Copy Arena: The Podcast

Coaches and consultants, sick of creating your courses and programs and WISHING they would sell better?? There's a solution. And it's not as hard as you think. Listen to this week's episode of Copy Arena to dig on these four steps I use to write profitable copy for my 6&7-figure clients, so you can write your best copy EVAH and watch how your sales increase. The breakdown is inside...and in Cash-In, THE copywriting course for coaches & consultants who want higher revenue. Learn more about your ad choices. Visit megaphone.fm/adchoices

Considering that every human that has access to the internet can now be seen and heard, there are BILLIONS of people all saying the same thing. Learn how your copy can make you STAND OUT so you don't get DROWNED OUT in a sea of sameness and BLAAHHHHHH. Because blending in means your ideal clients won't even notice you're there. Listen to this episode of Copy Arena to understand what YOU need to do to FINALLY get seen. Check out Cash-In a copywriting course for coaches and consultants who want to increase their sales with revenue-driving sales copy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Business owners, especially coaches and consultants, often struggle with bringing THEMSELVES to their copy. They end up pushing their readers away because they don't resonate with their brand or the program they're pitching. Bringing ALL of you to your copy can help change that. Check out the upcoming copywriting course for coaches & consultants to learn how to write profitable, emotion-driven copy that hits them in the heart (and the wallet!) Learn more about your ad choices. Visit megaphone.fm/adchoices

Everybody and their brother in the copywriting industry have been talking about AI. I've kept mostly quiet about it because it is what it is. But I've recently shared my thoughts on what's going on and what will happen and how you HAVE to do things if you want AI to work for you. Find out more on this episode of Copy Arena. Learn more about your ad choices. Visit megaphone.fm/adchoices

When it comes to shooting for next level sales with your launches in your coaching or consulting business, you are certain steps you need to take when crafting your sales pages. If you don't take all of these steps, you'll likely hinder your effort and throttle your revenue results. If you can avoid this mistake, your copy will be that pillar of sales that you hope it can be. For more on writing your own copy, check out Cash-In, my copywriting course for busy AF business wwners who want to write their way to higher profits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover CIPIO.AI, the Marketing Podcast Network, and the steps that led to the establishment of the platform with the Copy Arena's special guest, Jason Falls. He sheds light on a tool that is helping businesses grow, CGI from Cipio.Ai and what he's up to with brands, the marketing landscape, and his book, Winfluence. Check out this week's episode and sign up for your own CGI account to try out Vibe Check and see how this tool can change how you create copy in your business. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's easy to talk about emotion-driven copy. But I came across an example of it, live, that you'll want to see if you struggle with understanding how to write and reap the rewards of deeply moving copy. This site brought me to tears. And made me a customer. You can impact your readers in that same way. I want to thank Midnight's Honor for the inspiration for today's episode. Please check out their site and all the amazing work they offer! For more copy tips, join the Copy Arena on Facebook. Learn more about your ad choices. Visit megaphone.fm/adchoices

Use this quick self-assessment to help you decide if you can, indeed, improve your copy. I've broken copy down into 5 different categories and by knowing what's present in each one, you can tell how much improvement your copy could use to help you increase your conversions on your site, in your emails, or on social. For more on using emotion and persuasion to get people to say YES! to your products and programs, join the Copy Arena on Facebook. And for a detailed critique of your copy to help you start performing better right now, join the Copy Edge. Copywriting is more than just words...it's a path to freedom. Learn more about your ad choices. Visit megaphone.fm/adchoices

Check out this week's copy tips in this episode of Copy Arena: The Podcast. These are solutions to some of the most consistent mistakes I see made when business owners write their own copy. Use them to make sure your copy is copy that your readers will want to take action on so you can increase your conversions and your sales. #copywritingtips #smallbusiness #coaches #sales #conversions #podcast #marketing Learn more about your ad choices. Visit megaphone.fm/adchoices

After all that market research, you've FINALLY built your BEST offer yet. And...nothing. You barely hit a 0.5% conversion. The problem? It may be more obvious than you think. Check out this week's episode to uncover the issue that may be getting your ideal clients to bounce instead of take action. You'll also discover THE exercise you need to do every time you write anything, to help boost the effectiveness of your copy. Come play the Copy Arena for more. www.facebook.com/groups/copyarena Or Join the Copy Edge for daily copy critiques www.legendmakercopy.com/copyedge Learn more about your ad choices. Visit megaphone.fm/adchoices

Many people struggle with crafting sales pages that make money because they write from a place of fear and doubt. Listen to today's episode of the Copy Arena so you can start writing from THE place that will ignite your sales. It's easier than you think...if you take the time to do the work it takes. Also, hang around for the pro tip at the end to make your sales page writing almost effortless. Join the Copy Arena on Facebook for more copy ass-kickery! www.facebook.com/groups/copyarena Learn more about your ad choices. Visit megaphone.fm/adchoices

