Podcasts about Skipping

Buying a new RV is exciting, but according to veteran RVer Janice Smith, your first stop shouldn't be a cross-country trek. With 34 years of experience and **16 different RVs** under her belt, Janice joins Mike and Jen to reveal her "must-do" ritual for every new rig: the **Shakedown Trip**.In this episode of *The RV Podcast*, we dive into why this short initial trip is the single most important thing you can do to save your future vacation (and your sanity). Janice shares exactly what she looks for, the common "new rig" issues she's caught, and why even the most expensive units need a trial run.### ???? In This Episode:* **Stories from the Road:** Janice Smith on the art of the "Shakedown Trip" and her 3-decade journey through 16 RVs.* **Travel Tips:** Essential advice for your next adventure.* **RV Q&A:** We answer your burning questions about the RV lifestyle.* **Destination Spotlight:** An epic guide to the **Blue Ridge Parkway**—a bucket-list drive every RVer needs to experience at least once.**Release Date:** March 18, 2026**Hosts:** Mike and Jen Wendland-### ✨ Resources & Links* **Join the RV Lifestyle Community:** https://rvcommunity.com* **RV Lifestyle Store**  https://shop.rvlifestyle.com* **RV Trip Budget Planner:**  https://rvlifestyle.com/budget*** Ultimate RV Trip Packing List Tool**  https://rvlifestyle,com/packingapp***RV Lifestyle  Guide to the Blue Ridge Parkway** https://rvlifestyle.com/blueridge**Don't forget to SUBSCRIBE and hit the ???? to join us on the road!**> "The best way to enjoy the road is to be prepared for it." — Janice Smith

Late-night sugar cravings are one of the most common struggles I see with clients. In this episode of Becoming Relentless, I break down the biology behind late-night snacking and explain why your brain suddenly wants sugar at night, even when you felt disciplined all day.Most people assume nighttime eating means they lack willpower. In reality, late-night cravings are often a predictable biological response to how the day unfolded. When you under-eat earlier in the day, make hundreds of decisions at work, or follow a highly restrictive diet, your brain and body start looking for quick energy and dopamine by the evening.In this episode, I explain why many high-performing women unintentionally create this pattern. Skipping meals, replacing food with coffee, eating very light lunches, and pushing through busy schedules can create an energy deficit that your body tries to correct at night. I also talk about decision fatigue, how mental exhaustion influences eating behavior, and why strict dieting can make sugar cravings feel even louder.You'll also learn what actually stabilizes evening eating. I walk through the simple structural changes that tend to reduce late-night cravings: balanced meals earlier in the day, consistent protein intake, strategic carbohydrates, and reducing decision fatigue around food.Late-night snacking doesn't usually mean you lack discipline. Most of the time it means your brain and body are trying to regulate energy and stress after a long day.If you're someone who feels completely in control during the day but struggles with cravings at night, this episode will help you understand what's happening biologically- and how to fix the pattern.Topics covered include late-night snacking, nighttime sugar cravings, weight loss psychology, nutrition timing, decision fatigue and eating behavior, dieting and cravings, and how to stop overeating at night.If you want help building a nutrition and training routine that actually works with your schedule and physiology, you can book a free consultation using the link in the show notes.Apply for coaching: https://form.typeform.com/to/chqUDr9g Book a FREE consult call with me: https://calendly.com/elenoa-mccabe/30minBEcoming Relentless IG: @becomingrelentless_Elenoa McCabe IG: @noamccabe_ifbbproBEcoming Relentless — new episodes weekly.#becomingrelentlessAffiliates: Ryze HRT + Bloodwork "NOA"Purefactor Formulations "NOA10"Free Spirit Outlet "NOA"The Shoe Fairy "ELENOA"#BEcomingRelentless #stayrelentless #ifbbpro #ifbb #becomingrelentless #podcast #contestprep #bodybuilding #BikiniCompetition #BodybuildingPrep #FitnessJourney #bikinibodybuilding #BecomingRelentlessPodcast #FitnessMindset #BodybuildingPodcast #CompetitionPrep #FastingMyths #FoodObsession #PrepMotivation #FitnessQandA #BodybuildingCoach #BikiniPrep #HealthAndFitness #MentalHealthInFitness #DisciplineOverMotivation #ReverseDiet #FitnessJourney #MindsetMatters #AthleteMindset #CoachNoa #RelentlessGrowth

In this episode, Carina discusses common misconceptions about running training, emphasizing the importance of understanding the right kind of stress needed for adaptation. She explains the science behind training, the necessity of speed work, and the mindset required to push through discomfort. Carina also addresses legitimate reasons to skip runs and provides strategies for effective training, including the role of strength training in enhancing running performance.TakeawaysMany athletes misinterpret their training status, thinking they are overtrained when they are actually undertrained.Progressive overload is essential for adaptation in running, similar to strength training.Elite runners spend 80% of their training at low intensity and 20% at high intensity, avoiding the 'gray zone'.True speed work should feel uncomfortable and push you near your maximum heart rate.Recovery runs are crucial and should be taken seriously to aid in adaptation.Fear of failure and discomfort often prevent runners from engaging in hard training.Skipping runs should be strategic and not habitual; essential workouts should not be missed.Strength training is vital for runners to handle the load of speed work effectively.Easy days should be genuinely easy to allow for recovery and adaptation.Self-awareness in training intensity is key to achieving running goals.

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Allen Dunford returns to Geek Freaks for a fun, behind-the-scenes conversation about making indie comics that actually connect with readers. We talk about his upcoming books like Mostly Dead, Small Bites, and Cokehead, how he builds characters with heart and personality, and why trusting artists is one of the most important parts of the comic-making process. If you love horror comics, indie creators, and honest talk about storytelling, this episode has a lot to dig into. Timestamps and Topics: 00:00 Introduction and Allen Dunford returns to Geek Freaks 01:16 What Allen is working on now and starting a small indie publishing house 02:13 Building new books from the ground up 03:26 Creating memorable characters with Kit Wallace 05:03 The energy and fun behind Cokehead 06:58 Small Bites, friendship, and emotional character writing 08:31 Skipping the usual werewolf origin story to get into the real story faster 10:23 How Mostly Dead became a passion project 11:00 Breaking down Nate's story and the emotional core of Mostly Dead 12:17 Influences from horror, YA storytelling, and nostalgia 15:17 Allen's key collaborators and what they bring to each comic 16:23 Why giving artists room to create makes the work stronger 17:47 How Allen's collaboration style has changed over time 19:18 Trusting artists and why visual storytelling matters so much in comics 20:49 Writing for different artists and leaning into their strengths 21:20 What Allen loves most about indie comics 22:28 What he hopes readers take away from these stories 23:24 Standing out in the indie comics world without losing your voice 26:17 Upcoming books and what readers should keep an eye on next 29:00 Balancing comics, work, fatherhood, and life outside the page 29:59 Final thoughts and where to follow Allen's work Key Takeaways: Allen Dunford is building comics that mix fun, horror, emotion, and strong character work Mostly Dead is one of his most personal and creatively exciting books Small Bites takes familiar monster ideas and pushes them into more emotional territory Great comic collaboration comes from trust, flexibility, and knowing each artist's strengths Allen focuses on making books people genuinely enjoy instead of chasing trends Indie comics thrive when creators bring personality and honesty to the page Memorable Quotes: "I don't want to plan the fun out of it." "It's like a 28-page panic attack, and it's awesome." "I just want people to pick stuff up and have a good time." "Trust in your people, because I'm nothing without them." "The art is the reason you stop at the comic stand, but to come back for issue two is going to be the writing." Why This Episode Is Worth Your Time: If you are into indie comics, horror books, or hearing how creators actually put stories together, this is a really strong episode. Allen is honest, funny, and clearly passionate about making books that feel different. It also gives listeners a real look at the creative side of comics without losing the fun. Call to Action: Enjoyed the episode? Subscribe to Geek Freaks, leave us a review, and share this episode using #GeekFreaksPodcast. That helps us keep bringing on awesome creators and growing the show. Links and Resources: GeekFreaksPodcast.com is the source for all news discussed during our podcast. Follow Us: Facebook: https://www.facebook.com/thegeekfreakspodcast Threads: https://www.threads.net/@geekfreakspodcast Patreon: https://www.patreon.com/GeekFreakspodcast Twitter: https://twitter.com/geekfreakspod Instagram: https://www.instagram.com/geekfreakspodcast/ Listener Questions: What comic creators do you want us to interview next? What indie books should we be reading? Send us your questions and we may feature them in a future episode. Apple Podcast Tags: Allen Dunford, indie comics, comic book interview, Geek Freaks, Mostly Dead, Small Bites, horror comics, comic creators, indie publishing, comic writing, comic books, Kickstarter comics, comic book podcast, horror storytelling, indie creators

In this episode of Business Brain, we roll into Casual FridAI by unveiling a new concept: Business Blueprints built in beta. Instead of vague ideas, we focus on creating actionable frameworks entrepreneurs can actually use to launch, test, and refine real businesses. We talk through why shipping early matters, how beta thinking accelerates learning, and why inviting feedback from fellow entrepreneurs helps sharpen ideas faster. It's all about building practical tools that move us closer to running businesses that support our Charmed Life. We also explore how AI tools are changing the way entrepreneurs experiment and build. From pushing the boundaries of what's possible with tools like Claude to exploring platforms like Perplexity Computer, we discuss how sometimes the fastest path forward is learning when to skip unnecessary permissions and simply start testing. The takeaway: move fast, experiment often, and use emerging tools to prototype ideas before everyone else catches up. 00:00:00 Business Brain – The Entrepreneurs' Podcast #735 for Casual FridAI, March 13, 2026 March 13th: National Open an Umbrella Indoors Day 00:01:16 The Business of Birthing Beta Business Blueprints They need to be actionable! Do you want to beta test these? Sponsors 00:09:05 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and upgrade your selling today! 00:10:24 SPONSOR: Intuit QuickBooks Payroll is evolving beyond pay runs to support how you hire, onboard, manage, and retain your team. Learn more by visiting QuickBooks.com/workforce 00:11:46 Doug-You can Dangerously Skip Permissions in Claude if you want 00:15:47 Perplexity Computer 00:20:01 Business Brain 735 Outtro Tell Your Friends! Review Business Brain Subscribe to the show feedback@businessbrain.show Call/Text: (567) 274-6977 X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain Facebook: Dave Hamilton, Shannon Jean, & Business Brain The post FridAI Business Blueprints and Skipping Permissions – Business Brain 735 appeared first on Business Brain - The Entrepreneurs' Podcast.

If journalists pose as guardians of the public interest, why do they get on the wrong side of 80-20 issues? Our study of the network newscasts and the Big Four News Apps found great disinterest in the "Save ACT," which would require proof of citizenship of voter registration and voter ID at the polls. It's overwhelmingly popular -- and being ignored.

03/12/26: Joel Heitkamp is joined by the Governor of North Dakota and former Congressman, Kelly Armstrong. They talk about the war in Iran, GOP state convention, and more. (Joel Heitkamp is a talk show host on the Mighty 790 KFGO in Fargo-Moorhead. His award-winning program, “News & Views,” can be heard weekdays from 8 – 11 a.m. Follow Joel on X/Twitter @JoelKFGO.)See omnystudio.com/listener for privacy information.

⚖️ No Lawyer Divorce? Here's What California Allows | Los Angeles Divorce Many people assume hiring a lawyer is required to get divorced—but that's not always true in California. This video explains when you can get divorced in Los Angeles without hiring an attorney, and what parts of the process you still can't skip—like paperwork, service, timelines, and court rules.

