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http://bulletproofagencynetwork.com/ @BulletproAgency Bulletproof Agency proudly presents this podcast On this episode of the Bulletproof Agency Network Podcast we are visiting our last session from Prolific North Live 2018. For the final outing we join Dan Nolan (The E Word) as he interviews Sandy Lindsay (Tangerine) in front of a live audience and discuss what the process of exiting a business and handing over control can look like. Topics covered in this episode: Building a business on strong principles and making it work. Starting a new project to fill gaps in the creative sector and effect real change in the industry. Making employees stakeholders in the company and how that can affect the culture and employee engagement. The importance of getting involved in projects outside your business and volunteering to find new people and perspectives. Employing the best people you can, and their impact in your business. Guest Bios Dan Nolan Daniel Nolan is managing director of theEword, one of Manchester’s leading independent digital agencies. The agency specialises in working with lifestyle and leisure brands to drive awareness, consideration and purchase intent. Daniel is the co-chair of pro.manchester’s creative committee, the chairman of the Manchester Publicity Association and has previously been recognised as the Digital, Media or Creative Professional of the Year at the Made In Manchester Awards. He is a passionate ambassador for Manchester and the North West’s creative, digital and media industries and has hosted and spoken at conferences and events for the likes of pro.manchester, the Chartered Institute of Public Relations, Salford Media Festival, the MPA, Manchester Metropolitan University and many more. Working with Manchester Metropolitan University, Oldham College and the UTC @ MediaCity, Daniel is also a leading figure locally in setting the agenda for training and retaining the best creative, digital and media talent in the city. Website: https://www.theeword.co.uk/ Twitter: @iamdanielnolan Sandy Lindsay MBE Sandy Lindsay MBE founded Tangerine in 2002, grew it to 60+ consultants, promoting some of the world’s largest brands, and then fulfilled a 15 year old promise in 2017 by placing it into Employee Ownership. In 2012, she also launched The Juice Academy, a multi award-winning digital marketing apprenticeship, which has since created more than 250 jobs for young people and was awarded an MBE in 2015 for services to business and young people. Website: https://www.juiceacademy.co.uk/ Twitter: @SandyLindsay Presenter Bio A journalist and broadcaster for nearly 30 years, Andy runs his own media consultancy in Manchester working with clients like Weber Shandwick, the NFU, and the Institute of Directors. Andy started in print before 17 years as a BBC presenter & reporter, appearing on BBC Breakfast, Five Live & the Today programme. For five years Andy presented the award-winning BBC1 current affairs programme Inside Out, travelling across Europe making documentaries on terrorism, the smuggling of illegal guns into the UK and the Manchester IRA bomb. He also made films with Sir Bobby Charlton, Yoko Ono, Lord Heseltine and Johnny Marr. Website: http://www.andyjohnson.tv/ Twitter: @AndyPJo1 Thanks for coming along and we hope you enjoyed listening as much as we enjoyed putting it all together. Please subscribe to our podcast for more great insights from more great people. Next Episode That’s it for another year at Prolific North Live. Hope you enjoyed listening, and we’ll see you next time on the Bulletproof Network Agency Podcast! Remember, it’s only goodbye for now...
EP022 | What Big Clients Want From Agencies http://bulletproofagencynetwork.com/ @BulletproAgency Bulletproof Agency proudly presents this podcast Join us for another live recording from Prolific North Live 2018, as our panel looks at getting those big clients through understanding their needs. Daniel Nolan (The E Word) and Jason Byrne (Urban Splash) look at the big ticket clients that fit with your business as Steve Kuncewicz (BLM) chairs. Topics covered in this episode: The importance of having a portfolio and creating a reputation. What a relationship that benefits you and the client looks like. How to trade on reputation and chemistry. Collaboration Vs taking the work away and executing it independently. Finding the balance between sticking to a brief and being flexible, without moving the goalposts around too much. Training your client how to be a good client . The importance of variety, and not letting big clients leave you overexposed. Guest Bios Steve Kuncewicz Steve Kuncewicz is a Partner in the Business Advisory Team at BLM In Manchester. Specialising in Intellectual Property, Media, Social Media and Privacy Law with nationally-recognised niche expertise and experience in the creative, digital, social media and technology sectors, Steve is published author and regular media commentator on these issues to outlets including the BBC, Sky News and Russia Today. Website: https://www.blmlaw.com/ Twitter: @SteveKuncewicz Dan Nolan Daniel Nolan is managing director of theEword, one of Manchester’s leading independent digital agencies. The agency specialises in working with lifestyle and leisure brands to drive awareness, consideration and purchase intent. Daniel is the co-chair of pro.manchester’s creative committee, the chairman of the Manchester Publicity Association and has previously been recognised as the Digital, Media or Creative Professional of the Year at the Made In Manchester Awards. He is a passionate ambassador for Manchester and the North West’s creative, digital and media industries and has hosted and spoken at conferences and events for the likes of pro.manchester, the Chartered Institute of Public Relations, Salford Media Festival, the MPA, Manchester Metropolitan University and many more. Working with Manchester Metropolitan