Podcasts about crimtan

In this weeks episode of Time For A Reset, we have special guests Rob Webster and Nick King! Rob has been in digital marketing since 2001 as a career innovator, developing tech solutions and running digital campaigns for global brands. He has held leadership positions at both agency and ad-tech companies including MediaCom, Yahoo, Tacoda and Crimtan. Nick has over 20 years of experience within the media and marketing industry where he previously has held a variety of leadership roles within both publishers and ad-tech companies including Yahoo, News UK, and Future. In 2018, they founded Canton Marketing Solutions, a consultancy aimed at helping brands take control of their digital marketing activity. Today, they sit on CvE's leadership team after being acquired by Goodway Group – (CvE's parent company).Nick and Rob speak to Paul about what they want to reset in marketing and reveal the reasons behind joining the CvE and Goodway family. The trio delve into some of the most pressing difficulties that CMOs confront, as well as how businesses can best leverage their partners. Nick and Rob discuss the issues surrounding in-housing and how to make the best decisions for your business. Today, there is a growing talent shortage; both Nick and Rob provide a unique perspective on how we as an industry can address this issue and train the future generation of marketers. Naturally, the conversation then turns to our present macroeconomic trends, and the trio emphasises how economic difficulties and the recession may really be beneficial to businesses.Stay tuned till the end where Rob and Nick share what knowledge and skills they're currently working on. They leave us with a great message for all marketers to takeaway. 

Gathering user data through cookies is extremely valuable in targeted advertising. However, it could compromise user privacy. Therefore, giving the users the ability to thoroughly understand and decide what information they are willing to give up to certain brands is important. Joshua Wilson, Commercial Director, JAPAC, Crimtan talks to more the role of his company in ensuring relevant and consented advertising. See omnystudio.com/listener for privacy information.

In this week’s episode of the Internet Marketing Podcast we are joined by the Head of Creative at Crimtan, Luke Westland.Luke shares his thoughts and advice on:What lifecycle marketing is and how it's evolved through programmaticWhy marketers shouldn't worry about losing their jobs to programmatic advertisingThe specific programmatic formats used by Crimtan to drive conversionsYou can connect with Luke via Crimtan at:https://www.crimtan.com/https://twitter.com/Crimtanhttps://www.linkedin.com/company/crimtanhttps://www.instagram.com/crimtan_global/See ya next week!  See acast.com/privacy for privacy and opt-out information.

Guntis Stirna - Kā iesācies 2020. gads, Crimtan atskats uz pagājušo gadu un par tīrasiņu Rīdziniekiem

GDPR Now! brought to you by This is DPO. www. thisisdpo.co.uk Disproportionate, intrusive and unfair – the ICO report on ad tech and real time bidding – Part 2. This is part 2 of a two-parter. About this episode: In its recent paper, Update report into adtech and real time bidding, the ICO has set out a biting criticism of how real time bidding (RTB) currently operates in the UK. The phrase disproportionate, intrusive and unfair occurs three times, and intrusive on its own is used an additional three times. The paper is not intended as formal guidance, but it gives a clear sense of direction. The ICO also adds that the issues it raises in this paper are not the only concerns it has with programmatic advertising. Although the ICO has stated that it will take another six months to investigate further, it is already clear that the ICO will intervene. The ICO’s paper, and its forthcoming intervention, are likely to have a substantial impact in the programmatic industry in the EU and the US. It is no exaggeration to say that the ICO’s intervention is likely to have a bigger impact on this industry than the GDPR. To give some idea of scale: the worldwide spend of on digital advertising is expected to reach US$98bn in 2020. In Europe, the UK is by far the largest market, followed by Germany and then France (approx. US$15bn, US$8bn, US$4bn, respectively, in 2018). In this episode, three luminaries from digital advertising get together to discuss the ICO’s report and the possible ways forward. Guests: Andy Houston Product Director, Crimtan https://crimtan.com/ ahoustoun@crimtan.com Omar Oakes Global Technology Director, Campaign. https://www.campaignlive.co.uk/ omar.oakes@haymarket.com John Mitchison Director of Policy and Compliance Data & Marketing Association http://www.dma.org.uk john.mitchison@dma.org.uk Host: Mark Sherwood-Edwards of This Is DPO. www.thisisdpo.co.uk Email: mse@thisisdpo.co.uk Telephone: 07748 761972 Material referred to: Update report into adtech and real time bidding, ICO. https://ico.org.uk/about-the-ico/news-and-events/news-and-blogs/2019/06/blog-ico-adtech-update-report-published-following-industry-engagement/ Crimtan’s ActivID https://crimtan.com/activeid/ Contact details You can contact the show at info@thisisdpo.co.uk. If you have questions, comments, suggestions for topics, or would like to appear on the show, please contact us on the email above. Special Guests: Andy Houston, John Mitchison, and Omar Oakes.