If you've ever felt overwhelmed by hormonal changes, skipped meals only to not lose weight, or wondered how to take control of your health in midlife, today's episode is packed with practical strategies to help you thrive. In this enlightening conversation, Dr. Amy shares her transformative journey from a stressed-out physician to a wellness advocate for women in midlife. She dives deep into understanding perimenopause and menopause, the critical role of gut health, and the importance of a solid nutrition framework. Dr. Amy also explores stress management, circadian rhythms, supplements, and why regular blood testing is key to staying on top of your health. Her upcoming book, Hormone Havoc, provides science-backed guidance to help women navigate hormonal changes and live well. Key Takeaways: Prioritizing self-care is essential for women. Gut health is crucial for hormone regulation and overall wellness. Nutrition, including 30 grams of protein and fiber, is key in midlife. Skipping meals can lead to poor food choices later in the day. Stress management and circadian rhythms profoundly affect health. Regular blood testing helps monitor hormonal and overall health. Understanding perimenopause empowers women to take control. Episode Breakdown with Timestamps: 00:00 – Introduction to Wellness and Midlife Challenges 05:49 – Dr. Amy's Transformative Journey 10:44 – Understanding Menopause and Perimenopause 13:13 – The Importance of Gut Health 16:09 – Nutrition Framework for Midlife Women 20:18 – Common Misconceptions About Meal Skipping 22:20 – Navigating GLP-1s and Nutrition 24:33 – Preview of Hormone Havoc Book 29:13 – The Role of Stress in Wellness 29:32 – Understanding Stress and Hormonal Changes in Women 32:36 – Practical Tips for Managing Stress 38:01 – The Role of Circadian Rhythms in Health 41:04 – Exploring the IM8 Product and Its Benefits 45:23 – Navigating Blood Testing and Hormonal Health   This episode is brought to you by Good Health Saunas, offering commercial-grade infrared saunas designed to support detoxification, muscle recovery, relaxation, and better sleep. Visit goodhealthsaunas.com or stop by their Mall of America, Appleton, or Waukesha locations, and be sure to mention The Art of Living Well Podcast® for your exclusive special pricing. Freebie + Stay Connected Beyond the Podcast Subscribe to our Substack to get episode updates, wellness tips, and personal reflections from Marnie & Stephanie delivered straight to your inbox. Grab your free Midlife Travel Resilience Checklist here If you love the show and want to support what we're building, consider a paid subscription for $30 annually. Your support helps fund podcast production and allows us to continue bringing you meaningful, high-quality conversations. https://theartoflivingwell.substack.com/ Want a Reset Before or After Travel?Join our Spring Vitality Reboot (starts May 3) or choose our DIY option you can start anytime. Sign-up Now! Follow & Connect: Instagram: https://www.instagram.com/theartofliving_well/ YouTube: https://www.youtube.com/@theartoflivingwellpodcast LinkedIn: https://www.linkedin.com/company/the-art-of-living-well-podcast/ TikTok: https://www.tiktok.com/@theartoflivingwel/ Spotify: https://open.spotify.com/show/4gym3jOPdSHwrpM1BmxyJz Apple Podcasts: https://podcasts.apple.com/us/podcast/the-art-of-living-well-podcast/id1482050468 Connect with your Hosts: https://www.theartoflivingwell.us/about-us  

In this week's Wedding Planning Podcast Q&A episode, we're tackling the real questions couples are asking right now. From incorporating future stepchildren into your wedding ceremony, to designing a laid-back "adult summer camp" style reception that still feels organized and intentional, this episode covers how to plan a wedding that actually reflects your vision & priorities. We also dive into: Skipping traditional dances when complicated family dynamics are involved, The risks of hiring close friends as wedding vendors, specifically for photography, How to choose between DJs when logistics, emcee responsibilities, and vendor chemistry don't align, Setting and enforcing boundaries around adults-only weddings, Exactly what to do when guests RSVP "yes" and back out at the last minute, Navigating budget overwhelm, family pressure, and the desire to just elope, Letting go of traditional wedding expectations. If you're feeling overwhelmed, conflicted, or unsure whether you're doing wedding planning "right," this episode is a reminder that clarity, boundaries, and intention matter more than tradition. To wrap up this week, I would LOVE to hear from you!  Whether it's about a planning challenge or question you're facing, a post-wedding day recap that you'd like to share, or simply requests for upcoming show topics, you can be in touch any time:  kara@karasvineyardwedding.com PS - Enjoy early access to ad-free episodes each week when you subscribe to WEDDING PLANNING PODCAST PREMIUM in Apple Podcasts. Start your wedding website with Minted and enjoy free designs by independent artists, all of your wedding details in one place, and exclusive listener perks.

Have you ever been told your pelvic floor is weak, so you start doing kegels… but things actually feel worse? Maybe you feel tight, tense, or guarded, yet you're still experiencing symptoms like leaking, pelvic pressure, pain, or instability. You're not crazy — and your body isn't broken. One of the most common patterns pelvic floor physical therapists see is tight AND weak muscles at the same time. When muscles are constantly gripping or guarding, they often become fatigued, poorly coordinated, and unable to generate true strength. In this episode, Dr. Des breaks down why tightness and weakness often coexist and walks you through the step-by-step rehab process for restoring pelvic floor and core function safely. If you've ever wondered whether you should stretch more, strengthen more, or rest, this episode will help you understand what your body actually needs. In This Episode You'll Learn ✔ Why pelvic floor muscles can be tight and weak at the same time ✔ The biggest mistake women make when trying to strengthen their core ✔ Why doing more kegels isn't always the answer ✔ The step-by-step rehab progression pelvic floor PTs use ✔ How to move from pain and tension → strength and confidence The Pelvic Floor RESTORE Rehab Roadmap Healing the pelvic floor isn't about jumping straight into strengthening. True recovery follows a sequence: Release → Restore → Rebuild → Reload 1️⃣ Release Reduce tension and guarding through breathwork, mobility, and nervous system regulation. 2️⃣ Restore Rebuild coordination between the diaphragm, pelvic floor, and core through 360 breathing and gentle activation. 3️⃣ Rebuild Strength Progress into functional strength exercises that integrate the whole body. 4️⃣ Reload Return to higher-impact activities like running, jumping, lifting, and sports safely. Skipping these steps is one of the biggest reasons women stay stuck in cycles of pain, leaking, or pelvic pressure. Signs Your Body Is Moving In The Right Direction As your system heals you may notice: Less pelvic heaviness or pressure • Improved bladder control • Easier breathing during exercise • Better coordination and stability • Reduced pain and tension Remember: coordination comes before strength.  