University, Oldham College and the UTC @ MediaCity, Daniel is also a leading figure locally in setting the agenda for training and retaining the best creative, digital and media talent in the city. Website: https://www.theeword.co.uk/ Twitter: @iamdanielnolan Jason Byrne Jason Byrne is Head of Digital at award winning regeneration company Urban Splash where he’s tasked with the design and infrastructure of the Group’s suite of websites including the main Urban Splash residential and commercial sales portal, something which is being completely redeveloped under Jason’s direction in Spring 2018. Formerly the company’s digital designer, a role he also held at MMP Global, he assumed the Head of Digital role last year having been with the company since 2010. Website: http://www.urbansplash.co.uk/ Twitter: @jkbyrne Presenter Bio A journalist and broadcaster for nearly 30 years, Andy runs his own media consultancy in Manchester working with clients like Weber Shandwick, the NFU, and the Institute of Directors. Andy started in print before 17 years as a BBC presenter & reporter, appearing on BBC Breakfast, Five Live & the Today programme. For five years Andy presented the award-winning BBC1 current affairs programme Inside Out, travelling across Europe making documentaries on terrorism, the smuggling of illegal guns into the UK and the Manchester IRA bomb. He also made films with Sir Bobby Charlton, Yoko Ono, Lord Heseltine and Johnny Marr. Website: http://www.andyjohnson.tv/ Twitter: @AndyPJo1 Thanks for coming along and we hope you enjoyed listening as much as we enjoyed putting it all together. Please subscribe to our podcast for more great insights from more great people. Next Episode Join us next time when we’ll be back on the Finance Theatre Stage at Prolific North Live 2018 to discuss handing over the reins when you move on from your business and on to your next venture. Tune in, we’ll see you there.
EP020 | The Value of a Mentor http://bulletproofagencynetwork.com/ @BulletproAgency Bulletproof Agency proudly presents this podcast Welcome back to the Bulletproof Agency Network Podcast, as we join a live session at Prolific North Live 2018. This time we’re taking a look at mentors, and who better to talk us through it than a mentor and mentee duo? Dan Nolan (The E Word) interviews mentor Hems De Winter (Ask Hems) and mentee James Hamilton (PixelTree Media). Topics covered in this episode: Knowing when you’re in control of your business versus just thinking you are. Being a mentor can be just as rewarding as being a mentee. Hems talks about his experience of being overwhelmed and overworked,and how finding guidance helped him. The importance of being able to talk to someone who has been there and experienced what you are going through as an entrepreneur. The key qualities of a good mentor, from confidentiality to honesty. How long it can take to find the right mentor for you. Is there a shelf life to a mentor? When does the relationship end? How all this can help you find your why. Guest Bios Dan Nolan Daniel Nolan is managing director of theEword, one of Manchester’s leading independent digital agencies. The agency specialises in working with lifestyle and leisure brands to drive awareness, consideration and purchase intent. Daniel is the co-chair of pro.manchester’s creative committee, the chairman of the Manchester Publicity Association and has previously been recognised as the Digital, Media or Creative Professional of the Year at the Made In Manchester Awards. He is a passionate ambassador for Manchester and the North West’s creative, digital and media industries and has hosted and spoken at conferences and events for the likes of pro.manchester, the Chartered Institute of Public Relations, Salford Media Festival, the MPA, Manchester Metropolitan University and many more. Working with Manchester Metropolitan University, Oldham College and the UTC @ MediaCity, Daniel is also a leading figure locally in setting the agenda for training and retaining the best creative, digital and media talent in the city. Website: https://www.theeword.co.uk/ Twitter: @iamdanielnolan James Nolan James Hamilton is Creative Director of PixelTree Media, an award winning creative digital agency based in Rainford, England. Website: http://www.pixeltree.media Hems De Winter Rotterdam-born, Hems de Winter is a former journalist and editor who founded the award-winning de Winter PR in 1989. He is now a mentor, lecturer, business coach and speaker whose clients are spread across a range of significant SME businesses within the creative and other spheres of industry. He has also served as a Non-Executive Director in the NHS and as an NHS Conciliator. In his spare time he’s a mentor, school governor, lecturer, business coach, Young Enterprise board member, charity trustee and occasional keynote speaker. Website: http://hemsdewinter.co.uk/ Twitter: @dewinter_hems Presenter Bio A journalist and broadcaster for nearly 30 years, Andy runs his own media consultancy in Manchester working with clients like Weber Shandwick, the NFU, and the Institute of Directors. Andy started in print before 17 years as a BBC presenter & reporter, appearing on BBC Breakfast, Five Live & the Today programme. For five years Andy presented the award-winning BBC1 current affairs programme Inside Out, travelling across Europe making documentaries on terrorism, the smuggling of illegal guns into the UK and the Manchester IRA bomb. He also made films with Sir Bobby Charlton, Yoko Ono, Lord Heseltine and Johnny Marr. Website: http://www.andyjohnson.tv/ Twitter: @AndyPJo1 Thanks for coming along and we hope you enjoyed listening as much as we enjoyed putting it all together. Please subscribe to our podcast for more great insights from more great people. Next Episode Next up we are looking at the power of niche, with a live recording from Prolific North Live 2018. Listen in for some rock ‘n’ roll and, of course, great business advice.
