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In this episode, we're talking about quitting content creation without sacrificing results. How do you get off the content creation hamster wheel? If you've ever felt stuck in a loop and cycle of content creation, this episode is for you. Hailey Dale is a genius when it comes to content creation and strategy, and we dive into all of her secrets so you can actually have a finish line when it comes to creating content. Hailey Dale is a best-selling author and founder of Your Content Empire, where she works with business owners who S-T-R-U-G-G-L-E to create content consistently—let alone turn it into evergreen sales funnels that actually work.Through her courses, done-for-you services and tell-all blog, she's helped thousands of business owners grow their audiences and sales using content – while making the entire process easier through simple workflows and systems. We talk about:[2:20] How Hailey got into business[4:20] What the Capsule Content Collection is[6:40] Why it never feels like we're ‘finished' with creating content[8:30] The 12 posts you should always be making [16:25] Challenges creators run into when creating content[18:30] How to roll out your social media posts[20:40] The intention behind naming your methodologies [26:35] Hailey's favorite way to learn[27:00] What you need to know to move your business forwardResources mentioned in episode:Minimalist Content Strategy capsule content planner: https://www.yourcontentempire.com/minimalist-content-strategy/ Connect with Hailey Dale here:Instagram: https://www.instagram.com/yourcontentempire/Twitter: www.twitter.com/contentempires Facebook: https://business.facebook.com/yourcontentempirehttps://www.yourcontentempire.com/ Connect with Kaye here:Brand Personality Quiz: https://www.kayeputnam.com/brandality-quiz/https://www.youtube.com/user/marketingkayehttps://www.facebook.com/marketingkaye/https://www.kayeputnam.com/https://www.kayeputn9m.com/
Jodi is interviewing Hailey Dale on today’s episode of the Write.Publish.Market. Podcast. Hailey is a best-selling author and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires — their way. Today, Hailey is talking with Jodi about her book writing process, the parts she loved, the parts she found stressful and what it was like launching a book during uncertain times. As a content creator, Hailey knows first hand how important a content plan is for a launch and how to treat it as a separate part of the book process. Tune in to hear all of her thoughts and how she launched her book into the world. Get the full transcript here. -- Meet Hailey Hailey Dale, MA is a best-selling author and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, agency and tell-all blog, she’s helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Facebook | Instagram | Youtube | Pinterest
5 Successful CEOs share their top tip for 2021 in this 10 part series. Hear from Hailey Dale, Lynya Floyd, Chris Emmer, Ashley Shuler, and Jacq Fisch in the second episode of the series. Link To read the transcript, grab the guests resources or to download the tips as a PDF head to dianemayor.com/26
Your sales system should take the traffic you generate and convert it. A lot of the time that is not the case and it can feel like tossing spaghetti on the wall hoping it sticks. Hailey Dale walks you through building an automated sales system that walks a prospect from freebie to sale/sales conversation in the most efficient and effective way possible for you and for them. Key Takeaway Every funnel should be reverse engineers from the offer it leads to and create either a quick win or prepare the client to buy. We talk about Why you need to distinguish between sales and marketing How to build a lead magnet with strategy What to do before you burn down your funnel and start over What to build first in your funnel (hint it's not marketing/traffic) When you freebie telling you the offer is probably not going to sell Links To grab Hailey's funnel audit template or to read the transcript and explore other episodes go to dianemayor.com/18
Are you creating the content you want to create....or the content you think you are supposed to create? In this episode of the GMB podcast I'm chatting with Hailey Dale of Your Content Empire about the power of content creation and experimentation in your business. If you want to dive deeper into the world of content creation, join the Business Builders community and get instant access to this month's Content Kit - along with previous month's content kits. Join here -->> https://www.girlmeansbusiness.com/businessbuilders Hailey Dale, MA is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, agency and award-winning, tell-all blog, she’s helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Website https://www.yourcontentempire.com/ Facebook Page https://business.facebook.com/yourcontentempire Instagram https://www.instagram.com/yourcontentempire/ Purchase her book on Amazon today - Your Content Rebellion -https://www.amazon.com/Your-Content-Rebellion-Business-Creating-ebook/dp/B089CN9N5X/ref=sr_1_1?crid=WZ8YS9OFBZCK&dchild=1&keywords=your+content+rebellion&qid=1592336171&sprefix=Your+Content+%2Caps%2C202&sr=8-1 Bonus course when you purchase a copy of my new book - Your Content Rebellion valued at $297 http://yourcontentrebellion.com/special
