Adventures in Marketing

5 Marketing Traps to Avoid

Play Episode Listen Later Sep 12, 2022 16:13

If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Wearing All the Hats

Play Episode Listen Later Jun 3, 2022 12:23

Download your own copy of the flowchart here - https://www.subscribepage.com/flowchart If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Rethinking Instagram

Play Episode Listen Later May 25, 2022 22:07

Instagram is adding even more changes and many are struggling with the algorithm. Let's talk about how today's Instagram plays into your overall marketing strategy and why I think Instagram is now three social media platforms in one!Looking for more marketing support?If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Staying Focused in the Noise

Play Episode Listen Later Mar 17, 2022 10:25

f you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Gwen's Flow Chart

Play Episode Listen Later Feb 9, 2022 9:02

Download your own copy of the flowchart here - https://www.subscribepage.com/flowchart If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Basics of Starting Your Own Podcast

Play Episode Listen Later Jan 20, 2022 22:06

Tools and Resources mentioned in the podcast (please note, I don't use affiliate marketing - I actually use and like these products/services):Simplecast - podcast host - www.simplecast.com Blue Yeti Snowball- the microphone I use - https://www.bluemic.com/en-us/products/snowball/Audacity - the tool I use to edit and record podcasts - https://www.audacityteam.orgOtter.ai - transcription service - https://otter.ai My blog post with free/low cost music options - https://www.gwenmontoya.com/blog/6-places-to-find-stock-audio-for-your-podcast-or-videoPodcast promotion pdf - https://www.subscribepage.com/podcastpromo*******If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! Learn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Uh-oh Bad Review - Now What?

Play Episode Listen Later Sep 12, 2021 13:59

If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Why You Need a Website

Play Episode Listen Later Jul 28, 2021 13:44

Resources mentioned in this podcast:Choosing a website service provider:https://www.gwenmontoya.com/blog/should-you-use-wix-weebly-squarespace-or-wordpressMy curated branding boards on Pinterest:Branding BasicsBranding - Font IdeasBranding - Color Ideas*****If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, complete my intake for and we can chat! - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Exploring Instagram Story Hightlights

Play Episode Listen Later Jun 9, 2021 16:21

In this episode Gwen talks about how to use Instagram Story Highlights to connect with your audience and turn this often over-looked feature in a powerful part of your overall marketing. If you're new to Instagram Stories, here is an article about creating your first one! *******If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, apply for a four week marketing intensive spot here - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.comJoin my email list to be notified of new podcast episodes and get other bonuses!

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Crowdfunding Success Tips

Play Episode Listen Later Mar 29, 2021 19:05

Crowdfunding is often a popular topic in small business circles, but it isn't as straightforward (or easy) as it may seem. In this episode Gwen, drawing on her experience in managing, consulting, and advising for many crowdfunding projects, shares ten ways to ensure your crowdfunding campaign is a success. The text version (with resource links) can be found at the MOB Nation website here.*******If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, apply for a four week marketing intensive spot here - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.com

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10 Ways to Grow Your Email List

Play Episode Listen Later Mar 11, 2021 17:26

Email marketing is a powerful business tool and when you know how to use it, you can make the most out of it!This episode shares ten ways to grow your email list so you can reach your audience on your terms and timeframe instead of relying on social media algorithms.******If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, apply for a four week marketing intensive spot here - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.com

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Clubhouse 101

Play Episode Listen Later Feb 14, 2021 20:58

Clubhouse is the extremely popular new iPhone only (for now) audio-only app that is creating a lot of buzz. In this episode I break down what Clubhouse is, who it is for, and how to use it. I also share the downsides and dig into whether or not this is an app you need to be using. Read the companion blog post of this episode here.The blog post has more technical how-do and screenshots with explanations.If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, apply for a four week marketing intensive spot here - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.com

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10 Things You Didn't Know You Could Do with Canva

Play Episode Listen Later Dec 2, 2020 16:20

I love sharing tools and apps that make marketing easier and more streamlined for business owners. When I sat down to write a podcast about my favorite apps, I kept adding to the list of things I loved about Canva and it became this episode. A quick reminder - I don't use affiliate links or marketing in my business. If I recommend a product, service, or provider it is because I'm a fan not because I'm getting paid to promote it. Resources mentioned in the podcast:17 Options for Unique and Diverse Stock Photos - https://www.gwenmontoya.com/blog/17-options-for-unique-and-diverse-stock-photosCanva - www.canva.comAdobe Spark - https://spark.adobe.com/WordSwag - http://wordswag.co/ If you're tired of DIY'ing all of your marketing without support, join my Adventures in Marketing Membership group - there are weekly trainings, live coaching, Q&A, resources, and prompts to keep you on track and moving forward with your marketing. We even start each week with a dance party! Join here - www.gwenmontoya.com/membershipIf you'd like one-on-one support, apply for a four week marketing intensive spot here - https://forms.gle/pRVVVEXfEQf9c2u9ALearn more about what I do, access freebies, and find resources on my blog at www.gwenmontoya.com

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Baby Steps to Overcoming Imposter Syndrome

Play Episode Listen Later Nov 16, 2020 7:03

Have you ever felt as if you're faking it and someone is going to find out? Or maybe that what you do is easy and you're not sure why someone would pay for it? Or maybe you have a voice in your head insisting that someone else has already done it better than you ever could?In this episode I share baby steps to overcoming Imposter Syndrome in the moment so you can keep moving forward.