https://bulletproofagencynetwork.com @BulletproAgency Bulletproof Agency proudly presents this podcast This episode we are at the #BeeAuthentic conference to hear a panel chaired by Dan Nolan (TheEword and creative pro chair). Panelists Mark Stringer (Ahoy Branding), Guy Levine (Return), Julia Mitchell (Toast PR), and James Ashford (Go Proposal) all sit down with Dan in front of an audience to discuss transparency and collaboration in the modern market. Topics covered in this episode: Our panelists discuss what authenticity means to them. The importance of openness in partnerships and collaborations. How authentic can you be? How to be open when selling, and the benefits it can bring. Is it possible to be too open? What to do with a ‘bad’ client, and how to avoid them in the first place. The panelists share their experiences of when transparency, or a lack of it, has been a bad thing. Guest BIOs Mark Stringer Mark Stringer is the MD and founder of branding agency AHOY Branding. He started the agency in 2008 with little more than an Apple Mac. A graphic designer by trade he has built an agency that’s as much loved by other agencies as it is by its customers. It has won numerous awards including Prolific North, RAR, Big Chip and Talk of Manchester. Mark’s passion for helping others lead to the forming of private advice group ‘Dust It Off’ helping agency owners who fall on difficult times get back on their feet. In his spare time his love of outdoors means he will usually be found “up a hill” with his wife, kids and two dogs Website: http://ahoy.co.uk/ Twitter: @ahoymark Guy Levine Guy Levine is the CEO and Founder of Return. He started his Internet career by founding an internet business at 17 and exiting 1 year later during the .com boom. He has not looked back since. Guy has won industry accolades for campaigns he has worked on including the Big Chip’s and was named Entrepreneur of the Year. A speaker keynoting global conferences, and a regular in the press. In his spare time, Guy can be found with his Wife and 2 daughters, flying Helicopters, riding bicycles and generally getting into mischief. Website: https://return.co/ Twitter: @guylevine Julia Mitchell Following a business degree at Warwick Business School, Julia joined Boots The Chemist as a marketing graduate role; before taking up positions in buying and finally settling within their in-house PR team where she moved quickly through the ranks at a young age managing budgets of over £1m and working client-side managing global PR agencies. In 2004, she left Boots to set up Toast PR, with the aim of designing a PR agency “from a client perspective” offering a personable and results-driven approach to each account. Toast soon expanded with outposts in London, Leeds and Manchester; eventually moving into Spinngfields in Manchester, where they are due to open a showroom and office within the new XYZ building this Autumn. Toast have developed a strong reputation as a new breed of agency working nationally with both consumer and B2B clients across technology, property, hospitality and lifestyle accounts on PR, content management, social media and events. Clients including Boots, Iceland, Gossard, Lily O’Brien’s, Telcom, Fatsoma, Allied London and Market Gravity. As well as running Toast and looking after a young family, Julia also guest lectures in PR at Nottingham Trent University and Manchester Metropolitan. Website: http://toastpr.co.uk/ Twitter: @JuliaToastPR James Ashford: James Ashford is author of “Selling to Serve” and Founder of GoProposal. A previous agency owner himself, James, like most agency owners, had to make the transition from “creative” to “business owner” and had to learn how to overcome many challenges. One of the key areas where James excelled was in profitable pricing, selling and getting payments from clients. He now shares his strategies with other agency owners and helps to make their life a lot easier with the software he has developed. Website: https://jamesashford.com/ Twitter: @THEJamesAshford Panel Chair Bio Daniel Nolan is managing director of theEword, one of Manchester’s leading independent digital agencies. The agency specialises in creative content marketing. He is also the co-chair of pro-manchester’s creative committee, the chairman of the Manchester Publicity Association and has previously been recognised as the Digital, Media or Creative Professional of the Year at the Made In Manchester Awards. He is a passionate ambassador for Manchester and the North West’s creative, digital and media industries and has hosted and spoken at conferences and