What the hell is CTA, SEO and other acronyms that keep popping up in your business? Are you seeing a bunch of words that you just aren’t sure what they are, or how to apply them to your business? When you’re starting something new, there is always going to be terminology or lingo that you’ll be scratching your head over. In the marketing and business word, there are a lot of terms and usually, there is different words for one term…just to add to the confusion. Luckily, Kendra & Christine are here to help. In today’s episode they are breaking down 9 of the most commonly used terms and phrases when starting a new business. Plus they’re adding how to optimize each of these components to help you be successful in your business. Not sure what SEO is let alone how to do it? We’ve got you covered. Unclear of what a domain vs a website is and which platforms to you? We got you! Tune into today’s episode of the 360 Health Biz Podcast for easy and applicable ways to learn about business and marketing terms. Resources: Email Marketing Email List: https://360healthbizpodcast.com/episode57/ Email Marketing Nurture Sequence: https://360healthbizpodcast.com/episode59/ SEO with Stephanie Fiteni: https://360healthbizpodcast.com/episode40/ Content Strategy with Hailey Dale: https://360healthbizpodcast.com/episode81/ Get our toolkit with ALL the things you need to grow your business: http://www.360healthbizpodcast.com/kit Connect with us: www.instagram.com/360healthbizpodcast (http://www.instagram.com/360healthbizpodcast) http://www.instagram.com/kendraperryinc http://www.instagram.com/sleeplikeaboss_
In a content slump? Well, sis... time to get out of it with today's episode! I am sitting down with Content Queen, Hailey Dale to talk about result-driven content. Hailey is all about giving you a great strategy for content so that you can focus more on what matters to you most in your business. If you are looking for a fool proof approach to creating better content, then listen in honey. This episode is for you!
Right now is THE time to nail your content. Everyone is online – reading blogs, watching videos, and tuning into podcasts. But does the idea of creating content scare the crap out of you? Maybe you don’t even know what content is (hint – it’s more than just a blog post)?! In today’s 360 Health Biz Podcast episode, we have Hailey Dale of Your Content Empire to discuss why content is important and how to create a content strategy. From this episode, you’ll learn how on earth to create content without being constantly online 7 steps to creating a content strategy quality over quantity is key to creating content why you’re resisting creating content It’s important to remember that you’re going to have to be a little patient with yourself and your content. It can take three to six months to really gain traction and discover what your momentum looks like. So there’s no better time than to start now! Connect with Hailey: https://www.facebook.com/yourcontentempire/ https://www.instagram.com/yourcontentempire/ https://twitter.com/ContentEmpires Get Hailey’s monthly content planning kit: https://www.yourcontentempire.com/mcpk Connect with us: instagram.com/360healthbizpodcast (https://www.instagram.com/360healthbizpodcast/) instagram.com/kendraperryinc (https://www.instagram.com/kendraperryinc) https://www.instagram.com/sleeplikeaboss_
Connect with Hailey Dale: https://www.yourcontentempire.com/ http://yourcontentrebellion.com/special https://www.instagram.com/yourcontentempire/ Referenced in this episode: https://www.errezdesign.com/errezteam https://www.biographicaldesign.com/ https://www.instagram.com/melissacrossinteriors/ Sponsor: Ultra Luxe Linens: https://www.ultraluxelinens.com Connect with Real Talk Design: https://michellebinette.com/realtalk (real short tips and inspiration in your inbox) https://www.facebook.com/groups/realtalkdesign https://www.instagram.com/realtalkdesign.podcast https://www.instagram.com/michellebinette.design https://michellebinette.com https://www.facebook.com/michellebinette.design
We're chatting all about content creation with Hailey Dale of Your Content Empire. Hailey shares how to get started with content creation, the four things you should be doing with your content, and more. Hailey is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, agency and award-winning, tell-all blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Get 50% off your first year of Honeybook: http://share.honeybook.com/themoderncreative Things mentioned: Monthly Content Planning Kit - https://yourcontentempire.com/monthly-content-planning-kit/ Co-schedule Headline Analyzer - https://coschedule.com/headline-analyzer Gary Vee - https://www.amazon.com/dp/B00BATNNZY Contact Hailey: https://yourcontentempire.com/ https://www.instagram.com/yourcontentempire/ https://www.pinterest.ca/trunkedcreative/ https://business.facebook.com/yourcontentempire/ Contact us at: https://themoderncreativepodcast.com/ https://www.instagram.com/moderncreativepodcast/ Contact Joyce: joycechristine.com instagram.com/_joycechristine Watch the FREE business training: https://joycechristine.com/masterclass-pod Contact Dianuh: chasinglinen.com instagram.com/dianuhaerin Music by Joakim Karud youtube.com/joakimkarud
Quitting content creation doesn't mean you never have to post anything ever again, but it's about reusing and repurposing content you already have. In this episode, Rachel and Hailey Dale from Your Content Empire discuss how to use the content you have in the most effective ways you can. Full show notes & links to resources mentioned: https://rachelbrenke.com/epi105 Join the Business Bites Podcast® group to chat about this episode: https://rachelbrenke.com/group