GDPR Now! brought to you by This is DPO. Disproportionate, intrusive and unfair – the ICO report on ad tech and real time bidding (Part 1). This episode is Part 1 of two parts. About this episode: In its recent paper, Update report into adtech and real time bidding, the ICO has set out a biting criticism of how real time bidding (RTB) currently operates in the UK. The phrase disproportionate, intrusive and unfair occurs three times, and intrusive on its own is used an additional three times. The paper is not intended as formal guidance, but it gives a clear sense of direction. The ICO also adds that the issues it raises in this paper are not the only concerns it has with programmatic advertising. Although the ICO has stated that it will take another six months to investigate further, it is already clear that the ICO will intervene. The ICO’s paper, and its forthcoming intervention, are likely to have a substantial impact in the programmatic industry in the EU and the US. It is no exaggeration to say that the ICO’s intervention is likely to have a bigger impact on this industry than the GDPR. To give some idea of scale: the worldwide spend of on digital advertising is expected to reach US$98bn in 2020. In Europe, the UK is by far the largest market, followed by Germany and then France (approx. US$15bn, US$8bn, US$4bn, respectively, in 2018). In this episode, three luminaries from digital advertising get together to discuss the ICO’s report and the possible ways forward. Guests: Andy Houston Product Director, Crimtan https://crimtan.com/ ahoustoun@crimtan.com Omar Oakes Global Technology Director, Campaign. https://www.campaignlive.co.uk/ omar.oakes@haymarket.com John Mitchison Director of Policy and Compliance Data & Marketing Association http://www.dma.org.uk john.mitchison@dma.org.uk Host: Mark Sherwood-Edwards of This Is DPO. www.thisisdpo.co.uk Email: mse@thisisdpo.co.uk Telephone: 07748 761972 Material referred to: Update report into adtech and real time bidding, ICO. https://ico.org.uk/about-the-ico/news-and-events/news-and-blogs/2019/06/blog-ico-adtech-update-report-published-following-industry-engagement/ Crimtan’s ActivID https://crimtan.com/activeid/ Contact details You can contact the show at info@thisisdpo.co.uk. If you have questions, comments, suggestions for topics, or would like to appear on the show, please contact us on the email above. Special Guests: Andy Houston, John Mitchison, and Omar Oakes.

On today’s Internet Marketing Podcast, Andy is once again joined by Andy Houstoun Product Director at Crimtan, for part two of his podcast on the subject of GDPR and a new dawn in programmatic display advertising. Missed the first episode? You can give it a listen and read Andy's blog post on the same topic here. To recap, over the course of the shows you'll learn:What programmatic display advertising is and how it worksA brief summary of GDPR and how it’s affecting programmatic display advertisingThe impact and fallout of GDPR – what has actually happened since it was implemented?How future legislation – EPR [Electronic privacy regulation]) will negate the effectiveness of cookies for trackingHow a focus customer lifetime value could be a safeguard against the demise of tracking cookie effectivenessPlus, Andy provides his top tip/key takeaway for the audience. Want to connect with Andy, you can find him on Twitter here, email him at ahoustoun@crimtan.com or call Crimtan on +44(0)20 7821 6864.   See acast.com/privacy for privacy and opt-out information.

On today's Internet Marketing Podcast, Andy is joined by Andy Houstoun Product Director at Crimtan, to talk about GDPR and a new dawn in programmatic display advertising. He's also written a guest post on the same subject for us and you can find that below the show notes. Listen to the show and you'll learn:What programmatic display advertising is and how it worksA brief summary of GDPR and how it's affecting programmatic display advertisingThe impact and fallout of GDPR - what has actually happened since it was implemented?How future legislation - EPR [Electronic privacy regulation]) will negate the effectiveness of cookies for trackingHow a focus customer lifetime value could be a safeguard against the demise of tracking cookie effectivenessPlus, Andy provides his top tip/key takeaway for the audience.If you'd like to connect with Andy, you can email him at ahoustoun@crimtan.com or call them on +44(0)20 7821 6864.   See acast.com/privacy for privacy and opt-out information.

Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market.

Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market. The post A little comfort by the side of the road appeared first on UNTETHER.tv - Mobile, wearables and the Internet of Things.

Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market.

Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market.