How to Achieve Outsized Outcomes with a Small B2B Marketing Team With the rapid advancement of AI, machine learning, shifting market dynamics, and more competition entering the ecosystem all the time, B2B marketers are confronted with more challenges than ever before. Teams are constantly facing the challenges of tightened budgets and even tighter deadlines. With this in mind, how can small B2B marketing teams achieve more with less and still deliver exceptional outcomes? That's why we're talking to Jordan Buning (Principal and Senior Account Executive, ddm marketing + communications), who shares insights and practical strategies on how to achieve outsized outcomes with a small B2B marketing team. During our conversation, Jordan discussed how teams can navigate market uncertainty and how AI has impacted efficiency. He emphasized the importance of revenue and pipeline metrics to demonstrate the financial contribution that marketing makes to the bottom line. Jordan also stressed the need for small B2B marketing teams to optimize campaigns, avoiding pitfalls like chasing immediate results at the expense of long-term success, and maintain continuous alignment with sales. He advocated for a platform approach over fragmented campaigns, regular metrics evaluation, and a focus on precision over volume. https://youtu.be/31Qts7vadLI Topics discussed in episode: [03:15] Why leadership often views marketing as an expendable variable rather than a core driver of the bottom line. [14:36] Jordan explains how to avoid “strategy whiplash” and over-reliance on performance tactics. [21:20] Discover why right-place, right-time messaging is non-negotiable, especially when it comes to appealing to the buying committee. [28:08] Instead of quarterly campaigns, build a core messaging “soundboard” that provides consistency and longevity. [33:36] Jordan walks through a 3-phase (90-day roadmap) approach consisting of diagnosing, activating, and doubling down to show ROI within one business quarter. [37:14] Why you must lead with pipeline contribution and opportunity creation rate when presenting to the board. [41:32] Why marketing belongs in every part of the organization, from customer experience and billing to employee engagement, not just lead generation. Companies and links mentioned: Jordan Buning on LinkedIn  ddm marketing + communications  Transcript Christian Klepp, Jordan Buning Jordan Buning  00:00 I think you know, the things that probably made this conversation happen in the first place are probably the first metrics you got to have. So it’s probably has something to do with revenue, and probably secondly, has to do with how quality they think the pipeline is filled with opportunities. Your initial metrics that would say this is working or not working. Really have to start there. And it may be two or three steps removed from some of the, you know, inside marketing measurements that that might be there, but at the end of the day, that’s what will kind of matter to them. And so what is, you know, the pipeline contribution looking like? What kind of opportunity creation rate is happening, revenue influence, those, those kinds of things, I think are components that that matter when we talk about revenue and pipeline is, are we actually contributing to the financial success of the organization. Christian Klepp  00:57 With the rapid advancement of AI (Artificial Intelligence) machine learning, changing market dynamics, market uncertainty and more competition entering the ecosystem all the time. B2B Marketers are confronted with more challenges than ever before. Another one of those challenges includes tightened budgets and even tighter deadlines. With this in mind, how can B2B Marketing teams achieve more with less and still deliver exceptional outcomes. Welcome to this episode of the B2B Marketers on the mission podcast, and I’m your host, Christian Klepp, today I’ll be talking to Jordan Buning, who will be answering this question. He’s the principal and Senior Account Executive at DDM Marketing and Communications who’s committed to doing great things with incredible people inside and outside the company. Tune in to find out more about what this B2B Marketers Mission is. Okay? Mr. Jordan Buning, welcome to the show, sir. Jordan Buning  01:48 Thank you. Appreciate you having me. Christian Klepp  01:50 Really looking for this conversation, Jordan. Not like man, I should have recorded the last couple of conversations that we had that, in itself, should have been the episode already, right? But I’m, I’m really looking forward to this conversation. You know, I had a great chat with your colleague, Joanne. And you know, we’re going to talk about a topic today that you and I both know it. It keeps coming up, and you ask 50 people out there, and they’ll give you 50 different answers to this question, right? So let’s, let’s just dive right in. I’m going to say you’re on a mission to help B2B companies deliver high impact marketing campaigns that drive measurable results. But I’d like to focus on this following topic for today’s conversation, and we’ve got plenty to unpack from this one, how small marketing teams can optimize campaigns to reduce waste and achieve outsized outcomes, probably I should highlight bold italic, underline that outsized outcomes, because that one’s going to be the interesting one. Let’s kick off the conversation with the following question, so I’m happy to repeat so why do you think many B2B organizations are spending less on their marketing efforts and shortening the timelines in which teams need to deliver results? And based on those constraints in your experience, where have you seen many marketing teams struggle? Jordan Buning  03:15 But you’re right. There’s a there’s a lot there, and trying to consolidate all of my thoughts down is a unique challenge. But, you know, I think part of it is not that marketing is losing importance sometimes in various circumstances, be it budgetary otherwise, but it’s more about the pressure of reshaping how it gets evaluated. There is a lag, I think in terms of how a lot of individuals perceive the importance in the in the contribution that marketing makes to the organization’s goals and ultimately to its bottom line. So if it’s disconnected, it becomes a variable, and a variable that, while maybe nobody is really wishing for, it sometimes becomes minimized or expendable, and therefore it’s really kind of a big push. And there’s certainly a variety of things that may be driving that. It could be their own, economic uncertainties, their market has changed. Therefore they’re making their adjustments. They’re managing risk. When they’re doing some of those kinds of things they may not necessarily see again that relationship between what they’re attributing to the bottom line. They may have measurements that are not aligned to show performance and not that it isn’t but they don’t have the data that’s that’s doing that and or they may even have a lag. They may have a lot of information, but it’s historical data, and present realities may be slightly different, and they don’t really have a way to connect to it. And then you’ve got a lot of other circumstances, like shift towards more immediate revenue. They may be saying, well, let’s just push out, let’s, let’s push more on. The sales side of this. Let’s work with partners, and let’s have them facilitate the process, and we’re going to get out of the sales and marketing role. Maybe what they say is, we’re going to park acquisition and we’re going to really go after account expansion. So those, those are all things that could be driving all of this. Then you throw in things like AI, where they might say, you know, it looks like there’s a lot of great tools out there. Why don’t we use more of those? Let’s use that to fill the gap where we maybe don’t have the resources that we once had. So those all become drivers in the whole situation. And somewhere in between is reality. One other thing, maybe, you know, a lot of organizations, depending on where they are, probably got where they were without maybe marketing being one of the primary drivers. Maybe they had a great engineering solution. They’re a great production organization, and maybe even a great selling organization. But marketing hasn’t been something that has necessarily been invested in as great they got there in their minds through other things. And so there’s suddenly a shift in terms of how to reconcile the value that marketing is contributing to the whole thing. And so it’s both an opportunity and a challenge. Obviously, in the moment, it’s it’s difficult and it’s painful. But those are, those are some of the circumstances that are kind of going on then based on constraints, where do we think marketing teams struggle? I had to remind myself of the question, so I wrote it down. If I were to zoom zoom out, I think the core struggle is, is somewhat capability and capacity. But it’s really kind of more the issue of time horizon that they might be running into, depending on what the issues are that are getting brought up. There could be a bit of a strategy whiplash where, you know, they had a plan, and the best laid plan has gone to waste, and there’s suddenly kind of a push towards a very different effort. And so the investment now is getting either tabled or stalled and and suddenly they’re they’re wanting to switch horses and go to a different direction. And obviously, from a marketing standpoint, that fear is great. We’ve got lots of activity. We’re doing a bunch of other things. We feel good about that. The other side of it is there’s a cost to losing that momentum of where you were going before. And how do you how do you kind of reconcile that? And then, how do you avoid continuing to have strategy change after strategy change along the way? Those are the things that really could create constraints out of very small marketing teams, maybe a team of one, maybe an outsourced resource, those things all get really kind of challenging, over reliance on performance, metrics and tactics. So you know, specifically, getting into things that seem to have the most immediate ROI, let’s just go after the search campaign conversions. Let’s go after some other things that are low funnel without maybe reconciling the understanding that you’re you’re doing that sometimes at the expense of the things that that that initiate things into the funnel as well, and so, you know, maybe creating a bit of a short term bump, but at the expense of long term success as well. So that’s a challenge. Confusion with sales, sales and marketing forever being sometimes perceived as opposing parties. So you know, again, I think this, this idea of we just need better leads, we just need more quality, whatever, faster kind of a thing, as opposed to, let’s, let’s be very team minded and intentional in terms of working together. Measurement paralysis, that’s a that’s another one that can happen where everybody’s got data, and you’re overwhelmed with that data, and you get so focused looking into rear view mirror, you’re losing track of the direction you’re supposed to be going all along. And then you get into some things like short term wins versus long term growth, and a very inconsistent narrative in terms of what you’re trying to talk about. And so, you know, I think those are, those are all kind of contributing factors that some organizations really have to wrestle with is it’s great to be responsive and reactive to real circumstances, and everybody knows how to hold a plan loosely. But what are the trade offs in being able to shift from having a strategy and then and then suddenly realizing there needs to be an adjustment. They get very eager and excited about creating a lot of energy. That energy is great, but that energy may not be harnessed in such a way that it’s actually going anywhere. So you’re feeling good about the activity and the responsiveness, but you might be trading one problem. Problem for another if you don’t have that clarity together as a team. And so I think it’s this, this thing that often we all talk about of like, go slow to go fast, is really an opportunity that that is presenting itself in a situation like that, like, before we move off of the solve this problem in a particular way, let’s pause and make sure we all know what we’re trying to do here and being able to accomplish that. Christian Klepp  10:25 Absolutely, absolutely. Thanks for sharing all of that that was a lot like within the past couple of minutes. I wanted to go back to something like you touched on it a little bit in the beginning, but it’s certainly been my experience, and I’m curious to see how it’s been over on your end. Do you think that a lot of these constraints, I mean, certainly a lot of it has to do with market dynamics, and, as you said, like the introduction of AI and machine learning? But do you also feel, I mean, we’re talking about B2B here, right? And a lot of these big companies, whether it’s in health care or manufacturing or chemicals or whatever. When you have a meeting, you know, you have these this meeting with senior management or the board of directors, marketing is not always the first thing that comes to mind. And I say that with a heavy heart being a marketer, but you know, you got to face the music, right? That’s the reality of it. Do you feel that a lot of times, especially with small marketing teams, the reason why they’re they’re having to navigate these challenges is because people within the organization, A don’t quite understand what marketing is, and B, they don’t quite understand why they should care. Jordan Buning  11:41 Yes, I definitely would agree with you. And I think it’s, it’s sometimes an educational problem, and sometimes it’s a self imposed problem, right, you know? And I think, I think on the to your point, it can be perceived as it looks easy, or, you know, it’s easy to get educated or feel knowledgeable about it’s, it’s viewed, sometimes more, as a an art form and very subjective, as opposed to a science and driven based on actual performance activities and and good strategy. And then, I think the marketers ourselves, sometimes unintentionally, have done that to ourselves. We’ve we’ve gotten very excited about a lot of things, maybe trends that are happening. Maybe we are just tied to the thrill of a great creative hook or message or whatever, and we miss the connectivity to the business itself. And you know, with that in mind, you just become an outer ring in some of the core things that the organization is doing and and, you know, the other part of it is sometimes your role could get perceived just as as responsible for help getting leads, as opposed to, hey, marketing’s responsibility is to be a part of probably a lot of the ecosystem. Not only do we help acquire, we help keep. We help create an experience. We help create an experience for our employees and so on and so forth. So, you know, I think, I think there’s, there’s shared responsibility, sometimes, certainly, a world that’s evolving. I think it’s getting better. I think, I think marketing has developed a more present seat in the C suite and leadership conversations, which is, which is positive, plenty of runway to go yet. But then there’s, there’s marketing themselves making sure that, hey, these things that we do, are they aligned and connected to all of the things that are happening that the organization cares about, are their goals, our goals, as opposed to, hey, we’ll just increase likes and shares and so on. Those are all good numbers for marketing. Maybe they don’t equate to the business, and therefore we sometimes shut ourselves outside of that conversation, as opposed to, you know, maybe how they perceive us. Christian Klepp  14:08 Absolutely, absolutely. I had another Golden Apple for you, but I’m gonna, like, save that one for later on in the conversation, moving on to the next question, just based on everything that you’ve said, and, you know, we are talking about how smaller teams can optimize campaigns, what are some of these key pitfalls you would say they need to avoid and to keep it constructive, we also need to talk about what they should be doing instead. Jordan Buning  14:36 You know, one of the things as I thought about that question was, really, you know, we often look at as a capacity. Are we just running a few people ragged? And there could be some truth to that. But I think the greater risk would be just, are we going about it in all the wrong ways? Right? There is a sense of urgency. We go running out of the room. We want to help. So, but by by nature of our activity and or the group’s conversation that we’re having, we actually could unintentionally just be creating an added level of chaos to the chaos that’s there. And so some of those pitfalls could be chasing immediate pipeline and ignoring the long term gain, and so you know, it’s it’s a both end strategy that we’re trying to educate on and maintain is, hey, how do we make sure we answer the bell on some of the more immediate issues that are going on, but that we also don’t do it at the expense of the long term importance and success of this organization as well. Another one is constant strategic repositioning, if what we do is go after some of the more immediate things, and that could be looking like a sale or a sale price, or something else that’s commodifies the product and service that they offer, that might get them a bump in the moment, but is that the identity that the organization and its products really want to be known for, and so it it may do damage to its long term narrative, depending on how some of the messaging comes out at that time as well. I think there’s a risk of over complicating what you’re trying to do. And I think that’s something that’s stuck in my mind. I’m, I’m probably, by nature, an over simplifier, or a simplifier, I should say. And I think there’s a, there’s a risk of of throwing a lot of things on the menu, looking at them as, like, 1000 bets. And you know, at least one of these bets is going to turn into something so, you know, it’s it feels like good activity. People feel good that there’s a response that’s happening. But it may be such a scatter, and it may so minimize the level of effort on a variety of different things, you know that it just minimizes the challenge that’s going on. And I think indirectly, in doing that, you also may broaden the gap and divide between yourself and marketing and some of the other groups, including sales. So hey, we’re going to go do this thing, and we feel really good about it. Maybe it even does the thing that we think it should do. But at the end of the day, it doesn’t really satiate some of the other drivers and motivators that they have. And so suddenly you’ve really got this, this growing divide, as opposed to a closing divide in terms of what’s going on. And so, you know, I think those all become kind of risks in this whole thing. And then, you know, maybe, maybe the last thing being taking risks on things you haven’t done before. So suddenly it’s, well, let’s, let’s try this technology solution. Let’s, let’s, let AI do a thing for us, or whatever. And when it’s most critical, you’re moving away from the things that you can believe in and trust the most, and you’re throwing a few Hail Mary sound down the field, it could be a risk that is of too great for the organization, as opposed to, hey, what are some fundamental things that we can really hone in on? What is maybe more how we narrow our efforts into much more focused activities and energies, and what are our best executions. So, you know, I think, I think with the best of intentions, and I’m sure I’m as guilty as anybody at times in my past of, let’s create a lot of activity potentially. You know, that’s the pressure you’re feeling. The real answer may be, how do we stop enough to create clarity? Really reset our pathway to what we need to accomplish, and then what’s the most, smartest and most effective way to get there? Christian Klepp  18:48 Absolutely, absolutely. I almost feel like sometimes us, marketers were guilty of like, okay, let’s just, let’s just try everything, or, or, some teams, and, you know, I’ve certainly worked with some of them in the past, they get pressure, and especially in B2B, they get pressure from higher ups saying, Well, you know, I saw something on Sunday, you know, like there was this video. So why don’t we do a why don’t we do a video, right? Why don’t we, why don’t we get on tiktok? And I had a briefing, and I shall not disclose the name of the client, but I we had a briefing many years ago where a client said, um, we want you to create a viral video for us, and to which I said, like, with all due respect that you don’t get to decice that.. Jordan Buning  19:34 Yeah, let’s, let’s make magic, right? Christian Klepp  19:36 Let’s make magic. And I can say, I can say, with confidence, we, walked away from that and said, you know, we can’t help you. We walked away from that. And, you know, unscathed. Jordan Buning  19:47 It’s the hardest thing to do sometimes, right? But it is wise at times to recognize that. Christian Klepp  19:53 Well and I’m sure you’ll agree, you’ll agree with me when I say this. I mean, like, you know, we’ve, we’ve been in this business for a bit, but. Um, it’s sometimes necessary to tell the client that, okay, you’re, you’re asking us to do something for you, and I’m gonna, like, disagree with what you’re asking us to do, because we believe, to our core that that’s not in your best interest, right? And it’s and it’s and it’s difficult to have that conversation. I’m sure you’ve had many of them, right? Jordan Buning  20:24 Sure, but you’re, but you’re right. It’s, you know, you’re paying for our candor, yeah. And I think you know, the risk would be, you know, arrogance. But I think for the most part, I think with with the relationship that you’re trying to build and forecasting that at times, that that can be a healthy thing too, and even if it’s a little challenging or impassioned, hopefully there’s a there’s a point where you can reconcile some of those things. But I agree with you, there’s there’s a time and a place. Christian Klepp  20:54 There’s a time and a place. Absolutely, this next question is going to sound a little bit like table stakes to you, but man, I have worked with a lot of teams where that wasn’t very clear. The importance of having a deep understanding of who your target groups are, and I’m gonna say plural, because it’s never, it’s never just one group and B2B, and an understanding of their of their buyer’s journey. All right, talk to us about that. Jordan Buning  21:20 Yeah, I think, I think there’s a variety of things that really popped up as I thought about that particular category and there to your point, it’s a complex group. And yet, I think this is also really a time where precision is important, when you start looking at urgent shifts and that kind of a thing. And so not to eliminate groups, necessarily, but hey, if we need to prioritize, how do we, how do we prioritize some of these things along the way? And one of the other things that was tied to this as well as I think sometimes when the client feels a sense of urgency, there can be pressure on the time it takes to to be clear about some of these things. And one of the things is challenged us to do is, hey, we’re not going to skip that step, but maybe we can come up with, uh, you know, not a strategy that takes weeks and months, but maybe we just need to develop a sprint session together, and that’s really forced us to be a little more streamlined ourselves. Don’t skip the step, but let’s make sure we have a smart way of creating some clarity around those things. And so that’s a little bit of a learning curve that we’ve we’ve worked our way through is, hey, sometimes you get, you know, the strategy is the project, and a lot of times the strategy is necessary component to get to the goals and the outcomes that they have. And so one of the things that I first jotted down was this idea of precision beats volume. And so it’s this, Hey, how do we create clarity in terms of where’s our best best focus, best energy? How do we target where the real pain is to get the best value? How do we prioritize high propensity accounts and opportunities and those kinds of things along the way. So that was kind of step one. Let’s make sure we’ve got some clear clarity around the focus of that. And then don’t confuse the buying committee as well. To your point, it’s like you could have leadership C suite. You’re going to have probably a finance person involved. You might have procurement. You might have the end user. Those are all very different drivers and motives in that whole thing. And so I think making sure we have clear lanes on some of that, so we don’t muddy this into such a chaotic thing, we forget that they have to want this product along the way. So I think there’s, there’s importance to that. And again, a lot of times that comes back to that early stage of a sprint. How do you then align messaging to decision stages? You know, I think we all wrestle with this, this whole thing. They’re gonna love it as soon as they hear it. Christian Klepp  23:58 Oh yeah, Jordan Buning  23:59 Right away. And, you know, I think, I think that’s important. Back to your, your buyer’s journey conversation again, to kind of say, hey, how do we, how do we move through a series of stages of experience, where first they they become aware of it, then they learn to engage with it and be well informed about what it can do. See reinforcement, see the data that supports it, and those things happen in timely phases. And so this right place, right time, right message component is critical to a lot of the sequencing that happens. And you know, we’re all guilty of periodically thinking this will be a one call, close type of interaction, when, in reality, the decision making is probably going the other direction over time. They’re risk averse. They’re not going to make wild decisions. They’re probably going to have multiple players of approval. They’re going to have other players in consideration often. In as well. And that’s just a reality that I think the world has to be more and more prepared for as we lose expertise and knowledge, as people retire and those kinds of things, people are going to go to the internet and these other places to begin the research process all over again. And so it will, it will take a very different approach to being able to do that. And then a few other things that I noted is, you know, again, just continuing to to build that sales and marketing alignment. What are the who is that primary audience? Does everybody agree? Do we all see the journey the same? Are we? Are we hitting that prospect with the right things at the right time, and then how do we make sure that we’re continuing to protect long term equity, and what we’re trying to do as well? So, you know, it’s it’ll continue to stay fairly important, and so even as the process may becomes faster in some of these situations, because the circumstances demand it. Skipping the steps is probably the way to get off off track. And so really kind of helping everybody stay focused, stay purposeful, be clear on the targets are still things that I think are Immutables in making changes. Christian Klepp  26:17 Yeah, absolutely, you know, and I have this conversation with marketers a lot like, I always highly encourage them, like, you know, have you sat have you sat in on sales calls back in the day, when I was starting out, I had to go out into the field with the sales people, right as an observer, so I’m just like the fly on the wall there, right, but listening to the way that they would present the company’s products and solutions to the prospect, how they would handle the objections and the concerns and whatnot of the of the of said prospect, and if there was an issue there. Okay, so how can we, how can we address that? Because it’s not always necessarily the salesperson’s fault, per se, right? And it’s, it’s that whole concept of, like, the way that we’re going to make this work is if we do it together, right? And having that good relationship, or having that close relationship with the sales people, I think, is a vital component of that, right? Because otherwise, like, like you said, it’s going to be, it’s going to be like, everything is in silos, and marketing is gonna, like, develop all these, these messages in isolation, and it’s not gonna work. Jordan Buning  27:26 Doesn’t say anything, you know, or whatever they might observe about the materials. But you’re right. I think if it’s more of a partnership and mutual education of the other I think there’s, there’s a lot more potential for for exponential outcomes as opposed to siloed solutions? Christian Klepp  27:43 Yep, absolutely. All right, I’m going to ask you two sets of questions here, and there’s plenty to unpack, so just take a deep breath, right? Because, um, this next question is about how small teams can leverage constraints to drive that clarity, that alignment and focused execution. So what are the steps that they need to take? What are some of those critical components that they need to throw into the mix? Jordan Buning  28:08 A few things that we’ve already talked about, but I think are worth repeating. You know, as far as key steps for small groups, I think ruthlessly defining who I think it can become much easier to start focusing on yourselves. And, you know, navel gazing, if you will. And so I think continuing to really think about, who is that ideal client? What do they need? What’s the problem we’re solving is really important. And that’s really the second one of clarify the core problem. You know, what urgent, high values thing are we really focused on, especially if the pressure is on right now, right who is it? What’s the context? How do we, how do we make sure that we’re really focused on them in terms of what we do, and then, what are the most important priorities that surround that? And again, I think really just making sure we narrow in, we don’t, we don’t dilute but, but we do focus. And so I think there is going to be even a necessary conversation that might say, hey, you know, we, we have an opportunity of, you know, this broad audience group, but who is our best and strongest environment, what are the best efforts that we can put forward towards helping them and supporting them? Then I said, Build one narrative platform. Not many campaigns. I think we’ve come out of a world at times where, hey, we do quarterly campaigns or whatever kind of a thing. And so, you know, we look, use it, use it like Kleenex, and kind of move to another one and another one. And I think in the era that we’re in, because of the diversity of tools, and therefore the types of interactions that people have, building more of a platform of, Hey, what is. This offering that we have, how does it align to the individual? What are the core individual messages that we have? It still gives you a lot of latitude for mixing some of those pillars and those messages together. I quite often will illustrate to clients that as we’re developing positioning and different pillars. I almost look at it like a soundboard in a recording studio where, hey, you’ve got all these knobs and buttons to push, and depending on the application and the moment of interaction and those kinds of things, we can turn up and turn down those core components and create a lot of different attributes and experiences around that whole thing, but there’s still the same core things. And so if anybody feels like, you know, as we narrow a little bit, that it’s going to get boring, I think it’s actually just the opposite. It creates a much richer experience, but it’s all much more coordinated as well. So I think that’s, I think that’s very much an opportunity, is make sure there’s a there’s a platform approach creates a lot more consistency, a lot more longevity, and therefore a lot more opportunity to stick over time with the audience that you’re trying to reach. And then, I think you know metrics, as we, as we continue to talk about metrics, make sure that we have a shared way to evaluate what we’re doing, and is it, is it working? And there’s, there’s a lot of different metrics that can go into that. And then I think it’s, you know, keep, keep the cycle tight. Once things are are in the marketplace, how do we continue to be able to circle back with regularity to say, What? What is this getting us? Is this doing the thing? And is it? Is it a thing we can reinvest in, or it is an adjustment that we can work our way through, but continuing to be able to do that in as close to real time as you can, so that that you’re working together, you know, you’d hate to kind of disappear for 90 days, show back up and then say, hey, look, it didn’t work, or vice versa. And I think it just allows, again, a much more team minded approach to being able to do this, or at least being able to share status and that kind of a thing, depending on what’s going on. Yeah. Christian Klepp  32:15 Yeah, absolutely. I mean, you know, especially as marketers, you never want to give people the impression that you’re that you’re running an art studio here, you know, you lock yourself up there for two weeks, and then I’m, you know, I’m working on my masterpiece. It’s not quite done yet, right? Yeah, it’s, it really needs, does need to be a two way street. Because, you know, you can attest to this. And I’ve, you know, I’ve gone through plenty of campaigns as well, where it almost becomes this, this weekly check in, sometimes, depending on the client, right? Sometimes it’s bi weekly, right? But okay, so this is how it’s going. This is, this is the progress so far. This is where we’re seeing some obstacles, and this is how we’re planning to address those, right? So, so it’s continuously evolving. It’s, it’s, I think you brought it up earlier. It’s an ecosystem. Yeah, yeah. Very much, very much. I agree, yeah. All right, so here comes the question of the hour. So with the reality of tight budgets and even tighter deadlines, marketing teams need to be more resourceful and agile. So this is one of those like, what would you do situations, right? So, Jordan, if you had a smaller marketing team and the senior management only gave you 90 days to deliver results, what would you do? So talk us through the process and what approach you would use, what initiatives you’d implement? Jordan Buning  33:37 Well, somewhat similar to our own process, we have something we call the DDM way, and in the first phase of that starts with listening and understanding. And so I had written down a phase for this that would be diagnose and focus in a situation like this. Again, I think this goes slow to go fast, mindset where you can kind of identify the best path, analyze the pipeline and have those conversations and get aligned with sales. I think those are the core components that have to be there. Or I think you’re going to continue to be battling the execution side of things down the road. And so I think phase one is very foundational, of really diagnose focus. Phase two, I said, activate, you know, your focus revenue engine. So precision, precision over scale, I think, is really the thing that you’ve heard me say a number of times is, you know, who are we targeting? Is it almost account based, focused or something similar? You know, what strengthen our conversion assets? We’ve been talking a little bit about that in terms of, what are those best tools? Are they case studies? Are they white papers? Are they various other sheets that need to get created, then building that platform, you know, and again, it may get executed as a campaign still, but you know, your platform has has more of a longer life. To it, and then optimize the channels that you’re using and really making sure you’re doing all the right things that are there. And then, I think, once you’ve got it in the market, the last phase of this whole thing is double down and then optimize or amplify at that point. So we’re big believers in terms of setting up some some things that you can see regular metrics and performance on. And then we usually will talk with our clients as well about, hey, what are the things we need to talk about if we’re going to make a change? And what are the things you should be expecting us just to go ahead and make adjustments on the fly that are supportive. And usually, if there are shifts in terms of approach or message or something we need to talk if it’s hey, let’s, let’s move our mixture of maybe a media placement or something like that within the budget we already have. Those are things they might expect us to go after and really make sure, you know, we’re keeping this thing optimized. And sometimes I respectfully describe our resources on the on the media side, is it’s almost like day traders. The tools are there. We should be paying attention on a regular basis, looking at performance and then optimizing for them, when and where we can along the way. And that’s the beauty of some of the digital tools that are out there. There’s, there’s always risks in over adjusting or or over manipulating, but I think there’s very much an opportunity for us to stay very up on on how everything is performing. Christian Klepp  36:31 Fantastic, fantastic. So, all right, so we’ve got we’ve got the clarity, we’ve got the alignment, we’ve got the understanding of the target audience, and there and the buyer’s journey. And now you’ve laid out your plan for the 90 days, and now the board is going to say, well, you know, that’s all well and good, Jordan, but we need to see the ROI, right? What are we? What are we spending money on here? And I’m sure you’ve had that conversation before, because I’ve certainly have. And then what? So what I’m getting at here is like, what kind of metrics should these marketing teams be paying attention to to prove that whatever it is they’re implementing is working? Jordan Buning  37:14 Yeah, I think you know, the things that probably made this conversation happen in the first place are probably the first metrics you got to have. So it’s probably has something to do with revenue, and probably secondly, has to do with how quality they think the pipeline is filled with opportunities. And so I think you know, your initial metrics that would say this is working or not working, really have to start there. And and it may be two or three steps removed from some of the, you know, inside marketing measurements that that might be there, but at the end of the day, that’s what will kind of matter to them. And so what is, you know, the pipeline contribution looking like? What kind of opportunity creation rate is happening, revenue, influence, those, those kinds of things, I think are components that that matter when we talk about revenue and pipeline is, are we actually contributing to the financial success of the organization? Then you can start dropping down and get closer and closer into some of your more specialty focused areas and that kind of a thing. I think then you get into stage, convergence leads to opportunities. Opportunities to proposals. Proposals closed one. I think, you know, those, those are very traditional funnels, and those are great, great things to have. I think those, those ladder up to some of the other things that we previously talked about, sales cycle length, maybe another one, win rates. Those are all really great things between sales and marketing to be able to say these things are starting to actually work. And then you get into things like efficiency rates and those kinds of things. Now you’re getting into probably platform specific performances, cost per opportunities, cost per clicks, cost, you know, so on and so forth. You’re probably getting into more marketing specific measurements. You could get all the way over to the brand side and start talking about, you know, messaging and market signals that you’re creating as well. Those are probably inside in your world. And there may be some ahas that you can really push, push back up to say, hey, giving you some forecasting here. Here’s what’s happening. People are starting to respond in this way to these particular messages. This is something that should be on our watch list, because it could be an opportunity. It could be a threat, you know, and a way it goes there as well. So it’s, it’s, it’s important to probably keep those things connected. But I think we have a tendency, and I know it’s we’ve been as guilty as anybody somewhere in our past, where you start from the bottom and you work your way up, and so you dazzle them with SEO (Search Engine Optimization) information and search statistics and social media information, and you have some. Be probably drumming their fingers across the table, kind of going, we’re bleeding money, or whatever the story could be, this isn’t meeting the conversation that we need to have. And so I think we need to start and meet them, and then be able to work our way down. And I think then, then the marketing connectivity, also, one of the things you and I talked about at the beginning will start to come back to them like, Oh, these guys understand what we’re motivated to do, and they’re now starting to contribute to the solutions that we’re trying to accomplish here. We’re on to something now. We’re a team. We’re not We’re not adversaries, trying to trying to find out who’s responsible for success or lack of so. Christian Klepp  40:42 Absolutely, absolutely, and yeah, like you said, it boils down to, like, revenue and pipeline contribution, right? Like, yeah, everything else after that is probably secondary. Jordan Buning  40:56 Well and again, we love to kind of show people some really neat things, but it’s, it’s kind of like, you know, if you just told me about barometric pressure, as opposed to, is it going to be stormy or is it going to be sunny today? It’s like, you know, you you need something that you can do something with, and I think you have to look at that leadership group with that in mind from a marketing standpoint. Christian Klepp  41:18 So that’s it. Okay, here comes the soapbox question. So a status quo in your area of expertise that you passionately disagree with, and why? Jordan Buning  41:32 Yeah, there’s, there was a couple different thoughts that were coming through my mind. And I think you know this idea that marketing exists just to, just to facilitate leads for a couple of different reasons. I think, I think it’s a means to an end that I think is, is a little limiting. It confuses the activity with the impact a little bit more. I think, you know, that’s that’s an element of something that, again, I’ll use the magic word of ecosystem. It’s a contributing ingredient, as opposed to something that’s done in isolation. And so, you know, certainly kind of wrestle with that a little bit more. I think the more we talk about it just being a responsibility to generate leads, the more we don’t leave room for the things that we know are critical ingredients, like brand you know, like the experience of working with the organization and or using the product. Those kinds of things could could really derail if all we have is all we want to do is acquire. That’s your only job. And you know, I think there’s a lot of organizations that are starting to realize we do a lot of work in healthcare. So that’s an example close to my mind where, you know, you can do a lot of work acquiring, but if we don’t do a great job of great giving them a great experience, even down to billing, especially in healthcare world, there, there is, there is, just, as you know, greater likelihood we’re going to need twice as many leads and opportunities if we keep losing them on the back end. And so I think marketing plays a more and more significant role in a number of fronts in terms of creating those experiences so that the not just the buyer’s journey, but the customer experience are accounted for in those things. And so it’s, I think it’s, it’s a it’s a good thing. We need to be responsible for that role. Certainly, if we don’t grow, there’s, there’s consequences. So we want to contribute to generating leads and generating new business. But I think it we need to be, hey, is marketing accounted for in a lot of the different components of of our organization? I think that’s a that’s a much more holistic mindset that organizations are doing more and more, you know, to their credit, yeah. So certainly don’t need to pick on them or anything like that. I think, I think the world is evolving just as much as the marketing discipline itself is absolutely, Christian Klepp  44:03 I mean, it’s, it’s very multifaceted, right? Like in, in every, in every aspect, right? So it’s, it’s, it’s, yeah, perhaps a certain part of it is lead jump, but there’s so much more than that. Jordan Buning  44:16 Yeah, I agree. There’s so many things, definitely you could, could label in there. But I think that’s, that’s probably the one is, is to be a more active participant in in everything the organization is doing is should be expected as much as they should be included. Christian Klepp  44:34 Absolutely, absolutely, and also just to build on what you build on what you said, especially ever since I started out my career in marketing, it’s to get people, and this is part of the reason why I started the show. It’s to get people to understand people in a non marketing role, to understand that marketing does have a strategic role, right? And just because perhaps they don’t understand. And that right now, that doesn’t mean it should be ignored. Jordan Buning  45:04 Totally agree. Christian Klepp  45:07 Jordan, this has been a great conversation. Thank you so much for your time and for sharing your expertise and experience with the listeners. Please, quick introduction to yourself and how folks out there can get in touch with you. Jordan Buning  45:16 Sure. I’m Jordan Buning from DDM Marketing and Communications. Officially, I’m considered the visionary of the organization, if you know EOS, but also involved very heavily on sales and strategy with a lot of our clients. You can reach DDM at teamddm.com or my email address is jordanb@teamddm.com. Christian Klepp  45:39 Fantastic, fantastic. And we’ll be sure to drop all that information in the show notes when the episode comes up. Sounds great once again. Jordan, thanks so much for your time. Take care, stay safe and talk to you soon. Jordan Buning  45:54 Thank you. Appreciate it. Christian Klepp  45:54 All right. Thanks. Bye for now.