Hailey is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, agency and award-winning, tell-all blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Things mentioned: Monthly Content Planning Kit Co-schedule Headline Analyzer Gary Vee Contact Hailey: yourcontentempire.com instagram.com/yourcontentempire pinterest.ca/trunkedcreative business.facebook.com/yourcontentempire Get 50% off your first year of Honeybook: http://share.honeybook.com/themoderncreative Contact us at: themoderncreativepodcast.com instagram.com/moderncreativepodcast Contact Joyce: joycechristine.com instagram.com/_joycechristine Watch the FREE business training: https://joycechristine.com/masterclass-pod Contact Dianuh: chasinglinen.com instagram.com/dianuhaerin Music by Joakim Karud youtube.com/joakimkarud
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Hailey Dale is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the ‘shoulds' and ready to build their content empires – their way. Through her programs, agency, and award-winning, tell-all blog, she's helped thousands of entrepreneurs create smarter content that regularly delights them and their customers while growing their bottom lines. This week on the Get Paid Podcast Haley joins us to chat about the challenges of balancing a done-for-you business while still launching courses, building an email list when you're starting from nada, and why memberships are a bad, bad idea if you're just cutting your teeth. QUOTE “Doing client work makes me a better teacher. I love being the person who rolls up her sleeves and gets her hands dirty actually running sales funnels, seeing how they perform, doing the optimization and the scaling and the testing phase.” — Hailey Dale This Week on the Get Paid Podcast Testing funnels through quarters [2:53] How Hailey built a 6000 strong list while working a fulltime job [10:38] Building and hiring a team [22:57] Paid test assignments [31:36] Balancing both sides of her business [35:25] Theme days [36:14] Why we hate membership sites [39:45] Is blogging still effective? [46:13] Figuring out your Minimum Viable Output [48:41] Resources Mentioned: Tara Mohr's Playing Big Tomato.es (Pomodoro Timer) Maggie Patterson Amber McCue Jezebel Connect with Hailey Dale: Website Instagram Free Facebook Ads Masterclass Today's episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn't easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
Lightbulb Moment: Business Breakthroughs and Personal Discoveries with Becky Mollenkamp
Becky Mollenkamp believes women deserve to feel powerful and fulfilled. As a certified business mindset coach, she helps her clients dream and play bigger, while also finding contentment in the here and now. Learn more about Becky at beckymollenkamp.com. Instagram | 365 Journaling Prompts for Business Success (free download) In this episode... For years, Hailey Dale had a guilty secret. She was telling her clients one thing about content (you can do less!), but not entirely practicing what she was preaching. She felt like a fraud, but also felt trapped by the endless content creation grind. Nearing burnout, she accepted a challenge to take an intentional month-long content creation hiatus, and used that time to promote older posts. That experience showed her a more effective approach to content—building an evergreen library of content. It took guts, but this change has helped Hailey's monthly revenue more than double. The "doing less to do more" approach has freed her up to focus on the highest-impact, revenue-generating activities. Even more than that, it's given her more space to create higher-quality content when inspired and to put effort into collaborations and real-time marketing techniques. Now Hailey gets more done in less time, working 6 hours or less a day. Best of all, breaking up with the guilt over her content calendar had a profound effect on her mental health. More nuggets in this episode: The fears around not sharing nonstop content feel real, but those worst fears usually don’t come true (4:08) An intentional month-long content hiatus sounds scary, but can be a game changer (5:19) Taking a break from content can help you get re-energized about creating content from a more meaningful space (7:45) The “forever funnel” method allows people to do more while doing less, meaning shift focus from constantly creating content to spending time on revenue-generating activities or just having better work-life balance (10:45) New mindset issues that crop up when you build a business that allows you to work less without making less (12:25) Stuck on the content hamster wheel? There are a few practical things you can do to relieve the stress right awy (17:08) Hailey Dale, MA is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, DIY content kits and award-winning, tell-all weekly blog, she’s helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Website | Instagram | Pinterest Resources: “Clockwork: Design Your Business to Run Itself” by Michael Michalowicz Amber McCue’s How to Clone Yourself course Lucky Bitch with Denise Duffield-Thomas
Hailey Dale, MA is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, DIY content kits and award-winning, tell-all weekly blog, she’s helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines.
