shenker-Osorio is a renowned communications researcher and campaign advisor, the host of Words to Win By, and the Principal of ASO Communications. MEMBERS-ONLY BONUS CLIP(S) Ch. 8: Why Behind The What with Gretchen Barton Part 2 - How We Win - Air Date 6-21-23 Discussing the politics of Florida Ch. 9: Why Behind The What with Gretchen Barton Part 3 - How We Win - Air Date 6-21-23 Looking at the messaging hurdles women face when running for president FINAL COMMENTS Ch. 12: Final comments launching our overdue membership drive MUSIC (Blue Dot Sessions) SHOW IMAGE: Description: Photo of a three-dimensional museum sign hanging on a wrought iron bracket that reads “The People's Story.” A sculpted person holding a rolled-up newspaper and calling out with one hand cupped to his mouth sits above the words. Credit: “People's Story” by Alan Levine, Flickr | License: CC BY 2.0 | Changes: Cropped   Produced by Jay! Tomlinson Visit us at BestOfTheLeft.com Listen Anywhere! BestOfTheLeft.com/Listen Listen Anywhere! Follow at Twitter.com/BestOfTheLeft Like at Facebook.com/BestOfTheLeft Contact me directly at Jay@BestOfTheLeft.com

Today, we're sharing an episode of the podcast Deconstructed with Ryan Grim, D.C. bureau chief of The Intercept, an award-winning investigative news organization.  In this episode, Grim,  speaks with communications consultant Anat Shenker-Osorio, host of the podcast Words to Win, and whose company ASO Communications works with progressive think tanks like the Voting Rights Lab. Grim and Shenker-Osorio discuss why progressive messages often succeed while moderate messages typically fail, and how strategists can meaningfully reframe an ideological conversation to craft a message that resonates and wins. They also revisit Ryan's conversation with tech executive and political strategist Dmitri Mehlhorn, who made news last May for helping finance E. Jean Carroll's defamation lawsuit against former president Donald Trump. Grim and Shenker-Osorio unpack why messaging that gravitates toward the center is less effective than messages that challenge entrenched power. Links:The May 6, 2023 Deconstructed episode with Dmitri MehlhornIf you like Lever Time with David Sirota, be sure to check out Deconstructed on all podcast platforms and subscribe.A transcript of this episode is available here.

Why is “fund the police” a losing message for Democrats? That's the question and type of messaging Deconstructed is exploring this week with Anat Shenker-Osorio, the founder of ASO Communications and host of the podcast “Words to Win By.” Grim and Shenker-Osorio discuss why certain messages do well and others fail, why reframing the debate is essential, and how to craft messages that resonate and win. They also revisit Grim's recent conversation with political strategist Dmitri Mehlhorn and unpack why messaging that gravitates toward the right and center is not effective.If you'd like to support our work, go to theintercept.com/give, where your donation, no matter what the amount, makes a real difference.And if you haven't already, please subscribe to the show so you can hear it every week. And please go and leave us a rating or a review — it helps people find the show. If you want to give us additional feedback, email us at Podcasts@theintercept.com. Hosted on Acast. See acast.com/privacy for more information.

Thursday, April 13th, 2023   Anat Shenker-Osorio is a renowned communications researcher and campaign advisor, the host of Words to Win By, and the Principal of ASO Communications. We discuss how to empower voters, the impact of repetition, and the importance of being clear on what you stand for.   All candidates should repeatedly state what they stand for because repetition is an essential ingredient in making sure a message is heard. Negative messaging can often be counterproductive because when you're negating the other side, you are actually reinforcing their argument. What's more, by focusing on the opposition and not clearly stating your own position, you risk leaving your message unheard. It's impossible to have a message resonate if no one hears it. The most telling sign that a message is reaching the masses effectively is if the public acts on it.  Follow Anat on Twitter:  https://twitter.com/anatosaurus    Follow Mila on Twitter:  https://twitter.com/milaatmos    Follow Future Hindsight on Instagram:  https://www.instagram.com/futurehindsightpod/   Love Future Hindsight? Take our Listener Survey!  http://survey.podtrac.com/start-survey.aspx?pubid=6tI0Zi1e78vq&ver=standard    Want to support the show and get it early?  https://patreon.com/futurehindsight    Check out the Future Hindsight website!  www.futurehindsight.com     Credits:  Host: Mila Atmos  Guests: Anat Shenker-Osorio Executive Producer: Mila Atmos Producers: Zack Travis and Sara Burningham