The most expensive thing in your life isn't what you're paying for — it's what convenience is costing you. I don't walk the golf course often. But when I do, something shifts. You start seeing things you completely miss from the cart. The landscape. The slope. What your next shot actually requires. And your score gets better — not because you worked harder, but because you slowed down enough to see clearly. In episode #1486, I break down why convenience is silently killing your growth — and what happens when you get off the cart, walk your own course, and actually take it all in. The people sprinting past you right now? They're missing everything. Hit play. Then slow down. Who This Episode Is For If you've been rushing through life just trying to get to the next thing — this one's for you. Key Takeaways Convenience feels like a shortcut but always charges a hidden fee — in growth, in awareness, in opportunity Rushing to the next thing means you're experiencing your own life as a blur Walking the course forces you to visualize, prepare, and engage — the cart just delivers you unprepared Skipping the foundational steps always comes back to bite you — every skill builds on the last Slowing down doesn't make you fall behind. Done right, you arrive just as fast — with far fewer mistakes Questions for Reflection Where in your life are you riding the cart — just trying to get through it instead of growing through it? What have you been rushing past that deserves your full attention and presence? What foundational skill or step have you glossed over that is quietly limiting your next level? Action Steps Identify one area of your life where you've chosen convenience over development — a skill, a relationship, a process — and commit to walking it instead of riding through it. This week, slow down one daily task you normally rush. Pay attention to what you've been missing. Audit your current pace. Are you moving fast because it's strategic — or because stillness and process make you uncomfortable? Featured Quote "It's better to slow down and do it right than to sprint to the next thing without learning anything — just to say you got there faster."