This is a greatest hits replay from July 30, 2018. If you look at the world of online businesses, it often seems like everyone and their dog is talking about their new signature product or program. Services get forgotten about or worse yet, completely bashed, when really, they can be the thing you need to create consistent income in your business. In this episode, I’m chatting with Hailey Dale from Your Content Empire to talk about what goes on behind-the-scenes in her biz, how to find the right balance between having products and services, and some of the biggest lessons she’s learned along the way. Get the inside scoop here: https://smallbusinessboss.co/adding-services-for-stab
Hailey is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, DIY content kits and award-winning, tell-all weekly blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Show Notes “Traditional marketing talks at people. Content marketing talks with them.” - Doug Kessler Content is King! Perhaps you were hoping otherwise but there is just no getting around this reality. But all content isn't created equally. So how do you create the content that connects with your audience? This episode of The Entrepreneurial You has Hailey divulging all you need to know about your content plan. Firstly, let's debunk the myth that Content Marketing is only about creating written blogs. It is rather of way creating content and using it to build your audience. It is a strategy of building your business by giving value to your community. As GaryVee would say, “give, give, give or jab, jab, jab” before you ask anything of your audience. Hayley outlines her 5-step strategy that she recommends in building an effective content plan to use as part of your content marketing strategy. Look at past data Choose promo focus for upcoming month (theme, trajectory, etc) Identify content pieces for the month. What is your cornerstone content Brainstorm ideas for topics Build a content calendar An easy way to grow your community is to use lead magnet. What you use is of course dependent on the price point of what you are trying to sell. FOr low priced items a simple PDF is great. Always base it on a need or a question that your ideal client has. Don't get overwhelm and try to do everything. ---- Top Tip In choosing your content plan/strategy, remember to talk with your people to know exactly they want from you. Connect with Hayley Dale GIVE AWAY: The 5-Step Content Quit Plan Website Facebook Get 20% OFF Leadercast Women Visit our Sponsor: Jamaica Stock Exchange Email: Heneka Watkis-Porter
Most entrepreneurs struggle at some point with actually sticking to their marketing plans. In this episode, content strategist Hailey Dale is giving us her best tips and insight on how to create a monthly content plan and how to actually stick to that plan so that it works for your business. Grab the SHOWNOTES: hayleyluckadoo.net/post/hailey Join the Facebook community: facebook.com/groups/femalesonfireinsiders 50% off Honeybook: share.honeybook.com/hayleyluckadoo
Today Dannie and Caitlyn are talking with Hailey Dale of Your Content Empire. We believe in accessible content and that anyone who wants to learn from this content should be able to. In order to support this, we've had every episode of Season 3 transcribed. The transcriptions are available here - you can access them by episode name or read/print the whole document to get all the information at once! SHOW HIGHLIGHTS:Finding the right time to go from side hustle to full time. Discovering the balance between side hustling and the rest of your life.Learning when it is time to sunset certain channels. Closing the door to continue working while others aren't.WHO'S OUR GUEST?Hailey Dale, MA is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, DIY content kits and award-winning, tell-all weekly blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines.GET MORE: Website | Instagram FOLLOW YOUR HOSTS: D Website | D Instagram // C Website | C Instagram Get the Side Hustle Starter Kit
Hailey Dale, MA is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, DIY content kits and award-winning, tell-all weekly blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines.
If you look at the world of online businesses, it often seems like everyone and their dog is talking about their new signature product or program. Services get forgotten about or worse yet, completely bashed, when really, they can be the thing you need to create consistent income in your business. In this episode, I’m chatting with Hailey Dale from Your Content Empire to talk about what goes on behind-the-scenes in her biz, how to find the right balance between having products and services, and some of the biggest lessons she’s learned along the way. Get the inside scoop here:https://smallbusinessboss.co/adding-services-for-stability/
I totally love creating content to get out to the masses, but I dare say that most people do not. I know you don't hate it, but its one of those things you could probably not do, right? Wrong! What if I were to show you how to do content marketing your way; in a way that finds your joy, lights you up, delights your customers, and still grows your bottom line while delighting yourself as well? Hailey Dale, MA a certified content strategist and founder of Your Content Empire, says that when you are having fun, more fun in creating your content, you are going to be more consistent which will allow you to get better results. I'm all in! Join us for a lively chat about content marketing and how to make a tedious task more enjoyable and profitable! Hailey Dale partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her DIY content kits and tell-all weekly newsletter, she’s helped more than 7000 entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. --- Support this podcast: https://anchor.fm/unmarketyourbusiness/support