UNTETHER.tv gets behind the business of the mobile industry. Mobile veteran Rob Woodbridge interviews the leading mobile companies and mobile thinkers in the world and offers strategy and tactics to help you bring mobile into your business or create your mobile business.
Welcome to episode #274. On the show: Sodimac lets you sleep on the side of the highway; Crimtan partners with Primesight; The Rappi App for simple grocery shopping; LiveNation gets into location with their own LBM platform; Deliv partners with UPS; Yahoo! Japan partners with IndoorAtlas; ASDA + Clear Channel UK; xAD launches MarketPlace; PlaceIQ and LiveRamp work together for TV ads; Geofeedia and Dell partner. Our resource is from ODUM and focuses on the proximity payment market.
Welcome to episode #273. On the show: Poster in motion for the film Creative Control; Web.com acquired Yodle; Alibaba invests in Groupon with them knowing; Mitsubishi's mid-air display - it's like magic; In case of emergency call your nearest WaffleHouse; Walgreens gets deeper into beacons; Kontakt.io raises $5M clams; Foursquare + Delivery.com; Exterion pulling O2 customer data for OOH targeting; Yoose + Telkomsel case study. Our resource is from the Samsung Keynote presentation and features Mark Zuckerberg talking Oculus OS on Samsung Gear.
Welcome to episode #272. On the show: Amazon's Treasure Truck hits the streets of Seattle; Gemalto launches LinqUs IoT platform; Lady Gaga teams with Intel for David Bowie tribute at the Grammy's; KeyDuino means fist bumping your car to unlock it; MicroChippy and Bubbledogs create a pop-up Canine Cafe; Going Hongbao for Chinese New Year's; ParkHub & Verifone parked a s**t ton of cars at SuperBowl 50; Verve launches self-serve location platform for SMBs; Tommy Hilfiger and GPS Radar get you into events on the Apple Watch; Sears/KMart join the 00's and offer inventory scanning to their app. Our resource is from Euclid Analytics and EKN Research. Our special guest is Aubriana Lopez live from the Moxie Agency.
Welcome to episode #271. On the show: Order Domino's from Amazon Echo; Los Angeles GeoHub; Citymapper raises $40m; Ace Hotel + WeTransfer; Starbreeze's Starcade virtual reality arcade; Geofeedia raises $17m; Land Rover's #hibernot Instagram campaign; Indoo.rs and Micello team up; Screenvision & Mobiquity bring beacons to the movies; McDonalds fights literacy.
Welcome to episode #270. On the show: Miami Heat taps AisleLabs; Down with CCTV-like service for location; Coors Light brings local music tastes to your ears with help from Shazam; Wells Fargo and BoA welcome ApplePay; UberRush delivers for Nordstrom; PeopleCount launches PlacesCount; Best Buy brings in Slyce; ViaDirect partners with Broadsign; ShopperTrak launches Advanced Analytics offering; Indoo.rs releases "SLAM" engine. Resources from Unacast and Samsung.
Welcome to episode #269. On the show: Real holograms thanks to Kino-Mo; Proxfinity's smart badge for conferences; Samsung's TipTalk lets you talk into your finger; Down with walkie-talkies thanks to Theatro; Microsoft's Skip means no lineups at Gerrity Supermarkets; Carrefour lets you shop like a Jedi; Estimote rakes in $10M; PlaceIQ trumps that with $25M; Microsoft is acquiring InMobi; InMarket puts beacons in every RiteAid store. Our App selection is Basket from Andy Ellwood.
Welcome to episode #268. On the show: Are you ready for a drive-thru supermarket?; Euclid Analytics raises $20M; Foursquare (enough said); GoInStore; Lyft partners with National MedTrans Network; EyeQ to make waves at NRF; 7Eleven helps corrupt with rewards; Google creating a virtual reality division; Vistaprint gets into local listings; Shelfbucks acquires Emmoco. Special EyeReport from Atlanta with Aubriana Lopez and Rob Friedman. Our resource comes from Samsung: Retail Technology Trends 2015.
Welcome to episode #267. On the show: CES beacon scavenger hunt (again); EyeLock & Diebold rename the ATM "Irving"; Screen commerce by Think&Go; Billy Bishop Airport DOOH's the tunnel; Faking human stench to fight Dengue Fever; GM takes a Lyft for half a billion; Car commerce thanks to OnStar and Synchross; Emirates + Millennial Media; AT&T, Cisco, IBM, Intel and the city of IoT; Garmin & Accuweather team up around MinuteCast. Special guest is Brian Handly, CEO of Reveal Mobile.