Anat Shenker-Osorio - Founder and Principal of ASO Communications, researcher, message maker, and campaign advisor. She joins Tavis to discuss the Democrats' messaging problem, and how to fix it as we're now less than 100 days until midterms (Hour 3)

Democrats are crafting a new message as they grapple with how to position themselves in November's midterm elections, in which rising inflation and gas prices remain the biggest obstacles. President Biden has been testing his new messaging strategy while drawing a contrast with the GOP and warning of Republican extremism. Anat Shenker-Osirio, of Aso Communications, joins Geoff Bennett to discuss. PBS NewsHour is supported by - https://www.pbs.org/newshour/about/funders

Democrats are crafting a new message as they grapple with how to position themselves in November's midterm elections, in which rising inflation and gas prices remain the biggest obstacles. President Biden has been testing his new messaging strategy while drawing a contrast with the GOP and warning of Republican extremism. Anat Shenker-Osirio, of Aso Communications, joins Geoff Bennett to discuss. PBS NewsHour is supported by - https://www.pbs.org/newshour/about/funders

With the midterms just over six months away, the electoral prospects for Democrats are looking bleak. President Biden's approval rating is at 42 percent, around where Donald Trump's was at this point in his presidency. Recent polls asking whether Americans want Republicans or Democrats in Congress found that Republicans are leading by about 2 percentage points. And with inflation spiking to its highest point in decades, Covid cases rising and Russia's invasion of Ukraine continuing to send economic and humanitarian shock waves across the globe, things don't look as if they are going to get better anytime soon.What will it take for Democrats to turn things around? What fights should they be picking with Republicans, and how should they be making the case that they deserve another chance at leading the country?Sean McElwee is a co-founder and the executive director of Data for Progress, a research organization that gathers polling data to strategize on behalf of progressive causes and policies. Anat Shenker-Osorio is a principal at ASO Communications, a political communications firm that conducts analytic and empirical research to help progressive political campaigns. McElwee and Shenker-Osorio have deeply influenced my thinking on how words work in American politics: how campaigns can meaningfully address what voters want and how they can persuade swing voters and motivate the party's base.In this conversation, McElwee and Shenker-Osorio help me understand where Democrats stand with the electorate and what, if anything, they can do to improve their chances in 2022. We discuss why Biden's approval rating is so low, given the popularity of his policies, why governing parties so often lose midterm elections, whether Democrats should focus more on persuading swing voters or on mobilizing their base, why it's important for Democrats to get their base to sing from the same songbook, what Democrats can learn from Trump about winning voters' attention, how Republicans are running politics on easy mode, whether it was wise politically for Biden to double down on the message to fund the police, what political fights Democrats should pick in the lead-up to the midterms, how the party should handle spiking inflation and more.Mentioned:"Democrats, Here's How to Lose in 2022. And Deserve It." by Ezra KleinBook recommendations:Anat Shenker-OsorioA Theory of System Justification by John T. JostMemorial by Bryan WashingtonThese Precious Days by Ann PatchettSean McElweeThe Course by Ed MillerThe Precipice by Toby OrdThe Climate War by Eric PooleyThoughts? Guest suggestions? Email us at ezrakleinshow@nytimes.com.You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast, and you can find Ezra on Twitter @ezraklein. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs.“The Ezra Klein Show” is produced by Annie Galvin, Jeff Geld and Rogé Karma; fact-checking by Michelle Harris and Kate Sinclair; original music by Isaac Jones; mixing by Jeff Geld; audience strategy by Shannon Busta. Our executive producer is Irene Noguchi. Special thanks to Kristin Lin and Kristina Samulewski.