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Being Real on Social Media

Play Episode Listen Later Oct 18, 2020 13:00

In this episode I talk about comparison gremlins and social media content ideas that let your audience connect with you.Ready to grow your business? Join my membership group.

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20+ Ways to Grow Your Business Without Social Media

Play Episode Listen Later Sep 19, 2020 30:11

If you're feeling overwhelmed with social media, tired of algorithms, and wondering if it is possible to still grow your business without social media, this is the episode you're looking for!In this episode I talk about MOB networking - see upcoming meetups here.I also talk about MOBCON (happening September 27th & 28th). Learn more about MOBCON here and use THIS LINK to get $10 off your ticket. Tickets are $149 for general admission and $99 for MOBAlliance members. This conference has over 20 breakout session speakers, networking, a Marco Polo channel for connecting with speakers and other attendees before and after the event - so if you're looking to grow your business - this conference is a great investment.The companion Pinterest board for this episode can be found here.And, finally, a shoutout to Emily Jones of Free Spirit Coaching for the inspiration to create this episode. Emily is a trauma-informed life coach and you can learn more about her here.Have questions or a topic you'd like to me talk about on the podcast? Email me! gwen@gwenmontoya.comJoin my membership group here - www.gwenmontoya.com/membershipSign up for my email list here.

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What We Learn from Failure

Play Episode Listen Later Aug 29, 2020 9:22

In this episode I explore why I think failure can be a powerful learning experience. I also share my own favorite failure (the one I did three years in a row!)Ready to grow your business? Join my membership group.

failure

Stop Asking "What Would You Pay for This"

Play Episode Listen Later Aug 13, 2020 15:04

You can't rely on friends, family, and strangers on the internet to price the products you make or the services you sell. I dive into some of my favorite topics for this episode! Pricing, value, and communicating that to your buyers and clients. Ready for ongoing marketing mentoring and support? Join my Adventures in Marketing group!

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Launching Your Business

Play Episode Listen Later Jul 24, 2020 15:55

I love working with businesses that are just launching to help them get started the right way (and avoid complications and headaches later!)Resources mentioned in the podcast:Choosing your website creator - https://www.gwenmontoya.com/blog/should-you-use-wix-weebly-squarespace-or-wordpressWhich social media is right for you? https://podcasts.apple.com/us/podcast/9-choosing-the-best-social-media-platform-for-your-business/id1453309708?i=1000439198511View the companion Pinterest board for this episode - https://www.pinterest.com/gmontoyapdx/how-to-launch-a-business/Gwen's website - www.gwenmontoya.comReady for ongoing support, accountability, and resources? Join my membership group! https://www.gwenmontoya.com/membership.html

pinterest launching

Why I Don't Want You to Listen to My Podcast This Week

Play Episode Listen Later Jun 21, 2020 3:12

Link to other podcasts blog post - https://www.gwenmontoya.com/blog/7-podcasts-you-should-listen-to-this-weekLink to Anti-Racism isn't a Marketing Choice - https://www.gwenmontoya.com/blog/anti-racism-isnt-a-marketing-choiceAnti-Racism resource list - https://www.themobnation.com/blog/want-to-do-better-but-arent-sure-where-to-start-start-here

antiracism

Pinterest 101

Play Episode Listen Later May 4, 2020 17:04

What is Pinterest?How does it work?What the heck is a Pin and why does it all matter?These questions and more are answered in the podcast!Ready to go deeper? Join the 14 day Pinterest Adventure starting May 13th!

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What to Do Now (Coronavirus & Business)

Play Episode Listen Later Apr 21, 2020 14:36

Gwen talks about how the Coronavirus is impacting businesses and what you can do now to work on your business.

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#19 - Getting More Traffic to Your Website

Play Episode Listen Later Feb 18, 2020 16:50

Check out this episode's companion Pinterest board for more ideas and links.Related podcasts:10 Things Your Website Must HaveUsing and Growing Your Email ListWhat SEO Can & Can't Do for Your Business

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#18 - Holiday Marketing Tips

Play Episode Listen Later Dec 11, 2019 20:38

For more resources, go to the Pinterest board for this episode - https://www.pinterest.com/gmontoyapdx/holiday-marketing-tips/

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#17 - Networking Tips

Play Episode Listen Later Nov 15, 2019 8:37

For more networking tips and ideas, check out the companion Pinterest board for this episode.