Some business owners work hard to learn the art and science of copywriting that converts. However, that can create a problem rather than a solution. Check out this week's episode to uncover why there's a better way than trying to learn a whole new trade alongside doing what you do best. Find out how you can use this technique to your advantage and create big sales without a copywriter or becoming one. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this week's episode, I get down and dirty with one conversion-killing tactic that many business owners make when writing their copy from pure heart or instinct, When corrected, this mistake can explode conversions by increasing trust and establishing emotional bonds. Join the Copy Arena for more tips & tricks on writing profitable, emotional copy for your business. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you're not true to YOU, this is what happens. And what you can do about it if you fall into that trap. Learn more about your ad choices. Visit megaphone.fm/adchoices

When your ideal clients don't respond to your content, fix this disconnect to make yourself visible. Learn more about your ad choices. Visit megaphone.fm/adchoices

Not every business needs a copywriter. Listen to Episode 6 to find out if your business is one of those or if you actually do need a copywriter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Can you sell without sales pages? Yes! But this quick tip explains why you shouldn't... Learn more about your ad choices. Visit megaphone.fm/adchoices

Publish a sales page that's going to make you money out of the gate, rather than publishing one that hasn't been through this step...that forces you to doubt your own product or program. Learn more about your ad choices. Visit megaphone.fm/adchoices

Create a more profitable 2022 when you do this with your copy from now on. Learn more about your ad choices. Visit megaphone.fm/adchoices

These are three fallacies heard being spread around the web regarding copy this week. Avoid them and give your copy a fighting chance to actually convert for you. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover the mistake so many business owners make when trying to uncover their brand voice and what to do instead. Learn more about your ad choices. Visit megaphone.fm/adchoices

Your reader isn't in your head. Use these tricks to make sure your reader sees what you need them to see. Join the Copy Arena www.facebook.com/groups/copyarena

Uncover what stands between you and stellar copy that converts. Join the Copy Arena to jam on emotion, persuasion and getting the YES! www.facebook.com/groups/copyarena

How do some people kill it even though their copy isn't “perfect”? Join the Copy Arena to get your questions answered www.facebook.com/groups/CopyArena

Create sales pages that are compelling and convert when you have pushed your copy through the 9 essential phases of sales page writing. Join the FREE copywriting group, the Copy Arena, for more https://www.facebook.com/groups/copyarena/

Spin this and learn how NOT to address your ideal clients in your copy. Join the Copy Arena on Facebook and learn how to get them to say yes.

A brief lesson on how to craft sales copy, how to sold my wolves on new music, and an end of the year kick in the pants for next year

In this episode, why Frank Kern turning $1.88 into $630K matters to you, how https://igknightedbusinessfreedom.com/ AND the www.legendmakercopy.com/666 can help you be your own Post-Creative Strategist (coined by Gary Vaunerchuk this week) and how that helps your business get more eyes and sales.

Stuck in your head? Here's why and what to do about it so you can FINALLY start writing your copy.

Copy coaching is less what you need. Instead follow these steps to uncover your voice.

One of the most conventional pieces of copy advice I always heard was “write like you talk”. But it doesn't always work. Give this episode a listen to find out why and when you should and should not use it.

Without emotion, you don't get sales. Use this exercise to tap into the right emotions for your audience.

There's a right way and a wrong way to get feedback on your copy. The wrong way can get you results you don't want. Listen now to see how to get better results with better feedback.

Legends are not only those doing the big, epic work. They are you and they are me. Take a listen to uncover how you can express that in your copy.

This is one of the most common mistakes business owners make when writing their copy and it is a sales killer. The good news is there's an easy fix for it. https://www.taniadakka.com/the-sales-copy-blog/copy-benefits-mistake

Before you put off waiting for the Muse to show up, try this jumping off point to help you nail the one thing your get your reader to say yes. https://www.taniadakka.com/the-sales-copy-blog/how-to-start-your-copy-when-you-dont-know-where-to-start

Skirting around issues will impact your sales. Avoiding objections will turn buyers off. In this episode, you will learn how to find and present your readers with their objections, so they'll feel like you were reasoning their minds.

When you follow the rabbit hole and you don't see what you're looking for, you bounce instead of buy. Check out today's episode and find out why...and how to stop your readers from doing the same.

Boost your sales and your authority (even if you don't have accolades) when you use these three techniques to craft your copy. Here's the workshop if you want help writing your own authority-boosting bio! www.legendmakercopy.com/authors

What you can do to get past your “copy flaws”.

This is a habit that many people have, but can be fixed by separating the two jobs of writing and editing.

Get over the pain of trying to figure out where to start writing your copy with this stock checklist

When you tap into this vein, your copywriting will flow like butter for your business.