Welcome to episode #266. On the show: The first beacon'd city; Crowdsourcing maps from driving your Toyota; Does it seem like Jameson's is following you? They are; Adored loved to the tuned of $2.3 million; Fleetzen's on-demand fleet of pick-up trucks; ShopperTrack acquired by Tyco; Starbucks teams with Alibaba; Twitter lets you control drones; LinkNYC wifi payphone are HERE!; P&G testing Snapchat ads in Ulta stores. Two resources for you today: Swirl's report on the state of store personalization and Samsung's white paper on how the Internet of Things will transform business.
Welcome to episode #265. On the show: This is our annual predictions show. We highlight the things that stuck with us throughout 2015, how our 2015 predictions panned out during the year, the trends we see gaining steam and the companies that you should be paying attention to as we head into 2016.
Welcome to episode #264. On the show: Membo moves into mobile; Moz partners with NavAds; WayRay announces the first holographic navigation; the Samsung holiday piano; Netflix helps you create snooze socks; Factual raises $35M; Mondelez's Cherry Ripe campaign down under; Facebook & UBER team up in Messenger; JCPenny's VR view of Santa's workshop; BestBuy sends GeekSquad to MSP airport for the holidays. Our resource of the week is how displays are changing sports concession stands. Our special guest is Gary Johnson of ESRI Australia.
Welcome to episode #262. On the show: You can't hide from racist tweets; Bfonics launches WiFi beacon; Mobify acquires Donde; UberMedia's LROI; Tyrers Department Store tests the Digital Clothing Rail; Aruba Networks launches Mobile Engagement 2.0; Domino's Easy Order button; Placemeter's new Sensor Technology; Soundpays launches their mobile wallet in Canada; Krispy Kreme connects with NCR for loyalty & location; Blue Bite partners with Rouge Media. Our special guest is Mikhail Damiani, co-founder of Blue Bite.
Welcome to episode #261. On the show: Star Wars infiltrates bus shelters; Placester raises $27M; Beretta's bluetooth gun; L&PM Editores gives away subway tickets in books; Kantar Shopcom partners in data with 4INFO; Book your room at the Air Canada Centre thanks to AirBnB and MLSE; Tapad partners with VisualDNA; Royal Caribbean's #ComeSeekLive Periscope campaign; TCS acquired by Comtech; Loblaws #marketmoments miss. Special guest is Erik McMillan of Shelfbucks.
Welcome to episode #259. On the show: Jet.com entices employees with virtual reality; Uber partners with TomTom; PillPack wraps pills in location; PriceLocal launches in Charlotte; SingPost opens a mall; Coke's Wish In A Bottle campaign; Google Maps go all in on offline; Verve partners with Moat; Blippar's British poppy appeal campaign; Spotify recommends nearby concerts. Our research is from Localytics: Users want more mobile personalization and location is the key.
Welcome to episode #258. On the show: A fleet of starship...delivery robots; LISNR raises $$; Amazon kills product dead; MediaSignage geotargeting moving vehicles; Rodilla gives away lunch; Facebook let's brands know who's nearby; Walgreens marries rewards and Apple Pay; Apple testing new indoor survey app; Google puts DoubleClick on billboards; SweetIQ collects some bucks; What3Words inside of ESRI. Our resource of the week is the GeoFeedia case study on Sports World Chicago.
Welcome to episode #255. On the show: Pinterest says location for every pin; Westfield and Commbank beacon Australia; Get yer booze really easy see from Drinkeasy; Cat mapping; MoveLoot does the heavy lifting; Pikato acquired by RetailNext; SIM Partners + Show Carnival; Niantic Labs raises $20M; #OpenUpTheFun with Tostitos Canada; Gimbal gets Phigital; Mapping America's cursing.
Welcome to episode #254. On the show: Ordering pizza from the street; LOCALiz from Bulzi; Droneports in Rwanda; Sunshine weather app; Your opinion pays in Portland; RevTrax patent; Walgreens' discounts for steps; Salvation Army's Human Needs Index; eyeQ update; Walmart's "Magic" service called Simple Text.
Welcome to episode #253. On the show: Easy location for SMEs thanks to Localistico; Walkbase teams with Samsung for in-store analytics; Amazing Amazon's Flex; On demand clothes alteration by Air Tailor; Nescafe brings virtual reality to...coffee; BestBuy's robot Chloe; Google acquires Jibe; Foursquare adds OpenTable integration; Rentrak merges with Comscore; Binge-watch House of Cards on Virgin thanks to Netflix; Beacons for Good does good with beacons.