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#16 - Why You Need an Email List and What to Do with It

Play Episode Listen Later Oct 18, 2019 16:00

After you've listened to the episode, check out the companion Pinterest board for resources and ideas!

pinterest email lists

#15 - Getting Out of a Slump in Your Business

Play Episode Listen Later Sep 11, 2019 12:51

Check out the Pinterest board for this episode for more resources and ideas.

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#14 - Managing Your Business When the Kids Go Back to School

Play Episode Listen Later Aug 18, 2019 11:55

Visit the Pinterest link for this episode for more resources!

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#13 - Content Audit - What, Why, and How

Play Episode Listen Later Aug 1, 2019 9:56

The companion blog post - Never Run Out of Content Again

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#12 - 10 Things Your Website Must Have

Play Episode Listen Later Jul 26, 2019 15:33

Gwen shares the ten things your website must have.

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#11 - Take the Compliment

Play Episode Listen Later Jun 5, 2019 9:37

85 Ways to Say Thank You Connect with me online: Facebook Instagram Twitter Pinterest Upcoming course - Using Instagram, Pinterest, and Facebook to Grow Your Business

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#10 - Seven Time Saving Marketing Ideas

Play Episode Listen Later May 30, 2019 14:10

Connect with me online - www.gwenmontoya.com Follow me on Instagram - www.instagram.com/gmontoyapdx I share marketing tips and ideas several times each week. Follow me on Facebook - www.facebook.com/gmontoyapdx - I share links and content to you need to know. Follow me on Pinterest - www.pinterest.com/gmontoyapdx - My collection of marketing resources. Learn more about my four week course - Using Instagram, Pinterest, and Facebook to Grow Your Business.

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# 9 - Choosing the Best Social Media Platform for Your Business

Play Episode Listen Later May 23, 2019 29:01

Gwen explores these questions when it comes to choosing the best social media platforms for your business: What are your goals? Where are your people? Can you create the content they want to see? Where do you want to be? How do you continue the relationship? Planners and tools mentioned: www.planoly.com www.tailwind.com www.smarterqueue.com

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#8 - Addressing Self Sabotage

Play Episode Listen Later May 15, 2019 15:36

Gwen talks about ways self sabotage appears and how to address it.

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#7 - Should You Use Instagram Stories?

Play Episode Listen Later May 8, 2019 18:07

Link to my Guide to Instagram Stories - https://www.gwenmontoya.com/blog/the-complete-guide-to-using-instagram-stories (its a long read, so get comfy!)

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#5 - What SEO Can and Can't Do for Your Business

Play Episode Listen Later May 1, 2019 20:40

Curious about whether or not now is the time to invest in Search Engine Optimization? Want to learn more about what it can do for your website and your business? This is the episode for you!

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#6 - Eight Things You Need to Get Over as a Female Business Owner

Play Episode Listen Later Apr 24, 2019 16:57

Gwen talks about the eight things you need to get over as a female business owner and why they get in your way.

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#4 - The Pajama Spectrum of Being Visible in Your Business

Play Episode Listen Later Apr 17, 2019 11:46

Connect with me online! www.instagram.com/gmontoyapdx www.facebook.com/gmontoyapdx www.twitter.com/gmontoyapdx www.gwenmontoya.com

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#3 - Going All In

Play Episode Listen Later Apr 10, 2019 8:09

www.gwenmontoya.com www.facebook.com/gmontoyapdx www.instagram.com/gmontoyapdx www.twitter.com/gmontoyapdx

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#2 - 10 Apps & Websites I Love

Play Episode Listen Later Feb 19, 2019 11:35

Canva - www.canva.com Wordswag (app) Adobe Spark Post - www.spark.adobe.com/about/post (also an app version) SmarterQueue - www.smarterqueue.com Facebook Debugger - www.developers.facebook.com/tools/debug/ Mile IQ (app) Instacart - www.instacart.com Google Drive Waze (app) Pandora - www.pandora.com Connect with me online: www.gwenmontoya.com www.facebook.com/gmontoyapdx www.twitter.com/gmontoyapdx www.instagram.com/gmontoyapdx

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#1 - 19 Ten Minute Marketing Tasks

Play Episode Listen Later Feb 18, 2019 22:22

Originally published as a blog post - https://www.gwenmontoya.com/blog/19-ten-minute-marketing-hacks Connect with me online: www.gwenmontoya.com www.facebook.com/gmontoyapdx www.instagram.com/gmontoyapdx www.twitter.com/gmontoyapdx

marketing tasks ten minute

Welcome to the Adventures in Marketing Podcast

Play Episode Listen Later Feb 16, 2019 3:31

Gwen talks about the reasons behind creating a podcast and why she calls this a "not -a-podcast podcast" Connect with me online at: www.gwenmontoya.com www.facebook.com/gmontoyapdx www.instagram.com/gmontoyapdx www.twitter.com/gmontoyapdx

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