They moved the finish line and called it progress. Don't fall for it. The Los Angeles Marathon just added a rule that I can't stop thinking about — and not in a good way. At mile 18, runners could take a different exit and receive the exact same medal as everyone who finished 26.2. In episode #1484, I break down why that decision is bigger than a marathon — it's a mirror of exactly what's happening in life. Skipping the hard part doesn't get you the reward. It robs you of the growth that only lives between mile 19 and the finish line. I've been to mile 19. I know what's waiting on the other side. And I know what it costs you when you don't go there. Hit play. Run your full race. Who This Episode Is For If you've been looking for an easier route to a goal that requires the hard one — this one's for you. Key Takeaways Moving the goalposts doesn't make you a finisher — it makes you someone who skipped the hardest part Mile 19 is where growth actually lives — avoiding it means avoiding the version of yourself waiting on the other side Shortcuts don't just cheat the result, they quietly erode your integrity and your belief in yourself The things you sacrifice for, hurt for, and push through define you — the easy wins don't Eventually, skipping steps catches up to you. Life exposes people who never ran the full race. Questions for Reflection Where in your life are you accepting a participation medal instead of pushing to the real finish line? What hard part are you currently trying to skip — and what growth are you leaving behind by doing so? If you're honest with yourself, which of your recent wins did you actually earn in full? Action Steps Identify one goal where you've quietly moved the finish line closer to make it easier. Reset it to where it was supposed to be. The next time you hit your version of mile 19 — the wall, the resistance, the point where quitting feels reasonable — write down what pushing through would mean for who you become. Commit to one race, one goal, one challenge right now where you refuse to take the early exit no matter what. Featured Quote "It's the ones you had to sacrifice for, hurt for, and push through that make you legendary — not the short ones."