Welcome to episode #252. On the show: Eastsa removes waiters from the restaurant; Fujitsu partners with iProximity; Panama does location video sharing; Goodwill's GoBin; Oscar Meyer is your new...matchmaker? Thinknear's ThinkPolitical; Starbucks rolls out "order & pay" everywhere; Coke-moji's; Canadian Tire mPay & Play app; MoBeamQuity. Rob's new gig as VP Marketing at Foko.
Welcome to episode #251. On the show: Apple buys Mapsense; Wycombe Wanderers add GPS trackers to their players; Lipton's Taste of the Brightside campaign makes it rain; Pokemon Go; Mapkin's natural language driving app; UnderArmour and Sports Authority team up around MapMyFitness; Where2GetIt rebrands as Brandify; SocialGist and Foursquare team up; Zonetail raises cash; Admobilize and Verizon partner for IoT integration. Asif reviews his Bluesmart connected suitcase.
Welcome to episode #249. On the show: SmarTone Telecom complicates the KISS principle; Ikea Canada powers discounts with Twitter vending machines; SeeLight helps the blind cross the street; Area360 raises $3.5M; Yogrt rakes in $3M; Untold Music Festival trades tickets for blood...in Transylvania. Member news includes items from Mondelez Shopper Futures, Unacast and Coke, Walgreens, InMarket, Millennial Media, AOL. Special guest is Wojtek Hoch of Nomadic Uno.
Welcome to episode #248. On the show: Uniqlo's Style Your Life campaign with WeChat; Kagulu tells everyone the value of your car; Verizon makes dumb cars a little smarter; Square partners with Apple for P2P payments; Shazam your vodka. Industry news about United Airlines, Macy's Blue Bite and the Gap.
Welcome to episode #247. On the show: Asif's Jamaican journey; Wrapify wants to pay you when you drive your car; Sensewhere partners with Tencent in China; Latis works on smarter notifications; Fishbrain helps catalog the world's endangered fish; Intellibins locates recycling for New Yorkers; Ahlens of Sweden uses Instagram in a unique way; DoubleDutch raises $45 million series E; ClearChannel promotes Humans TV show in airports. Our resource is from xAd called the Global Location Snapshot.
Welcome to episode #246. On the show: Peaceful walking by Walkonomics; Forbes and Tinder partner for networking; Blind French hikers trek 80km without a guide; AwareCar helps you avoid parking tickets; Embarcadero Technologies launches BeaconFence. Member case studies from Target, Coke and the Hampton Inn. Special Guest is Thomas Walle Jensen of Proxbook. Full show notes can be found here.
If 2014 was the year of beacon awareness and 2015 was the year of the rollout, will 2016 be the year of beacon revenue? If so, how will they earn and for which industries will they earn for? Chuck highlights a recent ABIresearch study that shows this but then offers his own thoughts on where the REAL revenue will come from.
Tata Consultancy Services released a massive global trend study called "Internet of Things: The Complete Reimaginative Force" and it is crammed with incredible insight into this emerging world. In this episode we pull out the 5 success factors for media and entertainment companies. Here's the list.
Welcome to episode #245. On the show: Anonymous proximity messaging with NOD; Visor let's you see what's happening around the globe; Michigan University opens up MCity to test driverless cars; Beacons + WeChat test from Chow Tai Fook brings in $16m; Hipcamp's landsharing services. Member news from Canadian Tire, Placed and Wendy's. Full show notes can be found here.
Sony announced they are entering the drone business - not to sell them but to rent them out as a service to other companies. Are they becoming the Hertz of the drone industry? That's for another episode. Today we focus on how this announcement fits into the Internet of Everything ecosystem - which involves sensors and robots...
On this inaugural episode of the show we lay the groundwork for the size and scope of the coming era of the Internet of Everything. IC Insights provides some incredible numbers of "things" that will be connected to the Internet within the next few years. Chuck and I explore what this means now and where the opportunities are for businesses to participate. Humans, beware: We are slipping down the population food chain...
Chrysler ran into a PR nightmare this week with the controlled hack of a Jeep while it was cruising along the highway. They managed to mess around with the air conditioning and stereo and then shut down the engine - all while the helpless driver panicked. The significance cannot be overlooked as we enter a new world of connected everything AND as congress looks at controlling the messages (read: advertising) and data that can infiltrate and be collected while we drive our cars. This surely won't help ease everyone's mind will it? The outcome from this little Wired experiment (found here) is a recall of 1.4 million Jeeps. As Chuck details in this special episode, this can only help move the industry along...
Welcome to episode #244. On the show: Monetizing ears; UberMedia launches Location Visit Optimization; The world's first virtual reality theme park called The Void; The world's first artificially intelligent ad; MotorMood's emoticons for drivers; Audi, BMW & Daimler acquire Nokia's Here; xAd's Global Location Snapshot; Nordstrom's rooftoop Instagram installation. Our resource of the week is social video sharing app Beme. Full show notes can be found here.