events for the likes of pro.manchester, the Chartered Institute of Public Relations, Salford Media Festival, the MPA, Manchester Metropolitan University and many more. Working with Manchester Metropolitan University, Oldham College and the UTC @ MediaCity, Daniel is also a leading figure locally in setting the agenda for training and retaining the best creative, digital and media talent in the city. Find out more about the Eword: www.theeword.co.uk/ Twitter: @iamdanielnolan Thank you for attending and hope you enjoyed the show. Please subscribe to our podcast for more industry discussions with more fantastic guests. Next episode In the next episode we will be back at #BeeAuthentic for a presentation from Paul Barnes, who will be talking about the importance of transparent pricing. Tune in next time, and let your next client know exactly what they're paying for!
It’s getting to be the best time of year again and we’re not talking Christmas, the footy season or pancake day! We are talking CAKETOBER and your opportunity to get involved in all things cake and fancy dress whilst raising money for Forever Manchester. Forever Manchester's Cheryl Hill met up with Dan Nolan and Samantha Bell from theEWord to find out all about it... More information at www.caketober.com
http://bulletproofagencynetwork.com/ Twitter: @bulletproofagency Overview Bulletproof Agency Network are pleased to share with you our first proper podcast with guest, Al Mackin In this episode we are taken on a journey will Al Mackin. Guests Our guest for this session is Al Mackin, CEO and Founder of Formisimo, Chairman and Founder of theEword, Chairman of Forever Manchester Your Host A journalist and broadcaster for nearly 30 years, Andy runs his own media consultancy in Manchester working with clients like Weber Shandwick, the NFU, and the Institute of Directors. Andy started in print before 17 years as a BBC presenter & reporter, appearing on BBC Breakfast, Five Live & the Today programme. For five years Andy presented the award-winning BBC1 current affairs programme Inside Out, travelling across Europe making documentaries on terrorism, the smuggling of illegal guns into the UK and the Manchester IRA bomb. He also made films with Sir Bobby Charlton, Yoko Ono, Lord Heseltine and Johnny Marr. Find out more about Andy’s media consultancy: www.andyjohnson.tv Content Covered (1) Formation, growth and exit from leading Manchester agency The E Word (2) The story of Formisimo, from identification of potential through to concept realisation. From tech side project to exciting business in its own right (3) Emergence of Nudgr, pushing the boundaries provided by Formisimo with complimentary technology provision (4) Challenges in letting go from a successful business you've nurtured to pursue new unknown paths (5) The importance of a strong ethical culture within the businesses built, from the top down, and crucially picking the right type of individual to pass the torch onto. (6) Getting the right people involved to advise you on your journey, and the value of experienced non-exec directors (7) Lessons learned and mistakes made along the way, and how useful that is in future decision making (8) Differences between running a tech start up versus establishing a digital agency? (9) Thoughts on the best ways to obtain investment as a tech business Episode Guest Al Mackin is founder of analytics start-up Formisimo, a technology company focused on improving online forms and checkouts by measuring and reporting on user behaviour. He is the chairman of the charity Forever Manchester, that has delivered over £36m of funding to grass-roots groups across Greater Manchester. Finally he is the founder of theEword, a content-focused Digital Marketing agency that works with brands like Merlin, Atkins, MMU, Co-op bank and Jockey. Formisimo: http://www.formisimo.com/ Thanks We would like to give our thanks to Audio Always (www.audioalways.com) or giving us a beautiful base to record this, and again, the team at Art of Podcast (www.artofpodcast.com) for making us sound awesome Thanks for listening Bulletproof is produced every month for your enjoyment and we would encourage you to subscribe, recommend us to your friends and rate us on iTunes. Please join us again for more real life stories from those leading lights that are pushing the northern creative agency scene forward Next Episode Our next episode will be recorded on site at Prolific North Live, where we will cover a range of topics from validity of apps, dealing with brand theft through to tips to win large contracts when you are a small player