This week host @Jackgreenstalk (aka @Jack_Greenstalk on X/instagram backup account) [or contact via email: JackGreenstalk47@gmail.com] is joined by panel with , @spartangrown on instagram or X f.k.a. Twitter at https://x.com/grown43626 or email spartangrown@gmail.com for contacting spartan outside social media, any alternate profiles on other social medias using spartan's name, and photos are not actually spartan grown be aware, @NoahtheeGrowa on instagram and @TheAmericanOne on youtube aka @theamericanone_with_achenes on instagram who's amy aces can be found at amyaces.com on instagram, .... This week we missed Rust Brandon of @fulcrop.sciences / fulcrop.ceo regained @Rust.Brandon instagram page, and products can be found at bokashiearthworks.com , Matthew Gates aka @SynchAngel on instagram and twitter @Zenthanol on youtube who offers IPM direct chat for $1 a month on patreon.com/zenthanol , @drmjcoco from cocoforcannabis.com as well as youtube where he tests and reviews grow lights and has grow tutorials and @drmjcoco on instagram and @ATG Acres Aaron The Grower aka @atgacres his products can be found at atgacres.com view his instagram to find out details about drops!

Welcome to "The Other Side of Midnight," where host Lionel dives deep into the mysteries of human behavior for Ventilation Friday. Skipping the standard news reporting, this episode plumbs the depths of the psychological toll of mega-fame, the tragic realities of mental illness, and the dark truth behind celebrity conservatorships, using Britney Spears as the ultimate cautionary tale. Featuring candid caller confessions about bipolar disorder and an unbelievable, hilarious courtroom anecdote where Lionel pioneers a brand-new legal loophole: "The Stupid Defense". Entertaining, deeply informative, and delightfully elliptical. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Sisterhood of Sweat, we sit down with conversation expert and storyteller Kalina Silverman, the creator of the global movement Make Big Talk and author of the new book Big Talk: How to Skip the Small Talk, Make Meaningful Connections, and Enrich Your Life. Kalina's journey started with something many people quietly experience—loneliness. While away at college, she realized she was surrounded by people yet still struggling to form meaningful friendships. Instead of accepting surface-level conversations, she began asking deeper questions that moved past small talk and opened the door to real connection. That experiment turned into a viral video series and eventually a global movement encouraging people to ask better questions and build deeper relationships. Today, Make Big Talk events and conversations are happening around the world, helping people connect in a more authentic and human way. Kalina's work also took on a powerful new dimension in 2025 when she partnered with GoFundMe to highlight survivors of devastating Los Angeles wildfires. Traveling to burned neighborhoods and damaged homes, she asked one simple but powerful question: What did you lose? The emotional conversations that followed introduced the world to survivors like Walt, Willie, and Dorothy. These raw, human stories spread across social media, generating millions of views and helping raise more than $2 million in donations for recovery efforts. The project earned Kalina a Shorty Impact Award for Emergency Relief storytelling. With the release of her new book Big Talk, Kalina is helping people learn how to move beyond surface-level conversations and create deeper connections in friendships, relationships, work, and everyday life. Her work has attracted the attention of some of the biggest names in media, including Maria Shriver, Anderson Cooper, and Katie Couric, who are all fans of her work and the powerful impact of meaningful conversation. In this conversation, we explore why small talk often leaves people feeling disconnected, how asking better questions can transform relationships, and why authentic storytelling can create real change in communities. What we discuss in this episode: • Why small talk often keeps people feeling isolated • How one question can unlock meaningful connection • The moment Kalina realized deeper conversations change lives • How Make Big Talk grew from a college idea into a global movement • The emotional wildfire survivor stories that helped raise millions in relief • Why meaningful conversations are more important than ever in a digital world • Practical ways to connect with anyone—even if you're shy or socially anxious Kalina's work reminds us that connection isn't about saying the perfect thing. It's about creating space for honesty, curiosity, and empathy. If you've ever struggled with awkward conversations, felt lonely in a crowd, or wished relationships felt deeper and more meaningful, this episode will completely change how you think about talking to people. Connect with Kalina Silverman Buy the book Big Talk https://www.makebigtalk.com/book Make Big Talk Website https://www.makebigtalk.com Make Big Talk Instagram https://www.instagram.com/makebigtalk Big Talk Box of Questions https://www.makebigtalk.com/bigtalkbox Story of Hazel – The Dancing Woman https://www.makebigtalk.com/hazel Make Big Talk Disaster Relief Stories https://www.makebigtalk.com/disaster-relief Submit Your Story https://www.makebigtalk.com/story-submission  

The Progress Report's Skipping Class interview series returns with rising girl group Vanity Rose. The trio — sisters Haze, Honey, and Henny — sit down with Lalaa Shepard of The Progress Report to talk about their journey forming the group, balancing motherhood while pursuing music, and the work ethic it takes to stay consistent in today's music industry. During the conversation, Vanity Rose shares how their sisterhood helps them navigate challenges within a group, their creative approach to songwriting and self-expression, and the stage chemistry they've built through rehearsals and artist development. They also discuss their new EP “No Filter” and their lead single “Hoochie,” while highlighting musical influences like TLC, Chris Brown, and more. The group also reflects on their move to Atlanta, their growth as artists since forming in 2015, and why listeners should tap in with the Vanity Rose movement. Watch the full interview now and stay locked in with The Progress Report for more conversations with rising artists shaping the culture. Instagram: https://www.instagram.com/therealvanityrose/ https://www.instagram.com/lalaashep/ https://www.instagram.com/theprogressreport101/ https://www.instagram.com/tprmediagroup1/ Website: https://TPRMediaGroup.com Listen to us on Apple Podcasts https://podcasts.apple.com/us/podcast/the-progress-report-podcast/id1494070183 Listen to us on Spotify Podcasts https://open.spotify.com/show/5sBgF6wWa7NmHraP2QuBEv?si=a0f5f19b8a494fb5 Learn more about your ad choices. Visit megaphone.fm/adchoices

Chasing the Champs, Skipping the Myths Michael Grey and Jacson Bevens from The Cigar Thoughts Podcast have an offseason check-in built around one question: how do you chase a champion without convincing yourself there is a secret code? Bevens shares his insights fresh off a Seahawks title run he says he is determined to savor. He remembered how the first championship a dozen years ago got blunted by the way the following Super Bowl ended. This time, he is taking nothing for granted. That perspective anchored a clear theme. Everyone in the NFL tries to reinvent the latest champion. Mock drafts pile up. Free agent priorities harden. Armchair GMs get loud. But this Seattle season did not look preordained in September. By December, it did. The shift matters for Lions fans trying to separate lessons from mirages. Health, Schedule, and a Thursday Night Pivot Bevans traced two pillars. First, health. He called it the tie that binds Super Bowl champions. Seattle stayed remarkably healthy by modern standards. Second, the league's shape helped. Expected powers stumbled. The Chiefs cratered. The Bills were good, not great. The Ravens cratered. The Lions cratered. The Eagles stacked wins without looking convincing. The Niners took a ton of injuries. Suddenly there were good teams but not great ones in the AFC, and in the NFC it was largely Seattle and the Rams. One inflection point stood out. A Thursday night win over the Rams pushed Seattle into pole position. From there, they held serve. Bevans also admitted he was bullish early. The opening win total sat at seven and a half. Last year's team had won 10. He put his biggest sports bet on Seattle to clear it, and they did so with room to spare. Detroit Lions Takeaways for a Real NFL Sprint So what should the Detroit Lions actually copy? Start with availability. Health powered Seattle's sprint. Next, accept evolution. September narratives lie. December decides. There is no single formula to import. Defensive head coach talking points will surface all offseason, but context and roster shape matter more than slogans. Grey framed it as an offseason mandate. Build smart. Own free agent priorities. Treat mock drafts as tools, not gospel. Avoid chasing a dynasty script before you win the next game. The Seahawks were not crowned in camp. They earned status piece by piece, then protected it. That is the blueprint worth stealing for the Detroit Lions in a ruthless NFL. #detroitlions #lions #detroitlionspodcast #seattleseahawks #nfcrace #ramsthursdaynightwin #superbowlchampions #wintotal7.5 #injuriesandhealth #mockdrafts #freeagentpriorities #armchairgm #quarterbacksmith #dkmetcalf #afchadnogreatteams #ninersinjuries #bestteaminthenfl Learn more about your ad choices. Visit megaphone.fm/adchoices

What if what you do in the 24 hours after the fight matters more than the fight itself? If you're parenting a tween or teen—especially as a single parent—conflict can leave you carrying guilt, second-guessing yourself, and unsure how to reconnect without making things worse. This episode breaks down how to repair in a way that actually rebuilds safety and trust, instead of reopening the argument.Learn what attachment research says about why repair—not perfection—is what creates secure relationshipsKnow exactly when to talk so you don't trigger round two of the conflictUse a simple 3-step repair sequence that lowers defensiveness and rebuilds connection fast Press play to learn the three-step repair approach that helps you reconnect with your teen quickly—without re-litigating the fight.⭐Got screen time problems at home, get the Tech Reset Agreement here

This week on If You Give A Dad A Podcast, Jared reconnects with one of his very first guests and one of his oldest friends — Dr. Joren Whitley. Their friendship began in high school after skipping PE for a Sonic run, and years later they sit down to talk about everything that followed: anime, life lessons, travel, viral fame, and the challenges that come with public attention. Joren opens up about his professional journey, navigating online criticism, and staying true to himself while his work reached a global audience. The conversation blends humor, honesty, and nostalgia, including stories from their early friendship and a surprising behind-the-scenes tale connected to Tiger King. A candid conversation about loyalty, growth, and the unexpected paths life can take.   To follow todays guest: https://linktr.ee/oklahomachiro    ======================== Podcast Networks:   Zeo to Hero Podcast Network: https://zeotohero.com/    3 Ranger Bros Studios: https://linktr.ee/the3rangerbrosstudios     ========================   Stickers By Stasha: https://linktr.ee/stickersbystasha       ==========================================   If You Give A Dad A YouTube Channel: https://www.youtube.com/@IfYouGiveADadAYoutubeCha-uw7zm     If You Give A Dad A Cosplay: https://www.youtube.com/@IfyougiveadadaCosplay-nl9hc   ========================= musical credits for show:     Intro theme sampled from: https://pixabay.com/music    (find whole song there)         Outro music by: D.Cure Produced by: tunnA Beatz If you enjoy his music, be sure to check out his website as well! www.dcurehiphop.com        ===========================     Linktree to follow me: http://linktr.ee/Giveadadapodcast    

In this packed episode, we dive into the staggering financial moves and draft rumors surrounding the Carolina Panthers. First, we break down the report of Cade Mays commanding a massive $8 million valuation—is he the long-term anchor this line needs? Then, we shift to the 2026 NFL Draft, where whispers suggest the Panthers might pass on a premier Edge rusher at No. 19 to address other glaring needs. Speaking of needs, the backfield is buzzing as Jonathon Brooks appears to be "making a lot of progress" and is on track for a Week 1 return. We also discuss the "inevitable" extension for breakout UDFA Jalen Coker as the team looks to reward its new WR2. Finally, we scout the trenches with a deep look at Utah's Spencer Fano, the athletic tackle prospect whose Combine performance has him skyrocketing up boards.

The "TEAL SHIRT REPORT" Podcast, Episode/Show #15A in 2026. The Super Bowl is in the Books and discussed, plus NFL & the Jacksonville Jaguars, plus North Florida Entertainment & more! Thank you for Listening to Our Podcast....the "TEAL SHIRT REPORT" Podcast from Big J Report with your "HOST" Scott. You can find us on youtube also...By typing BigJReport.com on your youtube browser. The audio podcast is still Continuing also. Thank you for Listening to and following, subscribing and commenting on our Podcast in Our youtube comments also. Skipping ahead to number, Episode/Show #15A in this one. Find even more content on Our youtube Channel. Again, Thank you for the support.