Welcome to episode #243. On the show: Location-based soundtrack on the Williamsburg Bridge; The Great Escape; Google's Eddystone beacon initiative; Spotify's musical map of the world; Enplug's digital signage app marketplace; CrispMedia partners with Taste Of Home for hyperlocal content in grocery stores; Swrve and Plot Projects partner; NTT DoCoMo helps us shop with our eyes; 800 Square Feet is Canada's first shopping apartment; the GPS turns 20 and so does Amazon. Our special guest is Ian Dallimore, Director of Innovation and Digital Strategy for Lamar. Full show notes can be found here.
Welcome to episode #242. On the show: AOL/Verizon may be Millenial Media; Shape-changing interfaces; Big Gay Ice Cream uses beacons; Gimbal's new U-series beacon; Rubicon Global's quest to be UBER for your trash; Bulmer's #livecolourful bar; MakersCafe; Spark's Women on the map; Waze's RideWith ride sharing; Hands-free Tinder for Apple Watch. Chuck Martin visits to talk about mobile and flying. Full show notes can be found ">here.
Mobile commerce is getting big. How big? Great question. Chuck takes us around the world to give us the answer. First to the UK, then Korea, Italy, China and the US. Lots of "billions" being tossed around in this episode...
Welcome to episode #241. On the show: Avaya's bus shelter soccer shootout; Beacons on busses by Proxama & Exterion Media; Apple patents high fives & location-based tasks; The ATM for food by Oasis24Seven; Selfridges Tiffany & Co brings flagship store to augmented reality; Starbucks taps Lyft for free frap deliveries; Systeme U's transparent food; Thalys' sounds of the city; Dentyne #followfood; Uber acquires mapping team from Microsoft; TCS acquires Loctronix. Special guest is Jeff White of Gravy. Resource is the Kahuna Mobile Marketing Index Full show notes can be found here.
Welcome to episode #240. On the show: We take a look at tools, services and technologies that will make your summer vacation better - no babysitting included. We feature stories about: Google Photos; Mr. Everything; PayPal and Uber; Foursquare's mayor mea culpa; the KeepTrax app; Google's Sidewalk Labs; Trending places on Instagram; Samsung's safety truck; the Space Case 1; Piano, Push, Play + a bonus Pizza story. Full show notes can be found here.
Welcome to episode #239. On the show: Parkour Method; Roku & Innovid team up; VenueLabs acquired by Groupon; Amazon testing On My Way delivery service?; Ted Baker launches online virtual store with 360 degree panorama technology; Reachi uses a mesh network to help the Red Cross; Snapchat's Geofilters become ads; Lanes for texting in Antwerp; AdTile launches the Motion Store; NASA is getting into air traffic controlling...for drones. Full show notes can be found here.
Welcome to episode #238. On the show: Thync's digital drug; Google's Location Aware Search; Indoor Atlas partners with Aisle411; Marriott and Netflix Travel Brilliantly together; Nomadic Gifts brings back the carrier pigeon; Verve Mobile acquires Fosbury; Facebook gives away beacons for free; Le Petit Chef entertains on your dinner plate. Our resource this week is The Meaning of Local from xAd. Full show notes can be found here.
Adoption for mobile payments happens when it hits on something that lots of people do every single day. Buying a chocolate bar or a lottery ticket doesn't cut it, neither do groceries. Starbucks has nailed it and so to has the Mass Bay Transportation Authority. Lots of people take the bus every single day. Could the bus be the tipping point for mass adoption of mobile commerce? Watch on to understand why we think so.
Welcome to episode #237. On the show: Samsung & Jurassic World offer Best Buy exclusive content; Pinterest's "buyable pins"; Alibaba tests new QR codes for a nifty idea; Periscope's map view; Zopper raises $20m; Google's connected fabric Project Jacquard; Geotraq's patent for Cell-ID module; Facebook Messenger turns off location; Baidu invests in VisionMedia and rolls out Indoor Atlas; Wearables For Good by UNICEF. Full show notes can be found here.
If you are wondering where all the money is being invested into and earning from in mobile we have the answer: Mobile Commerce. It has taken in almost 50% of all investment money and is slated to dominate earnings for years to come. Just how big is it? Chuck answers that question based on a new Digi-Capital study. Hint: It's big and getting bigger.
We highlight the top 3 monstrous obstacles to mobile payment adoption in this episode based on the results of a study by the Mercator Advisory Group. However, there is a fourth obstacle and it is something Chuck says as the final word of this episode - it starts with the letter "v". Watch on to find out.