Anat Shenker-Osorio is a left-of-center political strategist who has spent many years studying messaging. That is--why certain messages resonate and others don't. Not surprising, she's determined that the right is more effective at the left at message. Why is that? She explains--with examples. She's the principal of ASO Communications and hosts her own podcast, Words to Win By.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Anat Shenker-Osorio is a renowned communications researcher and campaign advisor, the host of Words to Win By, and the Principal of ASO Communications. We discuss how to empower voters, the impact of repetition, and the importance of being clear on what you stand for. Social Proof Is Real The most telling sign that a message is reaching the masses effectively is if the public acts on it. For example, the last national election cycles in 2018 and 2020 saw a large increase in voter turnout. It is not productive to narrate the problems with voter turnout. Instead, we should encourage non-voters to grasp the potential their vote holds. The proof of that effective messaging is in the social movements that follow.   Vote Is a Verb Voting behavior is one of the most studied aspects of political communications. Because of this, we know that voting behavior is best understood as a matter of habituation. Seeing voting as an action that we need to take rather than a belief that we need to hold will create a more effective approach to spurring voter turnout. In order to make voting a habit for more people, we have to talk about it consistently.   Say what you're for: the Question of Negative Messaging All candidates should repeatedly state what they stand for because repetition is an essential ingredient in making sure a message is heard. Negative messaging can often be counterproductive because when you're negating the other side, you are actually reinforcing their argument. What's more, by focusing on the opposition and not clearly stating your own position, you risk leaving your message unheard. It's impossible to have a message resonate if no one hears it.   FIND OUT MORE: Anat Shenker-Osorio is the host of the Words to Win By podcast and Principal of ASO Communications. Anat examines why certain messages falter where others deliver. She has led research for new messaging on issues ranging from freedom to join together in union to clean energy and from immigrant rights to reforming criminal justice. Anat's original approach through priming experiments, task-based testing, and online dial surveys has led to progressive electoral and policy victories across the globe. Anat delivers her findings at venues such as the Congressional Progressive Caucus, Centre for Australian Progress, Irish Migrant Centre, Open Society Foundations, Ford Foundation, and LUSH International. Her writing and research is profiled in The New York Times, The Atlantic, Boston Globe, Salon, The Guardian, and Grist among others. She is the  author of Don't Buy It: The Trouble with Talking Nonsense About the Economy. You can follow Anat on Twitter @anatosaurus

Host of the Words to Win By podcast and Principal of ASO Communications, Anat Shenker-Osorio examines why certain messages falter where others deliver. She has led research for new messaging on issues ranging from freedom to join together in union to clean energy and from immigrant rights to reforming criminal justice. Anat's original approach through priming experiments, task-based testing and online dial surveys has led to progressive electoral and policy victories across the globe. Anat delivers her findings packed in snark at venues such as the Congressional Progressive Caucus, Centre for Australian Progress, Irish Migrant Centre, Open Society Foundations, Ford Foundation and LUSH International. Her writing and research is profiled in the New York Times, The Atlantic, Boston Globe, Salon, The Guardian and Grist among others. She is the author of "Don't Buy It: The Trouble with Talking Nonsense About the Economy".In This Episode:You can follow Words to Win By on Instagram, Twitter, & FacebookYou can pre-order Andre's book All The White Friends I Couldn't Keep. Sign up for Andre's Hope & Hard Pills Newsletter at his website. Catch up with Andre on Twitter, Instagram, & Facebook. Check out Andre's Patreon if you'd like to support what's going on with his work!Music: It Doesn't Have To Be This Way (Remix) by Andre Henry.

Host of the podcast 'Words to Win By' Anat Shenker-Osorio joins Jess to talk about the pod's second season, out now!Host of the Words to Win By podcast and Principal of ASO Communications, Anat Shenker-Osorio examines why certain messages falter where others deliver. She has led research for new messaging on issues ranging from freedom to join together in union to clean energy and from immigrant rights to reforming criminal justice. Anat's original approach through priming experiments, task-based testing and online dial surveys has led to progressive electoral and policy victories across the globe.

Did you know that food is our most intimate, powerful connection to each other, to our cultures and the earth? Join Food Sleuth Radio host and registered dietitian, Melinda Hemmelgarn, for her interview with Navina Khanna, co-founder and the Executive Director of  HEAL (Health, Environment, Agriculture, and Labor) Food Alliance, a national alliance of organizations building collective power for transformed food systems across race, sector, and geography. Ms. Khanna discusses racial injustices in our food system and larger society, key messaging strategies (see: ASO Communications - https://asocommunications.com/) and creating a food system where land and workers are valued and respected. Related website:   https://healfoodalliance.org/ 

Anat Shenker-Osorio, Founder and Principal at ASO Communications, joins The Great Battlefield to discuss how her background in linguistics informs her work as a political messaging consultant. She shares what her research and campaign experience has taught her about how to re-frame the debate to give progressives the advantage. | Episode 253