Elie Honig is a former Assistant U.S. Attorney and co-chief of the organized crime unit at the Southern District of New York, where he prosecuted more than 100 mobsters, including members of La Cosa Nostra, and the Gambino and Genovese crime families. He went on to serve as Director of the Department of Law and Public Safety at New Jersey Division of Criminal Justice. He is currently Special Counsel at Lowenstein Sandler and a CNN legal analyst.  For a transcript of Elie's note and the full archive of contributor notes, head to CAFE.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Picture Perfect Listings: Why Professional Photography Matters More Than Ever In today's real estate market, buyers don't start their home search at an open house they start online. On a recent episode of Talk Real Estate Roundtable, the team at Boston Connect Real Estate discussed why professional photography isn't just a “nice extra” it's one of the most important investments when listing your home for sale. Let's break down why. First Impressions Happen in Seconds Buyers are scrolling. Fast. Whether they're reviewing MLS alerts from their agent, browsing homes on BostonConnect.com, or scrolling through social media, listings are judged in seconds. Before a buyer reads a single word of the description, they've already formed an emotional reaction based on the photos. That means: Dark, blurry, or poorly framed photos create doubt. Bright, balanced, thoughtfully composed images communicate care and value. Professional photos act as your home's digital curb appeal. In today's market, attention is currency. If your home doesn't capture attention immediately, buyers may scroll right past it. Professional Photography = More Exposure More clicks lead to: More showings More competition Stronger offers Listings with professional photography consistently generate: Higher engagement on MLS Better traction on social media Increased open house traffic Reduced days on market And when buyers see high activity? They act decisively. As we like to say there's a buyer for every home. Our job is to get as many eyes on your property as possible to find the right one. Why Cell Phone Photos Aren't Enough We are in the digital age. Presentation matters. Professional photographers understand: Proper camera height and perspective How to enhance space without distorting it Bracketing exposures for balanced interior and exterior lighting Timing for optimal natural light Editing for true color accuracy Even something as simple as formatting matters. MLS platforms require specific image sizing and improperly sized phone photos stand out immediately (not in a good way). There's a clear difference between a snapshot and a strategic marketing image. Staging & Preparation Matter Too Photography starts before the camera comes out. Decluttering, adjusting décor, and sometimes even swapping out window treatments can dramatically improve how a home presents online. The goal isn't to remove personality it's to create a space where buyers can imagine themselves living. Simple adjustments can make a big impact: Removing personal photos Clearing countertops Letting in natural light Minimizing visual distractions Showcasing architectural features Less is often more. Drone Photography, Floor Plans & Storytelling Professional marketing today goes beyond interior photos. At Boston Connect Real Estate, we often include: Drone photography for aerial perspective Drone video (when permitted) Floor plans Exterior lifestyle images Aerial imagery is especially powerful when a property offers land, neighborhood context, or proximity to features like ponds, beaches, or city views. Marketing isn't just about taking pictures it's about telling the story of the home. The Financial Impact: It Affects Your Bottom Line Here's what many sellers don't realize: Professional photography is not an expense it's an investment. Skipping professional photography can lead to: Fewer showings Longer days on market Reduced perceived value Potential price reductions Buyers often equate presentation with condition. If the photos look careless, they may assume the home has been poorly maintained even if that's not the case. Strong presentation protects your pricing power. What If the House Will “Sell Anyway”? We hear it sometimes: “Can't we just use a phone?” “My cousin has a nice camera.” “The house will sell anyway.” Maybe it will. But your home is likely your largest financial asset. Why wouldn't you showcase it in the best possible light? Professional marketing maximizes exposure and maximizing exposure maximizes your net proceeds. Real Estate Is Competitive, Your Listing Should Be Too You are competing with every other home online in your price range. The difference between a stagnant listing and a successful one often comes down to presentation. At Boston Connect Real Estate, we believe: Every listing deserves professional photography regardless of price point. Marketing should be consistent, polished, and brand-aligned. Sellers deserve a strategic plan, not just a sign in the yard. Because every move should be a moving experience. Thinking About Selling? If you're considering putting your home on the market and want to understand how professional marketing can impact your sale, we'd love to talk. Visit BostonConnect.com or reach out to our team for a personalized consultation. Your home deserves to be picture perfect.

In this episode of the HVAC Know It All Podcast, host Gary McCreadie wraps up his chat with Tyler Nelson, Master HVACR, Business Development Manager, Sales Manager - Americas, Global Trainer, at Sauermann Group, about Combustion Analysis and why proper testing is critical for safe and efficient equipment operation. Tyler explains how to correctly use a Combustion Analyzer, the importance of testing at light off, steady state, and shutdown, and why commissioning should always be done. They discuss stack temperature, efficiency readings, manifold pressure adjustments, and how measured data helps technicians make better decisions and communicate clearly with customers. The episode highlights the value of understanding the why behind the readings and using data to improve performance and accountability in the field. Gary and Tyler discuss combustion analysis and why proper testing is essential for safe and efficient system operation. They talk about using a combustion analyzer the right way, including finding the correct test location and checking readings at light off, steady state, and shutdown. Tyler explains why commissioning is often overlooked and why equipment must be adjusted to match the environment it is installed in. The conversation also covers stack temperature, manifold pressure settings, and how efficiency readings reflect fuel use, not true system output. They finish by highlighting how measured data builds trust with customers and helps technicians make clear, confident decisions in the field. Expect to Learn: How to properly use a combustion analyzer and understand what the readings mean. Why testing at light off, steady state, and shutdown helps catch hidden problems. How stack temperature and manifold pressure affect efficiency and performance. Why commissioning equipment is critical and often overlooked in the field. How measured data builds trust with customers and supports clear diagnostic decisions.   Episode Highlights: [00:00] - Intro to Tyler Nelson in Part 02 [01:02] - Why open-mindedness matters in HVAC [02:23] - Mastering the combustion analyzer: Usage vs. understanding [05:41] - Real case study: The importance of day-one commissioning data [10:06] - Manufacturer's confession: Why commissioning is non-negotiable [13:20] - Fine-tuning equipment: Going beyond the manual's specs [16:16] - Behind the book & what's next for Tyler [18:38] - Wrap-up & where to find the book   This Episode is Kindly Sponsored by: Cintas: https://www.cintas.com/ Cool Air Products: https://www.coolairproducts.net/ SupplyHouse: https://www.supplyhouse.com/tm Use promo code HKIA5 to get 5% off your first order at Supplyhouse! Follow the Guest Tyler Nelson, Master HVACR on: LinkedIn: https://www.linkedin.com/in/tyler-nelson-master-hvacr-9a8a981b/   Sauermann Group: https://www.linkedin.com/company/sauermann-group/  Get  Tyler Nelson's Book: Tyler's book Combustion Analysis: The Essentials is available now. If you want a practical, field-ready guide to combustion testing and diagnostics, grab your copy here:

Oh, the siliness of our deeply bumpy brains. It's Brazilian Carnivale season, Dear Listener, and even those bare bottomed beauties are not enough to lure Amy out of the Heated Rivalry cuckhold that currently dominates her mindspace. (Not to worry. Missy cuts all that out.) Skipping ahead to the lies we tell ourselves, we wander through the Forest of Dark Thoughts only to emerge on Cottage Cheese Beach arm in arm. Loving you more than you think this week, Dearest Follower.  And now, an ask: can you send Missy a smile? Insta, TikTok, Facebook: listenbrilliant. Email: brilliantobservations@gmail.com . 

Mike unloads on Democrats planning to boycott the State of the Union, calling it petty political theater that only strengthens Trump’s hand. As Olympic gold medal hockey champions prepare to celebrate at the White House, he contrasts their patriotism with what he describes as childish grandstanding from lawmakers like Adam Schiff. From locker-room celebrations to empty seats in Congress, Mike argues the optics couldn’t be clearer—America is cheering, and the sore losers are staying home.See omnystudio.com/listener for privacy information.

Why a number of Congressional Democrats are skipping tonight's State of the Union address—and why some are still going.Guest: Congresswoman Veronica Escobar, representing Texas's 16th Congressional District in El Paso.Want more What Next? Subscribe to Slate Plus to access ad-free listening to the whole What Next family and across all your favorite Slate podcasts. Subscribe today on Apple Podcasts by clicking “Try Free” at the top of our show page. Sign up now at slate.com/whatnextplus to get access wherever you listen.Podcast production by Elena Schwartz, Paige Osburn, Anna Phillips, Madeline Ducharme, and Rob Gunther. Hosted on Acast. See acast.com/privacy for more information.

Why a number of Congressional Democrats are skipping tonight's State of the Union address—and why some are still going.Guest: Congresswoman Veronica Escobar, representing Texas's 16th Congressional District in El Paso.Want more What Next? Subscribe to Slate Plus to access ad-free listening to the whole What Next family and across all your favorite Slate podcasts. Subscribe today on Apple Podcasts by clicking “Try Free” at the top of our show page. Sign up now at slate.com/whatnextplus to get access wherever you listen.Podcast production by Elena Schwartz, Paige Osburn, Anna Phillips, Madeline Ducharme, and Rob Gunther. Hosted on Acast. See acast.com/privacy for more information.

Why a number of Congressional Democrats are skipping tonight's State of the Union address—and why some are still going.Guest: Congresswoman Veronica Escobar, representing Texas's 16th Congressional District in El Paso.Want more What Next? Subscribe to Slate Plus to access ad-free listening to the whole What Next family and across all your favorite Slate podcasts. Subscribe today on Apple Podcasts by clicking “Try Free” at the top of our show page. Sign up now at slate.com/whatnextplus to get access wherever you listen.Podcast production by Elena Schwartz, Paige Osburn, Anna Phillips, Madeline Ducharme, and Rob Gunther. Hosted on Acast. See acast.com/privacy for more information.

Adam Schefter and ESPN's Dan Stanczyk discuss why some team decision makers are skipping the scouting combine, which players may get tagged, a free agent set to cash in, the running back market, and what the future looks like for Aaron Rodgers, Travis Kelce, and Tyreek Hill. 0:00 Welcome 2:25 Why more and more teams are skipping the combine 9:29 Players who may be placed on the franchise or transition tag 14:02 A free agent poised to cash in this March 16:47 Is the running back market back? 19:32 Will Rodgers play this season? Kelce? 23:46 How much interest will there be in Tyreek Hill? Learn more about your ad choices. Visit podcastchoices.com/adchoices

When people hear "eating disorder," they picture a young stick-figure girl in ballet class. But what I see every day? CEOs with anorexia. Lawyers binge eating in office bathrooms. Doctors struggling in silence with exercise compulsion. Corporate executives who haven't eaten lunch in six months because they're "too busy." 73% of women in corporate and professional environments report engaging in at least one disordered eating behavior. And if you're a high-performing woman who feels trapped but can't connect the dots—this episode is for you. Because your workplace might be feeding your eating disorder. And it's time we talked about it. You'll discover: The chilling parallels between corporate culture and eating disorder logic How "dedication" and "discipline" can actually be disordered eating in disguise Why corporate wellness programs trigger eating disorders instead of preventing them The toxic beliefs high-performer culture promotes that fuel disordered eating Signs everyone misses in successful women who are struggling How to audit your workplace culture for ED-triggering behaviors Why your traits might be symptoms—not personality flaws How to redefine success to include your wellbeing The truth: You can be successful AND recovered. Recovery doesn't mean giving up your ambition—it means reclaiming it. THE CHILLING PARALLELS Corporate Culture Says: "I have to earn my lunch—I haven't been productive enough yet" "I can't take a break—everyone's counting on me" "If I rest, I'm falling behind" Eating Disorder Logic Says: "I have to earn my food—I haven't burned enough calories yet" "I can't eat—I have to stay in control" "If I eat, I'm losing control" It's the same framework: Your worth is conditional. Your value is based on performance. And this mindset gets you promoted—while secretly destroying your relationship with food and your body. TOXIC BELIEFS THAT FEED BOTH "Results over rest" - Your body becomes just a vehicle for performance "Discipline equals success" - Until discipline becomes rigid food rules "Mind over matter" - Glorifying disconnection from your body's signals "Optimize everything" - Your body becomes a project to control and perfect "Hustle culture" - Normalizing deprivation of food, rest, and pleasure For someone who's perfectionistic and already anxious, these messages are gasoline on a fire. SIGNS EVERYONE MISSES ✅ First one in, last one out—always "on," can't rest ✅ Skipping meals because you're "too busy" (praised as dedication) ✅ Rigid food rules disguised as "wellness" ("I don't eat carbs," "only clean foods") ✅ Over-exercising every day, even when sick or injured ✅ Talking about your body transactionally ("I earned this meal," "I have to burn this off") ✅ Avoiding work social events that involve food ✅ Exhausted but won't slow down Most of these behaviors are celebrated in high-performer culture—so you don't realize you need help. YOUR WORKPLACE CULTURE AUDIT Ask yourself: Am I praised for skipping meals or working through lunch? Does my company tie wellness to competition or performance metrics? Do I feel pressure to track, optimize, or perform my health? Are boundaries seen as weakness in my workplace? Do I feel like I have to "earn" rest, food, or self-care? Then ask: Am I using work stress as an excuse to control my food? Do I restrict when work gets overwhelming? Do I "earn" meals based on productivity? Am I exercising compulsively to manage work anxiety? If you answered yes to any of these—you're not alone. And you're not crazy. THE TRUTH ABOUT YOUR "TRAITS" Those traits you think define you? They might not be who you ARE. They might be symptoms. Symptoms of working in an environment that rewards disordered behaviors. Symptoms of impossible standards that tell you your worth is tied to your output. You are not broken. You're responding exactly how anyone would respond to these systems. REDEFINING SUCCESS True high performance: ✅ Rest is part of the strategy - not a sign of weakness ✅ Nourishment is non-negotiable - your brain needs fuel to perform ✅ Boundaries are a strength - saying no, delegating, protecting your energy ✅ Worth isn't tied to output - you're valuable because you exist ✅ Success includes wellbeing - how you feel matters as much as results Recovery doesn't take away your drive. It redirects it. You stop using discipline to destroy yourself and start using it to build the life you actually want. KEY QUOTES

Hormone balance is not a supplement problem, but a foundation problem. In this episode, Dr. Jen speaks with Dr. Serena Russum and Dr. Heidi Codino, The Hormone Heroines, about how food quality, fiber, protein, sleep, stress, detox pathways, and endocrine disruptors can quietly derail hormones from puberty through menopause, and why ‘quick fix' hormone plans can backfire when the basics are missing.Dr. Jen speaks with the Hormone Heroines,  Dr. Serena Russum and Dr. Heidi Codino, about hormone balance, nutrition foundations, endocrine disruptors, sleep, stress, gut health, and why lifestyle comes before supplements or hormone therapy.Dr. Serena Russum and Dr. Heidi Codino, Hormone Heroines, are naturopathic physicians and award-winning speakers specializing in women's health from puberty through menopause. With advanced training in longevity medicine and bioidentical hormone replacement therapy, they focus on holistic, functional approaches that address root causes and help women thrive across every life stage.Their work is deeply personal. Both have navigated their own hormone challenges, including irregular cycles, PCOS, PMDD, fertility struggles, miscarriages, and thyroid-related issues. Today, they bring that lived experience into patient care, emphasizing foundational nutrition, movement, sleep, stress resilience, detox support, and thoughtful, low-and-slow hormone strategies.

Are you struggling with unpredictable hunger or skipping breakfast because you don't feel hungry? In this episode, we explore why balancing your hunger signals is crucial for hormonal health, muscle preservation, and overall wellness. Skipping breakfast can throw your cortisol levels off balance, especially for middle-aged women, leading to fat storage, poor metabolism, and brain fog. We'll share why protein-rich breakfasts paired with gentle carbs can stabilize your hormones, improve blood sugar regulation, and set you up for better meals all day long. You'll also learn how common "dumb meals," like pasta without enough protein or traditional Mac and cheese, can cause blood sugar spikes, shakes, and nausea. Discover smart meal swaps using protein-enriched pastas and a healthier take on mac and cheese that includes cottage cheese and nutritional yeast. We touch on the importance of strength training to maintain muscle and appetite and offer compassionate advice for those facing complex hunger issues. Whether you're new or experienced with managing hunger and hormones, these practical tips will help you create lasting, balanced eating habits. Join Pearl and Serene on the Trim Healthy Podcast (a.k.a. “The Poddy”). Welcome to the spot where Pearl and Serene share their knowledge and their hearts (along with Danny's antics) on topics ranging from physical and mental health to spiritual truth, and, yes… even a little comic relief. Put your seat belts on though…it can get a little bumpy! This particular show can be lacking in “proper podcast behavior.” But this is where growth happens… this is where NEW knowledge is celebrated… and fundamental knowledge is respected. Get ready for imperfectly polite conversations about health and wellness… the place where cutting edge science meets ancient wisdom. Get Pearl and Serene's latest book – Purchase Trim Healthy Wisdom and join the women that are ready to “rock 40 and beyond.” Explore the Store: Click here to visit Pearl and Serene's online store with over 100+ products, optimized for peak health. Join Our Membership! Go to www.TrimHealthyMembership.com to access special series, recipes, and other exclusive content. Get in the best shape of your life! Access their premium workout series, Tribe Healthy, go to    / trimhealthymama   Join KIAORA: Pearl and Serene have launched a Bioidentical Hormone Replacement Therapy tele-health company that is available in nearly every state in the USA! Go to www.KIAORA.com to learn more. Learn more about your ad choices. Visit megaphone.fm/adchoices

Chad opens the show calling our Democrats who plan to skip tonight's State of the Union speech and saying it should be a requirement of the job to show up. We also have Ask Adam Anything, Lou Raguse on more alarming notes about fraud in Minnesota, Jamie Yuccas, talk about options for the Vikings at the QB spot and much more!

Chad opens the show calling our Democrats who plan to skip tonight's State of the Union address, saying it should be part of the job to show up. Later, Adam Carter is back for another round of Q&A with Ask Adam Anything.

Chad opens the show calling out Democrats choosing to skip tonight's State of the Union address, saying they should respect the office and show up.

This Day in Maine for Tuesday, February 24, 2026.

Why does data always feel like the thing we don't have time for in math?Teachers and leaders say they want students who can think critically, reason mathematically, and engage with real-world problems. But when time gets tight, data is often the first strand to go—seen as extra, wishy-washy, or disconnected from “real math.” In this episode, Jon Orr and Yvette Lehman challenge that thinking and argue that data isn't competing with number sense—it's one of the most powerful ways to build it.In This Episode, You'll Learn:Why data is often perceived as less rigorous or less important in mathHow data naturally supports number sense, proportional reasoning, and multiplicative thinkingWhy real-world data creates more authentic math experiences than contrived word problemsHow data supports critical thinking, discourse, and visual reasoningWhy interpretive math isn't “soft”—it's essentialPractical ways to integrate data without derailing pacingResources teachers can use right away to bring meaningful data into instructionIf you've ever felt like you have to choose between number sense and data, this episode will help you rethink that tradeoff—and give you concrete ways to make data a meaningful part of math learning.Not sure what matters most when designing math improvement plans? Take this assessment and get a free customized report: https://makemathmoments.com/grow/ Math coordinators and leaders – Ready to design your math improvement plan with guidance, support and using structure? Learn how to follow our 4 stage process. https://growyourmathprogram.com Looking to supplement your curriculum with problem-based lessons and units? Make Math Moments Problem Based Lessons & Units Show Notes PageLove the show? Text us your big takeaway!Are you wondering how to create K-12 math lesson plans that leave students so engaged they don't want to stop exploring your math curriculum when the bell rings? In their podcast, Kyle Pearce and Jon Orr—founders of MakeMathMoments.com—share over 19 years of experience inspiring K-12 math students, teachers, and district leaders with effective math activities, engaging resources, and innovative math leadership strategies. Through a 6-step framework, they guide K-12 classroom teachers and district math coordinators on building a strong, balanced math program that grows student and teacher impact. Each week, gain fresh ideas, feedback, and practical strategies to feel more confident and motivate students to see the beauty in math. Start making math moments today by listening to Episode #139: "Making Math Moments From Day 1 to 180.

The overwhelming majority of listeners don't skip at all. Sponsored by CoHost. Is your podcast audience truly growing? Explore CoHost's New Listener metric that reveals how many people are discovering your podcast for the very first time. https://podnews.net/cc/3272 Visit https://podnews.net/update/ad-skipping-podcasts-stats for the story links in full, and to get our daily newsletter.

Today in the business of podcasting: Bumper shows how existing podcast analytics can indicate how many people are skipping ads (not as many as you'd think), LIONS Creators is moving to the beach for this year's Cannes Lions, Magellan AI has published January's top fifteen spenders in podcast advertising, and a discussion on how generative AI affects monetization for content creators.Click here to find the links to every article mentioned on Sounds Profitable's website.

Sale announcement: 25% OFF ALL TTM PROGRAMS — sale ends Feb. 22. If you're serious about improving performance, now is the time to start. Today's Q&A topics:03:18 - Subs for sled push work?06:50 - Min effective dose of conditioning when trying to bulk10:59 - Should you stay in SFAS prep mode year-round?15:24 - Best times of year to go to selection19:33 - Tips for sleep health when working overnight22:01 - Skipping test/deload weeks pre-SFAS24:54 - Prepping for the Norwegian march 25:40 - Is it effective to train biceps + triceps every day for bigger arms?29:10 - Considerations for training late in the evening 34:29 - Sub for 400 meter repeats if no access to a track36:29 - Things to consider with sand beach runs38:19 - How to progress ruck weight and time41:26 - How to maintain motivation for the Q when injured—Questions? Look for bi-weekly Q&A on my stories. I'll answer your questions on IG and here on the podcast.—New Selection Prep Program: Ruck | Run | Lift New Hybrid Program: Jacked Gazelle 3.0Ebook: SOF Selection Recovery & Nutrition Guide—TrainHeroic Team Subscription: T-850 Rebuilt (try a week for free!)—PDF programs2 & 5 Mile Run Program - run improvement program w/ strength workKickstart- beginner/garage gym friendlyTime Crunch- Workouts for those short on timeHypertrophy- intermediate/advancedJacked Gazelle- Hybrid athleteJacked Gazelle 2.0 - Hybrid athleteSFAS Prep- Special forces train-upRuck | Run | Lift - Selection Prep—Spoken Supplements: Code terminator_trainingCwench supplements: Code terminator_training—Let's connect:Newsletter Sign UpIG: terminator_trainingYoutube: Terminator Training Methodwebsite: terminatortraining.comSubstack

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Am I the Jerk? is the show where you can confess your deepest darkest secrets and be part of the conversation.